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Open Access Article
1 - The effect of travelers' recommendations on word-of-mouth advertising and reuse intention with the mediating role of safety and perceived value and the moderating role of education
majid pabarjaei zanjani احمد راه چمنی -
Open Access Article
2 - Individual Moods , Sensation- Seeking , Gambling Intention and Forecasting of Earnings Management Behavior: A Test of Upper Echelons Theory
bahman banimahd -
Open Access Article
3 - Identification and Ranking the Components and indicators of Future Purchase Intention of High-Involvement Products Using Fuzzy Delphi Logic (Case Study: LG’s Brand Products in Iran)
Iliya Amini Nezhad Hossein Vazifeh Doost Afsaneh Zamani Moghadam -
Open Access Article
4 - Investigation the Effect of Brand Social Power Dimensions on Purchasing Decisions Based on Customers’ Subjective Readiness Levels
K. Heidarzadeh S.M. Alvani K. Ghalandari -
Open Access Article
5 - Customer perceptions of e-service quality in online shopping
Housein Vazifehdust Donya eskandarnia -
Open Access Article
6 - Investigating The Effect of Brand Credibility on Customer Loyalty in the Iranian Banking Industry
K. Heidarzadeh F. Ghafari S. Farzaneh -
Open Access Article
7 - A survey on the relationship between trust and electronic banking acceptance by customers of Sepah Bank branches in Golestan province
هرمز مهرانی منصوره صادقی -
Open Access Article
8 - Provide a virtual buyer behavior policy model based on the online brand trust variable
kambiz sanaee asghar moshbaki hasan esmaillpoor Siavash ahmadi chehre bargh -
Open Access Article
9 - An Overview of the Impact of Content Advertising on social media on Customers' Intentions to buy in home businesses
Parima Khanbabaei naser azad Fattaneh Alizadeh Meshkani -
Open Access Article
10 - Explaining the causal factors of online repurchase intention in chain stores
mahdi barehmoghadam Hossein Hakimpour Mehdi Mahmoodzadeh Mohammad Mohammadi -
Open Access Article
11 - Exploring the Impact of Social Networks on Entrepreneurial Intention
Aidin Salamzadeh Mehdi Tajpour Elahe Hosseini -
Open Access Article
12 - Investigating the role of attitude and co-creation in the effect of dimensions of customer experience records on the intention to repurchase from an online store (case study: sports products)
Donya Bavi Gholamreza Kenar kordi -
Open Access Article
13 - The Effects of Brand Equity on Perceived Value and the Repurchase Intention in Majid Brand Sports Goods Customers
Mahboub Sheikhalizadeh Parisa Anguri -
Open Access Article
14 - Prevention of Brand Crisis: The Brand Attachments' Role in the Mitigation of Adverse Consumer Reactions
Mohammad Kashani Karim Hamdi Mehrdad Navabakhsh -
Open Access Article
15 - The Effect of Brand Equity on Purchase intention With Mediating Role of Brand Attitude
Ehsaneh Nejad Mohammad Nameghi Abas Asadi zahra khakrizi Mohammad Ali Berangi, -
Open Access Article
16 - Causal structure model of service quality and perceived value on repurchase intention mediated by customer satisfaction (the case of pharmacies in Tehran)
Soheila Sardar -
Open Access Article
17 - Effective Factors on Word-of-Mouth Marketing and the Intention to Return to Beauty Clinics
Saeid Dehyadegari nastaran douraghi ellaheh shahbi -
Open Access Article
18 - Personality Dimensions and Job Turnover Intentions: Findings from a University Context
T. Sifuna Mayende I. Abaasi Musenze -
Open Access Article
19 - Investigation of the Shopping Environment's Perceptions on Consumption Emotions, the Perceived Values and Tourist's Behavioral Intentions
کامبیز حیدرزاده آرزو جوان بخت -
Open Access Article
20 - The effect of individual self-concept (Collective versus individualist) and nostalgia on the attitude and intention of recommending and buying consumers of food products
Maryam Majnonian noshabadi Hamid Saeedi Shahrzad Chitsaz -
Open Access Article
21 - The study of effective factors on customer relationship quality in creating brand value and intention to online purchase (A study of eshop customers in Tehran)
Ali Akbar Khademi Hanieh Farazandeh -
Open Access Article
22 - Investigating effective factors on purchase intention of luxury products
matineh fathali bahram kheiri -
Open Access Article
23 - The effect of Consumer’s received value, effectiveness and risk on Purchase Intention of Green Products (case study: Islamic Azad University,Science and Research Brand student’s)
عادله سمیعی زفرقندی shahnaz nayebzadeh hassan dehnavi -
Open Access Article
24 - Investigating the influence of customer equity framework on purchase intention of leasing companie’s customer
fereshteh sadeghi azar haris Ahmad Rahchamani -
Open Access Article
25 - Investigation of factors influencing innovation and knowledge-based trust in accepting mobile banking
farideh haghshenaskashani Afshin Rahnama ali dorosti -
Open Access Article
26 - Investigation of the Moderator Effect of Perceived Risk and Knowledge in the Satisfaction-Purchase Intention Relationship in a New Product Experiment
kambiz heidarzadeh masoumeh varamini -
Open Access Article
27 - Effect of Attitude, Subjective Norms and Behavioral Control on Smuggling Goods (Case study: Cosmetic and Hygienic Goods)
Nadali Soltani Mohammad Saleh Norouzi -
Open Access Article
28 - Identification Effect Factors on Customer Relationship Management in Retail Banking
Mohammad ail abdolvand mehrnosh najafi -
Open Access Article
29 - The relationship between managerial, technical and environmental factors with the desire to accept e-business among small and medium enterprises distributing pharmaceutical products in Tehran
Nooshin Tavili Mohammad Reza Ramezani Qomi -
Open Access Article
30 - Identifying the effective role of trust orientation and consumer gender in repurchase intention and online marketing with foresight approach (case study: sina integrated settlement complex)
Hossein Adel Abootorab Alirezaie Seyed Mahdi Jalali -
Open Access Article
31 - The impact of customers' attitudes towards green hotels on their willingness to pay and their recurrence intentions
Mohammad ail abdolvand arezoo naeimi majd ali mohammadzadeh -
Open Access Article
32 - The Role of Brand Emotional Attachment on Behavioral Responses of Luxury Car Buyers in Tehran
Mohammad Javad Taghipourian neda Ashtiani -
Open Access Article
33 - Analyzing customers’ perceived risks in electronic tickets of airline companies based on technology acceptance model (Case study: Iran Airline Company)
Behrooz Dini Meysam Fakharyan Abolfazl Masoomzadeh Zavareh Samira Golkaran Mohgadam -
Open Access Article
34 - Investigating the effect of nostalgic advertising on purchasing intention regarding its intermediate role of perceived self-perpetuating, brand attitude and emotional response to the brand (Case Study: Pak Co. Products)
Mehdi Bagheri Maryam Ghiasabadi Farahani -
Open Access Article
35 - The Effect of Ethical Perceptions on the Purchase Intentions with the Role of Consumer–Corporate Identification and Brand Trust (Case Study: Samsung Mobile Customers)
mohammad ali nasimi samira pali -
Open Access Article
36 - Investigating the effect of Content and Social-Relation Gratification in Instagram on customer purchase intention, explaining the mediating role of customer resonance
milad moradi dizgarani Abozar Aghaei Kordshami -
Open Access Article
37 - The Effect of Affiliate Marketing on Purchase Intention of Customers: Investigation of the Mediator Role of Customer Trust and the Moderator Role of Customer Involvement and Customer Perceptions. (Case Study: Food Industry)
Maedeh Masoumi Asadollah Kordenaeij Asghar Moshabaki -
Open Access Article
38 - The Impact of Social Media Advertising Features on Costumer Purchase Intention
Amirreza Ahmadnejad Masti kambiz heidarzadeh hanzaee fereshteh lotfizadeh -
Open Access Article
39 - The impact of social factors on the intention of customers in social networks via trust in the seller and the product
Mohammad Javad Taghipourian Sahar Kasiri Ahmad Shakiba -
Open Access Article
40 - Investigating the Effect of Social Media Marketing Activities on Repurchase Intention and Sustainable Social Communication (Case Study: Atiesaz Iranian Company in Mashhad)
-Sayede Somayeh Ghorbi mohammad akbari mohamad ghasemi -
Open Access Article
41 - Investigate the difference of the impact of brand engagement (consumption of content and contribution of content) on social media between Generations X and Y
sara rostamizad K. Heidarzadeh fereshteh lotfizadeh -
Open Access Article
42 - The Effect of trust, customer service and convenience on Intention to Shop Online by mediating role of Attitude towards Online Shopping (Case Study: Digistyle)
Sadaf Chankeshi Peyman Ghafari Ashtiani Seyed Jalaledin Hosseini Ghoncheh -
Open Access Article
43 - Investigating the effect of perceived justice on post-purchase intentions through emotions and post-recovery satisfaction (case-study: customers of Ansar Bank branches in Golestan province)
Fariba Khammar Mehdi Zanganeh Hormoz Mehrani -
Open Access Article
44 - Investigating the impact of social media advertising features on the intention to buy young customers in the electronics industry (case study: digikala)
abbasali hajikarimi Fatemeh Karimi Jafari shahin yazdani -
Open Access Article
45 - Investigating the Relationship between Luxury Values and Consumer Attitude to Their Purchase Intention with Food Image Mediation While Traveling
Asghar Moshabaki Esfahani Ali Abedini Dariush Tahmasebi -
Open Access Article
46 - Designing and Explaining the Entrepreneurial Marketing Model on E-Marketing with the Effect of Brand Personality Differentiation on Purchasing Intention
Abdolreza Borhaninejad Fataneh ALIZADEHMESHGANI Mousa Rezvani Chaman Zamin kamaladdin rahmani -
Open Access Article
47 - Presenting an integrated model of online repurchase intention in chain stores using the multi-ground theory method
mehdi berah moghadam Hossein Hakimpour Mehdi Mahmoodzadeh Mohammad Mohammadi -
Open Access Article
48 - Investigating the impact of advertising in social networks on the purchase intention of teenage customers in the restaurant industry (the study of adolescents aged 14 to 17 years old in Tehran schools)
Mahsa Ebrahimi Ehsan Abedi -
Open Access Article
49 - Evaluation of the Effect of Country-of-origin Image, Product Knowledge and Product Involvement on Consumer Purchase Decisions
K. Heidarzadeh Sh. Khosrozadeh -
Open Access Article
50 - The Relationship between Trust and Consumer Confidence with Acceptance of Retail Brands (Case Study: Hakoopian)
A. Bajlan M. Mansoori R. Sha′abani -
Open Access Article
51 - Changes in Consumer Behavior in the Wake of Sanctions
P. Ghaffari Ashtiyani A. Mozafari Z. Alemojtaba -
Open Access Article
52 - Developing a Model for Software-as-a-Service Adoption
E. Haji Ahmadi B. Kheiry -
Open Access Article
53 - Investigating Effective Factors on Purchase Intention of Luxury Products
B. Kheiri M. Fathali -
Open Access Article
54 - The Impact of Interpersonal Relationships on Customer Satisfaction and Loyalty to The Service Provider
K. Heidarzadeh D. Hoseini Firouzabadi -
Open Access Article
55 - Investigation of the Shopping Environment's Perceptions on Consumption Emotions, the Perceived Values and Tourist's Behavioral Intentions
K. Heidarzadeh A. Javanbakht -
Open Access Article
56 - Evaluating the Effect of Brand Class, Brand Awareness, and Price on Customer Value and Behavorial Intentions
K. Heidarzadeh H. Zandehesami S. S. Ghafelehbashi -
Open Access Article
57 - Investigation of Factors Influencing Innovation and Knowledge-based Trust in Accepting Mobile Banking
F. Haghshenas Kashani A. Rahnama A. Dorosti -
Open Access Article
58 - The Impact of After- Sales Services Quality on Behavioral Intentions of Buyers of Industrial Products
M. A. Abdolvand P. Alipour -
Open Access Article
59 - Evaluating the Role of Electronic Service Quality and Customer Satisfaction on Consumers’ Purchase Intentions
k. Heidarzadeh E. Adelpour -
Open Access Article
60 - Exploring the Role of Quality Attributes for Traditional Food Products (With PDO) on Consumer Behavi
H. Vazifehdoust V. R. Mirabi M. Mohammadi -
Open Access Article
61 - Investigating the Impact of Country of Origin on Customer Behavior: Investigation of the Moderating Roles of Product Involvement and Product Familiarity on Product Evaluation and Customer Behavioral Intentions
F. Najafi B. Kheiri -
Open Access Article
62 - Investigating the Effect of Trust and Perceived Risk on Adoption Internet Banking Services among Arak Banks Customers
P. Ghaffari Ashtiyani M. Zanjirdar R. Sha’abani -
Open Access Article
63 - The Role of Emotional Satisfaction in Customers’ Behavioral Intentions Regarding Service Quality in the Hotel Industry
M. Haghighi H. R. Saeednia Gh. Kianosh Ghavim -
Open Access Article
64 - Investigating the Influence of Customer Equity Framework on Purchase Intention of Leasing Companies’ Customers
A. Rahchamani F. Sadeghi Azarharis -
Open Access Article
65 - Determining the Relationship between Store Image, Customer Satisfaction, Behavioral Intention and Short Distance (Case Study in Shahvand Chain Super Market of Tehran)
H. Javanmard S. Hoseini -
Open Access Article
66 - Investigation of the Effects of Corporation Ability Association and Brand Awareness on Repurchase Intention and Mediator Roles of Quality Perception and Brand Resonance in Consumer Decision Marketing Process
A. R. Kia -
Open Access Article
67 - Knowing the Effective factors on Acceptance of Electronic Government Services from the Point of Citizen's View (Research Point: The Government Counter Offices in the City of Tehran)
M. Haghighinasab S. Ghasemi M. Torkaman A. Ghasemi -
Open Access Article
68 - Investigating the Impact of Selected Factors on Consumer Green Purchase Intention
A. Nakhaei B. Kheiry -
Open Access Article
69 - Consideration of Price Perception and Quality Perception on Behavioral Intention in Private and State Banks in Iran
K. Hamdi S. S. Al Hosseini -
Open Access Article
70 - The realm of the ruling interference in the implementation of religious rulings
zahra kolbadynjad mohammad jafariharandi Kazem Rahman Setayesh -
Open Access Article
71 - Criminal Responsibility of Blind Killer in Imamieh Jurisprudence and Iran Rights
Raziyeh Amini Sediqeh Hatami Ali Mohamadiyan -
Open Access Article
72 - The Impact of Human capital and Social capital on Entrepreneurial Intention with Moderator Variable of Cognitive style (case study: Tehran University)
عباسعلی رستگار مطهره حسن پور امیری مرتضی اکبرزاده -
Open Access Article
73 - Causal Model Relationship betwen Professional Commitment, Organizational Sociability and Whistleblowing Intention of Management Students in Qazvin Province
Mohammad Mehdi Mozaffari Morteza Gelich -
Open Access Article
74 - The Impact of Human Capital and Social Capital on Entrepreneurial Intention with Moderator Variable of Cognitive Style (Case of Study: University of Tehran )
Abbasali Rastegar Motahareh Hassanpour Amiri Morteza Akbarzadeh Safouie -
Open Access Article
75 - Designing an Analytical Qualitative Model of Children's Tourism Attitude towards Social Development through Intangible Assets
Mehdi Karoubi Mahmood Ziaee Zohre Mohammadi -
Open Access Article
76 - Husserl on Consciousness of Internal Time
فاطمه راثی -
Open Access Article
77 - Analysis of Factors Affecting the Behavioral Intentions of Organic Crops Technology from the Viewpoint of Agricultural Experts of East Azarbaijan Province
yahya safi sis milad joodi damirchi Mozhdeh Maleki -
Open Access Article
78 - Analysis of the influencing factors on the behavioral intention of farmers in the acceptance of Arta tobacco
Abdolhalim Kor Reza Movahedi Hamid Balali -
Open Access Article
79 - Explaining the Role of Communication Channels on Adaptation of Farmers towards Drought: The Case of Central part of Marvdasht Township
Masoumeh Forouzani Omid M. Ghoochani Milad Taqipou Mojtaba Dehghanpour -
Open Access Article
80 - The Impacts of Perceived Innovation Characteristics on Intention to Use Bio-Fertilizers among Farmers: Evidence from Yengijeh Village, Zanjan County
Ehsan Gholifar Ali Mirshekari Rasool Lavaei Adaryani Hesamedin Gholami -
Open Access Article
81 - Analysis of the role of demographic (age and gender) and psychological factors on consumers' attitudes toward the consumption of organic agricultural products in the city of Orumieh
Morteza Maleki Minbashrazgah hooshmand bagheri garbollagh Fatemeh Mohammadi Mohsen Eynali -
Open Access Article
82 - Accepting Financial Transactions using Blockchain Technology and Cryptocurrency: A Customer Perspective Approach
Masumeh Taheri Tolu Narges Yazdanian Hoda Hemmati HAMIDREZA KORDLOUIE -
Open Access Article
83 - Dynamics of Investors’ Financial Literacy, Risk Perceptions and Emotions: Evidence from the Tehran Stock Exchange
Abolhassan Jalilvand Mojtaba Rostami Noroozabad -
Open Access Article
84 - Regional Role of Tax Return Transcript Establishment in Intention-to-pay Taxes: (Study Case: Taxpayers of Iranian National Tax Admission Organization-Tehran)
Mohamad Hasan Ebrahimi Sarveolia Yahya Hasas Yeganeh Mohammad Rajaei Bagh Siaei Farshid Alasvand -
Open Access Article
85 - The effect of the brand on investor behavior and perceived risk as Mediate
Maghsoud Amiri Rouhalah Moradi -
Open Access Article
86 - On the relative efficiency in general network structures
Fatemeh Boloori Jafar Pourmahmoud -
Open Access Article
87 - Investigating the degrees of premeditated murder based on the psychological element with emphasis on Quranic texts
Hamidreza Dejan Mehdi Sabooripour Mahmoud Ruh Al-Amini Seyed Mehdi Ahmadi Mousavi -
Open Access Article
88 - Position of work in human’s life
Hosein Jamali Zadeh -
Open Access Article
89 - The legal nature of Ransom
Majid Khazaie -
Open Access Article
90 - The contracts depends on the intentions
احمد مرادخانی amir shams -
Open Access Article
91 - An analysis & new point of view for the word nemesis in 622 article of the penal law established at 1392
Seyed Ali Rabbani Mousaviyan Roghayeh Nasiri -
Open Access Article
92 - A comparative study of the crime of premeditated murder in Islamic jurisprudential religions and the Iraqi Penal Code with emphasis on its punishment
Syede parisa Andak Seyed Ali Rabbani Mousaviyan -
Open Access Article
93 - Arabic Language and Its Place among Other Semitic Languages: A Study and an Evaluation
Muhammad Saleh Sharif Askari -
Open Access Article
94 - The effect of ethical orientation, professional identity and supervisor's trust on the auditor's intention to disclose according to the moderating role of fear of reprisal
mariyam azizian Rahman saedi -
Open Access Article
95 - The Main Factors affecting Happiness in Veteran's
اعظم نوفرستی نیما گنجی علی اکبر سلیمانی -
Open Access Article
96 - Designing a Model to Online Shopping Behavior Based on the Quality of Sites
Mahmoud Naderi Bani Mahdi Al Husseini almodarresi adeleh dehghani ghahnavi Mohammad Mahdi afshar -
Open Access Article
97 - The Effect of Perceived Organizational Justice n Turnover Intention by Mediating Perceived Organizational Identification, Organizational Support, and Job Satisfaction
ali koushazade abolfazl azizabadi -
Open Access Article
98 - Workplace Incivility and Turnover Intention: The Mediating Role of Organizational Justice
فاطمه رضائی بادافشانی ابوالقاسم نوری حمید رضا عریضی -
Open Access Article
99 - Predicting Employees' Turnover Intention by Individual, Occupational and Organizational factors
Farzaneh Dabbashi Aboulghasem Nouri -
Open Access Article
100 - The effect of authentic leadership on workplace incivility, organizational cynicism and turnover intention of continuing contract employees in Electric Energy Distribution Company of Mashhad
abbas ghomanjani Alireza Khorakian Mohammad Mahdi Farahi -
Open Access Article
101 - The Causal relationship between neuroticism, job stress and work-family conflict with turnover intention and life satisfaction through mediating role of job burnout in employees of Karoun Oil and Gas Company
Balgheis Beit Mashal Alireza Heidarie nasrin arshadi parviz asgary -
Open Access Article
102 - The effect of genuine leadership on the employee's turnover intention with the mediating role of job attitude of employees
Hossein Azimi Mahshid Mesri Roosta -
Open Access Article
103 - The role of technological literacy on Entrepreneurial intention in engineer students: findings of a mixed method research
Ali Torkashvand farhad Seraji -
Open Access Article
104 - Modeling the Purchase Intention of the Iranian Brand in the Home Appliance Industry
Alireza Alikhani Saeid Sharifi -
Open Access Article
105 - Investigating the role of new media capabilities (platform: Instagram) on e-commerce (intention to buy women's clothing) according to the role of brand attitude
Jafar Ramak homa Doroudi -
Open Access Article
106 - On Intention (Niyyah) in Didactic Mystical Texts
Mahin Panahi Leila Aghayanichavoshi -
Open Access Article
107 - عوامل موثر بر پذیرش و استفاده از VADANA توسط دانشجویان دانشگاه آزاد اسلامی زاهدان در زمان همهگیری COVID-19: کاربرد مدل UTAUT
Mehdi Haseli Songhor Mahdiya Afrashteh Samira Afrashteh Nahid Afrashteh -
Open Access Article
108 - Entropy Method to Analyze the Impact of Eco-Friendly Consumer Attitudes on Green Brand Intention: Apple Brand Consumers
Maryam Ghiasabadi Farahani Peyman Ghafari Ashtiani Majid Shadmand -
Open Access Article
109 - A Developed Model for Purchase Intention of Foreign Food Products: An Empirical Study in the Iranian Context
Maryam Zarif Sagheb Seyed Kamran Nourbakhsh Mirfeiz Fallahshams -
Open Access Article
110 - Effects of Favoritism on Employees’ Intention to Leave in Governmental Organizations with the Mediating Roles of Burnout and Alienation
yousef keshavarz Zeinab Ansari -
Open Access Article
111 - The Impact of Virtual Reality Technology on Creating the Attitude and Understanding of Customers Towards the Property and Service Provider in the Real Estate Consulting Division
soraya Khanzadeh Ghalati Mousa Rahimi sirous keshavarz -
Open Access Article
112 - A Model for Factors Affecting on Online Purchase Intention Raja Company Case Study
Soheila Sardar Donighi Ehsan Nour Mohammadi -
Open Access Article
113 - Guerilla Marketing Approach on Consumer’s Purchase Intention with Presence of Mediator Variable of Satisfaction
Artimes Mahdavi Meymand Fazlullah Kazemi -
Open Access Article
114 - Testing the Conceptual Model on the Causal Relationship of Motivation and Consumption Intention
Habib Mohammadpour Yaghini Farshad Tojari Mohammad-Ali Aslankhani -
Open Access Article
115 - The Moderating Role of Social Approval Perception on the Relationship between the Intention to Sexual Harassment and Sexual Harassment towards Women in the Workplace
Monireh Sadat Hosseini Ali Mehdad Majid Saffarinia -
Open Access Article
116 - The consequences of changing the gender of couples in issues of Qisas and diyāt
Sayyed mohammad Hoseini -
Open Access Article
117 - Providing of the Motivational Model of Employee's Knowledge Sharing in the Manufacturing Companies Using of Structural Equation Modeling (SEM)
Peyman Akhavan Heydar Amiran Akbar Rahimi -
Open Access Article
118 - Studying Deliberate Learning Mechanisms to Stimulate Strategic Innovation Capacity
Rezavan Sabzeali -
Open Access Article
119 - Mediating Role of Psychological Capital between Authentic Leadership, Job Satisfaction, Job Insecurity and Intention to job leave
Ali Mehdad Nasim Samimi -
Open Access Article
120 - Examining the factors affecting the occurrence of a murder: Meta-synthesis Of researches of the period 1377-1400
Taha Ashayeri Tahereh Jahanparvar alham abbasi mostafa bazgir -
Open Access Article
121 - Emotional Intelligence and turnover intention: with mediator of Job Satisfaction and Positive Affect
NOOSHIN MASHAYEKHI ASMA HAJEB -
Open Access Article
122 - The effect of telework on commitment and turnover intentions with the role of work exhaustion intervention
mostafa heidari haratemeh -
Open Access Article
123 - The effect of motivational marketing on behavioral intentions through the attitude of football fans according to the moderating role of altruism
Mohammad saivan Nouri navid mahtab -
Open Access Article
124 - Reviewing customer delight, extracting influential themes: customer delight in the sports industry
farid ganji Sardar Mohammadi -
Open Access Article
125 - Investigating the role of purchase regret and customer experience on customers' behavioral intention with the mediating role of competitive advantage of sports products
Reza Mortazi Azadeh Seyedalinejad Mohamad Jalilvand -
Open Access Article
126 - The emergence of politics in Hafez's thought
Rohollah Eslami Fatemeh Zolfagharian -
Open Access Article
127 - Examination of the components of Sayyid Qutb's political approach in Tafsir Fi-Zalal-e-Qur'an; based on Skinner's intentional hermeneutic method
leda madade hosain khoshdel mofrad mohamad nasehi -
Open Access Article
128 - The moderating role of open innovation in the impact of website appeale on customers' behavioral intentions
Arezoo Hosseinzadeh Hamid Khodadad Hosseini Adel Azar -
Open Access Article
129 - Investigating the relationship between green human resource management and creativity and green behavioral intention with regard to the role of green values
Mozhdeh Nsirzadeh Gholamreza Memarzadeh Tehran Ghanbar Amirnejad Foad Makvandi Siroos Korahi Moghadam -
Open Access Article
130 - The Role of Marketing Innovation and Creative Advertising in Customer Purchase intention of Digikala Company
Alireza Rousta -
Open Access Article
131 - The relationship between psychological characteristics with entrepreneurial intention of agricultural student in the University of Tehran
Nematollah Shiri Moslem Savari Frahnaz Rostami -
Open Access Article
132 - Permission marketing and Privacy Concerns: A case study of online service customers of companies in the agricultural sector of Rasht city
Zahra Mohammadzadeh Emamverdikhan Alireza Farokhbakht Foumani Rahmat Ali Saberi Haghaegh -
Open Access Article
133 - Survey the Role of Social media marketing and e-wom on Brand Image and Purchase Intention in Iranian Food Industry
Sepideh Samie Seyed Mohammad Tafreshi -
Open Access Article
134 - The role of social media on the purchase intention of customers with IR-MCI numbers (Case of study: Iranian tea)
Shayan Basir Mohammadreza AzadehDel Maryam Ooshaksaraei -
Open Access Article
135 - Investigating the impact of innovation, education and personality traits on students' entrepreneurship intention: a case study of Alborz educational complex
Faegheh Kargar Pasokhdeh Mehdi Zaki Pour -
Open Access Article
136 - Investigating the effect of ease, usefulness and perceived risk, trust and social effects on the intention to use mobile banking among the customers of Melli Mubarakeh Bank
Fatemeh Nasirzadeh Masoud Godarzi -
Open Access Article
137 - The Position of Responsibility and Compensation in the Light of Quasi-Criminal Law in the Penal System of Iran and the United Kingdom
MohammadReza Golpayegani Nasrin Mehra Mohammad Ali Mahdavi Sabet Ali Safari -
Open Access Article
138 - Presenting Customer Behavior Model on Acceptance and Use of E-Banking Services by Developing and Analyzing UTAUT Theory
Yasaman Modabbernia Hossein Vazifehdust, Mohamad ali Abdolvand -
Open Access Article
139 - Investigate the Relationship Between Career Plateau With the Tendency of Employees to Leave the Organization
Sayed Mohammad Mirkamali Salahadin Ebrahimi Kamal Khalilbeigy Edris Fathi -
Open Access Article
140 - Investigation of the Effect of customer satisfaction and Perceived Certainty and Risk, and Knowledge in the Purchase Intention a New Product (In study of Experimental)
Kambiz Heidarzadeh Masouneh Varamini Mohamad Babazadehbaei Seyed Mahmud Hosini Amiri -
Open Access Article
141 - Exploring the Effects of Demographic Factors and Brand Perception on the Intention of Iranian Consumers to Purchase Luxury Automobiles
Kambiz Heidarzadeh Fereshteh Rais Rohani -
Open Access Article
142 - Application of the Theory of Planned Behavior to examine consumer’s green purchase intention
Hessam ZandHessami Shima Parvinchi -
Open Access Article
143 - Comparative Study of the Impact of Service Quality, Corporate Image and Customer Satisfaction on Behavioral Intentions
Narges Delafrooz Ali GholipourSoleimani Armin Goli -
Open Access Article
144 - The Relationship between Organizational Justice and Employee Turn-over Intention: the Mediating Role of Organizational Silence Climate, Job Involvement and Burnout
Sayed Ali Koushazadeh Fatemeh Koushazadeh -
Open Access Article
145 - Study of Influencing Factor on Sustainable Behavior
Javad Abbasi Atefeh Reaei -
Open Access Article
146 - The Impact of SMS Advertising on Purchase intention by attending to Brand Equity mediating role
Morteza Maleki Minbashzargah Azim Zaree Mahbobeh Asadzade -
Open Access Article
147 - Survey and ranking the most important factors desire of domestic consumer's in choosing foreign alternative products
Hossein Norouzi Roghayeh Ahmadi -
Open Access Article
148 - Investigation of Customer Purchase Intention towards Car Battery On-Site Delivery Services
Hairul Rizad Md Sapry Nurfaziq Nordin Abd Rahman Ahmad Shathees Baskaran -
Open Access Article
149 - Explaining the Wisdom of Apostasy Punishment with an Approach to the Purposes of the Law
akbar sajedi -
Open Access Article
150 - Jurisprudential and legal challenges of intentional homicide caused by omission
Ahmad Beiramian Abasali Akbari -
Open Access Article
151 - رابطه بین اضطراب از یادگیری زبان و قصد ادامه یادگیری زبان انگلیسی در بین زبان آموزان
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Open Access Article
152 - تاثیر سازمان دهنده های گرافیکی ایجاد شده توسط مدرس، توسط فراگیر به صورت انفرادی و توسط فراگیران به صورت گروهی بر دانش واژگانی فراگیران انگلیسی به عنوان زبان خارجی
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153 - Lack of Time Citation in Interrupted Marriage
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154 - Deadline for Payment of Blood Money in Quasi-intentional Murder
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Open Access Article
155 - Deal Reverence with the Knowledge of Using Taboo
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Open Access Article
156 - Criticism of Jurisdictional Order "Two-Year Deadline for Payment of Quasi-Intentional Homicide Diyat"
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Open Access Article
157 - Investigating the spiritual element of the crime of Insult to the Prophet (s)
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Open Access Article
158 - Judicial and Legal Investigation of Murdering Arising from Uncertainty in Target with a View on Islamic Penal Code
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Open Access Article
159 - Study of the Social Aspect of Intentional Crimes against Physical Integrity in the Islamic Jurisprudence and the laws of of Islamic countries with Emphasis on the Iranian Law
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Open Access Article
160 - Justifications for Commiting Suicide in Viewpoints of Criminal Law and Jurisprudence
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Open Access Article
161 - Research In the spiritual element of the Prophet's (PBUH) crime
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Open Access Article
162 - The Study of Juridical-Legal Foundations of the Announcement of Intention in Legal Acts
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Open Access Article
163 - Nature and Characteristics of Permission to Possession
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Open Access Article
164 - The Impact of the Death of the Intentional Murderer in Constancy of Blood Money in the Criminal Law of Iran
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Open Access Article
165 - Jurisprudential and Legal Approach of intent in Trade documents (drafts, promissory notes, and checks)
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Open Access Article
166 - Hypertext implications and its role in the development of penal jurisperudence
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Open Access Article
167 - The Role of Psychic Capital in Work-Family Conflict and Organizational Performance: The Case of Real Estate Registration Office in Mashhad
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168 - The Relationship between Entrepreneurial Social Identity and Entrepreneurial Intention: The Mediating Role of Entrepreneurial Self-Efficacy
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Open Access Article
169 - The Effect of Green Marketing on Shopping Intention with a Focus on Corporate Image: The Case of Shuttle Company Customers
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Open Access Article
170 - Designing a grocery store attractiveness model on the purchase intention of young customers with an emphasis on the reference group
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Open Access Article
171 - Impact of Quality of Police Services on Destination Image and Tourism Intention to Visit Again (Case Study: Tabriz city)
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Open Access Article
172 - Effects of Services Quality, Perceived Value and Hedonic Affection on Behavioral Intentions of the Customers
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Open Access Article
173 - Role of Store Image and Service Quality on Imaging Goods with Private Label and Its Influence on Promoting Purchase Intention: A Case Study of Hyperstar Customers
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Open Access Article
174 - Study of Experiential Marketing on After-purchase Behaviors in Food Products
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Open Access Article
175 - The Effect of Word-Of-Mouth Advertisements on the Responses of Clients (Case Study: Mobile Operators)
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Open Access Article
176 - Providing a Model for Measuring Tourist Satisfaction with the Services of Local Food Restaurants (A Case Study of Local Food Restaurants in Tehran)
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Open Access Article
177 - Analyzing the Transaction with the Intention of Evading Debt based on the Principle of Contractual Security
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Open Access Article
178 - The relationship between the store image and service quality perceived value and the customers purchase intention
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Open Access Article
179 - The effect of entrepreneurial self-efficacy on strategic entrepreneurial intention with the mediating role of mental norms, perceived behavioral control, and attitude towards entrepreneurship; Study case: Saipa company
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Open Access Article
180 - Investigating the Effects of Brand Experience, Brand Image, and Brand Trust on Brand Attachment and Purchase Intention" (Case study: iPhone Consumers in Iran)
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Open Access Article
181 - The role of service quality and perceived value on repurchase intention and customer satisfaction in Internet businesses
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Open Access Article
182 - Role of emotional intelligence on Behavioral Intentions of Customers in Stores
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Open Access Article
183 - Investigating the effect of social networks on consumer purchase intention among social network users
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Open Access Article
184 - The Relationship between Social Responsibility And Company Image, Brand Image and Customer Purchase Intention
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Open Access Article
185 - Presenting a co-creation model in the face of added reality on perceived risk, perceived trust and customer purchase intention
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Open Access Article
186 - The Mediating Role of Customer Commitment and Trust in the Relationship Between Corporate Social Responsibility and Customers' Behavioral Intentions
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Open Access Article
187 - Analysis of vital factors affecting trust after use and its effect on citizens' intention to continuously use electronic services in Tehran laboratories
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Open Access Article
188 - Evaluating Factors Influencing Success of Virtual Education in Research Institute of Petroleum Industry
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189 - Effect of components of acceptance and trust on graduate students' use of proposal registration and researh affairs through intention in Islamic Azad University of Ahvaz
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Open Access Article
190 - Effective Factors on ICT Application in Small and Medium-Sized Enterprises
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Open Access Article
191 - Structural Model of the Effect of Antecedents of Organizational Attitudes on the Intention to Leave the Service of Employees
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Open Access Article
192 - Literary genres and poetic concepts in Attar's poems
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Open Access Article
193 - Investigating the Effect of Tourism Destination Brand Involvement on the Destination Brand Equity and the Tourism Destination Revisit Intention (Yazd City as a Case Study)
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Open Access Article
194 - Why Do They Want to Migrate from Rural Areas? A Psychological Perspective from Iran
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Open Access Article
195 - کشاورزی ارگانیک: غذا برای مصرفکنندگان سبز آتی در ایران
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196 - ترویج رفتار کارآفرینانه در بین دانشجویان کشاورزی: رهیافت دو مرحله ای مدل سازی معادلات ساختاری
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197 - تاثیر عوامل بازاریابی درونگرا برعملکرد بازاریابی (موردکاوی: صنعت رستوران درشهرستان رشت با تأکید بررستوران های بنانهاده شده برنامه های گیلکی)
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198 - ارائه مدل رفتاری خریداران واقعی محصولات ارگانیک در استان گیلان
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Open Access Article
199 - تأثیر جهتگیری پایداری و دانش پایداری پیشین بر قصد کارآفرینی پایدار دانشجویان کشاورزی
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Open Access Article
200 - طراحی الگوی تمایل به خرید محصولات ارگانیک مشتریان با تاکید بر رسانه های اجتماعی مبتنی بر رویکرد داده بنیاد
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Open Access Article
201 - Determinants of Farmers’ Participation in Horticulture-based Extension Programs in Iran: Application of the Theory of Planned Behavior
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Open Access Article
202 - Examine the Effects of Students’ Social Capital Components on Entrepreneurship Intention (Evidences From: University College of Agriculture and Natural Resources, University of Tehran)
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Open Access Article
203 - واکاوی عوامل موثر بر نیت کارآفرینی دانشجویان سال آخرکارشناسی رشتههای مهندسی کشاورزی دانشگاه شیراز
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204 - Investigating the Factors Affecting the Turnover Intention in Employees of the Melli Bank of Guilan
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Open Access Article
205 - The Impact of Transformational Leadership on Intention to leave through work engagement and organizational identification in Guilan Rural Water and Sewage Co
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206 - The mediating role of emotional commitment in the relationship between organizational justice, servant leadership and job motivation with the intention of leaving teachers
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Open Access Article
207 - The effect of the media on improving the attitude of the clients and their tendency towards IR-MCI services
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Open Access Article
208 - Investigating the Role of Social Media Marketing and Experience for Loyalty Intention and Participation Intention, Considering the Mediating Role of Relationship Quality (Case Study: BaniMode Online Cosmetics Store)
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Open Access Article
209 - Investigating the Effect of Technology Acceptance Model and Social Factors on Attitudes and Purchase Intentions, Considering the Moderating Role of Information Technology Mindset (Case Study: Snapfood Application Users)
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Open Access Article
210 - The Application of Planned Behavior and Social Exchange Theories in the Attitude of Khuzestan Public Libraries Staff on knowledge sharing behavior through Their Intention of Knowledge Sharing Behavior
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Open Access Article
211 - The Acceptance and use of Latin on-line databases among faculty members of Kermanshah universities based on Unified Theory of Acceptance and use of Technology (UTAUT)
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212 - Investigating the Effect of Social Media Activities on E-commerce Satisfaction and Shopping Intention by Considering the Mediating Role of Trust and Moderating External Factors
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Open Access Article
213 - A structural model of the mediating role of perceived value in the relationship between electronic trust and electronic service quality with customers' repurchase intention (case study: Bank Mellat)
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Open Access Article
214 - The Impact of Perceived Utility and Social Value on the Purchasing Behavior of Modiseh Online Retail Online Startup Customers
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Open Access Article
215 - Establishing criminal intent in the context of science and results
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Open Access Article
216 - Effect of perceived benefits in online shopping on attitude and intention to purchase sports products from the perspective of physical education students
مریم خانی زینالعابدین فلاح طاهر بهلکه ناصر بای -
Open Access Article
217 - Identifying the antecedents affecting the behavioral intentions of fans of Iran Premier League based on cognitive theory
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Open Access Article
218 - Diya and its compatibility with the six titles
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Open Access Article
219 - Analyzing the Household Mental Budgeting Behavior Based on the Theory of Planned Behavior
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Open Access Article
220 - Mind and Reality in Farabi's philosophy
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Open Access Article
221 - A Critical Examination of the Structure of "Intention" from Donald Davidson and Mulla Sadra’s Viewpoint
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Open Access Article
222 - Studying Mollasadra’s Viewpoint on Authority and Cause and Effect Necessity
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Open Access Article
223 - The Collapse of Aristotle’s Theory of Form Abstraction by Husserl’s Phenomenology
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Open Access Article
224 - The inclusion of representational theories about phenomenal features
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Open Access Article
225 - Designing a process model for Content Marketing aimed at strengthening the intention to buy customers of the retail industry focusing on social media
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Open Access Article
226 - Interpretive Structural Modeling of Factors Affecting the Foreign Food Products purchase intention
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Open Access Article
227 - the impact of advertising personalization and interaction on the advertising value and purchase intention at DJ Kala Company
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Open Access Article
228 - Examining the effect of self-congruity on women purchase intention from luxury brands (Case study: Clothing Industry)
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Open Access Article
229 - Investigating the role of effective factors of word of mouth on repurchase intention in Bank Mellat investment funds
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Open Access Article
230 - The role of sensory marketing in the improvement of customer experience and the intention of purchase from a store (case of study: Ofogh Kourosh chain stores)
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Open Access Article
231 - Designing an Entrepreneurship Education Model Affecting the Entrepreneurship Intention of Graduate Students of the Faculty of Management, Islamic Azad University - Central Tehran Branch
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Open Access Article
232 - The most important factors affecting the participatory behavior of virtual space users
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Open Access Article
233 - The role of decision priority and performance risk in the impact of consumer empowerment on repurchase intent
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Open Access Article
234 - Effect of customer experience on revisit intention to FMCG industries with consideration of loyalty, hedonic values and brand equity.
faezeh mohammadi sina nematizadeh seyed abbas heydari hossein safarzadeh -
Open Access Article
235 - The effect of customers' perception of celebrity online branding on customers' purchase intention with the moderating role of perceived product quality
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Open Access Article
236 - Development and explanation of dimensions of social media marketing persuasive messages on customers' purchase intention
fatemeh khajehfini, Mohammad Reza Hamidizadeh Abdollah Naami Fataneh Alizadeh Meshkani -
Open Access Article
237 - Measuring the effect of entrepreneurship education through mediating variables of knowledge absorption capacity and entrepreneurship capacity on the entrepreneurial intention of the employees of the system partners
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Open Access Article
238 - Contradiction of the Transferred intention Doctrine with the Principle of Minimum Criminal Law
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Open Access Article
239 - Investigation the typically deadly acts and lethal weapon in Iranian criminal law (according to the Islamic Penal Code adopted in 1392)
masoud Fadaei Dehcheshmeh Asal Azemeyan amir Soleymani -
Open Access Article
240 - Investigating jurisprudent basis responsibility results of Crona virus spreading
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Open Access Article
241 - The role of informal actors in responding to unintentional crimes causes diyat
mostafa Kafi mohsen shekarchizadeh Ahmadreza tavakoli -
Open Access Article
242 - The Impact of Education-development and Strong Points on Thriving and Intention to Leave
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Open Access Article
243 - Presenting an entrepreneurship curriculum model to promote and acquire students' entrepreneurial skills (Research sample: Secondary secondary schools in Alborz province)
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Open Access Article
244 - Consumers’ Perception Towards Buying Processed Cashew Nuts in India: An Investigation into Factors Determining Purchase Intension using Structural Equation Modelling
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Open Access Article
245 - The effect of cultural identification, attractiveness, trustworthiness, and fulfillment of online shopping websites on the repeat purchase intention and the effective relationship of product and service attractiveness
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Open Access Article
246 - Neo-Strategy Theory: Concepts, Assumptions and Applications
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Open Access Article
247 - Investigating the Components of Digital Marketing from the Perspective of Tourism Industry Development (Case Study: Kish Island Hotels)
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Open Access Article
248 - The role of Strategic Thinking in Structural Complexity of an Organization
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Open Access Article
249 - A Proposed Model for Assessing the Determinants of Enterprise Resource Planning Adoption and Satisfaction
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Open Access Article
250 - The effect of customers' attitudes on their intentions of web rooming with the mediating role of online risk in luxury goods
mousa rahimi moein Khajeh -
Open Access Article
251 - Effective management of media mix, purchase intention and brand equity in business advertising campaigns
Farnood Hasani Ataollah Abtahi Hamid Reza Hosseini Dana Mohammad Soltanifar Mohsen Ghadami -
Open Access Article
252 - Understanding Online Store Service Quality Antecedents and Their Impact on Customer Satisfaction and Behavioral Intentions in Iran
Seyed Mojtaba Moussavi Neghabi Morteza Anoosheh Masoud Qorbankhani -
Open Access Article
253 - A survey on the impact of electronic word of mouth advertising on brand image and consumer purchase intention (case study: Final buyers of Samsung Mobile phone in Islamic Azad university-Aliabad Katoul Branch)
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Open Access Article
254 - Investigating the effect of the auditor’s turnover intentions on audit quality, unethical decisions and audit performance
Mahdi Filsaraei Reza Safaei -
Open Access Article
255 - Investigating Antecedents and Consequences of Customer Experience in Using Mobile Banking Applications
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Open Access Article
256 - Analyzing the mediating role of job satisfaction in the relationship between organizational learning culture and the intention to leave the job and in-role behavior
roohallah samiee -
Open Access Article
257 - Planned Model Efficacy on Auditing Quality with Emphasis on Female Auditors’ Behavior Norms and Cultural Identity
Bahareh Azami Hamzeh Mohammadi Khoshoui Rahman Saedi -
Open Access Article
258 - The Mediating Role of Mobbing on the Relationship betwee Organizational Silence and Turnover Intention
Vahidreza Faraji vahid mirzaei navid sarveazad -
Open Access Article
259 - Factor Analysis of SME Owner Intention to Join Collaborative Manufacturing Networks Using Structural Equation Modeling
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Open Access Article
260 - Identifying service quality dimensions in the digital platforms ecosystem and the influence on intention to use Based on customer experience
Asieh Nazemi Masoumeh Hoseinzade Shahri -
Open Access Article
261 - The effect of digital marketing on purchase intention: Moderating effect of brand equity )Case study: Clients of Farsad Machine Company "manufacturer of wood industry machinery("
Mahmoud Ahmadi Sharif jahed sadani -
Open Access Article
262 - Examining Economic Hardship and Cosmopolitanism on Animosity and Consumer Purchase Intention (Case Study: Products of Pars Khazar Company)
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Open Access Article
263 - Examining the effect of service quality on repeat visits, repurchase intention and word of mouth advertising with regard to the mediating role of customer trust and satisfaction in online shopping of health and cosmetic products (case study: Mahland
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Open Access Article
264 - Investigating the effect of electronic word of mouth practices on the mobile banking adoption intention due to the role of trust and costomer involvement (Case study: Bank Mellat customers in Tehran)
مسعود صمدزاده Setareh Akhavan -
Open Access Article
265 - The Impact of Selected Marketing Mix on the Purchase Intention of Customers with Mediating Effect of Brand Equity (Case Study: Hacoupian Clothing Company)
Seyed Ahmad Mortazavi Nir Ehsan Ahadmotlaghi -
Open Access Article
266 - Effects of Action-Based Entrepreneurship Education on Entrepreneurial Behavior Considering the Mediating Role of Entrepreneurial Intention and Entrepreneurial Orientation
Mojdeh Ghanbari maryam Rahmaty, -
Open Access Article
267 - Identifying the Antecedents Affecting the Behavioral Intentions of Fans of Iran Premier League Based on Cognitive Theory
ahmad esmaili Nasrollah Mohammadi فرشاد امامی -
Open Access Article
268 - The Effect of Work-Family Conflict and Work-Family Enrichment on Turnover Intention and Psychological Well-Being: The Mediating Role of Work-Life Balance
سیده صدف Kazemi نسرین Arshadi A.K Naisi A.Z Naami -
Open Access Article
269 - Designing and testing a model of some antecedents of turnover intention
Nasrin Arshadi Maryam Mahmoodikia kioumars beshlideh Abdolkazem Neisi -
Open Access Article
270 - The impact of e-government service quality in municipality of citizens continuous intention and satisfaction (Case study of Shiraz municipality)
mohammad kheiri sedighe paroon -
Open Access Article
271 - Affecting Factors on the Rural Women’s intentions to Use Herbal Medicines in Karaj Township
روح اله Rezaei لیلا Safa سپیده Miyanjy -
Open Access Article
272 - The Impact of Organizational Toxic Climate on Intention to leave job among female nursing: Explaining the role mediator of Stress and Job burnout
فضل اله Kazemi امین Zare سعید Sepehry سعیده Roostaee -
Open Access Article
273 - The effects of sexual harassment and job stress on dysfunctional behavior due to the mediating role of burnout (The Case: female employees working in the health sector in Khuzestan province)
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Open Access Article
274 - the structural pattern of job isolation with intention to leave by mediation of self - efficacy, job satisfaction and job Burnout of female principals in abadeh city
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Open Access Article
275 - The Impact of Learner Characteristics Through the Mediator of the Information and Communication Technology Tools and Risky Attitudes on Entrepreneurial Intention in Abadeh High School Girl Students
Fatemeh Azizi marzieh heydari -
Open Access Article
276 - Evaluating the Effect of Religiosity and Awareness of Fashion on the Intention to Purchase Hijab Products of Women in the Iranian Society
Majid Ahmadi Aalireza Rousta Zahra Gharedaghi -
Open Access Article
277 - Formulation of Factors Developing Social Entrepreneurial Intention of Students: (Grounded Theory Approach)
Farshid Karimi Hesari Alireza Rousta saeed moradi -
Open Access Article
278 - The relationship between the perception of challenges and the readiness of educational institutions with the intention to participate in electronic education: the mediating role of ease of use and usefulness of technology
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Open Access Article
279 - Explaining Predictors of Entrepreneurial Intentions among the Students of “Khoshehaye Zarin” Agricultural-Vocational School in Ravansar Town in Kermanshah Province
عادل Soliemani کیومرث Zarafshan -
Open Access Article
280 - Examining the Sponsor's Attitude Model on Purchase Intention in Iran's Premier Football League with the Mediating Role of Event Sponsor Fit
علی احمدی Akbar Afarinesh Khaki Taybeh Zargar -
Open Access Article
281 - Comparative study of damage caused by non-fulfillment of obligations in Iran, Egypt and Islamic jurisprudence
Taghi Shahavand Rahim Sayah روحالله مرادی -
Open Access Article
282 - Investigating the mediating role of self-efficacy in the relationship between digital literacy and teachers' behavioral intention to use AI in education
غفار کریمیان پور Shahla Hosseini edris dashti somayeh jafari nadoshan -
Open Access Article
283 - Examining the Sponsor's Attitude Model on Purchase Intention in Iran's Premier Football League with the Mediating Role of Event Sponsor Fit
علی احمدی Akbar Afarinesh Khaki Taybeh Zargar