• List of Articles Industry

      • Open Access Article

        1 - Studying the Impact of the Value Added Tax on Profitability and Survival of the Companies in Tourism Industry (Case study: Hotels in Tehran)
        Mohammad Hosein  Fatheh Ahmad  Hasanpor
        Objective: The present study aimed to trace Studying the Impact of the Value Added Tax on Profitability and Survival of the Companies in Tourism Industry (Case study: Hotels in Tehran)
        Objective: The present study aimed to trace Studying the Impact of the Value Added Tax on Profitability and Survival of the Companies in Tourism Industry (Case study: Hotels in Tehran) Manuscript profile
      • Open Access Article

        2 - Behavioral modeling of human error reduction in the country's air transport industry
        Ebrahim Moradi Mohammad  Atai Mehdi Kheirandish
        The present study was conducted with the aim of behavioral modeling to reduce human error in the country's air transportation industry. This study, in terms of the purpose of an applied-developmental research, from the point of view of the method and time frame of data More
        The present study was conducted with the aim of behavioral modeling to reduce human error in the country's air transportation industry. This study, in terms of the purpose of an applied-developmental research, from the point of view of the method and time frame of data collection, is a cross-sectional survey research that was conducted with a mixed approach. The community of participants of the qualitative part includes the managers of the country's air transportation industry, 11 of whom were selected in a targeted manner until reaching theoretical saturation. The statistical population is a small part of the experts and activists of the country's air transportation industry, and the sample size was estimated by Cochran's formula of 366. Quantitative sampling was done by cluster-random method. The data collection tool was a semi-structured interview and researcher-made questionnaire, which was validated by construct validity, convergent validity and divergent validity methods. Using Cronbach's alpha and composite reliability, the reliability of the questionnaire was also checked. The value of convergent validity for all constructs was above 0.5 and Cronbach's alpha and combined reliability were estimated to be above 0.7 for all constructs, so validity and reliability were evaluated as favorable.-.. Manuscript profile
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        3 - Examining the effect of internal marketing on financial performance
        behnoosh ahmadi shooli omid rasekh
        The purpose of this research is to investigate the effect of internal marketing on improving financial performance. The research method is descriptive-correlation and the statistical population of this research includes 60 employees of Shiraz Chemical Industry Company, More
        The purpose of this research is to investigate the effect of internal marketing on improving financial performance. The research method is descriptive-correlation and the statistical population of this research includes 60 employees of Shiraz Chemical Industry Company, which is considered as a sample due to the smallness of the statistical population of this entire population and through non-random sampling method in available, were selected to respond to the research tools. The measurement tools in this research were standard questionnaires of financial performance (Shabankar, 1400) and internal marketing (Momeni and Forman, 2015). The validity of the questionnaires has been confirmed through its content and reliability using Cronbach's alpha. Data analysis was done using Lisrel software and calculation of Pearson's correlation coefficient, variance analysis test, and research hypotheses were tested using regression. The research results showed that there is a significant effect between internal marketing and improving financial performance. Today, internal marketing is known as a strategy for the implementation of the organization's plans, and all organizations must define a targeted framework based on internal marketing for the organization based on the organization's position and resources, so that finally, with its help, effective steps can be taken to improve financial performance. Manuscript profile
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        4 - Designing a model of key factors of sustainable value creation in the supply chains of Iran's oil and gas industry
        Firooz Khodaei Houshang Taghizadeh Majid Bagherzadeh
        The purpose of this study is to design a model of key factors of sustainable value creation in the supply chains of Iran's oil and gas industry. This research is fundamental and in terms of method, it is combined (qualitative and quantitative). First, with a three-stage More
        The purpose of this study is to design a model of key factors of sustainable value creation in the supply chains of Iran's oil and gas industry. This research is fundamental and in terms of method, it is combined (qualitative and quantitative). First, with a three-stage systematic review of the scientific documents, the content model was extracted from the mentioned documents with the qualitative approach of analyzing the content. Based on this, first by searching the reliable scientific databases, 1103 documents were identified, which were reduced to 62 documents during three times of screening based on the relevance of the title, abstract and full text review with a systematic review approach and considered as a qualitative sample. became The findings of the thematic content analysis were extracted after validity and reliability in 9 major themes and 50 sub-themes from among 850 observation items in the form of open codes and in several stages of review. In the quantitative part, the model of subjects obtained in the previous step has been organized in the form of a questionnaire and distributed among the specialists active in the field of oil and gas industry after checking the validity and reliability. After collecting the data, the qualitative model was evaluated and confirmed with the statistical approach of confirmatory factor analysis. The dimensions of the mentioned model are: quality of leadership, infrastructural, structural and organizational capabilities, evaluation and feedback, quality of communication, quality of resources, facilitators of knowledge management, awareness and social support. Manuscript profile
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        5 - Identification of the driving forces behind the future of the book publishing industry in Iran
        hamoon sharifi milani zahta boroumand
        Identification of the driving forces behind the future of the book publishing industry in Iran. The present study identified the most important factors affecting the future of the book publishing industry in Iran using the future studies approach. This was an applied st More
        Identification of the driving forces behind the future of the book publishing industry in Iran. The present study identified the most important factors affecting the future of the book publishing industry in Iran using the future studies approach. This was an applied study employing a combination of qualitative and quantitative methods. Participants were 16 experts specialized in the publishing domain and achieved consensus over the 24 identified driving forces during two courses of implementation of the Delphi technique. The key future driving forces of the publishing industry in Iran were classified into six categories, with economic sanctions and the information and communication technology ranking the highest in terms of importance. Identification of the driving forces behind the future of the book publishing industry in Iran. The present study identified the most important factors affecting the future of the book publishing industry in Iran using the future studies approach. This was an applied study employing a combination of qualitative and quantitative methods. Participants were 16 experts specialized in the publishing domain and achieved consensus over the 24 identified driving forces during two courses of implementation of the Delphi technique. The key future driving forces of the publishing industry in Iran were classified into six categories, with economic sanctions and the information and communication technology ranking the highest in terms of importance. Manuscript profile
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        6 - Strategic model of network communication development to attract customers in the banking industry with a jihadist approach
        Hamid Salari Seyyed Mahmood Hashemi Alireza Rousta
        This study aims to provide a strategic model for the development of network communications to attract customers in the banking industry with a jihadist approach. This research is a fundamental research in terms of purpose. The statistical population includes all factors More
        This study aims to provide a strategic model for the development of network communications to attract customers in the banking industry with a jihadist approach. This research is a fundamental research in terms of purpose. The statistical population includes all factors among those involved in the banking system, including managers and experts in the field of banking system, which was selected through cluster random sampling method and 384 people according to Morgan table. Data were analyzed using Smartpls2 software by applying appropriate statistical tests according to the research hypotheses. And the findings showed that jihadi management is effective in network communication to attract customers in the banking industry. It is suggested that managers be hired based on expertise, merit, commitment, background and interest. Also, bank managers should use the leadership of employees to increase efficiency and effectiveness in the management of banks. Also, by holding training classes, educational booklets and related investments in this field, it raised the level of their jihadist approach and as a result, increased the attraction of customers at the branch level. Manuscript profile
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        7 - Designing a Brand Reputation Development Model Based on Corporate Social Responsibility with Future Study Approach in the Iranian Banking Industry
        Elnaz Mehdibeiraghdar Mohammad Haghighi
        This research aims to design a brand reputation development model based on corporate social responsibility with future study approach in the Iranian banking industry. The research method is a two-stage approach. In the first stage, the factors of brand reputation develo More
        This research aims to design a brand reputation development model based on corporate social responsibility with future study approach in the Iranian banking industry. The research method is a two-stage approach. In the first stage, the factors of brand reputation development and corporate social responsibility were identified by using meta-analysis method. The research method in the second stage is survey type, in terms of correlation method and from the objective perspective, it is an applied research. The statistical population in the second stage includes Iranian banking industry customers. Interviews and a questionnaire were used for data collection. The validity of the questionnaire was confirmed by formal content and its reliability was confirmed by Cronbach's alpha method. The sampling method in this stage was cluster random sampling and the statistical sample size obtained 387. After formulating the initial model, frequency distribution, central indices and dispersion distribution were used to describe variables. Independent t-test, analysis of variance, confirmatory factor analysis, Pearson, and stepwise multiple regression were used for inferential testing of hypotheses. The results show that corporate social responsibility with future study approach and its dimensions including economic responsibility, legal responsibility, ethical responsibility, and charitable responsibility influence brand reputation development and its dimensions including customer- centric , organizational culture, brand awareness, brand prominence, brand performance, brand image and brand credibility, but the variables of environmental responsibility and the spirit of sacrifice do not have a significant impact on it. Manuscript profile
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        8 - designing the Model of Future Organizations High Reliability (Case Study Banking Industry)
        loghman rahmanpour gholamreza memarzadeh tehran mehdi alvani naser hamidi
        The banking industry has a special role in the dynamics of the economy. Given the challenges and uncertainties in the business environment, the use of imagery to improve management in this sector has been prominent. Therefore, the industry, utilizing the future research More
        The banking industry has a special role in the dynamics of the economy. Given the challenges and uncertainties in the business environment, the use of imagery to improve management in this sector has been prominent. Therefore, the industry, utilizing the future research, always needs to change its systems and processes to achieve a higher level of confidence. The present study aims to identify the dimensions and organizational components affecting high reliability banks as the face of future organizations in the industry. Banking has been done The statistical population of this research was banking and academic experts familiar with organizational issues and banking industry management in order to identify these factors influencing the fuzzy Delphi method and ultimately, the identified factors were weighed and prioritized through the network analysis process based on the fuzzy DMF method. The results showed that the factors of "rapid reaction to banking standards" on "compliance", "operational sensitivity", "failure concern", "resilience" and "perceived risk", respectively, were in a reliable bank High are effective. The "perceived risk" factor and the "timely response to customers" factors were identified as the top priority in a high reliability bank. Manuscript profile
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        9 - Future Study of Investment in the Housing Industry in Iran Using Scenario Planning Approach and Cross-Impact Matrix
        Mohammad Reza Fathi Mohammad Hasan Maleki Vahid Rezvani Asl
        Housing sector is one of the  pioneer sectors of  every  economy  that  attention to  that moreover deep social and  cultural  influences and  making  jobs in building sector and  dependent sectors, by means of&nbsp More
        Housing sector is one of the  pioneer sectors of  every  economy  that  attention to  that moreover deep social and  cultural  influences and  making  jobs in building sector and  dependent sectors, by means of  influence on consuming expenditures and investment, effects strongly on gross domestic product changes and economical fluctuations. Also in recent years, this industry always has faced with splendor and stagnancy. so in this research, housing industry with regard to importance and it`s role in economical development and public welfare, with financial view investigated as Futures study. As identifying effective key factors on investment and future profitability of housing industry are important, this research with using ultra disciplinary of futures study intends to apply recognitional instruments and scenario writing, presents a clear view of future of Iran housing industry to programmers and investors. because of  this  research  is done  with  general  and comprehensive view  related to research variables, results of this research can be generalized to housing industry of country. in  this  research with studying subject literature and interview with experts of housing  industry, effective factors on research variables are identified and next, with using cross impact analysis approach, data entered to Mic-mac software and 4 effective key factors on future of investment and profitability are specified including economical sanctions, scale of government investment in housing sector, economical splendor and stagnancy, scale of access to  infrastructural networks that are selected among 40 effective factors. in next phase, for  writing scenarios, 4 effective  key factors  with specifying uncertainty states in questionnaire by experts, entered to Scenariowizard  software and the most consistent future forthcoming scenarios  of  housing   industry  specified . After identifying scenarios and consult experts, economical sanctions and scsle of government investment in housing sector selected for writing scenarios and with regards to their conditions, future of housing industry presented in the form of 4 scenarios. Manuscript profile
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        10 - A Comparative Analysis of Mission and Vision Statements of Top Fortune Companies and Iranian Companies in Food Industry using Text Mining and Clustering
        Mohsen Shafei nik abadi Ata Karbasi kheyr
        Mission and vision statement have an important role in company’s strategic goals and direction, so content analysis of such documents has a positive influence on company’s success. Food industry, as a major means of meeting one of people’s most essenti More
        Mission and vision statement have an important role in company’s strategic goals and direction, so content analysis of such documents has a positive influence on company’s success. Food industry, as a major means of meeting one of people’s most essential needs, requires to be improved. Therefore, we aimed to analyze the mission and vision statement of top food industry companies in Iran and the world to understand about similarities and differences in their strategic alignments. The current research is conducted on 53 companies from top 500 fortune list and 42 Iranian pioneer companies based on ministry of industry and mining list. We used text mining technique to process the documents and clustered them into distinct groups by K-Means algorithm. Finally, we ranked the important roots in each cluster using SAW method. Then, we compared the clusters based on their essential components. The findings indicate that while foreign companies focus on customers and image creation, Iranian companies care about products, development and stating general concepts.   Manuscript profile
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        11 - Assessment and Prioritization of Effective Factors on Technology Intelligence in the Power Plant Industry (Case Study: MAPNA Power Plants Construction & Development Company, MD-1)
        Abbas Khamseh Nazanin Pilvari zohreh Neyrizi
        The intelligence model emphasizes that the process of designing and modeling of the intelligence technology is a complex activity which requires the capability of obtaining, transmitting and interpreting a large amount of information, financial and technical data, marke More
        The intelligence model emphasizes that the process of designing and modeling of the intelligence technology is a complex activity which requires the capability of obtaining, transmitting and interpreting a large amount of information, financial and technical data, market trends and other existing internal and external information and data; that the collection of this information is used to develop ideas and opinions and assess the economic feasibility and production capability. The purpose of this research is to evaluate the factors influencing the technology intelligence in MAPNA power plant construction and Development Company MD-1. Therefore, this research is applied and descriptive survey in terms of purpose and methodology. In this research, a model with 5 factors, 26 dimensions and 120 indicators has been use, fitness of which is approved by Smart Pls. To prioritize factors, we utilized the Analytic Network Process (ANP) and the Super Decisions software. The results of the ANP indicate that in the technology intelligence, the strategic management factor is in the first priority, and factors of the innovation management, knowledge management, technology management, and information technology management are in the next priorities, according to opinions of the company's experts. Manuscript profile
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        12 - Innovation Management Model in MAPNA Power Equipment Manufacturing with Future Approach
        Abbas Khamseh Golnaz Sardashti
        In order to grow, profitability and reduce the risk of innovative activities in power plants, its innovation and management has a special place. Innovation management can help in investing and choosing the right methods to acquire technology, which plays a significant r More
        In order to grow, profitability and reduce the risk of innovative activities in power plants, its innovation and management has a special place. Innovation management can help in investing and choosing the right methods to acquire technology, which plays a significant role in developing and building the country's economic infrastructure. Innovation management process is influenced by several factors. To better manage the innovation process, it is necessary to understand the effective factors and the way each one works. The purpose of this research is to identify the factors affecting innovation management in the power industry in order to design an innovation management model. The statistical population of this research is the experts and managers of the MAPNA group with a bachelor's degree and above, with a seniority of over three years. In this research, a descriptive survey type has been used. Data were collected using two methods of library studies including studying books, dissertations, articles and sites and field method, such as data collection through questionnaires and interviews. To provide the model, the system dynamics and Vensim software have been used. According to the results of this study, 26 indicators were identified as final indicators in 5 factors including: organizational systems and infrastructure, search, selection, implementation and acquisition of value as factors influencing innovation management in power plant manufacturing industries and the innovation management model was designed based on the dynamics of the system. Manuscript profile
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        13 - Designing the Brand Equity Model and Forecasting the future process in Alborz Insurance Company with using a System Dynamics Approach
        somayeh shafeiha Abbas Saleh Ardestani Mohammad Ali Afshar Kazemi Vahid Reza Mirabi
        In changing and dynamic world, the managers need to become sensitive to the dynamic uses of brand management. Have to look at marketing issues with a systematic approach to predict the effects of their decisions before occurring in the future by using an integrated tool More
        In changing and dynamic world, the managers need to become sensitive to the dynamic uses of brand management. Have to look at marketing issues with a systematic approach to predict the effects of their decisions before occurring in the future by using an integrated tool. Brand equity is a source of competitive advantage that reduces the Company's vulnerability to crises and competitors, then, creating a strong brand and its improvement appears to be the ultimate goal of marketing activities, especially service businesses, which can improve and increase the rate of return on brand investment. The aim of this study was to design and analysis system dynamics of brand equity capable of simulating the effect of variables (brand loyalty, perceived quality, brand awareness, brand association) over time. In this paper, brand equity in Alborz insurance company was designed within a systematic thinking, and using the system dynamic tools, the behavior of variables was predicted on a 72-month by using of Vensim software. The main variables were initially identified. Then, their relationships were completed in the form of causal loops and accumulation- flow diagram. Finally, the model was simulated in the software. Then, through analysis of sensitivity and policy, a valid model by an improved policy structure was obtained, which was used to develop the brand equity improvement scenario. It was clarified in the best scenario that by changing the parameters, brand equity will rise from 61.7% at the beginning of the base year to 84.2% at the end of the simulation. Manuscript profile
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        14 - Futures investment and financing of rail transportation industry (machinery and equipment)
        Mohammad Reza Fathi Mohammad Hassan Maleki Hossein Moghaddam
        Transportation  industry  is  considered  as  one of the most important  elements  of  national  economy  and because  of  possessing  basically  role, has abundant  effects  on  proces More
        Transportation  industry  is  considered  as  one of the most important  elements  of  national  economy  and because  of  possessing  basically  role, has abundant  effects  on  process  of  economic  growth  of  the  country. Thus, without  existence of  transportation network, installations and  lateral equipment and desired fleet, imagination  of  growth and  general  development  of country  sounds  impossible. in  this research with  applying  two  methods  of  futures study  including structural  analysis  and  scenario  planning  at  first   proceed  to  identifying  and  analyzing  key effective  factors  and  then  futures  scenarios  of  investing  and  financing  in  railway transportation  industry (machinery and equipment sector) will be wrote. First data of this research are gathered with using interview with managers and experts of railway industry, literature review and review antecedent researches and   analyzed in the form of expert questionnaire and using Mic-mac software. among 40 effective factors, 16 important  factors  are  identified  and with analyzing Mic-mac software, eventually 3 effective key factors  including  economic  sanctions, inflation  and  monetary  and   financial   policies specified. These factors used as basically foundations in writing scenarios. Set of probable conditions of these factors specified by experts and then 7 uncertain conditions considered for them and entered to Scenario wizard software. with analysis of Scenario wizard  software, 5 scenarios with high consistency  presented and  then  with  regard  to  experts viewpoints, 2  effective  key  factors  including  economic sanctions and monetary and financial  policies that have high  uncertainty  and  high  importance, identified as pivots of  writing future scenarios  and then 4 scenarios for future of investing and financing in railway  transportation  industry  presented.   Manuscript profile
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        15 - Provide a model for developing organizational agility in the country's mining industry
        Amir Tavakoli Rodi Arash Shahin Akbar Nilipor Tabatabae
        Delphi method has been used to determine the agility components (triggers, capabilities and empowerment). The statistical population consists of all the employees of the four mining industry sectors of Sangan Iron Ore, Gol Gohar, Chogarat and Chadormalo Complex in the m More
        Delphi method has been used to determine the agility components (triggers, capabilities and empowerment). The statistical population consists of all the employees of the four mining industry sectors of Sangan Iron Ore, Gol Gohar, Chogarat and Chadormalo Complex in the mining industry of Iran. The number of employees at the time of the research was 3262. Using Cochran's formula, 399 people were selected as sample population by stratified sampling method. Content validity method was used to determine the validity of the questionnaire and the reliability of the questionnaire used in this study was evaluated using Cronbach's alpha coefficient. In this research, the reliability coefficient of organizational agility inventory questionnaire, organizational agility capabilities inventory and organizational agility capacity empowerment questionnaire based on Cochran formula were obtained 95%, (91%) and (93%) respectively. The results show a significant relationship between the dimensions of organizational agility drivers, organizational agility capabilities and organizational agility enablers Manuscript profile
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        16 - Identification of Key capabilities of Organizational foresight in Banking and Financial Institutions of Iran
        Mahdi Gholizadeh Zavoshti safar fazli Einolah Keshavarz turk Asghar Ebnerasoul
        Futures studies in an organization, known as Organizational Foresight, are one of the areas discussed in futures research and strategic management. Foresight enables organizations to identify future changes that are fundamental to the future and can design appropriate a More
        Futures studies in an organization, known as Organizational Foresight, are one of the areas discussed in futures research and strategic management. Foresight enables organizations to identify future changes that are fundamental to the future and can design appropriate and innovative responses to protect themselves against these changes and survival in the long run. The foresight process in the banking industry can be seen as a set of key features that focus on its specific nature and distinguish it from other initiatives in banks. The purpose of this article is to understand the differences between the future prospects of Iranian banks and financial institutions in the implementation of the potential of strategic forecasting projects based on the Paliokaite et al. 2014 model. The study used e-mail scanning, in which emails were sent to top managers and senior executives of bank plans. Data were analyzed statistically using cluster analysis and the Mann-Whitney U test. The statistical significance obtained in this study is to determine and understand the differences in the ability of banks to run strategic futures programs. The findings of the current research significantly increase our understanding of the readiness and feasibility of implementation of corporate futures projects in the banking industry, so that the prospecting capabilities of the first-class banks in comparison to other banks in two dimensions of the selection capabilities The strategy and integration capabilities are greater, but in terms of the environment, scanning capabilities are less than other banks. Manuscript profile
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        17 - Identifying key factors for success in R&D collaborations with an approach to the future in the MAPNA Group supply chain
        Abbas Khamseh Maryam Goodarzi Maryam Asghari
        Power plant industries are among the mother industries that research and development with the forward-looking perspective are crucial in which due to the rapid changes in technology. On the other hand, part of R&D is done within the supply chain of these industries. More
        Power plant industries are among the mother industries that research and development with the forward-looking perspective are crucial in which due to the rapid changes in technology. On the other hand, part of R&D is done within the supply chain of these industries. Finally, the power plant products success is strongly dependent on existing and future successful R&D collaborations in the supply chain. Mapna Group, as a manufacturer of power plant products, needs to develop research and development collaboration in its supply chain with a forward-looking approach in order to gain competitive advantage and to be present in the global markets. Since no research has been done in this regard, the purpose of this study is to identify the factors influencing the success of R&D collaborations in MAPNA Group Supply Chain. This research is a descriptive survey in terms of method, and is applied in terms of purpose. Factors affecting the R&D collaborations in the supply chain are extracted from overviewing the literature and the supply chain experts' viewpoints, and the questionnaire approved by the MAPNA Group’s Experts was distributed and results were analyzed by the confirmatory factor analysis with structural equations and PLS software. In this study, 8 key success factors in R&D collaboration were identified and wereconfirmed together with 25 indicators. According to the Network Analysis Process (ANP), the first priority is the integrated supply chain leadership, the second priority is the technology intelligence, and the next priorities respectively are the partner specificity factors, suppliers management, financial management, research and development management, legal obligations and IT management. Manuscript profile
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        18 - Future studies of the banking industry with a scenario approach
        farhad shamshiri Abdulhamid Ebrahimi Roohalla samieee Majid Ashrafi
        Background: The banking industry, as one of the most important sectors of the economy, has encouraged experts and economic experts to recognize the future of its volatility and stabilize it in the face of changes and to provide growth and development. Purpose: The purpo More
        Background: The banking industry, as one of the most important sectors of the economy, has encouraged experts and economic experts to recognize the future of its volatility and stabilize it in the face of changes and to provide growth and development. Purpose: The purpose of this study is to formulate scenarios of the banking industry with a future research approach. Method: The methodology of this research is based on future research scenario writing. Data collection tools are questionnaires, interviews, check-ins, and statistical and information networks. In this study, the statistical population of banking managers and specialists and university professors are familiar with the field of banking, which, based on the type of information required to conduct the research, non-probable judgmental sampling was used. Results: After formulating the initial question and identifying the main topic, forming the panel of experts, conducting exploratory interviews and identifying the driving forces, 64 variables were identified as the primary influencing factors of the banking industry by a 64*64 matrix and then provided with the help of Mic Mac Software , 12 key factors were extracted and categorized into 38 different situations. These situations were then presented to the experts for all key factors in a 38*38 matrix and analyzed in the Scenario Wizard software and four scenarios were extracted. Conclusion: Finally, 3 strong scenarios, 1 believable scenario and 8 weak ones were identified and classified into three groups: desirable, static and crisis and presented strategies for developing the banking industry. Manuscript profile
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        19 - Analytic Scenarios of the Future of Iranian Banking: Combining Capabilities of Knowledge Absorptive Capacity and Corporate Foresight
        Mahdi Joneidi Jafari Farhad Darvishi Safar Fazli
        Objective: The purpose of this article is to answer the question: What are future scenarios of the Iranian banking industry by combining the capabilities of knowledge absorptive capacity and corporate foresight? In this article, we have reviewed the future of banking in More
        Objective: The purpose of this article is to answer the question: What are future scenarios of the Iranian banking industry by combining the capabilities of knowledge absorptive capacity and corporate foresight? In this article, we have reviewed the future of banking industry, knowledge absorptive capacity and corporate foresight adopting both process and content (as a capability and ability) approaches; in addition, the components and dimensions of corporate foresight have been investigated from a content perspective. Methods: The research is practical in terms of purpose and cross-sectional in time. Using the tools of library and fuzzy Delphi methods data was collected from academic and industry experts (15 experts) and it was analyzed using Interpretive Structural Modeling (ISM) techniques and the Micmack software. Finding: The results suggest that performance can be enhanced by combining the capabilities of knowledge absorptive capacity and corporate foresight. Finally, by combination of the two capabilities, four possible scenarios, including the desired Ka’aba, the center of calmness, the revelation of magnificence and the wingless ascension, are outlined and analyzed. Manuscript profile
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        20 - Investigating the Impacts of Organizing Processes Changes on Strategic Foresight Implementation Framework in Sport Industry
        Ali Hemmati Afif Mahdi Nikooye Mohammadmahdi Mozaffari einollah keshavarz turk
        Implementing organizing activities with foresightfulness decisions is critical for competitive success due to uncertainty in environment of sport organizations. So strategic foresight has been developed in order to create and achieve sustained competitive advantage. App More
        Implementing organizing activities with foresightfulness decisions is critical for competitive success due to uncertainty in environment of sport organizations. So strategic foresight has been developed in order to create and achieve sustained competitive advantage. Applying and implementing strategic foresight by middle managers is important because of their responsibilities and authorization in managing, controlling and organizing of the organizations. This article aim is to identify factors influence on dissipation of strategic foresight implementation based on changes in organizing processes. In other word, considering organizing processes role in implementation of strategic foresight, this research investigates the effects of organizing processes and its related associated routines on strategic foresight implementation. Therefore, factors that have influence on successful or unsuccessful implementation of strategic foresight in sport organizations, should be identified. The article aim is to identify influence of organizing processes and their associated routines (rhetoric of legitimation, Instrumental rationality, suppression of creative freedom, and the formulation of solutions in search of problems) on successful strategic foresight implementation with using partial least square (PLS) software. Manuscript profile
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        21 - Identifying the effect of uncertainty criteria in evaluating entrepreneurial opportunities in technology - based ( Case study : Software industry )
        Shiva Mehdizadeh Aghdam Jahangir Yadollahi Farsi Imanipour narges
        Background: The decision to choose a suitable opportunity in uncertain conditions is a common problem for entrepreneurs. Due to the time delay between evaluating and exploiting opportunities, entrepreneurs ' information about opportunities is inaccurate and minimal. The More
        Background: The decision to choose a suitable opportunity in uncertain conditions is a common problem for entrepreneurs. Due to the time delay between evaluating and exploiting opportunities, entrepreneurs ' information about opportunities is inaccurate and minimal. Therefore, understanding the nature and resources of uncertainty is the basis for entrepreneurial decisions and the main focus of entrepreneurship.Purpose: This study aims to identify measures of uncertainty in assessing entrepreneurial opportunities in business-oriented businesses with a mixed approach.Methods: The statistical population of research includes experts in the field of the software industry. The sampling method in this section was purposeful sampling which showed the collection of information, semi-structured interview, and questionnaire. Data analysis is done in the qualitative data section by coding and quantitative data analysis by weighting and analysis of variance and multi-criteria decision making.Findings and conclusion: uncertainty markers in this research are subject to six uncertainty sources, customer, agent, competitive, technological and political, and 29 initial codes, a schematic model of each element. Manuscript profile
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        22 - An analysiz on Yazd province tourism in 1404 by system dynamics
        Seyed Habibollah Mirghafouri Mir Mohammad Asadi Mohammad saleh Mazidi
        The national development comprehensive document has mentioned that Iran must at the end of seventh development program in 1404 achieve to 20 million foreign tourists, Among our touristic provinces, Yazd province have a glorious aspects of historical civilization of Iran More
        The national development comprehensive document has mentioned that Iran must at the end of seventh development program in 1404 achieve to 20 million foreign tourists, Among our touristic provinces, Yazd province have a glorious aspects of historical civilization of Iran. So it is very important we study the current situation and future of tourism in this province. So this study is going to find a dynamic model to estimate foreign incoming tourist to Yazd in 1404 with current situation and checking the probable scenarios.this research is applied by pupose and qualitative study by methodology and descriptive analytic. At the beginning by tourism research literature and resources for determining the tourism situation of a region and interviews with 20 Yazd tourism experts, try to fine out the effective variables of Yazd such as security, transportation … In next step by variables quantities and their effects on each others, its causal loops diagram designed and the flow diagram ran in vensim software. The results shows by current tourism situation of Yazd continue till 1404, instead of at least 1.3 millions foreign tourists at most will achieve to 100,000 foreign tourists. By this result, another couple of variables`s situations in scenarios form researched and offered some suggestions such as focus on human resources training, effective and meaningful advertisement, reinforcement the private section … and also reliability and stability of model confirmed. Manuscript profile
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        23 - Analysis of factors affecting the location of smart facilities in iran water and wastewater industry
        majid kalantari Jalal Haghighat monfared Mohammad ali Keramati
        Despite the focus on smart management systems in the water and wastewater sector of Iran, little attention has been paid to the operational objectives and the prerequisites of their implementation. Furthermore, despite the huge investments made, the neglect of this issu More
        Despite the focus on smart management systems in the water and wastewater sector of Iran, little attention has been paid to the operational objectives and the prerequisites of their implementation. Furthermore, despite the huge investments made, the neglect of this issue has undermined their effectiveness. Accordingly, In order to analyze the factors affecting the location of smart water and wastewater facilities, this research has been done from the perspective of their establishment requirements. After reviewing the available documentation, Interviewing, Thematic analysis, Focus group formation and Thematic network design, in the second step, to check the validity of the themes, questionnaire design, Sample size and Normality test, KMO coefficient, Bartlett's Spear test, Factor Analysis and goodness-of-fit tests were used to identify the factors affecting the location of smart facilities and finally, Factor loading were used to rank the measurable variables.The results show that the latent variable of smart water management mystem deployment prerequisites is more effective than the latent variable of deployment goals of the mentioned system. option "Have a proper implementation strategy" of the components required to deploy the smart water system has the most impact and "Smart distribution network management" of the deployment goals variables have the most impact on the implementation of smart facilities in the water and wastewater industry. Manuscript profile
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        24 - A Decision Support System for Analyzing the Affecting Drivers on the Future of Project-based Organizations in the financial services industry with Fuzzy Approach
        Abazar Hadi shayesteh Mohammad Hasan Maleki Seyed Alireza Mirarab Bayegi narges yazdanian
        The financial services industry and the quality of services provided play an important role in improving the performance of businesses. Due to the temporary and diverse nature of financial industry services and financial technology, project-based organizations will be a More
        The financial services industry and the quality of services provided play an important role in improving the performance of businesses. Due to the temporary and diverse nature of financial industry services and financial technology, project-based organizations will be an important part of this industry in the future. Therefore,the present study seeks to provide a decision-support system for identifying important drivers that affect the future of project-based organizations in the industry.Research Methodology: The current research is applied in terms of orientation and exploratory in terms of purpose. This study is also a survey research in terms of data collection. To present the research decision-support system, two quantitative methods of fuzzy Delphi and best-worst fuzzy and a qualitative tool called root definitions have been used. Finally, the tool of root definitions, research solutions tailored to each driver are developed.Results:15drivers were extracted through literature review and interviews with experts. In the next step,9factors were excluded with fuzzy Delphi. The remaining 6 factors were prioritized by the best-worst fuzzy method. The three drivers of international financial constraints, the intensity of competition, and the nature of business models in the financial services industry. The three drivers of international financial constraints, the intensity of competition, and the nature of business models had the highest priority in the financial services industry. Conclusion:using the tool of root definitions and its components including customers, actors, problem owner, transformation process, environment and stakeholder worldview, the system related to main drives was described and the desired solution was presented Manuscript profile
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        25 - Designing a model for surviving and strengthening the hotel brand in the tourism industry with future studies approach through Grounded Theory (case Study: Selected 4 and 5 star hotels in Mashhad)
        behnaz daneshmand Mohammad Haghighi Azim zarei golnar shojaei
        Background: hotel managers should have a positive attitude towards the development of business strategy in the future, which can include all the dimensions related to brand strengthening and promote the position and create value and provide the possibility of distinguis More
        Background: hotel managers should have a positive attitude towards the development of business strategy in the future, which can include all the dimensions related to brand strengthening and promote the position and create value and provide the possibility of distinguishing the brand from competitors.Objective: The present study seeks to achieve the survival model and strengthen the hotel brand in the tourism industry with future studies approach through Grounded Theory in selected 4 and 5 star hotels in Mashhad.Methods:This study is performed qualitatively through Grounded Theory approach and three coding steps .field method is used to collect the data with semi-structured interview method with 12 managers of 4 and 5 star hotels in Mashhad, who have been selected using non-probabilistic sampling methods and snowballFindings: The final research model was presented in the form of a central coding paradigm and led to the design of seven .These include causal conditions (four categories), intervening conditions (three categories), basic conditions (three categories), central category under brand management architecture, strategies (seven categories), and outcomes (seven categories). future studies plays an important role in the tourism industry in terms of strategies and outcomes in the model of surviving and strengthening of the hotel brand.Conclusion: The present study shows that by using brand management architecture, it is possible to take steps to survive and strengthen the brand of hotels and achieve the desired goals by implementing the model designed that presented in this research. Manuscript profile
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        26 - Infrastructural factors affecting the future management and development of Iran"s garment industry
        Hossein Vazifehdust Hamid Reza saeednia فروزنده عظیمی
        This article seeks to identify and enumerate the effective infrastructural factors in the future management and development of Iran's clothing industry. Qualitatively-quantitatively located; In this way, in the first stage, using the qualitative method"Data Foundation"; More
        This article seeks to identify and enumerate the effective infrastructural factors in the future management and development of Iran's clothing industry. Qualitatively-quantitatively located; In this way, in the first stage, using the qualitative method"Data Foundation"; With the help of Mexico City software, the underlying factors of the Iranian clothing industry were identified and then evaluated by quantitative interpretive structural modeling using LISREL software. In terms of time horizonData collection is one-section - from June 1398 to October 1399 - and the time horizon of the analysis is 5 years until 1404 solar. Data collection was used by both documentary methods (with fish-taking tools) and field (interview). The statistical population of this study was 19 elites, experts and related scientific and practical managers. The snowball continued until it reached theoretical saturation.Finally, the three components and 22 sub-components were prioritized, respectively: a) Reform of existing structures B) Completing the clothing industry chain: C) Promoting behavioral patterns: Keywords: Infrastructure, Garment industry, Textile, Future management, Development Manuscript profile
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        27 - Investigating the effect of factors and variables of international competitiveness for food industry companies in Iran with a futures research approach (Case study: Khuzestan food industry)
        hossein ghobeishavi abdolkhalegh gholami chenarestan olia Mohammad Haghighi
        The purpose of this study is to investigate and analyze the factors and variables which can influence on international competitiveness of food industry companies in Khuzestan province. This research is an applied, descriptive and correlational research, and the futures More
        The purpose of this study is to investigate and analyze the factors and variables which can influence on international competitiveness of food industry companies in Khuzestan province. This research is an applied, descriptive and correlational research, and the futures research approach is performed for it. Research hypotheses have been achieved from a qualitative stage that uses theories and experiences of food industry experts. The data required to test the hypotheses were collected using a researcher-made questionnaire. The statistical population of this research consists of business, marketing and export managers of Khuzestan food industry companies, which are sufficiently familiar with market and industry conditions and specifications of foreign buyers. The number of these experts was 250. Using a Georgian and Morgan formula and cluster sampling method, a sample of 157 people has been selected. The validity of the questionnaire was verified by referring to a prototype and its reliability was evaluated using Cronbach's alpha. The research results indicate that 8 factors including the cost of products, product quality, to have advanced technology in company, the presence of expert human resource, efficient marketing management, to have famous brands in the company, high quality packaging, and easy access to high quality materials can have effect on creating an effective competitive advantage for food industry companies of Khuzestan Province. Also, according to these results, the effect of competitive advantage on international competitiveness of companies has been approved. Manuscript profile
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        28 - Evaluation of accordance between organization strategy with marketing strategy in top ranking company of Iran food industry
        Nasser Poursadegh S. Yalda Sekhavati
        Strategic accordance is defined as proper and timely implementation of informationtechnology in accordance with business strategies, points and needs.Review of literature shows a positive interaction between competitive strategies, informationtechnology and proper funct More
        Strategic accordance is defined as proper and timely implementation of informationtechnology in accordance with business strategies, points and needs.Review of literature shows a positive interaction between competitive strategies, informationtechnology and proper function of the organization. Managers, who succeeded to integrate thesestrategies, emphasize on the vital role of this integration.This study examines the effect of congruity between organizational and marketing strategies,based on miles –snow classification (defensive, analytical and prospective strategies). After thisclassification, ideal profiles for each of these strategies are proposed. 10 top ranking companiesin the field of food industry comprise the study population, which were analyzed via 60questionnaires.Two main questionnaires including 15 and 18 questions were designated to test theories insurveillance section. Cronbach's alpha co efficient for reliability of result was 0.786. Piersontest was used to evaluate factors involving data process. Finally relationship between strategicaccordance and proper function of the organization was evaluated. Manuscript profile
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        29 - Evaluation of accordance between organization strategy with marketing strategy in top ranking company of Iran food industry
        Nasser Poursadegh S. Yalda Sekhavati
        Strategic accordance is defined as proper and timely implementation of informationtechnology in accordance with business strategies, points and needs.Review of literature shows a positive interaction between competitive strategies, informationtechnology and proper funct More
        Strategic accordance is defined as proper and timely implementation of informationtechnology in accordance with business strategies, points and needs.Review of literature shows a positive interaction between competitive strategies, informationtechnology and proper function of the organization. Managers, who succeeded to integrate thesestrategies, emphasize on the vital role of this integration.This study examines the effect of congruity between organizational and marketing strategies,based on miles –snow classification (defensive, analytical and prospective strategies). After thisclassification, ideal profiles for each of these strategies are proposed. 10 top ranking companiesin the field of food industry comprise the study population, which were analyzed via 60questionnaires.Two main questionnaires including 15 and 18 questions were designated to test theories insurveillance section. Cronbach's alpha co efficient for reliability of result was 0.786. Piersontest was used to evaluate factors involving data process. Finally relationship between strategicaccordance and proper function of the organization was evaluated. Manuscript profile
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        30 - Agile development banking and providing an instrument for Measuring organizational agility in Iranian state-own banks
        Nasser Mirsepaci Shabnam Farshchi
        Initially, organizational agility was used for the production and manufacturing organizations,but nowadays, the agility of governmental agencies and services are also been discussed. Thespeed of technological changes and increasing demands of customers, enforces the ban More
        Initially, organizational agility was used for the production and manufacturing organizations,but nowadays, the agility of governmental agencies and services are also been discussed. Thespeed of technological changes and increasing demands of customers, enforces the banks toenter the competition field in order to attract more and more customers. After all, agility is thenew paradigm that can answer to all the customers’ demands and the bank itself.In this article has been attempted to discuss the characteristics of organizational agility in thestate-own banks, then with providing a model for measuring organizational agility in Iranianstate-own banks, the readiness of Saderat Bank for organizational agility was surveyed. For thispurpose, the hexagonal model for the agility in the public sectors provided by the Institution“A.T.Kearney” is used. This model contains the dimensions of organizational change,leadership, culture and values, performance management, customer service and e-government.The method of the research is descriptive-survey method and the instrument was a number ofquestionnaires. The process of data collection in this study consists of two stages of Delphimethod and distribution of questionnaires. For data analysis, qualitative and quantitative dataanalysis methods were used. After qualitative analysis of data from Delphi method, withdescriptive and inferential statistics, quantitative data were analyzedIn the end of the study, found that there are gaps between the current situation and the desiresituation of organizational agility in Saderat bank and each of them were rated. Howeveraccording to the results, it seems Bank Saderat Iran is ready to be an agile organization and thebank can move toward organizational agility. Manuscript profile
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        31 - The impact of organizational structure and organizational climate in improving knowledge management through innovative behaviors (case study: Guilan Insurance Industry)
        Sajjad Salehi-Kordabadi Alireza Rasa Hamidreza Rezaei-Klidbari
        This study investigated the effects of organizational structure and organizational climate on knowledge management, and their relationship with innovative behavior is also studied. Since innovation is a critical tool for creating value and sustainable competitive advan More
        This study investigated the effects of organizational structure and organizational climate on knowledge management, and their relationship with innovative behavior is also studied. Since innovation is a critical tool for creating value and sustainable competitive advantage in organizations and knowledge is one of the sources of innovative behavior, this study attempt to influence the organizational structure and organizational climate on knowledge management and innovative behavior in insurance industry. This study form the purpose perspective is applicable and form analytical techniques is descriptive and implemented. For data collection we used standard questionnaires to test the hypotheses. Finally, this study shows there is a relationship among knowledge management and innovative behavior with considering the role of organizational structure and organizational climate in Guilan Insurance Industry. Manuscript profile
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        32 - Technology Development Bases: Government , University and Industry
        مصطفی Shokri ناصر Hamidi
        Although  Technological  Gap  between  underdevelopment  and  development  countries  have  studied  and  evaluated  world-wide  for  many  years, but  hasn’t  found  any&nbs More
        Although  Technological  Gap  between  underdevelopment  and  development  countries  have  studied  and  evaluated  world-wide  for  many  years, but  hasn’t  found  any  proper  plan. This  essay  reviews  the  cases  of  technology  gap  with  macro view. Accourding  researchs, most countries  have  achived  substantial  industrial  development  through  adopting  proper  technology  policies , leading  their  development  forces  towards  the  same  direction. The  Asian  golden  countries  achived  suitable  technology  development  with  this  plan in  short-term. We reviews  development  bases  and  role  of  them  in  technology  development . Then illstrate  interaction  between  university  and  industry.   The interaction  between  Government, University  and  Industry  models in  some  countries  used  to  confirm  the  our  claim. Finally , Interaction  between  development  bases  and  causes  of  weakness in  Iran  studied.   Manuscript profile
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        33 - Identify Plausible Scenarios Textile Industry
        Amirhussain Hassan-nejad Mohammadhassan Maleki
        This study was conducted to determine the future of textile industry of Qom. This is an applied and a survey research of descriptive groups, in terms of objective and data collection method, respectively. The statistical population is from textile industry experts and More
        This study was conducted to determine the future of textile industry of Qom. This is an applied and a survey research of descriptive groups, in terms of objective and data collection method, respectively. The statistical population is from textile industry experts and snowball sampling method was used to make a sample. Questionnaire was applied to collect the data. Scenario analysis method was employed to analyze the data for this study. To develop plausible scenarios, the techniques of crisis uncertainty would be used. The nature of the questions is considered based on the uncertainties in the field of textile industry in the country that have two limit states and there is uncertainty on the occurrence of one of these two. In order to analyze the questionnaires and use the results in writing scenarios, 3 indicators of specialty, consensus and significance were used. According to the indicators of consensus and the significance, two states of the "purchasing power by people" and "trade liberalization and the removal of tariffs" were selected. Due to both of uncertainties, four scenarios were developed, including textile of smiling, hope to grow, multi-stratified cemetery and window of life. Manuscript profile
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        34 - Designing the Brand Equity Model and Forecasting the Future Process in Alborz Insurance Company with Using a System Dynamics Approach
        Somayyeh Shafeiha Abbas Saleh Ardestani M. A. Afshar Kazemi V. Reza Mirabi
        In changing and dynamic world, the managers need to become sensitive to the dynamic uses of brand management. Have to look at marketing issues with a systematic approach to predict the effects of their decisions before occurring in the future by using an integrated tool More
        In changing and dynamic world, the managers need to become sensitive to the dynamic uses of brand management. Have to look at marketing issues with a systematic approach to predict the effects of their decisions before occurring in the future by using an integrated tool. Brand equity is a source of competitive advantage that reduces the Company's vulnerability to crises and competitors, then, creating a strong brand and its improvement appears to be the ultimate goal of marketing activities, especially service businesses, which can improve and increase the rate of return on brand investment. The aim of this study was to design and analysis system dynamics of brand equity capable of simulating the effect of variables (brand loyalty, perceived quality, brand awareness, brand association) over time. In this paper, brand equity in Alborz insurance company was designed within a systematic thinking, and using the system dynamic tools, the behavior of variables was predicted on a 72-month by using of Vensim software. The main variables were initially identified. Then, their relationships were completed in the form of causal loops and accumulation- flow diagram. Finally, the model was simulated in the software. Then, through analysis of sensitivity and policy, a valid model by an improved policy structure was obtained, which was used to develop the brand equity improvement scenario. It was clarified in the best scenario that by changing the parameters, brand equity will rise from 61.7% at the beginning of the base year to 84.2% at the end of the simulation.   Manuscript profile
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        35 - Study and Effectiveness of Marketing Mix (Service) on Customer Relationship Management (Especial Ref. to Insurance Industry )
        V. R. Mirabi
        Insurance industry is one of the most valuable industry in every society that causes development'scountry. Today in all developed country insurance plays an important role in development of countries, because they believe that insurance plays an important role in all pa More
        Insurance industry is one of the most valuable industry in every society that causes development'scountry. Today in all developed country insurance plays an important role in development of countries, because they believe that insurance plays an important role in all part of economy and bycompensation damages of doing economic and developed activities of society increase investmentmotivation. In other word, Insurance industry as a collection of economic agencies consider cost andbenefit and in optimum point should prepare the best services by the least of cost that it leads to fastermovement of country development . One of the characteristic of insurance companies is being it's vitalrole in financial matters that makes dynamic movements or changes in growing and developing capitalmarket , beside in they prepare security in all economic activities via corporation and using financialsources . In spite of fundamental and important role of Insurance industry in financial market , activeentities in this markets don't have cohesiveness and integration and they manage process traditionallythat causes effects on other economic parts. Insurance industry partnership in capital market in Iran incomparison of other developing and developed country shows that it can increased between 30% -100% . We can use marketing techniques to improve Insurance industry in Iran by considerationpotential capabilities in Insurance industry in Iran. Manuscript profile
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        36 - The Relationship of Ethical Intelligence with Organizational Citizen Behavior in Employees of the Organization of Industry, Mine and Trade of Semnan Province
        حمید شفیع زاده جعفر رحیمی
        Background: Jobs that have a high ethical intelligence, work best for high levels of growth and development. For this reason, over the past few decades, attention to ethical intelligence has become an inevitable necessity because it can, through moral intelligence, impr More
        Background: Jobs that have a high ethical intelligence, work best for high levels of growth and development. For this reason, over the past few decades, attention to ethical intelligence has become an inevitable necessity because it can, through moral intelligence, improve and develop its competitive advantage indicators, including organizational citizenship behaviors.Objective: relationship between ethical intelligence and organizational citizenship behavior among employees of the organization of industry, mining and trade of Semnan province.Methods: The present research is applied in terms of purpose, and in terms of data collection, a descriptive correlation is considered. Findings: research showed that the status of ethical intelligence and organizational citizenship behavior among employees of the organization of industry, mining and trade of Semnan province is slightly higher than the average level, which is statistically significant. In addition, ethical intelligence and all its components (integrity, compassion, responsibility, and passage) have a positive and significant relationship with organizational citizenship behavior. Conclusion: The senior managers of this organization can help improve the organizational citizenship behavior by reinforcing employee ethical intelligence.Key Words: Ethical Intelligence, Organizational Citizen Behavior, Industry Organization, Mine and Trade. Manuscript profile
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        37 - Analysis of the impact of public accountability on the policy of promoting administrative health and organizational transparency in the public sector (Case study: Ministry of Industry, Mine and Trade of the Islamic Republic of Iran)
        جواد معدنی mahsa salehi Mohammadreza Abdollahi
        Public accountability, administrative health and organizational transparency are among the key concepts in the field of public-management studies that affect all sectors, both public and private. The purpose of this paper is to investigate and identify the impact of gen More
        Public accountability, administrative health and organizational transparency are among the key concepts in the field of public-management studies that affect all sectors, both public and private. The purpose of this paper is to investigate and identify the impact of general accountability on the improvement and promotion of administrative health and organizational transparency in the public sector. This article is based on a research proposal approved by the Ministry of Industry, Mine and Trade of the JHA to the number 420 / M / S, under the title of the presentation of the programs of the General Directorate for Performance Evaluation and Compliance with the Deputy Director of the Ministry of Industry With the measures and plans of the department of public health, the general policies of the resistance economy. The statistical population is the staff of the Office of Performance Evaluation and Compliance with the Complaints Committee of the Ministry of Industry, Mine and Trade. The method of this research is descriptive-survey which was used to analyze the data using structural equation modeling using Amos software. A standard questionnaire was used to collect information and its validity was confirmed by a number of management and executive experts. Manuscript profile
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        38 - Integrated banking model of Bank Melli Iran (BMI) based on the customer needs in company, private, minor and commercial dimensions
        Davod Abdi Mehdi Moradi Lorens AnviehTekieh
        The present study aims to describe the dimensions of comprehensive banking model of Bank Melli Iran based on the customer needs. This research was conducted using the qualitative case study methodology. The target group of this study included 18 experts in banking indus More
        The present study aims to describe the dimensions of comprehensive banking model of Bank Melli Iran based on the customer needs. This research was conducted using the qualitative case study methodology. The target group of this study included 18 experts in banking industry with the work experience of above 10 years in Bank Melli of Iran in 2018. The qualitative data were analyzed using the thematic analysis method. The comprehensive banking model based on the customer needs was extracted in Bank Melli of Iran based on the results of this study; the purpose of this model was to address challenges in the areas of the financial resources, human resources, processes, and customers; some strategies to achieve this purpose include: making adjustments to the severe monitoring system in the area of banking laws and regulations, the need for diverse levels of funding to secure capital in big banks, using the competitive conditions in banking industry (including the digitalization) as an opportunity, proper use of communication technology to meet the diverse needs of customers. Manuscript profile
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        39 - Influential Parameters that Affected the Implementation of Privatization Policy (Case study: Iran Khodro)
        Abbas Sheikh Rabiei fattah Sharifzade Reza Vaezi Vajihollah Ghorbanizadeh
        Background, Objective: Automotive Industry is under the dispute for many years. The public claims that it has transferred to the private sector, but everything is under public instructions. This study seeks to identify influential factors on implementation, to provide p More
        Background, Objective: Automotive Industry is under the dispute for many years. The public claims that it has transferred to the private sector, but everything is under public instructions. This study seeks to identify influential factors on implementation, to provide policy recommendations.Method: The approach of the research is qualitative. Applying Thematic analysis method, semi-structured interviews were conducted with 12 experts from experts and pundits. Data with MAXQDA software were investigated and content were obtained. Since the study results return to initiate a thematic network and prepare some policy recommendations so the object is applicable-development. Results: The data resulted in 436 basic themes , 20 organizing themes and 5 global themes including macro, institutional, institutional-organizational, intervening and moderate variables.Conclusion: From expert point of view, effective factors on policy implementation are divided into five factors. The result of these parameters in different directions and in different ways, is the complexity and the ambiguous situation and challenges. The result of this study shows that success in policy implementation requires the provision of a suitable platform for the activity of the private sector contributing and enabling. This requires the establishment of a private sector acceptance capacity by sovereign bodies. Manuscript profile
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        40 - A Model for Evaluating the VAT Policy of the Industry Using the Fuzzy Delphi Technique
        Behzad Kia Ahmad Jafari Samimi Ali Farhadi Mahalli Mojtaba Tabari
        Background and purpose: The implementation of the VAT law in its current form in the country's industries shows that this law has created problems for producers in the current situation in terms of approved provisions, implementation, and lack of necessary infrastructur More
        Background and purpose: The implementation of the VAT law in its current form in the country's industries shows that this law has created problems for producers in the current situation in terms of approved provisions, implementation, and lack of necessary infrastructure. The main purpose of this study is to present a model for evaluating the VAT policy of the industry. Research method: The present study is applied in terms of purpose and qualitative in terms of method. The sampling method is non-random and purposive. In the qualitative section, using the Delphi technique and a semi-structured questionnaire, five criteria consisting of 9 measures for evaluating the VAT policy of the industry were identified and approved. Findings: Using a researcher-made questionnaire, the results of the binomial distribution test showed that the indices extracted from Delphi in the binomial distribution were also approved by experts, and all 17 experts fully agreed with the specified classification. Conclusion: The analysis of variance extracted of latent variables showed that all variables were 0.561. Therefore, the convergent validity of the measurement instruments was confirmed using the average variance extracted index. Therefore, the reliability of measurement tools was confirmed using these two indicators. Finally, the research model was acceptable and generalizable. Manuscript profile
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        41 - Energy Carrier Consumption Optimization Policy in National Iranian Copper Industries Company (Case Study: Sarcheshmeh Copper Complex)
        Mohammad Reza Fathi Adel Azar Gholam Reza Jandaghi shirin ranjebartotoyy babak azari reza mortazaii
        Background and Aim: Energy management and efficiency is one of the strategic policies of countries in supplying the required energy, responding to energy demand and addressing their environmental challenges and concerns. Therefore, the purpose of this study is to explai More
        Background and Aim: Energy management and efficiency is one of the strategic policies of countries in supplying the required energy, responding to energy demand and addressing their environmental challenges and concerns. Therefore, the purpose of this study is to explain the policy of optimizing the production and consumption of energy carriers in Sarcheshmeh copper complex. Method: The present study has an exploratory approach in terms of purpose. The statistical population of this study includes copper industry experts in three categories of managers, heads and supervisors. Snowball sampling method was used to collect the sample and it was done until the theoretical saturation was reached. The number of statistical samples was 75 people. Research data were collected using semi-structured interviews. In this research, the qualitative method of content analysis (theme) and Atlas software (8) have been used. Findings: The research findings are presented in the form of a conceptual model for the factors affecting the optimization of energy consumption in Sarcheshmeh National Copper Company. This model includes 7 areas of environmental factors, production factors; Structural factors; Content_behavioral factors; Energy Management; Network energy efficiency and energy efficiency. Conclusion: The results of the study showed that; All areas of conceptual model, accelerating and facilitating factors, and barriers and limitations of energy consumption optimization are classified according to the conceptual model of energy management in May et al. (2016).  Manuscript profile
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        42 - the policy of entrepreneurial opportunities in the tourism industry of East Azerbaijan province
        Ruhollāh Mahdiluy Soleyman Iranzadeh Farzin Modarres khiyabani Naser Feghhi
        Objective: The purpose of this study was to design a model for identifying entrepreneurial opportunities in the tourism industry of East Azerbaijan province in order to develop the entrepreneurial policy.Methods: The research method was from the point of view of practic More
        Objective: The purpose of this study was to design a model for identifying entrepreneurial opportunities in the tourism industry of East Azerbaijan province in order to develop the entrepreneurial policy.Methods: The research method was from the point of view of practical-developmental goal and from the point of view of the method of mixed method,. The main data collection tool in this section was interview. In this section, a group of experts is used for interviews. Sampling in this section is done theoretically and sampling is continued until the theoretical saturation is reached. In the quantitative part, based on confirmatory factor analysis, the validation of the main themes has been done through sub-themes based on experimental data. In the second step, the quantitative part, based on the main themes, the structural-interpretive modeling (ISM) method has been used to design a pattern for identifying entrepreneurial opportunities in the tourism industry. The data collection tool in this section was a questionnaire. The statistical population of this section includes all managers of industries related to the tourism industry. The statistical sample size was determined using the Krejcie-Morgan table of 234 people. Manuscript profile
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        43 - Provide a model for digital marketing improvement policy in the retail industry with emphasis on the post-Corona era
        Ziba Hosseini Alireza Rousta Farzad Asayesh Nader Gharibnavaz
        Background: Marketing policy is a set of principles and rules in the field of marketing that guide the decisions of the organization. Policies are framed by the organization's senior management to act as a solution for operational decision-making.Objective: In recent ye More
        Background: Marketing policy is a set of principles and rules in the field of marketing that guide the decisions of the organization. Policies are framed by the organization's senior management to act as a solution for operational decision-making.Objective: In recent years, with the advent of the corona virus, many people have reduced their side activities. The spread of new strains of the virus is spreading rapidly. Therefore, considering the importance of this field, the present study has presented a digital marketing model in the retail industry with an emphasis on post-corona.Methods: The qualitative statistical population of the research has been done by available sampling method to 35 experts and the quantitative statistical population is all experts and activists in the marketing industry. In this study, the required data were first collected by documentary analysis method.Findings: Then, in order to examine the views of experts, thinkers, managers and professors, the semi-structured interview method has been used and to reach the final model, the Delphi test has been used.Conclusion: The final results of the test are in the form of four areas: digital marketing planning, use of social networks, digital marketing performance, and customer engagement and participation. Manuscript profile
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        44 - Presenting the measurement and valuation model of technical knowledge in Iran's food industry
        askar asgarpour mohamad hssan cheraghali neda farah bakhsh
        Background and purpose: Measuring and valuing technical knowledge is one of the important and difficult activities in the process of commercialization of knowledge. This research was conducted with the aim of designing a model for measuring and valuing technical knowled More
        Background and purpose: Measuring and valuing technical knowledge is one of the important and difficult activities in the process of commercialization of knowledge. This research was conducted with the aim of designing a model for measuring and valuing technical knowledge in Iran's food industry. Methodology: The research is developmental in terms of purpose, practical in terms of results, and mixed (qualitative-quantitative) in terms of data type. The research participants in the qualitative part included 20 scientific experts and experts in the field of technology management and executive experts of Iran's food industry, who were selected using non-probability judgmental and purposeful sampling. Cochran's formula, the sample size of 152 people was determined and selected by random cluster sampling method. Findings: The results showed that the measurement and valuation model of technical knowledge in the food industry includes four main components:factors related to the company/organization, factors related to the extra-organizational environment, factors related to the nature of technology, and factors related to the technology market. It is with 71 indicators. Conclusion: The results of the research can be useful for measuring and valuing technical knowledge and improving it in companies related to this field and provide a suitable field for other researches. Manuscript profile
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        45 - Presentation of a Fuzzy Model for Assessment of Corporate Social Responsibility
        Ahmad Abolhasaniranjbar Amirhassan Zarei Nima Eskandarinia Mehrdad Bozorginejad
        In this paper, a fuzzy model was designed for assessment of corporate social responsibility based on four principles of Denison including society, environment, ethic and Financial responsibility. The introduced model is comprised of five phases. At the first phase, a fu More
        In this paper, a fuzzy model was designed for assessment of corporate social responsibility based on four principles of Denison including society, environment, ethic and Financial responsibility. The introduced model is comprised of five phases. At the first phase, a fuzzy system was designed that its inputs included four factors of social responsibility and its output included score of corporate social responsibility. At the second phase, the inputs and outputs after Classification, were converted to fuzzy numbers and derivation rules were explained at third phase. At fourth phase, defuzzification was performed and at the fifth phase, the designed model was tested. result of model testing indicates that the presented model has a high validity. Ultimately, the social responsibility of research institute of petroleum industry of iran was calculated using the design model. Population of this study consisted of 531 staffs and academic board members of research institute. Questionnaire was used to collect the data. For this purpose, a questionnaire was designed based on four principles of Denison and its validity and reliability was assessed and confirmed. The results show that social responsibility score of research institute with the membership grade 0.844 is highly.   Manuscript profile
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        46 - Investigating the effect of augmented reality on customer buying behavior considering the mediating role of perceived pleasure and customer satisfaction in the tourism industry in Iran
        seyedeh fatemeh hosseini khorrami rasoul asgarpour
        Attracting the customer is not possible when the goal is to sell a product to the final buyer. Instead, sellers try to attract customers by creating various stores, advertising, designing and building various showcases to offer the product. Therefore, this study aimed t More
        Attracting the customer is not possible when the goal is to sell a product to the final buyer. Instead, sellers try to attract customers by creating various stores, advertising, designing and building various showcases to offer the product. Therefore, this study aimed to investigate the effect of augmented reality on customer buying behavior with respect to the mediating role of perceived pleasure and customer satisfaction in the tourism industry. This research is of applied type, and the research method in this research is descriptive-survey type. The statistical population of the study includes the customers of Elie Gesht Company and the sample size (384 people) has been calculated using the Cochran's formula. The required information was collected using standard questionnaires. In this study, in order to determine the reliability of the questionnaire, Cronbach's alpha test was used and the data were analyzed using Smart PLS software. The method of data analysis is also partial least squares. The results show that augmented reality has a positive and significant effect on perceived pleasure and customer satisfaction in the tourism industry. Perceived pleasure also has a positive and significant effect on customer behavior. But customer satisfaction does not have a positive and significant effect on customer behavior and perceived satisfaction on customer satisfaction. Manuscript profile
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        47 - The role of political-cultural factors as undesirable risk reducing factors in the petrochemical industry
        jehad barzigar
        introduction: This study was conducted to determine the political-economic factors that play a risk-reducing role in petrochemical companies listed on the Tehran Stock Exchange with a financial and marketing approach.Methodology: In quantitative assessment of political- More
        introduction: This study was conducted to determine the political-economic factors that play a risk-reducing role in petrochemical companies listed on the Tehran Stock Exchange with a financial and marketing approach.Methodology: In quantitative assessment of political-cultural factors, arbitrage pricing model and adverse risk in the petrochemical industry and a questionnaire and analysis of answers with beta coefficient of MATLAB and Excel software were used. In qualitative assessment (ranking) of political-cultural factors with marketing-financial approach and 3 samples of questionnaires were used and these questionnaires were analyzed through Friedman ranking test in SPSS software.Findings: Quantitative findings indicate that the return on stocks of the portfolio of petrochemical companies listed on the Tehran Stock Exchange shows an unfavorable stock risk, which qualitative findings indicate that political factors such as government support for foreign investment and Joint ventures are the most important factor in reducing this unfavorable risk in the petrochemical industry. Also, increasing the export of petrochemical products has been identified as another important factor in reducing risk in the petrochemical industry.Conclusion: The highest risk that threatens the return of shares in the portfolio of petrochemical companies is due to political and cultural factors, laws and regulations, technology, etc. Manuscript profile
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        48 - Investigating the effect of intellectual capital efficiency on productivity: Evidence from banks listed on Tehran Stock Exchange
        Seyed fakhreddin Fakhrhosseini
        In the current global economy, intellectual capital is progressively being acknowledged as a vital constituent of organizational value. The impetus for this awareness is a sequence of challenges in knowledge-based corporate settings that motivate firms to invest in inte More
        In the current global economy, intellectual capital is progressively being acknowledged as a vital constituent of organizational value. The impetus for this awareness is a sequence of challenges in knowledge-based corporate settings that motivate firms to invest in intellectual capital, given that it has become a key driverof productivity.The present article aims to determine the relationship between intellectual capital and productivity in business of banks. In this study has been studied, a sample of 12 banks . The dependent variable is productivity and to measure this variable has been used by data envelopment analysis method. The period under study is from 2016 to 2016, which has been analyzed using the multiple regression test, the relationship between the components of intellectual capital and productivity. The results show that the intellectual capital and productivity have a significant relationship. The results of the regression analysis validate the relevance of intellectual capital in improving productivity in the banking industry. Manuscript profile
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        49 - Investigating the impact of entrepreneurial marketing on innovation capability and economic performance in the hotel industry of Qom
        Peyman Ghafari Ashtiani Maryam Ghiasabadi Farahani
        Purpose: The purpose of this research was to investigate the entrepreneurial marketing model on innovation capability and economic performance in the hotel industry.Method: This research is descriptive-survey in terms of method and practical in terms of purpose. The sta More
        Purpose: The purpose of this research was to investigate the entrepreneurial marketing model on innovation capability and economic performance in the hotel industry.Method: This research is descriptive-survey in terms of method and practical in terms of purpose. The statistical population of this research consisted of 302 managers and experts in the hotel industry of Qom city. Using stratified random sampling method, 170 people were selected as a statistical sample based on Karjesi and Morgan's sampling table. The research data collection tool was a standard questionnaire. In order to test hypotheses and evaluate research models, SPS and Lisrel software were used. Findings: The findings showed that networking does not have a significant effect on innovation ability and economic performance; Also, activation variables, opportunity focus, value creation have a positive and significant impact on innovation capability; Activation variables, opportunity focus, value creation have a positive and significant effect on economic performance, and finally innovation ability has a positive and significant effect on economic performance. Entrepreneurial marketing can be considered as one of the strategies for growth and development in economic performance in the hotel industry. Conclusion: Therefore, special attention should be paid to entrepreneurs in the hotel industry, and by strengthening marketing in entrepreneurship and creating a suitable platform for its development, it will provide the economic progress of the hotel industry in Qom city and then in the country. Manuscript profile
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        50 - Discovering and analyzing the types of customer hostility in Iran's automotive industry
        Aliasghar Poorteymoor soheila zarinjoy alvar Fereydoun Omidi
        The main goal of this research was to discover and analyze the types of customer hostility in Iran's automotive industry. The main question was how to identify and categorize the types of customer hostility. Considering the exploratory nature of the research topic, More
        The main goal of this research was to discover and analyze the types of customer hostility in Iran's automotive industry. The main question was how to identify and categorize the types of customer hostility. Considering the exploratory nature of the research topic, it is possible to provide an initial answer or a hypothetical plan. There is no corresponding to the main question above and the final answer has been achieved by using the theme analysis method. To collect data and extract the opinions of experts in the automotive industry, semi-structured interviews were conducted with 11 managers with experience in this industry. It was done with a purposeful method and as a snowball chain reference.Then, with a back-and-forth process based on theme analysis, key concepts related to the types of customer hostility in Iran's automotive industry were extracted. Finally, after conducting the research, the types: 1-Stable hostility 2-Temporary hostility 3-Political hostility 4-Economic hostility 5 -Organizational hostility 6-Individual hostility (psychological) 7-Cultural hostility were discovered as types of hostility in Iran's automotive industry. Manuscript profile
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        51 - Ranking the Components of Intrapreneurship in the Drilling Industry using the ANP Method
        Siross Tahmasebi zadeh Afasneh Zamanimoghadam Manijeh Haghighinasab
        Paying attention to the cultural, economic and social effects of entrepreneurship will determine the role of academics and innovators in the development of society, and entrepreneurship experts will respond to the various needs of society. This research was conducted wi More
        Paying attention to the cultural, economic and social effects of entrepreneurship will determine the role of academics and innovators in the development of society, and entrepreneurship experts will respond to the various needs of society. This research was conducted with the aim of identifying and ranking the dimensions and components of intrapreneurship in the oil and gas drilling industry, the study of North Drilling Company. The current research was conducted by a mixed research method (qualitative and quantitative). To collect data in the qualitative section, 12 university experts in the field of entrepreneurship were interviewed. In the qualitative part, the dimensions and components of intrapreneurship in the industry were identified through interviews and content analysis methods, and then in the quantitative part, the necessary data were collected by ANP paired comparison questionnaires. In this section, standard ANP questionnaires were given to 14 knowledgeable people (experts) of the company, including senior and middle managers of North Drilling Company, and the necessary data for this section were collected. Based on the results of the qualitative section, 5 dimensions, 14 main components and 119 sub-components were identified for intrapreneurship in the industry. The results of ANP also showed that the management dimension is the most important among other dimensions of intrapreneurship. Also, in the internal relations of the sub-criteria, technology in production, human resources management and internal and external policies have the first to third ranks respectively. Manuscript profile
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        52 - The effect of Corporate Social Responsibility on Organizational Citizenship Behavior with the mediating role of Job Satisfaction by moderating Corporate Size in the Food Industry of Isfahan Province
        samaneh hadi sichani
        Organizational citizenship behavior is the self-sacrificing actions of employees to ensure the comfort of others and expresses related, voluntary and activities that are directly or indirectly regulated through corporate social responsibility and employee satisfaction. More
        Organizational citizenship behavior is the self-sacrificing actions of employees to ensure the comfort of others and expresses related, voluntary and activities that are directly or indirectly regulated through corporate social responsibility and employee satisfaction. The aim of this research is study the effect of corporate social responsibility on organizational citizenship behavior with the mediating role of job satisfaction by moderating corporate size in the food industry of Isfahan province. The method of the research is survey - descriptive of correlation type and in the theoretical framework of the research has been used library research and field method was used for data collection. Statistical society is emploee in the food industry and data were collected from a sample of 229 people and the sampling method is available random sampling. Descriptive and inferential statistical analyzes were performed in SPSS and PLS softwares. The results of hypothesis testing show that, The effect of corporate social responsibility with standard coefficient of 0.519 on organizational citizenship behavior and the effect of corporate social responsibility with standard coefficient of 0.589 on job satisfaction and the effect of job satisfaction with standard coefficient of 0.511 on organizational citizenship behavior and mediating the role of job satisfaction with standard coefficient 0.301 in the effect of corporate social responsibility on organizational citizenship behavior and the role of the size modifier of the company has been confirmed with a standard coefficient of 0.416 in the effect of corporate social responsibility on organizational citizenship behavior. Manuscript profile
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        53 - Stance Reuters, Bloomberg and the Financial Times on Iran's oil industry in the aftermath of sanctions
        Pooya Nematolahi Alireza Soltani Behrooz Kavehie
        The process of economic sanctions against Iran and elimination of sanctions with the nuclear deal, a number of factors and variables to build an active action. Specifically, the Iranian oil industry, was one of the two main objectives of economic sanctions and naturally More
        The process of economic sanctions against Iran and elimination of sanctions with the nuclear deal, a number of factors and variables to build an active action. Specifically, the Iranian oil industry, was one of the two main objectives of economic sanctions and naturally in space as well as the lifting of sanctions, the oil industry was leading in these conditions. At the same time, in both sections, one of the variables affecting economic sanctions and an oil embargo in particular, the role of the international media. Most of the international media during the sanctions period, playing an active role in the success of sanctions in many forms. In the post-sanctions period, the performance of the media in the atmosphere to implement the terms of the agreement, particularly regarding sanctions Barjam oil industry be investigated. In this regard, the position of International introduced three kinds of media, including Reuters, Bloomberg and Financial Times; sanctions against Iran's oil industry in the sections "Barjam before" and "after Barjam" has been scrutinized.So, during the period from the beginning of 2012 until the end of the first quarter of 2016 media coverage of the three reference was scrutinized news. After the examination the result was that the two media "Reuters" and the "Bloomberg" twice "before Brjam" and "after Brjam" of developments in the industry of oil and the sanctions that the industry is aiming, with shift and how their coverage more positive and supportive approach to tactics rather than negative attitudes have changed. Manuscript profile
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        54 - Pathology of the press industry of the country with the aim of providing an evolutionary model
        Asghar Nemati bahram alishiri taher Roshandel Arbatani Naser Azad
        has it. The research project has been based on the use of the Porter Model Five Competitive Forces and by obtaining the votes of experts in the press industry, a pathologic assessment of the current state of the industry in the country, followed by a desirable and indig More
        has it. The research project has been based on the use of the Porter Model Five Competitive Forces and by obtaining the votes of experts in the press industry, a pathologic assessment of the current state of the industry in the country, followed by a desirable and indigenous pattern for the development of this industry. To deal with environmental changes. In this research, a qualitative method strategy for responding to research propositions will be used. In the Pathology section of the press industry, using the Delphi method, the opinions of experts in the field are gathered and summed up and used in the formulation and presentation of the desired model of industry transformation using the data theory approach of the foundation. The statistical population of this study is all experts and experts in media management, especially the press industry. The information in this research is gathered through library, deep interview and structured questionnaire. Descriptive and inferential statistics were used to analyze the data using SPSS software. The results in the Department of Pathology of the Industry show that economic problems are the main industrial damage that the press is suffering from, and factors such as cyberspace competitors, political constraints and weaknesses in the human resource education system. Manuscript profile
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        55 - Identification of Measures for Performance Evaluation of Platform-Based Audience Engagement Social Media in Iranian Automobile Industry
        Amir Khalafi Datis Khajeheian Ali Badizadeh
        Customer engagement platforms such as gamification, co-creation and open innovation platforms have found popularity in recent decade and several industrial and service organizations are adapted to use them for marketing purposes. However, the results have been faced wit More
        Customer engagement platforms such as gamification, co-creation and open innovation platforms have found popularity in recent decade and several industrial and service organizations are adapted to use them for marketing purposes. However, the results have been faced with challenges, that are partly raised because of lack of specific measures to evaluate performance of these platforms. The current research aims to fill the gap by identifying specific measures for evaluation of performance of these platforms in Iranian automobile industry. For this purpose, after conduct of a literature review in marketing measures, a primary set of measures have been extracted. In the second phase, a panel of experts have been used to refine the measures and to adapt them with the automobile industry. After content analysis, 82 measure identified and classified into six groups of measures, including 1) Social media measures, 2) Application-related measures, 3) Findability measures, 4) Strategy measures, 5) Public relations measures, 6) Gamification measures identified. Findings of this research can be used by strategic management, marketing and other departments of Irankhodro company that are related to performance evaluation of customer engagement platforms. the limitation of this study is that it is context-based, and generalization of the results might be considered carefully. Manuscript profile
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        56 - The effectiveness of media diplomacy with a foreign tourism development approach
        Alireza Gharaati mohammad soltanifar
        Tourism in 2019 accounts for ten percent of the world's gross domestic product, one-tenth of the world's jobs, seven percent of total exports and four percent of total global investment. Therefore, considering the policies of the economy without increasing the importanc More
        Tourism in 2019 accounts for ten percent of the world's gross domestic product, one-tenth of the world's jobs, seven percent of total exports and four percent of total global investment. Therefore, considering the policies of the economy without increasing the importance of the foreign tourism industry, it was necessary to examine the factors of development of the tourism industry. In this study, the role of media diplomacy on the tourism industry is discussed. Therefore, the aim of this study was to investigate the relationship between media diplomacy and tourism industry, which was performed by cross-sectional descriptive method using a researcher-made questionnaire with Cronbach's alpha of 0.9 and a sample of 250 people based on Cochran's formula among media and tourism professionals. In the descriptive evaluation, the respondents rated the prosperity of media diplomacy and the tourism industry as low in the country, and in the inferential results, regression was used regarding the relationship between these two variables, which in the first five indicators of the tourism industry: “Soft power” have strong determinants and only the role of media diplomacy in identifying cities with a coefficient of determination of 0.04 has been assessed as weak. Manuscript profile
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        57 - Investigating the Role of Mobile Social Networks on the Journalism Industry
        hannaneh zeinali Mohammad Soltanifar Afsaneh Mozafari
        This research aims to study the role of mobile based social networks in journalism industry. These changes are studied in three groups included form, content and application. In current research the notions of journalists and communication sciences experts related to ro More
        This research aims to study the role of mobile based social networks in journalism industry. These changes are studied in three groups included form, content and application. In current research the notions of journalists and communication sciences experts related to role of mobile based social networks in journalism is studied through Q-methodology. Due to lack of precise sampling framework, the purposeful sampling has been used. The sample size is 60 including 30 journalists and 30 communication sciences expert. The questionnaire includes 33 questions that is designed in form of Likert Spectrum. The data is analyzed by SPSS software and Quenelle software. The results of factor analyze shows that related factor to research subject determines 74,269 percent of the dependent variable changes. This rate of determination has been claimed by journalists and communication sciences experts. These factors have been divided based on application (increasing the audience power, decreasing the expenses, developing the public sphere, universality and high feedback), form (increasing in publication speed, multimedia and omitting the gatekeeping), and content (diversity and plurality of meaning). Factor analysis of statements shows that the factor of increasing the audience power with 13,56 percent is the most important and the universality with 6,64 percent is the least important factor that has affected journalism industry changes in result of using the mobile based social networks in journalism industry. Manuscript profile
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        58 - Designing and Validating an Effective Social Media Marketing Model in the Tehran Dairy Industry
        maryam abdoli Hosein Bodaghi Khajenobar Reza Rostamzadeh Farzin Modares Khiyabani
          Nowadays, social media is widely used for marketing activities. Despite the many benefits, there is still no comprehensive model for regulating marketing efforts in this area. The purpose of this study is to design and validate an effective model of social media More
          Nowadays, social media is widely used for marketing activities. Despite the many benefits, there is still no comprehensive model for regulating marketing efforts in this area. The purpose of this study is to design and validate an effective model of social media marketing in the Tehran dairy industry with a mixed approach. The present study was conducted with a mixed (qualitative-quantitative) approach. The statistical population of this research in the qualitative part includes experts of Tehran milk industry. Qualitative sampling continued in a targeted manner until theoretical saturation was achieved. The statistical population in a small part also includes customers of Tehran milk industry. Using the Cochran's formula for uncertain communities, 384 people have been calculated as a sample. Cluster sampling method and available individuals were used for sampling. Semi-structured interview and Likert scale questionnaire were used to collect data. In order to analyze the data in the qualitative part by the data analysis method of the foundation, the indicators of the social media marketing model were identified using MAXQDA. Then, using structural-interpretive modeling and using MICMAC, a basic model was designed. Structural equation modeling and LISREL software were used to validate and present the final model. Findings showed that the components of knowledge management, customer needs assessment and customer engagement are among the basic components of the model that affect the strategic marketing and competitive advantage of the company and lead to media effectiveness and customer loyalty. Manuscript profile
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        59 - Knowledge Management Strategies in Publishing Industry
        Seyyed Abdollah Sajjady Jaghargh Firouz Dindar Farkoush Mostafa Rezaei
        Knowledge as the most important competitive edge, organizations enabling to be productive and competitive products and services to be abandoned. One of the foundations of knowledge management to increase productivity, agility being effective. The development and spread More
        Knowledge as the most important competitive edge, organizations enabling to be productive and competitive products and services to be abandoned. One of the foundations of knowledge management to increase productivity, agility being effective. The development and spread of literature in the field of knowledge management and organizational agility, the importance of these two categories show. The research methodology library is athletics. This paper is a form of convergence of these two aspects in the sense that they are related to each other, we tested the publishing industry and argue that organizational agility is achieved when the knowledge of all comments, are in equilibrium. Publishing centers twelve in iran as a case study and the agility and knowledge management in its evaluated. Manuscript profile
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        60 - Attitude of International Media Outlets, Reuters, Bloomberg and Financial Times about Iran Oil Industry in Post Sanction ERA
        Pooya Nematolahi Behrooz Kavehie Alireza Soltani
        Iran’s petroleum industry has been one of the main targets of the sanctions. The same sector also was the pioneer and made the greatest gains after the easing of international restrictions. One of the key variables that influenced and paved the way for either impo More
        Iran’s petroleum industry has been one of the main targets of the sanctions. The same sector also was the pioneer and made the greatest gains after the easing of international restrictions. One of the key variables that influenced and paved the way for either imposition or removal of the sanctions was the role of International mass media. As a matter of fact, the media streams did play a key role in the success of the sanctions during imposed sanctions. In the post-sanctions setting, the same media did set the ground for implementation of the articles of the Joint Comprehensive Plan of Action (JCPOA) especially with regard to the oil sanctions on Iran. The present article considers the role of three leading international media outlets, namely Thomson Reuters, Bloomberg and Financial Times, regarding the sanctions on Iran’s oil industry in two settings: Prior to the JCPOA implementation and after it. For the purposes of the study, all the news releases of these agencies regarding Iran’s oil industry and sanctions from the beginning of 2012 through the first quarter of 2016 were meticulously studied.The result of the studies indicated that Reuters and Bloomberg did in fact change their standing with regard to Iran’s oil industry and the sanctions before and after the JCPOA implementation. The results showed that the two media outlets changed their attitudes for coverage of the related news from negative to more positive and more supportive attitudes through the two settings. However, the Financial Times, based on the content it has published during the two periods, did not change its attitude towards Iran’s oil industry and the sanctions, and maintained its nonchalant, unmoved, and skeptical stance towards the issue throughout the two settings. Manuscript profile
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        61 - Determinants of Quality Assurance within the Building Construction Industry
        wilfred omollo
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        62 - Barriers to Sustainable Construction Practices (Case Study: The Role of National Culture)
        Peter Okoye Isaac Odesola Kevin Okolie
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        63 - SARS-CoV-2 and food hygiene
        Mahdieh Raoofi Asl Soofiani Negin Noori
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        64 - Identifying and enhancing the distinctive consumption patterns of women in the sports goods industry
        zahra barzegaryazdi nima majedi mehdi naderi nasab
        The purpose of the current research was to identify and expand the effective factors on women's consumption patterns in the field of sports goods. The research method was mixed in terms of data collection, which was qualitative-quantitative. The statistical population o More
        The purpose of the current research was to identify and expand the effective factors on women's consumption patterns in the field of sports goods. The research method was mixed in terms of data collection, which was qualitative-quantitative. The statistical population of the research included experts and specialists in the fields of management, marketing and sports management, doctoral students in the field of sports marketing and women who are provided with sports services. A sufficient number of statistical samples were selected in the qualitative part based on theoretical saturation (16 people and 28 documents) and in the quantitative part they were selected using the available targeted method (360 people). Also, its reliability was calculated using Cronbach's alpha test (0.91) and composite reliability. Qualitative part analysis was done with Maxqda software, and quantitative part analysis was done with Smart PLS3 structural equation model software. The findings of the research showed that the conceptual framework of the current research included five parts of environmental factors, consumption prerequisites, society values and norms, demographic characteristics of reference groups, and improving the consumption of sports goods. Also, the values and norms have been examined from the two perspectives of society's values and consumption culture. In the quantitative part, it was found that most of the paths of relationships between the research components (except for the path of environmental factors -> improvement of consumption of sports goods) as well as the items with each of their factors are greater than 1.96 and significant, this significance indicates the correct prediction of the relationships. It is a research model. Manuscript profile
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        65 - Analysis of factors affecting the acceptance of smart technologies in the sportswear industry (case study: sports equipment stores in Tehran)
        keyvan Molanorouzi
        The present research was con
        The present research was con Manuscript profile
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        66 - Evaluating and classifying the insurers risk in the insurance industry using data envelopment analysis
        Seyyedeh Nasim Shobeiri Mohsen Rostamy- Malkhalifeh Hashem Nikoomaram Mohammadreza Miri Lavasani
        One of the most important factors for the economic development of countries is the insurance industry.A closer look at the economies of Developed Countries shows that the insurance industry has a significant contribution in the economic development of these countries. T More
        One of the most important factors for the economic development of countries is the insurance industry.A closer look at the economies of Developed Countries shows that the insurance industry has a significant contribution in the economic development of these countries. The insurance industry needs to accept the risk in order to carry out any insurance activity. In the other word, the insurance companies create tranquillity in the society by accepting the risk. On the other hand, the insurance companies need to access to the powerful risk analysis tools in order to manage the potential risks. Data envelopment analysis (DEA) is one of the most important techniques to identify the risk resources. Hence, data envelopment analysis is widely used in the insurance industry. This study uses the dataset of the car insurance policies of Saman Insurance Company during the years 2018-2019. First, we identify the effective indicators and examine the properties of these indicators to classify them into input and output groups. Finally, we use data envelopment analysis to propose a model for predictionthe risk of insurers (in terms of existence of damage risk or absence of damage risk). This model can be used in the future policies of the insurance company. For example, the insurance companies can use the results of data envelopment analysis to adjust the premiums received from different insurers and increase the satisfaction for insurers and their profitability by creating a rating system based on the insurers 'risk. Manuscript profile
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        67 - Credit Risk Test Stress Model of the Banking Industry under Macroeconomic Scenarios
        mohsen Ziaee Bidhendy Mehrzad Minooee Mirfaz Fallah shams
        The main reason for conducting the present study is to design and explain the credit crunch risk test model of the banking industry under macroeconomic scenarios. In addition to the use of documents and reports related to the banking industry, the panel data related to More
        The main reason for conducting the present study is to design and explain the credit crunch risk test model of the banking industry under macroeconomic scenarios. In addition to the use of documents and reports related to the banking industry, the panel data related to the annual reports and datasets of the banking industry were used. In the present study, in order to perform econometric analyzes, E-Views software was used and Matlab artificial intelligence environment was used to design an intelligent system. Then, based on the GARCH method, the regression statistics related to the GARCH model for the fluctuations between the research objective function and GDP growth rate, interest rate, unemployment rate, inflation rate and per capita income growth rate are calculated equal to 0.927, which indicates very high predictive power. The econometric model of research is. One of the most important results of the present study is that according to the calculations performed, the bank's credit portfolio to reduce the probability of default is exactly 91 percent (the fifth level of system output is excellent). Manuscript profile
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        68 - Simulation and optimization model of the Signoff units in order to increase the logistic productivity and reduce the production and quality costs: A Case Study in Saipa Automotive Company
        mohammad sarvar masouleh amir Azizi
        In the present research, an optimization process was performed in Signoff unit of Saipa Corporation based on the discrete event simulation using a multiple objective function. The required information, including the operation classes (product inspection, adjustment, and More
        In the present research, an optimization process was performed in Signoff unit of Saipa Corporation based on the discrete event simulation using a multiple objective function. The required information, including the operation classes (product inspection, adjustment, and reworking), the flow between different workstations, operation times, production cost identification, etc., were extracted from the actual data recorded for March 2018- March 2019 period. For the purpose of simulation, firstly, the model was built using the Arena software and all effective parameters and variables were introduced into the model following the planning of various scenarios. Upon a predetermined number of iterations, the bottleneck was identified and the model was verified. Next, in a primary phase, the OptQuest software was utilized to find the optimal number of workers for minimizing the production costs after 378 iterations (upon satisfaction of an automatic stop criterion), and the result was used as input for a secondary phase where the model was optimized for enhancing the operational capacity of the logistic units upon 303 iterations. Using the results of this research, it was anticipated to achieve 21.6% drop in the number of Operator along with 10% increase in the logistic capacity, 4% reduction in the production costs, and 2% increase in the production rate. Manuscript profile
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        69 - Conceptual modeling of financial resilience of the tourism industry in crisis
        Seyyede Maryam Abolhasani Komle Mohammad Hassan Gholizadeh Mehdi Meshki
        In recent years, financial resilience has become significantly more important due to Existing crises, especially the Covid-19 pandemic. The purpose of this paper is to model the concept of financial resilience of the hotel industry in Gilan. In this study, using a quali More
        In recent years, financial resilience has become significantly more important due to Existing crises, especially the Covid-19 pandemic. The purpose of this paper is to model the concept of financial resilience of the hotel industry in Gilan. In this study, using a qualitative method of grounded theory and through a semi-structured interview technique with 25 experts in the hotel industry, via theoretical sampling method, the conceptual model of financial resilience of the hotel industry is designed in crisis. In this research, 2027 primary codes are extracted and finally classified into 111 concepts, 43 sub-categories and 18 main categories. This model is in the six dimensions of the central phenomenon (revenue management, cost management, risk organization), causal conditions (political structure of the country, tourism industry infrastructure, macroeconomy), strategies (strengthening human resourse, strengthening inter-institutional cooperation, tourism industry marketing, Optimal financing, modern technology), contextual conditions (legal contexts, cultural and social considerations, geographical location and climate of the country), intervention conditions (environmental protection) and consequences (sustainable development of the country, strengthening the capacity of the tourism industry in the face with the crisis, the development of the tourism industry in the country) was presented. The results provide useful information for hotel industry players to survive in crisis, as well as policy makers and government supervisers to develop relevant regulations Manuscript profile
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        70 - A Green Financing Model for Companies through Banking Industry: Grounded Theory Approach
        Abbas Ali Sheikh Parviz Saeedi ebrahim abbasi arash naderian
        Green financing is one of the new financial paradigms for combining environmental support and financial-economic benefits. Accordingly, the present study seeks to develop a green financing model for companies through the Iranian banking industry based on the data theory More
        Green financing is one of the new financial paradigms for combining environmental support and financial-economic benefits. Accordingly, the present study seeks to develop a green financing model for companies through the Iranian banking industry based on the data theory of the foundation. The statistical population includes 16 experts in banking and environment and faculty members of universities who were selected as participants in the study. The data collection method was field and the data collection tool was interview and a semi-structured interview based on exploratory study was used. Data analysis in this method was performed using open coding system (category identification), axial coding (category cultivation) and selective or selective coding (final category selection). The results showed that strategies for removing barriers and formulating transparent and stable laws, equipping banks' financial (environmental) resources, accurate and practical targeting of banks, agile executive organization and implementation of an integrated control and supervision system lead to a mental image based on importance. The process of green financing of companies is done through banks and also the differentiation of this process with other aspects of financing, which can be the basis of analysis. Manuscript profile
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        71 - Testing the transmission of price fluctuations of physical assets to selected industries (Application of state space approach and ARDL model)
        mahdi shaban habibollah nakhaei ghodratollah talebnia nazanin bashiri manesh
        The purpose of this study is to test the transmission of price fluctuations of physical assets to the returns of selected industries including the chemical, pharmaceutical, food, construction and basic metals industries. For this purpose, the data of selected industries More
        The purpose of this study is to test the transmission of price fluctuations of physical assets to the returns of selected industries including the chemical, pharmaceutical, food, construction and basic metals industries. For this purpose, the data of selected industries return index, dollar rate, Bahar Azadi coin price (representative of gold market), Iranian crude oil price and housing price from mid-December 2008 to March 2019 were prepared with daily frequency and using conditional heterogeneity variance method and state space approach and Kalman filter, conditional standard deviation of returns is considered as a measure of fluctuations. Then, using the ARDL method, how the fluctuations in the price of physical assets are transmitted to the index of returns of selected industries is described. The results show that the chemical industry from the fluctuations of the foreign exchange market, housing and gold, the pharmaceutical industry from the fluctuations of the oil, foreign exchange and housing markets, the construction materials industry from the fluctuations of the foreign exchange market, the food industry from the fluctuations of the oil market and the basic metals industry from the market fluctuations gold has a contagious linear system that provides evidence of information inefficiency in the Tehran Stock Exchange industry. Manuscript profile
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        72 - Investigation the Effects of Industry's Mean Employment and Mean Capital on Survival of New Firms in East Azarbaijan Province
        غفار تاری
        In this paper the effects of industry's mean employment and mean capital haveinvestigated on survival of manufacturing firms in east Azerbaijan province. Thedataset of Ministry of Industry, Mine and Trade has used for data gathering and anonparametric Cox regression has More
        In this paper the effects of industry's mean employment and mean capital haveinvestigated on survival of manufacturing firms in east Azerbaijan province. Thedataset of Ministry of Industry, Mine and Trade has used for data gathering and anonparametric Cox regression has used for data analyzing. The results of thisstudy shows that there is a negative meaningful relationship between industry'smean capital and firms survival, but the industry's mean employment has nomeaningful effect on survival rate of new firms. Manuscript profile
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        73 - Determinants of Intra-industry Trade Case study: Iran & Southwest Asian Countries
        کریم امامی تیمور محمدی نفیسه شعبانی
        This paper is exploring the determinants of Intra-Industry Trade (IIT) between Iran and Southwest Asian countries. Within the framework of Gravity Model, we use Grubel & Lioyd index to measure the volume of IIT for Chemical products from 1992 to 2005. Based on theor More
        This paper is exploring the determinants of Intra-Industry Trade (IIT) between Iran and Southwest Asian countries. Within the framework of Gravity Model, we use Grubel & Lioyd index to measure the volume of IIT for Chemical products from 1992 to 2005. Based on theoretical studies, Country and Industry-Specific factors collectively determine the composition of Intra-Industry Trade among trade partners. Empirical studies however show that in developing countries, National fundamentals are more significant in the explanation for the pattern of IIT. Such elements are GDP, Demographic variable, Geographic Distance, Linder Variable, Economic Convergence, and Exchange rate. Our research confirmed that, GDP, Economic convergence, and the Linder Variable have positive effect on Intra-Industry Trade between Iran and its trading partners in Southwest Asia, whereas Exchange rate and Distance inversely influence IIT. Manuscript profile
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        74 - The Effect of Social Capital on Sustainable Development of Rural Tourism; A Case Study of Lavij Village in Iran
        Reiko Nara Alireza Mohseni Tabrizi
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        75 - The Role of Government and Local Actors in the Tourism Industry Development in Iran: An Unsuccessful Intervention Model
        Saman Yousefvand
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        76 - Rural Women’s Experiences with Money and Developmental Intervention: A Case Study in Semnan Province
        Soheila Alirezanejad
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        77 - Tourism Industry, Globalization, Encounter or Interaction
        Delavrav Rahmat Shah Seyyed Ali Mousavi Noory Majid Akbari
      • Open Access Article

        78 - The Effect of Financing Components on the Structure of Small and Medium-Sized Enterprises in the Petrochemical Industry
        Meysam Saniefar Seyed Reza Salehiamiri Mehdi Elyasi Mehran Mokhtari Bayekolaie Seyed Abdollah Sajadijaghargh
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        79 - Provide a product life Cycle Optimization Model Using Agent Based Simulation
        mohammad farahbakhsh mahmod modiri seyed mohammad ali khatami firozabadi alireza Puorebrahimi
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        80 - The Effect of Exchange Rate on the Iran’s Pharmaceutical Industry Balance: Vector error Correction Approach
        sara Masoomzadeh mehdi Shirafkan
        Introduction: The effect of exchange rate fluctuations on the balance of payments is very important in economic literature. Pharmaceutical is one of the sub-sections of the balance of payments. Methods: By using vector error correction model, this paper seeks to identif More
        Introduction: The effect of exchange rate fluctuations on the balance of payments is very important in economic literature. Pharmaceutical is one of the sub-sections of the balance of payments. Methods: By using vector error correction model, this paper seeks to identify the effect of exchange rate changes on the balance of payments by evaluation the existence of J-Curve in Pharmaceutical industry over the period of 1991 to 2012. Results:The results show the existence of J curve in Iran'sPharmaceutical industrybalance of payments. It means that exchange rate appreciation has reduced Pharmaceutical industrybalance of payments in the first period but after a period it has increased Pharmaceutical industry revenues and improved its balance of payments. According to the analysis of variances of export and import functions the pharmaceuticalindustryhas highly been affected bychanges in exchange rate. 0.19 And 0.016 Changes in these functions have been caused by exchange rate changesand the balance of payments is more sensitive to changes inforeign income.The rate of effectiveness of the income variation is 0.25. Conclusion:The increase in the exchange rate has improved the pharmaceutical industry trade balance of the country in the last periods of shocks. Also, changes in gross domestic product have had the greatest impact on the fluctuation of Iran's pharmaceutical trade balance. Manuscript profile
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        81 - Providing a Model for Assessing Pharmaceutical Industries Supply Chain Sustainability Using Adaptive Neuro- Fuzzy Inference System (ANFIS)
        Mahsa Alahyari Nazanin Pilevari Reza Radfar
        Introduction: The health system has one of the most complex supply chains in the world to deal with human health and well-being. The pharmaceutical supply chain is part of this system. For this reason, the purpose of this study is to develop a model to evaluate supply c More
        Introduction: The health system has one of the most complex supply chains in the world to deal with human health and well-being. The pharmaceutical supply chain is part of this system. For this reason, the purpose of this study is to develop a model to evaluate supply chain sustainability in this industry. Methods: First, by reviewing previous studies, indicators related to supply chain sustainability in economic, social, environmental and governance dimensions were extracted. Then, using a survey method to implement the model designed in ANFIS, a questionnaire was used to evaluate the sustainability factors in the case study. Results: The designed ANFISs with 50 training courses achieved acceptable error rates. In the economic and social dimension, the trend of sustainability changes was initially decreasing and then increasing. In the environmental dimension where negative indicators were considered, the trend is quite decreasing. In the governance dimension, the trend of incremental stability changes is. In the present study, the root mean square error (RMSE) is considered as a criterion for model validation. Conclusion: To improve the condition, sustainability must first be evaluated and measured so that the results can be quantified after the improvement measures. Based on the findings, it can be concluded that the model designed in ANFIS is a good tool for assessing sustainability. Manuscript profile
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        82 - Identify Effective Indicators in the Use of Blockchain Technology in the Drug Supply Chain (Using the Meta Synthesis Method for the Years 2010-2022)
        Sedigheh Mohammadesmaeil hanieh fattahzadeh
        Introduction: Counterfeit drugs kill many people in the world every year. With the introduction of blockchain technology in the drug supply chain, the basic problem of this system, which is the existence of counterfeit drugs, will be solved. The purpose of this study is More
        Introduction: Counterfeit drugs kill many people in the world every year. With the introduction of blockchain technology in the drug supply chain, the basic problem of this system, which is the existence of counterfeit drugs, will be solved. The purpose of this study is to investigate and identify the effective indicators in the use of blockchain technology in the drug supply chain. Methods: In this paper, the meta synthesis method has been used to investigate and identify the effective indicators in the use of blockchain in the drug supply chain. meta synthesis is a qualitative research method. The data collection tool is library studies and research background research. In this regard, first 7770 original articles were found, of which, after reviewing the relevant titles, 102 articles remained and the rest were deleted. In the next step, by reviewing the abstracts of articles, 6 articles were deleted and 96 articles remained. Finally, 89 articles were selected by reviewing the content of the remaining articles. Validity and reliability were checked and finally, the data were entered in Excel software and the average percentage of blockchain indexes in the drug supply chain was calculated by the elites. Results: Using selected articles and experts' opinions, the following six main effective indicators were obtained. Smart contract, simplification of international transactions, identification, supply chain coordination, tracking and prevention of fraud in the pharmaceutical industry, permanent and secure storage of information, and balancing the pricing process and reducing costs. Conclusion: At present, this technology is the best option for use in the drug supply chain due to the benefits of drug traceability, transparency, permanent and secure storage of information, elimination of intermediaries, cost reduction and unchangeable information. Manuscript profile
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        83 - Influence and effectiveness of institutional factors on the internationalization of technology companies (case study of the pharmaceutical industry)
        hossein bahrami mohammad azizi ali badizadeh hadi rezghih
        Introduction: Today, the pharmaceutical industry is one of the largest industries in the world and is closely related to other industries. This industry has created employment opportunities for many pharmaceutical professionals, technical technicians, marketing, adverti More
        Introduction: Today, the pharmaceutical industry is one of the largest industries in the world and is closely related to other industries. This industry has created employment opportunities for many pharmaceutical professionals, technical technicians, marketing, advertising and sales experts. There are several factors affecting the industry facing exports worldwide, some of which are related to their products and others to their sales market. Methods: In this study, the effectiveness and influential of each of the institutional factors affecting the internationalization of Iranian pharmaceutical technology companies, including 37 indicators derived from in-depth semi-structured interviews with pharmaceutical industry experts, was determined using the DEMATEL technique. Results: Based on the research results, influential and effective factors in the internationalization of pharmaceutical technology companies were classified into 7 levels. Indicators that are completely dependent and effective are at level 1, and at level 2, there are indicators that are less effective than the first level and more effective than level 3 and similarly, the most influential indicators were at level 7. Conclusion: Indicators of Consistency in government policies and long-term plans for drug exports, Observance of quality and international standards in drug production, and Adherence to the health regulations of the target countries, which are the most influential indicators on internationalization of pharmaceutical technology companies, were at the highest level. Manuscript profile
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        84 - Providing an Innovation Framework in Established Business Model with Design Thinking Approach (Case study: Pharmaceutical Industries)
        سیامک باران دوست kamal sakhdari علی داوری
        Introduction: Todays, business model innovation (BMI) is one of the basic business solutions to respond to environmental dynamics and increase the competitiveness of firms. The present study aims to provide a framework for innovation in the business model of the pharmac More
        Introduction: Todays, business model innovation (BMI) is one of the basic business solutions to respond to environmental dynamics and increase the competitiveness of firms. The present study aims to provide a framework for innovation in the business model of the pharmaceutical industry with a design thinking (DT) approach.Methods: The approach of the present study is qualitative and inductive-exploratory and is applied in terms of purpose. According to the strategy of case study of pharmaceutical industry, semi-structured interview was selected as the method of data collection. Non-probabilistic sampling method has been selected from purposive sampling method based on snowball sampling method. Statistical community of this study; Managers, consultants (internal and external) and employees of established companies and businesses in the pharmaceutical industry, specializing in the areas of design, innovation, R&D, business management and development. Cognitive mapping method has been used to analyze the data.Results: Based on the view of the process owners and the existing theoretical literature, the integrated BMI process framework of the pharmaceutical industry with the DT approach has five stages: 1- start, 2- inspiration, 3- idea generation, 4- integration and 5- implementation.Conclusion: DT is an approach that can be combined with other BMI tools to innovate in the established pharmaceutical business model. Manuscript profile
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        85 - Designing a Model of Barriers to the Implementation of the 4th Generation Industry in the Health Care Sector with a Fuzzy Total Interpretative Structural Modeling Approach
        esmaeil MazrouiNasrabadi Zahra Kheirkhah Maraghi
        Introduction: The extensive advantages of the 4th generation of industry led to the entry of these technologies into the healthcare sector. Many countries have been able to create many competitive advantages by successfully implementing Healthcare 4.0. In Iran, the four More
        Introduction: The extensive advantages of the 4th generation of industry led to the entry of these technologies into the healthcare sector. Many countries have been able to create many competitive advantages by successfully implementing Healthcare 4.0. In Iran, the fourth generation of health care has not yet been properly investigated and implemented. Identifying implementation barriers and relationships between them can help decision makers in making appropriate decisions to facilitate Healthcare 4.0 implementing. This research was done with the aim of identifying these barriers and analyzing and relationship between them. Methods: This research was done in 2 stages. In the first stage, using semi-structured interviews with experts and the use of thematic analysis, barriers were identified, and in the second stage, using a researcher-made questionnaire and the method of fuzzy total interpretative structural modeling, a causal model of relationships between barriers was designed to identify the most fundamental barriers. The method of sampling in both stages was judgment and snowball and the sample size in them is 16 and 10 people, respectively. Results: The results of interviews with experts led to the identification of 44 main barriers, which are divided into 7 categories: " barriers due to sanctions", "Financial and economic barriers", "Hardware and software barriers", "Cooperation barriers", "competitive barriers", "management barriers" and "human resource barriers" were categorized. The modeling results showed that "barriers caused by sanctions", "competitive barriers" and "human resource barriers" are respectively the most important barriers and should be given special attention in policy making. Conclusion: The results of the research presented a new perspective on the barriers to healthcare 4.0. This perspective is about barriers related to sanctions and competitive issues. As a result, it is recommended to facilitate international communication, train decision-making and problem-solving skills, and develop knowledge-based activities to remove sanctions barriers. Also, facilitating public-private partnership and facilitating the presence of international companies in the field of healthcare can help increase competition. Manuscript profile
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        86 - Impact of Buyback Announcement on Share Price: A Company and Industry Wise Analysis
        S. Kumar Pradhan R. Kasilingam
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        87 - The Intervention of Organizational Characteristics in the Relationship between CRM and Organizational Performance in the Nigerian Insurance Industry
        F. F. Olowokudejo M. A. Obalola S. A. Aduloju
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        88 - Ranking Pharmaceutics Industry Using SD-Heuristics Approach
        S. H. Ahmadi S. R. Alizadeh Shani
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        89 - Intellectual Capital and its Association with Financial Performance: A Study of Indian Textile Sector
        R. Deep K. Pal Narwal
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        90 - Top Management Perception towards Training: An Empirical Study of Travel Agencies in India
        A. Singh Lather Sh. Garg S. Vikas
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        91 - Satisfaction towards Customer Loyalty in Auto-Mobile Industry of Pakistan
        A. U. Haq
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        92 - Identifying the in-store non-verbal cues affecting the buying behavior of customers in the home appliance industry
        Maryam Jaberi Karim Hamdi Farhad Hosseinzadeh lotfi
        In this research, non-verbal in-store factors affecting the buying behavior of customers in the home appliance industry have been identified. The data required for this research were collected in two qualitative and quantitative phases. In the qualitative phase, the in- More
        In this research, non-verbal in-store factors affecting the buying behavior of customers in the home appliance industry have been identified. The data required for this research were collected in two qualitative and quantitative phases. In the qualitative phase, the in-depth interview method was used to collect the necessary information. The data obtained in this phase of the research were analyzed by the method of content analysis. Also, in the quantitative phase, the field method was used to collect information and analyzed using the exploratory factor analysis method. In order to cover the research objectives, at first, by conducting in-depth interviews with experts in the field of non-verbal communication, indicators that can be effective in predicting the buying behavior of customers were identified, and then based on the importance of each From these indicators, the factors that are finally introduced as non-verbal in-store factors that influence the buying behavior of customers. The results obtained in the interview with experts show that 33 indicators can be considered as non-verbal in-store indicators affecting the buying behavior of customers in the home appliance industry. Based on the findings of this research, brands active in this industry can design more optimal stores for end customers, which in addition to creating a positive impact on their shopping experience, also on the branding of industry players. It can have a significant impact Manuscript profile
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        93 - A Survey on the Market Oriented Advertising in the Food Industry, Qualitative Approach
        Mohamad Rahim Esfidani Emad Rahmanian
        Purpose: Organizations can opt to two approach in market orientation. Being market-driven and driving the market. In order to achieve their goals, organizations employ several marketing tools which advertisement is one the most influential. The aim of this paper is to s More
        Purpose: Organizations can opt to two approach in market orientation. Being market-driven and driving the market. In order to achieve their goals, organizations employ several marketing tools which advertisement is one the most influential. The aim of this paper is to study the degree of market orientation in printed advertisement in Iranian food industry. Methodology: this study tries to investigate the factors of printed advertisement in Iranian food industry using coding to better understand the market orientation. Findings: The results show that, many companies don’t adhere to the market orientation features and need immediate changes in their strategies regarding their advertisements. Research Limitations: due to the nature of the study, sampling was the main limitations. In order to overcome this limitation, theoretical sampling was employed. Managerial Implications: Marketing practitioners and managers can benefit from the results of this study in order to enrich their marketing efforts. Also this study can provide a model for marketing researchers to follow in their future researches to provide a more solid framework for Iranian marketing models. Originality/Value: Using qualitative methods, a less investigated subject is studied in this paper. Manuscript profile
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        94 - Identifying and classification of tools of Integrated marketing communications (IMC) in food industry by using of the AHP-FUZZY technique (Dina food industry)
        amir abdollahi bajestani
        The food industry in Iran faces with problem after producing that seems since of using incorrect strategy in the advertisement and marketing fields and also less attention and lack of attention to the values result of valid brand and less attention to the customer view. More
        The food industry in Iran faces with problem after producing that seems since of using incorrect strategy in the advertisement and marketing fields and also less attention and lack of attention to the values result of valid brand and less attention to the customer view. The scope of Integrated marketing communications observed as a new filed. IMC can be defined as adapter strategy of advertisement, personal improvement, public relations, direct marketing and another advertisement activities and the aim of it is preparing regularity, stability and maximizing the effect of communication. In this essay tried for familiarity and identification of tools of Integrated marketing communications (IMC) in food industry and choosing the most suitable channel. The made factors of model of Integrated marketing communication in the form of mixing mostly has accident, dynamic, vague, incorrect, quality and fuzzy nature. On the base of the subject and the aim that this research followed and since most of managers explained their views in the form of language idioms instead of number amount, the method of fuzzy research among instrument IMC, known as the most suitable method of analysis. The achieved results in this results indicated that among tools IMC , the advertisement has the highest location among another IMC tools in food industry and in classification of options among media advertisement channels , advertisement channels such as radio, TV among channels of improving selling match performance, offering gifts among channels of direct marketing with catalog and among public relations channels of various events, considered as the most communication tools in the food industry. Manuscript profile
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        95 - Designing a Model to clarify Brand Value-creation Determinants in Iranian Textile Industry
        parviz alilou Hamidreza Saeednia ali Badie Zadeh
        In case an organization fails to create value for its customers, such organization will gradually, be withdrawn from the minds and tongues of the customers and be faded from the marketplace. The most important aspect of customer-orientation is value creation. Value crea More
        In case an organization fails to create value for its customers, such organization will gradually, be withdrawn from the minds and tongues of the customers and be faded from the marketplace. The most important aspect of customer-orientation is value creation. Value creation for the customer and formation of competitive advantage for the organization are corresponding to each other and whenever the former is achieved, the latter will also be met. Considering the challenges faced by in production industries and vulnerability of several industrial units due to failure to take benefit from competitive advantage in global trade field, focusing role of brand and brand value-creation are of significant importance. The purpose of this study is to design the model to clarify brand value-creation determinants in Iranian textile industry. The methodology applied in this study is of qualitative nature. Meanwhile, the technique used to collect and analyze data was determined as the method based on data-oriented theory. In this part, initially the information and data was collected as open codes through conducting specialty interviews with academics and industrial practitioners; further the study data was classified and refined through establishing connection among micro and macro discussions and eventually the same was validated and finally edited. In the suggested model of value creation aspects, the four aspects of customer, competitors, organization and society were presented. Manuscript profile
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        96 - Investigating the Influential Factors on Customer Experience Management on Bank Indicators (Case Study of Maskan Bank of Kermanshah City)
        Ebrahim Heshmati Hamidreza Saeednia ali Badie Zadeh
        Nowadays, the term "customer experience" has become one of the commonly used words in business literature, and many companies aim at improving it, gaining competitive advantage over their other competitors. The purpose of this research is to investigate the factors affe More
        Nowadays, the term "customer experience" has become one of the commonly used words in business literature, and many companies aim at improving it, gaining competitive advantage over their other competitors. The purpose of this research is to investigate the factors affecting the management of customer experience in banking services. The research method used in this research is quantitative. The technique used to collect data was fieldwork and tools used for data collection by a researcher-made questionnaire whose validity confirmed by professors and its reliability was obtained using Cranach's alpha of 90%. A sample of customers from Kermanshah Maskan Bank selected and 384 people selected using Cochran's formula for unknown societies. Data analysis done using Spss and Amos software. The results of data analysis indicate that the association of ads with 95% effect on expected factors, brand promises having a 90% effect on expected factors, oral recommendations having an effect of 65% on expected factors, human factors having a 84% effect on perceptual factors, factors The structure has a 68% impact on perceptual factors, physical factors have an impact of 97% on perceptual factors, support has a 42% effect on care factors, problem solving has a 37% effect on care factors, customer care has a 39% impact on care factors, factors Expectancy has a 43% impact on customer experience management, perceptual factors having a 51% impact on management Customer experience and ultimately care factors have a 38% impact on customer experience management. Manuscript profile
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        97 - The effect of personality factors and environmental facilitators on entrepreneurial motivation
        Hassan Majididizaj kianoosh khosravi
        Objective: The purpose of this study was to investigate the effect of personality factors and environmental facilitators on entrepreneurial motivation in hotel industry. Methodology: This research was descriptive-applied in terms of the nature and purpose of the survey More
        Objective: The purpose of this study was to investigate the effect of personality factors and environmental facilitators on entrepreneurial motivation in hotel industry. Methodology: This research was descriptive-applied in terms of the nature and purpose of the survey. The main tool for collecting the required information from the researcher was a questionnaire that was set up in the Likert range as a five-choice option. The statistical population of the research includes all hotel and business staff, accounting, interior, food service staff and experts who have at least 5 years of experience working in a set of travel and tourism hotels, based on the statistics of 700 people as managers and experts and staff. The sections are listed. Based on the Cochran formula and at the error level of 5%, 250 individuals were selected as sample. Due to the availability of the staff list, a simple random sampling method is used in which the chances of selecting each person to answer questions are the same. Data analysis was done at descriptive and inferential levels. At the descriptive level, statistics such as abundance, percentage, mean, mean, standard deviation and tables and columnar graphs were used. The software used was SPSS 24. To test the hypotheses, the structural equation model and Smart PLS V3 software were used. Findings: Descriptive findings showed that all research variables, with the exception of the two variables of creativity and psychological motivation, have an average of more than theoretical average. The results of the hypothesis test also showed that personality factors do not affect entrepreneurial motivation. Personality factors have a positive effect on environmental entrepreneurship environments. Entrepreneurial motivation does not affect personality factors. Entrepreneurship environment facilitators have a positive effect on personality factors. Entrepreneurship motivations have positive effects on environmental facilitators. Entrepreneurship environment facilitators have a positive impact on entrepreneurial motivation. Manuscript profile
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        98 - Designing a Template for the Outcomes of Setting up a Pop-up Store in the Retail Industry of Fast-moving Consumer Goods: a Mixed Research
        nesa mohammadi hamidreza saeidnia Kambiz Heidarzadeh
        This research’s main aim is to design a template for the outcomes of setting up a pop-up store in the retail industry of fast-moving consumer goods. With regard to purpose, it is an exploratory-applied study conducted through a mixed qualitative-quantitative appro More
        This research’s main aim is to design a template for the outcomes of setting up a pop-up store in the retail industry of fast-moving consumer goods. With regard to purpose, it is an exploratory-applied study conducted through a mixed qualitative-quantitative approach; in the qualitative section, the conceptual model of the research was designed and developed with 6 categories, 42 concepts and 702 codes by relying on Glaser Foundation’s data theory and using open, axial, and theoretical coding strategies while conducting fourteen deep semi-structured interviews with some chosen managers and experts of active businesses in the fast-moving consumer goods industry as well as using the targeted judgmental sampling method to achieve the theoretical saturation point. In the quantitative section, based on the designed concepts, a questionnaire consisting of 129 sayings, compilation and statistical population; managers and experts of marketing, branding, sales, advertising, product development and communication with the customers of commercial companies of the fast-moving consumer goods industry; is conducted. Through targeted random sampling method, 445 questionnaires will be distributed among them, 352 of which will be analyzed. To analyze the quantitative data and confirm the template, Multi-level Confirmatory Factor Analysis and One Sample T-Test through the Smart PLS software have been used to check the specified questions of the research in accordance with the conceptual model. The results of Confirmatory Factor Analysis confirm the concepts and categories detected in the format of the proposed research template. Furthermore, Goodness-of-Fit Indexes demonstrate that the data and the structure of the research’s designed template have a good fit and are approved. Manuscript profile
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        99 - Designing and Explaining the Model of Repeated Patronage of Counterfeit Products at the Industrial Market
        Mohammad Younesi Fariz Taheri Kia Alireza Rousta Siavash Ahmadi Chehreh Bargh
        The present study examines and analyzes the key sensitivities effective factors in repeated patronage of Counterfeit products at the organizational level and seeks to provide a model that can improve the various conditions and factors affecting the process of repeated p More
        The present study examines and analyzes the key sensitivities effective factors in repeated patronage of Counterfeit products at the organizational level and seeks to provide a model that can improve the various conditions and factors affecting the process of repeated patronage of Counterfeit audio and video products. The method of the present research is applied-development type and in terms of implementation method is quantitative type. The data collection tool is a questionnaire. For this purpose, in order to collect data, after reviewing the literature and research background, the statistical sample of research consists of 386 corporate buyers and producers of counterfeit audio and video products in the country and abroad. Partial least squares (PLS) were applied to analyze the data. Analysis of data factors based on the and repeated patronage of counterfeit products at the organizational level. The findings of the research indicate the effective role of two groups of factors related to the buyer (including purchasing organization; Environmental factors; Buyer reaction and Factors related to distributor credit including variables of managerial ability, marketing and sales ability, distributor financial strength, market coverage and product line on the repeated patronage of purchasing Counterfeit products at the organizational level. Manuscript profile
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        100 - Presenting a strategic model of marketing capacities and its impact on performance in order to develop open innovation in Khuzestan steel industry
        azadeh taj amir leila Andervazh mohammad hosseinpour
        Introduction: Marketing capacity is a mechanism that enables organizations to implement their strategies in a competitive environment. Using these capabilities, organizations can improve their performance in today's competitive environment by using their physical resour More
        Introduction: Marketing capacity is a mechanism that enables organizations to implement their strategies in a competitive environment. Using these capabilities, organizations can improve their performance in today's competitive environment by using their physical resources and intellectual and strategic assets. The purpose of this study is to present a model of marketing capacity in the Khuzestan steel industry and its impact on the company's performance in developing open innovation. Method: The method of the present study is a combination that was performed in two qualitative and quantitative stages using data theory of the foundation. Qualitative stage data were collected through interviews with 15 experts in the field of marketing who were selected through purposive sampling and analyzed with Maxqda software. Qualitative data analysis software. Results: The results obtained from the analysis of theoretical foundations and research interviews, led to the final model of marketing capacity, which has 10 main categories of product, distribution network, market, customer, competitor analysis, advertising, brand, management strategies, and technological strategies. And training. Analysis of competitors, customers and products in the role of "underlying factors" of the market in the role of "environmental conditions", advertising, brand, distribution network, management strategies, technological strategies and training in the role of "strategies and strategies" and marketing capacity in the role of the "main category" and the company's performance in the role of "consequence" have been identified. The researcher-made marketing capacities that resulted from the results of the qualitative sector and in the quantitative sector, considering the importance of open innovation to be a market leader in the steel industry, the company's performance was measured based on open innovation. Was analyzed. Findings indicated a good fit of the proposed model. Manuscript profile
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        101 - Presenting a Quantitative Model of the Use of Social Media Influencers in the Behavior of Luxury Cosmetics Industry Consumers
        Seyed Aref Asgharzadeh Shiadeh mehd Rouholamini Shiba Masoumi Azadeh Kiapour
        Introduction: Using from the celebrities to endorse products and services, especially cosmetics has an impact on consumer behavior. As a result, the aim of this study was to presenting a quantitative model of the use of social media influencers in the behavior of luxury More
        Introduction: Using from the celebrities to endorse products and services, especially cosmetics has an impact on consumer behavior. As a result, the aim of this study was to presenting a quantitative model of the use of social media influencers in the behavior of luxury cosmetics industry consumers. Methods: The current research in terms of purpose was applied and in terms of implementation method was survey. The research population was Persian-speaking consumers of luxury cosmetics on the social media in the 2022 year. The research tool was a researcher-made questionnaire of social media influencers in the behavior of luxury cosmetics industry consumers (130 items), which was sent to the samples via email, WhatsApp, Telegram, Instagram, Facebook and YouTube. Number of 500 questionnaires were distributed among the samples that were selected as available and number of 310 case of them were returned and 38 case were removed due to defects and finally 272 questionnaires were analyzed. Data were analyzed with the exploratory factor analysis and structural equation modeling methods in SPSS and Smart PLS software. Results: The findings showed that the researcher-made questionnaire of social media influencers in the behavior of luxury cosmetics industry consumers had 93 items in 32 components and 11 dimensions, which were included the dimensions of social media influencers characteristics (with three components), brand characteristics (with three components), change in the way of marketing (with two components), technological changes (with two components), people's biological changes (with two components), advertising effectiveness (with three components), government factors (with two components), social insight from social media (with two component), measuring the success of influencer advertising (with two components), using from different marketing strategies (with two components) and process of using social media influencers (with nine components). Also, the factor load of all the items was higher than 0.70 and the average variance extracted, validity ratio and Cronbach's reliability of all components were higher than 0.50, 0.70 and 0.80, respectively. In addition, the final model of the use of social media influencers in the behavior of luxury cosmetics industry consumers had a good fit, and in this model, the dimensions of people's biological changes, technological changes and changes in the way of marketing on the process of using social media influencers, the dimensions of social media influencers characteristics, brand characteristics, process of using social media influencers, social insight from social media and government factors on the each of the two dimensions of using from different marketing strategies and measuring the success of influencer advertising and the dimensions of using from different marketing strategies and measuring the success of influencer advertising on the effectiveness of advertisements had a direct and significant effect (P<0.001). Conclusion: According to the identified dimensions and components in the quantitative model of the use of social media influencers in the behavior of luxury cosmetics industry consumers can be changed the conditions to change the behavior of consumers and provide the basis for increasing the behavior of luxury cosmetics industry consumers. Manuscript profile
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        102 - Presenting a Brand Development Model in Tourism of Natural Places
        Yasamin Golafshan Yousefi, Azam Rahiminik sina Nematizadeh mandan momeni
        Although many aspects of brand theory can be applied to tourism destinations and different places, the branding process of tourism destinations is much more complicated than branding for products and goods. For this reason, it is necessary and important to identify the More
        Although many aspects of brand theory can be applied to tourism destinations and different places, the branding process of tourism destinations is much more complicated than branding for products and goods. For this reason, it is necessary and important to identify the factors that lead to the branding of tourist places. In this article, we have tried to present a brand development model in the tourism industry using a qualitative approach and thematic analysis method. To present the model, first the research literature was studied and then 10 tourism industry experts were interviewed. The data obtained from the interviews were coded, the categories were defined and finally 7 main themes were obtained, which include attachment to the place, awareness of the tourism destination brand, physical factors, background conditions, place value, communication and information. Facilities and services. Manuscript profile
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        103 - The Examination of the Relationship between Customer Satisfaction of Service Quality in Iranian Private Banking Industry (Analysis Based on Integrated SERVQUAL Model)
        H. Vazifehdoost Z. Akbarpour K. Hamdi J. Mohammadzadeh Rostami
        The objective of the current research is investigating the effects of service quality dimensions and self-service technologies on customer satisfaction of the private banking industry of Iran (Ghavamin Bank).Applied method has been used for this research in which the qu More
        The objective of the current research is investigating the effects of service quality dimensions and self-service technologies on customer satisfaction of the private banking industry of Iran (Ghavamin Bank).Applied method has been used for this research in which the questionnaire method has been utilized in order to gather the required data for describing the research variables and interpreting the relations between them. The Analysis unit in this research is the banking services customers for which 510 people have answered the questionnaires. In order to describe the data, the frequency distribution tables have been used and the structural equations model has been used to describe the data. In so doing, SPSS 18.0 and LISREL 8.54 softwares have been utilized the explanatory factor analysis, confirmatory factor analysis, path analysis, fitting testing, and model power analysis methods. The results gained due to this research indicate that three factors assurance and responsiveness and tangible physical factors have got direct relations with the customers&rsquo; satisfaction. Statistically, two factors i.e. reliability and empathy have no meaningful impact on the customers&rsquo; satisfaction and cannot function as appropriate indexes for predicting the customers satisfaction from the services provided by the bank. Ultimately, the more satisfactory the self-service technologies factors in the bank branches, the more the extensiveness of physical and tangible factors on the customers&rsquo; satisfaction shall be. Accordingly, the self-service technologies shall positively adjust the physical &amp; tangible effects of the customers&rsquo; satisfaction. Manuscript profile
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        104 - Developing a Model of Target Market Selection for Movie Products
        A. A. Farhangi T. Hasanqolipour A. Mozaffari E. Rashidi
        Despite the rich resources and abundant talent, the Iranian film industry has not had much success in international trade. One of the important decisions facing the film industry to enter global markets is target markets selection. The main objective of this research is More
        Despite the rich resources and abundant talent, the Iranian film industry has not had much success in international trade. One of the important decisions facing the film industry to enter global markets is target markets selection. The main objective of this research is to present a model of target markets selection for Iranian cinema products. The research model has unique characteristics of Iranian cinema. The study population consisted of all administrators and experts in Companies distributing film goods. The research data was collected through interviews and questionnaires and the statistical methods of multiple regression and path analysis were used for data analysis. Research findings indicate that six factors affect the selection of target market of cinema products: fit between audience preferences and product, supporting capabilities, potential attractiveness of market, media infrastructure, and accessibility of market and competition status. Manuscript profile
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        105 - Identification and Classification Tools Integrated Marketing Communications (IMC) in Food Industry by Using of the AHP-FUZZY Technique (Dina Food Industry)
        S. Sarmad Saeidi A. Abdollahi Bejestani
        The food industry in Iran faces with problem after producing that seems since of using incorrect strategy in the advertisement and marketing fields and also less attention and lack of attention to the values result of valid brand and less attention to the customer view. More
        The food industry in Iran faces with problem after producing that seems since of using incorrect strategy in the advertisement and marketing fields and also less attention and lack of attention to the values result of valid brand and less attention to the customer view. The scope of integrated marketing communications observed as a new filed. IMC can be defined as adapter strategy of advertisement, personal selling, public relations, direct marketing and another advertisement activities and the aim of it is preparing regularity, stability and maximizing the effect of communication. In this essay tried for familiarity and identification of toolsof integrated marketing communications (IMC) in food industry and choosing the most suitable channel. The made factors of model of integrated marketing communication in the form of mixing mostly has accident, dynamic, vague, incorrect, quality and fuzzy nature. On the base of the subject and the aim that this research followed and since most of managers explained their views in the form of language idioms instead of number amount, the method of fuzzy research among instrument IMC, known as the most suitable method of analysis. The achieved results in this results indicated that among tools IMC , the advertisement has the highest location among another IMC tools in food industry and in classification of options among media advertisement channels , advertisement channels such as radio, TV among channels of improving selling match performance, offering gifts among channels of direct marketing with catalog and among public relations channels of various events, considered as the most communication tools in the food industry.&nbsp; Manuscript profile
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        106 - Entry to New Markets with Using Influence Economical Mobile Government Services in Tourism Industry (Case Study: Kish Free Zone)
        R. Radfar A. R. Poorebrahimi M. Najafi Asadollahi
        Purpose Using information technology in marketing activities of organizations enable them to have effective competition in the market. Also information technology is introduced as a source of innovation in services and products which also according to its ability of m More
        Purpose Using information technology in marketing activities of organizations enable them to have effective competition in the market. Also information technology is introduced as a source of innovation in services and products which also according to its ability of more data processing in less times, improve the efficiency of marketing activities and decision making process. This study aims to find the most appropriate and efficient services presentable by mobile government for tourism industry in Kish FZO. In the other words, the purpose of this study is to perform market study and review economic services presented by mobile government for tourism industry. By doing this, managers and decision makers in Kish FZO will be aware of priorities and needs of the zone in this area, and will make better decisions. Research Method Method of this research is goal-based, applied and depend on type and nature of used data and descriptive. Also most of the used data is qualitative and reached by questionnaire and interview. Statistical population of this research are managers, experts and other interested-parties of tourism industry in Kish FZO. According to undertaken surveys and reports revealed by Kish FZO Organization, at this time there are 120 active companies with 412 managers and experts in tourism industry. Findings and Managerial Implications According to comparative research of mobile services presented in the world and accommodating them with needs and facilities of Kish FZO, services in economic area were chosen and evaluated by their audiences. As a result, 14 services were listed and ranked. The most important three suggested services were receiving alarm SMS for reminding some activities, mobile services for Airplane ticket sale and mobile payment of company charges and expenses. With determining of most important and efficient economic services of mobile government, managers and decision makers in Kish FZO are more than before aware of needs and priorities of the zone and will be able to present these services in accordance of importance and priority. Research Innovation Mobile government is a rather new topic after electronic government which is debated in the world. Services, facilities and the way of using these services in different sections have been studied. In our country, proper studies about mobile government services in tourism industry have not been done yet. So this frame work is one the first studies which has been done in mobile government&rsquo;s marketing and tourism industry in Iran, and Kish FZO is the first area to study.&nbsp; Manuscript profile
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        107 - An Investigation of Service Quality in Public and Private Banks Using Five Dimensions SERVQUAL Model
        H. R. Saeidnia S. M. Eshrafi
        The main objective of this study, is the comparison of service quality&nbsp;between public (melli) and Private (Parsian) bank. Also, to recognize and&nbsp;rank the elements of service quality as viewed by customers using five&nbsp;dimensional SERVQUAL Model. For this re More
        The main objective of this study, is the comparison of service quality&nbsp;between public (melli) and Private (Parsian) bank. Also, to recognize and&nbsp;rank the elements of service quality as viewed by customers using five&nbsp;dimensional SERVQUAL Model. For this reason, the population universe&nbsp;consists of the sampling method has used by Stage Sampling in order to&nbsp;obtain the information used in the standard questionnaire. Then we used&nbsp;parametric and non-parametric tests to analyze the data. Considering the&nbsp;final result in two dimensions, reliability and assurance, the Melli Bank&nbsp;attained better performance than did the Parsian Bank; further, in the three&nbsp;dimensions of tangibility, empathy and responsiveness, the Parsian Bank&nbsp;was recognized to have better performance. Manuscript profile
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        108 - Identifying and ranking the challenges of implementing environmental management accounting in hotels
        Azadeh Alsadat Torabzadeh Bafghi Mahmoud moeinadin Nasim Shahmoradi Forogh Heyrani
        At present, many environmental issues worthy of attention threaten the future of mankind, and therefore, the development of methods and standards to deal with environmental issues in companies and organizations is expanding. Studies that examine the environmental concer More
        At present, many environmental issues worthy of attention threaten the future of mankind, and therefore, the development of methods and standards to deal with environmental issues in companies and organizations is expanding. Studies that examine the environmental concerns of companies have often focused on manufacturing industries and service companies have attracted less attention. The main goal of this research is to evaluate and rank the challenges of implementing environmental management accounting (EMA) in 3&ndash;5-star hotels in Yazd. The research method is survey and qualitative. The statistical population of the research includes specialists and experts in the field of hotel management. Sampling from this community was done purposefully and finally 12 experts were selected. First, by reviewing the literature and theoretical background, the challenges of EMA implementation were identified in the form of 7 main challenges and 45 sub-challenges. A researcher-made questionnaire was compiled with 45 questions related to the challenges of EMA implementation, including technical (6 questions), cultural (5 questions), financial (4 questions), accounting (6 questions), managerial-organizational (13 questions), legal-strategic (7 questions) and individual-psychological (4 questions). The challenges were evaluated with the help of experts&#039; opinions and using the fuzzy Delphi method, as a result of which 16 sub-challenges were extracted and ranked using the definite mean method. Then the main challenges were ranked by the Copeland technique. The results of Copeland&#039;s method showed that legal-strategic and cultural challenges are the most important, and individual-psychological challenges are the least important challenges facing the implementation of EMA in hotels. Manuscript profile
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        109 - Evaluate the Performance of the Steel Industry by Combining Disaggregated Activity Based on Costing and Aggregated Information with Networking Data Envelopment Analysis
        Tahereh Rezazadeh Tekieh Mohammad Hossein Ranjbar morteza shafiee faegh ahmadi
        Steel industry is one of the most important industries in the country and its growth indicates the development of part of the economy, and given the volume of production and high costs of its activities, it is necessary to design appropriate strategies to increase perfo More
        Steel industry is one of the most important industries in the country and its growth indicates the development of part of the economy, and given the volume of production and high costs of its activities, it is necessary to design appropriate strategies to increase performance and reduce costs. Accordingly, the present study aims to provide a performance appraisal model in the steel industry by combining cost-based models based on activity and Networking Data Envelopment Analysis. For this purpose, financial and non-financial information of a number of subsidiary units of Hormozgan Steel Company were examined. They were used as input indicators of the NDEA model to evaluate performance. The results showed that activity-based costing (ABC) is more accurate than traditional costing and the outputs of this model can be used as inputs to the network data envelopment analysis model to evaluate the performance of units. The use of these two models also provides appropriate information for planning to reduce costs and increase efficiency. Manuscript profile
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        110 - Relationship between Audit quality and Industry type
        رمضانعلی رویایی کاوه آذین فر
        Audit quality studied in variety researches and research relation with manyparameters like auditor size , reputation and industry type. In the present research ; theresearchers seek to study the relationship between audit quality and industry type inIran . They seek tha More
        Audit quality studied in variety researches and research relation with manyparameters like auditor size , reputation and industry type. In the present research ; theresearchers seek to study the relationship between audit quality and industry type inIran . They seek that delineate who whether audit quality assimilate in all of industryor we in some of industry observe more audit quality. because corporations memberTehran stock exchange categorize in 4 class: minerals; wood and paper ; metal andautomobile; medicinal and meal. To study the quality, researchers, criterion, thecomparison of discovered and reported misstatements in audit reports are performedby separating it into five kinds of misstatements by comparing the current year auditreport and statement of retained earning in the future year. Hence criterion auditquality is percent discovered misstatements to total misstatements . The method usedis dichotomy research and the statistical analyses performed in this research indicate ain minerals industry is too audit quality and ; wood and paper industry is low auditquality. Manuscript profile
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        111 - Appraising Accrued & Real-Based earning management to achieve industry Average Profitability
        Shima hoseinzadeh Azita Jahanshad
        In order to materiality of accounting earnings in management compensation and turnover, management performance evaluation this paper helps some papers on relative industry average Profitability as a measure of earnings .This measure is specified out of company and contr More
        In order to materiality of accounting earnings in management compensation and turnover, management performance evaluation this paper helps some papers on relative industry average Profitability as a measure of earnings .This measure is specified out of company and control. It is a movable goal that depends on profitability of other companies in the same industry. In addition managers are likely to have strong incentives to maintain earnings in desirable level and to achieve industry-average profitability but sometimes manage earnings by accrual &amp; real-based earnings management This research is to measure accrual &amp; real-based earnings management in order to achieve industry average profitability by two hypothesis .After considering the parameters on listed Tehran Stock Exchange, a total of 186 companies were screened and selected. The hypothesis testing method is based on &ldquo;Panel data method. Due to the result, A direct and significant relationship exists between &ldquo;achievement of industry profitability average and &ldquo;accrual &amp; real earnings Management&rdquo; of the companies. In fact, companies engage accrual &amp; real earnings management to achieve industry profitability Average Manuscript profile
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        112 - An Implementation of the Activity Based Costing in Banking Industry (Evidence from Mehr Bank in Mashad)
        امین ناظمی سیداحمد سیدی
        In this study the cost of rendering services is calculated during 2009 in some MehrBank branches using Activity Based Costing(ABC). The results are compared topromulgated interest rates. The services in this study include deposits and Islamic loancontracts. In order to More
        In this study the cost of rendering services is calculated during 2009 in some MehrBank branches using Activity Based Costing(ABC). The results are compared topromulgated interest rates. The services in this study include deposits and Islamic loancontracts. In order to implement the ABC the financial information if the branches arecollected through the general ledgers and non financial information is gathered byother ways. The results are compared using pair wise sample t tests. The findingsshow that there is a significant difference between the cost of the loans using the ABCand the promulgated rates. Manuscript profile
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        113 - Audit quality and Market value of corporate cash holdings
        Mehdi Safari Gerayli Fariba Dehghan
        This studyaimed to investigate the effect of audit quality on market value of the firm&rsquo;s cash holdings. To do so, the auditor industry specialization was used as a proxy for audit quality, we also used the model of Faulkender and Wang (2006) to measure the markets More
        This studyaimed to investigate the effect of audit quality on market value of the firm&rsquo;s cash holdings. To do so, the auditor industry specialization was used as a proxy for audit quality, we also used the model of Faulkender and Wang (2006) to measure the markets perception of the value of cash holdings. with a sample of 97 firms listed in Tehran stock exchange during the years 1389 to 1393 and using multiple regression model based on panel data techniques the research hypothesis were tested. The results indicate that the cash holdings of the firms that have been audited by Industry specialist auditors, are valued more highly for investors. Manuscript profile
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        114 - Factors Affecting the Transparency of Financial Information in the Insurance Industry
        Amirreza Nematolahi Roya Darabi Fatemeh Sarraf Yadollah Nouri fard
        There are many factors in the transparency of financial information, the most important and most effective of which are financial components. In this research, we merely consider financial insurance agents in transparency of financial information because of, insurance a More
        There are many factors in the transparency of financial information, the most important and most effective of which are financial components. In this research, we merely consider financial insurance agents in transparency of financial information because of, insurance accounting specific nature.The purpose of this study was to investigate the effective relationship between financial insurance factors and financial information transparency of the insurance industry.To determine the final financial components of insurance, experts of the insurance industry were consulted and a researcher-made questionnaire was used to collect data.The research sample consisted of 151 managers and experts in the insurance industry selected by random sampling method. The realm of this research is 2017 and city of Tehran. One-sample t-test was used to analyze the data in a small phase.The results indicate that financial insurance factors have a meaningful relationship with the transparency of financial information in the insurance industry, but violations were also found in the research components.The results of the ranking showed that the disclosure of leverage ratios and deferred loss accounts has the highest degree of significance. Manuscript profile
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        115 - The cost of not choosing the earnings management of the following companies in response to the fraudulent financial reporting of the leading company
        Elham Tajiknia ahmad yaghoobnejad azita jahanshad amirreza keyghobadi
        In this study, a period is chosen when leading companies in their profit industries are faced with the motivation to choose earnings management in the face of fraudulent financial reporting of leading companies, but do not choose this option. Have been inflated by fraud More
        In this study, a period is chosen when leading companies in their profit industries are faced with the motivation to choose earnings management in the face of fraudulent financial reporting of leading companies, but do not choose this option. Have been inflated by fraudulent financial reporting, and executives of companies in similar industries are under pressure to take earnings management measures. Using the Dechow Model F-SCORE index, two groups of similar companies in the industry were identified: a group of companies that have no evidence of earnings management in response to fraudulent financial reporting of the industry leader they have responded to fraud. COST OF Compensation CEO, capital cost, credit rating of two groups of companies were examined. The test results show that there is a relationship between non-earnings management and reduction in Compensation CEO, which means that companies in the period when they are motivated to do so and refuse to do earnings management experience a reduction in the Compensation of their CEO. Also, the cost of capital in companies without profit management is decreasing, but based on the results, this reduction can not be generalized to not choosing the option of profit management, and no significant relationship was observed between reducing the credit rating and not choosing the option of profit management. Manuscript profile
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        116 - Applications of the life cycle assessment method with the aim of energy conservation in the construction industry
        Kiana Rasekh Mamak Salavatian Marzie Kazemzade
        Nowadays, there has been an increasing interest in the study of life cycle assessment in all industries namely the construction industry in developed countries with the increasing awareness of the environmental effects of buildings and the emergence of powerful tools fo More
        Nowadays, there has been an increasing interest in the study of life cycle assessment in all industries namely the construction industry in developed countries with the increasing awareness of the environmental effects of buildings and the emergence of powerful tools for their evaluation. Despite various articles have been published in different countries in this field, none of them has focused on the challenges of using life cycle assessment, related studies, and potential solutions to address the challenges. The purpose of this article is to present a systematic report of a comprehensive review of applied studies in the life cycle assessment method in the construction industry to provide a potential solution for future targeted research in this field. The research method of this paper included a brief review of the subject literature to provide an overview of the life cycle assessment method and systematic selection and study of review articles/books to examine the benefits and challenges of life cycle assessment research. By examining the valid research articles from 2000 to 2023 in the collection of ISI articles and Persian scientific research articles, a total of 72 related articles were studied. First, statistical reports on the geographical and thematic distribution according to the variety of factors affecting the life cycle assessment in construction were presented, and then the objectives of the study, fields of action, databases, tools and environmental effects of the published authoritative articles were examined and the strengths and weaknesses of the recent researches were revealed. The findings showed that the use of integrated databases and also the computational principles and coordinated calculator software along with the unification of functional units lad to the alignment of research within the framework of unit standards, as well as the possibility of comparing and expanding the conclusions and as a result, they provide a more comprehensive picture of the environmental effects of construction products and systems for professionals. Manuscript profile
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        117 - Designing ethical marketing model in tourism industry(Shiraz)
        mehrnoosh khabiri محسن رنجبر Dr.ali Akhavan Ghannadi
        The purpose of this study was to design an ethical marketing model in the tourism industry. The method of this research was a combination of exploratory and based on qualitative-quantitative method with qualitative priority. The statistical population in the qualitative More
        The purpose of this study was to design an ethical marketing model in the tourism industry. The method of this research was a combination of exploratory and based on qualitative-quantitative method with qualitative priority. The statistical population in the qualitative section of academic elites and tourism industry in Shiraz was Delphi method with 15 people and the statistical population in the quantitative section included users of tourism services in Shiraz in 1397 where 257 people were selected based on Cochran's formula. .Qualitative results showed 12 main factors of justice; Honesty; Welfare; the freedom; Law agent; Tourist rights; Moral obligations; Social obligations ; Social Responsibility; Social accountability; Religious intentions, motives, and restrictions, from the experts' point of view, affect the ethical marketing model in the tourism industry, and the results were partially confirmed. Based on the optimal fit of the designed model, the proposed model is an efficient tool in this field. Manuscript profile
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        118 - Designing organizational culture segmentation pattern in the fourth generation industrial revolution
        , Gholam Reza Tavakoli mohammad mohammad zaheri, Mohammad Mazahery Tari
        The current research has been done by identifying the types of organizational culture and designing the division model of organizational culture in the fourth generation industrial revolution. This applied-descriptive work has been done in the paradigm of interpretive r More
        The current research has been done by identifying the types of organizational culture and designing the division model of organizational culture in the fourth generation industrial revolution. This applied-descriptive work has been done in the paradigm of interpretive research and mixed research (qualitative-quantitative). The data were analyzed using the methods of studying existing knowledge sources, semi-structured interview and Delphi-phase questionnaire and using the methods of directional qualitative analysis and triangular Delphi-phase. The statistical population of the current research in both the quantitative and qualitative parts of this research were the experts on organizational culture and the fourth generation industrial revolution, which were conducted with the purposeful sampling method and 10 interviews were conducted until theoretical saturation was reached. The output of the content analysis was given to the experts to check the validity and the selected components, and necessary adjustments were made, and the reliability of the output of the content analysis was measured by the Holstein method, and its coefficient was 0.8. The result was the design of organizational culture segmentation model. The findings showed that 10 after that, leadership, technology, innovation, organizational, data, organizational structure, high status of knowledge and education, coherence, dynamic strategy and strategic thinking are the characteristics of organizational culture in the fourth generation industrial revolution. The two key axes of the fourth generation industrial revolution were identified as innovation and technology, and finally, four types of organizational culture were identified: passive, conservative, fashion oriented, and digital transformation in the industrial revolution of the generation. Manuscript profile
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        119 - The Designing a model to evaulate the impact of oil and gas industry development on the dimensions of public culture (Case study: Assaluyeh)
        mehdi pourali Seyed Jamaluddin Tabibi Ali Akbar Rezaie
        The development of oil and gas industries in the Pars Special Economic Zone, Assaluyeh city will experience double exposure to industrial developments. The development of the oil and gas industry in these areas has provided the basis for the transition from a traditiona More
        The development of oil and gas industries in the Pars Special Economic Zone, Assaluyeh city will experience double exposure to industrial developments. The development of the oil and gas industry in these areas has provided the basis for the transition from a traditional society to an industrial and urban society, and in the process of transition, has left extensive changes in the cultural dimension. The main objective of this research is to design a model to evaluate the impact of oil-gas industry development on the dimensions of public culture in Assaluyeh zone. To measure and determine the importance and validity of each indicator, the proposed model was provided to experts. The proposed model with high validity (92/8) was approved by experts. In analyzing the data of this applied research, descriptive and inferential statistical methods have been used. The results showed that the mean of cultural values variable has a significant difference with the hypothetical or expected mean (Sig &lt; 0.05).In other words, according to the statistical community, the development of the oil and gas industry has weakened cultural values. Also, the mean of family culture variable and material elements of culture have a significant difference with the hypothetical or expected mean (Sig &lt; 0.05). As a result, due to the fusion of industry and tradition, a kind of cultural rupture and conflict was observed. The development of the oil and gas industry has caused extensive changes in cultural values, family culture and material elements in the Assaluyeh region. Manuscript profile
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        120 - REVIEWIG THE BARRIERS OF CULTURAL INDUSTRY BETWEEN MERCHANTS OF IRAN AND AZERBAIJAN
        S. R. S. Amiri A. Hormoz Pour
        The present article is taken from an investigational work with the title of&ldquo;Reviewing the barriers of cultural industry between merchants of Iranand Azerbaijan&rdquo;, which is done in Astara city in2006. In this article, theimportance of the role of culture in de More
        The present article is taken from an investigational work with the title of&ldquo;Reviewing the barriers of cultural industry between merchants of Iranand Azerbaijan&rdquo;, which is done in Astara city in2006. In this article, theimportance of the role of culture in development of countries isconsidered first, and indicating the position of the state in this case,cultural industry and the range of activities in this industry are defined,and consequently, the condition of cultural industries in the economy ofdeveloping countries is explained. Afterwards, presenting a conceptualmodel of investigation, political, economic, managerial, technological,and legal barriers are concerned as independent variables of the research,and then the results from some researches o barriers of foreign businessare pointed out. At the end, as the society and a statistical sample areintroduced, it is described how to test the five hypothesis of theinvestigation. Manuscript profile
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        121 - REVIEWING THE METHODS OF DEVELOPING THE INVOLVMENT OF PEOPLE IN TOURISM INDUSTRY (Studied case: Khouzestan province)
        Hossein Mozaffar Mina Isfahani Ali Padash
        In this article, in order to identify the methods of developing the involvementof people in improving the tourism industry in Khouzestan province, theimportance of tourism industry and its role in the national income of thecountry are first pointed out. Afterwards, the More
        In this article, in order to identify the methods of developing the involvementof people in improving the tourism industry in Khouzestan province, theimportance of tourism industry and its role in the national income of thecountry are first pointed out. Afterwards, the condition of Iran is describedwith its background of ancient civilization and variety of attractions andoutstanding regional position. This article which deals with studying themethods of developing the involvement of people in improving the tourismindustry, reviews some variables including people&rsquo;s confidence on securityand judicial organizations, people&rsquo;s confidence in Islamic Republic of Iranand the informing work of media which affect individual&rsquo;s involvement indeveloping tourism industry. This is done according to the data from theinvestigation. Manuscript profile
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        122 - Reviewing the role of cultural industry in cultural development, and the emphasis on books and book reading
        Seyed Reza Salehi Amiri Zohreh Hossein Zadegan
        This article is written aiming to review &ldquo;the role of cultural industry inculture development&rdquo; and tries to emphasize mostly on the issue of&ldquo;books and book reading&rdquo;. In this research, in order to find the desiredmanagement models and the approach More
        This article is written aiming to review &ldquo;the role of cultural industry inculture development&rdquo; and tries to emphasize mostly on the issue of&ldquo;books and book reading&rdquo;. In this research, in order to find the desiredmanagement models and the approaches of development of books andbook reading culture in Iran, the data from the questionnaires distributedamong book publishers in Tehran city is analyzed in a surveying method,and offering some descriptive and inferential findings, it concludes thatconcerning increasing the book reading rate, the economical system hasalmost no role, social system plays a weak role, and educational andmanagement systems both have very important roles in it. Manuscript profile
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        123 - Examining the Role of Human Resources in Hotel Ranking in Iran
        Amir Mohsen Madani Leila Bagheri NezamAbad
        Introduction and Objectives: Hospitality is of dynamic sectors in tourism industry which interms of job and capital creation plays an important role in today's social model and after oiland automotive industries, as an income maker industry has been considered by manygo More
        Introduction and Objectives: Hospitality is of dynamic sectors in tourism industry which interms of job and capital creation plays an important role in today's social model and after oiland automotive industries, as an income maker industry has been considered by manygovernments. So, in order to upgrade the hotel industry in the international competitionfield, the impact of hotel managers and employees recognition will be of particularimportance in the ranking of hotels.Research method: This study is applied in terms of goal and is trying to identify effectivedimensions in human capital and hotel managers. Thus, in order to execute the plan, fichetaking cards has been used and for the field study to assess the status quo in terms of gradesymbols and the amount of affecting the development of hotel industry, somequestionnaires for the experts were designed.Finding: According to the research conducted, the main components of hotel ranking andclassifying in Iran were determined and the importance of each were identified. Finally,some solutions are offered to improve the status of hotel and tourism industries in Iran.Conclusion: Based on the study, the effective indicators in managers and hotel staff wereidentified and it was indicated the role of manager and hotel staff is not deniable inimproving the quality of hospitality services and special dimensions of human capital such astheir education and personal skills have a significant role in gaining star. Manuscript profile
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        124 - The Effects of Exports of Cultural Products on Globalization
        الهه حیدری زاده فاطمه توحیدی اردهائی
        This research aiming to study the effects of exports of cultural products onglobalization, initially represents the concept of globalization, the factors affecting itand its consequences, and then states the critical theory on the cultural products.Afterwards, the two t More
        This research aiming to study the effects of exports of cultural products onglobalization, initially represents the concept of globalization, the factors affecting itand its consequences, and then states the critical theory on the cultural products.Afterwards, the two types of cultural products are introduced and the relation betweenthe phenomenon of globalization and cultural products and also its relation with theculturizing industry are described.This study is functional in terms of purpose and correlational in terms ofimplementing method. The results from the investigation indicates that according tothe viewpoints of the experts, the components of culture management, culture value,and the structural dimension are ranked from first to third in terms of affecting thephenomenon of globalization. The results also show that there is a significant relationbetween exports of cultural products and the dimensions of culture structure, culturemanagement and culture value. It was also proved that there is a significant relationbetween exports of cultural products and the phenomenon of globalization. Manuscript profile
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        125 - REVIEWING THE POSITION OF PROFESSIONAL PUBLICATION OF BOOKS AND GOVERNMENTAL POLICIES IN IRAN
        Seyed Reza Salehi Amiri Farideh Behbahanian
        In this article, the writer reviews the position of professional publication ofbooks in Iran and the effect government&rsquo;s policies in this field. Studying thestate of governmental and private publishers and the role of each of them inprofessional publication, the w More
        In this article, the writer reviews the position of professional publication ofbooks in Iran and the effect government&rsquo;s policies in this field. Studying thestate of governmental and private publishers and the role of each of them inprofessional publication, the writer reviews the methods of the government&rsquo;ssupport of book publication, and discusses the positive points and the defaultsof these methods, and presenting a proposal model of the government&rsquo;ssupporting method of the publication industry, the writer concludes that thegovernment should revise its policies, and in this revision: 1) the governmentshould quit being one-sided, and take all elements and factors of publicationinto consideration of these policies, and 2) planning a harmonizing structuresuch as The National Book Development Council in the country, it shouldexercise harmonious and cohesive policies in this field. Manuscript profile
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        126 - Designing a Domestic Model for Classification and Grading Hotels in Iran
        دکتر محسن قدمی دکتر علی اصغر صرافی زاده امیرمحسن مدنی
        Introduction and Research Goal: Hospitality is of the very dynamic part of tourism industry which includes a set of administration and facilities for sleep, rest, food and beverages and entertainments. Therefore, because of the special importance of hospitality in terms More
        Introduction and Research Goal: Hospitality is of the very dynamic part of tourism industry which includes a set of administration and facilities for sleep, rest, food and beverages and entertainments. Therefore, because of the special importance of hospitality in terms of job creation, economic growth and culture distribution, this study attempts to design a domestic model of classification and grading of hotels in Iran. Method: This study is applied in terms of purpose and descriptive (correlation) in terms of method. Therefore, in order to implement the research practically, fiche cards and in the field study, 17 items researcher-made questionnaires are used. Statistical population including a number of 47 hotel and tourism experts was selected through census sampling method. Findings: Based on the study, the main components of hotel classification and grading in Iran were identified and the importance of each component affecting the hotel classification and grading was determined. At the end, some suggestions were offered to improve the status of tourism and hotel industry in Iran. Conclusion: International hotel grading models in the world are not applicable for hotels in Muslim countries and especially in Iran. The results from Friedman test showed that in classification and grading of hotels in Iran, the components of well educated managers and staff's good behavior and politeness, peaceful and desirable space of guest rooms based on domestic and national architecture culture, diversity of traditional and international dishes as well as cultural and natural attractions have an important and significant role in designing a domestic model and growth of hospitality in the country.&nbsp;&nbsp; &nbsp; Manuscript profile
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        127 - Examining the Role of Human Resources in Hotel Ranking in Iran
        Amir Mohsen Madani Leila Bagheri NezamAbad
        Introduction and Objectives: People of different nationalities and ethnicities hotelnear term, so the hotels as a cultural institution, is at the forefront of culturalencounter as a showcase for the entire facade, reflecting the national culture of thehost country are c More
        Introduction and Objectives: People of different nationalities and ethnicities hotelnear term, so the hotels as a cultural institution, is at the forefront of culturalencounter as a showcase for the entire facade, reflecting the national culture of thehost country are considered. Maintaining mobility in the field of global competition,the need for attention to local and national features, standardization of hotelservices has doubled. Because of cultural attitudes, standardization is essential inbuilding a national brand.Research method: In this model, the best and most complete satisfying services forguests has a 100 percent points. This rate is the calculated score for the quality andquantity of service, 0.638 and the points calculated for architecture and building ofhotel is 0.362. The main parameter of the model is 71 and the number of sub- factoris 850.Research findings: According to the research conducted, the main components ofhotel ranking and classifying in Iran were determined and the importance of eachwere identified. Finally, some solutions are offered to improve the status of hoteland tourism industries in Iran .Conclusion: Inspection and investigate public and private hotels, away from thestandards in some indicators suggest, therefore all the stars did not show the correctdegree of hotels in Iran &amp;Usually between 1 and 2 stars are added to the existing style of grading andstandardization meet the diverse needs of today's world, not tourists. The testresults show that the model structures, hotels, undeniable role in the developmentof cultural tourism, standardization and globalization are making a national brand. Manuscript profile
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        128 - The Effectiveness of Social Media Marketing Model with Combined Approach (Case Study: Tehran Milk Industry Experts and Policymakers)
        maryam abdoli
        The purpose of this study is to investigate the effectiveness of social media marketing model with a hybrid approach. The present study was conducted with a qualitative-quantitative approach. In the qualitative section, 20 experts and policy makers in the milk industry More
        The purpose of this study is to investigate the effectiveness of social media marketing model with a hybrid approach. The present study was conducted with a qualitative-quantitative approach. In the qualitative section, 20 experts and policy makers in the milk industry participated in semi-structured interviews on social media marketing. In the qualitative section, 15 active experts in social media marketing participated in semi-structured interviews. After the interviews, the concepts were extracted from the interviews using Maxqda software and the relevant codes were extracted and the main themes were extracted by linking the extracted codes in the open coding step and eliminating duplicate indices and merging similar indices. Fuzzy Delphi technique was used in the quantitative section to validate the identified indices and select the final indices. Fuzzy Delphi calculations were performed with coding in Matlab environment. The results showed that the final indicators of social media marketing in the form of paradigmatic model of causal conditions, contextual conditions, social media marketing phenomenon, strategies and measures, interventionist conditions and social media marketing outcomes were presented out of 37 categories with 132 indicators. It was found that in the quantitative phase, two fuzzy Delphi rounds were eliminated in the first round (6 categories 33 indices) the second round (4 categories 28 indices), with 27 categories remaining with 72 questions. Manuscript profile
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        129 - Identifying the dimensions and components of cultural branding development in the Iranian film industry: A social approach
        azra moradi Amir hassan nedaei Nader Mohaghegh
        This study aims to identify the dimensions and components of cultural branding in the Iranian film industry and to provide an appropriate model in order to improve the current situation. The present research was applied in terms of purpose, qualitative in terms of data More
        This study aims to identify the dimensions and components of cultural branding in the Iranian film industry and to provide an appropriate model in order to improve the current situation. The present research was applied in terms of purpose, qualitative in terms of data type and based on grounded theory(GT) in terms of research method. Participants in this study based on the principle of theoretical saturation include 20 experts available in the field of cultural branding of the film industry who were selected by theoretical sampling. The data collection tool was a semi-structured interview. Data were analyzed using MAXQDA2020 software in three stages of open coding, axial coding and selective coding. Data validation was performed by participants using the verification method. Based on the research findings, the dimensions and components of the cultural branding model in the Iranian film industry are divided into 6 categories, including the central phenomenon dimension (branding), the causal dimension dimension (brand mission), the background condition dimension (environment), the mediation condition dimension (communication), and the Strategies component (ranking) and dimension of outcome and results (brand loyalty) were identified. As a result of the research, it can be said that providing a suitable model and providing conditions for brand development can improve the effectiveness of cultural branding in the Iranian film industry by policy makers in the field of media. In addition, the results of the research showed that cultural branding, if considered and invested, can bring the Iranian film industry to a valuable position. Manuscript profile
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        130 - Pattern of Deviant Political Behavior Management Strategies in Banking Industry using a Qualitative Approach
        atefe EbrahimpourAhandani saeed jafarinia akbar hassanpoor mehdi Kheirandish
        Banking is a dynamic, increasingly growing, profitable, and highly competitive industry and the occurrence of various deviant political behaviors to obtain higher benefits is undeniable. Behaviors that have many negative consequences. To this purpose, in the current res More
        Banking is a dynamic, increasingly growing, profitable, and highly competitive industry and the occurrence of various deviant political behaviors to obtain higher benefits is undeniable. Behaviors that have many negative consequences. To this purpose, in the current research, the pattern of deviant political behavior management strategies in banking industry is presented. In addition to using library studies, the required data were obtained using qualitative method and thematic analysis strategy and conducting in-depth interviews with 21 experts in banking industry, who were selected using non-random sampling method. Then the pattern of deviant political behavior management strategies was designed, and after performing six stages of thematic analysis, 36 solutions were counted and coded, finally, 7 comprehensive solutions, including carrier path management and employees empowerment, attitude and behavior management, establishment of a transformational management system, organizational culture management, establishment of a fair services compensation system, organization-environment interaction management, and promotion of professional ethics were presented for effective management of deviant political behaviors Manuscript profile
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        131 - Qualitative analysis of economic and cultural consequences of industrialization (the study of Mahabad Petrochemical project)
        Karim Alinezhad Seyed Ahmad Firouzabadi hossein daneshmehr
        The present study aims to identify and analyze the economic and cultural consequences of the petrochemical industry in Mahabad. The main question of the research is, how the industrial development policy in Mahabad influenced the economy and culture of local communities More
        The present study aims to identify and analyze the economic and cultural consequences of the petrochemical industry in Mahabad. The main question of the research is, how the industrial development policy in Mahabad influenced the economy and culture of local communities? The research method is qualitative and thematic analysis is used to analyze and interpret the data. Data were collected using semi-structured interview and observation techniques and theoretical sampling method was used to answer the research aims, so that 21 of the key informants directly exposed to the phenomenon were interviewed. All interviews analyzed in two stages of open (primary and focused) and axial coding. In the economic sphere, there are 36 initial concepts in the subcategory of 12 major categories (economic inequality, income reduction, land ownership change, non-use of local workforces, livelihood challenge, unknown and unpredictable of petrochemical for people, disproportionate change in local people&rsquo;s livelihood, work rent in petrochemicals, Lack of profit for local peoples, Gender discrimination in employing, Increasing incomes, experience and skills of some people). In the cultural sphere, the first 20 concepts were filed in six major categories (cultural heterogeneity, inactivity of petrochemicals in the cultural sphere, the lack of appropriate infrastructures for petrochemical, changes in people's cultural morale, familiarity with new cultures, cultural inspiration). The results show that the effects in the economic sphere have isolated, even in some cases, local people in the field of employment and labor power, rather than helping people livelihoods. Manuscript profile
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        132 - Explain the development of technology in the field of pharmaceutical industry and its role in sustainable social and economic development
        Alireza Behrooznia gh هاشم زاده خوراسگانی رضا رادفر
        The speed of technology change in recent years has been tremendous, and the tremendous speed of innovation has made technology a determining factor in socio-economic growth and success. In the field of production, advanced production technologies are the core of factori More
        The speed of technology change in recent years has been tremendous, and the tremendous speed of innovation has made technology a determining factor in socio-economic growth and success. In the field of production, advanced production technologies are the core of factories and play a decisive role in the competition of organizations around the world. Successful companies have come to terms with this fact and are looking to use these technologies to gain a competitive advantage. In this research, we intend to provide an appropriate method among the existing methods to explain the development of technology in the field of pharmaceutical industry and its role in sustainable socio-economic development. First, it examines the common methods in compiling the roadmap and after selecting the best method, based on the proposed process, to compile the prototype of the technology technology roadmap of advanced (single) products with the export approach in the pharmaceutical industry and its role in We are dealing with sustainable socio-economic development. Manuscript profile
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        133 - New Banking Industry and Development in Iran
        soroush fathi Mohammad Zaman Mohammadi Raeisi Habibollah Karimian
        From the beginning of entering individual and social life to change and develop the socio-economic structure, etc., human endeavor has always seen many changes and transformations and has used various material and human resources to improve and enhance the quality of so More
        From the beginning of entering individual and social life to change and develop the socio-economic structure, etc., human endeavor has always seen many changes and transformations and has used various material and human resources to improve and enhance the quality of social life and no activity in the realm of life and the universe has been possible without the use of thinking and planning to use financial resources. Intellectual changes of human beings have caused the creation of various financial institutions, including the focus on limited human material resources in the form of bank and banking and using the accumulated resources have had great changes in the indicators of socio-economic, political, environmental structure and .... It has been realized that today the world is divided into different categories: developed, industrial, post-industrial, underdeveloped, first world, third world, etc. Today, all societies are striving to achieve the sublime goal of sustainable development and development to put themselves in the forefront of industry. The present article has been done with the aim of exploring the effect of modern banking industry on the development of Iranian society using a documentary method. The results show the fundamental changes in the country's banking infrastructure and its direct or indirect effect are tangible with intermediate variables in development indicators (economic, social). Manuscript profile
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        134 - The compatibility of the attitude towards social responsibility with the goals of corporate sustainable development in the oil industry
        Seyed Ali Hosseini Hoseyn Dehqan Feyzollah Norouzi
        &nbsp;Today, corporate responsibility has become the most important pillar in sustainable development.Therefore, this study has been conducted with the aim of analyzing the relationship between the role of socialresponsibility of National Refining Company and the distri More
        &nbsp;Today, corporate responsibility has become the most important pillar in sustainable development.Therefore, this study has been conducted with the aim of analyzing the relationship between the role of socialresponsibility of National Refining Company and the distribution of Iran's petroleum products with sustainabledevelopment. The research method was descriptive and correlational. The statistical population included allmanagers, employees, and official and unofficial employees related to plans and projects, as well as engineers,supervisors, and agents related to the implementation of the Entfal Tarsh Sabz Ab-Ray crude oil pipelineconstruction project (official and organizational stakeholders). The sampling method was non-probabilitysampling. Therefore, 300 people from the organization were selected as available samples. The results of thepath analysis and the desired indicators of the fit of the structural model show the significance and explanationand proper justification of all the components for examining corporate social responsibility. The findings showthat there is a significant relationship between playing the role of corporate responsibility and sustainabledevelopment, and these coefficients are for economic responsibility (0.692), legal responsibility (0.668), moralresponsibility (0.608) and humanitarian responsibility (0.612). . The coefficient of determination is equal to0.326. The results of this study show that the petroleum product refining and distribution company mainlyfocuses on the economic dimension of its responsibilities and with rational and cost/benefit oriented thinkingleads to institutional and ecological disruption in the areas under the influence of the line construction plan.piped Therefore, it is necessary to use strategies that create a balance between the economic dimensions andother components of responsibility (legal, social, moral and humanitarian) so that sustainable regionaldevelopment does not face more risks.&nbsp; Manuscript profile
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        135 - Studying the status of social indicators in the textile industrial cluster of Yazd
        manouchehr alinejad abolfazl morshedi elham hajidokt
        &nbsp;The textile industry is one of the strategic industries and one of the basic pillars of society. Textile inYazd has a long history, but in recent years has experienced an unfavorable situation. Meanwhile, industrialclusters have many advantages in economic develop More
        &nbsp;The textile industry is one of the strategic industries and one of the basic pillars of society. Textile inYazd has a long history, but in recent years has experienced an unfavorable situation. Meanwhile, industrialclusters have many advantages in economic development by bringing together small enterprises. Various factorscontribute to the success of industrial clusters. Social capital is one of the indicators of growth and developmentof any country is one of the dimensions of social indicators. In this study, we have studied its role in the successor failure of Yazd textile industrial cluster with a qualitative approach. The data of this study were obtainedfrom a semi-structured interview with 17 industry owners, academics and researchers in this field. The findingsof this study, using thematic analysis, address challenges at three levels of communication between industrialorganizations and the textile industry, including "The ineffective approach of the government prevents thepromotion of organizations to the supportive position of industry and government", "the alienation of industryowners from the organizational culture", "Lack of support for technology development projects and the creationof technical knowledge" and "Motivational barriers and high volume of educational and executive activities ofacademics", "Lack of development of the necessary infrastructure for commercialization of research", "Lack ofsystemic thinking between industry and university managers", "Lack of mission-oriented planning in theeducational and research policies of the higher education system", the relationship between universities andresearch centers and innovation with the textile industry, and "inaction and regression in the field of structuredplanning", "Lack of necessary mechanisms to reduce the final price and increase competitiveness","Decentralized and rent-seeking policies", "Lack of forward-looking and specialized policy-making" therelationship of government organizations with the textile industry. The findings indicate the significant role ofgovernment and government policies in the low level of social capital in the textile industrial cluster of Yazd.Therefore, changing the government's approach to its role in Yazd textile industry from entrepreneurial toprotectionist is one of the most important factors in increasing the appropriate social capital.&nbsp; Manuscript profile
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        136 - The Effect of Oil Industry on the Socio-economic Development of Gachsaran from Citizens’ Point of View
        Alireza Mohseni Tabrizi Farzaneh Faramarzi
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        137 - Identifying the Dimensions and Components of Cultural Branding Development in the Iranian Film Industry: A social Approach
        Azra Moradi Amirhassan Nedaie Nader Mohaghegh
        This study aims to identify the dimensions and components of cultural branding in the Iranian film industry and to provide an appropriate model in order to improve the current situation. The present research was applied in terms of purpose, qualitative in terms of data More
        This study aims to identify the dimensions and components of cultural branding in the Iranian film industry and to provide an appropriate model in order to improve the current situation. The present research was applied in terms of purpose, qualitative in terms of data type and based on grounded theory in terms of research method. Participants in this study based on the rule and principle of theoretical saturation include 20 experts and experts available in the field of cultural branding of the film industry who were selected by purposive and theoretical sampling. The data collection tool was a semi-structured interview. Data were analyzed using Max Kyoda 2020 software in three stages of open coding, axial coding and selective coding. Data validation was performed by the participants using the verification method. Based on the research findings, the dimensions and components of the cultural branding model in the Iranian film industry in 6 categories, including the central phenomenon dimension (branding), causal conditions dimension (brand mission), background conditions dimension (environment), mediation conditions dimension (communication), dimension Strategies (ranking) and outcome dimension (brand loyalty) were identified. As a result of the research, it can be said that providing a suitable model and providing conditions for brand development can improve the effectiveness of cultural branding in the Iranian film industry by policy makers in the field of media. In addition, the results of the research showed that cultural branding, if considered and invested, can bring the Iranian film industry to a valuable position. Manuscript profile
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        138 - Designing a Customer Loyalty Model in the Hotel Industry with a Sports Tourism Planning Approach (Case Study of Hotels in Mazandaran Province)
        Ali Jersarai Morteza Dosti Pasha Seyed Hossein Alavi Farshad amami
        The purpose of this study is to design a customer loyalty model in the hotel industry with a sports tourism planning approach in Mazandaran province. The research method in this qualitative research is inductive in the field of paradigm and is derived from a semi-struct More
        The purpose of this study is to design a customer loyalty model in the hotel industry with a sports tourism planning approach in Mazandaran province. The research method in this qualitative research is inductive in the field of paradigm and is derived from a semi-structured interview. The statistical population includes all university professors in the field of sports and sports management who have studied in this field. Sampling was performed using theoretical method and purposeful judgment method and was followed until theoretical saturation was reached, which includes a total of 38 experts. The results of the quality section showed that customer loyalty in the hotel industry includes 48 concepts and 5 dimensions (hospitality, service, product quality, facilities, trust) Manuscript profile
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        139 - Analytical Survey the position of Kohgiluyeh and Boyer Ahmad Province in Iran Industrial development Indicators
        mahmood akbari kazem delroz mohamad sabori mahdi gheusarizadeh
        One of the necessities of economic planning is to be aware of the industrial capabilities of different provinces of the country. Therefore, determining the position of provinces in industries in order to optimally allocate resources is of particular importance. The pres More
        One of the necessities of economic planning is to be aware of the industrial capabilities of different provinces of the country. Therefore, determining the position of provinces in industries in order to optimally allocate resources is of particular importance. The present study is of quantitative and analytical type and using Coopras technique, the inequalities in the industrial of the country's provinces have been studied. The research area is formed by the provinces of the country in 1398. 17 variables have been selected to study the leveling of the country's provinces and the status of Kohgiluyeh and Boyer-Ahmad provinces. The results show that they are at a very high level in the provinces of Tehran and Isfahan. In the second level the provinces of Khorasan Razavi, East Azerbaijan, Fars, Mazandaran, Alborz, Khuzestan, Qazvin, Kerman, Markazi and Gilan are located. There are about 9 provinces in the country and these provinces include Yazd, West Azerbaijan, Chaharmahal and Bakhtiari, Semnan, Lorestan, Qom, Golestan, Kermanshah and Hamedan. The provinces of Zanjan, South Khorasan, Hormozgan, Ardabil, Kurdistan, Bushehr, Sistan and Baluchestan, Ilam, Kohgiluyeh and Boyer-Ahmad and North Khorasan are deprived. 10 provinces, including the deprived province of Kohgiluyeh and Boyer-Ahmad, are at the deprived level. Manuscript profile
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        140 - An analysis on the Existing Problems in the Area of Tea Cultivation and industry in Iran
        حسن Afrakhteh
        The cultivation of tea was made popular in Iran in 1899 by Kashefosaltaneh . Itis currently cultivated in an expansive area covering approximately 34000hectare inthe southern coast of the Caspian Sea and now over 107 plants are processing andproducing this crop in diffe More
        The cultivation of tea was made popular in Iran in 1899 by Kashefosaltaneh . Itis currently cultivated in an expansive area covering approximately 34000hectare inthe southern coast of the Caspian Sea and now over 107 plants are processing andproducing this crop in different areas of tea cultivation.By recently years about 47.6 percent of national tea consumption was supplieddomestically and the rest was imported. In recent years, the NDP share in proportion towhole national consumption has degraded (decreased) to 12.5%. Now over onehundred years have passed since the earlier date of tea cultivation begun. Thisindustry, however faces its critical conditions.This crisis was intensified and accelerated in 2004 due to the refusal show by plants tobuy the green tea leaf .This research mainly aims to identity the existing problems of tea cultivation andindustry as well as the effective factors affecting it. The research is based on data thatwere obtained through field research in eleven model tea cultivation farm and throughstudying some documents extracted from archives in national tea organization andother processed sources. Additionally, the collected data were analyzed by reviewingcorrelation coefficient between the variables. Also Spearman's non-parametriccorrelation coefficient was used to investigate the linear correlation betweenqualitative variables.The result shows that the ecological condition, land ownes system, green leafpricing system and policy, method of producing tea and commercial system allconstitute interrelated collection that influence the crisis of tea cultivation and industryin Iran. As a result, Iranian tea has no suitable quality and the authorities can notsupply more qualitative tea than the competition. Manuscript profile
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        141 - The role of sustainable rural tourism for development of rural region in semnan providence (Case study, rural region in shahrood city)
        Parvane azizi Heydar lotfi
        One of the role of passage from economy that based in petrol to economy of unpetrol,are change in economic structures of each country , and for this changeconcrete look in economic, social, legal, manageable are very important and necessary.Meanwhile on time announcemen More
        One of the role of passage from economy that based in petrol to economy of unpetrol,are change in economic structures of each country , and for this changeconcrete look in economic, social, legal, manageable are very important and necessary.Meanwhile on time announcement of scientific and cultural by way of globalpropagation, can facilitation of this important subject, then can extension the variety ofcultures in the economy.One of these fields for variation in country economy with emphasis on naturalcondition and its preference are tourism industry.Most of countries that have this preference for their geographic condition , tocontained this subject in their developing programs , because for this reason evolutiontheir national development.Rural tourism that also are one of the important form of tourism, can outstandingshare in this purpose. In our age rural tourism is one of the humanity kinds of tourismindustry. Meanwhile Iran country with special geographic condition and haveimportant elements for attraction of tourism, likes natural appearance and landscape,historic works and effects, climate variety, and old ancient and civilization are thecountry that have tourism abilities, and struggle to move from mono-economic to thevarious and stability economics, and in this different kind of tourism, increase anddevelopment of rural tourism ( for natural variety and attraction of iran village ) arevery special importance.Perspective document of tourism industry, especially rural tourism in semnanprovidence with attention on special geographic conditions are very enjoying andprosperous, and with exact planning and use of special share, can activize this industrywith economic view point un this province especially in rural regions. Withcontinuation of this process in long time (sustainable rural tourism) trend of migrationfor profit of village are will reverse. Manuscript profile
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        142 - Identifying and Ranking the Factors Affecting the Promotion of Competence of Training Managers in the Aviation Industry with the ORESTE Technique (Case Study of Aviation Training Centers in Tehran)
        Seyedeh Aylar Taherian Mohammad Ali Hossieni Nader Gholi Ghourchian
        Introduction &amp; Objective: One of the factors affecting Iran's low position in the field of aviation is the lack of qualified managers in aviation training centers. In this regard, the aim of this study was to identify and rank the factors affecting the promotion of More
        Introduction &amp; Objective: One of the factors affecting Iran's low position in the field of aviation is the lack of qualified managers in aviation training centers. In this regard, the aim of this study was to identify and rank the factors affecting the promotion of training managers in the aviation industry with ORESTE technique. Method:The research method is applied and exploratory and has been done in two parts: quantitative and qualitative. The statistical population in the qualitative part were managers and experts in the aviation industry who were selected as the sample size by the theoretical saturation method. The statistical population in the quantitative part were the managers and&nbsp; employees of Aseman Air, Mahan Air, Iran Air, Kish Air, that are based in Tehran in 2018, 250 people were selected as a sample by simple random sampling method. Interviews were used to collect data in the qualitative part and a researcher-made questionnaire was used in the quantitative part, the validity of which was confirmed by experts and the reliability was checked with Cronbach's alpha (0.80). Then, the identified indicators were placed in the form of a pairwise comparison questionnaire and ranked using the ORESTE technique. Findings: 70 effective factors were identified from the theoretical literature and expert opinions, which In particular, has examined and ranked the competence of managers in order to promote them and the importance of each of the indicators. Conclusion: The results showed that the first index of team building with a value of (1), the second index of delegation with a value of (0.840), the third index of writing skills (0.74). &nbsp; Manuscript profile
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        143 - Strategic Planning of Urban Branding in Tourism Industry
        ROMINA RABANI Seyyed Mehdi Jalali Hassan Mehrmanesh
        Introduction and Purpose: &nbsp;The creation of spaces, the giving of particular personality to cities, drawing a mental perspective for people and reputation of cities have particular importance; most cities and places seek to be unique and lasting in the minds of audi More
        Introduction and Purpose: &nbsp;The creation of spaces, the giving of particular personality to cities, drawing a mental perspective for people and reputation of cities have particular importance; most cities and places seek to be unique and lasting in the minds of audience who are trying to Define and consolidate their urban brand. The purpose of this study is strategic planning of urban branding in tourism industry. Research method: The methodology of this study from purpose type is practical and type in terms of method and nature is descriptive-survey. with using cluster sampling method, structural equations modeling by Imus software was fitted model and analyzed. First, doing description and preparation of necessary data to test the hypotheses, then analyze the relationships between the variables, and finally doing compare the observed results with the results that hypotheses expected. Findings: Research findings show fulfill Stakeholder&rsquo;s expectations, Financial limitations and Lack of understanding`s managers, explaining the urban branding strategy and its process are considered as effective causal factor on strategic planning of urban branding in the tourism industry. Conclusion: The creation, improvement and development of urban brand programs with using the urban branding strategic planning model will enhance the city's position, economic, social development of the city and attract tourists. Keywords: Urban Brand, Urban Branding, Urban Branding Strategy, Tourism Industry Manuscript profile
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        144 - Identification and ranking significant factors causing cost overrun in the design and construction process of buildings using the BWM method (Case study: City of Mashhad)
        shima amini alireza rezvani Mohsen Tabasi
        Introduction and purpose of the research: One of the main criteria to measure the success of a building project is completing it in accordance with the predicted costs. &nbsp;In Iran, like many undeveloped and developing countries, the construction cost overruns are amo More
        Introduction and purpose of the research: One of the main criteria to measure the success of a building project is completing it in accordance with the predicted costs. &nbsp;In Iran, like many undeveloped and developing countries, the construction cost overruns are among the key issues many sections face. The city of Mashhad, as the second largest city in Iran, in the last two decades, has faced rapid urban growth and an increase in the construction, and ignoring the causes of cost overrun has led to an increase in the price of buildings. This study is aimed at identifying and ranking the factors influencing the cost overrun in construction projects in Mashhad to allow for improving the construction condition and achieve higher economic productivity.Research Method: The research has a quantitative approach and an applied objective. The components of the study, i.e., the factors influencing the cost overrun in building projects, were extracted using library studies and reviewing similar studies. Then ranked using the Relative Importance Index (RII) and the Best-Worst Technique (BWM) with the help of Excel, SPSS and Lingo software.Findings: The findings of RII method show that according to consultants and contractors, the three factors of &ldquo;poor project management, material price fluctuations and inflation&rdquo; are the main causes of cost overrun in Mashhad. Owners believe that the &ldquo;lack of contractor experience&rdquo; factor also has a significant impact. The findings of the BWM method indicate that in addition to poor management, &ldquo;poor initial planning&rdquo; and &ldquo;inflation&rdquo; are of great importance.Conclusion: The results show that the factors such as &ldquo;poor project management, poor initial planning, market inflation, and mistakes during construction&rdquo; are the main reasons for the cost overrun in the production procedure of building projects in Mashhad.&nbsp; Manuscript profile
      • Open Access Article

        145 - Fuzzy Multi-Objective Model of Closed-Loop Supply Chain Network in the Automotive Industry with an Urban Management Approach
        saeed aminpour alireza irajpour mahdi yazdani
        Introduction &amp; Objective: The purpose of this study is to design a multi-objective model of fuzzy closed-loop supply chain network in the automotive industry with an urban management approach. Automobile manufacturing is a complex and energetic process that consumes More
        Introduction &amp; Objective: The purpose of this study is to design a multi-objective model of fuzzy closed-loop supply chain network in the automotive industry with an urban management approach. Automobile manufacturing is a complex and energetic process that consumes significant amounts of raw materials and water. To continue the competition, major automotive equipment manufacturers must strive for better product quality by continuously improving their production process and directing low-carbon emissions and increasing sustainability. In this regard, reverse supply chain networks and closed loop chains have special features that are very useful in the industry under study. Method: In the present study, in order to achieve the research objectives, a quantitative research method will be used and based on the purpose, it is defined in a practical way. In this study, we use the MOPSO method to facilitate its implementation and its ability to provide good convergence, as well as to maintain a proper balance between exploitation and exploration, as well as the NSGA II genetic algorithm. Results: In the study of the findings of the proposed algorithms, it found that the average error resulting from these algorithms is less than 0.04. The results also show that the proposed algorithms have the necessary efficiency in solving these problems. Conclusion: The notable results of our model are as follows: (1) an efficient closed-loop network that demonstrates the economic benefits of considering the value of time over the recycling of a worn product. (2) It has the ability to show the capacity to achieve maximum benefits in terms of cost value as well as the environmental perspective of what capacity it should maintain. &nbsp; Manuscript profile
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        146 - Target setting in the process of merging and restructuring of decision-making units using multiple objective linear programming
        Javad Gerami
      • Open Access Article

        147 - A two-stage study of grey system theory and DEA in strategic alliance: An application in Vietnamese Steel industry
        Hoang-Phu Nguyen Nhu-Ty Nguyen
      • Open Access Article

        148 - A ranking method based on data envelopment analysis for classification the insurers risk in Saman insurance company
        Seyyedeh Nasim Shobeiri Mohsen Rostamy-Malkhalifeh Hashem Nikoomaram Mohammadreza Miri Lavasani
      • Open Access Article

        149 - Regional efficiency in the tourism industry based on global development indicators using data envelopment analysis
        Mohhamad Reza Shahriari
      • Open Access Article

        150 - Evaluating the performance of cement producing companies of Tehran Stock market using Data Envelopment Analysis models
        Mohammad Reza Shahriari
      • Open Access Article

        151 - Evaluation of DisTRAD and TsHARP Downscaling Methods to Increase the Spatial Resolution of MODIS Thermal Images
        Zohreh Faraji Abbas Kaviani Peiman Danesh kar Arasteh
        Background and Aim: Land surface temperature (LST) is a key boundary condition in many ground-based modeling schemes based on remote sensing. Previous literature has shown that LST products from satellite imagery can be used to detect land surface changes, including urb More
        Background and Aim: Land surface temperature (LST) is a key boundary condition in many ground-based modeling schemes based on remote sensing. Previous literature has shown that LST products from satellite imagery can be used to detect land surface changes, including urbanization, deforestation and desertification, which can improve our ability to monitor surface changes continuously. The objective of the present study was to evaluate the results of DisTRAD and TsHARP thermal sharpening methods to downscale the spatial resolution of MODIS LST from 1000 m to 250 m.Method: The research method in the present article is applied in terms of purpose and based on correlation relations in terms of method of work.Results: The performance of DisTRAD and TsHARP thermal downscaling methods were evaluated by the Root Mean Square Error (RMSE) and the Mean Bias Error (MBE) between the downscaled and original LSTs. Statistical analysis showed that the RMSE between the downscaled images of DisTRAD and TsHARP methods with the original LST (1000 m (terra)) for 3 May 2019 were found to be 1.77 &deg; C and 1.7 &deg; C, respectively, whereas the R2 were found to be about 53% and for 17 October 2019, the RMSE were found to be 2.44 &deg; C and 2.38 &deg; C respectively, whereas the R2 were found to be about 85%.Conclusion: The study of the results of Terra and Aqua satellites generally shows the superiority of Terra satellite results over Aqua. The main reason could be the different passage times of the satellites from the study area. Since that changes in soil moisture and water body such as the Karun River are common sources of error, so the use of these methods is recommended only in areas without excessive changes in moisture. Manuscript profile
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        152 - The Study of Antimicrobial Effect of Silver Nanoparticles Biosynthesized by the Leaf Aqueous Extract of Kelussia odoratissima Mozaff. against Some Pathogenic Microbes with Food Sources
        O. Azizian Shermeh M. Taherizadeh M. Valizadeh A. Ghasemi M. Beigomi A. Kamali Deljoo
        Introduction: Growth of food pathogenic microorganism is one the major obstacles in the foodindustry. Nano technology has a broad application in all parts of food industry. The developmentof bacterial resistance to antibiotics and antimicrobial effect of silver nanopart More
        Introduction: Growth of food pathogenic microorganism is one the major obstacles in the foodindustry. Nano technology has a broad application in all parts of food industry. The developmentof bacterial resistance to antibiotics and antimicrobial effect of silver nanoparticles, has caused theattention of researches to this subject. In this study, biosynthesis of silver nanoparticles and theeffective parameters concerned and the antimicrobial effect of them against some food pathogensfor use in antimicrobial packaging has been discussed.Materials and Methods: Silver nanoparticles were synthesized by the leaf aqueous extract ofKelussia odoratissima Mozaff. In order to achieve Silver nanoparticles with a uniform shape andminimum size, effective parameters on synthesis such as: pH of reaction, extract volume,concentration of Ag+ and reaction time, were studied and optimized by UV-Visspectrophotometry. After characterization of nanoparticles using TEM and XRD techniques, theirantimicrobial activities were investigated against Staphylococcus aureus, Bacillus cereus,Escherichia coli, Salmonella tifimurium,Listeria monocytogenes 4b, Aspergilus Flavus,Penicillium expansum, Clavicpes purpurea by Agar Well Diffusion and MIC, methods.Results: Silver nanoparticles that had been biosynthesized with the approximate size of 20-25nm,had high antimicrobial activity against all of microorganisms and this activity was dependent onthe concentration of silver nanoparticles, therefore in very low concentrations, they prevented thegrowth of microorganisms.Conclusion: Biosynthesis of silver nanoparticles, made nanoparticles with minimum size andbetter performance. Currently these nanoparticles can be use in food industry as food disinfectantfilters, food coatings and packaging and cleaning the food pruduction lines. Manuscript profile
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        153 - The evaluation of amino acid profiles in sugar beet industry
        F. Sahraei M. Honarvar
      • Open Access Article

        154 - Assessing the short-term and long-term environmental impacts of the bitcoin industry based on Continuous Wavelet Transform and Wavelet Coherence: Implications for the evaluation of cryptocurrencies in the Islamic finance framework
        mahdi ghaemiasl sahel rajab
        Background and Objective: The growing popularity of cryptocurrencies, especially bitcoin, has led miners to use the cheapest energy available through fossil fuels and to pay little attention to the release of pollutants and their destructive effects on the environment a More
        Background and Objective: The growing popularity of cryptocurrencies, especially bitcoin, has led miners to use the cheapest energy available through fossil fuels and to pay little attention to the release of pollutants and their destructive effects on the environment and future generations of humans. Therefore, the purpose of our research is to investigate the effects of cryptocurrency extraction on greenhouse gas emissions and, consequently, on the environment. Material and Methodology: In this study, the effects of bitcoin mining on greenhouse gas emissions and environmental pollution were investigated using the method of "continuous wavelet transform and wavelet coherence". To achieve this, data such as bitcoin hash rate (energy consumption due to bitcoin extraction), and emission of four greenhouse gases, namely; Methane (CH4), carbon dioxide (CO2), nitrogen dioxide (N2O), and sulfur hexafluoride (SF6) were used monthly from 2009 to 2020. Findings: Although from the point of view of bitcoin crypto industry miners in the short run, the results showed that its effects and destructive effects on the environment can be seen in the long term. Discussion and Conclusion: The cryptocurrencies industry is one of the main factors in the emission of pollutants and greenhouse gases, and most of their extraction has a positive and significant effect on the emission of environmental pollutants and their fluctuations, in the long term. With the help of this research, the index of the impact of cryptocurrencies on the environment, future generations and intergenerational justice can be considered as a criterion for approving or disapproving of this industry in the Islamic financial framework. Manuscript profile
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        155 - Investigating the Validity of Pollution Haven Hypothesis in the Timber Industry of Iran and Its Trade Partners
        Zohre khalili Ardali Kamran Adeli Hamed Naghavi Maryam Asghari
        Background and Objective: Increasing the volume of trade leads to lower environmental quality and in fact more CO2 emissions. In this regard, the effects of globalization and trade liberalization on the timber industry have led to economic growth. According to the subje More
        Background and Objective: Increasing the volume of trade leads to lower environmental quality and in fact more CO2 emissions. In this regard, the effects of globalization and trade liberalization on the timber industry have led to economic growth. According to the subject literature following commercial liberalization, the transfer of polluting industries from countries with severe environmental policies to countries with mild environmental policies is increasing. The purpose of this study was to investigate the asylum hypothesis of wood industry pollution. Methods: using panel data and fixed effects approach in Iran and 16 wooden trading partners, during the period 1995-2015. Findings: In this study, panel data and software Stata were used to estimate model. The interactions of trade and per capita income have a positive coefficient of 6.50. Discussion and Conclusion: Our results support the pollution haven hypothesis. Manuscript profile
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        156 - Application of Nano-Gamma Alumina Adsorbent for Nickel and Cobalt Removal from Mining Industry Wastewater
        Fariba Soleimani Mohammad Hadi Givianrad Amir Hossein Haghighaty
        Background and Objective: The development of urbanization and industries has led to an increase in sewage and wastewater production. The defective and non-standard disposal of these wastewaters has resulted in influx of large amounts of heavy metals into the environment More
        Background and Objective: The development of urbanization and industries has led to an increase in sewage and wastewater production. The defective and non-standard disposal of these wastewaters has resulted in influx of large amounts of heavy metals into the environment which their removal, as bio-irresolvable contaminants, from water and wastewater are considerably important for protecting environment and public health. Method: In this study, gamma Nano-alumina was synthesized and its structural analysis was characterized, which was applied as a high performance adsorbent for heavy metals Nickel and Cobalt. Moreover, by using DX7 software for experiment design, the effects of different conditions such as heavy metals initial concentration, Nano-adsorbent amount and pH were modified.&nbsp; Findings: The results of XRD, FTIR, SEM and EDX analysis, confirmed the existence of gamma&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Nano-alumina structure, and Nickel and Cobalt contents were determined by UV-Vis spectrophotometry method. Nano gamma alumina, as a powerful adsorbent, could be adsorbed the high levels of Nickel and Cobalt in alkaline pH-rich environments, then in experimental samples, 98.66% of Nickel and 95.1% of Cobalt and in real samples, 100% was eliminated.&nbsp; Discussion and Conclusion: It was found that synthesized gamma Nano-alumina could be considered as a cost-effective and high-performance Nano-absorbent for heavy metals elimination. Consequently, it was verified by Freundlich and Langmuir adsorption isotherms, which the adsorption process of these elements with the Nano-alumina absorbent followed by Freundlich and Langmuir adsorption equation. Manuscript profile
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        157 - Reuse of Varamin Vegetable Oils Industry Wastewater by Using IFAS Method
        Ghazaleh Monazami Tehrani Hasti Borgheipour Alireza Nezampour
        Background and Objective: Iran is located in the arid and semi-arid region of the world and water supply is a major and future challenge. Therefore, proper wastewater treatment is one of the most important solutions to the water scarcity problem. The main purpose of the More
        Background and Objective: Iran is located in the arid and semi-arid region of the world and water supply is a major and future challenge. Therefore, proper wastewater treatment is one of the most important solutions to the water scarcity problem. The main purpose of the present research is the wastewater reuse of varamin vegetable oil plant with the approach of industrial and agricultural production. Methods: In this regard, in order to treat the wastewater of the study plant, the necessary measures were taken to design the IFAS laboratory pilot and the effluent was injected into the pilot at different residual times to evaluate the purification ability of the proposed process. Important parameters for reuse in industry as well as important parameters in the standard of discharge to the environment and irrigation were analyzed. Findings: The results show that organic matter and nutrients play the most important role in pollution. Pilot effluent specifications in the factory raw wastewater treatment did not meet the required standard for any of the 4 industrial use groups, while the pilot effluent specifications in the factory effluent treatment had the required standard for the third and fourth groups. Discussion and Conclusion: Considering the purpose of this research and the approach of wastewater usage in industrial, agricultural and irrigation life, it can be stated that IFAS method or combining two methods of IFAS and collagenization due to efficient efficiency and low cost and high flexibility against hydraulic shock and Organic is an appropriate option for treating the sewage plant of varamin vegetable oil factory. Manuscript profile
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        158 - Designing Lean Supply Chain Framework in the Offshore Sector of the Oil and Gas Industry with a Sustainable Development Approach
        Ahmadreza Etemadi Ahmadreza Kasraei
        Background and Objective: Today, Companies can use different supply chain paradigms to achieve better performance and improve their competitiveness. Lean supply chain is one of these paradigms that focuses on eliminating waste along the chain. On the other hand, the lea More
        Background and Objective: Today, Companies can use different supply chain paradigms to achieve better performance and improve their competitiveness. Lean supply chain is one of these paradigms that focuses on eliminating waste along the chain. On the other hand, the lean approach emphasizes three dimensions of economic, social and environmental along the chain and can lead to sustainability in supply chain. In fact, sustainability refers to a good balance between economic development, social assets and environmental issues. Due to the importance of the oil and gas industry in our country, the implementation of a lean supply chain based on sustainability in active organizations in this area is very important. Method: In order to conduct this study that has been carried out in one of the largest companies operating in the offshore sector, first, by reviewing the literature and opinion poll at the experts, the ten factors that lead to lean supply chain were identified. Then, using an interpretive structural modeling approach, the research framework was developed. Findings: in this framework, "management and leadership" as the most influential and the two factors, "minimization of delivery time" and "flexibility" were determined as the most influential factors. Discussion and Conclusion: Accordingly, the "management and leadership&rdquo; was the basis of this framework and should be much considered. Finally, some suggestions were made to achieve lean procurement process with sustainable approach in the offshore sector of the oil and gas industry. Manuscript profile
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        159 - Evaluation of efficiency and optimization of Photo- Fenton process parameters in beet sugar wastewater treatment using response surface methodology (RSM)
        Abbas Alipour Hajiagha Mojgan Zaeimdar Seyed Ali Jozi nooshin sajadi Arezoo Ghadi
        Background &amp; Objective: The wastewater obtained from sugar production cannot be naturally degraded due to the presence of various color precursors, colored impurities, lime carbonation sludge and other organic impurities. In this study, optimization of the effective More
        Background &amp; Objective: The wastewater obtained from sugar production cannot be naturally degraded due to the presence of various color precursors, colored impurities, lime carbonation sludge and other organic impurities. In this study, optimization of the effective parameters for the sugar industry wastewater treatment is investigated using photo- Fenton process and response surface methodology.Material and Methodology: &nbsp;This empirical research was conducted on a laboratory scale on refined wastewater obtained from sugar beet factory (Qazvin, Iran), in ternms of the intensity of contamination, considering the reduction of the three factors including COD, phenolic, and color content using the advanced oxidation process (photo- Fenton process). In order to optimize the ocndions for wastewater treatment, the results of these experiments wre ultimately optimized by response surface methodology.Findings: The results obtained that the optimal condition for color and phenolic removal were: pH of 6.1' reaction time 15 minutes' Fenton's reagent (Fe2+/H2O2) concentrations: 20/1500 of ppm. Under these conditions, the color and phenolic reduction were achieved 73.92% and 93.9%, respectively.Discussion &amp; Conclusions: The photo- Fenton process has a good efficacy in treating the sugar industry wastewater in the removal of important pollution parameters such as color impurities, phenolic compounds, and COD.Also, the statistical results showed that the pH parameter, Fenton's reagent concentration and contact time were significant during treatment process (p&lt;0.05).&nbsp; Manuscript profile
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        160 - Reducing the emissions of Volatile Organic Compounds from Process Equipments in petrochemical industry using the LDAR program
        majid esmaeili keivan saeb
        Background and Objective: Developing of petrochemical industry has increased the amount of volatile organic compounds (VOCs) released to the environment and has caused to reduce air quality and to increase global warming and also serious problems for public health. The More
        Background and Objective: Developing of petrochemical industry has increased the amount of volatile organic compounds (VOCs) released to the environment and has caused to reduce air quality and to increase global warming and also serious problems for public health. The main objective of this research is to determine and reduce the amount of VOC compounds in oil, gas and petrochemical industries.Material and Methodology: In this study, the LDAR program which its results are based on the use of two analyzers equipped with PID detector and infrared camera was used. The EPA-21 method was also used to determine the leakage of compounds.Findings: The total amount of leakage potential was estimated to be 727.401 tons per year, considering all equipment, while the calculated emission components were precisely measured to be 320.16 tons; by doing the LDAR program these leakages were eliminated.Discussion and Conclusion: Based on the results of estimating the emission of pollutants from EPA in the selected petrochemical unit, it was found that the condition of the studied unit is much better than the global average, it should be noticed that valves and fittings have the highest contribution in VOCs emissions. Regarding the findings of the present study, it can be concluded that the proper implementation of the LDAR program will not only reduce VOC emissions and improve the economic situation but also reduce costs and produce a better and cleaner product.&nbsp; Manuscript profile
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        161 - Presenting the New Product Development Success Model with the Approach of Green Products Appraisal in the Food Industry
        Mohammad sadegh Dehgani Bahreghani Hasan Dehghan Dehnavi Mohammad Reza Dehghani Ashkazari Mehdi Akaberi Tafti
        Background &amp; Objective: In today's world, increasing environmental changes; wastage; intensity of competition; The shortening of the product life cycle and on the other hand the movement of production towards new technology and knowledge have forced companies to dev More
        Background &amp; Objective: In today's world, increasing environmental changes; wastage; intensity of competition; The shortening of the product life cycle and on the other hand the movement of production towards new technology and knowledge have forced companies to develop green products as one of the competitive strategies. Therefore, in this research, it was carried out with the aim of presenting a presenting the new product development success model with the approach of green products appraisal in the food industry. Material and Methodology: &nbsp;The type of research methodology is mixed and based on the result, it is placed in the category of developmental research. In this research, interviews are used to collect data in the qualitative part, and matrix checklists based on pairwise comparisons are used in the quantitative part. The target population in the qualitative section was 14 university specialists who were considered experts both scientifically and experimentally. Sampling in the qualitative methodology section was theoretical sampling and how to determine the snowball sample. But the target population in the quantitative part was 24 managers of knowledge-based companies, who were selected based on work experience and level of technical and specialized knowledge through homogeneous sampling. Findings: The results of the research in the qualitative part of the existence of 810 open codes; there are 107 concepts and 20 categories in the form of a paradigm model for the development of green products in the food industry. Also, the results in the quantitative section showed that the percentage of impact of green technology is higher than the other consequences of green product development, which means that the most effective result of green product development at the level of knowledge-based companies is food products. Discussion and conclusion: The obtained result shows the fact that green technology, which is created during infrastructural processes based on green product development plans, provides the possibility of classifying and categorizing information from social platforms and customers to knowledge-based companies and provides the conditions So that companies can improve their level of knowledge about environmental changes and customers' tastes and expectations, and in this way, they can be ahead of the development of competitive functions in the field of green products in the long term. Manuscript profile
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        162 - Map of radionuclide distribution and assessment of absorbed dose and nuclear contamination on the Miankala Peninsula in the north of Iran
        Reza Pourimani Seyed Mohsen Mortazavi Shahroudi Roshanak Ghorbani
        Background and objective: The study, to assess the level of environmental radiation and to obtain the impact of the development of industry, including petrochemicals, on the formation of nuclear pollution, the specific activity of radionuclides, and the amount of absorb More
        Background and objective: The study, to assess the level of environmental radiation and to obtain the impact of the development of industry, including petrochemicals, on the formation of nuclear pollution, the specific activity of radionuclides, and the amount of absorbed dose were measured in the Miankaleh peninsula in the north of Iran, south-east of the Caspian Sea. Material and Methodology: 43 samples were collected from the north and south coasts of the Miankala peninsula, including 13 bottles of water and 30 bags of sediments, and the specific activities of radionuclides in the samples were determined using a high-purity germanium detector. The distribution map of radioactive elements was made using GIS software. Findings: The average specific activity of 226Ra, 232Th, 40K and 137Cs in sediment samples were 18.17&plusmn;1.62, 16.21&plusmn;1.36, 266.28&plusmn;9.45, and 2.61&plusmn;0.27 Bqkg-1, respectively, and the average specific activity of 226Ra, 232Th and 40K in water samples was 0.78&plusmn;0.12, 5.39&plusmn;0.75 and 17.89&plusmn;1.79 Bqkg-1, respectively. The average absorbed dose rate in air was calculated as 28.73&plusmn;1.91 nGyh-1. Discussion and Conclusion: The specific activity of natural radionuclides was calculated to be lower than the global average. The amount of dose absorbed in this area is within the permissible limit. The average radioactive concentration in the water samples of the southern shores of the Miankala peninsula is higher than its northern shores, which are adjacent to the Caspian Sea. However, the concentration of 226Ra, 232Th, and 40K in the northern coastal sediments is higher than that of the southern coasts. The concentration of 137Cs is higher on the southern coast of the Miankala peninsula, which located in a dry area, due to the lack of water flow. Manuscript profile
      • Open Access Article

        163 - Ranking of Indicators of Green Supply Chain Management in the Cellulose Industry Using EDAS-SEM Method
        majid nili ahmadabadi omidali adeli ,mohammad cheraghi
        Background and Objective: Cellulose industries are closely related to forests and natural resources, and on the other hand, the chemicals used in them are sometimes transferred to nature. Therefore, they can affect the environment in two ways and therefore have an urgen More
        Background and Objective: Cellulose industries are closely related to forests and natural resources, and on the other hand, the chemicals used in them are sometimes transferred to nature. Therefore, they can affect the environment in two ways and therefore have an urgent need for management with a green approach, especially in the field of supply chain. Achieving this is possible by finding the most effective factors in implementing green supply chain management in this industry, which has been done in this research. In previous similar studies, the weight of the same factors has often been considered, and in addition, the weight of the interviewees has been considered the same when collecting data. In this paper, both problems have been solved by using EDAS-SEM methods and a more valid ranking of the components of green supply chain management in the cellulose industry has been presented.To provide a green supply chain management model in the cellulose industry, including transparent factors and accurate weights so that it can be used to measure the performance of managers in this area and to suggest the most effective factors for future promotion to managers.Material and Methodology: This research is qualitative and survey in how to collect data and quantitative in processing them. In terms of practical purpose and in terms of method, it is mixed. Modeling and analysis methods include entropy, EDAS, SEM. The statistical population is 63 managers of Qom cellulose production industries, for whom a questionnaire was sent in 2019, and 55 were completed. Therefore, sampling method, sample is available. Data collection tool is a questionnaire and data analysis tool is confirmatory factor analysis with partial least squares approach and SmartPLS3 software. Excel was used for entropy and EDAS calculations.Findings: The most important indicators of green supply chain performance in Qom cellulose products industries are selecting suppliers with environmental criteria, determining environmental requirements for purchasing items and auditing compliance with environmental regulations. Also, the weight of managers varies according to the characteristics of the elites. These findings can be generalized to other cellulose industries.Discussion and Conclusion: &nbsp;The proposed model can be used for a better future in the management of the green supply chain of cellulose industries by evaluating the performance of managers in senior and middle levels at the organizational and unit levels. The achievements of this research can also be used to identify the most important factors at each level and allocate future resources to them.&nbsp; Manuscript profile
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        164 - Interpretive Evaluation of Green Audit Quality in Presence of Sustainable Reporting Readability Themes of Capital Market Companies
        Javad Faramarz Yahya Kamyabi Javad Ramezani
        Background and Objective: The high content of information in reporting has an important effect on the formation of stakeholder decision-making approaches at the level of represented markets. The readability of financial reporting as a content mechanism, while developing More
        Background and Objective: The high content of information in reporting has an important effect on the formation of stakeholder decision-making approaches at the level of represented markets. The readability of financial reporting as a content mechanism, while developing a level of effective interaction between the firm and stakeholders, reduces the gap in expectations between the firm and auditors. The purpose of this research is Interpretive Evaluation of Green Audit Quality in Presence of Sustainable Reporting Readability Themes of Capital Market Companies. Material and Methodology: This research is methodologically developmental in the result section and mixed in terms of data type. In this study, in order to identify the components (Green audit quality functions) and research propositions (content themes of Sustainable Reporting Readability), a combined analysis was used with the participation of 15 accounting experts at the university level. In the quantitative part, the components and propositions identified in the form of matrix questionnaires were evaluated by interpretive rating by 20 financial managers of capital market petrochemical companies. Findings: The results showed that, in the presence of a social theme as an effective reference for the readability of financial reporting, the development function is considered the most desirable basis in improving the quality of green auditing. Discussion and Conclusion: In fact, this result shows that, since developmental functions in environmental auditing as an institutional strategy in the hands of the governing body and higher institutions such as the Securities and Exchange Commission; The Court of Audit and other specialized organizations, the existence of disclosure of discretionary information based on social mechanisms in the financial statements helps the auditor to provide more reasoned reports on the development capabilities of the company in the environmental sector and through the effectiveness of the audit Environmental requirements were promising. Manuscript profile
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        165 - A framework for identifying LARG supply chain risks
        Mohammad Ghoroghchian Omid Ali Adeli Mozhgan safa Mohammad Reza Pourfakharan
        Background &amp; Objectives: LARG supply chain is a combination of four supply chains: lean, agile, resilient and green. Each type of supply chain has its own requirements that may conflict with other supply chain requirements. The study seeks to identify the types of r More
        Background &amp; Objectives: LARG supply chain is a combination of four supply chains: lean, agile, resilient and green. Each type of supply chain has its own requirements that may conflict with other supply chain requirements. The study seeks to identify the types of risks facing the LARG supply chain.Material and Methodology: The present study has a positive nature in terms of philosophical foundations due to the use of quantitative methods. From the orientation point of view, the research has an applied approach and its methodology is multiple. The statistical population of the study is the experts of the supply chain of the automotive industry who are selected using a judgmental method for sampling. In this study, two methods of fuzzy Delphi and best-worst were used to analyze the data.Findings: Initially, 41 risks were identified through literature and interviews with experts. In the following, these 41 risks are presented in the form of 13 main risks. Each of these risks is related to a specific supply chain. These risks were then screened by fuzzy Delphi and 25 risks were excluded. The remaining risks were prioritized using the BWM. The results showed that the risks of financing problems, production planning, changing customer demands and weakness of processes and recycling technology have the highest priority in each component of the LARG supply chain.Discussion and Conclusion: Diversifying financing tools, using new marketing methods and having a team approach in product development, paying attention to trends affecting future consumer behavior and examining changes in customers' buying behavior are the most important suggestions.&nbsp; Manuscript profile
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        166 - Development of a Model to Implement, Operate and Measure Process Safety Culture in Process Industries
        Mohammad Dehbozorgi Hanieh Nikoomaram Seyed Mohammadreza Miri Lavasani
        Background &amp; Objective: Investigating the causes of process accidents in industries emphasizes the importance of different aspects of Process Safety Culture (PSC). The purpose of this study was to design a PSC measurement model to identify the strengths and weakness More
        Background &amp; Objective: Investigating the causes of process accidents in industries emphasizes the importance of different aspects of Process Safety Culture (PSC). The purpose of this study was to design a PSC measurement model to identify the strengths and weaknesses of PSC and provide an appropriate background for improving the performance of Process Safety Management (PSM), leading to reducing or eliminating unfortunate process incidents.Material and Methodology: &nbsp;To extract the theoretical foundations, the international best practices in the field of PSM were examined, focusing on the PSC element, and the most comprehensive model was selected based on the defined criteria. Referring to the selected model, the key principles of PSC, their essential features, the activities required to implement each of the essential features and the different levels of performance expectations for each activity were developed. Based on the developed content, a system-field PSC audit checklist and a questionnaire were prepared and its validity and reliability were determined. The checklist and questionnaire were then completed in a petrochemical complex in 2022 and the results were analyzed.Findings: The most comprehensive model from the PSC perspective is the Risk Based Process Safety of the American Center for Chemical Process Safety. The confirmed validity and reliability of the PSC questionnaire as well as the findings from the audit process and filled questionnaires in the case study showed that the proposed model can be practical and applicable to be used in process industries.Discussion and conclusion: The PSC is a determining factor in how to manage process risks. The proposed model can be used as a suitable tool for implementation, operation, status assessment, performance measurement and finally maintenance and promotion of PSC in process industries. Manuscript profile
      • Open Access Article

        167 - Impact of environmental orientations on green marketing in the hotel industry (Case: Shiraz hotels)
        mohammad bashokouh ajirlou Yavar Babaei Golsoum Akbariarbatan sajad ferdowsi
        Background and objective: The green marketing approach has been welcomed in many organizations and marketers are trying to apply environmental issues in the marketing process. This indicates the importance of social responsibilities in the marketing process of organizat More
        Background and objective: The green marketing approach has been welcomed in many organizations and marketers are trying to apply environmental issues in the marketing process. This indicates the importance of social responsibilities in the marketing process of organizations. In this regard, the present study investigates the impact of environmental orientations on green marketing in the hotel industry.Material and Methodology: The present study is a descriptive-analytical research in terms of nature and method. The statistical population of the study includes managers and employees of hotels in Shiraz. The number of statistical samples is 200 people. In order to analyze the data, the technique of structural equation modeling based on variance has been used.Findings: The research findings showed that the environmental orientations of hotels with an effect of 0.812 are effective on green marketing, and this variable explains 65% of all green marketing changes. Also, the impact of environmental orientations on each of the three dimensions of green marketing (strategic, tactical and internal) and the impact of environmental orientations (internal and external) on green marketing were confirmed.Discussion and Conclusion: Based on the findings and relationships between research variables, it can be said that the effective implementation of green marketing activities depends on the environmental orientations of employees and managers; Therefore, in order to have a proper green marketing approach, hotel managers must train the idea of being green and green behavior among the staff and adjust the hotel processes and activities based on these principles. Manuscript profile
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        168 - Preparation of a Clean Development Mechanism (CDM) plan for wood &Paper Iran Industry utilizing Proporm software within PIN forms formatting
        Kobra Verij Kazemi Abdolreza Karbassi Parvin Nasiri Mohammad Sadegh Sekhavatjou
        Background and Objective: Undoubtely, concentration of green house gases increased in the atmosphere, so this caused an increasing in the earth temperature average.The best way in reducing of green house gases is the implement optimization of consuming energy and renewa More
        Background and Objective: Undoubtely, concentration of green house gases increased in the atmosphere, so this caused an increasing in the earth temperature average.The best way in reducing of green house gases is the implement optimization of consuming energy and renewable energy and so Clean Development Mechanism. Method: This study implements perform software to consider five scenarios for the wood exploited in Iran Wood&amp; Paper Industry. Essential economic analysis has been performed and efficiency of the optimization proceedings in diminishing greenhouse gasses has been evaluated. Also PIN reports regarding to this industry have been prepared. Findings:Results show that by replacing boilers currently in use with boilers with higher efficiency, an approximate 6360*1012 Joules saving in energy consumption in project&rsquo;s 12year duration would be attained. During the same period, emission of greenhouse gases would decrease about 360 kilo tons, which is equivalent to a 30 kilo tons reduction per year. Discussion and Conclution: by Considering project&rsquo;s investment requirement of 385 thousand dollars and its 13 year outcome of diminishing 360 kilo tons of greenhouse gas emission. Reduction amid low expenditures should support such projects so it could sell its supplemental. Coupons for 35 to 45 dollars per each ton of carbon dioxide in global markets. Manuscript profile
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        169 - Classifying Gas Companies for HSE Performance Using MADM Technique
        Nabiollah Mansouri Shabnam Azimi Hosseini
        Introduction: Oil and gas industry with respect to the quality and quantity of raw materials,intermediate and final products, as well as having three properties of high complexity , low flexibilityand high vulnerability are critical industries and occurrence of an event More
        Introduction: Oil and gas industry with respect to the quality and quantity of raw materials,intermediate and final products, as well as having three properties of high complexity , low flexibilityand high vulnerability are critical industries and occurrence of an event in aspects of human,environmental and economic can be disaster. The overall benefits of this research could be defined asassessing the HSE performance quantitatively based on the multi attributes decision making method inorder to create a motivation for different gas companies to make them improve themselves.Material and method: This work started with observing the processes of the sites of 4 groups ofcompanies in the Iran National Gas Company namely: Provincial Gas, Development &amp; Engineering,Gas Distribution and Refinery, gathering and classifying the effective parameters on HSEmanagement system along with hard-work parameters too. Then the data was analyzed with TOPSISmethod.Results: Analyzing gathered data and indexes by TOPSIS was resulted to ranking the studiedcompanies as follow: with the final score of 0.74, 0.55, 0.40 and 0.19 from 1 respectively.Conclusion: In this study to compare the performance of the gas companies, 29 indicators (23 HSEindicators, and 6 indicators of hard work) were developed and TOPSIS method were used to rankmentioned companies. Manuscript profile
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        170 - Evaluation of the implementation of energy efficiency measures in sugar industry and vegetable oil industry using SWOT and QSPM methods
        Hasti Borgheipour Roxana Moogouei
        Background and objectives: Food industry in Iran is one of the major energy consuming industries. Sugar industry and vegetable oil industry are one of the main energy consuming industries in the food industry. Therefore, this study aims to investigate the implementation More
        Background and objectives: Food industry in Iran is one of the major energy consuming industries. Sugar industry and vegetable oil industry are one of the main energy consuming industries in the food industry. Therefore, this study aims to investigate the implementation of energy efficiency improvement measures in sugar and vegetable oil industries. Method: In this study, it was attempted to apply SWOT analysis to develop strategies for the improvement of energy efficiency measures in the mentioned industries. This analysis includes the current effects (strengths and weaknesses) and the effects of future development (opportunities and threats). Also, the QSPM matrix was used to determine the relative attractiveness of the developed strategies. Findings: After examining the strengths, weaknesses, opportunities and threats associated with implementation of energy efficiency improvement measures in the studied industries, the results of analysis by IFE and EFE matrices showed that strengths are less than the weaknesses and the opportunities of development are more than the threats. Discussion and Conclusion: According to the results, development of strategies to improve the implementation of energy efficiency measures in the sugar and vegetable oil industries seems to be necessary. Among the strategies developed in this study, &ldquo;establishing a proper system for policy making and implementation of policies, rules and regulations related to the energy sector and presenting a series of detailed rules for enforcing existing rules&rdquo; are at the top of the strategyies &nbsp; Manuscript profile
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        171 - Effect of Meteorological Parameters on Accident Rates in Petrochemical Industries
        Nabiollah Mansouri Elham Farsi
        Background and Objective): In this research the effectiveness of weather and climate parameters in incidence of accidents in the petrochemical industry was studied and management strategies to prevent these events have been presented. Method: Two of the petrochemical co More
        Background and Objective): In this research the effectiveness of weather and climate parameters in incidence of accidents in the petrochemical industry was studied and management strategies to prevent these events have been presented. Method: Two of the petrochemical companies, one of them in Assaluyeh (named Zagros, located in warm climates) and the other one in Tabriz (in cold climates) were selected for pilot study. The required data were collected by questionnaire, interview and walking through under study fields. The analyses of data have been done by Excel, SPSS software and Correlation statistical test. &nbsp;Findings: Climate parameters don&rsquo;t have a directly impact on the petrochemical occupational accidents and there is no significant relationship between them. Discussion and Conclusion: The role of climatic parameters in the incidence of accidents in the petrochemical industry is indirect. In fact, the thermal stress in the first stage caused unsafe conditions and then unsafe behavior, and finally cause human error and occupational accidents. In this study, appropriate solutions for instance engineering or managerial measures are also suggested in order to prevent accidents and injuries. Manuscript profile
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        172 - Optimization model for production productivity considering the external costs of Co2 emission in the kiln Department of cement factory (case study)
        Ahmad Naghiloo Sajjad Emami Ata chitsaz khoie Mohammad Fathaliloo
        Introduction: Cement factories are highly energy- and cost-intensive industries. Energy consumption in thecement industry is in the form of fossil energy carriers such as natural gas and fuel oil that are major sources ofCo2 emissions. Since carbon dioxide emission from More
        Introduction: Cement factories are highly energy- and cost-intensive industries. Energy consumption in thecement industry is in the form of fossil energy carriers such as natural gas and fuel oil that are major sources ofCo2 emissions. Since carbon dioxide emission from cement manufacturing has a high percentage of the total Co2production in the world, there is a high potential for controlling and reducing Co2 emission.Materials &amp; Methods: In this paper, the theory of microeconomics firm was used to present a model foroptimal production productivity considering the external costs of Co2 production in cement industry. To showthe effect of Co2 emission in the model, Co2 emissions is considered as a function of energy consumption andthen added to the set of constraints.Results &amp; Discussion: Eventually by solving the presented model by an advanced mathematical programmingnamed GAMS software, Co2 emission is reduced by 15% and total annual cost is reduced by 6% which areremarkable. Manuscript profile
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        173 - Biological Treatment Acid Mine Drainage of Copper Mine of Sarcheshmeh Industry through SBR (Sequencing Batch Reactors) System
        Reza Marandi Mohammad Javad Ebranimi Zarandi
        Acid Mine Drainage (AMD) is one of the most important and known environmental pollution made in mining activities. These kinds of water include high concentrations of heavy metal ions such as Fe, Mn, Cu, and Ni. It has affected marines and people life dangerously. Acid More
        Acid Mine Drainage (AMD) is one of the most important and known environmental pollution made in mining activities. These kinds of water include high concentrations of heavy metal ions such as Fe, Mn, Cu, and Ni. It has affected marines and people life dangerously. Acid Mine Drainage is produced when the Sulphid minerals in water and air combine with each other and particularly when there is a presence of bacteria. In this research we analyze acid mine drainage, removal heavy metals ions (Fe, Cu, Mn) by sludge municipal, wastewater with use of three Sequencing Batch Reactors researches in range pH (4.5, 6.5-7, 7-7.5, 7/5-8) and flow 5ml/min performed. Then identification of the best pH (7.5-8) treatment in flows (5, 30, 60, 120) ml/min is performed, that in flows (5, 30) ml/min of the biggest percentage of removal is observed. The percentage of removal of the heavy metals in flow 5m/min is observed (Fe, Cu, Mn) 100%, 99.18%, 90.88% and in flow 30 ml/min (99.5%, 85.19%, 88.28%) in consequence.&nbsp; Amount of 780 mg/l MLSS in sludge municipal is obtained. Manuscript profile
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        174 - Separation of alumina from the paint sludge of automotive industry by leaching method
        Mostafa Khezri Fateme Abdollah
        Paint sludge of automotive industries, due to having heavy metals, unbaked polymers, organic andinorganic pollutants, has been classified as a hazardous waste. For this reason, its proper disposal isfaced with many problems. Various methods yet have been developed by th More
        Paint sludge of automotive industries, due to having heavy metals, unbaked polymers, organic andinorganic pollutants, has been classified as a hazardous waste. For this reason, its proper disposal isfaced with many problems. Various methods yet have been developed by the great automobilecompanies of the world to reduce the environmental impacts of paint sludge. One of the effective aneconomical methods for reduction of pollution is separation of heavy metals from paint sludge. Thepresent study was carried out to investigate the pollution of paint sludge from automotive industry, toreduce its pollution to environmental standard levels, and to recover alumina from the paint sludgethrough leaching method. After XRD and XRF tests on paint sludge, it was found that the amount ofalumina is relatively high. Separation of alumina was considered because of its economic value andvarious applications in different industries. After utilizing the common separation methods, it wasrevealed that by optimizing the parameters such as temperature, sludge particle size, and sulfuric acidconcentration through the leaching method, about 70% of alumina can be recovered Manuscript profile
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        175 - Environmental Risk Assessment of Sponge Iron production unit in Khorasan Steel Company Using Comparative Methods ETBA and JSA
        Samaneh Sanjari Sahar Rezaian Seyed Ali Jozi
        Background and Objective: The present study was conducted in line with the manufacturers&rsquo; awareness and tendency towards minimizing the hazards associated with workplace compounded by technological developments and utilization of modern machinery leading to the in More
        Background and Objective: The present study was conducted in line with the manufacturers&rsquo; awareness and tendency towards minimizing the hazards associated with workplace compounded by technological developments and utilization of modern machinery leading to the increase of both production rates and eventual soaring risk probabilities.&nbsp;Employing Job Safety Analysis (JSA) and Energy Trace and Barrier Analysis (ETBA) methods, the study aims to assess the environmental risk of direct recovery unit. Method: The process began with identification of environmental risks associated with this unit through the abovementioned methods. After identification of risks, the strengths and weaknesses of each method were compared, and finally separate evaluations were conducted using each method. Findings: Six high-risk jobs were identified in Job Safety Analysis Method. 47 hazards were identified to be at the unacceptable risk level in 2 cases, unfavorable risk level in 28 cases and acceptable risk level in 17 cases. In Energy Trace and Barrier Analysis method, 9 types of energy were identified by using energy checklist. The most important risks associated with these energies are reduction gas leakage and increase of gas pressure inside the furnace. In this method, 17 risks were identified in to be at the unacceptable risk levelin 3 cases, unfavorable risk levelin 7 cases, acceptable upon revisit in 3 cases and acceptable with no need for revisitin 4 cases. Conclusion: Implementing the security principles based on personal observations and interviews with experts and using opinions of production experts, proposition was made to make use of a general method combining the two aforesaid methods instead of applying each method separately in orde to ensure the highest efficiency and staff safety. Manuscript profile
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        176 - Pollutants of Painting Process in Automotive Industry "Case study: Paint Shop of Saipa Automotive Industry"
        Seid Mostafa Khezri Azadeh Akhavan Bloorchian Seid Masoud Monavari Farideh Attabi
        Produced paint sludge of automotive Industry has heavy metals and because of this, has high pollutionpotential. Incorrect Disposal of paint sludge led to kinds of environmental pollution. The object of thisInvestigation was identification of main pollutants of paint slu More
        Produced paint sludge of automotive Industry has heavy metals and because of this, has high pollutionpotential. Incorrect Disposal of paint sludge led to kinds of environmental pollution. The object of thisInvestigation was identification of main pollutants of paint sludge that can be database to presentingprofitable economic solution for recycling of that. For identifying elements and concentration of paintsludge, various tests have been carried out. These tests contains: XRF3, XRD4 and DTA5.Results proved existing heavy metal elements like copper (1.5 gr/lit), zinc (13.09 gr/lit), Aluminum(58.76 gr/lit), Magnesium (23.004 gr/lit), Titanium (32.68 gr/lit), Vanadium (0.9 gr/lit) and etc.Comparing with environmental Standards showed that most kind of these elements are out of standardranges and are noticeable pollutant elements. These results show the necessity of gaining solution forrecycling of paint sludge. Then, more research about this case for deleting or decreasing pollutions issuggested Manuscript profile
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        177 - Production of ethanol by Saccharomyces cerevisiae from byproduct of sugar industry in a batch fermentation system
        Farshid Ghorbani Habibollah Younesi Abbas Esmaeili Sari Seyed Mahmoud Ghasempouri Malihe Amini Ali Daneshi
        A great amount of agricultural wastes are produced in Iran, which can be converted into suitable sources of ethanol production. Molasses is one of the cheapest and most frequent carbon sources which are available for ethanol production. This application, besides prevent More
        A great amount of agricultural wastes are produced in Iran, which can be converted into suitable sources of ethanol production. Molasses is one of the cheapest and most frequent carbon sources which are available for ethanol production. This application, besides preventing molasses from entering the environment, produces a clean fuel which is compatible with nature. The main goal of this study was to produce ethanol as a clean and environment-friendly fuel. To this end, the biosynthesis of ethanol was conducted by Saccharomyces cerevisiae PTCC5010, using cane molasses as substrate through batch fermentation processes. Experiments were carried out at the ambient temperature (25o C) and pH 4.5. Batch ethanol production was carried out with 10, 20, 30, 40, and 50 gl-1 of cane molasses. The total sugar consumption, maximum ethanol production, and productivity at 50 gl-1 of molasses were 93.27%, 9.3 g ethanol/l molasses,and 0.24 g ethanol/g total sugar,respectively. However, the maximum cell dry weight and biomass yield were 5.15 g CDW/l and 0.18 g CDW/g total sugar, respectively. The results showed that the applied substrate could indeed support the production of a sustainable biofuel. These alternatives exhibited comparable biological activity in comparison with the fuels obtained using more costly biomasses. . Also, ethanol can be substituted with fossil fuels because of the low pollution produced as a result of its combustion Manuscript profile
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        178 - Environment, Health and Safety Risk Assessment in Industrial Sector of Salman Farsi Agro-Industrial Company Using Delphi Technique and FMEA & TOPSIS Integrated Model
        Hossein Habibinia Soolmaz Dashti
        Background and Objective: Industrial and development activities are parts of the human attempt to achieve greater prosperity. But the effects of these changes and develop this kind of activity due to specific risks arising from changes in prevalent system of nature. Wor More
        Background and Objective: Industrial and development activities are parts of the human attempt to achieve greater prosperity. But the effects of these changes and develop this kind of activity due to specific risks arising from changes in prevalent system of nature. Working staff in the agricultural sector of this company at different levels, according to a variety of activities that can be done, are exposed to health and safety risks. This research has been done in order to identify safety, health and environmental aspects and important risks of Salman Farsi Agroindustry Company in 2014. Method: In this study Delphi, FMEA and FMEA &amp; TOPSIS Integrated models are used. Findings: According to Delphi method 57 aspects and risks related to the activities of this industry identified and 13 of them were diagnosed significantly. Risk of exposure to noise with identification code R1 obtain the highest score and transport the heavy parts with identification cod R44 obtain the lowest score respectively. According to the FMEA method, 57 aspects and risks identified based on industry activities and 21 of them became intolerable and clear, as input data to the weighting stage and grading were used combined method TOPSIS and FEMEA. According to this method environmental aspects of waste entering to the environment with identification cod R57 obtained the highest score and falling the centrifuges basket with identification cod R18 obtained the lowest score. Discussion and Conclusion: Establish and implement integrated management systems that can be qualified as a practical proposal affecting elimination or reduction of risk in industrial sector of Salman Farsi agro-industrial Company. Manuscript profile
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        179 - Evaluation of the safety performance in glass industry and providing strategies for management improvement (Case study: Performanve of the Isfahan glass factory as the largest glass manufacturing plant in the country)
        Tooraj Dana Fatemeh Pahlevaninezhad
        Background and Objective: Millions of workers are being victims of work accidents each year. According to International Labour Organization, 120 millions of work accidents occur every year which lead to death or disability of many human resources. Method: This study, b More
        Background and Objective: Millions of workers are being victims of work accidents each year. According to International Labour Organization, 120 millions of work accidents occur every year which lead to death or disability of many human resources. Method: This study, being the first one to consider the crystal and glass industry in the country, has been carried out in Isfahan Crystal and Glass Factory as the case study. This study is performed through comparing the data and statistics of the accidents, and evaluating and analyzing the rate of harms to the industry workers in a 12-year period (2001-2013). The management improvement strategies for sustainable development are presented according to the obtained results. The ultimate goal of this paper is to assess the safety indexes in crystal and glass industry to help enhance health and safety level of the work environment. Findings: The results show that majority of the recorded accidents belong to production section with frequency of 38% while the workers in age group of 36 to 40 years old demonstrated 41% of work accidents. It is concluded that people with 1 to 5 years of job experience are most prone to face work accidents. The main causes of accidents include: being hit by objects, objects collapse, and workers getting stuck or fallen dawn. Workers hand is the most likely organ to be harmed in this industry with the frequency of 58%. Year 2002 showed the highest rate of accidents while personnel trainings played a vital role in decreasing accidents rate in the following year. Manuscript profile
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        180 - The Effect of Changes in the Banking Industry Structure on Firms Investment
        ebrahim abdi Farhad khodadad kashi Yeganeh Mosavi Jahromi
        This Study examines the impact of structural changes in the banking industry on firms investment listed on the Tehran Stock Exchange. For this purpose, data from 258 firms during the period from 2005 to 2014 and the dynamic generalized method of moments were utilized to More
        This Study examines the impact of structural changes in the banking industry on firms investment listed on the Tehran Stock Exchange. For this purpose, data from 258 firms during the period from 2005 to 2014 and the dynamic generalized method of moments were utilized to put forward an investment model with financial constraints. The results of the study showed that these firms faced a financial constraints on investment and Concentration in the banking industry has affected the investment of the firms by reducing the financial constraints. The results also revealed that small firms have experienced greater financial constraints in comparison with larger firms and Larger firms have gained more benefits from concentration in the banking industry. Manuscript profile
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        181 - The process of Technology Selection in the Upstream Oil and Gas Industry of Iran in terms of Spillover Effect from the perspective of Economic Profit
        rohollah madadi-amiri Teimour Mohammadi Seyed Nasrollah Ebrahimi Hossein Raghfar
        The selection, transfer and development of technology is one of the main pillars of the upstream oil and gas industry. The process of selecting technology in Iran, due to the type of ownership and special importance of oil and gas resources, is considered as one of the More
        The selection, transfer and development of technology is one of the main pillars of the upstream oil and gas industry. The process of selecting technology in Iran, due to the type of ownership and special importance of oil and gas resources, is considered as one of the main components in the upstream part of this industry. Technology selection is a mechanism that aims to achieve economic benefits. In order to achieve effective technology, transfer in this industry, it seems necessary in terms of indirect effect in addition to its direct effect. One of these effects on technology transfer that must be considered is the issue of technology overflow. The present study is based on the study method, according to the rules and available resources, and in line with previous studies. Finally, the present study aims to develop a conceptual model of economic evaluation, a quantitative structure of transfer technology in terms of overflow effect. Lack of impact of overflow is one of the main reasons for lack of impact of technology transfer in the country. If the effect of overflow is applied in technical and economic calculations and contractual cases in the selection and transfer of technology, it can improve the effectiveness of technology at various levels of industry and even at the national level. Manuscript profile
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        182 - The impact of financial position and industry characteristics on adjustment speed of capital structure
        hossein assadi Elnaz Tajvidi Soheil Esmaeel Pour
        There are different theories in capital structure litreture witch describe financing behavior of capital structure. Trade-of and pecking order theories, as two famous capital structure theories, make diffrent explaination for capital structure adjustments. Recent studie More
        There are different theories in capital structure litreture witch describe financing behavior of capital structure. Trade-of and pecking order theories, as two famous capital structure theories, make diffrent explaination for capital structure adjustments. Recent studies find evidence that support the idea of using both theories simultaneously would help explaination ability of capital structure adjustment model. So in this way, examining adverse selection cost while moving toward optimal capital structure can make better designation of capital structure adjustment models. Using partial adjustment mode, this research investigate factors influence adjustment speed of capital structure toward optimal leverage ratio. We examine impact of cashflow inbalances, industry concentration, industry munificence and industry dynamism on speed of adjustment by using fixed effects regression and generalised method of moments. Our sample consists of 155 companies listed in Tehran Stock Exchange for the period from 1385 to 1394. We find that for above-target firms, adjustment for firms with financial surpluses is faster. For concentrated below-target firms, adjustment speed would be slower than other firms. Also dynamic above-target firms have strong tendency to adjust their leverage by reducing it. Manuscript profile
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        183 - Identification and ranking of the marketing mix of services in the banking industry focusing on financial services & Investment using DEMATEL
        Reza Mohammadkazemi saeed kardar Mahnaz Pouriz
        In the current competitive market, identify the major factors affecting the behavior of consumers is considered very important. Every organization needs to know to capitalize on one of the highest yield will be. The banks with the complex world of competition that they More
        In the current competitive market, identify the major factors affecting the behavior of consumers is considered very important. Every organization needs to know to capitalize on one of the highest yield will be. The banks with the complex world of competition that they face, they need to recognize these factors. The factors that the manufacturing industry is different. Therefore, banks need to identify its own marketing mix and also have knowledge of the most important factors. Therefore, after reviewing research literature, these factors combined to identify and then using DEMATEL, to rank them and thus introduce the most important factor. According to the results, of which the price and the staff are most effective. Manuscript profile
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        184 - The empirical test of the impact of Business Environment Risk on the relationship between Liquidity Risk and Financial Performance in the Banking Industry of Iran
        Mohammad Bidgoli ali Esmaeilzadeh Maghari Mehdi Taghavi Marjan Damankeshideh
        This research empirically analyzed the impact of business environment risk on the relationship between Liquidity risk and financial performance in the Banking Industry of Iran. The research samples include 18 Bank over the period 2006 - 2018. The solely research hypothe More
        This research empirically analyzed the impact of business environment risk on the relationship between Liquidity risk and financial performance in the Banking Industry of Iran. The research samples include 18 Bank over the period 2006 - 2018. The solely research hypothesis examined by using multivariate regression model based on panel data method. The method in terms of purpose is an applied research and in terms of the type of research is a correlation method. The evidences indicated that the impact of Liquidity risk on financial performance in the banking industry of Iran is a negative and significant. The impact of business environment risk on financial performance in the Banking Industry of Iran is a negative and significant. The impact of business environment risk on the relationship between Liquidity risk and financial performance in the Banking Industry of Iran is a negative and significant. Manuscript profile
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        185 - Designing a balanced development model for the freight transport industry based on strategic capital management
        Parviz Turani Qazvini Asghar Moshabaki Hamidreza Saeed Nia Ali Badizadeh
        For a long time now, the development of capital, the growth of economic growth, the development of economic relations and exchanges, and in a general definition, the production of wealth for countries, has been of great importance. Despite the high importance of the imp More
        For a long time now, the development of capital, the growth of economic growth, the development of economic relations and exchanges, and in a general definition, the production of wealth for countries, has been of great importance. Despite the high importance of the impact of the freight transport industry in the development of the country's economy, statistical data indicate the low development of this industry in proportion to existing capacities and geostrategic position of Iran's territory, therefore, the main issue of the present study. "Designing a model for the development of the road freight transport industry is based on the strategic management of capital." This research has an exploratory-applied nature; With interpretive-structural paradigm; The approach combined with the qualitative methods of data is the basis and the quantitative method is structural equations. Max QD software and in a small phase structural equations using LISREL software.The statistical population of this study was the elites and experts in the field of road freight transport, which was identified and selected by the snowball method and continued until the theoretical saturation of this process. Based on the findings of this study, the dimensions of the model are: knowledge and research; Promoting behavioral patterns; Improving business environment processes; Process intelligence; Use of modern technology and equipment; Infrastructure development Manuscript profile
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        186 - Evaluation and ranking of factors affecting the profitability of pharmaceutical companies listed on the Tehran Stock Exchange using a hybrid model of fuzzy hierarchical analysis process
        Ramin Pourabdolahian tehrani Ghodratallah Talebnia Jahanbakhsh asadnia
        Profitability and liquidity is one of the important indicators in evaluating the financial performance of companies, which is the end result of all financial plans and decisions of the company. Also, considering the importance of industries such as the pharmaceutical in More
        Profitability and liquidity is one of the important indicators in evaluating the financial performance of companies, which is the end result of all financial plans and decisions of the company. Also, considering the importance of industries such as the pharmaceutical industry that affect the economies of developing countries and the health of society, their financial performance is doubly important. Therefore, the purpose of this study is to evaluate and rank the factors affecting the profitability of pharmaceutical companies using a combined model of fuzzy and Victor hierarchical analysis process. To investigate the issue, based on multivariate regression, data of 18 pharmaceutical companies listed on the Tehran Stock Exchange during the years 1393 to 1398 were collected from Rahavard Novin software, financial statements and the official website of the Tehran Stock Exchange and to test research hypotheses using the analysis process method. Fuzzy hierarchies were weighted and then ranked using the combined model of fuzzy and hierarchical hierarchical analysis process with the help of Super Design version 2 macros. Findings showed that the ratio of profitability and growth of pharmaceutical companies, respectively; The highest importance and liquidity ratio criteria are the least important among pharmaceutical companies. Also, in order to evaluate the overall performance of the companies, the combined hierarchical fuzzy and Victor method was used, in which Alborzdaro, Zahravi and Daroo pharmaceutical companies were ranked first to third, respectively, while Kimidaro and Farabi was at the bottom of the rankings in terms of performance Manuscript profile
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        187 - Presentation of Risk Management Model in Digital Banking - A rational approach
        narjes heydarzadeh aghdam
        Now is the time to move from traditional to technology-driven and value-added business models. In recent years, the new generation of banking under the name of digital banking has become operational in the world and the main performance of leading banks has been focused More
        Now is the time to move from traditional to technology-driven and value-added business models. In recent years, the new generation of banking under the name of digital banking has become operational in the world and the main performance of leading banks has been focused on the axis of digital transformation. This research explains and develops the conceptual model of risk management in digital banking by choosing the ground-theory research method and literature review. In the first step, a comprehensive review of risk management models in digital banking and after the emergence of several gaps between the components of current research, the second step began, the researcher conducted interviews with experts in the field of management and decision making in the banking industry. After coding the interviews, based on the concepts developed, he presented a conceptual model of risk management in digital banking. This model will be explained due to the prominent components of monitoring and evaluation of digital banking risk management in macro international, national, regional development, as well as modeling and indexing in the country and region, and will develop a risk management model in digital banking. Using the expert-fuzzy method and distributing the questionnaire in three stages, the opinions of experts on the importance of risk management indicators in digital banking, expert consensus and prioritization of research indicators were examined. The results and findings of the study provide an evaluation of the risk management model in digital banking in the country's banking industry. Manuscript profile
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        188 - Providing a customer portfolio management (CPM) model to improve customer relationship management (CRM)
        ali akbar jafri Kambiz Shahroodi Seyed Mahmoud Shabgoo Monsef Narges Del Afrooz
        The purpose of this descriptive-correlational applied study was to provide a customer portfolio management (CPM) model to improve customer relationship management (CRM). The statistical population in the qualitative section included 22 insurance executives and professor More
        The purpose of this descriptive-correlational applied study was to provide a customer portfolio management (CPM) model to improve customer relationship management (CRM). The statistical population in the qualitative section included 22 insurance executives and professors who were selected by saturation and purposive sampling and in the quantitative section included all insurance customers in Tehran province from which 384 people were randomly selected by Cochran's formula. Data were collected in the qualitative section using interviews and in the quantitative section using questionnaires. The validity of the questionnaires was confirmed by expert opinions and their reliability was confirmed by Cronbach's alpha. Qualitative content analysis and structural equations with PLS2 software were used to analyze the data. The results showed that the dimensions of the model included customer motivation, customer value, organizational factors, customer experience, customer loyalty, and customer mental image and the model had a good fit. Manuscript profile
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        189 - Designing Sustained Systemic Pattern of Entrepreneurship Based on Value-Creation; Investment Approach
        Mohsen Amini Fatemeh Hamidifar taghi torabi Masoud Ghodsi
        Sustainable entrepreneurship based on value creation in the context of investment is one of the most important issues for today's competitive businesses. Therefore, while paying attention to investing in this field, the concepts of value creation should be considered as More
        Sustainable entrepreneurship based on value creation in the context of investment is one of the most important issues for today's competitive businesses. Therefore, while paying attention to investing in this field, the concepts of value creation should be considered as very influential characteristics on it as well as the consequence of investing. To conduct this research, first, a comprehensive review of sustainable entrepreneurship management models was conducted. After the interviews, the interviews were coded; challenges, gaps and ideas for resolving them were presented. Using a systematic approach and distributing a questionnaire, the opinions of experts on the importance of sustainable entrepreneurship indicators were examined. Finally, according to Pareto's optimal law, the factors with the highest score (20% higher) were identified as influential factors. Findings indicate that individual input variables are factors of control centre, creativity, individual independence and the need for success and risk, respectively. Environmental input variables are the most important effective factors, respectively, market situation, social corruption and unemployment rate, entrepreneurship education and culture, government support and creating a legal basis. Also, the most important factors related to system outputs are the creation of industries and businesses, economic growth and sustainable development, unemployment rates and social corruption, respectively. Finally, practical suggestions were expressed for activists and researchers in the field of entrepreneurship. &nbsp; Manuscript profile
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        190 - Designing and explaining the integrated marketing communication model in the financial and economic growth of the tourism industry
        Ali Mirtaheri Abdullah Naami Alireza Rousta
        Integrated marketing communications can create added value for stakeholders through various communication channels between travel agencies and the exchange of information before, during and after the travel between employees, the company as well as customers. The purpos More
        Integrated marketing communications can create added value for stakeholders through various communication channels between travel agencies and the exchange of information before, during and after the travel between employees, the company as well as customers. The purpose of this study is to design an integrated marketing model in the tourism and travel industry of Iran with a focus on travel services offices in Tehran. The research method of this research is applied-developmental and exploratory in nature and the data has been collected by mixed-exploratory method. the qualitative model was tested with the method of structural equations. The statistical population of the quantitative section includes experts and staff of travel services offices in Tehran. The sample size is 348 people by stratified random sampling. The results of the quality section were presented as a qualitative model in the separate article, but the results of the quantitative phase indicate the causal conditions affecting the integrated marketing communications of travel services offices including integrated analysis (customer, communication and financial analysis). Context conditions also include individual-technical context requirements (company DNA, strengths, competitiveness, human resource, processes, physical evidence, content management, knowledge and experience management) and intervening conditions including environmental conditions (Political, economic, social, cultural and biological issues and communication technology). The alignment of hardware and software for the optimal use of promotional mixed communication tools as an effective strategy in this field is confirmed and its consequences include purchasing and repurchasing and creating the value proposition of integrated marketing communications. Manuscript profile
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        191 - Providin a model for university and industry intetaction based on Knowledge-based economy and investing research and development
        Mohammadreza Alamdar yazdi Nader Gholi Ghourchian Parivash Jafari
        This research tries to investigate the relationship between university and industry with emphasis on knowledge-based economy and the views and opinions of the experts in this field. It tries to present a proper model according to social conditions using content analysis More
        This research tries to investigate the relationship between university and industry with emphasis on knowledge-based economy and the views and opinions of the experts in this field. It tries to present a proper model according to social conditions using content analysis method. A questionnaire of 55 questions was prepared through conducting interviews with experts, as well as reviewing various books and articles in the field of communication between the industry and the university with emphasis on knowledge-based companies. Out of 536 individuals, were 311 school students and 225 industrialists. The findings of the research showed 7 dimensions of partnership and trust, inner motivation, research, entrepreneurship and employment, human resources, mutual recognition, management and leadership, and policy making. Based on the final model of the study, which included all the variables and components, it was found that all components significantly affected their endogenous variables. Manuscript profile
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        192 - Design and explanation of stock price forecasting model in the real estate companies's stock in the Tehran Stock Exchange using Stochastic Process
        hossein ojaghi Zadaleh Fathi Mehrzad Minouie
        The present study has designed and explained the stock price forecasting model using stochastic processes. The statistical population of the study is all companies of the mass real estate industry in the Tehran Stock Exchange from 1390 to 1398. Data were analyzed in Evi More
        The present study has designed and explained the stock price forecasting model using stochastic processes. The statistical population of the study is all companies of the mass real estate industry in the Tehran Stock Exchange from 1390 to 1398. Data were analyzed in Eviews10 and MATLAB software. Predicting stock price behavior and the whole industry index by autoregressive methods and moving average in terms of random processes showed that the explained pattern can not be used to predict stock price behavior but in some random steps, the forecasting error was negligible. Regarding the forecast of stock price behavior, the last three steps of the process, winter have a significant effect on stock price forecast; But the first step has a significant effect on predicting the behavior of the industry index. In the first steps, the error of predicting the behavior of the industry index is very small and the explained model can be used to predict the behavior of the index in the first months of the year. Manuscript profile
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        193 - Providing a model for transparency of financial information in the country's insurance industry
        Amirreza Neamatolahi Roya دارابی fatemeh sarraf Yadollah Noorifard
        One of the most important factors in transparency of financial information is financial components. The present research is applied in terms of its purpose and in terms of its implementation method is descriptive and aims to provide a functional model for transparency o More
        One of the most important factors in transparency of financial information is financial components. The present research is applied in terms of its purpose and in terms of its implementation method is descriptive and aims to provide a functional model for transparency of financial information in the insurance industry and to describe the components and dimensions of the final model. To do this research, firstly, by reviewing the literature, preparing the matrix of components and integrating the components of the components matrix together with the selection of the components of the element, were examined and interviewed by the experts and experts of the insurance industry and university professors, the final components of determining and classifying the factors of focus Regulations 88 of the Supreme Council of Insurance in four levels were adopted. The statistical population of this study was financial experts of the insurance industry, which totally estimated 1200 people. In this research, Kolmogorov Smirnov tests were used to determine the distribution of data, BMI and Bartlett's tests for the suitability of the sample and the partial least squares method For modeling, finally, using partial least squares method and SmartPlS software, a final model of research was developed. Using the model of this research, the level of transparency of financial information of each insurance company can be measured and ranked quantitatively Manuscript profile
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        194 - The Impact of Performance Criteria on Brand Value In the automotive industry
        Abdolreza Tahmasebi Mirfeiz fallah Hamidreza Vakilifard Abdullah Naami
        AbstractBrand value is an important concept in doing business as well as scientific research; Because companies gain competitive advantage with the power of their brand. The purpose of this study is to investigate the effect of financial performance criteria on brand va More
        AbstractBrand value is an important concept in doing business as well as scientific research; Because companies gain competitive advantage with the power of their brand. The purpose of this study is to investigate the effect of financial performance criteria on brand value in the automotive industry of Tehran Stock Exchange. For this purpose, the variables of stock return, sales return, asset return, equity return and operating cash ratio were used as performance criteria and Kyotubin criterion was used as a variable expressing the brand value of the company. The results of this study, which was obtained from the financial data of 32 companies in the automotive industry during the years 1391 to 1398 and the multivariate regression method showed that the factors affecting brand value in the short term (this year) and next year are different and only stock return as a performance measure can Affect the brand value of this year and next year. These results indicate that in order to explain the brand value in the short and long term, not all company performance metrics have information content and stock returns have shown their role in explaining the company's brand value.Keywords: Brand Value, Performance Criteria, Automotive Industry Manuscript profile
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        195 - The Effects of Social Performance Indices on the Credit Risk of Iranian Banking Industry
        Saber Akbarian Ali Asghar Anvary Rostamy Nader Rezaei Rasoul Abdi
        This research investigates the effect of social performance indicators on credit risk in the banking industry. To this end, a 6 years period was considered during 2012- 2017. Finally, 20 banks selected as the study population. The independent variable of this research i More
        This research investigates the effect of social performance indicators on credit risk in the banking industry. To this end, a 6 years period was considered during 2012- 2017. Finally, 20 banks selected as the study population. The independent variable of this research is the social performance index of banks. In order to elaborate on the social function index checklist, the method of meta‌-‌synthesis was used. The content analysis method was then used to measure the rank of social responsibility indicators (number of disclosed items on the total number of items disclosed). In addition, the dependent variable is credit risk. The statistical method used to test the hypothesis proposed in the panel data research. The results indicate a positive and significant relationship between social performance indicators and associated risk factors. That is, the greater the risk of social performance indicators in banks and their operating cost, the higher the risk of credit. On the other hand, the coefficient of estimation of 0.44 for social performance indicators shows that 0.44 changes in banks' credit risk are due to changes in social performance. Also, bank managers should be more cautious in applying social responsibility mechanisms and not assume that this effect should logically be negative is always true. Manuscript profile
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        196 - Designing a quality model of integrated marketing communications for specialized banks in Iran
        Hadi Kamarei vahidreza mirabi Esmaeil Hasanpour Ghoroghchi Farhad Hanifi
        The present study intends to investigate the role of the component of integrated marketing communications in the banking industry. In other words, the aim of the present study is to identify the critical variables affecting integrated marketing communications in the ban More
        The present study intends to investigate the role of the component of integrated marketing communications in the banking industry. In other words, the aim of the present study is to identify the critical variables affecting integrated marketing communications in the banking industry.The present research has been done by qualitative method and qualitative content analysis method. As with any other research, the literature review is related to the library, and also the approach of integrated marketing communications in the banking industry has been done in order to classify and present the structure based on previous research. To review and answer the research question, an interview with a group of marketing communication experts in the banking industry is conducted. They will be selected based on judgmental and snowball sampling methods. The adequacy index of the number of interviews is the theoretical saturation based on which the researcher concludes that more interviews will not add more information to the current reserves of the interviews, and finally the final qualitative model was extracted. Manuscript profile
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        197 - Providing a model of value creation with customers in the banking industry from a phenomenological perspective
        Amirali koushki Fataneh ALIZADEHMESHGANI Nasser Fegh-hi Farahmand
        Creating value with customers is the current and future model of the banking industry that combines environmental, social and governance factors in the public interest. It seems that in the context of the country's banking industry, achieving value creation with custome More
        Creating value with customers is the current and future model of the banking industry that combines environmental, social and governance factors in the public interest. It seems that in the context of the country's banking industry, achieving value creation with customers is achievable. The present study aimed to provide a model of value creation with customers in the banking industry (Case study: Bank Mellat). This research is an exploratory research from the perspective of the purpose, which has been mixed with research method and based on deductive-inductive reasoning. The statistical population of this study includes theoretical experts (marketing professors) and experimental experts (banking industry managers). Sampling was done in a non-probabilistic and purposeful manner. Data collection tools are semi-structured interviews and questionnaires. Qualitative phenomenological analysis has been used to analyze specialized interviews. Also, the identified indicators have been validated by fuzzy Delphi method. Finally, the final research model is presented by fuzzy dimtel method. Research data analysis was performed in the qualitative phase with MaxQDA software and in the quantitative phase with Matlab software. Based on the results of this study, based on the designed initial model, it was found that value creation strategy has an effect on organizational knowledge management and human resource management. Manuscript profile
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        198 - Investigating production sharing agreement as a way to attract investment in Iran's oil industry
        mohammad amin salarian ali zare mohsen mohebi sadegh abdi
        Production sharing agreements are one of the most important upstream contracts in the international oil and gas industry. This deal has always been a good substitute for the country's international oil contracts by critics of the industry. Now, in order to explain the s More
        Production sharing agreements are one of the most important upstream contracts in the international oil and gas industry. This deal has always been a good substitute for the country's international oil contracts by critics of the industry. Now, in order to explain the status and suitability of this contract with the upstream documents of the country and to analyze its principles from the perspective of religious principles, this article will analyze the nature and most important legal aspects of this agreement. So achieve this goal, we first analyze the legal nature of the this agreement and then briefly review the most important legal features of the country's upstream oil and gas cooperative contracts, and finally review the laws to assess the applicability of these contracts to the upstream oil and gas sector. Manuscript profile
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        199 - Provide a financing social businesses pattern for through the banking industry
        ramin alizadeh parviz saeidi Maryam bokharayan majid nasiri
        Today, social business is known as an effective and sustainable solution in the economic and social development of countries and is attracting the attention of wider sections of society every day. How to finance is one of the strategic issues in advancing social busines More
        Today, social business is known as an effective and sustainable solution in the economic and social development of countries and is attracting the attention of wider sections of society every day. How to finance is one of the strategic issues in advancing social businesses to start and manage these businesses. In this study, using the qualitative research method, the factors affecting the financing of social businesses through the banking industry have been identified and categorized. By conducting interviews with banking industry experts in 1999, a total of 15 interviews were selected using snowball sampling. Twenty-four main categories were identified based on the data paradigm model of the foundation and structured in six dimensions. Income generation, legal obligations of banks and financial innovation, investment and competitive environment in the banking network as "causal conditions", characteristics of the firm, political laws and sanctions as "interfering conditions", informal institutions in the banking network, place of supply Finance in banking policies, environmental constraints, knowledge and expertise of bank employees as "underlying conditions", social mechanisms of value creation, agile banking executive system, implementation of integrated banking control and supervision system, attracting investors, selling shares to Title "interactive dimension", individual entrepreneurial capacity, business platform, sustainable social business, maximizing benefits as a "pivotal phenomenon" and ... Finally, based on the analysis of the extracted data and the inference of the results by the researcher, the financing model of social businesses was extracted through the banking industry. Manuscript profile
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        200 - Environmental Niche Capacity and Peer Effect in Funding Liquidity Risk of Banks
        Tayebe Bakhtiarian Gholamhossein Asadi Hossein Abdo Tabrizi Teymor Mohammadi
        Peer effects is a pervasive phenomenon in a business world and several theories have been proposed to explain that. Since this phenomenon can have different positive or negative consequences in different domains, therefore, in this paper using information and competitio More
        Peer effects is a pervasive phenomenon in a business world and several theories have been proposed to explain that. Since this phenomenon can have different positive or negative consequences in different domains, therefore, in this paper using information and competition based theories and Organizational ecology theory and By defining an index called environmental niche capacity, the relationship between the index and peer influence has been investigated in banking industry of Iran in order to help to form macro prudential policy to control peer effects as a systemic risk factor in that industry. The research sample includes all active banks of Iran from 2002 to 2016 and the models used are linear regression model based on Manski's approach with unbalanced micro-panel data and two stage least squares method to estimate peer effects coefficient and linear regression model with time series data to evaluate relation between peer effects and environmental niche capacity index and also concentration and uncertainty index. The evidences shows that the correlation of niche index is significant both during boom and bust, but during recession the coefficient is increased by approximately 2/1 times, indicating the importance of liquidity management by central bank to control peer effects systemic factor and crisis formation in the banking system. Manuscript profile
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        201 - Comprehensive Risk Management Model (Case Study: Pharmaceutical Industry)
        Farzaneh Bikzadeh Abbasi
        The importance of risk management in the pharmaceutical industry of each country reflects its ability to provide health in that community. The purpose of this article is to present a comprehensive risk management model in the pharmaceutical industry. In this study, it w More
        The importance of risk management in the pharmaceutical industry of each country reflects its ability to provide health in that community. The purpose of this article is to present a comprehensive risk management model in the pharmaceutical industry. In this study, it was attempted to collect data by means of a survey method after receiving the opinions of senior industry experts and experts familiar with the industry through a researcher-made questionnaire, and after confirming its validity and reliability. After that, risk types including financial and non-financial risks were identified and by using PLS software proposed a comprehensive risk management model. To evaluate the confirmatory factor analysis model, it is used the second most important index of estimation of variance error (SRMR). The value of the index is 0.079 for this model, which can be said that the model having had an appropriate fitting. This pattern shows that, non-financial risks are more effective than financial risks. Among non-financial risk sub indicators, operational risk with path coefficient of 0.970 has the highest effect, followed by management risk with path coefficient of 0.896 and then country risk with path coefficient of 0.818 and the legal risk with path coefficient of 0.765 have been determined as the latest influential indicator. And among the financial risk sub indicators, market risk with path coefficient of 0.969 has the most effect, followed by liquidity risk with path coefficient of 0.855 and the credit risk have been determined as the last effective indicators with path coefficient of 0.769. Manuscript profile
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        202 - Future scenarios of the banking industry
        morteza TAVAKOL Akbar Etebarian Amirhushang Heidari Amirreza Naghsh
        Changes in customer needs, behaviors and expectations,Trends in digital technology, banking business trends and the emergence of non-bank competitors (fintech), intensifying market competition between banks and non-bank credit institutions, changing pricing models and c More
        Changes in customer needs, behaviors and expectations,Trends in digital technology, banking business trends and the emergence of non-bank competitors (fintech), intensifying market competition between banks and non-bank credit institutions, changing pricing models and costs of banking services, changing the ecosystem of banking activities and rules and The new regulations have challenged banks. The advent of distributed networks such as blockchain, by creating transparency in transactions and open participation in operations, has moved the banking and business processes towards an automated, coordinated and unreliable global framework; While aiming to reduce intermediaries, it also warns banks of the risk of eliminating banks or reducing customers. The present study examines the banking industry by asking the question "What are the future scenarios of the Iranian banking industry?" with library studies and combining two qualitative and quantitative approaches, "Schwartz critical uncertainties" and "Cross impact analysis" and constructing four scenarios: "Phoenix Rises" "Busy Architects-Drugs Awake" "Farang City" and "Burnt City", and analysis of factors and drivers affecting the banking industry, pave the way for charting the future of the country's banking industry and creating and maintaining their competitive advantage has done. Manuscript profile
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        203 - Presenting a model of how sanctions affect the investment chain until the exploitation of Iran's oil industry using the Grounded Theory
        Abbas Ayaran Mehdi Fadaei Eshkiki Mehdi Homayounfar Hossein Amoozad
        The imposition and intensification of unilateral US sanctions against our country require us to recognize how this sanction affects and what makes their effects intensify. In this research after studying the available researches by grounded theory method and analyzing t More
        The imposition and intensification of unilateral US sanctions against our country require us to recognize how this sanction affects and what makes their effects intensify. In this research after studying the available researches by grounded theory method and analyzing the context of the books, articles, analytical news, etc., the paradigm model that transfers sanctions effect on oil and oil products export and oil revenues are extracted. Results show that causal factors that come from sanctions such as decreasing foreign investment in the oil industry and oil products, problems in the sale, export, and import of oil and oil products, increase in the cost of producing and development, and leaving projects by foreign companies due to basically situations such as technological dependence to new technology discovering, lack of using scientific elites, underdevelopment of producing oil products with high value-added, etc. make that sanctions affect a lot on the Iranian oil industry. Manuscript profile
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        204 - Pathology of the Automobile Industry of the Country Using the Grounded Theory Strategy and provide solutions to get it out of the current situation
        Mohammad Hassan Maadi Roudsari Seyed Habibollah Tabatabaeian Reza Radfar
        The purpose of this study is to investigate the pathology of the automobile industry in the country and provide some solutions to overcome it. The most commonly used method of research is fundamental data theory. Data gathering in this study was done through two semi-st More
        The purpose of this study is to investigate the pathology of the automobile industry in the country and provide some solutions to overcome it. The most commonly used method of research is fundamental data theory. Data gathering in this study was done through two semi-structured interviews and collecting comments from interviewees considering the necessity of participants' experiences and their view of the state of the automobile industry and its influencing factors and current situation. Used by automotive experts and experts, the work continued until the data needed for the research was saturated with diversity.Data analysis was performed using Strauss and Carbin's data base strategy and systematic approach strategy with three steps of open coding, axial coding and selective coding and presented automotive industry development strategies and implementation requirements. Industry Ownership and Privatization Task Strategies, Facilitating the Access to the Financing of the Automotive Industry and the Segmentation Industry, Revising the Strategic Plan for the Industry Based on the Conditions and Requirements of the Industry, Facilitating the Process of Attraction and Foreign Investment, Considering Scale Savings And integrating industry, amending and revising the laws adopted for the automotive industry with the aim of targeting support and enhancing law enforcement, using a network-based development model by building a network of internal and external consulting engineers, and supporting investment in new technology vehicles, including automobiles. Electricity A hybrid was proposed to exit the country's car industry from the current situation. Manuscript profile
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        205 - A Conceptual Model for of Brand Value Creation in Insurance Industry with Focus on Investment on Life Insurance.
        mohamad rezaei Hamid Reza Saeednia Zahra Alipour Darvish
        Today, in the vast majority of leading and successful countries, one of the main pillars of maintaining material and intangible resources of governments, organizations, institutions, etc. is the insurance industry.Insurance companies try to provide people with the cover More
        Today, in the vast majority of leading and successful countries, one of the main pillars of maintaining material and intangible resources of governments, organizations, institutions, etc. is the insurance industry.Insurance companies try to provide people with the coverage they need, by insuring the risks that threaten their health and even their lives, to provide peace of mind to people.Among the various disciplines of insurance, life insurance is of particular importance due to its significant benefits. Life insurance plays an important role in the financial lives of individuals and families. Because this type of insurance is insurance against loss of income due to the death of the head of the familyThe present study aimed to identify the factors affecting the concept Brand Value Creation in Insurance Industry with Focus on Investment Life Insurance. This was a fundamental research trying to work out a conceptual model for the explanation of Brand Value Creation in Insurance Industry with Focus on Life Insurance. To this end, the author employed a mixed methodology. In the qualitative section, the Grounded Theory including open, axial, and selecting codings was used in order to develop the research model. In the quantitative section, a descriptive survey came to use and the model was tested via Amos software. Afterwards, the results were confirmed in a goodness-of-fit model, and presented in the form of 6 categories and 28 minor subcategories. Manuscript profile
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        206 - Explaining the credit rating model in the investment industry
        Samaneh Pahlavan mohammadhamed Khanmohammadi shohreh yazdani
        The purpose of this research is to study the explanation of the credit rating pattern in companies accepted in the investment industry of Tehran Stock Exchange. For this purpose, relevant information was extracted from the financial statements of the companies listed on More
        The purpose of this research is to study the explanation of the credit rating pattern in companies accepted in the investment industry of Tehran Stock Exchange. For this purpose, relevant information was extracted from the financial statements of the companies listed on the stock exchange. The research period was considered from 1390 to 1400. For statistical analysis, regression estimation with panel data was used. The results of the first hypothesis test of the research show that the variables of presence in foreign exchange industries, ratio of operating cash flow to debt, ratio of operating profit to interest expense, company size, financial leverage, current ratio, cash ratio have a significant effect on credit rating. have. Manuscript profile
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        207 - Investigating micro and macro factors affecting business risk in listed companies on the Tehran Stock Exchange
        samira olfati fereidoon ohadi hashem Niko Maram
        Non-financial data may refer to variables that represent the dimensions of the company's management. Company size and industry are other non-financial dimensions used when assessing business risk. In this regard, the purpose of this study is to explain the effect of mic More
        Non-financial data may refer to variables that represent the dimensions of the company's management. Company size and industry are other non-financial dimensions used when assessing business risk. In this regard, the purpose of this study is to explain the effect of micro and macro factors (specific characteristics of the company, industry characteristics, corporate governance, ownership structure and macroeconomic variables) on business risk in listed companies on the Tehran Stock Exchange. In order to achieve this purpose, 1752 firm-year (146 companies for 12 years) observations collected from the annual financial reports of listed companies on the Tehran Stock Exchange during the period 2007 to 2018 have been tested.Findings show that firm size, firm liquidity, firm profitability, firm growth opportunity, firm size, number of firms in industry, board independence, existence of audit committee and management ownership have a negative effect on business risk. while debt ratio and the exchange rate have a positive and significant effect on business risk. The results also show that statistically, firm life, industry decentralization, board size, duality of CEO duties, board financial expertise, audit committee size, audit committee independence, audit committee financial expertise, ownership type, Institutional shareholder ownership, major shareholder ownership, government ownership, interest rates and oil price growth have no effect on business risk. Manuscript profile
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        208 - Compilation and validation of the financial resilience model of the hotel industry in crisis conditions: a mixed approach
        Seyyede Maryam Abolhasani Komle Mohammadhasan Gholizadeh Mehdi Meshki miavaghi
        The purpose is to provide a model of financial resilience of the hotel industry in crisis in Iran. This research was conducted using the mixed method research of exploratory type. In the qualitative section, the grounded theory method, based on Strauss and Corbin's para More
        The purpose is to provide a model of financial resilience of the hotel industry in crisis in Iran. This research was conducted using the mixed method research of exploratory type. In the qualitative section, the grounded theory method, based on Strauss and Corbin's paradigm model, was used. Semi-structured interviews were conducted with hotel experts and continued until theoretical saturation based on the snowball technique. From 982 key phrases obtained from the interviews, 86 concepts and 18 main categories were obtained. The qualitative evaluation of the model was carried out and confirmed according to the opinion of Strauss and Corbin in all dimensions. In the quantitative evaluation of the model, structural equation modeling and SmartPLS software were used. All significant numbers were greater than 1.96 and standard coefficients were greater than 0.4 and the model was approved. Considering that the data fitting criterion was 0.603, the fit of the final model was confirmed. The most important findings of the research were identified in the field of financial resilience strategies of the hotel industry in crisis conditions, strengthening of human resources, strengthening of inter-institutional cooperation, tourism industry marketing, optimal financing and innovation. The most important findings of the research were identified in the field of financial resilience strategies of the hotel industry in crisis conditions, including: strengthening of human resources, strengthening of inter-institutional cooperation, tourism industry marketing, optimal financing and innovation. Manuscript profile
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        209 - Identifying and explaining mutual relationships of investment risks in public-private partnership projects in the oil industry
        Marziyeh Nezami seyed alireza mirarab Hoda Hemmati saber khandan
        The purpose of this research is to identify and explain the interrelationships of investment risks in public-private partnership projects of the oil industry. The research community was formed by managers and experts of public-private partnership projects active in the More
        The purpose of this research is to identify and explain the interrelationships of investment risks in public-private partnership projects of the oil industry. The research community was formed by managers and experts of public-private partnership projects active in the oil industry, based in Tehran province, as well as university professors. In this research, the opinions of 19 experts were used using the objective judgment method. The process of data analysis in two stages of identifying investment risks in public-private partnership projects through interview tools and using thematic analysis method, as well as determining mutual relationships and component evaluation It was done through questionnaire tool and Fuzzy Dimetal method. According to the findings of the research, from the text of the interviews were labeled in the form of 15 primary codes. Next, the primary codes were categorized into five sub-themes and then a main theme. The results of the Fuzzy Dimetal showed that 15 sub-risks were identified in the order of currency risk, investment and infrastructure risk, inflation rate risk, risk of delay in government budget allocation of the project, lack of transparency in contracts, risk of transfer and maintenance of equipment, tax risk, lack of transparency. In official structures, the risk of non-continuity of policies in the oil industry, the risk of stopping the project due to public opposition, the risk of safety and health, the risk of financing, the risk of project implementation, the risk of debt and financial obligations, and the risk of managing financial resources were prioritized Manuscript profile
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        210 - Credit rating modeling of pharmaceutical companies in Iran
        saeed sirghani behrooz khodarahmi javad rezazadeh jalil delkhah
        Information asymmetry has made it difficult for lenders and borrowers to make the right decisions regarding lending and borrowing that credit rating can solve these problems by clarifying the status and desirability of the borrower's credit. These problems are shown mor More
        Information asymmetry has made it difficult for lenders and borrowers to make the right decisions regarding lending and borrowing that credit rating can solve these problems by clarifying the status and desirability of the borrower's credit. These problems are shown more in industries, including the pharmaceutical industry, which has specific restrictions and characteristics governing the industry in the country. Therefore, the aim of the current research is to present the credit rating models of companies for the pharmaceutical industry based on the characteristics and conditions governing the pharmaceutical industry in Iran and in the direction of enriching the knowledge of credit rating. The current research is based on studying and reviewing the texts and guidelines of Moody's rating agency and extracting the primary credit rating factors of companies active in the pharmaceutical industry, conducting interviews with experts and analysts of companies active in the pharmaceutical industry, conducting surveys and removing and adding effective factors on the credit rating of pharmaceutical industry companies. And by using formal and content validity tests and confirmatory factor analysis as well as binomial test, the final indicators of credit rating of pharmaceutical companies were extracted and finally, the priority and importance of these indicators were evaluated using Friedman's test. Manuscript profile
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        211 - Development of a Suitable Readiness Assessment Framework for Firms and Industrial Parks for the Adoption of the Fundamental Components of the Fourth Industrial Revolution (I4.0) and Investment Development
        Mohammadreza Aref Ahmad Jafarinejad Abolfazl Kiani Bakhtiari
        Over the past years, technological leaps and consecutive innovations in production processes have led to immense and unprecedented changes in the global industrial vista. In this midst, we are witness to the nascence of new concepts such as &ldquo;industry 4.0,&rdquo; w More
        Over the past years, technological leaps and consecutive innovations in production processes have led to immense and unprecedented changes in the global industrial vista. In this midst, we are witness to the nascence of new concepts such as &ldquo;industry 4.0,&rdquo; which have become the topic of increasing focus by researchers. In the present study, existing research work on the models and assessment readiness criteria for the adoption of industry 4.0 are overviewed. The new industrial paradigm resulting from the integration of&nbsp; technologies that are based on physical cyber systems and digital transformation will radically change both the industry and the economy. Against this significant backdrop, the fundamental industry 4.0 readiness criteria have been identified and a suitable process framework for the readiness assessment of the country&rsquo;s firms and enterprises is put to the fore. At the outset, all major scientific databases, i.e., Springer, Emerald, Sage, and Science Direct, including 40 scientific papers on readiness assessment and indicators of firms&rsquo; maturity level for the adoption of industry 4.0, were considered. Out of these articles, 16 were selected and subsequent to their comparative review, the resulting criteria for the assessment of the readiness and maturity of firms were extracted with a view to their suitability for Iranian firms and industrial parks. To this end a combination of methodologies such as expert panels, the DEMATEL method, and the Interpretive Structural Modeling (ISM) approach were used to develop the process model, which subsequent to preliminary validation, was detailed in terms of criteria content and applicability to operational environments. &nbsp; Manuscript profile
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        212 - Presenting of Investment Model for Interaction Between Industry and University with System Dynamic
        Mahdi Homayounfar Abbas Toloie Ashlagy Mahdi Fadaei Ashkiki
        System dynamic as emergency approach in modeling &amp; Complex System analysis. In this paper, we use based on SD, modeling for interaction between industry and university. The research result show that can design casual chart between inventory and flow.
        System dynamic as emergency approach in modeling &amp; Complex System analysis. In this paper, we use based on SD, modeling for interaction between industry and university. The research result show that can design casual chart between inventory and flow. Manuscript profile
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        213 - Evaluation the Effects of Monetary and Fiscal Policy and Iindustry Growth on Changes of Tehran Security Exchange Index
        Usef Ahadi Sarkani Masoumeh Ghasempour
        The purpose of this study is to evaluate the relationship between macroeconomics variables and Tehran Exchange Price Index. In other words in this article in order to extend the previous studies, the interpretation of three categories of monetary and fiscal policies and More
        The purpose of this study is to evaluate the relationship between macroeconomics variables and Tehran Exchange Price Index. In other words in this article in order to extend the previous studies, the interpretation of three categories of monetary and fiscal policies and industrial development on the growth of the capital market is considered. For this purpose we have analyzed the relationship between some macroeconomic variables such as Liquidity, tax and industrial production index with Total Price Index and seasonal data since 1994 till 2014. In this study the relationship between variables have been estimated by using regression analysis and method of ordinary lease squares. After controlling for regression assumptions including Outliers, Normal distribution for the dependent variable, Homogeneity of variance, non autocorrelation; the results indicate there are positive and significant relationship between liquidity and the industrial production index with Total Price Index and there are negative relationship between taxes and total Price Index. Among other indicators used in the study considerable significant relationship was found with Tehran Exchange Price Index. These results suggest the neutralizing effects of both monetary and fiscal policy on the Tehran Exchange Price Index and confirm the impact of industrial sector development on stock index Manuscript profile
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        214 - Rightel Brand valuation
        Payam Hanafizadeh Azadeh Rad
        Brand is one of the most valuable intangible assets and is a factor for distinguishing companies in customers' point of view. To value brands, many methods and models have been invented in the past three decades by researchers and consultant companies. Financial value o More
        Brand is one of the most valuable intangible assets and is a factor for distinguishing companies in customers' point of view. To value brands, many methods and models have been invented in the past three decades by researchers and consultant companies. Financial value of brand can be used for strategic management, financial transactions and litigation purposes. Since financial value of brands has been recently accepted as security for borrowing loans from Iranian banks, specified brand's financial value would be a privilege in winning funding opportunities. Especially for companies with continuing need of investment, this would be an appropriate method of financing. A great example of such companies is telecommunication service providers. Therefore calculating financial value of brand in this sector seems to be of paramount importance. With this in mind, the two most popular valuation models, Intangible Business and Financial World were applied to calculate Rightel's brand value as a case study in telecommunication industry. The results didn't show noticeable difference between the calculated values. Manuscript profile
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        215 - Examining the Effect of Shocks in Monetary and Fiscal Policy on Value Added of Industry and Mining Sector in Iran
        Alireza Baradaran Gholamreza Zomorodian
        Industry is one of the important parts of the countrys economic that attention to it is the goals of developed and developing countries. In Iran, according to the Statistics, Industries and Mines sector has been allocated about 25 percent of GDP to itself. Despite this More
        Industry is one of the important parts of the countrys economic that attention to it is the goals of developed and developing countries. In Iran, according to the Statistics, Industries and Mines sector has been allocated about 25 percent of GDP to itself. Despite this contribution, the industry during the implementation of development programs and policies of adjustment and stabilization has been effected from macro-economic policies, especially monetary and fiscal policies. With this approach, the present study has been investigated the effect of shocks in monetary and fiscal policy on value added of industry and mining sector in Iran during 1991-2013. To reach this goal, firstly the monetary and fiscal policy shocks was modeled in framework of Hodrick and Prescott filter. Then using the ARDL model, the effects of monetary and fiscal policy shocks on value added of industry and mining sector along with variables such as net capital stock of industries and mines, labor employed in this sector and the costs of education were examined. The results of this study showed that a positive shock of monetary and fiscal policy has a direct impact on the value added of industry sector; But the negative shock of monetary and fiscal policy, has a negative effect on the value added of the industry. The results also revealed that the capital stock and labor employed in industry and mining sector have a positive effect on the value added of this sector. Accordingly, it can be said that 10 percent increase in the capital stock and labor, increase the value-added of industry sector 7.3 and 5.6 percent in the long term, respectively.&nbsp; Finally, the results indicated that per capita government spending on education has also a positive impact on the value added of industry sector; So that 10 percent increase in per capita government spending, increase the value-added of industry sector 3.4 percent in the long term. Manuscript profile
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        216 - Evaluation of the efficiency of the motion of the industry indexes in Tehran Stock Exchange with a market yield of oil, gold, Dollar and Euro using wavelet analysis
        Mohammdreza Rostami Mahmood Kalantari Bonjar Danial Noori Jafarabad
        Financial Contagion is considered as one of the key concern in the financial markets. Financial Contagion is categorized by return contagion and shock contagion. The purpose of this paper is to examine the short-term, medium-term and long-term contagion of return shocks More
        Financial Contagion is considered as one of the key concern in the financial markets. Financial Contagion is categorized by return contagion and shock contagion. The purpose of this paper is to examine the short-term, medium-term and long-term contagion of return shocks and volatilities into the stock market. The sample consisted of the daily price of Dollar, Euro, Gold and Oil during the period from 2007 to 2014. To analyze the data within the sample, using the Wavelet analysis, the time series have been broken into different periods and the financial contagion has been analyzed through both factor analysis and correlation analysisIn conclusion, it was found that the return of industry Indexes are significantly related to the return of Oil, Gold, Dollar and Euro markets which was proved to be more significant between dependent and independent variables in short run. Furthermore, considering the sum of coefficients of independent variables during different periods and among various industries, it could be perceived that Industry indexes are mostly influenced by the return of Oil, Gold, Dollar and Euro variables respectively. Manuscript profile
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        217 - The translation industry in the knowledge-based economy: investment capital, Scientific and Cultural fires
        Abdollah Baradaran Mohammadreza Arbabi
        Scientific and cultural investment is an emerging concept in knowledge based economy. Recently, translation in Iran is considered as one of the manifestations of this notion and went under scrutiny. The fact that translation industry has a fundamental concept in today&r More
        Scientific and cultural investment is an emerging concept in knowledge based economy. Recently, translation in Iran is considered as one of the manifestations of this notion and went under scrutiny. The fact that translation industry has a fundamental concept in today&rsquo;s world, causes it&rsquo;s elements work together systematically and objectively. Although this industry in Iran is newly founded, and it&rsquo;s formation gets back to 1389, it has been practiced for long and has established numerous scientific and cultural potentials. In this article, the significance and the place of translation industry and it&rsquo;s role in the transfer of ideology, science and technology will be discussed. The authors also try to answer the question wheather this industry can be used for investment, in a way that can enhance the economic revenue. Manuscript profile
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        218 - Presenting a model identification and prioritize for customer preferences in selecting banks and do invest based on grounded theory method and structural equation modeling (case study: Iran’s banking industry)
        Maliheh Dorostkar Mohammad Hosein Ranjbar
        The banking system is a unit of economic system which its aim is absorption of any deposit and its allotment for providing financial demand of any economical activity .Terefore ,Banks holding major part of society funds,have important effect on economic system and influ More
        The banking system is a unit of economic system which its aim is absorption of any deposit and its allotment for providing financial demand of any economical activity .Terefore ,Banks holding major part of society funds,have important effect on economic system and influence societys economical transaction and relation. At first, a conceptual model was developed for customer preferences following the three stage process of grounded theory method, namely open coding, axial coding, and selective coding. This model was then tested by conducting structural equation modeling using LISREL and SmartPLS. The result of this process was Identification of 11 categories The researcher succeeded in completing 13 deep interviews with banking customers. Thus, the study focused on a large statistical population of bank customers and data were collected from 500 respondents who were selected through stratified random sampling with proportional allocation. A 37-item questionnaire designed by the researchers was used for data collection. Each item of the questionnaire had to be answered based on a likert scale. The results supported the goodness-of-fit of the model, resulting in the presentation of a comprehensive model for customer preferences and do invest in Iran&rsquo;s banking industry. Manuscript profile
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        219 - Designing and explaining the pattern of formation of evidence-based policies in the field of attracting and retaining professional employees of Iran's aviation industry (mixed approach)
        hesam ghorbanali morteza mosakhani Karamollah Daneshfard
        Abstract This research was done with the aim of designing and explaining the pattern of formation of evidence-based policies in the field of attracting and retaining professional employees. This research is applied in terms of purpose, exploratory in terms of approach, More
        Abstract This research was done with the aim of designing and explaining the pattern of formation of evidence-based policies in the field of attracting and retaining professional employees. This research is applied in terms of purpose, exploratory in terms of approach, and mixed (qualitative-quantitative) in terms of data analysis. In the qualitative phase of the research, a group of experts, including university professors and experienced consultants in the field of human resources management, as well as senior managers of human resources in Iran's aviation industry, were considered as the statistical population. In this phase, 11 experts were selected using the purposeful sampling method. The main tool of data collection in the qualitative phase of the research was in-depth and semi-structured interviews with experts. In the qualitative phase of the research, the data obtained from the interviews were analyzed based on the theme analysis method. In the quantitative phase, all senior managers of Iran's aviation industry were considered as the population, and among them, 108 people were selected as a statistical sample based on simple random sampling. In the quantitative phase of the research, a closed and researcher-made questionnaire consisting of 27 items was used as the main tool for data collection. The validity and reliability of this questionnaire was checked and confirmed in different ways. In the quantitative phase of the research, SPSS and Lisrel software were used to perform descriptive and inferential analyses. Finally, the research results led to the design of a multi-pronged model for the formation of evidence-based policies in the field of recruiting and retaining professional employees. This model includes three main tentacles including witnessing, technical and political, each of these tentacles also includes subcategories. Manuscript profile
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        220 - الگویابی شرکت های خدمات پس از فروش خودرو با معیار های وابسته- کاربردی از تحلیل پوششی داده ها
        سجاد خیری فرهاد حسین زاده لطفی سیداسماعیل نجفی بیجان رحمانی
        الگویابی ابزاری جهت ارزیابی عملکرد سازمانی با رویکرد یادگیری از دیگران می باشد. اهمیت الگویابی در تمامی صنایع بر هیچکس پوشیده نیست، در صنعت خودرو نیز هرساله عملکرد نمایندگی های خدمات پس از فروش خودرو در ایران توسط شرکت بازرسی کیفیت و استاندارد ایران مورد ارزیابی قرار می More
        الگویابی ابزاری جهت ارزیابی عملکرد سازمانی با رویکرد یادگیری از دیگران می باشد. اهمیت الگویابی در تمامی صنایع بر هیچکس پوشیده نیست، در صنعت خودرو نیز هرساله عملکرد نمایندگی های خدمات پس از فروش خودرو در ایران توسط شرکت بازرسی کیفیت و استاندارد ایران مورد ارزیابی قرار می گیرند یکی از روش های بهبود مستمر نمایندگی های خدمات پس از فروش الگویابی از نمونه های موفق و کارا در سطح کشور می باشد. در این مقاله یک مدل الگویابی با درنظر گرفتن این موضوع که شاخص تعمیرات و رضایت مشتریان به یکدیگر وابسته هستند توسعه داده شده است. برای بهبود دقت و عملیاتی بودن الگویابی برخی محدودیت ها با نظر خبرگان به مدل اضافه شده است، با درنظر گرفتن متغیر های وابسته یک مدل تحلیل پوششی داده های پیشنهاد شده و این مدل برای الگویابی 20 نمایندگی خدمات پس از فروش یک شرکت خودرویی اجرا شده است. با اجرای مدل و مقایسه با نتایج مدل اولیه مشاهد شد که شرایط اعمال شده الگویابی را تغییر داده و دقت الگویابی را افزایش داده است. در این مقاله مفهوم تاثیر و اهمیت متغیر های وابسته در تعیین الگویابی بحث شده است و با این مفهوم یک مدل الگویابی برای نمایندگی های خدمات پس از فروش خودرو ارائه شده است. Manuscript profile
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        221 - Estimating ‎U‎pper and Lower Bounds For Industry Efficiency With Unknown ‎Technology‎
        R. Kazemi Matin R. Azizi N. Pasban M. Mirjaberi
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        222 - A hybrid fuzzy multiple attribute decision making approach for identification and ranking influencing factors on Bullwhip Effect in supply chain: real case of Steel ‎industry‎
        N. Pilevari M. Hasanzade M. Shahriari
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        223 - Waste management of Food industries in Rasht
        Masoud Monavari Zahra Behjat Nejad Zanjani Mahsa Aghakhani
        Rasht, as the center of Gilan province, has the highest number of food industries and since these industries in the northern part of the country, especially Gilan are the most dominant existing ones, it seemed necessary to study management conditions of the food industr More
        Rasht, as the center of Gilan province, has the highest number of food industries and since these industries in the northern part of the country, especially Gilan are the most dominant existing ones, it seemed necessary to study management conditions of the food industries&rsquo; residuals through observation and filling in topic questionnaires in 40 active industrial units in Rasht.&nbsp;&nbsp; As the first step in this research, the food industries of the city were identified and classified based on their products. Then, active units were specified and their residuals&rsquo; management status was studied. Next, obtained data were analyzed using statistical softwares such as SPSS and other softwares were used for drawing relevant tables and diagrams. To study the quality of residuals and their compositions in each food industry group, the temporary storage places were surveyed and through filling in the questionnaires by those in charge the physical analysis of the residuals and the production levels were reviewed the results of which are as follows: Studies showed that the majority of food industries in Rasht did not pay close attention to environmental aspects, particularly the management of their residuals; they did not observe environmental regulations; they considered the cooperation of environment experts costly and problematic and often would not take any measure to analyze their residuals. It is noteworthy that among all food industries of the city only one of them was selected as the &ldquo;Green Industry&rdquo;. It was also found that bread, biscuit and drinks producing groups had the highest level of industrial wastes while bread, biscuit and drinks producing groups showed the highest level of domestic wastes. About 63% of the wastes from industrial residuals were recyclable; however only were practically recycled. The most frequent waste disposal methods exercised by the industries were selling (45.6%) and hygienic burying (32%). In addition, some industries burned a part (4.3%) of their wastes in a nonstandard way. The common way of keeping wastes until disposal was open stores in the factory that in itself could cause pollution. The major source of industrial wastes in food industries could be said to be from products (24.32%) and then those of packaging (20.58%). Moreover, the time periods of waste disposal in 48.2% of industries were case disposals and 15.4% of them were reported on a daily basis. &nbsp; Manuscript profile
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        224 - An overview of the applications of chitin and chitosan in different industries
        معصومه کردی nasser farokhi
        Background and Objective: Chitin is found in the external skeleton of insects, the shell of crustaceans and the fungal cell wall. Chitin with the formula B-1, 4 N- acetyl glucosamine, it was first identified in 1884. Countries such as India, Japan, Poland and Australia More
        Background and Objective: Chitin is found in the external skeleton of insects, the shell of crustaceans and the fungal cell wall. Chitin with the formula B-1, 4 N- acetyl glucosamine, it was first identified in 1884. Countries such as India, Japan, Poland and Australia are among the main producers of this biopolymer. Material and Methodology: In this research, the structure and importance of chitin and one of its valuable derivatives, chitosan, have been studied. Chitin is a hard substance with a crystalline structure and white color. The main source of industrial chitin production in the world is shell waste from shrimp and crab processing industries. Chitosan is a derivative of chitin obtained by deacetylation of chitin. In fact, chitosan is a composite polymer of glucose amine and N-acetylglucose amine, which are connected by 1 and 4 glycosidic bonds. Due to the presence of amino groups in the structure of chitosan, this substance has better solubility in acidic environments. Findings: Due to the unique properties of chitin and chitosan, its use in various industries such as water engineering, paper industry, textile industry, food processing, agriculture, laboratory (chromatography), solid state batteries, chitosan gel for LED, it has been reported in medical and biological fields including tissue engineering, wound healing/wound dressing, ophthalmology. Discussion and Conclusion: In general, chitin and chitosan are used in all mentioned fields. The use of these healthy and environmentally friendly compounds, especially in the field of medicine and other industries, is very economical and profitable. Manuscript profile
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        225 - Zoning the concentration of chromium and nickel contaminants in the industrial lands with emphasis on wastewater treatment process (Case study: Safa Dashte industrial city of Karaj)
        Farideh Hamraz Azita Behbahaninia
        Background and Objective: As a result of the development of industries and the entry of waste water from industrial factories into the environment, the ecosystem around the factories and surface and underground waters are in danger of pollution.&nbsp; In this research, More
        Background and Objective: As a result of the development of industries and the entry of waste water from industrial factories into the environment, the ecosystem around the factories and surface and underground waters are in danger of pollution.&nbsp; In this research, the effect of released wastewater plating industry in Safadasht Industrial Park of Karaj on the concentration of heavy metals in the area was studied in spring and summer. Material and Methodology: Sampling was carried out at a distance of 70, 120, 220, 320 and 430 meters from the industrial complex around the discharge path. The method of digestion and atomic absorption of flame was used to measure chromium and nickel content in samples. Findings: The average results of soil samples were 1.15 to 2.12 for chromium and 1.07 to 1.73 for nickel in spring and 1.39 to 3.46 for chromium and 1.83 to 3.13 for &mu;g / g for nickel in summer. Discussion and Conclusion: The results of the comparison of the levels of chromium and nickel in the soil in spring and summer, according to global standards, show that at all stations in both seasons the amount of chromium and nickel is lower than global standards. The zoning results show that the concentration of the elements in the samples increased with increasing distance from the wastewater to the environment at a distance of 430 meters. The reason for this can be the release of wastewater and its washed off by runoff during seasons from the industrial complex around the distances. Manuscript profile
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        226 - Analysis the Kuznets Curve in industry sector of Iran
        Roya Seifipour
        AbstractBackground and Purpose: In the development process, economic activities are associated with positive and negative environmental effects in countries. What is observed physically and in the present is the production of the product and the resulting growth in econ More
        AbstractBackground and Purpose: In the development process, economic activities are associated with positive and negative environmental effects in countries. What is observed physically and in the present is the production of the product and the resulting growth in economic activities. While by assessing the environmental activities of economic activities and recognizing its direct and indirect negative effects on society now and in the future, the net effects of economic activities can be identified.Material and Methodology: The industrial sector is fundamental to economic growth. The industrial sector's share of total economic activity equals 16 percent. Sometimes its activities are accompanied by the destruction of the environment. This article examines the factors affecting CO2 emissions with an emphasis on the industrial sector by using the ARDL and FMOLS methods for the years 94-1360.Finding: The results of this study confirm EKC Technology. In other words, by increasing the value added of industry, the emission increases but its slope decreases (inverse u shape). With increasing fossil fuel consumption and globalization, emissions will increase.Discussion and Conclusion: Compare the results of the short-run and long-run model showing the sensitivity of Co2 emissions to fossil fuel consumption and the long run globalization index is larger than the short run.&nbsp; Manuscript profile
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        227 - Identifying Factors Affecting Green Brand and Its Impact on Green Brand Preference and Loyalty (Case Study: Dairy Industry)
        reza Norouzi ajirloo Mirza hasan Hoseini Ehsan Jamali Fatemeh Eidi
        Background and Objective: Considering the determining role of green brand in the success and performance of organizations in achieving predetermined goals, this study aims to investigate the effect of variables affecting green brand from the perspective of company, prod More
        Background and Objective: Considering the determining role of green brand in the success and performance of organizations in achieving predetermined goals, this study aims to investigate the effect of variables affecting green brand from the perspective of company, product and customers and its impact on Green brand preference and loyalty was mediated by strategies (green and environmental marketing). Material and Methodology: This research is applied in terms of purpose and descriptive-survey in terms of nature and method. A questionnaire was used to collect data and in order to analyze the data and test the research hypotheses, the structural equation modeling method was used by Smart PLS software. In the present study, to collect the required quantitative data, two types of structured questionnaires with closed questions were used, one to examine the green branding activities of companies and the other to measure the green brand from the perspective of customers. Findings: The results show that all three factors of company, product and customer have a positive and significant relationship with creating a green brand. There is also a positive and significant relationship between green brand and strategies and also between strategies and preference and loyalty to green brand. Mediation of strategies between green branding and outcomes was confirmed. Discussion and Conclusion: Dairy companies should provide their customers with information on environmental issues related to production processes in a clear manner. By creating a green brand and linking environmental strategies and marketing environmentally friendly dairy products, these companies can help make green dairy products preferable to regular dairy products. Manuscript profile
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        228 - The Control of Impact of Marine Industries on Marine Environment for Sustainable Development
        Sayed Naser Saeidi Rahim cheldavi Sayed kazem mousavi jorf
        One of the main concern of today human society&nbsp; is the equilibrium between the effect of two categories that are healthy of marine environment and shore and off-shore wide activity, subjected to sustainable development, although ignoring this&nbsp; issue may have s More
        One of the main concern of today human society&nbsp; is the equilibrium between the effect of two categories that are healthy of marine environment and shore and off-shore wide activity, subjected to sustainable development, although ignoring this&nbsp; issue may have short time economic profits and advantage, but this result in long term irreparable losses. however these questions what the purpose of a healthy marine environment is, and what components have should be answered. Marine industries cause to bad effect include some important issues such as noise effects, climate changes, flood risk, air pollution, quality and physical and chemical features of water. &nbsp;In this study we try to introduce those acts that are applied to control marine activities in developed countries. Finally by contrast of these activities and concept of health environment, the controling and monitoring strategy will be suggested.&nbsp; Manuscript profile
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        229 - Technical Feasibility of CO2 Capturing through Post Combustion Process in Cement Industry to Reduce Greenhouse Gases
        Farideh Atabi Abtin Ataei Ahmaad Khoshgerd Farzaneh Kiani
        &nbsp;&nbsp;&nbsp; Global warming occurs due to the increase of greenhouse gases emission including&nbsp;&nbsp; CO2, the consequence of which would be the drastic changes in the Earth's climate. Due to the consumption of fossil fuels and the chemical processes used to p More
        &nbsp;&nbsp;&nbsp; Global warming occurs due to the increase of greenhouse gases emission including&nbsp;&nbsp; CO2, the consequence of which would be the drastic changes in the Earth's climate. Due to the consumption of fossil fuels and the chemical processes used to produce cement at the stage of heating the raw material, the net amount of CO2 gas production in the cement industry is about 15 to 25% . &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; The present research discusses the technical feasibility of recycling CO2 in Abyek Cement Complex, which is known as large cement industry in the country with the production capacity of about 12,500 tons per day on two production lines. The main fuel of furnaces in this industry is heavy oil. Due to the combustion, the gases emitted from the five-stage pre heater include 24.5% CO2, 7.6% H2O, 48% O2 by volume and 61.3% N2. With respect to the analysis of gases emitted from the furnace of Abyek Cement Complex and the factory's available facilities, the absorption was designed using post combustion process through the chemical absorption method using Monoethanolamine&nbsp; (MEA) by HYSYS software. The required equipment of the process was simulated and optimized and dimensions of all the process components were determined. &nbsp;The results show that approximately 117 ton per hour of CO2 with the efficiency of 97% at &nbsp;C with moisture content (1179 kg/h), Oxygen&nbsp;&nbsp;&nbsp;&nbsp; (2.5 kg/h), and nitrogen (16.5 kg/h) is absorbed which can be transferred to the consuming centers after pressurization and condensation. Manuscript profile
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        230 - Application of attention industry in Surah Anbiya
        Mehrdad Aghaei fazil Abaszadah
        AbstractThe Holy Quran, as the King of the Book of Existence, despite its abandonment among human societies, especially among Muslims, contains many thematic themes and novelties that all rhetorical and syntactic books have made the most of this great book. . The attent More
        AbstractThe Holy Quran, as the King of the Book of Existence, despite its abandonment among human societies, especially among Muslims, contains many thematic themes and novelties that all rhetorical and syntactic books have made the most of this great book. . The attention industry is one of the most common literary industries used in Arabic and Persian, which has long been used by speakers and writers. The rhetoricians, syntacticians, critics, and commentators have each provided definitions of attention that have changed over time. Therefore, the attitude of the new rhetorician is different from the old rhetoric towards this literary industry. This research aims to examine the difference between the view of rhetoricians at different times in this literary array and also the difference in the amount of examples of this industry in Surah Anbiya in the seventeenth part of the Holy Quran. Pay.Keywords: Holy Quran, Surah Anbiya, Al-Tafat Industry, Usage. Manuscript profile
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        231 - Welding and inspection Industry Measurement System Analysis
        N Adabavazeh M Nikbakht
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        232 - Scrutinizing the Role of Tourism Industry on Reducing the Housing Unsustainability in Informal Settlements (Case study: Manoochehri neighborhood in Hamadan)
        Mohammad Rahmani Masoomeh Delphani
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        233 - Factors affecting tourism industry in Boushehr province
        Abdolrasoul Afrasibi
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        234 - Scrutinizing the role of tourism industry on reducing the housing unsustainability in informal settlements (Case study:Manoochehri neighborhood in Hamadan)
        Mohammad Rahmani Masoomeh Delphani
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        235 - The Impact of English Speaking Proficiency of Hotel's Staff on Attacting Tourists in Qeshm Island
        Shahram Afraz Abolghasem Alipour
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        236 - Designing the Green Tourism Supply Chain Management Model in the Sport Industry
        Ali Eslaminejad Seyed Mostafa Taybi Sani Bagher Morsal
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        237 - Strategic Planning in Hotel Industry (Case Study: Parsian Evin Hotel)
        Zeinab Rajabi Amin Pir Mohammad Zadeh Mina Zarepour Fatemeh Doozandeh Zibary
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        238 - Analyzing the role of government in the management and planning of tourism crisis; a case study of the COVID-19 crisis
        Heidar Lotfi Hamed Forouzan Ali Karami Mehdi Pezeshki
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        239 - Identification of Factors Affecting Entrepreneurship in the Sports Industry of Iran
        Amenah Nikouei Mohammad Reza EsmailiShazandi Farideh Ashrafganjouei
        The aim of the present research was to identify the factors influencing entrepreneurship in the sports industry. The research method employed in this study was qualitative research with a thematic analysis approach. Participants in the research included sports managemen More
        The aim of the present research was to identify the factors influencing entrepreneurship in the sports industry. The research method employed in this study was qualitative research with a thematic analysis approach. Participants in the research included sports management professors, entrepreneurship professors, and individuals with experience in sports business. The sampling process was purposeful and continued until theoretical saturation was achieved. Data analysis was conducted through coding based on theoretical foundations and semi-structured interviews with 20 experts in the field. Validity and reliability of the research were ensured through acceptability, transferability, and confirmability. The results of the conducted interviews indicated that the effective factors in entrepreneurship development in the country's sports industry consisted of 60 codes and 4 main factors, including structural factors, environmental factors, behavioral factors, and technological factors. The research results demonstrated that the perception of young individuals about their active role in the job market plays a significant role in their future employment. Therefore, it is suggested that the expectations of young people regarding their future careers be taken into account. Consequently, the importance of sports employment should be prioritized in the decision-making agenda, and a database related to sports occupations should be designed within the framework of sports programs. Manuscript profile
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        240 - Identifying the Psychological Traits of Top Managers in the Oil Industry
        alborz moghtader mansori gholamreza Rahimi Nader bahloli farhad NezhadIrani
        The aim of this study was to identify the psychological characteristics of senior executives at the National Oil Distribution Company of West Azerbaijan (IRAN). In this study, the postmodern paradigm, phenomenological strategy, and hidden content analysis technique with More
        The aim of this study was to identify the psychological characteristics of senior executives at the National Oil Distribution Company of West Azerbaijan (IRAN). In this study, the postmodern paradigm, phenomenological strategy, and hidden content analysis technique with semi-structured (in-depth) interviews with senior managers (up to theoretical saturation) were used. The number of senior managers was 16 and the sampling method was purposive (judgmental) and theoretical saturation was obtained from 10 individuals in the interviews. Interviews were analyzed through open coding and axial coding using MAX QDA12 software. The psychological characteristics of top managers in the study community were identified in five components of altruism, ambition, foresight, compatibility with others, and internal domination. Managers can fully rely on themselves by identifying and utilizing their psychological traits, enhancing their sense of doing and enhancing employee motivation and commitment, as well as enhancing productivity and success and enhancing employee performance and success. Ensure the survival of their organization. Finally, based on the results, some suggestions were made to the study organization. Manuscript profile
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        241 - Relationship Between Psychosocial Needs and Job Performance in Iranian Automotive-Industries Employees: Examining the Moderating Role of Mood
        Marziyeh Posti Hadi Farhadi
        This study was conducted to investigate the relationship between psychosocial needs and job performance and the role of mood adjustment in employees of Tehran automotive industry. The research was quantitative and correlational. The study population included all shift w More
        This study was conducted to investigate the relationship between psychosocial needs and job performance and the role of mood adjustment in employees of Tehran automotive industry. The research was quantitative and correlational. The study population included all shift workers of three car companies, which were 1290 people and 660 people were selected by systematic random method and after completing the questionnaires, 437 questionnaires were completed. Research of three questionnaires: Positive and Negative Emotion (Watson, Clark &amp; ​​Telgen, 1997), Psychosocial Factors of the Workplace in the comprehensive guide to workplace assessment in Iran (2011) and Job Performance (Herci &amp; Goldsmith, 1980) was used. Data were analyzed by Pearson correlation and hierarchical multiple regression analysis. The results showed that psychosocial needs are related to job performance and there is a positive relationship between positive mood and job performance and a negative relationship between negative mood and job performance (p &lt;0.001). Also, positive and negative mood in the relationship between psychological needs - Social and job performance have a moderating role (p = 0.00). As a result, while addressing psychosocial needs can lead to high job performance among employees, it is important to pay attention to emotional issues and create high positive mood and lack of negative mood to increase job performance. Manuscript profile
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        242 - Estimation of sugarcane field temperature using Split Window Algorithm and OLI LandSat 8 satellite images
        Shadman Veysi Abd Ali Naseri Saeid Hamzeh Poria Moradi
        Land Surface Temperature (LST) is one of important parameters that is measured using Remote-sensing tools and thermal bands of satellites. The importance of this issue is revealed when direct effects of temperature are shown on the increase and decrease of evaporation, More
        Land Surface Temperature (LST) is one of important parameters that is measured using Remote-sensing tools and thermal bands of satellites. The importance of this issue is revealed when direct effects of temperature are shown on the increase and decrease of evaporation, evapotranspiration and as a result, the moisture content changes in the plant. In this study, the temperature of sugarcane canopy cover was measured by LandSat 8 satellite data in 8 sugarcane fields out of Salman Farsi Sugacane Industry involving 5 points from each field (totally 40 points); these points were irrigated in different days and measured by the infrared thermometer. The points were selected at the edges of fields with the intervals of 30 m in order to avoid the combination of them with the pixels with no vegetation. To calibrate the Split Window (SW) algorithm, the input data of water evaporation, emissivity and transmittance as well as LandSat 8 satellite images were applied. Results have shown that the estimation of vegetation temperature of sugarcane fields in different days of irrigation was of an acceptable accuracy. Also, in the points with the same vegetation, irrigation is the main factor for the changes of temperature. In this research, Residual Mean Error Square (RMSe), and Mean Average Error for the measured field temperature and extracted one by the satellite images were given as 0.925 and 0.766 &deg;C, respectively. Manuscript profile
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        243 - The role of check structures in attracting tourists and reducing the risks of erosion and sediment (Case study: Khorramabad city)
        Vahid Beiranvandi Bahar Beishami
        Background and Objective Human civilizations have long been formed along the rivers and water-rich areas, due to the need for water resources. Today, the growing trend of societies and the need for progress in various fields such as agriculture, housing, tourism, etc., More
        Background and Objective Human civilizations have long been formed along the rivers and water-rich areas, due to the need for water resources. Today, the growing trend of societies and the need for progress in various fields such as agriculture, housing, tourism, etc., have made the exploitation of water resources inevitable. The severe economic dependence of the country on the oil exports on the one hand, and the disregard for the potential income from different types of tourism, on the other hand, made in this study solve the problems concerning the tourism industry. While identifying a suitable place for investment in the margins of water resources, we will introduce the most crucial capacities for the growth and development of tourism in communities, including structures such as dams, rivers, and dikes correction. These structures prevent hazards such as floods, erosion, and sediment that impede sustainable development. Therefore, this research will help us in watershed management operations and tourism development, along with creating special landscapes and reducing the related expenditures. For this purpose, by preparing various scenarios for special conditions such as slopes and water canals, necessary measures such as the dikes correction can be done in the best way. Also, the present study may provide the managers and stakeholders with a better view of the field of watershed management and the tourism industry. The research questions are as follows: What are the advantages and disadvantages of constructing any type of dike for tourism?, and What is the impact of dikes correction on the catchments of the study area and its role in attracting tourists?. In today's world, where tourism is a lucrative and pervasive industry, it is possible to help attract more tourists and identify these attractions by linking the watershed management, tourism, and rural attractions. Corrective structures are small structures constructed, using simple materials such as wood, stone, stone and mortar, concrete, and gravel netting, to reduce the slope of the canals, reduce the speed of water flow, and control erosion. In this study, by determining the appropriate location of dikes correction, it has been attempted to show the role of watershed management operations in the development of tourism in an area and the ways of reducing the financial and human costs of natural threats caused by rainfall. Without carefully examining the proper location of the dikes correction, any measure will have adverse effects on rural areas, roads, farms, and gardens, as well as urban areas. By merely building some kinds of the dike, we could not hope to earn huge incomes from tourism. Therefore, in this research, the following goals would be pursued: Determining and identifying the places affected by the dikes correction plan in the study area, Preserving water and soil, preventing the erosion, and creating a tourism-friendly environment; Scientific review of the advantages and disadvantages of dikes correction; Reduction of damages resulted from the drought and creating a beautiful environment; Study of international ideas and experiences in this regard; Reviewing the works done in other areas and comparing it with the works in the study area; The performance of dikes in the study area in terms of rainfall status and its role in the rate of erosion and sedimentation; The impact of structures correction on human, social and physical capitals and its consequences for society.Materials and Methods This applied study has been conducted in Khorramabad, the center of Lorestan Province-Iran. With an area of 4942 square kilometers and an altitude of 1148 meters above sea level and having a temperate climate, this area is one of the most important and largest catchments of the Karkheh River. Using the opinion of experts and applying the #C programming language for each of the hydrological criteria with the following sub-indicators, a weight is obtained. Using the effect of the weights on the created phase map and the geographical information system, a weight map is produced. Sub-indicators include water canals (grading the streams), wells, springs, and aqueducts (location of these resources downstream of these structures), topography with geological subsections (rock hardness), coverage, slope (division in the range of 5-70%), economic and social indicators (main roads and by-ways and location of villages) and two important land usage priorities (severe dependency on the type of land coverage with regard to the erosion) and faults prepared from the Geology map (1:25000). By merging all accessible maps, suitable locations will be selected to build correction dams in proper tourist areas.Results and Discussion In this study, we examined the type of dikes correction in 8 random points of the study area, the results of which show the appropriateness of the implementation method of the study. Considering the objectives of the study and the importance of constructing each of the dikes correction in reducing the damages caused by erosion and sedimentation after rainfalls, and regarding the importance of the project in tourist attraction, and lastly to improve the performance of such projects, we will present the following suggestions: Implementation of studies in the margins of structures, for tourism development; Construction of fishing ponds in the path of correction structures and including a fishing program for tourists, with the aim of entertainment and creating inner peace; Reducing the pressure on water and land resources, by increasing currency earnings and entrepreneurship in the framework of ecotourism services; Maintaining and increasing the balance of water resources in order to attract tourists; Storage and preservation of seasonal waters in order to grow vegetation and increase the desire of tourists, in the dry seasons of the region; Piloting a part of the study area, with the aim of determining the role of dikes correction in attracting tourists and comparing it with other water resources; Using the knowledge of watershed management engineers in the scientific construction of various correction, in order to attract scientific tourists; Maximize the development of ecotourism with abandoned water resources.Conclusion The analysis of the findings of this study reveals that in order to assume tourism as an applied industry, its various aspects should be considered; The most important strategies and suggestions presented to achieve this research goal are as follows: &shy; Providing simple, appropriate and practical solutions based on scientific principles to improve the employment situation, maintain and develop infrastructures, revitalize tourist sites (watershed structures) and sane financial resources. Prioritization in this way plays an effective role in making the watershed and tourism construction credits, purposeful. Manuscript profile
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        244 - Identifying the factors affecting the Brand Associations of Iranian Futsal Premier League clubs
        Rasoul Tarighi Hossein Ahmadi Maliheh Salehi Rostami
        Objective: Sport has become increasingly commercial, and sports institutions have become more professional over the years. Thus,Today, brand management is an increasingly important field in marketing management. Brand Associations is the most famous and valuable relatio More
        Objective: Sport has become increasingly commercial, and sports institutions have become more professional over the years. Thus,Today, brand management is an increasingly important field in marketing management. Brand Associations is the most famous and valuable relationship that a customer shares with a brand. Brand Associations reflects the relationship between the customer and the brand. Brand Associationscan strengthen the customer's desire to repurchase and brand loyalty. Considering the emotional and cognitive link of dependence, its consequences can also be categorized. Therefore, the purpose of this study is to Identifying the factors affecting the Brand Associations of Iranian Futsal Premier League clubs (Case study: Sari Sharvand Futsal Club).Methodology: The research method is correlation and is practical in terms of purpose. The statistical population of the study included all fans of sari shahrvand futsal team. The sample size is infinite and the sample size is 384 people. To calculate the sample size in this study, the Cochran's formula for unlimited communities has been used. A researcher-made questionnaire was prepared by studying the sources. The validity of the questionnaire was confirmed by ten professors of sports management and the reliability of the questionnaire was confirmed using Cronbach's alpha test. The statistical tests of this research were structural equations modeling (SEM) and Confirmatory factor analysis (CFA)Results: Findings showed that all research variables including success and fan identity, knowledge, coach, socialization, tradition, product, importance, logo, peer group acceptance, management, nostalgia, stadium, escape from everyday life, stadium atmosphere, education and Training, star player and pride in the place of living have a positive and significant effect on the brand affiliation of Iranian Futsal Premier League clubs (Sari shahrvand Futsal Club), respectively.Conclusion: Due to the fact that league football clubs in the country, with a large number of fans, have a high capacity to generate revenue through activities related to brand management. Because one of the biggest problems of Iranian football clubs is their lack of common income in world football. Clubs in Iran have no income other than a small share of ticket sales and receiving money from shirt sponsors, and their eyes are on the hands of the government and the Ministry of Sports and the supporting capitalists. Therefore, it is suggested to the managers and officials of the Sari Shahvand Futsal Premier League Club that they take the necessary care in using the results of this research to advance the goals of the club. Manuscript profile
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        245 - Presenting a sports entrepreneurship model with a social capital approach based on data foundation theory
        Parisa Niazy Fariba Rafeei Dehkordi
        Objective: Entrepreneurship plays a key role in today's competitive, market-based economy. In other words, in a dynamic economy, ideas, products and services are always changing, and in the meantime, it is the entrepreneur who brings a model for coping and adapting to n More
        Objective: Entrepreneurship plays a key role in today's competitive, market-based economy. In other words, in a dynamic economy, ideas, products and services are always changing, and in the meantime, it is the entrepreneur who brings a model for coping and adapting to new conditions. One of the ways to deal with the current changing conditions is the existence of social capital in the entrepreneurial business. The purpose of this study was to present a sports entrepreneurship model with a social capital approach based on data foundation theory.Methodology: The research method in this study was qualitative that using the data theory strategy of Strauss and Carbin Foundation, the views of the interviewees about the components of sports entrepreneurship were analyzed with a social capital approach. Participants in the present study were specialists and experts in sports management, sociology and entrepreneurship. Research sampling was based on theoretical method; Sampling continued until the categories reached theoretical saturation. The number of samples was not determined before the research was conducted and the sampling process continued until some information saturation was obtained; This means that no new information is extracted from the data during the interview. Theoretical saturation was obtained after interviewing 18 people. The tools of the present study were in-depth and exploratory interviews. The validity of the findings was determined by matching methods by members, peer review and pilot interviews. Open, axial and selective coding were used to analyze the data.Results: After the interviews, the open, pivotal and selective coding process in the form of 6 dimensions of the paradigm model includes: causal causes such as institutionalizing the culture of entrepreneurship, institutionalizing the culture of teamwork, dynamizing the community economy, central categories such as creating a culture of participation. Creating entrepreneurial thinking in managers, supporting innovative projects and increasing the trust of strategies such as reforming the structure of organizations, entrepreneurship education, equitable distribution of wealth and power. Such as personality traits, social class of individuals, non-competitive environment and consequences such as reducing unemployment, increasing social welfare and improving quality of life were identified.Conclusion: Social capital has a dynamic and self-evolutionary character. Thus, with the help of social capital, entrepreneurs are able to facilitate social relations in business and thus take steps to maintain and strengthen social cohesion and solidarity, and ultimately the development of their business. Based on the paradigm model obtained from the research, it can be acknowledged that entrepreneurs must use strategies to create and develop social capital in their business to be more successful.Keywords: Social Capital, Sports Industry, Entrepreneurship, Foundation Data Theory Manuscript profile
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        246 - Presenting a paradigm model of sports economy development strategies with sociological approach and ranking of these strategies
        Hamid Ahmadi Asma Fekrat Alimohammad Amirtash
        Objective: With the rapid increase and expansion of works and writings that deal with the sociological approach to sports, the scientific analysis of the mutual impact of sports and society has been relatively established, and the titles in the collection of sports in t More
        Objective: With the rapid increase and expansion of works and writings that deal with the sociological approach to sports, the scientific analysis of the mutual impact of sports and society has been relatively established, and the titles in the collection of sports in the global community are proof of this. Sports in the sense that it is a social phenomenon can be considered a field of sociology. The current research aims to present a paradigmatic model of sports economy development solutions with a sociological approach based on grounded theory.Methodology: The research method is mixed. The statistical population in the qualitative section includes experts in economics, sports management, and business management, and in the quantitative section, it includes graduates with master's degrees and PhDs in economics, sport management, and business management. In the qualitative part, the solutions were identified through in-depth interviews with snowball sampling, and the interviews were stopped after theoretical saturation. In the quantitative part, after coding, the findings from the interviews were designed in the form of a Likert scale questionnaire, and the validity and reliability of the questionnaire were checked by experts, and 104 questionnaires were distributed among 130 people of the target class and collected. Through the Friedman test, the solutions for the development of the sports economy were ranked.Results: In the qualitative part, after the completion of the interviews, the process of open, central and selective coding in 5 categories of causal conditions such as institutionalism in sports, background factors such as the development of expert staff, intervening factors such as the development of researches and researches, effective strategies such as the entry of clubs into the stock exchange and the resulting consequences such as the expansion of entrepreneurship and job creation were identified. In the quantitative section, the factor of transformation in income generation of clubs was identified as the first rank, and the factor of development of research was recognized as the lowest rank.Conclusion: Based on the paradigm model obtained from this research, sports managers must take advantage of the long-term benefits of sports as a capital good. Manuscript profile
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        247 - National pride by improving franchise development in the country's sports industry with fuzzy Delphi approach and structural-interpretive modeling
        Reza Mahdian Mohammad Soltan Hosseini Ghasem Rahimi Sarshebsderani
        Franchising is an innovative business method in which people behave according to quality and improvement (Guo, 2023). Franchise is a new entrepreneurial method in the market (Rosado, 2023). Franchise is a system and business relationship between franchisor and franchise More
        Franchising is an innovative business method in which people behave according to quality and improvement (Guo, 2023). Franchise is a new entrepreneurial method in the market (Rosado, 2023). Franchise is a system and business relationship between franchisor and franchisee under a brand name. In exchange for money, the owner of the brand and business model gives the franchisee the right to use the said brand and business model, including all related trademarks, goods, systems, etc. (Abdul Ghani, 2022). To provide ongoing service and support, franchisors must generate revenue and profit. Franchise franchise guarantees require the franchisor to invest in the success of the franchisee and guarantee the flourishing of the brand. However, fundamentally, franchising is about the franchisor's relationship with its franchisees (Rye, 2021).Compared to other types of business, franchising will be less risky than starting an independent business, because franchisees benefit from the brand recognition and knowledge of their franchisor. This also makes young franchisees successful because they follow exactly the franchisor's instructions (Le Bot, 2022). In contrast, franchisees provide financial capital for the franchise system, knowledge of geographic areas and labor markets, and management of their workforce (Cook, 2021). Although franchising allows franchisees to own, manage, and operate their own businesses without assuming all of the associated risks, franchise growth is becoming more widespread in response to the changing competitive environment because franchise products are more stable and Their quality is known, which leads to national and local trust in the products and services provided (Sun, 2021).MethodologyAccording to the obtained results, it is clear that 10 factors are related to the first level. Creating commercial leverage, increasing production in sports, franchise preliminary training, platform modifiability, platform and legal support, participant attraction structure, workforce participation, sustainable business, strategic policies, and support policies. Also, two factors are on the second level. These two factors include creating financial concentration and creating government policies. The only factor related to the third level is the semiotics of employee experience. The factor of national pride remains in the model, which is related to the fourth level of the modelFindingsAccording to the obtained results, it is clear that 10 factors are related to the first level. Creating commercial leverage, increasing production in sports, franchise preliminary training, platform modifiability, platform and legal support, participant attraction structure, workforce participation, sustainable business, strategic policies, and support policies. Also, two factors are on the second level. These two factors include creating financial concentration and creating government policies. The only factor related to the third level is the semiotics of employee experience. The factor of national pride remains in the model, which is related to the fourth level of the modelConclusionFranchise as a market entry strategy can be an advantage for the state sports of our country and many countries benefit from this system. Therefore, considering that the strategy of expert human resources is an important thing in improving the business of sports products, it is suggested that they pay attention to this matter and help by taking measures to develop better and more marketing strategies. For this purpose, they can get help from management consulting companies in the field of formulation and implementation of various franchise strategies. It is also appropriate for sports businesses to increase the recognition of the abilities, weaknesses and strengths of human resources by formulating appropriate strategies, which will allow sports product businesses to gain a competitive advantage. It is suggested to institutionalize the sale of sports products by adopting policies and determining appropriate structures, as well as providing favorable environments and platforms. It is suggested that by holding educational workshops for sports businesses, they provide business development with a franchise approach. Also, among the limitations of the present research, it can be stated that the data collection coincided with the spread of the corona virus, which caused problems in physical access to the research samples. Also, this research has been done cross-sectionally. Because of this, it makes it difficult to draw conclusions about causality. And the issues related to coordination with the respondents were among the other issues that faced problems and delays in the research implementation process. Manuscript profile
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        248 - The Relationship between Industry and Art in the Thinking of Qutbuddin Shirazi
        Samira Afraz Ismail Bani Ardalan Hadi Rabiei
        The term 'industry' now signifies art in today's common understanding. Historically, 'industry' was employed in a broader sense rather than referring to art, and it underwent analysis and scrutiny by thinkers. For instance, in literary texts, it was depicted as a virtue More
        The term 'industry' now signifies art in today's common understanding. Historically, 'industry' was employed in a broader sense rather than referring to art, and it underwent analysis and scrutiny by thinkers. For instance, in literary texts, it was depicted as a virtue, and in Islamic wisdom and Sufism, it was denoted as a profession imbued with sanctity, encompassing both physical and spiritual dimensions. Each Islamic sage and philosopher interpreted it similarly, leading them to view the creation of artificial works from a spiritual perspective. Undoubtedly, the primary source of discussions on industry, including the views of pre-Socratic critics, can be traced back to Greek sources. Qutb al-Din is undeniably indebted to these profound ideas within the realms of philosophy, ethics, and spirituality. This study, utilizing a descriptive-analytical approach, seeks to address the following questions: What is the relationship between industry and art in Qutbuddin's works? How does Qutbuddin's conception of industry differ from the contemporary understanding of art? The findings indicate that Qutbuddin's industry was associated with a profession, with a broad application, and he approached it from a perspective of spiritual conduct. According to this sage, the concept of art differs significantly from its contemporary interpretation. Allameh's classification of industries acknowledges that they all stem from knowledge, emphasizing that one lacking manufacturing knowledge would be unable to produce industries. Manuscript profile
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        249 - Allegory in Animal Farm Story By George Orwell
        Fatemeh Azizmohammadi
        &nbsp; 847/5000 The present research is an analysis of literary styles, and investigates the literary affinity, the importance of allegory, and the shift in linguistics or language abuse in the story of the farm animal by George Orwell. The political a More
        &nbsp; 847/5000 The present research is an analysis of literary styles, and investigates the literary affinity, the importance of allegory, and the shift in linguistics or language abuse in the story of the farm animal by George Orwell. The political abuse of language by George Orwell is one of the unique features of an animal farm story and an inseparable part of his likeness. A simple animal farm story is in fact a literary analogy that appears in the struggle for power, usurpation, intimidation, exploitation, hypocrisy, corruption, political plans, and terror from ruling classes that may appear in every form (human or animal ), Refers. In any case, the main thing is that Orwell, with his precise and prose style, has made this issue interesting and fun using live imagery and artistic use of the literary industry. This story with a clear written style, deceptively simple but creative and expressive language, is a source of massive aesthetics and intellectual pleasure and political attitude. Manuscript profile
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        250 - Measuring the Efficiency of Financial Cloud Services in the Banking Industry Using the Modified Dynamic DEA with Network Structure: The Case of Iran E-Banking.
        Alireza Poordavoodi Mohammad Reza Moazami Goudarzi Hamid Haj Seyyed Javadi Amir Masoud Rahmani
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        251 - Evaluating the Performance of an Ambidextrous Bank Using an Agent-based Modeling Approach: A Case Study of Sepah Bank
        Farzaneh Jahanseir Khararoudi Adel Azar Tooraj Karimi
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        252 - Designing A Mixed System of Network DEA for Evaluating the Efficiency of Branches of Commercial Banks in Iran
        Sajad Akbari Jafar heydari Mohammadali Keramati Abbas Keramati
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        253 - Applying Optimized Mathematical Algorithms to Forecast Stock Price Average Accredited Banks in Tehran Stock Exchange and Iran Fara Bourse
        Negar Aghaeefar Mohammad Ebrahim Mohammad Pourzarandi Mohammad Ali Afshar Kazemi Mehrzad Minoie
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        254 - Measuring the Interval industry cost efficiency score in DEA
        Ghasem Tohidi Simin Tohidnia
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        255 - Asymmetric Cost Behavior, Industry Type, and Levels of Conservatism (Comparative Study of Non-Operating Accrual, Basu, and Market Value Models)
        Zakvan Imani Mohammad Hossein Ranjbar Faegh Ahmadi Hamidreza Vakilifard
        The present study aims to examine the relationship between cost stickiness and conservatism levels according to the type of industry. This purpose is achieved using the combined data technique and three models of non-operating accruals, the Basu model, and the market va More
        The present study aims to examine the relationship between cost stickiness and conservatism levels according to the type of industry. This purpose is achieved using the combined data technique and three models of non-operating accruals, the Basu model, and the market value model with a sample consisting of 113 companies listed on the Tehran Stock Exchange (TSE) over the period 2011 to 2020. Findings show that based on the model of non-operating accruals in the automotive, pharmaceutical, chemical, and food industries, cost stickiness decreases the level of conservatism. However, in the machinery industry, the relationship is significantly based on this model, but cost stickiness does not reduce the level of conservatism. According to the Basu model in the chemical, food, and basic metals industries, cost stickiness reduces the level of conservatism. But in the pharmaceutical industry and machinery and equipment, there is a significant relationship according to this model, but cost stickiness does not decrease the level of conservatism in companies. Also, based on the market value model in the automotive, chemical, machinery, and basic metal industries, there is a significant association, but cost stickiness does not decrease the level of conservatism in companies. Manuscript profile
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        256 - Presenting a Model for Predicting Various Types of Stock Movement Trends in Water-Intensive Industries Using a Decision Tree
        Mohammad  Bahmani Ali Lalbar
        Stock market activists are trying to find and apply methods so that they can increase the profit of their capital by predicting the future stock price. Therefore, it seems necessary that appropriate, correct and scientific-base principles methods are used to determine t More
        Stock market activists are trying to find and apply methods so that they can increase the profit of their capital by predicting the future stock price. Therefore, it seems necessary that appropriate, correct and scientific-base principles methods are used to determine the future price of stocks for investors. Economists use econometric methods for forecasting in most cases. Therefore, the aim of this research was to present a new approach in predicting the types of stock movement trends in water-intensive industries using the decision tree approach. The local domain of this research was the companies listed on the Tehran Stock Exchange active in water-intensive industries and the time do-main was during 2016-2020. In the data section, the research was done by collecting the data of the sample companies by referring to the financial statements, explanatory notes and the stock exchange monthly journal; Based on the systematic elimination method, 72 companies active in water-intensive industries were selected as a statistical sample. In order to describe and summarize the collected data, descriptive and inferential statistics have been used using the decision tree approach; the results showed that by using the decision tree approach, it is possible to predict the profit, industry and stock price trends in water-intensive industries. The results obtained in this research are consistent with the documents mentioned in the theoretical framework of research and financial literature. Manuscript profile
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        257 - Investigating the effect of risk on the return of the insurance industry in the Iranian economy using generalized conditional autoregression models, ARIMA-GARCH / TARCH and beta coefficient
        Abedin Saeidikia Dariush Hassanvand Reza Maaboudi Farhad Tarahomi
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        258 - Design and Formulation of Strategic Liquidity Management Strategies in the Banking Industry (Case study: Rafah Bank)
        Alirahm Bagheri Azar Moslemi Masoud Taherinia Ebrahim Givaki
        The purpose of this study was to design and formulate strategic liquidity management strategies in the banking industry. In this research, in order to combine qualitative and quantitative data, a sequential integrated exploratory method will be used, according to the cl More
        The purpose of this study was to design and formulate strategic liquidity management strategies in the banking industry. In this research, in order to combine qualitative and quantitative data, a sequential integrated exploratory method will be used, according to the classification model with emphasis on qualitative data. Therefore, according to its objectives, the present study is part of applied research and in terms of the research process is part of descriptive and exploratory research that was conducted in two parts: qualitative and quantitative. The statistical population of the present study was the qualitative part of the managers of the Welfare Bank. The sampling method was to achieve theoretical saturation and 25 people were selected as the sample size. Therefore, a survey was used to collect information and according to the data collection, two types of tools were used to review documents, interviews, and questionnaires, and the evaluation method of the questionnaire was performed with a 5-point Likert scale. The Cronbach's alpha questionnaire was used. SWOT analysis was used to analyze the data. The results showed that the Welfare Bank has many opportunities to develop appropriate liquidity management strategies. As it was observed, the chart stretches towards the opportunities and strengths of the offensive situation, which requires strategic planning to use the strengths and opportunities, and 11 strategies were developed for this purpose. Manuscript profile
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        259 - A New Method of Sensitivity Analysis of Returns to Scale in Two-Stage Network; A Case Study of the Insurance Industry in Iran
        Maryam Sarparast Farhad Hosseinzadeh Lotfi Alireza Amirteimoori Mohsen Rostamy-Malkhalifeh
        One important issue in data envelopment analysis (DEA) which has been studied by many researchers is returns to scale (RTS). The authors developed DEA models to evaluate the efficiency of two-stage networks in returns to scale variable and introduced a new definition to More
        One important issue in data envelopment analysis (DEA) which has been studied by many researchers is returns to scale (RTS). The authors developed DEA models to evaluate the efficiency of two-stage networks in returns to scale variable and introduced a new definition to determine return to scale classification in two-stage networks. The current article proposed an approach for determining the stability region of returns to scale classification in two-stage network DEA. The data were collected from insurance companies in Iran in 2019. We consider the insurance industry process as a two-stage network; the stage of marketing and that of investment. The effectiveness of insurance companies was evaluated, and, after determining the classification of returns to scale, we found a sustainability interval to classify returns to their scale. Manuscript profile
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        260 - Does Exchange Rate Non-Linear Movements Matter for Analyzing Investment Risk? Evidence from Investing in Iran’s Petrochemical Industry
        Alireza Khosrowzadeh Aboutorab Alirezaei Reza Tehrani Gholamreza Hashemzadeh Khourasgani
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        261 - Assessment of Transparency Impact of Accounting Information on the Cost of the Audit for each Type of Industry
        Mojtaba Salimi
      • Open Access Article

        262 - An Investigation of Financing Costs Factors on the Auditor's Qualified Report in the Companies Listed in Tehran Stock Exchange
        Mahmoud Hematfar Hossein Soheili
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        263 - Comparative effects of water spray and acaricides in control of Oligonychus sacchari (McGregor, 1942) in Khuzestan province
        M. Arbabi M. R. Ghasemi A. Soraghi M. A. Zarbakeshzadeh
        Sugar cane spider mite (Oligonychus sacchari) is one of the major pests of this field crop in Khuzestan province. In concern to reduce environmental side effects of acaricides. an investigation was carried out to evaluate effectiveness of two consequent water spray, onc More
        Sugar cane spider mite (Oligonychus sacchari) is one of the major pests of this field crop in Khuzestan province. In concern to reduce environmental side effects of acaricides. an investigation was carried out to evaluate effectiveness of two consequent water spray, once water spray +once Abamectin applications within 48 hours with single application of fenpyroximate SC 5% against highly populated of active stages of sugarcane spider mite (Oligonychus sacchari) on two susceptible cane varieties (CP48, CP57) in Dhbal-Khazaei agro-industry in Khuzestan province during summer months of 2010. Samples were taken one day before and 3, 7, 15 and 25 days after treatments. The effects of water spraying in control of quantities and qualities damages caused by spider mites on sugar cane plants, determined by weighting and counting number of leaves before and after treatments. Henderson-Tilton formula used for analyses of mortalities percent with help of SAS and compared mean of treatments with DMRT method respectively. The highest mean of active mite stages recorded 10.35 on 2cm2 lower part of underside sugar cane leaf and maximum leaves infested% recorded 77.75% for CP-48 variety. Max and Min treatments effects' observed for fenpyroximate and two time water spray on CP-57 and CP-48 var. respectively. Increasing control effects up to 25 days observed for all treatments. Water spraying in control of mite damages increased 74% weight of treated sugarcane plants along with 36% of new leaves formed for both sugarcane varieties. Two consequent water sprays at 24 hours intervals being more effective if applied at initial spider mite population. This method also keeps natural enemies safe and can be use for sustainable sugar cane mite pest control. Manuscript profile
      • Open Access Article

        264 - Environmental impact assessment and sustainability level determination in cement plants (Case study: Shahrood cement plant)
        Farhang Sereshki Amir Saffari
        Focusing on environmental impact assessment as a new tool to determine the harmful effects of projects on the environment is very necessary. The establishment of cement plants in Iran is accompanied by huge investments that aim to create jobs and have others economic as More
        Focusing on environmental impact assessment as a new tool to determine the harmful effects of projects on the environment is very necessary. The establishment of cement plants in Iran is accompanied by huge investments that aim to create jobs and have others economic aspects; this trend is on the rise. However, cement plants contribute to environmental pollutions. Therefore, understanding the effect of activities in these potentially polluting centres will greatly help determine future strategies. For the control and prevention of pollution, it is necessary to use a model for the quantitative assessment of environmental impacts. In this study, the Folchi method has been using to recognize and identify environmental pollution by cement plants and effective solutions to decrease the negative impacts of environmental pollution by Shahrood cement plant. According to the results, the contamination generated by the plant, especially for environmental components such as air quality, area landscape, soil of the area, ecology, and area usage are more significant than other environmental components. The EIA results are then obtained and used to assess the sustainability of the complex using Phillips mathematical model. The obtained results indicate that this complex is unsustainable; therefore, preventive environmental activities must be recommended with a preference to reduce environmental damages through its components. Manuscript profile
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        265 - Designing the Causal Sensory Impulses Model in Creating a Positive Brand Image (Case Study: Dairy Industry)
        Abdolkarim Tazesh Esmaeil Hassanpour Qorughchi Vahi Reza Mirabi Mohammad Hossein Ranjbar
      • Open Access Article

        266 - Identifying the Factors Affecting Government Support for Iranian Automotive Industry
        Rasoul Neyshabouri Parviz Saeidi Hosein Didekhani Mohammad Reza Hoseini
      • Open Access Article

        267 - Designing, Evaluating and Prioritizing Sepah Bank's Marketing Strategies in the Banking Industry
        Hoossein Adelkhani Farideh Haghshenas Kashani
      • Open Access Article

        268 - A Hybrid Approach in Designing and Validating a Green Quality Management Model in the Food Industry
        Davood Tarvirdizadeh Shahram Mirzaeidaryani Mohammadreza Nahidi AmirKhiz Mohammad Pasbani Morteza Honarmand Azimi
      • Open Access Article

        269 - CO-Active Neuro- Fuzzy Inference System Application in Supply Chain Sustainability Assessment Based on Economic, Social, Environmental, and Governance Pillars
        Mahsa Alahyari Nazanin Pilevari
      • Open Access Article

        270 - Dynamic System Analysis of R&D Based on Localization Capabilities in the Commercial Auto Industry
        Soraya Lashgari Sadegh Abedi Seyedjavad Iranban
      • Open Access Article

        271 - Identifying the Challenges and Discussing about Current Situation of the Iranian Pharmaceutical Industry Based on a Systematic Analysis of Experts Opinion
        Abdollah Jassbi Mostafa Jafari Mohammad Mahdavi Mazdeh Mansour Maleki
      • Open Access Article

        272 - Identifying and Prioritizing Supply Chain Sustainability Indicators for Perishable Products Via Grounded Theory and Fuzzy Hierarchical Analysis Approach
        Shahab Heidari Belgheis Bavarsad Majid Nili Ahmad Abadi Saber Mullah Alizadeh Zavardehi
      • Open Access Article

        273 - Developing a Dynamic Model for the Impact of Servicescape on Customer Experience in the Hotel Industry
        Somayyeh NasarAmini jeloudarlou Samad Aali Mohamad Faryabi Alireza Bafandeh zendeh
      • Open Access Article

        274 - Designing the Evaluation Model for Sustainable Technology in the Textile Industry
        Morteza Ebrahimi Mohsen Rasouliyan Hossein Panahiyan Hassan Ghodrati
      • Open Access Article

        275 - Determining and Modeling the Factors Affecting the Promotion of Customer Satisfaction of Electricity Distribution Companies
        Mohammadreza Moradi Adel Salavati Reza Shafei
      • Open Access Article

        276 - Studying the Effective Factors in Brand Value Creation from the Perspective of Customers, Organizations and Stakeholders (Case study: Iranian Textile Industry)
        Parviz Alilou Hamid Reza Saeednia Ali Badi Zadeh
      • Open Access Article

        277 - Assessing the Out-Of-Home Advertising Model of Consumer Products (Case study of food industry in Fars province)
        Abdulaziz Shourangiz Hassan Biabani Mohammad Hossein Ranjbar
      • Open Access Article

        278 - Validation of the Pattern of Brand Marketing Efforts on Social Media with Customers in the Dermato-Cosmetic Industry
        Yones Kafilaleh Hossein Bodaghi Khajeh Noubar Alireza Motemani Aliakbar Peyvasteh
      • Open Access Article

        279 - Four-Stage Supply Chain Design for Perishable Products and Evaluate it by Considering the Triple Dimensions of Sustainability
        Shahryar Marzban Morteza Shafiee Mohammad Reza Mozaffari
      • Open Access Article

        280 - Future Study of Marketing in the Banking Industry with a focus on Blockchain Technology
        Majid Ahmadi Alireza Rousta Mohammad Hasan Maleki Farzad Asayesh
      • Open Access Article

        281 - Designing a Model for Implementing the Fourth Generation Industry to Achieve Sustainable Development Goals in the Automotive Industry (Case Study: Iran KhodroCompany(
        Amir Ardehi Habibollah Javanmard Nazanin Pilevari
      • Open Access Article

        282 - Design a competency model for salespeople in food distribution industry of Iran
        Mahyar Fateh Marzieh Mohammadi Seyed Morteza Mousavi Moheb
      • Open Access Article

        283 - Designing a Systemic Model for Promoting the Adoption of Virtual Banking in Iran's Banking Industry
        Monireh Akbari Mahdi Mahmoudzadeh Vashan Hossein Hakimpour
      • Open Access Article

        284 - Presenting a Paradigm Model of Green washing based on the Grounded Theory Approach
        mahsa jandaghi Mahmud Naderi Beni
      • Open Access Article

        285 - Evaluation of Innovation Components in IT Startups with a Focus on Industry 4.0
        Shahram Shakouri Abbas khamseh Reza Radfar
      • Open Access Article

        286 - Strategic International Business Innovation:A New Approach in Development of Iran's Pharmaceutical Industry)
        Majid Sayyari MohammadReza CheraghAli Parviz Saeidi
      • Open Access Article

        287 - Designing and Explaining the Model of Brand Experience with the Citizenship Behavior of Customers in the Banking Industry
        Mina RezaSoltani Shahrbanoo Gholipour Fereydooni Seyyed Ali Nabavi Chashmi Mojtaba Maleki
      • Open Access Article

        288 - A Novel Model in Optimal Decision Making to Investment in the Industry with Regard to the Role of Unique Value-Added to Optimizing the Total Expected Cost Index
        Javad Khamisabadi Mahmud Majd Mohsen Naghedi Baradaran Mohammad Reza Motamed
      • Open Access Article

        289 - Ranking the Methods of Technology Cross-Border Acquisition, Combining TOPSIS and ANP Approaches for Model Development
        Mehrdad Hoseini Shakib Somayeh Sahebi Arash Radmehr
      • Open Access Article

        290 - Predicting Customer Churn Using CLV in Insurance Industry
        Vahid Dust Mohammadi Amir Albadvi Babak Teymorpur
      • Open Access Article

        291 - Providing a Pattern to Prioritize the Branches of Service Firms
        Mohsen Miri Manouchehr Omidvari Ahmad Sadeghi
      • Open Access Article

        292 - Prioritizing Service Organizations Based on Classified Service Quality Dimensions by MADM and mportance-Performance Analysis
        Reza Dabestani Arash Shahin Hadi Shirouyehzad Mohammad Saljoughian
      • Open Access Article

        293 - A Presentation of the Strategic Entrepreneurial Marketing Model in the Construction Industry
        Shahram Kouseh Gharravi Saeid Saffarian Hamedani
      • Open Access Article

        294 - A comprehensive review approach to renovation and improvement of the historical districts for tourism industry; case sample: Qebla, Lahij and Khinaligh cities
        Arman Mahdavitavakkoli
      • Open Access Article

        295 - Assessing The Indoor Environment Quality of Industrial Workspace on Workers’ satisfaction: Mixed Methods by Using POE In Iran
        Laleh Nazari Azadeh Shahcheraghi Iraj Etessam
      • Open Access Article

        296 - Repercussions of Oil Industry In Three Novels of Women Writers
        S. M. Nourian Sh Hatampour
        Political, economic and social developments in a society have always great impacts on its literature.In our country, since the inception of the oil industry, it has been the focus of economic, politicaland social agendas. This industry has grown dramatically in the sout More
        Political, economic and social developments in a society have always great impacts on its literature.In our country, since the inception of the oil industry, it has been the focus of economic, politicaland social agendas. This industry has grown dramatically in the south and has affected the lifestyles of the people of south. In this paper, we reviewed the repercussion of the oil industry in thenovels &ldquo;Tuba and The Meaning of The Night&rdquo; by Shahrnush Parsipour ,&rdquo; Drowning Experts&rdquo; byMoniru Ravanipour and &rdquo;I Will Turn Off The Lights&rdquo; by Zoya Pirzad. Positive repercussions of theoil industry were including familiarity with the world literature, cinema, learning English languageand etc. The negatives were including westernization, humiliating native population, disruption ofthe traditions and etc. Manuscript profile
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        297 - Identification and Ranking of Critical Success Factors for the Implementation of Sustainable Supply Chain Management Using Dematel-ANP Hybrid Approach in the Automobile Industry of Iran
        Mahmood Yahyazadehfar seyed Javad Alavi Tabari
        There are multiple problems of social, economic and environmental have led to organizations towards the use of sustainable supply chain management and on the one hand, globalization has made successful implementation of sustainable supply chain management always a conce More
        There are multiple problems of social, economic and environmental have led to organizations towards the use of sustainable supply chain management and on the one hand, globalization has made successful implementation of sustainable supply chain management always a concern for managers, especially in the automobile industry. As a result, due to the need for the use of sustainable supply chain management in organizations, it is essential to achieve a successful and efficient sustainable supply chain management. In this regard, this study aims to detect critical factors that are effective in the successful implementation of sustainable supply chain management in the automobile industry by review the literature and using experts' viewpoints and Fuzzy Delphi method, as well as by using DANP, it determines the importance and ranking of these factors in the implementation of sustainable supply chain management. Research results determined 25 critical factors for the successful implementation of sustainable supply chain management in the automobile industry that of these, the top management commitment and support, strategic planning and long-term vision and environmental auditing for suppliers, were identified as the most important factors, respectively and cross-function integration as the least important. Manuscript profile
      • Open Access Article

        298 - Investigating the Factors Affecting Green Productivity in Iranian Automotive Industries Using Gray Dimetallic Approach
        Adel Azar Reza Esmaeilpour ATENA Mahdavi
        The goal of products is to providing to products that are environmentally friendly. On the other hand, organizations are seeking to achieve eco-friendly products along with productivity. Regarding this, it can be said that the main goal of green productivity is to incre More
        The goal of products is to providing to products that are environmentally friendly. On the other hand, organizations are seeking to achieve eco-friendly products along with productivity. Regarding this, it can be said that the main goal of green productivity is to increase environmental protection in a way that increases commercial profit, emphasizes the main issue of environment, quality and profitability and at different levels of regional, transregional, National and institutional, and its main approach is to improve the quality of life. Considering this, finding of effective factors in green productivity can be very important. Therefore, in this research, are considered factors of affecting green productivity in automobile industry with a grey dematel approach. First, the statistical population of the study is 40 ovens of automotive industry experts 23 factors influencing of green productivity were categorized into 6 main cultural, organizational, technical and technological groups, managers, planning and process. In the sequel, the effects of the interlocking factors were measured using the grey dematel method. The results of the findings showed that the most important causal factors in green productivity are technical and technological, cultural and managerial factors. It is suggested that green productivity planning be in line with these factors. In this regard, it is suggested that taking into account the causal relationships existing in this research, future plans are planned for the automotive industry in order to save time and cost management. Manuscript profile
      • Open Access Article

        299 - Provide a model for evaluating sustainable production performance in the automotive industry (case study: Iranian automotive industry)
        Mohammad Saber Ghaemmaghami Ezato lah asghari zade Hasan Farsijani
        The automotive industry is one of the most important manufacturing industries in the world and in Iran this industry is known as the locomotive of other industries. However, the products of this industry have detrimental effects on the environment, and today, apart from More
        The automotive industry is one of the most important manufacturing industries in the world and in Iran this industry is known as the locomotive of other industries. However, the products of this industry have detrimental effects on the environment, and today, apart from the traditional view of the performance of organizations, other issues such as environmental and social issues have become important for the success of the organization; Therefore, having a model to evaluate sustainable production performance in this industry is very important. The purpose of this study is to identify the indicators and present a model to evaluate the performance of sustainable production in the Iranian automotive industry. In order to review the opinions and conduct interviews in this research, 10 first-rate experts in the automotive industry have been randomly selected. The research was carried out in three main phases: identification of indicators with Meta-synthesis, screening of indicators with fuzzy Delphi and finally modeling by Interpretive Structural Modelling method. After performing fuzzy Delphi, 5 criteria and 20 indicators were identified and in the modeling phase of training programs for employees and reliability was identified as the cornerstone of the model and organizational culture as the most affectability indicator. According to the model, it is necessary to pay attention to all the identified criteria (economic, environmental, social, managerial and technological) to achieve sustainable production, and all different aspects of knowledge should be used in this direction. Manuscript profile
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        300 - Investigating and analyzing the interactions between factors affecting supply chain agility improvement by interpretive structural modeling in oil and gas industry
        samira ghasemi shahrzad tayaran Ezato lah asghari zade
        This study aims to identify the most important factors affecting the improvement of supply chain agility and determine the leveling of interactions between the factors affecting to improvement of supply chain agility and mapping network relations in the oil and gas indu More
        This study aims to identify the most important factors affecting the improvement of supply chain agility and determine the leveling of interactions between the factors affecting to improvement of supply chain agility and mapping network relations in the oil and gas industry from experts&rsquo; point of view. Reviewing the research literature, the opinion of 30 experts regarding the supply chain of South Pars oil and gas companies were asked and determined. Using Fuzzy Delphi technique, 7 indicators out of 14 were identified and selected. Then, a structured matrix questionnaire was used for interpreting structural modeling to obtain the model and prioritize the indicators. The data from the questionnaire was drawn through an interpretive structural modeling and analyzed in 5 levels in an interactive grid. Consequently, information sharing and using the innovation were reanked at the highest level (the fifth level) while supplier participation, and strategic resources were ranked at the fourth level. Communication with customers ranked at the third level and reliability and assurance of delivery found the next rank which is the second level. The flexibility of production was ranked the first and the lowst among the others. Manuscript profile
      • Open Access Article

        301 - Categorization of new product development using content analysis
        Hasan Dehghan Dehnavi Mohammad Nasirian
        Many manufacturers are confronted with the challenge of successfully implementing their new product development process. This challenge is generally normal, but there is no definite answer. Because every industrial cluster, every market, every production system, every s More
        Many manufacturers are confronted with the challenge of successfully implementing their new product development process. This challenge is generally normal, but there is no definite answer. Because every industrial cluster, every market, every production system, every society and every level has its own particular conditions. Therefore, a specific pattern should be considered for each production set, and perhaps for each unique company. These patterns can be similar in nature and type of elements, but they are completely different in terms of the quality of elements and function. For this purpose, in this paper, the results of identifying the components of new product development, especially in the food industry of Fars province, are presented. This research is a qualitative research of content analysis that initially extracted the measures in the process of development of the new product through comprehensive literature review and then was evaluated and corrected based on the opinion of 11 experts in the form of semi-directed interviews.Then, in a six-step process, content analysis was analyzed using the MAXQDA software using a categorization approach. The results show that the four main factors affecting the development of new products in the food industry are: technical development, conceptual development, market development and resource development. These four components are derived from 13 sub-components, 34 selective codes and finally 73 primary codes. Accordingly, it is recommended that any kind of product development in the food industry of the province, taking into account all aspects of this complex, is made. Manuscript profile
      • Open Access Article

        302 - Designing a sustainable supply chain model with an emphasis on behavioral factors for food products in Kermanshah
        Seyed Reza Hasani Ahmad Jafarnejad Chaghooshi Hosein Safari Mohammad Reza Mehregan
        The purpose of this research is to provide a sustainable supply chain model with an emphasis on behavioral factors for food products in Kermanshah province. . This research is based on the purpose. On the other hand, it is a non-experimental type of research. Study of t More
        The purpose of this research is to provide a sustainable supply chain model with an emphasis on behavioral factors for food products in Kermanshah province. . This research is based on the purpose. On the other hand, it is a non-experimental type of research. Study of the subject literature through library study such as books, journals, dissertations, articles, etc., was collected through a questionnaire of required data, then by statistical methods, the data were analyzed. have taken. Regarding the subject of this research, the study population consists of directors and staff related to supply chain in Kermanshah food companies, which number is 90 people. Data analysis using structural equation modeling and PLS software revealed that the training environment, innovation, motivation, empowerment of staff, mutual respect and mutual trust, and teamwork have a positive and significant effect on the sustainable supply chain with three indicators Environmental, social and economic. KEYWORDS: Sustainable Supply Chain, Behavioral Factors, Structural Equations, Food Industry. Manuscript profile
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        303 - A Comparative Study of Identifying and Prioritizing Dimensions of Opportunities and Challenges of the Quality Management in Industry 4 Using BWM
        hassanali aghajani Fatemeh Zahra Rajabi kafshgar
        Industrial productivity growth has always been influenced by the growth of technology. This claim could be show based on the industrial revolution that began the first time using a steam engine in the production plant. At the moment, the fourth industrial revolution tur More
        Industrial productivity growth has always been influenced by the growth of technology. This claim could be show based on the industrial revolution that began the first time using a steam engine in the production plant. At the moment, the fourth industrial revolution turned into an image, even before it was fully implemented, and many experts and organizations are working hard to implement the revolutionary concept. The concepts of the smart factory, the physical cyber system and the Internet of Things and Services, offer great opportunities, as well as the leading challenges in quality management in the manufacturing sectors. Therefore, in this article, we examine the opportunities and challenges in implementing industry 4.0 for quality management. To this end, attributes of opportunities and quality management challenges were identified in industry 4.0. Then, using the Best Worst Multi criteria decision making method, which is considered as one of the most innovative weighting methods in the Multi criteria decision making literature, was weighted by expert opinions. The results of the study indicated that the attributes of cost reduction and production time, increase in services and customer satisfaction, and increase the skills and competencies respectively, introduced as the most important opportunities and attributes of vertical integration, horizontal integration and experience, and specialists respectively introduced as The main challenges. Finally, based on the research results, practical and research suggestions were presented. Manuscript profile
      • Open Access Article

        304 - Identifying Agility Assessment Factors using a mixed approach of qualitative and quantitative methods (case study: Automotive Industry)
        Eisa Roghani Mamaghani Jala Haghighat monfared Ahmad Jafarnejad
        To achieve agile manufacturing in any manufacturing industry, needed to measure agility in that industry. The purpose of article is to identify and explain the main factors for measuring agility in the automotive industry as the most important non-oil industry. This res More
        To achieve agile manufacturing in any manufacturing industry, needed to measure agility in that industry. The purpose of article is to identify and explain the main factors for measuring agility in the automotive industry as the most important non-oil industry. This research is an applied research in terms of purpose and a mixed qualitative-quantitative research in terms of method. The statistical population of the research in qualitative section is the academics and the automotive industry managers, and in the quantitative section is the experts of the mentioned industry. The method of collecting information has been through a questionnaire. In the qualitative section, First, by researching related articles by meta-synthesis method, 89 sources were selected and 27 criteria for measuring agility were identified. Then the criteria were generalized to the automotive industry by surveying 16 experts using fuzzy Delphi method. Then these criteria were categorized into 4 general clusters of agility drivers, agility enablers, agility strategies and agility capabilities using cognitive mapping method and with the help of 5 industry and university experts. In the quantitative part, by distributing questionnaires and surveys of 286 experts in the automotive industry, the extracted factors were validated by confirmatory factor analysis. These factors and criteria can be a good tool for managers of manufacturing industries to assess and gap analysis of the agility of their organizations. Agility enablers, agility strategies and agility capabilities measure the current level of agility of the organization and agility drivers measure the level of agility required by the organization. Manuscript profile
      • Open Access Article

        305 - Designing the Sensory Impulses Model in Creating a Positive Brand Image (Case Study: Dairy Industry)
        ABDOLKARIM TAZESH esmaeil hasanpour qorughchi VahidReza Mirabi
        This study aims to design the causal model of sensory impulses in order to create a healthy, delicious, environmentally friendly (green) brand image in the dairy industry. It is a descriptive and practical research in which the quantitative data are collected based on t More
        This study aims to design the causal model of sensory impulses in order to create a healthy, delicious, environmentally friendly (green) brand image in the dairy industry. It is a descriptive and practical research in which the quantitative data are collected based on time line. A questionnaire was used to assess consumer feedback and a semi-structured questionnaire and interview were used to measure expert feedback. The sample size of the consumer community was performed by non-probabilistic quota sampling and experts were selected by snowball sampling method. After identification of sensory impulse the structural equation method and PLS software were used to investigate the causal relationship between the variables. The results showed that the sense of smell and touch have a significant and positive effect on the positive image of the brand. Also, findings showed that the following impulses should be used to create a healthy and green brand image: soft packaging material, cool product temperature, product form neither thick nor thin, the packaging form neither unique nor repetitive, , the mild and pungent smell of the product, the smell of the product is a combination of feminine and masculine scents. And to create a delicious brand image: soft packaging material, cool product temperature, product form neither thick nor thin, the unique packaging form, sharp scent, the smell of the product is a combination of feminine and masculine scent . Of course, the low impact of the other sensory impulses should not be neglected Manuscript profile
      • Open Access Article

        306 - Validation the intelligence Model of Petrochemical Industry Parent Co.
        ali abdali gholamreza godarzi Tsohrabi sohrabi
        The importance of petrochemicals as the largest private sector in the country in terms of value creation for subsidiaries and the use of a smart model is of paramount importance. The purpose of this study was to present and validate the intelligence model of the petroch More
        The importance of petrochemicals as the largest private sector in the country in terms of value creation for subsidiaries and the use of a smart model is of paramount importance. The purpose of this study was to present and validate the intelligence model of the petrochemical firm's parent firm and provide related solutions. The research is of mixed type which is interviewed by managers in petrochemical industry through snowball sampling and the interviews continued until a theoretical saturation of 23 interviews was reached. Research propositions were analyzed using the data base method and MAXQDA software. The statistical population includes 462 managers of the Persian Gulf Petrochemical Company. In the quantitative part, a researcher-made questionnaire was distributed among 90 managers of the subsidiaries at different levels. Finally, 82 questionnaires were identified for proper analysis. Factor analysis was performed using SPSS and WarpPLS software to analyze quantitative data. The intelligence model of the petrochemical firm specializes in 550 open source code divided into 95 common propositions. The propositions at this level are divided into 13 main categories and 4 concepts that include concepts: strategic decisions (with a beta coefficient of 0.979), tasks, services and resources (0.987), creator / creators of capital and structures (0.974), systems and processes (0.980). The beta coefficients obtained from the data analysis in the quantitative section indicate the high importance of each of the concepts and quantities of fit and factor analysis to confirm the model. Manuscript profile
      • Open Access Article

        307 - Provide a Model in Determining the Impact of Block-Chain Technology on Supply Chain Performance using Fuzzy Inference Systems in the Automobile Industry
        Ali Hossein Golzar Nazanin Pilevari Salmasi
        The purpose of this study is to provide a model in determining the impact of block-chain technology on supply chain performance in the automobile industry using a fuzzy inference system design. In terms of purpose, this research is considered as applied research. The st More
        The purpose of this study is to provide a model in determining the impact of block-chain technology on supply chain performance in the automobile industry using a fuzzy inference system design. In terms of purpose, this research is considered as applied research. The statistical population is the managers of three automobile industrial companies in Iran, including IranKhodro, Saipa, and ModiranKhodro. The statistical sample size of 36 people was selected by a combination of two methods: Nonprobability sampling (Judgmental) and Snowball sampling. Using library and field studies, the factors and sub-factors of the research have been selected. After library studies, seventeen sub-criteria in three main criteria of attenuating, amplifier, and possibility were identified as a conceptual model. After Gaussian fuzzy, 125 rules are set, based on experts' opinions. According to the results, if the changes in the attenuating interval are more than 0.5, it will reduce the performance, and if it is less than 0.5, it will not have much effect on the performance. If the changes in the amplifier and possibility intervals are less than 0,5, it creates a moderate level of change in performance. And if greater than 0.5, it will increase performance output. To validate and ensure its efficiency, Extreme Condition test has been used. The results of test for three SUB-FIS and all the designed FIS, showed reasonable behavior towards the limit&rsquo;s values of the inputs, which indicates the validity of the designed model and that means the system has good accuracy and validity of the evaluation. Manuscript profile
      • Open Access Article

        308 - Presenting Content Marketing Model Based on Grounded Theory (Case Study: Fars Province Tourism Industry)
        mahmood maarefi hooshang asadollah esmaeil hasanpour qorughchi
        Content marketing is a strategic approach to marketing that focused on producing and disseminating valuable content. A business can be introduced to them at a low cost by sharing useful information about the products and the business services through this method, but ch More
        Content marketing is a strategic approach to marketing that focused on producing and disseminating valuable content. A business can be introduced to them at a low cost by sharing useful information about the products and the business services through this method, but challenges such as lack of knowledge as well as a suitable content marketing model caused this method doesn't have its real place. In this article, an attempt has been made to provide a framework to review content marketing topics. A topic that few official sources have addressed so far. The main purpose of this article is to provide a reasonable and valid framework based on the Foundation's data theory for content marketing with the aim of studying the Fars tourism industry. At first, the necessary information about content marketing is obtained through interviews. After producing open, central and selective coding, the content marketing process pattern is presented. Then, in order to check the accuracy of the model obtained from the Foundation's data theory, the proposed model is examined by using the main criteria for evaluating the Foundation's data model, including: adaptation, comprehensibility, generalizability, control level, theory evaluation and research process evaluation. Based on the obtained results, the proposed model has been able to meet expectations in all criteria. According to the obtained results, the proposed model can also be extended to other manufacturing and service businesses. Manuscript profile
      • Open Access Article

        309 - Compilation of the roadmap for supply and support of the country's air fleet using the combined approach SSM with ISM
        alireza fazeli abbas Raad maryam khademi hasan farsijani
        The country's aviation industry, consisting of aero manufacturing and support companies, is known as the main hub for the maintenance and construction of airfields. Companies that operate and maintain aircraft within the country had no problem with the maintenance and r More
        The country's aviation industry, consisting of aero manufacturing and support companies, is known as the main hub for the maintenance and construction of airfields. Companies that operate and maintain aircraft within the country had no problem with the maintenance and repair of airplanes flying inland and could solve the technical problems of aircrafts with the facilities at their disposal, But after imposing cruel US and Western sanctions, these companies faced problems with supplying the parts and equipment needed to repair the aircraft, which must be acknowledged to be a major problem. Restrictions on access to booklets and technical back-up documents also exacerbated this important issue. Given that the country's air fleet can be one of the most strategic pillars of the country in the fields of transportation, defense, etc., then a solution must be found to solve this problem. In this research, we have tried to present a roadmap for achieving this goal by interpreting the problem and modeling it through a soft systems approach, using an interpretive structuring approach, so that the country's aviation industry can at this point in time. That should lead to self-sufficiency and guidance. Manuscript profile
      • Open Access Article

        310 - Development of a dynamic model of knowledge management in Iran's oil industry Using the system dynamics approach (SD)
        reza moeini jazani Ahmad Reza Kasrai AHMAD ASLIZADEH Tsohrabi sohrabi
        This study simulates and simulates the knowledge industry management system of the oil industry using the system dynamics approach (SD) in order to policy the development of knowledge management of the oil industry to eliminate the gap between existing knowledge capital More
        This study simulates and simulates the knowledge industry management system of the oil industry using the system dynamics approach (SD) in order to policy the development of knowledge management of the oil industry to eliminate the gap between existing knowledge capital and applied knowledge. First, with the participation of the planners involved in the Ministry of Oil, the organizational infrastructure of the success of the knowledge management system was identified and a causal chart was drawn based on the knowledge management process. The flow model was designed based on oil industry data and simulated on a 20-year horizon. After validating the model based on the results of the analysis of the sensitivity behavior of the variable knowledge gap, the development policies of the knowledge management system of the oil industry were extracted and analyzed. According to the research findings, three policies for the development of knowledge creation, the development of knowledge documentation infrastructure and the development of knowledge sharing in the oil industry, as well as the selection of a combination of policies were identified and simulated. As a result, the selected simulation is a combination of policies including the development of cooperation with the country's scientific poles, design of experience registration systems, culture-building of knowledge sharing, knowledge-based team building, respect for intellectual property rights, commercialization of oil industry knowledge as the best solution. , For the policy and planning of success, the establishment of the knowledge management system of Iran's oil industry was presented. Manuscript profile
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        311 - Investigating the effect of employer branding on employee job satisfaction in the private insurance industry of the country with regard to the mediating role of talent management
        Manizheh Yadegari Torag Mojibi Niloofar Imankhan Ali Mehdizadeh Ashrafi
        Employer branding refers to a group of economic, functional, and psychological benefits that are gained through employment. This study was carried out to investigate and provide an employer branding model in Iranian private insurance companies using the grounded theory More
        Employer branding refers to a group of economic, functional, and psychological benefits that are gained through employment. This study was carried out to investigate and provide an employer branding model in Iranian private insurance companies using the grounded theory (GT) qualitative technique. To this end, interviews were performed with 22 experienced experts of the Iranian insurance industry and senior managers of insurance companies operating in the sphere of human resources, and the required data was achieved from it. This is an applied study in terms of the purpose of research with a development approach in which the data collection is done qualitatively and, finally, is considered survey research in terms of environmental studies. In order to obtain information in this study, In-depth interviews are exploited. The three stages of open, axial, and selective coding resulting from the analysis of information and data presented 16 general categories in the form of a paradigm model that includes items such as causal conditions, meritocracy, deployment strategies, contextual factors, intervening conditions, facilitating conditions, and the consequences of the employer branding model process in private insurance companies and reveals the relationships between its various dimensions. Manuscript profile
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        312 - Determining the main indicators, evaluating and ranking the efficiency of knowledge management performance by data envelopment analysis, case study: Iranian oil industry
        masoud najafi behzad Ghasemi
        The most important reason for identifying the main indicators and calculating the efficiency of knowledge management performance in the oil industry is to maintain and classify the existing knowledge and create a strong global competitive advantage by making progress in More
        The most important reason for identifying the main indicators and calculating the efficiency of knowledge management performance in the oil industry is to maintain and classify the existing knowledge and create a strong global competitive advantage by making progress in developing production methods with new technology based on improving technical knowledge. The most important parameter of performance evaluation is efficiency; there are different methods to measure it. Data envelopment analysis is a powerful tool for calculating system efficiency, including knowledge management performance in the oil industry. In this research, the main indicators of knowledge management were identified using library resources and practical publications. By surveying the employees of oil industry companies with data envelopment analysis and hierarchical analysis techniques, the efficiency of knowledge management performance was calculated, which can be used to rank the companies and planning to improve their knowledge management level. According to the results, the National Refining and Distribution of Petroleum Products Company has acted at higher level than other companies and has a good competitive advantage with its global competitors. The present study is the first study that has calculated the efficiency of knowledge management performance of four main Iranian oil industry companies with data envelopment analysis. Manuscript profile
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        313 - Explaining the Effect of Cloud Computing on Electronic Supply Chain Management in the Construction Industry
        Reza Ehtesham Rasi Kajal Zarei Gholamreza Pashaei Vahid Naser Mahmoudi
        With the development of information and communication technology, part of the supply chain, including organizational customers, suppliers, and other sectors that play an important role in the business process, has been transferred to existing information technology plat More
        With the development of information and communication technology, part of the supply chain, including organizational customers, suppliers, and other sectors that play an important role in the business process, has been transferred to existing information technology platforms, causing a complete change. Patterns of trade have become traditional. Thus, the purpose study is to present a conceptual model of the electronic supply chain based on cloud computing in the Iranian construction industry. The research method in this study is descriptive-correlational and analysis of the variance-covariance matrix. This research has been done in the form of libraries and fields. Thus, first, the literature libraries of the "electronic supply chain based on cloud computing", research background and theories on the subject were conducted, and after identifying the indicators, a questionnaire was distributed among the experts of companies active in the construction industry and a questionnaire was distributed. Finally, using the structural equation modeling method, the proposed conceptual model of the research was analyzed. Based on the structural equation modeling findings, in the companies active in the construction industry, "Cost Effectiveness (CEP)", "Delivery (DP)", "Quality (QP)", "Customer Relationship (CRP)", "Integration" (IP) "," Technology (TP) "," Flexibility (FP) "," Stability (S) "," Environmental Intelligence (IE) "," Ease of Access (EA) "and" Tactical Advantage (TA) " on "Electronic supply chain based on cloud computing in Iran's construction industry" has a positive and significant effect. Manuscript profile
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        314 - Determining the level and analysis of the logistics system components based on the industry 4.0 (Study: the logistics centers of Iran)
        zahra Rahimi Habibollah Javanmard Amir Azizi Seyad Esmail Najafi
        In order to improve the level of logistics components in accordance with the industry 4.0, it is necessary to increase situation of logistics processes. To increase the level of logistics processes, the first step is to measure growth rate and evolution. To measure the More
        In order to improve the level of logistics components in accordance with the industry 4.0, it is necessary to increase situation of logistics processes. To increase the level of logistics processes, the first step is to measure growth rate and evolution. To measure the evolution of the logistics system, processes and components of the logistics and evolution stages of them must determin. The purpose of this paper is to determine the level of the logistics system components based on industry 4.0 in Iran&rsquo;s logistics centers. The research method is descriptive &ndash; applied. Samples includes two groups; the first group are ten logistics experts. Their knowledge has used for determining the processes and also the maturity level. The second group are 102 managers and decision makers in logistics centers, they provide information for the components validation and maturity assessment based on the present situation of components and logistics processes. Using the expert interviews, processes and components of logistics have been identified and classified into four processes and thirteen components. By mean of components status and the use of degree of adaptive method in Excel and SPSS software, the maturity of logistics has been measured. The results showed the transportation process is less developed because has more dependence on the external system and transport has not evolved in general. The process of information management has higher levels, because of less dependence on external systems. Based on the results recommendation for the large assembly industry and future researches are presented Manuscript profile
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        315 - Diversifying the export of Iranian pharmaceutical products by applying network science and product space theory
        Anvar Khosravi saeed Daie-Karimzadeh Behrooz Shahmoradi Heirsh Soltanpanah
        Diversification and structural changes in economies play an important role in the development process of countries. However, the importance of diversity in the manufacture and export of pharmaceutical products has doubled in the last two years due to the direct link bet More
        Diversification and structural changes in economies play an important role in the development process of countries. However, the importance of diversity in the manufacture and export of pharmaceutical products has doubled in the last two years due to the direct link between human health and COVID-19 pandemics. One of the practical approaches in this field is the theory of new structuralists, with which it is possible to identify revealed and implied comparative advantages and propose practical solutions to achieve economic diversification. Using product space theory, network science, and countries' export data (2014-2018- five years&rsquo; period), it was found that out of 29 pharmaceutical product codes based on six-digit HS codes, Iran has a revealed comparative advantage in export of 4 products, 7 out of 29 product codes have implied comparative advantage and the remaining 18 product codes have no activation potential or zero advantage for export. Based on the combined strategy of the Borda and Copeland methods, the priority of 7 products with implied comparative advantage was determined and the leading countries of each product were determined so that Iran can follow these countries. Manuscript profile
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        316 - Presenting a Comparative Model and Financial Ranking of Petrochemical Companies Using Dynamic Network Data Envelopment Analysis (DNDEA)
        Ali hasanpor rahmat alizadeh seyed ali Nabavi Chashmi
        The aim of this study is to provide a comparative model and financial ranking of petrochemical companies using dynamic network data envelopment analysis (DNDEA) approach by CCR and AP methods. occurred. In the first step, a relational model including major profit sheet, More
        The aim of this study is to provide a comparative model and financial ranking of petrochemical companies using dynamic network data envelopment analysis (DNDEA) approach by CCR and AP methods. occurred. In the first step, a relational model including major profit sheet, balance sheet and financial soundness indicators is presented under a dynamic network structure. Then, the dynamic effect of indicators (carriers and relationships) is included to calculate the efficiency scores for these four infrastructures correctly. Then we calculated using the two models and the results were extracted.This research is applied in terms of purpose and its statistical population is petrochemical companies listed on the Tehran Stock Exchange.Based on the research findings, according to the research criteria, efficiency was calculated. Out of 18 petrochemical companies studied, two companies were identified in the CCR method and one company in the AP method as moderately efficient. However, the results show a strong correlation of 71% between the two methods. Manuscript profile
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        317 - Presentation of the financial supply chain model in the assembly industry with a qualitative approach of theme analysis (Case study: home appliance industry)
        Mohammad Ali Razaghi Heris Habibolah Javanmard Iraj Nouri
        In the current situation of the country, the sanctions and its consequences against the country's economy (difficulty importing raw materials, increasing exchange rates, increasing prices, inflation, economic stagnation and increasing production costs) have caused produ More
        In the current situation of the country, the sanctions and its consequences against the country's economy (difficulty importing raw materials, increasing exchange rates, increasing prices, inflation, economic stagnation and increasing production costs) have caused producers to develop The quantity and quality of their products and especially in the field of financing the supply chain of their products face many problems. Therefore, the current research was conducted with the aim of designing the model of the financing chain in the household appliance assembly industry. In terms of the purpose of this study, it is a type of developmental and exploratory research that was conducted in a qualitative manner using thematic analysis method. The statistical population of this research consists of the sources that were used to analyze the theme. And in order to strengthen the validity of the research, the opinions of supply chain experts and professors were used in the evaluation of the findings. The sampling method is purposeful. Based on this, after searching the databases, 147 sources, including books and articles, were identified and downloaded, and a total of 51 sources contained related codes, which were considered as the selected sample of the research. The results of theme analysis identified 151 basic themes, 43 organizing themes, and 13 comprehensive themes, which were presented in the framework of the assembly industry financing chain model. Manuscript profile
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        318 - Designing a model for Organizational performance management (oil industry case study)
        Ghavam Saleh Farshad Haj Alian Ali Mehdizadeh Ashrafi Majid Jahangir Fard
        AbstractNowadays, one of the necessities for every organization is an assessment and monitoring system in performance management form, monitoring the organization&rsquo;s plans with a systemic approach at all levels, besides providing the feedback required to pave the w More
        AbstractNowadays, one of the necessities for every organization is an assessment and monitoring system in performance management form, monitoring the organization&rsquo;s plans with a systemic approach at all levels, besides providing the feedback required to pave the way to achieve the predetermined objectives. The present study was aimed at designing a model for an organization&rsquo;s performance management in the oil industry. It was carried out in two qualitative and quantitative phases by fuzzy Delphi and exploratory factor analysis methods, as well as confirmatory factor analysis (CFA). The qualitative phase was progressed by semi-structured interviews with 20 experts in oil industry and academic experts. In the quantitative phase, 241 senior and middle managers were chosen as the statistical sample. Based on the qualitative phase&rsquo;s results and the fuzzy Delphi method, four main components (regulatory, recognition of criteria and dimensions of performance, executive plan and performance measurement, and continuous performance improvement) and 31 sub-components were identified for the organization&rsquo;s performance management. The results of the exploratory factor analysis in quantitative phase revealed that 96.366% of the total variance is explained by these 31 components. Furthermore, according to the confirmatory factor analysis results, regulatory component affects the recognition of performance measures dimensions with the size of 0.771; recognition of criteria and dimensions of the performance has an effect with the size of 1.063 on the executive plan and performance measurement; and finally, the executive plan and performance measurement have an effect with the size of 1.056 on the continuous improvement and modification. Manuscript profile
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        319 - Cycle of supplier development and segmentation using ANFIS
        Mansour Esmaeilzadeh Laya Olfat Maghsoud Amiri Iman Raeesi Vanani
        Manufacturers segment their strategic suppliers for their development. Supplier segmentation creates value and synergy with the supplier. purpose of this article is to link supplier development and supplier segmentation using ANFIS in automotive industry. For this purpo More
        Manufacturers segment their strategic suppliers for their development. Supplier segmentation creates value and synergy with the supplier. purpose of this article is to link supplier development and supplier segmentation using ANFIS in automotive industry. For this purpose, first for each category, using three methods three fuzzy-neural systems were designed and using six methods (two classical methods and four meta-heuristic algorithms were optimized and the most suitable Neural Fuzzy system was selected. Then, the development score for 53 suppliers from the strategic suppliers of the automotive industry was predicted in four categories. according to the obtained scores, the suppliers were segmented. Finally, based on the activities related to the development of different capabilities, the necessary activities were proposed for the development of each of the suppliers. results show that automotive industry manufacturers at the supplier level must prioritize the use of activities related to relationship development, tangible capabilities, intangible capabilities, and environmental capabilities. Due to the fact that few studies have been done in this field, in the end, while comparing this study with one of the foreign studies, suggestions for the Iranian automotive industry as well as future research are presented. Manuscript profile
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        320 - Analysis of the Challenges Leading to the Industrial Projects using Grounded Theory (Case study: the Petrochemical Industry)
        Elahe Mobini-Dehkordi Peyman Akhavan
        Analysis of the factors influencing the delaying of the project and finding the solution for planning and time and cost management for Better implementation of the project is the main aim of this study. Since reducing delay in industrial projects is important, in this r More
        Analysis of the factors influencing the delaying of the project and finding the solution for planning and time and cost management for Better implementation of the project is the main aim of this study. Since reducing delay in industrial projects is important, in this research, we decided to investigate the main factors of the delay in the petrochemical industry as one of the profitable industries and job creation field. The results indicate that such factors as the sanctions, reduction in the oil prices and the global economic downturn are among the most serious influential reasons. This problem especially is more reflected in workload fluctuations in the construction Industry. OPEC Members (Iran, Iraq, Kuwait, Saudi Arabia, Qatar, Venezuela, etc.) are exposed to these fluctuations and petrochemical constructions and their products are jobs creation factors considered as the important economic positions for these countries. The current study aims to investigate the factors causing a delay in the construction and commissioning of petrochemical projects. The most serious challenge these countries encounter in the development of this industry is considered from four perspectives: time, money, quality, and structure. Applying grounded theory method and by doing semi-structured interviews with a group of experts in petrochemical industry concepts obtained from extraction case studies and organized in the form of four hypotheses and presented in a conceptual network. Manuscript profile
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        321 - Identification and Design of the Model of Critical Factors Realizing the Green Supply Chain of the Automotive Industry
        Hossein Rahimi elahe taheri
        The purpose of the present research is to "identify and design a model of critical factors for the realization of the green supply chain of automotive industry".In this research, by studying the literature, the factors affecting the emergence of the supply chain were id More
        The purpose of the present research is to "identify and design a model of critical factors for the realization of the green supply chain of automotive industry".In this research, by studying the literature, the factors affecting the emergence of the supply chain were identified and then, in the quantitative phase, using the field research, the main goal of the research was realized. In order to identify the critical factors of the green supply chain of the automotive industry and the importance of each of the factors, a questionnaire consisting of 33 questions was given and 100 employees of the automotive synchronous company who were selected by random sampling were given. Data were analyzed using statistical analysis and t-test. The results showed that all four main components of green supply chain management include supply chain management, product recycling, organizational interaction, and life cycle management, and the underlying indicators of these factors in the automotive industry, and all of these factors are green in the supply chain. Manuscript profile
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        322 - Identifying and Prioritizing Contributing Factors in Supply Chain Competitiveness Using PLS- FAHP Techniques (Case Study: Payam Shoes Company)
        Saeid Sadeghi Ahmadreza Ghasemi
        One of the qualities of today's successful companies is competitiveness power and at the same time, a blatant feature of unsuccessful ones is lack of this quality. The main aim of this research is to Identifying and prioritizing contributing factors&nbsp;in supply chain More
        One of the qualities of today's successful companies is competitiveness power and at the same time, a blatant feature of unsuccessful ones is lack of this quality. The main aim of this research is to Identifying and prioritizing contributing factors&nbsp;in supply chain competitiveness in the footwear industry. Data were collected from 82 employees, experts, and managers of Payam shoe firm and examined the impact of four different factors Including green supply chain management, supply chain partnership, sustainable approach to supplier segmentation and knowledge management process capability on supply chain competitiveness. To analyze the data and testing the proposed model in the statistical phase of research, partial least squares (PLS) method, and to prioritizing contributing factors in supply chain competitiveness in the operational research phase of research, FAHP technique was used. The results of the statistical phase of research indicate that &ldquo;supply chain partnership&rdquo;, &ldquo;knowledge management process capability&rdquo;, &ldquo;green supply chain management&rdquo; and &ldquo;sustainable approach in supplier selection and segmentation&rdquo; have a significant positive effect on supply chain competitiveness. The results of prioritizing contributing factors in supply chain competitiveness by using FAHP indicate that &ldquo;supply chain partnership&rdquo; is the most important factor in supply chain competitiveness and after that &ldquo;knowledge management process capability&rdquo; was located in second priority. Finally, some practical strategies for managers are discussed and some suggestions for future research are provided. &nbsp; &nbsp; &nbsp; Manuscript profile
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        323 - A Learning Automaton Based Algorithm for Bankruptcy Prediction of Acceptable Firms within Power and Energy Exchange
        Seyed Mahdi Mazhari Hassan Monsef Hooman Mirzaei
        In today's world, insurance of productive capital investment and reducing economic risk causes more fundraising and therefore the greatest economic boom cycle. One way to arrive capital investment security is to predict bankruptcy of a business unit. As the Iranian powe More
        In today's world, insurance of productive capital investment and reducing economic risk causes more fundraising and therefore the greatest economic boom cycle. One way to arrive capital investment security is to predict bankruptcy of a business unit. As the Iranian power and energy stock is going to start working by 2012, providing suitable bits of advice to investors would be a priority. This paper proposes a new solution approach for bankruptcy prediction of the Iranian power and energy industries. To do so, an evolutionary algorithm premised on Learning Automata is employed and adapted to the problem. Two sets of firms related to power and energy industries that are listed on the Tehran Stock Exchange (TSE) are selected as the training and test data, respectively. The developed algorithm is conducted on both train and test data, and the efficiency of the proposed method is evaluated via several scenarios. It was practically seen in simulations that the learning automata-based algorithm could achieve an accuracy of 91% and 88% over the train and test data, respectively. Besides these, the same data sets are also conducted by other methods such as MDA and Logit, and the obtained results are compared with reality. The yielded results prove the accuracy as well as the efficiency of the proposed solution technique &nbsp; Manuscript profile
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        324 - Using Johansen-Juselius Cointegration Technique to Identify the Effective Factors of Production in Carpet Industry (The Case Study: Kurdistan Province)
        Anvar khosravi Ramiar Refaei Hozan Refaei
        Carpet Industry has a long history and background in Kurdistan Province. Kurdistan has an advantage regarding the potentials in the production and export of carpet. The production and export to the world markets can be increased given the high potentials of trade organi More
        Carpet Industry has a long history and background in Kurdistan Province. Kurdistan has an advantage regarding the potentials in the production and export of carpet. The production and export to the world markets can be increased given the high potentials of trade organizations. This study estimated the production of carpet in Kurdistan Province. In order to estimate this function, three indices, i.e., economic, social and cultural indices were specified and two variables were introduced for each one. Using Johansen-Juselius Cointegration Technique for the period from 1999 to 2009, the long-term results showed that there was a significant positive relationship between most of the introduced variables and carpet production in Kurdistan. Regarding the short-term ECM Coefficient and the fact that the results of the tests are reliable at 90 % confidence interval, we can say that the process of the variables movement towards long-term balance has a good and justified balance. &nbsp; &nbsp; Manuscript profile
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        325 - A Model for Management of Industry-University Collaborations
        Mohammad Rahimpoor Arman Ahmadizad Mahin Rahimpoor
        This research reports a study of industry-university research collaborations aimed at the development of best practices to enhance the impact of such collaborations on company competitiveness. The data sample involves research-intensive companies which engage in collabo More
        This research reports a study of industry-university research collaborations aimed at the development of best practices to enhance the impact of such collaborations on company competitiveness. The data sample involves research-intensive companies which engage in collaborative research on a regular basis. Over 100 different collaborations projects are analyzed through interviews with the responsible project managers and with senior technology officers. The interviewees provided both quantitative and qualitative information about the success and lack of success of the collaborations. Based on these data, seven best practices for managing collaborations have been defined which, when taken together, significantly contribute to the long-term success of the collaboration. These practices are: 1) select collaboration projects that complement company R&amp;D; 2) select university researchers who understand specific industry goals and practices; 3) select project managers with strong boundary spanning capabilities; 4) promote longer collaboration timeframes; 5) provide appropriate internal support for project management; 6) conduct regular meetings at the company between university and industry researchers; 7) build awareness of the university project inside the company. Manuscript profile
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        326 - Optimum supplier selection based on a hybrid MCDM approach: AHP-VIKOR
        Armin Cheraghalipour Mohammad Mahdi Paydar Mostafa Hajiaghaei-Keshteli
        In recent decades, the selection of suitable suppliers as one of the important issues in the field of supply chain management is considered. The evaluation and selection of the best suppliers need to make decisions based on different criteria. In this study, a hybrid MC More
        In recent decades, the selection of suitable suppliers as one of the important issues in the field of supply chain management is considered. The evaluation and selection of the best suppliers need to make decisions based on different criteria. In this study, a hybrid MCDM approach consists of AHP and VIKOR methods has been proposed that at first paid to identify the most important criteria in the supplier selection based on previous studies and interviews with company executives. Then by using questionnaires, the paired comparisons of criteria and paired comparisons matrix of groups according to the views of managers and based on Analytic Hierarchy Process (AHP) is performed. Next, using a multi-criteria optimization technique (VIKOR), firm's suppliers are ranked. Furthermore, a case study in the automotive industry is applied to accumulate data for proposed framework. Finally, by identifying effective criteria, appropriate suppliers, and similarity of obtained results with other studies, the efficiency of the proposed model is proved. Manuscript profile
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        327 - Identifying Six Sigma Critical Success Factors to Reduce Variability of Processes (Case study: Dairy Industry)
        Behzad Ghasemi Roghayeh Gharehpoor Niloofar Kavoli Haghighi
        Nowadays, the variability of processes is the most important reason for increasing costs and reducing efficiency and product quality, and companies are always trying to remove it. The purpose of this research is to identify Critical Success Factors (CSFs) of reducing th More
        Nowadays, the variability of processes is the most important reason for increasing costs and reducing efficiency and product quality, and companies are always trying to remove it. The purpose of this research is to identify Critical Success Factors (CSFs) of reducing the variability of processes with Six Sigma approach in the dairy industry. The statistical population of this research is dairy companies that managers and experts of production and quality control units of these companies as the statistical analysis unit were selected. Initially, through an in-depth review of past studies, the effective components on reducing the variability of processes were determined and then using exploratory factor analysis technique, the CSFs of reducing the variability of processes with Six Sigma approach were identified. Finally, using Bartlett's test, equality of variance was tested for the identified CSFs. The obtained results showed that eight CSFs of reducing variability of processes with Six Sigma approach were identified in dairy industry, which include: "Managing variability of processes", "nature of project team", "nature of project", "engagement and commitment of senior management" "communication with Customers and Suppliers," "Cultural Change," "Employee Learning," "Data and Information Management." Also, the research results showed that the effect of each of the CSFs on the reduction of processes variability is different. The result of this research can be used by decision-makers and managers of manufacturing companies to improve processes and productivity. Manuscript profile
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        328 - Investigation and Evaluation of Supply Chain Resilience with Fuzzy Logic Approach (Empirical Evidence: Automobile Parts Manufacturing Industry in Mazandaran Province)
        Hassanali Aghajani Hossein Samadi Miarkolaei Mohamad Farmanzadeh
        The supply chain needs the cooperative instrument to face environment challenge for survival in turbulent and volatile markets. This instrument is agility. In fact, the business environment is constantly changing and change creates risk. The risk management is rapidly c More
        The supply chain needs the cooperative instrument to face environment challenge for survival in turbulent and volatile markets. This instrument is agility. In fact, the business environment is constantly changing and change creates risk. The risk management is rapidly changing, competitive challenges that require elastic; namely ability to survive, adapt and grow in the face of turbulent change. Accordingly, the purpose of present paper is explanation and evaluation of resilience and supply chain resilience by means of an empirical examination in automobile parts manufacturing industry in Mazandaran. The sample in research was 31 companies, and data collection tools were questionnaire including some standard questions with the reliability of 0.85, and data were analyzed using fuzzy hypothesis test. The possibility of the effectiveness of each factor is determined according to their membership functions of acceptance. Finally, it is concluded that managers must to support capability factors that have low membership functions and reduce the effectiveness of vulnerability factors that have high membership functions to receive higher supply chain resilience. &nbsp; Manuscript profile
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        329 - Evaluation of Management Efficiency in Cement Industry of Iran Using Data Envelopment Analysis Technique
        Akbar Valizadeh Oghani Nasser Fegh-hi Farahmand Farzin Modarres Khiabani
        The management ability affects activities such as R &amp; D, cost, financial costs, assets and firm's income. Their efficiency also depends on these factors. The purpose of this study is to measure the ability of management in the cement industry with a new pattern has More
        The management ability affects activities such as R &amp; D, cost, financial costs, assets and firm's income. Their efficiency also depends on these factors. The purpose of this study is to measure the ability of management in the cement industry with a new pattern has been member of the Iranian stock exchange. To do this, data from financial statements of companies at 2012 to 2016 years were used. First, by implementing a suitable model and regional Data Envelopment Analysis model, Relative efficiency for each of the companies is calculated and efficient units also have been ranking with Anderson-Peterson method. Then estimate a regression model, the index is calculated to management ability each of the firms. For evaluating the relative efficiency optimization software GAMS and to determine the ability of management software E-Views is used. We aim to achieve non-inherent ability of managers in units. The results of the research show that the efficiency or Inefficiency of the companies can be related to the inherent and acquired ability of managers. The results indicate that companies that have been evaluated with a score efficiently (For example; Iran Chalk Co. &amp; Ardabil Cement Co.), not simply guarantee for high ability of their managers. While, some companies have been efficiently evaluated the ability of their managers is also high. For example; Khuzestan Cement Co. &amp; Mazandaran Cement Co.&nbsp; Manuscript profile
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        330 - Identify the challenges facing women working in industry; Case study of women working in Aran and Bidgol industrial towns
        Fatemeh Deldadeh Arani sayyed mohammad reza davoodi
        Women's employment is one of the effective levers in their development and social participation, but the existence of some barriers to women's employment and their economic activity outside the family environment has limited their employment. The purpose of this study i More
        Women's employment is one of the effective levers in their development and social participation, but the existence of some barriers to women's employment and their economic activity outside the family environment has limited their employment. The purpose of this study is to identify the challenges facing women working in the field of industry in the industrial towns of Aran and Bidgol. In other words, the main question of the present study is what are the challenges and obstacles facing women working in the field of industry? The dominant approach to this qualitative research is the content analysis method, in-depth interview data collection technique, and semi-structured interview data collection tools. The statistical population of this study is all women working in Aran and Bidgol industrial towns, whose number is 34078 and The sample size was adopted by the snowball method and also based on the saturation rule, which in the end 32 people were considered as the sample size. The research data were analyzed by the content analysis method.Findings: The findings showed that the most important barriers to the interviewees' response were individual barriers, family barriers, and social barriers, each of which has sub-themes.A) Personal barriers 1. Dissatisfaction with the job 2. Psychological problems.B) Family barriers, 1. Communication with spouse 2. Communication with children 3. Communication with others.C) Social barriers 1. Educational problems. 2. Problems of work environment 3. Problems of a community environment. Manuscript profile
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        331 - Designing a model for empowering employees on the verge of retirement in (Case Study: Iran's electricity industry)
        Mohammad Rasoul Tohfeh Shams Al-Sadat Zahedi Mohammad Montazeri ali yaghoubipour
        Retirement occurs at a stage of the life cycle when the capacity of people to adapt to new life conditions is limited. When a person's retirement is planned for him, he will face it easily, in this regard, one of the measures that can be taken by organizations is to emp More
        Retirement occurs at a stage of the life cycle when the capacity of people to adapt to new life conditions is limited. When a person's retirement is planned for him, he will face it easily, in this regard, one of the measures that can be taken by organizations is to empower the employees who are about to retire. Therefore, the main goal of this research is to identify the mechanisms of empowering employees on the verge of retirement and the relationships between them, and finally provide a model of empowering employees on the verge of retirement in Iran's electricity industry. Considering the nature of the subject, the present research was conducted using qualitative method with Grounded theory. The data was analyzed after interviewing 14 experts of the electricity industry who were selected by snowball sampling method, and a total of 357 codes, 70 concepts and 18 categories were identified. After open coding, from the analysis of qualitative data, a axial coding paradigm was formulated, based on which, the line of communication between research categories including causal conditions (preparing the individual and the organization to face the retirement period), the core category (implementation of employee empowerment programs about to retire), context conditions (promoting factors of employee empowerment on the verge of retirement), intervening conditions (inhibiting factors of employee empowerment on the verge of retirement), strategies of empowering people on the verge of retirement and consequences were identified. In the following, based on selective coding, components of qualitative research model were described. Manuscript profile
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        332 - Identifying the components of the strategic integrated model of human resource empowerment based on the meta-synthesis approach in the water and waste water industry
        Akbar Sheidaei habashi Soleymam Iranzadeh Houshang Taghizadeh
        The purpose of the current research is to identify the components of empowerment strategy, transformational leadership and Job Involvement to be used in the strategic integrated model of human resource empowerment in water and wastewater companies of West and East Azarb More
        The purpose of the current research is to identify the components of empowerment strategy, transformational leadership and Job Involvement to be used in the strategic integrated model of human resource empowerment in water and wastewater companies of West and East Azarbaijan provinces based on the meta-synthesis approach. Based on the review of the basics and background of the researches, it can be seen that most of these researches have been investigated separately, quantitatively, and correlationally. In other words, none of the conducted studies have used a comprehensive model in the process of empowering human resources, just like the leading research. This research is one of the first studies that can be used as a basis for the development and theoretical expansion of concepts related to the process of human resource empowerment, in the form of a strategic integrated model of human resource empowerment in organizations, especially industrial organizations such as water and wastewater companies in the field of application and research. In this research, qualitative meta-synthesis approach and Barroso and Sandelowski's method were used. In this way, the components related to the integrated model by analyzing domestic and foreign articles in a specific time frame (1392-1400) and (2013-2021) and using the opinion of experts (with experience in the field of water and wastewater industry) and based on The Critical Appraisal Skills Program was identified. In the following, the conceptual model resulting from the meta-synthesis method and the Critical Appraisal Skills Program were presented. Manuscript profile
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        333 - Sociological explanation of the banking industry on the development of the sports industry
        reza sadeghpour mohammad reza esmaeili tayyebe zargar
        The present study aims to identify and understand the sociological phenomenon of the banking industry on the development of the sports industry with a qualitative approach based on the method of basic theory and attempts a paradigm model of the banking industry concept More
        The present study aims to identify and understand the sociological phenomenon of the banking industry on the development of the sports industry with a qualitative approach based on the method of basic theory and attempts a paradigm model of the banking industry concept on the development of the sports industry based on mental perceptions and interpretations of actors. To present this concept in the sports and banking community. Participants in this study are 31 bank managers, sports experts who have been selected in person and voluntarily using theoretical and judgmental sampling methods. Using open and semi-structured interviews, research data have been collected based on the three axes of question (what and why and how). A set of primary themes were collected during the open coding process and categories were extracted from their ventricles. Then, in the axial coding stage, the link between the categories under the headings of causal condition, axial phenomenon, strategic category, contextual condition, mediator category and consequence category was set in the form of Corbin Strauss paradigm model. The research results were divided into 7 main categories and 39 subcategories and in the stage of selective coding, the components of the coding paradigm were explained, and the theory was created. The findings showed that whenever the economy and sports interacted with each other with the help of media expansion, the so-called commercialization of sports took a new form; this interaction has mutual benefits for the institution of sports and economy Manuscript profile
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        334 - Designing a model of key factors of sustainable value creation in the supply chains of Iran's oil and gas industry
        Firooz Khodaei Houshang Taghizadeh Majid Bagherzadeh Khajeh
        The purpose of this study is to design a model of key factors of sustainable value creation in the supply chains of Iran&#039;s oil and gas industry. This research is fundamental and in terms of method, it is combined (qualitative and quantitative). First, with a three- More
        The purpose of this study is to design a model of key factors of sustainable value creation in the supply chains of Iran&#039;s oil and gas industry. This research is fundamental and in terms of method, it is combined (qualitative and quantitative). First, with a three-stage systematic review of the scientific documents, the content model was extracted from the mentioned documents with the qualitative approach of analyzing the content. Based on this, first by searching the reliable scientific databases, 1103 documents were identified, which were reduced to 62 documents during three times of screening based on the relevance of the title, abstract and full text review with a systematic review approach and considered as a qualitative sample. became The findings of the thematic content analysis were extracted after validity and reliability in 9 major themes and 50 sub-themes from among 850 observation items in the form of open codes and in several stages of review. In the quantitative part, the model of subjects obtained in the previous step has been organized in the form of a questionnaire and distributed among the specialists active in the field of oil and gas industry after checking the validity and reliability. After collecting the data, the qualitative model was evaluated and confirmed with the statistical approach of confirmatory factor analysis. The dimensions of the mentioned model are: quality of leadership, infrastructural, structural and organizational capabilities, evaluation and feedback, quality of communication, quality of resources, facilitators of knowledge management, awareness and social support. Manuscript profile
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        335 - Investigating the effect of Intellectual Capital system and Students registered knowledge on creating incentives to industry innovation
        Maryam Shouri Amir Najafi
        The aim of this paper is investigating the effect of intellectual property development on innovation in industry by the mediating role of creating incentives in industry in organization for Registration of Deeds and Properties based on descriptive- correlational study. More
        The aim of this paper is investigating the effect of intellectual property development on innovation in industry by the mediating role of creating incentives in industry in organization for Registration of Deeds and Properties based on descriptive- correlational study. Statistical population including 330 persons of employees in organization for Registration of Deeds and Properties (intellectual property office in Tehran). The sampling volume by using of Cochran formulas and based on stratified random sampling appropriate to population size was determined 180 persons. Data gathering instrument is a 25 questions questionnaire to measure the relationship between paper variables. The validity of this paper was confirmed by content and construct validity and it reliability was confirmed by chronbakh-alfa (0.935). Data analyzing were done by Amos21 software and structural equation modeling. The results showed that although intellectual property has not a direct effect on industry innovation, developing intellectual property affects innovation via mediating role of creating incentives and indirect effect in organization for Registration of Deeds and Properties. Manuscript profile
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        336 - Creativity in Internal Marketing with Performance Improvement Approach (Case study: Water and Wastewater Company)
        Ebrahim Yazdian Musa Ahmadi Mahmoud Noorayi
        Purpose: The purpose of this research is to provide a conceptual model of creativity in domestic marketing with a performance improvement approach in the water and wastewater industry. Method: The method of analysis of this study was a Structural Interpretative Method More
        Purpose: The purpose of this research is to provide a conceptual model of creativity in domestic marketing with a performance improvement approach in the water and wastewater industry. Method: The method of analysis of this study was a Structural Interpretative Method (ISM). Using this method, the analysis of the proposed model was performed. Findings: The results show that the variables of the comprehensive motivational system, the economic attitude towards the water industry, the comprehensive human capital system, the system of competence in appointments, prospects, and the formulation of strategy and process management in the hybrid region. Impact-dependency strength diagram An analytical method has been used to show that the variables in this area have a penetration power and a high degree of dependence. Ultimately, these dimensions are considered as key variables, or the key dimensions of internal marketing, and they have been particularly important for the implementation of internal marketing in the water and wastewater industry. Manuscript profile
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        337 - Providing a Framework to Identify the Drivers Influencing the Future of Innovative Marketing in the Banking Industry with a Focus on Blockchain Technology
        Majid Ahmadi Alireza Rousta Mohammad Hassan Maleki Farzad Asayesh
        Objective: The purpose of the current research is to Providing a framework to identify the drivers influencing the future of innovative marketing in the banking industry with a focus on blockchain technology. Method: The current research is applied in terms of direction More
        Objective: The purpose of the current research is to Providing a framework to identify the drivers influencing the future of innovative marketing in the banking industry with a focus on blockchain technology. Method: The current research is applied in terms of direction and has a mixed methodology due to the use of qualitative and quantitative methods together. The theoretical population of the research was experts in banking marketing and digital financial technologies, and the sampling method was done in a judgmental method. The sample size in this study was equal to 15 people. For data analysis, meta-synthesis, Binominal test and developed Copras were used. The tool of data collection in this research was the questionnaires of expert assessment and priority assessment of Copras. Results: 47 drivers were extracted from the meta-synthesis and these drivers were classified into nine cultural, legal, technological, structural and process, fintech, environmental, customer, security and awareness and information drivers. After the theoretical and statistical screening, 12 drivers were considered for prioritization with the Copras. The remaining drivers were evaluated using the Copras technique and three criteria of importance intensity, degree of certainty and expertise of experts. The results showed that the drivers of marketing researchers' interest in digital financial technologies and blockchain and the development of decentralized banking have the highest priority in terms of influencing the future of innovative marketing in the banking industry with a focus on blockchain technology.Conclusion: Marketing research and financial technology, especially interdisciplinary studies, adjustment and compatibility of marketing methods and strategies in various fields with blockchain technology, investment in fintechs and regulatory improvement and reforming some laws and systems such as reforming the fee and wallet systems, were among the most important practical proposals of the research. Manuscript profile
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        338 - Factors Affecting the Promotion of Small Rural Food Industry Marketing in Tehran
        Masoumeh Arfaee Seyed Mehdi Mirdamadi Seyed Jamal Farajollah Hosseini
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        339 - Studying Effect of Social Factors on Marketing Management among Livestock Product Industry from Managers and Experts Viewpoint
        Masoumeh Arfaee Sara Rezaei
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        340 - Survey the Role of Social media marketing and e-wom on Brand Image and Purchase Intention in Iranian Food Industry
        Sepideh Samie Seyed Mohammad Tafreshi
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        341 - Identifying the optimal strategy for technology development in the Information Communication Technology (ICT) industry in a Telecommunication Infrastructure Company
        Mehrdad Fekratnejad Akbar Bagheri Muhammad Hossein Fatehi Dabanloo
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        342 - An Interpretative Structural Model of Market Orientation in Textile Industry
        shiva savabieh Shahnaz Nayebzadeh Ramin Abghari Seyedhasan Hataminasab
        Given the scarcity of quantitative and qualitative research in textile marketing management, the present study aimed to identify the significant global indicators in the last decade. To this end, an interpretative structural model was developed in the textile industry u More
        Given the scarcity of quantitative and qualitative research in textile marketing management, the present study aimed to identify the significant global indicators in the last decade. To this end, an interpretative structural model was developed in the textile industry using a mixed-method study. In the first phase, more than 63 articles related to the subject of marketing in the field of the textile industry were selected and reviewed via conducting a systematic literature review. In the first phase, more than 63 articles related to the subject of marketing in the field of the textile industry were selected and reviewed via a systematic literature review. In the second phase, the Interpretive Structural Modeling (ISM) method was performed to identify the relationship among these indicators by evaluating them, obtaining interaction among trends and variables, and establishing the final model. The present model indicated that the factors affecting market orientation (i.e., the components of competitive performance variables, financial performance, organizational structure, dynamics among organizational units, comprehensive quality management, tendency to learn, tendency to entrepreneurship, strategic management of human resources, innovation ability, marketing ability, information and communication capability, competition structure, and business strategy) had high driving power and dependence. The results revealed that the performance of organizations in the market depends on the improvement of these components.&nbsp; Manuscript profile
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        343 - Cold plasma and its applications in food industry
        Atefeh Olyaee Shila Berengy Zohreh Yahyaei Sooyani leila Nateghi
        Plasma technology is one of the new technologies that has found many applications in various industries, including the food industry. Plasma is actually called the fourth state of matter, which is used in sterilization of medical supplies and equipment, equipment used i More
        Plasma technology is one of the new technologies that has found many applications in various industries, including the food industry. Plasma is actually called the fourth state of matter, which is used in sterilization of medical supplies and equipment, equipment used in food industry and food processing. Cold plasma is a dry, non-thermal technology without the need for chemicals, which is able to work continuously at atmospheric pressure, and due to its non-thermal nature, it can be a suitable alternative to other chemical and physical methods used for sterilization and Pasteurization of food. Plasma sterilization techniques are effective, simple and fast (from a few seconds to an hour) and have a lower temperature (less than 70 degrees). The research done in relation to cold plasma has shown that it has the ability to kill microbes and can also destroy vegetative forms, spores and fungi. Also, these studies show that the type of food product, the source of plasma production, the state of exposure of the plasma (direct or indirect) to the desired substance are vital in controlling the effects of cold plasma on antioxidant activity, nutritional value and organoleptic characteristics of food products. Therefore, getting acquainted with this method in order to use plasma technology in the food industry can be an important step in the advancement of science and food industry. Manuscript profile
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        344 - Compare the performance of portable pneumatic cutting device electrodes made ​​of Iran and its external sample
        reza mazinani زینب بهمن آبادی رضا راه چمنی مهدی مزینانی
        This invention has been designed in conjunction with spot welding machines, which is widely used in various industries including the automotive industry. The spot-welding electrodes made of copper alloy welding operations are performed. The electrodes after a certain nu More
        This invention has been designed in conjunction with spot welding machines, which is widely used in various industries including the automotive industry. The spot-welding electrodes made of copper alloy welding operations are performed. The electrodes after a certain number of limited time to work and boiling point, Pleated and deformed and lose its original state. Therefore, no performance is required and Quality welded joint is severely drop. And in the case of product safety will be extremely low. This feature provides a portable electrode milling machine Copper electrodes of the device is opened without boiling point just in- line They shaved and re- forming. Thus, in addition to quality assurance and Strength boiling points, the shelf life of up to 10 times will be added. Manuscript profile
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        345 - Secure Cloud Designing for GIS: A Solution for the power Distribution Industry
        Soulmaz Gheisari
        Cloud computing is a networked computing model that provides a relatively new approach to storing, processing, and using information. A GIS is a structured set of hardware, software, and information that has been designed to create, store, update, process, analyze, and More
        Cloud computing is a networked computing model that provides a relatively new approach to storing, processing, and using information. A GIS is a structured set of hardware, software, and information that has been designed to create, store, update, process, analyze, and present a variety of geographic information. The combination of cloud computing and GIS improves efficiency and reduces costs in the process of implementing and executing these systems. The electricity distribution industry, with its smart grid approach, increasingly needs access to spatial information in a comprehensive and secure communication platform. In this article, while examining the necessity of creating GIS subsystems in electricity distribution companies, its advantages and disadvantages are expressed and a secure architecture is proposed to implement this solution. The proposed architecture is designed in four layers of user, application, configuration and infrastructure, and physical layer, and a management plane. On the management plane, security, compression and classification modules are provided. Given the importance of security in the GIS cloud for the power distribution industry, the focus of the article is on the security module and its components. Finally, the proposed architecture is analyzed and its advantages and disadvantages compared to other architectures are presented. The presence of a management plane with an independent security module that takes into account all the requirements of a standard security operations center is an architectural advantage presented in this article. Manuscript profile
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        346 - Explaining the future scenarios of banking industry brand credit with a future research approach
        Hossein Zolfaghardehnavi Mehdi Mohammadzadehvashan Hossein Hakimpour Hamid Rezaeifar
        As the market conditions become more competitive in the banking industry, loyal customers are considered as the main capital. The reputation of the brand and its specialization play a significant role in creating customer loyalty. In this regard, the future research was More
        As the market conditions become more competitive in the banking industry, loyal customers are considered as the main capital. The reputation of the brand and its specialization play a significant role in creating customer loyalty. In this regard, the future research was conducted with the aim of identifying and explaining the future scenarios of brand credibility in the banking industry with a quantitative-qualitative combined approach. The methodology governing the research is descriptive-analytical. The required inputs have been collected by library and field methods and have been analyzed using Mic Mac, Scenario Wizard, Vensim and Shannon's entropy model. The results of the research showed that out of the eighteen possible situations related to five scenarios with strong compatibility, the situations that express the future scenarios of the brand credibility of the banking industry on the verge of the crisis include the most possible possible situations. Based on this, the solution of providing financial facilities according to the customer's needs by using up-to-date technologies and deeper knowledge of the customer was recognized as the most appropriate solution from the experts' point of view. Manuscript profile
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        347 - Investigating the necessity of a sustainable production system of commercial vehicles in the country based on the dynamics system’s in the conditions of sanctions
        Ardalan Hosseini Hassan Mehrmanesh Ahmadreza Kasraei
        The automobile industry is one of the important and leading industries in the country, which plays an important role in generating income and economic growth. Therefore, the existence of stable systems in order to produce on time and whit high quality is of special nece More
        The automobile industry is one of the important and leading industries in the country, which plays an important role in generating income and economic growth. Therefore, the existence of stable systems in order to produce on time and whit high quality is of special necessity in the automobile industry. Various models have been presented in the automobile industry based on non-sustainable production systems, each of has its own limitations and advantages. Considering that managers do not want to use stable systems due to their complexity. But this systems require a fundamental transformation in basic industries such as the automobile industry. So far, no method has been provided the can examine the necessity of a sustainable production system of commercial vehicles based on the dynamics system&rsquo;s in the conditions of sanctions. In this article, in addition to modeling different methods of sustainable production system, the role and importance of this system, the factors affecting the system in the conditions of embargo, has been examined by presenting a dynamic model of sustainable production in the automobile industry. In order to achieve the intended goal, it is necessary that the main components and variables of this model are identified and test them. The research carried out in terms of targeting and research direction can be divided into applied, research and development categories. This research in fundamental and applied in nature. Manuscript profile
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        348 - Assessing Organizational Marketing and Promotional Strategies Case study the cable industry in Iran
        محمدرضا نوری کامیار کاوش بابک حاجی کریمی
        AbstractThe purpose of this research is to evaluate the organizational marketing and promotion strategies in the wire and cable industry in Delphi. For this purpose, a total of 10 trade experts in the industry consisting of 8 people, the owner, CEO, board of directors, More
        AbstractThe purpose of this research is to evaluate the organizational marketing and promotion strategies in the wire and cable industry in Delphi. For this purpose, a total of 10 trade experts in the industry consisting of 8 people, the owner, CEO, board of directors, deputy director, marketing and sales director, wire and cable manufacturers in Zanjan province and 2 university professors, held numerous meetings In the first stage of the Delphi method, their expert opinions on the topic of the research were collected in general. After analyzing the topics of the first session, the themes were compared with books and articles and marketing theories, and a questionnaire was finally prepared. In the second stage, using the questionnaire, experts' opinions were re-collected. Statistical tests, fuzzy hierarchy ranking, structural analysis with futuristic perspective, and factor analysis and structural model analysis of the structural equation model were used for data analysis. The findings of this study showed that in the wired and cable industry in Iran, marketing strategy and product diversification are the highest priority selection and personal marketing strategy, multimedia marketing and direct marketing have a significant effect on organizational marketing. According to the findings of this research, it is suggested that the marketing managers of the cable manufacturing and distribution industry, according to the environmental conditions, design and develop appropriate marketing strategies and, according to the chosen strategy, use the promotion appropriate to it. Manuscript profile
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        349 - Identifying the consequences of implementing marketing excellence
        جمال قادری نسب حسن اسماعیلپور منصوره علیقلی داریوش غلامزاده
        AbstractThe current research was conducted with the aim of identifying the consequences of implementing marketing excellence in the aviation industry. The research method was mixed and conducted in the qualitative phase based on the grounded theory method. The research More
        AbstractThe current research was conducted with the aim of identifying the consequences of implementing marketing excellence in the aviation industry. The research method was mixed and conducted in the qualitative phase based on the grounded theory method. The research community in the qualitative phase consists of aviation industry experts. The tool for collecting information in the qualitative phase is in-depth interview and interview protocol. The sampling method in the qualitative stage is purposeful and the sampling continued until reaching theoretical saturation and finally 20 interviews were conducted to analyze the data in the qualitative stage of the theme analysis method including open, axial and selective coding with soft help. MAXqda software is used. The results of the qualitative phase of the research show that marketing excellence consists of value creation components, being a market driver, marketing efficiency, marketing learning, social responsibility and ethical marketing. Causal conditions affecting marketing excellence include marketing knowledge, marketing strategies, internal marketing, relational marketing, integrated marketing, and performance marketing. Interactions include marketing research, target market strategies, positioning and marketing mix, and marketing excellence outcomes including customer-based achievements and financial, social and environmental achievements. The background conditions include the organization's mission, the organization's marketing culture, the organization's structure and marketing infrastructure.e. Manuscript profile
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        350 - Identification and Investigation of Effective Factors on the Development of the Tourism Industry in Bandar-e-Anzali by Delphi Method
        Gisoo Mahooti Manouchehr Tabibian
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        351 - A Network Data Envelopment Analysis Approach for Efficiency Measurement of Poultry Industry Production Chains
        Ali Taherinezhad Alireza Alinezhad Saber Gholami Mahsa Abdolvand
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        352 - The effectiveness of Shafiabadi vocational choice (SMPVC) mutli axial pattern of pattern training program in reducing organizational damages iN food industry companies
        ali noori Abdollah Shafiabadi Ali Delavar Kiomars Farahbakhsh
        The purpose of the present study was to investigate the effectiveness of mutli axial pattern of vocational choice (SMPVC)training program in reducing organizational damages in food industry companies. This research method is a pilot study based on pre-test-post-test wit More
        The purpose of the present study was to investigate the effectiveness of mutli axial pattern of vocational choice (SMPVC)training program in reducing organizational damages in food industry companies. This research method is a pilot study based on pre-test-post-test with control group. The statistical population consisted of all employees of the food industry companies of Emamzadeh Abdullah Amol was busy industrial town, that 50 people of them were selected in a targeted method. A researcher-made questionnaire was used to collect data. The validity of the test was confirmed by experts and its reliability using the Cronbach Alpha test was obtained 0.92. To describe the data, central indices such as mean and standard deviation were used and one-variable covariance analysis was used to examine the hypotheses. The results showed that the effect of training based on on mutli axial pattern of vocational choice (SMPVC)behavioral, structural and field factors is significant at 0.01. Manuscript profile
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        353 - Evaluation model of external efficiency of management of industrial fields in the technical and professional branches of education in Fars province
        Samaneh Soltani gharghani Hamid reza Motamed Alireza Ghasemi Zad pari mashayekh
        The main goal of this research was to present a model for evaluating the external efficiency of the management of industry fields in the technical and professional branch of education in Fars province. This research was conducted as a qualitative research based on the d More
        The main goal of this research was to present a model for evaluating the external efficiency of the management of industry fields in the technical and professional branch of education in Fars province. This research was conducted as a qualitative research based on the data theory of the foundation. The statistical population includes education and training experts in the technical and professional field, directors of conservatories and assistants and art students of Fars province in 1399-1400, whose number is 650. The work steps were based on the grounded theory method, which included the (open, central, and selective) coding paradigm. From the data of this research, from a total of 628 initial codes and finally after the tenth reduction and integration to reach conceptual density, 350 initial codes were obtained from interviews with participants, which continued until the saturation stage. And in the next stages of the analysis, the main phenomenon or category called the external efficiency of the fields of industry in the technical and professional branch was obtained. The results showed that a set of factors, including causal conditions, intervening conditions, background, strategies, and the consequences of these factors affect the quality of the phenomenon and the main category or the external efficiency of the fields of industry in the technical and professional branches. It is impressive. Manuscript profile
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        354 - The negative consequences of industrial relations between Iran and Germany on the eve of World War II
        mohsen maleki morteza norayi
        The Iran &amp; Germany relation was began in Safavi period, in during of Reza shah kingdom reached its acme. In this period Iran with Germanys help could institute varied factories. But these factories couldn&rsquo;t ability to make ready initial accessory and also they More
        The Iran &amp; Germany relation was began in Safavi period, in during of Reza shah kingdom reached its acme. In this period Iran with Germanys help could institute varied factories. But these factories couldn&rsquo;t ability to make ready initial accessory and also they haven&rsquo;t necessary export for continue in country .Therefore they need to Germany company. with in crease world war and blockade connection ways between country, make many trouble for Iran industrial. The acme of this trouble was when the alliance sally to Iran with pretext that expert present in Iran. &nbsp; Manuscript profile
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        355 - An overview of some applications of nanotechnology in different industries
        mojtaba jamiati
        Nanotechnology refers to a branch of science and engineering that deals with the design, production and use of structures, devices and systems through the manipulation of atoms and molecules at the nano scale. Nanotechnology is a field of applied knowledge and technolog More
        Nanotechnology refers to a branch of science and engineering that deals with the design, production and use of structures, devices and systems through the manipulation of atoms and molecules at the nano scale. Nanotechnology is a field of applied knowledge and technology that covers a wide range of subjects. Its main topic is the containment of matter or devices with dimensions less than one micrometer, usually around 1 to 100 nanometers. In fact, nanotechnology is the understanding and application of new properties of materials and systems in these dimensions that show new physical effects - mainly influenced by the dominance of quantum properties over classical properties. Nanotechnology, the fourth wave of the industrial revolution, is a huge phenomenon that has entered all scientific trends and is a new technology that is developing at the fastest possible speed. Nanotechnology is a highly interdisciplinary knowledge and is related to fields such as materials engineering, medicine, pharmacy and drug design, veterinary medicine, biology, applied physics, semiconductor devices, supramolecular chemistry, and even mechanical engineering, electrical engineering, chemical engineering, and agricultural engineering. . In this article, what it is and some fields of application of nanotechnology in different industries are described. Considering the importance of nanotechnology and the need to pay attention to it, this study, which is a type of review study, has been carried out. In order to collect the materials, library and internet sources as well as the reports of the Special Presidential Nanotechnology Headquarters have been used. Manuscript profile
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        356 - Investigating the importance and role of Seaweeds in Industry and their Pharmaceutical and Environmental applications
        Nima Mohammad Nejad Khiavi Hojjat Eghbal Neda Jahani Mehdi Ahmadi Sabegh zohreh Ghzi tabatabaei
        The identification of the seas has led to the production of many products for humans, one of which is algae, which bring many benefits to human daily life. Study of the technology and economic aspects of algae production shows that they can be used in various aspects of More
        The identification of the seas has led to the production of many products for humans, one of which is algae, which bring many benefits to human daily life. Study of the technology and economic aspects of algae production shows that they can be used in various aspects of material production. Algae are used by humans for food because they are rich in minerals, vitamins, carbohydrates, and proteins that are found inside cells or in cell walls. Algae also have a wide range of applications in this field due to their special polysaccharide compounds as well as special medicinal compounds. The aim of this study was to investigate the importance and role of seaweed in industry and their pharmaceutical and biological applications. Therefore, in this review study, the role and function of seaweed in various industries, including food industry and medicine, as well as their role in the environment are investigated. Manuscript profile
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        357 - The Impact of Corporate Social Responsibility Components on Environmental Costs in the Petrochemical Industry
        Mohammadreza Abbasi Astamal Zeynab Heydari
        The present study Impact of Corporate Social Responsibility Components on Environmental Costs in the Petrochemical Industry. This research is practical in terms of purpose and in terms of methodology, the correlation is of the causal type (after event). The systematic e More
        The present study Impact of Corporate Social Responsibility Components on Environmental Costs in the Petrochemical Industry. This research is practical in terms of purpose and in terms of methodology, the correlation is of the causal type (after event). The systematic elimination sampling, 11 companies were selected as sample and were investigated in the period of 8 years between 2013 and 2020. The method used to collect information is a library and data are collected for measuring variables from the codal website and corporate financial statements and in Excel, basic calculations have been made then, to test the hypotheses of the software stata was used. The results of the research show that components of corporate social responsibility have an impact on environmental accounting in petrochemical industries. The components of corporate social responsibility have an impact on institutional pressures in petrochemical industries. The components of corporate social responsibility have an impact on green innovation in petrochemical industries. Corporate social responsibility components have an impact on environmental performance in petrochemical industries. Manuscript profile
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        358 - Application of immobilized enzymes in the food industry as biocompatible methods
        Ismail Faramarzi-Aghgonbad Leila Amirkhani Seyed Mahdi Hedayatzadeh Fahimeh Derakhshanfard
        Enzymes or microorganisms are widely used in food preparation. With the advancement of technology, new enzymes with a wide range of applications and properties have been developed, and new fields of application are still being investigated. Microorganisms such as bacter More
        Enzymes or microorganisms are widely used in food preparation. With the advancement of technology, new enzymes with a wide range of applications and properties have been developed, and new fields of application are still being investigated. Microorganisms such as bacteria, yeasts, and fungi and their enzymes are widely used in many foods to improve flavor and texture and have many economic benefits for industries. Enzymes are also able to remove organic substances from food wastes effectively. Microbial enzymes are preferred sources over plants or animals due to their many advantages such as easy production, cost-effectiveness, and compatibility. However, the use of enzymes in processes has a series of disadvantages. Due to the high price of enzymes, enzymatic processes are one of the most expensive reactions. They are also sensitive to environmental conditions and can easily change their nature and lose their properties. Using a heterogeneous catalyst and immobilized enzymes on a solid support is a method that can make the recycling of enzymes possible. In this research, after examining the structure and types of enzymes, the thermodynamics of enzyme reactions and methods of enzyme stabilization were studied. Finally, recent advances in enzyme technology for food industries and a comprehensive list of enzymes used in food processing, the microbial source of these enzymes, and their wide range of applications are discussed. Manuscript profile
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        359 - Identifying and evaluating the risks in the electricity industry using the Job Safety Analysis (JSA) method
        Jafar Mazloumzadeh Tabrizi Leila Amirkhani Fahimeh Derakhshanfard
        Considering the increasing importance of preventing occupational errors and accidents from both its human and economic aspects, as well as the importance of the level of expertise and knowledge about the assigned job in order to prevent and reduce the incidence of occup More
        Considering the increasing importance of preventing occupational errors and accidents from both its human and economic aspects, as well as the importance of the level of expertise and knowledge about the assigned job in order to prevent and reduce the incidence of occupational accidents and incidents, this research was conducted in order to investigate More precisely, the role and importance of the relationship between the lack of expertise and knowledge with the type of assigned job among the statistical community of electricity industry activists was designed and implemented, with the aim of achieving a better understanding of the relationship between unforeseen events, their apparent effective factors, subsequent strategies And there are risks of injury among employees who do not have enough expertise and knowledge in their assigned jobs.Every day, many incidents occur in work environments that cause death and injury. These accidents often happen due to lack of recognition of potential risks and proper training of workers. Therefore, many accidents can be prevented by identifying and evaluating the risks of the work environment. and calculated their risk number and provided the required controls. The JSA method is systematic to identify risks and assess their risks in order to provide appropriate control measures. In this method, every stage of the job is carefully examined. Manuscript profile
      • Open Access Article

        360 - The Effects of International Sanctions on Iran's Aviation Industry
        Soha Sepanlou Maryam Moradi Seyed Bagher Mirabasi
        The country's aviation industry has faced various sanctions since 1979, and the scope of these sanctions has been increasing since 2007. JCPOA and Resolution 2231 also failed to have a significant impact on resolving the destructive effects of sanctions on Iran's aviati More
        The country's aviation industry has faced various sanctions since 1979, and the scope of these sanctions has been increasing since 2007. JCPOA and Resolution 2231 also failed to have a significant impact on resolving the destructive effects of sanctions on Iran's aviation industry. In this way, these sanctions have even affected the supply of parts and technical services required for aircraft. Sanctions directly target the purchase of aircraft that have more than 10% of American technology; Russian aircraft and all purchases. And such sales must be made directly with the permission of the US Treasury Department, otherwise the intermediary company will be subject to US secondary sanctions. Manuscript profile
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        361 - Green Reverse Supply Chain on the Way of Optimization: A Case of Dairy Sector
        zeinab zarrat dakheli parast hassan haleh soroush avakh darestani hamzeh amin tahmasbi
      • Open Access Article

        362 - Evaluation and Ranking of Restaurants in Takestan County by Fuzzy TODIM Method Considering the Factors Affecting Customers' Satisfaction
        Kavian Rahmani Jalal Rezaeenour
        One of the important sectors of the tourism industry is the restaurant industry and the satisfactory experience of tourists from meals at tourist destination restaurants has a great influence on their overall satisfaction from the tourist place. The goal of the present More
        One of the important sectors of the tourism industry is the restaurant industry and the satisfactory experience of tourists from meals at tourist destination restaurants has a great influence on their overall satisfaction from the tourist place. The goal of the present study is to identify the factors affecting customers' satisfaction in the restaurant industry and evaluating and ranking of the restaurants according to the factors that have been carried out in five major restaurants in Takestan county. A questionnaire was used to collect information about the importance of each factor and also the level of customers' satisfaction. The weight of each factor was determined by Friedman test and then five recommended restaurants were rated by a fuzzy TODIM method which is a multi-criteria decision-making method based on prospect theory. The results of Friedman test showed that the freshness of food, the cleanliness of the restaurant environment, the healthy food and the appropriate price of food have the greatest effect on customers' satisfaction respectively. Good behavior of staff and health of food are among the strengths of restaurants and the lack of Takestan's local food the menu and the lack of a website are part of their weaknesses and should be more noticed by the restaurant managers. According to ranking results, Takhti, Shani, Baghdadi, Sahar and Ashpazbashi Restaurants ranked first to fifth respectively. Manuscript profile
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        363 - Analysis of factors affecting the promotion of professional development programs Senior Managers of Iran Telecommunication Industry
        Saeed Hadavand Afsaneh Zamanimoghadam Ali Taghipoorzahir
        The aim of this study was to identify and analyze the factors affecting the professional development programs of managers in Iran's telecommunications industry. For this purpose, the exploratory mixed research method was used. In order to identify the influencing factor More
        The aim of this study was to identify and analyze the factors affecting the professional development programs of managers in Iran's telecommunications industry. For this purpose, the exploratory mixed research method was used. In order to identify the influencing factors, semi-structured interviews were conducted with 17 experts who potentially had the most information about the maturity of managers, and by analyzing the information by coding method, Achieved in the form of six factors: "Fit needs to business plans, aligning plans with industry strategies, converging plans with the needs of senior managers, using new methods, managing the learning process and validating plans" And 27 sub-factors were identified.In the quantitative part of the research made questionnaire was designed and performed on a sample of 56 senior managers of the telecommunications industry who were selected using the non-probability sampling method. The content validity of the questionnaire was confirmed by four experts and the reliability of the questionnaire was calculated by Cronbach's alpha with a coefficient of / 876. Indicates the coherence of the questions and the significant lack of dispersion of the questions. SPSS24 software and exploratory factor analysis method were used to analyze the data obtained from the questionnaires. The results of the present study showed that the variables in the identified factors constitute about 92% of the changes related to the factors affecting the professional development programs of senior managers of Iran's telecommunications industry, which indicates a high impact. They are in the design, development and implementation of programs. Manuscript profile
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        364 - Designing a model of factors affecting the promotion of the image of the national brand (Iranian-made logo) in regional markets (Case study: Export of high voltage electrical equipment - transformer)
        Abdul Ali Ameri Abdol allah Naami Bita Tabrizian
        Global and regional developments have always made the need for successful exports with a focus on reducing costs and increasing product acceptance vital for any country's economy. One of the effective factors in export success is the valid national brand of the country More
        Global and regional developments have always made the need for successful exports with a focus on reducing costs and increasing product acceptance vital for any country's economy. One of the effective factors in export success is the valid national brand of the country of origin with the customers of the destination country. One of the industries with local capabilities and strong infrastructure in Iran is the electricity industry. Despite the quality and self-sufficiency in the products of this industry, the lack of a pattern in using the national brand in this industry has become an obstacle to reach regional markets. Accordingly, the main purpose of this study is to "present an effective model on promoting the image of the national brand of Iran."In this mixed research, which has been done sequentially. Researchers tried to identify the factors affecting the promotion of the national brand image (made in Iran) and its dimensions using the opinions of experts. Then, with the help of Maxqda software, the variables and the conceptual pattern of the relationships between them were extracted. In a small part, using the opinions of executives and exporters of high voltage power products, the local status of the research model was examined. The results of PLS software analysis in the structural equation model section showed that among these relationships, the variable "utilization of human, cultural, social and historical manpower capacities" has the greatest impact on strengthening the national brand and the variable "national macro policy" has the least impact. Manuscript profile
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        365 - Explain the components that affect the relationship between industry and University; A step towards an entrepreneurial university
        Khadijeh Barimani Taraneh Enayati
        This paper aims to identify Components affecting the relationship between industry and university To create an entrepreneurial at Babol Noshirvani University of Technology in 1398. This paper is a descriptive-survey research. The statistical population consists of the m More
        This paper aims to identify Components affecting the relationship between industry and university To create an entrepreneurial at Babol Noshirvani University of Technology in 1398. This paper is a descriptive-survey research. The statistical population consists of the managers, faculty members of Noshirvani University of Technology, which consists of 203 persons and the sample size is 133 persons. The researcher-made questionnaire with 52 questions based on Likert scale with 12 dimensions was used for data collection. Data were analyzed by SPSS21 software. There are gaps in all aspects of the industry and the university. The factors ranging from highest to lowest were financial, industrial, educational-research, cultural, communication, Human Resources, Political Factors, University-based, Economic Factors, Structural Factors, Social factors, international factors were related. Existing status of industry-university enhancing factors, according to experts at Noshirvani University of Technology, does not meet expectations. Sustainable communication requires strategic thinking that enables a sustainable collaboration between them through an in-depth and in-depth analysis of the industry and university environment, with emphasis on the principles and values that govern the community. Manuscript profile
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        366 - Designing a sustainable production model in the automotive industry under sanctions and with a world-class approach
        zahra pourvaziry gholamreza hashemzadeh khorasgani mahmood modiri hassan farsijani
        AbstractIn the current era, one of the most important elements for the survival of the industry is to take advantage of a vision based on sustainable development. World-class manufacturing as a model of operational excellence transforms industry-related paradigms, so ac More
        AbstractIn the current era, one of the most important elements for the survival of the industry is to take advantage of a vision based on sustainable development. World-class manufacturing as a model of operational excellence transforms industry-related paradigms, so achieving sustainable world-class manufacturing components based on the localization approach in the automotive industry can be important solution in the field. The evolution of industry should be considered. This article is practical in terms of purpose and descriptive-exploratory in terms of performance. At the first time, the most important indicators of the world-class sustainable manufacturing model were identified based on the opinions of experts, and then the indicators were screened, after that, the data were analyzed to determine the relationships and how the factors affect each other. Finally, the prioritization of indicators is presented as the output of the model. The results show, in order to achieve sustainable production in the automotive industry, more attention needs to be noticed to the environmental dimension as one of the most important and effective dimensions of sustainable production and other barriers play a significant role in implementing strategies related to it.Keywords: Sustainable Production, World Class manufacturing, Sustainable Development, Automotive Industry Manuscript profile
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        367 - Explaining the crowdfunding model in entrepreneurial projects of the construction industry
        hassan kamallou ali davari mohammad hasan ebrahimi sarve olia Mohammad Azizi
        The purpose of this research is to explain the crowdsourcing model in Iran's construction industry projects. The current research is descriptive, exploratory and applied, and qualitative and quantitative (mixed) research methods were used. In the qualitative part, the D More
        The purpose of this research is to explain the crowdsourcing model in Iran's construction industry projects. The current research is descriptive, exploratory and applied, and qualitative and quantitative (mixed) research methods were used. In the qualitative part, the Delphi technique and the consensus of 7 executive and academic experts were used, who were selected by a targeted and snowball method. In the quantitative part, confirmatory factor analysis was used, and a questionnaire was distributed and analyzed among 65 experts of entrepreneurial construction projects as random sampling. Also, the reliability of the questionnaire was confirmed by Cronbach's alpha coefficient, and the content and construct validity were also checked. The results showed that the crowdsourcing model of entrepreneurial projects includes eight main categories, which are "project characteristics", "culture", "the role of the government and supervisory institutions", "campaign and marketing information methods", "investor characteristics", "spatial and geographical characteristics". ", "Features of the financial market" and "Features of executives and founders". According to the findings of the research, it is suggested that each of the executives, investors, government and supervisory institutions should cooperate in the design of crowdfunding platforms, because the lack of a suitable, safe and professional platform in this field is strongly felt in the Iranian market. will be Since Iran is full of intellectual and innovative graduates and includes the growth of entrepreneurship, and of course the economic and financial problems hinder the implementation of the creative ideas of young people, the existence of a crowdfunding platform and the necessary ... Manuscript profile
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        368 - Designing a closed-loop supply chain mathematical model with an emphasis on empowering environmental capabilities and increasing profitability (military products case study)
        abolfazl sadeghi Keyvan Sahgholian Akbar Alemtabriz
        The main solution for companies to simultaneously achieve economic and environmental goals is to implement a closed loop supply chain. The main goal of this research is to design a mathematical model to empower the environmental capabilities and profitability of the clo More
        The main solution for companies to simultaneously achieve economic and environmental goals is to implement a closed loop supply chain. The main goal of this research is to design a mathematical model to empower the environmental capabilities and profitability of the closed loop supply chain in military industries. The presented model is a 4-objective model, the first objective of which is to minimize emissions, the second objective is to minimize environmental waste, the third objective is to minimize cost, and the fourth objective is to minimize the risk of raw material supply. After designing the model, validation of the model has been done by solving it in small dimensions and then using four algorithms NSGAII, MOPSO, MOACO, MOSA to solve the model in medium and large dimensions and its results have been compared. Based on the results, the parameters of the model have been adjusted and the response of the model to different parameters has been investigated. The results show that simultaneous consideration of environmental and economic dimensions in the parameters leads to the improvement of the performance of the closed loop supply chain in terms of empowering the environmental capabilities and profitability. Manuscript profile
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        369 - Investigating the Impact of Innovation on Customer Participation and Citizenship Behaviors
        fariba bakhshi Alireza Shahraki
        The purpose of this study is to investigate the effect of innovation on customer participation and citizenship behaviors with the mediating role of customer interaction in the Bank of Industry and Mine. This research is A survey research in terms of practical purpose an More
        The purpose of this study is to investigate the effect of innovation on customer participation and citizenship behaviors with the mediating role of customer interaction in the Bank of Industry and Mine. This research is A survey research in terms of practical purpose and method. The statistical population of the study included the customers of Bank of Industry and Mine across the country and the number of sample members was 384 who were selected by simple random sampling method. A questionnaire was used to collect data. Data analysis was performed using structural equation modeling method and SPSS and AMOS software were used to implement the model. According to the findings of this study, customer innovation and interaction have a positive relationship with customer participation and citizenship behaviors. In addition, customer interaction mediates the relationship between innovation and customer participation and citizenship behaviors. This study expands on the current knowledge about establishing customer relationships and collaboration with organizations, especially in the field of banking, and examines the relationship between innovation, customer interaction, and customer participation and citizenship behaviors. The results of the study show the serious direction of bank managers in terms of innovative methods and customer relationship management. Manuscript profile
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        370 - A hybrid model of network data envelopment analysis and data mining to predict efficiency in the green supply chain of the poultry industry
        Tahereh Torkashvand Fatemeh Saghafi Mohammad Hossein Darvish Motevali nazanin pilevari
        Analyzing and predicting efficiency in industries is very important in order to evaluate the performance of units and plan to improve their performance. Poultry industry, as one of the strategic and complex industries, has taken an important part of the food chain baske More
        Analyzing and predicting efficiency in industries is very important in order to evaluate the performance of units and plan to improve their performance. Poultry industry, as one of the strategic and complex industries, has taken an important part of the food chain basket of the societies, and from this point of view, the analysis of its supply network is very important.In this research, using the network data coverage analysis model and data mining, research gaps in the field of measuring and predicting the efficiency of the green supply chain in the poultry industry have been covered. This research is descriptive and survey in terms of its practical purpose and in terms of the nature of implementation, which is done by developing mathematical models in the field of data coverage analysis.First, using the Delphi approach, the effective indicators were identified and screened based on the opinion of experts, and then a new mathematical model was presented based on the coverage analysis of network data. In the following, the efficiency of 9 chains was evaluated in five years using the alpha cut method based on the enveloping analysis method of fuzzy data. The results showed that the presented model is able to evaluate the efficiency of the green and multi-level supply chain of the poultry industry in consecutive years. Manuscript profile
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        371 - Presenting an organizational entrepreneurship model based on corporate governance in the banking industry
        hooman foroozanfar Morteza Mousakhani Seyyed Mehdi Alwani Alvani Abolfazl Kazemi
        The purpose of this paper is to innovate new processes, including understanding social demand, capturing its industrialization, and innovatively reconfiguring integrated knowledge in order to create sustainable development in the community business context. With the eme More
        The purpose of this paper is to innovate new processes, including understanding social demand, capturing its industrialization, and innovatively reconfiguring integrated knowledge in order to create sustainable development in the community business context. With the emergence of new approaches in social networks, definitions and behavioral models of businesses have undergone structural changes.And with modernization in some of its dimensions has led to a redefinition of concepts in the field of business. For this purpose, a model for organizational entrepreneurship based on corporate governance has been used as an economic solution. Since banks and their subsidiaries have the necessary potential to operate in these areas and are involved in business in some way due to new approaches. Therefore, banks should think about integrating the organizational entrepreneurship structure with corporate governance to use this approach in their business ecosystem. Therefore, research was conducted in the context of one of the developed banks in Iran from this perspective. In order to test the findings of this descriptive study, data collection method through a questionnaire was used. And raw data were analyzed using statistical techniques. In order to validate the model, the structural equation method has been used. Based on the results of statistical studies, all factors had the necessary validity. Manuscript profile
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        372 - Analyzing the Factors Affecting Qazvin's SMEs' Export Development with MADM Approach
        Motreza Mousakhani Amir Hossen Shahravan Mehr
        Today, in most countries of the world, small and medium sized enterprises are playing role of different aspects of social, industrial production and services. In many countries, these enterprises are the main providers of new jobs, the cradle of innovation and leading c More
        Today, in most countries of the world, small and medium sized enterprises are playing role of different aspects of social, industrial production and services. In many countries, these enterprises are the main providers of new jobs, the cradle of innovation and leading change and the pioneered new technologies. These enterprises with their significant export play an affective role in economic development of nations. In addition, the intensity by global competition, increasing in confidence and demand for different products, has led to increasing welcome of these enterprises. The research&rsquo;s shows moving toward small and medium sized enterprises, is not only optimum and profitable, but is required in the present conditions in this context.This study has been done aimed to assess the factors affecting SME's export development of food industry in Qazvin province. The study population is small and medium sized enterprises in Qazvin province that are active in the food industries. Research method is Survey and data gathering tool is a questionnaire. The main purpose of these tests is the presence or absence of relationship between dependent and independent variables in the form of research hypothesis. Manuscript profile
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        373 - The structural model of the relationship between external service quality on customer satisfaction in the hospitality industry supply chain
        Manizheh Mollaei Ali Mohaghar Ezatollah Asgharizadeh
        service Quality, is an important index to measure customer satisfaction in the hotel industry. Therefore, in order to achieve a competitive advantage and customers retaining, service quality improvement, has been transformed to an important tool to achieve customer sati More
        service Quality, is an important index to measure customer satisfaction in the hotel industry. Therefore, in order to achieve a competitive advantage and customers retaining, service quality improvement, has been transformed to an important tool to achieve customer satisfaction in the hotel industry. The aim of this study is examine the external and internal dimensions of service quality on customer satisfaction in the hotel industry's supply chain. In this study, 265 questionnaires (Parkash, 2011) collecting and analyzed by structural equation modeling and LISREL 8.5, and the impact of external service quality indicators (agility, reliability, compatibility, relationships, alignment and reliability services, qualification Services) were evaluated on internal service quality indicators and customer satisfaction. The results show, the internal service quality directly greatest impact on the external service quality (indirectly and through the intermediary internal service quality) on customer satisfaction, as well as the indicators related to the quality, agility (76 / 0) and service qualification (56/0) have the highest and lowest impact on the external service quality respectively and reliability (78/0) and evident (66/0) as well as the highest and lowest impact on the internal service quality. Manuscript profile
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        374 - Case study of strategic management models in comparisons with Melli Sakhteman Company model
        Mohsen Alvandi Majideh Einian
        The challenge makes it increasingly difficult to live within the business environment. The companies trend of competition have been considering strategic management process to overcome the threat. Accordingly, Melli Sakhteman Company has started the process of strategic More
        The challenge makes it increasingly difficult to live within the business environment. The companies trend of competition have been considering strategic management process to overcome the threat. Accordingly, Melli Sakhteman Company has started the process of strategic management implementation since 2003. This research compares Melli Sakhteman's strategic management model with four cited models in the literature based on designed framework. The way of fulfillment process of company's model and difference of it with other models is another result of this research. Also, financial ratios reports indicate the successful implementation of strategic management process in the Melli Sakhteman. The reviews of academic resources reveal that a few researches have not been done on strategic management model in civil industry. Thus, the outcomes of this research can promote the literature of civil engineering management. Key Manuscript profile
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        375 - Impact of Strategic Planning on Profitability of Mashhad Food Industry Companies
        Parisa Alizadeh Hossein Mohammadi
        Achieving company to desired goals significantly depends on strategic planning of the company. Strategic planning provides a framework for managing future vision. On the other hand, there is a strong correlation between strategic planning and the marginal product of the More
        Achieving company to desired goals significantly depends on strategic planning of the company. Strategic planning provides a framework for managing future vision. On the other hand, there is a strong correlation between strategic planning and the marginal product of the company. Due to the importance of food industry in employment, value added and investment, it seems necessary to review the profitability and factors affecting the existence of strategic planning managers to achieve the goals of this industry. In this study, first, the factors affecting the existence of strategic planning were analyzed using a Probit model and propensity score matching approach. Then, the effect of strategic planning on profitability has been evaluated by estimating average treatment on the treated group. Required data were collected through interviews with 33 marketing managers of Mashhad food industry. A simple random sampling method was used to select the sample size. The results of the Probit model showed that attitude to staff reception, attitude to team participation and job stability of managers have a positive and significant effect on the probability of strategic planning. After matching, the difference in the mean between treatment and control groups was decreased for attitude to staff reception, attitude to team participation, job stability of managers and knowledge of managers about the importance of strategic planning. The results of estimating average treatment on treated group showed that the profitability among the treated group units was 2.5 times greater than those in the control group. Manuscript profile
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        376 - Study on Performance Assessment System Based on Automotive Industry Requirement Indices, Using Compilation Model TOPSIS, AHP and RADAR of European Foundation & Quality Management
        mohammad taleghani naser hamidi seyed alireza mousavi far
        Environment conditions have placed the large organizations in a situation that some of them should continuously make efforts and compete in order to survive and to keep dominance in industry .So evaluating the indices of suppliers' performance; auto pieces manufacturing More
        Environment conditions have placed the large organizations in a situation that some of them should continuously make efforts and compete in order to survive and to keep dominance in industry .So evaluating the indices of suppliers' performance; auto pieces manufacturing organizations can try to increase the customers' satisfaction. The classical models of Supplier's performance evaluation were based on Production Cost control and efficiency. But now, unforeseen changes in business environment and managerial challenges have resulted in intense competition among the companies, entailing the consideration of non-financial indices. Achieving&nbsp; the target industrial indices such as (Process Audit, Product Audit, Time on Delivery, Cost of Quality, Part per Million, Overall Equipment Effectiveness and Measuring Customers Satisfaction) lead to&nbsp; excellence and customers' satisfaction in organizations. Using the above-mentioned indices as well as&nbsp; the scientific data and theoretical studies, this study offers a&nbsp; model&nbsp; integrating decision making model and Radar logic in organization excellence model (EFQM( and&nbsp;&nbsp; ranks&nbsp; of Faravari &amp; Sakht Vehicle part manufacture Company Suppliers accordingly.. Manuscript profile
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        377 - Analysis of the structure of insurance market regulation in Iran and its management strategies
        Mehrnoush Kayyal Mahmoud Bagheri Mohammad hossein zarei Mohammad Hashemi
        Insurance is a kind of service and, like all other goods and services, it has a marketplace, Although the insurance market has three pillars of buyer, seller, regulator due to its specific characteristics .regulation is usd to identify where the market fails, And superv More
        Insurance is a kind of service and, like all other goods and services, it has a marketplace, Although the insurance market has three pillars of buyer, seller, regulator due to its specific characteristics .regulation is usd to identify where the market fails, And supervision is used to control the failures caused by the above. Therefore, each state, according to its conditions and facilities, uses methods and tools for regulating and monitoring the insurance market. In Iran, after the privatization of the insurance market, control and control methods are used to regulate and supervise the insurance market. In this regard, efficient and effective supervision of the insurance industry along with expanding competition in order to prevent distortions that could seriously hit the industry is one of the main challenges of the country's insurance industry. Therefore, in this paper, we use an analytical-descriptive method to find the answer to the question of what is the structure of regulation and supervision in Iran. And what methods and tools does the government use? An examination of the structure, methodology and tools of regulation and supervision in the Iranian insurance market can reveal one of the important reasons for the lack of profitability and the lack of progress in the insurance industry in comparison with other markets of advanced countries. Manuscript profile
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        378 - Financial performance of the banking industry method vikor
        Farzin Rezaei Hamed Gheibdoust
        Evaluation of financial performance is one of the most important issues in banking industry and each bank may be evaluated based on its financial performance. VICOR methodology is a MCDM instrument being used in ranking banks based on multiple financial criteria. It can More
        Evaluation of financial performance is one of the most important issues in banking industry and each bank may be evaluated based on its financial performance. VICOR methodology is a MCDM instrument being used in ranking banks based on multiple financial criteria. It can indicate banks with highest and lowest ranks based on different financial criteria. Present research aims to employ VICOR to rank a number of banks listed on Tehran Securities Exchange with respect to their financial performance. In present research 13 banks listed on Tehran Securities Exchange were evaluated based on 12 financial ratios using VICOR method. Results showed that banks Saderat, Tat and Tejarat respectively gained first rank with respect to S, R and Q values and bank Hekmate Iraniaan gained 13th rank with respect to all three indices. Other banks gained intermediate ranks. Manuscript profile
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        379 - The Impact of Computer Utilization on Human Resource Productivity in Industrial
        Keyvan Shahgholian
        In order to obtain an optimum economical system in our country, there is a call to choose the shortest and fastest path for achieving the goal. The system can only achieve this goal, when it could obtain the best and maximum outputs by spending the least inputs. Hence, More
        In order to obtain an optimum economical system in our country, there is a call to choose the shortest and fastest path for achieving the goal. The system can only achieve this goal, when it could obtain the best and maximum outputs by spending the least inputs. Hence, there is only one way ahead, which is the way of productivity. Among different areas of productivities, human resource productivity plays one of the most significant roles in the whole system productivity because the human resource is the provider of the capital. Hence, the lack of human resources reflects itself as capital demand and economical dependency. The present paper, based on the investigation carried out on the country industry and by considering the impact of computer on the level of human resource productivity in the administrative section, has been attempted to determine the drawbacks of the system. In order to successfully determine the drawbacks, the parameters such as the conditions of securing a job vacancy regarding to the level of computer literacy of the personnel, the speed of fulfilling a task using computers and the condition of the job, the security of computer utilization, the level of output yield from investing in computer utilization and the level of satisfaction from computer utilization, has been taken into account. The mentioned parameters have been ranked according to their maladjustment with computer utilization, from personnel and managers point of view. Consequently, in order to remove these drawbacks and increase human resource productivity, some solutions are presented. For conducting this research, several automobile industries as the investigating cases have been chosen randomly. The final analysis by information collection and data statistical surveys has been carried out and then the outcomes are presented. Manuscript profile
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        380 - Airlines Scheduling under Consideration, Operational constraints
        Shokoh Kheradmand Mohamad Mohamadi Bahman Naderi
        From the past to the present due to the high costs of the aviation industry and planes, planning fir this particular industry has been furnished with a great deal of significance and attention.one of the issues concerning aviation industry, is navigation and the number More
        From the past to the present due to the high costs of the aviation industry and planes, planning fir this particular industry has been furnished with a great deal of significance and attention.one of the issues concerning aviation industry, is navigation and the number of planes required in each flight schedule. These issues include a significant part of the aviation industry costs. On the other hand, based on a series of restrictions and rules made by Airline companies in the flight schedule for each plane, obtaining an efficient flight schedule for determining the number of required planes and minimizing the costs related to planes and decreasing costs arising from lost sales is of great importance. On the other hand , given NP-hard state of this issue , exact solution models in large sizes is not possible, therefore with the help of Meta-heuristics such as genetic and simulation annealing ,we have dealt with exact solution models in large sizes and have compared the obtained results and reached a total overall. Manuscript profile
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        381 - The Effect of Mobile Software Features on Customer Attitude and Satisfaction
        Marziyeh Hajisalim Ali Badizadeh
        Considering features of application is important since it can be effective in customer satisfaction and produce competitive advantages. In this way, one of the newest application services implemented in insurance companies is insurance mobile App services. Thus, in this More
        Considering features of application is important since it can be effective in customer satisfaction and produce competitive advantages. In this way, one of the newest application services implemented in insurance companies is insurance mobile App services. Thus, in this research, the effects of insurance mobile app services on customer satisfaction and attitude toward using in insurance industry is considered. This research is practical in terms of purpose and explorative, survey.Considering limitations of population, all of those 200 customers were selected as sample. Data collection method is based on questionnaire with 2 separate parts. First part includes demographic information and second part includes 29 professional questions. Validity of the questionnaire was approved based on content validity test according to 30 professors' answer. In addition, reliability test was performed based on factor analysis. Explanation and analysis of collected data is performed by descriptive (frequency, average, standard deviation) and inferential (Variance Analysis, Correlation, and structural equation) methods. Based on the results, features of mobile app services( perceived ease of use, perceived usefulness, perceived playfulness, and perceived compatibility) have positive effects on attitude toward using and customer satisfaction, and perceived risk has negative effect on attitude toward using and customer satisfaction. In addition, attitude toward using has positive effect on customer satisfaction and attitudes toward the use is the role of mediation in Effects of the characteristics software in mobile services on customer satisfaction Manuscript profile
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        382 - Effects of strategic values of e-commerce on adopting e-commerce in food industry SMEs at Qazvin
        Ali Badizadeh Sahar Ershad
        The purpose of this research is to determine the effects of strategic values of e-commerce on adopting e-commerce in Qazvin SMEs, food industry. This research, regarding the purpose is applied and regarding the information and data collection method is descriptive-surv More
        The purpose of this research is to determine the effects of strategic values of e-commerce on adopting e-commerce in Qazvin SMEs, food industry. This research, regarding the purpose is applied and regarding the information and data collection method is descriptive-survey, that the need information gathered through library studies by note taking and the need data gathered through fieldwork studies by questionnaire. The statistical populations were the managers of small and medium-size companies of food industry, that by using the Morgan table, 194 samples studied through simple random sampling method proportionate to the intra-cluster size. For data analysis, about demographic used the descriptive statistic and about hypothesizes test used the inferential statistic. The results showed, the enterprise support variable with the 0.79 factor has the most effect on strategic values of e-commerce and the perceived usefulness variable with the 0.70 factor has the most effect on e-commerce adoption. In addition, strategic values of e-commerce variable with the 0.87 factor have positive and meaningful effects on its adoption. Manuscript profile
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        383 - Explaining the Patterns of Effective Factors on Supply Chain in the Offshore Sector of Oil and Gas Industry
        Ahmadreza Etemadi Ahmadreza Kasraei
        Today, due to the ever-increasing competition between organizations and uncertain environments that have been created by many changes in customer needs, using an efficient supply chain can be considered as a competitive advantage for any organization. In this regard, on More
        Today, due to the ever-increasing competition between organizations and uncertain environments that have been created by many changes in customer needs, using an efficient supply chain can be considered as a competitive advantage for any organization. In this regard, one solution is lean approach. Lean approach helps to eliminate waste in the supply chain. On the other hand, based on the state of Iran and the abundance of oil and gas resources, the implementation of lean approach in the supply chain of the organizations operating in this field is very important.In order to conduct this study, that has been carried out in one of the largest companies operating in the offshore sector and the objective is to achieve an supply chain. First, by reviewing the literature, eight key factors that lead to the lean of the supply chain were identified and using the tool of the questionnaire and distributing between statistical sample and statistical analysis were effective. Then, using an interpretive structural modeling approach, the research model was developed. In the next step, the model was validated in quantitative and statistical analyzes as well as qualitative and based on it, the factors: financing, leadership and management, and communication with the supplier were identified as the most influential and minimizing the delivery time and flexibility were identified as the most impressive factor. Finally, some suggestions were made to achieve lean procurement process in the offshore sector of the oil and gas industry. Manuscript profile
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        384 - Effects of relationship marketing bonds on Customer satisfaction and share of customer in banking industry
        Gholam Reza Ahmadi Samad Aali
        &nbsp; The purpose of this study is to investigate the effects of relationship marketing bonds, including financial, social and structural bonds on customer satisfaction and share of customer in the banking industry. Agriculture Bank was chosen as case study population More
        &nbsp; The purpose of this study is to investigate the effects of relationship marketing bonds, including financial, social and structural bonds on customer satisfaction and share of customer in the banking industry. Agriculture Bank was chosen as case study population and 389 customers from 12 branches of Agriculture Bank of Tabriz city were chosen as statistical sample of the research and Samples were selected using simple random sampling. this research is causal research in terms of the method and data with questionnaires was analyzed through Partial Least Squares Structural Equation Modeling (SEM-PLS). In SEM at first we examined the measurement, structural and overall fitness then we tested the Hypothesis. The results of the study revealed that there is a significant relationship between relationship marketing bonds ( Social, financial and structural bonds ) and customer satisfaction. Social, financial and structural bonds, respectively had the highest effects on customer satisfaction. Also there was a significant positive relationship between customer satisfaction and customer share Manuscript profile
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        385 - The Assessment of Intrapreneurship in Machine carpet Industry Case Study: Zomorrod Kashan and Abrisham Shomal Companies
        Mohammadreza MoharrKochebaqi Shahram Mirzaiidaryani
        The objective of this research is to assess the Intrapreneurship in the Machine carpet Industry in Zomorrod Kashan and Abrisham Shomal Companies which the population of the study includes the experts of both companies. The survey is conducted using intrapreneurship ques More
        The objective of this research is to assess the Intrapreneurship in the Machine carpet Industry in Zomorrod Kashan and Abrisham Shomal Companies which the population of the study includes the experts of both companies. The survey is conducted using intrapreneurship questionnaire consisting 57 questions on personal and organizational factors. Contents validity of the questionnaire is confirmed by the university professors and professionals. Also, the reliability of all components and the questionnaire was confirmed using Cronbach&rsquo;s Alpha coefficient. To analyze the data, after checking the normal distribution of variables using Kolmogorov-Smirnov test, skewness and kurtosis, the condition of personal factors and organizational factors in both companies are analyzed separately using one-sample t-test and finally, the differences between the conditions of the intrapreneurship factors is discussed in both companies using independent sample t-test. According to the results of inferential statistics, in both companies characteristic component is lower than average and considered as an obstacle to the intrapreneurship in both companies. Among organizational factors, in both companies, all components are above average and none of the components were identified as an obstacle to the intrapreneurship. Manuscript profile
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        386 - The Impact of SMS Advertising on Purchase intention by attending to Brand Equity mediating role
        Morteza Maleki Minbashzargah Azim Zaree Mahbobeh Asadzade
        Mobile marketing offers great opportunities for businesses. Marketing activities supported by mobile devices allow companies to directly communicate with their consumers without time or location barriers. The aim of present research is to considring to relationship betw More
        Mobile marketing offers great opportunities for businesses. Marketing activities supported by mobile devices allow companies to directly communicate with their consumers without time or location barriers. The aim of present research is to considring to relationship between SMS advertising and purchase intention by attending to brand equity mediating role in Mellat Insurance agencies in Mashhad. To achieve this goal by cluster sampling with allocation in accordance, 2 agent choose in different cultural and income situation in Mashhad and the sample has been choose within their customers. This research according to the goal is applicable method and based on collecting data as a description and is type of solidarity. Questionnaire has been used to gathering datas and datas have analyzed by smart PLS and SPSS soft wars. The results of this study show that SMS advertising is directly and indirectly via brand equity connected positively and meaningful to purchase intention. The results also indicate that the factor for time of use of the services is related to the purchase intention and brand equity. Manuscript profile
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        387 - Study the Perceived Effects of Tourists on Environmental Dimensions on Residents' Quality of Life
        Ali QolipourSoleymani Armin Goli
        The purpose of this research is applied and research method is descriptive-cross sectional. The general objective of this research is to determine the impact of tourism industry (Economic, Socio-cultural, Environmental and Political) dimensions on the quality of life of More
        The purpose of this research is applied and research method is descriptive-cross sectional. The general objective of this research is to determine the impact of tourism industry (Economic, Socio-cultural, Environmental and Political) dimensions on the quality of life of the people of Guilan. Accordingly, 385 of residents of Guilan province were selected through simple random sampling method. Data were collected by a questionnaire and analyzed using structural equation modeling and LISREL software. The results show that the dimensions of the tourism industry affect the quality of life of the people of Guilan province. Understanding the economic impacts of the tourism industry on material well-being; Understanding the socio-cultural impacts of the tourism industry on social welfare; Understanding the environmental impacts of the tourism industry on health and safety; Understanding the political impact of the tourism industry on the security of the welfare; the material well-being on the amount Satisfaction with life; The sense of social welfare on life satisfaction; Health and safety welfare on life satisfaction; The sense of security welfare affects the level of life satisfaction of inhabitants of Guilan province. Manuscript profile
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        388 - An Integrated Approach for Facility Location and Supply Vessel Planning with Time Windows
        Mohsen Amiri Seyed Jafar Sadjadi Reza Tavakkoli-Moghaddam Armin Jabbarzadeh
      • Open Access Article

        389 - The Regional Performance Impacts in the Supply Chain integration: Evidence from East Africa Basic Metal Industry
        Alie Wube Dametew Birehanu Beshah Frank Ebinger
      • Open Access Article

        390 - An Innovation Measurement Model Based on THIO Classification: An Automotive Case Study
        Seyed M.J. Mirzapour Al-e-Hashema Hamed Soleimani Zeinab Sazvar
      • Open Access Article

        391 - Production Planning and Control Strategies Used as A Gear Train for The Death and Birth of Manufacturing Industries
        Alie Wube Dametew Danile Ketaw Ebinger Frank
      • Open Access Article

        392 - Enhancing Basic Metal Industry Global Competitiveness Through Total Quality Management, Supply Chain Management & Just- In -Time
        Alie Wube Dametew Daniel Kitaw Frank Ebinger
      • Open Access Article

        393 - Analytical Modeling of Specific Energy Consumption and Cost Share in Comprehensive Textile Industry: Case Study of Ethiopia
        Dessie Bantelay Muluken Getie Betelhem Bruk Robile Workalemayehu
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        394 - An Electronic Readiness Assessment Model for More Efficient Electronic Commerce Adoption by Iranian Small and Medium Contractors
        Kianoush Naserolmemar Atosa Bayat
      • Open Access Article

        395 - A soft approach to supplier selection problem for a steel company under future uncertainty
        Kasra Ghafori
      • Open Access Article

        396 - Enhancing Production Process Performance in Traditional Shipyards: An Integrated Approach for Waste Identification and Performance Optimization
        Fitriadi Fitriadi Ahmad Faisal Mohamad Ayob
      • Open Access Article

        397 - Innovation Management of Enterprises: Legal Provision and Analytical Tools for Evaluating Business Strategies
        Olena Bilovodska Andrii Kholostenko Zhanna Mandrychenko Olha Volokitenko
      • Open Access Article

        398 - Strategic Management of the Investment Process in the Agricultural Sector (for Example, Agricultural Enterprises and the Food Industry)
        Sergii Zakharin Svitlana Stoyanova-Koval Iryna Kychko Viktoriya Marhasova Iryna Shupta
      • Open Access Article

        399 - Conservation and Reconstruction of Industrial Heritage Potentials (Study Sample: Karaj Steel Plant)
        shirin sotodeh Vahid Ghobadian Mohammad Javad Mahdavi Nejad
        Since the advent of the Industrial Revolution, Iran, relying on its rich history in the field of art, industry, and trade has put the construction of industrial factories throughout Iran on the agenda and in every city and gift, and often according to the common industr More
        Since the advent of the Industrial Revolution, Iran, relying on its rich history in the field of art, industry, and trade has put the construction of industrial factories throughout Iran on the agenda and in every city and gift, and often according to the common industry in that region. Industrial architecture is one of the important branches and sources of modern architecture. Strives to build one or more chain factories with the capital of the city's elders and businessmen and to attract the participation and capital of the people. In other words, in an action based on community-based participation, the face and landscape of the city were suddenly changed, and factories were accepted as manifestations of modernism and signs of the new age, along with other urban elements. Unfortunately, after the end of the activities of these industrial institutions and their departure from the city, and the abandonment of factories, many of them were destroyed due to a lack of real knowledge of officials and people of the values hidden in this building and lack of attention of responsible experts and specialists. The process that continues and even their inclusion in the list of national monuments has not been very fruitful and can not be considered an obstacle to prevent their destruction. In this regard, in this study, to be able to properly protect and recreate this heritage, to identify the appropriate approach to the protection of this heritage based on the review of approved documents, and also to recognize and understand the tangible and intangible values of this heritage by grounded theory. Was on the agenda. A method based on and extracting data that has been collected and analyzed regularly during the study of scientific sources. Thus, the result of this integrated protection and regeneration that takes place in the light of attention to culture, considering the category of public awareness of the values of this heritage, as an important matter, integrated protection and recreation of this heritage in the shadow of conscious communities. Will play an important role in its continuation.Explaining this, it should be noted that the industrial heritage, especially the factories that are located in the central part of cities today, after the completion of industrialization and turning them into large forgotten areas inside or around historic cities, from the perspective of people and residents, physical places. And an abandoned and polluted function, spaces for committing all kinds of crimes and offenses, and generally devoid of any inherited values. At first glance, these areas are considered unbearable financial ones, even from the point of view of the executive and political powers. This negative view of the audience and the subsequent cases such as the impossibility of visiting this building and consequently the unfamiliarity of the people with different values of this building deprive the people of a sense of attachment and emotion to this building which is one of the most important reasons for protecting industrial works. In this regard, one of the first protection strategies regarding industrial heritage is to eliminate the negative attitude towards them. The endangerment of industrial heritage is also due to this negative mentality and the problems of the economic structure of the old industrial areas; It should be noted, however, that this legacy can be reminiscent of a pioneering spirit, traditions, and the power of innovation, and can be effective in improving public perceptions and creating a positive image, but so far little use has been made of this industrial heritage potential.In such circumstances, the legacy of industrial society can be saved. The first is to make a relentless effort to preserve this heritage in the collective memory of post-industrial generations. This should be done by understanding the value of this heritage after their disability; In meantime, motivating the feeling and strengthening the sense of pride and sense of responsibility for the protection of industrial heritage, both for the audience and for the officials, will be very effective in preserving the values of industrial heritage. Second, to incorporate this heritage into the daily lives, work, and other cultural or service needs of the residents, using the imagination, initiative, and innovation that we will address in the relevant section. Manuscript profile
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        400 - Investigating the Effect of Talent Management on Psychological Empowerment of Employee of Hospitality Industry
        Davood KiaKojuri Seyyed Mohammad Mirtaghian Rudsari
        In the accelerating and competitive industry of hospitality, what has guaranteed the excellence of hotels, relative to each other, is having a great wealth of capable and talented human resources. The main purpose of this study is to investigate a relationship between t More
        In the accelerating and competitive industry of hospitality, what has guaranteed the excellence of hotels, relative to each other, is having a great wealth of capable and talented human resources. The main purpose of this study is to investigate a relationship between talent management and psychological empowerment of hotel employees in Ramsar. The population of the study is the staff of a hotel that was selected by Cochran's formula for unlimited population, which contains 384 people as samples. And according to a&nbsp; series of convenience sampling Spreitzer's psychological empowerment questionnaires (1995) determined reliability of 0.855 and also Philips &amp; Roper's talent management questionnaire (2009) reliability of 0.860 were distributed among them and were collected after answering. In order to analyze the data, SPSS23 and Lisrel8.54 softwares were used. The results showed that talent management can affect psychological empowerment as the amount of 68%; and also, among the components of talent management, attracting talents, talents compatibility and maintenance, and talents development earn the first, second and the third place, respectively.&nbsp; Consequently, hotels can profit from talent management program to improve the employees' psychological empowerment. Manuscript profile
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        401 - The survey external-organizational factors creating job strain among the staff of Agro-industry of Moghan
        Yavar Fathi Balabaglou Mehrdad Navabakhsh Mansour Haghighatian
        Abstract: The purpose of the present research is to examine the external-organizational factors creating job strain among the staff of Agro-industry of Moghan based on structural equations. This research is a descriptive, causal one. The statistical population of the re More
        Abstract: The purpose of the present research is to examine the external-organizational factors creating job strain among the staff of Agro-industry of Moghan based on structural equations. This research is a descriptive, causal one. The statistical population of the research included all the staff (personnel and workers) of Agro- industry of Moghan in 2018, from which 479 ones were chosen as the sample based on Cochran formula and through the use of stratified random sampling. To collect data, the researcher- made tool was adapted to the job strain questionnaire (OSIPOW) and the job strain questionnaire of the health and safety institute of England (HSE). The statistical analyses were done through the use of Amos and Spss and based on structural equations. The resulted amount of regression showed that the external- organizational variables had an effect of % 0/66 influenced job strain creation. family factors (%0/40), economical factors (%0/54), social factors (%0/98) and cultural factors (%0/64) influenced job strain creation. Therefore, through interfering the external-organizational can reduce job strains and use this potential to increase the output of offices, organs and factories. Manuscript profile
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        402 - Adorno Analysis of Culture Industry and Commodity Theory in Iranian Music From a Sociological Perspective
        Meisam Mirian Hooman Asadi Shahla Eslami
        The theory of the culture industry as one of the most important philosophical views of the philosophers of Frankfurt School philosophers has been considered with The focus on the concept of commodification of Art in the production of art works and the superficiality of More
        The theory of the culture industry as one of the most important philosophical views of the philosophers of Frankfurt School philosophers has been considered with The focus on the concept of commodification of Art in the production of art works and the superficiality of culture versus elite and sublime art and culture. from this point of view, the emerging forms of popular Music as an example of worthless cultural goods were able to dominate the life of the mass; hence, any attempt for rationality within a class of people who, according to adorno, are a classless society, will be failed. what is considered as the main subject of the present research is the impact analysis of culture industry theory on Iranian Music in various aspects, including Iranian Music, as well as the growing influence of popular culture on Iranian Music rows which during 60s and under the influence of Neo Marxists has increased in iran. Also, in the present study, an attempt has been made of present a structured analysis of the culture industry theory in the process of commodification in popular Iranian Music, through which aspects such as standardization and mass production of art works under the influence of mass media and market domination system are considered.&nbsp; Manuscript profile
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        403 - The Role of the Culture Industry and the Knowledge Industry on Tendency toward Sports
        Mohamad mahdi Arghavan Khali Mirzaei Aliee Shekar beugi
        This study aimed to investigate the role of the culture industry and the knowledge industry on the tendency toward sports. The Grounded Theory (GT) method was used in this study. The statistical population consisted of two groups of elites in the fields of sociology, so More
        This study aimed to investigate the role of the culture industry and the knowledge industry on the tendency toward sports. The Grounded Theory (GT) method was used in this study. The statistical population consisted of two groups of elites in the fields of sociology, sociology of sports, media and education, as well as the youth of Bandar Abbas. The in-depth and unstructured interview technique was employed in the qualitative part, while a quantitative researcher-made 42-item questionnaire was utilized in the quantitative part. The results in the qualitative part were analyzed through open, axial and selective coding and the concepts were identified based on which a researcher-made questionnaire was developed. The results were analyzed using the Kaiser-Meyer-Olkin (KMO) test and Friedman test. According to the findings, exercise motivation was categorized into three indicators, namely physical and mental health, quality of life, and leisure and pleasure; the knowledge industry was categorized into three indicators, namely education, introduction of sports, and scientific-sports contents; and the culture industry was categorized into five indicators, namely radio sports programs, virtual sports pages, sports press, documents and interviews of athletes on TV, and television sports programs and competitions.Conflict of interest: According to the authors, the article did not have any conflict of interest. Manuscript profile
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        404 - Opportunities and Limitations of Tourism Industry in Iran
        Samad Rasoulzadeh Aghdam Seyyed Ahmad Mirmohammadtabar Samad Adlipour Yosef Zeynivand
        According to the UNESCO in 2007, Iran is among the five top countries in terms of cultural heritage and among the top ten countries in the world in terms of the potential of international tourist attraction. The main issue is that, regarding the high potential of Iran i More
        According to the UNESCO in 2007, Iran is among the five top countries in terms of cultural heritage and among the top ten countries in the world in terms of the potential of international tourist attraction. The main issue is that, regarding the high potential of Iran in terms of attracting tourists, why it has not been successful in this issue? Investigating the literature related to this issue indicates that, the tourism industry in Iran has opportunities and limitations. Therefore, in the present study, using a meta-analysis technique, these opportunities and limitations in Iran are investigated. The results of the research indicate that, the history and civilization of Iran, appropriate and unique ecotourism, the existence of diverse sects and religions, and low costs of tourism in Iran are among the most important opportunities and potential of tourism in Iran. In addition, the existence of political and planning limitations, over-reliance on oil incomes, infrastructural limitations and concentration of industries and services in only a few big cities, cultural and religious limitations, limitations related to advertisements and media, and limitations regarding training are among the most important challenges and limitations of the tourism industry in Iran. Manuscript profile
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        405 - The prioritization of media use for brand awareness in the insurance industryMahsa Veysi
        Mahsa Veisi Neda Suleimani
        This study aimed to evaluate the prioritization of media use for brand awareness in the insurance industry. Regarding the purpose of the study, it was an applied and survey research.At the first phase of the study to identify the criteria, the study population was consi More
        This study aimed to evaluate the prioritization of media use for brand awareness in the insurance industry. Regarding the purpose of the study, it was an applied and survey research.At the first phase of the study to identify the criteria, the study population was consisted of the insurers of the insurance companies of Tehran, and at the second phase, the experts' views were used to prioritize the criteria. The results of the pair-wise comparison of the main criteria showed that the media consumption (0.164) was in the first priority. The updated media (0.140) was in the second priority. The assurance (0.121) was in the third priority. The ability to transfer content (0.119) was in the fourth priority. The content media and media distinctiveness were in the subsequent priorities. Of these weights, ARAS-G method was used to determine the best media. Seven media including television advertising, radio, and billboards across the city, newspapers and magazines, internet, friends and relatives were evaluated based on the twenty-eight criteria. Finally, it was revealed that friends and relatives (social networks and word of mouth advertising) (0.998) has the highest priority. Television advertising was on the second place and the third priority was cyberspace and internet.&nbsp; Manuscript profile
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        406 - Woman and Culture Industry in Iran; Empowerment or Submissiveness?
        ShakibaSadat Hashemian ُSaeed Gazerani AliAsghar Davoudi
        Gender discrimination and inequality caused by domination over women is a prevalent global phenomenon, and has made them face the limitation of equal access to opportunities, facilities, sources of power and influence in different societies. One of the main solutions of More
        Gender discrimination and inequality caused by domination over women is a prevalent global phenomenon, and has made them face the limitation of equal access to opportunities, facilities, sources of power and influence in different societies. One of the main solutions of international institutions for this problem is the women's empowerment policy. This policy has also been taken into consideration in Iran and policies and plans have been made by the relevant authorities. However, objective evidence shows that the situation of women is not much favorable. According to the World Economic Forum, in 2019, Iran was ranked 148 among 153 countries in terms of gender discrimination. The aim of this research is to identify the reasons for acceptance of male domination, by women in Iran. To conduct the research, the available quantitative and qualitative data were collected, and to test the hypothesis, the "critical analysis" method was used. The theoretical approach of the article is also based on the principles and concepts of critical theory. The findings of the research show that women's submissiveness is in part formed as a result of the influence of cultural-educational elements. Therefore, as long as the educational system, the media and scientific, cultural and religious platforms that have a general audience, reproduce, justify and promote attitudes, beliefs, and relations based on legitimizing inequality and discrimination, we will see no meaningful change in the status of women in society. Manuscript profile
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        407 - The Professional Ethics of Industries in Shiite Jurisprudence and Professional Texts (Case Study: the Right of Supervision over Industries)
        Mehrdad Aghasharifian Parviz Rastegar Jazi Mohsen Ghasempour Ravandi
        The Shiite jurisprudence, due to its comprehensiveness, is one of the richest and most important sources which can be applied in studying the etiquettes and moralities involved in business. The jurists have mentioned various teachings in form of religious precepts inclu More
        The Shiite jurisprudence, due to its comprehensiveness, is one of the richest and most important sources which can be applied in studying the etiquettes and moralities involved in business. The jurists have mentioned various teachings in form of religious precepts including obligatory, unlawful, recommended and disliked rules in the legal works devoted to business and trading in Islam. Such legal teachings can create certain principles and bases known as professional ethics used in the fields of economics, business and industries. Furthermore, such principles have been reflected in some professional texts, particularly in some chivalry-manifestos presented by certain business. This essay, as a legal research, seeks to indicate the degree of Shiite jurisprudential influence on the emergence of specific principles of professional ethics in different business using a library base and descriptive method and by comparing the legal texts on the one hand and the professional texts on the other. The main question which this essay tries to answer is to know what principles can be inferred from analyzing and comparing the Shiite jurisprudential teachings and the professional texts written in this regard. Based on the findings of this article, the following principles can be extracted from the above mentioned analysis: the obligation of providing livelihood, and giving reverence to business, the necessity of gaining knowledge for business, the necessity of pursuing the example of religious role models in different businesses, the requirement of attending to ethics and spirituality in work, the obligation of adding prayer and devotion in all works. The blessing in work and business can take place in the light of proper businesses which can be achieved through legal analysis and by supervising the jobs as one of the principles of professional ethics in business. Manuscript profile
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        408 - Key Factors of Logistic Performance Development Using SEM: The Case of Iran Post Industry
        Rohollah Salahshori Ahmad Jafarnejad Ezzatollah Asgharizadeh Mansoor Momeni
        The logistics&nbsp;sector is nowadays known as one of the main pillars of&nbsp;economic development since it is the logistic&nbsp;performance that can have a knock-on effect on economic growth and competitiveness in both international and domestic trade. According to po More
        The logistics&nbsp;sector is nowadays known as one of the main pillars of&nbsp;economic development since it is the logistic&nbsp;performance that can have a knock-on effect on economic growth and competitiveness in both international and domestic trade. According to policy makers, implementing coherent and sustainable policies to integrate the supply chain is vital to ignite growth and development not only in economically prosperous countries but also in emerging economies. Economically underprivileged countries are normally those that suffer high costs in the logistics sector owing not only to transportation rates but also to unreliable supply chains that can hamper convergent and competitive functioning in the global value chain. Having realized the vitality of logistics sector, the present descriptive correlational survey aimed at investigating the effect of key components that can have a bearing on improved logistics performance in Post industry. To serve the purpose, a conceptual model of key components, along with five main hypotheses, was proposed based on a thorough literature review and consultation with experts in the post industry. The research population comprised all experts, managers and staff of the Islamic Republic of Iran&nbsp;Post Company from whom a sample of 402 was selected based on the Cochran formula. The collected data were analyzed via Structural Equation Modeling. The findings emerging from the study revealed that all components including knowledge management, human resources organization management, internal and external factors had positive and significant effects on the performance of logistics sector in the post industry. It is suggested that reinforcing the specified components and employment of the designed pattern can help the post industry to take a major step towards improving its logistic performance. Manuscript profile
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        409 - Designing a Model of Supply Chain Resilience in Iranian Banking Industry
        Maghsood Amiri Zahra Hasani Farhad Hadinejad
        The expansion and complexity of supply chain relationships and inevitable risks in the banking industry make it necessary to examine the resonance in the supply chain of banks. Various supply chain management approaches or strategies, including resilience, seek to incre More
        The expansion and complexity of supply chain relationships and inevitable risks in the banking industry make it necessary to examine the resonance in the supply chain of banks. Various supply chain management approaches or strategies, including resilience, seek to increase the flexibility and develop the ability of the supply chain to respond quickly to changes in the customer demand. Bank managers can increase sustainability and profitability, and finally can maintain competitiveness in the banking industry, with an innovative action like designing resilience supply chain. The purpose of this research was to identify dimensions, components, and indicators of resilience and ultimately design a model for assessing resilience in the banking industry. The statistical population of the present research included the experts in the state banks in Tehran. 50 participants were selected using cluster and judgmental sampling. The designed model was investigated using confirmatory factor analysis and structural equations modeling. The results of the research indicate that the proposed model is significant for building a resilient supply chain in the banking industry. &nbsp; Manuscript profile
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        410 - Exploration of Human Resource Development in Research Institute of Petroleum Industry: The Fuzzy Dematel Technique
        ebrahim rajabpour Jahanshah Chartab Moghadam Mehdi Afkhami Ardakani Mehdi Hashemi
        This qualitative, applied and descriptive study was undertaken at the Research Institute of Petroleum Industry to identify critical factors affecting human resource development and to offer a model by applying Fuzzy Dematel technique. Initially, through extensive review More
        This qualitative, applied and descriptive study was undertaken at the Research Institute of Petroleum Industry to identify critical factors affecting human resource development and to offer a model by applying Fuzzy Dematel technique. Initially, through extensive review of existing literature on human resource development and interview with a purposeful sample of 13 experts in the field of petroleum industry research, 24 influenceing factors were identified on human resource development. Next, a researcher-made questionnaire was developed, as the data collection instrument, comprising seven of the most recurring factors. The content validity of the questionnaire was confirmed by the experts at the organization and university professors. An internal consistency correlation coefficient of 0.87 was found suggesting that the reliability of the device was acceptably high. The results of the statistical analyses indicated that, among the identified human resource development factors, Training and Organizational Structure were the main barriers to the development of human resources while Leadership Style, Organizational Culture, Strategy and Knowledge Management were effective factors to overcome the obstacles in the way of human resource development. Technology was also found as an independent variable influencing the human resources development in Research Institute of Petroleum Industry. Manuscript profile
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        411 - Investigating the Factors Affecting Strategic Green Human Resource Management in the Dairy Industry
        Alireza Mikaeeli Abbasali Rastgar Davood Feiz Hossein Damghanian
        This research seeks to investigate the factors affecting strategic green human resource management in manufacturing dairy products. The statistical population included 413 senior executives of 59 manufacturers of dairy products who were members of the Iranian Dairy Indu More
        This research seeks to investigate the factors affecting strategic green human resource management in manufacturing dairy products. The statistical population included 413 senior executives of 59 manufacturers of dairy products who were members of the Iranian Dairy Industry Association in 1399. To estimate the sample size, a stratified random sampling method and the Cochran formula were employed. The sample included 212 people. The data collection instruments included a structured green human resource management questionnaire based on Jabor (2010) and both in-person and phone interviews. The data were analyzed using SPSS software version 23 at two descriptive and inferential levels. In the inferential level, Kolmogorov-Smirnov tests, Pearson correlation, regression analysis and Friedman were used.The findings show that internal factors (82.7%) are more effective than environmental factors (79.8%) on green human resource management in the dairy industry. Also, it was found that the strategies for improvement and maintenance and maintenance of attraction and output strategies are effective in the management of green human resources in the dairy industry. Additionally, there was a significant and positive correlation between the four internal factors (technical, organizational, cultural and market) and human resource strategies in the dairy industry. The most important factor affecting the management of green human resources in the dairy industry was found to be organizational factors. The findings of the present study can function as a practical guide to fulfill strategic green human resource management in the dairy industry for senior executives in this industry. Manuscript profile
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        412 - Internal Marketing and Employee Productivity with Mediating Role of Knowledge Sharing in Hotel Industry
        Samad Rahimiaghdam
        Service employee productivity has nowadays intrigued researchers and managers. The current applied correlational-descriptive enquiry aimed to offer practical resolutions for improving employee productivity in East Azerbaijan hotel industry based on internal marketing an More
        Service employee productivity has nowadays intrigued researchers and managers. The current applied correlational-descriptive enquiry aimed to offer practical resolutions for improving employee productivity in East Azerbaijan hotel industry based on internal marketing and knowledge sharing. The research data were collected based on a questionnaire the validity of which had been investigated via expert view and confirmatory factor analysis and the reliability of which had been explored through Cronbach alpha coefficient. The research population comprised 565 managers and employees at various hotels in East Azerbaijan province from whom a cluster sample of 232 was randomly selected to complete the questionnaire. The gleaned data were analyzed via Structural Equation Modeling. The results revealed that internal marketing directly impacted employee productivity with path coefficient of 0.6 and indirectly through mediating role of knowledge sharing with path coefficient of 0.21; internal marketing was also found to impact knowledge sharing with path coefficient of 0.53. Knowledge sharing was also found to have a positive effect on employee&rsquo;s productivity with path coefficient of 0.41. The results underscore the partial mediating role of knowledge sharing and recommend that senior hotel managers employ internal marketing in order to improve knowledge sharing and enhance employee productivity. Manuscript profile
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        413 - Designing a Brand Model in Social prodution to Improve Domestic Clothing Industry
        Sayed mousa Khademi MirzaHasan Hoseini Mohammad mehdi Parhizgar Fahime Askari
        The present study aims to design a brand model in the social manufacturing efficiency of the domestic clothing industry. The present study has a descriptive-explanatory design. The qualitative data required for the interview were collected from social manufacturing acti More
        The present study aims to design a brand model in the social manufacturing efficiency of the domestic clothing industry. The present study has a descriptive-explanatory design. The qualitative data required for the interview were collected from social manufacturing activists in the textile industry. Sampling in this study was done using theoretical sampling method. To design a brand model in the social production efficiency of the domestic clothing industry, Strauss and Corbin&rsquo;s grounded theory was used. Based on the results of open and axial coding, the factors of communication networks, industry dynamics, branding goals and motivations, social production associations and authorities&rsquo; support are among the causal factors. Capacities of participation, brand development, legal frameworks, agile organizational structure, training capacities of branding and ideation capabilities in branding are in the category of requirements. Legal ownership challenges, management challenges, planning challenges and unpredictable developments are among the intervening factors. Also, custom manufacturing, improving the quality of services, improving relations with the target market, developing brand research activities, increasing organizational agility, developing ideas to increase brand power, developing partnership networks and integrating micro-social producers are among the most important strategies. Reducing costs, increasing profitability, optimal planning and development of communication channels are among the most important consequences of the research model. Manuscript profile
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        414 - Toward a Typology of Project Strategy based on Business Environment Contingency Variable in Projects of Petrochemical Industry of Iran
        Hani Arbabi mohammad hossein sobhiyah Hasan Danaeefard
        In order to achieve higher performance in organizations, the need for alignment of strategy with contingency variables like Structure and Environment is necessary. Petrochemical Projects in Iran have faced a violent business environment as a result of the Sanctions, cha More
        In order to achieve higher performance in organizations, the need for alignment of strategy with contingency variables like Structure and Environment is necessary. Petrochemical Projects in Iran have faced a violent business environment as a result of the Sanctions, change in oil price, exchange rate, and input price of plants. Based on the contingency theory, in order to achieve better performance results in projects as contemporary organizations, it is necessary to consider Business Environment in formulation of project strategy. Therefore, the purpose of the current research was to present the typology of the project strategy based on Business Environment contingency variable influencing the Iranian petrochemical Projects. By reviewing literature we provide a conceptual model as our first-order construct. Using cases study research; we chose to employ qualitative method for improving the model. The case data of 10 projects was selected from the petrochemical Projects. Qualitative data analysis was used for data analysis. In addition to interview, multifaceted data collection including document investigating and questionnaire was also considered. Regard to selecting the Miles and Snow business strategies as baseline of the project strategy, project strategy typologies was plotted in a two-dimensional matrix in terms of fundamental/gradual environmental changes and internal/external project focus. These typologies were redefined for project level through interviews results. Finding suggests that Business Environment difference of projects caused different projects Strategies that required different entrepreneurial, engineering and administrative capabilities to manage projects. Manuscript profile
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        415 - Designing A Model to Investigate the Relationship among Organizational Capabilities, Competitive Advantage and New Product Performance: The Case of Food Corporations in Mashhad
        Ebrahim Roushan Ghias Reza Sepahvand Abdolkhalegh Chenarestan Oulia ali pirzad
        All thriving organizations constantly strive to raise their performance standards. What may enhance any company&rsquo;s competitive advantage is a set of capabilities including marketing, innovation and research and development capabilities. The present inquiry was an a More
        All thriving organizations constantly strive to raise their performance standards. What may enhance any company&rsquo;s competitive advantage is a set of capabilities including marketing, innovation and research and development capabilities. The present inquiry was an attempt to design a model to scrutinize the extent to which organizational capabilities, competitive advantage and new product performance may correlate. To this end, a questionnaire was distributed among 105 managers of food companies in Mashhad, Iran, and the collected data were analyzed via AMOS and SPSS softwares. The research findings indicated a significant relationship between organizational capabilities, including marketing capability, innovation capability, research and development capability, and competitive advantage components of product and product delivery speed. A significant relationship was also found between competitive advantage indicators like financial and consumer-oriented performances and components of product performance.&nbsp;&nbsp; &nbsp; Manuscript profile
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        416 - Presenting a Conceptual Model Delineating the Effect of Production and Operations Strategies on Sustainable Competitive Advantage in Iranian Automotive Industry: The Case of Tehran Automobile Manufacturing Companies
        Ali Mohaghar Ezzatollah Asgharizadeh Seyyed Hassan Ghodsypour Amir Samarrokhi
        The aim of the current quantitative applied research was to design a model for the investigation of the extent to which automobile production strategies may impact domestic manufacturers&rsquo; sustainable competitive advantage. The research data were collected through More
        The aim of the current quantitative applied research was to design a model for the investigation of the extent to which automobile production strategies may impact domestic manufacturers&rsquo; sustainable competitive advantage. The research data were collected through a researcher-made questionnaire whose construct and content validity had been confirmed and its reliability had been verified through Cronbach alpha. The research population comprised senior managers of automobile manufacturing companies located in Tehran, Iran from whom a random sample was selected. The data obtained from 384 completed questionnaires were analyzed through Structural Equation Modeling to find out the relationship among various factors of the model and the Variance-Covariance analysis. The findings emerging from the study revealed that the latent variable of sustainable competitive advantage was delineated by cost, quality, diversity, and flexibility; and that the latent variable of domestic automobile manufacturers&rsquo; production and operations strategies were delineated by Kaizen strategies, enterprise resource planning, punctuality, and supply chain management models. Research findings bore on the significant positive effects of production and operations strategies on Iranian automotive industries sustainable competitive advantage. Manuscript profile
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        417 - Designing a Mentoring Model for the Development of Food Industry Startups
        Mohammad MomenNezhad Limodehi Asad Hejazi Hamed Rahmani
        Startups are usually built around innovative ideas, and mentors serve as watchdogs and entrepreneurs in the creation and growth of startups. The purpose of this research was to design a mentoring model for the development of startups in food industry. The research metho More
        Startups are usually built around innovative ideas, and mentors serve as watchdogs and entrepreneurs in the creation and growth of startups. The purpose of this research was to design a mentoring model for the development of startups in food industry. The research method was mixed employing sequential-exploratory design, grand-theoretical method and applied-developmental goal. Through purposeful theoretical sampling, in the qualitative section, 15 academic experts in the field of entrepreneurship management and food industry were selected. In the quantitative section, using stratified random sampling, 384 entrepreneurs, mentors and students active in food industry startups were recruited who answered a researcher-made questionnaire. The qualitative analysis was performed with five rounds of interviews to reach saturation and theoretical consensus for open, axial and selective coding of mentoring model categories in food industry startups, the quantitative analysis of which was performed with Smart pls‌ (2) statistical software. The paradigm pattern of research was established in 4 axes, 29 categories, 193 items and 6 constructs including: causal conditions, central phenomena, strategies, contextual conditions, intervening conditions and consequences. The relationship between causal condition structures and central phenomenon, central phenomenon and strategies, contextual conditions and strategies, intervening conditions and strategies and strategies and consequencies of mentoring development was found to be positive and significant (T &le; 2.58), and research model fit was assessed as strong (GOF = 0.682). Therefore, it can be concluded that the managers and policymakers of the country's food industry can benefit from the consequences of mentoring development in the startups of the country's food industry by implementing the antecedents of the research model and implementing its strategies. Manuscript profile
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        418 - Designing a Model of the Factors Affecting the Revitalization of Small and Medium-Scale Ailing Food Industries
        Rahim Rezaei Banafsheh Massoud Kassaei Alireza Motameni
        The purpose of this study was to design a model of the factors affecting the revitalization of small and medium- scale ailing food companies and industries in Ardabil province. To this end, through reviewing the related literature and interviewing experts, first, 97 fac More
        The purpose of this study was to design a model of the factors affecting the revitalization of small and medium- scale ailing food companies and industries in Ardabil province. To this end, through reviewing the related literature and interviewing experts, first, 97 factors affecting the revitalization of these companies were identified, using the Fuzzy Delphi Method (FDM). Next, through exploratoratory factor analysis, the relationship between the factors was investigated. For this purpose, the factors in 10 demensions were determined and using fuzzy hierarchical analysis, these dimensions were ranked based on the views of 48 managers and senior experts of small and midum-scale food industreis in Ardabil. The results revealed the periorty of economic factors, factors related to infrastructure, factors related to research and development processes, factors related to financial problems, legal and judicial factors, respectively, and factors due to the sanctions, market-related factors, legislation related to work-place, organizing managers and staff, and social and cultural factors were the next priorities. According to the objectives of the research, the clustering of active food industries in Ardabil was done based on the available documents and the relevant industries were divided into five clusters. The effect size of each set of factors in each cluster was determined using multivariate regression method and finally the appropriate revitalization model for each cluster was identified and presented. Manuscript profile
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        419 - Identification of Evaluation indicators in Automotive Industry LARG Supply Chain via Fuzzy Best-Worst Method: The Case of Saipa Yadak Company
        Sina Aboei Mehrizi Mohammad Mehdi Movahedi Alireza Rashidi Komijan
        The current study was undertaken to identify evaluation indicators of LARG supply chain in Saipa Yadak Company initially through fuzzy screening and further to weight and prioritize them through fuzzy best-worst method. The research population comprised 20 senior manage More
        The current study was undertaken to identify evaluation indicators of LARG supply chain in Saipa Yadak Company initially through fuzzy screening and further to weight and prioritize them through fuzzy best-worst method. The research population comprised 20 senior managers at Saipa Yadak Company with at least 10 years of administrative experience within the supply chain management sector. The enquiry started with an extensive review of existing literature on the theoretical foundations and interviewing experts to identify indicators of LARG supply chain via fuzzy screening procedure. Having screened the indicators, we designed a paired comparison questionnaire which was piloted and distributed among the experts. The data obtained from the questionnaires were weighted and ranked using fuzzy best-worst method. The findings identified accountability, environmental function, speed of knowledge and technology, participation and support, human resource management, relation with suppliers and customers, competency, flexibility, and, cost and operation control as the most important indicator of the LARG supply chain, respectively. In addition, each indicator was weighted and prioritized to provide support for managers of at automotive industry through LARG supply chain evaluation and assist them in selecting effective solutions to reduce supply chain risks, and thereby, to facilitate decision making. Manuscript profile
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        420 - Modeling the Factors Affecting Supply Chain Optimization in the Electricity Industry: a Combined Approach to Interpretive Structural Analysis
        Mojtaba Omidiyan Younos Vakil Alroaia Seyyed Abdolla heydariyeh
        The purpose of this study was interpretive structural modeling of the factors affecting supply chain optimization in the electricity industry. In this study, using a mixed method, a qualitative-quantitative approach was employed to model and verify the factors affecting More
        The purpose of this study was interpretive structural modeling of the factors affecting supply chain optimization in the electricity industry. In this study, using a mixed method, a qualitative-quantitative approach was employed to model and verify the factors affecting supply chain optimization. To this end, through content analysis and thematic analysis using Novo software to form thematic networks, a qualitative model of factors influencing supply chain optimality was designed. In order to formulate a basic pattern of the factors affecting supply chain optimality, 23 experts in the electricity industry were selected through purposeful sampling method. In the quantitative section of the study, interpretive structural modeling (ISM) approach and MICMAC analysis were used. The results showed that the initial framework of supply chain optimality model has six dimensions including supply chain performance, supply chain management, supply chain risk management, supply chain quality management, production and operation, and supply chain stability. In the ISM graph, the variables were categorized at different levels, in which the "agency" and "strategy" factors were the highest and "customer satisfaction" was the lowest factor. After MICMAC analysis, the variables were categorized in three groups of independent variables with 11 variables, with four variables and dependent variables with 10 variables. No variables were included in the PA. &nbsp; Manuscript profile
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        421 - A Model of Corporate Social Responsibility in a Competitive Environment based on Improving Labor Productivity in Food Industry
        Vahide Hajihassani Hassan Rangriz Babak Hajikarimi
        The present study on cooperate social responsibility(CSR) aimed at providing a model of CSR in food industry based on improving labor productivity. This qualitative research was an applied-exploratory one. To this end, 13 food industry experts were identified using targ More
        The present study on cooperate social responsibility(CSR) aimed at providing a model of CSR in food industry based on improving labor productivity. This qualitative research was an applied-exploratory one. To this end, 13 food industry experts were identified using targeted and snowball sampling methods and were interviewed. The data was gathered through in-depth interviews and analysed according to the grounded theory with the Strauss and Corbin &lsquo;s systematic approach. The results based on the grounded theory approach revealed that there were 161 open codes, 46 axial codes and 20 selective codes. According to the results of the study, the use of the model would result in improved customer experience, brand reputation and economic independence, which, in the current situation of the country that is under economic sanctions, is an effective factor in reducing Iran's dependence on other countries. Moreover, it was found that labour productivity can be improved through the cleanliness and neatness of the work environment. Manuscript profile
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        422 - A Model of Company Competitive Capabilities Considering Social Capital and Buyer-Supplier Relationship Risk: A Case Study of the Elevator and Escalator Industry
        Mohsen Hooshangi Abolfazl Kazazi Mohammad taghi Taghavifard Reza Kianimavi
        The purpose of this study was to present a model of competitive capabilities considering social capital and buyer- supplier relationships. In terms of purpose, it is developmental-applied and in terms of nature, descriptive-analytical and regarding method, a mixed metho More
        The purpose of this study was to present a model of competitive capabilities considering social capital and buyer- supplier relationships. In terms of purpose, it is developmental-applied and in terms of nature, descriptive-analytical and regarding method, a mixed method study. The study population included the academic and industrial experts active in the elevator and escalator industry. To recruit the sample, purposeful and theoretical saturation sampling methods were used in which the researchers reached a saturation point after conducting 18 interviews. Semi-structured qualitative interviews were used to collect the data in the qualitative section and questionnaires were used for the quantitative section. To analyze the data, content analysis and interpretive structural equations were employed. The final obtained model reveals that the social capital variable has three comprehensive themes, 15 organizing themes and 49 basic themes, the buyer-supplier relationship risk has seven organizing themes and 28basic themes, and the competitive capabilities include nine organizing themes and 32 basic themes. Also, the results of the interpretive structural equation method show a six-level model. Manuscript profile
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        423 - Designing an Impact Model of Market Orientation on the Productivity of Iranian Handmade Carpet Industry
        Mehrdad Azadi Seyyed Abbas Heidari VahidReza Mirabi
        Handmade carpet industry is one of the most powerful internal industries which could not repeat the success it had in the past years at a global scale despite its high potential. One of the reasons can be lack of attention to productivity and the related affecting facto More
        Handmade carpet industry is one of the most powerful internal industries which could not repeat the success it had in the past years at a global scale despite its high potential. One of the reasons can be lack of attention to productivity and the related affecting factors. Therefore, in the current research, a model was presented to measure the impact of marketing on the productivity of carpet industry in Iran. The statistical population included two different parts of carpet industry experts (10 experts) and the managers at different levels of Iran National Carpet Center and the Ministry of Industry, Mine and Trade from among whom 203 ones were selected based on Cochran sampling formula. First, reviewing the theories and frameworks about market orientation and productivity and benefiting the views of handmade carpet industry experts, a preliminary model was extracted. Then, through continuously applying structural equation model in LISREL software environment, the extracted model was tested and finally, the impact of market orientation including customer orientation (customer satisfaction, customer loyalty and customer capital), market situation (rival orientation and market intelligence) and inter functional coordination (flexibility, knowledge sharing and cooperation) on productivity (including market effectiveness and market intensity) was proved. It was also found that the influence of customer orientation on productivity was more than other dimensions. Manuscript profile
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        424 - Key Factors Affecting Steel Industry Supply Chain Productivity
        Reza Besharatizadeh Reza Radfar Abbas Toloie Eshlaghy Mohammad reza Motadel
        Efficient supply chain as well as the proper management of its components play an important role in supply chain productivity. The steel industry is one of the mother industries and needs to further enhance its chain productivity. The purpose of the present study is to More
        Efficient supply chain as well as the proper management of its components play an important role in supply chain productivity. The steel industry is one of the mother industries and needs to further enhance its chain productivity. The purpose of the present study is to identify key factors affecting the productivity of national steel supply chain. In order to identify the factors affecting steel supply chain productivity, the SCOR model has been used and its indices have been validated by CVR and CVI forms as well as by steel industry experts, based on which the designed questionnaire was distributed among the managers and experts of the steel industry and the data were collected. Finally, the data analysis was performed using confirmatory factor analysis with structural equations and PLS software. The factors affecting supply chain productivity were confirmed by 30 indices and 6 factors.The results revealed that all 6 factors influence steel supply chain efficiency, however, among these factors, the enabler&rsquo;s factor Manuscript profile
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        425 - The productivity promotion with the help of concrete model of supply chain management in construction industry projects
        Rasoul Karimi Mohammad Hassan Sobhieah Jaafar Razmi SeyedAli Torabi
        Studies have indicated that there are fund mental differences between the project supply chain and operation supply chain and its management calls for different approaches. Considering the importance of project supply chain management, different models have been offered More
        Studies have indicated that there are fund mental differences between the project supply chain and operation supply chain and its management calls for different approaches. Considering the importance of project supply chain management, different models have been offered by developed countries, but according to the difference development models between the developed, developing countries, the characteristics of the supply chain management of these countries are very different. This study aimed at developing a conceptual model of project based construction industry in Iran to compare the structure of project supply chain management with existing challenges in project supply chain. Using construction theory the casual conditions of emerging of challenges infrastructure elements were indentified and the procedures of challenging management and its expected results were presented. Manuscript profile
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        426 - Studying the Effect of Industry Type on the Relationships between Corporate Governance and Companies’ Productivity
        Farzin Jafare Hasan Hemati
        The subject of this thesis is "Studying the Effect of Industry Type on the Relationships between Corporate Governance and Companies Productivity ".In this study the relationship between the type of industry activity and corporate governance and productivity with and wit More
        The subject of this thesis is "Studying the Effect of Industry Type on the Relationships between Corporate Governance and Companies Productivity ".In this study the relationship between the type of industry activity and corporate governance and productivity with and without control variables were discussed. The territorial scope of the research includes the registered companies in the Tehran Stock Exchange. Moreover, the time of the study of the companies refers to the period from 2003 to 2012.The research included an independent variable (type of industry), and two dependent variables (productivity and corporate governance) and the control variables. In the first hypothesis the relationship between ownership concentration and total productivity and in the second hypothesis, the connection between the board of directors size (board size) and total productivity and finally, in the third hypothesis the relation between the type of industry activity and productivity were included in the research model and their significance was examined. &nbsp; The result showed that there was a significant negative relation between ownership concentration and productivity, a significant positive relation between the board size and total factor productivity and a significant negative relation between the type of industrial activity and productivity Manuscript profile
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        427 - Evaluating the Mediating Role of Brand Image in the Formation ob Brand Equity
        Hossein Emari Ahmad Zende dell
        This study examined the underlying dimensions of brand equity in the chocolate industry. For this purpose, the researcher developed a model to identify which factors are influential in building brand equity. The second purpose was to assess the effect of brand image on More
        This study examined the underlying dimensions of brand equity in the chocolate industry. For this purpose, the researcher developed a model to identify which factors are influential in building brand equity. The second purpose was to assess the effect of brand image on mediating between brand attitudes, brand personality and brand equity. This research is an applied research and its strategy is causal. The standard questionnaire was used for collecting data. The study employed structural equation modeling to investigate the causal relationships between the dimensions of brand equity and brand equity itself. It specifically measured the way in which consumers&rsquo; perceptions of the dimensions of brand equity affected the overall brand equity evaluations. The data were collected from a sample of consumers of chocolate industry in Iran. The results of this empirical study indicate that brand image is an important component of brand equity in this industry. Moreover, the role of brand image as a mediating factor in the formation of brand equity is supported. The present research enriched brand equity building by incorporating the brand personality and brand image, as recommended by previous researchers. Moreover, creating the brand equity index particularly in the chocolate industry of Iran is novel. &nbsp; Manuscript profile
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        428 - The effect of Sale and Operation planning on total supply chain performance (a case study in forming industry)
        Mehrdad Madhoshi Abdolhamid Safaei Ghadikolaei Yaser Nemati
        Nowadays, Sales and Operations Planning has become a well-knownand widely used process, yet, up to now, its usefulness has beenneglected. This paper intended to assess the performance process of saleand operation planning through mathematical modelling procedure.Three M More
        Nowadays, Sales and Operations Planning has become a well-knownand widely used process, yet, up to now, its usefulness has beenneglected. This paper intended to assess the performance process of saleand operation planning through mathematical modelling procedure.Three Mixed Integer Programming (MIP) models have been developedin this study, namely fully integrated (with centralized sales, production,distribution and procurement planning), partially integrated (withcentralized sales and production, but separated procurement anddistribution planning), and decoupled (with centralized sales, butdecentralized production, distribution and procurement planning). Allthree models have been developed for a multi-site manufacturingcompany. The results demonstrated the superiority of fully integratedmodel over the others. Manuscript profile
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        429 - Investigation the Influence of Lean on Information Technology Productivity in the Iranian banking Industry
        Roghayeh yonnesi Roksana Fekri Marzieh Babaeianpour
        The information technology often have delays since they have been established in the organizations, and reduce the prioritization and decision making methods, also it is a barrier to the best benefits of productivity in this domain. On the other hand, the lean philosoph More
        The information technology often have delays since they have been established in the organizations, and reduce the prioritization and decision making methods, also it is a barrier to the best benefits of productivity in this domain. On the other hand, the lean philosophy is a useful attitude to minimize the loss and maximize the productivity of facilities, human resources and investment. Using the lean theory in information technology systems, the wastage will be deceased and productivity will be promoted. This study investigated the role of the effective factors in being lean on IT productivity in banking domain. The research method was descriptive-survey. The statistical population included the experts in banking domain in Iranian banking industry which included 260 people, out of which 156 people were chosen as the sample size, using Morgan&rsquo;s table. Using confirmatory factor analysis, the results showed that the factors had a positive effect on promoting the trend of being lean. The most effective factors were the proper designing of information processes of IT. Manuscript profile
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        430 - The Impact of the Information and Communication Technology on Production and Total Factor Productivity of Industrial Firms
        Yadollah Rajaye
        This article has investigated the effect of information and communication technology (ICT) on the production and total factor productivity by using the analysis of the panel data. To perform this, the analysis was done through the application of the statistical data rec More
        This article has investigated the effect of information and communication technology (ICT) on the production and total factor productivity by using the analysis of the panel data. To perform this, the analysis was done through the application of the statistical data received from the industrial firms related to Iran's StatisticsCenter using a panel data model to the firm level, based on the latest published information (2006-2007). The study has been conducted with two approaches. In the first one, the effects of information and communication technology on the production through estimating the expanded function of Cobb Douglas, regarding the largeness of the agency and the type of the industry have been noted. Six measuring characteristics related to the amount of implementing information and communication technology in Iranian Industry, within the scope of agencies, have been taken into account. In the second approach, the extended production function of Cobb Douglas has been estimated for the two groups of agencies. The groups included those which applied computers in doing the tasks and those which did not. Then, the amounts of the productivity of total production factors were compared. Accordingly, the effect of ICT on production in the first approach, and its effect on total factor productivity in the second one have been considered. The results indicate that most ICT characteristics confirm the positive effects of the information and communication technology on the productivity to the firm level. Also, the results of the second approach validate the undeniable impact of the so-called technologies on the total factor productivity. &nbsp; Manuscript profile
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        431 - Defining the Performance of the Organization on the Basis of Tendency to Entrepreneurship and Intellectual Capital: A structural equations modeling approach
        Mohammad Akbare Borang Samira Pour Mohsen Ayti
        According to the viewpoint based on resources, the superior performanceof organizations can result from their unique resources, integration ofresources and ability to respond to the user's environment. According to thisviewpoint, the difference in organizations performa More
        According to the viewpoint based on resources, the superior performanceof organizations can result from their unique resources, integration ofresources and ability to respond to the user's environment. According to thisviewpoint, the difference in organizations performance is due to the fact thatsuccessful organizations possess the strategic resources (physical, human,and organizational) that their competitors lack. Thus, differences inresources have an important role in creating profit for the organization.Among the firm's resources is intellectual capital, which has threedimensions: human, structural and communicational Hence, this studyinvestigates the role of intellectual capital and tendency to entrepreneurshipand their effects on the firm performance. The study is a descriptive, surveyanalysis, which draws on census &ndash; taking method .The data were collectedfrom the small and medium firms of Wood and Wood Products industries inMashhad and analyzed through the use of PLS software. The resultsindicated that tendency to entrepreneurship has a significant effect on firmperformance. In addition, they showed that of the three dimensions ofintellectual capital, the communicational capital has the highest rate of effecton the performance of the organization Manuscript profile
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        432 - Investigating Factors Affecting the Successful Transfer of Screw Compressor Industry Technology in Iranian Companies
        Majid Bagerzadeh Jalal Meftahi
        Technology transfer and adoption is a complex issue in the third world which, from scientific as well as cultural, political and economical aspects, has involved not only the developing countries but also many of the Western research communities and international organi More
        Technology transfer and adoption is a complex issue in the third world which, from scientific as well as cultural, political and economical aspects, has involved not only the developing countries but also many of the Western research communities and international organizations for years. The present research investigates the success rate of technology transfer of Screw Compressor industry in Iranian companies. The research is applied from the viewpoint of research objective, but it is descriptive from the viewpoint of methodology. In order to collect data, a researcher-devised questionnaire has been used. The validity of the questionnaire was confirmed by the experts, and Cronbach's Alpha was used to confirm the reliability of the questions (&alpha; = 0.81). The research population consists of the managers of the companies that have transferred Screw Compressor technology in Iran, totaling 20 companies. Techniques of descriptive statistics including frequency table as well as inferential statistics including mean, standard deviation, variance analysis test (ANOVA) and the Duncan's grouping were used to analyze the data. The results show that 78.9 percent of the subjects have cited the role of management and the country's economic conditions, 57.89 percent have cited the effect of the country's environmental situation, 73 percent have cited the role of human resources (experts and technical staff), and 84.21 percent have cited the role of research and development as the main factor in the success or failure of the technology transfer. The average of management factor is 4.1, the research and development factor is 4, the environmental situation factor is 3.7, the economic condition factor is 3.8, and the average of human resources factor is 4.2. The Anova test indicated that there is a significant difference among the factors affecting the success of the technology transfer of Screw compressor industry in Iran. In other words, Duncan's grouping indicated that the management, research and development, and human resources factors have a greater and more significant effect than the environmental situation and economic condition factors. Manuscript profile
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        433 - The Pattern of Relationships between Social Capital and Knowledge Management with Entrepreneurial Orientations of the Staff of Isfahan Tile Industry Company
        Zhaleh Shokrollahi Fariba Karimi
        The purpose of the present study is to examine the relationship between social capital and knowledge management with entrepreneurial orientations of Isfahan Tile company staff. The research method was descriptive- correlational. The statistical population included 420 s More
        The purpose of the present study is to examine the relationship between social capital and knowledge management with entrepreneurial orientations of Isfahan Tile company staff. The research method was descriptive- correlational. The statistical population included 420 staff members of Isfahan Tile Company, from among whom 200 employees were selected as the research sample by simple random sampling based on kerjsi and Morgan (1970) Table. For data collection, Nahapiet and Ghoshal's social capital questionnaire (1998), Fung and Choii's knowledge management questionnaire (2009), and Samad Aqaei's entrepreneurship questionnaire (1998) were used. The data were analyzed through the use of Pearson correlation coefficient and structural equation modeling. The results showed that there is a significant positive relationship between social capital and its dimensions (cognitive, structural, and communication) with entrepreneurial orientations. Also, there is a meaningful positive relationship between knowledge management and some of its dimensions such as acquisition, creation, saving, and distribution of knowledge with entrepreneurial orientations. The result of the structural equation modeling showed that social capital directly affects entrepreneurial orientations by 0.52 and knowledge management indirectly affects them by 0.19. Manuscript profile
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        434 - Ranking and Assessing the Efficacy of Insurance in Iran Using Dynamic Approach of Data Window Analysis
        Ali Fazel Yazdi Mahmoud MoeinAddin
        One of the important items within the sixth development plan is the insurance industry, an industry that can be effective in the establishment and stabilization of resistive economy in the case it moves within the path of development and perfection. Assessment of the ef More
        One of the important items within the sixth development plan is the insurance industry, an industry that can be effective in the establishment and stabilization of resistive economy in the case it moves within the path of development and perfection. Assessment of the efficacy is among the main elements of productivity cycle and functions as a system controlling the other elements of the cycle. In this research, in order to assess the efficacy of private and public insurance companies, a comprehensive model with high accuracy was designed using data envelopment analysis. Due to considering &ldquo;time&rdquo; as the determining factor, the mentioned model is referred to as dynamic model of Data Window Analysis.&nbsp; In this research, by using the literature and expert opinion in research centers, the evaluation criteria were obtained and then using data window analysis during the period from 1385 to 1391, the efficiency of each unit was determined and finally, the units were ranked. Based on the conducted studies, three factors were considered as input, namely, total number of the employees, total number of the branches, and the sum of the assets; and five factors, namely, compensated losses, number of issued insurance cards, number of compensated losses, insurance income generated, and net profit and loss were considered as the model outputs. The findings show that Mellat Insurance Incorporation has perfect efficacy in all the studied years in comparison with the companies Manuscript profile
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        435 - Factors Affecting the Use of Cost Management Systems in Iran Petrochemical Industry
        Asgar Pakmaram Bijan Mohammadi Jafar Beikzad
        In today&rsquo;s world, the existence of many of the industries depends on their ability to increase the accuracy of the cost management system, which accounts for the reduction of expenses, or in more general terms, the end cost of items, as an important component of t More
        In today&rsquo;s world, the existence of many of the industries depends on their ability to increase the accuracy of the cost management system, which accounts for the reduction of expenses, or in more general terms, the end cost of items, as an important component of the survival triangle elements throughout the whole production process and value chain. Among the country&rsquo;s core industries, Iran Petrochemical Industry is considered as one of the most important movement pivots toward development in the country. The present article is the product of a research project carried out by heuristic survey method within the general inductive &ndash; deductive framework. The main purpose of the research is the analytical study of the factors effective on establishing and implementing the cost management in Iran Petrochemical Industry. Collecting the data was carried out using the techniques of observation, interview, and preparing a researcher-made questionnaire based on likert&rsquo;s scale. The research population consists of the top and middle managers of the 43 companies in Iran Petrochemical Industry, who have somehow been involved in the research subject. The research hypotheses were tested using t-test and Excel software. The findings indicate that at the confidence level of 95% it can be claimed that the specific characteristic of petrochemical industry is effective on the use of cost management systems. Manuscript profile
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        436 - The Study of Industrial Structure Indices and the Classification of East Azarbaijan Industries
        Mohammad bager Beheshti Samad Hekmatifarid Habib Agajani
        Creating new industries in EastAzarbaijanProvince started about forty years ago simultaneous with the rest of the country. Despits the fact that a long time has passed since the establishment of industrial enterprises, there have been numerous changes in the industries More
        Creating new industries in EastAzarbaijanProvince started about forty years ago simultaneous with the rest of the country. Despits the fact that a long time has passed since the establishment of industrial enterprises, there have been numerous changes in the industries of Iran. The present research aims to study the changes in the industrial structure of&nbsp; East Azarbaijan and to prioritize its activities. In order to measure the economical structure changes in the subdivisions of the province industry, the importance shift model has been used, and in order to prioritize the industrial activities, production priority indices have been used. According to the results of important shift model, the 19 industrial activities of the province have been presented in the form of economic winner sectors, economic mix-winner sectors, economic loser sectors, and economic mix-loser sectors. The prioritizing of the industrial activities on the basis of production priority indices, value added location quotient, employment location quotient, and other related indices indicates that the production of machinery and equipment not classified elsewhere ; tannery and leather industry,&hellip;.. ; food and drink industries; the production of other non-metal inorganic products; the production of metal products other than machinery ; the production of textile; and the production of other means of transportation comprise the first to eight priorities of the industrial activities of the province. &nbsp; Manuscript profile
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        437 - Obstacles of Attracting Sponsorship in the Sport Industry of East Azarbaijan Province
        Mir Hassan Seyyed Ameri Mehrdad Moharramzadeh Mehdi Bashiri Hamdollh Hadi
        Sponsorship has become a vital part of funding for a wide range of sporting, artistic, and social events. Sponsorship has been increasing as an element of marketing communications. However, there are obstacles to attracting sponsors in the sport industry. The present st More
        Sponsorship has become a vital part of funding for a wide range of sporting, artistic, and social events. Sponsorship has been increasing as an element of marketing communications. However, there are obstacles to attracting sponsors in the sport industry. The present study investigates the obstacles to attracting sponsorship in the sport industry of East Azarbaijan Province. The data collection instrument was a highly reliable researcher-made questionnaire (&alpha;=0.813). The statistical population of this study was all the managers of factories and private companies, club managers and sport headquarters in East Azarbaijan. The data were analyzed through the descriptive as well as the non-parametric U-Mann-Whitney inferential statistics with P&nbsp; Manuscript profile
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        438 - Determination of Key Employee Dexterity Factors with a Focus on Promoting Social Welfare and Functioning: A Case Study of Iran Health and Cellulose Industry
        Reza Aghaee Reza Aghaee Asghar Aghaee
        Employee dexterity is a fundamental and functional issue in organizations and industries operating in the present century.&nbsp; Organizations operating actively and dynamically in modern business environments face social functions which have to be taken into account fo More
        Employee dexterity is a fundamental and functional issue in organizations and industries operating in the present century.&nbsp; Organizations operating actively and dynamically in modern business environments face social functions which have to be taken into account for the organization to survive and to function adequately. Therefore, the present descriptive survey aimed to investigate key employee dexterity factors focused on promoting social welfare and functioning in Iran Health and Cellulose Industry in order to offer a theoretical and conceptual framework. To serve the purpose, the contemporary literature on employee dexterity was reviewed using the Fuzzy Delphi Method to identify key influential factors can promote social functioning and the Fuzzy DEMATEL technique was applied to offer a systematic model explaining the relationships among the identified factors The findings highlighted adaptation to change, flexibility, pace of assigning and carrying out assignments, utilizing appropriate technology, updated skills, capability, multifunctional skills and accountability &nbsp;as the most effective factors. Adaptation to change and the pace of carrying out assignment were identified as the most influential and the most influenced factors, respectively. Manuscript profile
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        439 - Identification of Challenges and Designing a Product Sale Improvement Model via Structural Equation Modelling: East Azarbaijan Electronic Power Industry
        Mir saeid Yazhari Hassan Rasooli saghai Morteza Mahmoudzadeh
        The purpose of the present applied and descriptive study was to identify challenges in electric power industry in East Azarbaijan province and to design a model for promoting the level of product sales. A researcher-made questionnaire was employed to collect the researc More
        The purpose of the present applied and descriptive study was to identify challenges in electric power industry in East Azarbaijan province and to design a model for promoting the level of product sales. A researcher-made questionnaire was employed to collect the research data. The content validity of the questionnaire was verified by the specialists in the field and especially the supervisor. The design of the questionnaire initiated with exploratory factor analysis to identify factors influencing efficiency in Electronics Industry. The analyses specified 18 intercorrelated variables that were classified under four general groups including Internal reinforcement like innovative product design, market and sale, macro business environment like technical, social, economic and environmental factors, strengthening internal infrastructures like laboratories, chip design and modern technology and factors related to the industrial context like consumers, customers and competitors. Further, the intervening effect of marketing, competitive and research factors as well as the moderating effect of professional shopping and chip design probability were examined. Manuscript profile
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        440 - Investigating the Influence of the Knowledge Industry and Culture Industry on Tendency toward Sports (A Case Study of Youth in Bandar Abbas)
        Mohamad Mahdi Arghavan khalil Mirzaei Alieh Shekarbeigy
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        441 - Investigating the relationship between new client acceptance, audit quality and auditor expertise in the industry
        akbar kanani hassan AkbariPourDizaj
        AbstractA company that benefits from the decision of the capital markets may use an industry expert auditor as a means to convince the capital providers. The purpose of this research was to investigate the relationship between new employer acceptance, audit quality and More
        AbstractA company that benefits from the decision of the capital markets may use an industry expert auditor as a means to convince the capital providers. The purpose of this research was to investigate the relationship between new employer acceptance, audit quality and auditor expertise in the industry in companies listed on the Tehran Stock Exchange. In order to achieve this goal, 984 company-years (123 companies for eight years) of observations collected from the annual financial reports of companies listed on the Tehran Stock Exchange during the period 2013 to 2022 were tested. The findings of the research showed that there was a positive relationship between the new employer acceptance and audit quality. This shows that if a new employer is accepted, the audit quality increases. Also, the new employer acceptance had a positive and significant relationship with the auditor expertise in the industry. Manuscript profile
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        442 - Corporate governance based on Information technology governance
        Mehdi zeynali
        In companies, the central control authority is the board of directors. The board of directors is a group of managers who oversee the overall operations of the company. Board oversight ensures that the company complies with national and corporate laws and regulations. Th More
        In companies, the central control authority is the board of directors. The board of directors is a group of managers who oversee the overall operations of the company. Board oversight ensures that the company complies with national and corporate laws and regulations. The board of directors controls and directs the activities and processes of the company to ensure the sustainability and survival of the company. Information Technology Governance (ITG) is the process of managing and controlling key IT capability decisions to improve IT governance, ensure compliance, and increase the value of IT technology investments. IT governance is centered around ensuring that the organization understands how IT decisions impact business value creation. The purpose of this review research is to review the corporate governance literature with the information technology governance approach and provide a model for the establishment of information technology governance in the power transmission industry as one of the effective factors on corporate governance. The review of the research background and the case study in the power transmission industry showed that the need for supervision has caused the information technology governance to be included in the corporate governance codes and practices in order to strengthen corporate governance by creating real time reporting and information transparency. provide for investors to enter this industry. Manuscript profile
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        443 - Effect of Customer-based brand equity on brand image in the hotel industry (Case Study: : five star hotels Tabriz City)
        jafar bahari Banafsheh Farahani Shahla Bahari Marjan Bazleh Hamed Bahari
        The Brand equity has converted to one of the key subjects of Hotel Industry, Recently; because the powerfull Brands could be the reason of trust on guests and will enable them to visualize the intangible features. The good experience of questes will form the Brand equit More
        The Brand equity has converted to one of the key subjects of Hotel Industry, Recently; because the powerfull Brands could be the reason of trust on guests and will enable them to visualize the intangible features. The good experience of questes will form the Brand equity for Brand of Hotel, as unpleasant experience will demolish Brand of Hotel on quests mind. present research aimed to Effect of Customer-based brand equity on brand image in the hotel industry in 5 star hotels of East Azerbaijan Including: El-Goli Pars and shahriar Hotels has been done in the summer of 2014. The data required for this research has gathered by questionnaire with available non-random sampling method through 5 stars hotels guests of Tabriz City. This research, in terms of purpose is functional and based on data collection, is descriptive survey. Also, It has been used structural equation modeling through the SMART PLS software to analyze data. Statistical population of this research has considered all guests of the 5 stars Hotels Tabriz City. Given that the population size is unknown from Cochran formula is used in order to determine the sample size that number is obtained 267. Provided results showing that brand equity and every one of its dimensions on brand image have a positive and significant impact. and also it was shown that variable brand loyalty has the largest is path coefficient and its impact on brand image is higher than other variables. Manuscript profile
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        444 - Examine the mediating role of Perceived quality in the impact of Quality relationship with the customer on customer loyalty in the hotel industry (Case Study: five star hotels Tabriz)
        jafar bahari Banafsheh Farahani Shahla Bahari Marjan Bazleh Hamed Bahari
        The provided present research aimed to Examine the mediating role of Perceived quality in the impact of Quality relationship with the customer on customer loyalty in the hotel industry in 5 star hotels of East Azerbaijan Including: Hotels El-Goli Pars and shahriar has b More
        The provided present research aimed to Examine the mediating role of Perceived quality in the impact of Quality relationship with the customer on customer loyalty in the hotel industry in 5 star hotels of East Azerbaijan Including: Hotels El-Goli Pars and shahriar has been done in the March 2016.The data required for this research has gathered by questionnaire with available non-random sampling method through 5 stars hotels guests of Tabriz City. This research, in terms of purpose is functional and based on data collection, is descriptive survey. Also, It has been used structural equation modeling through the SMART PLS software to analyze data. Statistical population of this research has considered all guests of the 5 stars Hotels Tabriz City. Given that the population size is unknown from Cochran formula is used in order to determine the sample size. The sample size of 196 is people guests of the 5 stars Hotels Tabriz City. The provided results indicate that Quality relationship with the customer variable on Perceived quality and customer loyalty has a Direct and significant impact; and also impact of Perceived quality on customer loyalty Direct and significant. And on the other Quality relationship with the customer variable through the intermediate role of Perceived quality on customer loyalty Indirect impact and significant. Manuscript profile
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        445 - The effect of external service quality on customer’s loyalty in hotel’s industry supply chain (Case Study: Parsian Hotels)
        manizheh mollaei Ali Mohaghar Ezatollah Asgharizadeh
      • Open Access Article

        446 - Designing Brilliant Model for Human Resources Excellence in Industry with Fuzzy Delphi Technique
        mohsen emamifar naser mirsepassi Seyed jamledin Tabibi
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        447 - Industry Revolutions Development from Industry 1.0 to Industry 5.0 in Manufacturing
        farzad yavari Nazanin Pilevari
      • Open Access Article

        448 - Designing and testing the supply chain agility model in oil and gas industry with a mixed approach
        Sajjad Shamsi Gooshki Arsalan Nami Mohammad Solgi
      • Open Access Article

        449 - Prioritization of factors affecting the development of industrial clusters in small and medium industries with a multi-criteria decision approach
        Seyed Ahmad Shayannia Mohammad Reza Lotfi Iman Koravand
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        450 - Positioning a Beverage to Introduce in Iran Airline Industry by Sensory Analysis
        alireza fayazi Abdollah Naami Reza Aghamusa
      • Open Access Article

        451 - The Effect of Food Product Health Claims in Evaluating the Consumers and Developing New Products
        F. Khodayari M. A. Abdolvand S. J. Tabibi H. Nikoomaram
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        452 - A Hybrid Model for Evaluating Leagile Supply Chain Performance in Industry
        Sayyid Ali Banihashemi Zahra Heydarnia
      • Open Access Article

        453 - A study of strategy of Small Economies facing the Transition of large Economies Industrial Structure
        Kuang- Che Liu Wen-Chih Liao
      • Open Access Article

        454 - Identification and Management of the Main Challenges in Saffron Industry in Iran
        Samuel Yousefi Jamileh Hayati Sargiz Yousefi
      • Open Access Article

        455 - The pollution effect of Kermanshah petrochemical industry on some growth and physiological characteristics of Pinus eldarica Medw. and Cupressus sempervirens L.
        Nayer Mohammadkhani زهرا نورعلی زاده
        Natural and artificial forests absorb air pollutants and reduce pollution in addition to wood production. This study investigated the role of Polchahr forestation region in Kermanshah was investigated in reducing pollution due to petrochemical industry and also the effe More
        Natural and artificial forests absorb air pollutants and reduce pollution in addition to wood production. This study investigated the role of Polchahr forestation region in Kermanshah was investigated in reducing pollution due to petrochemical industry and also the effect of zinc and chromium on physiological characteristics and growth of Pinus eldarica Medw. and Cupressus Sempervirens L. The plantation area in Petrochemicals factory (infected site) and a plantation area around Petrochemicals (control site) were designated for the study. Results showed that the concentration of the two elements in roots and stems of both species in the infected site were significantly higher than the control site. Also in the area infested with the two elements, the shoot and root lengths of Pinus eldarica Medw. species decreased significantly compared to the control area while in Cupressus sempervirens L. only root length in the contaminated area was significantly difference from the control areas. Moreover, results showed that in the infected area, total chlorophyll, and proline and sugar contents in the leaves of the Pinus eldarica Medw. and Cupressus sempervirens L. species were significantly different compared to the disinfected area. In general, reduction in the pollution with zinc and chromium was more in Pinus eldarica Medw. than in Cupressus sempervirens Manuscript profile
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        456 - The pollution effect of Kermanshah petrochemical industry on some growth and physiological characteristics of Pinus eldarica Medw. and Cupressus sempervirens L.
        Ali Rostami M. Asgari
        Natural and artificial forests absorb air pollutants and reduce pollution in addition to wood production. This study investigated the role of Polchahr forestation region in Kermanshah was investigated in reducing pollution due to petrochemical industry and also the effe More
        Natural and artificial forests absorb air pollutants and reduce pollution in addition to wood production. This study investigated the role of Polchahr forestation region in Kermanshah was investigated in reducing pollution due to petrochemical industry and also the effect of zinc and chromium on physiological characteristics and growth of Pinus eldarica Medw. and Cupressus Sempervirens L. The plantation area in Petrochemicals factory (infected site) and a plantation area around Petrochemicals (control site) were designated for the study. Results showed that the concentration of the two elements in roots and stems of both species in the infected site were significantly higher than the control site. Also in the area infested with the two elements, the shoot and root lengths of Pinus eldarica Medw. species decreased significantly compared to the control area while in Cupressus sempervirens L. only root length in the contaminated area was significantly difference from the control areas. Moreover, results showed that in the infected area, total chlorophyll, and proline and sugar contents in the leaves of the Pinus eldarica Medw. and Cupressus sempervirens L. species were significantly different compared to the disinfected area. In general, reduction in the pollution with zinc and chromium was more in Pinus eldarica Medw. than in Cupressus sempervirens Manuscript profile
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        457 - An Analysis of the Spatial- physical Development Pattern of Industrial Cities (A Case Study of Abadan)
        sadegh besharatifar ghaderi Esmaeil Zahra Pishgahi Fard
        The results of the present study showed that according to the selective separation analysis index in 1360, the physical-spatial structure of Abadan was of the type of concentration with relative selective separation. The results of the t-test indicate that there is a si More
        The results of the present study showed that according to the selective separation analysis index in 1360, the physical-spatial structure of Abadan was of the type of concentration with relative selective separation. The results of the t-test indicate that there is a significant difference between the areas related to the oil industry and other urban areas of Abadan in terms of the texture index. As the results derived from Moran's model showed, by creating more services, the oil industry was able to provide the basis for many dense constructions in its dependent localities compared to other localities and the basis for creating a kind of intense physical concentration and a concentrated and cluster growth pattern. But in 1390, many neighborhoods with a percentage of dense tissue appeared in the structure of the city, causing very dense neighborhoods to be scattered in terms of urban texture in Abadan, and the pattern of physical growth changed from concentrated and clustered in 1360 to a pattern of less concentration (scattered) and randomly change 1390. Also, the results of Pearson's correlation coefficient test show that there is no strong and significant relationship between the immigrants who entered the city and the number of oil industry workers, and the number of construction permits issued. Therefore, from 1360 to 1390, a factor such as the reconstruction of the city after the war, together with other physical-spatial changes, influenced the city's mode and expansion and pushed the city's growth pattern from a cluster to a scattered one. Manuscript profile
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        458 - Whose Needs do we fit? Needs Analysis of English Curriculum for Arts Students and the Arts Industry in Taiwan
        Min-Chen Tseng
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        459 - Applying a Decision-making Technique to Evaluate ‎the Key Factors Affecting Customer Churn Using a ‎Text-mining Approach: A Case Study in the Hotel ‎Industry
        Leila Taherkhani Amir Daneshvar hossein Amoozad-khalili MohamadReza Sanaei
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        460 - Strategic Model for human capital management Impeller in Design Centers (Case study Defense Industry)
        Mahdi Moradi hamidreza milani
        Introduction: Human Capital with the most valuable factor and the most important capital and the main source of basic capabilities in the process of creating a new product and developing the current product in design offices are considered as drivers of the defense indu More
        Introduction: Human Capital with the most valuable factor and the most important capital and the main source of basic capabilities in the process of creating a new product and developing the current product in design offices are considered as drivers of the defense industry. Accordingly, in order to formulate human capital management strategies, it is necessary to design a model to identify and prioritize strategies.Methodology: The research is exploratory in terms of purpose and is a mixed research. First, by reviewing the theoretical literature and expert interviews, the dimensions, components and indicators of human capital management were calculated and then, using an expert questionnaire and forming an expert panel of 32 people who were selected by a judgmental and purposeful method, the validity of the model Initial was assessed through an expert questionnaire. Results and discussion: Human Capital Management design offices were composed of five dimensions of Strategic Leadership, Strategic Talent Management, Strategic Knowledge Management, Network Management and Organizational Culture Management. The results of statistical analysis show that Strategic Leadership and Strategic Knowledge Management are the most important in Design offices have. Conculusion: After receiving the corrective opinions of the experts, the expertise questionnaire was approved using Kendall correlation coefficient. Retaining, retaining and utilizing talents play a key and strategic role in human capital management. Manuscript profile
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        461 - Designing a conceptual model of management risks related to the implementation of insurance policies in the insurance industry of the Islamic Republic of Iran
        Samira Ghazavi sanjar salajeghe Alireza Manzari Tavakoli
        The main purpose of this study is to provide a model for evaluating the policies of the Social Security Organization with a network governance approach. To select a suitable sample from the community of experts and university professors by non-random sampling method of More
        The main purpose of this study is to provide a model for evaluating the policies of the Social Security Organization with a network governance approach. To select a suitable sample from the community of experts and university professors by non-random sampling method of selective type to 16 people and for the community of senior, middle and executive managers of the Social Security Organization in Tehran province by multi-stage random sampling method Based on Morgan table, 89 questionnaires were collected. In order to achieve the desired model based on the network governance approach, four factors of network design, network formation, network management and network participation are identified and based on administrative, judicial and political evaluation, 18 questions are considered for each index. Data are analyzed by SPSS and LISREL software through heuristic factor analysis and path analysis. The results showed that the policy evaluation indicators are part of the judicial approach in the network formation index in network governance are approved and can be an appropriate criterion for measuring the network governance indicators defined for evaluation. Introduce the policies of the Social Security Organization. In terms of ranking, the highest priority is given to the political sub-criterion in terms of network participation, and finally the judicial sub-criterion of network design is in the last rank. Manuscript profile
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        462 - Investigating the Impact of Perception of Innovative Organizational Climate on Job Performance with the Variable Role of Mediation in Enhancing Entrepreneurial Marketing (Case Study: Isfahan Wood Industries)
        Mahmud Rafiei Majid Shadmand Maryam Ghiasabadi Farahani
        &nbsp;This study seeks to investigate the effect of perception of innovative organizational climate on job performancewith the variable role of mediator in strengthening entrepreneurial marketing. In fact, the purpose of this studywas to investigate the effect of percep More
        &nbsp;This study seeks to investigate the effect of perception of innovative organizational climate on job performancewith the variable role of mediator in strengthening entrepreneurial marketing. In fact, the purpose of this studywas to investigate the effect of perception of innovative organizational climate on job performance with thevariable role of mediator in strengthening entrepreneurial marketing. This study is applied and descriptivesurvey in terms of purpose and nature of data collection. The statistical population of the study is managersand entrepreneurs in Isfahan wood industry (23 companies). 219 questionnaires were collected by clustersampling. Data analysis was performed using structural equation modeling and Sobel test. The results showthe positive and significant effect of innovative organization on strengthening entrepreneurial marketing,strengthening entrepreneurial marketing on job performance and innovative organization on job performanceand also the positive and significant effect of perception of innovative organizational climate on jobperformance with the mediating variable role of strengthening entrepreneurial marketing. Finally, somesolutions have been proposed to managers and entrepreneurs in the wood industry for an innovativeorganization to strengthen entrepreneurial marketing and job performance. Manuscript profile
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        463 - Fourteenth parliament and preparations for the nationalization of Iran's oil industry
        Omid Torabi Pour Ali Bigdeli Nemat Ahmadi Nasab
        Iran's strategic position has always been the focus of world powers; But in the twentieth century, with the discovery of oil and the exploitation of vast oil reserves, this attention doubled. Especially since the Allies, such as Britain, the Soviet Union, and the United More
        Iran's strategic position has always been the focus of world powers; But in the twentieth century, with the discovery of oil and the exploitation of vast oil reserves, this attention doubled. Especially since the Allies, such as Britain, the Soviet Union, and the United States, sought to gain access to this vast resource and, by concluding various contracts, amassed vast fortunes. Therefore, one of the significant issues in the field of contemporary history of Iran, especially since the time of the Constitution, is that with the establishment of the parliament as a legislative body in the country, this institution to counter the policies of the ruling system, what is its reaction in It was equal to events such as the oil industry and oil contracts. The purpose of this article is to explain the position of the 14th National Assembly in the nationalization of the oil industry, and the main question is how the 14th National Assembly and the oil negotiations prepared the ground for the nationalization of the oil industry? The findings of the present study show that after the dictatorship of Reza Shah Pahlavi, the National Assembly came closer to its real position from the fourteenth period onwards and the deputies were able to move in a relatively open political atmosphere in the face of important events in the country, including the crisis, Oil concessions and alienating the Allies from it, to take a free stand. Manuscript profile
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        464 - Efficiency of 4 stage supply chain in presence of non discretionary , undesirable and negative factors Using SBM model in DEA
        mehdi shoga farhad hoseinzadeh lotfi امیر غلام ابری Alireza Rashidi Komijan
        The purpose of this paper is to evaluate the performance of a four-stage supply chain in the presence of uncontrollable, undesirable and negative data in the cement industry. For this purpose, the Slack-Based Measure (SBM) model in network data envelopment analysis is p More
        The purpose of this paper is to evaluate the performance of a four-stage supply chain in the presence of uncontrollable, undesirable and negative data in the cement industry. For this purpose, the Slack-Based Measure (SBM) model in network data envelopment analysis is presented to evaluate the performance of such chains. Then, 42 cement companies present in the stock exchange and securities, the corresponding chain of each of which has four stages of supplier, producer, distributor and customer, were evaluated during the period 1394-1394. Based on the implementation of the model, 5 companies have been efficient for three consecutive years and the efficiency score of the rest of them has been less than 1 in all years or some years. Manuscript profile
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        465 - Agent-based Simulation of Entry and Exit of Production Firms in Supplier-Dominated Industries
        Zahra Asadollahi Sohi Hossein Raghfar
        This article explores how different factors influence the number and dynamics of firms in supplier-dominated industries. These industries are typically traditional, small, and depend on external suppliers for innovation. The article uses a hybrid simulation of system dy More
        This article explores how different factors influence the number and dynamics of firms in supplier-dominated industries. These industries are typically traditional, small, and depend on external suppliers for innovation. The article uses a hybrid simulation of system dynamics and agent-based modeling to capture the realistic assumptions that firms do not have complete market information and make decisions based on simple heuristics and past and current conditions. The article conducts experiments to examine how initial conditions, machine life, economic parameters, producer optimism, production growth rate, and demand elasticity affect the entry and exit patterns and the number of firms in the industry. The article uses variables such as the time to reach the peak number of firms, the number of firms at the peak, and the number of firms at the end of the simulation period to represent the shape of the industry distribution. The experiments show that the initial number of firms, demand elasticity, machine life, and financial resources have the most significant effects on the distribution shape, while other factors such as economic growth also have some nonlinear effects. Manuscript profile
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        466 - Evaluating the Power of Capital Deepening and the Effect of Elasticity of Substitution of Production Factors on the Employment Capacity in Iran's Manufacturing Industries.
        Hamid Shirazi Mohammad Sharif Karimi Ali Falahati
        The purpose of this article is to investigate the effect of capital deepening and elasticity of substitution of production factors on the employment capacity of Iran's factories during the annual period of 1989 - 2019 .In this regard, by using the autoregressive distrib More
        The purpose of this article is to investigate the effect of capital deepening and elasticity of substitution of production factors on the employment capacity of Iran's factories during the annual period of 1989 - 2019 .In this regard, by using the autoregressive distributed lag (ARDL) method and time series data, the relationship and convergence between the macro-micro variables considered in this research and the employment capacity of Iran's manufacturing sector are investigated.The results indicate a significant immediate inverse (negative) and direct (positive) delayed effect of the capital deepening factor in both periods, as well as a significant direct delayed effect of the substitution elasticity of production factors in the short-term period and a significant inverse effect of delaying changes in the substitution elasticity of production factors in the long-term period on the employment capacity of the manufacturing industry sector of Iran's economy during the mentioned years. Also, according to the error correction model (ECM), the short-term dynamic model of the employment capacity of the said sector has convergence and tendency towards the long-term equilibrium model.Keywords: capital deepening; elasticity of substitution of factors; manufacturing industry; capacity of creating employment; ARDL ;Iran.JEL Classification: C22 ، D22، E22، J23، L60 Manuscript profile
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        467 - Estimating the market power of the insurance industry in Iran using the Hall-Roger approach (during the period 1380-1399)
        Jafar Yousefi Mehdi Moradi Yousof HajiAsghari Rostam Garadagi
        Estimating the amount of market power and determining the market structure of various industries is one of the most important topics in microeconomics,because the amount of production and price of various goods and services is affected by the degree of monopoly and mark More
        Estimating the amount of market power and determining the market structure of various industries is one of the most important topics in microeconomics,because the amount of production and price of various goods and services is affected by the degree of monopoly and market power of that industry.The purpose of this research is to estimate the degree of agreement and the levelof market power of the insurance industry using the Hall-Roger approach in the form of supply and demand equations with the help ofpanel data using the two-stage least squares method.For this purpose,the information of27public and private insurance companies In addition to the large share of their financial market in employment, the insurance industry is closely related to the characteristics of savings and the level of economic development of countries, and as one of the tools of risk management, it provides the expansion of social welfare on the one hand, and on the other hand It leads to the growth of investment and, as a result, more production and economic prosperity.As expected,the research results indicate the mutual dependence of insurance industry companiesSo that more than 85%of the investigated insurance companies have been able to enjoy a significant profit margin by creating a gap between the price and the final cost.Also the calculation results related to theLerner index based on theHall model show the information related to the coefficient of heterogeneity among insurance companies.Iran insurance has the highest Lerner index with a coefficient of0.565andAsia,Dana andPasargad insurances are in the next ranks with0.419,0.248and0.182respectively, Manuscript profile
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        468 - Long-run Relationship between the Volatility of Effective Real Exchange Rate and Industrial Return Index in Tehran Stock Exchange Market (Multivariate GARCH Approach)
        Esmaeil Aboonouri AmirMansour Tehranchian Mostafa Hamzeh
        This paper, empirically, analyzes dynamic relationship between real effective exchange rate and industrial index in Tehran Stock Exchange market using VAR and Multivariate Generalized Autoregressive Conditional Heteroskedasticity (MGARCH), by monthly time series data du More
        This paper, empirically, analyzes dynamic relationship between real effective exchange rate and industrial index in Tehran Stock Exchange market using VAR and Multivariate Generalized Autoregressive Conditional Heteroskedasticity (MGARCH), by monthly time series data during 2001-2011. The results represent that there is no long-term significant relationship between effective real exchange rate and industry index. Furthermore, the paper examines the cross-volatility effects between foreign exchange and stock markets. There is a bidirectional volatility spillovers effects between two markets. This indicates that previous innovations in stock market affects on the future volatility in foreign exchange market, and vice versa. Manuscript profile
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        469 - Parametric Investigation of Lerner Index in the Bank Deposits and Loan Market Using the Translog Cost Function
        mahdi moradi Farhad Khodadad Kashi Jahangir Biabani Hadi Ghafari
        The aim of this paper is to investigate the monopolistic power of Iran&rsquo;s banking industry by parametric approach. For this purpose, the Lerner index was calculated in the bank deposits and loan markets using the Translog stochastic frontier cost function and using More
        The aim of this paper is to investigate the monopolistic power of Iran&rsquo;s banking industry by parametric approach. For this purpose, the Lerner index was calculated in the bank deposits and loan markets using the Translog stochastic frontier cost function and using banking data including balance sheet and profit and loss statement of 33 banks during 2001-2014. The results showed that monopolistic power of banking industry in the loan market has decreased over time and competitive conditions somewhat have been improved, so that the Lerner index for loan market in 1380 has been decreased from 0.77 to 0.54 in 1393. However, the gap between price and marginal cost is rather high level. Also, the Lerner index of deposit market has been fluctuated between 0.5 and 0.33. Manuscript profile
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        470 - Use of Black Market premium (BMP) to Investigate the Changes of Exchange Rate on the Added-value of Industry
        hamidreza izadi maryam izadi
        Instability of exchange actual rate increases the risk and uncertainty, decrease of investment, shortening of investment horizon, instability of financial markets, reduction of foreign trade, allocation of the resources to the non-productive activities, reduction of ind More
        Instability of exchange actual rate increases the risk and uncertainty, decrease of investment, shortening of investment horizon, instability of financial markets, reduction of foreign trade, allocation of the resources to the non-productive activities, reduction of industry added value and the growth of production rate and economy. By using Black Market Premium, this paper tries to evaluate the exchange rate fluctuations and its deviations during 1971-2010 due to the importance of the exchange rate variations, and then survey the negative effects of these fluctuations and deviations on the surplus value of industry. Manuscript profile
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        471 - Customer Behavior Analysis of the Bank Industry: Grounded Theory Approach
        Mostafa Esfandiari niloufar imankhan
        Abstract The present paper has reviewed a comprehensive approach and qualitative research method based on Strauss and Corbin's theory (1988), to examine and present the brand assessment model through customer behavior analysis. The sample size was finalized for intervi More
        Abstract The present paper has reviewed a comprehensive approach and qualitative research method based on Strauss and Corbin's theory (1988), to examine and present the brand assessment model through customer behavior analysis. The sample size was finalized for interviewing experts in the context of theoretical saturation, and the foundation theory data strategy, including open source, axial and selective coding, as well as the basic model of this theory was used to formulate the model of the research. The findings of the research led to identification of causative conditions, grounded conditions, interventional conditions and evaluation dimensions in customer behavior analysis based on the brand choice of the bank. Formulating valuation strategies with the approach of customer relationship process measurement, service delivery process, customer segmentation process, target selection process and placement process, a mentality image based on brand distinction and competitive advantage will be based on customer analysis and selection. Manuscript profile
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        472 - Calculation of Elasticity of CO2 Emission Intensity of Energy-Intensive Industries with the Approach of Identifying Important Input-Output Coefficients
        Elaheh Shareie Ali Faridzad ali asghar banouei
        Abstract&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbs More
        Abstract&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; The purpose of this study is to analyses the effect of changes in technology and distribution of economic sectors on CO2 emission intensity of the first five Iranian energy intensive industries used identifying Important Coefficients based on 2011 input-output table. The results of two Leontief Demand-Driven and Ghosh Supply-Driven Approaches show that one percent changing in technology of production and distribution of product of chemical materials and chemical products manufacturing, coking, processing of petroleum and nuclear fuel and manufacture of basic metal products will reduce more than one percent of CO2 emissions intensity. Since that mentioned sectors are in inappropriate condition due to their great potential CO2 emissions intensities, hence it is essential to make emission reduction policies about these sectors to reduce CO2 emissions intensity significantly. &nbsp; Manuscript profile
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        473 - Analysis of Home Market Effect: with Emphasis on Foreign Trade behavior Iran’s Manufacturing Sector
        ali falahati mojtaba almasi yahya goli
        Abstract The main purpose of this paper is to analyze the home market effect hypothesis on Iran's industry. Accordingly, International Standard Industry Classification (ISIC) two‐digit data of the Iranian industry sector and five major trading partners from 2001 to 2014 More
        Abstract The main purpose of this paper is to analyze the home market effect hypothesis on Iran's industry. Accordingly, International Standard Industry Classification (ISIC) two‐digit data of the Iranian industry sector and five major trading partners from 2001 to 2014 and the general equilibrium model with the assumption of incomplete competition have been used. The estimation results showed that the home market effect on the total industry has been confirmed. The results also showed that home market effect was positive in 17 out of 21 studied sectors. Therefore, the expansion of domestic demand in various industrial sectors with protectionism of competitiveness along with the strengthening of intra-industry trade with similar demand structure countries can provide a platform for better penetration in international markets and lead to sustainable growth of industrial exports in the country. Manuscript profile
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        474 - Optimizing the Implementation of a Robotic Welding System
        Fionn Foley Chris O&rsquo;Donoghue Joseph Walsh
      • Open Access Article

        475 - Investigating Predictive Maintenance Strategies for CNC Machine Tools in the Industry 4.0 Era
        Fionn Foley
        This research compares different approaches for achieving precise predictive maintenance (PdM) results from CNC machine tools. For smaller enterprises, it is crucial to be able to upgrade their existing industrial machines with industry 4.0 systems, as the global market More
        This research compares different approaches for achieving precise predictive maintenance (PdM) results from CNC machine tools. For smaller enterprises, it is crucial to be able to upgrade their existing industrial machines with industry 4.0 systems, as the global marketplace becomes more competitive. The evolution of the Internet of Things (IoT) and the creation of cyber-physical systems (CPS) in the industry has enabled big data generation. New maintenance methodologies have emerged where decisions are driven by mathematical models and data analysis. In this study, a low-cost strategy is used as a baseline to establish system accuracy. Results are then compared to a more comprehensive strategy outlining the potentials of these retrofit predictive maintenance (PdM) systems. Numerous data modeling techniques were employed to increase system accuracy while focusing on the remaining useful life (RUL) of the cutting tool. Through analysis of the selected strategies favorable correlation is evident between predicted results and physical tool wear, optimal accuracy of 95.68% is achieved by utilizing hybrid data modeling techniques. The study highlights the possibilities for enterprises looking to adopt PdM strategies and consequently capitalize on the potential of Industry 4.0. Manuscript profile
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        476 - Ranking of the Solutions of Reducing Electrical Energy Consumption in Isfahan Sepahan Cement Industry by Using Fuzzy TOPSIS Method
        Saeed Mojoudi Atefeh Amindoust Mehrdad Nikbakht
      • Open Access Article

        477 - Identification and Ranking Green Supplier Selection Criteria Using One-Sample T-Test and FANP Methods: A Case Study for Petrochemical Industry
        Pirouz Sayfi Merdad Nikbakht
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        478 - macroeconomic variables, economic sanctions and the price index of the technical and engineering services industry in Iran's capital market; ARDL approach
        Arash danialian mahbube delfan
        The purpose of this research is to investigate the impact of macroeconomic variables, inflation rate, exchange rate, as well as the global commodity price index and economic sanctions on the price index of the technical and engineering services industry in Iran's capita More
        The purpose of this research is to investigate the impact of macroeconomic variables, inflation rate, exchange rate, as well as the global commodity price index and economic sanctions on the price index of the technical and engineering services industry in Iran's capital market . This study, which is an application of the autocorrelation model with distributed lag (ARDL), has been carried out using monthly data during the period of 1387-1400. The results of the pattern estimation indicate that our dynamic pattern is moving towards the long-term pattern. Also, the results of the error correction model show that 91% of the deviation of the model from its long-term path is corrected by the model variables every year. According to the results, the global commodity price index and the sanctions index have negative effects, and the variables of the exchange rate and inflation rate have positive and significant effects on the price index of the technical engineering services industry. Also the global commodity price index has the highest elasticity compared to other research variables. Manuscript profile
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        479 - Investigating the effect of industry expertise and legal expertise of members of audit committees on the quality of the company's audit
        mohamad mohamadi saman mohamadi paria seraj
        The main issue studied in the present study is the study of the effect of industry expertise and legal expertise of members of audit committees on the quality of auditing companies listed on the Tehran Stock Exchange. For this purpose and following Ababasah and Yekini ( More
        The main issue studied in the present study is the study of the effect of industry expertise and legal expertise of members of audit committees on the quality of auditing companies listed on the Tehran Stock Exchange. For this purpose and following Ababasah and Yekini (2021), the impact of industry expertise and legal expertise of the members of the audit committee on the remuneration and type of auditor of companies was studied. Also, the effect of auditing committee independence variables, financial expertise of audit committee members, audit committee size, number of audit committee meetings, financial leverage, subsidiaries, corporate losses, corporate risk, profitability and corporate size were controlled in regression models. To test the research hypotheses, the financial information of companies listed on the Tehran Stock Exchange in the period of 6 years between 2015 to 2020 has been used and the final sample consisted of 148 companies (a total of 888 years-companies) which have been selected after applying the restrictions in this study. After measuring the research variables, multivariate regression analysis was used to test the research hypotheses. The tests were performed using Eviews8 software and statistical technique of logistic regression and integrated data method. The findings of the present study showed that the expertise in the industry of the members of the audit committee and the legal expertise of the members of the audit committee had a positive and significant effect on the audit quality of companies in the review period. Manuscript profile
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        480 - Analyzing the strategy of Capital Productivity using the ROIC index at different stages of the company's life cycle (A comparative test between different industrial groups of companies accepted in the stock market of Iran)
        Ali Khamaki parviz saeidi
        Analyzing the strategy of Capital Productivity using the ROIC index at different stages of the company's life cycle (A comparative test between different industrial groups of companies accepted in the stock market of Iran)Abstract.Based on the life cycle theory, compani More
        Analyzing the strategy of Capital Productivity using the ROIC index at different stages of the company's life cycle (A comparative test between different industrial groups of companies accepted in the stock market of Iran)Abstract.Based on the life cycle theory, companies adopt particular economic policies in accordance with each stage of their economic life. That is to say that, they choose from among the available strategies, the one that could enhance their capital productivity. In this research, capital productivity has been investigated regarding the theory of life cycle. In this research, capital efficiency is studied using the ROIC index according to the theory of life cycle. The statistical population included those companies accepted in the Tehran Stock Exchange. Through systematic elimination, a sample of 118 companies has been selected for the purpose of this study during 2011-2021.Findings showed that there is a positive and significant relationship between the stages of growth and maturity with capital productivity. Also it was found that there is a negative and significant relationship between the stage of decline and the capital productivity is. It was witnessed that these relationships were moderated in various industries. Manuscript profile
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        481 - Effect of Corona Virus on Electricity Consumption in Iran and the World
        Kimia Otoufat shamsi Soha Ghane Rojin Ghaemmaghami Helia Hedayati Ashkan Abdalisousan
        Coronavirus outbreak, in addition to threatening the health of communities, has also affected on economic and industrial activities in such a way that the epidemic dimensions of the disease are not comparable to previous crises, so it is necessary to address the effects More
        Coronavirus outbreak, in addition to threatening the health of communities, has also affected on economic and industrial activities in such a way that the epidemic dimensions of the disease are not comparable to previous crises, so it is necessary to address the effects of this issue on various areas such as electricity, which is the infrastructure of the economic artery. If sustainable changes are observed, solutions should be provided to deal with its effects. The purpose of this article is to investigate the effects of Corona on electricity consumption in some countries of the world especially in Iran.In the following, the impact of Corona on the electricity industry and specifically on the electricity consumption in Iran and the other affected countries has been studied. The study of the impact of corona on the world as a whole shows a decrease of about 15% in electricity demand during the short-term corona outbreak, and this value varies from country to country. The relative decrease in electricity demand of the under studied countries has occurred in short term, but with the continued prevalence of the corona and the removal of some restrictions, electricity consumption has almost returned to pre-corona levels. It is worth to mention that at the time of writing this article, the corona pandemic still continues. Manuscript profile
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        482 - Design and Implementation of a Local Blockchain-based Peer-to-Peer Energy Exchange Platform
        Mohammad Reza Jabbarpour Alimohammad Saghiri
        In recent years, attention to renewable energy and distributed generation has increased due to increased energy demand and environmental pollution. To this end, in the new power grid structure, consumers can also play a producer role. Considering that the number of pros More
        In recent years, attention to renewable energy and distributed generation has increased due to increased energy demand and environmental pollution. To this end, in the new power grid structure, consumers can also play a producer role. Considering that the number of prosumers in this structure is much more than traditional power networks, the need for a secure, transparent, fast, scalable platform for energy exchanges has greatly increased. Blockchain technology can provide such a platform due to its unique properties. Although there are many blockchain-based platforms in different countries in enregy field, but in Iran there is no such platform. Therefore, the main purpose of this paper is to design and implement a local pilot platform for peer-to-peer blockchain-based energy exchange, taking into account the specific conditions of Iran's electricity grid. The macro platform architecture is designed based on the concept of Minimum Viable Product (MVP) considering functional and non-functional requirements in the form of unified modeling language (UML) diagrams. The proposed platform pilot has been implemented in the form of 4 main elements including smart contract, user interface, blockchain platform, and blockchain and non-blockchain databases and has been evaluated and tested using different scenarios. These tests mainly include the unit test and the integrity test, which were successfully performed on the platform. This platform has been designed and implemented for the first time in Iran in accordance with the Ethereum protocol and based on microservice architecture. In addition to the ability to integrate with Ethereum-based systems, this platform is scalable due to its modular design. Manuscript profile
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        483 - The status of tourism in national security and the process of development of countries (case study: Iran)
        ali movagharpak fateme ghorbani
        According to the World Tourism Organization, Iran ranked fifth in the natural attractions, and ranked tenth in historical and historical attractions. Therefore, the survey of tourists' performance levels in relation to tourist sites, in terms of correct management and c More
        According to the World Tourism Organization, Iran ranked fifth in the natural attractions, and ranked tenth in historical and historical attractions. Therefore, the survey of tourists' performance levels in relation to tourist sites, in terms of correct management and control of their behavior and promotion General awareness at various levels has a significant role in controlling tourism terrorism and promoting national security, and this provides development of the country in terms of economic, social, cultural, political and physical. No tourist is interested in being in critical or unsafe destinations. Therefore, it is necessary to know that "tourism security" is not only the protection of tourists from thieves and kidnappers; but also road safety, flight safety, formal procedures, visa issuance, full coverage of travel insurance, law enforcement, business activity and restrictions. All of the security issues Tourism is one of the factors affecting the success or failure of the tourism industry in the four corners of the global village. Finally, with the proper management and planning in the field of tourism security, it attracts tourists in the countrInteractions that affect the tourist's long-term, ecologically sustainable, economically durable, socially correlated, and beautifully landscaped landscapes. This research is based on analytical-descriptive and general-based reasoning, based on library resources, documents and statistical data of various centers and Scientific web sites have been used and information gathering has been used in a variety of ways. The result of the analysis confirms that national security, including Iran, has a direct relationship with their development and tourism. Manuscript profile
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        484 - Explain the role of the component of "sustainability" in the process of formation "Ecological Tourism Collections"(Case study: Mazandaran province, Behshahr, Abbas Abad lake)
        Erfan Khasm Afkan Nezam Azadeh Arbabi Sabzevari
        The prosperity of tourism in any geographic location, along with the positive and negative economic-social consequences, has environmental impacts, which, if continued, could cause irreparable damage. Sustainable environmental or ecological tourism is the expansion of t More
        The prosperity of tourism in any geographic location, along with the positive and negative economic-social consequences, has environmental impacts, which, if continued, could cause irreparable damage. Sustainable environmental or ecological tourism is the expansion of the tourism industry and the attraction of tourists to the country by using existing resources in such a way that, while responding to the economic, cultural, social and legal requirements of society and the expectations of tourists, unity and integrity can be achieved. And cultural identity and environmental health, provided the balance and the welfare of the people of the country and their guests in a balanced and continuous manner to the optimum level. The main structure of the paper is based on the analytical approach in a library-based and applied survey method that analyzes the information related to the theoretical foundations of the tourism industry; then, a look at the foundations of sustainable tourism and its relationship with the factors shaping ecological tourism collections With the aim of promoting tourism collections in the studied area based on theories, the process of formation of ecological tourism complexes is being distinguished. The results of the research show that the formation of ecological tourism complexes around natural-historical attractions in our country can be an effective step in sustainable tourism development; also, if "physical tourism planning" in Iran is done in a systematic way, it can be " Creating employment "and" increasing the value of domestic currency ". Manuscript profile
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        485 - Identifying and Ranking the Factors Affecting in Creating Learning Organizations on Tourist Industry Businesses in Qom
        محمد رضا فتحی Mohammad Hasan Maleki seyed ahmad alavi
        The aim of this study was to identify and ranking the factors affecting in creating learning organizations in tourist industry businesses in Qom. Research method is descriptive-survey. The population of this research includes service, tourist and facilities centers in Q More
        The aim of this study was to identify and ranking the factors affecting in creating learning organizations in tourist industry businesses in Qom. Research method is descriptive-survey. The population of this research includes service, tourist and facilities centers in Qom. Sampling method is convenience. Data gathered by the questionnaire distributed among business executives in centers. The collected data were analyzed by SPSS software and to ranking the factors affecting on learning organization used TOPSIS method. The results show that individual, group and organizational levels are effective factors in creating learning organizations in these businesses was confirmed Relationship marketing has a significant impact on customer loyalty, hedonic perceived value and utilitarian perceived. Also continuous learning, research and dialogue, learning teamwork, systems integration and empowerment were identified as the factors affecting in learning organization, impact of strategic management and connection with System were not confirmed.Also continuous learning, research and dialogue, learning teamwork, systems integration and empowerment were identified as the factors affecting in learning organization, impact of strategic management and connection with System were not confirmed. Manuscript profile
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        486 - Business strategy formulation of hospitality industry firms by SWOT approach, case study: Mehr chain hotels
        mohammadreza salehipour
        In Today&rsquo;s highly competitive era, maintaining a suitable position for hospitality businesses needs to adopt strategies that beside synergy of activities, Enhances their ability to use opportunities and cope with peripheral environmental threats. In this regard, t More
        In Today&rsquo;s highly competitive era, maintaining a suitable position for hospitality businesses needs to adopt strategies that beside synergy of activities, Enhances their ability to use opportunities and cope with peripheral environmental threats. In this regard, the present research has been carried out to analyze the strategic position of the Yazd&rsquo;s Mehr chain of hotels in its business environment. This study According to the objective is survey one and According to the audience is applied. Research methodology is based on the comprehensive framework for strategy formulation and Research population was the managers of Mehr chain hotels. Sampling was carried out in two steps: in the first step, questionnaire as data gathering tool was Distributed among the whole number of research population and in the second step, purposeful selection of skillful and experienced managers, as a part of sampling, helped to prioritize Coefficients and rank the factors. Results show considerable inside weaknesses and outside opportunities, and due to this facts, Conservative strategy can improve strategic position of Mehr chain hotels in the market. In this way, organizational structure improvement, more attention to human resource, enhancing functional technologies and considering research and development, can help to implement this strategy more efficiently. Manuscript profile
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        487 - The Role of Cultural-Religious Attractions in Tourism Development (Case Study of Tuyserkan County)
        Robabeh Rajabi Amirabad
        Studying the abilities and capabilities of each region, especially itsreligious, historical, cultural and natural tourist attractions, is the mostimportant step in understanding and underpinning economic and socialdevelopment programs. Today, tourism is the world's larg More
        Studying the abilities and capabilities of each region, especially itsreligious, historical, cultural and natural tourist attractions, is the mostimportant step in understanding and underpinning economic and socialdevelopment programs. Today, tourism is the world's largest and most diverseindustry and many countries consider this dynamic industry as their main sourceof income, employment and infrastructure development. Our country, Iran, with all kinds ofimportant tourist attractions, can play a very effective role both in economicsand in recognizing itself as an independent culture in today's world. Therefore, tourism as one of the most important factors of socio-economic developmentof different regions can be considered for comprehensive development. Religiousand cultural tourism, as one of the most important forms of tourism, can make asignificant contribution to the country's economic development and lack ofself-reliance on oil and mineral revenues. Religious tourism is one of the mostpopular types of tourism in our time, and most of our tourism is religioustourism. Tuyserkan with an area of ​​about1556square kilometers is one of the cities of Hamadan province which islocated in the western part of the province. The average altitude of the cityis 1784 meters above sea level. The city has a temperate mountainous climatedue to its high mountain and elevation. The city consists of three towns, namely Tuiserkan, Serkan and Farsfaj, as well as two parts of Central andQalqal-e Rood and 7 villages. Having a tomb of a prophet and a great poet, aswell as other historical and naturalattractions, the city has the potential to develop the tourism industry. If there is a planning and investment in the tourism sector, the quality oftourist facilities and equipment as well as the network of roads and transportlines, and all the infrastructures affected by the tourism sector will be morefavorable to the industry as an axis of economic development in the region. Alsothe existing tourism of the city can be improved through proper planning and guidancein the area of tourism. Manuscript profile
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        488 - Supply Chain Integration and its Impact on Sustainability of Export and Marketing Development in Tourism Industry by Relying on the Role of Agencies (A Study in Tabriz Travel Agencies)
        homa sarvari laleh Hossein Gharehbiglo Behjat Abchar
        Today, tourism is rapidly expanding as one of the most important and influential sectors in the world economy and countries. The highly competitive environment of the industry compels tourism firms to look for new ways to improve their competitive advantage and effectiv More
        Today, tourism is rapidly expanding as one of the most important and influential sectors in the world economy and countries. The highly competitive environment of the industry compels tourism firms to look for new ways to improve their competitive advantage and effective tourism supply chain management is one of the strategies that tourism operators can employ. This article examines "Supply Chain Integration and its Impact on Sustainability of Export Development and Marketing in the Tourism Industry" as a factor to boost tourism production and increase incoming tourists and the importance of revenue generation. The target population of this study is employees of travel agencies in Tabriz using Morgan table and cluster sampling. Data collection tool was a researcher-made questionnaire. The research is a descriptive correlational one and it is applied in terms of purpose. SPSS21 software and regression tests were used to analyze the data. regression tests were used to analyze the data.The results showed that supply chain integration variable can predict 67% dependent variable of export sustainability and 60% dependent variable of marketing in tourism industry. Manuscript profile
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        489 - Forsight of Golestan province tourism industry: scenario and Suggested solutions
        zahra aldaghi abdolhamid ebrahimi samereh shojaee hossein didehkhani
        The purpose of this research is to Forsight of tourism industry of Golestan province with a scenario approach. This research is in terms of its purpose, in terms of the method, a combination of documentary and scrolling methods and in terms of nature, based on new metho More
        The purpose of this research is to Forsight of tourism industry of Golestan province with a scenario approach. This research is in terms of its purpose, in terms of the method, a combination of documentary and scrolling methods and in terms of nature, based on new methods of futuristic, analytical, and explorative science. The statistical population of this research includes all theoretical and experimental experts. The non-probabilistic sampling method is using two methods for judging and snowball sampling. The data gathering tool was a questionnaire and an interview with experts. The results of the first stage led to the identification of five factors And 24 variables related to the future of the tourism industry in Golestan province. And in the results of the second stage of the research (the interaction matrix) based on the output of the Mick Mac application were identified 8 effective factors. The eight factors were used in uncertainty questionnaire Based on the twofold "uncertainty" and "importance" Four scenarios were identified and selected from the combination of two axes: "Tourism entrepreneurship" and "Tourism acceptance culture". Finally, there are suggested solutions for each scenario. Manuscript profile
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        490 - Evaluation of Tourism Development Strategies Based on Brand Equity (a case study in Shiraz, Isfahan and Hamedan)
        Mansoreh Esteky Davood Mohammaditabar
        Tourism industry plays an important role in improving employment rate and the growth of the economy. Despite considerable capacities, the tourism industry has not been developed accordingly in Iran. The aim of this research is to identify and rank the tourism developmen More
        Tourism industry plays an important role in improving employment rate and the growth of the economy. Despite considerable capacities, the tourism industry has not been developed accordingly in Iran. The aim of this research is to identify and rank the tourism development strategies of Iran based on brand equity. This research is categorized as an empirical study based on its subject while with respect to data gathering it is considered a descriptive case study. Statistical population includes well educated experts with appropriate experience on tourism industry. According to the results, brand equity, marketing strategy and travel motivation were the most important criteria. After analyzing the dependencies among criteria and identifying their weights with hybrid ANP-DEMATEL technique, initial strategies were screened and selected by Delphi method. Afterwards, selected strategies were ranked using TOPSIS method. Based on the results, the use of information technology is the first ranked tourism development strategy followed by improving of hoteling infrastructures. Manuscript profile
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        491 - The effect of quality of marketing mix elements on the satisfaction of winter sports tourists of Alvars ski resort in Ardebil province
        sadaf hesari nasrin Azizian Kohan mehrdad mmoharramzadeh
        Nowadays, Ardabil province has become one of the tourism hubs in the country and this issue has provided a platform for investment in this city. Therefore, tourism marketing activities and programs, especially the marketing mix elements in this city, is considered neces More
        Nowadays, Ardabil province has become one of the tourism hubs in the country and this issue has provided a platform for investment in this city. Therefore, tourism marketing activities and programs, especially the marketing mix elements in this city, is considered necessary and important. The present study was conducted to investigate the effect of the quality of marketing mix elements on the satisfaction of winter sports tourists in Alvares ski resort in Ardabil province. The research method is descriptive-analytical and applied that the statistical population is tourists with at least one ski experience in Ardabil. In this research, in order to assess the validity of the content, the views of supervisors, consultants and experts have been used. The reliability of all variables is in the acceptable range. To collect the necessary data to test the research hypotheses, the questionnaires of mixed marketing elements among tourists (110 questionnaires) were used; for descriptive analysis of the data, tables of graphs, scattering indices; Kolmogorov-Smirnov test is used in SPSS software package. Findings and results show that the main hypotheses are acceptable and the elements of marketing have a significant positive effect on satisfaction. Manuscript profile
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        492 - Providing a Model for Measuring Tourist Satisfaction with the Services of Local Food Restaurants (A Case Study of Local Food Restaurants in Tehran)
        Iman Chashmfasa
        Today, tourism destinations must provide tourists with high quality services and unique components in order to satisfy their needs and provide them with satisfaction. The purpose of this study was to investigate the factors affecting foreign tourists' satisfaction with More
        Today, tourism destinations must provide tourists with high quality services and unique components in order to satisfy their needs and provide them with satisfaction. The purpose of this study was to investigate the factors affecting foreign tourists' satisfaction with Persian food restaurants and to show the results through an applied model. This research is applied in terms of its purpose and a mixed method has been used to develop it. First, information from relevant scientific sources was collected and factors influencing customer satisfaction with restaurant services identified using Meta synthesis quality method. After distributing 223 questionnaires among the statistical sample and collecting them the necessary information was collected and analyzed using the factor analysis method and structural equation modeling (SEM) to evaluate and validate the designed model using LISREL software. The results of the study show that The quality of services including the quality of food and drink, empathy, guarantee, physical dimension, atmosphere, assurance and cultural dimensions have the greatest impact on the satisfaction of foreign tourists and their behavioral intentions, especially the willingness to revisit the restaurants. Manuscript profile
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        493 - The Feasibility and Management of Tourist Attractions with Emphasis on Tourists' Viewpoints (A Case Study of Borazjan)
        Masoud Safaeepour majid guodarzi Fatemeh Ghoddousi fard
        Tourism is one of the most important activities of contemporary human beings, which along with making dramatic changes in the image of the earth, changes the political, economic and cultural conditions of human life. Today, tourism industry is one of the most important More
        Tourism is one of the most important activities of contemporary human beings, which along with making dramatic changes in the image of the earth, changes the political, economic and cultural conditions of human life. Today, tourism industry is one of the most important sources of production, income, employment and infrastructure to achieve sustainable development and has been accepted as one of the economic factors of countries by economic planners. The aim of this study was to investigate and analyze the tourism potentials of Borazjan. The target community includes experts, tourism experts, tourists and passersby who have visited the understudy area. To analyze the data, single-sample T-tests, Friedman and Kai Square were used through the SPSS software. The results showed that in most of the tourism capacities of Borazjan the amount of calculation is too much for the base and more importantly, in most capacities, this difference is statistically significant and the status of items related to tourist attractions is significant; to put it more precisely, Borazjan has high tourism potential in Bushehr province in terms of its natural, religious, and historical conditions with averages of 17.22, 15.17, and 9.56 respectively. &nbsp; Manuscript profile
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        494 - Understanding the Conceptual Framework of Crowdsourcing in Smart Tourism Using Meta-synthesis Approach
        fatemeh daneshvar Ahmad Khademolhosseini Amir Gandomkar Mohammad Hossein Nadimi
        Although crowdsourcing is a new business principle in many tourism programs in the modern world, its basic mechanism remains unknown in the tourism industry, especially in Iran. This study aimed to comprehensively determine a crowdsourcing program in the tourism industr More
        Although crowdsourcing is a new business principle in many tourism programs in the modern world, its basic mechanism remains unknown in the tourism industry, especially in Iran. This study aimed to comprehensively determine a crowdsourcing program in the tourism industry at both technical and conceptual levels (i.e., nature, reasons, challenges, and strategies). Cluster analysis for understanding the conceptual framework of the challenges that exist in the field of crowdsourcing in the tourism industry and finally knowing the strategies introduced in crowdsourcing in the tourism industry will help the researchers to develop a comprehensive cognitive framework in this field. This study is qualitative in nature and uses a meta-synthesis approach and a library-based method for collecting the required data. In order to carry out the research, after formulating the research questions, a systematic search based on the related key terms was conducted using the target databases including EBSCO Business Source Complete and Web of Science. The results of the study showed that the pattern of research in crowdsourcing challenges in the tourism industry can be determined in four clusters namely technology, human beings, strategies, and third-generation studies. Moreover, the strategies presented by the researchers in the successful implementation of a crowdsourcing project in the tourism industry can be implemented in four categories of strategies related to vision and strategy, human capital, infrastructure, and external environment. The results of this research can be used as a road map for future studies and provide a more comprehensive understanding of creating crowdsourcing platforms in the tourism industry. Manuscript profile
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        495 - explanation of structural changes in the modeling of Iran's tourism demand
        Javad Barati
        The expansion of statistics and the possibility of using time series information in tourism economics studies have led to the increasing use of time series models in research of tourism economics; also, due to the high impact of various factors such as disease, war, san More
        The expansion of statistics and the possibility of using time series information in tourism economics studies have led to the increasing use of time series models in research of tourism economics; also, due to the high impact of various factors such as disease, war, sanctions, political events, economic shocks and many other international and national shocks on the tourism industry, structural changes occur in this industry which make the common results in time series surveys unreliable. To solve this problem, structural break points in tourism industry studies should be identified to be the basis for researchers' modeling in strategic studies and policy-making. The present study aimed to determine the structural break points in the Iranian tourism industry, using quarterly data from spring 2013 to summer 1399. All these tests have confirmed the existence of a structural break in the fall of 2019. However, if the coefficient decreases significantly, only the fall of 2019 would be recognized as a breakpoint in the Iranian economy. Due to the high volume of tourism and the growth of this sector in the spring and summer of 2019, it is expected that in the annual surveys, 2020 will be the only year that a structural break has occurred in tourism in Iran. Political events such as the Saudi Embassy or the referendum in Iraq Kurdistan, the signing of the UN Security Council, or the imposition of severe sanctions on Iran's economy have virtually failed to bring about structural changes in Iran's time series tourism models. There are more pervasive factors such as the Covid-19 epidemic that have caused a structural break in Iranian tourism. &nbsp; Manuscript profile
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        496 - The Role of Tourism Boards in the Development of Tourism in Isfahan
        shahin bakhtiarvandbakhtiari alireza sodaei Abolfazl Abkar isfahani marzieh mousavi
        The tourism industry in today's world is considered as one of the economically profitable industries and the creation and exchanging means of culture. Measures should be taken to attract tourists and introduce the buildings. These measures include advertising, book prin More
        The tourism industry in today's world is considered as one of the economically profitable industries and the creation and exchanging means of culture. Measures should be taken to attract tourists and introduce the buildings. These measures include advertising, book printing, publishing brochures, and billboards for better access of tourists to the desired areas. Tourist boards play a special role. In a way, it can be said that these signs are eloquent language to guide a tourist and a good guide to attract the tourist, a reliable guide to get to the desired place; signs are not only a guide but also carry a brand of advertising. Thus, their shape, size, color, installation location, and multilingualism, all are effective in the structure of the signboard; and the tourism sign depicts the cultural identity and personality of an area. The purpose of this article is to investigate the effectiveness of the use of tourism signs in the city of Isfahan and the development of tourism in this city. The method of this research is applied based on the purpose and based on nature is descriptive-analytical. The statistical population of this research includes all citizens over 18 years old in Isfahan in 1997 who were randomly sampled. The necessary data were collected through a questionnaire. The results of this study show that more than 62% of foreign tourists and more than 52% of local tourists in their comments have described this situation as weak and very poor. Manuscript profile
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        497 - Modeling the antecedents and consequences of the customer experience in the tourism industry
        Soghra Taghipour Samad Awli Alireza Bafandeh Zendeh Hakimeh Niki
        Experiences play an important role in people's lives and contribute to a person's mental health. Most of these experiences take place in the activities that people do in their spare time (Tan and Chang, 2016). From a consumer&rsquo;s perspective, leisure tourism can be More
        Experiences play an important role in people's lives and contribute to a person's mental health. Most of these experiences take place in the activities that people do in their spare time (Tan and Chang, 2016). From a consumer&rsquo;s perspective, leisure tourism can be a source of memorable experiences (Menga and Hanb, 2019). Tourism activities are considered the fourth part of human activities after agriculture, industry, and services and can be called invisible exports that can create a suitable platform for friendship and understanding between nations and peace without polluting the human environment and brought peace to the people; for this reason, tourism is also called the white industry (Rabbani et al., 2020). Tourist attractions are known as a field of study in the field of tourism. The value of these attractions is evident in the strategies that governments develop to make a benefit, as they can be mentioned as the main assets for the development of tourism destinations (Liask et al., 2013). Also, managing the tourist experience can lead to more tourists&rsquo; knowledge and their inclinations and interests, and provide grounds for attracting more tourists, which in turn can have desirable consequences in the form of the value of tourist participation. Due to the importance of the tourism industry and the expansion of studies with a managerial and practical nature in this regard, the present study has been conducted to achieve a model of antecedents and consequences of the tourist experience. For this purpose, first, the method of combining the antecedents and consequences of customer&rsquo;s experience as well as the experiences of management approaches in the tourism industry (separately) was identified, and with the guidance of 10 experts and marketing and tourism experts and their opinions, and lastly, a questionnaire was prepared. 440 Iranian tourists who had traveled to Turkey, Malaysia, Azerbaijan, and the UAE in the last 5 years (1396 -1400) were distributed. In the first stage, each of the structures of the proposed model, in terms of being one-dimensional in a separate measurement model by Klein's (2005) method was investigated so that, firstly, the factor load of the indicators was more than 0.5; not more than 0.85. In the second stage, the validity and reliability of the structures were evaluated and Cronbach's alpha, structural validity (CR), mean explained variance, construct validity, convergent validity, and divergent validity were calculated and evaluated. After the assessment tools were finally approved at each stage, the research model was developed and tested. The result of the present study is to model the antecedents and consequences of the tourist experience using a mixed-method (qualitative and quantitative) which is one of the innovations of this research, which can be used by managers and industry activists and the &nbsp;development of tourism-related activities on a global scale. &nbsp; Manuscript profile
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        498 - Construction and Validation of a Tool to Measure the Value of Participation from Tourists' Experience
        Soghra Taghipour Samad Awli Alireza Bafandeh Zendeh Hakimeh Niki
        This study, using the combined method, aims to build and validate a tool for measuring the value of tourists' participation. In the first stage, using the meta-combination method, the researcher focused on the subject during the years 2000 to 2020 and the values ​​resul More
        This study, using the combined method, aims to build and validate a tool for measuring the value of tourists' participation. In the first stage, using the meta-combination method, the researcher focused on the subject during the years 2000 to 2020 and the values ​​resulting from the participation of tourists were identified. In the second stage, based on the literature, a questionnaire was prepared and given to several university professors and marketing and tourism researchers, and after applying the necessary comments and corrections, the questionnaire was distributed among 440 tourists who had visited one of the countries of Malaysia, UAE, Azerbaijan, and Turkey during the last 5 years. Next, the validation of the model was done using the SPSS24 software. The results of confirmatory factor analysis confirmed the fitness of the 5-factor model. Based on the obtained results the questionnaire of this research can be used as a suitable tool to measure the value of tourists' participation. Using the mixed method to identify the effects of tourists' participation and also introducing a tool to measure the value of tourists' participation was one of the innovations of this research. Manuscript profile
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        499 - Construction and Validation of a Tool for Measuring the Antecedents of Customer Engagement Based on Dual Value Perspective
        mitra mobini Samad Awli Alireza Bafandeh Zendeh hoshang taghizadeh
        This research adopts a mixed-methods approach to develop and validate a tool for measuring the antecedents of customer engagement, focusing on a dual-value perspective. To achieve this, the researchers initially conducted a Meta-Synthesis analysis of studies conducted o More
        This research adopts a mixed-methods approach to develop and validate a tool for measuring the antecedents of customer engagement, focusing on a dual-value perspective. To achieve this, the researchers initially conducted a Meta-Synthesis analysis of studies conducted on this topic from 2000 to 2020, extracting the antecedents of customer engagement. Based on these findings, a questionnaire was formulated, and its validity and reliability were confirmed. The questionnaire was subsequently administered to customers of 5-star hotels in Mashhad and Tabriz. To validate the indicators, the researchers employed the structural equation method (SEM) and utilized PLS software. The research findings revealed the identification of two key components, namely customer resources and company resources, along with 26 specific indicators, comprising the foundational elements of the tool for measuring the antecedents of customer engagement in the hotel industry. Manuscript profile
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        500 - The effect of negative experiences from online food delivery platforms on the desire to avoid and the desire to retaliate in the tourism industry (Tehran city case study)
        yazdan Shirmohammadi Davood Kargarzadeh
        Today, the use of online food delivery platforms has increased during the pandemic and so have complaints and negative reviews, which are available online for all to see. Therefore, the main problem of the current study is the effect of the stimuli of negative brand exp More
        Today, the use of online food delivery platforms has increased during the pandemic and so have complaints and negative reviews, which are available online for all to see. Therefore, the main problem of the current study is the effect of the stimuli of negative brand experiences on the desire to avoid and the desire to retaliate through betrayal and hatred of the brand, taking into account the moderating variable of brand love in food distribution platforms in the tourism industry of Tehran. This research is applied in terms of purpose and descriptive-correlation in terms of method. The statistical population is all managers, experts and employees of food distribution platforms in the tourism industry of Tehran. Using the partial least squares method, a sample size of 170 people was obtained. The data collection tool was a standard questionnaire whose face validity was confirmed using the opinion of management professors and construct validity using factor analysis and reliability of variables using Cronbach's alpha. Data analysis was done with SPSS22 and SmartPLS4 software. It was shown that negative experiences have a positive and significant effect on brand betrayal and brand hatred. The positive and significant effect of brand betrayal and brand hatred on the mutual result was also confirmed. Finally, it was shown that negative experiences with the moderation of brand love also have a negative and significant effect on brand betrayal and brand hatred. Manuscript profile
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        501 - Designing a financial model in the hotel industry of Yazd province with the integrated approach of interpretive structural modeling and structural equations
        faeze sadat mirfakhraddini farzaneh jandaghi ardekani milad ebrahimi
        Since the influence of financial indicators in the hotel industry is undeniable, in this research, first, using the interpretive structural approach, a stratified model was designed for financial indicators, and then, using the structural equation approach, the relation More
        Since the influence of financial indicators in the hotel industry is undeniable, in this research, first, using the interpretive structural approach, a stratified model was designed for financial indicators, and then, using the structural equation approach, the relationships between the indicators were measured and investigated. The obtained results show that the eight factors identified in this field were placed in three levels. Based on the model obtained in this research, the economic factor which includes GDP indicators, economic growth, employment rate, etc. and looks at this industry from the perspective of macroeconomics is the most influential indicator in the hotel industry and as the initiating factor has been investigated. Also, according to the mechanism of the economic factor and its related definitions, this factor will be able to develop the performance and increase the efficiency of hotels in both financial and operational sectors. The economic factor will be able to implement the integration and integration of financial issues in the hotels in the best way and by creating coordination between the second level factors that include liquidity, debt, efficiency and risk indicators, provide the right context to gain profitability in hotels. By achieving the second level in the research model, hotels will be able to achieve profitability, which can provide the necessary background for the overall movement of the hotel towards increasing efficiency and, as a result, improving the financial conditions of hotels. Manuscript profile
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        502 - The status of Tourism in National Security and Developmental Trend of Countries (a Case Study of Iran)
        ali movagharpak fatemeh ghorbani
        According to the World Tourism Organization (WTO), Iran held the fifth and tenth rank of natural and historical attractions respectively. Therefore, the survey of performance levels of tourists in relation to tourist sites, in terms of appropriate management and control More
        According to the World Tourism Organization (WTO), Iran held the fifth and tenth rank of natural and historical attractions respectively. Therefore, the survey of performance levels of tourists in relation to tourist sites, in terms of appropriate management and control of their behavior and promoting general awareness at various levels has a significant role in controlling tourism terrorism and promoting national security, and this provides the development of the country as far as economic, social, cultural, political and physical issues are concerned. No tourist is interested in visiting unsafe destinations. Therefore, it is necessary to know that "tourism security" is not only the protection of tourists against thieves and kidnappers; but also it requires road and flight safety, formalities, visa issuance, full coverage of travel insurance, law enforcement, business activity and restrictions. All of these factors are security issues of tourism which affect the success or failure of tourism industry in the world. Finally, with proper management and planning in the field of tourism security, more tourists can be attracted to the country, so that if this development strengthens the positive aspects of tourism in socio-economic and environmental dimensions, it will also lead to sustainable development of the regions as well as interactions because of which an area becomes bio-environmentally habitable, economically durable, socially united, and physically beautiful and worth visiting. This research is an analytical-descriptive study which is based on reasoning, library resources, documents and statistical data are obtained from various centers. Scientific web sites have been used and the necessary data have been gathered in different ways. The result of the analysis confirms that national security in all parts of the world, including Iran, has a direct relationship with tourism development and tourist&rsquo;s attraction. Manuscript profile
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        503 - Business Strategy Formulation of Hospitality Industry Agencies by SWOT Approach A Case Study of Mehr Chain Hotels
        mohammadreza salehipour
        In Today&rsquo;s highly competitive era, maintaining a suitable position for hospitality businesses needs to adopt strategies that besides synergy of activities, enhances their ability to use opportunities and cope with peripheral environmental threats. In this regard, More
        In Today&rsquo;s highly competitive era, maintaining a suitable position for hospitality businesses needs to adopt strategies that besides synergy of activities, enhances their ability to use opportunities and cope with peripheral environmental threats. In this regard, the present research has been carried out to analyze the strategic position of the Yazd&rsquo;s Mehr chain of hotels in its business environment. This study according to its objective is a survey one and applied as far as its audience are concerned. The methodology is based on a comprehensive framework for strategy formulation. The research population consisted of the managers of Mehr chain hotels. Sampling was carried out in two steps: in the first step, a questionnaire as data gathering tool was distributed among the whole research population and in the second step, purposeful selection of skillful and experienced managers, as a part of sampling, helped to prioritize coefficients and rank the factors. The obtained results showed considerable inside weaknesses and outside opportunities. Because of these facts, a conservative strategy can improve strategic position of Mehr chain hotels in the market. In this way, organizational structure improvement, more attention to human resources, enhancing functional technologies and considering research and development can all help to implement this strategy more efficiently.&nbsp;&nbsp;&nbsp; Manuscript profile
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        504 - The Role of Sustainability in the Process of Forming "Ecological Tourism Collections" (A Case study of Mazandaran Province, Behshahr, Abbas Abad Lake)
        Erfan Khasm Afkan Nezam gfh fgh
        The prosperity of tourism in any geographic location, along with positive and negative socioeconomic consequences, has environmental impacts which if continued could cause irreparable damages. Sustainable environmental or ecological tourism is the expansion of the touri More
        The prosperity of tourism in any geographic location, along with positive and negative socioeconomic consequences, has environmental impacts which if continued could cause irreparable damages. Sustainable environmental or ecological tourism is the expansion of the tourism industry and the attraction of tourists to the country using the existing resources in such a way that, while responding to the economic, cultural, social and legal requirements of society and the expectations of tourists, unity and integrity may be achieved. Cultural identity and environmental health can balance and provide the welfare for people and their guests in a balanced and continuous manner to an optimum level. The main design of the study is based on the analytical approach in a library-based and survey which analyzes the information related to the theoretical foundations of tourism industry; then, the foundations of sustainable tourism and its relationship with the factors shaping ecological tourism have been considered with the aim of promoting tourism collections in the understudy area based on the existing theories. Finally, the process of forming the ecological tourism complexes has been distinguished. The results of the research showed that the formation of ecological tourism complexes around natural-historical attractions in our country can be an effective step in sustainable tourism development; also, if "physical tourism planning" in Iran is done in a systematic way, it can create job opportunities and increase the value of currency. Manuscript profile
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        505 - The Impact of Sensory Marketing on Customer Loyalty in The Iranian Clothing Brand Industry: With an Emphasis on the Sensory Marketing Mix
        Mohammad hadi Asgari mehran Fazeli Veisari
        In the customer's interaction with the company, environmental information is received by the five senses. The compatibility or lack of compatibility of the environment's characteristics with the customer's sensory tastes can cause the customer's satisfaction or dissatis More
        In the customer's interaction with the company, environmental information is received by the five senses. The compatibility or lack of compatibility of the environment's characteristics with the customer's sensory tastes can cause the customer's satisfaction or dissatisfaction. The purpose of this research was to investigate the effect of mixed sensory marketing on customer loyalty in Iran's clothing industry. The research method is descriptive-survey and practical in terms of purpose. Considering that the statistical population of the research is unlimited and includes buyers and consumers of clothes from 18 Iranian brands in the age group of children, teenagers and adults, therefore, the sample size was determined using Cochran's formula of 384 and selected using non-probability sampling method. In order to collect the data, the mixed marketing questionnaires of Hassi-Kian and Loui, 2009, as well as the customer loyalty questionnaire by Vaida Kenopite, 2015, were used, which were subjected to confirmatory factor analysis, the general structure of the research questionnaires was subjected to content construct validity and homogeneity by Cronbach's alpha method. They were also approved. In order to analyze the data, structural equation technique was used using LISREL software. The results of the research showed that all sensory marketing components, except the interaction component, have a positive and significant effect on customer loyalty. Manuscript profile
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        506 - Identifying and Prioritizing of Factors Affecting the Development of Food Tourism in Yazd City
        Omid Bayat
        The current work is descriptive-survey research according to the characteristics and methods. The data was collected based on the research literature, experts' opinions and the use of questionnaire. In the first step, 16 tourism industry experts were interviwed in order More
        The current work is descriptive-survey research according to the characteristics and methods. The data was collected based on the research literature, experts' opinions and the use of questionnaire. In the first step, 16 tourism industry experts were interviwed in order to extract and verification of the factors using Delphi method. After the confirmation of the factors in the second step, a questionnaire was prepared and given to 58 managers of restaurants, hotels, tours and recreational centers in Yazd city. Findings of the research identified the most important factors in the order of weights, which are: preparation of healthy food (weight=0.7264), customs and traditions of local people in welcoming tourists (W=0.0534), observance the health principles (W=0.0445), appropriate and trained manpower (W=0.025), holding food festivals in appropriate seasons (W=0.0233), appropriate advertising and information (W=0.0173), variety of foods (W=0.025), quality and style of food presentation (0.0172), creating a food tour in nature (0.017), making food service memorable (0.0168), chefs' sufficient knowledge and skills (0.0156), customers' perception and emotional and logical interpretation of local foods (0.0144), providing discounts and reasonable prices (0.012), quality and type of food serving place (0.0098) and tourists' tastes and psychological factors (0.0 075). Considering research findings, tourism planners and related industries should focus their efforts on proper organization of the tourism industry, meeting the customers' needs, strengthening the local economy, as well as creating a correct and accurate framework for managing local and regional food resources. Manuscript profile
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        507 - Investigating the Effectiveness of Organizational Capacities on The Adoption of Business Strategies in Iran's Food Industry
        javid ahmadi farzaneh khalili
        Today, due to the formation of a dynamic and competitive economic environment, the use of correct and timely strategies is an integral part of the competition of any industry. The main goal of this research is to identify organizational capacities and abilities in Iran' More
        Today, due to the formation of a dynamic and competitive economic environment, the use of correct and timely strategies is an integral part of the competition of any industry. The main goal of this research is to identify organizational capacities and abilities in Iran's food industry and to use them in the way of adopting correct and timely strategies to improve the organization's performance.The current research was conducted with a broad conceptual model and the use of a descriptive/survey method. The statistical population of the research is all the active food industry companies in the country, and the number of 221 companies has been determined as the sample size. Calculations were done by structural equation method and using lisrel software, and the validity of the questionnaire was confirmed by the analysis of elites and professors, and its reliability was confirmed by Cronbach's alpha test, average variance extracted. The findings indicate that there is a significant relationship between the organization's capacities and the organization's strategy orientation and performance. There is a positive and significant relationship between the marketing capabilities of the organization and the concentration strategy, managerial ability and cost leadership strategy, but the technological capacity in the organization is not sufficiently effective despite the positive and significant relationship with the concentration strategy.The final results show that by adopting Porter's general strategies along with identifying and increasing the quality of operators related to organizational capacities in Iran's food industry, the organization's financial and market performance can be significantly increased. Manuscript profile
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        508 - The effect of entrepreneurial marketing model dimensions on the performance of Iran's hotel industry after Corona
        AliAsghar negahdary Hossein Janatifar Peyman Ghaffari Ashtiani hossein shirazi
        The Covid-19 pandemic has affected economic and service sectors through quarantine measures, disruption of global supply chains, weaker domestic and foreign demand for goods and services, and reduced international tourism. Entrepreneurial marketing is very decisive and More
        The Covid-19 pandemic has affected economic and service sectors through quarantine measures, disruption of global supply chains, weaker domestic and foreign demand for goods and services, and reduced international tourism. Entrepreneurial marketing is very decisive and vital in the survival, performance and success of business. The current research was conducted with the aim of investigating the impact of entrepreneurial marketing model dimensions on the performance of Iran&#039;s hotel industry after Corona. The statistical population of the Iranian hotel industry managers is 1351 people. The sample size is 299 people using Cochran&#039;s formula. The statistical sample of the research was selected by simple random sampling. The tool for collecting information is a researcher-made questionnaire. The validity of the questionnaire was checked and confirmed based on construct, diagnostic and convergent validity and reliability of the questionnaire with Cronbach&#039;s alpha coefficient. The current study is a survey and applied type. In this research, structural equation method and pls software were used to test the hypotheses. Based on the final results of the research, the dimensions of entrepreneurial marketing including value creation, customer orientation, innovation, risk taking, health and safety, pioneering and technology have had an impact on the performance of Iran&#039;s hotel industry after Corona. Manuscript profile
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        509 - The effect of international entrepreneurial marketing orientation on export performance in Iranian stone industry businesses
        Behzad Lalehzarimosalla Hadi Sanaeepour Mahmoudreza Cheraghali Mohammad sharif Sharifzadeh
        One of the important aspects of entrepreneurial business activity is activity in export fields. Export is a basic strategy for the growth and survival of companies and is considered as an important strategic opportunity for companies. In this situation, the internationa More
        One of the important aspects of entrepreneurial business activity is activity in export fields. Export is a basic strategy for the growth and survival of companies and is considered as an important strategic opportunity for companies. In this situation, the international entrepreneurial trend can lead the development of entrepreneurial businesses to foreign markets. Marketing plans are the main pillar of export-oriented companies, therefore, the purpose of this research is to investigate the impact of international entrepreneurial orientation on export-oriented marketing performance in Iranian stone industry businesses, which was carried out using a descriptive-survey method. The statistical population of this research was 180 experts and entrepreneurs of Iran&#039;s stone industry, 123 of whom were selected using Cochran&#039;s sampling formula. Sampling was done by simple random method and to collect data, Morris et al., 2002 International Entrepreneurial Marketing Tendency Questionnaire and Zou et al., 2009 Export Performance Evaluation Questionnaire were used. The results indicate that the component of international entrepreneurial marketing tendency, its variables which include hyperactivity, opportunism, risk management, innovation, attention to the customer, leveraging resources, and creating value, have an effect on the evaluation of export performance, variables Financial performance, strategic performance and export satisfaction have a positive and significant effect. Also, all the assumptions of this research were confirmed. Meanwhile, the variables of hyperactivity, value creation and opportunism have a stronger effect in measuring export performance. Manuscript profile
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        510 - Biological Removal of Zinc from Automotive Hazardous Paint Sludge: a comparison between an endogenous Pseudomonas aeruginosa isolateand Acidithiobacillus thiooxidans PTCC1692
        Fatemeh  Honarjooy Barkusaraey Roya Mafigolami Gholam Khayati
        Research on the hazardous waste of paint sludge is mostly focused on recovering the sludge and pollution control with methods such as solidification. This research aimed to study the comparison of biological removal of zinc from paint sludge using a native Pseudomonas a More
        Research on the hazardous waste of paint sludge is mostly focused on recovering the sludge and pollution control with methods such as solidification. This research aimed to study the comparison of biological removal of zinc from paint sludge using a native Pseudomonas aeruginosa strain and Acidithiobacillus thiooxidans PTCC 1692. Samples of water-based paint sludge were collected under aseptic conditions. Isolation of endogenous strains was performed in the Bushnell-Haas (BH) medium from paint sludge, and A. thiooxidans PTCC 1692 was cultured in the medium 119. Optimization of the process parameters for the biological removal of zinc was performed using the design of the experimental (DOE) method for both organisms. The results showed that A. thiooxidans is capable of biological removal of zinc with a higher pulp density and with a more extended bioleaching period. The results of the chemical analysis show the removal of zinc metal by 57.76% compared to P. aeruginosa by 36.39%, and, the removal of other metals such as Cr, Ni, Pb, and Cd were observed in the residual sludge from the process. Energy Disperse X-ray analysis (EDX) showed the more favorable effect of this bacterium in reducing heavy metals. Manuscript profile
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        511 - Providing a Risky Investment Model in the Insurance Industry based on the Fuzzy Network Analysis Process
        Yazdan Gudarzi Farahani Hossein Abbasinejad Elnaz Hasani Parsa
      • Open Access Article

        512 - Considering the Criteria interdependency in the Matrix Approach to Robustness Analysis with Applying Fuzzy ANP
        Ali Sorourkhah Seyyed Ahmad Edalatpanah
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        513 - Futures Studies of Gas Industry in Iran based on Fuzzy MCDM Methods and Critical Uncertainty Approach
        Mohammad Reza Fathi Abolfazl Khosravi Somayeh Razi Moheb Saraj Amirhossein Behrooz
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        514 - Evaluating the service quality of e-learning systems and its impact on learners' satisfaction, case study: Iran's National Copper Industries Company
        سعید هداوند Ali Tagipoor Zahir
        The emergence and rapid development of information and communication technologies has led to fundamental changes in educational strategies and the use of newer methods such as e-learning systems and has turned it into an important educational tool, so that many organiza More
        The emergence and rapid development of information and communication technologies has led to fundamental changes in educational strategies and the use of newer methods such as e-learning systems and has turned it into an important educational tool, so that many organizations use these systems as a main component. They have put their plans. The current research is trying to analyse the results obtained in the level of user satisfaction by evaluating the services of the electronic education system of the National Copper Industries Company of Iran. For this purpose, the descriptive-correlation research method was used to conduct the research and the researcher-made questionnaire was used to collect the information. The validity of the questionnaire was evaluated using two methods of content validity and construct validity and the reliability of the questionnaire was evaluated by Chronbach&rsquo;s alpha, and the results indicate the confirmation of the questionnaire. have used electronic Student&#039;s t-test was used to examine the dimensions of the research variables, confirmatory factor analysis was used to evaluate construct validity, and structural equation model was used to test the hypotheses raised in the research. Manuscript profile
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        515 - Iran’s Relations with the United States of America between 1951-1953(document analysis) of the Causes of the 28th Mordad Coup d’état
        Ali Jadidi
        The contemporary history of Iran in years 1951-53 is having great importance for several reasons. One of the important aspects of this period is the people&rsquo;s movement for nationalization of oil and the reaction of the government of the United States about it. The More
        The contemporary history of Iran in years 1951-53 is having great importance for several reasons. One of the important aspects of this period is the people&rsquo;s movement for nationalization of oil and the reaction of the government of the United States about it. The present article by emphasis on the interests of the United States wants to examine the factors which led to change of the United States attitude towards the nationalization of oil industry and Dr. Mosaddegh&rsquo;s government. Contrary to prevailing view that the fear of the expansion of power of the communism was the main factor for change of the United States attitude towards Dr. Mosaddegh&rsquo;s government, the paper is of the view that the strategic location of Iran and getting a share in the oil resources of Iran was the main consideration for the United States. The United States took advantage of the situation in the peak of Britain&rsquo;s dispute with Iran on oil and by an opportunistic stand on occasions supported Iran&rsquo;s position in getting her rights but when the British declared their readiness to share the interests in Iran with them on the basis of balance of interests, the American accepted the British view point and practically were prepared to cooperate with the plan of coup d&rsquo;&eacute;tat. The article makes use of historicaldocumentary method for analyzing the issue. The focus on this issue is of great importance because the repercussion of the relations of this period cast shadow on Iran- America relations. Manuscript profile
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        516 - Sociological analysis of the effects of tourism industry on Urban Development qazvin
        maryam mafi Mostafa Azkia Gholamreza Latifi
        The decision-making and policy-making of managers and urban planners towards sustainable urban development is one of the most important policies for sustainable urban tourism.The aim of this study is to sociologically analyze the effects of the tourism industry on the u More
        The decision-making and policy-making of managers and urban planners towards sustainable urban development is one of the most important policies for sustainable urban tourism.The aim of this study is to sociologically analyze the effects of the tourism industry on the urban development of Qazvin.Research method:It is descriptive and analytical and has an approach to sustainable tourism development.Using multivariate regression statistics and SWOT technique, data were collected from 140Nowruz tourists and 120managers of accommodation and reception centers, etc.The results show:The highest effective average in terms of stakeholders, in dimensions, strengths:People&#039;s agreement with the development of tourism 4.83, life satisfaction in the city4.09 , increase in tourism revenue3.80 and Opportunities: Potentials and multiplicity of works in the city4.64 , historical attractions 4.23 and active presence of women in tourism jobs 4.Weakness:Lack of access and quality of accommodation centers3.8 and 3.5, respectively, inadequate facilities needed by tourists3.45 .Threat: Lack of coherent tourism planning in the city3.63 Lack of tourism investment in the city 3.58, change of use of Qazvin traditional garden 2.79.The highest effective average in terms of tourists in dimensions, strengths: diversity of tourism landscapes 4.08, sense of security 4.05, climate cleanliness4.04.Opportunities:Multiple potentials4.28, recommend to friends4.20, motivation to meet again 4.14.Weakness:Inadequate quality of accommodation centers 3.20, historical context traffic 3.16, lack of access to information 3.19.Threat:Lack of proper use of resources 3.03, incoherence of tourism management 3, lack of tourism investment 2.58.Therefore, empowering the government with social and cultural responsibility in tourism with a focus on cultural and creative industries is emphasized. Manuscript profile
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        517 - Investigating the Impact of Sociol-Cultural Barriers on Industry Development in Small and Medium Cities of Lorestan Province (with Emphasis on Small and Transformation Industries)
        Farshid Garavand Asghar Mohammadi منصور حقیقتیان
        This study investigates the impact of social-cultural barriers on industry development in small and medium cities of Lorestan province (with emphasis on small and conversion industries). The method of this survey research is the data collection tool of the questionnair More
        This study investigates the impact of social-cultural barriers on industry development in small and medium cities of Lorestan province (with emphasis on small and conversion industries). The method of this survey research is the data collection tool of the questionnaire, the statistical population is 12022 people, the sample size is 483 people, the sampling method is available first as a class, then as a quota and finally as a random sample. The theoretical framework is based on the theories of Rosenstein, Ortsley, McClelland, Bourdieu, Coleman, Michael Hashter, Nathan Glaser, David Meyer and Guenon, and the total reliability is 0.7. Findings Based on the results of regression statistical test for each hypothesis, respectively, the variable of migration (-0.537), the existence of ethnic differences (-0.329), the existence of inefficient traditions (-0.151) Lack of incentive to progress (-0.087) have a negative effect on industrial development. Therefore, migration has the greatest effect and lack of motivation for progress has the least effect on industrial development. Also, the reduction of social capital is ineffective in regression weights. So, while confirming the research hypotheses, it is clear that socio-cultural barriers have a negative effect on the development of industry in small and medium cities of Lorestan province (with emphasis on small and conversion industries). Manuscript profile
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        518 - .Sociological analysis of the effects of tourism industry on Qazvin Urban Development
        maryam mafi Mostafa Azkia Gholamreza Latifi
        .The decision-making and policy-making of managers and urban planners towards sustainable urban development is one of the most important policies for sustainable urban tourism.The aim of this study is to sociologically analyze the effects of the tourism industry on the More
        .The decision-making and policy-making of managers and urban planners towards sustainable urban development is one of the most important policies for sustainable urban tourism.The aim of this study is to sociologically analyze the effects of the tourism industry on the urban development of the city of Qazvin. The research method is descriptive and analytical and the theoretical framework consists of sustainable tourism development and good governance .Using multivariate regression statistics and the S.W.O.T. technique, data were collected from 140 Nowruz tourists and 120 managers of hotels, accommodating centers, etc. The research tool had face validity and its reliability coefficient was 0.70. The results showed that the highest effective average in terms of stakeholders in the dimension of&nbsp; strengths included People's agreement with the development of tourism (4.83), life satisfaction in the city (4.09) , increase in tourism revenue ( 3.80). In terms of opportunities, the results pointed to&nbsp; Potentials for and variety of jobs in the city (4.64) , historical attractions (4.23) and active presence of women in tourism jobs (4). Weakness included lack of access and quality of accommodating centers (3.8) and (3.5), respectively, inadequate facilities needed by tourists (3.45) . Threats consisted of lack of coherent tourism planning in the city (3.63), lack of tourism investment in the city (3.58), change of use of Qazvin traditional garden (2.79). In the views of tourists, the highest effective average in terms of strengths included diversity of tourism landscapes (4.08), sense of security (4.05), climate cleanliness (4.04). Opportunities included multiple potentials (4.28), recommendations&nbsp; of friends (4.20), motivation to visit again (4.14). Weakness consisted of Inadequate quality of accommodation centers (3.20), crowdedness of historical places (3.16), lack of access to information (3.19). Threats included lack of proper use of resources (3.03), incoherence of tourism management (3), lack of tourism investment (2.58). Therefore, empowering the government through social and cultural initiatives in tourism with a focus on cultural and creative industries is recommended.&nbsp; Manuscript profile
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        519 - An Investigation on the Impact of Social-Cultural Barriers of Industry Development in Small and Medium-sized Cities of Lorestan Province (with Emphasis on Small and conversion Industries)
        Farshid Garavand Asghar Mohammadi Mansour Haghighatian
        &nbsp;&nbsp;&nbsp; This study investigated the impact of social-cultural barriers on industry development in small and medium sized cities in Lorestan province, paying special attention to small and conversion industries.&nbsp; Survey research method and a questionnaire More
        &nbsp;&nbsp;&nbsp; This study investigated the impact of social-cultural barriers on industry development in small and medium sized cities in Lorestan province, paying special attention to small and conversion industries.&nbsp; Survey research method and a questionnaire (reliability = 0.7) were used to collect neede data. The research population consisted of 12022 people of whom 483 individuals were selected via multi-stage quota sampling.&nbsp; The theoretical framework drew on the theories of Rosenstein, Ortsley, McClelland, Bourdieu, Coleman, Michael Hashter, Nathan Glaser, David Meyer and Guenon.&nbsp; Regression results showed migration (-0.537), the existence of ethnic differences (-0.329), the existence of inefficient (out-moded) traditions (-0.151),&nbsp; lack of motivation to progress (-0.087) have a negative effect on industrial development.&nbsp; Migration had the greatest effect and lack of motivation for progress had the least effect on industrial development.&nbsp; Also, the reduction of social capital was ineffective in regression weights. So, while confirming the research hypotheses, it is clear that socio-cultural barriers have a negative effect on the development of industry in small and medium cities of Lorestan province.&nbsp;&nbsp;&nbsp;&nbsp; Manuscript profile
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        520 - ترکیب رویکردBSC-DEMATEL- FIS برای اندازه گیری عملکرد در صنعت مواد غذایی
        شبنم جلالت مهدی فدایی مهدی همایونفر
        عملکرد سازمانی یک مسئله پیچیده است با توجه به اینکه عملکرد پدیده چند وجهی است اجزاء آن ممکن است اولویت های مدیریتی متمایز داشته و حتی ممکن است متقابلا ناسازگار باشند. به تازگی، رویکرد متوازن (BSC) به عنوان مفهوم ارزیابی موثر چند معیاری در سنجش عملکرد سازمانی توجه زیادی More
        عملکرد سازمانی یک مسئله پیچیده است با توجه به اینکه عملکرد پدیده چند وجهی است اجزاء آن ممکن است اولویت های مدیریتی متمایز داشته و حتی ممکن است متقابلا ناسازگار باشند. به تازگی، رویکرد متوازن (BSC) به عنوان مفهوم ارزیابی موثر چند معیاری در سنجش عملکرد سازمانی توجه زیادی دریافت کرده است. اگر چه چارچوب مفهومی BSC به طور گسترده ای در جامعه کسب و کار پذیرفته شده است، موضوع روش مناسب اجرای چارچوب باقی می ماند. از این رو، این مقاله سیستم ترکیبی خبره BSC ،تصمیم گیری آزمایشی و ارزیابی آزمایشگاهی (DEMATEL) و سیستم استنتاج فازی (FIS) را برای ارزیابی شرکت های تولید مواد غذایی توسعه داده است. برای این هدف این مقاله نظریه گراف بر اساس روش (DEMATEL) برای تعیین معیار انتقادی از دیدگاه &nbsp;BSC را اعمال کرد. نتایج نشان می دهد که "سود"، "رضایت مشتری"، "ارتباطات مشتری""نوآوری"، مدیریت" و "سازمان به عنوان مجموعه مدیریت" بیشترین اهمیت را در ارزیابی عملکرد دارد. در مرحله بعد این معیار&nbsp; به شکل قانون فازی براساس سیستم استنتاج با متغیرهای زبانی و توابع عضویت توسط کارشناسان تنظیم می شود. نتایج حاصل از روش پیشنهادی در صنایع غذایی استان گیلان کاربرد آن در &nbsp;ارزیابی شرکت های مواد غذایی را نشان می دهد. Manuscript profile
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        521 - مقایسـه کارایـی شـرکتهای انتقـال نیـرو در صنعـت برق ایـران با اسـتفاده از روشهای مرسـوم و تحلیل پوششـی دادههای شـبکه ای
        کامبیز شاهرودی محمد رضا خسروی
        ایـن مطالعـه یـک مطالعـه کاربردی اسـت که بـه منظور بررسـی و مقایسـه کارایی شـرکتهای برق منطقهای ایران با اسـتفاده از روشهای تحلیل پوششـی دادههای مرسـوم و شـبکیه انجام شـده اسـت. شـرکتهای بـرق منطقـهای ایـران از فرایند دو مرحلـهای بـرای انتقـال نیـرو اسـتفاده میکنند. با More
        ایـن مطالعـه یـک مطالعـه کاربردی اسـت که بـه منظور بررسـی و مقایسـه کارایی شـرکتهای برق منطقهای ایران با اسـتفاده از روشهای تحلیل پوششـی دادههای مرسـوم و شـبکیه انجام شـده اسـت. شـرکتهای بـرق منطقـهای ایـران از فرایند دو مرحلـهای بـرای انتقـال نیـرو اسـتفاده میکنند. با اسـتفاده از رویکـرد کاربردی، عملکـرد و کارایـی ایـن شـرکتها بـا روشهـای شـبکهای و مرسـوم اندازهگیری شـد و با یکدیگر مقایسـه شـد. (BCC ورودی-محور). مشـخص شـد که مدلهای شـبکه در مقایسـه بـا روشهـای دیگـر از آنجـا کـه تصویـر واضـح از کارایـی شـرکتهای بـرق منطقـهای را فراهـم میکنـد ،گسـتردهتر هسـتند. نتایـج آزمـون ویلکاکسـون نشـان میدهـد کـه بیـن نمـرات کارآیی شـرکتهای بـرق منطقهای ایـران بـا اسـتفاده ازروش BCC و روشهای شـبکه تفـاوت معناداری وجـود دارد و بررسـی کیفیـت تفـاوت نمـرات نیـز نشـان میدهد کـه کارایـی شـرکتها در مدل شـبکه پایینتـر از نمـرات کارایـی مدل BCC اسـت. به طور کلی، مدلهای شـبکه دارای کاربـرد بالاتـری نسـبت بـه ارائـه یـک تصویر واضـح از کارایی شـرکتهای&nbsp;بـرق منطقـهای و مقایسـه دقیقتر آنها هسـتند.&nbsp; Manuscript profile
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        522 - یک اندازه ورودی محور شعاعی برای بازده به مقیاس تجمعی
        رضا کاظمی متین رزا عزیز مهدی میرجابری
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        523 - پیاده‌سازی DEA فازی درون مدل PEM جهت ارزیابی عملکرد سازمان‌های پروژه‌محور: یک مطالعۀ موردی
        اویس ترابی محمّدمیلاد احمدی روح‌الله تولایی
        سازمان های پروژه محور در صنایع بالادستی سهم زیادی از منابع ملی را در اختیار دارند و نقش مهمی در توسعه یک کشور ایفا می کنند. ارزیابی عملکرد سازمان های پروژه محور می تواند به مدیران کمک کند تا از ورودی ها به طور موثر استفاده کنند و راه خود را برای دستیابی به اهداف هموار ک More
        سازمان های پروژه محور در صنایع بالادستی سهم زیادی از منابع ملی را در اختیار دارند و نقش مهمی در توسعه یک کشور ایفا می کنند. ارزیابی عملکرد سازمان های پروژه محور می تواند به مدیران کمک کند تا از ورودی ها به طور موثر استفاده کنند و راه خود را برای دستیابی به اهداف هموار کنند. برای ارزیابی عملکرد سازمان های پروژه محور، شاخص های کمی و کیفی زیادی وجود دارد. محاسبه کارایی از طریق تحلیل پوششی داده ها (DEA) یک شاخص رایج برای ارزیابی عملکرد در چنین شرکت هایی است. در مدل سنتی DEA داده‌های واضح مورد نیاز است در حالی که در دنیای واقعی، بیشتر داده‌ها نادقیق و نامطمئن هستند. یکی از دلایل اصلی عدم قطعیت مربوط به اطلاعات غیر کمی، ناقص و دست نیافتنی است که باعث ادغام منطق فازی و مجموعه های فازی در مدل های مختلف مانند DEA می شود.ایدۀ اصلی پژوهش حاضر ترکیب رویکردهای کمی و کیفی در ارزیابی عملکرد برای بهره‌گیری از هر دو و دستیابی به نتایج دقیق‌تر است. از این رو، در این مقاله، یک مدل ترکیبی مبتنی بر تحلیل پوششی داده های فازی (FDEA) و مدل تعالی پروژه (PEM) برای ارزیابی عملکرد در سازمان های پروژه محور پیشنهاد شده است. ابتدا ارزیابی عملکرد توسط مدل PEM داده های فازی انجام می شود. سپس پیاده سازی فازی DEA در مدل PEM انجام می شود که در آن ورودی ها و خروجی های مدل FDEA معیارهای مدل PEM هستند. مدل هیبریدی پیشنهادی برای ارزیابی 30 شرکت پتروشیمی در ایران استفاده شده است. مقایسه نتایج هر دو مدل نشان‌دهنده ضریب همبستگی تقریباً 90/0 در سطح معنی‌داری 01/0 است که نشان‌دهنده همبستگی مناسب بین دو مدل است. Manuscript profile
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        524 - اولویت‌بندی عوامل مؤثر بر مسئولیت اجتماعی شرکت‌ها در صنعت هواپیمایی ایران با روش‌های CRITIC و COPRAS
        مهدی فدایی حامد غیب دوست
        امروزه مسئولیت اجتماعی شرکتی (CSR) نقش مهمی در صنعت هواپیمایی دارد. هدف مقاله حاضر اولویت بندی عوامل مؤثر بر مسئولیت اجتماعی شرکتی (CSR) در صنعت هواپیمایی است. مطالعه حاضر با اولویت بندی عوامل موثر بر مسئولیت اجتماعی صنعت هواپیمایی ایران با استفاده از روش های (CRITIC) و More
        امروزه مسئولیت اجتماعی شرکتی (CSR) نقش مهمی در صنعت هواپیمایی دارد. هدف مقاله حاضر اولویت بندی عوامل مؤثر بر مسئولیت اجتماعی شرکتی (CSR) در صنعت هواپیمایی است. مطالعه حاضر با اولویت بندی عوامل موثر بر مسئولیت اجتماعی صنعت هواپیمایی ایران با استفاده از روش های (CRITIC) و (COPRAS) برای یافتن بهترین ایرلاین از بین پنج شرکت هواپیمایی ایران در سال 2021 انجام شد. معیار استفاده در حال حاضر پژوهشی که شامل 15 زیرمعیار است، نتایج نشان می‌دهد که مصرف انرژی بیشترین تأثیر را در بین عوامل تأثیرگذار دارد و شرکت هواپیمایی 3 رتبه اول را کسب کرده است. مطالعه حاضر به مدیران خطوط هوایی کمک می کند تا عملکرد CSR را با عوامل تأثیرگذار در صنعت هواپیمایی بهبود بخشند. Manuscript profile
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        525 - Impact of Iran's Oil Industry on Structure of Persion Novel (1320-1350)
        Shabnam Hatampur Vali-ola Zafari Reza kargar Kutyani
        &nbsp; With regard to the history of oil industry in Iran and the expansion of industry in the areas of the south and southwest (in provinces of Bushehr, Fars and Khuzestan), We're faced ,willingly or unwillingly, with industrial confrontation of east and west cultures More
        &nbsp; With regard to the history of oil industry in Iran and the expansion of industry in the areas of the south and southwest (in provinces of Bushehr, Fars and Khuzestan), We're faced ,willingly or unwillingly, with industrial confrontation of east and west cultures in the areas of culture, language, beliefs etc. The presence of oil explorers in the southern regions, had a huge impact on cultural and linguistic features of the people in these areas. The authors of these areas were to promote environmental literature. These writers were the natives or workers in the oil company. In this paper&nbsp; some structures of short stories influenced by oil company, were reviewed between 1320-1350 (AH). Results showed &nbsp;anger, hate, nihilism atmosphere, hope, happyness, immigration, poverty and lack of job security were dominant features. Manuscript profile
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        526 - Future research in the aerospace industry by presenting a new method of vision and mission design with a resistant approach
        Iman Shafieenejad Ali Hakimi
        The present studt deals with presenting a new method for developing an efficient vision and mission for the aerospace industry. This method is based on the knowledge of future research. Moreover, the advantages of creating a vision and an efficient mission are discussed More
        The present studt deals with presenting a new method for developing an efficient vision and mission for the aerospace industry. This method is based on the knowledge of future research. Moreover, the advantages of creating a vision and an efficient mission are discussed. After that, the definition of the infrastructure of the mission is stated and a four-fold strategy is stated in this field for the aerospace industry. In addition, the new method of resistant cycle and aerospace industry corridor is proposed based on future research. The above method has proposed a resistant cycle for the ecosystem of the aerospace industry in the face of structural uncertainties. Economic, political and social uncertainties are effective in not realizing the missions of the vision. The present article has pointed out that the upgraded structure for defining the vision and mission is not a one-sided structure of macro-to-micro policies, however it should constantly adapt to the changes in the environment around each of the sub-sectors such as economy, politics, society, knowledge and technology that they have a feedback loop and can constantly receive feedback from the surrounding environment and lead to the improvement of the definition of vision and mission. Along with identifying the needs of the society, it is necessary to create the needs for the future and this issue depends on the science of future research and a cycle resistant to uncertainties. Therefore, this article has overcome the management problems of the aerospace industry by explaining the corridor of the aerospace industry based on future research and designing a cycle resistant to uncertainties&nbsp; Manuscript profile
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        527 - Presenting a model based on factors affecting sustainable production according to the systems dynamics approach in the heavy vehicle industry
        Ardalan Hosseini Hasan Mehrrmanesh Ahmad Reza Kasraei
        In the current competitive environment, it is very important to produce and present products of interest to customers in the market so that companies can compete with foreign and domestic competitors, which requires choosing and implementing a suitable and valuable prod More
        In the current competitive environment, it is very important to produce and present products of interest to customers in the market so that companies can compete with foreign and domestic competitors, which requires choosing and implementing a suitable and valuable production strategy in order to gain an advantage. It is competitive and more important to make it stable. The aim of the current research is to present a model based on factors affecting sustainable production in the heavy vehicle industry. The mentioned research is descriptive-analytical in terms of the basic purpose and in terms of the research method, and the data collection tool is a semi-structured interview. In this research, the statistical population is the managers and experts of one of the factories in the heavy automotive industry (Iran Khodrodiesel) and the sample number of 31 people was selected by snowball. In carrying out the simulations of the present research with Vensim software, a time horizon of 5 months was considered and the quantitative values and relationships between the variables were determined using a semi-structured interview. In this research, the model based on the factors affecting sustainable production with the systems dynamics approach, including numerous components and indicators, has been displayed in a tree diagram, with the four factors of sustainable supply, lean production, agile production, and production resilience, respectively. They have the most positive impact on the development of sustainable production in the heavy vehicle industry. Manuscript profile
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        528 - An analysis of the role of information technology in creating flexible supply chains with the mediating role of trust and industry competitiveness
        Saeed Abdi Maryam Souri Mohammad Keshavarz
        The current research has been conducted with the aim of investigating the role of information technology in creating flexible supply chains with the mediating role of trust and industry competitiveness. This study is applied and descriptive in terms of purpose and was c More
        The current research has been conducted with the aim of investigating the role of information technology in creating flexible supply chains with the mediating role of trust and industry competitiveness. This study is applied and descriptive in terms of purpose and was conducted with a survey method. The statistical sample in this study is 183 managers and employees of Ghadir Niriz Steel Company, who were selected by convenience sampling. In order to analyze the data, partial least squares method and Smart PLS-2 software were used. Convergent validity was used to measure validity, and Cronbach's alpha was used to measure reliability, and its coefficient is greater than 0.7 for all research constructs. . The obtained results indicate that information technology has a positive and significant effect on flexible supply chains respectively with the path coefficient (0.411), trust (0.582) and industry competitiveness (0.667). On the other hand, the confidence and competitiveness of the industry also has a positive and significant effect on flexible supply chains. Finally, it can be said that both trust variable and industry competitiveness play a mediating role in the relationship between information technology and flexible supply chain. Therefore, it can be said that paying attention to information technology is necessary in order to create flexibility and trust in the supply chain and competitiveness in the steel industry. &nbsp; &nbsp; &nbsp; Manuscript profile
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        529 - A Review of Organizational Readiness Models for Entering the Fourth Industrial Revolution
        Iman Ansari Masoud Barati Mohammad Reza Sadeghi Moghadam Morteza Ghobakhloo
        With the emergence of a phenomenon called "Fourth Industrial Revolution" and its technologies and applications, developed countries such as: Germany, America, Japan and some developing countries such as: China, India, trying to create suitable infrastructures. They have More
        With the emergence of a phenomenon called "Fourth Industrial Revolution" and its technologies and applications, developed countries such as: Germany, America, Japan and some developing countries such as: China, India, trying to create suitable infrastructures. They have evaluated and improved their level of readiness in order to enter to the fourth industrial revolution in various industries to achieve its many benefits through digitization. Therefore, it is necessary to evaluate the readiness level of organizations and industries to enter this digital industrial revolution, and in line with that, the necessary strategies to achieve the desired readiness level and implement the technologies and systems of the fourth industrial revolution are determined. Therefore, the present research aims to introduce the best Industry 4.0 readiness models by a wide review of the research literature and analyze the models in order to help organizations to use the appropriate readiness models and evaluate their degree of readiness. The results show that the best model based on the six research evaluation criteria is Impuls readiness model and Warwick University's readiness model is in second place. Manuscript profile
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        530 - Investigating the Influencing Factors on Post-covid Tourism Development (Case Study: Shiraz City)
        tara heidari orojloo amirabbas zare nastaran najdaghi Elahe heidari orojloo
        The outbreak of Corona has had a great impact on the development of tourism. Many of these effects have continued in the Post-covid period, which has led to the stagnation of the tourism industry. The continuation of this trend is a serious warning to all governments. I More
        The outbreak of Corona has had a great impact on the development of tourism. Many of these effects have continued in the Post-covid period, which has led to the stagnation of the tourism industry. The continuation of this trend is a serious warning to all governments. In this regard, great importance should be given to the general health of society as an important variable in economic growth and maintaining and developing the tourism industry of a country. Based on this, knowing the factors affecting the development of tourism in the Post-covid period can be effective in managing the challenges and advancing it, which was investigated in this research as a case study in the city of Shiraz. The research method is descriptive-analytical. The statistical population of the research was selected from the experts and specialists of the health tourism industry in Shiraz. &nbsp;100 experts were selected as the sample size and were questioned randomly. The validity of the questionnaire was confirmed through the elite society and reliability through Cronbach's alpha with a coefficient of 0.81. The result of the statistical test showed that the social, economic, environmental, infrastructural and managerial factors were significant at a level of less than 0.05. Examining the average difference also confirmed that these factors have a positive impact on the development of Post-covid tourism. The result of the factor analysis also confirmed that contextual and causal factors are effective in the development of Post-covid tourism, and the highest weight or factor load is related to the innovation of urban managers with a weight of 0.994, and the strengthening of training courses for tourism development with a weight of 975. 0.0 and then strengthening group tours with 0.974. &nbsp;Also, Pearson's correlation analysis shows that there is a relationship at a level of less than 0.05 between the investigated factors and Post-covid tourism development. Manuscript profile
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        531 - Determining the Optimal Marketing Strategy in the Hotel Industry with Multi-Criteria Decision Making Method (According to Zabul Hotels)
        parastoo sarani Alireza Shahraki
        The purpose of this study is to select the optimal marketing strategy in the hotel industry in Zabol. In this research, indicators have been extracted by surveying ten experts and strategists in the hotel industry. Research options include three strategies of cost leade More
        The purpose of this study is to select the optimal marketing strategy in the hotel industry in Zabol. In this research, indicators have been extracted by surveying ten experts and strategists in the hotel industry. Research options include three strategies of cost leadership, focus, and differentiation based on the Porter model. After determining the indicators based on the model presented in Holi research, they have been weighted by Shannon entropy Multi-Criteria Decision Making method and then the options have been ranked by TOPSIS multi-criteria decision making method. The results of weighting the indicators show that the indicators of managerial capability, human resource assets, new market capabilities, customer relationship capability and finally reputation assets are of the highest to lowest importance, respectively. The results of ranking the options indicate that the cost leadership strategy is in the first rank and then the focus strategy and the differentiation strategy are in the second and third ranks, respectively.&nbsp; Manuscript profile
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        532 - The Effect of Creation and Development of Completed Industries on Improving Economic Indicators in Rural Villages (Study in Gorgan)
        nasrin mokhayeri shohreh taj Alireza Estelaji seyed hasan Motie Langrodi
        The strategy of the creation and development of conversion industries Due to the continuous relationship between the agricultural sector, the main activities of the villagers on the one hand, and the existing facilities in the village, on the other hand, plays an import More
        The strategy of the creation and development of conversion industries Due to the continuous relationship between the agricultural sector, the main activities of the villagers on the one hand, and the existing facilities in the village, on the other hand, plays an important role in rural development.By using agricultural raw materials and creating employment, they increase income in rural areas.In this regard, the present study is aimed at investigating the role of conversion and complementary industries on the economic indicators of the marginal villages of industrial towns in Gorgan.Accordingly, 100 household caregivers from 20 villages were selected as sample size and randomly selected.The instrument of measurement in this research was a researcher-made questionnaire whose validity was based on the experts' opinions and its reliability was calculated by calculating the Cronbach's alpha coefficient.The findings of the research showed that the conversion and complementary industries have been affected by a moderate increase in the economic index of the marginalized villages in industrial towns.The results also indicated that the creation and expansion of conversion industries by increasing investment, creating new employment opportunities, providing job diversification, increasing rural incomes, increasing agricultural productivity, exporting agricultural products, increasing savings and rising prices Real estate land and real estate stock market growth has had a positive and significant relationship in the level of 99% confidence (P &lt;0.01). Manuscript profile
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        533 - Assessing the achievement of Implementation of Reform Program of Tea Structure in Tea Planters’ View
        seyed hasan Motie Langeroudi iesa Pourramezam abotaleb Ghasemi Vasmejani
        Tea planting is one the economic jobs in agricultural section which has created jobs for many inhabitants in the northern regions of the country. It has a very important role in meeting the economic needs of the families in the region. Despite this important fact, there More
        Tea planting is one the economic jobs in agricultural section which has created jobs for many inhabitants in the northern regions of the country. It has a very important role in meeting the economic needs of the families in the region. Despite this important fact, there were some problems in tea planting and industry. To change the situation for the better, and settle the problems in tea planting and industry, the reform program of tea structure was implemented in 1379. One decade has nearly passed since the implementation of the program. Therefore, assessing the achievement of the program and the degree of users&rsquo; satisfaction seem necessary with the participation of local people and stakeholders. To do so, the present research is conducted in the village of Divshal in Langaroud. The subjects are 235 tea planters of the village that are selected according to Cochran Formula. The research is descriptive-analytic done in library study and field survey. To collect information and analyze the data Manuscript profile
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        534 - The investigation into problems of decreases rate of return investment in tea strategical research program of Iran
        hojatalah alavi hassan dadras ali sertaji
        At present, tea is one of major and strategic crops in Iran. Cultivation of tea is only possible in the northern areas of Iran. According to statistic, about 32000 Ha of our country is under the cultivation of tea. Until now made tea produced in Iran can&rsquo;t secure More
        At present, tea is one of major and strategic crops in Iran. Cultivation of tea is only possible in the northern areas of Iran. According to statistic, about 32000 Ha of our country is under the cultivation of tea. Until now made tea produced in Iran can&rsquo;t secure internal consumption. However, according to the cost of planting and harvesting in tea gardens, economically in compare with other crops has less interest. On the other hand, some affairs like insufficient tea factories and packing industries, low training level in the productivity system, not assigning appropriate cost for tea green leaf and made tea, the absence of suitable productivity system, the lack of unit administrator, irregular imports, not proper politisizing in the tea product part, not reasonable insurance, changing consumer taste and inappropriate tea marketing industry have been caused that investment out put rate measure in cultivation, also&nbsp; industry of tea are in short supply. In this project has been tried to recognize the problems of production, supply, demand and proper politicization; afterward the approaches to reach to predicable aims will become certain. The methods in this research were analytical, since they were discussed theoretical and historical dimensions. This project through participation discussion and research makes used of group knowledge experience; also in this way was considered the goals. Moreover, recognize problems, difficulties and made priority for performance. &nbsp; Manuscript profile
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        535 - Analysis of Management – policy Problems before tea industry in the Guilan Province
        mohamadsadegh allahyari habibollah rezadost shaghayegh kheiri seyed ali noor hosseini
        To evaluate and identify the most import and managerial-policy issues and problems of tea industry in Guilan, a study was conducted in 2010. Delphi method was used in this study involved a total of 54 members (15 farmers, 12 factory owners, 11 businessmen and 16 experts More
        To evaluate and identify the most import and managerial-policy issues and problems of tea industry in Guilan, a study was conducted in 2010. Delphi method was used in this study involved a total of 54 members (15 farmers, 12 factory owners, 11 businessmen and 16 experts).The results showed that issues such as wealth and power Mafia drummer imports smuggled tea, tea accumulate on of experience, lack of strict government control son production and trade of tea, the lack of stable and long-term strategy and policy in stability, Lack of management and planning in the manufacturing, industrial and commercial tea, the tea industry is looking at a system of government, to deal with problems of passive Tea, Unethical interference in local government authorities and push them to buy green tea, Weaknesses in the education sector ,promoting the country's tea industry and government neglect in the cultivation and breeding of tea gardens and tea gardens release due to wrong policies of reform initiatives Tea, a very important point for the tea product that had a failure with the tea industry. Manuscript profile
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        536 - Assessment of Rural Employment Developments and Factors Affecting it
        mojtaba Ghadiri Masoum Aeij Azmi
        The present search is to assess changes in three sections of agriculture, industry and services and to determine the future condition of these three parts in country. The approach and methodology will be documentary in this research. Data including employment condition More
        The present search is to assess changes in three sections of agriculture, industry and services and to determine the future condition of these three parts in country. The approach and methodology will be documentary in this research. Data including employment condition in agriculture, industry and services separately in different provinces are the indices for economic, industrial, agricultural, and service developments.&nbsp; The analysis and process of information and the measurement of research hypotheses are done through SPSS software. Results indicate that services are replacing agriculture and industrial sections in villages. Immigration has also an important role in this change. Regression analysis shows that this process continues in coming years. Manuscript profile
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        537 - The rural industry, A Factor impression into processes economic and social development “sample experience , rural boom hen’s city
        Esmael nasiri
        strategy enterance industry in to rural region is&nbsp; on of Guideposts for economic and social development&nbsp; of developing country. The matter is evident that Rural industry Region to cause attractive small industry in rural, reinforce rural economy, increase of p More
        strategy enterance industry in to rural region is&nbsp; on of Guideposts for economic and social development&nbsp; of developing country. The matter is evident that Rural industry Region to cause attractive small industry in rural, reinforce rural economy, increase of product material price , cause of employ , saving in capital disposal, in this article for assessment to impact of region industry in to&nbsp; economic and social development of rural, ten rural (five rural with industry and five rural without industry) in periphery of Boomehen city that locate in 40 km distance of&nbsp; Tehran is selected for example&nbsp; sample. The result show that: using statistical method ( parametry and non parametry) in two simple about ten indicatory (food, clothing , quantity of settlement, employ satisfaction, live motive in Rural,&hellip;.) in case study (Rural&rsquo;s) signification different have showed. Manuscript profile
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        538 - Explanation of pollution underground water, to result of unsuit industry installation, using GIS and IRS, “Case study: Zanjan province”
        esmaeil nasiri
        In recent year, ecological problem of industry town is on of the important subject in different area of Iran. Because this location case pollution underground water. In this article have tray with using remote sensing and geography information system(GIS) and with integ More
        In recent year, ecological problem of industry town is on of the important subject in different area of Iran. Because this location case pollution underground water. In this article have tray with using remote sensing and geography information system(GIS) and with integrate method the position industry town of zanjan province analyzed. First with using of geology, topography maps, aerial photo, deposit maps and with regard to pizometry information, underground water map have designed and position of town industry relative to underground water in GIS software have intergraded. The results showed that: all unit industry in zanjan province are upend under ground water that product over 4088 M.M waste water. With regard absorb soil and speed , movement a great wastewater without enter into environment and create pollution in under ground water. Manuscript profile
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        539 - Approaches to Development the Tourism Industry in Guilan Province
        mehrdad godarzvand chegini nasrollah molaei hashjin
        Tourism plays an important role in the economy of the societies. Recognizing the accurate and deep dimensions of various tourism attractions is the key factor to the improvement of the tourism market. Tourism industry, within the last decades, has grown up with an incre More
        Tourism plays an important role in the economy of the societies. Recognizing the accurate and deep dimensions of various tourism attractions is the key factor to the improvement of the tourism market. Tourism industry, within the last decades, has grown up with an increasing growth rate, and is a considerable source of income for a number of both developed and developing countries. Based on this, the following research is performed through a survey method. The population under study included managers and administrative decision makers in economic, social and cultural sectors connected to the tourism industry in Guilan which is characterized through cluster sampling. The measure to evaluate the face validity of the expert opinion in the tourism industry was a questionnaire. To delineate the reliability factor, a Cronbach Alpha coefficient was used. A coefficient of 871% is indicative of high reliability and capacity of the measure. Then, the data collected were analyzed by applying the SPSS software. One of the major findings of the research is that the ecotourism can be used as the main effective approach to improve and develop the industry with regard to the cultural and social situations in the country. Among the geographical attractions, the sea and its coasts have had the highest influence in attracting the tourists to Guilan province. Manuscript profile
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        540 - Soft Modeling of Factors Affecting Export Development of Ornamental Plants and Flowers Industry in Mazandaran Based on Interpretive Structural Modeling (ISM)
        Narges Mahdiee Majid Fani Majid Fattahi
        Mazandaran's share of ornamental plants and flowers industry's exports has been decreasing over the past ten years, despite its proximity to CIS countries. The aim of research was to achieve a stratified model of effective factors in the export development of ornamental More
        Mazandaran's share of ornamental plants and flowers industry's exports has been decreasing over the past ten years, despite its proximity to CIS countries. The aim of research was to achieve a stratified model of effective factors in the export development of ornamental plants and flowers in Mazandaran in the form of a comprehensive stratified operational model that has a practical nature. By reviewing the research literature and attracting the opinions of experts, the subject was identified in the form of 22 factors and 98 indicators. The basis of the research was the judgments of a group of experts and export experts and export producers from Mazandaran, who were selected based on a purposeful judgmental sampling. The validity of the researcher-made questionnaire was confirmed by experts. The data obtained from the questionnaires were analyzed using interpretative structural modeling, and were drawn in terms of influence or impact on 6 levels in an interactive network. The findings showed that factors "International political and economic characteristic" and "Recreation of government in development of export" have the greatest impact on the export development of the flowers and ornamental plants industry and are considered the most basic factors and the factors "Improvement of commercial diplomacy", "Sustainable growth of economic" were also at the lowest level of effectiveness. Also, the driving force and dependence of other factors were also identifyed, in order to explain the effectiveness of the factors in the export development of this industry. Manuscript profile
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        541 - Enhancement of Growth Performances of Ophiopogon japonicus Ornamental Foliage Plant
        S.M.K.H. Wijayabandara J.W. Damunupola S.A. Krishnarajah W.A.M. Daundasekera D.S.A. Wijesundara
        Ophiopogon japonicus is a perennial, ornamental foliage plant, whichbelongs to the family Liliaceae. It has a high demand in the local andinternational export market due to the presence of glossy white-green stripped lanceolate leaves. Improved leaves and plants of O. j More
        Ophiopogon japonicus is a perennial, ornamental foliage plant, whichbelongs to the family Liliaceae. It has a high demand in the local andinternational export market due to the presence of glossy white-green stripped lanceolate leaves. Improved leaves and plants of O. japonicus will be more popular in the floriculture industry. Hence, objective was to investigate the growth responses of O. japonicus for best potting media and fertilizer treatments. Shoots of O. japonicus trimmed up to 4 cm from the root-shoot junction were potted in two potting media as soil type 1, coir dust, compost and sand as 1:1:1 and soil type 2, sand, coir dust 1:1 by volume. High nitrogenfertilizer, balanced fertilizer and high phosphorous fertilizer were applied as foliar sprays in three concentrations (&times;1/2, &times;1 and &times;2 times of the RBG recommended dosages) and distilled water was used as the control. There was a significant (p&lt;0.05) effect of growing media on the O. japonicus leaf length, plant fresh weight, shoot dry weight, root dry weight, number of leaves and number of shoots. However, there was no significant difference between the control and fertilizer treatments on leaf length, shoot dry weight, number ofleaves and number of shoots while there was a significant difference among fertilizer treatments on plant fresh weight and root dry weight. Most effective potting media and fertilizer treatment for O. japonicus were sand:coir dust media (1:1) and Royal Botanic Gardens, Sri Lanka-recommended dosage (RBG) of fertilizer treatments (high nitrogen (2.5 g/L), balanced (1.25 g/L) and high phosphorous fertilizer (2.5 g/L), respectively. Manuscript profile
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        542 - Analysis of the Effective Key Factors on Process Innovations in Sugarcane Industries via Meta-Synthesis
        Seyed Naser Alavi sayyed mohammadreza davoodi Abbas Khamseh
        The sugarcane industry is a pivotal force in the agricultural perspective. It is essential to promote process innovations in sugarcane planting for sustainable growth and competition. This study was conducted to analyze the effective key factors of process innovations i More
        The sugarcane industry is a pivotal force in the agricultural perspective. It is essential to promote process innovations in sugarcane planting for sustainable growth and competition. This study was conducted to analyze the effective key factors of process innovations in the sugarcane industry. It is applicable from an objective aspect and the required data was collected through qualitative methods and meta-synthesis. This method systematically studied thirty-three articles related to the research objective among 405 primary articles. Final articles were selected based on inclusion criteria. The validity of the research was confirmed based on the inclusion criteria, holding sessions with members of the research team, the use of an expert, and examination of the whole process for theoretical consensus. Reliability was also determined via the Critical Appraisal Skills Program. The effective dimensions and components of process innovation in the sugarcane industry include four dimensions, namely steps of innovation in the sugarcane production cycle that have been identified in the form of 45 components. The four stages of this cycle are &quot;innovation in the process of planting&quot;, &quot;innovation in the process of growing&quot;, &quot;innovation in the process of harvesting&quot; and &quot;innovation in the process of processing&quot;. As the sugarcane industry follows innovation complexities, this research presents a map to understand the multi-faceted perspective of the process innovation. Through the classification of the components in vital stages, stakeholders achieve insight into transformational strategies and reinforce sustainable methods that are technologically advanced in sugarcane planting. Manuscript profile
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        543 - Identification and ranking of barriers to the use of physical education research in the Iranian sports industry to create structural and social transformation in sport science research.
        Shahab Bahrami الهام کاویانی
        The purpose of this study was to identify and rank barriers to the use of physical education research in the sports industry to create structural and social transformations in research. The statistical population of this study is the managers of sports departments and o More
        The purpose of this study was to identify and rank barriers to the use of physical education research in the sports industry to create structural and social transformations in research. The statistical population of this study is the managers of sports departments and organizations, university professors and scholars. The sample was a non-random sampling with 40 physical education researcher and 40 managers. The research instrument was a researcher-made questionnaire consisting of 24 questions with 5 components whose validity was confirmed and reliability was obtained using Cronbach's alpha of 0.79. Data were analyzed using chi-square, Friedman, exploratory factor analysis and Yu-mann Whitney in SPSS18 software. The results showed that the lack of attention to the scientific and social needs of target organizations in physical education research, inappropriate interaction between boards and departments of sports and youth with research institutions and the lack of comprehensive rules and regulations for the application of appropriate research, respectively, were the most important Barriers to the use of physical education research have been found in the Iranian sports industry. Manuscript profile
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        544 - Investigating the role of the emergence of the oil industry on social development
        reza kiyaninya
        Darcy contact in 1901 B.C and discovery and emersion of the oil industry In masjedsoleiman(MIS) have been cased the profound changes in the structure in this oil area so that , saddenly a very traditional society where the main part of it have been made by Nomads. When More
        Darcy contact in 1901 B.C and discovery and emersion of the oil industry In masjedsoleiman(MIS) have been cased the profound changes in the structure in this oil area so that , saddenly a very traditional society where the main part of it have been made by Nomads. When west has conferonted due to the discovery of oil and the presence of English in this area wiht the latest scientific eshievements and has been on the way of modernism that Eventually , it has led to the formation of a new class with a new identity known as the Company.Keyworde: oil industry ,social,masjedsoleiman (MIS), Iranian Oil Company, and England. Manuscript profile
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        545 - Studying the relationship between apprehension towards husband's infidelity and body management among the married woman in Tehran
        Abdoreza Adhami Mona Emami
        Studying the Relationship between Apprehension towards Husband&rsquo;s Infidelityand Body Management among the Married Women in TehranA. Adhami and M. Emami The present article aims to study the relationship between apprehension of husband&rsquo;s infidelity and body ma More
        Studying the Relationship between Apprehension towards Husband&rsquo;s Infidelityand Body Management among the Married Women in TehranA. Adhami and M. Emami The present article aims to study the relationship between apprehension of husband&rsquo;s infidelity and body management among the married women in Tehran, Iran. Based on qualitative grounded theory, we conducted in-depth semi-structured interviews with 25 subjects, all married living in Tehran. The concepts inherent in the narratives and anecdotes were extracted from the interviews and then codified into concrete categories which were ultimately classified under certain pivotal codes. These pivotal codes were distilled into certain selected codes which showed a phenomenon we called &ldquo;fear from inattention and unseen.&rdquo; Our main question in this study was whether apprehension of husband&rsquo;s infidelity had any influence on women&rsquo;s body management.Our subjects&rsquo; status and agency in their families and societies were faced with cultural and social constraints. We concluded that the subjects of the study had already tried to attract others&rsquo; attention and make themselves distinct by managing their bodies and even accepting its possibly harmful consequences.Keywords:fear, husband&rsquo;s infidelity, body management, cosmetic surgery, beauty industry Manuscript profile
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        546 - The Social View and Urban Sociology in the Design of the Automobile Exhibition Town and its Impact on the Economic Growth of the City (Case Study of Ghaz Borkhar Town)
        maryam aminian zahra abasi
        In this research, it is attempted to investigate the necessary components in designing and locating the automobile exhibition towns to find practical and practical solutions for designing such spaces. Gaz is located in the center of the country as one of the hotbeds of More
        In this research, it is attempted to investigate the necessary components in designing and locating the automobile exhibition towns to find practical and practical solutions for designing such spaces. Gaz is located in the center of the country as one of the hotbeds of the car supply and is considered as a case study of research hypotheses.1- Designing an exhibition city in the city of Gaz is a suitable way to solve urban problems and introduce industrial, economic and service innovations to consumer markets.2- The design of the township exhibits the noisy, disturbing, and polluted businesses from the city of Gaza City, and optimizes energy and time consumption as well as beautifully decorate the city walls.The method of conducting research according to the needs of the people to this project is quantitative and qualitative. In this method, the statistical community of all exhibitors in the city of Dargas is Borkar. A researcher-made questionnaire was used to collect data. The questionnaire consisted of 21 questions of four options. The validity of the questionnaire was verified by five relevant experts and the reliability of the questionnaire was obtained by Cronbach's alpha equal to 736/0 and by the method of two halving (Speilitehough) equal to 754/0 . Data were analyzed using SPSS-22 software and one-way t test.The results of the research showed that the design of the automobile fair town is a suitable way to solve urban traffic problems and, in addition to these, introduces industrial, economic, and service innovations, and aggregates disturbing and polluted businesses from the city, causing Optimization of energy and time, as well as beautiful walls of the city. Manuscript profile
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        547 - Social and individual factors influencing culture (Case studies, industry personnel in Kashan city)
        علی انتظاری محسن کرمانی
        Now special attention to the role of business in growth and recession - social and cultural rights, and efforts to promote national culture and removing barriers to mobility is a necessity. In this regard, in recent years, particularly with regard to the economic and po More
        Now special attention to the role of business in growth and recession - social and cultural rights, and efforts to promote national culture and removing barriers to mobility is a necessity. In this regard, in recent years, particularly with regard to the economic and political situation of the country in international relations, particular attention from the authorities to the importance of work and economic activity has been a major factor in changing the status quo. In this regard, this study attempted to factors affecting the areas of culture prevailing in our society both social and individual identification and be checked. Social Survey Methods The study population Kashan Textile industry workers. According to the journal Social factors such as participation, trust and social relations between staff in motivational factors and the role of culture they have more quality. While individual factors such as job security and a sense of justice and motivational role deterrent to driving. Manuscript profile
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        548 - عوامل آموزشی، ترویجی و پژوهشی مؤثر بر توسعه گیاهان دارویی در استان مرکزی
        سید داود حاجی میررحیمی
        هدف تحقیق شناسایی عوامل آموزشی، ترویجی و پژوهشی مؤثر بر توسعه صنعت گیاهان دارویی استان مرکزی بود. جامعه آماری تحقیق مدیران، مروجین و کارشناسان ترویج استان مرکزی در سال 1393 بود(50=N) که به روش سرشمای جزء نمونه تحقیق قرار گرفتند(50=n). ابزار تحقیق پرسشنامه&shy;ای بود که More
        هدف تحقیق شناسایی عوامل آموزشی، ترویجی و پژوهشی مؤثر بر توسعه صنعت گیاهان دارویی استان مرکزی بود. جامعه آماری تحقیق مدیران، مروجین و کارشناسان ترویج استان مرکزی در سال 1393 بود(50=N) که به روش سرشمای جزء نمونه تحقیق قرار گرفتند(50=n). ابزار تحقیق پرسشنامه&shy;ای بود که اعتبار ظاهری و محتوایی آن از طریق پانل کارشناسان و متخصصان گیاهان دارویی و پایایی آن با اجرای آزمون کرونباخ آلفا تأیید شد(78/0). نتایج نشان داد که میزان تأثیر عوامل: &laquo;اطلاع&shy;رسانی و آموزش مردم در زمینه مصرف گیاهان دارویی از طریق تلویزیون&raquo; و &laquo;آموزش پزشکان در زمینه فواید گیاهان دارویی&raquo; در توسعه این صنعت، بیش از سایر عوامل است. از طرفی، از میان هفت عامل اصلی تبیین&shy;کننده واریانس عوامل توسعه صنعت گیاهان دارویی، سه عامل: &laquo;آموزش و ترویج گیاهان دارویی&raquo;(54/16Var.=)، &laquo;استاندار مهارتی و اطلاع&shy;&shy;رسانی رادیویی و تلویزیونی&raquo; (18/13Var.=) و &laquo;آموزش فنی و حرفه&shy;ای&raquo;(48/11Var.=) در اولویت قرار دارند. همچنین، پنج متغیر &laquo;سطح تحصیلات&raquo; و &laquo;سابقه کار در بخش کشاورزی&raquo;، &laquo;وضعیت فعلی چشم&shy; انداز توسعه تجویز گیاهان دارویی توسط پزشکان&raquo;، &laquo;میزان استفاده فعلی از ظرفیت گیاهان دارویی استان&raquo; و &laquo;ارزیابی وضعیت فعلی چشم&shy;انداز توسعه تولید گیاهان دارویی&raquo; در دیدگاه نمونه آماری در زمینه تأثیر برخی عوامل آموزشی، ترویجی و پژوهشی بر توسعه صنعت گیاهان دارویی اختلاف معنی&shy; داری ایجاد کرده &shy;است.&nbsp; Manuscript profile
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        549 - بررسی عوامل مؤثر بر بهره وری منابع انسانی در صنایع تبدیلی(برنج)استان گیلان
        مهرداد گودرزوند ثمین یوسفی احمد قنبریان بروجنی
        با حرکت جوامع به سمت جهانی شدن و گسترش رقابت در بازار محصولات صنعتی، بهره&shy;وری منابع انسانی بیش از پیش به عاملی تعیین&shy;کننده در رقابت&shy;پذیری محصولات صنعتی در بازازهای داخلی و خارجی و در نتیجه سودآوری صنایع، تبدیل شده است. هدف از این پژوهش شناسایی و تبیین عوامل More
        با حرکت جوامع به سمت جهانی شدن و گسترش رقابت در بازار محصولات صنعتی، بهره&shy;وری منابع انسانی بیش از پیش به عاملی تعیین&shy;کننده در رقابت&shy;پذیری محصولات صنعتی در بازازهای داخلی و خارجی و در نتیجه سودآوری صنایع، تبدیل شده است. هدف از این پژوهش شناسایی و تبیین عوامل مؤثر بر بهره&shy;وری منابع انسانی در صنایع تبدیلی(برنج) استان گیلان می&shy;باشد. روش پژوهش از نوع توصیفی-تحلیلی می&shy;باشد. جامعه آماری پژوهش حاضر شامل مسئولین و نیروهای شاغل به کار در کارگاه&shy;های برنجکوبی که دارای سطح تحصیلی حداقل دیپلم و کارشناسان مربوط به صنایع تبدیلی برنج سازمان جهاد کشاورزی می&shy;باشند که طبق گزارش مسئولین ذیربط 3750 نفردر کارگاه&shy;های برنجکوبی و130 نفر در سازمان جهاد کشاورزی در سطح استان گیلان مشغول فعالیت هستند که از این تعداد نمونه&shy;ای به حجم350 نفر به روش خوشه&shy;ای انتخاب شدند. برای گردآوری اطلاعات از پرسشنامه بهره&shy;وری نیروی انسانی مدل آچیو حاوی 24 سوال استفاده شد. ضریب پایایی پرسشنامه پژوهش حاضر نیز با توجه به استاندارد بودن با استفاده از آلفای کرونباخ90/0برآورد گردید که بیانگر اعتبار بالای سوالات پرسشنامه می&shy;باشد. جهت تجزیه و تحلیل داده&shy;ها از آزمون پارامتری tتک نمونه&shy;ای با استفاده از نرم&shy;افزار کاربردی Spssاستفاده شد. براساس پژوهش حاضر مشخص شد که کارکنان از توانایی، درک و شناخت، حمایت سازمانی، انگیزه، بازخورد، اعتبار و سازگاری لازم برخوردارند. نتایج هم&shy;چنان حاکی از آن است که در بهره&shy;وری منابع انسانی بین مردان و زنان از لحاظ آماری تفاوت معنی&shy;دار وجود ندارد. بهره&shy;وری منابع انسانی بین گروه&shy;های سنی متفاوت است و با توجه به میانگین&shy;های بهره&shy;وری منابع انسانی در رده&shy;های سنی مختلف، به&shy;طور متوسط بهره&shy;وری منابع انسانی در بین افراد 30-20 سال بیشتر از سایر افراد می&shy;باشد. نتایج تحلیل واریانس برای مقایسه میانگین&shy;های چهار گروه(دیپلم، فوق دیپلم، لیسانس و فوق لیسانس) با سطح معنی&shy;داری بیشتر از 05/0 نشان می&shy;دهد که در بهره&shy;وری منابع انسانی بین افراد با سطح تحصیلات مختلف از نظر آماری تفاوت معنی&shy;دار وجود ندارد. Manuscript profile
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        550 - بررسی چالش های سرمایه گذاری خارجی در شرکت کشت و صنعت شهید رجایی
        سحر دهیوری آزیتا زند معصومه عارفی
        شرکت شهید رجایی یک کشت و صنعت با پتانسیل بسیار بالا برای تولید محصولات کشاورزی در منطقه خوزستان است. در این پژوهش به بررسی چالش&shy;ها و عوامل بازدارنده سرمایه گذاری خارجی در این کشت و صنعت، به منظور آگاهی از تأثیر چالش&shy;های استخراج شده از تحلیل عاملی اکتشافی (شامل چ More
        شرکت شهید رجایی یک کشت و صنعت با پتانسیل بسیار بالا برای تولید محصولات کشاورزی در منطقه خوزستان است. در این پژوهش به بررسی چالش&shy;ها و عوامل بازدارنده سرمایه گذاری خارجی در این کشت و صنعت، به منظور آگاهی از تأثیر چالش&shy;های استخراج شده از تحلیل عاملی اکتشافی (شامل چالش&shy;های فنی، اقتصادی، زیرساختی، اجتماعی- فرهنگی، سیاستی) بر روی سطح سرمایه گذاری خارجی و تحلیل رگرسیون متغیرها انجام شد. بر اساس نتایج به دست آمده می&shy;توان گفت از میان متغیرهای مستقلی که بر متغیر وابسته سطح سرمایه&shy;گذاری خارجی در کشت و صنعت شهید رجایی نقش بسزایی داشته&shy;اند، سه متغیر عامل سیاست، عامل فنی و عامل زیرساخت مهم&shy;ترین هستند. متغیرهای مستقل تحقیق 5/53 درصد از تغییرات متغیر وابسته تحقیق&nbsp; را (سطح سرمایه&shy;گذاری خارجی در ادغام کشت و صنعت شهید رجایی) تبیین کردند. Manuscript profile
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        551 - ارائه الگوی نظام نوآوری منطقه‌ای صنعت طیور
        مژگان عبداللهی کلورزی سعید باقرسلیمی علیرضا صیداوی
        صنعت طیور با داشتن یکی از پر حجم‌ترین بخشهای نیروی انسانی از مهمترین منابع اقتصادی است. وسعت این صنعت و روند رو‌به‌رشد مصرف محصولات مرتبط با آن لزوم توجه به نوآوری دراین صنعت را موجب شده است. هدف این پژوهش ارائه الگوی نظام نوآوری منطقه‌ای صنعت طیور بود که سه استان گیلان More
        صنعت طیور با داشتن یکی از پر حجم‌ترین بخشهای نیروی انسانی از مهمترین منابع اقتصادی است. وسعت این صنعت و روند رو‌به‌رشد مصرف محصولات مرتبط با آن لزوم توجه به نوآوری دراین صنعت را موجب شده است. هدف این پژوهش ارائه الگوی نظام نوآوری منطقه‌ای صنعت طیور بود که سه استان گیلان، مازندران و گلستان در کشور ایران بصورت نمونه مورد مطالعه قرارگرفتند. پژوهش حاضر ازمنظر ماهیت، پژوهشی کاربردی، ازمنظر روش از نوع توصیفی&ndash;پیمایشی، ازمنظر نوع داده کمی- کیفی و ازلحاظ فلسفه پژوهش از نوع کثرت‌گرایی بود. جامعه آماری این پژوهش خبرگان مرتبط با صنعت طیور در کشور بودند. جهت جمع‌آوری داده‌ها علاوه‌بر استفاده از منابع کتابخانه‌ای، از ابزار پرسشنامه و مصاحبه استفاده گردید. در این پژوهش برای انتخاب خبرگان از روش تکنیک گلوله‌برفی استفاده شد. برای انجام مصاحبه‌ها 5نفر از خبرگان انتخاب شدند و پرسشنامه‌ها نیز بین 32نفر از خبرگان توزیع شد. تجزیه‌و‌تحلیل داده‌ها نیز با استفاده از نرم‌افزار SPSS و Modeler و همچنین رویکرد شبکه عصبی مصنوعی پرسپترون چندلایه انجام گردید. دراین پژوهش از رویکرد ساختاری&ndash;کارکردی برای ارائه الگوی نظام نوآوری منطقه‌ای صنعت طیور استفاده شد. درمجموع 15بازیگر، 29نهاد و 6کارکرد شناسایی شد که تحلیل داده‌ها مدل را مورد تایید قرارداد. همچنین یافته‌ها نشان داد که دربین بازیگران نظام نوآوری منطقه‌ای سازمان گمرک و دربین نهادهای نظام نوآوری منطقه‌ای اجرای سیاست‌های مربوط به کمک به جذب دانش فنی و سرمایه‌های داخلی و بین‌المللی مهمترین شاخص‌های عناصر ساختاری بودند. ازطرفی نتایج نشان داد که تمامی کارکردهای نظام نوآوری دارای اهمیت بالایی بوده و در بین آنها فقط شاخصهای کارکرد نوآوری و کارآفرینی دارای عملکرد نسبتاً پایینتری بودند که لازم است تا سیاستگذاران اقدامات لازم برای بهبود عملکرد این کارکرد را مورد توجه قرار دهند. Manuscript profile
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        552 - Identifying and Ranking Marketing Strategies to Develop Iran's Leather Market: The Case of Maral Leather Company
        Hafez Mahfoozi Nilofar ImanKhah
        Abstract The purpose of this study is to identify and rank the marketing strategy with the approach of development, market, leather, Iran in Maral Leather Company.The present study method was of mixed type of quantitative and qualitative type. Using the snowball method More
        Abstract The purpose of this study is to identify and rank the marketing strategy with the approach of development, market, leather, Iran in Maral Leather Company.The present study method was of mixed type of quantitative and qualitative type. Using the snowball method, 10 people were estimated as the final sample and were interviewed in depth.At the same time, the statistical population included managers, .In this stage, 10 people were selected as the final sample using the purposeful sampling method and answered the prepared questionnaire.Analysis of research data was performed in qualitative stage using open, axial and selective coding and in a small stage using SPSS software and using Friedman test.The results of this study: Induction was the most important criteria of segmentation strategy on product market development in Iranian leather industry, including managers&#039; attention to strategic beliefs, the most important criteria of targeting strategy include how to exploit new and innovative markets and the most important criteria of positioning strategy It has been an industry.Also, according to the results of Friedman test in prioritizing the criteria of targeting strategy, targeting, positioning and segmentation in the Iranian leather market, are: attention, Iranian leather industry and exporters union to the appropriate strategy, identifying the position and personality of strategic resources and the need for strategic resources. Manuscript profile
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        553 - Evaluation of Tourism Industry Development Strategies Factors in Guilan Province
        Fatholah Keshavarz Shal Parviz Rajabi Kolvani
        Iran due to its unique condition in terms of tourist attraction and because of the specific location and a variety of natural resources and human Phenomena, that different regions of the country including Guilan province has a typical position in terms of tourism which More
        Iran due to its unique condition in terms of tourist attraction and because of the specific location and a variety of natural resources and human Phenomena, that different regions of the country including Guilan province has a typical position in terms of tourism which attracts a lot of tourists. By itself, ecological, environmental, cultural, historical and religious attraction in the north, we will see more development in the tourism industry by formulating and scientific solutions and preservation of cultural values and the environment. In this research, a descriptive&ndash; analytical approach has been taken in order to achieve mentioned goals. Also major sources of tourism are identified by field and library (Book, Magazines, Relevant document) study and with SWOT pattern, strengths, weakness, threats and opportunities will be specified and analyzed. The present research with fundamental question that whether tourism development reduces the effects of economic sanctions? Based on this assumption that, the development of tourism can reduce the effects of economic sanctions and we can use tourism industry as a means to deal with economic sanctions and create employment opportunities, distribution of income, foreign exchange increase, reducing migration, raising the living standard, regional balancing, transferring value to unprivileged area, development of rural and urban communities and the cultural and ethnic unity for the attainment of national unity. Manuscript profile
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        554 - Theoretical Approach of A Possible Value-Added Chain in the Biomass Industry in Rural Areas Giving the Example of A Hungarian Microregion
        Zolt&aacute;n Bujdos&oacute; Csaba Patk&oacute;s Tibor Kov&aacute;cs Zsolt Radics
        The future of biomass energy in the global energy system depends on many major factors, among others on the attitude of society in rural areas to the biomass energy and the renewable energy resources. Biomass energy plays increasing role in rural areas with its contribu More
        The future of biomass energy in the global energy system depends on many major factors, among others on the attitude of society in rural areas to the biomass energy and the renewable energy resources. Biomass energy plays increasing role in rural areas with its contribution to the self sufficiency of people in the countryside. The paper deals with the analysis the opportunities of utilization of biomass energy sources giving example of a Hungarian study area and to study the possibilities of the cooperation and management regarding biomass industry in a certain rural region. Furthermore, the aims of this analysis are on the one hand to predict the potential renewable energy of the Eger Micro-region and on the other hand to research the theoretical possibilities of a value added chain in biomass industry. The main conclusion of the paper is that economic benefits can be locally embedded through local distribution of profit generated by sales of energy or financial benefits from energy saved by efficiency activities local training and employment opportunities and local shareholding. Furthermore shareholding can also involve individuals resident outside of the local community, forming part of a more spatially dispersed &lsquo;community of interest&rsquo; involved in, and supportive of, the development. Manuscript profile
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        555 - استفاده از ماتریس SWOT، QSPM و استراتژی اقیانوس آبی برای برنامه ریزی استراتژیک بخش کشاورزی: مطالعه موردی شرکت کشت و صنعت اشراق
        محمد عبدالشاه بابک فضلی بشلی شبنم فضلی بشلی علی نوروزی
        مدیریت استراتژیک مجموعه تصمیم&shy;ها و اقدامات مدیریتی است که عملکرد بلندمدت یک شرکت را تعیین میکند و هدایت و کنترل سازمان به نحوی که بتواند واکنش مناسب و سریع در برابر تغییرات محیطی(درونی یا بیرونی) نشان دهد را برقرار می&shy;سازد. به&shy;عبارتی مدیریت استراتژیک بر نظار More
        مدیریت استراتژیک مجموعه تصمیم&shy;ها و اقدامات مدیریتی است که عملکرد بلندمدت یک شرکت را تعیین میکند و هدایت و کنترل سازمان به نحوی که بتواند واکنش مناسب و سریع در برابر تغییرات محیطی(درونی یا بیرونی) نشان دهد را برقرار می&shy;سازد. به&shy;عبارتی مدیریت استراتژیک بر نظارت و ارزیابی فرصت&shy;ها و تهدیدهای خارجی در سایه توجه به نقاط قوت و ضعف یک شرکت تاکید دارد. با توجه به پیچیده شدن تصمیمات سازمانی، لزوم استفاده از برنامه&shy;ریزی استراتژیک احساس می‌شود. آنچه که مسلم است بخش کشاورزی و منابع طبیعی به دلیل داشتن نقش حیاتی در تأمین غذای مورد نیاز کشور و تحقق امنیت غذایی یکی از مهم&shy;ترین بخش‌های اقتصادی کشور محسوب می‌شود. باتوجه به ظرفیت&shy;های این بخش تدوین استراتژی بخش کشاورزی برای استفاده بهینه از پتانسیل&shy;ها روزافزون می‌&shy;باشد. این پژوهش به دنبال تعیین استراتژی&shy;های مناسب برای شرکت کشت و صنعت اشراق می&shy;باشد. در این پژوهش استراتژی&shy;های بخش کشاورزی و دامداری به&shy;طور هم&shy; زمان تعیین می&shy;شوند.به&shy; منظور تعیین استراتژی&shy;های مناسب ابزار&nbsp;SWOT&nbsp;بکار گرفته شده&shy; است. از بین استراتژی&shy;های انتخابی درنهایت پس از ارزیابی موقعیت و اقدام استراتژیک به روش&nbsp;SPACE&nbsp;با استفاده از ابزار&nbsp;QSPM&nbsp;استراتژی&shy;های تعیین شده براساس اولویت و اهمیت مرتب شدند که به ترتیب پرورش دام سبک و طیور و آبزیان، احداث کارخانه لبنیات و تولید ارزش افزوده، توسعه واحد گاو شیری موجود و افزایش تولید شیر و گوشت و تغییر کاربری اراضی کشاورزی به باغی می&shy;باشند.&nbsp; Manuscript profile
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        556 - Analysis of Marketing Strategies in Dairy Processing Industries in Hamedan Province
        Atena Eftekhari Vali Borimnejad
        As the conditions in the market and in the world of work and commerce gets more complicated, this requires cor-rection, improvement and also updating marketing attitude among manufacturers and marketers. It is an urgent requirement to choose and determine strategies in More
        As the conditions in the market and in the world of work and commerce gets more complicated, this requires cor-rection, improvement and also updating marketing attitude among manufacturers and marketers. It is an urgent requirement to choose and determine strategies in order to achieve the objectives. Strategy means the comprehensive and main plan in manufacturing unit revealing the way it achieves the goals.On the other hand, as processing inducts toward market, the rate of wastage (losses) reduces. This Study concerns processing industries and finding suitable important strategies. Toward this end, present study seeks to investigate the market and the strategies of marketing in processing industries. The society under study in this investigation consists of producers, retailers and the consumers of dairy processing industries in Hamedan province. The data required for this study are connected using three groups of questionnaire. Mreover, factor analysis and structural equation modelling have been used as the statistical method of the investigation. The output of Lisrel and Amos softwares are used to study the variables. The common marketing strategies are defined in results section and each one is compared with prefent conditions of dairy processing industry market in Hamedan province, and acceptable and unacceptable marketing strategies are assigned separately. In the end, several recommandations are presented for using strategies and conducting future investigations. Manuscript profile
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        557 - Investigating Effect of Development of Agricutural,Industrial, Service and Oil Revenue to ICOR of Agricultural Sector
        Zakiyeh Sadeghi Mojtaba Nikzad Mojtaba Bagheri Todsheki
        In this study, considering the importance of incremental capital output ratio (ICOR) in agriculture Investment capital and self-sufficiency in this sector in order to grow and being influenced by the past and previous relationships strong agricultural sector productivit More
        In this study, considering the importance of incremental capital output ratio (ICOR) in agriculture Investment capital and self-sufficiency in this sector in order to grow and being influenced by the past and previous relationships strong agricultural sector productivity growth in other sectors of the economy, especially the effect of oil revenues, was trying to, long-term relationships as well as their adjustment process described by the Autoregressive-Distributed Lag model (ARDL) to investigate.The results also confirm the long-run relationship between the variables of the model show that oil revenues in appropriate path to growth agricultural productivity have beentoo much attention to the industry and imports of agricultural products decreased investment in agricultural productivity.However,the service sector growth by improving marketing activities and financing farmers to improve venture capital productivity in the agricultural sector operates. In the long run, adjusting the intersection, the model indicates improved productivity in the agricultural sector is of capital. Shown the necessary support to the agricultural sector in the short term. Manuscript profile
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        558 - Analysis of the effect of sustainable human resource management and industry progress on employees' employability skills (Study case: University of Sistan and Baluchistan)
        abdolali keshtegar Asma Salehi abdulwasi sadat
        AbstractBackground and purpose: Organizations in today's changing and unpredictable world, where environmental changes have caused extensive changes in the nature of jobs, need employees with stable employability skills in order to survive, grow and gain a competitive a More
        AbstractBackground and purpose: Organizations in today's changing and unpredictable world, where environmental changes have caused extensive changes in the nature of jobs, need employees with stable employability skills in order to survive, grow and gain a competitive advantage. The purpose of this research is to analyze the effect of sustainable human resource management and industry progress on employees' employability skills of Sistan and Baluchistan University.Research method: The research method is based on the applied goal and based on the descriptive-survey implementation method. The statistical population of the research included all employees with master's and doctorate degrees of the University of Sistan and Baluchistan in the number of 248 people, based on Cochran's formula, 150 people were selected as the sample size by simple random method. The data collection method was library and field studies. And the data analysis method was the structural equation modeling approach.Findings: The results showed that the sustainable human resource management variable has a positive and significant effect on the employability skills of employees with an impact factor of 0.55. Also, the impact of industry development on the employability skills of employees was estimated with an impact factor of 0.63.Conclusion: The more flexible the employees, the more training courses based on long-term skills, the more opportunities for participation and empowerment, and the knowledge of technological skills such as artificial intelligence, cloud computing, etc. They will become far more employable and will be more prepared to accept future jobs in the changing world. Manuscript profile
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        559 - Identifying the factors of the financial crisis and presenting a model in the hotel industry in the critical conditions of Covid-19 (5 and 4 star hotels in Iran)
        Fatemeh Dekamini Habibollah Javanmard Mohammad Ehsanifar
        Abstract Background and Objective: The lack of a comprehensive classification of financial crisis management complications in the hotel industry causes financial losses during the crisis. The purpose of this research is to identify the factors of the financial crisis a More
        Abstract Background and Objective: The lack of a comprehensive classification of financial crisis management complications in the hotel industry causes financial losses during the crisis. The purpose of this research is to identify the factors of the financial crisis and provide a model in the hotel industry in the critical conditions of Covid-19. Research method: The research method was qualitative-quantitative. The tool for collecting information in the qualitative part was an in-depth interview with 18 managers and academic experts until theoretical saturation was reached. In a quantitative part, structural modeling was used and the statistical population included 4 and 5 star hotels in every province in the country, and 180 questionnaires were distributed. Interviews were coded with MAXQDA software. Findings: According to the findings of the research, 11 dimensions were obtained as financial crisis control dimensions, including 6 internal dimensions and 5 external dimensions, among which, income phase, facilitating conditions and support policies of The dimensions and components affecting the financial crisis of the hotel industry in the critical conditions of Covid-19 were known. Conclusion: The internal and external dimensions identified in the final model can help the hotel industry in times of crisis. &nbsp; Manuscript profile
      • Open Access Article

        560 - Presenting the network model of human resources' technical knowledge in the pharmaceutical industry for internationalization
        Farah Shapoori Zeinolabedin Amini Sabegh Ehsan Sadeh Alireza Afsharnezhad
        Background and purpose: The increasing importance of commercialization, becoming a global village and the need to communicate with the world, has caused a special look at the technical knowledge category of human resources. Therefore, the purpose of this research is t More
        Background and purpose: The increasing importance of commercialization, becoming a global village and the need to communicate with the world, has caused a special look at the technical knowledge category of human resources. Therefore, the purpose of this research is to provide a model of the technical knowledge network of human resources in the pharmaceutical industry for internationalization. Research method: This research was conducted qualitatively and quantitatively in terms of fundamental-applied purpose. In the qualitative part, the statistical population included experts familiar with the subject. The statistical population of the quantitative part was formed by the managers and experts of the pharmaceutical industry of Tehran province, and the stratified random sampling method and the data collection method was a questionnaire. Structural model software was used for data analysis. Findings: The final model includes the dimensions of the internal environment of the organization, the external environment of the organization, development and research, production of technical knowledge, commercialization, society and market needs, the latest state of technological progress and production and market in commercialization, strategic planning, network development, Threats, opportunities and limitations in foreign markets and the process of internationalization. Conclusion: The presented model is an answer to the real problem of pharmaceutical companies, and paying attention to the steps of the model can provide policymakers with the necessary knowledge and insight for the optimal allocation of resources Manuscript profile
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        561 - Using fuzzy prospect theory approach to Identifying and prioritizing factors affecting on promoting the competencies of safety supervisors in the Petroleum industry
        seyed mahmood zanjirchi negar jalilian Mohamad Ali Sangbor
        Today in the industry, supervisors play a critical role in helping organizations and causes to the change of the world, well-directed and to achieve their desired objectives. Iran is one of the largest oil and gas producer countries, and oil, gas and petroleum products More
        Today in the industry, supervisors play a critical role in helping organizations and causes to the change of the world, well-directed and to achieve their desired objectives. Iran is one of the largest oil and gas producer countries, and oil, gas and petroleum products in the country is excellent. In oil and gas companies, supervisors as a liaison between management and employees, have a prominent role in the achieving mission and goals of the Company's oil and gas production. In this study, we tried to consider safety competency model, and identify the components of the model in terms of the importance of the oil and gas industry and rank the most important components in the institutionalization of a culture of safety. It should be noted that in this study, to analyze data, theory prospect is used. According to the results of the application of the fuzzy prospect theory, judgment and decision-making criteria for supervisors ranked as first priority and team working and communication were in the second and third priorities Manuscript profile
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        562 - Identify and rank the factors affecting sales forces empowerment in the insurance industry
        hashem daghighi asli kambiz shahroodi seyed mozafar mirbargkar yalda rahmati
        Objective: The present study was conducted with the aim of ranking the factors affecting the performance of the sales network in the insurance industry.Method: In the present study, the in-depth interview method was used to identify the factors and the network analysis More
        Objective: The present study was conducted with the aim of ranking the factors affecting the performance of the sales network in the insurance industry.Method: In the present study, the in-depth interview method was used to identify the factors and the network analysis method was used to rank the factors. The statistical population includes all experts in the insurance industry in Gilan province, including the insurance industry sales network, with experience and higher education, and technical and staff managers and major insurers, among whom 17 of them with the conditions of having at least a degree Master's degree and work experience of at least 15 years in the insurance industry and by snowball method were selected as a statistical sample for interview and completion of a pairwise comparison questionnaire.Findings: The findings show that the performance of the sales network in the insurance industry is a function of individual factors related to agents and factors related to the organization of agents, insurance agent performance, factors related to central insurance, factors related to the insurance company, and environmental factors. Also, the findings of the ranking section have shown that the individual factors related to the representatives of the first rank and the organizational factors related to the representatives, the factors related to the central insurance, environmental factors and the factors related to the insurance company are ranked first to fourth, respectively. Manuscript profile
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        563 - Explain a model for evaluating supply chain sustainability in the oil and gas industry based on the structural equation model
        amirreza keyghobadi
        The concept of supply chain sustainability as a new and very influential discussion has recently attracted the attention of researchers in the field of supply chain management. This concept is of particular importance in the oil and gas industry due to its nature and th More
        The concept of supply chain sustainability as a new and very influential discussion has recently attracted the attention of researchers in the field of supply chain management. This concept is of particular importance in the oil and gas industry due to its nature and the risks and risks of sustainability related to this industry, especially environmental hazards. In this regard, in this study we seek to explain the model of sustainable supply chain evaluation based on the structural equation model. The statistical population of the study is all companies active in the oil and gas industry, of which 252 companies were selected as a sample by available sampling method and finally 240 questionnaires were returned by acceptable method. The results of testing the hypotheses of this study using structural equations and LISREL software, indicated that the variables of external factors, commitment to sustainability and management readiness affect sustainable supply chain management in the oil and gas industry, also considering the analysis of the results The impact of these factors has also been compared, which could be a new achievement in the country's oil and gas industry. Manuscript profile
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        564 - Identifying the factors affecting performance management in the insurance industry is the key tool of human capital (Case study: Iran Insurance Company)
        mahnoosh ashgharzadeh Asadalah mehrara mojtaba tabari mahnoosh asgharzadeh
        Objective: In the present study, the aim is to "investigate the factors affecting performance management in the insurance industry." In order to conduct this study, an attempt has been made to scrutinize the current performance of the insurance industry from different a More
        Objective: In the present study, the aim is to "investigate the factors affecting performance management in the insurance industry." In order to conduct this study, an attempt has been made to scrutinize the current performance of the insurance industry from different angles, its changes and developments have been studied and in accordance with the indicators, components and effective factors and internal and external characteristics of companies operating in Iran insurance industry, a model and Provide a comprehensive and integrated performance management model.Methods: This study is an applied research in terms of purpose and descriptive in terms of data collection and field branch. The research method was survey. The statistical population of this research consists of insurance industry employees.Results: The results indicate that all the variables calculated in the form of the mentioned levels were confirmed as variables that should be considered in the design of the desired model. Also, considering that the absolute value of t-value for all relationships between variables was greater than the critical value of 1.96 and all factor loads in the standard state was greater than 0.3, so none of the relationships were rejected and all variables and relationships were confirmed; Therefore, the initial model of the research was finally approved. Manuscript profile
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        565 - Presenting a model for improving the productivity of human capital in government organizations with the approach of the statement of the second step of the Islamic Revolution
        Seyed Amirali Didegah
        The purpose of this study is to present a model for improving the productivity of human capital in government organizations with the approach of the statement of the second step of the Islamic Revolution (exemplary employees of government departments in the oil industry More
        The purpose of this study is to present a model for improving the productivity of human capital in government organizations with the approach of the statement of the second step of the Islamic Revolution (exemplary employees of government departments in the oil industry). The research method is descriptive-exploratory which has been done with a combined approach (qualitative and quantitative). The statistical population of the study consists of sample employees of the selected public sector in the oil industry during the years 1394 to 1399. Data collection tools were semi-structured and in-depth interviews. According to the obtained results, it can be seen that causal conditions have a direct and significant positive effect on the central phenomenon and indirectly on strategies and consequences. Underlying factors, intervening factors and pivotal conditions have also had a direct and significant positive effect on strategies and indirectly on consequences. Each of the cultural institutions and executive bodies must train their human resources to the extent of their capacities, facilities, concerns and efforts to take positive and effective steps towards the realization of the declaration of the second step of the Islamic Revolution. Manuscript profile
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        566 - Presenting a co-creation model of brand value with customers in the dairy industry with a future research approach
        hossein shakibi Seyyed Mahmoud shabgou Monsef Ali GHolipour soleimani
        This study was conducted with the aim of designing a co-creation model of brand value with customers in the dairy industry. The research method of the current study is mixed and it is done with two types of qualitative and quantitative approaches. In the first and quali More
        This study was conducted with the aim of designing a co-creation model of brand value with customers in the dairy industry. The research method of the current study is mixed and it is done with two types of qualitative and quantitative approaches. In the first and qualitative part of the research, in order to collect data, interview questions were developed and in-depth and semi-structured interviews were conducted with 11 experts active in marketing and dairy industry. Then, using the qualitative analysis of grand theory, some concepts of extracting and coding indicators were done. The main themes resulting from the results of qualitative analysis are: strategic value co-creation, organizational value co-creation, value co-creation with employees, customer value co-creation, brand value co-creation strategy, brand competitiveness and organizational knowledge management. Then in the second and quantitative part of the research, validation and The screening of the indicators obtained in the qualitative analysis was done using the fuzzy Delphi technique. In the third part of the research, it was attempted to present the co-creation model of brand value with the customer in the dairy industry by applying the interpretive structural modeling method. Accordingly, "brand competitiveness" is the first or dependent variable. The variable "Co-creation of customer value" is the second level and "Co-creation of brand strategic value" and "Co-creation of value with employees" are the third level. The variable "co-creation of brand organizational value" is at the fourth level and the variable "organizational knowledge management" is at the fifth level. Finally, Manuscript profile
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        567 - Provide a strategic map of human resource empowerment in the water and waste water industry based on meta- synthesis approach and method Structural-interpretive modeling
        Akbar Sheidaei habashi Soleyman Iranzadeh Houshang Taghizadeh
        The purpose of this research is to provide a strategic map of human resource empowerment according to Transformational leadership and Job involvement and empowerment dimensions based on meta- synthesis approach and method Structural-interpretive modeling in water and wa More
        The purpose of this research is to provide a strategic map of human resource empowerment according to Transformational leadership and Job involvement and empowerment dimensions based on meta- synthesis approach and method Structural-interpretive modeling in water and waste water companies of West and East Azarbaijan provinces. The research method is of qualitative type and also in terms of results it is considered as applied research. In the qualitative part, the meta- synthesis method and the structural-interpretive modeling method have been used to draw the structural model. Data analysis was done using the method of structural-interpretive modeling and Mic Mac analysis. After analyzing the data, the levels of the components were obtained, based on which the structural-interpretive modeling graph was designed. In the following, based on the three perspectives of transformational leadership , empowerment and job involvement , a strategic map of human resource empowerment in the water and wastewater industry was drawn. This research is one of the first studies that has analyzed and reviewed the relationship of empowerment dimensions with transformational leadership and Job involvement in the water and wastewater industry in a coordinated manner. And it may serve as a reference for spreading the strategic map of human resource empowerment in organizations. Manuscript profile
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        568 - Providing a model of spiritual leadership in the electricity industry (Case study: companies active in the Iranian electricity industry)
        akbar taqdaryan ardakan
        Today,due to environmental changes and the characteristics of organizational environments, it is necessary for organizations to take advantage of new leadership styles. Spiritual leadership is one of these styles that has been considered due to the need of organizations More
        Today,due to environmental changes and the characteristics of organizational environments, it is necessary for organizations to take advantage of new leadership styles. Spiritual leadership is one of these styles that has been considered due to the need of organizations to improve the organizational environment in terms of indicators of mental health of employees.The purpose of this study is to provide a model of spiritual leadership in the electricity industry. In addition, research is a type of development-applied research. At the beginning of the research, after reviewing the theoretical foundations and previous research and identifying 47 components for spiritual leadership, the Delphi questionnaire was designed.At this stage, 12 academic experts and managers of the electricity industry were consulted on the components of spiritual leadership, which after two rounds of experts reached a consensus and 45 components were finalized. Then, the spiritual leadership model was designed based on the results. In the next step, 46 electricity industry experts were polled about the priority of the identified components. The method of sampling was snowball and the adequacy of the sample and the method of data analysis was fuzzy TOPSIS method. The findings showed that the components of "commitment to organizational goals", "defining a common vision" and "loyalty" have the highest priority.According to the research results, due to the dry nature and technical and specialized hard work, using the model of spiritual leadership can have a great impact on improving the mental and psychological conditions of employees in the workplace and advancing organizational goals. Manuscript profile
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        569 - A survey on organizational justice according to work groups (study case:state bank)
        golnaz Mehdi Asri Hossein Safarzadeh Mohammad Reza rabiee mandejin
        The current research was conducted with the aim of investigating the status of organizational justice. Due to the nature of the data, the current research is a survey type in terms of the implementation method. The statistical population includes all managers and expert More
        The current research was conducted with the aim of investigating the status of organizational justice. Due to the nature of the data, the current research is a survey type in terms of the implementation method. The statistical population includes all managers and experts working in the state bank and the sample size was 120 according to Morgan's table, which were selected by stratified sampling. The data collection method was a researcher-made questionnaire, which was used to check face validity and Cronbach's alpha coefficient was used to check reliability. SPSS and AMOS software were used for data analysis. The results showed that the level of organizational justice is low at the average level, the highest level of justice perception is related to the procedural dimension and the lowest level is related to the informational justice dimension. Also, the results showed that the strongest relationship is between "interactive and informational justice" and the conceptual model of organizational justice has a model fit.the highest factor loading among all indicators is related to &ldquo;the fairness of the compensation method&rdquo; and in all dimensions managers had a better evaluation than experts. Manuscript profile
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        570 - Presenting a Model of Factors Preventing the Implementation of Green Supply Chain Management in the Construction Industry (Meta-Synthesis Study)
        Azam Tariyan Hessam ZandHessami Abbas Khamseh
        The purpose of this article is to identify the inhibiting factors in the implementation of green supply chain management in the construction industry. This research is practical from the point of view of the goal and qualitative from the point of view of the type of dat More
        The purpose of this article is to identify the inhibiting factors in the implementation of green supply chain management in the construction industry. This research is practical from the point of view of the goal and qualitative from the point of view of the type of data and analysis method. The socio-statistics of the research were all domestic and foreign scientific sources and databases that were investigated in the research. The search period for research sources is between 1392 and 1402 for domestic research and 2013 to 2023 for foreign research. The meta composition approach and interpretive paradigm were used to identify the components, and the Kappa coefficient was used to verify the reliability of the extracted data. In this regard, based on the keywords of the research, 749 relevant internal and external sources were evaluated and screened, and finally, based on the entry and exit criteria, 31 sources were left in the research basket for review, which was done using the content analysis method in the coding process. Again, 42 primary codes were extracted, which were categorized in the form of 7 concepts and 2 categories and presented as a conceptual model. Based on the findings of the research, the concepts: cultural and social, government and regulatory institutions, market, networking and participation were identified in the category of external barriers and concepts: financial, interorganizational and technological in the category of internal barriers to the implementation of green supply chain management in the country's construction industry. Manuscript profile
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        571 - Evaluation and Selection of Turbine Suppliers for Wind Farms Using the Combined Approach of AHP and TOPSIS with the Aim of Sustainable Development of the Electricity Industry
        Mohammad Abbasian Nasim Nahavandi
        In this article, which was conducted based on a case study in Iran's New Energy Organization (SANA), an attempt was made to develop sustainable development management strategies and consider the involvement of many positive and negative factors in choosing a wind turbin More
        In this article, which was conducted based on a case study in Iran's New Energy Organization (SANA), an attempt was made to develop sustainable development management strategies and consider the involvement of many positive and negative factors in choosing a wind turbine for a wind farm in the country. Use appropriate MADM methods. In this regard, after calculating the important factors in the evaluation of a wind turbine technology according to the principles of sustainable development management, AHP was used to weight the criteria and sub-criteria and TOPSIS was used to select the best option. In order to obtain the AHP hierarchy, the descriptive-field method was used, and the desired data was collected in line with the design of the model and different levels of the AHP tree, and the weighting process was carried out based on this. Several interviews were conducted to achieve criteria and sub-criteria. Also, a researcher-made questionnaire in this field was prepared and distributed among the people involved in the wind turbine industry, and finally, the agreed criteria and sub-criteria were calculated. Based on the conducted field studies, effective criteria in sustainable development management by choosing the right wind turbine for a wind farm in five general areas including: "Technical specifications and coordinates", "Technology manufacturer (provider) specifications", "Opportunity fields", "Generators" "Cost" and "Risks and Risk Factors" as well as 31 sub-criteria were identified and categorized. Based on the results, Sinovel Wind International Company was introduced as the best option. Manuscript profile
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        572 - Identifying and Prioritizing the Components of Human Capital Education Based on the Perspective of 1404
        Somayeh Shahhosseini Akhtar Jamali
        The current research was conducted with the purpose of identifying and prioritizing the components of human capital training based on upstream documents and policies with a fuzzy Delphi approach. This research is in the field of mixed research with qualitative-quantitat More
        The current research was conducted with the purpose of identifying and prioritizing the components of human capital training based on upstream documents and policies with a fuzzy Delphi approach. This research is in the field of mixed research with qualitative-quantitative approach in inductive-comparative approach, which is practical in terms of purpose and descriptive-survey in terms of nature and method. The statistical population of the current research in the qualitative part includes professors and specialists and members of the councils for the implementation of the education process, and the sampling in this research was done in a targeted manner and in the number of 20 people. The statistical population of the quantitative section is top managers, middle managers of the West Azerbaijan Electricity Distribution Company, which was determined by using non-probability sampling, with a sample size of 36 people. In the qualitative part of the research, a semi-structured interview was used to collect data, and its validity and reliability were confirmed using the CVR coefficient and Cohen's Kappa test. In the quantitative part, a pairwise comparison questionnaire was used and reliability was confirmed by retest and validity by content validity. MAXQDA2020 software was used for data coding, which led to the identification of human capital training components. Then, by using the fuzzy Delphi technique, the ranking of the components was done. The results of the research indicate that educational needs assessment, culturalization of discourse creation, workforce empowerment, educational system redesign, establishment of knowledge management and knowledge-based economy are among the most important components of human capital education based on upstream documents and policies that should be taken into consideration. Manuscript profile
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        573 - Determining the level of automation in the cosmetics industry considering new technology
        mahtab hajghasem Amir Reza Abtahi Reza Yousefi Zenouz
      • Open Access Article

        574 - Interpretive Structural Modeling (ISM) of Intellectual Capital Components
        Mohammad Saleh Owlia Kosar Roshani Mohammad Hossein Abooei
      • Open Access Article

        575 - Optimization model for remanufacturing in a real sawmill
        Lorena Pradenas German Bravo Rodrigo Linfati
      • Open Access Article

        576 - The Impact of Imported Capital Goods on the Quality of Iranian Goods in the Supply Chain with Emphasis on Resistance Economy (Case Study: Textile Industry)
        Seyed Mahmoud Hashemi Ali Asghar Ghaybi
      • Open Access Article

        577 - System Dynamics Modeling and Simulation to Analyze the Role of Solar Energy in Secure Access to Sustainability
        Maryam Ebrahimi Nazanin Pilevari
      • Open Access Article

        578 - Development of Main Success Factors in Technology Transfer: An Empirical Study of Iranian Oil Industry
        Matin Milani Tabrizi Akbar Alemtabriz Mohammad Fallah Hamed Kazemipoor
      • Open Access Article

        579 - Examining the impact of customer satisfaction with after-sales service on corporate profitability
        Shahriar Soltani Farzad Movahedi Sobhani Seyed Esmaeil Najafi
      • Open Access Article

        580 - Identifying the challenges of implementing the integrated project delivery method (IPD) in large residential projects in Iran
        Seyed Azim Hosseini Mitra Rahkhoday Badrani
      • Open Access Article

        581 - Supply Chain Risk Assessment of Steel Industry Using Hybrid Type Fuzzy TOPSIS Approach and Fuzzy Hierarchical Analysis
        Sayed Muhammad Reza Parpinchi Amir Najafi Nabiallah Mohammadi
      • Open Access Article

        582 - Prioritizing critical success factors for reverse logistics implementation using fuzzy-TOPSIS methodology
        Saurabh Agrawal Rajesh K. Singh Qasim Murtaza
      • Open Access Article

        583 - An empirical study of innovation-performance linkage in the paper industry
        Parveen Farooquie Abdul Gani Arsalanullah K Zuberi Imran Hashmi
      • Open Access Article

        584 - Efficacy of fuzzy MADM approach in Six Sigma analysis phase in automotive sector
        Rajeev Rathi Dinesh Khanduja S. K. Sharma
      • Open Access Article

        585 - Curbing variations in packaging process through Six Sigma way in a large-scale food-processing industry
        Darshak A. Desai Parth Kotadiya Nikheel Makwana Sonalinkumar Patel
      • Open Access Article

        586 - Evaluating the Libraries of Tehran Province Oil Industry according to Iranian Special Libraries Standards
        Nahid Banieghbal Masoumeh Alikarami
        Objective: The main purpose of this research is to evaluate the Libraries of Tehran Province OilIndustry according to Iranian Special Libraries Standards. There are 8 main Factors: Objects &amp;Duties, Organization &amp; management, Employees, Acquisition, Classificatio More
        Objective: The main purpose of this research is to evaluate the Libraries of Tehran Province OilIndustry according to Iranian Special Libraries Standards. There are 8 main Factors: Objects &amp;Duties, Organization &amp; management, Employees, Acquisition, Classification, Services to clients,Building &amp; equipments, Budget to evaluate these libraries.Methodology: The survey and comparative method has been used for this research. For gatheringthe information a questionnaire was designed which was based on the Iranian Special LibrariesStandards. The statistical sample of this study is 21 libraries of Tehran Province Oil Industry.Findings: For evaluating Libraries of Tehran Province Oil Industry according to Iranian SpecialLibraries Standards, 113 factors were considered. The information of Objects &amp; Duties,Organization &amp; management, Employees, Acquisition, Classification, Services to clients, Building&amp; equipments and Budget of the studied libraries were provided. The results of the research showthat in 95, 62, 81, 100, 76, 67, 57, 52 percent of studied libraries.Conclusion: The standards regularly have been considered and the hypothesis of the researchconfirmed. Finally some suggestions are proposed for improvement. Manuscript profile
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        587 - The role of modern information tools in Qajar era in Tabriz
        mosa majidy elnaz Sardarinia
        In this study we try to show a part of initiative and creative power in the field of information in Tabriz during the contemporary history of Iran; that is an example to being pioneer and history making of Tabrizians in the field of thought, knowledge and culture. The e More
        In this study we try to show a part of initiative and creative power in the field of information in Tabriz during the contemporary history of Iran; that is an example to being pioneer and history making of Tabrizians in the field of thought, knowledge and culture. The extent of these creations and innovations is very spread and consists of literature and art, education, science and technology, anticolonization and antidespotic movements but in this article we try to have a summary view at the transitions and transformations in the fields of information, literature, education and their effects on the changes of society. In addition to establishment of print industry of Iran in Tabriz, foreign books have been translated into Farsi for the first time in this city, so this city is the pioneer of translation, modern composition or simple writing have been tought by Talebov, one of the son worthy of this city. We owe authority of the first encyclopedia in the Islamic world, writing the first novel, children literature, national journalism to pioneer and powerful humans raised from Tabriz. Several facts have caused to appear these changes, like increasing foreign relationships and traveling to European and neighbor countries. And also, meeting new industries and technologies, translation of published works in this fields, elite and pioneer people&rsquo;s birth in Iranian society are the presence of sending students to European countries. To be in the way of Silk Road, being neighbor with Ottoman, Russia and European countries, traveling foreign merchants and politicians, and also living Crown Prince in this city have made Tabriz to one of the most important Iranian cities in contemporary history of Iran. And we can say that in this period of history especially in recent two centuries, this proud city is not only a usual city, but also a museum of epics. And, it is pioneer in several political, social, artistical, literary and scientific fields, and finally the entrance of modern information tools in the city led to awaken the Iranians and to Constitution Movement (Mashroote). Manuscript profile
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        588 - A Comparative Study of Iran-Turkey Relations in the Light of Development Goals: A Case Study of Policy in the Textile Industry
        Mostafa Tajammoli Mohammadali Abdollahzadeh Abolghasem Taheri
        Paying attention to the industry, especially the textile industry, as one of the oldest industries in Iran, has been of special importance from the beginning until now. Right and wrong policies in historical periods have caused this basic industry in the country to expe More
        Paying attention to the industry, especially the textile industry, as one of the oldest industries in Iran, has been of special importance from the beginning until now. Right and wrong policies in historical periods have caused this basic industry in the country to experience various ups and downs at certain points in history. The study of the textile industry in Iran and Turkey is very important. Iran is a country that starts the process of industrialization earlier, but then Turkey, by surpassing production and innovation in this industry, was able to snatch the ball of competition and achieve high figures in the production of textiles. Now, the study of this process and the processes and policies that have been carried out can clarify the results of what has happened in the industry scene of these two countries and how the results have been able to bring a lot of currency to Turkey annually. In fact, achieving a new version of policy in the textile industry can to some extent solve the problems caused by the unfamiliarity of policymakers in the field of textiles. In this article, the methods of reviewing documents and internet search and library studies have been used. &nbsp; Manuscript profile
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        589 - Technology Transfer Challenges of Electronic Payment Switch to Improve the Security of the Financial and Economic Infrastructure of the Country
        Amir Rasouli Amir Bayat tork Tahmoures Sohrabi
        The purpose of this research is to extract the challenges in the transfer of technologies with a software nature and especially electronic payment switch technology in order to improve the level of security of financial and economic infrastructures and reduce dependence More
        The purpose of this research is to extract the challenges in the transfer of technologies with a software nature and especially electronic payment switch technology in order to improve the level of security of financial and economic infrastructures and reduce dependence on foreign countries in line with the principles presented in The basic components of Islamic governance are with Jihadi management approach. This research is qualitative with a descriptive-survey strategy and of an applied type, and the tool used in it is a semi-structured interview. The required data has been collected by conducting 15 interviews with managing directors and deputy directors of public and private organizations active in the field of information technology and banking communications with at least 10 years of related experience. The results obtained from this research show that the structural challenges of the transfer parties have a higher priority compared to individual, institutional and knowledge challenges, and in order to successfully transfer software-based technologies. The necessity of designing a native model, based on one of the software development methodologies, with emphasis on the factors affecting the structure, has been brought up. Manuscript profile
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        590 - Determining and Prioritizing the Factors Affecting Visionary Leadership and Model Validation Based on the Lived Experiences of Petrochemical Managers
        الهام برنجی علیرضا قاسمی زاد پری مشایخ حمیدرضا معتمد
        This study aimed to determine and prioritize the factors affecting visionary leadership and model validation based on the Marun and Amirkabir petrochemical complex managers' experiences. The study's statistical population consisted of managers and senior petrochemical e More
        This study aimed to determine and prioritize the factors affecting visionary leadership and model validation based on the Marun and Amirkabir petrochemical complex managers' experiences. The study's statistical population consisted of managers and senior petrochemical experts, of which 200 were selected as a sample group. The research tool was a questionnaire whose validity was confirmed based on the collective opinion of faculty members and management experts, and Cronbach's alpha was used to determine the degree of reliability. The results of exploratory factor analysis ultimately lead to the identification of factors affecting visionary leadership based on the managers&rsquo; lived experiences of the Marun and Amirkabir petrochemical complex in the form of a conceptual model of visionary leadership style. The model includes production challenges, inflexibility, technical and political management, authoritarianism, employees&rsquo; personality differences, input and output of the organization, lack of intra-organizational integration, human relations management, vision presentation, supervision, and management of human resources. The confirmatory factor analysis of the visionary leadership model showed that the visionary leadership style model and the affecting factors in Marun and Amirkabir petrochemical complex could be fitted and applied. It was indicated that these data are reliable, and the obtained model has sufficient validity. The ranking results also showed that the most influential factors on visionary leadership are human resource management, authoritarianism, and lack of integration. Other factors are in the following ranks of importance, including supervision, human relations management, production challenges, technical and political management, employees&rsquo; personality differences, the entry and exit factors of production, inflexibility, and vision presentation. Manuscript profile
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        591 - Providing a model of consumer behavior in creating brand attachment with an emphasis on the packaging component: a qualitative study in food industry companies
        maziar ghasemzadeh sangroudi karim hamdi shadan vahabzadeh munshi
        This study aims to provide a model of consumer behavior in creating brand attachment with an emphasis on the packaging component: a qualitative study in food industry companies. In terms of the purpose, the present research is of the type of applied-developmental resear More
        This study aims to provide a model of consumer behavior in creating brand attachment with an emphasis on the packaging component: a qualitative study in food industry companies. In terms of the purpose, the present research is of the type of applied-developmental research and in terms of the data collection method, it is a qualitative research method. In order to select the statistical population in the qualitative part of the research, and to create the components of the final model, the researcher is trying to interview experts and managers and senior experts in the field of food industry companies with 12 experts, the sample size is based on reaching theoretical saturation with 12 The interview was scheduled. The main tool of data collection in the field section includes semi-structured interviews. Qualitative content analysis method and Max.QDA software were used for data analysis. Based on the results of qualitative analysis, three comprehensive categories including packaging, brand attachment and consumer behavior were identified as the main components. Packaging including communication factors, logistic factors, economic factors, environmental factors and social responsibility were identified. In relation to brand attachment, brand loyalty, brand awareness, perceived quality and brand associations were identified. Manuscript profile
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        592 - Identifying factors affecting the retention of creative employees in Iran's banking industry (case study: Refah Kargaran Bank of Kohgilouye and Boyer Ahmad provinces)
        Gholamali Rezapour Mahdi Bagheri Parvaneh Gelard
        هدف پژوهش حاضر، شناسایی عوامل مؤثر بر نگهداشت کارکنان خلاق در صنعت بانکداری ایران (مورد مطالعه بانک رفاه کارگران استان کهگیلویه و بویراحمد) است.در روش تحقیق از رویکرد تحقیقات ترکیبی (کیفی-کمّی) از نوع متوالی-اکتشافی استفاده شده است. جامعه آماری در بخش کیفی شامل خبرگان ( More
        هدف پژوهش حاضر، شناسایی عوامل مؤثر بر نگهداشت کارکنان خلاق در صنعت بانکداری ایران (مورد مطالعه بانک رفاه کارگران استان کهگیلویه و بویراحمد) است.در روش تحقیق از رویکرد تحقیقات ترکیبی (کیفی-کمّی) از نوع متوالی-اکتشافی استفاده شده است. جامعه آماری در بخش کیفی شامل خبرگان (مدیران شعب بانک رفاه و اساتید عضو هیات علمی در رشته مدیریت) می&lrm;باشند. روش نمونه&rlm;گیری ،در بخش کیفی از نوع هدفمند با استفاده از تکنیک گلوله برفی و با توجه به شاخص اشباع نظری انجام شد و شامل کارشناسان مدیران شعب بانک رفاه و اعضای هیات علمی متخصص می&lrm;باشد در بخش کمی نیز جامعه آماری عبارتند از کلیه مدیران، معاونان و کارکنان شعب بانک رفاه در استان کهگیلویه و بویر احمد می باشند. تعداد کارکنان و مدیران جمعا 120 نفر می باشد در بخش کمی نیز روش نمونه گیری بصـــورت تصادفی طبقه ای متناســـب با حجم جامعه آماری می&shy;باشد و 100 نفر به عنوان نمونه آماری انتخاب شدند&nbsp; برای جمع آوری داده های مربوط به الگوی نگهداشت کارکنان خلاق از پرسشنامه محقق ساخته 67 سوالی استفاده گردید. با توجه به مطالعه گسترده و نبود ابزار استاندارد جهت سنجش، محقق بعد از مطالعه نظریات و انجام مصاحبه نیمه ساختار یافته به ساخت پرسشنامه با استفاده از روش تحلیل عاملی پرداخته است. جهت تجزیه و تحلیل داده های کیفی پژوهش از روش تحلیل محتوا استفاده شد جهت تجزیه و تحلیل داده های کمی پژوهش از نرم افزار Spss و pls در دو سطح آمار توصیفی و استنباطی استفاده&nbsp; شد. در نهایت با استفاده از آزمون مدل سازی معادلات ساختاری، داده های پژوهش، به منظور برازندگی مدل مفهومی پژوهش مورد سنجش قرار گرفت. یافته&shy;های پژوهش نشان داد برای نگهداشت کارکنان اخلاق، در صنعت بانکداری، 67 شاخص بااهمیت وجود دارند که می&rlm;باید مورد توجه قرار گیرند، این 67 شاخص در 13 مؤلفه و این 13 مؤلفه در 4 دسته عامل کلی، عوامل مدیریت و رهبری، انگیزشی، سازمانی و فردی جای گرفته&rlm;اند. همچنین در بخش رتبه بندی عوامل مشخص شده است که عوامل مدیریت و رهبری در رتبه نخست اهمیت قرار گرفته است.&nbsp; Manuscript profile
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        593 - The role of political and economic uncertainties on improving the predictability of industrial activities in Iran
        Farzaneh Khalili mehdi mohammadi farid asgari
        The industrial sector and its growth is one of the most important performance indicators of the economy at the macro level and achieving a higher growth rate in this sector is one of the important goals of any economic system. Therefore, it is important to study the fac More
        The industrial sector and its growth is one of the most important performance indicators of the economy at the macro level and achieving a higher growth rate in this sector is one of the important goals of any economic system. Therefore, it is important to study the factors that affect the development of the industrial sector and improve the predictability of this sector. A review of the literature on the development of industry in the economy shows that one of the most important factors affecting its development is the stability of macroeconomics in both economic and political sectors, so that economists today have accepted that economic and political stability is a necessary condition for growth. It is high and continuous in the industry sector of the economy. In this regard, in the present study, the role of political and economic uncertainties on improving the predictability of industrial sector activities in Iran during the period 1991 to 1399 has been investigated. GMM generalized torque method was used to analyze the data. Findings showed that economic and political uncertainties have had negative and significant effects on the development of the industrial sector in Iran. It was also observed that considering political and economic uncertainties can improve the predictability of industrial sector activities. Accordingly, it is concluded that macroeconomic and policy policies in the country should be implemented a way that does not harm economic stability and thus the development of the industrial in the country. Manuscript profile
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        594 - Estimating the demand function of production inputs in the petrochemical industry
        Roghayeh Marefati Narciss Amin Rashti were Azadeh Mehrabian Roya Seyfipour
        The aim of the current research is to obtain the demand function of production inputs in the petrochemical industry. In order to test the relationship between the variables, the information of the time period 2015-2018 has been used. The statistical population of this r More
        The aim of the current research is to obtain the demand function of production inputs in the petrochemical industry. In order to test the relationship between the variables, the information of the time period 2015-2018 has been used. The statistical population of this research is the companies that produce petrochemical products. The results of this research showed that the relationship between the share of raw material production factors in the total cost paid to production factors and the relative price of labor, raw materials and raw materials and products is positive and its relationship With the relative price of machines. and energy is negative. The results of substitution elasticities also show that capital with labor, raw materials with labor and capital with energy are alternative inputs, capital with raw materials, raw materials with energy are complementary inputs. In the estimated cross elasticities, see It was found that the price elasticity of raw materials is higher than other inputs in terms of absolute value, in other words, the demand for raw materials is more sensitive to price changes than other inputs. The inputs of capital, labor and energy are in the next ranks in this field. Also, the absolute value of the numerical value of the price elasticities of all inputs is less than one, and therefore it can be said that the demand for all inputs is inelastic. Manuscript profile
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        595 - Identify sports conditions despite e-commerce in the country's industry
        میثم رحیمی زاده مصطفی محمدی رئوف
        The main purpose of this study was to determine the causal conditions of e-commerce in the country's sports industry. To achieve this goal, a qualitative method and in-depth interviews with the elites in this field were used. The interviews continued in a targeted manne More
        The main purpose of this study was to determine the causal conditions of e-commerce in the country's sports industry. To achieve this goal, a qualitative method and in-depth interviews with the elites in this field were used. The interviews continued in a targeted manner and in the manner of a snowball, and finally 12people were interviewed. Finally, the data obtained from the interviews were analyzed by data-based method through three stages of open, axial and selective coding. The concepts obtained from coding the signs in the causal section included fifteen items. This can be attributed to the lack of a specific trustee in e-commerce sports, lack of managerial stability, lack of comprehensive and coherent rules and regulations, lack of will of upstream sports organizations to organize e-commerce sports, lack of e-commerce structure in sports, lack of economic policy in clubs And federations, the lack of proper use of e-commerce in sports business processes and functions, the insistence on using traditional methods in sports business, the statehood of sports, the lack of copyright laws, the economic crisis and the reduction of financial resources in Sports organizations pointed out the role and importance of e-commerce, the lack of a specialized marketing force, the shortcomings in the evaluation system and the political conditions and atmosphere prevailing in the government and, consequently, the country's sports. Recognizing these factors can be a guide for policymakers in the field of sports in order to benefit from e-commerce benefits and sustainable revenue generation for the sports industry. Manuscript profile
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        596 - Consequences of word of mouth advertisement from the perspective of fitness clubs customers in Gonad Kavoos city
        وحید وظیفه‌خواه ده‌جبار ناصر بای
        &nbsp;&nbsp;AbsrtactThe main purpose of this study was to study the consequences of word of mouth advertisement from the perspective of fitness clubs customers in Gonad Kavoos city. The present study was descriptive-correlation survey. The statistical population of this More
        &nbsp;&nbsp;AbsrtactThe main purpose of this study was to study the consequences of word of mouth advertisement from the perspective of fitness clubs customers in Gonad Kavoos city. The present study was descriptive-correlation survey. The statistical population of this study included all customers of fitness clubs in Gonad Kavoos city that 384 customers were selected as sample size by the available sampling method. For collecting research data, Kawakami et al (2013) word of mouth advertisement questionnaire and Chu &amp; Yoojung (2011) attitudinal and behavioral consequences of customers were used. Descriptive and inferential statistics methods were used for data analysis.The results showed that word of mouth advertising has a positive and significant effect on increasing the awareness of customers. The effect of word of mouth advertising on the change attitude of customers was positive and significant. Another part of the results showed that word of mouth had a positive and significant effect on the recommendation of the club to others. Finally, the positive and significant effect of word of mouth advertising on the willingness to return customers was confirmed. According to the results, pay attention to the needs and wants of the fitness club customers and proper interaction with the customers are recommended.&nbsp; Manuscript profile
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        597 - the impact of marketing capabilities on the performance of companies in the manufacturing sector of Iran's sports industry
        mostafa fallahi mehdi kohandel nemat khalifeh mahvash noorbakhsh
        The purpose of this study is the effect of marketing capabilities on the performance of companies in the manufacturing sector of Iran's sports industry. The present study is a descriptive correlation with the structural equation model approach and based on time, present More
        The purpose of this study is the effect of marketing capabilities on the performance of companies in the manufacturing sector of Iran's sports industry. The present study is a descriptive correlation with the structural equation model approach and based on time, present, in terms of applied purpose and in terms of collecting field information. The statistical population includes the managers of companies producing sports equipment in Tehran province. The statistical population includes all managers of companies producing sports equipment in Iran. According to statistics announced through the official website of the Ministry of Industry, Mines and Trade, 255 people (236 men and 19 women) To be. The statistical sample was selected by integer method. Measurement tools were two questionnaires: marketing capabilities of Athahan and Gima (1995) and performance of Pertosa Ortega et al. (2010). The results of structural equations showed that marketing capability affects the performance of companies in the production sector of Iran's sports industry; Therefore, managers can use marketing capabilities to achieve better performance in the sports industry. Therefore, it is suggested that the managers of sports production companies improve their performance by implementing marketing and paying attention to sports capabilities. Manuscript profile
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        598 - Designing an interpretive structural model (ISM) of branding in business (Case of study: Petrochemical Industries of Iran)
        hamed anvaripour Farshid Namamian fakhredin marofinaghdehi Farhad Vafayi
        Today, with the expansion of globalization, increasing competition, the entry of various domestic and foreign companies, diverse products and advances in technology, maintaining customer satisfaction and loyalty has become difficult. One of the characteristics of succes More
        Today, with the expansion of globalization, increasing competition, the entry of various domestic and foreign companies, diverse products and advances in technology, maintaining customer satisfaction and loyalty has become difficult. One of the characteristics of successful companies today is competitiveness. The main purpose of this study is structural-interpretive modeling of brand competitiveness in the petrochemical industry. This research is a qualitative-quantitative exploratory mixed research. The statistical population in the qualitative part of the research includes faculty members and experts in the field of industrial management, marketing and branding, professors familiar with the subject of research and managers and deputies with experience in petrochemical companies in the country using 16 snowball sampling method were chosen. In a small part, the statistical population includes personnel (managers, deputies and experts) of the marketing and sales department of the country's petrochemical companies. For sampling, due to the small size of the statistical population and the irreversibility of the questionnaires, the whole number has been used and the whole population has been considered as a sample in a small part (N = 255). The research tool in the qualitative part of the interview is semi-structured and in the quantitative part is a researcher-made questionnaire. For data analysis in the qualitative part, fuzzy Delphi theme and technique analysis has been used and in the quantitative part, ISM technique has been used for data analysis. In the qualitative part of the research, a total of 14 variables were identified as factors affecting the competitiveness of the brand. Manuscript profile
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        599 - Comparison of the impact of business environment on the development indicators of the banking industry In developing and developed countries
        marjan damankeshideh
        The business and investment climate is a political, institutional, and behavioral environment that affects returns and risks associated with economic activities and investments. The results of model estimation in this group of countries show that with increasing oil res More
        The business and investment climate is a political, institutional, and behavioral environment that affects returns and risks associated with economic activities and investments. The results of model estimation in this group of countries show that with increasing oil resources and revenues, due to the strong dependence of these countries on oil revenues, government revenues and bank liquidity also increase, and given that most of these countries are dependent on consumption. They have a strong demand for imports, so with the increase of oil revenues, the total demand in the economy of these countries increases, and due to the lack of productive power and lack of attention to business and entrepreneurship, with increasing demand by consumers of goods and services, the level General prices (inflation) also increase.Given the importance of business environment and its impact on the financial sector in the economy, this article examines the business environment on the development of the banking industry in two categories of "newly industrialized (NICs) and OECD selected countries" and "OPEC and BRICS countries. (BRICs) "has been compared. The estimation results for the three groups of OECD selected countries, BRICs selected countries and NICs selected countries are close to each other. PEN) and the Banking Focus Index (PEN) improve. But for selected OPEC countries, the results are different. Manuscript profile
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        600 - Using of Dupont Analysis with Emphasis on Earnings Management and Performance Management in predicting profitability of the insurance industry
        Seyed fakhreddin Fakhrhosseini Meysam Kaviani
        One of the goals of financial reporting is to provide useful information to facilitate decision making. Accounting information system is one of the sources of information provision for users to decide. The use of the Dupont analysis as a tool for measuring performance d More
        One of the goals of financial reporting is to provide useful information to facilitate decision making. Accounting information system is one of the sources of information provision for users to decide. The use of the Dupont analysis as a tool for measuring performance dates back to the 1920s and its ability to use it to predict profitability is one of the interesting issues of financial management and investment. The present article seeks to answer the question of whether the components of the Dupont ratio, with emphasis on profit and performance management, can be used to predict operating profitability in the insurance industry. So, in order to investigate this, 14 insurance industry companies were selected as systematic sampling method. The data collected during a period of 6 years and between 2015 and 2020 are taken into account that the results of regression analysis show that the marginal changes in earnings at 99% confidence level have a significant effect on future profitability as well as performance management It can affect the profit margin through the margin of profit, and profit management (upward and downward) does not affect the profit margin on future profitability Manuscript profile
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        601 - A Discovery of Stock Portfolio through Using Cardinal Restrictions
        hassan aboalfathi
        Diversity and complexity of investment decisions in the last few decades have increased dramatically. This massive growth has created an increasing need for integrated and comprehensive models to meet these requirements.&nbsp; Financial modeling has been created through More
        Diversity and complexity of investment decisions in the last few decades have increased dramatically. This massive growth has created an increasing need for integrated and comprehensive models to meet these requirements.&nbsp; Financial modeling has been created through linking financial approach and mathematical programming. These models use the development of mathematical programming and financial issues in parallel. The aim of this study was to develop an intelligent model for selecting optimal stock basket using an Improved Constraint Differential Evolution (ICDE) Algorithm for solving constrained optimization problems. To this end, the risk and expected returns of pharmaceutical companies and investment firms accepted in Tehran Stock Exchange have been evaluated on a monthly basis. The sample included financial data of 32 pharmaceutical companies and 28 investment firms for the years 2011 to 2015. The results show that, taking into account the interactions between risk and return, the algorithm used has the capability of selecting the optimal stock basket. Moreover, based on the results acquired it is concluded that a portfolio of pharmaceutical companies has been more efficient than investment companies Manuscript profile
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        602 - The Study of the Effect of Targeted Subsdiy on Food Industrial Sector
        Mohammad Sadegh Alipour , Mina Shariyat Jafari
        In the Iranian economy, especially after the emergence of oil and its rise in price, we have witnessed a significant government presence in the economy and the payment of all kinds of direct and indirect subsidies to the society and manufacturing sectors. In 2010, the g More
        In the Iranian economy, especially after the emergence of oil and its rise in price, we have witnessed a significant government presence in the economy and the payment of all kinds of direct and indirect subsidies to the society and manufacturing sectors. In 2010, the government took steps to liberalize prices in the energy sector and allocate proceeds to construction, housing, manufacturing, health and health sectors. Releasing energy prices can have an impact on the level of manufacturing and productivity. One of these industries associated with the daily lives of people is the food industry, which plays an important role in the economy.The purpose of this paper is to examine the effects of targeting subsidies on the productivity of food industry. Therefore, the statistical society, food industry of Iran and the research period have been considered from 2006 to 2013. Using the econometric model and with the help of Eviews software, the following results are obtained.The coefficients indicate that: The physical capital and machinery variable in the food industry is significant at 5% error level and Lee does not have the required productivity in the food industry. On the other hand, effective exchange rate is one of the variables affecting the growth of production as well as productivity. This variable is significant at the error level of 10% and has a positive effect on the productivity of food industry. The results of this paper show that the variable productivity of human capital in food industry is positive and significant.The results of this paper show that the variable productivity of human capital in food industry is positive and significant. Finally, the results show that the purposefulness of the subsidy, which is significant at 1% error level, has a positive and significant effect on the productivity of food industry. In enforcing the targeted subsidy policies, businesses have been able to improve their situation and experience a competitive environment in production and increase productivity. Manuscript profile
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        603 - The Effect of Financial Development on the Financing of Listed Companies in Tehran Stock Exchange
        Naem Eslamdust Elham Gholami
        The main objective of the study was to investigate the effect of financial development on the financing of companies listed on the stock exchange, which are related to the automotive-related industries. To this end, the effects of four indicators of financial developmen More
        The main objective of the study was to investigate the effect of financial development on the financing of companies listed on the stock exchange, which are related to the automotive-related industries. To this end, the effects of four indicators of financial development, along with control variables such as profitability, liquidity and size of the company, have been investigated in the form of two regression models on two variables related to financing, namely, proportional relationship of both long-term debt and short-term debt to total assets. So that the two models, with the panel data taken from the 50 companies involved in automotive industry and active in stock exchange between the years 2011 to 2016, are assessed using fixed effects. The results show that stock market development has a positive and significant effect on the ratio of long-term debt to total assets. Meanwhile, the effect of the index on the stock market activity is more than the magnitude of the impact of the index relative to its size. However, the effect of the development of the banking sector on this ratio is negative and the effect of the indicator on the banking system activity is more than the magnitude of the impact of the index relative to its size. &nbsp; Manuscript profile
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        604 - Cognition and Study of Relationship between Emotional Intelligence and Entrepreneurship of Industrial Managers (Case study: Rubber and plastic Industry in Tehran)
        Gh. Abbaspour Esfeden M. H. Cheraghali M. Rahmani
        The intelligence is not the main factor to gain achievement for the entrepreneurial managers as basic operators of the economic world. But ability to understand and control of emotions plays very important role on it. Entrepreneurial managers can decrease their perso More
        The intelligence is not the main factor to gain achievement for the entrepreneurial managers as basic operators of the economic world. But ability to understand and control of emotions plays very important role on it. Entrepreneurial managers can decrease their personal conflict by recognition and handling of their emotions and also they can make effective relationships by recognition about others emotions and eventually they are more creative managers than other ones, by building better relations and more useful recognition of their environments. So, because of important of emotions, the influence of emotions in success of entrepreneurial managers in Rubber and Plastic Industries has been studied, in this research. The emotional intelligence was measured by Shrink Questionnaire and entrepreneurship was measured by entrepreneurship questionnaire. This research is the cross-sectional research and its research&rsquo;s method is the survey. To study of correlation of variables has been used Spearman Correlation Coefficient and for influence of five dimensions of the emotional intelligence on entrepreneurship has been used Stepwise Multiple Regression. Results of analysis by SPSS software have showed that there are the significant relationship between the emotional intelligence and the entrepreneur ship. Results also have showed that the entrepreneurial managers with high grade for the emotional intelligence can understand emotional conflicts, like the conflict between independence and encourage others to participate. So this kind of managers can have good deal with these conflicts, hence they can be more successful than other managers. Manuscript profile
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        605 - The Effect of Customers Preferences towards WOM (Case Study: Fast Food Restaurant Industry)
        Javad Rafat Reza Aghamoosa Kimia Zand Habibi
        This research&rsquo;s main objective was investigation of theeffectofserviceencounter performance,satisfaction, trust and commitment on customer word of mouth intentionin fast foodrestaurantindustry. For information gathering about research scope that reviewed used from More
        This research&rsquo;s main objective was investigation of theeffectofserviceencounter performance,satisfaction, trust and commitment on customer word of mouth intentionin fast foodrestaurantindustry. For information gathering about research scope that reviewed used from two methods; librarian studies and field studies with helping the index cards and questionnaires tools for measuring the research variables. The research population wasSinbadchain restaurantcustomerin Tehran. Clustersamplingmethodwas usedto determine theRespondents. A total of 400 Questionnaires was distributed that 387 responses of them were usable for data analysis. Data were analyzed using the structural equation modeling (SEM) technics.The research findings indicate that serviceencounter performancehad significant direct effect on customer satisfactionandcustomer satisfaction had significant direct effect oncustomertrust. Thecustomertrust had significant direct effect and mediator role oncustomer commitment. Manuscript profile
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        606 - The Impact of Information and Communicatin Technology on Labor Productivity in Food Industry of Tehran Province
        Farzaneh moradi Kambiz hojabr kiani
        The Objective of This Paper is to Estimate the Impact of Information and Communication Tecnology (ICT) on Labor Prodctivity in Food Industry in Tehran Province. Using the Estimating Data we Have Estimated Labor Productivity Equation by Emplaying Cobb_Douglas Production More
        The Objective of This Paper is to Estimate the Impact of Information and Communication Tecnology (ICT) on Labor Prodctivity in Food Industry in Tehran Province. Using the Estimating Data we Have Estimated Labor Productivity Equation by Emplaying Cobb_Douglas Production Function. our Sample of Balanced Panel Includes 16 Four Digits ISIC Codes of Food Manufacturing Industry for Five Years (2006_2010) We Used The number of Employer Using Internet as an Index ICT Usage. The Results of The Study Indicates That ISIC has a Significant Positive Impact on Labour Productivity. Manuscript profile
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        607 - A Comparative Study of the Efficiency of Insurance Companies in Iran and MENA Countries
        Sousan Shokoohigol Ali Dehghani
        The critical role and status of the insurance industry in the modern economy is inevitable. In recent years, particular attention has been paid to the efficiency of insurance companies in Iran. In the sixth program policies, this issue has also been emphasized. A brief More
        The critical role and status of the insurance industry in the modern economy is inevitable. In recent years, particular attention has been paid to the efficiency of insurance companies in Iran. In the sixth program policies, this issue has also been emphasized. A brief review of the indicators of the level of insurance penetration, insurance density and the percentage of the total insurance premiums of the world indicate that so far this industry has not achieved its status in the national economy. The first step in the development of insurance is to consider whether insurance companies in Iran, with regard to their resources, are efficient? To this end, insurance industry of Iran and other countries of the MENA were examined. In this study, to measure technical efficiency, non-parametric method of data envelopment analysis and parametric method of stochastic boundary function estimation - to identify the factors affecting the efficiency of insurance companies - and non-parametric method adjustment have been used. Based on the results, the growth of GDP per capita and technical reserves has a positive and significant effect on insurance industry efficiency and the insurance industry of Iran has the highest efficiency among MENA countries Manuscript profile
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        608 - The Effect of Service Quality Dimensions on Hedonic and Utilitarian Attitude and Brand Preference (Case Study: Fast Food Restaurant Industry)
        Javad Rafati Mansooreh Valijani Reza Aghamoosa
        This research&rsquo;s main objective was the investigation on the effect of service quality dimensions on hedonic and utilitarian attitude and brand preference in fast food restaurant industry. For information gathering about research scope the researchers reviewed u More
        This research&rsquo;s main objective was the investigation on the effect of service quality dimensions on hedonic and utilitarian attitude and brand preference in fast food restaurant industry. For information gathering about research scope the researchers reviewed using two methods; library and field studies helping the index cards and questionnaires as tools for measuring the research variables. The research population was Boof chain restaurant customer in Tehran. Cluster sampling method was used to determine the respondents. A total of 450 questionnaires were distributed that 390 responses of which were used for data analysis. Data were analyzed using the Structural Equation Modeling (SEM) techniques. The research findings indicate that physical environment and outcome qualities had significant direct effect on hedonic attitude to consumption. Also interactional and outcome qualities had significant direct effect on utilitarian attitudes. On the other hand, preference of one brand compared to others is dependent on both of hedonic and utilitarian attitudes Manuscript profile
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        609 - بررسی عملکرد Separator Cyclone با استفاده از شبیه سازی CFD: مطالعه موردی Cyclone صنعت سیمان
        مهران خاکی جامعی مهدی مرادی مرتضی عباسی
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        610 - Identification and optimization of fungal pectinase isolated in screening stage for fruit juice industry
        Azam Nouri Goushki Mohammad Kargar Javid Amini Mohammad Mehdi Motaghi
        Background &amp; Objectives: Pectinolytic enzymes or pectinases are a heterogeneous group of related enzymes that hydrolyze the pectic substances. The main industrial application of pectinases is the extraction and clarification of fruit and vegetable juices. The aim of More
        Background &amp; Objectives: Pectinolytic enzymes or pectinases are a heterogeneous group of related enzymes that hydrolyze the pectic substances. The main industrial application of pectinases is the extraction and clarification of fruit and vegetable juices. The aim of this present study was identification and optimization of fungal pectinase isolated in screening stage for fruit juice industry.&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Materials &amp; Methods: This study was performed on 50 samples of apple in decay, soil and juice concentrate factories wastewater that isolated from different provinces of Iran, periodic random. First, isolated fungi were investigated from enzyme activity by measuring the clear zone on pectin medium and enzyme production in submerged medium containing pulp and pectin apple as the sole carbon sources. The best strain was selected for enzyme activity. Then, were studied kinetic various factors of pectinase. Results: 80 fungal were isolated from these sources that 13 of these fungi were positive pectinase activity with creation a clear zone around the colonies. The pectinase activity of the 13 (%16) isolates was assayed using apple pomace and pectin as the sole carbon sources in submerged culture fermentation. The most pectinase activity (0.4 U/ml) was related to the Aspergillus niger AN64 that was identified by morphological characterization. Giving the highest enzyme production rate in 72h. optimum temperate and PH for pectinase activity and stability were 30&deg; C, pH 5. Temperature (20-50) and pH (3-7) ranges were obtained for pectinase stability. Ag1+ , Mg2+, Mn2+ and surface active detergents such as ammonium sulphate, yeast extract, EDTA and citric acid enhanced the pectinase activity. Conclusion: This strain of A. niger AN64 can be used in fruit juice industry because tolerance in a wide range of the acidic pH and various temperatures. Manuscript profile
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        611 - Dispute Resolution Mechanism in Construction Contracts of the International Union of Engineers
        Milad Moradian Zazerani Ali Rostamifar Hamid Ghasemi
        Field and Aims: Dispute resolution in fiduciary contracts are often found in large construction projects to help the parties resolve or avoid their disputes and, ideally, prevent them from turning into international construction arbitration. The special feature of inter More
        Field and Aims: Dispute resolution in fiduciary contracts are often found in large construction projects to help the parties resolve or avoid their disputes and, ideally, prevent them from turning into international construction arbitration. The special feature of international construction contracts justifies the need to develop standard methods and international dispute resolution procedures. Therefore, the evolution of dispute resolution mechanisms in international construction projects and the protection of the economic interests of the parties are among the most important concerns of both sides of the construction contract, which is foreseen by the International Union of Consulting Engineers in the sample contracts. The goal is how Fidic has been able to manage it by adopting multi-layered methods to prevent disputes or in the event of disputes.Method: In this research, the descriptive-analytical method was used and the library method was chosen as the method of collecting information and materials.Finding and Conclusion: The findings of the research show that Fidic has tried to be an effective mechanism for quick dispute resolution by providing multi-layer models in sample contracts in terms of the agreement of the parties in choosing one of the dispute resolution methods; But this procedure will be valid only if the parties act in good faith and are willing to implement the decisions made voluntarily. Manuscript profile
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        612 - Identifying the Key Sectors in the Tourism Industry of Iran: (An Input-Output Model Approach)
        محمدرضا فرزین ابتهال زندی مرجان عبدی نیلوفر عباس پور
        One of the&nbsp; method to recognize&nbsp; key sectors allocation resources&nbsp; priority in the the economy, is using Input-Output Table. Identifying the key sectors of the economy prevents from inadvertent investments and leads to deliberate economic activities and p More
        One of the&nbsp; method to recognize&nbsp; key sectors allocation resources&nbsp; priority in the the economy, is using Input-Output Table. Identifying the key sectors of the economy prevents from inadvertent investments and leads to deliberate economic activities and proper prioritization for allocating the limited resources. Tourism industry, as an important economic sector, is composed of various subsectors which plays a&nbsp; crucial role in the economic growth and employment. In this paper, With&nbsp; Using an input-output model&nbsp; we identified key sectors&nbsp; in Tourism Industry and its&nbsp; impacts on the economc growth. Based on&nbsp; production elasticities among sectors as a measurement instrument, the findings suggest investment in the key sectors of tourism industry including road transport, libraries and museums, rail transport, and water transportation in order to achieve higher level of economic growth.In other hand, based on employment and income elasticities, transport services and water expansion as a key sectors were identified. Manuscript profile
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        613 - The impact of Information and Communication Technology (ICT) on labor productivity: a case study of banking industry
        Alireza Daghighi Asli Saleh Ghavidel Parima bahrami zonouz
        This paper aims to study the impact of ICT on labor productivity in banking industry over the period of 2002-2007. Technique used in this paper is a combination of Cobb&ndash;Douglas production function, panel data and e-views software (version 6).The result of estima More
        This paper aims to study the impact of ICT on labor productivity in banking industry over the period of 2002-2007. Technique used in this paper is a combination of Cobb&ndash;Douglas production function, panel data and e-views software (version 6).The result of estimation indicates that ICT has a positive effect on labor productivity in banking industry. Besides, both human and physical capital has shown to have a positive effect on labor productivity. In the light of our findings it is thus suggested that developing countries such as Iran should provide the enabling environment and facilitate investment in ICT, so that domestic and foreign investors are further encouraged investing in this new area Manuscript profile
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        614 - Impact of Tourism Development on Economic Growth (Compared to Iran and Selected Countries)
        Hossein Mirzaie Sanaz Jalili
        Tourism industry forms different services in every country. Growth in tourism has led to economic growth. Also tourism industry creates employment in different sectors of the economy. In this study, the impact of tourism on economic development was reviewed panel data a More
        Tourism industry forms different services in every country. Growth in tourism has led to economic growth. Also tourism industry creates employment in different sectors of the economy. In this study, the impact of tourism on economic development was reviewed panel data approach . In this paper, two groups of oil and non-oil producing countries in the Middle East has been studied. Oil exporting countries are including Iran, Saudi Arabia, United Arabic Emirate, Kuwait and Qatar and Non-oil producing countries, are including Turkey, Pakistan, Lebanon, Jordan and Egypt. Hypothesis testing proved tourism growth has led to economic growth in all of ed countries. Coefficients of test the variables, was positive for number of tourists and revenue tourism in all models we estimate it. This presumption was confirmed that tourism industry has less effect on growth in oil-exporting countries. Manuscript profile
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        615 - The Study of Market's Role in water Resource Optimal Allocation
        M. Jofreh S. Alizadeh
        The base article show the market in allocating resources is water. Studies on the functions of the water market in the world and Iran is said to be: Water markets where excess demand for water there is, generally, are formed. Water resources of the national markets h More
        The base article show the market in allocating resources is water. Studies on the functions of the water market in the world and Iran is said to be: Water markets where excess demand for water there is, generally, are formed. Water resources of the national markets have water. Separation of water from land ownership is a requirement of water markets. The third law of economic development - the social state (rule 106) and rule 17 of the Fourth Development and implementation documentation And rule 142 of the fifth development plan emphasizes the need to strengthen local markets and facilitate transactions by. Moreover, according to encourage investment in water projects in the license agreement to sell water to the price the investor is given. n order to increase water use efficiency, increase farmers income, reduce risk, income farmers, Increased private investment in the water industry, increase public participation in water resource management and reduce costs in administration and management of water resources Deserves the attention of policy makers and industry to promote water markets, water and agriculture Manuscript profile
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        616 - An Examination of Credits Bank Facilities effects on Irans Manufacturing Industry Growth
        Manijeh Hadinejad Azadeh Mehrabian
        The basic aim of this paper is to identify the effectiveness of credit banking Expansion on the value added of manufacturing industry sector. For empirical test ,we used vector autoregressive model that shows how different shocks affect on industry growth in the specifi More
        The basic aim of this paper is to identify the effectiveness of credit banking Expansion on the value added of manufacturing industry sector. For empirical test ,we used vector autoregressive model that shows how different shocks affect on industry growth in the specific period and how can it explain the volatility of value added growth rate in industry sector .By using the method of variance decomposition, the findings Based on impulse response function indicates that economic growth in manufacturing industry sector much is dependent to credit banking which allocated to this sector. In addition, inflation and the number of employee as other variables of model have same effects on industrial growth rate but lesser than credit Expansion in banking system. The result of variance decomposition analysis show that banking system credit allocation to industry sector is important factor that influences growth of product and explain the volatility of variation in short and long term. The most volatility is originated from inflation and level of industrial employee in short term,but in long term the outcomes is opposite. Manuscript profile
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        617 - A survey of Financing Projects Mechanisms in Oil Industry of Iran
        ابراهیم عباسی سید ایمان مصطفوی
        Abstract Hyrocarbonic product including Oil &amp; Gas export revenues play a central role in economy , social &amp; political stability as well as the security of exporting countries . These nations are mainly categorized as developing countries and are heavily depende More
        Abstract Hyrocarbonic product including Oil &amp; Gas export revenues play a central role in economy , social &amp; political stability as well as the security of exporting countries . These nations are mainly categorized as developing countries and are heavily dependent on capital, management &amp; the advance trchnology of Oil majors for exploitation of their underground reserves. On the other side the foreign Oil companies (FOCs) require security and a promising long term profit to secure any investment in host countries. These two groups mainly come together and enter in to agreement within what we refer to as Oil &amp; Gas contracts in which the parties stipulate and agree on all the terms and conditions as well as their financial expectations thereof. Factors such as restrictions posed by legal systems, public&rsquo;s historical background, economical and political status of the nation a long with several others may motivate or discourage a country as to adopt or avoid a certain type of contract. Adopting a certain type of contract may in long run affect the outcomes drastically either towards or against interests of host countries. This research, after analyzing , various finance project types conventional in Oil &amp; Gas industry, comparing their merits and pitfalls and reviewing criticisms ; aims at proposing apprpaiate options for Iran. Using the Analytical Hierachy Process (AHP) , this research compares Buy-back , Concession and Production Sharing Contracts (PSC) together to find the optimum contractual method in finance and project implemention in oil upstream section for both independent and Iranian joint fields . the most important decision-making criteria for making contract in upstream section for oil and gas industry are classified to &ldquo;Befor&rdquo; and &ldquo;After&rdquo; contract approval. the criteria were selected by Delphi method. To do this research , two questioners were filled out by professionals in oil industry in two stages and the data was analyzed by EC software. The analysis of data indicates that the Buy-back are preferable than PSCs&nbsp; and Concession contracts in independent fields (63.4%) and the PSCs are preferable than Buy-back&nbsp; and Concession contracts in joint fields Manuscript profile
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        618 - The Effects of Targeted Subsidies on Iindustry and Mine Sector (A Computable General Equilibrium Approach)
        علی اکبر خسروی نژاد سجاد برخورداری زوار پرمه
        This article seeks to analyze the effects of targeted energy subsidies on the industrial sector. For this purpose, the Computable General Equilibrium model was used.At the sector level, the combination of increases in energy prices, exchange rates and interest rates hav More
        This article seeks to analyze the effects of targeted energy subsidies on the industrial sector. For this purpose, the Computable General Equilibrium model was used.At the sector level, the combination of increases in energy prices, exchange rates and interest rates have been a total of eight scenarios. In scenario increase in energy prices (4 scenarios) employment of labor in the mining and services sectors increased, but in agriculture and industry sectors is reduced. Production of industrial sectors, mining and services will increase in all four scenarios. In all four scenarios to reduce agricultural exports, but exports of industrial, mining and services increases. In scenario increase in energy prices and 81 percent increase in exchange rate, employment for services and mining sectors is increasing, but employment in the industrial and agriculture sectors decreases.Results show that increasing exchange rate with the increase in energy prices offset part of the negative effects of rising prices on exports and is also part of the negative effects of rising energy prices on production also compensates. &nbsp; Manuscript profile
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        619 - The Effects of Targeted Subsidies on Iindustry and Mine Sector (A Computable General Equilibrium Approach)
        مهرداد نعمتی سید علی اکبر طباطبایی
        This article seeks to analyze the effects of targeted energy subsidies on the industrial sector. For this purpose, the Computable General Equilibrium model was used.At the sector level, the combination of increases in energy prices, exchange rates and interest rates hav More
        This article seeks to analyze the effects of targeted energy subsidies on the industrial sector. For this purpose, the Computable General Equilibrium model was used.At the sector level, the combination of increases in energy prices, exchange rates and interest rates have been a total of eight scenarios. In scenario increase in energy prices (4 scenarios) employment of labor in the mining and services sectors increased, but in agriculture and industry sectors is reduced. Production of industrial sectors, mining and services will increase in all four scenarios. In all four scenarios to reduce agricultural exports, but exports of industrial, mining and services increases. In scenario increase in energy prices and 81 percent increase in exchange rate, employment for services and mining sectors is increasing, but employment in the industrial and agriculture sectors decreases.Results show that increasing exchange rate with the increase in energy prices offset part of the negative effects of rising prices on exports and is also part of the negative effects of rising energy prices on production also compensates. Manuscript profile
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        620 - The effect of insurance industry on economic growth in Middle East and North Africa (MENA) countries
        فرزانه جهانی علی دهقانی
        Abstract In this paper, we analyze the relationship between the insurance expansion as a financial intermediary and economic growth in Iran and some selected&nbsp; MENA members countries&nbsp; i.e.Algeria,Bahrain,Turkey,Jordan,Kuwait,Lebanon,Egypt,Morroco,Oman,Qatar,Sa More
        Abstract In this paper, we analyze the relationship between the insurance expansion as a financial intermediary and economic growth in Iran and some selected&nbsp; MENA members countries&nbsp; i.e.Algeria,Bahrain,Turkey,Jordan,Kuwait,Lebanon,Egypt,Morroco,Oman,Qatar,SaudiArabia, Tunisia,UAE,Cyprus, Malta in "1997-2010". A descriptive analysis method has been used as the main approach. Using an econometric model based on deduction analysis and panel data model, a&nbsp; macro review has made on MENA countries financial markets variables as well as the position of insurance share in the capital markets and its relationship with the&nbsp; their economic growth rates. The results show that there is a significant and positive relationship between the aforementioned variables and the economic growth among the chosen countries during survey period. We recognize that the most effective variable on the economic growth is employment. One percent increase in employment index had a 0.34 percent increase in the economic growth. In addition, one percent increase in capital stock had a 0.08 percent increase in the economic growth. One percent increase in total premium had a 0.23 percent increase in the economic growth. Insurance had a positive effect on the economic growth on MENA member&rsquo;s countries.&nbsp; The effect of insurance on economic growth has been considerable quantity. &nbsp; Manuscript profile
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        621 - Comparison Research on Buy- back and Production Sharing Contracts in Upstream projects of Oil and Gas Industry of Iran
        Hooshang Momeni Vesalian Hojatolla Ghanimi Fard Mohammad Mahmuodi
        Using the Analytical Hierarchy Process (AHP), this research compares Buy-back and Production Sharing Contracts (PSC) together to find the optimum contractual method in finance and project implementation in oil-upstream section for both independent and Iranian joint fiel More
        Using the Analytical Hierarchy Process (AHP), this research compares Buy-back and Production Sharing Contracts (PSC) together to find the optimum contractual method in finance and project implementation in oil-upstream section for both independent and Iranian joint fields. The most important decision-making criteria for making contracts in upstream section of oil and gas industry are classified to "Before" and "After" contract approval. The criteria were selected by Delphi method. To do this research, two questioners were filled out by professionals in oil industry in two stages and the data was analyzed by EC software. The analysis of data indicates that the PSCs are preferable than Buy-back contracts in both independent fields (76.56) and joint fields (73.46). Manuscript profile
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        622 - The Analyse of The Relationship Between Insurance Industry Development & Economic Growth in Developing Countries(Algeria, Indonesia, Malaysia, Pakistan, Turkey, Philipines, Egypt, India) & Comparson
        Sakineh Safari Hamed soltani Ghadir Mahdavi
        insurance institutions, including financial institutions that are providing security near the economic capital in creating the financial resources at time intervals to receive insurance premium and pay damages, especially in long-term insurance can lead to mobility and More
        insurance institutions, including financial institutions that are providing security near the economic capital in creating the financial resources at time intervals to receive insurance premium and pay damages, especially in long-term insurance can lead to mobility and dynamicaly and development financial markets and with accumulation of capital necessary can provide fields of economic growth. In this study with using a CROOSS &ndash; COUNTRY PANEL DATA technique to examine the relationship between insurance sector expantion and economic growth in Iran and the selection countries at during the period 1186-2991. The results were considered significant and positive relationship between study variables and economic growth and with increasing 1 percent in the insurance penetration coefficient (the ratio of premium to GDP), the economic growth will increase 90993 percent, then insurance is one of the factors affecting the country's economic growth during the period of review and, the Schumpeter&rsquo;s opinion (1111) and supply leading theories will be approved. Manuscript profile
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        623 - Explaining customer engagement to createing value in the banking industry of Iran based on perceived value
        سید محمد کامل حسینی صمد عالی
        Abstract For many of today&rsquo;s financial institutions, focusing on advantage-creating elements is undoubtedly a lever to extend Customer engagement value. In this complicated environment, the customer is seen as an external asset for the organization and considerin More
        Abstract For many of today&rsquo;s financial institutions, focusing on advantage-creating elements is undoubtedly a lever to extend Customer engagement value. In this complicated environment, the customer is seen as an external asset for the organization and considering the value-creating mechanisms for the customer can have positive ramifications for companies and institutions working in the field of financial businesses. Accordingly, the purpose of this paper is to answer this question: How can we develop customer engagement in creating value for the banking industry by creating value for the customer. For this purpose, Customers of Kowsar Financial and Credit Institute in Tehran province were selected as the statistical population and 976 customers participated in the research by completing the questionnaire. Sampling method was used to select statistical sample. The research hypotheses were tested using structural equation modeling technique and AMOS 23 software. The results of the research showed that Perceived functional and social value have a direct effect on all three dimensions of customer engagement value (Customer Lifetime, Customer Influence Value, Customer Knowledge Value), but the effect of perceived emotional value on any aspect of the value of customer engagement was not approved. The results of this study confirm the impact of perceived value (Perceived functional and social value) on customer engagement value Manuscript profile
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        624 - Investigating the non-linear effect of the stock index on the development of the industrial sector in Islamic countries, using the simple panel transfer regression (PSTR) approach.
        Mohammad Bagheri Ahmad Naghilu Mohammad Dalmanpour
        AbstractThe main purpose of this research is the non-linear effect of the stock index on the development of the industrial sector in Islamic countries. This study is of a causal nature in terms of practical purpose and in terms of data collection and descriptive informa More
        AbstractThe main purpose of this research is the non-linear effect of the stock index on the development of the industrial sector in Islamic countries. This study is of a causal nature in terms of practical purpose and in terms of data collection and descriptive information. The methodology is post-event. In this research, an attempt was made; By explaining the theory and designing a model to investigate the non-linear effect of the stock index on the development of the industrial sector in Islamic countries, with an emphasis on various indicators of financial development: the soft panel transfer regression (PSTR) approach was investigated. The geographical area of ​​research of Islamic Conference member countries (Albania, Algeria, Azerbaijan, Afghanistan, Iran, Indonesia, Bangladesh, Pakistan, Tajikistan, Turkey, Tunisia, Chad, Senegal, Sierra Leone, Sudan, South African Sahara, Iraq, Oman, Gambia, Qatar, Malaysia) , Mali, Morocco, Egypt and Nigeria) and the time domain of the research is between 2005 and 2019. Using MATLAB software, the data was analyzed through the soft panel transition regression (PSTR) approach, and the results of the analyzes show that There is a non-linear relationship between the stock index and the development of the industrial sector in Islamic countries. Manuscript profile
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        625 - Providing and analysis of green financing model of companies through the banking industry in establishing a sustainable environment
        عباسعلی شیخ پرویز سعیدی ابراهیم عباسی آرش نادریان
        Abstract Environmental protection and sustainable environmental development are important concerns of human societies and the main unquestionable. Banks, considering the environmental risks in financing companies, play an essential role in protecting the environment an More
        Abstract Environmental protection and sustainable environmental development are important concerns of human societies and the main unquestionable. Banks, considering the environmental risks in financing companies, play an essential role in protecting the environment and moving towards a green economy. As one of the dimensions of green banking, green financing is an innovative financial instrument that tries to improve the environmental balance with the industries' development and economic growth. The present research aimed to design and analyze the financing model of companies through the Iranian banking industry in establishing a sustainable environment, which has a three-step approach. First, by interviewing 16 experts and encode, 77 components in the form of 21 categories were identified based on Grounded data theory, and the model related to design and hypotheses were identified. And next, the structural equation modeling method was used to evaluate the model-fitting and hypotheses test, which showed the significant results of the measuring and structural models, the optimal model fitting, and hypotheses confirmation. Then, by using the interpretive structural modeling method, the components of green financing were prioritized, in this stage, 20 components with the highest frequency of code were entered, and finally, the priority of the components was recognized in 6 levels. Manuscript profile
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        626 - Presenting a Comprehensive Model for Measuring the Liquidity Risk of Banks Listed on the Tehran Stock Exchange (Case Study: Mellat Bank)
        Toraj Azari Mojtaba Tastori Reza Tehrani
        &nbsp;AbstractLack of liquidity management of banks is one of the most important risks for any bank and lack of attention to liquidity risk leads to irreparable consequences. Preventing liquidity risk requires a comprehensive measurement method but liquidity risk is com More
        &nbsp;AbstractLack of liquidity management of banks is one of the most important risks for any bank and lack of attention to liquidity risk leads to irreparable consequences. Preventing liquidity risk requires a comprehensive measurement method but liquidity risk is complicated issue, and this complexity makes it difficult to provide a proper definition. In addition, defining liquidity risk determinants and formulation of the related objective function to measurement its value is a difficult task. To address these problems and assess liquidity risk and its key factors, in this study we propose a model that uses artificial neural networks and Bayesian networks. Design and implementation of this model includes several algorithms and experiments to validate the model. In this paper, we have used Levenberg-Marquardt and Genetic optimization algorithms to teach artificial neural networks. We have also implemented a case study in Bank Mellat to demonstrate the feasibility, efficiency, accuracy and flexibility of the research liquidity risk measurement model.&nbsp; Manuscript profile
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        627 - Interpretive structural modeling of brand performance with an approach to improve financial performance in industrial markets with a focus on the petrochemical industry
        Shahram Eshragh Narges Del Afroz Kambiz Shahroodi Yalda Rahmati
        Abstract Purpose: Today, heavy competition in the petrochemical industry among countries requires that attention to the brand issue be given priority, especially companies related to the petrochemical industry in Iran due to the sanctions issues, can move by creating a More
        Abstract Purpose: Today, heavy competition in the petrochemical industry among countries requires that attention to the brand issue be given priority, especially companies related to the petrochemical industry in Iran due to the sanctions issues, can move by creating a strong industrial brand to protect their customers. In the present research, the design of the brand performance model in the petrochemical industry was discussed. Method: The research was conducted in a mixed method. The statistical population of the research included sales and marketing experts of 7 petrochemical companies, and 7 experts from these companies and 238 sales and marketing experts were considered as members of the statistical sample. By conducting interviews with brand experts in the petrochemical industry, as well as library studies, concepts and basic components of brand performance were identified. Among the 28 components identified from library studies, 11 components were identified in the expert analysis as components of the brand performance model, which were the basis of the analysis. Findings: The results of the confirmatory factor analysis showed that among the 11 components mentioned, only 7 components significantly explain the performance of the brand. These 7 components are: sales efficiency, innovation in response, modeling, brand-oriented organizational capital, organizational competitive strategies, product quality, production and sales volume. Also, the results showed that the performance of the brand in the petrochemical industry is not in a favorable state in terms of innovation in customer response and production and sales volume. Conclusion: One of the consequences of improving the performance of the brand in this industry, according to the research model, can be mentioned the improvement of the quality level of the products, meeting the market expectations, increasing the commitment and loyalty of customers, favorable financial performance and the development and prosperity of the industry. Manuscript profile
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        628 - File readout of Iran – England Oil Company in International Court of Justice
        Davood aghaee
        Following nationalization of Iran oil industry on 20 March1951 as well as dispossession from Iran-England oil company, English government believing that the act of nationalization of Iran oil industry based on stipulations and provisions of the contract between Iran and More
        Following nationalization of Iran oil industry on 20 March1951 as well as dispossession from Iran-England oil company, English government believing that the act of nationalization of Iran oil industry based on stipulations and provisions of the contract between Iran and England means unilateral redemption of the contract, supporting its nationals through diplomatic actions against Iranian government and based on the notice mandatory acceptance of jurisdiction of the court of justice registered a petition in secretariat of court of justice. Iran, acting such like, in a document entitled preliminary consideration, objected the jurisdiction of court of justice hearing the case. Iran said one of the reasons of court of justice jurisdiction hearing the claim is its interpretation out of article 2 paragraph 7 of UN charter concerning prevention from interference which is an inherent jurisdiction of governments as well as other reasons practiced in context to how ever and in spite of providing various reasons by English government to prove the jurisdiction of court of justice to consider the case, court of justice, finally, rejected its jurisdiction in a superficial decision and removed from the agenda the case. However, this paper studies and researches, from a legal view, process performed from the onset to decision and parties reasoning and implications of international court of justice judges that are emphatic for proving rightness of Iranian government and people nationalizing oil industry Manuscript profile
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        629 - Evaluating the Role of the Clergy in the Oil Industry Nationalization Movement in Iran
        Malektaj Khosravi Zahra Masoud
        Abstract The second social transformation in Iran after the constitution revolution is the oil nationalization movement and its relevant developments. Oil industry nationalization movement was the most important anti-colonial movement in the Middle East during 1950s. Na More
        Abstract The second social transformation in Iran after the constitution revolution is the oil nationalization movement and its relevant developments. Oil industry nationalization movement was the most important anti-colonial movement in the Middle East during 1950s. Nationalization of oil industry was a turning point in the Iranian contemporary history in which several elements contributed and it can be said that oil industry nationalization was fulfilled by the coalition of all religious and national forces and political and allied groups against colonialism and dictatorship. In this respect, the important and critical role of the clergy should not be neglected. The role of Ayatollah Kashani, the measures taken by Fadaeian Islam Group and Navab Safavi and the fatwas of Islamic scientists were among the exemplary measures taken by the clergy in that time. But having a look at the role and position of the clergy in that period of time tells us that it is a complex and contradictory role with offending and sometimes contradictory tendencies. This has provided the ground for contradictory interpretations. This study deals with evaluating the role of the clergy in that process. It evaluates the reasons of different interpretations and tendencies of the clergy towards oil industry nationalization while evaluating their political and social conditions. It should be noted that putting an emphasis on the role of the clergy shall never be deemed as denial of the role of other political forces and groups in the fulfillment of oil industry nationalization process. &nbsp; &nbsp; Manuscript profile
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        630 - Model presentation for developing brand-consumer relationships in the hotel industry based on Grounded Theory
        hamid alizadeh Bahram kheiri Seyed Abbas Heydari
        The present study aims to provide a model for developing brand-consumer relationships in the hotel industry based on the data theory of the foundation. The research method is qualitative and based on data theory of the foundation. Semi-structured interviews were used to More
        The present study aims to provide a model for developing brand-consumer relationships in the hotel industry based on the data theory of the foundation. The research method is qualitative and based on data theory of the foundation. Semi-structured interviews were used to collect data and data analysis was performed by Strauss and Corbin method and paradigm model. Sampling was theoretical sampling method and was done using targeted (judgmental) techniques. According to the systematic model of the data theory of the foundation, experts and managers with experience in the hotel industry were selected for the statistical community. The results of analyzing the data obtained from the interviews during the open, pivotal and selective coding process led to the creation of a brand-consumer relationship model in the hotel industry. Finally, a model for brand-consumer relations in the hotel industry was identified. The findings of this study indicate that in order to develop brand-consumer relationships in the hotel industry, managers should pay close attention to all categories and subcategories identified in this study and have the necessary and sufficient information about each of them. Research shows the need to pay attention to brand-consumer relationships in the hotel industry. Manuscript profile
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        631 - The Impact of Resource Management and Consumption on Banking Performance by Emphasizing the Moderating Role of Corporate Governance
        mir morteza mousavi asgar pakmaram jamal bahrisales hasan ghalibaf asl
        Banks, as the most important endpoints of our financial crisis, have also become increasingly aggressive. The mission of banks is mainly based on the principle of collecting wandering funds in the form of deposits and on the other hand trying to allocate resources optim More
        Banks, as the most important endpoints of our financial crisis, have also become increasingly aggressive. The mission of banks is mainly based on the principle of collecting wandering funds in the form of deposits and on the other hand trying to allocate resources optimally in different economic sectors so that they can meet government goals. Purposefully use resources collected to achieve sustainable development.To achieve this goal, hybrid regression models have been used as statistical sample for the period of 2012-2018 with the selection of all private banks accepted in the Tehran Stock Exchange. The results of the testing of research hypotheses show that the management of resources and expenses has a significant effect on the operational efficiency of banks. There was also a significant impact of corporate governance on the interaction between cost management and operational efficiency of banks.There was also a significant impact of corporate governance on the interaction between cost management and operational efficiency of banks. Manuscript profile
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        632 - Designing a model for the effectiveness of banking advertising by using the Grounded theory method (Case study: Bank Day branches in Tehran
        sadaf khanbolooki Ali Asghar Eyvazi Heshmat Rasoul Sanavifard alireza aghayousefi
        Given that the advertising industry is a solution for the economy, it is necessary to make predictions for its effectiveness. In this regard, it is stated that what is the model of the effectiveness of bank advertising? Qualitative data collection was done using Grounde More
        Given that the advertising industry is a solution for the economy, it is necessary to make predictions for its effectiveness. In this regard, it is stated that what is the model of the effectiveness of bank advertising? Qualitative data collection was done using Grounded theory method and in accordance with the systematic approach of Strauss and Corbin. The statistical population of the study included academic experts, organizational managers who were selected using a snowball technique, 12 people were selected and in-depth interviews were conducted with them. The results of the research indicate that causal conditions such as the attractiveness of advertising, information, audience contact with advertising affect the effectiveness of bank advertising. Also, the necessary strategy for the effectiveness of advertising is to strengthen the content and communication stimuli, creativity, holding advertising campaigns, improving the quality of banking services (including structural factors of banks, media) and intervening conditions (including issues such as customer attitudes, Environmental factors (competitors) influence these strategies and have consequences such as improving financial performance, customer satisfaction and retention, economic growth, competitive advantage, brand positioning. Manuscript profile
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        633 - Designing a process model for Content Marketing aimed at strengthening the intention to buy customers of the retail industry focusing on social media
        shiva ghavami lahiji Vahidreza Mirabi Mahdi Bagheri Serajalddin Mohebbi
        تحقیق حاضر با هدف ارائه الگوی فرایندی بازاریابی محتوا با هدف تقویت قصد خرید مشتریان صنعت خرده فروشی با تمرکز بر رسانه‌های اجتماعی به انجام رسیده است. این تحقیق از لحاظ هدف کاربردی، و از لحاظ رویکرد پیمایشی-اکتشافی می باشد. جامعه آماری این تحقیق گروهی از خبرگان حوزه مدیر More
        تحقیق حاضر با هدف ارائه الگوی فرایندی بازاریابی محتوا با هدف تقویت قصد خرید مشتریان صنعت خرده فروشی با تمرکز بر رسانه‌های اجتماعی به انجام رسیده است. این تحقیق از لحاظ هدف کاربردی، و از لحاظ رویکرد پیمایشی-اکتشافی می باشد. جامعه آماری این تحقیق گروهی از خبرگان حوزه مدیریت بازاریابی بودند و مورد مصاحبه عمیق قرار گرفتند. این انتخاب و انجام مصاحبه، تا رسیدن به اشباع نظری ادامه یافت و پس از آن متوقف شد. در این تحقیق، از روش نمونه گیری گلوله برفی استفاده شد و این فرایند تا رسیدن به اشباع نظری محقق ادامه یافت. سرانجام این روش، مصاحبه با 9 نفر از خبرگان بود. در این تحقیق، از آنجایی که از روش تئوری داده بنیاد استفاده گردید، ابزار اصلی جمع آوری داده‌ها، مصاحبه عمیق و غیرساختار یافته با خبرگان بود. سرانجام پس از طی کدگذاری‌های سه گانه باز، محوری و انتخابی، مدل مفهومی تحقیق بر اساس مدل پارادایمی طراحی شد. کلمات کلیدی: بازاریابی محتوا، قصد خرید، رسانه‌های اجتماعی، صنعت خرده فروشی، تئوری داده بنیاد Manuscript profile
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        634 - Designing and providing marketing services for Sepah Bank in the banking industry
        Hosein Adelkhani farideh hagh shenas kashani
        Based on open-ended questionnaires and interviews, opportunities and threats (macroeconomic, social, political, technological, and competitors) from the expert community were collected and then coded, indexed, and re-categorized and re-surveyed using the Grounded Theory More
        Based on open-ended questionnaires and interviews, opportunities and threats (macroeconomic, social, political, technological, and competitors) from the expert community were collected and then coded, indexed, and re-categorized and re-surveyed using the Grounded Theory and Entropy method. The component was then determined. Then there are 31 opportunities and 41 threats in 16 general dimensions (electronic banking and information technology, mental image, how and where to offer services, services and products, organizational structure and processes, liquidity status, social responsibility, transparency and administrative health, capital Human, income and profitability status, liquidity status, compliance with prudential, regulatory and regulatory requirements, capital status, asset quality, research and development, management quality). Also, the strengths and weaknesses of the bank from the internal expert community were determined based on the above methods and 19 strengths and 20 weaknesses in 15 general dimensions (customer assurance, banking, financial resources, quality of products and services, channel optimization Communication, New Business, Human Capital Management, Enterprise Capital Management, Profitability Opportunities, Employees, International Banking, Product Diversity and Service, Customer Relationship, Operational Process Improvement, Information Capital Management) Identified. 50 strategies have been formulated and based on QSPM matrix 30 strategies have been designed. Manuscript profile
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        635 - TECHNOLOGY TRANSFER CONCEPTUAL INVESTIGATION IN THE AUTOMOTIVE INDUSTRY USING THE GROUNDED THEORY IN TWO CASE STUDIES OF PEUGEOT 301 AND 2008
        Seyed Ahmad Modir ghomi Tahmorec Sohrabi Zadallah Fathi
        After accepting the JCPOA and despite Peugeot's absence from cooperation with Iran Khodro for several years, the company, with the aim of transferring technology, re-launched a joint project with Peugeot to produce two products, 301 and 2008, but like the bitter experie More
        After accepting the JCPOA and despite Peugeot's absence from cooperation with Iran Khodro for several years, the company, with the aim of transferring technology, re-launched a joint project with Peugeot to produce two products, 301 and 2008, but like the bitter experiences of the past, This technology transfer project also failed; Therefore, in this article, the issue of technology transfer in the automotive industry is conceptually studied using the Grounded Theory of the foundation and the factors influencing it. In this article, from the beginning, technology transfer is assumed to be equivalent to knowledge transfer, and knowledge transfer is criticized in two categories: explicit and implicit knowledge. Based on the research background, the effective factors in technology transfer are classified into 7 groups. Then, the main questions for the project were collected in the interviews. From the interviews, 42 phrases called "conceptual perception" were obtained. The conceptual findings were then divided into 9 "semantic categories" and "root of weakness" in each semantic category. The results show that low competitive pressure in the Iranian automotive market has led to a monopoly, so that Peugeot Automotive Group has not transferred any of its advanced parts technology to Iranian suppliers of their parts. Manuscript profile
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        636 - Identifying the Resilient Economy Components Affecting Strategic Marketing in the Hotel Industry
        Elham Kiyanmehr soheil sarmadsaidy Behrooz Ghasemi
        In today's competitive atmosphere of the hospitality industry, increasing hotel capacity is one of the main concerns of managers. The purpose of the research is to identify within the framework of the Resilient Economy Declaration Policies on Enabling Internal Capacitie More
        In today's competitive atmosphere of the hospitality industry, increasing hotel capacity is one of the main concerns of managers. The purpose of the research is to identify within the framework of the Resilient Economy Declaration Policies on Enabling Internal Capacities, Dimensions and Components Affecting the Strategic Marketing of Hotels to Increase the Hotel's Potential Capacity in the Face of the Special Economic Conditions of the Sanctions and Eventually, Develops the hotel industry and tourism industry. For this purpose, the basic dimensions of research were designed using qualitative content analysis method. Then the final components is extracted by sending questionnaire for experts , and Delphi method. The statistical population is related to the determinants of resilient economy, scientific and organizational experts. The results show that the components of the resilient economy affecting strategic hotel marketing in this study , are manpower productivity , leadership, cultural fit, structure fit and customer orientation. Manuscript profile
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        637 - Investigation and Identification the action factors for developing the Blue Ocean Strategy in Iran's distribution Industry, Using Marketing Mix of Service (8P) and , Four Actions Framework
        Morteza farahnak Maryam DaneshmandMehr
        Objective of this work is to Identification investigation of action factors for developing the Oceanic Strategy in Iran's distribution Industry Using Marketing Mix of Service (8P) and Four Actions Framework. Given that the distribution industry is a service activity. Of More
        Objective of this work is to Identification investigation of action factors for developing the Oceanic Strategy in Iran's distribution Industry Using Marketing Mix of Service (8P) and Four Actions Framework. Given that the distribution industry is a service activity. Of the elements service marketing were used as basic indicators of the industry. A questionnaire has been made, distinguishing 34 item Related to this industry with comments and interviews with some professors and distributing industry managers and 162 questionnaires were diffusion among industry activists and Data were analyzed using SPSS software for the mean of each index and it was ranked according to the score.The results obtained showed that the Four Actions Framework tool (Eliminate, Reduce, Increase and creation) can have a significant impact on appropriate resource allocation and the determination of important indicators. Overall, the most effective product index and most important items were identified as product quality, online feedback system, cost and waste reduction and product basket variety. Manuscript profile
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        638 - Design and presentation of brand personality marketing model to enhance customer loyalty
        reza begmoradi Alireza Rousta Esfandiar Doshmanziyari
        In this study, branding personality marketing was designed and presented for increase customer loyalty. The research method is applied and explanatory approach; therefore, it was done in two phases, qualitative and quantitative. The information was collected in the qual More
        In this study, branding personality marketing was designed and presented for increase customer loyalty. The research method is applied and explanatory approach; therefore, it was done in two phases, qualitative and quantitative. The information was collected in the qualitative phase through interviews with 16 managers and experts in the homeappliance industry, by the snowball sampling method. Also, in the quantitative section, the required data were collected by distributing a researcher-made questionnaire among 80 customers of homeappliances on Kish. In order to design and implement the explained model, the technique of modeling structural equations with pls software was used to test the qualitative model. The results showed, mixed marketing elements and Brand management affects brand personality, but customer attitudes do not affect brand personality. Brand personality affects the brand position stabilization, but it does not affect the decision to buy. The functional characteristics of the brand affect the decision to buy, but it does not affect the brand position stabilization. Environmental factors affect brand position stabilization but do not affect to buying decision. Brand experience does not affect brand position stabilization, but it does affect purchasing decisions. Also, stabilizing the brand position stabilization and purchasing decision does not affect brand loyalty. Manuscript profile
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        639 - Providing a fuzzy AHP and fuzzy DEMATEL approach in order to rank branding effective factors based on grounded theory
        Esa Fahim Mojtaba Purslemi Ali Hosein zadeh Mohammad Ghasemi namaghi
        The main purpose of the present study is to representing a multi attribute fuzzy AHP and fuzzy DEMATEL approach in order to rank branding effective factors based on grounded theory in the Iranian banking industry. This study is an applied and exploratory one. The snowba More
        The main purpose of the present study is to representing a multi attribute fuzzy AHP and fuzzy DEMATEL approach in order to rank branding effective factors based on grounded theory in the Iranian banking industry. This study is an applied and exploratory one. The snowball method was used to determine the sample size. The statistical sample size was 80 persons. In order to achieve the research objectives, the questions were designed for interview and finally seven categories of structural, behavioral, environmental, processes, output, outcome and effect and sub-components of each were identified. The fuzzy DEMATEL and grounded theory approach was used to analyze the data. The results showed that structural, behavioral and process factors play an important role in branding, and consequence, impact and results are the next priorities that can lead to bank branding. . . . . . . . . . . . . . . . . . .. . . Manuscript profile
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        640 - Investigating the role of marketing, innovation and R & D capabilities in creating the competitive advantage of a new product: the food industry
        Ebrahim Roushanghias reza sepahvand abdolkhalegh chenarestan olya ali pirzad
        In today's competitive world , organizations face many changes , so that these changes can affect the company's activities and performance . This study examines the relationship between organizational capabilities , competitive advantage and customer-based performance . More
        In today's competitive world , organizations face many changes , so that these changes can affect the company's activities and performance . This study examines the relationship between organizational capabilities , competitive advantage and customer-based performance . To collect data , 180 questionnaires were randomly distributed among managers of Mashhad food companies , of which 155 questionnaires were identified as suitable for analysis . In this study , the normality test , Pearson correlation and path analysis were used to determine the relationship between the research variables . The results showed that there is a significant relationship between organizational capabilities and competitive advantage . The research findings also show that there is a significant relationship between the components of competitive advantage and customer-based performance . The results indicate that organizational capabilities can be considered as a source of competitive advantage in the food industry and improve the company's performance . Manuscript profile
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        641 - Measuring the Maturity of Strategic Cost Management in Assembly Industries (Study: A Big Company in Tehran)
        Sara Haghighat Habibollah Javanmard Mohammad sadegh Horri
        Measurement of strategic cost management (SCM) maturity, helps organizations to measure cost management functions from input, process and output of system to improve their competitive position and plan to upgrade them. To measure SCM maturity, it is necessary to present More
        Measurement of strategic cost management (SCM) maturity, helps organizations to measure cost management functions from input, process and output of system to improve their competitive position and plan to upgrade them. To measure SCM maturity, it is necessary to present a suitable model and strategy for each organization. The purpose of this paper is to measure SCM maturity for the assembly industry. The research method is descriptive - applied and the samples of data collection includes two groups, the first group are experts in the field of production, strategy and cost that their opinions have been used to determine the acceptance and maturity of components and indexes and the second group are managers of the company which are experienced in SCM. This group is used to determine the status of SCM indices in the company. Status of SCM has been measured by average operating and Degree of Adaptive has used for maturity measurement. The results showed that the company status in SCM was lower than the level of acceptance and maturity and the evolution of input and output components was higher than the processing components. In the last, recommendations are presented to the large industry assembly and future research. Manuscript profile
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        642 - Provide a model for calculating the efficiency of companies with the help of network data envelopment analysis with undesirable factors
        ahmad royaei farhad hosseinzadehlotfi
        Each steel company buys the raw materials it needs from the manufacturers in question, thus forming supply chains with network properties. Therefore, there is a need to conduct performance research to improve the performance of these chains. In studies, the study of spe More
        Each steel company buys the raw materials it needs from the manufacturers in question, thus forming supply chains with network properties. Therefore, there is a need to conduct performance research to improve the performance of these chains. In studies, the study of specific structures in the supply chain has received less attention. In this research, we have tried to examine the network and how to evaluate its performance in the presence of uncontrollable, undesirable factors. For this purpose, network DEA models are proposed that evaluate the performance of the chain in the presence of uncontrollable inputs and outputs, undesirable output even in its internal structure. Then, 11 present steel companies, the corresponding chain of each of which has two stages, were evaluated by the presented models in 1398. The designed model was based on the network Data Envelopment Analysis of tailored the companies under study and their efficiency was calculated. Based on the results, one company under the first stage and one company under the second stage were recognized as efficient, and all companies had a total efficiency of less than one. Manuscript profile
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        643 - The effects of electricity tariff liberalization on economic growth in the form of calculable general equilibrium model (CGE)
        Aliakbar Mehrabian Abbas Memarnezhad Seyedshamsoldin Hosseini Farhad Ghafari
        The purpose of this study was to investigate the effects of electricity tariff liberalization on value added and growth of different economic sectors based on designing a general equilibrium model that can be calculated for Iran and using the social accounting matrix in More
        The purpose of this study was to investigate the effects of electricity tariff liberalization on value added and growth of different economic sectors based on designing a general equilibrium model that can be calculated for Iran and using the social accounting matrix in 2011. The government intended to organize the use of energy subsidies in addition to establishing justice in society by implementing the law on targeted subsidies. In this study, the policy of subsidy reform and electricity tariff liberalization has been studied in the form of two scenarios. The first scenario was a 50% reduction in subsidies paid in the electricity sector and the second scenario was the complete elimination of subsidies in the electricity sector. The results of this study showed that the change in electricity tariffs has led to an increase in value added growth in various economic sectors in both scenarios. Meanwhile, the sectors of oil and natural gas, food and electricity supply, water and gas have shown the highest growth in the second scenario compared to the first scenario, and the sectors of construction, wood and paper, non-metallic minerals and other industries. Manuscript profile
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        644 - Designing an Integrated Strategic Risk Development Model in the Banking Industry Using Interpretive Structural Modeling Approach (Case Study: One of the Large Commercial Banks)
        davod khosroanjom behzad keshanchi Sayed Mehdi Ahmadi Afshar amir pourgholi
        Intensifying competition among banks and increasing their risk, including emerging risks such as strategic risks, has a significant negative impact on the value of the bank. Therefore, the key to the survival of banks is to create the necessary capabilities to identify, More
        Intensifying competition among banks and increasing their risk, including emerging risks such as strategic risks, has a significant negative impact on the value of the bank. Therefore, the key to the survival of banks is to create the necessary capabilities to identify, analyze and react to them. .The purpose of this study is to identify effective strategic risk criteria in order to support the strategic goals of the banking industry and determine their effectiveness.In this regard, based on documentary studies and in-depth study of the literature and with the help of Fuzzy Delphi method and the opinion of 15 experts, risky areas in the banking industry, including seven groups of Operational risks, Accuracy, Environmental, Management, Strategy, Technology Information and Finances were comprehensively identified. In order to structure the relationships between strategic risk criteria, Interpretive Structural Modeling was used and by developing an integrated model to measure the effectiveness of the criteria in order to support the strategic goals of the banking industry. The results showed that the effectiveness of "customer satisfaction" criterion is better than other criteria and vice versa, the effectiveness of "investment risk assessment" criterion is weaker than other criteria. Manuscript profile
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        645 - Analysis of the effect of environmental components on the development of small and medium businesses in the petrochemical industry
        Meysam Saniefar Seyed Reza Salehiamiri Mehdi Elyasi Mehran Mokhtari Bayekolaie Seyed Abdollah Sajadijaghargh
        the aim of this study was to investigate the impact of environmental components on the development of small and medium businesses in the petrochemical industry. The present study is applied in terms of purpose and descriptive-analytical in terms of method. The statistic More
        the aim of this study was to investigate the impact of environmental components on the development of small and medium businesses in the petrochemical industry. The present study is applied in terms of purpose and descriptive-analytical in terms of method. The statistical population of this study was small and medium business managers in the petrochemical industry. Questionnaires of this research were distributed among 39 managers in this field. The validity of pre-distribution research tools by professors and experts in the field of validation management as well as convergent validity has been calculated using the confirmatory factor analysis model and its reliability has been calculated using Cronbach's alpha. Data analysis was performed using SPSS and SMART PLS software using descriptive statistics and structural equation modeling. Findings showed that environmental components have significant and positive effects on the development of small and medium businesses in the petrochemical industry. The findings also showed that the components of political / legal environment, economic environment, cultural / social environment and technological environment have a significant impact on the development of small and medium businesses in the petrochemical industry. Manuscript profile
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        646 - Identify the factors affecting consumer behavior through social media
        masomeh jalilian Hossein Safarzadeh seyyed kamran nourbakhsh
        Today, social media has become a new and important skill for everyone. The access of millions of users to the media has made these media the focus of modern societies and businesses and has gained considerable popularity. Proper knowledge of these media makes marketers More
        Today, social media has become a new and important skill for everyone. The access of millions of users to the media has made these media the focus of modern societies and businesses and has gained considerable popularity. Proper knowledge of these media makes marketers more than ever Be able to use these tools effectively and efficiently. The aim of this study was to identify the impact of social media on consumer behavior (Case study: clothing industry in Iran). The research method is descriptive-survey and in terms of practical purpose and sampling method is available and a researcher-made online questionnaire has been used. The statistical population of media users and consumers in Tehran with a sample size of 384 people was considered. Data analysis was performed at two levels of descriptive statistics and inferential statistics using SPSS 22 and Smart PLS 2.0 software. The results showed that the variables identified in the model have validity and the value of matching fit indicators is strong and indicates the high quality of the model. Manuscript profile
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        647 - Develop a strategic model for the relationship between the university and "industry" with the aim of attracting students
        mahdi bahardoost fariba hanifi hasan shahrakipor
        The purpose of this article is to formulate a strategic model for the relationship between university and "industry" with the aim of attracting students.The research method was heuristic.The statistical population in the qualitative section includes three 20 people from More
        The purpose of this article is to formulate a strategic model for the relationship between university and "industry" with the aim of attracting students.The research method was heuristic.The statistical population in the qualitative section includes three 20 people from three groups:1)industrial experts; Ministry of Industry,as a representative of the public sector and policy-making3)Heads of universities and vice chancellors and members of the Planning Council of Free Universities, members of the Supreme Council of the Cultural Revolution who have richer experiences and information on the university-industry relationship.The research tool was a semi-structured in-depth interview.In the qualitative part and in the first part, data and components are extracted by coding and data method of the foundation. The main dimension,and the thirty-five criteria designed, the main dimensions are:"internal and external factors""external and external factors""policy-making and redesign""academic promotion""legal contexts""fundamental developments""institutionalization" in the section Quantitatively describe the research method The statistical population consisted of 31 people including Azad University professors, Azad University presidents and activists in the field of industry, management and student recruitment issues.To validate the model, using targeted sampling approach and key experts method, tools used in the quantitative section were selected.The researcher-made questionnaire was based on the network of qualitative sections Manuscript profile
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        648 - Presenting the corporate entrepreneurship process model in businesses active in the Iranian cellulose industry
        reza mohammad kazemi kamran Naiknamian
        Presenting the corporate entrepreneurship process model in businesses active in the Iranian cellulose industryAbstract:Translation types Text translation Source text 1112 / 5000 Translation results The present study aims to provide a corporate entrepreneurship process m More
        Presenting the corporate entrepreneurship process model in businesses active in the Iranian cellulose industryAbstract:Translation types Text translation Source text 1112 / 5000 Translation results The present study aims to provide a corporate entrepreneurship process model in businesses active in the Iranian cellulose industry in terms of explanatory purpose in terms of practical results and a mixed approach. Data were collected through a library study of available resources and semi-structured interviews with 20 Iranian cellulose industry experts who were purposefully selected and using the data theory method and three-step coding (re-axis -Optional) 259 open codes, 24 central codes and 5 selected codes were counted. The results showed that the central phenomenon (corporate entrepreneurship process) includes 9 steps of strategy, idea generation, market analysis, idea analysis, idea selection, idea modification, concept and construction, marketing and commercialization, and its causal preconditions, including Business competencies are human resource prerequisites, managerial competencies, market information drivers. Contextual factors including political-legal context, social context, and intervening factors including economic contexts and technical contexts were considered to be effective on strategies (human resource strategies, marketing strategies, knowledge strategies, network strategies), and the consequences of these strategies. Manuscript profile
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        649 - Presenting a model of internationalization of entrepreneurial family businesses in Iran
        naser moghadas nikoo hadi sanaeepour Roohalla samiee Abdul Hossein Karampour
        The purpose of development-applied research, in terms of the type of relationships in the model. In the qualitative stage, 1 construction industry expert was selected based on snowball sampling method and to identify the main components and indices, questionnaire design More
        The purpose of development-applied research, in terms of the type of relationships in the model. In the qualitative stage, 1 construction industry expert was selected based on snowball sampling method and to identify the main components and indices, questionnaire design and semi-structured interview model design and focus groups were discussed. Then the indices were identified and summarized in MAXQDA software by open and axial coding of the indices. Later on, the indices were approved by the experts finally using Delphi method, and the final framework of the model was formed using selective coding in the next stage. In the quantitative section, a questionnaire was developed using qualitative method results to validate the model, which had 64 indices and 11 components were distributed among 70 builders in Tehran and mass builders of the construction industry with family businesses active at international level and had entrepreneurship history. Data was analyzed using partial least squares regression (PLS). The most significant results were that the path coefficients between government support (0.242), effective strategy (0.223), competitive advantage (0.256) and market identification (0.497) with internationalization variables were confirmed at a significant level above 1.96. Manuscript profile
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        650 - Identifying the effective factors on relational marketing in the banking industry under the conditions of embargo on private banks and its ranking
        Reza Mohammadi Sina Nematizadeh Seyed Abbas Heydari
        This research is in terms of practical purpose, in terms of mixed exploratory data (qualitative and quantitative) and in terms of research implementation method, it is of the type of foundation data (qualitative phase) and cross-sectional survey (quantitative phase). Th More
        This research is in terms of practical purpose, in terms of mixed exploratory data (qualitative and quantitative) and in terms of research implementation method, it is of the type of foundation data (qualitative phase) and cross-sectional survey (quantitative phase). The population of the qualitative stage was all the managers and specialists of the private banks in the west of the country, from whom 21 people were selected by the targeted snowball method, and the statistical population in the quantitative part was all the employees of the private development banks of the west of the country, among them there were 250 people based on the formula Cochran was selected as a sample by stratified random method. The research tools were interviews and questionnaires .used. Data analysis was done based on pls software and foundation data. The results showed that expanding communication, using social networks, mpowering management causal conditions, organizational planning, effective organizational strategy interactive strategies, intra-organizational support and extra-organizational support. Among the intervening conditions, organizational participation, capable human resources and customer satisfaction are background factors. One of the consequences of the implementation of the cases raised is to reach the related marketing of the banking network in the conditions of sanctions. Manuscript profile
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        651 - Interpretive structural modeling of factors affecting the application of Blockchain technology in Banking industry of Iran
        maryam yazdanirad Mehran keshtkar, mahmoud ahmadi, farzad asayesh
        The purpose of the present study was the interpretative structural modeling of the factors affecting the application of blockchain technology in the banking industry. This study is based on the practical purpose and from the perspective of the method in the field of mix More
        The purpose of the present study was the interpretative structural modeling of the factors affecting the application of blockchain technology in the banking industry. This study is based on the practical purpose and from the perspective of the method in the field of mixed studies with deductive-inductive approach. Identifying the effective factors on the application of blockchain technology in the banking industry was done through semi-structured interviews based on theoretical saturation with professors in the field of information technology, banking management and experts active in the banking industry. T, the opinions of senior managers and experts in the banking industry in the number of 50 people were used with the purposeful sampling method and with the help of a questionnaire. Validity and reliability of the questionnaire were confirmed using content validity and test-post-test method. Coding the resulting data using Atlas.ti software led to the identification of 14 factors affecting the application of blockchain technology in the banking industry. Modeling of the identified factors with interpretive structural method led to the formation of seven levels, policies, awareness and regulation were the most effective factors and productivity was the most impressionable factor. Manuscript profile
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        652 - Risk Identification and Analysis Based on the Integrated Approach of PMBOK and RFMEA in Petrochemical Industry Projects
        Masoud Najmi Hasan Mehrmanesh Nosratollah Shadnoush
        Nowadays, as projects become more complex, uncertainty in the implementation of projects also increases. Project risk includes threats to project goals. Risk management is one of the main parts of strategic management of any project and includes processes through which More
        Nowadays, as projects become more complex, uncertainty in the implementation of projects also increases. Project risk includes threats to project goals. Risk management is one of the main parts of strategic management of any project and includes processes through which risks related to activities can be identified methodically. The main purpose of this study is to identify and analyze risk, using the integrated approach of PMBOK and RFMEA methods in petrochemical industry projects. The statistical population consists of employer, contract management, engineering consultant, and contractors of the Kermanshah petrochemical industries company. Of whom 10 were selected for the qualitative part and 248 were selected for the quantitative part (regression analysis). Questionnaires were handed to the selected population. 220 of which, were filled out and returned acceptably. As a result, a total of 22 risks were identified as critical risks (with RPN of 1) and the role of management, organizational, and environmental factors in risk management was investigated. Manuscript profile
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        653 - Provide a model of strategic marketing capabilities based on competitive advantage in the banking industry based on the foundation data approach
        Vahid javaheri abbas heydari Bahram Kheiri
        The present study aims to provide a model of strategic marketing capabilities based on competitive advantage in the banking industry based on the foundation data approach. The research method is qualitative and based on data theory of the foundation. Semi-structured int More
        The present study aims to provide a model of strategic marketing capabilities based on competitive advantage in the banking industry based on the foundation data approach. The research method is qualitative and based on data theory of the foundation. Semi-structured interviews were used to collect data and data analysis was performed by Strauss and Corbin method and paradigm model. Sampling was theoretical sampling method and was done using targeted (judgmental) techniques. According to the systematic model of data foundation theory, 15 people were selected for the statistical community of experts and managers with experience in the banking industry. The findings of this study indicate that for the successful implementation of a strategic marketing model based on competitive advantage Develop a positive understanding of marketing more in the field of competitive advantage activities. They can also provide a better picture of their services by emphasizing strategic marketing capabilities in order to pay attention to competitive patterns and take steps to develop a competitive advantage. In addition, this study warns managers about the need to pay attention to strategic marketing capabilities based on competitive advantage in the banking industry. Manuscript profile
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        654 - Designing an Organizational Justice Model with an Emphasis on Banking Industry Working Groups using a Qualitative Approach
        Golnaz Mehdi Asri Hossein Safarzadeh Mohammad Reza Rabiee Mandejin
        The title of this Research Is Designing an Organizational Justice Model with an Emphasis on Banking Industry Working Groups. In Terms of Purpose, this research is applied-developmental and is Considered among qualitative researches Carried out using Exploratory Mixed Me More
        The title of this Research Is Designing an Organizational Justice Model with an Emphasis on Banking Industry Working Groups. In Terms of Purpose, this research is applied-developmental and is Considered among qualitative researches Carried out using Exploratory Mixed Method. The statistical population includes All Managers and Experts of Banking Industry who have worked for a Minimum of 10 years, 23 of which were selected as the Sample through purposive sampling. Data Collection Tools were systematic studies and semi-structured in-depth interviews with experts. The Focal Group Method was used for the Validity of the Model, and for its Reliability, Cronbach&rsquo;s alpha Coefficient was used, which is 0.83. Data analysis was performed using Clark&rsquo;s 6-step thematic analysis. The results indicated 4 Main themes (distributive justice, procedural justice, information justice, interpersonal justice). and 11 sub - themes (assignment of duties and responsibility, resource allocation, possibilities and facilities, Services compensation for groups, distribution of membership in groups, group decision - making, procedure of performing affairs, considering of group Framework, supporting of working groups, Improvement of Working group Climate, constructive communication and Informational Synergy between working groups). Manuscript profile
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        655 - Dynamic System Model of Steel Industry Supply Chain with Economic Goals Approach
        Reza Besharatizadeh Reza Radfar َAbbas Toloie Ashlaghi
        AbstractNowadays, organizations need an efficient supply chain and proper supply chain management to face global competition. The steel industry is considered the most strategic industrial good in the world because of its large impact on the economic and industrial deve More
        AbstractNowadays, organizations need an efficient supply chain and proper supply chain management to face global competition. The steel industry is considered the most strategic industrial good in the world because of its large impact on the economic and industrial development of countries. Paying attention to the supply chain of this industry, as the fundamental industry is crucial because of its key role in the national economy and the welfare of communities. This research aims to provide a dynamic system model for the country's steel supply chain to help policymakers and managers to have more effective management in the industry. To present the model, causal rings are drawn by the association of steel industry experts and then modeled by VENSIM. Following are the required tests for model validation. Scenario-based simulation results show that a &plusmn;20% change in the two model parameters that reflect technology growth and investment coefficient will have a significant impact on the achievement of the goals. Manuscript profile
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        656 - Identifying Factors Affecting National Brand Promotion in the Automotive Industry with Economic Approach
        seyed shahab mousavi mahmud samiei nasr farhad hosseinzadeh lotfi
        The aim of the current research is to identify the influencing variables on promoting the national brand in the automobile industry with an economic approach using the ground theory method. The current research was conducted using qualitative method (qualitative content More
        The aim of the current research is to identify the influencing variables on promoting the national brand in the automobile industry with an economic approach using the ground theory method. The current research was conducted using qualitative method (qualitative content analysis) and fuzzy Delphi analysis. Finally, using the fuzzy Delphi analysis, the factors extracted from the interviews with experts were analyzed and the final qualitative model was designed. Based on fuzzy Delphi analysis among the components: choosing the best technology transfer strategy in order to promote national branding in the automobile industry in line with economic development with the Cripps number (0.917), considering key economic factors in the country in order to promote branding National in the automotive industry with the Cripps number (0.903), according to experts, they have the highest amount of these components. In the end, 34 components and 88 indicators were confirmed, mostly causal factors or preconditions, intervening factors, background factors, strategies and consequences were identified Manuscript profile
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        657 - Designing and Explaining the Cause-related marketing Model in the Dairy Foods industry
        Raziyeh Ahangar sole boni seyed kamran Nourbakhsh Vahidreza Mirabi yahya khonsari
        Cause-related marketing is one of the differentiation strategies in non-price competition in markets with intense competition and saturation, such as the food industry. The current research also aims to provide a Cause-related marketing model in the dairy food industry. More
        Cause-related marketing is one of the differentiation strategies in non-price competition in markets with intense competition and saturation, such as the food industry. The current research also aims to provide a Cause-related marketing model in the dairy food industry. The method of the current research is a mixed exploratory, which was obtained through the qualitative strategy of Grounded Theory and semi-structured interviews and coding with MAXQDA, conceptual model has been obtained, and then through the quantitative strategies of model fitting and analysis. The statistical population in the qualitative part was the opinions of 12 experts and specialists in the relevant industry, and in the quantitative part 384 Dairy products customers have been implemented in Tehran. This model includes corporate dimensions with an impact of 0.393(company's marketing mix; company resources and capabilities; campaign implementation, managers' and stakeholders' perspectives), dimensions of customers with an impact of 0.438 (beliefs, attitudes; people's values, demographic factors, social stimuli and individual's experience and knowledge), dimensions related to the campaign with an impact of 0.467 (the place and form help, credibility and importance and urgency of the campaign) and Cause-related marketing results (financial and non-financial results)classification and suggestions according to statistical categories have been provided Manuscript profile
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        658 - Designing and Explaining the Marketing Intelligence Model based on the New Product Development in Iran's Automotive Industry
        nika habibi azam rahiminik FARIDEH HAGHSHENAS KASHANI
        The aim of the current research is to design a marketing intelligence model based on new product development in Iran's automotive industry and to identify the relationships between the components, antecedents and consequences of the model. The current research method is More
        The aim of the current research is to design a marketing intelligence model based on new product development in Iran's automotive industry and to identify the relationships between the components, antecedents and consequences of the model. The current research method is of mixed type - exploratory design, in the qualitative stage based on the foundational data theory and in the quantitative stage descriptive survey. The sampling method was purposeful in the qualitative stage and continued until theoretical saturation was reached and finally 15 in-depth interviews were conducted. The number of samples in the quantitative stage was 385. The results of data coding in the qualitative stage led to the creation of a paradigmatic model, and for the quantitative part of the research, a process model was used. , marketing intelligence, market orientation of management, information technology, evaluation of development of roadmap of product features, customization of products and services based on customer taste, evaluation of new product development process and the final dependent variable include reduction of new product development waste, customer satisfaction, competitiveness. . The results indicate the confirmation of 16 research hypotheses, which indicate that there is a positive and significant relationship between the components. Manuscript profile
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        659 - Investigating the impact of product quality management and customer orientation on organizational performance in the food industry
        Mehrdad Ghiassi Seyedeh Masoumeh Ghamkhari Mohsen Sharbatiyan Hamid Pourbaba
        The food industry is one of the most significant industries in the world, and it has a unique role in the global economy. This study examines the impact of customer orientation and product quality management on an organization's performance, considering the significance More
        The food industry is one of the most significant industries in the world, and it has a unique role in the global economy. This study examines the impact of customer orientation and product quality management on an organization's performance, considering the significance of customer satisfaction as a mediator. In terms of its intended use, the present research is deemed appropriate. This study's subject is correlational, descriptive, and based on the structural equation model. The statistical population of this study consists of all consumers of Razavi food industry products who are now considered consumers of this brand or who have previously used these products. This study's data-gathering instrument was a standardized questionnaire derived from the relevant literature. In this study, the normality of the data was determined using the Kolmogorov-Smirnov test in SPSS, and it was afterward analyzed using the second-generation techniques in Smart PLS. The results indicate that customer orientation accounts for 30% and 49% of changes in customer satisfaction and organizational performance variables, respectively; Product quality management accounts for 25% and 18% of changes in customer satisfaction and organizational performance variables, respectively; and customer satisfaction accounts for 21% of changes in organizational performance variables. Manuscript profile
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        660 - Designing a quality risk management model in the supply chain of the automotive industry by mixed method
        Ali Souri Ali Asghar Eivazi Heshmat Rasoul Sanavifard
        The purpose of this study is to design a quality risk management model in the supply chain of the automotive industry. This research was conducted with a mixed approach. In the qualitative part, Delphi method was used to identify effective factors and derive a conceptua More
        The purpose of this study is to design a quality risk management model in the supply chain of the automotive industry. This research was conducted with a mixed approach. In the qualitative part, Delphi method was used to identify effective factors and derive a conceptual model. In the quantitative part, hierarchical data analysis was used to prioritize the indicators. The statistical sample includes 16 academic and automotive industry experts who were selected by judgmental sampling and snowball sampling. The data collection tool includes a questionnaire According to the results of the Delphi, the 70 sub-indices finalized in the research are divided into 14 main branches and 3 main fields including quality risk based on: supply chain capabilities, different parts of the supply chain and work stages. After performing the process of hierarchical analysis of data at three levels, the first 14 indicators of the research, which obtained the most weights, were identified as the most important indicators.By identifying the types of quality risks during the process and supply chain in the automotive industry, this research helps the managers of the automotive industry in developing the correct strategies for risk management and quality management of the supply chain. Manuscript profile
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        661 - Issues and Problems of Financial Reporting in the Insurance Industry in Iran
        Neda Rasouli Ali Rahmani
        Abstract&lrm;.AbstractObjective: Due to the nature and importance of the insurance industry, optimal financial information and reporting is very important in this industry. Nevertheless, the investors of insurance companies, the stock exchange organization, central insu More
        Abstract&lrm;.AbstractObjective: Due to the nature and importance of the insurance industry, optimal financial information and reporting is very important in this industry. Nevertheless, the investors of insurance companies, the stock exchange organization, central insurance and even the policyholders as the main beneficiaries of insurance companies expect significant improvements in the financial reporting of insurance companies. The clauses of the auditor's report on reserves and non-compliance with Iran's Accounting Standard No. 28 and the Central Insurance Regulations are other noteworthy issues. The International Financial Reporting Standard 4, which will be replaced by IFRS 17 in 2023, is another important issue that Iran's insurance industry must be able to prepare to accept. Therefore, in the current research, the issues and problems of financial reporting in the insurance industry have been identified from the dimensions of recognition and measurement, reporting and disclosure, and finally systems and processes, which are the three main components in the framework of financial reporting.Method: The method used in the research is a survey and the data collection was done through a questionnaire. Finally, 50 questionnaires from 16 insurance companies were received and analyzed.Findings and conclusions: The research results show that the insurance industry is facing challenges in financial reporting. The identified challenges in the field of recognition and measurement include the lack of accounting standards in the field of life insurance, lack of application of common measurement methods at the international level, lack of insurance measurements at the group level, Contracts and recognition of insurance premium income are based only on historical information and ignoring adjustments including risk adjustment. In the field of reporting and disclosure, there are challenges such as the inability to distinguish between insurance operations and investment operations, the problem of distinguishing whether a group of contracts is profitable or unprofitable, and the nature and amount of risks arising from insurance contracts are not disclosed. . Finally, the lack of sufficient training of employees and the lack of integration of the information technology system and the software used are challenges in the field of systems and processes. Manuscript profile
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        662 - Segment Report Patterning in Iranian Banking Sector
        سید علی اکبر میرعمادی جواد رضازاده بهروز خدارحمی
        Abstract Operational segment reporting is one of the essential and vital parts of financial reporting. This information is useful for both Intra and extra-organizational consumers. So far, in operational segment reporting two main and important approaches called risk a More
        Abstract Operational segment reporting is one of the essential and vital parts of financial reporting. This information is useful for both Intra and extra-organizational consumers. So far, in operational segment reporting two main and important approaches called risk and return approach and management approach have been considered by researchers and the body of standard committee. Each of these two approaches has had its supporters and critics. Due to these criticisms and weaknesses, the mentioned models, especially in the Iranian banking industry, do not meet the needs of their users. Therefore, the purpose of this study is to design and present a model for the operational segments reporting of the Iranian banking industry according to the economic environment as well as market and business conditions of this industry. &nbsp;Samples are selected from provider, users and also supervisors of the banking industry. The number of samples is also tested based on theoretical saturation criteria. Finally, the analysis of research findings has led to the design of a model in which users&rsquo; need are introduced as a causal variable and operational segment reporting of the Iranian banking industry as a central point. Due to the underlying and intervention conditions and leading strategies, promoting the usefulness of financial reporting in the banking industry has been introduced as a consequence of the designed model. The results of this study can be an appropriate basis for the body of standard committee and regulators in order to formulate how to disclose information of operational segments in the Iranian banking industry. Manuscript profile
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        663 - The Differing Effects of firm Size and Industry on Firm Profitability
        Mahnaz Mollanazari Yadollah Nourifard Shaghayagh Ghashghaei Abdi
        The aim of this research is study about the different effects of firm size and Industry on firm profitability in Tehran Stock Exchange during 1385 to 1389. The natural logarithm of book value of assets is used as an indicator to measure firm size. Also, the type of indu More
        The aim of this research is study about the different effects of firm size and Industry on firm profitability in Tehran Stock Exchange during 1385 to 1389. The natural logarithm of book value of assets is used as an indicator to measure firm size. Also, the type of industry, the separation of industries with high fixed costs and low on the stock exceeds the number of industries that were concentrated in the categories above. Furthermore profitability is calculated based on three indicators(net operating assets, return on net operating assets and return on operating assets. ) the Results of hypothesis tests indicates that there is no significant relationship between high fixed costs and profitability of large companies in various industries. there is no significant relationship between low fixed costs and profitability of small companies in various industries. there is no significant relationship between operating liability leverage and profitability indicators(return on net operating assets and return on operating assets) of small and large companies in industries with low fixed costs(chemical products , cement , lime and gypsum , basic metals and other non metallic mineral products). there is a significant negative relationship between operating liability leverage and two profitability indicators(return on net operating assets and return on operating assets) of small and large companies in industries with high fixed costs(Vehicle and parts manufacturing and Pharma). There is a significant positive relationship between operating liability leverage and return on common equity of small companies in industries with low fixed costs. Manuscript profile
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        664 - Corporate Governance Effect on Audit Report Lag in Iran Insurance Industry
        امیر یلفانی ایرج نوروش قدرت اله طالب نیا عزت اله اصغری زاده
        AbstractCorporate governance is one of the effective factors on the companies&rsquo; performance in various industries. One of the factors affected by this parameter is the quality of proposing financial statements or audit report lag. This paper attempts to examine the More
        AbstractCorporate governance is one of the effective factors on the companies&rsquo; performance in various industries. One of the factors affected by this parameter is the quality of proposing financial statements or audit report lag. This paper attempts to examine the corporate governance relationship with the audit report lag in the insurance industry. The statistical population of the study was insurance companies active in Iran Insurance Industry and the statistical sample is insurance companies listed on the Tehran Stock Exchange. For this purpose, the listed insurance companies in the Tehran securities exchange were examined. From the time difference between &nbsp;The end of the financial. year and the date of the annual audit report have been used as a measure Of Audit Report Lag.In order to test the research hypotheses of multivariate regression statistical technique Based on composite data used.The results obtained from model showed that in insurance companies, management influence and the board independence, had significant and positive relationship with audit report lag. The results also indicated that institutional ownership had a negative.&nbsp; Overall, the results show that corporate governance factors had a significant relationship with the audit report lag.&nbsp; Manuscript profile
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        665 - Internationalization with a Networking Approach Is an Efficient Approach in the Development of Food Industry Businesses
        mohamadreza parvazimoghadam davood samari
        Abstract The present research was conducted with the aim of designing an internationalization model based on the networking approach in the food industry using a qualitative method of the grounded theory type. The data of this research was derived from in-depth and sem More
        Abstract The present research was conducted with the aim of designing an internationalization model based on the networking approach in the food industry using a qualitative method of the grounded theory type. The data of this research was derived from in-depth and semi-structured interviews with 15 managers and experts of the food industry, which was based on targeted sampling depending on the selection criteria and continued until the theoretical saturation of this process was reached. The validity of the research data was checked and confirmed by going back to the participants and external auditors. Data analysis was done based on the Strauss and Corbin model in the form of open, axial, and selective coding in the Atlas TA 8 software. The results showed causal conditions (international development, production economy limitations and opportunities and challenges of change in the food industry), contextual conditions (content and structural capabilities and legal and scientific considerations), intervening conditions (political economy, environmental interventions and business development challenges) strategic conditions. (global development strategies, network creativity strategy, development of network resources and development of new products) consequences (improvement of brand social capital, development of international market and development of capabilities of food industry). It was also found that the application of international financial reporting standards improves the process of identifying and measuring transactions, assets and liabilities, increases the quality of presentation and disclosure of financial statement components, and the overall quality of financial reporting. Manuscript profile
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        666 - The Effect of Intellectual Capital on Q-Tobin Ratio(Q) Empirical Evidence: Pharmacy Firms Listed
        Roya Darabi Sedigheh Kamran Rad Hamid Sayeed Jarahi
        In the present era with growth of knowledge-based economy, companies intangible assets and intellectual capital are keys to achieving sustainable competitive advantage. Intellectual capital literature overview, demonstrate considerable attention to assessment, valuation More
        In the present era with growth of knowledge-based economy, companies intangible assets and intellectual capital are keys to achieving sustainable competitive advantage. Intellectual capital literature overview, demonstrate considerable attention to assessment, valuation and reporting it. Considering the growing importance of this category of knowledge management, in this study, first, intellectual capital of pharmaceutical companies calculated with using the Pulic model in five-year over the period 1383 to 1387 and then review the effects of three variables formed the intellectual capital including human capital, communication/customer capital and structural capital on the q-tobin ratio(Q) as a measure of corporate performance. Descriptive study methods- qualitative and as objective, is applied. For evaluating of intellectual capital and q-tobin ratio(Q), necessary data was gained out of the financial statement of the companies and Tadbirpardaz and Rah avard novin software. The results of the study show that independent variables of communication/customer capital and structural capital had positive effect on q-tobin ratio(Q) but the independent variable of human capital had negative effect on q-tobin ratio(Q) of the companies understudy. Manuscript profile
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        667 - Designing a Model for the Implementation of International Financial Reporting Standards No. (17(
        مهدی اسکافی اصل فرزانه حیدر پور
        AbstractWidespread adoption of international financial reporting standards in the insurance industry is one of the most important developments in the history of accounting. The main purpose of this study is to identify the general and specific challenges facing the insu More
        AbstractWidespread adoption of international financial reporting standards in the insurance industry is one of the most important developments in the history of accounting. The main purpose of this study is to identify the general and specific challenges facing the insurance industry in the implementation of International Financial Reporting Standard No. 17 and to provide an appropriate model for the implementation of International Financial Reporting Standard No. 17. The data were collected based on interviews with insurance industry experts at various levels. Therefore, this research is grounded in terms of applied purpose, qualitative in terms of nature and grounded in terms of strategy. The statistical population of the study is experts in the insurance industry who have sufficient experience in the field of financial reporting. The statistical sample is based on purposive sampling method. The results show that categories such as competitive / monopoly market; Central insurance policies; Price elasticity in the insurance industry; Adaptation of current laws to market needs; Pioneering the rules; Supervision of the insurance industry; Sanctions; international relations; Models and defaults and input settings; Investment policy in the insurance industry; Quality, etc., play an important role in the implementation of International Financial Reporting Standards No. (17) in the insurance industry. Manuscript profile
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        668 - Application of Demand Response Programs to Heavy Industries: a Case Study on a Regional Electric Company
        Majid Aras Nejad Hessam Golmohamadi Amir Bashian Hossein Mahmoodi Mehdi Hammami
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        669 - Paradigm analysis of the production-oriented policies in Iranian oil & gas industry and the impacts on the local communities (Case of Study: Darkhovein local inhabitant)
        Shahram Farzi mansor vosooghi
        Darkhovein oil field local community, along last century. have been encountered to sugarcane industries, nuclear power plant and oil and gas industries as three iconic symbols of the industrial development. The production-oriented policies domination, has had the enviro More
        Darkhovein oil field local community, along last century. have been encountered to sugarcane industries, nuclear power plant and oil and gas industries as three iconic symbols of the industrial development. The production-oriented policies domination, has had the environmental, social, cultural and political implications and caused accumulation of claims and unheard voices of the inhabitants of this geopolitical region. In the current essay by applying Grounded Theory (GT) approach among the oil industry officials and staff, we made an effort to give an explanation to the present status. The policies adopted by oil industry practitioners have been identified in four paradigm models: distrust, ignorance, interest preferences (short-term, individual, organizational) and conditional interaction and within them the Alienation, as the core phenomena, has been emerged. These policies, along with factors such as the lack of, the socio-cultural-environmental context of projects, the newness and lack of integrated implementation of corporate social responsibility(CSR) as well as the normative pressure of the local and corporate subcultures, have yielded various results and affected on the local community both social and individual dimensions. At social dimension,, consequences have led destruction of the traditional economy, the disruption of Indigenous knowledge, pollution and environmental degradation, increasing ethnic-security tensions.َAt individual dimension phenomena as life time job-seeking, feeling hopelessness- inefficiency- powerlessness -isolation, and dependency with mutual distrust have been emerged. Manuscript profile
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        670 - The evaluation of the social effect of medical tourism on the Ardebil city by focusing on the citizens of Azerbaijan Republic
        Shahrokh Alizadeh Samad Abedini
        This article has been taken from a study that had been performed in order to investigate the social effect of medical tourism on Ardebil city with centrality of citizen of Azerbaijan Republic and investigating the strengths and weaknesses, opportunity and threats on str More
        This article has been taken from a study that had been performed in order to investigate the social effect of medical tourism on Ardebil city with centrality of citizen of Azerbaijan Republic and investigating the strengths and weaknesses, opportunity and threats on structures of medical tourism in Ardebil. Test method is simple random. Statistical population includes specialist physicians that geographical areas are Sarcheshmeh square, Ardebil, managers and office experts related to medical tourism that they all were 160 people and there had been selected 96 statistical samples by using gathering tools according to a structure and researcher made questionnaire and SWOT check list based on indices of medical tourism from this population. In SWOT analyzing model, weighted score set indicated that medical tourism of Ardebil is weak in economical structure, it is strong in cultural/social structure, it is weak in infrastructure and it is weak in institutional/managerial structure. Weighted score set showed that regarding external factors, it is strong in economical, cultural/social, infrastructure and institutional/managerial structures. Manuscript profile
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        671 - Validation of value creation pattern with customers in the banking industry-Case study: Bank Mellat
        Amir Ali Koushki Fataneh Alizadeh meshgani Nasser Fegh-hi Farahmand
        AbstractThe aim of the current research is to validate a model for using co-creation of value with customers in the banking industry. This study is cross-sectional in terms of research type. The statistical population includes Bank Mellat customers. The sample size was More
        AbstractThe aim of the current research is to validate a model for using co-creation of value with customers in the banking industry. This study is cross-sectional in terms of research type. The statistical population includes Bank Mellat customers. The sample size was estimated to be 384 people and sampling was done by simple random method. Partial least squares technique and PLS software were used to validate the value co-creation model with customers. Finally, value co-creation indicators with customers were prioritized by Swara method. The research data collection tool is a questionnaire, which has been validated with convergent validity, construct validity and divergent validity methods. The reliability of the questionnaire was also evaluated using Cronbach's alpha and composite reliability. The results of the research showed that value co-creation strategy is considered as the underlying factor of the model, which affects organizational knowledge management and human resource management. Knowledge management and human resources also affect customer experience management. In the same way, customer experience management also affects strategic value co-creation and service development skills and ultimately lead to value co-creation with customers. Manuscript profile
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        672 - Analyzing the Asymmetric Effects of Exchange Rate Movements on an Investment Risk of the Banking Industry Activing in Tehran Stock Exchange Market
        Maryam Zarezadeh Mahrizi Samira Zarei
        This study seeks to analyze the effects of exchange rate movements on an investment risk of the banking industry by applying the idea of risk separation into two sorts of the period, the high and low risk. In line with this, the daily time series data, from 26th March 2 More
        This study seeks to analyze the effects of exchange rate movements on an investment risk of the banking industry by applying the idea of risk separation into two sorts of the period, the high and low risk. In line with this, the daily time series data, from 26th March 2011 to 19th February 2020, and a hybrid model of exponentially conditional heteroscedasticity and Markov- Switching approaches have been used. The results of this paper, based on the hybris MS-TGARCH model used in the investigations of (Bibi, 2019) and (Aloui and Jammazi, 2020), are statistically significant and prove the accuracy of the hybrid model in the case of Iran. Therefore, based on this finding, it could be possible to more precisely analyze the effects of different determinants on the modelled risk. Regarding this approach, the impacts of exchange rate movement on the investment risk of the banking industry are far more in the high-risk periods than those of low-risk ones. Manuscript profile
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        673 - The Presentation of a Model for Product Design and Development Process based on the Smart Economy Paradigm in the Banking Industry
        mahdi soltani njad kiamars fathihafshjani gholamreza hashemzadehKhorasgani , AbouTorab Alirezaei
        The present research aims to make a model for product design and development process (PDDP) based on the smart economy paradigm in the banking industry.The qualitative section approach is based on Grounded Theory.The data-collection instrument consists of semi-structure More
        The present research aims to make a model for product design and development process (PDDP) based on the smart economy paradigm in the banking industry.The qualitative section approach is based on Grounded Theory.The data-collection instrument consists of semi-structured interview with twelve research and innovation experts and managers in banking industry applying purposeful as well as snowball sampling.Findings show that the final model consists of 6 main dimensions36 components and 236 indicators.The central category is the stages of the product design and development process in the field of banking which in six dimensions determine the goals and strategies of the PDDP ideas management,PDDP analysis, product design and processes, business development acquisition, performance management and upgrade during the product life cycle and according to causal conditions, intervening conditions, contextual conditions, strategies and results were. Among the research results is the application of smart economy strategies in the PDDP in the country's banking industry.In quantitative section,the data was collected by a researcher-made questionnaire consisting of 94 items and the descriptive-survey method was used for analysis and explanation of proposed model. The quantitative results indicate the verification of the model relations with an appropriate impact factor as well as its consistency with qualitative-section results Manuscript profile
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        674 - Designing a blockchain model in the insurance industry with a treatment compensation approach
        amirreza alizadehmajd mahboubeh porgoo zahra bolandnazar arefeh davoodi
        The most important things to do and take time to do is to take advantage of the small amount you can get. The present study is a practical and exploratory combination in terms of purpose and data collection. In the qualitative part, semi-structural interviews, focus gro More
        The most important things to do and take time to do is to take advantage of the small amount you can get. The present study is a practical and exploratory combination in terms of purpose and data collection. In the qualitative part, semi-structural interviews, focus group and expert grouping are used, and in the quantitative part, structural equations are used. The results led to the identification and compilation of 204 indicators in the field of Chechnya in which more than 50% of experts selected 87 codes and codes that are of the same genus were placed in a separate group and finally the codes were grouped into 11 components and 4 dimensions. The results showed that blockchain technology, like other new technologies, has advantages and disadvantages, the results of which show that its advantages outweigh its disadvantages. Blockchain capabilities showed that the use of this technology in the processes of acceptance, issuance and damages can significantly increase the accuracy and speed of these processes. Proper implementation of blockchain technology in the insurance industry can play an important role in promoting public confidence in the insurance industry, streamlining processes, optimal pricing, correct damage estimation and service, and identifying low-risk insurers Manuscript profile
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        675 - Designing a crowdfunding model in the aviation industry
        Ali Haji Gholam Saryazdi Manuchehr Manteghi
        The aviation industry is one of the strategic, technology-based, and capital-seeking industries. One of the most important challenges in this industry is proper financing. On the other hand, crowdfunding is one of the new methods of financing, which is based on Web 2. I More
        The aviation industry is one of the strategic, technology-based, and capital-seeking industries. One of the most important challenges in this industry is proper financing. On the other hand, crowdfunding is one of the new methods of financing, which is based on Web 2. It has expanded today in various fields, including business and technology. However, due to its characteristics, this method requires proper design and adaptation to the intended industry to be implemented in a specific industry, so this article seeks to design a crowdfunding model in the aerospace industry. To design an appropriate model, first, a systematic review of the literature and empirical studies of crowdfunding platforms in the world and Iran was used, and then using semi-structured in-depth group interviews with experts to accurately determine stakeholders, models, and components of crowdfunding in The field of aerospace industry was addressed and the final model of mass financing for the aviation industry was designed. Findings showed that the crowdfunding model in the aviation industry has 5 stakeholders including platforms and social networks, founders, investors (funders), financial institutions, and legal and regulatory institutions. The components are involved in crowdfunding include law, project, campaign, benefits, communication, proximity, dissemination, and credibility. Manuscript profile
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        676 - Designing a credit portfolio optimization model in the banking industry using a meta-innovative algorithm
        ali asghar tehrani poor Ebrahim Abbasi Hosein Didehkhani arash naderian
        The purpose of this study is to design a credit portfolio optimization model in the banking industry using a meta-innovative algorithm. Risk is one of the basic concepts in financial markets that has a certain complexity. Due to the lack of a clear picture of risk reali More
        The purpose of this study is to design a credit portfolio optimization model in the banking industry using a meta-innovative algorithm. Risk is one of the basic concepts in financial markets that has a certain complexity. Due to the lack of a clear picture of risk realization, financial markets need risk control and management approaches. The present study is a descriptive survey in terms of data collection and applied in terms of purpose. The statistical population of this research includes all facility files of the last 10 years as well as the financial statements of Ansar Bank branches affiliated to Sepah Bank, which were selected by census method. The risk criteria used in the models are: fuzzy risk value, absolute value of fuzzy downward deviations and half entropy. Research models were implemented using multi-objective particle swarm optimization algorithm. The software used in conducting research is MATLAB software. The results show that the performance of the fuzzy risk-averaged model is better than the other two models in evaluating optimal portfolios. Therefore, the use of the above model in credit basket optimization is recommended. Manuscript profile
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        677 - Optimization on ELM network using Particle swarm Optimization Algorithms and OSELM to predict the industry index in Tehran Stock Exchange
        , benyamin hakimzadeh ehsan Taiebysani Mahdi Saeidi Kousha
        There have always been two approaches to forecasting in financial markets: traditional and intelligent approaches. In the traditional method, this forecasting is based on statistical models and in the intelligent method is based on artificial intelligence models. Tradit More
        There have always been two approaches to forecasting in financial markets: traditional and intelligent approaches. In the traditional method, this forecasting is based on statistical models and in the intelligent method is based on artificial intelligence models. Traditional methods mainly use linear patterns to model market behavior, while the main advantage of smart models is the ability to learn and model nonlinear behaviors in the market. It has always been a question of which methods can better model market behavior, and despite the many models that have been proposed for forecasting, there is still an attempt to build a model that can use more effective variables for forecasting. Continues to be able to take into account factors such as time, risk and return. In this research, we have used the neural network to predict the industry index. This is done by ELM neural network using two optimization methods OSELM and PSO. The results show that the prediction accuracy of these two methods is not significantly different from each other, but in terms of execution time, the OSELM neural network algorithm has performed much better and faster. Manuscript profile
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        678 - Investigation of the financial marketing model of Melli Bank of Iran with emphasis on customer segmentation
        mahdi dadras sina nematizadeh azam rahiminik
        This research was conducted with the aim of investigating the financial marketing model of the Melli Bank of Iran with an emphasis on customer segmentation. This research is of a mixed type and is developmental-applicative in terms of purpose, and it was carried out in More
        This research was conducted with the aim of investigating the financial marketing model of the Melli Bank of Iran with an emphasis on customer segmentation. This research is of a mixed type and is developmental-applicative in terms of purpose, and it was carried out in a descriptive-survey manner. the statistical population includes experts and employees of Melli Bank of Iran and university professors and elites in the field of marketing, and 385 people were selected using Cochran's formula. The tool included a questionnaire and structural equation modeling and SPSS and PLS software were used to analyze the data. Based on the results, the financial marketing model in the Melli Bank of Iran was designed with an emphasis on customer segmentation in 6 main dimensions of causal conditions, interveners, central category, strategies and consequences, and causal conditions have a significant effect on the financial marketing phenomenon with a significance of 51.673; Also, the influence of background conditions and intervening conditions on the phenomenon of financial marketing was confirmed with significance, 41.965 and 40.074, respectively; Also, other relationships were investigated and all hypotheses were confirmed. Manuscript profile
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        679 - Designing a framework for marketing capacities to achieve financial benefits in companies affiliated to steel industries admitted to the stock exchange.
        leila Andervazh
        In terms of market value, the basic metals group is important after the chemical products group in the stock exchange, so the optimal use of marketing capacities in this industry can lead to financial benefits. The purpose of this research was to design a framework for More
        In terms of market value, the basic metals group is important after the chemical products group in the stock exchange, so the optimal use of marketing capacities in this industry can lead to financial benefits. The purpose of this research was to design a framework for marketing capabilities to achieve financial benefits in companies affiliated to the steel industry accepted in the stock exchange. became. Qualitative phase data was collected through semi-structured in-depth interviews with 15 marketing experts who were selected through purposive sampling and snowball methods until theoretical saturation was reached. The data was done using open, central and selective coding and analyzed using Maxqda data analysis software. The results obtained from the analysis led to the final model of marketing capabilities with 7 main categories including: product, distribution, market, customer, analysis of competitors, advertising and brand, which in 6 dimensions are causal conditions, main category, background conditions, environment, strategies and As a result, the paradigmatic model of the research was drawn. Manuscript profile
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        680 - Measuring portfolio Value at Risk: The application of copula approach
        Esmaeil Pishbahar sahar abedi
        Due to the fact that traditional univariate approach in portfolio value at risk measurements ignore the time varying correlation between its components, these models underestimate or overestimate value at risk. In addition, complex financial markets make it necessary to More
        Due to the fact that traditional univariate approach in portfolio value at risk measurements ignore the time varying correlation between its components, these models underestimate or overestimate value at risk. In addition, complex financial markets make it necessary to use effective approaches, such as multivariate risk measurement. Therefore, in this present study, we tried to evaluate four multivariate value at risk measurement approaches for two portfolios in food industry exchange. The result of Christoffersen, quadratic probability score and root mean squared error tests showed copula-based Monte Carlo approach has more reliable result in comparison with others. Hence, we applied this approach to investigate dependence structure and measure risk, and its result showed the maximum expected loss of dairy portfolio value over a week is 2.01 percent, while for sugar portfolio is 1.09 percent. &nbsp; Manuscript profile
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        681 - Effects of Macroeconomic Variables and market power on Banking Sector's Deposits (Bayesian Model Averaging Approach in Panel Data)
        mahboubeh shakiba alireza Daghighiasli marjan damankeshideh majid fashari Ali Esmaeelzadeh Maghari
        Market power specifies how firms in a market influence prices, and reveals the level of competition in the market. This paper investigated the impact of market power and macroeconomic variables effect on banking deposits in Iranian deposit money market using dynamic Bre More
        Market power specifies how firms in a market influence prices, and reveals the level of competition in the market. This paper investigated the impact of market power and macroeconomic variables effect on banking deposits in Iranian deposit money market using dynamic Bresnahan-Lau&rsquo;s and Bayesian model averaging approach for the 18 bank in the Iran industrial banking sector. Annual data for the period of 2006- 2016 has been collected from annual financial statements of Iranian banks, Statistical Centre of Iran, Monetary and Banking Research Institute of Iran and central bank of Iran. By applying BMA approach the main macroeconomic variables have been determined from 8 variables. The results of model estimation indicated that market power for its 18 Iranian banks were 0.58 and the macroeconomic variables of liquidity money has negative and other explanatory variables such as fixed assets, growth of GDP, first order lag of deposits, deposits rate and cross effect of GGDP with deposits rate have positive posterior average on banking sector's deposits during the period of study. Manuscript profile
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        682 - Providing a model for pricing oil parallel forward securities based on Black and Scholes option pricing model
        Hamed Najafi Ghasem Nikjou Kamran Salmani
        Nowadays the energy is considered as driving sector of economy. Forecast of 150 billion dollar in energy sector during the fifth development program and banking and financial system requires a dynamic and modern economy and financial tools. However, this approach requir More
        Nowadays the energy is considered as driving sector of economy. Forecast of 150 billion dollar in energy sector during the fifth development program and banking and financial system requires a dynamic and modern economy and financial tools. However, this approach requires removing legal barriers and modification of the contract. Financing in the oil industry in recent years has faced with serious challenges. The joint investment in oil and gas fields is indispensable. Thus designing of a new contract with the Ministry of Petroleum oil bonds known parallel forward security, tries to raise funds needed. In this article we look at a proposal of the Ministry of Petroleum pattern for optimum pricing for securities offers based on Black and Scholes option pricing model. To estimate the prices, a proposal is presented based on empirical research and statistical models. Finally, we recommend that according to this model other researchers work on pricing the oil parallel forward securities. Manuscript profile
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        683 - Auditors’ Response to Agency Conflicts in Political Connected Firms
        Mohammad Hassani
        AbstractBecause of interest conflicts between managers-owners and the possibility occurrence of agency problems, it is important to identify the potentially driving factors of agency costs and assess the role of monitoring mechanisms in order to reduce the intensity of More
        AbstractBecause of interest conflicts between managers-owners and the possibility occurrence of agency problems, it is important to identify the potentially driving factors of agency costs and assess the role of monitoring mechanisms in order to reduce the intensity of agency costs. This paper assessed the potentially impact of external auditing on agency conflicts in political connected firms. The ratio of operational expenses to operational sales revenues is used as an index of agency costs. Also, politically governance affiliation in either board structure or ownership structure is considered as a proxy of political connection. In addition, effective role of external auditors is analyzed using auditors&rsquo; quality control rating, rotation and industry specialization criterion. Research data include 1632 firm-year observations witch consist of 204 firms listed in Tehran Securities &amp; Exchange. Research hypotheses investigated through multivariate regression models using panel data with fixed effect and generalized least squares method. Research evidences documented that political connected firms have high level of agency costs significantly. On other side, auditor&rsquo;s quality control rating, rotation and industry specialization criterion significantly lead to reduce agency costs. In addition, findings showed that auditor&rsquo;s quality control rating, auditor&rsquo;s rotation and auditor&rsquo;s industry specialization caused to weaken the positive relation between political connection and agency costs, so lead to decrease destructive consequences of interest divergence; In fact, reputable auditors to maintain professional reputation, new auditors to maintain audit independence, and industry-specific auditors to maintain audit efficiency and effectiveness are elements of mitigating agency conflicts, especially in firms with political connection. So, it is important to understand this issue from the aspect of political connection costs and its role in intensifying agency costs, as well as from the aspect of improving audit process and its role in weakening agency costs, especially in political connected firms. Manuscript profile
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        684 - Development and validation of a questionnaire on the growth model of senior managers of Iran's telecommunications industry (Case study: MCI, Irancell and Rightel companies)
        Saeed Hadavand Afsaneh Zamani Moghadam Ali Taghipoorzahir
        The purpose of this study is to construct and validate a questionnaire to improve the growth model of senior managers in the Iranian telecommunications industry. The research method is applied in two stages of designing and validating the questionnaire. Semi-structured More
        The purpose of this study is to construct and validate a questionnaire to improve the growth model of senior managers in the Iranian telecommunications industry. The research method is applied in two stages of designing and validating the questionnaire. Semi-structured interviews with 17 industry and university experts were used to collect the data needed to design the questionnaire. Validation of the questionnaire was performed using expert evaluation technique in two methods: qualitative and quantitative. In the qualitative method and in the direction of face validation, the questionnaire was provided to the experts and the results show that the questions posed in the questionnaire have an acceptable status in terms of three indicators of "relevance, clarity and simplicity".The tool content validity ratio (CVR) index was used to evaluate the content validity. The results showed that out of a total of 100 designed indicators, 26 indicators were removed and the remaining 74 indicators in the questionnaire were approved in 5 dimensions related to individual maturity, organizational maturity, educational maturity, research maturity and professional maturity. Enhancing the growth of senior managers in Iran's telecommunications industry. The internal consistency coefficient was used to calculate the reliability of the questionnaire and the test-retest method was used to evaluate the degree of stability in reliability and the intra-cluster correlation index was calculated. ‌ (0.895) indicates the stability of reliability and high repeatability of the questionnaire. Manuscript profile
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        685 - Presenting the Evaluation and Rating Model of the Inspection Performance of the Country's Industry, Mining and Trade Organizations based on Fuzzy Approach
        Mahdi Rajabiun Mahnaz Ahangari
        The&nbsp; key axes of evaluating the performance of the inspection department of industry, mining and trade organizations of the country considered by the Ministry of Security.However, &nbsp;due to reasons such as the complexity, extent and diversity of the duties of th More
        The&nbsp; key axes of evaluating the performance of the inspection department of industry, mining and trade organizations of the country considered by the Ministry of Security.However, &nbsp;due to reasons such as the complexity, extent and diversity of the duties of the provinces in the market regulation sector, and on the other hand, the lack of a comprehensive model for evaluating the inspection performance of the provinces, the results of which are accepted by the majority of experts in the field of supervision and inspection, as one of the challenges facing the Ministry's evaluation system. , and has been discussed in recent years. The purpose of this article is to present and operationalize a comprehensive model for evaluating and ranking the performance of the inspection department of the provincial industry, mining and trade organizations with a fuzzy approach. In order to achieve this issue, by adopting an expert-oriented approach and using fuzzy multi-indicator decision models, the most suitable model for evaluating and ranking the performance of provincial inspection departments was presented. Based on the results of the research, macro-inspection indicators in the form of 19 indicators and a combined model of ENTROPY method and FTOPSIS method have been introduced as the most suitable model for evaluating and ranking the performance of the inspection department of the provinces.In order to measure the effectiveness of the proposed model, the provinces of the country were evaluated based on the annual performance of the inspection department, ranking, and then the extracted results were verified by experts in the supervision and inspection field of the Ministry of Security, and the cases were confirmed.issue of service quality and targeting of inspections to prevent economic violations is always known as one of the Manuscript profile
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        686 - A Feasibility Study on the Development of Hazelnut Processing Industries in Guilan Province, North of Iran
        Hossein Shadab Langroudi Saeed Firouzi
      • Open Access Article

        687 - Mineral Profiling of Various Pine Nut Species Cultivated in Egypt
        Samah Sajad Kadim Muataz Mohammed Al-Taee Hamza Radhi Ammar Dham Ashwaq Talib Kareem Hussam Abdullah Abbas Majeed M. Abid
      • Open Access Article

        688 - The Classification of Agility Enablers for the Auto-Part Industry Suppliers
        Mostafa Ziyaei Hajipirlu
        In nowadays' turbulent business environment, perhaps it could be said that the role and importance of achieving the agility paradigm requirements in order to achieve excellence in all levels: individual, organizational and supply chain to manufacturing enterprises is mo More
        In nowadays' turbulent business environment, perhaps it could be said that the role and importance of achieving the agility paradigm requirements in order to achieve excellence in all levels: individual, organizational and supply chain to manufacturing enterprises is more vital than other new emerged contributions. In the present study the agility enablers for automotive industry suppliers identified and classified. All of the small and medium enterprises producing auto- parts as suppliers in this industry in North West of the country consisted as the study population. The statistical sampling selected among the heads of this companies, also specialists, researchers and university professors which have executive or strong research history on the agility of the supply chain was conducted as a group of experts. The sample number using the Cochran relation for statistical community with an undisclosed amount of population, 265 people were identified. Data by using the questionnaire consists of 36 items has been collected. Its validity and reliability investigated by content validity and test-retest reliability using Spearman's correlation coefficient (r =0.814) has been reviewed and approved respectively. The results of exploratory factor analysis identified all of 36 indicators as the enablers of agility for suppliers in the auto-part industry. The results of exploratory factor analysis, classified indicators in the form of eight components, as follows: "management capabilities, flexible human resources, improving time performance, information technology methods, reduction of destabilizing factors, improving product quality, cost effectiveness and dynamic approach to the customers", with regard to the factor names constructing each of the component. Manuscript profile
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        689 - Analysis of the Economic factors Affecting Income of Football Clubs (Selected World Clubs)
        Y. Naghdi S. Kaghazian A. Afsharpey
        Industries revenues are needed for their survival. Industry today has a great soccer turnover. Football clubs are the most important sector of the industry survival depends on the survival of football clubs and they are persistent. The main objectives of the Club Manage More
        Industries revenues are needed for their survival. Industry today has a great soccer turnover. Football clubs are the most important sector of the industry survival depends on the survival of football clubs and they are persistent. The main objectives of the Club Managers earn lots of money supply and the beginning Competitions Club competitions are benefits. The main objective of this paper is the economic factors affecting earnings in selected clubs from season to season 4-2003 11-2010 studied and is estimated by Panel Data methods. The results show that the revenue of the media player, the greatest impact on the income of football clubs and the club is also ranked in the annual rankings of the International Federation of History and Statistics has no Impact on revenue club in the same year.&nbsp; Manuscript profile
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        690 - Analysis of the Economic factors Affecting Income of Football Clubs (Selected World Clubs)
        B. Rafat M. Emadzadeh Z. Ghandehary Alavijeh
        Industries revenues are needed for their survival. Industry today has a great soccer turnover. Football clubs are the most important sector of the industry survival depends on the survival of football clubs and they are persistent. The main objectives of the Club Manage More
        Industries revenues are needed for their survival. Industry today has a great soccer turnover. Football clubs are the most important sector of the industry survival depends on the survival of football clubs and they are persistent. The main objectives of the Club Managers earn lots of money supply and the beginning Competitions Club competitions are benefits. The main objective of this paper is the economic factors affecting earnings in selected clubs from season to season 4-2003 11-2010 studied and is estimated by Panel Data methods. The results show that the revenue of the media player, the greatest impact on the income of football clubs and the club is also ranked in the annual rankings of the International Federation of History and Statistics has no Impact on revenue club in the same year.&nbsp; Manuscript profile
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        691 - A Survey of Information and Communication Technology (ICT) Effect on Tourism Industry in Selected Countries and Iran
        Ali SHAHINPOUR H. Gharehbiglo N. BanimohammadTagi
        Considering tourism industry and the factors affecting its spread for achieving its economic benefits has done the researches on identification of factors affecting the tourism industry quite necessary. The industry needs to develop one of the most important information More
        Considering tourism industry and the factors affecting its spread for achieving its economic benefits has done the researches on identification of factors affecting the tourism industry quite necessary. The industry needs to develop one of the most important information tools of Information and Communication Technology (ICT) has caused examine the relationship between the two variables is the main goal of this study. Tourism industry has been considered as sustainable industrial in the third millennium, because of the economic context of globalization attracted economic policies. Improvement of Information and Communication Technology (ICT) has been caused the tourists to check and assess the condition of their travel destinations before traveling. The article explained the effects of ICT, Globalization, Reel per capita gross domestic product and Human capital variables on tourism industry performance by panel regression method in the period 2003-2012 in 28 selected countries. According to the results, all variables are affecting tourism industry positively. So, to clarify and improve the performance of the economy, ICT expansion is suggested Manuscript profile
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        692 - The Effect of Government Support Policies on the Supply of the Products of Agricultural Processing Industries
        L. Ghaderpour Nemat‌ollah Mousavi Z. Faraj‌zadeh
        This study aimed to analyze the impact of government support policies on processing of agricultural products. For the analysis, a supply function was estimated using Iran&rsquo;s pooled data of the firms of the agricultureal processing industries for the period of 2001 More
        This study aimed to analyze the impact of government support policies on processing of agricultural products. For the analysis, a supply function was estimated using Iran&rsquo;s pooled data of the firms of the agricultureal processing industries for the period of 2001 to 2010. Government support policies was separated into two parts, energy subsidies and bank facilities. Results showed a 10 percent increase in energy subsidy would increase the supply of agricultural processing product (SAPP) by 1.2 percent and a 10% increase in bank facilities would increase SAPP by 3.4 percent. According to the results it is recommended that the government gradually reduces these subsidies and pushes the short term subsidy support further Manuscript profile
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        693 - Prioritizing the financial components of capital investment in the industrial sector of Lorestan province using Analytical Hierarchy process (AHP)
        Mohsen Nazari Farsani Hamid Karamian Ali Moridiyan Pirdoosti
        &nbsp;Industry is not only a conventional path for development,but as one of the results of globalization, it can be an accelerator for development.. In this regard, the industry has caused economic dynamism and vitality in many regions of the world, but it should be ke More
        &nbsp;Industry is not only a conventional path for development,but as one of the results of globalization, it can be an accelerator for development.. In this regard, the industry has caused economic dynamism and vitality in many regions of the world, but it should be kept in mind that accelerated and unplanned development will also have more negative consequences. The financial market of the industry has a significant importance due to the effective role it plays in providing the financial resources and capital needed for investment and development of the industry sector. Therefore, this research was conducted in 2017 using the Analytical Hierarchy Process (AHP) and by completing 10 questionnaires from the experts of the ministry of industry, mining and trade with the aim of prioritizing the financial components of capital investment in the industrial sector of Lorestan province. The results showed that among the components affecting investment in the industrial sector, attention to the private sector, injecting liquidity into the financial markets, updating financial and credit institutions, creating financial consulting centers, diversification in financial and credit institutions, and super-specialization Financial and credit institutions, respectively, have had the highest degree of importance. The maximum rate of consistency in this research is estimated to be 0.98, which indicates that the level of consistency in judgments is favorable. Therefore, it is suggested to reduce the reliance of investors on the financial resources of banks by providing the financial resources needed by investors through the expansion of financial and stock markets as well as the expansion of active investment companies."&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Manuscript profile
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        694 - Technical Efficiency Estimation at Public and Private Sector Industries at Iran by Using stochastic Frontier Analysis Method
        M. Sayadi K. Azarbaijani
        Coordination, cooperation and task allocation, based on the efficiency index between market mechanism and government is a general and long run rule that each society considerers it regarding their social, political and cultural values for achieving the optimal ratio bet More
        Coordination, cooperation and task allocation, based on the efficiency index between market mechanism and government is a general and long run rule that each society considerers it regarding their social, political and cultural values for achieving the optimal ratio between the state and market combination. Regarding crucial role of private sector in efficient and compatible product and also with respect to importance of private sector development, in this study after investigating public performance and privatization trend using SFA, we estimate and compare technical efficiency in private and public subsector. Model's parameters are estimated by MLE within 1373-1384. Results show that technical efficiency estimation of all 6 private industry sectors trend is smooth but this trend has tangible decrease in public sector. Public efficiency average was lower than the same private subsector over period of our study except for first 3 years Manuscript profile
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        695 - Occupational Health Risk Assessment of Iranian Drilling Industry
        Seyed Reza Shadizadeh Elahe Ataallahi
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        696 - Semi-quantitative Respiratory Health Risk Assessment of Exposure to Metalworking Fluids (Oil Mists) in an Automotive Industry
        Zahra Moradpour Soleiman Ramezanifar Elham Asgari Gandomani Rezvan Zendehdel
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        697 - Investigating the relationship between green management and economic performance, environmental performance and social performance (a study of companies active in the petrochemical industry)
        reza jalalianlarki Belqis Bavarsad saber alizadeh
        Green management as a modern management method in the organization by creating a proper policy environment, recommends control and use of green technologies on the inputs and outputs of the organization. The purpose of this study is to investigate the relationship betwe More
        Green management as a modern management method in the organization by creating a proper policy environment, recommends control and use of green technologies on the inputs and outputs of the organization. The purpose of this study is to investigate the relationship between green management and economic performance, environmental performance and social performance. Because the petrochemical industry creates a very dangerous type of pollution due to its feed and product, which seriously harms human health and environmental health, the research method is analytical survey. The statistical population of the study includes 16 petrochemical companies in Khuzestan province. Using Cochran's formula, 190 managers, supervisors and employees were selected by stratified sampling. A questionnaire was used to collect data, the reliability of which was assessed by Cronbach's alpha method and the combined method and its validity was evaluated by the mean variance extracted. The results obtained using structural analysis method showed that green management has a significant positive relationship with economic performance, environmental performance and social performance and the intensity of the relationship between green management and environmental performance is more than the other two dimensions of sustainable performance. Manuscript profile
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        698 - Risk management in halal business: a new model of value creation
        Fereidon Rahnama Roodposhti azadeh soleimani
        Risk exists where there is an opportunity for return. The application of risk management strategies is a critical issue; Because it prevents the occurrence of crises. Despite the risk management, if a certain crisis occurs, the resulting damages and losses will be minim More
        Risk exists where there is an opportunity for return. The application of risk management strategies is a critical issue; Because it prevents the occurrence of crises. Despite the risk management, if a certain crisis occurs, the resulting damages and losses will be minimized. This issue is much more important in business, because it reduces financial losses and prevents wasting time to achieve the main goals of the business. One of the most important risks that businesses face and must be managed is competitive risk and the risk of reputation or branding in business. If these risks are not managed in business, they can be potential threats and unwanted effects on the credibility and reputation of the company. have Halal branding is one of the things that is important in gaining the market and remaining in the competitive environment of global trade. The growing Muslim population, economic growth and development in Muslim countries, the emergence of potential halal markets are among the factors influencing the growth of the halal industry in the world. The purpose of this research is to express this fact that in the new conditions created, in addition to the components of the survival triangle (cost, quality and performance) which is a necessary condition for the survival of the business, to the structures of the halal triangle (Sharia, acceptability and health) ) is needed as a sufficient condition in today's competitive environment. Manuscript profile
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        699 - A study on stamping of airliner’s tail connector part through FEM simulation
        Mohammad Sajjad Mahdieh Farshad Nazari Taif Ahmed Mussa Hossein Torfy Salehi
      • Open Access Article

        700 - Advancing biomedical, food, and industrial applications through carbon nanomaterials: current status and future perspectives
        A. Abdollahpour Ayda Ranjbar Azadeh Asefnejad Bahareh Kamyab Moghadas Yashar Ghaffari David Otasowie Ogbemudia Mehid Taheri
      • Open Access Article

        701 - Identification and Conceptualization of Dynamic Capabilities for Business Model Adaptation in ICT Industry
        Arman Deilami Azodi seyed hamid khodadad Hosseini asadolah kordnaeij asghar moshabaki
        Achieving success by an organization and creating value for a long time depends on having an efficient business model in different periods of business cycles. This adaptation to the business model requires the capabilities that need to be created in the organization. Th More
        Achieving success by an organization and creating value for a long time depends on having an efficient business model in different periods of business cycles. This adaptation to the business model requires the capabilities that need to be created in the organization. The development of these capabilities helps organizations to overcome the inflexibility of their active business model and implement the change process in a systematic and structured way. For this purpose, businesses must constantly monitor their environmental forces and adapt themselves to these changes to stay competitive. The purpose of this study identifies the dynamic capabilities to adapt and change the organization's business model. For this purpose, the ICT industry has been studied and using Multi grounded theory, data analyzed from systematic literature review over the past 15 years, and interviews with 18 industry experts, which are improbably and purposefully selected using the snowball method. Finally, a model was developed in which the dynamic capabilities needed to adapt the business model of the ICT industry into the four groups of "external observation and evaluation", "internal resource renewal", "external resource acquisition" and "internal resource reconfiguration" have been conceptualized. Also, business model adaptation has been conceptualized into three groups: "value proposition adaptation", "value creation adaptation" and "value capture adaptation". Manuscript profile
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        702 - Developing a Model of Factors Affecting the Profitability of the Banking Industry Based on Structural-Interpretive Modeling (Case Study: Tejarat Bank of East Azarbaijan Province)
        Shapour rahmani Soleyman Iranzadeh Yaqhoub Alavi Matin
        Recent turmoil in the global financial system has highlighted the importance of a well-performing financial system for economic growth. A healthy and profitable banking industry can better withstand negative shocks and help stabilize the financial system. Accordingly, t More
        Recent turmoil in the global financial system has highlighted the importance of a well-performing financial system for economic growth. A healthy and profitable banking industry can better withstand negative shocks and help stabilize the financial system. Accordingly, the purpose of this study was to develop a model of factors affecting the profitability of the banking industry based on structural-interpretive modeling in Tejarat Bank of East Azerbaijan Province. This research was based on the purpose of applied-developmental research. The statistical population of the study was divided into two sections: managers and heads of branches of Tejarat Bank of East Azerbaijan Province and research experts to determine the pattern of relationships between factors affecting profitability. Two questionnaires were used to collect data, the validity and reliability of which were assessed based on the construct validity and Cronbach's alpha coefficient. In order to analyze the data, confirmatory factor analysis and structural-interpretive modeling have been used. Findings show that the factors affecting profitability can be classified into twelve indicators and three main components. Also, the results of structural-interpretive modeling show that for the profitability of Iranian banks, primarily government factors are important, followed by economic factors and finally the specific characteristics of the bank Manuscript profile
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        703 - Technology Strategic Planning Model in Petrochemical Industry Using the Network Analysis Process (Case Study: Iranian Petrochemical Industry)
        Yaghoub Rashnavadi Mohammad Ali Rouhollahi
        Nowadays increasing importance role of technology in economic performance improvement and business success is known by managers; therefore, in order to create sustainable competitive advantage in modern management studies technology investment is required. In This regar More
        Nowadays increasing importance role of technology in economic performance improvement and business success is known by managers; therefore, in order to create sustainable competitive advantage in modern management studies technology investment is required. In This regard, technology planning is essential to ensure the right choices and key technology development. The purpose of this study is to practice a technology strategic planning framework in order to invest in technology with overall objectives and strategies. For this purpose, analytical network process (ANP) and sensitivity analysis have been used. Previous studies applied analytical hierarchy process. Since this method is not suitable for study of mutual relations between criteria and alternatives, we used analytical network process instead. Through this process, objectives, strategies and technology alternatives find meaningful relation with ; their role were identified by sensitivity analysis, and finally scenarios for decision making were created. The proposed model is implemented in Iran petrochemical industry and as a result, improvement, development , localization of technology , process of Olefin and Paraffin production, Polymer Nano composites , Polymer membranes and Membranous and Hybrid bioreactors, Polyethylene terephthalate , Methanol synthesis and acetic acid synthesis catalysts were identified as petrochemical industry technology priorities. Manuscript profile
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        704 - Investigating of Technology Transfer as the Entering Motivation to International Technological Strategic Alliances in Oil Industry
        zohre khosravilaghab Habibollah Salarzehi Abdolmajid Mosleh Noormohammad Yaghoobi Mani Arman
        Today, with the advancement of science and the complexity of the process of doing things, technology transfer has become one of the most important and significant categories in the developing countries. The oil industry is one of the most important industries in our cou More
        Today, with the advancement of science and the complexity of the process of doing things, technology transfer has become one of the most important and significant categories in the developing countries. The oil industry is one of the most important industries in our country, which has always faced the challenge of technology transfer, and can use its strategic alliance to complete its domestic technological efforts. Therefore, this research attempts to examine the role of technology transfer as an incentive to enter the technological strategic alliance. In this research, after studying the literature and using the library method, the subject matter has been studied; Subsequently, using the qualitative approach and interviewing the experts, the concepts and categories affecting the transfer of technology as an incentive to enter the alliances have been addressed. One of the key issues in this regard is the acquisition of technology that has resulted from the concepts of technological learning, technological capability, the use of complementary technologies and access to technology. Another identified category is the adaptation to change which is derived from the concept of response to technological change. The third identified category in technology transfer is the management of the technology development process which incorporates concepts of cost-effective technology savings, access to international technological markets, and competitive and technological advantage. Finally, the category of technology utilization derived from the concepts of the use of the latest technological innovations, the sharing of technological resources, and the promotion of innovation and creativity of the company. It is suggested that organizations, using these identified concepts, and step forward to enter the technological strategic alliances. &nbsp; Manuscript profile
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        705 - Designing Strategic Control Model in Bunkering Industry
        vahid khashei Amirhossein Tayebi Abolhasani
        Designing a proper control system can provide the necessary, timely and accurate information in the decision-making process of complex situations and appropriate and quick reaction to sudden changes in the environment can be done through flexible strategic options. The More
        Designing a proper control system can provide the necessary, timely and accurate information in the decision-making process of complex situations and appropriate and quick reaction to sudden changes in the environment can be done through flexible strategic options. The bunkering industry (supplying of fuel for use to by ships) is largely unpredictable and have an intense diversity and complexity. In addition, since the environmental turbulence of this industry is relatively high, designing a proper strategic control system can coordinate the different actions of managers and helps the organization make a coherent movement in line with the environment. The purpose of this research is to present a strategic control model in the Bunkering industry. The research approach is qualitatively exploratory based on semi-structured interview with 12 experts in this industry. The sampling was theoretical sampling and based on the theoretical principle of saturation, and MAXQDA software has been utilized for data analysis, driven from the data-based theory strategy with the emergent Glaserian approach using citation-based inductive coding. Finally, the model was designed in the form of 8 levers: political control, boundary control, strategy content control, strategy transformation control, strategy implementation control, interactive control, task control and internal control Manuscript profile
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        706 - The Model of Competitive Performance Improvement Emphasizing the Theory of Dynamic Capabilities in Iran's Oil and Gas Industries
        seyedreza rahnamaytohidi Houshang Taghizadeh Soleyman Iranzadeh
        .... According to the dynamic capabilities theory, adopting and pursuing appropriate strategies in the form of coherent and intertwined meta-processes can lead to the creation and promotion of key and distinctive capabilities of the organization. Therefore, one of the More
        .... According to the dynamic capabilities theory, adopting and pursuing appropriate strategies in the form of coherent and intertwined meta-processes can lead to the creation and promotion of key and distinctive capabilities of the organization. Therefore, one of the necessities of promoting competitive performance is to adopt and pursue appropriate strategies in order to improve and enhance the dynamic capabilities of the organization. The purpose of this study was to present a model of competitive performance in the field of international markets with emphasizing theory of dynamic capacity in Iran's oil and gas industry. This research is a fundamental and in terms of method, is a combination of qualitative and quantitative that utilized in two phases. In first phase, systematic review and extraction of the content model were performed with the help of scientometric and text mining tools. In the second phase, 27 themes and in 7 categories, in the form of a questionnaire and after checking validity and reliability among the subsidiaries experts of the oil and gas industry is distributed. After data collection, the research model was evaluated through the statistical approach of confirmatory factor analysis using SmartPLS software. The findings of the second phase indicate the confirmation by experts as effective factors in promoting competitive performance with emphasis on the theory of organizational dynamic capacity in Iran's oil and gas industry. &nbsp; Manuscript profile
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        707 - Banking Industry Macro Strategies through Scenario Approach
        farhad shamshiri Abdulhamid Ebrahimi
        The purpose of this study is to determine the scenarios of the banking industry with a future studies approach and how to achieve the possible scenarios. This research by purpose is research-practical oriented that collects information using qualitative methods. Data co More
        The purpose of this study is to determine the scenarios of the banking industry with a future studies approach and how to achieve the possible scenarios. This research by purpose is research-practical oriented that collects information using qualitative methods. Data collection tools are questionnaires, interviews, taking notes and statistical and information networks. In this research, the statistical population is the managers and specialists of the banking industry who, according to the type of information needed to conduct the research, a sample of 66 experts in the field of banking was selected in a way non-probability and judgmental sampling. The methodology of this research is based on scenario writing. So, after formulating the initial question and identifying the main subject, forming an expert panel, conducting exploratory interviews and identifying the driving forces, 64 variables were provided to the experts in the form of a 64 * 64 matrix as the primary factors affecting the banking industry. Then, using the Mic Mac software, 12 key factors were extracted and classified into 38 different situations. Then, these situations were presented to the experts for all key factors in a 38 * 38 matrix and analyzed in the Scenario Wizard software. Finally, 3 strong scenarios, 1 believable scenario and 8 weak scenarios were identified and Strategies were presented to develop the banking industry. Manuscript profile
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        708 - Explicating the Agility Strategies Model in the Automotive Industry based on the General Policies of Resistance Economy
        easa roghani mamaghani jalal haghighatmonfared ahmad jafarnejad
        Agility is a prerequisite for improvement in the industry. Academics and practitioners have long acknowledged the importance of agile manufacturing in achieving sustainable competitiveness. In that regard, the general policies of the Resistance Economy as an upstream do More
        Agility is a prerequisite for improvement in the industry. Academics and practitioners have long acknowledged the importance of agile manufacturing in achieving sustainable competitiveness. In that regard, the general policies of the Resistance Economy as an upstream document can be a good guide for the agility of country's manufacturing industries under the current sanctions. Therefore, the purpose of this paper was to identify the agility elements and to explain agility strategies in the automobile industry. This research is applied research in terms of purpose and qualitative research in terms of method. Thematic analysis was done and document data was coded manually and using software, which led to the identification of 37 basic themes. Then, by using fuzzy Delphi method, a questionnaire was surveyed by selected experts of the automobile industry. The results confirm the strong association of the 15 themes with the industry under study. These basic themes were categorized into 3 organizer themes, using the cognitive mapping method, which was mapped into a thematic network. According to the research findings, the agility strategies of the automotive industry are: 1- Agility of human resources through: empowerment, upgrade of training, increase of skills, experience and flexibility enhancing, jihad work culture, standard work culture, and strengthening team work, 2- Agility of production and operations through: enhancing production factors, production and product flexibility, and production and product quality, and 3- Supply chain agility strategies through: Enterprise resource management, competency management, variety in supplying, broadening co-operations and partnerships, have been introduced as agility strategies of the automotive industry. Manuscript profile
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        709 - Designing a Branding Model in the Iranian clothing industry
        Forouzandeh Azimi hosain vazifehdost Hamidreza saeednia
        Despite its historical background, Iran's garment industry did not reach its historical status after industrialization, and after a period of prosperity, it has faced many challenges in the last two decades, and its share has decreased not only in the export sector but More
        Despite its historical background, Iran's garment industry did not reach its historical status after industrialization, and after a period of prosperity, it has faced many challenges in the last two decades, and its share has decreased not only in the export sector but also in the domestic economy. Has been found. Therefore, the main purpose of this study is to present a strategic model of branding in the Iranian clothing industry. This research is applied-developmental in terms of purpose and exploratory mixed method in terms of mixed strategy (qualitative, quantitative, two-stage exploratory exploration); In the first phase with the qualitative method of non-structural "grand theory" and Max QD software; The indicators, components and dimensions of the model are identified and then tested by a quantitative method. Information was collected by documentary (receipt) and field (interview and questionnaire) methods. The statistical population includes university professors in the field of marketing, apparel market experts who have at least 10 years of experience in one of the most famous and large apparel companies in the country and government managers related to the apparel industry who are selected by targeted method (snowball) And until the theoretical saturation continues, the size of the statistical population in the second phase is 100 people, which was randomly selected from the aforementioned population. Based on the research findings, the model with 4 dimensions (1) infrastructure development with 6 components and 53 indicators; (2) design and development of underwear product with 2 components and 17 indicators; (3) marketing in the domestic garment industry with 6 components and 71 indicators; (4) Marketing teachings in the domestic garment industry are also categorized and designed with 6 components and 39 indicators. Manuscript profile
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        710 - Predictive Model presentation for Customer Satisfaction from Software Support Services with Data Mining Approach
        babak sohrabi Iman raeesi Samaneh Keshavarzi
        Nowadays, productive or service organizations consider the customer's satisfaction as a significant criterion to assess their work quality. Since almost all the organizations need to compete in different areas including services, giving a high quality service is so impo More
        Nowadays, productive or service organizations consider the customer's satisfaction as a significant criterion to assess their work quality. Since almost all the organizations need to compete in different areas including services, giving a high quality service is so important to achieve a permanent competitive advantage. In order to survive in competitive markets, organizations and companies have to provide high quality customer services. The results of many researches illustrate that the service quality is the necessity for customer's satisfaction. Though, a lot of customer oriented companies have problem in recognizing and evaluating the customers' preferences and they often misunderstand the customers' demands. Because providing a high quality service requires understanding the relationship between the demands of customers and the quality of services provided by company. The organizations and companies which give software service also include this rule. The purpose of this research is to present a model to predict the customer's satisfaction from the provided services , also determine the influence of each effective variable on customer's satisfaction, as well be informed of customer's satisfaction level from provided service by the mentioned company. The proposed study used predictive algorithms such as Regression and Classification on data by Rapid Miner. Finally the method with the highest accuracy and minimum error were selected. In addition, in order to determine the most effective variables in customer's satisfaction, the weighting method was used. In order to make decisions and improve customer satisfaction, the results will be available for managers. Manuscript profile
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        711 - Designing and Study Dual Use Defense Industry Policy Formulation Model: A Mixed Approach
        mohamad taghi khoobroo mohamad hosain rahmati seyed mahdi alvani Gholam Reza Jandaghi
        &nbsp; The national defense industry is one of the most productive and leading sectors in the field of science and technology and advanced products that can simultaneously be used to produce defense and non defense products and technology. Dual use of the defense indus More
        &nbsp; The national defense industry is one of the most productive and leading sectors in the field of science and technology and advanced products that can simultaneously be used to produce defense and non defense products and technology. Dual use of the defense industry policy in the Iranian is to use this capacity. In the country, in a comprehensive way, it must be an element that can be effective in creating and institutionalizing its constructive values ​​in a scientific and practical manner. Today, the promotion of national production and the use of domestic capacities for it is a trend that requires more attention from public policy makers. However, if the prescriptions of these policies are not based on theoretical and practical considerations in the field of forensic science, national medicine will not be used and even pain will be added to the pain of the country. Therefore, in the first study, qualitative study documents and interview with 20 knowledgeable academic and industrial experts, through the identification of the requirements and requirements of the dual industry of Iran's defense industry; have been designing a model as a practical tool for policy makers in this field. Then, quantitatively, using a questionnaire and a study of 152 managers of these industries in Iran, we analyzed the status of applying and prioritizing the model elements. The qualitative results of the research show that there are three categories of axial elements, 8 dimensions and 32 components for the type of defense orientation Manuscript profile
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        712 - Designing and Formulating Strategic and Marketing Strategies of Sepah Bank with a View to the Future
        hosein Adelkhani farideh hagh shenas kashani
        The purpose of this study is to design and develop strategic and marketing strategies based on the major goals of Sepah Bank, mission statement and perspective. In this study, opportunities and threats of macro environment (economic, social, political, technology and c More
        The purpose of this study is to design and develop strategic and marketing strategies based on the major goals of Sepah Bank, mission statement and perspective. In this study, opportunities and threats of macro environment (economic, social, political, technology and competitors) and strengths and weaknesses of the bank based on open questionnaire and interview using the Grand Theory method, it has been collected, coded, indexed, component and later collected from the expert community. Then, using Shannon's entropy technique, grading and ranking were performed. After ranking, 31 opportunities were identified and 41 threats were identified in 16 general dimensions, 19 strengths and 20 weaknesses were identified in 15 general dimensions. Then, using a quantitative strategic planning matrix, 50 strategies have been designed and compiled, and after scoring, 30 practical strategies have been determined.The results showed that for the purposes of increasing and maintaining market share (strategy of activating the R&amp;D unit), increasing stability and profitability (strategy of operational efficiency with a focus on increasing wage earnings), upgrading and consolidating the brand position (brand brand promotion strategy according to Its antiquity and statehood) and the empowerment and excellence of human capital (the strategy of the employee performance appraisal system based on experience and ability) have the first priorities in terms of the importance of implementation. Also, with the simultaneous analysis of internal and external factors, the bank's position was in a competitive position. Manuscript profile
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        713 - Designing an Organizational Capabilities Approach Models Based on Strategic Reference Points Theory
        hasan valiyan Alireza Kooshki Jahromi hassan bolaei
        For any organization or any company in any location and industry, the key to success is not just rely on one source of advantage, But the best and most successful companies understand that must always enhance Themselves competitive abilities and abilities and able to ac More
        For any organization or any company in any location and industry, the key to success is not just rely on one source of advantage, But the best and most successful companies understand that must always enhance Themselves competitive abilities and abilities and able to achieve more success this way. Therefore, the aim of this study is Design of model-based, organizational capabilities strategies approach, according to the dimensions of organizational knowledge &amp; tradition and attitudes of knowledge &amp; industry. The main question is whether this study can be explained, organizational capabilities based on the theory of strategic reference points? The approach of this research is Case Study based on the philosophy of knowledge (epistemology) and philosophy of thinkers (anthropologist). On the other hand, based on a literature review of strategy, organizational capabilities and library study were determined, Integrated and coordinated model of organizational capabilities not provided with context, And this research uses the Strategic reference points, following the model of organizational capabilities. In this paper are described aspects of this research, including knowledge-based organizations, traditional organizations, attitude and attitude of industries, so it will try by coordination pattern, based on, strategic reference points, coordinated species, each of the organization capabilities strategies, on the basis of, knowledge-based organizations, traditional organizations and Knowledge Attitude and industry attitude will be identified and presented. Manuscript profile
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        714 - Designing the Strategy Implementation Model across Organizations following an Integrated Approach Based on Grounded Theory
        alireza pirali mohamad taghi amini mohammad megdi parhizghar ali nourozi
        The strategy implementation is a dynamic, repetitive, complex process that is undertaken to achieve strategic goals by turning the strategic plans into tangible realities. This process is affected by the set of decisions made and actions taken by managers and employees More
        The strategy implementation is a dynamic, repetitive, complex process that is undertaken to achieve strategic goals by turning the strategic plans into tangible realities. This process is affected by the set of decisions made and actions taken by managers and employees of the organization. As such, it is necessary to develop a comprehensive and well-tailored model for strategy implementation that helps managers lead the organization toward appropriate implementation of the strategies. On this basis, the present research seeks to adopt a grounded theory-based qualitative methodology to describe such a model. In this work, the required samples were taken via a purposive, theoretical, snowball sampling approach. Using deep interviews as a research instrument for data collection, the collected data was analyzed using the grounded theory paradigm model. Accordingly, considering the repetitions, a total of 134 initial codes were extracted from the transcripts of the interviews. Investigating the associated concepts, we identified 21 categories, out of which 6 primary categories were ultimately recognized upon selective coding. The obtained results Confirmed that, activating such mechanisms as strategic management of strategic implementation across the organization and careful monitoring of different steps of the process, implementation of strategies across organizations via an integrated approach formed on the basis of causal, contextual, and interventional factors leads to two principle achievements, namely implementation of target strategies across the organization and, consequently, achievement of the organizational visions and missions along with improved performance of the organization because of enhanced agility and efficiency of activities across the organization. Manuscript profile
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        715 - A Framework for Identifying and Analyzing Drivers Affecting the Future of the Retail Industry with a Focus on Human Factors (Case Study: Hyper Family Chain Stores)
        Ali Mohaghar mohamad hasan maleki Seyed Milad Seyed Javadein
        Objective: The retail industry and chain stores play an important role in the economic development of countries and the efficiency of the supply chain. Human factors are one of the drivers that will completely change the future of this industry. The current research see More
        Objective: The retail industry and chain stores play an important role in the economic development of countries and the efficiency of the supply chain. Human factors are one of the drivers that will completely change the future of this industry. The current research seeks to identify and analyze the drivers affecting the future of hyper family chain stores, focusing on human factors.Method: The current research is applied in terms of orientation and pragmatic in terms of philosophical foundations. In this research, various quantitative (Fuzzy Delphi and Copras) and qualitative (focus group and root definitions tool) methods were used for data analysis. The theoretical community of the research was the managers and senior consultants of human resources management in hyper family. Sampling was done as a judgment based on the expertise of experts in the field of retail industry. The sample size was equal to 10 people.Findings: 30 drivers were extracted through literature review and structured interviews with experts. Then expert assessment questionnaires were distributed among the experts and the data were analyzed using the fuzzy Delphi method. 13 drivers had a de-fuzzy number higher than 0.7 and were selected for final prioritization with Copras. The two drivers of data-driven decision making and task automation had the highest priority.Conclusion: The research scenarios were developed based on two priority drivers considering the six components of the root definitions tool. Some of the suggestions of the research were: using data-based technologies such as business intelligence and big data for human resource management processes, developing a data-based decision-making culture and moving towards more automation in various human resource management processes such as performance evaluation and recruitment and hiring. Manuscript profile
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        716 - Designing and Explaining the Model of Innovative Leadership in the Country's Banking Industry
        Ardavan, Gholamali pour Hassan Reza Zeinabadi Hassan Rangriz Akbar Hasanpour
        The process of influencing others and motivating them to cooperate with each other in order to achieve group goals is called "leadership". In fact, innovative leadership in the organization is a behavior in the organization that can lead to the creation of adaptation an More
        The process of influencing others and motivating them to cooperate with each other in order to achieve group goals is called "leadership". In fact, innovative leadership in the organization is a behavior in the organization that can lead to the creation of adaptation and compatibility as much as possible with environmental changes and expand innovation among employees and throughout the organization. The purpose of this research is to design and explain the model of innovative leadership. This research is a type of qualitative research to describe and describe with the help of content analysis method. The statistical population of this research includes experts in the field of innovative leadership, the questions were asked through interviews, and the components of innovative leadership were extracted according to the coding done using the content analysis method. The results indicate that leadership behavior, leadership strategy are the main dimensions of innovative leadership and participation and like-mindedness, modeling, flexibility, supervision and control, delegation of authority, knowledge and strategic management, and reward are the main sub-categories of innovative leadership. Manuscript profile
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        717 - Designing and Validating a Model for Integrating Customer Knowledge Management and Customer Relationship Management with a Competitive Advantage Approach in the Iranian Banking Industry
        Saba Heydari Fariz TaheriKia Niloofar Imankhan
        Integrating customer knowledge management and customer relationship management may be considered as one of the most important fields of competitive advantage in the third millennium, which is an opportunity to use knowledge-based and customer-oriented manpower, with max More
        Integrating customer knowledge management and customer relationship management may be considered as one of the most important fields of competitive advantage in the third millennium, which is an opportunity to use knowledge-based and customer-oriented manpower, with maximum effectiveness in business and value creation for the customer. The study is applied in terms of purpose and a survey description in terms of data collection. The statistical population in number of 1235, which a statistical sample of 293 people has been extracted according to the Morgan sample size determination table. Sampling method is convenience sampling and a questionnaire was used to collect data. In this research, model equations and analyzes have been done by using structural equation modeling through Smart PLS software. The results showed that casual conditions (response of the bank to the external environment, implement international standards and bank social responsibility), contextual conditions (change the approach of the bank's senior management and liberalize and deregulate the government) and intervening conditions (bank empowerment culture and dynamic competition) have a positive and significant impact on integrating customer knowledge management and customer relationship management. Among the proposed strategies integrated marketing, development of technology and modern banking services and strategic alliance have a positive and significant impact on integrating customer knowledge management and customer relationship management but delta model doesn&rsquo;t have a significant impact. Customer knowledge management and customer relationship management has a positive and significant impact on gaining a competitive advantage for the bank, increasing customer satisfaction and strengthening banking services in society. Manuscript profile
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        718 - Organic compound removal from textile wastewater by photocatalytic and sonocatalytic processes in the presence of copper oxide nanoparticles
        Reza Fekri Seyed-Ahmad Mirbagheri ebrahim fataei Gholamreza Ebrahimzadeh-Rajaei Lobat Taghavi
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        719 - Identification and Assessment of health, safety and environmental risk factors of Chemical Industry using Delphi and FMEA methods (a case study)
        Hassan Azizi Mina Mackialeagha Bita Azadbakht hassan samadyar
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        720 - Survey the Amount of Heavy Metals in species leaf around cement production industries (Case study: Payvand Golestan cement factory)
        Keivan Saeb Solaiman Ghorbanzadeh Saeed Kardar Robabeh Khadami
        Air pollution is one of the most serious environmental problems in Golestan. Each day, a tremendous amount of toxic and fatal gases, different kinds of pollutants, perilous floating particles produced by cars, factories, industrial workshops, power plants and residentia More
        Air pollution is one of the most serious environmental problems in Golestan. Each day, a tremendous amount of toxic and fatal gases, different kinds of pollutants, perilous floating particles produced by cars, factories, industrial workshops, power plants and residential buildings are added to the air. Largely due to the increasing demand for cement, cement production industries around Golestan have increased their daily production. Toxic gases and hazardous particulates that release into environment from cement factories have considered as the environmental problems. Cement factory emissions into air cause serious air pollution and affect the plant and animal life in the environment. This&nbsp; study characterized the levels of heavy metals of the leaves near a cement factory. The concentration of eight se lected heavy metals(Ag, As, Cd, Co, Cr, Cs, Bi, Ba) were measured on 24 leaves from Quercus and Paliurus&nbsp; spina and Phragmitesaus tralis samples (1-2 m) collected near a cement plant via inductively coupled plasma/mass spectroscopy (ICP-MS). SPSS whit 0.05 was used for statistically data analyzing. Results showed The average concentration of heavy metals from Quercus and Paliurus spina and Phragmitesaustralis samples Were not statistically significant in other words, the absorption is the same. There is a significant difference in the cd with Paliurus spina. In other words, Paliurus spina absorb cadmium from others. The concentration of toxic metals in the leaves of plants studied area of heavy metals in the air and leaves the adsorption &nbsp; Manuscript profile
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        721 - KEY DIMENSIONS OF EFFECTIVE FACTORS IN RFID TECHNOLOGY DEVELOPMENT IN THE SUPPLY CHAIN OF IRAN’S AUTO-INDUSTRY
        Abbas Toloie Eshlaghi Amir Naderpour
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        722 - The Role of RFID to Improve Materials Flow in Mega-projects Site
        Mehran Salehi Shahrabi Ailin Sadeghi Sarvestani
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        723 - Evaluation of Comparativ Advantage in the Wood Products Industry in Iran
        Afsaneh Shayesteh Homayoon Ranjbar
      • Open Access Article

        724 - Identify and Prioritize the Factors aFfecting the Process of Opportunity Recognition in the Field of Information Technology Banking Industry
        Afsaneh Ozaee Mehran Mokhtari
      • Open Access Article

        725 - The Casual Relationship of Strategic Alliance, Human Resource Flexibility and Sources of Organizational Conflict with Competitive Advantages in the Sport Industry Products
        bahman shahriary abbas khodayari ali zaree
        AbstractThe purpose of this study was to design a structural equation model for causal relationship of strategic alliance, human resource flexibility, and sources of organizational conflict with competitive advantages in the industry of sports production. The method of More
        AbstractThe purpose of this study was to design a structural equation model for causal relationship of strategic alliance, human resource flexibility, and sources of organizational conflict with competitive advantages in the industry of sports production. The method of this study was descriptive causal, which was conducted by survey method. Participants in this study included 306 owners, managers, marketing managers, and sales managers of sports production units in Tehran city. For data collection, four questionnaires were used to get the specific data which were the Strategic Alliance (r=0.88), Competitive Advantage (r=0.88), Organizational Conflict Resources (r=0.89), and Human Resource Flexibility (r=0.86). After confirming the validity and reliability of the questionnaires, these questionnaires were distributed among the participants. In addition, structural equation modeling was used to analyze the data. The results showed that strategic alliance significantly has a direct effect on the two components of human resource flexibility (0.27) and sources of organizational conflict (0.34). Moreover, organizational conflict resources significantly have a negative effect on human resource flexibility (-0.47). Furthermore, human resource flexibility has the greatest impact on competitive advantage (0.62). This coefficient is the sum of the indirect effects of strategic alliance and sources of organizational conflict, as well as the direct effect of human resource flexibility on competitive advantage. The following conclusion can be drawn from the present study that the management of the different companies of sports production enters the trade unions with full confidence, to take into account the issues within the organization, such as cost-effectiveness and time, which create a competitive advantage. Consequently, they can turn a competitive advantage from an impermanence competitive advantage to sustainable competitive advantage.&nbsp;&nbsp;&nbsp; Manuscript profile
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        726 - Developing an Entrepreneurial Model with an Emphasis on Sports Tourism
        jafar hidari mehdi savadi hamidreza saybani
        The purpose of this study was to develop an entrepreneurial model with emphasis on sports tourism. This was done by conducting a qualitative research of the grand theory type, the method of which is exploratory. This research was done through literature review and explo More
        The purpose of this study was to develop an entrepreneurial model with emphasis on sports tourism. This was done by conducting a qualitative research of the grand theory type, the method of which is exploratory. This research was done through literature review and exploratory interviews using content analysis (coding of analysis unit, categories and registration unit). To conduct the field interview, the statistical population of the study included expert professors in the field of sport management, entrepreneurship and specialized tourism, as well as entrepreneurs in the field of sports tourism. After analyzing the literature and presenting the research model, 12 people from the statistical community were interviewed to complete the list of entrepreneurial factors with emphasis on sports tourism. Finally, the categories were identified in the form of 23 categories and 81 concept codes, and in the heart of the six dimensions of the paradigm model as causal causes (1 category), the main category: sports tourism entrepreneurship (1 category), strategies (8 categories), conditions Background (7 categories), interventionist conditions (1 category), and consequences (5 categories) were included. In this regard, factors such as environmental attractiveness, financial, sports tourism infrastructure, sports tourism intermediary services, catering facilities, facilities and facilities related to sports events and media were recognized as the underlying conditions and increase organizational cooperation, strategies Economic, cultural and cultural strategies, information, facilities, information acquisition, manpower and support of managers were identified as strategies for entrepreneurship development in the sports tourism industry. Manuscript profile
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        727 - E-commerce development strategies in the country's sports
        fatemeh zohrabi Reza Saboonchi Hamid Foroghipour
        The purpose of this research was to identify the factors and strategies for deploying electronic commerce in the production of sporting goods in the country and to provide an analytical model. In terms of target type, the present research is applied research. It was car More
        The purpose of this research was to identify the factors and strategies for deploying electronic commerce in the production of sporting goods in the country and to provide an analytical model. In terms of target type, the present research is applied research. It was carried out qualitatively and through in-depth interviews. The research method used is Grounded Theory (Foundation Data Theory). The statistical population of the study consisted of 17 professors and experts in sport marketing and 11 marketing and sales representatives of manufacturer companies of sporting goods who interviewed. Finally, the data from the interviews were analyzed using the Grounded Theory method through three stages of coding. The results of coding in the end of the 6 main categories include the causal conditions (supervisor-policy making-occupational-economic), underlying conditions (modeling -lifestyle-ICT development-environmental learning), mediating conditions (technical -information, legal-cultural), strategies (law-manpower-equipment-localization), outcomes (economic-structural-cultural-environmental) and the main phenomenon of electronic commerce implementation in the sport sector of the country. Manuscript profile
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        728 - Presenting an Electronic Marketing Model in the Production Sector of Iran's Sports Industry
        mostafa fallahi mehdi kohandel seyedneamat khalilfeh Mahvash Noorbakhsh
        The purpose of this study is to present an electronic marketing model in the production sector of Iran's sports industry. The method of the present research is mixed (qualitative-quantitative) and structural equations, based on the present time, in terms of applied purp More
        The purpose of this study is to present an electronic marketing model in the production sector of Iran's sports industry. The method of the present research is mixed (qualitative-quantitative) and structural equations, based on the present time, in terms of applied purpose and in terms of collecting field information. The statistical community in the quality sector includes experts who specialize in sports marketing and have a history of management in sports equipment manufacturing companies. Also, in a small part, including all the managers of companies producing sports equipment in Iran, according to the statistics announced through the official website of the Ministry of Industry, Mines and Trade, there are 255 people (236 men and 19 women). Due to the limited statistical population, the statistical sample was selected by the total number method, with the difference that only 238 healthy questionnaires were returned by the managers and the final number of the statistical sample is 238 people (223 males and 15 females). The data collection tool was a semi-structured interview in the qualitative part of the interview. The results of this interview were designed in the form of a questionnaire with 4 main factors. For construct validity (exploratory and confirmatory factor analysis), Cronbach's alpha was used for reliability. The results of the final model were approved in 4 factors: technology, promotion, possibility of ordering online and answering customers' questions. Therefore, it is suggested that managers in their manufacturing companies use technology to update the company and provide conditions in e-marketing to make better use of this space to better promote. Also, the field of holding training courses for employees on responding and dealing appropriately with customers should be foreseen, and in order to receive orders, hold a course to familiarize employees to receive orders. Manuscript profile
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        729 - The issue of the power and active activism of the clergy in the Middle East, , A case study of clergy activism in the nationalization of the oil industry in Iran
        Mohammad Sadegh Golmohammadi Siamak Bahrami
        Without considering the activism of religious institutions,including Shia and Sunni clergy,or even Jewish religious figures, studying the political and social history of the Middle East will be imperfect.The clergy within any religious or social group has had a signific More
        Without considering the activism of religious institutions,including Shia and Sunni clergy,or even Jewish religious figures, studying the political and social history of the Middle East will be imperfect.The clergy within any religious or social group has had a significant impact on these groups&rsquo; internal and external developments. The focus of the present research has been whether this activism is solely aimed at defending a particular ethical or religious purity,or if it is in a close relationship with the power-seeking motives of these activists.In this regard,an attempt has been made to explore and investigate the activism of Shia clergy in Iran during one of the most crucial periods in Iran&rsquo;s political history, i.e.the nationalization of the oil industry in the 1940s.The primary question of this study is what was the role of Shia clergy in the nationalization of the oil industry and what were the objectives they pursued in doing so? According to the research results, if we categorize Shia clergy into three groups:conservative,revolutionary and pragmatic,the pragmatic movement has been the dominant force in the nationalization of the oil industry.Through accepting balancing role for itself, it sought to create alliances and temporary coalitions,sometimes conflicting with other social activists in the course of nationalization of the oil industry to provide the grounds for the emergence and empowerment of activists who could better contribute to the consolidation of their power and position.In this path, the defense of religious values was on the sidelines or just served as a means to their ultimate goal. Manuscript profile
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        730 - Development of network data envelopment analysis model to evaluate the technical efficiency of the pharmaceutical industry
        Seyede Elham Eftekharian Seyed Farzad Hashemi Ali Nemati Razieh Mehrjoo Mahnaz Ahadzadeh Namin
        The purpose of this article is to evaluate the technical efficiency of listed companies in the pharmaceutical industry in 2021. To achive this, the additive model of two-stage network data envelopment analysis was investigated with semi-positive and negative indicators More
        The purpose of this article is to evaluate the technical efficiency of listed companies in the pharmaceutical industry in 2021. To achive this, the additive model of two-stage network data envelopment analysis was investigated with semi-positive and negative indicators and simultaneously considering the production process(Fundamental Analysis) in the first stage and the financial production process (Technical Analysis) in the second stage. In addition, FAHP applied to determine the weights of the first and second stages. The results showed: the production process is more important in defining the total efficiency of a company in the Stock Exchange. In the first stage, %33 and in the second stage, %25 of the pharmaceutical industry companies achieved full efficiency of one. According to the efficiency one of %13 companies of the studied industry in both first and second stages, the efficiency of the mentioned companies was also full and found to be one; These companies include Toliddaru, Exir Pharmaceutical and Loghman Pharmaceutical & Hygienic Companies. The lowest total efficiency belongs to Sobhan Pharmaceutical Group. In general, 88% companies of the studied industry have an efficiency higher than 0.5. Manuscript profile
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        731 - Providing a model of intelligent management systems for sustainable and resilient production systems in the cement industry in order to improve social development
        Eshagh Jamal omidi mohammadali keramati Mehdi Rajabiun Safiyeh Mehrenejad
        In the context of providing a model of intelligent management systems for sustainable and resilient production systems in the cement industry in order to improve social development, it is very vital to perform multiple analyzes to select the best algorithms to improve t More
        In the context of providing a model of intelligent management systems for sustainable and resilient production systems in the cement industry in order to improve social development, it is very vital to perform multiple analyzes to select the best algorithms to improve the performance of management systems. In this research, an issue related to production based on the model of intelligent management systems for sustainable and resilient production systems in the cement industry has been investigated. The main goal of this problem is to improve the production system in such a way that stability is maintained uniformly in the production process. In this production process, Poisson distribution and implementation of artificial intelligence are used in production with exponential distribution. Also, two main limitations have been set on this issue; One related to the total number of productions that are created and the other related to the maximum production time limit. This issue has three goals in mind. The first objective is to reduce the average production expectation as the main objective. The second goal is to minimize the amount of environmental damage in the production process. The third goal is to maximize the total functionality of the devices per unit of time. For this purpose, VIS, CNSGA-II, NSGA-II, MISA, NNIA and NRGA algorithms were used in MATLAB software. VIS algorithm showed the best performance in most criteria. Manuscript profile
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        732 - Appraisal of Industrial Plans with Expected Monetary Value Approach Using FAHP in the Ceramic and Tile Industry
        Masoud Merati
        One of the essential issues existing in the industry section and long term investments is the procedure of evaluation and selection of industrial projects. Since selection of the optimum and appropriate project, is followed by economic efficiency and conversely the fail More
        One of the essential issues existing in the industry section and long term investments is the procedure of evaluation and selection of industrial projects. Since selection of the optimum and appropriate project, is followed by economic efficiency and conversely the failure of a project causes time and cost wastage and will be followed by huge adverse consequences. Hence, decision making in this field is complicated and various tangible, intangible, qualitative and quantitative factors are involved in it and for this reason identification, study and analysis of them is necessary. In order to evaluate the projects in this article, initially technical and financial studies are considered and analyzed and its results are posed. Technical studies include estimation of investment constant costs, estimation of the plan income, costs before usage, capital turnover and production charges and financial studies include estimation of net current value indices, internal output rate, profitability index, capital return period, break – even analysis and other factors which contribute to economic evaluation of the project. The case study in this research is construction of a tile factory which five plans which in fact involve the research options are considered with indices and various technical and economic factors which through Fuzzy Hierarchical Analysis Technique which is Fuzzy Multivariate Decision Making Methods, have been compared so that the best option is selected and the projects are ranked. The ‌considered indices involve four financial indices including net current value, capital return period, investment output, sales output and the ratio of numerical break – even. The research result indicates that the projects ranking results is very close to the ranking on the basis of internal output rate. Manuscript profile
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        733 - Identifying and Prioritizing the Components of Sustainable Human Resource Management Affecting the Development of Iran's Automotive Industry
        Alireza Ahmadbeigi Masoud Ahmadi farshideh zameni
        The purpose of this study was to identify and prioritize the components of sustainable human resource management which affects the development of the automotive industry. In order to achieve the objectives of the research through non-probable snowball sampling method, t More
        The purpose of this study was to identify and prioritize the components of sustainable human resource management which affects the development of the automotive industry. In order to achieve the objectives of the research through non-probable snowball sampling method, the opinions of 15 experts in the field of human resources as well as senior development managers of Iran Khodro and Saipa companies, up to the theoretical saturation stage, were used.The present study has been carried out using a mixed exploratory research method in two parts: qualitative and quantitative. In the qualitative phase, using open source data theory and line-by-line analysis of the interviews, open coding was performed first. During open coding, about 129 items were extracted as basic concepts from the text of the interviews and then categorized into 20 indicators and five dimensions of causal conditions, contextual conditions, interventionist conditions, strategies and guidelines, and results and consequences. In the quantitative phase, the research was conducted in the form of a descriptive-survey research method and through a researcher-made questionnaire, the views of experts were collected and then the data were analyzed using a fuzzy hierarchical process (FAHP), and component priority in each of the five dimensions was determined.The results showed that economic conditions are the highest priority among causal conditions; recruitment and retention of manpower is the highest priority among the contextual conditions; government is the highest priority among interventionist conditions; investing in employee competencies for current and future scenarios have been given the highest priority among strategies and financial benefits and economic growth has the highest priority among outcomes and consequences. Manuscript profile
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        734 - ‎ The Role of Education in Tourism Industry Boom and Tourist Satisfaction in Iran
        Majid Kaffashi
        &nbsp; Abstract The present paper was the result of a set of studies aiming at recognizing the problems and difficulties of Tourism industry in Iran. In this research, sampling was done in cross-sectional method from tourist hotels in Isfahan, i.e. 200 tourists from More
        &nbsp; Abstract The present paper was the result of a set of studies aiming at recognizing the problems and difficulties of Tourism industry in Iran. In this research, sampling was done in cross-sectional method from tourist hotels in Isfahan, i.e. 200 tourists from eight nationalities and 50 experts from Tourism industry were examined. In the theoretical framework of the research some theories such as the theory of exchange and the theory of sustainable tourism development were also considered. This research tried to answer the following questions: what are the effective factors in attraction and repulsion of Iran&rsquo;s Tourism industry? How satisfied are the foreign tourists traveling to Iran (Isfahan)? And what factors are involved in this satisfaction? Data analysis indicated that the following factors would affect the tourists' satisfaction and the boom in Iran&rsquo;s tourism industry: Improving tourist welfare facilities, providing more period of stay, establishing security, having more publicity campaign, decreasing religious restrictions, planning private investment in tourism industry, developing stable transportation, lifting commercial limitation, upgrading educational quality in tourist areas, expanding Iran&rsquo;s cultural relations with other countries, etc. &nbsp; Manuscript profile
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        735 - Investigating the effective variables of R&D (research and development) and providing executive solutions to improve the learning performance and innovation of the National Iranian Gas Company
        Tavakol Moharrami Alireza Irajpour Morteza Mosakhani
        In general, social and economic systems can be defined in terms of common sets of common expectations for each behavior. Therefore, accountability can be considered as a factor that connects the research and development system to industry. In this regard, after examinin More
        In general, social and economic systems can be defined in terms of common sets of common expectations for each behavior. Therefore, accountability can be considered as a factor that connects the research and development system to industry. In this regard, after examining different models in the field of learning and innovation in society and research and development and accountability, a comprehensive new model that introduces important approaches in research and technology and organizational accountability including: managerial accountability, bureaucratic accountability Political and social accountability, market accountability and professional accountability have been extracted. Then, for each approach (dimension), ten components with different metrics (fifty metrics in total) are considered. In this research, acceptance of research and technology has been used as a new paradigm to make organizations more responsive to internal customers or employees. In this regard, after confirming the appropriateness and efficiency of the model by academic and gas industry experts (managers and experts), the main and secondary hypotheses in a field study using the gas industry data were tested and the results show that It is that the review of bureaucratic, economic, managerial criteria, market index, customer orientation and political, social approach and after reviewing through t-test, the coefficient of effectiveness of each of the indicators was measured and ranked. The basis of ranking, management index with a coefficient of 0.412 and bureaucracy with a coefficient of 0.571 in the acceptance status indicate that the research and development accountability model is successful and can be considered in policy and planning. Manuscript profile
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        736 - Identifying the elements and components of the model of factors affecting the voluntary resignation of senior managers of the Iranian automotive Industry
        Ruhollah Golshan Amir Hosseini Ahmad Vedadi Dariush Gholamzadeh
        Today, human capital is the most valuable asset of the organization and the success of organizations depends more on intangible assets than the financial and physical indicators such as the thoughts and ideas of employees, especially managers. Employees and managers are More
        Today, human capital is the most valuable asset of the organization and the success of organizations depends more on intangible assets than the financial and physical indicators such as the thoughts and ideas of employees, especially managers. Employees and managers are efficient and experienced in terms of performance compared to other employees and managers. With their vast experiences and capabilities, these individuals will be potentials for future generations of organizational leaders. The aim of this study was to identify the elements and components of the pattern of factors affecting the voluntary resignation of senior managers of Iran's automotive industry. This research was of qualitative type that content analysis method was used. The statistical population of the present study included senior managers of the automotive industry who were selected by purposive sampling method and 18 people were selected for interview until reaching the data saturation point. Semi-structured interview collection tool based on research findings, 5 factors as comprehensive or core themes including (government institutions, senior managers, organizational status, financial factors, performance factors), and 16 factors as organizational themes and 52 The factor was identified as the basic themes. Manuscript profile
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        737 - Modeling the Application of Knowledge Management System in Order to Improve the Technology Governance in the Automotive Industry of Iran Using the Data Mining Environment
        Komeil Akbarnezhadbaei Mahmood Mohammadi Abdollah Kouloubandi Mohammad Taghipour
        Introduction: Customer knowledge management is a combination of knowledge management and customer relationship management that is important for developing the organization's business strategy and thus improving organizational activities and achieving competitive advanta More
        Introduction: Customer knowledge management is a combination of knowledge management and customer relationship management that is important for developing the organization's business strategy and thus improving organizational activities and achieving competitive advantage. With the development and expansion of knowledge and information technology, the project environment has become more complex. Methodology: Since knowledge management is one of the most important approaches that has been considered in this regard, the issue of the present study is to investigate the impact of knowledge management and each of its constituent processes (creation, application, sharing and storage of knowledge) on IT governance in the automotive industry.Results and discussion: Due to the fact that the impact of knowledge processes in the project environment is investigated, the method of this research was quantitative and the information required for this research was collected from the database of car companies. Level of car purchase is considered as a dependent variable and information about age, gender, income level, occupation, level of education, car history, marital status is considered as an independent variable. It was analyzed using data mining method and kmens algorithms and neural network method and support vector machine.Conclusion: The obtained results show that the use of knowledge management has been able to predict the types of customers and sales trends in the future and it is expected that the obtained results will be effective in managing the construction and production of the country's automotive industry. Manuscript profile
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        738 - The model of development of portfolio management capabilities of innovation projects (Case study: educational organizations related to the electricity industry)
        Alireza  Shishebori
        Organizations compete in international environments and environments that are significantly uncertain and dynamic. In such environments, the advancement of technology and the reduction of the lifespan of products and services lead to their rapid obsolescence. Project po More
        Organizations compete in international environments and environments that are significantly uncertain and dynamic. In such environments, the advancement of technology and the reduction of the lifespan of products and services lead to their rapid obsolescence. Project portfolio management capabilities can improve innovation decisions and new product outcomes, thereby giving organizations a competitive edge. In this research, the orientation of the research is developmental-applied and in terms of the type of research, it is qualitative-exploratory. In the following, using a multiple case study and the foundational data theory method and using semi-structured and in-depth interviews, as well as reviewing related documents, focusing on a number of successful innovative companies in the field of equipment manufacturing and production in Iran's electricity industry, Data was collected and analyzed in the form of open coding, central coding and selective coding. The findings of the research indicate that the portfolio management capabilities of innovation projects can be categorized into four main components: "process", "structure", "employees" and "knowledge base". Also, based on the results of the research, the elements and components of the theoretical research model (performance improvement model) including causal conditions (organizational factors, environmental factors and project and portfolio factors), background conditions (industry platform and technology platform), intervening conditions (capabilities parent organization, project management capabilities), interaction and action strategies (use of process capabilities, structure, staff and knowledge base) and outcomes (IPPM performance and business performance) were identified. Finally, in order to validate the final model of the research, the focus group tool was used to achieve appropriate validity in this research and increase the validity of the extracted model. Manuscript profile
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        739 - Qualitative Study of the Attitudes of Female Youths and Adolescents Adherent to South Korean Entertainment Industry Products
        Leila  Ebrahimi Varzaneh Elham Fathi
        The present research was purposed to qualitatively study the female youths and adolescent’s attitude who were adherent to South Korean entertainment industry products. The statistical population subsumed the female youths and adolescents who were adherent to South Korea More
        The present research was purposed to qualitatively study the female youths and adolescent’s attitude who were adherent to South Korean entertainment industry products. The statistical population subsumed the female youths and adolescents who were adherent to South Korean entertainment industry products in Tehran city. The sample until reaching theoretical saturation encompassed eleven female adolescents and youths aged 13 to 22 whom were selected via purposive sampling procedure. The research method was qualitative of contractual content analysis type and semi-structured interviews were used. The results of the research revealed that new media have become the cause of changes in identity building institutions and the media have changed the meaning-making factors of identity. The influence of the media in the formation of the identity and attitude of female youths and adolescents is significant in relation to the way their identity is influenced by the South Korean entertainment industry. Also, during exploratory interviews with the participants, 5 main themes and 24 sub-themes were extracted. The extracted themes included distance from the Iranian self and identity, critical attitude about the cultural, social, economic, and gender situation in Iran, idealism, imitation and feeling close to South Korean entertainment industry artists, lifestyle change, and group identity formation. The findings of this study could provide useful information to media policymakers, mental health professionals, and sociologists to be effective in forming the identity and attitude of young Iranian females. Manuscript profile
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        740 - Identification the challenges of using the technology of 4.0 industry in the circular supply chain of sustainable agriculture
        hamed karimi shirazi Younos Vakil Alroaia
        This study aims to identification and determine the relationships between the challenges of using the technology of 4.0 industry in the circular supply chain of sustainable agriculture in order to manage and reduce waste and residues of agricultural products from produc More
        This study aims to identification and determine the relationships between the challenges of using the technology of 4.0 industry in the circular supply chain of sustainable agriculture in order to manage and reduce waste and residues of agricultural products from production to consumption. For this purpose, the most important challenges have been identified through the review of theoretical literature and after screening by the fuzzy Delphi method, they have been analyzed with the interpretive-structural modeling method. The statistical population, 15 experts including senior managers of food and agricultural industrial companies, were selected by targeted non-probability sampling with the snowball technique and answered the questionnaire of paired comparisons. 17 challenges were identified and confirmed in three economic, environmental and social categories, according to the findings of structural-interpretive modeling, the challenges of "job threats of employees and non-adaptation of employees with smart technologies" (social), "financing In digital infrastructure" (economic), and "emission and disposal of harmful electronic waste and consumption of resources and energy of smart technologies" (environmental) are the most influencing. And the challenges of "lack of government financial support for the use of smart technologies" (economic) and "unavailability of global standards and protocols of smart technologies to protect the environment" (environmental), "Uncertain financial returns of investment in fourth generation industry technologies"(environmental), and "High investment in fourth generation industry technologies for sustainable agricultural operations" (environmental) are the most influenced and The most important are that to in order to reduce these challenges, financial, legal and legal support from the government is needed. Manuscript profile
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        741 - The impact of social media with the help of artificial intelligence on customer engagement in the automotive industry
        Nastaran  Ghahremanzadeh سید عبدالله حیدریه Younos Vakil Alroaia
        In recent years, the use of artificial intelligence in social media has increased, and managers are trying to use this potential opportunity for greater customer engagement. The purpose of this study is the impact of social media with the help of artificial intelligence More
        In recent years, the use of artificial intelligence in social media has increased, and managers are trying to use this potential opportunity for greater customer engagement. The purpose of this study is the impact of social media with the help of artificial intelligence on customer engagement in the automotive industry. The research has been done in a descriptive-survey way. The research community is qualitative and quantitative. The participants in the qualitative part include marketing managers of the automotive industry and university professors of marketing in the number of 23 people who were selected by non-probability and purposeful sampling. The statistical population in the quantitative part includes customers of the automotive industry, who were randomly selected and 412 people. In the qualitative part, the components and indicators of the model were identified and extracted by the content analysis method and finally confirmed by the Lawshe coefficient method. The findings of this section showed that the social media variable has four components including strategy, communication, trust and information, and customer engagement has three components: information engagement, growth engagement and innovation engagement. Therefore, four hypotheses were proposed and the data collected through the questionnaire were tested with structural equation modeling technique and Smart PLS software. The result of the model test showed that there is no relationship between the strategy, communication and trust of artificial intelligence of social media and customer engagement. However, there is a positive and significant relationship between social media artificial intelligence information and customer engagement. Therefore, the marketing managers of the automotive industry should use strategies, communication, trust and artificial intelligence information in social media to encourage customers to participate in the sharing of information and ideas. Manuscript profile
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        742 - Measuring the tourism scenarios of Qom city in the horizon of 1410
        Mohsen Rezai Arefi marzieh amini seyedeh elham davari
        The city of Qom, with the presence of the holy shrine of Hazrat Masoumeh, ranks second in attracting religious tourism in Iran, and this high potential for attracting tourists requires large-scale planning and integrated management. Objectives: The purpose of this rese More
        The city of Qom, with the presence of the holy shrine of Hazrat Masoumeh, ranks second in attracting religious tourism in Iran, and this high potential for attracting tourists requires large-scale planning and integrated management. Objectives: The purpose of this research is to assess the current state of tourism in Qom from the point of view of tourists, develop scenarios related to the tourism industry of this city, and finally provide strategies to reach the desired scenario. The current research is applied in terms of purpose and descriptive-analytical in terms of method. The method of collecting information is library and field. The sample population includes 385 tourists of Qom city and 38 experts and managers in the field of tourism. Considering the future-oriented nature of the research, the method of analysis of search scenario writing with the GBN (Schwartz) approach and the use of inference model (or matrix) has been chosen. Comparison of the average data of Qom tourists showed that the status of the existing infrastructure of Qom tourism in 6 dimensions, respectively: services, transportation, culture, accommodation, technology and knowledge, information and advertising has higher desirability than It is average. From the data analysis of 38 questionnaires filled by experts in the field of tourism, the critical drivers of this industry were extracted and the combination of the two mainstays is "the type of performance of the urban management complex in equipping infrastructure, amending laws and expanding relations" and "the state of community awareness in the field of tourism". Therefore, the scenario, "Paradise City" as the desired scenario of this research, is a unique urban ideal in which the movements and dynamics of the government and the urban management complex, along with the informed society, will create a bright tourism horizon in the city of Qom. Manuscript profile