The Application of Planned Behavior and Social Exchange Theories in the Attitude of Khuzestan Public Libraries Staff on knowledge sharing behavior through Their Intention of Knowledge Sharing Behavior

Subject Areas : Journal of Knowledge Studies

zahra  ghafari ¹ (Department of Knowledge and Information Science, Ahvaz Branch, Islamic Azad University, Ahvaz, Iran)
fariba  nazari ² (Department of Knowledge and Information Science, Ahvaz Branch, Islamic Azad University, Ahvaz, Iran)

Received: 2019-08-14 Accepted : 2020-09-26 Published : 2019-07-23

Keywords: behavior, Attitude, Intention, Knowledge Sharing, Planned Behavior Theory, Social Exchange Theory, and Public Libraries,

Abstract :

Objective: The aim of this study was to determine the application of theories of planned behavior and social exchange in the attitudes of Khuzestan public library staff on knowledge sharing behavior through their intentions towards knowledge sharing behavior. Methods: This is a descriptive research that was conducted by analytical survey method with a causal approach. The research population includes all employees of public libraries in Khuzestan province, including librarians and staff of 340 people, of which 181 people were selected by simple random sampling as a sample to participate in the research. The research data were distributed among the members of the research community after confirming the validity and reliability by distributing a researcher-made questionnaire designed based on Eisen (1991) and Concanhall (2005) theories. Reliability of research questionnaires using Cronbach's alpha test, attitudes toward knowledge sharing (0.80), behavioral intention (0.74), knowledge sharing behavior (0.70), planned behavior (0.71) and social exchange (74.74), respectively. 0) Calculated and approved. Data were analyzed using SPS software version 23 and Smart PLS software using descriptive statistics and inferential regression test. Results: The research findings showed that attitudes toward knowledge sharing (0.284) knowledge sharing intention and (0/747) on knowledge sharing behavior and knowledge sharing intention (0/164) on knowledge sharing behavior have a significant positive effect. The mediating role of knowledge sharing intention in the effect of knowledge sharing attitude on knowledge sharing behavior was also confirmed. Conclusion: According to the research results, theories of planned behavior and social exchange are used in the attitudes of Khuzestan public library staff on through on knowledge sharing behavior towards knowledge sharing intention.

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