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Open Access Article
1 - Investigating the possibility of biasing recommendation algorithms from users' rating behavior in online social networks
Mehdi Safarpour Seyed Hadi Yaghobian Karamollah BagheriFard razieh malekhoseini Samad NejatianAs online social networks become more widely used, there is a growing focus on the role of recommender algorithms within these platforms. It is important to assess the accuracy of these algorithms in providing suitable recommendations. Our research demonstrates that the MoreAs online social networks become more widely used, there is a growing focus on the role of recommender algorithms within these platforms. It is important to assess the accuracy of these algorithms in providing suitable recommendations. Our research demonstrates that the presence of individuals and acquaintances within social networks influences user behavior in ways that are largely psychological. Many user actions on a post are influenced by their respect or closeness to the post's owner. This article explores how the predictability of user behavior towards posts from friends and acquaintances highlights the impact of emotional connections stemming from stable social relationships on post acceptance. It also raises concerns about the potential for incorrect recommendations in algorithms based on collaborative filtering due to data bias caused by these factors. Manuscript profile -
Open Access Article
2 - Combined Estimating Influence Probabilities for an Influence Maximization Problem in Social Networks and Its Application in the Power Industry
Sohameh Mohammadi .Mohammad H Nadimi-Shahraki Zahra Beheshti kamran zamanifarNowadays, online social networks have an inseparable connection with the daily life of many people in the world. The applications of social networks are increasing in businesses for advertising, marketing, and recommender systems, as well as in resource and energy consu MoreNowadays, online social networks have an inseparable connection with the daily life of many people in the world. The applications of social networks are increasing in businesses for advertising, marketing, and recommender systems, as well as in resource and energy consumption management systems. One of the most important problems in the information diffusion process of social networks is the influence maximization. In recent years, some research has been conducted to improve the prediction quality of information diffusion models in this problem. In a review of existing models, the influence probabilities among users are estimated unrealistically. In this research, a new method has been proposed to determine the influence probabilities among social network users. This method is a combination of two main approaches in the calculation of influence probabilities, including the use of an action log table and the uniform method with a predetermined value. The performance of the proposed method was evaluated and compared with competitive methods on different real-world social network data sets. The results of the experiments show that the proposed method can increase the efficiency of the predictions in solving the influence maximization problems. Manuscript profile -
Open Access Article
3 - The Role of Virtual Social Networks in Self-Regulatory Learning Strategies and Student Future Student's Student's Development
Somayeh bakhshi Parikhani Sadeq Hamedi Nasab Hadi PourshafeiBackground: Today, paying attention to the predictive role of using virtual social networks among students is significant. Objectives: This research studies the role of virtual social networks in self-regulation learning strategies and the development of students' futur MoreBackground: Today, paying attention to the predictive role of using virtual social networks among students is significant. Objectives: This research studies the role of virtual social networks in self-regulation learning strategies and the development of students' futures research potential at Kharazmi University in Tehran. Method: The research method is descriptive and correlational. The statistical population is all students of Kharazmi University who were studying in the academic year 1995-96. 356 students were selected by stratified random sampling as sample size. Data gathering tool was a questionnaire including social networking tools such as Shi, Leo, Yang, Lee and Kei (2014), Pingtjyr Self-Regulatory Learning Strategies (1990) and Persa's Future Learning Questionnaire (2011). The reliability of the tools was confirmed by Cronbach's alpha coefficient and their validity was verified by confirmatory factor analysis and correlation between the components. Finding: The amount of using virtual social networks by students on the components of self-regulation learning strategies with beta coefficient of 0.75 and significance level of 0.05 showed that this hypothesis was confirmed. According to the results of the second hypothesis, the beta coefficient for the ability to calculate, conceptual understanding, and futuristic morale is equal to 0.68, 0.72 and 0.44, so that everyone is at a significant level of 0.05 and this assumption is also confirmed. Not be Conclusion: The results of this study showed that students in using virtual social networks have higher scores in self-regulation learning strategies, motivational beliefs, ability to calculate, conceptual understanding and future spirit. Manuscript profile -
Open Access Article
4 - Analysis of Users’ Opinions about Reasons for Divorce
Fatemeh Eghrari Solout Mehdi Hosseinzadeh -
Open Access Article
5 - Provide a Qualitative Model of the Management Policy of Social Networks on Citizenship Culture
zamaneh abazari Ali mohamad mazidi sharaf abadi shahnaz hashemiBackground and Aim: Virtual social networks are a new generation of web pages that are designed based on the needs of the audience. One of the problems that was felt during the development of virtual social networks was the semantic vacuum in them. Virtual social networ MoreBackground and Aim: Virtual social networks are a new generation of web pages that are designed based on the needs of the audience. One of the problems that was felt during the development of virtual social networks was the semantic vacuum in them. Virtual social networks, despite attempts to create a real social network, have created a single electronic identity through users; That this identity is only known for its ability to function, in the domain of which it gave social networks to the audience; In fact, the information technology paradigm can be overlooked in which new information technologies and schools and social movements are absorbed into other attachments if influenced by the transfer and use of other acceptance conditions to change the culture of citizenship. ; So, according to the mentioned cases, what is the model of social network management policy with monitoring of citizenship culture? Method: This research is one of the basic researches and mixed method has been used; In order to implement the qualitative part of the articles and in the direction of the quantitative part of the questionnaire has been used. Qualitative part through data-based technique and review of Persian and English articles after 1393 and 2015 to 2020 in line with the research components of the extraction theory model and through the use of MAXQDA testing software in the category of comments and coding of data paid in The lower part was paid by using statistical methods and distribution of questionnaires to present and present the final model. Findings: The main components of using social networks, personal characteristics, communication, benefits of working in social networks and the latest characteristics of social networks in relation to variable social networks with a license and the relationship with citizenship culture Components of citizenship behaviors , Is the legal dimension of citizenship, the dimension of citizenship culture and the development of citizenship culture. A total of 384 subjects were distributed and analyzed using linear regression method. Conclusion: The results show that the characteristics of people with previous experiences, level of education and awareness, personality and family characteristics and the same culture of using social networks have a significant impact on citizenship culture and other social networks as well as citizenship culture. Is. It has an effect. Manuscript profile -
Open Access Article
6 - Cognitive Skills Critical Thinking in Social Networking Users (Case Study Social Telegram Network)
Sayyid Nosrat allah Nemati Far Seyed Ali Mohammad RazaviThe purpose of this study was to examine the cognitive skills of social network users in the social network of telegrams. The present study was applied in a descriptive-survey method. The statistical community consists of users of the undergraduate telegram network. In MoreThe purpose of this study was to examine the cognitive skills of social network users in the social network of telegrams. The present study was applied in a descriptive-survey method. The statistical community consists of users of the undergraduate telegram network. In this research, using a randomized sampling method, 550 users responded to the questionnaire. For collecting information, 24 questions were used by the researcher on the cognitive skills of critical thinking. Data analysis is done in two levels of descriptive and inferential statistics by SPSS / 21 software. The results showed that the average cognitive skills among men are more than women. Also, the average of six subjective cognitive skills of critical thinking among users has been reported, respectively, analysis, self-regulation, interpretation, evaluation, explanation and inference. Among other results, there was a significant difference between the level of education of users and the use of cognitive skills of critical thinking, and there was a significant relationship between the use of telegram network and the use of cognitive skills of critical thinking. In addition, according to the regression test, the variable of education has a positive effect and the amount of use of the social networking telegram has a negative effect on the cognitive skills of users' critical thinking Manuscript profile -
Open Access Article
7 - Role of intellectual property rights in social networks
khadijeh tatari jahangir bakhshiNowadays, using social networks and the public on this highway, it is possible to use a great deal of information in the shortest possible time and to provide written and visual speaking with a relatively low cost. The emergence of this phenomenon, although self-evident MoreNowadays, using social networks and the public on this highway, it is possible to use a great deal of information in the shortest possible time and to provide written and visual speaking with a relatively low cost. The emergence of this phenomenon, although self-evident, has caused several changes, but after its emergence, the very origins of many developments, in particular in the field of communications science, have been spelled out to be specific. In this research, the intellectual property rights of social network users have been investigated. Intellectual property rights, in the broadest sense of the word, are the rights derived from creations and intellectual creations in scientific, industrial, literary and artistic fields. Given the advancement of modern communication technologies, the issue of intellectual property rights of social network users has always been questioned whether in a wider virtual space it is possible to maintain the rights of social networking users who are still promising in this regard Which does not examine the intellectual property rights of social network users. In this research, the intellectual property rights of social network users (Facebook, Twitter, GPL, LinkedIn and Aparat) were investigated. Using survey and questionnaire tool, 225 social network users using Simple random sampling method was chosen Manuscript profile -
Open Access Article
8 - Media Convergence Components of IRNA and AFP in Presidential Elections 2017
Omid Ali MasoudiMedia convergence has created new conditions for the interaction of news agencies and social networks to address the problem of reducing audience. The purpose of this research is to identify the components of media convergence in the news agencies. In this research, whi MoreMedia convergence has created new conditions for the interaction of news agencies and social networks to address the problem of reducing audience. The purpose of this research is to identify the components of media convergence in the news agencies. In this research, which was done by the Mixed method, quantitative content analysis and Delphi method in May 2017, the analysis of the content of the output of the Islamic Republic News Agency (IRNA) and the agency france presse indicated that in IRNA, first, the main content is published, And has only moved to other internal networks in the recent months due to filtering its business area. While Frans Press publishes them on the Twitter social network before publishing its original content, the two news agencies How to produce content such as news source, story style, orientation, subject matter Event- oriented and process-oriented issues also differ in the contexts for media convergence. The results of the research, based on the opinions of the elite and experts, indicate that the media interaction and convergence between news agencies and social networks in five components: innovation, social networks, media overlapping,m News values for social networks and news writing for social networks. The research showed that elites and experts agree on prioritizing social networks, media overlap between news agencies and social networks, and the need to pay attention to news values in social networks And authorize specific editions for social networks. Manuscript profile -
Open Access Article
9 - Media Literacy and Awareness of the Social Network Damages
حسن مقدس زاده هاجر صفاهیهThe main objective of the study was to investigate the relationship between media literacy and awareness of the social network damages of Regional Information Center of Science and Technology (RICeST) and Islamic World Science Citation Center (ISC). Due to the nature of MoreThe main objective of the study was to investigate the relationship between media literacy and awareness of the social network damages of Regional Information Center of Science and Technology (RICeST) and Islamic World Science Citation Center (ISC). Due to the nature of the study descriptive- correlation survey method has been used. For data collection two researcher made questionnaire has been used. The populations of the study indicate all staffs of RICeST and ISC including 160 persons that based on simple random sampling and with use of Krejcie and Morgan table, 113 persons were selected as the sample population. Results showed that the media literacy skills of respondents has been higher than average. There is a positive and significant relationship between media literacy skills and their use of social networks. Also there is a positive and significant relationship between staff’s media literacy and their awareness of the social network damages (cultural, social, family and mental-individual). In today's digital and informational world, the ability of people to have access to new skills and new literacies, such as media literacy, is of particular importance. They need to learn these skills so that they can use the appropriate criteria to evaluate social networks and the news and information contained therein, and use accurate and effective information for their decisions. Manuscript profile -
Open Access Article
10 - The role of virtual social networks in youth political socialization, with emphasis on media availability and active user
babak ahmadpour torkamany Mostafa Azkia Bagher SarookhaniOne of the most important tasks of governments is to preserve and transfer the dominant political values, which is achieved through various factors that make virtual social networks one of them. Young people are the most important user of virtual social networks, and th MoreOne of the most important tasks of governments is to preserve and transfer the dominant political values, which is achieved through various factors that make virtual social networks one of them. Young people are the most important user of virtual social networks, and they are also at one of the most sensitive periods of political socialization. Therefore, the study of the role of factors affecting the political socialization of youth, which cyberspace is considered as the most important of these factors, is the goal of this research. The theoretical framework is a compilation framework derived from the theories of Giddens, Almond and Paul, Manuel Castells, Daniel Bell, Isabelle Ang and Elliott Katz, Harold Lasswell, Charles Wright, McCoyle, Robert Putnam, Max Weber, and Tickler. The present research method is based on the nature of quantitative data in terms of collecting time as a survey research. Multi-stage random sampling method is used. The sample size is calculated using the Cochran formula of 458 people. The results show that the greatest influence of independent variables on active user was (0.412), usage rate (0.174) and history of use (0.077). But the variables of the socio-economic base and the variable of media availability were not meaningful. Generally, the findings of the research indicate that virtual social networks act in the direction of informal political socialization. Manuscript profile -
Open Access Article
11 - The sociological study of the relationship between virtual social networks and religious identity of students. : case study of student of sistan and baloochesta
abdollatif karevani sina aminizadehThe present research studies the relationship between presence and interaction in virtual social networks and religious identity. This research is conducted in a survey method through stratified sampling. The statistical population of the study is the students of Sistan MoreThe present research studies the relationship between presence and interaction in virtual social networks and religious identity. This research is conducted in a survey method through stratified sampling. The statistical population of the study is the students of Sistan and Baluchestan University in the academic year 1393-1394 and the sample size is estimated using Cochran formula 400. Reliability and validity were obtained using Cronbach's alpha and formal validity. Also, for testing the validity of the research model, Amos software was used. Analysis of the findings shows that there is a significant negative relationship between religious identity in all its dimensions, ie, dimensional dimension, empirical dimension, religious dimension, ritual dimension, cognitive dimension and consequential dimension with Internet usage, membership in virtual social networks and the use of virtual social networks. In analyzing the structural equation model that was done using Amos, two variables such as Internet usage and the use of virtual social networks had a significant negative effect on religious identity. But the membership variable in virtual social networks did not have a significant effect on religious identity. Also, two variables observable virtual social network usage and Internet usage has a negative impact factor coefficient -0/135 and -0/175 on religious identity. In general, given the findings of this study can be concluded that virtual social networks, undermining their religious identity in all dimensions. Manuscript profile -
Open Access Article
12 - Professional ethics in news telegram
nahid khoshnevis Tahmures ShiriAbstract Media ethics is a crossroads of ethics and media science or mass communication. Professional ethics has now moved from traditional media to new technologies such as social networks. This research was conducted with the aim of reviewing the comparative observanc MoreAbstract Media ethics is a crossroads of ethics and media science or mass communication. Professional ethics has now moved from traditional media to new technologies such as social networks. This research was conducted with the aim of reviewing the comparative observance of professional ethics in the news of the year leading up to the 1396 presidential election on social networks. The method of conducting research has been quantitative content analysis. The statistical population of this research included Isna and Iran channels (Moderate), sharq and Aftab News (Reformist), Tasnim and Fars (Orientalist). Of each channel, 115 news outlets were selected for the period of the year leading up to the presidential election of 1396 and examined for 12 indicators of professional ethics. Data were analyzed using two-dimensional tables and chi-square test. Findings of the research showed that the coping styles of escalation of differences, observance of personality assassination and the use of words and conflicting words of social preferences, observance of respect, observance of independence, fairness and impartiality, observance of answering questions of public opinion, observance of accuracy, observance of legality Respect for national interests, respect for global values and diversity of cultures, respect for criticism and offensive use of photographs, films and texts in comparable telegram channels (principled, reformist, and moderate) in terms of content of difference The National Coherence and National Solidarity Index is not significant in comparable telegraph channels. The three (fundamentalist, reformist, and moderate) have a significant difference in terms of content. Manuscript profile -
Open Access Article
13 - The most important issues of virtual social networks
hooman alvandi Shahnaz Hashemi Afsaneh MozaffariThe purpose of this article is to extract the most important social, economic and political effects of the future developments of virtual social networks and classify them in terms of importance and uncertainty in the future. For this purpose, futures research centers, MoreThe purpose of this article is to extract the most important social, economic and political effects of the future developments of virtual social networks and classify them in terms of importance and uncertainty in the future. For this purpose, futures research centers, articles, dissertations, interviews and the Telegram network were the most important sources on the subject. Therefore, the most important political, social and economic effects of virtual social networks on the horizon of 1404 in Iran were collected through quantitative and qualitative methods and fish-taking tools. The theoretical framework for counting works based on the depiction of web developments until 2025 has been the Trend One Center. Findings show that the most important issues of virtual social networks in the horizon of 1404 Iran are as follows: in the political field, issues such as the amount of more political demands - the formation of virtual political gatherings - disclosure and information about secret and subcutaneous relations; In the social sphere, the emergence of new relationships between the sexes, the emergence of digital identity, the growth of digital entertainment will be among the main issues ahead, and in the economic sphere, issues such as the growth of digital entrepreneurship and job opportunities, creating false customer needs, increasing Internet commerce. And creating a competitive environment is one of the most important issues identified. Manuscript profile -
Open Access Article
14 - Investigating the Role of Mobile Social Networks on the Journalism Industry
hannaneh zeinali Mohammad Soltanifar Afsaneh MozafariThis research aims to study the role of mobile based social networks in journalism industry. These changes are studied in three groups included form, content and application. In current research the notions of journalists and communication sciences experts related to ro MoreThis research aims to study the role of mobile based social networks in journalism industry. These changes are studied in three groups included form, content and application. In current research the notions of journalists and communication sciences experts related to role of mobile based social networks in journalism is studied through Q-methodology. Due to lack of precise sampling framework, the purposeful sampling has been used. The sample size is 60 including 30 journalists and 30 communication sciences expert. The questionnaire includes 33 questions that is designed in form of Likert Spectrum. The data is analyzed by SPSS software and Quenelle software. The results of factor analyze shows that related factor to research subject determines 74,269 percent of the dependent variable changes. This rate of determination has been claimed by journalists and communication sciences experts. These factors have been divided based on application (increasing the audience power, decreasing the expenses, developing the public sphere, universality and high feedback), form (increasing in publication speed, multimedia and omitting the gatekeeping), and content (diversity and plurality of meaning). Factor analysis of statements shows that the factor of increasing the audience power with 13,56 percent is the most important and the universality with 6,64 percent is the least important factor that has affected journalism industry changes in result of using the mobile based social networks in journalism industry. Manuscript profile -
Open Access Article
15 - Exploring the Impact of Social Networks on Entrepreneurial Intention
Aidin Salamzadeh Mehdi Tajpour Elahe HosseiniMedia Entrepreneurship is a novel topic that has recently drawn the attention of scholars in the filed of entrepreneurship, media, and management. This domain investigates the topics related to media markets and entrepreneurs who are active in these markets, as well as MoreMedia Entrepreneurship is a novel topic that has recently drawn the attention of scholars in the filed of entrepreneurship, media, and management. This domain investigates the topics related to media markets and entrepreneurs who are active in these markets, as well as a series of issues which are significantly influential. The role of social networks in development of entrepreneurship is of paramount importance, and these social networks pave the way for individuals who could potentially be entrepreneurs in the society. But, in order to investigate the effect of these social networks in more details one should measure the various dimensions of social networks. Thus, in this research we investigate the impact of social networks on entrepreneurial intentions. To do so, we used the bee house model as the theoretical framework. The research population includes firms in creative industries, and 236 questionnaires were filled. The research method was quantitative and Smart PLS was used to analyze the data. The results showed that identity, presence, sharing, fame, groups, relations and conversation positively affected entrepreneurial intention of respondents. Findings of the research could be used by policymakers and practitioners in the field of media, and promote the level of entrepreneurial attention in the society. Manuscript profile -
Open Access Article
16 - Developing a Native Structural-Interpretive Model of Persuasive Methods Used In Social Media Messages and Its Impact on Voter Behavior in City Council Elections (Case Study: Citizens of Isfahan)
Parvin Javanbakht Reza Esmaili Faezeh TaghipourCandidates' behavior and election strategies have created a widespread tendency for citizens to choose social media as a persuasive priority, so that they can gain more votes. With this approach, this study tries to understand the broader dimensions and the necessary be MoreCandidates' behavior and election strategies have created a widespread tendency for citizens to choose social media as a persuasive priority, so that they can gain more votes. With this approach, this study tries to understand the broader dimensions and the necessary behavioral and motivational strategies and through this can suggest better electoral solutions. The present study is an applied research in terms of purpose because its results can be used in practice. Data were analyzed using interpretive equation modeling. Overall, the results showed that solving traffic problems, unity of procedure in the city, addressing, achieving profit-seeking goals and solving biological problems in the first level of importance for persuasion and affect the variables of urban management change, health and economic prosperity and these variables in The next level is important and affects the variables of cultural development, stimulating a sense of unity, propaganda, creating excitement, charity, social upliftment of the city, more religious beliefs, reform of collective behaviors and education and cultural growth. People are located.The results confirms the role of social media persuasive practices in voting behavior. Manuscript profile -
Open Access Article
17 - A Pattern of Online Social Network Content Production Based On the Ethology of Users
taqva kulivand Mozhdeh Rabbani Najmeh SedrpoushanAccording to achievements, people personality traits and behavior effect to their noticing to social networks. So one of the reasons that networks have different effects to different people, is people differences of personality and behavior. Therefore, if content can be MoreAccording to achievements, people personality traits and behavior effect to their noticing to social networks. So one of the reasons that networks have different effects to different people, is people differences of personality and behavior. Therefore, if content can be produced based on the attribute of personality, could be hopeful to be more affective and provide the base to flourish. Goal: Offering a pattern of online social network producing data based on the ethology of users. Material and method: In this research with mixed method, the level of using networks is gained by questionnaires and conceptual model is figured by interviewing experts in psychology. Research achievement: The most important achievements of this research are: Whats app, telegram and Instagram by 34, 26 and 22 percent are the most attractive networks to use. Social, educational and cultural subjects by 23, 19 and 15 percent are the most popular subjects. Video by 39 percent is the most attractive content. In this research, the ideal pattern of producing content is showing as a paradigmatic model. In this model the relation between some items creates pivotal phenomenon and some strategies are offered, which can create ideal conclusions. By noticing to people personality traits, can produce applicative content in social networks and effect users MOR Manuscript profile -
Open Access Article
18 - Investigating the obstacles to the development of tourism in the field of virtual space
Alireza Bay ali geranmayeh Akbar Nasrollahi Kasmani tahmoures shiriOne of the most effective factors in the development of tourism is advertising and information through virtual space. Virtual networks have a decisive role in the development of the tourism industry, with roles such as culture building, education, information and creati MoreOne of the most effective factors in the development of tourism is advertising and information through virtual space. Virtual networks have a decisive role in the development of the tourism industry, with roles such as culture building, education, information and creating social participation, the main goal of this article is to investigate the obstacles to the development of tourism in the field of virtual space. In terms of the goal, the current research is applied-development, and in terms of the method of execution, it is among mixed exploratory researches, which collects, analyzes and combines data (quantitative and qualitative) in order to better understand the research questions.The statistical population of this research consists of communication professors who are knowledgeable and active in the field of virtual space tourism, activists in the field of virtual space tourism, managers of tourism service offices active in one of the social networks, and IT and marketing experts. The measuring instrument of questionnaire and expert interview is also based on the purposeful sampling method. According to the results obtained, there are no specific rules and regulations in the field of tourism, lack of support from the government and related institutions, and speculation and the entry of non-professionals into this job, the absence of a union, association or trade union, as well as the lack of educational institutions in this field as The most important obstacles to the development of tourism are considered to be in the field of virtual space. Manuscript profile -
Open Access Article
19 - Sociological Study of the Relationship between Social Networks and Family Relations in Rural Areas of Kashmar City
narjes ebrahimi hamidreza Hoseini Dana bita shamansouriAs social networking was created, a new form of life took shape in a virtual space. Social networks have an impact on social relationships, and one of the most popular media types has been replaced by most people, especially by young people.The present study of sociolog MoreAs social networking was created, a new form of life took shape in a virtual space. Social networks have an impact on social relationships, and one of the most popular media types has been replaced by most people, especially by young people.The present study of sociology and the perception of the current changes in the country districts of Cabiner, on their families, has its emphasis on social networking, on the basis of Gilby, Hepzimas, and the Open Society of Casteland. In this study of an experiment on his course of action, and with the help of his view of the world's social networking sites, the primary dimensions of the family communication in the Caja, he was able to identify and identify. A number of 386 were chosen as a random test example of a country - owned explorer (168664). It's been activated via questions, which, having tested the stopu - ment test, have been analyzed by the computer software. Researchers found that there was a relationship between social networking and family relationships in the constantly shifting of trust, the reduction of confidence, and the shifting of values. The analysts also indicate that the family communication and its changes are dependent on whether or not its social Manuscript profile -
Open Access Article
20 - The Role of Social Networks as a Medium to Build Brand Equity
Babak Farbodnia Ali Akbar Farhangi Mohammad SoltanifarThe purpose of this paper is to examine the role of virtual social networks based on brand equity is, to determine the social network of the beehive raised by Smith, who has seven components: identity, presence, sharing, standing, group relations and to review and discu MoreThe purpose of this paper is to examine the role of virtual social networks based on brand equity is, to determine the social network of the beehive raised by Smith, who has seven components: identity, presence, sharing, standing, group relations and to review and discuss brand equity model of Aaker's brand equity is used. This research led to a structured model was based on the above theory, that our understanding of the relationship between the use of virtual social networks and increase brand equity. Data were collected in three ways: structured interviews, direct observation and questionnaires carried out several social networks. Combined research methods (qualitative / quantitative) were selected for the study. The population of this study included members of the social network Facebook, which actively react to the Nike brand. And random cluster sampling available with a choice of several behalf of the representatives of the brand and distribute a questionnaire with 33 questions was conducted among 384 of our customers. For data analysis and hypothesis testing research version of the software SPSS, LISREL and SMARTPLS tests using structural equation modeling (SEM) and confirmatory factor analysis (CFA) was used. The results show the influence of variables "identity", "share", "Fame", "relationships", "dialogue" and "Group" on brand equity. It should be noted that the variable "presence" had no significant effect on brand equity. Manuscript profile -
Open Access Article
21 - Study Effective Factors on the Presence Level of Women in Networks Social of Virtual (Case Study: Women in Tehran)
Leila Niroomand Shayesteh ZohabiPublic access to virtual social networks and the exponential increase of internet penetration in iran and along with increasing several women sites, blogs, and information data base, on this world wide, result in a special consideration of users to thess networks. The p MorePublic access to virtual social networks and the exponential increase of internet penetration in iran and along with increasing several women sites, blogs, and information data base, on this world wide, result in a special consideration of users to thess networks. The purpose of research on factors affecting women's participation in social networks is virtual. The study of the quiddity of quantitative research is the purpose of the application. The statistical population of the present study is consisting of tehran resident women. The statistical sample is consisting of 400 individuals. To data collection a self-constructed questionnaire after confirming the validity and reliability was used. There was a positive significant relationship between all of the variables (including type of the relationship by intimate trust, conservative, using the advantages, type of activity, number of expected applications, and frequency of the networks) and presence of women in social networks (p<0.01). Also the results suggested that there’s a significant and positive relationship between awareness (knowledge) of women and their participation in social networks (p<0.01). Given that much of the studied women were in favor of women presence in the cyberspace and social networks, it is necessary it is essential that create an appropriate notification and culture in this area to women use cyberspace only for raising their awareness and useful chores Manuscript profile -
Open Access Article
22 - The Impact of Cyberspace on Developments in Political Communication
Akbar Nasrollahi Mohammad Reza Haghigh Farzaneh SharifiIn today's world, which is called the “age of communication and information”, mass media has an important role in development of the dynamic and competitive economy in the world and the political communication is not an exception in this era. The huge evolut MoreIn today's world, which is called the “age of communication and information”, mass media has an important role in development of the dynamic and competitive economy in the world and the political communication is not an exception in this era. The huge evolution of new technologies of communication and information industries has led certain political consequences. These new communication technologies with developing the information highway and the use of satellite and computer facilities in the world have significant effects on the behavior of political actors that these effects can be found in the social sectors, economic, cultural and many others studies. While cyberspace is the result of the World Wide Web technology, it contains many attractive features that one of the most important of them is the development of the political arena and the relationships between states and nations. In this study we have attempted to assess the impact and the role of cyberspace as a potential platform in the formation and shaping of the political connections. Manuscript profile -
Open Access Article
23 - Effective Factors on the Presence Level of Tehran Women in Networks Social of Virtual
Leila Niroomand Shayesteh ZohabiPublic access to virtual social networks and the exponential increase of Internet penetration in Iran and along with increasing several women sites, blogs, and information data base, on this World Wide, result in a special consideration of users to thess networks. The p MorePublic access to virtual social networks and the exponential increase of Internet penetration in Iran and along with increasing several women sites, blogs, and information data base, on this World Wide, result in a special consideration of users to thess networks. The purpose of research on factors affecting women's participation in social networks is virtual. The study of the quiddity of quantitative research is the purpose of the application. The statistical population of the present study is consisting of Tehran Resident women. The statistical sample is consisting of 400 individuals. To data collection a self-constructed questionnaire after confirming the validity and reliability was used. Manuscript profile -
Open Access Article
24 - رابطه استفاده از شبکه های اجتماعی مجازی و بی تفاوتی اجتماعی شهروندان تهرانی
Ehsan Jamshidzadeh مجید رادفر خلیل میرزاییبیتفاوتی اجتماعی وضعیتی است که طی آن، افراد با بی اعتنایی به واقعیت های پیرامون از انجام مشارکت اجتماعی- سیاسی، مسئولیت های اجتماعی، فعالیت های دگرخواهانه و درگیری فعال و مدنی در مسائل اجتماعی اجتناب میکنند. پژوهش حاضر از لحاظ هدف کاربردی و از روش توصیفی از نوع پیمایش Moreبیتفاوتی اجتماعی وضعیتی است که طی آن، افراد با بی اعتنایی به واقعیت های پیرامون از انجام مشارکت اجتماعی- سیاسی، مسئولیت های اجتماعی، فعالیت های دگرخواهانه و درگیری فعال و مدنی در مسائل اجتماعی اجتناب میکنند. پژوهش حاضر از لحاظ هدف کاربردی و از روش توصیفی از نوع پیمایش است که با هدف بررسی رابطه شبکههای اجتماعی مجازی و بیتفاوتی اجتماعی انجام شده است. جامعه آماری تحقیق، شهروندان مناطق 1و 2 تهرانی بوده که با استفاده از نمونه گیری خوشه ای تعداد 400 نفر انتخاب شدند. نتایج حاصل از پژوهش نشان داد که میزان بیتفاوتی در حد متوسط رو به بالاست و بین میزان و تنوع استفاده از شبکههای اجتماعی مجازی و بیتفاوتی اجتماعی شهروندان رابطه وجود دارد و همچنین بین متغیرهای سن، جنس، پایگاه اجتماعی- اقتصادی شهروندان با بیتفاوتی اجتماعی رابطه وجود دارد .بنا بر نتایج پژوهش،بررسی پیشینه، و نظریات مطرح شده ، شهروندانی که میزان و تنوع بالایی در استفاده از شبکه های اجتماعی دارند، بر رفتارهای آنها تاثیر گذاشته است و این تاثیر دارای رابطه دو طرفه است که در برخی از موارد باعث بی تفاوتی اجتماعی در فضای واقعی شده است . اما با توجه به آزادی و ناشناختگی فضای مجازی ،افراد جامعه در فضای مجازی دارای تعهدات بیشتری نسبت به همدیگر هستند. یعنی روابط گرم و صمیمانه از محیط اجتماعی واقعی به محیط سایبری و مجازی منتقل شده است. Manuscript profile -
Open Access Article
25 - The Study of the Role of Social Networks in Raising Awareness in Women in regard to Political Issues
Seyed Morteza Bani Fatemeh Mehrdad Navabakhsh Abdolreza Adhami -
Open Access Article
26 - Surveying the Factors Affecting on Youth Participation in Cyberspace (Case of Study: Tehran Province)
Abouzar Mohammadi Alireza Kaldi Mehrdad Navabakhsh -
Open Access Article
27 - Factors Affecting Immoral Behaviors in Social Networks based on Planned Behavior Model
Yousef Fasihi Garineh Keshishyan Siraki -
Open Access Article
28 - The Effect of Using the Potential of Social Networks in preventing Drug Addiction from the Perspective of Elites
Nazanin Ostovari Sara Mohamadpour -
Open Access Article
29 - The Influence of Utilizing Social Networks on the Generation Gap in Families in 5th District of Tehran
Zahra Ashrafi Habibabadi Mastooreh Ezzatzadeh -
Open Access Article
30 - The Virtual Social Networks and Couples’ Commitment
Azadeh Sedghijalal Soroush Fathi -
Open Access Article
31 - Content Analysis of Iranian Celebrity Posts with the most Followers on Instagram
Zahra Zare -
Open Access Article
32 - Examining the Role of Social Networks in Promoting Urban Culture (Case of Study: Citizens of Karaj)
Mohammad Amiri Seyed Vahid Vahid Aqili Nasim Majidi Gohroudi -
Open Access Article
33 - Identifying the Pattern of Social Networks in Promoting Mazandaran's Social Capital
Shahriar Sajedi Reisi Davood Doagouyan Ali Rahmani Firuzjaee Majedeh Gholipoor -
Open Access Article
34 - Analyzing the Outcomes of Utilizing Virtual Social Networks in Family Ties
Emran Dehghani Jamileh Fadavi -
Open Access Article
35 - Economic Capacities of Social Networks for the Media
ali mesrian Ataollah Abtahi Ali Asghar Mahaki Mohammad Soltanifar ali Geranmayepour -
Open Access Article
36 - The Effect of Informing Through Social Networks on Compliance with Recommendations for the Prevention of Covid-19 Through Public Awareness and Behavior Change
leyla fathiIntroduction: Corona virus disease has faced the world with a big challenge and countries have reacted to it according to their capacity. In this crisis, social media as a social institution have played a vital role in providing knowledge about the corona virus, which d MoreIntroduction: Corona virus disease has faced the world with a big challenge and countries have reacted to it according to their capacity. In this crisis, social media as a social institution have played a vital role in providing knowledge about the corona virus, which due to the cultural differences of countries, the extent of the help of these media during the disease transmission crisis is unknown. This research was conducted with the aim of investigating the effect of social media on compliance with the recommendations for the prevention of Covid-19 through public awareness and behavior change in Iranian society.Methods: This research was conducted descriptively and with a correlation design with a covariance-oriented approach in the community of social network users by collecting evidence through a closed-answer questionnaire and random sampling in a systematic and scientific manner and analyzed by statistical methods.Results: According to the results of the descriptive part, the evaluation of the measured items is at a high level, and according to the inferential results, by using exploratory factor analysis and structural equation modeling, while confirming the validity of the study, the role of using social networks in public health security through public awareness and Behavioral change during the Corona epidemic has been significantly supported.Conclusion: Based on the evidence and results of data analysis, social media strategies can be used for public education and increasing users' knowledge and awareness, creating behavioral changes for users and increasing users' compliance with the recommendations for preventing Covid-19 and finally improving public safety. Manuscript profile -
Open Access Article
37 - The impact of social factors on the intention of customers in social networks via trust in the seller and the product
Mohammad Javad Taghipourian Sahar Kasiri Ahmad ShakibaThe explosive growth of social networks has led to the development of a model of e-commerce called social commerce in which e-commerce is mediated through social media and social networking services. Given the increasing popularity and use of social commerce and its imp MoreThe explosive growth of social networks has led to the development of a model of e-commerce called social commerce in which e-commerce is mediated through social media and social networking services. Given the increasing popularity and use of social commerce and its important role in existing online commerce, examining the key and key factors of customer confidence in the seller and the product is one of the most important factors in the success of sellers. Therefore, the main purpose of this paper is to investigate the impact of social factors on the Bernie cosmetics buyers' purchasing behavior with respect to the seller and product trust. For this purpose, three questionnaires were drawn from the research work of (Lu et al, 2016) and 384 questionnaires (according to Morgan table) were collected through mobile social networks. The results of the study using structural equations indicated that social factors of social networks influenced the intention of buyers of cosmetics from mobile social networks regarding the level of trust in the seller and trust in the product. The social presence of the web, the social presence of others, and the interactive social presence also influence the purchase of cosmetic shoppers from mobile social networks. Manuscript profile -
Open Access Article
38 - The Effect of Guerrilla Marketing Dimensions through Usefulness Mediation Variables and Acceptance of Information in Brand Image in Social Networks Studied By Students of Tehran Azad University of Research Sciences
Shadi Shahriari Farideh Haghshenas kashaniIntroduction: Social media allows advertising to reach more people and the purpose of this article is to examine the effect of guerrilla marketing advertising on social media on the brand image. Methods: The present study is descriptive-survey in nature and applied in MoreIntroduction: Social media allows advertising to reach more people and the purpose of this article is to examine the effect of guerrilla marketing advertising on social media on the brand image. Methods: The present study is descriptive-survey in nature and applied in terms of purpose. The statistical population of the research is the students of the Azad University of Research Sciences who use social networks, of which 382 people were selected as a sample. Simple random sampling and data collection tool is a questionnaire. Smart PLS 4 software was used for data analysis. Results: The results confirm the proposed model and the effect of guerrilla marketing advertisements on social media on the mental and functional image of the brand. Conclusion: This study proves that IACM is valid for use in various fields. On the managerial side, this study provides marketers with a reference framework for understanding the process of adopting guerrilla marketing information on social media. Manuscript profile -
Open Access Article
39 - Intellectual Paradigm and Draw a Scientific Map of International Research in the Field of Digital Marketing Tools in the Fashion and Clothing Industry
mona koshki Shahnaz Nayebzadeh Abolfazl Davodirokabadi Karim HamadiThe aim of this study was to analyze the intellectual paradigm and draw a scientific map of international research in the field of digital marketing tools in the fashion and clothing industry. This study has been performed on 1150 articles in the Web of Science database MoreThe aim of this study was to analyze the intellectual paradigm and draw a scientific map of international research in the field of digital marketing tools in the fashion and clothing industry. This study has been performed on 1150 articles in the Web of Science database following the interpretive paradigm and systematic review method based on defined search terms. In order to conduct research and achieve the desired goals, researchers have systematically studied all published research articles on digital marketing tools between 2002 and 2022 and analyzed the data using VOS viewer software version. 6.1 Done. To analyze the data, by searching for articles in the selected research database, they were entered into the analysis process in three stages after screening, and from the perspective of the year of research, co-authorship and keyword usage were examined. Based on the results, it was observed that most research in this field has been done in 2022. Also, the authors with the most research in recent years were identified and introduced, and it was determined which authors’ number of articles in the field of digital marketing is higher. The results also showed that the most important keywords include digital transfer, digitalization, social networks, digital marketing and artificial intelligence. Based on this, these factors can be considered as the most important factors related to digital marketing tools. Based on this, it can be concluded that social networks and artificial intelligence are the most important tools of digital marketing and researchers can study these tools in their research to increase article traffic. Also, for the fashion and clothing industry, these tools can be considered as the most effective digital marketing tools. Manuscript profile -
Open Access Article
40 - The Impact of Virtual Social Networks on National Identity (Case Study of Students at Sistan and Baluchestan University)
Abdul Latif CaravaniIntroduction and Purpose of the Research: National identity, the main synthesis and specific link between local identity and Common transnational identities. National identity is a set of attitudes and positive attitudes towards identifying elements and patterns and int MoreIntroduction and Purpose of the Research: National identity, the main synthesis and specific link between local identity and Common transnational identities. National identity is a set of attitudes and positive attitudes towards identifying elements and patterns and integrated in the state as a political unit. National identity is influenced by several factors, one of the factors that could affect the national identity, are virtual social networks. In this way and with the aim of the present study, Study the relationship between virtual social networks with national identity. Research method: This research survey was conducted among students at the University of Sistan and Baluchestan. A sample of 400 selected according to Cochran formula and stratified sampling has been conducted. Findings: The results show that the variables Join the virtual social network, Internet usage, the use of virtual social networks, the history use of virtual social networks, The sense of freedom in virtual social networks, Type of content sharing, kind Likes and Comments, join the groups, and the type of news they have a significant relationship with national identity. Findings suggest that the underlying variables, the variables age, sex, education, and ethnicity have a significant relationship with the national identity. Conclusion: In summary, based on research findings, virtual social networks are one of the factors that make a lot of changes to user identities, and especially to the national identity of users, and has a significant role in changing the identity of users Manuscript profile -
Open Access Article
41 - Analyzing the Effect of Using Mobile Social Networks on Students' Cultural Identity
Farzaneh Tavakoli Faezeh Taghi Pour Ali Rashid PoorObjective of the study: In today's Iranian society, cellphone social networks have provided a new situation for users and created new frontiers in the formation of cultural identity of young people. Therefore, this study aims to investigate the effect of using mobile so MoreObjective of the study: In today's Iranian society, cellphone social networks have provided a new situation for users and created new frontiers in the formation of cultural identity of young people. Therefore, this study aims to investigate the effect of using mobile social networks on students' cultural identity.Research Method: This research is a part of developmental research in terms of results, exploratory in terms of purpose and based on research strategy of a field type. The research methodology is qualitative.Statistical population: The statistical population was all university professors in the field of culture and media. Purposeful sampling was used for interviews and finally 20 interviews were conducted.Methods: In this research, open, axial and selective data coding methods were used and 300 codes were identified in the initial coding stage, and then 198 codes were identified among the primary codes in the second open coding stage and in the first stage. Axial coding 44 codes were classified into 3 categories (causal conditions, contextual conditions, intervention conditions) and finally led to the presentation of a model based on experimental data. To analyze the data and turn them into usable information in the model, the method of contextual theory was used.Findings and Conclusion: Based on the findings of this study, solutions have been proposed for different dimensions of cultural identity in the field of social networks whose main audience is young people. Manuscript profile -
Open Access Article
42 - Interaction in Virtual Social Networks and its Impact on Ethnic Identity, A Case Study of the Lak Ethnicity
Mehrdad NamdariIntroduction and Purpose of the Research: Ethnic identity is one of a variety of collective identities, and refers to the characteristics of the set and attributes that are one ethnic distinction from other races and among the members of the ethnic group of the feeling MoreIntroduction and Purpose of the Research: Ethnic identity is one of a variety of collective identities, and refers to the characteristics of the set and attributes that are one ethnic distinction from other races and among the members of the ethnic group of the feeling of belonging to them. Ethnic identity, like other aspects of collective identity, is influenced by virtual social networks. The present research has been conducted in this regard with the aim of investigating and recognizing the impact of social networks on ethnic identity of Lak Ethnicity. Research method: This research has been conducted through stratigraphic sampling through stratified random sampling. The statistical population of the study consisted of all individuals aged 18 to 40 years old in Noorabad, Delfan, and the sample size was estimated to be 384 by Cochran formula. The validity of the research was determined on the basis of face validity and was used to assess the reliability of Cronbach's alpha. Findings: The findings of this study show that virtual social networks have a significant effect on ethnic identity and both affect the ethnic identity dimension, , Ethnic discriminator and ethnic intercourse. These findings also show that these virtual social networks have a positive and direct impact on ethnic identity, that the greater the use of these virtual social networks, the ethnic identity of these people is more ethnic, and the level of commitment and Ethnic identity also increases. Conclusion: Overall, based on the findings of the research, it can be said that members of the network, with their membership in these networks, and emphasize the production of content in these virtual social networks and the consumption of local cultural products, show their cultural resistance. Manuscript profile -
Open Access Article
43 - The Relationship between Addiction to Social Networks Mobile Phone with Sexual Identity and Relationships (Men 18 to 30 years old in Ardabil)
mohsen ameri shahrabi ali jafari mahdieh bakhshiThe purpose of this study was to investigate the relationship between Addiction to social networks mobile phone with sexual identity and relationships (men 18 to 30 years old in Ardabil). The purpose of this research is applied in terms of method, descriptive and correl MoreThe purpose of this study was to investigate the relationship between Addiction to social networks mobile phone with sexual identity and relationships (men 18 to 30 years old in Ardabil). The purpose of this research is applied in terms of method, descriptive and correlational. In terms of data collection method, the research method is survey. The statistical population of this study includes all citizens aged 18 to 30 years in Ardabil, which is 161600 people. The sample size was 384 people using Cochran formula and they were selected using multi-stage cluster sampling. For data collection, McBride and et al (2008) have used gender identity questionnaire and researcher-made addiction to social networks and emotional relationships. Data were analyzed by SPSS software version 22 and Pearson correlation coefficient was used to analyze the hypotheses. The results of the research show that there is a significant direct relationship between the addiction to mobile social networks including Telegram, Instagram and WhatsApp with a gender identity. There is also a significant reverse relationship between the addiction to mobile social networks, including Telegram, Instagram and Facebook, with emotional relationships. Manuscript profile -
Open Access Article
44 - The role of mass media on the organizational culture of the staff of the Martyr and Veterans Affairs Foundation of Greater Tehran
zahra mohammadi مصطفی ghIntroduction and Objective: Today, mass media has manifested itself in the context of culture by exchanging public opinion and transmitting new information, and is effective in creating human connections in various scenes, including organizations. The aim of this study MoreIntroduction and Objective: Today, mass media has manifested itself in the context of culture by exchanging public opinion and transmitting new information, and is effective in creating human connections in various scenes, including organizations. The aim of this study was to explain the role of mass media (internal, external and virtual social networks) on organizational culture. Method: The research is descriptive and its method is survey. The statistical population of the staff of the Martyrs and Veterans Affairs Foundation of Greater Tehran. A total of 150 people were randomly selected and the data were collected through a questionnaire. Data were analyzed using SPSS software and Pearson correlation coefficient. Results and Conclusions: Based on the obtained data, it was found that domestic media have the most and foreign media have the lowest usage among the staff of the Martyr and Veterans Affairs Foundation. The overall average of organizational culture among respondents is above average (3.39). Among the components of organizational culture, the highest average is related to values (3.95) and the lowest value is related to mythology (2.7). According to the hypotheses, the domestic media had the greatest impact on the organizational culture of the staff of the Martyr's Foundation, followed by social media, but foreign media had the least impact on the components of organizational culture. Manuscript profile -
Open Access Article
45 - Investigating the Relationship between Cultural Components and the Occurrence of NoMophobia Among Students
Zahra Dastgheyb Shirazi Mohammad Dadgaran Nasim Majidi Ghahroodi Neda SoleimaniIntroduction & Objective: In this article, we intend to specifically study the cultural components affecting the phenomenon of immobile phobia among students.Research Method: Applied and Integrated Data Type (Quantitative and Qualitative) Descriptive Data Collecti MoreIntroduction & Objective: In this article, we intend to specifically study the cultural components affecting the phenomenon of immobile phobia among students.Research Method: Applied and Integrated Data Type (Quantitative and Qualitative) Descriptive Data Collection Method: Descriptive Survey-Correlation, Simple Random Sampling Method and Data Collection Tool Library Studies and Field Method include a researcher-made questionnaire. We used scrolling. Data collection tools in the quantitative section, a standard questionnaire, researcher-made and approved by experts include 40 questions that were placed in a sample of Islamic Azad University students. The reliability of the questionnaire was confirmed using Cronbach's alpha test.Results: The results had a good fit of the structural model with the data of the statistical population and the model had a good explanation in the statistical population.Conclusion: From the 5 dimensions studied, only a significant relationship was observed between reading culture and the incidence of mobile phobia and this relationship was not observed in other factors. Manuscript profile -
Open Access Article
46 - Exploring University Students’ Role on Promotion of Social Capital (Case study in Islamic Azad University, Central Tehran Branch)
Seyyed Reza Salehi Amiri Arezou BabashamsSocial capital is considered as a new concept within the economic and social researches atnational and local levels in the recent decades. The parameters of social capital include“trust, norms, social cohesion and participation”, which have significant role MoreSocial capital is considered as a new concept within the economic and social researches atnational and local levels in the recent decades. The parameters of social capital include“trust, norms, social cohesion and participation”, which have significant role in theformation of this phenomenon in the society. The purpose of this research is themeasurement of the social capital among different academic groups, thus manyapproaches could be presented for the students’ role to increase social capital in bothstructural and cognitive dimensions in order to prevent the consequences of thesocial capital diminution in Iran.The present research is a scientific and practical research with survey recital, as thequestionnaire is the most important used tools. The research findings indicate that thecognitive dimension of the social capital is rather more considered than the structuraldimension, therefore, the structural dimension of the social capital is effectivelysignificant. According to the results, it is definite that the cognitive social capital is moreconsidered than the structural social capital, therefore, the students could have moreparticipationand mutual trust, so that they can increase the social capital structure as much aspossible. Manuscript profile -
Open Access Article
47 - Social capital in virtual social networks (Social Networking)
غلامعباس توسلی امرالله امانی کلاریجانیIntroduction and Objective: social interaction is a fundamental element of any society. On the network, they are considered as social capital and personal relationships and connections through the network gains access to resources and support. The main objective of thi MoreIntroduction and Objective: social interaction is a fundamental element of any society. On the network, they are considered as social capital and personal relationships and connections through the network gains access to resources and support. The main objective of this research is to study social capital in virtual social networks. Given the importance of social interaction in virtual social networks, social capital in this study, structural dimensions (size and composition of the network), interactive (frequency of contact and intimacy) and functional (support) has been studied. Methods: This survey was conducted using questionnaires and the dimensions of social capital, the impact of social factors on social capital networks are examined. The research in Persian language is virtually all social networks. Sample size of 386 patients who were selected by snowball non-probability sampling. Conclusion: The results suggest that different dimensions of social capital and in every aspect of the building, which was interactive and functional results, may be differences of social capital in the real world. The effects of social and demographic variables on network social capital in this study confirmed the causal model and research hypotheses have been formed by the impact of impression and interaction. Manuscript profile -
Open Access Article
48 - Studying the relationship between virtual social networks and Leisure: A Case Study of Kashan University
Abdollatif Karevani Samira AtashafroozIntroduction and purpose research: Leisure as a phenomenon and even sometimes in some communities as a matter of cultural, social, and even political common thread between all segments of society. Because of the importance of leisure time and attributes that have attrac MoreIntroduction and purpose research: Leisure as a phenomenon and even sometimes in some communities as a matter of cultural, social, and even political common thread between all segments of society. Because of the importance of leisure time and attributes that have attracted the attention of some of them. Leisure is affected by various issues, one of which is virtual social networks. and With the same aim of the present study to investigate the relationship between virtual social networks and leisure activities. Research Method: The research study was The survey carried out among kashan university students. The sample size based on the sample of 415 selected using stratified sampling data have been collected. Results: The results show that variables such as membership in virtual social networks, the number of friends on virtual social networks and the use of virtual social networks (chat, likes and comments and recreation) have a significant relationship with leisure activities . Also among the background variables, gender and economic status have a meaningful relationship with their leisure time. Conclusion: In total, according to the findings of this study can be said that virtual social networks play an important role in leisure time users. Manuscript profile -
Open Access Article
49 - Study of Virtual Social Networks’ Efficacy on Social Capital (Case Study: Islamic Azad University, Science & Research Branch)
Seyed Bahram Mortazavi Oskouei Marzieh Sadat Akbari Sohelila Bourghani FarahaniIntroduction and Goal: One of the core element of each society is Social Interaction. According to the “networking theory”, the human interaction are considered social assets and anybody could get access to all the supporting factors available within the net MoreIntroduction and Goal: One of the core element of each society is Social Interaction. According to the “networking theory”, the human interaction are considered social assets and anybody could get access to all the supporting factors available within the network, according to Bastani. Regarding Bordio’s, Colman, Patna, and Fokoyama, such interactions are in the layer of group connections which includes elements such as relations, trust, norms, participations, and etc.Methodology: In this research, social asset is analyzed from the Networking Theory. The key research objective is to study the effect of the social networks on the social assets of the students in the Economic and Management School of Science and Research University, Islamic Azad University of Tehran. The hypothesis is that the main element of social assets (participations, trust, and teamwork) are effected by the online social networks. The methodology was correlative method and the sample size was 172 person, chosen from random method in accordance with the total size.Findings: The data’s analyses and research finding shows that the effect of social networks on the main elements of the social assets (participations, trust, community) of students of Science and Research University of Islamic Azad University of Tehran.Results: The main hypothesis shows that vitual social networks have partly strong effect on the variables of social assets. Manuscript profile -
Open Access Article
50 - Cultural Pathology Mobile Social Networks among Female Professionals Working in Tehran Municipality Restrict 1 in 2015
Faezeh Taghipour Sareh VelayatiThe purpose of this study is cultural pathology mobile social networks among female professionals working in Tehran municipality restrict 1 in 2015. This research given the nature is descriptive survey. Population included all female professionals working in Tehran muni MoreThe purpose of this study is cultural pathology mobile social networks among female professionals working in Tehran municipality restrict 1 in 2015. This research given the nature is descriptive survey. Population included all female professionals working in Tehran municipality restrict 1 in 2015, that equivalent to 600 people. According to Cochran formula, the sample size was 231 people. In this study, questionnaire was designed. To prove the validity of this study, the questionnaire has been consultant professors, then after final approved, the questionnaire were used. Reliability based on Cronbach's alpha of 0.8 was obtained for all aspects of higher inventory that is acceptable. Spss 22 software was used to analyze the information and to answer questions used mean compared test and T-test. Results shown that in the customs, family relationships reduction, in the value, reducing internal desire for success in the organization, in the beliefs, reduction of teamwork in the organization, and in the norms, electronic addiction, including cultural damages use of social networks. Also, there is no significant difference between the demographic characteristics Manuscript profile -
Open Access Article
51 - Influential Factors in the social network Facebook to attract students of Social Communication Sciences
Behroz Shahsavari BiBIsadat MiresmailyIntroduction and purpose: Due to full of audience on Facebook compared to other social networking, our study will be on this network.Given that membership of virtual social networks , especially Facebook, is growing in our country and the frequency Among students, accor MoreIntroduction and purpose: Due to full of audience on Facebook compared to other social networking, our study will be on this network.Given that membership of virtual social networks , especially Facebook, is growing in our country and the frequency Among students, according to statistics published by various news sources, growing certified Factors , increase the population and its causes can be helpful.Methods: The study of stratified sampling is used. In addition to statistical data analysis spss software is used.In this study, a stratified random sampling method was used and also to select the size of the sample population in each layer assignment method is suitable or PPS For stratified sampling method To achieve a higher degree of representativeness to lose.Methodology, Survey and Libraries and measuring tool was a questionnaire Survey, All students of Social Communication Sciences of Islamic Azad University of Tehran as well as Science and ResearchTehran University to analyze statistical data, Spss software package is used.Findings: the study of descriptive results demonstrates that most of the respondents were within the age range of 20-27 and the highest frequency of 55.7% belongs to the women. Among the hypotheses which investigated the effect of social, political, and economic participation, education and information, and the entertaining social network of facebook on the students of the science of communication, only the economic participation was disapproved.Results: the social networks in the developed communities -where there are appropriate infrastructures related to communication and information- play essential roles in the communication between the governments and the nations. In contrary, in the developing countries (like Iran) and underdeveloped ones, internet utilities and virtual social networks which employ the most advanced technologies for fulfilling the satisfaction of the customers are not used appropriately because there are not enough infrastructures for developing the internet network and the governments impose some limitations in these countries. In the present study, some promising results were gained in all areas except the economic participation which can be explained by the reasons like slow economic online activities, lack of trust in these activities and lack of knowledge on the part of users about different economic activities. Manuscript profile -
Open Access Article
52 - Examining the Impact of Cyber Space on Increasing Political Participation And its effect on the level of social capital of Iranian citizens
arash ghorbani sepehr Afshin Mottaghi Zahra AnsariIn the present era, the tendency towards political participation among citizens as a major indicator in democratic systems has come to new ground. Thus, in the twenty-first century, with the massive influence of the mass media, especially social networks and mobile mess MoreIn the present era, the tendency towards political participation among citizens as a major indicator in democratic systems has come to new ground. Thus, in the twenty-first century, with the massive influence of the mass media, especially social networks and mobile messaging tools, the various dimensions of human life in general and its political activists, in particular, are more and more influenced by these technological phenomena Emerging in the age of information and information society. This expansion of cyber space in the present era is an integral part of human life. The purpose of this study was to analyze the effectiveness of the role of social networks in increasing self-awareness and its direct impact on increasing political participation and increasing the level of social capital in Iran. Therefore, the present study seeks to ascertain whether, with the increase of social networks in Iran, political participation and ultimately the level of social capital will rise. Accordingly, the research hypothesis is that with the increase of social networks and its use, the level of political participation and social capital in Iran will increase. The research method in this article is descriptive-analytic. The results of the research show that increasing the power of virtual networks in the country will increase the self-awareness of the society and increase the level of participatoryism and ultimately raise the level of social capital and increase the level of social capital will increase the level of economic and cultural capital, which results development Political will be the country Manuscript profile -
Open Access Article
53 - The study of mobile based social networks on development of social participation
Hannaneh Zeinali Mohammad Soltanifar Afsaneh MozaffariThe researcher in this study aims to find the various dimensions of effects of mobile based social networks on development of social participation. In current societies all civil institutions have omitted the spatial and temporal limitations of their members through usi MoreThe researcher in this study aims to find the various dimensions of effects of mobile based social networks on development of social participation. In current societies all civil institutions have omitted the spatial and temporal limitations of their members through using the mobile based social networks and the members can participate in their favorite activities in any time and any place. On one hand the Cooperative organizations provides the preparation of people to connect to the society more by achieving their attention to cooperate and increases the individual participation in social affairs and on other hand leads people to engage in active and voluntarily participation through development of social networks and strengthening social solidarity. The research method is survey and the data has been achieved through questionnaire. The formal validity has been applied and the reliability has been attained through Cronbach Alpha. The statistical population includes experts in Communication Studies and journalists. Sampling method is purposeful sampling and the sample is equal to 60 people. The result of study shows that: the highest factor is dedicated to self-publishing. The second highest factor is overall finally, the possibility of quick feedback is the third important factor in determination of the mobile based social network rolls on development of social participation. It has to be said that the low expenses of participation have the least effect on developing the political participation. Manuscript profile -
Open Access Article
54 - Cyber social networks and cultural development
mastooreh ezzatzadehThe purpose of this study was to investigate the role of social networks in increasing the cultural literacy of Faculty members (Islamic Azad University, Central Tehran Branch) with a cultural development. The research method is survey and a questionnaire is used to col MoreThe purpose of this study was to investigate the role of social networks in increasing the cultural literacy of Faculty members (Islamic Azad University, Central Tehran Branch) with a cultural development. The research method is survey and a questionnaire is used to collect information. The sampling method is multi-stage cluster random sampling.The sample size is determined by using the Cochran's test 285 people. The validity of the questionnaire is confirmed by communication and social science experts.Cronbach's alpha coefficient for the independent variable (use of social networks) and the dependent variable of the research (Cultural literacy and its dimensions) indicate the high internal relation of the items and in other words the reliability of the research tool reliability.Analysis of data at the descriptive level using statistical characteristics such as frequency, frequency percentage, At the inferential level, it was done using SPSS software and also using Chi-square test and Spearman correlation coefficient.Findings of correlation analysis shows that use social networks have a positive effect on increasing the level of cultural literacy of university faculty members.The use of social networks also plays a role in increasing the level of cultural literacy (individual and social faculty members) Manuscript profile -
Open Access Article
55 - The Effect of Economic Rumors on National Development Process in Telegram Social Network
shahram jorjani afsaneh mozaffari Ali akbar FarhangiReviewCollective communication tools as one of the most important tools for making changes in human societies help society and its people to be more successful in their specific path and policy and accelerate the development process with more knowledge and information. MoreReviewCollective communication tools as one of the most important tools for making changes in human societies help society and its people to be more successful in their specific path and policy and accelerate the development process with more knowledge and information. Also, the increase in the use of social media to receive information and news, due to their unique characteristics such as the cheapand easier to produce news in these media, has led to the spread of a large volume of rumors. Rumors are disturbing the economic development process and can be a obstacle to it. The aim of this study was to investigate the role of economic rumors on national development process and its coping strategies in telegram social network. The research method is quantitative. Research strategy is descriptive survey. The statistical population of this study is media and economics specialists. In this study, the unlimited sampling formula of Cochran ecusion was used. Therefore, the statistical sample of the study was 196 people. The results indicated that economic rumors have a negative impact on national development in two dimensions of critical and subsistinent rumors and bereaved rumors have no effect on national development. Also, three educational, journalistand macroeconomic solutions affect the improvement of national development. Manuscript profile -
Open Access Article
56 - Sociological analysis of the use of virtual social networks among students (Case study: Students of Tehran University)
leila fathi Alireza Kaldi Bagher SarokhaniThe emergence of cyberspace and the expansion of the use of social networks among young people and students have influenced their lifestyle and spending time. Accordingly, this paper aims at evaluating the amount of use, pattern of consumption and factors affecting the MoreThe emergence of cyberspace and the expansion of the use of social networks among young people and students have influenced their lifestyle and spending time. Accordingly, this paper aims at evaluating the amount of use, pattern of consumption and factors affecting the use of virtual social networks among students. Combined research approach, Quantitative and qualitative research method were used, and data gathering tools include questionnaires and interviews. The statistical population is the students of Tehran University, and the sample size is 350 people. The sampling method is systematic categorical and probabilistic. Qualitative findings about the motivation to use social networks of students showed that the motivations include: entertainment and spending the time, coping with solitude, greeting friends and acquaintances, following news, and downloading articles and books which are respectively the most important motivations of students to use virtual social networks. Over 80% of students use Telegram and Instagram. This situation, according to the theoretical framework of the research, is due to their high socialization and high level of security of these networks to protect users' information. The results of regression analysis and analysis of variables showed that among the variables introduced in the regression equations, 5 variables (age, income, cultural capital, employment status and sociability), directly affect and two other variables (academic grade and social capital) indirectly affect the use of virtual social networks. In general, the independent variables of this study explained 31% of the variation of the function, i.e., the amount of use of virtual social networks. Manuscript profile -
Open Access Article
57 - Investigating the socio-cultural factors associated with life style of youth in Isfahan
Hoda Fatahi mansour haghighatian seyedali hashemianfarAbstract The purpose of this study was to investigate the socio-cultural factors associated with the youth lifestyle of Isfahan. Theoretical framework and analytical model were presented using theorizing theories such as Bourdieu and Kakerham. This research was carried MoreAbstract The purpose of this study was to investigate the socio-cultural factors associated with the youth lifestyle of Isfahan. Theoretical framework and analytical model were presented using theorizing theories such as Bourdieu and Kakerham. This research was carried out through a survey method. The validity of the questionnaire was used to validate the face validity, and reliability was calculated using Cronbach's alpha coefficient for all variables higher than 0.70. The statistical population of this study was all young people aged 15-29 years old in Isfahan, which according to the census of 1395 were 227628 people (the site of the statistical center), using 600 Cochran formula, using multistage cluster sampling Selected as an example. For analyzing the data using descriptive and inferential statistics, using spss software, after providing the matrix table, information was arranged in the form of one-dimensional and two-dimensional tables. The findings of this study showed that there was a significant relationship between independent variables: social capital (r = 0.237), economic capital (r = 0.17), cultural capital (r = 0.373), virtual social networks (r = 108 = ), Life satisfaction (r = 0.392), social skills (r = 0.399), cultural, artistic and sports services (r = 0.046), leisure services and tourism services (0.197) = r), there is a significant relationship with dependent variable of life style of health. Key words: Healthy lifestyle, social capital, economic capital, cultural capital, social networks, life satisfaction, social skills Manuscript profile -
Open Access Article
58 - The Role of Mass Media in the Social Participation of Students in Different Disciplines of Sociology and Social Communication Sciences Faculties in Tehran Universities
افسانه مظفریSocial participation is one of the human social needs and guarantees the survival of individual and social life in communities. Social participation is not only the factor of solidarity in social networks and the essential development factor of civil society and democra MoreSocial participation is one of the human social needs and guarantees the survival of individual and social life in communities. Social participation is not only the factor of solidarity in social networks and the essential development factor of civil society and democratic tangential direction, but also shows the level of development of the societies.In this regard the media as one of the most important means of changes in society, accelerates the social partnership process as main factor in social development.The aim of research is investigating the role of mass media, such as television and social networks, in social partnership of students in different disciplines of sociology and social communication sciences faculties in Tehran universities like Islamic Azad University, science and research branch and central Tehran branch and also Allameh Tabatabai and Tehran universities.Survey was used a questionnaire to investigate the issue and answer the research questions and hypotheses. The questionnaire was answered by a sample of 294 university students of Tehran by quota sampling and the results were analyzed descriptively. The results show that the use of television as the same as social networks for social participation are very small. There is no significant difference in Social participation between graduate students and doctoral students. Social participation in married student is more than single students. And it is increased with increasing their ages. Social participation in sociology faculty is more than social communication science faculty. Manuscript profile -
Open Access Article
59 - The role of social network and cyberspace development on the lifestyle of Damavand students in 1399
hojat madahi shahkhaliThe method of the present research is qualitative and descriptive in terms of field and library implementation. The statistical population is the students of Damavand universities who are studying in this university in 1399. The method of collecting information is inter MoreThe method of the present research is qualitative and descriptive in terms of field and library implementation. The statistical population is the students of Damavand universities who are studying in this university in 1399. The method of collecting information is interview and indirect observation. In this research, random sampling method is used. In the inferential statistics section, after consolidating the information, they were categorized based on questions and discourse analysis was performed. According to the students' answers, it can be said that all of them are interested in family and works of art, travel and friendly periods, and spend their leisure time in this way. They also stated that they do not choose their clothing due to cyberspace. All students are aware of the importance of sports but have avoided it due to their busy schedule. And due to the coronavirus and the closure of many clubs, many people at home Exercise continues. Development of health technology, health, improving nutrition; Properness and beauty of their appearance and appropriate clothing creates a kind of lifestyle that is spreading among young people with advertisements in cyberspace, and even all respondents to a kind of trust that is cognitively mediated in groups. Which occurs in cyberspace or by a friend in a member group. Manuscript profile -
Open Access Article
60 - The role of social networks in transformation of political culture in Iran case study: Tehran University Students
majid tabibi jebeli Abolghasem Taheri Alireza AzghandiThe present study is based on a study of a sample of 385 students of Tehran universities by survey method and using the questionnaire technique which addresses the impact of virtual social networks on students' political culture. According to Almond and Verba's politica MoreThe present study is based on a study of a sample of 385 students of Tehran universities by survey method and using the questionnaire technique which addresses the impact of virtual social networks on students' political culture. According to Almond and Verba's political culture three types of political cultures including "traditional", "causal" and "participatory" have been considered in this research. These three types of political culture are characterized by three dimensions: "cognitive", "emotional" and "evaluative", in relation to the four categories of "system", "inputs", "outputs" and "oneself as an actor". Grounded and independent variables in this research are gender, field of study, academic degree, university type and virtual social networks. The results of the research show that the population studied has the same patterns of political culture and the prevailing pattern among them is a positive participatory model. Although there is a negative participatory pattern among them, which is not defined in Almond's and his colleagues' views. Manuscript profile -
Open Access Article
61 - Study the impact of new media on entrepreneurship skills and national development with emphasis on the role of startups
Elham Etemadi nasab َAfsaneh Mozaffari Ali akbar FarhangiThe importance of the role of entrepreneurship and national development in the country's economy is important and also communication and information technologies have important consequences and effects in today's society. Including in the economies of countries, the dis MoreThe importance of the role of entrepreneurship and national development in the country's economy is important and also communication and information technologies have important consequences and effects in today's society. Including in the economies of countries, the discussion of entrepreneurship and national development. Because these new media, especially web 2-based media called social networks, contribute to creativity, free communication and knowledge sharing among users. Therefore, the purpose of this study is to study the impact of new media on entrepreneurship skills and national development with emphasis on the role of startups. This research is a qualitative research that was done through interviews. The study population is communication and development specialists and activists in the field of start-ups and businesses, which was done by snowball sampling method until theoretical saturation. The results of qualitative data analysis showed that there are four characteristics of social networks including flexibility, penetration, interactivity and public domain characteristics in these networks. Also, the most important entrepreneurial skills of startup managers include personality traits, job traits and social traits. Also, the dimensions of national development in this study that startups are important in its formation include job creation, facilitating development activities, balanced development, competitiveness, removing barriers, giving hope and reducing social anomalies. Manuscript profile -
Open Access Article
62 - Sociological analysis and explanation of the effect of using cyberspace (Telegram and Instagram) on the trend of modern lifestyle of Shahriar girls (study among Shahriar high school female students)
mona ghasemishall Majid Radfar reza ali mohseniThe present study was conducted with the aim of sociological analysis and explanation of the impact of the use of cyberspace (Telegram and Instagram) on the trend of modern lifestyle has been done. The theoretical framework of this study was examined according to the th MoreThe present study was conducted with the aim of sociological analysis and explanation of the impact of the use of cyberspace (Telegram and Instagram) on the trend of modern lifestyle has been done. The theoretical framework of this study was examined according to the theories of Giddens, Castells, Cheney, Bourdieu, McCombushaw, Amel and Simmel. In this research, the effect of cyberspace on the formation of modern lifestyle has been investigated. Formal validity (experts' agreement) was used to assess the validity of the questionnaire questions and Cronbach's alpha test was used to assess the reliability, the reliability of which was also confirmed with 0.80. After reviewing various topics and perspectives on the impact of cyberspace on the trend of modern lifestyle regarding the relationships between variables, 6 different hypotheses were proposed and tested. Data were collected through a questionnaire designed by the researcher and the necessary information was obtained through interviews with the statistical population. Our statistical sample in this study included 360 female high school students who were studying in Shahriar. In order to select the samples, in this research, simple two-stage cluster sampling method has been used. The results showed that there is a significant relationship between the use of social networks and the tendency to modern lifestyle in terms of social behaviors, customs, body management, consumption pattern. In contrast, in this study it was found between social networks and adolescents' leisure There is no significant relationship. Manuscript profile -
Open Access Article
63 - Designing a model for explaining the components of tendency to social networks with metacombination method
gholamreza tajbakhsh amin godarzi mohamad samianinConsidering the widespread presence of social networks and mobile phone software in families and the increasing use of this by family members, this research article aims to design a model to explain the components of the tendency to social networks. Is. The study popula MoreConsidering the widespread presence of social networks and mobile phone software in families and the increasing use of this by family members, this research article aims to design a model to explain the components of the tendency to social networks. Is. The study population of the research includes all the articles related to the research topic. In order to carry out the research, after designing the research questions, a systematic search was conducted based on relevant keywords, social networks, internet, virtual space from databases that include all valid domestic scientific-research publications from 1388 to 1396. There have been. The results of the review of 36 articles out of 72 primary articles of the researchers identified 8 dimensions as the main dimensions of the tendency towards social networks, which were mentioned in various domestic researches in the years 2018 to the end of 2016; have identified Based on these dimensions, the final integrated model has been presented and validated. This article, by identifying all the dimensions of the trend towards social networks in the available sources from 1388 to the end of 1396, can be used as a basis for identifying the causes of the trend towards social networks in Iran for researchers and other groups, such as the program Rizan and government administrators should be placed for community education. Manuscript profile -
Open Access Article
64 - Measurement of Social Capital as a Keyword of Social Development in Various Classes and Different Areas in Isfahan City in 2011-2012
Vahid Ghasemi Sahar Faeghi Armin Amir -
Open Access Article
65 - The Role of Mass Media in the Social Participation of Students in Different Disciplines of Sociology and Social Communication Sciences Faculties in Tehran Universities
Afsaneh Mozaffari Social participation is one of the human social needs and guarantees the survival of individual and social life in communities. Social participation is not only the factor of solidarity in social networks and the essential development factor of civil society and More Social participation is one of the human social needs and guarantees the survival of individual and social life in communities. Social participation is not only the factor of solidarity in social networks and the essential development factor of civil society and democratic tangential direction, but also shows the level of development of the societies. In this regard the media as one of the most important means of changes in society, accelerates the social partnership process as main factor in social development. The aim of research is investigating the role of mass media, such as television and social networks, in social partnership of students in different disciplines of sociology and social communication sciences faculties in Tehran universities like Islamic Azad University, science and research branch and central Tehran branch and also Allameh Tabatabai and Tehran universities. Survey was used a questionnaire to investigate the issue and answer the research questions and hypotheses. The questionnaire was answered by a sample of 294 university students of Tehran by quota sampling and the results were analyzed descriptively. The results show that the use of television as the same as social networks for social participation are very small. There is no significant difference in Social participation between graduate students and doctoral students. Social participation in married student is more than single students. And it is increased with increasing their ages. Social participation in sociology faculty is more than social communication science faculty. Manuscript profile -
Open Access Article
66 - The Role of social Networks in Transformation of Political Culture in Iran (Case of Study: Tehran University Students)
Majid Tabibi Jebelli Alireza Azghandi Abolghasem Taheri Vahid ShalchiThe present study is based on a study of a sample of 385 students of Tehran universities by survey method and using the questionnaire technique which addresses the impact of virtual social networks on students' political culture. According to Almond and Verba's politica MoreThe present study is based on a study of a sample of 385 students of Tehran universities by survey method and using the questionnaire technique which addresses the impact of virtual social networks on students' political culture. According to Almond and Verba's political culture three types of political cultures including "traditional", "causal" and "participatory" have been considered in this research. These three types of political culture are characterized by three dimensions: "cognitive", "emotional" and "evaluative", in relation to the four categories of "system", "inputs", "outputs" and "oneself as an actor". Grounded and independent variables in this research are gender, field of study, academic degree, university type and virtual social networks. The results of the research show that the population studied has the same patterns of political culture and the prevailing pattern among them is a positive participatory model. Although there is a negative participatory pattern among them, which is not defined in Almond's and his colleagues' views. Manuscript profile -
Open Access Article
67 - Cyber Social Networks and Cultural Development
Mastooreh EzzatzadehThe purpose of this study was to investigate the role of social networks in increasing the cultural literacy of Faculty members (Islamic Azad University, Central Tehran Branch) with a cultural development. The research method is survey and a questionnaire is used to col MoreThe purpose of this study was to investigate the role of social networks in increasing the cultural literacy of Faculty members (Islamic Azad University, Central Tehran Branch) with a cultural development. The research method is survey and a questionnaire is used to collect information. The sampling method is multi-stage cluster random sampling. The sample size is determined by using the Cochran's test 285 people. The validity of the questionnaire is confirmed by communication and social science experts. Cronbach's alpha coefficient for the independent variable (use of social networks) and the dependent variable of the research (Cultural literacy and its dimensions) indicate the high internal relation of the items and in other words the reliability of the research tool reliability. Analysis of data at the descriptive level using statistical characteristics such as frequency, frequency percentage, At the inferential level, it was done using SPSS software and also using Chi-square test and Spearman correlation coefficient. Findings of correlation analysis shows that use social networks have a positive effect on increasing the level of cultural literacy of university faculty members. The use of social networks also plays a role in increasing the level of cultural literacy (individual and social faculty members). Manuscript profile -
Open Access Article
68 - Examining the Impact of Cyber Space on Increasing Political Participation And its effect on the level of social capital of Iranian citizens
Afshin Mottaghi arash ghorbani sepehr Zahra AnsariIn the present era, the tendency towards political participation among citizens as a major indicator in democratic systems has come to new ground. Thus, in the twenty-first century, with the massive influence of the mass media, especially social networks and mobile mess MoreIn the present era, the tendency towards political participation among citizens as a major indicator in democratic systems has come to new ground. Thus, in the twenty-first century, with the massive influence of the mass media, especially social networks and mobile messaging tools, the various dimensions of human life in general and its political activists, in particular, are more and more influenced by these technological phenomena Emerging in the age of information and information society. This expansion of cyber space in the present era is an integral part of human life. The purpose of this study was to analyze the effectiveness of the role of social networks in increasing self-awareness and its direct impact on increasing political participation and increasing the level of social capital in Iran. Therefore, the present study seeks to ascertain whether, with the increase of social networks in Iran, political participation and ultimately the level of social capital will rise. Accordingly, the research hypothesis is that with the increase of social networks and its use, the level of political participation and social capital in Iran will increase. The research method in this article is descriptive-analytic. The results of the research show that increasing the power of virtual networks in the country will increase the self-awareness of the society and increase the level of participation and ultimately raise the level of social capital and increase the level of social capital will increase the level of economic and cultural capital, which results development Political will be the country Manuscript profile -
Open Access Article
69 - Provide the Effect of Social Networks on Creating Sports Businesses in Metrocity
seyed maryam naghib hoseini seyed emad hoseini farshad emamiThe purpose of this study was to identify the factors influencing social networks on the creation of sports businesses and providing a paradigm model.The present study was based on the purpose of the type of fundamental research and was conducted according to explorator MoreThe purpose of this study was to identify the factors influencing social networks on the creation of sports businesses and providing a paradigm model.The present study was based on the purpose of the type of fundamental research and was conducted according to exploratory information and using the foundation theory method. The data collection tool was a deep semi-structured interview. The statistical population includes experts, professors, managers, business owners, entrepreneurs, and sports consultants, and the targeted sampling method with snowball technique. The collected data were analyzed using open, axial, and selective coding, and the final pattern was extracted.The final model of the total causal conditions (24 concepts and 2 categories), substrates and fields (37 concepts and 3 categories), strategies (21 concepts and 4 categories), intervention (11 concepts and 2 categories), and implications (13 the concept and 2 categories of social networks are formed on creating sports businesses. The Kappa Cohen method was used to measure reliability and quality control. The coefficient of kappa is calculated equal to 776/0, which is at a valid agreement level. In order to establish and set up business in sports, providing infrastructure and appropriate social networking conditions can be an effective way to mobilize business space in the country's sports. Manuscript profile -
Open Access Article
70 - Assessing Educational Applications of Virtual - Social Networks and Its Social Harms as Perceived by Agricultural Students (the Case of College of Agriculture, Zanjan University)
jafar yaghoubi Vahid MohammadiThe purpose of this study was to study the educational applications of virtual social networks and their social harms from the perspective of agricultural students. Descriptive-correlation method with survey technic was used in this study. A questionnaire was used to co MoreThe purpose of this study was to study the educational applications of virtual social networks and their social harms from the perspective of agricultural students. Descriptive-correlation method with survey technic was used in this study. A questionnaire was used to collect the data. The face validity of the questionnaire was approved by a panel of academic experts. Pre-test and calculating Cronbach's alpha coefficients were used to measure the reliability and the value of this coefficient was higher than 0.75. Agricultural students in Zanjan University formed the population of the study (N=1102) and samples were selected using stratified random sampling (n=150). Results showed that educational applications of virtual social networks were summarized in four factors including: teaching notification and exchange of lesson content and teaching assignments, interactive communication of conferences and research resources, Interact with classmates and share news and educational videos, and searching of student affairs and sport and exchange of educational material between students. These factors explained 63.65% of the total variance. Results of confirmatory factor analysis of harms of virtual social networks showed that these harms were summarized in six factors including: insulting ethnicities and religions and spreading verbal intolerance, reducing public confidence and expanding fake identity, waste of time and academic failure, publishing false information and increase unhealthy relationship, reduce in person communication and publishing immoral material. Considering the considerable amount of time spent by students in virtual social networks, regardless of whether it is positive or negative, it is necessary to plan this capacity for optimal and useful training. Manuscript profile -
Open Access Article
71 - Barriers to Effective Use of Virtual Social Networks in Agricultural Extension and Education
Vahid Mohammadi Jafar Yaghoubi Ali Shams Soheil NosratiThe purpose of the study was to investigate the barriers of effective use of virtual social networks in agricultural extension and education activities of Agricultural Jihad Organization of Zanjan province. The instrument for collecting data of this descriptive-correlat MoreThe purpose of the study was to investigate the barriers of effective use of virtual social networks in agricultural extension and education activities of Agricultural Jihad Organization of Zanjan province. The instrument for collecting data of this descriptive-correlation study was a researcher-made questionnaire. The validity of the questionnaire was approved by a panel of academic experts. Pre-test and calculating Cronbach's alpha coefficients were used to measure the reliability (α = 0/87- 0/94). Agricultural experts in Agricultural Jihad Organization of Zanjan province in 2018 formed the population of the study (N=346) and samples were selected using stratified random sampling (n=105). Results of confirmatory factor analysis of barriers to effective use of virtual social networks in agricultural extension and education activities has been summarized in nine factors including: Low relevant and correct agricultural information with low security, administrative and social insecurity and lack of culture of the educational use of social networks, farmer's limited use of virtual social networks, negative organizational and managerial norms in using virtual social networks, financial and legal barriers in organization, inconsistent information and lack of local information, lack of professional and adequate knowledge of experts and outside computers. These factors explained 72.54% of the total variance. Due to considerable amount of useful time that experts and farmers allocated to virtual social networks, it is recommended that to plan for this optimal and useful application of this capacity agricultural extension and education activities. Manuscript profile -
Open Access Article
72 - انتخاب رهبران رای با استفاده از الگوریتم بهینه سازی گرگ خاکستری در شبکه های اجتماعی
صمد محمد اقدم فرهاد سلیمانیان قره چپق محمد مصدریسرویس های شبکه های اجتماعی دیجیتال همان شبکه های اجتماعی هستند که مردم به اصطلاح عامیانه از این واژه استفاده می کنند. پلتفرم های رسانه های اجتماعی و وب سایت هایی که انتقال دانش از طریق شبکه های اجتماعی را امکان پذیر می کنند، ابزارهای دیجیتالی هستند که برای ساخت شبکه های Moreسرویس های شبکه های اجتماعی دیجیتال همان شبکه های اجتماعی هستند که مردم به اصطلاح عامیانه از این واژه استفاده می کنند. پلتفرم های رسانه های اجتماعی و وب سایت هایی که انتقال دانش از طریق شبکه های اجتماعی را امکان پذیر می کنند، ابزارهای دیجیتالی هستند که برای ساخت شبکه های اجتماعی و توسعه آنها طراحی شده اند. علاقه و استفاده زیاد از شبکه های اجتماعی این محیط ها را برای فعالیت های مختلف از جمله اقتصادی، فرهنگی، سیاسی و ... مهیا کرده است. رهبران رای یکی از مهمترین مواردی هستند که در این محیط ها تأثیر زیادی بر سایر کاربران دارند. رهبران رای در شبکه های اجتماعی سودمند هستند و ما می توانیم با شناسایی آنها از توانمندی و نفوذ آنها استفاده کنیم. در این مقاله، ما رهبران رای را با استفاده از الگوریتم بهینه سازی گرگ خاکستری انتخاب کرده ایم. این روش سلسله مراتب رهبری و سازوکار شکار گرگهای خاکستری را در طبیعت تقلید می کند و شامل 3 مرحله اصلی شکاریعنی جستجوی طعمه، محاصره طعمه و حمله به طعمه است. بر اساس بررسی ها و نتایج حاصله، تعداد رهبران واقعی رای تشخیص داده شده توسط این الگوریتم قابل توجه است و مزیت روش پیشنهادی سازگاری با معیارهای مختلف و ارائه نتایج پایداری درروش های مختلف است. Manuscript profile -
Open Access Article
73 - بهینه سازی مسیریابی در شبکه های اجتماعی خودرویی با استفاده از الگوریتم کرم شب تاپ
مینا زندی محسن جهانشاهی علیرضا هدایتیشبکههای اجتماعی بینخودرویی(VSNs) ، نوعی از شبکههای­ موردی هستند که امکان برقراری ارتباط بین دو وسیله نقلیه مجاور را بصورت بی­سیم برقرار میکنند. یکی از مشکلات موجود در شبکه­های VSN مشکل مسیریابی و ارتباط با گره­ها ی مجاور است؛ بنابراین با بررسی تحقیقا Moreشبکههای اجتماعی بینخودرویی(VSNs) ، نوعی از شبکههای­ موردی هستند که امکان برقراری ارتباط بین دو وسیله نقلیه مجاور را بصورت بی­سیم برقرار میکنند. یکی از مشکلات موجود در شبکه­های VSN مشکل مسیریابی و ارتباط با گره­ها ی مجاور است؛ بنابراین با بررسی تحقیقات موجود در این زمینه مشخص شد که بعلت وسعت جغرافیایی و سرعت تحرک وسایل نقلیه با مشکل محدودیت زمان جهت انتقال داده و مسیریابی روبرو هستیم. در این مقاله با استفاده از الگوریتم بهینه سازی کرم شب­تاب تلاش می­شود یک راه حل نزدیک به بهینه با کمترین تاخیر برای مساله مسیریابی در این شبکه­ها ارائه شود که تا بحال در هیچ پژوهشی استفاده نشده است بطوریکه قابلیت بکارگیری در محیط پویا و وسعت جغرافیایی بزرگ را نیز دارا باشد. وسایل نقلیه (خودروها) در حکم کرمهای شبتاب لحاظ شده و حرکت بین خودروها در حکم جذب کرمهای شبتاب توسط سایرین لحاظ میشود. دو معیار میانگین فاصله و احتمال رسیدن دو خودرو به یکدیگر برای جذب خودروها و مسیریابی مورد آزمایش قرارگرفت. همچنین، تعداد خودروهای هر ناحیه که با چگالی متفاوت وسایل نقلیه در دو منطقه شهری و بینشهری سنجیده میشود نیز معیاری است که در صحت مسیریابی تاثیر مستقیم دارد. نهایتا روش پیشنهادی در حوزه شبکه­های نسل پنجم مخابراتی شبیه­سازی میشود و نتایج عددی نشان داد که روش پیشنهادی در مقایسه با نتایج استفاده از الگوریتم تقسیم پویای دسته جمعی از نظر میانگین فاصله مسیریابی خودروها، تفکیک مناطق شهری و بین شهری، تغییرات پارامتر میزان روشنایی، تغییرات پارامتر­ضریب جذب نور، تغییرات پارامتر عدد تصادفی بین صفر و یک، تغییرات پارامترحرکت اولیه خوردوها بطورتصادفی به­ترتیب 68.14، 63.13، 65.2، 08.20، 39.18، 57.17، 45.18بهبود حاصل شد. Manuscript profile -
Open Access Article
74 - The Influence of the Structure of Social Networks on Academic Spin - Offs’ Entrepreneurial Orientation
مصطفی حیدری هراتمهThe purpose of this study was to investigate The Influence of the Structure of Social Networks on Academic Spin - Offs’ Entrepreneurial Orientation.And it focuses specifically on the size and frequency of three different types of social networks, including informa MoreThe purpose of this study was to investigate The Influence of the Structure of Social Networks on Academic Spin - Offs’ Entrepreneurial Orientation.And it focuses specifically on the size and frequency of three different types of social networks, including informal networks, market networks,and university support networks. The research method is causal and applied in terms of purpose. Two researcher-made questionnaires with 25 and 22 items, respectively, and supplementary sources such as annual reports prepared by incubators and technology parks were used to collect data. The statistical population of the research is the founders and managers of the university spin-offs established in the last decade, in which eleven ASOs were selected as a sample. In order to study the relationships between variables and test the hypotheses, the structural equation model was used. The results showed: a) Market networks and academic support networks have a positive effect on strengthening the entrepreneurial orientation of the university spin-off. b ) The size and frequency of the academic support network has a positive and significant effect on the entrepreneurial orientation, but the size and frequency of informal networks have no effect. Finally, ASO management teams desperately need the presence of industry actors because such representatives can provide the resources, capabilities and knowledge needed for ASOs. Manuscript profile -
Open Access Article
75 - An analysis of the tourism destination branding model with an emphasis on social networks with a sociological approach
Rezvan Omidzadeh Mansour Zarra Nezhad Ali Kangarani Farahani Mohammad HematiTourism as an effective and influencing industry has been able to attract the attention of policy makers and planners. This industry is a broad activity that brings with it important economic, social, cultural and environmental effects, and each can be discussed in its MoreTourism as an effective and influencing industry has been able to attract the attention of policy makers and planners. This industry is a broad activity that brings with it important economic, social, cultural and environmental effects, and each can be discussed in its place.The purpose of this research was to analyze the pattern of tourism destination branding with an emphasis on social networks with a sociological approach. The research method is a qualitative case study and the participants are elites. By using the purposeful sampling method and theoretical saturation technique, key informants (including 16 people) were selected to identify the framework of the research model and interviews were conducted with them. The tool used to identify the factors of the research model is a semi-structured interview. (with focus groups) and the study of documents. To ensure validity and reliability of the study, the assessment method of Linuklen and Goba was used. The paradigm model of this research was designed based on the paradigm model of Strauss and Corbin. After conducting research interviews, there were 43 codes. It was determined in general. Table 2 shows the results related to these codes. According to the results of the present research, it was determined that the variables influencing tourism destination branding include audience attraction, sustainable development, brand knowledge, regional needs, and support. Localization, public trust and human resource management and individual and group interactions. Manuscript profile -
Open Access Article
76 - The Relationship Between The Use Of Social Networks And Organizational Procrastination Subject Of Study: Employees Of The Islamic Revolution Mustafafan Foundation
Ali Goodarzi سمیه تاجیک اسماعیلیThe purpose of this research is to study the relationship between the amount of use of social networks and organizational negligence. This research is a description of the type of correlational studies. The survey research method, questionnaire measurement tool and info MoreThe purpose of this research is to study the relationship between the amount of use of social networks and organizational negligence. This research is a description of the type of correlational studies. The survey research method, questionnaire measurement tool and information gathering method is a combination of library and field method. The statistical population of the research is made up of employees of the headquarters of the Foundation of the Underprivileged of the Islamic Revolution who are employed in the main building of the foundation in 1401, which includes 270 people. In the field investigation, 159 people among these employees were selected and studied according to the Morgan table and using simple random sampling method. The employees in the sample completed two media consumption questionnaires and an organizational procrastination questionnaire in order to collect data. Data analysis was done through Spearman's correlation test and using SPSS. The validity of the research tool has been confirmed through face and content validity. Also, their reliability has been calculated by calculating Cronbach's alpha coefficient of 0.80. The results of the research show that the use of social networks is effective on organizational procrastination (the type of use of social networks is "positive" on employee procrastination, but the amount of use of social networks is "negative" on employee procrastination). Also, organizational procrastination components predict the use of social networks: A positive and significant relationship is observed between the use of social networks and the level of inefficiency of employees ... Manuscript profile -
Open Access Article
77 - Investigating the relationship between the use of virtual social networks and social order in the family
Maryam Aghel Afsane Edrysi Abdolreza AdhamiThe purpose of this research is to investigate the impact of virtual social networks, cultural capital and economic capital on social order in the family. A survey method was used to achieve this goal. The statistical population of married citizens of Tehran and the sam MoreThe purpose of this research is to investigate the impact of virtual social networks, cultural capital and economic capital on social order in the family. A survey method was used to achieve this goal. The statistical population of married citizens of Tehran and the sample based on Cochran's formula including 384 people were selected by multi-stage cluster random sampling method. The main tool for data collection is a questionnaire that has been analyzed through descriptive and inferential statistics using SPSS software. The findings show that the increase in the use of social networks, cultural capital and economic capital increases social order in the family, and also the relationship between social order and the use of virtual social networks has a significant correlation, and social order is more in the women group. It is from men and it increases with the age of the social order.The findings show that the increase in the use of social networks, cultural capital and economic capital increases social order in the family, and also the relationship between social order and the use of virtual social networks has a significant correlation, and social order is more in the women group. It is from men and it increases with the age of the social order. Manuscript profile -
Open Access Article
78 - Investigating the relationship between the use of virtual social networks and social order in the family
Maryam Aghel Afsaneh Edrysi AbdulReza AdhamiThrough dialogue and communication and verbal interaction, the family can maintain the emotional bond between its members and fulfill its most important function, which is the transfer of values and socialization of children, through various ways such as oral culture. T MoreThrough dialogue and communication and verbal interaction, the family can maintain the emotional bond between its members and fulfill its most important function, which is the transfer of values and socialization of children, through various ways such as oral culture. The expansion of people's communication in virtual social networks and the replacement of this space in families instead of the real space and face-to-face communication of people has disturbed the order in the family. Therefore, in this research, the effect of using virtual social networks as the main independent variable, as well as the effect of cultural capital and economic capital as an independent intervening variable on social order in the family is investigated. The purpose of this research is to investigate cultural and economic capital and social order on social networks. The current research is descriptive-causal and survey methodology. The unit of observation is the individual. The level of analysis is micro. In terms of time, the current research is cross-sectional. The tool required in this research is a researcher-made questionnaire. The statistical population of the research includes married citizens of Tehran, 384 of whom were selected as a sample. The sample was selected by combining cluster sampling and disproportionate classification. The analysis of the results showed that social order has a significant correlation with the use of virtual social networks, the intensity of this relationship is weak and the direction of the relationship between the two variables is direct. In other words, with the increase in the use of social networks, social order increases and vice versa. The results showed that with increasing use of social networks, increasing cultural capital and increasing economic capital, social order in the family increases and vice versa. Also, social order is more in the group of women than men, and social order also increases with age and vice versa. Manuscript profile -
Open Access Article
79 - The Relationship Between the Use of Social Networks and Organizational Procrastination Subject of Study: Employees of The Islamic Revolution
Ali Goodarzi Somayyeh Tajik EsmaeiliThe purpose of this research is to study the relationship between the amount of use of social networks and organizational negligence. This research is a description of the type of correlational studies. The survey research method, questionnaire measurement tool and info MoreThe purpose of this research is to study the relationship between the amount of use of social networks and organizational negligence. This research is a description of the type of correlational studies. The survey research method, questionnaire measurement tool and information gathering method is a combination of library and field method. The statistical population of the research is made up of employees of the headquarters of the Foundation of the Underprivileged of the Islamic Revolution who are employed in the main building of the foundation in 1401, which includes 270 people. In the field investigation, 159 people among these employees were selected and studied according to the Morgan table and using simple random sampling method. The employees in the sample completed two media consumption questionnaires and an organizational procrastination questionnaire in order to collect data. Data analysis was done through Spearman's correlation test and using SPSS. The validity of the research tool has been confirmed through face and content validity. Also, their reliability has been calculated by calculating Cronbach's alpha coefficient of 0.80. The results of the research show that the use of social networks is effective on organizational procrastination (the type of use of social networks is "positive" on employee procrastination, but the amount of use of social networks is "negative" on employee procrastination). Also, organizational procrastination components predict the use of social networks: A positive and significant relationship is observed between the use of social networks and the level of inefficiency of employees (a significant relationship is observed between the type of use of social networks and the level of inefficiency and mental anxiety of employees, but there is no significant relationship with the level of use of social networks). Manuscript profile -
Open Access Article
80 - The Influence of the Structure of Social Networks on Academic Spin - Offs’ Entrepreneurial Orientation
Mostafa Heidari Haratemeh The purpose of this study was to investigate The Influence of the Structure of Social Networks on Academic Spin - Offs’ Entrepreneurial Orientation. And it focuses specifically on the size and frequency of three different types of social networks, including More The purpose of this study was to investigate The Influence of the Structure of Social Networks on Academic Spin - Offs’ Entrepreneurial Orientation. And it focuses specifically on the size and frequency of three different types of social networks, including informal networks, industrial networks, and university support networks. The research method is causal and applied in terms of purpose. Two researcher-made questionnaires with 25 and 22 items, respectively, and supplementary sources such as annual reports prepared by incubators and technology parks were used to collect data. The statistical population of the research is the founders and managers of the university spin-offs established in the last decade, in which eleven ASOs were selected as a sample. In order to study the relationships between variables and test the hypotheses, the Multiple regression model was used. The results showed: a) Market networks and academic support networks have a positive effect on strengthening the entrepreneurial orientation of the university spin-off. b) The size and frequency of the academic support network has a positive and significant effect on the entrepreneurial orientation, but the size and frequency of informal networks have no effect. Finally, ASO management teams desperately need the presence of industry actors because such representatives can provide the resources, capabilities and knowledge needed for ASOs. Manuscript profile -
Open Access Article
81 - The Effect of Social Networks on Oral Advertisements and Tourists' Feelings in Northern Iranian Rivers
Hossein Mousazadeh Izsák Éva Farahnaz Akbarzadeh -
Open Access Article
82 - Detect Stable Community in Dynamic Social Networks Using Influential Nodes
Taleb khafaei Alireza Tavakoli Taraghi Mehdi Hoseyn Zadeh Ali RezaeeSocial networks have found many applications in people's daily lives today so that identifying the behavior of members of these types of networks and associations within them is of particular importance. Due to the structure and the way of communication between the memb MoreSocial networks have found many applications in people's daily lives today so that identifying the behavior of members of these types of networks and associations within them is of particular importance. Due to the structure and the way of communication between the members of social networks, some members within this type of network have more important roles than other members. In this study, a method for identifying more important communities was discussed. For this purpose, new features were introduced using network centralization features and then the importance of this type of feature was investigated by Rough set theory. The experimental results showed that by increasing the number of popular nodes among a community where introduced in this study and at the same time decreasing the value of density, betweenness, and closeness centrality features of that community, it causes the effect of the number of popular nodes on the community will remain more evident. Manuscript profile -
Open Access Article
83 - Rumor Propagation Detection in Complex Networks Based on ILSR Model and Nodes Degree
khosrow Ahmadi Taleb Khafaie Maziyar GanjooThe pervasive nature of social networking platforms has led to the production of large amounts of data. The lack of restrictions on information sharing on these networks allows information to be spread regardless of their validity. Such misinformation usually leads to t MoreThe pervasive nature of social networking platforms has led to the production of large amounts of data. The lack of restrictions on information sharing on these networks allows information to be spread regardless of their validity. Such misinformation usually leads to the production and dissemination of rumors. Therefore, automatic detection of rumors on social networks is one of the attractive research areas for the analysis of these networks. This paper introduces a way to deal with the spread of rumors on social media based on the autoencoder neural network model and the ILSR epidemic dissemination model. Here, the autoencoder neural network model is applied with several innovative thresholds for initial rumor detection and then rumor control is performed by an extended version of the ILSR epidemic outbreak model. The proposed model called ILSHR considers social network users in five groups: Ignorant, Lurker, Spreader, Hibernator, and Removal. According to the transmission modes in the ILSHR rumor model, in addition to the characteristics of the lurker group, this model also considers the characteristics of the hibernator group of the SIHR model. Mechanisms of forgetfulness and reminders of hibernation can delay the rumor terminal time and ultimately reduce the impact of the rumor on the social network. The proposed method for modeling the spread of rumors has been performed on the Sina Weibo social network dataset. The results show better performance of the proposed method with 95.7% detection accuracy compared to DGRU and DLSTM models. Manuscript profile -
Open Access Article
84 - Use of Classification Models for Optimize Link Prediction in the Ego-Social Networks
Soheila Nemati Mehdi sadeghzadeh maziyar ganjooSocial propositional systems are a new generation of systems that use the social network as a user modeling platform to maximize some challenges by using rich interactive data volumes. To make Social networking sites offer new friends to registered users based on local MoreSocial propositional systems are a new generation of systems that use the social network as a user modeling platform to maximize some challenges by using rich interactive data volumes. To make Social networking sites offer new friends to registered users based on local graph features. The main purpose of the link prediction problem on social networks is to suggest a list of users to a particular user that they will probably be communicating in the future. In this research, a prediction method for the link is presented based on the characteristics of classification models. Here, the prediction problem of the link is transformed into a classifying problem with two positive and negative classes, where the positive class represents the relationship and the negative class indicates that the two users are not communicating. Three classical classes DT, NN and NB are used for classification work. To create the dataset, the features of credibility, optimism, number of neighbors, the number of paths of different lengths, the number of shared tweets, the number of internal and external axes are used. Although self-centered grids do not have much overlap in the rings, experiments show that the consideration of self-directed pathways significantly improves predictive performance. The DT classification has recorded the best performance with an average accuracy of 99.85%. Manuscript profile -
Open Access Article
85 - The Impacts of Vocabulary Instruction via Synchronous and Asynchronous Social Networks on Iranian EFL Learners' Reading Comprehension
Servat Shirkhani Samaneh Shiran -
Open Access Article
86 - Identification of Communities on Static Social Networks
Maliheh Ghasemzadeh Mohsen Ashourian -
Open Access Article
87 - Increasing the accuracy of identifying overlapping communities using weighted edges
Iraj Teymouri Mehdi AfzaliIn recent years, several algorithms have been proposed for detection in complex networks. It should be noted that wuth regarding the features of these communities, one of the existing methods for identifying communities, is providing an algorithms for weighting the edge MoreIn recent years, several algorithms have been proposed for detection in complex networks. It should be noted that wuth regarding the features of these communities, one of the existing methods for identifying communities, is providing an algorithms for weighting the edges of the network as the weight of the edges of the communities are incresed and at the same time the weight of the edges between communities are reduced. Therefore the distinction between communities could be identified simply. In the proposed method with useing the process of weighting the edges, we distinguish between the nodes that are more similar to each other and the nodes that have slight similarity. i.e. by assigning the weight with using the proposed criteria in some algorithms, the edges with more weight will have a greater role in determining the population.According that there is a positive correlation between similarity measures and community structures, the results of the tests shows that using local similarity measures as the weight of edges for some algorithms, causes an increase in the accuracy of communities recognition. These algorithms use the degree of the nodes as one of the network characteristics for computing the cores absorbing ability for communities formation. For example, in the case of Real Networks, running WHD-EM algorithm on the High school network, discovers the communities with the NMI=0.6652 and the purity criteria equal to 0.9845. Also it should be noted that some algorithms such as CPM, OSLOM and LINK in terms of NMI criteria, are better. Manuscript profile -
Open Access Article
88 - Adaptive analysis of graphical structural metric for anomaly detection in social networks
Mojtaba Aajami Naser AsgariIntroduction: Social networks are exposed to a variety of security problems due to their wide use and popularity. Therefore, identifying unusual activities in social networks is of paramount importance as it helps to obtain significant information about the behavior of MoreIntroduction: Social networks are exposed to a variety of security problems due to their wide use and popularity. Therefore, identifying unusual activities in social networks is of paramount importance as it helps to obtain significant information about the behavior of unusual users and identify them. One of the important aspects of social network analysis is to check the presence of anomalies. Anomalies in the field of social networks imply irregular and often illegal behavior. A host of methods have been proposed to detect different kinds of anomalies in social networks. According to the employed approach, these methods can be classified into three categories, namely, clustering-based, based on network structure-based, and signal processing-based. In this paper, we extend the graph structure-based approach by introducing and analyzing important graph metrics to detect abnormal activities. Theoretical and experimental evaluation using several large data sets demonstrate that the relationship between the interface node and the number of edges helps to correctly detect and rank the maximum number of anomalies.Method: The proposed method is a combination of graphical and statistical theory. First, various metrics and graph structures are calculated, and then statistical methods are used to identify and analyze unusual structures (stars and clusters).Results: Statistical and visual analysis shows that the area covered by the curve is maximum for the interface (B) compared to the number of edges (E). The results show that the proxy is a scale that can correctly detect many abnormalities. It can also be said that the relationship between the (B) and the (E) helps to predict most anomalies.Discussion: In this research, a structure-based method was presented by using graph criteria to predict abnormalities. The curve fitting method based on the graph structure was extended to detect anomalies using the combination of new graph criteria. It was observed that the relationship between the interface and the edges helped to predict a large number of anomalies that were either misclassified or missed by the Oddball method and the ABC relationship to E. The abnormality scores assigned to the nodes help predict the degree of anomalies and rank the nodes according to their irrational behavior. Manuscript profile -
Open Access Article
89 - Presenting a model for Multi-layer Dynamic Social Networks to discover Influential Groups based on a combination of Developing Frog-Leaping Algorithm and C-means Clustering
lida naderloo Mohammad Tahghighi SharabyanIntroduction: The current research examines a more complex social network called a multi-layered social network. Recently, the concept of the multilayer network has emerged from the area of complex networks, under the domain of complex systems. In the field of big data, MoreIntroduction: The current research examines a more complex social network called a multi-layered social network. Recently, the concept of the multilayer network has emerged from the area of complex networks, under the domain of complex systems. In the field of big data, simple and multi-layered social networks can be found everywhere and in all fields. The estimation of the importance of each node in these two types of networks is not the same, and weighting the nodes is very necessary to control the network. For this purpose, the relationship between the characteristics of the nodes and the relationship with the network structure should be examined. To find the degree of each node in the system function, parameters like reliability, controllability, and power should be considered. In this paper, a model for dynamic multi-layer social networks to discover influential groups, based on the combination of evolutionary frog jump algorithm and C-means clustering, has been presented.Method: Once data are collected, they were cleaned and normalized so that the desired data leads to the identification of effective individuals and groups. The decision matrix is constructed based on these data. Using this matrix, identification, and clustering (based on fuzzy clustering) were conducted, and the importance of the groups was also determined to determine influential people and groups in social networks. The Jumping frog algorithm was used to improve the detection of influential parameters.Results: In the evaluation and simulation of the clustering part, the proposed method was compared with the K-means method and the balance value of the method in cluster selection was 5. It should be noted that the proposed method showed better improvement compared to the compared methods. Also, the evaluation of the accuracy criterion of the proposed method has improved by 3.3 compared to similar methods and recorded an improvement of 3.3 compared to the basic M-ALCD method.Discussion: In this paper, a multi-layer local community detection model is proposed, which is based on structure and feature information. This model can use the information of the characteristics of the nodes and the information of the strength of similarity that is revealed by social exchanges and improves the accuracy of community detection in Improve multilayer networks. Due to its modularity and computational efficiency, this algorithm performs better on most data sets, unlike the classic multi-layer and global community detection algorithms Manuscript profile -
Open Access Article
90 - A New Approach Based on Deep Learning Algorithms to Study Effective Factors of Using Social Networks on Students’ Performance
Maryam Bakeshlo Mohammad Tahghighi SharabyanIntroduction: In the past few years, the emerging technologies of mobile phones have grown rapidly and led to the creation of a new category of social media, which are very efficient mechanisms for collaboration and communication between their users. Social media consis MoreIntroduction: In the past few years, the emerging technologies of mobile phones have grown rapidly and led to the creation of a new category of social media, which are very efficient mechanisms for collaboration and communication between their users. Social media consists of a variety of web-based tools that enable users to distribute and share new ideas, thoughts, and information in an interactive environment. Social networks and the use of these networks have become an inseparable part of the lives of many students, so it has a direct impact on all aspects of their lives, including academic performance. Therefore, in this research, a new approach based on data mining techniques will be presented to investigate the factors affecting the use of social networks in the academic performance of students, and for this purpose, the deep learning technique and classification will be used.Method: The proposed method has two main phases. In the first phase, the data is prepared for modeling during the three stages of data integration, cleaning, and transformation, and in the final phase, the data is modeled and analyzed using deep learning.Results: The presented method has a favorable output in the feature selection set with a value of 68%, which shows an improvement of 14% compared to the basic method, which can be concluded that about 68% of social networks and the use of the Internet on the learning and efficiency of students is effective.Discussion: Social networking sites are very useful in education and research considering that they are used in schools for organizational branding, recruiting, and encouraging students and employees to participate. In this research, a method to identify the impact of social networks and internet use on students' learning based on accurate classification has been presented. Manuscript profile -
Open Access Article
91 - A New Approach to Extract Frequent Conceptual Links from Social Networks
Mahboobeh Farimani saman Poorsiah Hamid Tabatabaee Hossien SalamiConceptual link is a new approach for describing social networks. In this approach, the concealed knowledge in social network is presented using a concise structure called Conceptual view. Main challenge to achieve conceptual view from a social network is extracting fre MoreConceptual link is a new approach for describing social networks. In this approach, the concealed knowledge in social network is presented using a concise structure called Conceptual view. Main challenge to achieve conceptual view from a social network is extracting frequent conceptual links, which is very time consuming for large networks. In this paper, a new method for extracting frequent conceptual links from social networks is provided where by using the concept of dependency, it is tried to accelerate the process of extracting conceptual links. The proposed method will be able to accelerate this process if there are dependencies between data. Manuscript profile -
Open Access Article
92 - COMMUNITY DETECTION IN SOCIAL NETWORKS USING FREQUENT PATTERN MINING
Seyed Ahmad Mosavi Mehrdad Jalali Negin Misaghianrecently, the website social networks provide a rich resource of Heterogeneous data which the analysis of these data can lead to discover unknown information and relations in these networks. The discovery of community including “similar” nodes is a challengi Morerecently, the website social networks provide a rich resource of Heterogeneous data which the analysis of these data can lead to discover unknown information and relations in these networks. The discovery of community including “similar” nodes is a challenging issue in analysis of social networks data, and it has widely studied in the social networking community in the context of the structure of the underlying graphs. The online social networks, additionally having graph structures, include effective information of users within networks, which using this information can lead to improve the quality of communities' discovery. In this paper, for detecting community, a method is provided that in addition to the communication among nodes, to improve the quality of the discovered communities, content information is used, as well. This method is a new approach based on a frequent pattern and the actions of users in the network and in particular, is performed on social networking sites where users select their favorite acts. First, based on Interests and activities of users in networks, we discover some small communities of similar users, and then by using social relations, extend (those) communities. The F-measure evaluated results on two real-world datasets (Blogcatalog and Flicker) demonstrate that the proposed method leads to improvethe quality of community detection. Manuscript profile -
Open Access Article
93 - ارائه روشی مبتنی بر رتبهبندی و الگوریتم انتشار گرما برای استخراج جامعه در شبکههای اجتماعی
Malihe Ebrahimi nejad Samaneh Hasan Zadeh Mehrdad Jalali -
Open Access Article
94 - Presenting a Systemic Model for the Effectiveness of Marketing Communication Activities in Social Networks
Somayyeh Abesh Loui Aghdam heirsh soltanpanah Omid Mahdieh Roya Shakeri Foad Habibi -
Open Access Article
95 - Evaluating the extent to which public relations of private organizations employ social networks to introduce products and services
Alireza Biabannavard Sarvestani Helen Hedeshian -
Open Access Article
96 - The Impact Of Women Entrepreneurs Social Networking On Job Motivation: The Mediating Role Of Entrepreneurial Alertness
Parvaneh Gelard Elaheh Asgari Maryam Hosseiny Amer Dehghan NajmabadiThe purpose of this study was to investigate the impact of social networks of female entrepreneurs on job motivation with the mediating role of entrepreneurial alertness. The statistical population of the study includes all the 148 female entrepreneur business owners at MoreThe purpose of this study was to investigate the impact of social networks of female entrepreneurs on job motivation with the mediating role of entrepreneurial alertness. The statistical population of the study includes all the 148 female entrepreneur business owners at the Thirteenth Women Entrepreneurship Development Conference. 106 of the introduced women were selected as sample by using simple random sampling. The current research in the terms of purpose was an applied research and it was a descriptive-survey regarding the data collection. The essential data has been collected by questionnaire administering. The data analysis was conducted via the structural equation modeling (SEM). The results of the research indicated that the social networks of female entrepreneurs had a positive significant effect on entrepreneurial alertness and their job motivation. It was also concluded that social networks of female entrepreneurs had indirect effects on job motivation through the mediating variable of entrepreneurial alertness. Regarding the relationship of entrepreneurship women's social networks to their job motivation, women could improve their business performance and motivation through extended and effective communication in the social networks. Manuscript profile -
Open Access Article
97 - The Role of Virtual Social Networks and Interaction Patterns of Teachers with Students in Predicting Learning Strategies of Secondary School Students
Maryam Gholipour Vahid Fallah Seyedeh Esmat RasooliThe aim of present research was determine the role of virtual social networks and interaction patterns of teachers with students in predicting learning strategies of secondary school students. This study in terms of purpose was applied and in terms of implementation met MoreThe aim of present research was determine the role of virtual social networks and interaction patterns of teachers with students in predicting learning strategies of secondary school students. This study in terms of purpose was applied and in terms of implementation method was cross-sectional from type of correlation. The study population was the secondary school students of Babol city in the 2018-19 academic years with number 15300 people, which according to the Cochran's formula the sample size was calculated 374 people who were selected by multi-stage cluster sampling method. To collected data used from the Pintrich & DeGroot learning strategies scale (1990), Savita & Liyaqat virtual social network questionnaire (2018) and Wubbels & et al interaction patterns of teachers with students scale (1993). Data were analyzed by methods of Pearson correlation coefficient and multiple regression with stepwise model in SPSS software version 20 at a significance level of 0.05. The results of analysis showed that virtual social networks and interaction patterns of teachers with students had a positive and significant relationship with the learning strategies of secondary school students. Also, virtual social networks and interaction patterns of teachers with students played a significant role in predicting their learning strategies (p < 0.001). According to the results to improve the learning strategies of secondary school students can increase the rate use of virtual social networks and improve the interaction patterns of teachers with students through workshops. Manuscript profile -
Open Access Article
98 - Predicting Tendency to Social Networks based on Interpersonal Relationships and Emotional Regulation in Female High School Students
Fatemeh Fatahi Ali Barchloo Romina Haghjo Shaghayegh AalamToday, the use of social networks has grown a lot and these networks have both positive features and consequences and negative features and consequences. From the factors related to social networks can be noted to interpersonal relationships and emotional regulation. Th MoreToday, the use of social networks has grown a lot and these networks have both positive features and consequences and negative features and consequences. From the factors related to social networks can be noted to interpersonal relationships and emotional regulation. Therefore, the aim of present study was predicting tendency to social networks based on interpersonal relationships and emotional regulation in female high school students. This was a descriptive-analytical study from type of cross-sectional. The study population was all female high school students in Rasht city in the academic years of 2018-19, which from them number of 100 students were selected by available sampling method. Samples responded to research tools including the tendency to social network scale (Andreassen & et al, 2012), communication skills questionnaire (Barton, 1990) and emotional regulation questionnaire (Gross and John, 2003). Data collected by the above tools were analyzed by Pearson correlation coefficient and multiple regression with enter model methods in SPSS software version 19. The results of Pearson correlation coefficients showed that verbal skill (r= -0.169), feedback skill (r= -0.117), interpersonal relationships (r= -0.367) and emotional regulation (r= -0.420) had a negative and significant relationship with tendency to social networks (P<0.05), but listening skill (r= -0.085) had no significant relationship with the tendency to social networks (P>0.05). The results of multiple regression with enter model showed that interpersonal relationships and emotion regulation could significantly explain 28.5% and the dimensions of interpersonal relationships could significantly explain 4.6% of the changes of tendency to social networks (P<0.05). According to the results, the specialists and planners of education of students to reduce the tendency to social networks can increase the level of interpersonal relationships and emotion regulation in them through training workshops. Manuscript profile -
Open Access Article
99 - The effect of life skills empowerment on self-efficacy and academic motivation among adolescents Extreme use of social networks among adolescents Extreme use of social networks
Mousa Rigi Koteh Vali Mehdinezhad Mahmoud ShiraziTarget. This study was conducted to investigate the effect of empowerment based on life skills on self-efficacy and academic motivation among adolescents extreme use of social networks.Method. This study was a quasi-experimental study with a pretest and posttest design MoreTarget. This study was conducted to investigate the effect of empowerment based on life skills on self-efficacy and academic motivation among adolescents extreme use of social networks.Method. This study was a quasi-experimental study with a pretest and posttest design with a control group. All adolescents in the extreme use of social networks in the city of Sistan and Baluchestan formed a statistical population; From which 30 people were selected by available sampling method and were assigned to two experimental groups (15 people) and control (15 people). The data were collected using the Scherer et al. (1982) Self-Efficacy Questionnaire, the Walrand et al.'s Academic Motivation Scale (1992), and the Young Internet Addiction Questionnaire. The subjects in the experimental group received life skills training in 10 sessions, but the control group did not receive any intervention. Univariate and multivariate analysis of covariance using SPSS software was used for statistical analysis of data.Findings. The results showed that empowerment based on life skills has increased adolescents' self-efficacy. Extreme use of social networks (P <0.01). Empowerment based on life skills has increased intrinsic motivation, extrinsic motivation and decreased unmotivation (P <0.01).Conclusion. Therefore, empowerment based on life skills is an effective method in self-efficacy and academic motivation among adolescents. Extreme use of social networks. In general, life skills are the abilities that lead to the promotion of mental health in the community, the richness of human relationships, increased health and health behaviors in the community and in this study include skills: decision making, problem solving, creative thinking, critical thinking, Ability to communicate effectively, the ability to build and maintain interpersonal relationships, self-awareness, empathy, coping with emotion and coping with stress. These abilities help a person to deal effectively with conflicts and life situations, and help him / her To act positively and adaptably with other human beings, society, culture and environment and to ensure their mental health Manuscript profile -
Open Access Article
100 - Sociological Explanation of Modern Identity in Ahvaz and the Factors Affecting it (study the Young people 18 to 42 generations after the Islamic Revolution in the city of Ahvaz)
Farzin Hatami kakesh Nabi&amp;rsquo;ollah Ider ahmadali hesabiIdentities, traits and characteristics, social relationships, maps and membership in social groups are what determine a person's identity. Modern identity has arisen from new developments that along with the changes resulting from globalization and scientific and techno MoreIdentities, traits and characteristics, social relationships, maps and membership in social groups are what determine a person's identity. Modern identity has arisen from new developments that along with the changes resulting from globalization and scientific and technological advances, have occurred in various dimensions of the bio-world of actors and human agencies, and every day we see the spread of this type of identity in the regions. We are different in the world. Correspondingly, individuals' perceptions of themselves, others, and the international community, especially among young people, are changing. This study was conducted to investigate the factors affecting the increasing tendency to modern identity among the youth of Ahvaz. Therefore, 384 young people aged 18-42 living in Ahvaz were interviewed using a quantitative method. The data collection tool was a researcher-made questionnaire that was distributed among these individuals and the data were collected. Findings show that the variables of age, gender, education, socio-economic status, new leisure spending styles and the use of virtual social networks, affect the strengthening of modern identity. According to the results of multivariate regression analysis, the strongest relationship is the relationship between the use of virtual social networks and modern identity with a beta value of 0.305. Accordingly, the use of virtual social networks has been effective on the tendency of young people to modern identity and its dimensions; That is, by increasing or decreasing the use of these networks, the tendency of young people to modern identity and its dimensions will be strengthened or weakened. Among the dimensions of modern identity, only the variable of progressiveness had no significant relationship with the use of virtual social networks. In total, the above factors explain 0.517% of the tendency of young people towards modern identity. Manuscript profile -
Open Access Article
101 - Predicting quality of life, responsibility and expected social behavior based on the use of social networks and media in youth( Prevalence of the Fourth Corona Peak)
Sepideh Soltani Beiragh Mehrnaz Azadyekta Sedigheh HeydariThe era of technological revolution and the addition of the Internet, especially social media, has created a new reality in the dimensions of the daily life of communities and students. This new reality undoubtedly imposes general effects on us. The use of social media MoreThe era of technological revolution and the addition of the Internet, especially social media, has created a new reality in the dimensions of the daily life of communities and students. This new reality undoubtedly imposes general effects on us. The use of social media has affected all regions and societies and has both positive and negative effects. The purpose of this study is to predict quality of life; Responsibility and expected social behavior were based on the use of social networks and media among young people. The study population was youth (18-30 years old) in Maragheh city in 2020 ((Prevalence of the Fourth Corona Peak) and the population was 381 people using Morgan table. Due to the prediction of 5% probability of collecting invalid information, the sample size was added and the final sample was 384 people.Persons subjects were selected using two-stage cluster sampling method. The instruments used were the Jahanbani Social Networking and Questionnaire (2018) and the WHOQOL-BREF (1996) Quality of Life Questionnaire, the California Psychological Questionnaire (1987), and the ASBQ Expected Social Behavior Questionnaire (2003). The findings of Pearson's correlation coefficient and linear regression showed that, based on the use of networks and social media; The quality of life, responsibility and expected social behavior of young people can be predicted. Based on the results obtained, currently according to the infrastructures and investments made, the use of networks and social media to promote and spread the culture of responsibility, change social behavior and improve the dimensions of the quality of life is a tool. It is not reliable and sufficient, and it is not possible to rely on networks and social media to teach these concepts. In order to protect the great power of the youth and make proper use of their potential as the future builders of the country, it is recommended to promote media literacy in the society and teach the correct, conscious and active use of networks and social media.Therefore, appropriate planning should be done for policy-making and management of educational programs through media and social networks in organizations. Manuscript profile -
Open Access Article
102 - Investigation of the Effective Components on the Media Consumption of the Youth in Tehran aiming at Designing an Innovative Model of New Media Consumption
Mostafa Bastan Ali Delavar Ali Akbar FarhangiBackground: One of the most important necessities of research in the field of media ‎consumption is individual media consumption covers a large part of everyday life of people, ‎and its differences are systematically related to individual, situational and struct MoreBackground: One of the most important necessities of research in the field of media ‎consumption is individual media consumption covers a large part of everyday life of people, ‎and its differences are systematically related to individual, situational and structural features ‎based on society or social status such as: age, gender, and class to attitudes and individual ‎values. Purpose: In this research, we try to find the effective components of media consumption in ‎youth in order to design media consumption preferences based on the experience of the ‎researcher, the literature review and researches. Method: The statistical population of this study is the youths in Tehran and the sample size is ‎‎485 youths that were evaluated by questionnaire. Results: The results of this study show that there is a significant relationship between ‎demographic variables and media trust with satisfaction and consumption of different media.‎ Keywords: Media trust, Satisfaction and consumption, Audiences, Social networks. ‎ Manuscript profile -
Open Access Article
103 - Comparison of the effectiveness of reverse classroom and classroom based on social networks on creativity and self-directed learning of students in Abdanan boys' vocational schools
Hoshang khoshnood Saeed Bakhtiarpoor sasan bavi reza pashaAim: The aim of this study was to compare the effectiveness of a reverse classroom and a classroom based on social networks on students' creativity and self-directed learning. Method: The method of the present study is a quasi-experimental pretest-posttest with a contro MoreAim: The aim of this study was to compare the effectiveness of a reverse classroom and a classroom based on social networks on students' creativity and self-directed learning. Method: The method of the present study is a quasi-experimental pretest-posttest with a control group. The study population was all high school students in Abdanan city. In this project, 60 students were selected by purposive sampling method and randomly divided into 3 groups: reverse classroom, classroom based on social networks and traditional classroom (control group). Torrance Creativity Questionnaire and Questionnaires were administered as pre-test and post-test for the groups. Findings: The results of multivariate analysis of covariance indicate a significant and positive effect of reverse classroom and classroom based on social networks, classroom education on creativity and self-directed learning variables. The results also showed that the reverse classroom compared to the classroom based on social networks, has a more positive effect on creativity and self-directed learning. Manuscript profile -
Open Access Article
104 - The Effectiveness of Social Media Network- Telegram on Teaching English Collocations to Iranian EFL Learners
Zahra Ahmadpour Kasgari Reza Mirarab Razi -
Open Access Article
105 - An Extended Louvain Method for Community Detection in Attributed Social Networks
Yasser Sadri Saeid Taghavi Afshord shahriar lotfi Vahid Majidnezhad -
Open Access Article
106 - Survey of Confidentiality and trust in recommender systems
Seyed Hossein HosseiniNazhad Morteza Abdi Reyhan -
Open Access Article
107 - The Effect of Advertising, Promotion and Interactive Marketing on Social Networks on Customer Response Through Brand Equity in Kanoon Farhangi Amoozesh
elaheh mohamadi mahid moradiUtilizing the capacities of cyberspace and social networks is one of the topics that has taken a special place in marketing in recent years. The current study aims to investigate the impact of some marketing mixes on social media. This research is applied in terms of pu MoreUtilizing the capacities of cyberspace and social networks is one of the topics that has taken a special place in marketing in recent years. The current study aims to investigate the impact of some marketing mixes on social media. This research is applied in terms of purpose and descriptive-correlation in terms of type and method. In terms of data collection, it was a survey and the data collection tool was a native standard questionnaire. The reliability of the questionnaire was calculated by Cronbach's alpha method and the composite reliability coefficient. Content validity with the help of professors and structural validity of the method of confirmatory factor loading with the help of the community are the target of the research of the users of the services of the Cultural Center of Education and Morgan table was used to determine the sample size. Finally, 405 completed questionnaires were analyzed. In this study, structural equation modeling and Smart PLS 3 software were used to test the hypotheses, reliability and validity of the questionnaire. The research findings show that advertising, promotions and interactive marketing of social networks have a positive effect on brand equity and customer response. Brand equity also affects customer response. The research findings confirm the mediating effect of brand equity. Manuscript profile -
Open Access Article
108 - Identifying of the Threats and Security Damages of the Role of Social Networks in Iran’s Elections
Javad Biglari Masoud AkhavankazemiToday the opponents for overthrew the governments,spread fake news and make the atmosphere of the society tense to reduce the political participation of citizens in elections and threaten national security.They do Now the question is, what are the security risks of soci MoreToday the opponents for overthrew the governments,spread fake news and make the atmosphere of the society tense to reduce the political participation of citizens in elections and threaten national security.They do Now the question is, what are the security risks of social networks playing a role in elections? In response to the above question, the hypothesis was raised that the use of social networks by the opponents in the election process can lead to a change in the voting behavior of citizens and as a result threaten national security.In this article, a combined theoretical framework is used to show the role of social networks in elections, and an explanatory method is used to identify the security harms of the presence of social networks in elections.This research has been done with the aim of investigating the social-political consequences of the security damage of the role-playing of social networks in the elections. Manuscript profile -
Open Access Article
109 - A New Multi-Wave Cellular Learning Automata and Its Application for Link Prediction Problem in Social Networks
Mozhdeh Khaksar Manshad Mohammad Reza Meybodi Afshin Salajegheh -
Open Access Article
110 - A Link Prediction Method Based on Learning Automata in Social Networks
Sara YounessZadeh Mohammad Reza Meybodi -
Open Access Article
111 - A New Multi-Agent Bat Approach for Detecting Community Structure in Social Networks
Saeed Alidoost Behrooz Masoumi -
Open Access Article
112 - Overlapping Community Detection in Social Networks Based on Stochastic Simulation
Hadi Zare Mahdi Hajiabadi -
Open Access Article
113 - A Knowledge Management Approach to Discovering Influential Users in Social Media
Hosniyeh Safi Arian Mohammad Jafar Tarokh -
Open Access Article
114 - Presentation A Model for Exploiting Organizational Entrepreneurship Opportunities Via Social Networks
Mohammad Reza Jafarzadeh Masoumeh Hoseinzadehshahri Ahmad Rahchamani Iraj Saei ArsiThe Iranian have intention for entrepreneurship,but the comparative lack of opportunistic vision has made Iran not have a good rating in entrepreneurial activities. Many researchers consider the stage of recognition of opportunity to be the first step in setting up busi MoreThe Iranian have intention for entrepreneurship,but the comparative lack of opportunistic vision has made Iran not have a good rating in entrepreneurial activities. Many researchers consider the stage of recognition of opportunity to be the first step in setting up businesses. If entrepreneurs are successful in identifying opportunities, they will most likely succeed in creating and growing businesses. On one hand, the development of cyberspace and social networks, has made it easier to exploit entrepreneurial opportunities. the purpose of this research is Providing a model for exploiting organazational entrepreneurship opportunities via social networks. The research methodology of this study is qualitative and the grounded theory has been used to achieve the purpose of the research. After reviewing and interviewing the 10 active virtual networks that were selected through targeted sampling, the text of the interviews were categorized by coding in open source, axial and selective coding, and finally, 50 open codes were categorized into15axial codes. The dimensions of exploiting business opportunities are categorized in6categories or selected codes including causal conditions,main categories,strategies,contexts, environmental conditions,and outcomes via social networks and the final model of the research was extracted from the interviews. Manuscript profile -
Open Access Article
115 - Discovering a Way to Analyze Customer Emotions on Social Media for use in Advertising Systems
leila khajehvand Abbas Toloie Eshlaghy Morteza MosakhaniRecently,social networks have attracted special attention. In various social networks, users are constantly expressing their public as well as private opinions on various topics. Twitter is one of these social networks that has become very popular in the last decade. Th MoreRecently,social networks have attracted special attention. In various social networks, users are constantly expressing their public as well as private opinions on various topics. Twitter is one of these social networks that has become very popular in the last decade. This social network provides organizations with a fast and effective way to analyze customers' feelings, views, and criticisms of market success. Emotional analysis is a process in which people's opinions, feelings, and attitudes about a particular subject are extracted. There has been a lot of research on emotion analysis based on user comments, documents and articles. Analysis of what is being said is very different from Twitter data, because Twitter tweets are limited to 280 characters and force users to express their feelings concisely. The best results in emotion classification are obtained from machine learning techniques such as simple Bayes and support vector machine. In this research, a method for analyzing emotions in social networks is presented. In this regard, we have tried to improve the classification of text by Bayesian method to some extent by focusing on the stages of data preprocessing and feature selection.users' feelings are analyzed. The classification problem has been formulated and solved using the latest achievements in the field of machine learning. . To evaluate the proposed method in this dissertation is from the Twitter data set scenario. The proposed method is compared with other classification methods. Has shown the best performance. Manuscript profile -
Open Access Article
116 - The Relationship between the Use of Social Networks and the Formation of Self-Care Caused by Corona Virus among Adolescents in Tehran City
behruz Zeinali Saeed Sanaei Ali Jafari The current study was conducted with the aim of investigating the role of social networks in the formation of self-care caused by the corona virus among adolescents. In terms of purpose, the present study is of applied type and in terms of survey data collection More The current study was conducted with the aim of investigating the role of social networks in the formation of self-care caused by the corona virus among adolescents. In terms of purpose, the present study is of applied type and in terms of survey data collection method. The statistical population of this study is all adolescents aged 11 to 16 years in Tehran city in 2020. Due to be unlimited of the number of statistical population in this study, using Morgan table, the sample size was 384. Samples were selected using multistage cluster sampling. A researcher-made questionnaire was used for data collection. The validity of the questionnaire was confirmed through face validity and its reliability was also confirmed by Cronbach's alpha coefficient. SPSS software was used for data analysis and regression and independent t-test were used to analyze the hypotheses. Research findings show that social networks have a significant negative effect on self-care formation among adolescents aged 11 to 16 years in Tehran (With beta coefficient = - 0.456) Social networks also had a significant negative effect on self-care formation of social (With beta coefficient = - 0.411), psychological (With beta coefficient = - 0.406) and physical (With beta coefficient = - 0.352) injuries among adolescents. Also, the use of social networks was significantly higher among male adolescents than in female adolescents, and self-care among female adolescents was significantly higher than male adolescents. It can be concluded that by increasing the use of self-care social networks and its three dimensions (self-care of social, psychological and physical injuries), it is significantly reduced among adolescents. Manuscript profile -
Open Access Article
117 - The Role of Social Networks in the Quality of E-Learning in the Corona Era (Case study: higher education)
Vahid Asgari alu jafaru The purpose of this study is to investigate the role of social networks in the quality of e-learning in the Corona era. The research method is applied in terms of achieving the goal, and survey in terms of collecting information. The statistical population includ More The purpose of this study is to investigate the role of social networks in the quality of e-learning in the Corona era. The research method is applied in terms of achieving the goal, and survey in terms of collecting information. The statistical population included all the students of the universities of Ardabil city in the academic year of 2019-2020 and the method used for sampling was stratified random method. To determine the sample size, Morgan's table was used and the number of statistical samples was estimated to be 381 people. To collect the data, the questionnaire of social networks and the quality questionnaire of e-learning were used. The validity of the questionnaire was determined by face validity and reliability through Cronbach's alpha test. Hypotheses were analyzed using spss software version 22 and simple regression was used to test them. The results of the research showed. Social networks on the dimensions of e-learning quality (educational quality) including (quality of reflection in classroom management, creating a learning environment similar to face-to-face classroom, strengthening group activities, facilitating the learning process and fine-tuning the program and announcing it to students) Corona has a significant positive effect. Manuscript profile -
Open Access Article
118 - The relationship between membership, activities and enjoying principals of social networks with their creativity and innovation in secondary school
Raheleh Amouzadeh Nader Soleimani -
Open Access Article
119 - Study of the relationship between the amount and type of activity on virtual social networks with happiness in undergraduate students living in dormitories at Tabriz Azad University
Mehran samadi Shahla AmirdavarThe aim of this study was to determine the relationship between the amount and type of activity on virtual social networks with happiness in undergraduate students living in dormitories at Tabriz Azad University in the 2015-2016 academic years. The research method was a MoreThe aim of this study was to determine the relationship between the amount and type of activity on virtual social networks with happiness in undergraduate students living in dormitories at Tabriz Azad University in the 2015-2016 academic years. The research method was analytical survey. The statistical society of this research included undergraduate female students of Tabriz Islamic Azad University living in dormitory in the 2015-2016school year. According to the obtained data, the statistical population included 390 persons. Due to limiting and availability of the total statistical population, the sample size in this study including 350 students from among the 390 students living in the dormitory, who use the virtual social networks. The data collection tool was a questionnaire designed by the researcher based on a theoretical framework. Data were analyzed by SPSS software. Theoretical framework of the research was based on "Two-globalization paradigm theory "and Blumer and Katz "used - impact theory". The results showed that, in general, the happiness of the majority of participants (9/48 percent) are moderate, Also the results indicated that there is a significant relationship between the amount and type of membership in virtual social networks and happiness in undergraduate female students. Manuscript profile -
Open Access Article
120 - Recommending a model to assess Women purchase behavior in social networks (A qualitative Study)
Sam Rahimzadeh Holagh Reza Ebrahimzadeh Dastjerdi Alborz Gheitani Akbar Etebarian khorasganiwomen play an important role in consumer products hence, Analysis of Women requirements within social networks and variables Shaping their purchase behavior would be beneficial for business owners in order to provide better product and services and attain more sustainab Morewomen play an important role in consumer products hence, Analysis of Women requirements within social networks and variables Shaping their purchase behavior would be beneficial for business owners in order to provide better product and services and attain more sustainable relationship with their customers. This research is aiming to recommend a social commerce model for women purchase behavior using qualitative Corbin and Strauss (2015) ground theory method. This research can be considered as applied research. in order to collect research data a seven stage Sadowski and Baroso (2007) method is used, then after implementing open, axial and selective coding, a new model was introduced. Based on acquired results, final model contains 5 main causal variables, 3 main intervening variables, 3main contextual (Demographic) variables and finally 2 main consequential variables. The results of this research can be beneficial for E-commerce and traditional business owners in order to boost their profitability and to have sustainable relation with their customers. Manuscript profile -
Open Access Article
121 - Sociological Analysis of Modern Identity and Religious Identity of Women (Case the Young women of the generation after the Islamic Revolution in Ahvaz)
Farzin Hatami kakesh Nabi&amp;rsquo;ollah Ider Ahmad ali Hesabi. The purpose of this study is to identify the status of religious and modern identities as two important dimensions of post-revolutionary generation identity and the relationship between these two aspects of identity and also to investigate the role of some factors aff More. The purpose of this study is to identify the status of religious and modern identities as two important dimensions of post-revolutionary generation identity and the relationship between these two aspects of identity and also to investigate the role of some factors affecting these forms of identity. The method of the present study is survey and its statistical population includes all women aged 18 to 42 years in Ahvaz in 1399 and the sample size is 191 people. The results show that the relationship between modern identity and religious identity is significantly reverse, meaning that by strengthening each, the other will be weakened. In explaining modern identity based on religious identity and other research variables, considering the value of coefficient (R2), it can be said that 0.186% of modern identity changes are explained by independent variables, and religious identity with a beta value of -0.281 is the best. It is considered a predictor of modern identity. Also, in explaining religious identity based on modern identity and other research variables, according to the coefficient value (R2), it can be said that 0.365% of the changes in religious identity are explained by independent variables, and social capital with a beta value of 0.503 is the best. It is considered a predictor of religious identity. Manuscript profile -
Open Access Article
122 - Study of the relationship between the amount and type of activity on virtual social networks with happiness aggression in undergraduate students living in dormitories at Tabriz Azad University
Mahran Samadi Shahla AmirdavarThe aim of this study was to determine the relationship between the amount and type of activity on virtual social networks with aggression in undergraduate students living in dormitories at Tabriz Azad University in the 2015-2016 academic years. The research method is a MoreThe aim of this study was to determine the relationship between the amount and type of activity on virtual social networks with aggression in undergraduate students living in dormitories at Tabriz Azad University in the 2015-2016 academic years. The research method is analytical survey. The statistical society of this research included undergraduate girl students of Tabriz Islamic Azad University living in dormitory in the 2015-2016school year. According to the obtained data, the statistical society size was at total 390 persons. Due to limiting and availability of the total statistical society, the sample size in this study including 350 students from among the 390 students living in the dormitory, who use the virtual social networks. The data collection tool is a questionnaire designed by the researcher based on a theoretical framework. Data were analyzed by SPSS software. Theoretical framework of the research was based on "Two-globalization paradigm theory "and Blumer and Katz "used - impact theory". The results showed that, in general, the happiness of the majority of respondents students (9/48 percent) are moderate, the aggression levels of majority of respondents (9/42 percent) was also moderate. Also the results indicated that there is a significant relationship between the amount and type of membership in virtual social networks aggression in undergraduate girl students. Manuscript profile -
Open Access Article
123 - Investigating the social factors associated with women's social deprivation (Case study of women in Urmia)
Maryam Seyyedzadeh Seyed Mohammad Sadegh Mahdavi Mostafa AzkiaSocial deprivation is a fact that some people are significantly more exposed to than others. Women's groups, meanwhile, are the ones most severely affected by social exclusion. Accordingly, this study examines the sociological deprivation of women in the city of Urmia a MoreSocial deprivation is a fact that some people are significantly more exposed to than others. Women's groups, meanwhile, are the ones most severely affected by social exclusion. Accordingly, this study examines the sociological deprivation of women in the city of Urmia and its related social factors. The theoretical framework of the research is the theories of Narayan, Bourdieu, Petrick, Giddens and Dahrendorf. This research is a cross-sectional survey in terms of control of research conditions, cross-sectional, expansive, and time-based. The community was studied by women in Urmia, and 430 people were questioned by sampling the possible quotas. The findings show that social deprivation has a negative and significant relationship with each of the variables of equal opportunities, participation, skill, decision-making power, social capital, social economic base and social network(p<0/001). Multiple regression was used to explain the dependent variable, and all variables remained in the regression model and had a significant effect on the dependent variable. The coefficient of determination indicates that about 38% of the variance of women's social deprivation is explained by the independent variables in the regression equation. Manuscript profile -
Open Access Article
124 - The relationship between using Instagram and the attitude towards fashion Among the youth of Tehran
Samira Nasernasir Somayeh Tajik EsmaeiliThe present study was designed and conducted to investigate the relationship between membership and use of Instagram social network with a view to fashion among the youth of Tehran. The statistical population of the study includes all young people living in Tehran and t MoreThe present study was designed and conducted to investigate the relationship between membership and use of Instagram social network with a view to fashion among the youth of Tehran. The statistical population of the study includes all young people living in Tehran and the sample size using the Cochran's formula is 385 people. The present study is an applied-descriptive study, its survey technique and measurement tool is a questionnaire. Due to the prevalence of coronavirus and the impossibility of completing the questionnaire in person, the questionnaire was distributed and completed in google form by snowball method. To measure the amount and type of use of Instagram, he made a researcher-made questionnaire and to measure the attitude towards fashion among young people, the standard questionnaire of Saffarinia et al. (2012), which is based on attitudes to three areas: Simmel (1971) designed, used. The results showed that the most important uses of Instagram by young people in the field of quality or type of use of Instagram, in the fields of ordering required clothing through fashion-related posts on Instagram, attention and attraction to their required clothing through fashion-related posts Clothing, and commenting on other people's posts (comments), But knowing about fashion and clothing through Instagram posts, posting to others and friends, and liking other people's posts has come next. Findings showed that there is a relationship between the use of Instagram social network and all dimensions of fashion attitudes. Manuscript profile -
Open Access Article
125 - The relationship of trust in online social networks in the tendency to create support campaigns (case study: women of Mako city )
Zahra Abbasalizadeh Mohammad Abbaszadeh mahran samadi Mahmoud ElmhWith the spread and increasing trust in virtual networks, these networks have assumed an important role in creating virtual campaigns. According to their facilities, virtual social networks allow users to create different campaigns by reaching a larger part of society. MoreWith the spread and increasing trust in virtual networks, these networks have assumed an important role in creating virtual campaigns. According to their facilities, virtual social networks allow users to create different campaigns by reaching a larger part of society. The purpose of this research is to study the relationship between trust in social networks and the creation of virtual campaigns. The research method was a survey and a questionnaire tool was used to collect data. The statistical population of the research consists of women over 15 years of age living in Mako city in 1400, who were selected as a sample by using a simple random sampling method. The findings show that there is a direct significant correlation between the characteristics of virtual social networks (self-centeredness of users, lack of official supervision and censorship of content, cosmopolitan motives) and trust in these networks and the tendency to create support campaigns. The above variables in the regression model have been able to explain 0.33 of the changes in the tendency to create support campaigns. Manuscript profile -
Open Access Article
126 - Pathology of mobile based virtual social networks in the field of religious nurturance (Case study: high school students in Tabriz)
Aziz Hedayati Yosef Zeynivand Samad Rasoulzadeh AghdamThe aim of this study is the pathology of relationships between uses of mobile based social networks with religious education of students. The main question is that, how using of mobile based social networks affect student’s religious nurturance. The survey conduc MoreThe aim of this study is the pathology of relationships between uses of mobile based social networks with religious education of students. The main question is that, how using of mobile based social networks affect student’s religious nurturance. The survey conducted using a researcher-made questionnaire based on cultivation, use and satisfaction theory and the Glidden's theory of structuration. The respondents of this research are Tabriz high school students who use virtual social network. Research findings indicate that, there is an inverse correlation between membership, active using and the real treat of virtual social networks contents with religious nurturance of students, that mean that the more membership, the more students actively and objective using of mobile based social networks and their real treat of virtual social network contents, the less religious nurturance of them. Manuscript profile -
Open Access Article
127 - Sociological Studyof the relationship between Facebook Social Network and Fashionism in Women of Tabriz City
Samad Rasoulzadeh Aghdam Samad Adlipour Seyyed Ahmad MirmohammadtabarIn­ the presentage, modern information and communication technologies which have resulted in fading spatial and temporal borders, have caused the expansion of personal values among cultures which have the possibility of presenting more of these values in the world. MoreIn­ the presentage, modern information and communication technologies which have resulted in fading spatial and temporal borders, have caused the expansion of personal values among cultures which have the possibility of presenting more of these values in the world. Virtual social networks such as Facebook are among the most important instruments of promoting such cultural values in societies. In the present study the effect of Facebook Social Network on the fashionism of girls and women of the city of Tabriz is studied. The study was conducted using a survey research with the instrument of a researcher-made questionnaire distributed among 15 to45yearold women in Tabriz in 2014 with relying on the Structuration Theory of Giddens, Cultivation Theory, and Satisfaction Theory. The sampling method was the stratified sampling. Findings of the present study indicates that, there is a significant and positive correlation between the duration of membership of users in Facebook, the degree of using Facebook, purposive use of Facebook, the degree of participation and activity of users in Facebook and fashionism, and also, this social network plays a significant role in the tendency to fashionism among women and girls. Manuscript profile -
Open Access Article
128 - The analysis of the relationship between the use of Facebook social network and gender identity among Tabriz University students
Pouyan Ehyayi Morteza Mobarak BakhshayeshThe communications revolution and globalization in present era have had a big impact on different aspects of human life of which the impact of internet and social networks on identities is the most important. New media especially internet with the change in the concepts MoreThe communications revolution and globalization in present era have had a big impact on different aspects of human life of which the impact of internet and social networks on identities is the most important. New media especially internet with the change in the concepts of time and space, change in the new forms of communication and introducing new identity references cause to the emergence of new identities and unstable mentalities. In this paper the between the impact of Facebook on youngers’ identity has been considered. It is a survey and the data gathered using a researcher-made questionnaire among Facebook users in Tabriz University in 92-93 educational years. The results show that, the users’ gender identity is affected by the membership in the Facebook. High and persistent use of Facebook can cause to gender identification disorder. Also, there is a meaningful relationship between gender and the use of Facebook. Manuscript profile -
Open Access Article
129 - The relationship between the usage of what’s app and telegram social networks and life style social sciences’ students in science and research branch
Reza Eydi Zade Haji Mohammad Ahmadi BlotakiThe present study is conducted with the aim of investigating the relationship between the usage of what’s App and Telegram social networks and life style of social science branch. The research method is practical and of survey-descriptive kind. Research population MoreThe present study is conducted with the aim of investigating the relationship between the usage of what’s App and Telegram social networks and life style of social science branch. The research method is practical and of survey-descriptive kind. Research population includes all the social science students (960) in Tehran's Islamic Azad University, Research and Science branch. Using Cochran formula 274 students were chosen as sample through simple random sampling method. Measuring tools are standard questionnaire of life style (LSQ) with 70 questions and the researcher-made questionnaire of social networks whit 20 questions which are prepared based on Likert scale. Questionnaires’ validity and reliability were confirmed by experts and Chronbach's alpha coefficient respectively. The results showed that, there is a significant reverse relationship between usage of what’s App and Telegram social networks and the quality of all aspects of students' life style in Tehran's Islamic Azad University.it means that, by increasing the use of what’s App and Telegram social networks, the quality of all aspects of students’ lifestyle is reduced. Manuscript profile -
Open Access Article
130 - Study of Iranian young users’ attitudes towards virtual social networks
Samad Rasoulzadeh Aghdam Samad Adlipour Youssef ZeinivandRegarding the increasing proliferation of virtual social networks many supporting and opposing views and ideas are presented regarding the nature of these networks, their applications and functions and the reason why Iranian users become members of these networks. Also, MoreRegarding the increasing proliferation of virtual social networks many supporting and opposing views and ideas are presented regarding the nature of these networks, their applications and functions and the reason why Iranian users become members of these networks. Also, each view imagines functions and capabilities for these environments and their users. Accordingly, the objective of the present study is to study the most important media needs of Iranian young users in using virtual social networks by utilizing Uses and Gratifications Theory (UGT). Therefore, 460 participants were selected among the users that are members of social networks in Tabriz employing availability and voluntary sampling method. The findings of the research indicate that there is a significant correlation between emotional (entertaining and recreation), cognitive (obtaining news and information), and social needs and tendency to use virtual social networks. In addition, there is a difference in users’ media needs which are: emotional, cognitive, social and political needs. Manuscript profile -
Open Access Article
131 - Phenomenological Analysis of the of Tabriz Women’s Tendency to Facebook Social Network
Samad Razoulzadeh Aghdam Samad Adlipour Hakimeh Malek AhmadiAt present time, with the outstanding entry of women and girls in the virtual space, internet and cyber social networks have had a lot of effects on them. One of the most important effects can be considered as the process of “womanization” (feminization) of MoreAt present time, with the outstanding entry of women and girls in the virtual space, internet and cyber social networks have had a lot of effects on them. One of the most important effects can be considered as the process of “womanization” (feminization) of modern media. Womenization (feminization) refers to the process of qualitative and quantitative expansion of the presence, roles, and influences of women and their desires, interests, and characteristics in different dimension and grounds of social, economic, political, and cultural life of the contemporary society. Therefore, the present study is to investigate the reasons for the presence of Tabriz women and girls in Facebook Social Network. The present study was conducted using the qualitative method and employing the phenomenological approach.The technique of deep semi-structured interview was employed for collecting data. Tabriz women aged from 18 to 30 years who were users of Facebook for at least two years were selected as the population. In fact, 16 women of these users were selected as sample using the purposive sampling method. From theanalysis of participants’ interviews, five major themes extracted as: “breakdown of limitations of the real world”, “breakdown of mental and personal limits”, “utilization of potentials of Facebook”, “not being behind of the caravan of technology”, and “adventure andcuriosity”. These five themes can be discussed in the components of “elimination of experienced and perceived limits” and “obtaining new opportunities”. Manuscript profile -
Open Access Article
132 - Examination of the relationship between the use internet and social isolation Case study: (students of Islamic Azad university of Tabriz)
Ali Nagi Agdasi Iraj MahmudiInternet changes daily life. It also, changes global and local boundaries and it is for the creation of new channels for communication and interaction and also, it makes possible to make any additional tasks as a network. This research examined the relationship between MoreInternet changes daily life. It also, changes global and local boundaries and it is for the creation of new channels for communication and interaction and also, it makes possible to make any additional tasks as a network. This research examined the relationship between internet use and social isolation of students. The statistical population was the students of Islamic Azad university of Tabriz, and the sample size was 378 students using Cochran formula. The research method is stratified proportional random sampling; and the data selected using a questionnaire. The results show that the relationship between the use of internet and social isolation is significant. Also there is a relationship between the rate of internet use and the membership in social networks with the dimensions of social isolation namely feeling of despair, helplessness, and loneliness. Manuscript profile -
Open Access Article
133 - Studying the relation between social capitals and health based life style of students in University of Tabriz
Somayeh Mousazadeh Mohammad Bagher Alizadeh AghdamHealthy human resources pay an essential role in achieving comprehensive development, which is the target of societies. Students and youths are considered as the basis for development of any society. Healthy people can help and play essential role in development and gro MoreHealthy human resources pay an essential role in achieving comprehensive development, which is the target of societies. Students and youths are considered as the basis for development of any society. Healthy people can help and play essential role in development and growth of the society. Studying the factors affecting healthy life style of students is essential as they will develop future of the society. In this research, healthy life style of students in University of Tabriz is studied. Regarding the population of the statistical society of the research (Students of university of Tabriz), the statistical sample is obtained to be 377. A questionnaire is used for gathering data related to healthy life style and social factors. Three dimensions of social factors namely: social network, social trustiness and social participations are studied in this work. Findings of the study using different statistical experiments confirm correlation among the considered factors. Using exploratory factor analysis, five dimensions are determined for healthy lifestyle as sport, medical checking, healthy and unhealthy nutrition and addiction to smoking. It is found that there is a relation between the healthy lifestyle and dimensions of social factors Manuscript profile -
Open Access Article
134 - The relationship between the amount of activity in cyberspace and students’ sense of social alienation in Marand universities
Jafar Abbasi Sultani Mahmood ElmiThis study aimed to investigate the relationship between the amount ofactivity in cyberspace and students’ sense of social alienation in Maranduniversities. The method used in this research is project with the aim ofexplaining and describing the data. In order to MoreThis study aimed to investigate the relationship between the amount ofactivity in cyberspace and students’ sense of social alienation in Maranduniversities. The method used in this research is project with the aim ofexplaining and describing the data. In order to measure the dependentvariable (social alienation), standard indices of Melvin Seaman’s socialalienation questionnaire was used. The population of the research isstudents studying at universities of Marand in the academic year of 94-93and 386 samples were estimated as the sample size by Cochran Formula.The data collected were analyzed using SPSS software. The results of thisresearch show that, there is a positive correlation between students’ levelof activity in the virtual world and social alienation. It means that withincreasing duration of use of the virtual world a sense of social alienationincreases. Also, there is a positive relationship between the virtual worldand social alienation factors such as: isolation, feelings of meaninglessnessand anomaly. The social alienation level doesn’t differ in terms of genderbut it is different in terms of marital status, and married students feelmore social alienation than single students. Manuscript profile -
Open Access Article
135 - The study of the relationship between communicative technology and social sciences students’ life style in science and research Branch in Tehran
Reza Eydizadeh Haji Mohammad Ahmadi BlotakiThe present study is conducted with the aim of investigating the relationship between the usage of what's App and Telegram social networks and life style of social science students in science and research branch. Research method is practical and of survey-descriptive ki MoreThe present study is conducted with the aim of investigating the relationship between the usage of what's App and Telegram social networks and life style of social science students in science and research branch. Research method is practical and of survey-descriptive kind. Research population includes all the social science students in Tehran Islamic Azad University of Research and Science branch who are 960 students. Using general formula of Cochran 274 students were chosen as sample through simple random sampling method. Measuring tools are standard questionnaire of life style (LSQ) with 70 questions and a researcher-made questionnaire of social networks whit 20 questions which are prepared based on Likert scale. Questionnaires’ content validity is approved by experts and instructors, and their reliability is achieved by Chronbach's alpha coefficient 0.87 and 0.81 respectively. The results showed that, there is a significant reverse relationship between usage of What's App and Telegram social networks and life style. In other words, with the increase of usage of What's App and Telegram social networks the quality of all aspects of social science students' life style in Tehran Islamic Azad University Research and Science branch decrease Manuscript profile -
Open Access Article
136 - Sociological Study of Tendency toward Western Values Emphasizing on the Degree andKind of Internet Social Networks(Case Study of Young People in Khalkhal)
Behrad Bakhtiari Eghbaleh AzizkhaniThe present research was conducted to sociologically study the tendency toward western values emphasizing on the degree and kind of use of internet social networks by young people in Khalkhal. Ball Wreckage and DE flour’s Dependency theory, Castells’ Network MoreThe present research was conducted to sociologically study the tendency toward western values emphasizing on the degree and kind of use of internet social networks by young people in Khalkhal. Ball Wreckage and DE flour’s Dependency theory, Castells’ Network Society and Stewart Hall’s Coding and Decoding pattern were used as theoretical basis for this research; on which the hypotheses of research were formed. The hypotheses consisted of the impact of degree and kind of use of internet social networks on the tendency toward individualism, materialism, looseness of religious values and tendency toward western lifestyle.The research method is survey and a researcher-made questionnaire is used to collect data. The statistical population consisted of Iranian members of internet social network, and the sample was 300 active and on-line members of Facebook who were selected by immediate and nonprobable sampling method. The results indicate that, there is a meaningful relationship between degree and kind of use of internet social networks and tendency toward individualism, materialism, looseness of religious values, and western lifestyle. Manuscript profile -
Open Access Article
137 - The role of social networks in combating financial corruption (Survey of students' views of Tehran University of Science and Research)
saeed bashiri mahdi saeiToday, cyberspace and social networks have overshadowed all areas of human life and created opportunities such as constant access, interactivity, extra-temporality, learning and speed for societies. Cyberspace has played an important role in improving management, accoun MoreToday, cyberspace and social networks have overshadowed all areas of human life and created opportunities such as constant access, interactivity, extra-temporality, learning and speed for societies. Cyberspace has played an important role in improving management, accountability and transparency, social oversight and improving good governance in communities. Good governance has focused on the development of societies in order to improve the performance of governments in the economic, social, political and managerial fields. One of the important characteristics of good governance is controlling corruption means preventing the abuse of official powers and duties for personal gain. This study aims to investigate the role of social networks in combating financial corruption as one of the important components in the good governance approach. The method of this research is descriptive and survey, in the first part of documentary and library sources and in the survey part, a questionnaire was used. The statistical population used in this research is 389 students of Azad University of Tehran Science and Research Branch and simple random sampling and 17 closed questions in the form of Likert scale and SPSS21 software were used for data analysis. The most important findings of this study indicate that social networks prevent and fight financial corruption by influencing public opinion, highlighting and exposing corruption, strengthening the activities of non-governmental organizations and strengthening transparency and accountability. Conclusion This study shows that social networks play a constructive and effective role in preventing and combating financial corruption. Manuscript profile -
Open Access Article
138 - The Effectiveness of Life Skills Training on Communication Skills, Psycho-social Security and Dependence on Social Networks in Female Students with Cyberspace Addiction
saeid sharifirahnmo ayatollah fathi Farhanaz Yazdani Kalibar majid sharifi rahnemoThe aim of the present study was to determine the effectiveness of life skills training on communication skills, psycho-social security and dependence on social networks in female students with cyberspace addiction. This research is a semi-experimental type of pre-test- MoreThe aim of the present study was to determine the effectiveness of life skills training on communication skills, psycho-social security and dependence on social networks in female students with cyberspace addiction. This research is a semi-experimental type of pre-test-post-test design with a control group. The statistical population of secondary school female students with cyberspace addiction in Kalibar city, 74 students were selected from this population using the available method, and the cyberspace addiction questionnaire was completed, and the students whose scores in the cyberspace addiction questionnaire were Yang's cyberspace was in the range between 80 and 100 (cut score and as cyberspace addiction); 40 people were selected as a sample and were replaced in two experimental groups (20 people) and control group (20 people). In order to collect data, cyberspace addiction questionnaires, communication skills questionnaires, psychosocial security and social network addiction questionnaires were used. Data analysis was done by multivariate analysis of covariance test. The results showed that life skills training has an effect on dependence on cyberspace and its components (habit, addiction and high involvement) (P<0.05). Also, life skills training has an effect on psychosocial security and its components (self-confidence, feeling of unhappiness, environmental incompatibility and people's view of themselves) and communication skills and components (feedback, listening and verbal skills) (05 /0>P). Manuscript profile -
Open Access Article
139 - Evaluating Supply Network Efficiency by Using Social Networks Analysis (Case Study: Tractor Motor Manufacturing Company)
Morteza Mahmodzadeh Amir LalehThe Supply network Viewpoint obliges the companies to expand theScope and network of their business activities that need management. Thecomplexity of these activities has increased with the globalization of thenetworks and the geographical diversity of the participants MoreThe Supply network Viewpoint obliges the companies to expand theScope and network of their business activities that need management. Thecomplexity of these activities has increased with the globalization of thenetworks and the geographical diversity of the participants and customers ,so their management has become more difficult . During the past yearsnumerous researches have acknowledged the inefficiency of the previousmethods in studying the complexity of supply chain as well as their inabilityin identifying the presence of suppliers on various layers of supply networkand have emphasized the necessity of using social networks analysis instudying the complexity of supply chain . The present article has surveyedthe supply network of Tractor Motor Manufacturing company by usingsocial networks analysis method and has come to the conclusion that thisnetwork contains several structural ruptures , that Motor Manufacturingcompany possesses a high level of bargaining against suppliers , and that thenetwork has a low innovative power. Manuscript profile -
Open Access Article
140 - بررسی نقش اعتماد، شبکههای اجتماعی ، مشارکت و احساس شادمانی در دانشجویان مورد مطالعه: دانشجویان دانشگاه آزاد اسلامی واحد کرمان در سال 1393
علیرضا صنعت خواه معصومه دادخواه فرهدف از انجام این پژوهش ،بررسی رابطه اعتماد شبکههای اجتماعی، مشارکت و احساس شادمانی میباشد. جامعه آماری پژوهش حاضر، تمامی دانشجویان دانشگاه آزاد اسلامی واحد کرمان (به تعداد16403 دانشجو ) در سال تحصیلی 93-1392که تعداد 400نفر یه عنوان حجم نمونه انتخاب شده ،پرسشنامه شامل Moreهدف از انجام این پژوهش ،بررسی رابطه اعتماد شبکههای اجتماعی، مشارکت و احساس شادمانی میباشد. جامعه آماری پژوهش حاضر، تمامی دانشجویان دانشگاه آزاد اسلامی واحد کرمان (به تعداد16403 دانشجو ) در سال تحصیلی 93-1392که تعداد 400نفر یه عنوان حجم نمونه انتخاب شده ،پرسشنامه شامل دوبخش که برای سنجش احساس شادمانی از پرسشنامه آکسفورد استفاده شده است. چارچوب نظری تحقیق براساس نظریات ماکس هالر و مارکز هادلر ،بام و بارهیر، شینز و برگزما شکل گرفت وفرضیاتی تدوین شده و سپس با استفاده از نرم افزار amos 17 نمودار مسیر مطروخه برازش یافته است نتایج حاکی از آن است رابطه بین ابعاد برون گروهی مشارکت خیریه ای و احساس شادمانی معنادار نیست و تنها مشارکت خیره ای درون گروهی دارای تأثیرات مستقیم و مثبت بر احساس شادمانی است. ضریب بتای استاندارد برابر با (132/0)است دومین متغیری که بیشترین تأثیر را بر احساس شادمانی دارد،اعتماد نهادی است. ضریب بتای استاندارد آن برابر با (219/0)است. روابط دیگر متغیرهای اجتماعی با احساس شادمانی در قالب مدل رگرسیونی چند متغیره در تحقیق ارائه شده است Manuscript profile -
Open Access Article
141 - بررسی رابطه مصرف شبکههای اجتماعی مجازی با سبک زندگی جوانان (مورد مطالعه جوانان شهر خلخال)
سروش فتحی منصور وثوقی گودرز سلمانیپژوهش حاضر با هدف تبیین جامعهشناختی رابطه شبکههای اجتماعی مجازی با سبک زندگی و ابعاد و مؤلفههای آن از قبیل (اوقات فراغت، مدیریت بدن، میزان مصرف، نوع مصرف) با استفاده از چهارچوب نظری حاکم بر نظریه که بوسیله بوردیو، گیدنز، زیمل و اینگلهارت گسترش یافته طراحی و اجرا گرد Moreپژوهش حاضر با هدف تبیین جامعهشناختی رابطه شبکههای اجتماعی مجازی با سبک زندگی و ابعاد و مؤلفههای آن از قبیل (اوقات فراغت، مدیریت بدن، میزان مصرف، نوع مصرف) با استفاده از چهارچوب نظری حاکم بر نظریه که بوسیله بوردیو، گیدنز، زیمل و اینگلهارت گسترش یافته طراحی و اجرا گردیده است. این تحقیق به روش پیمایش و با ابزار پرسشنامه انجام پذیرفته است به منظور بررسی این رابطه، 240 نفر از جوانان 15 الی 29 سال ساکن شهر خلخال اعم از(زن و مرد) به روش نمونهگیری خوشهای طبقهای با حجم نامتناسب انتخاب شدند. دادههای حاصل از پرسشنامه با استفاده از روشهای آماری در دو بخش آمار توصیفی و آمار استنباطی، مورد توصیف و تجزیه و تحلیل قرار گرفته است. نتایج تحقیق، حاکی از این است که بین شبکههای اجتماعی مجازی با سبک زندگی در کلیات رابطه چندانی وجود ندارد ولی با ورود به جزییات این رابطه را میتوان مشاهده کرد. مثلاً رابطه معنیداری بین متغیرهای تعاملات فرهنگی و تبادل اطلاعات بدون سانسور با سبک زندگی هست. بین دو گروه جنسیت زنان و مردان، مجردین و متأهلین، استفادهکنندگان و غیراستفاده کنندگان، تعاملات سیاسی، تعاملات داخل و خارج از کشور، تعامل با شخصیتهای فرهنگی، اجتماعی و سیاسی با سبک زندگی رابطه وجود ندارد. Manuscript profile -
Open Access Article
142 - تأثیر شبکه اجتماعی کلوب بر سرمایه اجتماعی دختران و زنان شهر تبریز
صمد عدلی پور احمد میرمحمدتبار سیمین افشار مریم سهرابیبیشک، جهان اجتماعی در حال تغییر است و یکی از عوامل اصلی تحول در دنیای کنونی، دستاوردهای تکنولوژیک جدید و متاخر بشری میباشد. دستاوردهایی که به عنوان رسانههای نوین شناخته میشوند. اما به دلیل نوظهوربودن این رسانهها هنوز بر سر تأثیرات مثبت و منفی آن توافق حاصل نشده و ن Moreبیشک، جهان اجتماعی در حال تغییر است و یکی از عوامل اصلی تحول در دنیای کنونی، دستاوردهای تکنولوژیک جدید و متاخر بشری میباشد. دستاوردهایی که به عنوان رسانههای نوین شناخته میشوند. اما به دلیل نوظهوربودن این رسانهها هنوز بر سر تأثیرات مثبت و منفی آن توافق حاصل نشده و نظرات مختلفی در مورد اثرات رسانههای نوین از جمله شبکههای اجتماعی مجازی همچون کلوب بر روی سرمایه اجتماعی وجود دارد. همچنین، با توجه به آمارهای موجود، بیشترین استفاده از شبکههای اجتماعی مجازی اختصاص به جوانان و به ویژه دختران و زنان جوان دارد که با انگیزههای مختلف از شبکههای اجتماعی استفاده میکنند. مطالعه تاثیرات استفاده از شبکههای اجتماعی مجازی در میان دختران و زنان میتواند برخی از پیامدهای این رسانههای نوین را مشخص سازد. پژوهش حاضر به صورت پیمایشی و با استفاده از پرسشنامه اینترنتی محققساخته صورت گرفته است که پایایی آن با استفاده از آماره آلفای کرونباخ (79/0) مورد تأئید قرار گرفت. جامعه آماری پژوهش را دختران و زنان عضو شبکه اجتماعی کلوب شهر تبریز تشکیل میدهند. چارچوب نظری تحقیق نیز برگرفته از نظریههای موجود در خصوص تأثیرات فضای مجازی بر سرمایه اجتماعی است. یافتههای تحقیق حاکی از آن است که بین متغیرهای مدت زمان عضویت کاربران در کلوب، میزان استفاده از کلوب، میزان مشارکت و فعالیت در کلوب و میزان اهمیت کلوب برای کاربران با میزان سرمایه اجتماعی، رابطه معنادار مستقیمی وجود دارد. همچنین متغیرهای مستقل وارد شده در مدل رگرسیونی پژوهش توانستهاند 30 درصد از تغییرات سرمایه اجتماعی پاسخگویان را تبیین کنند. در مجموع، نتایج پژوهش حاکی از آن است که شبکه اجتماعی کلوب میتواند باعث افزایش سرمایه اجتماعی کاربران خود شود. Manuscript profile -
Open Access Article
143 - The role of media literacy in the production of social capital among the youth of Mazandaran province
Shahryar Sajedi Raeesi Davood Doagooyan Ali Rahmani Firozjah Majedeh Gholipour -
Open Access Article
144 - Social participation of celebrities in virtual space and factors affecting it among the youth of Mazandaran province
Mohammad Javad Esmaili Aboalghasem Heidarabadi Manouchehr Pahlavan -
Open Access Article
145 - Explaining the role of media literacy in mental effectiveness (fear, obsession, illness and fatigue) of covid-19 and presenting a model in social networks
Esmaeil Jamshidi Leila Niroomand Habib Saboori khosroshahi -
Open Access Article
146 - The Relationship between Dependence on Mobile Social Networking and Academic Performance of Students (Case study: Second Grade Male High School Students of Tabriz City)
Mohammad Gholizadeh Ali Jafari -
Open Access Article
147 - Investigating the Effects of Social Networks on Family Relations from the Viewpoints of Teachers in 11th Region of Education Ministry
Mona Rahimi Soroush Fathi -
Open Access Article
148 - A Sociological Study of the Impact of Social Factors on Electoral Behavior (Comparison of Youth and Adult Age Study Group in Mazandaran Province)
Seyyed Yasser Ghorbanpour Ganji Seyyed Yaghoub Mousavi -
Open Access Article
149 - Using Virtual Social Networks and Social Tolerance among Youths in Tehran
Monir Roozbehani Bagher Sarookhani Sattar Parvin -
Open Access Article
150 - تاثیر جهانی شدن بر تغییر ارزش های اخلاقی در میان جوانان
طیبه وخشوزی باقر ساروخانی Hassan Saraie -
Open Access Article
151 - The role of Membership and Participation in Admissible Virtual Social Networks on Cultural Convergence (Case study: the Young Members of FACE NAMA in Qom)
Masoumeh Motlaq Vahid Babrdel -
Open Access Article
152 - A Study on the Structure of Social Networks Bonds(A Comparative Study in Babol)
Feyzollah Noroozi Ali Asghar Abbasi Asfajir Masoumeh Besmel -
Open Access Article
153 - Detection of Communities on Social Networks Based on Label Propagation Algorithm and Fuzzy Methods
Mohsen Chekin Amin MehranzadehThe proliferation of the web and social networks has made people more connected to their friends and neighbors than ever before. The desire of individuals to relate to similar tastes and choices in a social network leads to the formation of clusters or virtual communiti MoreThe proliferation of the web and social networks has made people more connected to their friends and neighbors than ever before. The desire of individuals to relate to similar tastes and choices in a social network leads to the formation of clusters or virtual communities. Such information can be useful for commercial, educational or developmental purposes and therefore a large number of algorithms for detecting communities have been presented. There are many algorithms for detecting communities on social networks. In this paper, using the label propagation algorithm and fuzzy Delphi method, an improved method is presented that can identify communities more accurately and quickly than other similar methods. Accordingly, in the proposed algorithm, instead of randomly selecting from the maximum labels of the neighboring nodes, the label with the highest weight is chosen. By doing this, random selection is eliminated, and stability and certainty in the outcomes of the algorithm are achieved. Manuscript profile -
Open Access Article
154 - Enabling Link Prediction Optimization on Social Networks
banafshe poorsoltani fariba salahi Amir Daneshvar -
Open Access Article
155 - Achieving an Economic City Based on the Presentation of a Conceptual Model of Sensory Marketing on Social Networks (A Qualitative Approach of Theme Analysis)
Mandana Rezaei Vahid Nasehifar Reza Taghvaei Tohfeh GhobadiSimultaneous with the transformation of planning interaction and urban development market, under the influence of globalization processes and urban competition, the economic growth indicators of cities have also found a new form in such a way that some production center MoreSimultaneous with the transformation of planning interaction and urban development market, under the influence of globalization processes and urban competition, the economic growth indicators of cities have also found a new form in such a way that some production centers and factories have been able to diversify the economic base of cities through the development of high-value-added trade and commerce; however, some others have not been successful in this way. Since in our country, in practice, little attention has been paid to facilitating business and marketing processes on economic scales as well as electronic and digital platforms to achieve economic cities; therefore, this article tries to use the method of content analysis for sensory marketing, which is recently one of the newest and most important methods of marketing in the world of social networks, which has become one of the most popular tools in cyberspace these days. This research in terms of its purpose is applied and in terms of how to analyze the data is qualitative and in terms of its approach is exploratory. For this reason, a group of marketing experts was selected and were interviewed in details. In this study, the purposive sampling method was used and the process of selecting experts and conducting interviews with them continued until theoretical saturation was achieved. Sixteen interviews were conducted. Finally, the research results led to the presentation of a conceptual model of sensory marketing in social networks based on the dimensions of the five senses, emotions, thinking, action and relationship. Manuscript profile -
Open Access Article
156 - Localization of human resource education with the approach of developing social networks and society
hassan soltani kimia mokhtariThe purpose of this study is to investigate the localization of human resource education with the approach of social network and community development. Research Method The present research is applied in terms of purpose and in terms of data collection method is descript MoreThe purpose of this study is to investigate the localization of human resource education with the approach of social network and community development. Research Method The present research is applied in terms of purpose and in terms of data collection method is descriptive-survey based on structural equation modeling. The statistical population of the present study was 112 students of the Islamic Azad University of Zarghan, which was selected as a sample using Morgan's table of 92 people and non-random sampling method is available. The data collection tool in this study was the standard questionnaire Lee (2021). Divergent validity and convergent validity tests in SPSS and SMART PLS software were used to assess the validity of the questionnaire. Cronbach's alpha test was also used to determine the reliability of the questionnaire, which was higher than 0.70 for each variable, which indicates the reliability of the questionnaire. Findings show that localization of education has a significant effect on the development of social networks and society. Considering that the research findings show that the localization of e-learning among students has a significant impact on the development of social networks and society, it can be used using different methods in the suggestions section. Has been, these effects have increased Manuscript profile -
Open Access Article
157 - The Effect of Virtual Social Networks on Educational Performance of Students
Mokhtar Ranjbar Tayebe Nami -
Open Access Article
158 - The mediation role of metacognition in the relationship between attachment to school and attitude towards students’ use of social networks and emotional atmosphere in family
Samaneh Varesvazirian asghar sharifi Alireza chenari -
Open Access Article
159 - On the Effect of Virtual Social Networks on the Academic Performance and Happiness of female High School Students
Maryamossadat Mirhosseini Abbas Gholtash -
Open Access Article
160 - Phenomenology of Violations of Fundamental Human Rights by the Actions of Authoritarian States in Cyberspace
akbar shoja Ali SabernejadAlavian Hatam SoltaniAs an attractive, accessible and inclusive environment, the cyberspace has many capacities for the development and expansion of basic human rights and demands regarding them. But in reality and action, the mentioned space has become a tool to violate these rights, and t MoreAs an attractive, accessible and inclusive environment, the cyberspace has many capacities for the development and expansion of basic human rights and demands regarding them. But in reality and action, the mentioned space has become a tool to violate these rights, and the politicians of "authoritarian" States, with the help of the capacities of this space - especially social networks -, have violated the basic human rights including privacy, right to freedom of information and freedom of expression. The present article, employing the descriptive-analytical methods and with rational induction in the performance of some authoritarian States in the cyberspace, constitutes an attempt in finding cases of human rights violated by the "cyber authoritarianism" of the mentioned governments and the optimal understanding of the threats to the human rights using new technologies and artificial intelligence. The findings of the research indicate that cyber authoritarianism has fundamentally violated human rights by violating data privacy and security, denying free access to information, spreading false information and limiting the right to freedom of expression and that nowadays many states have been busy with establishing grounds in cyberspace for continuation of their authoritarianism by forming special malicious cyber groups such as "Keyboard Army" and using "Trolls" in the way of engineering public opinion and thought, hiding information and giving false information. Manuscript profile -
Open Access Article
161 - A Feasibility Study of the Actualization and Occurrence of Pretence in Cyberspace and Its Manifestations
kazemi motlagh kazemi motlagh Abedin momeniAmong the jurisprudential and legal aspects of the increased usage scope and exploitation of the cyberspace, the social networks and the platforms such as Instagram, Telegram, Facebook, etc. are embedded the issues of the pretence and the possibility of actualization of MoreAmong the jurisprudential and legal aspects of the increased usage scope and exploitation of the cyberspace, the social networks and the platforms such as Instagram, Telegram, Facebook, etc. are embedded the issues of the pretence and the possibility of actualization of its various legal and criminal aspects in the cyber space. Therefore, the main concern and issue of the present research, which has employed descriptive and analytical methods, is first to examine and explain whether the pretense, having different worship and non-worship aspects and has manifestations in real world, can also actualize and occur in the cyberspace as well or not and, if the occurrence of pretence in cyberspace is possible, what kinds of manifestations, proofs and instances it shows. The results and findings of the research confirm that nowadays the vast majority of legal acts and criminal offenses that are committed in real world can also be committed in cyberspace and that various manifestations, proofs and instances in this arena confirm the findings of the research. This is for the reason that first, as far as the criminal regulations are concerned, pretence of debauching (vice and impiety), pretence of drinking alcohol, power show-off pretence is possible in the cyberspace as well, and the filing of court cases in this regard is a proof for this claim. Second, as far as the pretence in legal terms is concerned, pretence of online purchase and sale as well as pretence of concealing the defects of commodities in cyberspace advertisement are among the manifestations of the occurrence of pretence in cyberspace. Manuscript profile -
Open Access Article
162 - Investigating the effect of social networks on consumer purchase intention among social network users
Seyed Rasoul Hoseini Hosein Asgari Ammar Moghaddas SharghToday, the influence of social networks in the daily life of people is undeniable, therefore, marketing and advertising has become a factor for a brand's competitive advantage due to the prevalence of this issue in social networks. Information technology gives the oppor MoreToday, the influence of social networks in the daily life of people is undeniable, therefore, marketing and advertising has become a factor for a brand's competitive advantage due to the prevalence of this issue in social networks. Information technology gives the opportunity to all the people of the world to do virtual business through the Internet, and also enables them to communicate with people all over the world. Focusing on social networks, this research seeks to provide a method for targeting more advertising messages in social networks and as a result, increasing purchase intention. The current research is applied in terms of purpose and in terms of the method of collecting descriptive information of the correlation type and specifically based on the structural equation model. The statistical population of this research includes users of three social networks: Telegram, Instagram and Facebook. 400 questionnaires were distributed online among the users of the three social networks and the results were analyzed using the structural equation technique. The results showed the positive effect of the four variables of argument quality, source credibility, customization, and fun on the attitude towards advertisements presented in social networks. Also, the attitude variable had a positive and significant effect on the brand image and brand value. The relationship between brand image and purchase intention was also significant, but no significant relationship was found between brand equity and purchase intention. Manuscript profile -
Open Access Article
163 - Evaluating the effectiveness of using computer software and social networks on the mathematical attitude of high school female students
maryam iranshahi Mohammad Khalily-DermanyThe purpose of this study was to examine the effectiveness of using computer software and social networks on improving the students' mathematical attitude. The research method is quasi-experimental with the pretest-posttest design with the control group. The research sa MoreThe purpose of this study was to examine the effectiveness of using computer software and social networks on improving the students' mathematical attitude. The research method is quasi-experimental with the pretest-posttest design with the control group. The research sample comprised 60 primary school students in the first and second-grade schools of Khomein in the academic year of 96-97. They were selected by simple random sampling method and 30 of them were in the experimental group and 30 in the control group. To collect data, Aiken attitude questionnaire, which consists of 16 questions in terms of Likert spectrum, was used. Using Cronbach's alpha coefficient, the reliability of the standard questionnaire was estimated to be 0.83. Initially, two groups were pre-test and the experimental group was trained using computer software and a social network (telegram) during 16 sessions in two months, and the control group was trained in the traditional way, then from two groups are tested. Data were analyzed using descriptive and inferential statistics. The results of covariance analysis showed that using computer software and social networks improves students' mathematical attitude. Manuscript profile -
Open Access Article
164 - Designing and validation of blended instruction based on virtual social networks in university instruction
Zahra Azad Disfani Hossein kareshki Seyed Amir Amin Yazdi Mohammad Saeed AbdekhodaeeThis study sought to design and validate a virtual social networks -based blended instruction with social constructivist approach in university instruction. To accomplish the objectives of the research, a mixed method research was used. In order to obtain the design of MoreThis study sought to design and validate a virtual social networks -based blended instruction with social constructivist approach in university instruction. To accomplish the objectives of the research, a mixed method research was used. In order to obtain the design of blended instruction, the deductive content analysis was performed in the qualitative section and a questionnaire survey method was applied to assess the experts judgments in the quantitative part of internal validation. After theoretical defining of each of the main concepts of the research, by referring to available scientific literature on the components of social-constructivism education, virtual social networks based instruction, and blended instruction, in the period 2000-2018, a total of 53 scientific texts were selected and studied by purposeful sampling. Based on the content analysis the following items were identified: the determination of instructional goals and content, the determination of instructional tools and media, the determination of instructional elements for implementation, the design of interaction and evaluation with elements of each of these components were identified. Finally, based on existing instructional design patterns, the design of virtual social network -based blended instruction was presented with a social constructivism approach. The results of internal validation indicated that the proposed instruction plan has a good and valid credit and has the effectiveness required for university instruction. . Manuscript profile -
Open Access Article
165 - Designing a Model for the Role of Social Networks in the Creation of Youth Social Changes
Reza Davoudi Mohammad Soltanifar Ali Akbar FarhangiThe aim of this research was to design a model for the role of social networks functions (social mobility, social knowledge, social ties, social awareness, organizing social protests and social cohesion) on the youth social changes. This research is applied in terms of MoreThe aim of this research was to design a model for the role of social networks functions (social mobility, social knowledge, social ties, social awareness, organizing social protests and social cohesion) on the youth social changes. This research is applied in terms of purpose and descriptive-survey in terms of method. The statistical population included students of Islamic Azad Universities in Fars province. In this research, a random cluster sampling method was used to select research sample. The required data collected through questionnaires from 704 students of Major Islamic Azad Universities in Fars Province. In this research, SPSS and LISREL softwares and hierarchical analysis techniques were used to analyze the data using correlation coefficients, t statistics, path coefficients, factor loading and fuzzy hierarchical analysis.The results showed that social networks causes of social mobility, social knowledge, social ties, social awareness, organizing of social protests and social cohesion and through ultimately creates social changes. So, all hypotheses of research were confirmed. Also, the model result test shows that the research model is a good fit. Manuscript profile -
Open Access Article
166 - The Investigation of Direct and Indirect Effects of Virtual Social Networks on Students Social and Learning Outcomes
Rzgar Mohammadi Ayoub FaizyThe aim of this research was the investigation of direct and indirect effects of virtual social networks on student’s social and learning outcomes. Research method was casual-correlation. The statistical population of this research included 4500 students of Islami MoreThe aim of this research was the investigation of direct and indirect effects of virtual social networks on student’s social and learning outcomes. Research method was casual-correlation. The statistical population of this research included 4500 students of Islamic Azad University and Payame Noor University of Saqez in the 2016-17 academic year. According to the statistical population and using Krejcie & Morgan sampling table, 354 people were selected as the sample by stratified random sampling method. In order to collect research data, Yan Yu et al. virtual social networks, social and learning outcomes questionnaires were used. The questionnaire has 26 items that measure research variables included: using virtual social networks, acculturation, social acceptance, self-esteem, satisfaction of University life and performance proficiency. To assess the validity of this questionnaire, formal and content validity and to assess reliability exploratory factor analysis and coefficient of Cronbach's alpha were used. Cronbach's alpha was 0.85. Data were analyzed by Pearson correlation test and path analysis using SPSS and Amos software. The result showed that using virtual social networks has a positive and significant relationship with social outcomes and learning outcomes. Also, the results of path analysis showed that using virtual social networks does not directly affect the learning outcomes, but by mediating social outcomes has indirectly effect on the outcomes of student learning. Manuscript profile -
Open Access Article
167 - Relationship between social networks and social health of students
Maryam Taghvaeeyazdi Chehreh ChitsazThe purpose of this study was to investigate the relationship between social networks and social health of students. This research was descriptive, correlational type. The statistical population consisted of all Master's students of the faculty of humanities, Islamic Az MoreThe purpose of this study was to investigate the relationship between social networks and social health of students. This research was descriptive, correlational type. The statistical population consisted of all Master's students of the faculty of humanities, Islamic Azad University of Sari (4256 people) in 2015. In this study, 350 students were selected by using Cochran's formula as the statistical sample. They were selected by random sampling method and participated in the research. The subjects were studied in a field study using social health questionnaire and researcher-made social networks and social support questionnaires. Statistical analysis was performed using one sample t test, Pearson correlation and multiple regression. Findings showed that there is a significant relationship between social networks, sources of social support of networks, network communication and participation in social networks with the social health of students. In multiple regression analysis, social support components, network relationships and participation in social networks of 32% were able to explain the position of social health variable, which social support component, with a larger beta coefficient, has a greater share in health explanation. Social. As a result, social health of students as social instruments affects the quantity and quality of presence and activity in social networks. Manuscript profile -
Open Access Article
168 - "Investigating the Capabilities of Social Networks in Human Resource Development in Iranian Higher Education: A Qualitative Study"
Abasalt Khorasani Somaye Rahimi Morteza RezaeezadeToday, social networks are emerging as a strategy in systems. It is worth considering and using their capabilities to advance the goals of the organization. Accordingly, the purpose of this study is to identify the capabilities of social networks in HRD in Iranian highe MoreToday, social networks are emerging as a strategy in systems. It is worth considering and using their capabilities to advance the goals of the organization. Accordingly, the purpose of this study is to identify the capabilities of social networks in HRD in Iranian higher education. Capabilities were extracted qualitatively based on key components (learning and community building or interactions) in the VHRD approach. In-depth interviews were conducted with 8 HRD managers and experts at Shahid Beheshti and Sharif University of Technology. The obtained data were analyzed by qualitative content analysis technique. The results showed two main capabilities; Virtual interactive networks and virtual workflows Network learning is significant in human resource development processes. Virtual interactive network with features; Ease of access - Objectivity - Flexibility - Security - Transparency - Diversity - Attractiveness and motivation were considered. Also, the virtual way of learning networking with features; Immediate follow-up of learning outcomes; Ability to record and view virtual problems, needs and successful learning experiences of employees; Continuous and virtual knowledge enhancement of employees; Technology-based pathways in learning; An informative and somewhat cost-effective mechanism was also introduced in staff learning. Manuscript profile -
Open Access Article
169 - Factors affecting the tendency to virtual social networks: Case study of Farhangian University student-teachers
Batool SabzehThe development of new communication technologies and virtual social networks in the last two decades has led to ideological and attitude changes, especially among the younger generation. In this regard, the present article was conducted with the aim of investigating th MoreThe development of new communication technologies and virtual social networks in the last two decades has led to ideological and attitude changes, especially among the younger generation. In this regard, the present article was conducted with the aim of investigating the trend towards virtual social networks and the factors affecting it. The research method used by the Commission is a survey in which data were collected using a researcher-made questionnaire tool among 900 people selected by a multi-stage cluster sampling method in 2009. The results of multivariate analysis showed that the most important variables affecting the rate of student-teacher orientation to social networks, respectively, include attitudes towards social networks, religiosity, and the level of trust in social networks. Other variables such as gender, age, and length of time to join social networks have had a significant but slight effect on social media orientation. In total, these variables have been able to explain about 43% of the variance in virtual social media trends. Manuscript profile -
Open Access Article
170 - Factors Influencing Unethical Behavior in Social Networks based on Theory of Planned Behavior
Hosein Jafarkarimi Rokhsareh MobarhanFactors Influencing Unethical Behavior in Social Networks based on Theory of Planned BehaviorAbstract The expanding use of Social Networking Sites (SNS) and their flexible functionalities allow individuals to use these sites in ethical and unethical ways. The objective MoreFactors Influencing Unethical Behavior in Social Networks based on Theory of Planned BehaviorAbstract The expanding use of Social Networking Sites (SNS) and their flexible functionalities allow individuals to use these sites in ethical and unethical ways. The objective of this study is to identify the influential factors that have an impact on individuals’ ethical decision-making process based on Theory of Planned Behavior. For this purpose, four different scenario-based questionnaires were designed to enable the survey to investigate factors affecting individuals’ behavior in different situation. With 660 returned questionnaires in hand, the collected data were analyzed using the Partial Least Squares-Structural Equation Modeling (PLS-SEM) technique. The results showed attitude to be the most influential factor, followed by perceived behavioral control and subjective. Finally, the role of different scenarios was studied and it is shown different effects on the relationships based on different scenarios.Keywords: Unethical Behaviors, Theory of Planned Behavior, Social Networks, Ethic in Information Technology Manuscript profile -
Open Access Article
171 - Investigating the current situation of students' moral literacy components in virtual networks
mohammad Bahrami AliAsghar Razavi safiyeh tahmasebi limooniThe aim of this study was to investigate the status of students' moral literacy components in social networks. The research method was descriptive survey-cross-sectional. The statistical population of this study included all graduate students of Semnan Islamic Azad Univ MoreThe aim of this study was to investigate the status of students' moral literacy components in social networks. The research method was descriptive survey-cross-sectional. The statistical population of this study included all graduate students of Semnan Islamic Azad University in the number of 1500 people in the academic year 1399-1398 which were available by sampling method and using Krejcie-Morgan table 306 people were selected as a sample. The data collection tool was a researcher-made questionnaire. The face validity of the questionnaire was confirmed by subject matter experts and its reliability was confirmed by calculating Cronbach's alpha coefficient for research variables. To evaluate the status of moral literacy components of students in social networks, one-sample t-test was used using SPSS 26 software. The results showed that the status of the components of moral potential, the existence of moral sensitivities and the strengthening of students' reasoning skills in virtual networks are at a desirable level. (p <0/05(.The findings of this study confirm the acceptability of the theoretical issues presented in this field and for a better life in the information society and moving towards sustainable development, we need serious planning and policy-making in the field of moral literacy education in virtual networks. Manuscript profile -
Open Access Article
172 - Comparison of the Effect of Distress Tolerance and Social Phobia on the Rate of Student Use Virtual Social Networks
Naiereh sadat Rowhany Mehri Seyed Mousavi Masoumeh Gorji zobair samimiThe aim of this study was the Comparison of the effect of distress tolerance and social phobia on the rate of student use virtual social networks. The method of this study was causal-comparative. The statistical population was all high school girls’ students in Te MoreThe aim of this study was the Comparison of the effect of distress tolerance and social phobia on the rate of student use virtual social networks. The method of this study was causal-comparative. The statistical population was all high school girls’ students in Tehran city who were studying in the academic year of 2018-2019.A sample of 385 individuals was selected through Cochran formula and Stratified sampling. Data were gathered using the questionnaire of the use of virtual social networks, simons and gaher distress tolerance scale, and conner's social phobia questionnaire. Data were analyzed using the discriminant function analysis. The results of discriminant analysis indicated one significant component. According to the recognized component, regulation, absorption, evaluation related to distress tolerance and fear and avoidance related to social phobia had the highest ability to differentiate between two groups of students. Also, the majority of the students with high use of virtual social networks and the highest percentage of recognition (69.2%) were correctly distinguished from other students and 66/9% of the subjects in the two groups were classified according to the obtained function correctly. The results of this classification indicated the ability of these variables in distinguishing between students with Different rates of using virtual social networks. Based on the present results, distress tolerance and social phobia factors related to the use of social networks. Manuscript profile -
Open Access Article
173 - The relationship of addiction to virtual social networks with time perspective and mental health of students
Ramazan Hassanzadeh Fahimeh GhasemiIntroduction: Today's university education is characterized by rapid and unpredictable changes in the personal experience of individuals. The experience of individuals has changed the psychology of lifestyle time, and many of the relationships between them are still unk MoreIntroduction: Today's university education is characterized by rapid and unpredictable changes in the personal experience of individuals. The experience of individuals has changed the psychology of lifestyle time, and many of the relationships between them are still unknown. The purpose of this study was to investigate the relationship between addiction to virtual social networks with time perspective and health behaviors in students. Method: The research method is descriptive correlational. The research population was 1730 students of Joybar Azad University in 1396. 317 people were selected by stratified random sampling method (by grade). Each subject completed the questionnaire of addiction to virtual social networks, time perspective and health behaviors. Results: The results showed that 1% decrease in addiction to virtual social networks, 24% on time spell and 18% on health behaviors, and also increase the amount of time perspective, increase the level of health behaviors. And vice versa. Conclusion: Time lag is a key factor in the abuse of social networks, because with the increase of futurism, learning to delay immediate pleasure and paying attention to the consequences of current practices can lead to increased health behaviors Reducing addiction to cyberspace helped students. Manuscript profile -
Open Access Article
174 - The effect of virtual social networks on the national security of the Islamic Republic of Iran (a case study: Telegram channel of Amadanews)
Sayyed Saeid Safavi Ahmad Bakhshayesh Ardestani akbar ashrafi Mohammad tohidfamSocial networks, for various reasons, greatly affect the internal dimension of national security.This research seeks to know the impact of one of these networks, that is, Amadyaoz, on national security, which analyzes the data obtained from field research (interviews) i MoreSocial networks, for various reasons, greatly affect the internal dimension of national security.This research seeks to know the impact of one of these networks, that is, Amadyaoz, on national security, which analyzes the data obtained from field research (interviews) in the field of AmadyaozTelegramnetwork with a qualitative method.raising the question that social networks, here In a specific way,what effects has the Amadanews telegram channel had on the internal dimension of the national security of the Islamic Republic during its activity?The findings show that, in the national dimension, Amadyaoz by"directing and deviating public opinion"and"creating duality" and at the"individual level"in two dimensions by encouraging"civil disobedience"and individual departure against the system under the influence of this network's inductions.At the level of the government structure, mechanisms such as "destroying the internal and regional power of the system","creating erosion and costing the system"separation of the people, the system and the revolution" and "inducing corruption in all the elements of the system"are widely used to hit the It uses the existence of the Islamic Republic and inthis way, it challenges the national authority and by intensifying the differences and insecurity, it clearly has a negative and destructive effect on the national security in the internal dimension. Manuscript profile -
Open Access Article
175 - The Role of Social Networks in the Middle East Developments with Emphasis on Facebook
Ebrahim AnoshehNowadays the communication and interaction of individuals have to a great extent expanded to cyber space. The sphere of these interactions and communication are something more than exchange of emails, chat rooms or web log writings. At present the cyber social networks MoreNowadays the communication and interaction of individuals have to a great extent expanded to cyber space. The sphere of these interactions and communication are something more than exchange of emails, chat rooms or web log writings. At present the cyber social networks are doing these interactions in a more comprehensive and broader ways. The cyber social networks with their exclusive abilities and potentials like informing, awaking, strengthening the expansion of relations between individuals, the power to mobilize in different spheres (social, cultural and political) play an important and undeniable role. The aim of the present article is examining and evaluating the role of cyber social networks in recent developments of the Middle East and North Africa. How far the cyber social networks, particularly Facebook have been able to influence shaping, continuation and success of recent Middle East countries developments? Manuscript profile -
Open Access Article
176 - The effect of demographic variables on dramatic collective behaviors in the context of Corona virus "Study of Bushehr"
Ali moradi Sina Mansoori Gholamreza JafariniaThe present study was conducted with the aim of evaluating the effect of demographic variables on collective behavior in the context of the Corona virus in Bushehr city. The research method is a survey that was conducted with a descriptive approach. The statistical popu MoreThe present study was conducted with the aim of evaluating the effect of demographic variables on collective behavior in the context of the Corona virus in Bushehr city. The research method is a survey that was conducted with a descriptive approach. The statistical population is all residents over 15 years of age in Bushehr city (197,864 people) in 1400. To determine the sample size, 384 people were selected from random cluster sampling. To collect data from a researcher-made questionnaire, Cronbach's alpha was used to check the content validity of the questionnaire from the point of view of professors and its reliability, which was calculated as 0.79 for the entire questionnaire. One-sample t-tests, Friedman's test and analysis of variance were also used to test the research hypotheses. The obtained results showed that the real average of the amount of show collective behavior for the respondents is equal to 195.11, which is higher than the average (174). In the ranking of the average dimensions of the collective performance variable, the dimension of social fashion has the first priority with an average rating of 6.28. Based on the results of the variables of gender, marital status, educational status and the type of residential house of people, they have a significant effect on the dramatic collective behavior. Based on the results of married people, women, people with low education and people who live in private homes, they are more affected by the dramatic collective behavior. Manuscript profile -
Open Access Article
177 - Explain the relationship between mobile-based virtual social networks and citizens' social health Research based on the Habermas public domain approach
Mohsen Niazi Elham Shafaiimoghadam nahid khodadadiToday, the increase of social interactions among members of society through virtual social networks has provided a good opportunity to adapt and connect with others, create social participation, social acceptance and prosperity. Accordingly, the main purpose of this stu MoreToday, the increase of social interactions among members of society through virtual social networks has provided a good opportunity to adapt and connect with others, create social participation, social acceptance and prosperity. Accordingly, the main purpose of this study is to explain the relationship between mobile-based virtual social networks and citizens' social health according to Habermas's public domain approach. The statistical population of the study was citizens living in the northern and southern regions of Tehran, and 550 citizens were randomly selected and surveyed. In order to measure social health, the Keys scale and the communication pattern scale were used and the phytonerpatric and Richie matching was used to examine the communication patterns in the family. According to the results of the study, there is a positive and significant relationship between the use of virtual social networks and the level of social participation and social adaptation of 0.13 and 0.10, respectively. In addition, the findings indicate a positive and significant relationship between the use of virtual social networks and citizens' social health with correlation coefficient (r = 0.14 and sig = 0.001). Accordingly, social interactions resulting from active presence in virtual social networks create a sense of participation and adaptation to one's own groups, thus strengthening and enhancing people's social health. Manuscript profile -
Open Access Article
178 - .Explain the relationship between mobile-based virtual social networks and citizens' social health (A Research based on Habermas’s public domain approach)
Mohsen Niazi Elham Shafaiimoghadam Naheed Khodadadi. Nowadays, the increase in social interactions among members of society through virtual social networks has provided a good opportunity to adapt and connect with others, create social participation, social acceptance and prosperity. Accordingly, the main purpose of th More. Nowadays, the increase in social interactions among members of society through virtual social networks has provided a good opportunity to adapt and connect with others, create social participation, social acceptance and prosperity. Accordingly, the main purpose of this study was, to explain the relationship between mobile-based virtual social networks and citizens' social health on the basis of Habermas's public domain approach. The research population of the study consisted of citizens living in the northern and southern regions of Tehran, of whom 550 individuals were randomly selected and surveyed. Keyes scale was used to measure social health, and Fitzpatrick and Richie’s scale on communication patterns was used to measure the communication patterns in the family. The results indicated that there was a positive and significant relationship between the use of virtual social networks and the level of social participation and social adaptation of 0.13 and 0.10, respectively. In addition, the findings showed a positive and significant relationship between the use of virtual social networks and citizens' social health with a correlation coefficient (r = 0.14 and sig = 0.001). Accordingly, social interactions resulting from active presence in virtual social networks create a sense of participation and adaptation to one's own groups, thus strengthening and enhancing people's social health. Manuscript profile -
Open Access Article
179 - Investigating the Social Media Interactions in Attention to Citizenship Behaviors
Ali JafariThe purpose of this study is to investigate the social interactions of the media in relation to citizenship behaviors. In terms of purpose, the present study is applied, and in terms of data collection method, the research method is survey. The statistical population of MoreThe purpose of this study is to investigate the social interactions of the media in relation to citizenship behaviors. In terms of purpose, the present study is applied, and in terms of data collection method, the research method is survey. The statistical population of the present study consists of all citizens over 18 years of age in tehran in 2021, whose number is over 115,000 people. Cochran's formula is used to determine the sample size and the sample is equal to 384 people. The sampling method is a multi-stage cluster. Data were analyzed by SPSS software and regression coefficient was used to analyze the hypotheses. The findings of the research show that social interactions in the national media and social media have a significant positive effect on paying attention to citizenship behaviors. But social interactions in local media have no effect on citizen behavior. The correlation coefficient between social interactions in the media with regard to citizenship behaviors is equal to 0.65 and the coefficient of determination is equal to 0.42. In other words, it can be said that 0.42 changes in attention to citizenship behaviors are determined by social interactions in the media, and 0.58 are determined by other variables. Also, the results show that social interactions in national media 0.38 and social interactions in social media 0.57 predict changes in attention to citizenship behaviors. Manuscript profile -
Open Access Article
180 - Youth Emulation of Social Networks in Urban Societies with an emphasis on Virtual Social Networks (case of study: Youth of the city of Arak)
Reza Ali Mohseni hamid borghani farahani Hosein Abolhasan Tanhaee tahmoures shiriThe extent to which virtual space influences different groups of people has become a very important question in recent years, therefore, the purpose of this research was to assess the effects of virtual social networks on youth in Arak city. The research population of t MoreThe extent to which virtual space influences different groups of people has become a very important question in recent years, therefore, the purpose of this research was to assess the effects of virtual social networks on youth in Arak city. The research population of the research consisted of young girls and boys 18-25 years old, of which, on the basis of Morgan’s table, 384 individuals were selected as the sample.. This is descriptive- explanatory survey that employed a questionnaire to gather needed data. The ideas of Jorgen Habermas, Manuel Castles, Pierre Bourdieu, Antony Giddens, Georg Simmel, Herbert Bloomer, Erich Fromm and Robert Putnam were utilized to form the theoretical base of the study. The results showed that virtual social networks were significantly related to youths’ leisure time activities, lifestyle, emotional familial relations, social identity, and social welfare. Manuscript profile -
Open Access Article
181 - The effects of demographic variables on dramatic collective behaviors in the context of Corona virus (case of Study: city of Bushehr)
Sina Mansoori Ali Moradi Gholamreza JafariniaThe present study was conducted with the aim of evaluating the effects of demographic variables on collective behavior in the context of the Corona virus in Bushehr city. The research method was survey that was conducted with a descriptive approach. The research p MoreThe present study was conducted with the aim of evaluating the effects of demographic variables on collective behavior in the context of the Corona virus in Bushehr city. The research method was survey that was conducted with a descriptive approach. The research population consisted of all residents over 15 years of age in Bushehr city (197,864 people) in 1400. To determine the sample size, 384 people were selected through random cluster sampling. A researcher-made questionnaire was used to collect the data. The content validity of the questionnaire was obtained by consulting experts and its reliability was calculated as 0.79 via Cronbach's alpha. One-sample t-tests, Friedman's test and analysis of variance were also used to test the research hypotheses. The obtained results showed that the real average of the amount of collective behavior for the respondents was equal to 195.11, which was higher than the average (174). In the ranking of the average dimensions of the collective performance variable, the dimension of social fashion has the first priority with an average rating of 6.28. The variables of gender, marital status, educational status and the type of residential house of people had a significant effect on dramatic collective behavior. Married people, women, people with low education and people who live in private homes were more affected by the dramatic collective behavior. Manuscript profile -
Open Access Article
182 - The Effect of Social Networks on the pattern of nutrition consumption among Citizens over 18 Years in Ardabil
ali jafari behroz zarpooshThis study aims to examine the impact of social networks on the pattern of nutrition consumption among citizens over 18 years in the city of Ardabil. This is an applied study that made use of the survey method for data collection. Bourdieu's lifestyle theory and ppostmo MoreThis study aims to examine the impact of social networks on the pattern of nutrition consumption among citizens over 18 years in the city of Ardabil. This is an applied study that made use of the survey method for data collection. Bourdieu's lifestyle theory and ppostmodernist theory of social networks were used for the theoretical framework. The research population consisted of all citizens over 18 years of age in Ardabil, which, according to the latest census, numbered around 115000 people. Utilizing Morgan’s table, 384 individuals were selected as the sample via multi-stage cluster sampling. Researcher-made questionnaires were used to collect the data. The results showed that on average, half of the sample used at least one hour of social networks (preferably the Telegram) per day. The results also showed that social networks have a significant positive effect on changing the pattern of nutrition among citizens of Ardabil and around 0.255 of the variations in the pattern of nutrition were predicted by social networks utilization. Social networks also had a significant positive effect on the consumption of traditional medicine and on food safety but had a significant negative effect on the consumption of fast foods. Manuscript profile -
Open Access Article
183 - .The Role of Digitalization of Media Consumption in the LifeStyle of the Citizens of Tehran
Shima Akbari ali jafari Mohammad SoltanifarDigital media play an important role in how we perceive the world around and it brings new lifestyles and thinking for its audience by showing the relationships that are dominant and prevalent in society and it also affects the lifestyle of the audience. This article at MoreDigital media play an important role in how we perceive the world around and it brings new lifestyles and thinking for its audience by showing the relationships that are dominant and prevalent in society and it also affects the lifestyle of the audience. This article attempts to study the role of digital media consumption in lifestyle of Tehrani citizens. The theoretical framework of this research was based on Giddens’ structuration theory and Katz’ Gratification Theory. The research method is survey and research tool is questionnaire. The research population of this study consisted of Tehrani citizens in 2018. Sample size was determined to be 420 people using the Cochran formula and it was selected by multi-stage cluster sampling. Descriptive findings showed that more than half of the respondents made use of virtual social networks for about two hours a day and that Instrgram and Telegram were used the most. Inferrential results showed that there was a significant relationship between lifestyle and digitalization of media consumption (r = 0.58), use of the virtual social network (r = 0.50), membership duration (r = 0.41) and membership rates in cyberspace (r = 0.26). Regression analysis showed that usage of virtual social networks determined 50 percent, that of membership duration in virtual social networks, 22 percent, and extent of dependence on virtual social networks, 50 percent of the variations in lifestyle. The maximum amount of impact was that of the extent of usage of virtual social networks. Manuscript profile -
Open Access Article
184 - The Role and function of mass media in the sense of social security of citizens in Tehran
Mehrdad Matani Naghi Gholizadeh Ali Fallah Ehtesham RashidiThe purpose of this research The Role of mass media in the sense of social security of citizens in Tehran . The study population consisted of all citizens over 18 years old in Tehran Which uses a Kerjeisi & Morgan sample size table, were 384 citizens were selected b MoreThe purpose of this research The Role of mass media in the sense of social security of citizens in Tehran . The study population consisted of all citizens over 18 years old in Tehran Which uses a Kerjeisi & Morgan sample size table, were 384 citizens were selected by random sampling Applied research method is used in this survey. A researcher-made questionnaire was user to collect the required data. . In order to validate the instrument, appropriate questions related to each variable were extracted from valid sources and finally approved by authorities. In order to calculate the reliability of the questionnaire, Cronbach’s alpha was calculated to be 84%.And to test the hypotheses, Pearson correlation coefficient and multiple linear regression was used, The results of the research showed that there was a positive and significant correlation between the use of television and social security feeling (p Manuscript profile -
Open Access Article
185 - Study of the Effects of Social Networks on Interpersonal Relationships of Students; Comparative Study of "Universities of Isfahan and Ardestan"
Hamidreza Eshghipour Ebrahim Fayaz Abdollah BikaranlouToday in Iran, the use of social networks among young people, especially students, is very common. This research studies the impact of virtual social networks on the nature of interpersonal communication between students in two social settings, (1) "immortal" (Ardestan) MoreToday in Iran, the use of social networks among young people, especially students, is very common. This research studies the impact of virtual social networks on the nature of interpersonal communication between students in two social settings, (1) "immortal" (Ardestan), and 2) "exasperated" (Isfahan), as well as an analytical cognition of their communication model. . The sample consists of 500 university students from both cities. Virtual social networks in the world today have two ports: 1) personal computers (PCs), 2) mobile phones (phablets), analyzed and interpreted. With careful consideration in the results of the research, it became clear that the overall and long-term use of these networks is effective on interpersonal relationships among students, especially among family members and peer groups. Due to the ease of use of web-based social networks, communication between students and their family members has grown dramatically. This research provides an insightful perspective on the consequences of the virtual social networking on the components of the Gemma Shaft and Gesellschaft in the field of sociology, psychology, and digital communication among target groups. Manuscript profile -
Open Access Article
186 - Investigating the relationship between related factors and the rate of implementation of virtual social networking policies in Iran considering the role of mediating social responsibility
shahin sharafi Alireza manzaritavakoly sanjar salajeghehVirtual social networks and cyberspace are like a double-edged sword. They bear some advantages and disadvantages. Although it has many benefits but it doesn’t mean than that it being out of any harmful effects that some times turn out to very dangerous outcomes. MoreVirtual social networks and cyberspace are like a double-edged sword. They bear some advantages and disadvantages. Although it has many benefits but it doesn’t mean than that it being out of any harmful effects that some times turn out to very dangerous outcomes. The reason for this defenciency can be explain as lack of attention to the ethical principles and values of the society. This research was conducted to investigate the relationship between related factors and the extent of implementing social networking policies with focusing on the mediating role of social responsibility in Iran. The research method is descriptive and regarding research purpose is an applied -developmental.To collect data, three researcher-made questionnaires, related factors, social responsibility and the extent of implementation of the social networking policies were used. Validity of the questionnaires was confirmed by professors and experts, and reliability of the questionnaires was confirmed through using Cronbach's alpha. The statistical population of this study is two groups. The first group consists of experts selected by purposeful sampling methodology. The second was the experts and researchers of cyberspace and virtual networks and media and social issues that were selected by random stratified sampling method. For analysis of data SpSS and AMOS software were used. The results of the research showed that there is a significant (direct) relation between social responsibility with the components of the relevant factors (technical, economic, political, social, policy-making factors, structural factors). And the relationship between technical factors and social responsibility is more intense. There is a meaningful relationship between social responsibility and the extent to which social networking policies are implemented, and between the components of the factors associated with the implementation of the social networking policies. Manuscript profile -
Open Access Article
187 - The study of the relationship between the use of mass media and the adherence of citizen culture ( Case study: People aged 18 years and older in Ghaemshahr)
mehrdad matani Abolghasem Raeisi Naphchi Nasrin Taghizade shiyadeCitizenship culture forms the norms of society and forms the basis for communication between citizens, A city which is rich culture enhances the security and peace of the city, and the participation of citizens in every activity is evident. A city which is in rich cultu MoreCitizenship culture forms the norms of society and forms the basis for communication between citizens, A city which is rich culture enhances the security and peace of the city, and the participation of citizens in every activity is evident. A city which is in rich culture that enhances the security and peace of the city, and the participation of citizens in every activity is evident. A collaborative builder that reduces city administration costs and replaces the smile with worries and unrest. Regarding the importance of the topic of citizenship culture, the present study uses field method, scrolling technique and the participation of citizens in every activity is evident. The research tool of the questionnaire and the use of the SPSS software seek to investigate the relationship between mass media and adherence to the culture of citizenship as the main objective. The statistical population of this study is all citizens aged 18 years and above in Qaemshahr city . 384 of them were surveyed as sample size The results of the research indicate that between using mass media with total adherence to citizenship culture (0.30) and its dimensions: social participation (3.62), socialism (2.91), social responsibility (3 /44), the tendency to follow the law (3/58) has a positive and meaningful relationship; therefore, all the research hypotheses are confirmed. Manuscript profile -
Open Access Article
188 - Smartphone and the role of social support and academic self-efficacy in students
mahboubeh soleimanpouromran zeinab eslamiThe purpose of this study was to investigate the role of virtual social networks on academic compatibility and academic self-efficacy in students of Azad University of Bojnourd. The statistical population of this study was all students of Islamic Azad University of Bojn MoreThe purpose of this study was to investigate the role of virtual social networks on academic compatibility and academic self-efficacy in students of Azad University of Bojnourd. The statistical population of this study was all students of Islamic Azad University of Bojnourd, which according to the Morgan tables (1972) for 1300 people, 297 people were selected by simple random sampling method. To collect the data, the Chi-square questionnaire (2009), social support (MOS Sherborne & Stewart (1991) and self-efficacy questionnaire were used. Their validity was a kind of formal and content that was approved by professors and experts And its reliability was estimated using Cronbach's alpha coefficient for phone dependency questionnaire 0.81, social support questionnaire was 0.61 and for educational self-efficacy questionnaire 0.85 Data collected by multivariate analysis of variance analysis SPSS software was analyzed and the results showed that the effect of inter-gender interactions and the application of networks Social participation on social support and academic self-efficacy of students is not significant, but the gender effect on educational self-efficacy is significant. Manuscript profile -
Open Access Article
189 - The Role of Social Networks in Quality of Life (The Case of Virtual Social Network Users Aged 20 To 49 in Tehran)
معصومه دوله رضا اسماعیلی امیرمسعود امیرمظاهریIn recent decades, human life, strongly influenced by modern communications, is this fact not only affects human social life, but has penetrated into the most private aspects of his life. The virtual social networking as part of the media and modern communications, allo MoreIn recent decades, human life, strongly influenced by modern communications, is this fact not only affects human social life, but has penetrated into the most private aspects of his life. The virtual social networking as part of the media and modern communications, allowing users because they have that on the one hand Interests, thoughts and share their activities with others, on the other hand the grid on the understanding and for people of their lives in all areas, including culture and values affect. This study aimed to investigate the role of virtual social networks in the quality of life of 20 to 29-year-old social network is virtual in Tehran in 1395. The research objective of a functional review, extensive in scope, in terms of the scope and reason in terms of time, is a cross-sectional study. The field research methods using survey techniques, and tools for data collection questionnaire. A sample using the software SPSS Sample Power 700 is estimated. Descriptive results show that 80/9 percent of users have stated the use of virtual social networks down an average of (2 hours) is estimated and the average was 7.98% of average and above-average quality of life has been. Hypothesis test results indicate that the use of virtual social networks in the quality of life for users in Tehran (sig = 0/977) and social capital (sig = 0/257) was rejected, but the hypothesis of the role of social capital in quality of life (sig = 0.000) was confirmed. Independent variables in the use of virtual social networks and social capital as much as 19 percent have the ability to account for changes in quality of life. Manuscript profile -
Open Access Article
190 - Social networking sites provide a model to investigate the effects of Art mosques in Isfahan
رضا ابراهیم زاده محمد تابشThe purpose of this paper is to provide a model to study the effects of social networks cultural centers mosques of Isfahan province. The purpose and method of data collection, description of the survey and population centers, cultural managers and cultural elite center MoreThe purpose of this paper is to provide a model to study the effects of social networks cultural centers mosques of Isfahan province. The purpose and method of data collection, description of the survey and population centers, cultural managers and cultural elite centers of mosques as mosques of Isfahan. The data collection tool was questionnaire which its reliability 969/0 calculation and analysis of structural equation modeling and statistical software spss and LISREL structural equation modeling methods and Student's t test was used. The results showed a moderate to high impact social networks, the social network can increase knowledge management, environmental consequences, consequences of mental, emotional consequences, consequences of environmental education network. Manuscript profile -
Open Access Article
191 - Representation of gender stereotypes among Iranian women using the social network Instagram
ali jafari Maryam Ferdowsi Eqbql KhaledianThe purpose of this article is to examine the representation of gender stereotypes of women users of the Instagram social network. In terms of purpose, the present study is applied and in terms of data collection method is survey. The statistical population of this arti MoreThe purpose of this article is to examine the representation of gender stereotypes of women users of the Instagram social network. In terms of purpose, the present study is applied and in terms of data collection method is survey. The statistical population of this article includes all Iranian women users of Instagram and Telegram networks in unlimited numbers. Using Morgan table, the statistical sample size was estimated to be 384 people. Samples were selected using purposive non-random sampling method. Data were collected using an online researcher-made questionnaire. SPSS software version 21 was used to analyze the data and t-test was used to analyze the hypotheses. The results of this article showed that gender stereotypes are significantly represented in mobile-based social networks (Instagram). Also, in the studied social network, the types of gender stereotypes (with the content of sexual symbols, with the content of violence, with the content of patriarchy and patriarchy, with the content of gender maps) are significantly represented Manuscript profile -
Open Access Article
192 - تبیین موقعیت راهبردی دانشگاههای کشاورزی و منابع طبیعی ایران جهت بهکارگیری شبکههای اجتماعی مجازی در فرایند تدریس و یادگیری
میثم رافع بهمن خسروی پور عفر یعقوبیشبکه های اجتماعی مجازی (VSN) یک فناوری جدید مهم است که می تواند ساختار جامعه را بازطراحی کرده و به ایجاد یک جامعه یادگیری در دانشگاه کمک کند. این پژوهش با هدف تبیین جایگاه استراتژیک دانشگاه ها در اجرای VSN و تدوین استراتژی های مناسب برای اجرای موثر آن انجام شد. بدین منظ Moreشبکه های اجتماعی مجازی (VSN) یک فناوری جدید مهم است که می تواند ساختار جامعه را بازطراحی کرده و به ایجاد یک جامعه یادگیری در دانشگاه کمک کند. این پژوهش با هدف تبیین جایگاه استراتژیک دانشگاه ها در اجرای VSN و تدوین استراتژی های مناسب برای اجرای موثر آن انجام شد. بدین منظور از تحلیل SWOT و تشکیل ماتریسهای چند سطحی بهره گرفته شد. جامعهی آماری پژوهش اعضای هیأت علمی دانشگاههای کشاورزی و منابع طبیعی ایران در سال تحصیلی 1398-1397 بود که تعداد 28 تن از آنان با استفاده از روش نمونهگیری «موارد ویژه» به عنوان نمونهی آماری انتخاب شدند. داده ها با استفاده از نرم افزارهای SPSS و MS-Excel تجزیه و تحلیل شدند. . به منظور باورپذیری و تصدیقپذیری یافتههای بخش کیفی از تکنیکهایی بدین شرح استفاده شد: 1) خود بازبینی کمیته پژوهش در طول فرآیند جمع آوری و تجزیه و تحلیل داده ها. 2) استفاده از رویه های ویژه کدگذاری در مرحله تجزیه و تحلیل داده ها. 3) انجام مراحل تحقیق با آزمایش مواردی مانند داده های خام، فراورده های تلخیص داده ها و فرآیند یادداشت ها. 4) مصاحبه با اعضای هیئت علمی به صورت جداگانه و مقایسه پاسخ آنها و 5) استفاده از کمیته راهنما برای ارزیابی و انجام مصاحبه ها. روایی و پایایی ابزار پژوهش با استفاده از اعضای هیئت علمی دانشگاه ها و محاسبه آلفای کرونباخ (92/0-83/0) تأیید شد. یافتههای حاصل از ماتریس SWOT نشان داد که دانشگاههای مورد مطالعه در به کارگیری VSN درموقعیت بازنگری (ST) قرار دارند. با استفاده از ماتریس SWOT، ما چهار استراتژی برای پیادهسازی VSN در دانشگاههای مورد مطالعه ایجاد کردیم که شامل استراتژیهای تهاجمی (SO)، تنوع بخشی (WO)، بازنگری (ST) و تدافعی (WT) بود. Manuscript profile -
Open Access Article
193 - An improved particle swarm optimization with a new swap operator for team formation problem
Walaa H. El-Ashmawi Ahmed F . Ali Mohamed A. Tawhid -
Open Access Article
194 - Investigating the increase of effectiveness of Iranian Journals’ articles indexed by Scopus through altmetric
Marzieh Golchin Ali reza Isfandyari-Moghaddam Zohreh Mirhosseini Ali Akbar Famil Rohani atefeh zareiObjective: The purpose of this study is to investigate the effect of sharing Iranian journal articles indexed in Scopus database on social media from 2010 to 2018 on the effectiveness indicators of articles. In this study, the predictive power of articles has been inves MoreObjective: The purpose of this study is to investigate the effect of sharing Iranian journal articles indexed in Scopus database on social media from 2010 to 2018 on the effectiveness indicators of articles. In this study, the predictive power of articles has been investigated through indicators of metamorphosis in social networks. Method: The present study is a correlational study and has been done using metamorphic indicators. The research populations include articles in Iranian journals indexed in Scopus. Altmetric Explorer and Scopus databases were used to collect research data in the period 2010-2018. Data were also analyzed using inferential statistics methods to answer research questions in SPSS software and Microsoft Excel. Results: The results of Spearman rank correlation test showed a statistically significant and positive relationship between metamorphic activity indices and the effectiveness of journals. The predictive power of metamorphic variables was different for effectiveness indicators. Conclusion: The present study showed that with increasing sharing of articles in Iranian journals indexed by Scopus in social networks, the visibility and effectiveness indicators of journals will increase. Manuscript profile -
Open Access Article
195 - The Effect of Social Networks on the Development of Information Literacy of Young Members of Public Libraries (Case Study: North Khorasan Province)
afsaneh bagheri mitra ghiyasi somaieh kaltehObjective: Determining the effect of virtual social networks on the development of information literacy of young people is the main purpose of this research.Methodology: This research is of a descriptive-survey type in terms of practical purpose and in terms of data col MoreObjective: Determining the effect of virtual social networks on the development of information literacy of young people is the main purpose of this research.Methodology: This research is of a descriptive-survey type in terms of practical purpose and in terms of data collection method. For the statistical population, young people aged 18 to 35 were considered members of the library in North Khorasan province, whose number was 9003, and according to Cochran's formula, 368 people were selected as a sample. The main tool for collecting information in this research is Doel's information literacy questionnaires (1994), Jalali's social networks questionnaire, and Qiyazi's questionnaire (2018). Cronbach's alpha was used to determine the reliability of the questionnaires previously confirmed by the researchers, and their reliability was obtained as 0.92 and 0.99 respectively.Results: Social networks can predict 69.3% of the information literacy changes of young people in public libraries. Comparison of information literacy in terms of the use of virtual social networks showed that users who rated their use of virtual social networks as average, had higher information literacy compared to other groups. In terms of duration of use, information literacy was higher in users who used less, compared to other groups. In addition, the average information literacy of Instagram and Telegram users was higher than other groups. The results also showed that the average information literacy of users with real identities on virtual social networks is higher than users with fake identities.Conclusion: The results showed that information literacy in people who use virtual social networks is higher than people who do not use these networks and this difference is statistically significant. Manuscript profile -
Open Access Article
196 - Iranian universities and research institutions in the ResearchGate: An altmetric study
Mohammadamin Erfanmanesh Amirreza Asnafi homa arshadiPurpose: The present study investigates the presence and function of Iranian universities and research institutions in the ResearchGate, an academic social networking website. Methodology:ResearchGate was used for data collection. Among the 428 Iranian universities and MorePurpose: The present study investigates the presence and function of Iranian universities and research institutions in the ResearchGate, an academic social networking website. Methodology:ResearchGate was used for data collection. Among the 428 Iranian universities and research institutions which have profiles in ResearchGate, the top 30 institutions were investigated according to six measures including R.G. Score, total impact points, number of members, number of documents, number of views and number of downloads. Findings: With regards to all six measures together, Tehran University of Medical Sciences, Tehran University, Tarbiat Modarres University, Amirkabir University of Technology, Islamic Azad University, Shiraz University of Medical Sciences, and Sharif University of Technology are the most active Iranian universities in the ResearchGate. Conclusion: The results of running a Pearson's correlation test revealed statistically significant but weak positive relationships between total number of citation of each institution in the WoS and total number of views and downloads of the same institution in the ResearchGate. Manuscript profile -
Open Access Article
197 - A comparative survey on the usage rate of the online Scientific Social Networks by Middle East countries' researchers
Mohammad Reza Niazmand Saeideh Ebrahimy Abdolrasool JowkarPurpose: The aim of this study was to identify the rate of using online social networks by researchers of Middle East countries and purpose of them to join these networks. Methodology: The study approach was survey-comparative performed by non-percent stratified random MorePurpose: The aim of this study was to identify the rate of using online social networks by researchers of Middle East countries and purpose of them to join these networks. Methodology: The study approach was survey-comparative performed by non-percent stratified randomized sampling. The statistical population consisted of all researchers of Middle East countries; then, according to the sample, we sent the questionnaire to 728 of them. This questionnaire was researcher-made and so, 444 of the researchers replied it. Reliability of the questionnaire was tested by the Cronbach's alpha method and the result was 0.79. We used descriptive statistics, inferential statistics, Chi-squared test, and One-way ANOVA to answer the research questions. Finding: Scholars of Kuwait, United Arabic Emirates, and Qatar had the most rate of using interconnected online social networks. Also, researchers of Bahrain, the United Arabic Emirates, and Syria showed the highest rate of presence in social networks. Visibility, increased citation, and sharing of articles by researchers of Middle East countries have been the major goals of using scientific social networks. Conclusion: Totally, it can be inferred that the rate of using scientific social networks by researchers of Middle East countries is not satisfactory and these networks have still not found their deserved place among these researchers. Manuscript profile -
Open Access Article
198 - Considering the Coefficient of Relationship between the Students’ Attitude toward Social Networks Policy making with Social Security Feeling
Mohammadreza Rafiee Dowlatabadi Reza Abdolrahmani Yousef Torabi -
Open Access Article
199 - Characteristics of Social Networks in the Theory and the Real World
Ali Mortazavian Farsani Hassan Yousefi -
Open Access Article
200 - Online social networks and their Impact on Political Participation in Iran
Mansour Ansari Elias Eshqi -
Open Access Article
201 - Opportunities of Virtual Social Networks for Critical Infrastructure of National Security (From the Point of View of Political and Virtual Media Experts)
Marjan Karami گارینه کشیشیان سیرکی محمد توحیدفامVirtual space and the associated social networks, like many other emerging phenomena, have both positive and negative consequences in various aspects of life. The undeniable impact of this space is particularly significant in the national security of countries, as it ca MoreVirtual space and the associated social networks, like many other emerging phenomena, have both positive and negative consequences in various aspects of life. The undeniable impact of this space is particularly significant in the national security of countries, as it can create numerous opportunities for national security along with the changes and developments it brings about. This research aims to identify the opportunities that social networks create for the infrastructure of national security. Data were collected through grounded theory and in-depth interviews with 16 experts in the fields of politics and virtual space. The data were analyzed using open, axial, and selective coding methods, employing the Strauss and Corbin approach. The research results indicate that virtual social networks can provide unique opportunities for national security by strengthening the infrastructures of social, political, cultural, economic, and environmental security. The research results are presented in the form of a paradigm model of opportunities. Manuscript profile -
Open Access Article
202 - شوخی بی پایان اثر دیوید فاستر والاس: کسب هویت مشترک پست مدرن از طریق ارتباطات مجازی
Abdolreza Goudarzi Morteza Lakمقاله حاضر به دنبال بررسی رمان شوخی بی پایان اثر دیوید فاستر والاس (1962-2008) بوده و بر این باور است که در آن می توان ویژگی های اصلی پسا پست مدرنیسم را یافت. پس از آن، سوال از اصالت و ماهیت هویت انسان یکی دیگر از مسائلی است که این مقاله در عصر برنامه ها و محصولات مجازی Moreمقاله حاضر به دنبال بررسی رمان شوخی بی پایان اثر دیوید فاستر والاس (1962-2008) بوده و بر این باور است که در آن می توان ویژگی های اصلی پسا پست مدرنیسم را یافت. پس از آن، سوال از اصالت و ماهیت هویت انسان یکی دیگر از مسائلی است که این مقاله در عصر برنامه ها و محصولات مجازی مانند واتس اپ، تلگرام و وایبر ، علاوه بر شبکه های اجتماعی مانند فیس بوک ، توییتر و یوتیوب مطرح می شود. در واقع، به فردیت انسان بها داده شده و به وی فرصتی داده می شود تا تفکرات خود را بیان کند. با فراهم شدن این موقعیت در شبکه های اجتماعی نوعی به اشتراک گذاری در میان افراد منزوی و جدا از هم به وجود میآید. به عبارت دیگر، پسا پست مدرنیسم واکنشی به حس از هم پاشیدگی پست مدرنیسم است ولی به معنای بازگشت به تمامیت خواهی مدرنیسم هم نیست. هر فرد منزوی میتواند به یک انسان فعال، خالق ارتباط و مولد تبدیل شود که توانایی خلق معنا و برگرداندن هویت را داشته و صرفاً یک بیننده و خواننده مطلق نباشد. از اینرو، هدف از مطالعه ی حاضر کاوش در رمان شوخی بیپایان نوشته ی والاس از نقطه نظر فلاسفه و منتقدینی همچون کربای، والاس و تیمر به منظور روشن ساختن مفاهیم یاد شده است. Manuscript profile -
Open Access Article
203 - The effect and confrontation of virtual social networks on the dimensions of national security of the discourse of the Islamic revolution (case study: Telegram channel of Amadanews)
Sayyed Saeid Safavi Ahmad Bakhshayesh Ardestani Mohammad TohidfamThe Islamic Revolution, as a discourse, has always been subject to various discourse conflicts that are carried out by competing and hostile discourses. In this research, one of the most important issues in this field, that is, national security, is considered in the di MoreThe Islamic Revolution, as a discourse, has always been subject to various discourse conflicts that are carried out by competing and hostile discourses. In this research, one of the most important issues in this field, that is, national security, is considered in the discourse of the Islamic Revolution, and the effects of social networks on it have been investigated. In this research, Amad News Telegram channel has been investigated and analyzed using qualitative method and data obtained from field research (interview). The main question of this research is that what effects did this channel have on the internal dimension of national security of the Islamic Revolution during its activity?The findings show that, in the national dimension, Amadyaoz by "directing and deviating public opinion" and "creating duality" and at the "individual level" in two dimensions by encouraging "civil disobedience"&"individual departure against the system under the influence of this network's inductions". At the level of the government structure, mechanisms such as"destroying the internal and regional power of the system","creating erosion and costing the system","separation of the people, the system and the revolution"&"inducing corruption in all the elements of the system" are widely used to confront the discourse.The Islamic Revolution is used and in this way, it has faced a challenge to the national security and by intensifying the differences and insecurity, it has clearly had a negative and destructive effect on the national security in the internal dimension, and in general, it calls into question the whole discourse of the Islamic Revolution. Manuscript profile -
Open Access Article
204 - Preparation Of Electronic Marketing Implementation Model In The Field Of Sports Marketing
salman farsi hamid reza saybani mehdi savadiThis study was performed on the structural equation of factors affecting e-marketing in the prevailing environment in the field of sports business. The statistical population is the physical education faculty members of Islamic Azad universities, which numbered 1000 peo MoreThis study was performed on the structural equation of factors affecting e-marketing in the prevailing environment in the field of sports business. The statistical population is the physical education faculty members of Islamic Azad universities, which numbered 1000 people. Sampling using Morgan table and using cluster random sampling method to clusters of north, south, east, west, center for units University and professors were sampled randomly. The statistical sample size was 252 people. For the model, a researcher-made questionnaire was prepared that includes 55 items and components of social networks. Product design. Electronic services. Marketing communications, value chain and knowledge sharing. Its validity was confirmed by confirmatory and exploratory factor analysis and its reliability was confirmed by Cronbach's alpha of 0.91. The questionnaire was given to 252 physical education teachers across the country. Data were analyzed by SPSS21 and AMOS software. The results for the structural equation model showed that path coefficients for social networks, product design, e-services, marketing communications, value chain and knowledge sharing were 0.79, 0.76, 0.57, 0.72, 71, respectively. 0 and 0.73. The results obtained social networks have the highest share and electronic services have the lowest share in this model. Manuscript profile -
Open Access Article
205 - Design and explanation of social media-based banking services marketing model
Hamidreza Azimi vahidreza mirabi hossein safarzadehA review of the trends in the banking system in our country also confirms the fact that financial services providers, In this regard, the aim of the present study is to design and implement a value creation model for bank customers in the process of creating a common br MoreA review of the trends in the banking system in our country also confirms the fact that financial services providers, In this regard, the aim of the present study is to design and implement a value creation model for bank customers in the process of creating a common brand value. According to its objectives and in terms of the process of doing the work, the present research is a descriptive research and exploratory survey. The statistical population in the qualitative section is composed of bank managers of Bank shahr branches located in Tehran province, which was interviewed by targeted method until theoretical saturation, The statistical population of the quantitative section includes all the customers of Bank shahr located in Tehran provincem. Qualitative interview and in a small part of the questionnaire was used, the validity of which was confirmed by expert opinions and reliability with Cronbach's alpha. In order to analyze the data, qualitative content analysis and structural equations were used with PLS2 software. The results showed that The dimensions of the model include customer motivation, customer value, organizational factors, customer experience, customer loyalty and image They are the mind of the customer and the model has a goodfit Manuscript profile -
Open Access Article
206 - A Framework for Privacy and Security on Social Networks using Encryption Algorithms
Hamideh Jashn Behnaz Mahipour Elaheh Moharamkhani Behrouz Zadmehr -
Open Access Article
207 - The Relationship between the Usages of Social Networks with Iranian (Tehran) Youth Marriage
سمیه تاجیک اسماعیلی Majid MogadasiThis study has been designed and implemented to evaluate the effect of and how to use social networking sites with an emphasis on Facebook criteria on marriage and marriage of young girls and boys of six area of Tehran. A survey questionnaire is self-made. The statistic MoreThis study has been designed and implemented to evaluate the effect of and how to use social networking sites with an emphasis on Facebook criteria on marriage and marriage of young girls and boys of six area of Tehran. A survey questionnaire is self-made. The statistical society are 23500 people and sample size are200 people according to Morgan. The results of data analysis showed that, there is no significant correlation among the youth use social networking with mate-selection criteria of Iranian (Tehran) youth. The hypothesis of the relationship between the usages of social networks with mate-selection criteria of Iranian (Tehran) youth was confirmed. Our findings showed that there is no difference in marriage criteria between male and female. The results showed that there is a strong relationship between age and the use of social networking Facebook. The results showed that there is no significant correlation between age and the use of social networking Facebook Manuscript profile -
Open Access Article
208 - The study of the effect of social networks on social distance (isolation) in students of Islamic Azad University, Shoushtar Branch
behzad hakiminya NABIALLAH iderToday, the presence of social networks in the social life of citizens has become an integral part of life. Although some of the benefits of these networks can not be denied, unusual use of these networks will have adverse consequences for society and individuals. In thi MoreToday, the presence of social networks in the social life of citizens has become an integral part of life. Although some of the benefits of these networks can not be denied, unusual use of these networks will have adverse consequences for society and individuals. In this regard, this research was conducted with the aim of investigating the effect of social networks on social distance (isolation) in students of Islamic Azad University, Shoushtar Branch, using a descriptive survey method. The statistical population of the study consisted of all students of Social Network members at Islamic Azad University, Shoushtar Branch. The sample size was estimated using the Lynn and Morgan tables for a confidence level of 0.95 and a maximum dispersion of 384 people, and the sampling method is also a multi-stage systematic. The results of this study have shown that the use of social networks has a significant effect on social isolation, the intensity of family relationships, membership in real groups, Internet addiction, identity crisis, disruption in personality formation, conflict of values, and the expansion of unconventional communication. But the amount of social networking based on the socio-economic base of individuals does not have a significant difference, although it varies according to gender, and men use social networks more than women. Manuscript profile -
Open Access Article
209 - The Sociological Explanation of Changes in Priority of Value Sestems of the Youth (Case Stady: 15-29 year – old young people in Ardebil)
hasan shiralizadeh mansour haghighatian Asghar mohammadiThe present study aimed at the sociological explanation of the Changes in priority of youth value systems in the study of young people aged 15-29 in Ardebil. Theoretical framework and analytical model were presented using theorizing theories such as Inglehart, Simmel, M MoreThe present study aimed at the sociological explanation of the Changes in priority of youth value systems in the study of young people aged 15-29 in Ardebil. Theoretical framework and analytical model were presented using theorizing theories such as Inglehart, Simmel, Mead, and Weber. This research was carried out through a survey method. To improve the validity of questionnaire measures, face validity and reliability were also measured using Cronbach's alpha coefficient, which was more than 0.70 for all variables. The statistical population of the study consisted of all 15- to 29-year-olds in Ardabil city whose number was reported according to the statistics of Ardabil city of 193826 (95822 males and 98004 girls). 598 of them were selected by using cluster sampling method using Cochran's formula Multi-step as a sample. Data were analyzed by SPSS and Amos software. Findings indicate that independent variables have a significant effect on the use of mass media, religiosity, social networking and communication with reference groups on the dependent variable of value priorities. Also, the results of Friedman's test showed that economic value with the average score of 3.97 is the most important priority of youth value systems, and then social value with an average of 3.23 is in the second rank. The cultural value is also ranked third with an average score of 2.00. Ultimately, the political value with the average score of 1.12 is among the various factors in the last rank. Manuscript profile -
Open Access Article
210 - The impact of social networks on the quality of life under the protection of Relief Imam Khomeini city of Ardabil
Gholamreza Ghozali Ali JafariThis study aimed to investigate the influence of social networks on quality of life Sponsored by the Imam Khomeini Relief Committee in Ardabil city.This research is an applied research and in terms of technique and descriptive nature Solidarity-and the method of data co MoreThis study aimed to investigate the influence of social networks on quality of life Sponsored by the Imam Khomeini Relief Committee in Ardabil city.This research is an applied research and in terms of technique and descriptive nature Solidarity-and the method of data collection survey. The population of this study included all patients over 18 years under the Committee Ardabil city is relief that the year 1396 is equal to 4,200 Are. Using Morgan table 384 as the sample size Was selected. Sampling method was available. At The research Hagrty theory (2001) The quality of life was used. The theory of the network society and Giddens Structuration theory was used to explain different social networks. The findings of the study showed that There is a significant relationship between the use of social networks and quality of life among the clients under the auspices of the Imam Khomeini Relief Committee of Ardabil. The hypothesis testing showed that There is a positive relationship between the use of social networks and physical health, social relationships, and the lives of patients, But there is a negative relationship between the use of these networks and the psychological health of clients. Results showed that the highest The correlation between the use of social networks and social relations clients, It means that by promoting the use of social networks 2/992 units will be added to their social relations. Manuscript profile -
Open Access Article
211 - relationship between Virtual Social Networks and Religion Aversion (Case Study: youth 15 to 29 years old in District 15 of Tehran)
Nazanin Malekian hasan jokar ghomiThe main purpose of this study is to investigate the relationship between virtual networks and Religion aversion of youth. In this research, the theoretical framework is based on Berger and Luckmann's social construction theories, Giddens theory and the theory of use an MoreThe main purpose of this study is to investigate the relationship between virtual networks and Religion aversion of youth. In this research, the theoretical framework is based on Berger and Luckmann's social construction theories, Giddens theory and the theory of use and gratification. The present research is correlational and survey method. The statistical population is all 15-29-year-old youth in district 15 of Tehran which randomly by cluster sampling method and based on the Cochran formula, 380 people was selected. The data gathering tool was a researcher made questionnaire. In this research, data analysis was performed using Pearson correlation coefficient and multivariate regression. The results of the research have shown that the use of social, cultural and religious functions of virtual social networks is moderate average, and youngest people are believed to be in The low-believer group. The results indicate that there is a negative and significant correlation between the virtual social networks and the religion aversion of youth. There is a meaningful relationship between the cultural functions of virtual social networks and religion aversion of youth. And also there is a negative and meaningful relationship between the religious functions of virtual social networks and religion aversion of youth. Regression and path analysis results show that the social functions of social networks have had the greatest impact on religion aversion of youth. Virtual social networks have been able to distinguish 20.7% of the variance of the dependent variable of religious aversion among youth. Manuscript profile -
Open Access Article
212 - The role of social trust and use of virtual social networks on the cultural capital of the citizens of Tehran
zahra Nourani Asiabar Tahmoras Shiri Reza Ali MohseniCultural capital empowers people by enhancing people's understanding and increasing the power of individuals to apply the knowledge and necessary skills. The purpose of this research is to investigate the effect of social trust and use of virtual social networks on the MoreCultural capital empowers people by enhancing people's understanding and increasing the power of individuals to apply the knowledge and necessary skills. The purpose of this research is to investigate the effect of social trust and use of virtual social networks on the cultural capital of Tehran citizens. The present study is descriptive–casual type. The research method is survey. Statistical population includes all the citizens of Tehran who is over 18 years old. Sampling with the combination of disproportionate stratified sampling and cluster sampling was done. The data are collected by a questionnaire with interview, the survey was carried out among 418 people. In examining the assumptions used pearson correlation coefficient and regression test and In studying the research model used path analysis technique. The results show that by increasing the use of virtual social networks, cultural capital increases and vice versa. Also, with the increase of social trust, cultural capital increases and vice versa. Using virtual social networks has a direct and positive impact on cultural capital. Social trust indirectly affects cultural capital through influencing the use of virtual social networks. The use of virtual social networks has a greater impact on social trust on cultural capital. Key words: social trust, use of virtual social networks, cultural capit Manuscript profile -
Open Access Article
213 - Study the Effect of virtual networks Using on the National and religious identity of daughter Secondary school students in Ardabil city
شهناز رفیعی حصار Tooran soleimaniThe aim of this study was to evaluate the impact of virtual social networks on national and religious identity of second period of high school girl students in Ardabil city. This research is applied research, in terms of descriptive and correlational and the method of d MoreThe aim of this study was to evaluate the impact of virtual social networks on national and religious identity of second period of high school girl students in Ardabil city. This research is applied research, in terms of descriptive and correlational and the method of data collection methodology is to scrolling. The study population consisted of second period of high school girls in Ardabil which is equal to 7554 people. Cochran formula used to determine sample size and number of statistical samples has been obtained from 367 patients that were selected by simple random sampling. In order to collect required data, National identity (Iranian) standard questionnaire Ahmadi and questionnaire developed by the researchers use virtual social networks and religious identity is used. For data analysis, SPSS version 22 for the one-sample T-test and analyzed by unilabiate regression was used. The results show that the average use of virtual social networks, religious identity and national identity among students more than average. The results also show that the use of virtual social networks has a significant negative effect on students' national identity. Manuscript profile -
Open Access Article
214 - distinction or similarity?Investigating the cultural and artistic taste change in the age of modern communication media (Case study: citizens of Ahwaz)
amir farokhvandi Hossahn AGHAJANI Mehrdad Navabakhsh soroush FathiHuman beings have experienced many changes in their aesthetic tastes and values throughout their lives. For this reason, different approaches have been proposed in the history of thought to explain these changes, which in this research have been referred to sociological MoreHuman beings have experienced many changes in their aesthetic tastes and values throughout their lives. For this reason, different approaches have been proposed in the history of thought to explain these changes, which in this research have been referred to sociological opinions.This research has been done with the aim of measuring the cultural and artistic taste of Ahwaz citizens, studying distinc factors affecting it sociologically and investigating similarity of taste in effect virtual social networks. By interviewing the most important indexes related to cultural and artistic taste were identified and then, using the Survey method, citizens of Ahwaz were studied. By testing the research hypothesis, it was found that 7 variables studied, included gender, type of job, ethnicity, educational level, economic capital, cultural capital and socioeconomic class, are factors affect on cultural and artistic tastes of Ahwaz citizens which makes it distinct and it was found that the use of virtual social networks makes similarity in tastes. Manuscript profile -
Open Access Article
215 - The Role of Using Virtual Space on Couples' Emotional Relationships (Case study: Families of Tehrani)
vahid salchi Atiye Rezayi farah abad masoud taghiabadiThe present study was conducted as "The effect of virtual space on marital emotional relationships" among Tehranian families who use virtual social networks in the first half of the year 1397. The theoretical framework of this study inspired the theories of pure relatio MoreThe present study was conducted as "The effect of virtual space on marital emotional relationships" among Tehranian families who use virtual social networks in the first half of the year 1397. The theoretical framework of this study inspired the theories of pure relationship and fluid love to explain the problem. The research method in this study was survey and data collection tool was questionnaire. 384 users of the Telegram virtual network were selected randomly, and the questionnaire has been provided online. The results showed that the use of virtual space has no role in the emotional relationships of couples. However, there is a positive relationship between the dimensions of the agreement and the extent of the agreed relationship. The diversity in the topics pursued in virtual social networks enhances the emotional relationships of couples and plays a negative role on the dimensions of intimacy, agreement and adherence to a positive role on the dimensions of interest and affection, but this effect is at a weak level. The results of using a variety of virtual social networks and the topics pursued in these groups can lead to a form of awareness in individuals that enhances the couple's emotional relationships. Manuscript profile -
Open Access Article
216 - Structural Equation Modeling of The Effect of Addiction to Social Networks on Marital Conflicts in Tehran Families
zahra fariborz bagher saroukhani Zahra Hazrati someehThe aim of this study was to investigate the effect of addiction to social networks on marital conflict among couples in Tehran. In this research, based on Parsons's theory of structural functionalism and using hybrid approach, is presented a theoretical-analytical mode MoreThe aim of this study was to investigate the effect of addiction to social networks on marital conflict among couples in Tehran. In this research, based on Parsons's theory of structural functionalism and using hybrid approach, is presented a theoretical-analytical model of influential variables in this regard. The research method was survey and data collection tool was a questionnaire. The statistical population of the study is all married residents in Tehran and the sample included 403 married people who had access to cyberspace. Also ,two-stage cluster sampling method was used to select this number. Structural equation modeling (SEM) and corresponding software (AMOS) were used to analyze the data. The findings indicate that there is a direct and significant relationship between independent variable of addiction to social networks and dependent variable of marital conflicts; But, addiction to social networks through variables of intimacy, alienation, religiosity, mental health and adherence to traditions and values affects the dependent variable of marital conflicts and has a significant relationship. Among these, the marital intimacy variable, with an impact factor of 0.36 has the highest value. The results of the fitness test of the theoretical model of the research showed that the proposed structural model is a suitable model. Manuscript profile -
Open Access Article
217 - Sociological study of changes in couples' relationships based on the effect of social networks on the extent of their social interactions (Case study: Wives of age group 25-40 years living in Tehran)
yasaman farshadfar Ali Baseri Noorooz HashemzehiSocial networks play an important role in today's world that can not be ignored. These networks affect different aspects of people's lives and even target the family center; Therefore, the aim of this study is a sociological study of the effect of social networks on the MoreSocial networks play an important role in today's world that can not be ignored. These networks affect different aspects of people's lives and even target the family center; Therefore, the aim of this study is a sociological study of the effect of social networks on the rate of social interactions between spouses in Tehran. Is. Research Method In this research, the field method is a questionnaire using survey technique and data collection tool. The statistical population of the study includes all spouses in the age group of 40-40 years living in Tehran; According to the Statistics Center of Iran in 2016, there are 2,688,972 people, of which 1,376,338 are women and 1,312,634 are men. The sample size in this research using Cochran's formula and also according to Morgan table is 384 people. The results showed that at the 95% significance level, there is an inverse and significant relationship between participation and being active in social networks, diversity of motivation in using social networks, realizing the content of social networks with the level of social interactions between spouses; As a result, it can be said that with the increase in the use of social networks, the desirability of social interactions between spouses decreases. Manuscript profile -
Open Access Article
218 - Presenting the Model of Social Networks and Information Literacy on Academic Achievement Sample Study: Students of Saveh Islamic Azad University
afsanh sadghi amirhosin mohammad DavoodiThe purpose of this study is to present the model of social networks and information literacy on the academic achievement of students of Saveh Islamic Azad University.This research is descriptive-survey and applied in terms of purpose. The statistical population was 180 MoreThe purpose of this study is to present the model of social networks and information literacy on the academic achievement of students of Saveh Islamic Azad University.This research is descriptive-survey and applied in terms of purpose. The statistical population was 1800 students of the Faculty of Humanities of Saveh Azad University with a sample size of 317 based on Morgan's formula which was a simple random sampling method. The research tools were three social network questionnaires by Jahanbani et al. (2009), Siamak and Davarpanah's information literacy questionnaire (2005), Pham and Taylor's educational questionnaire (1994).Their validity was confirmed by experts, and their reliability was obtained using Cronbach's alpha test as 0.85, 0.78 and 0.81% respectively. In order to review and analyze the data, descriptive statistical methods and structural equation modeling were used using SPSS and Smart PLS software, and the model was evaluated and fitted. The findings indicated that there is a positive and significant relationship between the use of social networks and academic achievement, and there is also an effective and meaningful relationship between information literacy and academic achievement. Manuscript profile -
Open Access Article
219 - Impact of Virtual Social Networks on the Lifestyle of the Fourth Generation (the Eighties) - Emphasizing Telegram, Instagram and Twitter
alie rezaiyan afsaneh edrisi Social networks are one of the most popular social media platforms that have many audiences, especially young people and teenagers. Interactive features and planning to create of social relationships are one of the reasons of gravitation to virtual social network More Social networks are one of the most popular social media platforms that have many audiences, especially young people and teenagers. Interactive features and planning to create of social relationships are one of the reasons of gravitation to virtual social networking. The purpose of this article is to investigate the impact of virtual social networks (Telegram, Instagram and Twitter) on the lifestyle of the fourth generation or eighties. Theories of Bourdieu, Giddens, Putnam, Castells and Habermas have been used in this study. The research method in this research is using the technique of survey with the positivist approach. The statistical population is the second high school students in Tehran and the three regions of 1, 7 and 16 were selected as sample areas. The sample size was 380 people based on Cochran formula and it selected by multi-stage random cluster sampling. Findings indicate that there is a direct correlation between the using rate and type of virtual social networks with lifestyle and its dimensions, in such a way that the increasing use of social networks increases the tendency to modern lifestyles. Also, with getting away from the traditional lifestyle, social trust has diminished, but cultural capital has grown. Manuscript profile -
Open Access Article
220 - The effects of networks on participation citizens of Tehran With intervention of cultural capital And trust among
zahra nourani asiabar tahmures shiri reza ali mohseniAbstract: The effects of social networks on participation With intervention of cultural capital And social trust among citizens of TehranThe purpose of social networking is that by providing a link between individual funds to help communities through participation and p MoreAbstract: The effects of social networks on participation With intervention of cultural capital And social trust among citizens of TehranThe purpose of social networking is that by providing a link between individual funds to help communities through participation and promoting growth. This is important research questions: What is the participation of citizens between the inhabitants of Tehran? And the use social networks in the presence of two variable social trust and cultural capital to what extent is the participation of citizens? "This study is a descriptive causal survey method is used. The unit of analysis of this thesis is a descriptive - comparative - casual is looking to identify the participation And the method finds On the other hand the method, a survey research and analysis unit which citizens Tehran. Questionnaire, then check the validity and reliability through stratified sampling and cluster and eventually randomly among 460 residents above 18 years of age respectively. The findings suggest that With the use of social networks as well as participation, social trust and cultural capital is a significant relationship.In multivariate regression analysis, all independent variables have a direct impact on participation and cultural indirect as the most intrinsic characteristics which have a direct impact on political participation is variable. Manuscript profile -
Open Access Article
221 - Examining How Influencers of Social Networks Affect Public Diplomacy
rahmat hajimineh Rasoul Mahmoodi yaminThe purpose of this research is to investigate and understand how social network influencers affect public diplomacy. Since the development of social networks has caused the growth of communication between different people and groups in various formats and forms such as MoreThe purpose of this research is to investigate and understand how social network influencers affect public diplomacy. Since the development of social networks has caused the growth of communication between different people and groups in various formats and forms such as social network influencers and meanwhile, few researches about the role of these influencers have been done in public diplomacy, therefore, it is necessary to investigate the role of social network influencers in public diplomacy with regard to their special characteristics and the impact they have beyond the defined nation-states. For this reason, this research seeks to answer the main question, how do the phenomenon of social media influencers affect the public diplomacy of countries? Using the qualitative method and inductive reasoning, this research has investigated examples of the role of influencers in public diplomacy in order to know the areas and dimensions of their influence. In this regard, the main hypothesis of the article is that the influencers of social networks, due to their access to a large audience, the production of original and new content, as well as the connection with different social areas, and their specialized entry into various topics in addition to friendly communication, they have a major impact on the simplification of public diplomacy on one hand, and they have been a fundamental factor in the expansion of public diplomacy to various topics and areas on the other hand. Manuscript profile -
Open Access Article
222 - Studying the Concerns of Celebrities on Instagram and its Consequences for Fans
Hasan Asadzadeh shahir Taher Roshandel Akbar Nasrollahi Ismail SaadipourIncreasing access to virtual social networks, including Instagram, in Iran has created a unique opportunity for the growth of celebrity culture and their support due to creating an informal media environment and increasing the power of users to share their photos, video MoreIncreasing access to virtual social networks, including Instagram, in Iran has created a unique opportunity for the growth of celebrity culture and their support due to creating an informal media environment and increasing the power of users to share their photos, videos, ideas, emotions, feelings and concerns. In this regard, the aim of this research is to study the concerns of celebrities on Instagram cyberspace and its consequences for fans. The research method used in this research is a qualitative method and the content analysis approach has been used as the operational research method. The participants of the present study include 21 followers of celebrities (with more followers) on the Instagram social network who were selected using a purposive sampling method. In-depth semi-structured interviews were used to collect the data. Also, portability, reliability and verifiability approaches were used to test the validity of the data. The research findings indicate that the concerns of celebrities on Instagram include the representation of social issues, charitable activities, personal branding, and earning the money. The consequences of being the virtual fan of celebrities on Instagram include influencing and changing the people's tastes, influencing people's political interests, exacerbating the social distrust, civil disobedience, and isolating the thought-provoking personalities. Manuscript profile -
Open Access Article
223 - The Connection of Virtual Social Networks with the Desire to Participate in Environmental Protection (Case study of Tehran Citizens over 15 Years Old)
seyedfatemeh gholizade , Faizullah nourozi Hossein dehqanThe purpose of this study is to study the relationship between virtual social networks and the desire to participate in environmental protection among Tehran citizens. Environmental participation has been implemented as a dependent variable based on environmental behavi MoreThe purpose of this study is to study the relationship between virtual social networks and the desire to participate in environmental protection among Tehran citizens. Environmental participation has been implemented as a dependent variable based on environmental behavior and cooperation. The theoretical framework based on Wellman's network theory and Gerbner implantation theory is a research method used quantitatively and the research tool is a researcher-made questionnaire. The sampling method is a multi-stage cluster and the sample size was obtained after deleting the outdated data of 384 people. The research results indicate that between the desire to participate in environmental protection and the use of social networks There is a positive and significant relationship between virtual (r = 0.492), trust in virtual social networks (r = 0.339), activity in virtual social networks (r = 0.348) and environmental knowledge (r = 0.348). In fact, participation in environmental activities is a function of the trust and conscious performance of users in cyberspace with an environmental focus, and with the results of analysis of variance with Sig = 0.000 and F = 22.91, users who use cyberspace to obtain new information. They are more willing to participate in environmental protection, feel more responsible for their environment, and cooperate more in environmental activities. Manuscript profile -
Open Access Article
224 - To Examine Dimensions of Social Networks’ Filtering Regulations in Iran’s law
Alireza Milani Mahdi Farahnaki -
Open Access Article
225 - Identification of effect of social networks on the behavior of the students (Case Study: Azad University of Kashan
Mohammad Reza Lajevardi Hamideh Balalzade -
Open Access Article
226 - Designing a Role Model for Social Networks in Sport Tourism
aminreza chenari reza shahbazi hamed karimi ebrahim alidoustThe purpose of this study was to design a model for the role of social networks in sports tourism. The method of the present study was descriptive-survey, and it was applied research which was conducted as fieldwork. The statistical population of the research was manage MoreThe purpose of this study was to design a model for the role of social networks in sports tourism. The method of the present study was descriptive-survey, and it was applied research which was conducted as fieldwork. The statistical population of the research was managers and specialists of sports, tourism, cultural heritage, and sports media. The sampling method was selected from the available options, and 384 questionnaires were analyzed. The research tool was a researcher-made questionnaire whose validity was confirmed by 12 professors of sports management, tourism, and media. Convergent and divergent validity and composite reliability were also tested and confirmed by PLS software. Descriptive statistics methods, including frequency and percentage, and structural equation tests were performed by SPSS software version 25 and PLS version 3 to analyze the data. The results showed that social networks have a positive role in developing the dimensions of sports tourism; The results showed that social networks have a positive role in developing the dimensions of sports tourism; therefore, the use of social networks can play a positive role in the mental image of sports tourists. Manuscript profile -
Open Access Article
227 - Basic components of media policies and the position of the Islamic Republic of Iran towards the free flow of information
Mohammad-Ali Gholizadeh Hadi Khaniki Feruz Rad Morteza MohammadzadehNew communication technologies have realized the idea of a global village. technical innovations have created new conditions in the media sphere, contributed to the growth of the media, and changed the view of information exchange, regulation, and government policy in t MoreNew communication technologies have realized the idea of a global village. technical innovations have created new conditions in the media sphere, contributed to the growth of the media, and changed the view of information exchange, regulation, and government policy in this area. These changes have forced planners and decision makers to create an efficient and appropriate model for managing and organizing this space. The free flow of information has also challenged the power of governments and made the media policy-making process particularly important. This study seeks to answer the question: what are the basic components of the media policies of the IR-Iran in the field of press and social networks? What is the system's media policy towards the free flow of information? hence, the theoretical approach of the network community was used. To conduct this qualitative research, various data were collected and analyzed using library and documentary sources. In this regard, citing Article 110 of the Constitution, and using the environmental scanning method, the leadership statements were examined. Extracted themes were coded by thematic analysis method, which resulted in extracting the basic themes of media policies and categorizing them into comprehensive themes (Political, economic, social and moral). The findings indicate 13 main components of the media policy of the IR-Iran in the field of press and social networks. Also, due to the emphasis on the justice and the two-way flow of information, these policies are closer to the opponents of the free flow of information. Manuscript profile -
Open Access Article
228 - The relationship of social networks and national order in the Islamic Republic of Iran
amirhossein ebrahimyazdi Mohammad Ali samiee seyed zakaria mahmoudi rajaThe simultaneous introduction of social networks in the governance of the Islamic Republic of Iran with events such as some irregularities and protests bring to mind that social networks in Iran are challenging order and stability. this research has tried to answer the MoreThe simultaneous introduction of social networks in the governance of the Islamic Republic of Iran with events such as some irregularities and protests bring to mind that social networks in Iran are challenging order and stability. this research has tried to answer the question, "What is the relationship between social networks and national order in the Islamic Republic of Iran?" For this purpose, a conceptual framework of the relationship of social networks with the national order was drawn and then examined from the point of view of the elites. In this research, the data collection is in the form of documents that have been analyzed in a semi-structured way through interviews with elites, and the results have been written in descriptive-analytical form. The hypothesis of this research was that social networks are the cause of disorder. This research clarifies that social networks do not have an independent factor in creating order or disorder, but the characteristics and functions of social networks cause the intensification, expansion and temporal continuation of systematic or disorder-based content. Therefore, social networks in the form of tools can have a positive and negative effect on the national order of the Islamic Republic of Iran. Manuscript profile -
Open Access Article
229 - Description of the Distributed Architecture for Processing Streaming Social Network Data
Ali Rezaee binazir ganji Sahar Adabi ali movaghariIntroduction: To analyze big data, especially streaming social network data, we require real-time and distributed systems to process streaming data with high speed and efficiency. In this paper, a distributed architecture for collecting, ingesting, processing, storing a MoreIntroduction: To analyze big data, especially streaming social network data, we require real-time and distributed systems to process streaming data with high speed and efficiency. In this paper, a distributed architecture for collecting, ingesting, processing, storing and visualizing streaming social network data based on Kappa architecture is introduced. Also, the proposed architecture includes a component for detecting anomalous data. Method: We utilize the 4+1 architectural view models to visually illustrate the various architectural layers, components, and their interactions. Results: The proposed architecture serves as a distributed solution designed for processing streaming social network data. We utilized the 4+1 architectural view model and UML diagrams to outline proposed architecture. This documentation clearly outlines the data processing pipeline and specifies both functional and non-functional system requirements. Discussion: The proposed architecture is designed to process streaming social network data, leveraging distributed and parallel solutions for improved efficiency. Anomaly detection is a pivotal component integrated within the architecture to identify outlier data, enhancing processing precision and quality. By utilizing the 4+1 architectural view model and UML diagrams, the proposed architecture is effectively outlined, ensuring a well-defined structure that aids in organizing information. This structured approach provides stakeholders with tailored architectural views that cater to their individual needs and priorities. Notable functional requirements include real-time processing, while non-functional requirements encompass scalability, interoperability, portability, usability, and efficiency. Manuscript profile -
Open Access Article
230 - The amount of social trust on advertisements of online social networks
Ferydoon Kamran Ali Ghiyasian Mehdi Akhtar MohagheghiAbstract:Social networks are widespread nowadays and a wide range of people are their members regardless of social stratifications. Functioning and services of these networks are changing rapidly so that many of daily needs and services of people are provided within the MoreAbstract:Social networks are widespread nowadays and a wide range of people are their members regardless of social stratifications. Functioning and services of these networks are changing rapidly so that many of daily needs and services of people are provided within these virtual networks. The moist important debate on people’s relation with these networks, irrespective to technical facilities, is people’s reliance and trust on these networks. This trust is considered to be one of the most important factors of their loyalty to the given social networks. Social trust is not easily achieved and it is a result of accumulation of various types of trust in different layers of society. Trust is an acquired category which results from education and experience in the context of the society. The present study aimed to find the relation between dimensions of advertisements in social networks with social trust. Effects of social network on three dimensions of trust on advertisement were assessed, namely Educations, lifestyle, and product purchase. The study design was survey and sample comprised 150 volunteers whom chosen via simple random sampling. Data analyzed by SPSS. Results show that there are significant relations between social trust and study dimensions Manuscript profile -
Open Access Article
231 - The Role of Social Networks on Privacy
MohammadHadi Khoshraftar Sara MohammadpourVirtual social networks have expanded over the past decade, and especially in Iran, individuals regardless of age, gender, and social and economic base have welcomed the frequent membership of these networks. In addition to this material culture, it is necessary to set MoreVirtual social networks have expanded over the past decade, and especially in Iran, individuals regardless of age, gender, and social and economic base have welcomed the frequent membership of these networks. In addition to this material culture, it is necessary to set up and establish rules. Because of the widespread use of virtual social networks, despite the benefits of these networks, we see new challenges and abuses, especially in the field of personal information in the family, finance, and etc., and according to The importance of privacy of individuals as a fundamental human right; in the present article, the main purpose is to examine the role of telegram and WhatsApp networks on individuals' privacy. In this regard, the relationship between the sharing of interests by members, content creation by members and targeted advertising with the privacy threat of individuals. The research method is survey and a researcher-made questionnaire (with Cronbach's alpha, 0/962) is used to collect the data. The statistical population of the survey is all the users of the Telegram and WhatsApp in the 9th and 22th district of Tehran. The findings show that there is a meaningful relationship between the sharing of interests by members in social networks and the privacy of individuals. There is also a relationship between the create of content in telegram and WhatsApp and the privacy. Manuscript profile -
Open Access Article
232 - Investigating the use of virtual social networks and couples' commitment and intimacy
Nazanin Malekiyan Maryam BahadoriThe main objective of this study was Investigating the use of virtual social networks and couples' commitment and intimacy. In this study, theoretical framework is based on the theories of Bauman and Giddens.This study is kind of causual explanation and survey method. T MoreThe main objective of this study was Investigating the use of virtual social networks and couples' commitment and intimacy. In this study, theoretical framework is based on the theories of Bauman and Giddens.This study is kind of causual explanation and survey method. The population of all married men and women living in the 8th Tehran that with District random (potential) cluster sampling method and according to Cochran formula is selected 300 spouses. The questionnaire commitment is intimacy Brooke and Bertman (1995). In this study, data analysis was performed by Pearson correlation coefficient and Regression. Research results show that 96% of couples use virtual social networks. The results indicate that there is not a meaningful relationship between the using virtual social networks and couples' commitment. While there is a negative and significant relationship between the using virtual social networks and couples' intimacy. Also the results show that there is a negative and significant relationship between the using virtual social networks and adherence to the commitments, love and affection of couples. While, there is not significant relationship between the using virtual social networks and Couple agreement and couples honesty. Manuscript profile -
Open Access Article
233 - The Effectiveness of Blended learning based on Social Networks on Academic self-regulation Secondary school Female students Karaj City
Farzaneh Shahrokhi Haghreza eivazi Ashraf Babakhanloo Behzad ShoghiAbstract The present study was aimed to examine the Effectiveness of Blended learning based on Social Networks on Academic self-regulation Secondary school Female students Karaj City in the years of 2015. The study was semi-experimental with a pre-test post-test design MoreAbstract The present study was aimed to examine the Effectiveness of Blended learning based on Social Networks on Academic self-regulation Secondary school Female students Karaj City in the years of 2015. The study was semi-experimental with a pre-test post-test design along with a control group. The statistical population consisted of all Secondary school Female students Karaj City, Sample for study with the method Multi stage cluster sampling in two groups experiment group (20 individuals) and control group (20 individuals) were Select. Experiment group During the 8 weeks beside the use of social networks and also Course Content The traditional way For the experimental group were offered classes. Data collection tool in this study was self-regulation Zimmerman and Martinez-Pons (1986) Standard questionnaire. Analysis of collected data was done through SPSS20 software in two sections: descriptive and inferential (Analysis of variance with repeated measures). The results showed that after training significant differences on Academic self-regulation with control group Created. Experiment group after two months of training Its superiority Maintained. Results Research, Represents positive effect was Blended learning Based on Social Networks on Academic self-regulation Manuscript profile -
Open Access Article
234 - The relationship between the presence on social networks with academic failure and lack of time to prepare for exams in college students Islamic Azad University Branch
saharnaz shahsavand Reza ValaThe aim of this study was to evaluate the effect of the presence and use students on the online social network on students' academic performance and reduce study time, Fatigue and lack of concentration to try and consequently reduce the quality of the academic performan MoreThe aim of this study was to evaluate the effect of the presence and use students on the online social network on students' academic performance and reduce study time, Fatigue and lack of concentration to try and consequently reduce the quality of the academic performance of students of Islamic Azad University Branch. The study of the purpose and method based on correlation methods are implemented. The study population included all postgraduate research population included all students of Islamic Azad University Branch in the academic year studying an important loss 94-95 A total of 301 people are up to. Morgan table was used for sampling and sample 169 was estimated. The method is simple random sampling. A self-made questionnaire with 21 questions is in the form of 6 variables, Cronbach's alpha was used for reliability test results showed the validity of the questionnaire is equal to 0/875 and for validity of content validity were used. In analyzing the data according to the normality of the dependent variable regression test was used. The results showed that the use of social networking negative impact on students' focus and leads to fatigue in class, academic failure and lack of time to prepare for exams. Manuscript profile -
Open Access Article
235 - Evaluating the Effectiveness of Using Social Networking-Based Mobile Learning Model in Universities
niloufar akbarzadeh kamran mohamadkhani mahmoud abolghasemiObject: the purpose of this study was to apply and evaluate the effectiveness of the mobile learning model in transferring the concepts of academic courses and in particular the statistics course on the social networking context.Method: The research method was quasi-exp MoreObject: the purpose of this study was to apply and evaluate the effectiveness of the mobile learning model in transferring the concepts of academic courses and in particular the statistics course on the social networking context.Method: The research method was quasi-experimental with pre-test and post-test design in both experimental and control groups. The statistical population of this study includes all students studying at the Free and Public Universities of Tehran in the 1397 academic year who were studying. From this statistical population, 90 individuals were selected and assigned to the experimental and control groups (45 each) randomly. The experimental group completed a 17-session WhatsApp social networking course on statistical methods and the control group attended the same course in person. Data collection tools included a questionnaire to measure satisfaction of learning / classroom environment and a test of academic achievement to assess learners' learning effectiveness. Results: Concerning the components of effectiveness (content, instructor and facilities), the results showed that learners in the experimental group had more satisfaction with the class and better learning compared to the in-person courses.Conclusion: Based on the findings of this study, it can be concluded that applying social network based mobile learning model in university education increases the effectiveness of educational courses. Manuscript profile -
Open Access Article
236 - Examining the communication process of social networks in order to model the planning and management of crisis news coverage
Mohammad amin Ramezani Ismail Abad Shahnaz Hashemi Mohammad SoltanifarThe planning and management of the news field in all prominent and professional media of the world takes place in completely different conditions: one in a normal situation and another in abnormal and critical conditions. It is obvious that under normal circumstances, t MoreThe planning and management of the news field in all prominent and professional media of the world takes place in completely different conditions: one in a normal situation and another in abnormal and critical conditions. It is obvious that under normal circumstances, the news editors who are in charge of managing media activities and endeavors are able to design and implement their news schedule in such a way that both their goals and media missions reach a desirable end and The needs, desires and preferences of the audience should be provided. The purpose of this research is to investigate the communication process of social networks in order to model the planning and management of crisis news coverage. The results show that in a crisis situation where information is distorted on the one hand, and on the other hand, usual technologies of power and, accordingly, decision-making and management methods in normal conditions do not work, any plan requires the appropriate productivity of knowledge. It is a different strategy and special power technologies. It should plan to prevent the crisis or minimize its effects when the worst situations occur and then look for ways to manage and solve it. Concepts such as crisis and crisis management towards the duties of managers and how they deal with the crisis, factors that aggravate or prevent the crisis such as news writing styles, the role images, news centers in crisis situations, the rumor market and crisis models are very important in this regard. Are important. Manuscript profile -
Open Access Article
237 - Pathology of Whistleblowing Phenomenon in Virtual Social Networks
reza ghaderi جمال بیگی فاطمه احدیThe increase in crimes and corruption in organizations has become one of the global concerns due to the alarming consequences. Using public capacity and public reporting to discover, identify and deal with crimes and corruption in the form of disclosure is one of the ef MoreThe increase in crimes and corruption in organizations has become one of the global concerns due to the alarming consequences. Using public capacity and public reporting to discover, identify and deal with crimes and corruption in the form of disclosure is one of the effective solutions. The purpose of this research is the pathology of disclosure in virtual social networks. The present research was carried out with a descriptive-analytical method and the use of library resources by studying the research done in this field. The findings of the research show that the disclosure that used to be done systematically and by the whistleblower guild with the emergence of social networks due to features such as ease of access, large number of audiences, anonymity of users, lack of media literacy of users and lack of validation. Data from users has given rise to second-generation disclosures. The results of the research show that the damages of the disclosure phenomenon are divided into the layers of the whistleblower, users, and the platform of social networks. Users' lack of ability to manage data, lack of understanding of the realm of privacy in social networks, republishing fake news and affecting security are some of these damages. Therefore, the new systematization of the phenomenon of disclosure in social networks can be achieved by considering the improvement of the transparency principle, strengthening the free flow of information and expanding the culture of disclosure Manuscript profile
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