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Open Access Article
1 - The mediating role of student satisfaction in the relationship between service quality and loyalty of graduate students of the University of Isfahan
Marzieh Heydari Zainab Abolhosseini Zainab Tavakoli Safia Maleki -
Open Access Article
2 - Investigating the Effect of Brand Trust on Customer Loyalty with Regard to the Mediating Role of Brand Value and Moderating Respect and Love for the Brand Among Customers of the Mashhad Leather Brand in Tehran
مهرداد رحیمیان hiro eisavei -
Open Access Article
3 - Investigating the relationship between business ethics, organizational loyalty, and employee productivity, a case study: Employees of Eghtesad Novin Bank, Fars Province
Amanolla Rahpeima -
Open Access Article
4 - The importance of the principle of supervision and its essential examples in executive bodies
mohammad pakgohar maryam sarmast -
Open Access Article
5 - Examining and explaining the challenges of the administrative system in the third world
Motahara Salehi Abdolali Keshtegar -
Open Access Article
6 - The role of service quality in the relationship between standardization and customization of products with customer satisfaction and loyalty "A case study of companies operating in Rasht Industrial City"
morteza hazrati -
Open Access Article
7 - Investigating the model associated with purchase value and purchase motivation and its consequences with a futuristic approach in discount retailing in Tehran
Mohammad Jani Karim Hamdi Hosein Vazifehdust Vahid Reza Mirabi -
Open Access Article
8 - A Future Study on Impact of Convergent Technologies on Ideal Model of Iranian Administrative System
Hedayat Kargar Shouroki Sayed Habibollah Mirghafoori Habib Zare Ahmadabadi Ali Mohammad Soltani -
Open Access Article
9 - Future studies on customer experience management and its effective factors based on brand loyalty
Azadeh Boostani Hamidreza Saeedniya Hamid Saeedi Rahim Mohtaram -
Open Access Article
10 - Competency Modeling for Public Sector Managers (Middle Managers of Industrial Section)
N. Mirsepasci D. Gholamzadeh -
Open Access Article
11 - Designing & Explaining Application of Characteristics of Learning Organizations in the Iranian Administrative System
ناصر Mirsepasi کرم الله Daneshfard -
Open Access Article
12 - Relationship Professional Ethics and Organizational Discipline with Staff Administrative Health (Case Study: Alborz Payame Noor University)
Hassan Hejazifar Hadi Rezghi Shirsavar Shahram Hashemnia -
Open Access Article
13 - Evaluation of The Relationship Between Customer Loyalty And Relationship Selling in Industrial Markets
K. Heidarzadeh M. R. Ramezanighomi -
Open Access Article
14 - Examing the Importance of Brand Equity for Customer Loyalty in the Food and Beverage Industries in Iran
M. Bamenimoghadam K. Hidarzadeh H. Mehrzadi -
Open Access Article
15 - ارائه الگویی برای ارزیابی عوامل مؤثر بر تبلیغات شفاهی مثبت در بازار خدمات (مطالعه موردی: بانک های شهرستان اراک)
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Open Access Article
16 - The evaluation of relationship between customer value and customer relationship management performance
K. Heidarzadeh A. Zendehdel Ali Hossin Soltani -
Open Access Article
17 - Innovation in Organizations: Concept, Types, and Processes
Hamid Khodadad Hosseini -
Open Access Article
18 - Identifying the Influential Factors on an Islamic-Iranian Model of Human Resource Development in Governmental Sector with Aspect of future studies
Ismail Kamali Rad Naser Mirsepasi Reza NajafBagy Afshar Kazemi -
Open Access Article
19 - Investigating The Effect of Brand Credibility on Customer Loyalty in the Iranian Banking Industry
K. Heidarzadeh F. Ghafari S. Farzaneh -
Open Access Article
20 - Analysing the Market Orientation’s Effects on Economic Performance in Insurance Companies
M. A. Abdolvand, K. Heidarzadeh H. Manafi -
Open Access Article
21 - Management Expense:Evidence for Sticky Behavior of Selling, General, and Administrative Costs in Iranian Firms
S. Iranzadeh H. Mohammadzadeh moghadam -
Open Access Article
22 - Meritocracy for the position of ministry in Abbasids Era From theory to practice
Gh montazeri -
Open Access Article
23 - The Administrative Geography of the Old Cities of Abhar-Zanjān Plain: A Study on the Sultānīyya City During the Islamic Period
Mahsa Feizi Firouz Mahjour -
Open Access Article
24 - “Tebaq” Military College of Mamalik State
Jafar HasanzadeKalashani Mahdi Jalili -
Open Access Article
25 - The Influence of Iranian Traditions on the Delhi Sultans Administration
Fardin Mehrabi Kalli Mohsen Massumi -
Open Access Article
26 - Historiography of Ibn Aybak in Kanz al-Durar
اسماعیل چنگیزی -
Open Access Article
27 - Analysis if Sources of the History of Administrative and Financial Organizations in Fatimids State
نگار ذیلابی -
Open Access Article
28 - Model of implementation of anti-corruption policies in Iran's administrative system
احمد ابوالحسنی رنجبر شکیبا الصاق -
Open Access Article
29 - Investigating the relationship between the role of actors in formulating a public policy on the implementation of health policies of the administrative system (Case study: Provincial organizations of Khuzestan province)
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Open Access Article
30 - Analysis of the impact of public accountability on the policy of promoting administrative health and organizational transparency in the public sector (Case study: Ministry of Industry, Mine and Trade of the Islamic Republic of Iran)
جواد معدنی mahsa salehi Mohammadreza Abdollahi -
Open Access Article
31 - Design Policy Template for Reforming and Improving the Administrative System (Case Study: National Iranian Gas Company)
Javad Fadaei masoud POur Kiani -
Open Access Article
32 - Explanation challenges and suggesting ways of Rightsizing Government's structure in performing reform planning in Iran's administrative system
masoud bastami reza najafbagy -
Open Access Article
33 - implementation pathology of administrative integrity policies with the good governance approach in Jahad Keshavarzi Organizational
رستم درخشان نازنین پیله وری -
Open Access Article
34 - The Impact of State Decentralization on Reducing Administrative Corruption with Mediator Role of the Establishment of Electronic State (Case Study: State Organizations of West Azerbaijan Province)
Sasan Tabehafshar Masoud Ghahremani -
Open Access Article
35 - Provide a conceptual model of e-government development: Review of e-government development in the administrative system reform program
khosrow nouri hadi Hemmatian hassan forati farshad faezirazi -
Open Access Article
36 - The effect of implementing office health promotion policy on organizational health at the technical and vocational university (Study of Technical and Critical Centers of East Azarbaijan Province)
Saeed Karimi Jafar Ghahremani Abolfazl Qasimzadeh -
Open Access Article
37 - Diagnoising the implementation of administrative system training policies in improving employee performance (Case study: Ministry of Oil)
sedigheh tootian hamid reza parvar -
Open Access Article
38 - Affecting Factors on the Policy Innovation Capability of Active Public and Private Companies in the Food Industries with Exploratory Factor Analysis (EFA) Approach
Khadijeh Bahrami Houshang taghizadeh Mortaza Honarmand Azimi -
Open Access Article
39 - Designing a standard instrument for measuring spirituality in IRAN civil service
Gholamreza memarzade Tehran Mehdi sanei -
Open Access Article
40 - Fuzzy Inference System Predictor of Good Governance against Administrative Corruption
Hamed Rahmani Morteza Mousakhani Gholamreza Memarzade Tehran -
Open Access Article
41 - The impact of general policies and administrative systems in the field of human resources on staff retention in the educational system of higher knowledge, Iran
Marzieh Mohammadi Masoud Pourkiani -
Open Access Article
42 - The role of E-procurement systems in the anti-corruption
Mahsa Salehi Saeed Zarandi -
Open Access Article
43 - A Study of Implementation of Civil Projects Obstructions Justice Administration of Tehran
Karamollah Daneshfard Valiollah Akbari -
Open Access Article
44 - بررسی رابطه میان عدالت سازمانی و سلامت اداری در گمرک جمهوری اسلامی ایران
ahmad vedadi fatemeh akhondi -
Open Access Article
45 - ارتباط بین فساد اداری و رشد اقتصادی
مهدی taghavi هاشم nikomaram صدیقه totian -
Open Access Article
46 - The effects of sustainable marketing activities on brand loyalty in dairy products with the intermediary effect of brand image, trust and customer satisfaction
naser azad mahtab alsadat mousavi fard -
Open Access Article
47 - Brand equity and brand image with customer loyalty in pharmaceutical companies
atiyeh moradi Hossein vazifehdust -
Open Access Article
48 - Investigating the relationship between self-congruity and brand attachment with the moderating role of the need for uniqueness on brand loyalty (case study: mobile customers in Isfahan)
Alireza Naalchi Kashi Elnaz Parvizinia -
Open Access Article
49 - The Modeling Reduction of Resistance of Managers of Government Organizations in Implementation of Administrative Transformation Programs
allahyar tanhaei touraj mojeibi Aryan Gholipor masoud ahmadi -
Open Access Article
50 - نقش رسانه های جمعی در کنترل فساد اداری
حسن گیوریان -
Open Access Article
51 - Evaluation of Thermal Comfort Zone in Naturally Ventilated Offices in Bushehr
Roza Vakilinezhad Jalil Shaeri -
Open Access Article
52 - Assessment of Invalidated Ratifications of Urban Development and Architecture Higher Council of Iran By Administrative Justice Court "from the Beginning so far"
Faride Kulabadi Azam Afsharnia -
Open Access Article
53 - A Comparative Study of Office Park and Sustainable Urban Development Approaches
Zahra Mosharzadeh Mehrabi Sina Sabri Soheil Sabri -
Open Access Article
54 - The effect of network marketing on Teknik brand loyalty in Bushehr consumers
safoura shahniaei Sima Najafnejad -
Open Access Article
55 - The effect of relationship marketing on loyalty with the mediating role of wushu weapons customer relationship management
Somayeh Mirani -
Open Access Article
56 - نقش دیوان عدالت اداری در تحقق و تضمین حقوق شهروندی
رسول یزدانی منوچهر توسلی -
Open Access Article
57 - جستاری در باب حقوق قراردادهای عمومی در ترازوی حقوق بشر با تاکید بر اصول حقوق موضوعه
رامین خادم پور محمد شریف شاهی منوچهر توسلی نائینی -
Open Access Article
58 - عوامل تعیینکننده وفاداری بیماران سرپایی: مطالعهای در بیمارستانهای آموزشی
احسان زارعی علیرضا موسی زاده -
Open Access Article
59 - ارزیابی سطح روابط عمومی بیمارستان و ارتباط آن با وفاداری بیمار در بیمارستانهای دولتی یزد و اراک
محمد امین بهرامی محمد عقیلی راضیه منتظرالفرج بابک عشرتی -
Open Access Article
60 - The Effect of Organizational Transparency on Administrative Corruption with the Interaction of Organizational Trust In the health centers of the municipality of Tehran
horieh feyzabadi saeed alaei -
Open Access Article
61 - Study of the Relationship between Medical Staff Behavior with Patient Loyalty in the Educational Hospital Tehran
faranak rahbari ali komeili Leila Nazarimanesh -
Open Access Article
62 - Analysis of Relationships between Antecedents Affecting Bureaucracy Phobia Using Fuzzy Demitel Technique Case Study: One of the Medical Universities in Iran
mahnaz khatam ali Yaghoubipoor mohammad montazeri -
Open Access Article
63 - The role of Corporate Responsibility on Customer Loyalty in banking sector
Mohammad Javad Taghipourian Mahsa Mashayekhbakhsh Azadeh Mohammadpour sepideh Ataei -
Open Access Article
64 - Emotional marketing, dynamic capabilities and organizational profitability
Mojtaba Poursalimi anoosh omidi -
Open Access Article
65 - The Effect of Insurer Personality Characteristics on Brand Personality and Brand Loyalty (Case Study: Iranian Insurance Companies in Langrood County)
faranak khodayari Sedigheh Tootian Esfahani Roghayeh Tajbar Parashkoohi -
Open Access Article
66 - Studying the relationship between brand and consumer (case study: electrical home appliance)
fatemeh motahari nejad سعید صمدی زینب طولابی یاسان الله پوراشرف -
Open Access Article
67 - The effect of social media on brand community markers, value creation practice, bran trust and brand loyalty (case study: comparison between Apple (Iphone) and Samsung’s (Galaxcy) mobile)
مریم کناره فرد سید علیرضا موسوی -
Open Access Article
68 - The Survey of Effect of Pleasurable Services and Trust on Loyalty
Mandana Panahi Vanani reza sha'abani -
Open Access Article
69 - Evaluating Improvement in Bank Service Management and Customer Loyalty by Customer Knowledge Management and Mobile Banking (Case Study: Mellat Bank)
نرگس رضائی ملک محمد رضائی ملک رضا توکلی مقدم -
Open Access Article
70 - Investigation The Role Of Relationship Marketing , Experiential Marketing and Cause Marketing in Customer Loyalty
اکبر شیدائی حبشی Alireza Fazlzadeh Mohammad Faryabi -
Open Access Article
71 - Effect of failed service quality on customer loyalty in banking industry
mehrnaz nejati ahmad rahchamani -
Open Access Article
72 - Investigating the effect of customer service quality and customer’s knowledge of the bank on customer loyalty (with an emphasis on subjective image, customer relationship quality and satisfaction as mediator variables)
حسین رحیمی کلور -
Open Access Article
73 - Study of the Effect Satisfaction and Trust on Customers Loyalty in Service Organizations (Case Study: Branches of Melli Bank in City of Arak)
محمد امین جمشیدیان -
Open Access Article
74 - Proposing and Analyzing a Model for the Influence of Ethical Sales Behavior on Customers Loyalty with a Case Study in Parsian Insurance Company.
Razieh Peshman حمزه کاظمی مهیاری -
Open Access Article
75 - Influence of relationship marketing investment on customer's gratitude and loyalty in retailers (Case Study: Hakopian Chain Store Customers)
nadereh sadat najafi zadeh afsaneh tabzar -
Open Access Article
76 - Impact relationship marketing on customer loyalty (Case Study: saderat Bank of Mazandaran)
asef karimi rezvan velayati shokouhi esmail shabani nejad -
Open Access Article
77 - Model Construction of Engagement and Outcomes in Consumers Food Life: Evidence from C stores Customers
Saman Sheikh Esmaeili Sana Hazbavi -
Open Access Article
78 - Double jeopardy Effect Strategies, market share Conformity with the bran and behavioral and attitudinal loyalty Football and volleyball fans
Fatemeh Fatahi Rasool Nazari -
Open Access Article
79 - Presentation of value-making model in the banking services industry (Case Study: National Bank of Fars Province)
Seyyed Alireza Mosavi -
Open Access Article
80 - The Effect of Consumer Perceived Values on Brand Love and Its Consequences: Explaining the Mediating Role of Brand Identity
iman hakimi -
Open Access Article
81 - The Effect of Brand Personality and Brand Image on Word of Mouth
Marjan Daneshian Shahnaz Nayebzadeh Mahmoud Moien Addin Akram Eghbali -
Open Access Article
82 - Examining the impact of website quality, customer emotion and satisfaction on e-customers' loyalty on travel booking websites
bagher Abbas pour nadereh sadat najafi zadeh Ali Akbar Mirzaee -
Open Access Article
83 - Studying the effect of perceived e-service quality and perceived security on brand equity
Mohsen Khunsiavash elika amirasl Majid Mohamadipour -
Open Access Article
84 - The Impact of Young Brand Identity on Brand Loyalty by Mediating Customer Satisfaction in the Mobile Industry
Maryam Ghamari Poor Zahra Amir Hoseini -
Open Access Article
85 - Investigating the Role of Consumer Psychological Motives on Customer Engagement, Attachment and Brand Loyalty (Case Study: Me Hypermarket Chain Stores in Tehran)
Ali Akbar Khademi Abbas Golshani Hanieh Farazandeh -
Open Access Article
86 - The Impact of Brand Image, Ethical Behavior and Service Quality on Patient Loyalty Considering the Mediating Role of Patient Satisfaction (Case Study: Tehran Ophthalmology Private Centers)
amirhossein samadzadeh Mohammad ail abdolvand mohsen KhunSiavash -
Open Access Article
87 - The Effect of Components of Social Media Marketing Activities through Brand Value on Customer Responsibility in the Tourism Industry
firouze hajialiakbari narges moosavi -
Open Access Article
88 - Branding co-creation through customers participation in digital media
Ali Akbar Khademi Ali Boromandnasab Hanieh Farazandeh -
Open Access Article
89 - Implications of Cause-Related Marketing in the Banking System and its Impact on Customer Loyalty to Banks
Ali Valipour Mahmoud Noraei Kamyar Kavosh -
Open Access Article
90 - The Relationship between Sensory Marketing and the Loyalty of Private Sports Club Customers, the Mediated Role of Perceived Value and Location dependency
ali akbar zohrevand Majid Soleimani sirous ahmadi -
Open Access Article
91 - Effects of Brand Performance on Consumer Buying Behavior through Variables Mediating Brand Trust and Brand Image and Brand Equity and Brand Loyalty
Abbas Ghaedamini Harouni Mehrdad Sadeghi de cheshmeh Siamak Korang Beheshti Majed Maharani Barzani -
Open Access Article
92 - The influence of personal values on customer loyalty in agricultural bank of Tehran
MOHAMMAD ALI Abdolvand leila Andervazh zahra atf iman ghasemi hamedani -
Open Access Article
93 - The Impact of Fashion Innovativeness (FI) on Consumer-based Brand Equity
Sayed mohammad Shamszadeh alavi -
Open Access Article
94 - Presenting the model of the effect of entrepreneurial marketing dimensions on consumer behavior with the approach of structural equations in startups in the field of new technology
HAMIDEH reshadatjo amir ebrahimpour -
Open Access Article
95 - Investigating the Role of Self-Concept Fit on the Loyalty of Tejarat Bank Customers through Brand Image and Brand Emotional Attachment
Hossein Norouzi Dariush Tahmasebi Aghbelaghi -
Open Access Article
96 - Identifying and Prioritizing the Factors Affecting the Intention of Viral Marketing Behavior in Customers with a Multi-Criteria Decision Approach (Fuzzy Hierarchical Analysis)
naser seifollahi Mohmmad Bahadorinejad -
Open Access Article
97 - Investigate the Effect of Social Media Personalization on Perceived Brand Value and Brand Loyalty with the Mediating Role of Brand Interaction and Consumer (Case Study: Snap Company)
Maria Hoseinzade Shirzili farzad asayesh Mohammad Reza Ghorbanian -
Open Access Article
98 - Brand equity modeling in Sepah Bank (A New Approach to Delphi-Fuzzy Type 2 Electro-Type 3 Techniques and Structural Equations)
KUMARS MOHSENIMEHR hossain budaghi khaje nobar -
Open Access Article
99 - Developing a Satisfaction Model for Service Recreation with an Emphasis on Grounded Theory-based Brand Loyalty in Banking Industry
seyed mohamad hosein lotfi ashtiani seyed mehdi jalali bita tabrizian -
Open Access Article
100 - Investigation of the Effect of Country of Origin Image on Brand Equity (Case Study: Iran khodro Diesel Company- Chorus Minibus)
K. Heidarzadeh M. Hashemi -
Open Access Article
101 - Investigation the effect of Market Orientation, Innovation and Customer Loyalty on Business Performance (Case Study: Pol Clothing Group)
M. R. Pakdel Sh. Nayebzadeh H. Dehghan Dehnavi -
Open Access Article
102 - The Impact of Interpersonal Relationships on Customer Satisfaction and Loyalty to The Service Provider
K. Heidarzadeh D. Hoseini Firouzabadi -
Open Access Article
103 - Investigating Factors Influencing Tejarat bank's Customer Loyalty
M. A. Abdolvand K. Abdoli -
Open Access Article
104 - Investigation the Effects of Consumer Shopping Value on Satisfaction, Loyalty, Word of Mouth and Share of Purchase
M. A. Abdolvand M. Jani -
Open Access Article
105 - Study of the Effect of Satisfaction and Trust on Customers Loyalty in Service Organizations (Case Study: Branches of Melli Bank in City of Arak)
M. A. Jamshidian -
Open Access Article
106 - Recognizing and Ranking Consumers' Purchasing Criteria for Mid-Range Priced Passenger Cars in Tehran, Using Fuzzy AHP
M. A. Abdolvand S. Fereidounfar -
Open Access Article
107 - Providing a Model for Identifying the Service Quality Dimensions Within Technology-Based Banking (Case study: Student’s of Islamic Azad University-Arak Branch)
N. S. Najafizadeh A. Mojoodi P. Ghasemi -
Open Access Article
108 - The Relationship between Risk Aversion and Brand Loyalty with Regard to the Role of Brand Trust and Brand Affect in This Relationship
Sh. Nayebzadeh P. Shahbazi -
Open Access Article
109 - Proposing and Analyzing a Model for the Influence of Ethical Sales Behavior on Customers Loyalty with a Case Study in Parsian Insurance Company
R. Pezhman H. Kazemi Mahyari -
Open Access Article
110 - A Model for Customers Switching from National Bank by Applying Structured Equations (Case Study: National Bank Branches in Ilam Province)
L. Emami Y. Pourashraf Z. Toulabi -
Open Access Article
111 - The Effect of Social Media on Brand Community Markers, Value Creation Practice, Brand Trust and Brand Loyalty (Case Study: Comparison between Apple (Iphone) and Samsung’s (Galaxy) Mobile)
S. A. Mousavi M. Kenarehfard -
Open Access Article
112 - Assessing the Relationship between Loyalty Program Attributes, Store Satisfaction and Store Loyalty
P. Ghafari Ashtiani A. R. Eskandary Mehrabady -
Open Access Article
113 - Investigation of the Effects of Brand Image and Perceived Public Relation Activities on Customers Loyalty
K. Heidarzadeh F. Torabi -
Open Access Article
114 - Satisfaction and Inertia Influence on Loyalty (Case study: Mobile Phone)
F. Khajouei Sh. Nayebzadeh -
Open Access Article
115 - Exploring the Role of Quality Attributes for Traditional Food Products (With PDO) on Consumer Behavi
H. Vazifehdoust V. R. Mirabi M. Mohammadi -
Open Access Article
116 - Studying Effective Elements in Brand Equity From the Consumer's Perspective (Based on Aaker's Model)
M. Mohamadian R. Shafiha -
Open Access Article
117 - Staff Role in Encouraging Customer Citizenship Behaviors (Subject of the Study: Tejarat Bank, Top Branches in Tehran)
K. Hamdi N. Karami -
Open Access Article
118 - The Role of Emotional Satisfaction in Customers’ Behavioral Intentions Regarding Service Quality in the Hotel Industry
M. Haghighi H. R. Saeednia Gh. Kianosh Ghavim -
Open Access Article
119 - Media Mix Elements Affecting Service Brand Equity (Case Study: Sina Bank)
A. A. Farhangi R. Abedini -
Open Access Article
120 - Consumer Emotional Attachments to the Brand: Prerequisites and Outcomes
B. Kheiry M. Samei Nasr M. Azimpour Khujin -
Open Access Article
121 - The Impact of Brand Credibility on Customers’ Loyalty from the Appliances Buyers Perspective
S. Ghorbani Ghavidel S. M. Shabgo Monsef -
Open Access Article
122 - Surveying Factors Influencing Customers Loyalty in Private Banks Based on Fast Response Organization`s Model
A. Zamani Moghaddam K. Lahiji -
Open Access Article
123 - The Impact of Contextual Factors, Brand Loyalty and Brand Switching on Purchase Decisions Young Consumers
H. Safarzadeh B. Kheiry R. Agha Seyed Agha -
Open Access Article
124 - The Survey of Effect of Delight Services and Trust on Loyalty
M. Panahi Vanani R. Sha′abani -
Open Access Article
125 - Investigation the Effects of Cognitive and Affective Evaluations on Behavioral Intentions
M. A. Abdolvand P. Parakhodi Moghaddam -
Open Access Article
126 - The Priority of Effective Factors on Customer's Loyalty with Using of ECSI Model
M. Haghighi Kaffash M. Akbari -
Open Access Article
127 - An Analysis the Impact of Corporate Social Responsibility on Customer Loyalty (Pasargad Bank in Ahwaz)
A. Mojoodi A. Darzian Azizi P. Ghasemi -
Open Access Article
128 - Structural Equation Modeling Approach in Explaining the Effect of Experience, Trust and Brand Loyalty on Brand Equity
M. Dehghani Soltani E. Mohammadi Y. Pour Ashraf K. Sayeh Miri E. Ghahri Shirinabadi -
Open Access Article
129 - Evaluating Improvement in Bank Services Management by Customer Knowledge Management and Mobile Banking (Case Study: Mellat Bank)
N. Rezaei-Malek M. Rezaei-Malek R. Tavakkoli-Moghaddam -
Open Access Article
130 - Explaining the Role of Organizational Citizenship Behavior on Customer Based Brand Equity
M. Mahmoudi Maymand A. Harandi -
Open Access Article
131 - Investigation the Role of Relationship Marketing, Experiential Marketing and Cause Marketing in Customer Loyalty
A. Sheidaei habashi A. R. Fazlzadeh M. Faryabi -
Open Access Article
132 - Determinants of Brand Equity: Offering a Model to Chocolate Industry
H. Vazifehdust H. Emari -
Open Access Article
133 - The Evaluation the Relation between Loyalty Programs, Customer Loyalty and Affiliated Components (Case Study: Drug Distribution Companies)
S. Shamsi Gooshki M. Solgi M. M. Bahram Zadeh -
Open Access Article
134 - Investigating the Effect of Customer Service Quality and Customer’s Knowledge of the Bank on Customer Loyalty (with an Emphasis on Subjective Image, Customer Relationship Quality and Satisfaction as Mediator Variables)
H. Rahimi Koloor -
Open Access Article
135 - Studying the Relationship between Brand and Consumer (Case Study: Electrical Home Appliance)
F. Motaharinejad S. Samadi Z. Tolabi Y. Pour Ashraf -
Open Access Article
136 - Survey of Customer Satisfaction in San Suan Product Planning by Kano Model
H. Vazifehdust S. Farokhian -
Open Access Article
137 - Effects on Consumer-Based Brand Equity: Evaluation of Factors
A. H. Ebrahimi B. kheiry S. Yadegari -
Open Access Article
138 - The Influence of Product Involvement on Brand Loyalty
H. R. Saeidnia S. Jamalinejad -
Open Access Article
139 - Investigating the Effects of Brand Credibility on Customer Loyalty in Public and Private Banks
M. Hassanzadeh A. Ghadiri -
Open Access Article
140 - Assessing the Mediating Mechanism of Relationship Quality and the Moderating Effects of Prior Experience in ISP Service
M. Mousakhani M. H. Nasrabadi -
Open Access Article
141 - Mental Accounting: New Challenge on Financial Management Classic Models
Esmail moshiri Arezooi jalil -
Open Access Article
142 - Review and analyze the factors affecting the behavior of sticky costs
مجید زنجیردار پیمان غفاری آشتیانی زهرا مداحی -
Open Access Article
143 - Structural Equation Model in relation to Organizational Culture, Flexibility of Working Hours and Staff Loyalty with Mediating Role of Organizational Commitment
maryam hafezian javad golpasand -
Open Access Article
144 - The effect of Schein's model of organizational culture on organizational performance through the mediation of innovation
hajieh rajabi farjad niloofar mirsepasi Azadeh Heydari -
Open Access Article
145 - Model of Cultural immunity indices for Implementation of the administrative reform Programs (Case of Study: Telecommunication Infrastructure Company)
sara najari majid Jahangirfard -
Open Access Article
146 - Design of Model of cultural related to implementing of administration politices in Islamic republic of Iran (Case: Kerman excutive organizations)
maryam ranjbar masood Pourkiani malikeh beheshtifar Ayyub Sheikhi -
Open Access Article
147 - Designing a contingent professional ethics model, a step towards organizational citizenship behavior
seyed behrad Razavi Alehashem hassan payervand Mohammad Mirzaei -
Open Access Article
148 - Designing and explaining the administrative health promotion model in the organizations of free commercial and industrial zones of the country
mohsen hamidi علی نقی امیری حمیدرضا یزدانی -
Open Access Article
149 - scrutiny of cultural change in organization and cultural institution and cultural institutions of country
علی اکبر رضایی نوریه شادالویی -
Open Access Article
150 - The effective factors on the health of bureaucracy in achievement of reform plan of administrative system
سیدرضا صالحی امیری نوریه شادالویی -
Open Access Article
151 - The Study Of The Relationship Between Corruption & Human Development Indicators In Selected Countries During The Years 2010 To 2012
maryam najar nahavandi hamid khorsand asiabar -
Open Access Article
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416 - تأثیر محیط فیزیکی و اجتماعی بر وفاداری مشتری با نقش میانجیگری رضایت مشتری
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417 - بررسی و رتبه بندی عوامل مؤثر بر رضایتمندی مشتریان بانک شهر از ارائه خدمات و رابطه آن با وفاداری به برند (مورد مطالعه: شعب بانک شهر در تهران)
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418 - مدل سنجش تاثیر مولفههای منتخب بازاریابی، بر ارزش ویژه برند
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419 - بررسی عوامل مؤثر بر وفاداری مشتریان به مجتمعهای تجاری
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420 - بررسی تأثیر رضایتمندی و وفاداری مشتریان بر روی عملکرد مالی بانک (بانک کشاورزی – شعب شهر تهران)
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421 - بررسی عوامل موثر بر وفاداری مشتریان خدمات الکترونیکی بیمه (مورد مطالعه: بیمه سرمد)
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422 - بررسی تاثیر مستندات برند، آوازه ی برند و هویت برند بر رضایتمندی و وفاداری مشتری از برند(مطالعه موردی : بانک دی)
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423 - بررسی نقش تعدیلگر ارزشهای لذتگرایانه بر رابطه بین پیشامدها و پیامدهای برند
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424 - برند (نام تجاری) خدماتی و فرآیند ایجاد ارزش – وفاداری مشتری
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425 - بررسی تاثیر ارزش ادراکشده برند، درگیری مصرفکننده و رضایت مشتری بر وفاداری مشتری در صنعت بیمه (مطالعه موردی: مشتریان بیمه سامان)
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426 - تنیدگی شغلی و فرسودگی کارکنان امور اداری
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427 - بررسی تاثیر ابعاد کیفیت خدمات الکترونیک بر رقابت پذیری بانک ها (مطالعه موردی: بانک های اقتصاد نوین،پاسارگاد،تجارت و ملت)
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428 - رفتار متصدیان بانکی و تأثیر آن بر تصمیمگیری مشتری
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429 - بررسی تأثیر کیفیت خدمات بر تصویر برند با نقش میانجی بازاریابی رابطه ای، ارزش ادراک شده برند و وفاداری به برند (مورد مطالعه ای: شرکت های ارائه دهنده خدمات اینترنتی و ارتباطی شهر خرم آباد)
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430 - بررسی تاثیر بین تجربه مشتری و وفاداری نگرشی و رفتاری بر میزان سرمایه گذاری مشتریان موسسه اعتباری کوثر اصفهان
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431 - مقایسه معیارهای ویژگی کیفیت سود در صنایع دانش بنیان با صنایع دیگر
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Open Access Article
432 - Measuring the Quality of Accounting Information in the Face of with Employer Loyalty with Approach PSO Algorithm Abstract
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433 - بررسی نقش فضای کنش در مشارکت بخش خصوصی جهت سرمایه گذاری در آموزش های فنی و حرفه ای
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434 - Analysis of changes in the social structure of interpersonal relationships with emphasis on social factors
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435 - Sociological explanation of the relationship between Cultural Intelligence and demographic variables with social tolerance
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Open Access Article
436 - Sociological Study of Organizational Work Culture and Its Effects on Promoting Productivity of Public University Staff in Sabzevar City
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437 - A legal look at the reduction of the specificity of the state in the postmodern era with the separation of "public-private" as an element of fundamental thinking.
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438 - A comparative study of the laws of Iran, Turkey, the UAE and the international legal system in the field of international judicial cooperation regarding corruption crimes.
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439 - Administrative police in Iran's legal system
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Open Access Article
440 - Investigating the role of Social Responsibility, Service Quality, and Corporate Identity of Organizations and Customers on Customer Satisfaction and Loyalty (Case Study: Pasargad Bank)
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441 - The Relation between Customer-Orientation and Brand-equity(Case study: Anata Company)
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442 - Studying Effects of Using Green Marketing Strategy on Customers Preference in Buying and Consumers Loyalty to Green Home Appliance Brand.
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443 - The Impact of Advertising on Brand Equity(Case Study: Chocolate Mamufacturing Companies of East Azerbaijan)
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444 - The Effect of Brand Evidence, Brand Attitude, Brand Hearsay on Brand Loyalty. Case Study (Leather Companies in the City of Tabriz)
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445 - Analysis of the Effect of Administrative Corruption on GDP Per Capita in Selected Oil Exporting Countries
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446 - Examining the Mythical Stance of " violet flower " in The Vays and Ramin Based on Greek Mythology
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447 - Presenting a combined ANP-DEMATEL Approach for Analyzing extra organizational factors affecting the incidence of administrative and financial corruption in public organizations
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448 - Investigating Effective Strategies in the Field of Administrative Integrity System
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449 - Estimating required administrative staffing based on timing method in Shiraz University of Medical Science
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450 - Investigating the Impact of Relationship Marketing (RM) Strategies on Customer Satisfaction and Customer Loyalty of Ansar Bank Clients
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451 - Designing a Two-Dimensional Model of Customer Loyalty (Qualitative Approach Based on Grounded Theory)
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Open Access Article
452 - Investigating the Effect of Perceived Service Quality on Customer Loyalty Mediated by Customer Satisfaction and Corporate Image with Regard to the Role of Moderating the switching costs (Case Study: Sina Bank Branches in Mashhad)
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453 - The assessment of National loyalty's Feeling among Students (Islamic Azad University, Tehran Branches)
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454 - Cultural and Political Conservatism: The Significance of Moral Foundations
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455 - Studying the Concerns of Celebrities on Instagram and its Consequences for Fans
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456 - Investigating the Role of Ethics and Religiosity in the Meaning of Life with Emphasis on the Solutions of the Holy Quran (Case Study: Students of Architecture, Islamic Azad University, Ilam Branch)
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Open Access Article
457 - رابطه بین اخلاق حرفه ای مربیان و وفاداری ورزشکاران باشگاه های ورزشی (مورد مطالعه شهرستان ترکمن)
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458 - ارائه مدل اثر اعتماد متقابل، موفقیت نیابتی و هویت فردی - تیمی بر وفاداری هواداران سپاهان
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459 - روابط ساختاری هویت برند با رضایتمندی و وفاداری تماشاگران فوتبال شهرتبریز
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460 - طراحی مدل مسئولیت پذیری اجتماعی برای رضایتمندی،وفاداری و تمایل به حضور مجدد در بین تماشاگران باشگاه فرهنگی-ورزشی پرسپولیس ایران
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462 - Developing a Model of Social Responsibility for Satisfaction, Loyalty and Future Attendance in the Spectators of Iran Persepolis Cultural-Sport Club
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463 - The Developing a Structural Modeling of a Customer Loyalty in Sports Services Based on Relationship Marketing
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465 - The Mediating Role of Social Networking in the Relationship between Online Retail Development with Mental Involvement and Consumers' Intention to Buy Sporting Commodity and Equipment: A Grounded Theory Study
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466 - Identifying and Prioritizing the Effective Factors of Fan Development in the Iranian Football Premier League and Presenting a Model
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469 - The Survey of Chinese Government Role in the Development of This Country
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Open Access Article
470 - Explaining of organization loyalty based on human dignity with mediating self-esteem in East- Azerbaijan prisons
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472 - Study the Relationship Between organizational structure and organizational learning capabilities (Case study: university of Isfahan staff)
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473 - Application of Dimtel method for identifying factors affecting the health of the administrative system for the realization of open data governance
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Open Access Article
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Open Access Article
476 - interactive marketing model based on the national system of innovation in industrial tools
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Open Access Article
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Open Access Article
483 - Investigating the effect of online platform features(perceived ease of use, perceived usefulness and entertainment) on brand loyalty considering the mediating role of customer satisfaction (case study: Snap application users)
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Open Access Article
484 - Presenting the Political-Islamic Model of Performance Monitoring In Order To Increase Administrative Health in the Country's Document and Property Registration Organization
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Open Access Article
486 - The Impact of Social Media Marketing Activities on the Brand Loyalty, Considering the Mediation Effect of Materialism and Conspicuous Consumption Behavior
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Open Access Article
487 - تاثیر دانش برند و وفاداری سازمانی بر ارزش ویژه برند مبتنی بر کارکنان با نقش میانجی فرهنگ سازمانی
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Open Access Article
488 - electronic recruitment model to develop administrative integrity
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Open Access Article
489 - Investigating the Effect of the Distance between the Two-shell facades on the Thermal Load in an Office Building in the Hot and Dry Climate of Isfahan City
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Open Access Article
490 - Explaining the Strategic Model of Organizational Communication with an Emphasis on Enhancing Administrative Health
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Open Access Article
491 - ضرورت ها و دلایل تقسیمات استانی در ایران با رویکرد منطقهای (مطالعه موردی: استان فارس)
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492 - Developing Explain the Effects of Tourists 'Experience and Motivation in Urban Areas on Tourists' Satisfaction and Loyalty(Case Study: Kish and Qeshm Tourist Areas)
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Open Access Article
493 - Investigating the Factors Affecting Administrative Corruption in Selected Oil-producing Countries with a Regional Development Planning Approach: Using the Quantile Panel Model
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Open Access Article
494 - Analyzing the factors affecting the satisfaction of tourists with the tourism environment of Kurdistan province
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Open Access Article
495 - Factors affecting the level of consumption of local dairy products (Case study: urban households in Kermanshah)
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Open Access Article
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Open Access Article
497 - The impact of bureaucracy on the urban governance in Shiraz
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Open Access Article
498 - Modeling the factors shaping culinary tourism and its impact on the loyalty of tourists case tourist of the Esfahan city
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Open Access Article
499 - Effect of Brand Equity on Consumer Satisfaction and Brand Loyalty in the hotel industry (Case study: five star hotels Tabriz city)
جعفر Bahari بنفشه Farahani Sh Bahari مرجان Bazleh حامد Bahari -
Open Access Article
500 - Presenting a brand personality marketing model to increase customer loyalty in tourism destinations (Case study: Kish Island)
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Open Access Article
501 - The Modeling Factors Affecting the Loyalty of Female Participants in Recreational Sports
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Open Access Article
502 - The role of leadership style (transformational / exchange) in the promotion of organizational identity and social accountability of staff
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Open Access Article
503 - Structural modeling of toxic leadership with organizational vitality of education workers of East Azarbaijan province with the mediating role of organizational discord.
jafar khodaie sadegh maleki avarsin Abolfazl Ghasemzadeh Alishahi -
Open Access Article
504 - Designing and updating the implementation model of collaborative learning in the online environment at the Iranian Public Management Education Center
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Open Access Article
505 - Explanation Role of Employeesʼshuman Capital of higher Education Centersontheir Tendency Toorganizational innovation (Case:University of Birjand)
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Open Access Article
506 - An Investigation into the Performance Evaluation Indicators of School Principals from the Point of View of Principals and Teachers in Esfahan
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Open Access Article
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Open Access Article
508 - The Influence of Indoor Environmental Quality Factors on Employee Behavioral Health in Office Settings
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Open Access Article
509 - Comparison of the effectiveness of academic meaningful educational package with academic vitality training on the life expectancy of Isfahan University students
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Open Access Article
510 - Designing a Model of Antecedents Effective on Human Capital Management to Improve the Administrative System: A Case Study of Sistan and Baluchistan Universities
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Open Access Article
511 - The Impact of Brand love and Brand Commitment on Brand loyalty in the Future, Willingness to Pay more, and Word-of-Mouth Advertising in the Selection and Purchase of Smartphones
سید هادی سید فضلی vahidreza mirabi karim hamdi