• List of Articles Awareness

      • Open Access Article

        1 - The impact of digital content marketing on brand awareness through social media and customer engagement
        mousa rahimi sirous keshavarz behnaz salehipour shirazi
        The aims of this study is to investigate the effect of digital content marketing on brand awareness through social media and customer interaction. The current research is descriptive and survey and practical in terms of purpose. The statistical population of this resear More
        The aims of this study is to investigate the effect of digital content marketing on brand awareness through social media and customer interaction. The current research is descriptive and survey and practical in terms of purpose. The statistical population of this research included all the consumers of Ramek dairy products in Shiraz city, 384 people were selected as a sample by random sampling. The data collection tool was the standard Elkdra (2021) questionnaires. To analyze the data, partial least squares approach and Smart PLS3 software were used. The results showed that there is a positive and significant relationship between digital content marketing and brand awareness. Also, social media and customer interaction have a significant mediating role in the relationship between digital content marketing and brand awareness. It is obvious that digital content marketing as a new phenomenon plays a vital role in displaying brand name, strengthening customer relationship and increasing brand awareness, customer loyalty and sales. Manuscript profile
      • Open Access Article

        2 - The Effectiveness of Waste Segregation Training on the Environmental Attitude of Female Members of Isfahan Municipality Cultural Centers
        محمد علی نادی Hamid Reza  Rezvani
        The rapid population growth, urbanization, continuous economic development, industrialization, and increased well-being of people have led to a rise in the production of municipal solid waste. One effective approach to promote recycling in waste management is to educate More
        The rapid population growth, urbanization, continuous economic development, industrialization, and increased well-being of people have led to a rise in the production of municipal solid waste. One effective approach to promote recycling in waste management is to educate individuals on waste separation at its source. In this study, we investigated the effectiveness of waste segregation training on the environmental attitudes of female members of Isfahan Municipality Cultural Centers. This study is practical in its purpose and follows a two-stage exploratory research design, utilizing a mixed-methods approach (qualitative and quantitative). The first stage involved qualitative research, where a waste segregation training package was developed based on thematic analysis. The second stage was quantitative, aiming to determine the effectiveness of the waste segregation training. In the quantitative phase, a semi-experimental study with a pre-test, post-test, and follow-up design was conducted. Sixty female members of cultural centers in Isfahan city were selected and assigned to experimental and control groups. Data analysis was performed using SPSS23 software. The results revealed a significant difference in the environmental attitude variable between the control and experimental groups in both the post-test and follow-up phases (p < 0.001). The average environmental attitude scores in both the post-test and follow-up stages were higher in the experimental group than the control group. Considering the study's findings and the importance of waste management, we recommend that the government and high-level officials provide financial support for environmental training programs in society. Environmental education, particularly waste separation education, supports environmental preservation and leads to substantial savings in energy consumption. Manuscript profile
      • Open Access Article

        3 - Futuristic in Designing a model for assessment of “strategy communication”
        امیرحسین صبورطینت nasser mirsepassi seyedreza seyedjavadein fereshteh amin
        Reviews and investigations over the past decade shows that one of the main reasons for organizations fail in their efforts to develop and implement their strategies is failure to transfer and connect it to the staff, or in other word to lack of alignment between human r More
        Reviews and investigations over the past decade shows that one of the main reasons for organizations fail in their efforts to develop and implement their strategies is failure to transfer and connect it to the staff, or in other word to lack of alignment between human resource management (HRM) and strategy. The Collection of efforts which are made to transfer and connect strategy to employees could be called as &ldquo;Strategy communication&rdquo;. Strategy communication consists of three elements which are: Strategy awareness, Strategy involvement, and strategy belief. A review of literature and research background reflects lack of a comprehensive customized model for assessing strategy communication in the context of country industries including automotive industry. The main research question is to identify and design subcomponent of the basic conceptual model of strategy communication which can be extracted from the research background. Therefore, the aim of thisstudyis to recognize components of strategic communication and dominant relations between them in the automotive industry of the country and turn it into a strategic communication evaluation toolbox. The current research method is mix method that involves using a combination of qualitative and quantitative methods. The design phase of communication model, expert&rsquo;s interviews and content analysis template (coding and categorization) were applied and the pattern of Scott has been used as validation method. Manuscript profile
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        4 - Investigating the Role of Strategic Leadership on Strategic Innovation with the Role of Enhancing Alertness (Case Study: Manufacturing Companies of Ilam Province)
        Kamal Salimzadeh Esfandyar Mohammadi Jamal Salimzadeh esfandyar mohammadi
        The purpose of this research is to investigate the role of strategic leadership on strategic innovation with the role of entrepreneurial alertness moderation in manufacturing companies in Ilam province. The research method is descriptive-analytic, which is applied in t More
        The purpose of this research is to investigate the role of strategic leadership on strategic innovation with the role of entrepreneurial alertness moderation in manufacturing companies in Ilam province. The research method is descriptive-analytic, which is applied in terms of its nature and in terms of its implementation method, is a survey. The statistical population of the study consisted of 1900 employees of the manufacturing companies of the province, of which 320 random samples were selected from the Cochran formula. The data gathering tool was a questionnaire. To analyze the data, descriptive statistics (mean, frequency, cumulative percent) and inferential statistics (Kolmogorov-Smirnov test, Pearson correlation coefficient test and regression analysis, Watson's camera test, and...) was done with the Spss software. The results of Pearson correlation test at 99% confidence level showed that there was a positive and significant relationship between strategic leadership on strategic innovation and the role of moderating entrepreneurial alertness among sample employees. The results show that all six dimensions of strategic leadership (perspective on the future, organizational structure and process, human capital, ethical values, competence and organizational culture) had a positive and significant effect on strategic innovation with the role of moderating entrepreneurial vigilance. And have been approved. Manuscript profile
      • Open Access Article

        5 - The Effect of Cultural Components on Life Insurance Demand from the View of Central Insurance Staff of Iran (With emphasis on Futuristic views)
        Niloufar Mirsepasi Hajieh Rajabi Farjad
        The present study aimed to evaluate the impact of cultural components on life insurance demand from the view of employees of central insurance of Iran by descriptive-correlation method. The study population is all staffs of Iran central insurance in 214. According to th More
        The present study aimed to evaluate the impact of cultural components on life insurance demand from the view of employees of central insurance of Iran by descriptive-correlation method. The study population is all staffs of Iran central insurance in 214. According to the latest statistics, the staffs are 513.A sample size of 220 is selected by Cochran&rsquo;s formula. Simple random sampling method is used for sampling method. To evaluate effective cultural components on life insurance demand, a researcher-built questionnaire is used with the same title. Pearson correlation test and regression analysis are applied for data analysis. The results of study show that there is a direct and positive association between cultural components and life insurance demand. In other words, cultural components lead to the increase of life insurance demand. The results of the study show that futuristic views component has direct and positive association with life insurance demand. IN other words, futuristic views lead to increase of life insurance demand. Also, there is a direct and positive association between awareness and life insurance demand. In other words, awareness leads to the increase of life insurance demand. It is shown that there is a direct and positive association between reasoning and life insurance demand. In other words, reasoning increases life insurance demand. Also, the results of the study showed that reasoning, futuristic views and awareness was predictor of increasing life insurance demand. Manuscript profile
      • Open Access Article

        6 - Study of Relationship between Emotional Intelligence and Job Involvement in Future Management
        Seyed Mahdi Moafi Madani Vali Teymourzadeh
        Emotional intelligence can be considered as the ability to understand and control theemotions in order to help the intellectual, decision making and communicational activities. Themain purpose of this study is investigating the relation between emotional intelligence an More
        Emotional intelligence can be considered as the ability to understand and control theemotions in order to help the intellectual, decision making and communicational activities. Themain purpose of this study is investigating the relation between emotional intelligence and jobinvolvement among the staff of Islamic Azad University of Zanjan Province. For thispurpose230 employees were randomly selected and tested. The measuring instrument is 2questionnaires: Emotional intelligence questionnaire of Goleman (1998) andjob involvementquestionnaire of Kanongo (1982). Analyses with the help of software SPSS software showedthat there is a meaningful correlation between variable of emotional intelligence and jobinvolvement and based on components of emotional intelligence (self-awareness, selfmanagement,social awareness and organizing relations) we canoffer a model to predict the jobinvolvement variable. Also the working environment meaningfully intervenes in relations ofindependent variables of self-awareness, self-management, social awareness, and organizing therelations with the dependent variable of job involvement, and makes them changed. Manuscript profile
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        7 - The impact of globalization on the tendency of citizens to protect the environment experimental communications Tehran residents
        Maryam Rezaee Seyed Yaghoub mousavi
        With increasing environmental pollution and ecosystem destruction, growing attention and concern of the community understand the causes, consequences and ways to reduce it. Several factors are involved in reducing threatening conditions above. This study emphasizes the More
        With increasing environmental pollution and ecosystem destruction, growing attention and concern of the community understand the causes, consequences and ways to reduce it. Several factors are involved in reducing threatening conditions above. This study emphasizes the role of media and communication studies globalization tends to preserve the environment among citizens living in the city of Tehran.The methodology of this study is a survey. The number of 277 residents in three districts of Tehran, a city of five and fourteen were selected. To analyze the data obtained from the correlation and multivariate regression analysis were used. The findings of the analysis showed that the correlation between the globalization of communications and tends to protect the environment and there is a significant positive relationship.In the case of the environmental findings suggest that the tendency of the subjects in the three levels of cognitive, emotional and behavioral (in both the intervention and participation) were measured, and consequently enhance the enjoyment of Communications the tendency to increase global environmental protection.For them, what the environment is not something that simply pass it to the problems of the environment seems to be the development trend of imports and what it part of the environment, victims of the extension of the industry to be the analysis of environmental increased public attention is environmental issues that affect them. However the sensitivity of public opinion may be raised by the media and communications. Manuscript profile
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        8 - The Impact of Globalization on the Tendency of Citizens to Protect the Environment Experimental Communications Tehran Residents
        Maryam Rezaee Seyed Yaghoob Moosavi
        With increasing environmental pollution and ecosystem destruction, growing attention and concern of the community understand the causes, consequences and ways to reduce it. Several factors are involved in reducing threatening conditions above. This study emphasizes the More
        With increasing environmental pollution and ecosystem destruction, growing attention and concern of the community understand the causes, consequences and ways to reduce it. Several factors are involved in reducing threatening conditions above. This study emphasizes the role of media and communication studies globalization tends to preserve the environment among citizens living in the city of Tehran.The methodology of this study is a survey. The number of 277 residents in three districts of Tehran, a city of five and fourteen were selected. To analyze the data obtained from the correlation and multivariate regression analysis were used. The findings of the analysis showed that the correlation between the globalization of communications and tends to protect the environment and there is a significant positive relationship. Manuscript profile
      • Open Access Article

        9 - Study Effective Factors on the Presence Level of Women in Networks Social of Virtual (Case Study: Women in Tehran)
        Leila Niroomand Shayesteh Zohabi
        Public access to virtual social networks and the exponential increase of internet penetration in iran and along with increasing several women sites, blogs, and information data base, on this world wide, result in a special consideration of users to thess networks. The p More
        Public access to virtual social networks and the exponential increase of internet penetration in iran and along with increasing several women sites, blogs, and information data base, on this world wide, result in a special consideration of users to thess networks. The purpose of research on factors affecting women's participation in social networks is virtual. The study of the quiddity of quantitative research is the purpose of the application. The statistical population of the present study is consisting of tehran resident women. The statistical sample is consisting of 400 individuals. To data collection a self-constructed questionnaire after confirming the validity and reliability was used. There was a positive significant relationship between all of the variables (including type of the relationship by intimate trust, conservative, using the advantages, type of activity, number of expected applications, and frequency of the networks) and presence of women in social networks (p&lt;0.01). Also the results suggested that there&rsquo;s a significant and positive relationship between awareness (knowledge) of women and their participation in social networks (p&lt;0.01). Given that much of the studied women were in favor of women presence in the cyberspace and social networks, it is necessary it is essential that create an appropriate notification and culture in this area to women use cyberspace only for raising their awareness and useful chores &nbsp; Manuscript profile
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        10 - Effective Factors on the Presence Level of Tehran Women in Networks Social of Virtual
        Leila Niroomand Shayesteh Zohabi
        Public access to virtual social networks and the exponential increase of Internet penetration in Iran and along with increasing several women sites, blogs, and information data base, on this World Wide, result in a special consideration of users to thess networks. The p More
        Public access to virtual social networks and the exponential increase of Internet penetration in Iran and along with increasing several women sites, blogs, and information data base, on this World Wide, result in a special consideration of users to thess networks. The purpose of research on factors affecting women's participation in social networks is virtual. The study of the quiddity of quantitative research is the purpose of the application. The statistical population of the present study is consisting of Tehran Resident women. The statistical sample is consisting of 400 individuals. To data collection a self-constructed questionnaire after confirming the validity and reliability was used. Manuscript profile
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        11 - Crime Detection, Custody, and the Differentiation of the Suspect’s Rights in the Criminal Justice Systems of Iran, France, and the United States
        Mohamad masoud molazemian Abbas Sheikholeslami mohamad Ashouri Majid Shaygan Fard
        Maintaining security and protecting individual rights and liberty are the dual goals of criminal procedure. It is difficult to achieve these goals simultaneously in specific types of crimes such as terrorism and security crimes. Due to inadequate general criminal proced More
        Maintaining security and protecting individual rights and liberty are the dual goals of criminal procedure. It is difficult to achieve these goals simultaneously in specific types of crimes such as terrorism and security crimes. Due to inadequate general criminal procedure rules in this area, legislators have been forced to adopt a differential criminal policy in this regard. The stage of being in custody, which- due to its special characteristics- brings to mind the possibility of violating the suspect's rights more than any other stage, has also been subject to differential approaches. Having a differential approach to the suspect's rights in custody for specific crimes, the criminal justice systems of France and the United States designate special officers, extend the custody period, communicate the suspect&rsquo;s accusations and its evidence as well as his/her defence rights, and restrict the free involvement of the suspect&rsquo;s attorney. In criminal justice system of Iran, Unforeseen differentiation approach in law but this procedure in jurisprudence and circular is a important challenge. Meanwhile, due to the numerous reforms and the influence of the European Convention on Human Rights, the differential approach of the criminal justice system of France has achieved a more appropriate balance between the suspect's rights and the right to security. Manuscript profile
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        12 - The role of political security in Islamic Azad University in Islamic Republic of Iran during the 80's
        Majid Masomi Laleh Gholipour Arbastan
        This study is important for understanding the role of the Islamic Azad University in Iran's internal political security of is 80 solar. It can be said that the Islamic Republic of Iran Islamic Revolution as a political system that emerged from popular Legitimacy of the More
        This study is important for understanding the role of the Islamic Azad University in Iran's internal political security of is 80 solar. It can be said that the Islamic Republic of Iran Islamic Revolution as a political system that emerged from popular Legitimacy of the political system and the people involved in all areas of the country Interest in the fate of the people he knows and Since the mission of the university, spread education, awareness and knowledge to the students as part of a dynamic community This could have different effects on different aspects of social life, The research question is, "The Islamic Azad University is involved in the production of political security in the 80s?" Thus, in line with the above question, the main hypothesis is that Looks Islamic Azad University The level of political security in Iran is 80. The purpose of this study Identify the impact of Islamic Azad University of Political Security Level The method is carried out and the cause Using the methodology of library collection, Have been classified and test hypotheses, The results of this study, It suggests that, Islamic Azad University in the '80s, It's called the enhancement of quality decade Students gain knowledge and insight in the context of the political aspirations of the Islamic Republic of Iran With growing momentum and sensible and hurried away from any moving And factional politics is going to hit. Manuscript profile
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        13 - Investigation of the role of psychological and performance factors on willingness to invest in stock market with mediating role of investor satisfaction and perceived risk of investors
        Soleil Jafari mansour garkaz Parviz Saeedi alireza matoufi
        The purpose of this study was to investigate the role of psychological and performance factors on willingness to invest in the stock market with the mediating role of investor satisfaction and perceived investor risk in Iran. This research was conducted in 1977 and is m More
        The purpose of this study was to investigate the role of psychological and performance factors on willingness to invest in the stock market with the mediating role of investor satisfaction and perceived investor risk in Iran. This research was conducted in 1977 and is methodologically developmental-exploratory. The statistical population of this research is customers of Tehran brokerage companies. The sampling method is available and since the number of community members is unlimited, the sample size should be 384 according to Morgan's table, so the distribution of the questionnaire was randomly distributed among the investors until the responses were sufficient. A total of 384 questionnaires were collected. Structural equation modeling and path analysis were used to analyze the research data. SPSS 23 and SmartPLS3 software were used for data analysis and the findings showed that perceived risk and investor satisfaction were used. They have a mediating role in the relationship between psychological and performance factors on the willingness to invest in the stock market. Manuscript profile
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        14 - The Study of the Role of Social Networks in Raising Awareness in Women in regard to Political Issues
        Seyed Morteza Bani Fatemeh Mehrdad Navabakhsh Abdolreza Adhami
      • Open Access Article

        15 - The Effect of Brand Equity on Purchase intention With Mediating Role of Brand Attitude
        Ehsaneh Nejad Mohammad Nameghi Abas Asadi zahra khakrizi Mohammad Ali Berangi,
      • Open Access Article

        16 - The Effect of Informing Through Social Networks on Compliance with Recommendations for the Prevention of Covid-19 Through Public Awareness and Behavior Change
        leyla fathi
        Introduction: Corona virus disease has faced the world with a big challenge and countries have reacted to it according to their capacity. In this crisis, social media as a social institution have played a vital role in providing knowledge about the corona virus, which d More
        Introduction: Corona virus disease has faced the world with a big challenge and countries have reacted to it according to their capacity. In this crisis, social media as a social institution have played a vital role in providing knowledge about the corona virus, which due to the cultural differences of countries, the extent of the help of these media during the disease transmission crisis is unknown. This research was conducted with the aim of investigating the effect of social media on compliance with the recommendations for the prevention of Covid-19 through public awareness and behavior change in Iranian society.Methods: This research was conducted descriptively and with a correlation design with a covariance-oriented approach in the community of social network users by collecting evidence through a closed-answer questionnaire and random sampling in a systematic and scientific manner and analyzed by statistical methods.Results: According to the results of the descriptive part, the evaluation of the measured items is at a high level, and according to the inferential results, by using exploratory factor analysis and structural equation modeling, while confirming the validity of the study, the role of using social networks in public health security through public awareness and Behavioral change during the Corona epidemic has been significantly supported.Conclusion: Based on the evidence and results of data analysis, social media strategies can be used for public education and increasing users' knowledge and awareness, creating behavioral changes for users and increasing users' compliance with the recommendations for preventing Covid-19 and finally improving public safety. Manuscript profile
      • Open Access Article

        17 - Examining the Effect of Perceived Brand Innovativeness on Customer-Based Brand Equity
        Seyed Mohammad Saleh Hashemi Apourvari yaser sobhanifard Mohammad Hossein Maziarfar
      • Open Access Article

        18 - The Role of Cognitive Age in Status Consumption of Educated, Middle-Aged Iranian Consumers
        Javad Abbasi Mohammad Pourreza
        Purpose &ndash; The purpose of this paper is to investigate the role of educated, middle-aged Iranian consumers&rsquo; cognitive age in their status consumption. Methodology &ndash; Survey method. The study was conducted in Babol. The data collection method used is the More
        Purpose &ndash; The purpose of this paper is to investigate the role of educated, middle-aged Iranian consumers&rsquo; cognitive age in their status consumption. Methodology &ndash; Survey method. The study was conducted in Babol. The data collection method used is the cluster sampling method, using an age-based sample of educated, middle-aged consumers (aged 35-60 years old). The survey contained two sections on the age decade scale and on a 5-point Likert scale. Findings &ndash; The findings revealed that there is a strong negative relationship between cognitive age and status consumption. The results suggested that educated, middle-aged consumers who feel cognitively young will be more motivated to consume for status and that this relationship is moderated by both brand awareness and price consciousness. Research Limitations &ndash; Given the focus on educated, middle-aged consumers, generalizations beyond this age group should be undertaken with some reservation. We cannot generalize the results of this research and apply it to the nation as a whole, because of the cultural and religious factors that come in to play, changing the variables. Managerial implications &ndash; A study of this nature will help to shape marketers&rsquo; approach to attract educated, middle-aged consumers. Marketers should shift their focus away from regarding older consumers as old since older consumers tend to view themselves as younger than their chronological age. Originality/value &ndash; This paper investigates the role of educated, middle-aged consumers&rsquo; cognitive age in their status consumption. It extends the research by looking at the moderating effects of brand awareness and price consciousness on the relationship between educated, middle-aged consumers&rsquo; cognitive age and status consumption. Manuscript profile
      • Open Access Article

        19 - The effect of brand equity to attract new customers and retain existing customers (the case of food products Calais)
        hosein vazifehdust behrooz gholipoor hamed abbasi
        Both the customer and organization using advantages of brand .when that consumers experience a brand, they feel more comfortable with it and tend to use the product is above. Trade names are information about product quality, performance and other aspects of the product More
        Both the customer and organization using advantages of brand .when that consumers experience a brand, they feel more comfortable with it and tend to use the product is above. Trade names are information about product quality, performance and other aspects of the product. Brands cause customers to incur less risk. Branding gives meaning to their owners and can be considered part of their wealth. Brand is a key concept in marketing circles, it can be used as a springboard that can take your business forward successfully and give you a competitive advantage. Therefore, because of brands importance in influencing the client's marketing and branding, this paper examines the impact of brand equity on attract new customers and retains existing customers. Conceptual framework of this study design according to the study of "Acker"&amp;"mishra" and dimensions of brand equity including brand loyalty, perceived quality, brand awareness ,image brand, brand Popularity ,brand uniqueness and are unbiased According to this model, the impact of each dimension on attract new customers and retains existing customers were studied. According to this model, 12 hypotheses have been proposed. The study population consisted of "Kalle company" in Iran that managers and marketing experts have in the company. Number of samples included in this study is 72members. The data collection tool was a questionnaire which reliability and validity have been confirmed. In order to analyze the data and rating scale, the binomial test and the Friedman test was used. With regard to the results 10 numbers of hypothesis confirmed and just two of them are rejected. We conclude that brand popularity has greatest impact on attract new customer and brand loyalty maximum impact on retains existing customers. Manuscript profile
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        20 - The role of brand new components in promoting brand performance from customer’s perceived (Case of: customers of Hyper ME’s store chains in Mashhad)
        Nayereh Gholami mostafa farokhy ostad saeedeh Babajani Mohamadi
        Due to the remarkable advantage for customers, today, trusting store chains and authentic brands are of considerable significance. Moreover, identifying the customer desired factors to choose appropriate store chains and develop their own marketing programs and strategi More
        Due to the remarkable advantage for customers, today, trusting store chains and authentic brands are of considerable significance. Moreover, identifying the customer desired factors to choose appropriate store chains and develop their own marketing programs and strategies while managing chain stores is of utmost importance. Therefore, the current study investigated the factors affecting customer persuasion toward choosing chain stores. To this end, the effect of new brand components in promoting brand performance have been considered from customer&rsquo;s perspective. The current research was applied in terms of purpose and it was correlation descriptive in terms of data collection. The statistical population of the study included 384 samples based Cochran formula using convenient sampling strategy. The results of the study indicated that brand signature and brand awareness affected brand attitude. Moreover, brand attitude and brand awareness affected on brand reputation. On the other hand, the effect of brand reputation and the mediating role of perceived quality of the brand on brand performance, was confirmed. In addition, among seven hypotheses of the study, all relations between variables were confirmed except the relationship between brand signature and brand awareness. Considering the innovation in investigating the relationships between brand signature and attitude and awareness of consumers toward it, the results of this study presented a comprehensive view of the concept of desirability of brand signature as a distinct massage which was the sign of reliability of product qualities and services as well as its resulting consequences. It is expected that it affects the improvement of customers` comprehension while creating awareness by reputation and lead to desired attitude and increase brand performance of the stores. Manuscript profile
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        21 - The Effect of Components of Social Media Marketing Activities through Brand Value on Customer Responsibility in the Tourism Industry
        firouze hajialiakbari narges moosavi
        The overall objective of this research is to investigate The Effect of Components of Social Media Marketing Activities through Brand equity on Customer Response in tourism Industry. This research, in terms of purpose, is an applied research and is a descriptive-analytic More
        The overall objective of this research is to investigate The Effect of Components of Social Media Marketing Activities through Brand equity on Customer Response in tourism Industry. This research, in terms of purpose, is an applied research and is a descriptive-analytical method of causal type in a survey method. The statistical population of this research is tourists who visit Zanjan province. Due to lack of access to accurate information about statistical population, an unlimited society is considered and the sample size was 384. The sampling method in this research is simple random sampling. In this study, standard questionnaires were used by Seo and park (2018). The validity of it was based on face validity and KMO method more than (0.5) and its reliability was confirmed by Cronbach's alpha (0.965), and gathered data. Descriptive statistics were used to analyze the data using SPSS21 &amp; LISREL 8.8 software. First, for normal variables, the results of which were calculated using the Kolmogorov-Smirnov method, each of the data was normal. The results showed social media marketing activities has positive effect on brand equity (brand awareness and brand image) although social media marketing activities has positive effect on costumer response (E-WOM and loyalty) through brand equity. At the end, according to the results of the research, practical proposals are presented. Manuscript profile
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        22 - Brand equity modeling in Sepah Bank (A New Approach to Delphi-Fuzzy Type 2 Electro-Type 3 Techniques and Structural Equations)
        KUMARS MOHSENIMEHR hossain budaghi khaje nobar
        The banking system is a part of the economic system, which aims to collect and attract all kinds of deposits and allocate them to meet the financial needs of all kinds of economic activities. Therefore, banks play a very important role in economic systems by having a ma More
        The banking system is a part of the economic system, which aims to collect and attract all kinds of deposits and allocate them to meet the financial needs of all kinds of economic activities. Therefore, banks play a very important role in economic systems by having a major part of the funds in circulation in the society. The special value of the brand is one of the main priorities in marketing research, which creates value for both the customer and the bank and creates a sustainable competitive advantage for that bank. The purpose of this research is to model the equity value of the brand in Sepeh Bank. This research is in the field of correlational survey descriptive research and according to the purpose and topic of the research, it is practical and cross-sectional in terms of time. The sampling of this research was available and it was determined from among the customers of Sepeh Bank of Tehran in the year 1400. Due to the unlimited number of members of the studied community, to determine the sample size, Cochran's formula for unlimited communities was used and 384 people were determined. Based on the fuzzy Delphi type two and Electra type three methods, the most important indicators of brand equity in the banking sector were identified and finally, based on the partial least squares method, the research model was put to the test. The results showed that the effect of each factor on the special value of the bank brand is different. Specifically, brand loyalty has the strongest influence on brand equity (0.884), the second strongest influence on brand equity, perceived quality (0.684), followed closely by brand awareness (0.664). ) is effective on Buck's brand equity. These results lead bank managers to pay special attention to factors of brand loyalty and perceived quality of banking service experience. Consequently, banks need to invest in building strong brand equity where the above critical factors need to be addressed. Manuscript profile
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        23 - The Relationship between Social Media Marketing and Consumer Behavior Based on Age Group with the Mediating Role of Brand Equity in Irancell Communication Services Company
        Zeinab Shabaninejad Ehsaneh Nejad Mohammad Nameghi Hassan Esmailpour
        How to make a brand valuable in the mind of the customer has become one of the main challenges of companies. One of these valuable resources that has not received much attention is the media and social networks. This research examines the impact of social media on brand More
        How to make a brand valuable in the mind of the customer has become one of the main challenges of companies. One of these valuable resources that has not received much attention is the media and social networks. This research examines the impact of social media on brand equity from the customers' point of view, as well as their effects on consumer behavior. In terms of the method of data collection, the current research is a descriptive survey and it is considered applied study in terms of purpose. The purpose of present study is to test theoretical concepts in real situations and to solve concrete problems, and in terms of the relationship between variables, is considered correlational, and library studies and distribution of questionnaires were used to collect the data of the statistical community of social network advertising recipients. The statistical population was the audience of social media advertisements. Cluster sampling method was used to determine the composition of the sample. Out of 504 available samples, 384 people responded, which was 76%. In the current research, a questionnaire tool was used, which was adjusted based on the Likert scale. After the descriptive survey of the statistical population of the research, using inferential methods, the statistical analysis of the obtained studies has been undertaken to test the hypotheses through SPSS 22 software. The Kolmogorov-Smirnov test was used to check the normality of the distribution of the variables, the analysis of variance was used to check the significance of the difference between the variables, and the correlation was used to check the relationship between the independent variables and the dependent variable. The main research model has also been tested through Lisrel software and structural equation technique and through factor analysis of the data. The results indicate the confirmation of all the hypotheses and at the end, suggestions have been presented in line with the research hypotheses. Manuscript profile
      • Open Access Article

        24 - Investigation of the Effect of Country of Origin Image on Brand Equity (Case Study: Iran khodro Diesel Company- Chorus Minibus)
        K. Heidarzadeh M. Hashemi
        Brand equity is considered a key indicator of the state of health of a brand, and its monitoring is believed to be an essential step in effective brand management. Country of origin is another important variable influencing customer perceptions of brands country of orig More
        Brand equity is considered a key indicator of the state of health of a brand, and its monitoring is believed to be an essential step in effective brand management. Country of origin is another important variable influencing customer perceptions of brands country of origin is defined as &ldquo;the country in which the product is made&rdquo;. Increasingly, and for a variety of reasons, brands from one country are being made available to consumers in other countries. In such instances, international marketers need to understand the sources of the equity of their brands. Some researchers have realized this and advocate extending the international consumer research scope to include brand equity. For example, measurement of brand equity across international boundaries is essential if brand managers are "to manage and control brand equity effectively". The purpose of this research is to explore the effects of brand&rsquo;s country-of-origin image on the formation of brand equity. To accomplish this, effectiveness of Country of origin image on brand equity of minibus in the Iran market is examined. A conceptual framework of research in which country-of-origin image is postulated the dimensions of brand equity, which is made up of brand loyalty, brand awareness/associations, and brand distinctiveness. These dimensions, in turn, influence brand equity. The data for this study were gathered through questionnaires that were distributed to a cross section of Hyundai mini bus buyers. Using stratified sampling, 420 questionnaires delivered between referred to after sales service agencies of Iran khodro diesel. Among of them, answers of 392 questionnaires were acceptable. Structural Equation Models (SEMS) is used in this research. The Structural Equation Model results show that brand&rsquo;s country-of-origin image positively and significantly influences dimensions of brand equity. The results also show that brand loyalty positively influences brand equity. Producers of commercial vehicle should put greater emphasis in creating brand loyalty for their products and also at the time of product choosing focus on the good image of brand&rsquo;s original country. &nbsp; Manuscript profile
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        25 - The Study of Effective Factors on Cosmetic Impulse Buying
        P. Ghaffari Ashtiyani B. Akbari
        Purpose: The purpose of this study is to assess factors affecting the impulse buying of cosmetics. Methodology: This is a practical research in purpose and causal in nature. Structural equation modeling is used as the statistical method of the research. Data analysis i More
        Purpose: The purpose of this study is to assess factors affecting the impulse buying of cosmetics. Methodology: This is a practical research in purpose and causal in nature. Structural equation modeling is used as the statistical method of the research. Data analysis is performed using LISREL. Data collection has been conducted using field study and questionnaire tool. Women of Khorram Abad who use cosmetics constitute the population of the study. Results: The results generally indicate that store environment, shopping enjoyment, and product involvement have positive effects on the impulse purchase of cosmetics. Moreover, window-shopping enhances impulse shopping indirectly, thorough influencing the shopping enjoyment. Limitations: The present study is conducted on the women living in a specific area, within a specific period, through obtaining a limited sample, and merely concerns cosmetics. Therefore, one needs to be cautious in generalizing the results to other communities and other types of products.&nbsp; Managerial implications: This study provides the manufacturers and suppliers of beauty products with a better understanding of consumer behavior concerning impulse purchase of such products.&nbsp; Innovativeness: In this research, for the first time, there has been an attempt to investigate the aggregate influence of environmental, individual, and product-related factors on impulse purchasing. Manuscript profile
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        26 - Evaluating the Effect of Brand Class, Brand Awareness, and Price on Customer Value and Behavorial Intentions
        K. Heidarzadeh H. Zandehesami S. S. Ghafelehbashi
        Recently, the concept of customer value has drawn increasing attention as a&nbsp;measure of business performance. Customer value focuses on consumer&nbsp;purchase decision making. Markets and companies need to understand&nbsp;consumer behavior becomes more than ever bef More
        Recently, the concept of customer value has drawn increasing attention as a&nbsp;measure of business performance. Customer value focuses on consumer&nbsp;purchase decision making. Markets and companies need to understand&nbsp;consumer behavior becomes more than ever before.The present study tests&nbsp;a modified customer value theory in mobile cell companies.&nbsp;Some factors effectively stimulate the behavioral intentions. A survey was&nbsp;distributed to students at Islamic Azad University.The results show that&nbsp;three is a significant relationship between brand class and perceived&nbsp;quality. Perceived quality and customer value plus purchase intention has&nbsp;an indirect significant relationship between price and price fairness, and&nbsp;customer value and price, customer value and search intention. Manuscript profile
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        27 - Studying Effective Elements in Brand Equity From the Consumer's Perspective (Based on Aaker's Model)
        M. Mohamadian R. Shafiha
        In last two decades, Brand Equity from the views of businessmen and&nbsp;marketing researcher's take into consideration an important concept. Brand&nbsp;building requires many investments and manufacturers know that their brand&nbsp;is the source of power that can be ga More
        In last two decades, Brand Equity from the views of businessmen and&nbsp;marketing researcher's take into consideration an important concept. Brand&nbsp;building requires many investments and manufacturers know that their brand&nbsp;is the source of power that can be gained in the market.&nbsp;Despite the researches done on the present issue, there is a lack of&nbsp;sufficient survey research. This research is conducted to study brand equity&nbsp;based on Aaker's model.&nbsp;The key question in this research is as follows:&nbsp;What are the main elements of Brand Equity from a customer's&nbsp;viewpoint, and how important is this in determining the customer's final&nbsp;assessment of brand equity.&nbsp;The results of this research show that loyalty has the most direct&nbsp;influence on brand equity and other elements, such as perceived quality,&nbsp;brand awareness and brand association, indirectly influence brand equity&nbsp;through loyalty. Manuscript profile
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        28 - Media Mix Elements Affecting Service Brand Equity (Case Study: Sina Bank)
        A. A. Farhangi R. Abedini
        Nowadays Brand equity is one of the key factors to create competitive advantage and success for banks. One of the major contributors towards building brand equity is advertising. Advertising influences brand equity in a number of ways. It thus becomes extremely importan More
        Nowadays Brand equity is one of the key factors to create competitive advantage and success for banks. One of the major contributors towards building brand equity is advertising. Advertising influences brand equity in a number of ways. It thus becomes extremely important for the practicing managers to know how advertising frequency across different media vehicles influences brand equity for different groups of consumers. The purpose of this research is to explore the effects of media mix elements on customer-based brand equity and its dimensions for two separate groups of first time and repeat customers. The studying method is descriptive and correlation and also data gathering device is the questionnaire which its reliability and validity after designing has been assessed. Sina bank customers in Tehran were studying statistical population. The sample was included 420 people. In order to select samples, cluster sampling was used to select the samples. We have used the structural equation model (SEM) and SPSS and Amos Graphics 19.0 softwares for our analysis. The results indicate that advertising frequency in all selected media has had positive effect on brand equity in every two groups of consumers. In addition, the results show that television is the best medium to influence the repeat time customers and event sponsorship is the best medium to influence the first time customers. Although our research is limited by several factors that can be addressed in future research, this study must be used as a guide by the brand managers who focus on the media mix elements to strengthen the dimensions of brand equity while positioning the brand to specific consumer groups. &nbsp; Manuscript profile
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        29 - The Effect of Country of Origin of Brand on Brand Equity
        B. Ranjbarian E. Mahmoudi A. Ghasemi
        One of the most effective measures in the process of purchase behavior is country of origin of brand. Many people generalize mentality of the country to product that made by this country. This is something that can be used by owners of top brand in their business strate More
        One of the most effective measures in the process of purchase behavior is country of origin of brand. Many people generalize mentality of the country to product that made by this country. This is something that can be used by owners of top brand in their business strategy. In this paper, the effect of country origin of brand on brand strength and awareness and brand equity has been studied.&nbsp; The statistical population of paper is the student of Shahid Chamran University that a sample of 230 people of theirs has been studied. However, for analysis the data, SPSS and LISREL have been applied. The finding indicates that the effect of origin country of brand on brand strength and awareness and brand equity is positive and significant, while the effect of brand strength on brand equity is rejected.&nbsp;&nbsp; Manuscript profile
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        30 - Investigation of the Effects of Corporation Ability Association and Brand Awareness on Repurchase Intention and Mediator Roles of Quality Perception and Brand Resonance in Consumer Decision Marketing Process
        A. R. Kia
        This research is aimed at investigation of the effects of corporation ability association (CAA) and brand awareness on repurchase intention and mediator roles of quality perception and brand resonance in consumer decision marketing process. This used model is theory res More
        This research is aimed at investigation of the effects of corporation ability association (CAA) and brand awareness on repurchase intention and mediator roles of quality perception and brand resonance in consumer decision marketing process. This used model is theory research and expanded brand equity of Aaker and Keller. Which impressive variables in accepting, consist of corporation ability association, brand awareness, quality perception, brand resonance, brand extensibility, price flexibility, repurchase intention. Procedure which has been done by a group of 385 person from Tehran's researches and sciences Azad University branch using descriptive statistically way, reasoning and constructive variable for intention for repeated purchase and decision-making process. Result of analysis using structural equations modeling has shown that overall CAA and quality perception and brand extensibility, brand awareness and quality perception, quality perception and brand resonance and price flexibility and repurchase intention, brand resonance and brand extensibility, has means relationship and variables mention has effected to process purchase.&nbsp;&nbsp;&nbsp;&nbsp; &nbsp; Manuscript profile
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        31 - The Role of Cognitive Age in Status Consumption of Educated, Middle-Aged Iranian Consumers
        J. Abbasi M. Pourreza
        Purpose &ndash; The purpose of this paper is to investigate the role of educated, middle-aged Iranian&nbsp;consumers&rsquo; cognitive age in their status consumption. Methodology &ndash; Survey method. The study was conducted in Babol. The data collection method used&nb More
        Purpose &ndash; The purpose of this paper is to investigate the role of educated, middle-aged Iranian&nbsp;consumers&rsquo; cognitive age in their status consumption. Methodology &ndash; Survey method. The study was conducted in Babol. The data collection method used&nbsp;is cluster sampling technique, using an age-based sample of educated, middle-aged consumers (aged&nbsp;35-60 years old). The survey contained two sections on the age decade scale and on a 5-point Likert&nbsp;scale. Findings &ndash; The findings revealed that there is a strong negative relationship between cognitive age&nbsp;and status consumption. The results suggested that educated, middle-aged consumers who feel&nbsp;cognitively young will be more motivated to consume for status and that this relationship is moderated&nbsp;by both brand awareness and price consciousness.&nbsp; Research Limitations &ndash; Given the focus on educated, middle-aged consumers, generalizations&nbsp;beyond this age group should be undertaken with some reservation. We cannot generalize the results&nbsp;of this research and apply it to the nation as a whole, because of the cultural and religious factors that&nbsp;come in to play, changing the variables. Managerial Implications &ndash; A study of this nature will help to shape marketers&rsquo; approach to attract&nbsp;educated, middle-aged consumers. Marketers should shift their focus away from regarding older&nbsp;consumers as old since older consumers tend to view themselves as younger than their chronological&nbsp;age.&nbsp; Originality/Value &ndash; This paper investigates the role of educated, middle-aged consumers&rsquo; cognitive&nbsp;age in their status consumption. It extends the research by looking at the moderating effects of brand&nbsp;awareness and price consciousness on the relationship between educated, middle-aged consumers&rsquo;&nbsp;cognitive age and status consumption. Manuscript profile
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        32 - Explaining the Role of Organizational Citizenship Behavior on Customer Based Brand Equity
        M. Mahmoudi Maymand A. Harandi
        The organizational citizenship behavior, as the optional &amp; intentional behaviors of employees, have considerable effect on the individual and organizational performance, placing the employees in a situation to perform some assignments beyond their occupational descr More
        The organizational citizenship behavior, as the optional &amp; intentional behaviors of employees, have considerable effect on the individual and organizational performance, placing the employees in a situation to perform some assignments beyond their occupational description and functions, one the one part the brand making topic as well as brand management have various fans nowadays in marketing world to the extend that making a popular powerful brand in the market is the goal of may organizations. The effects of expressing organizational citizenship behavior on the brand value and its dimensions as well, from the point of view of the customers in innovation model are reviewed in the current article. The data required for this research haven been collected by "Padideh Shandiz Chain Restaurants" guild union employees polling in connection with organizational citizenship behavior and on the customers' available nonrandom sampling basis in brand value section and in the form of a questionnaire. Podskoff and his colleagues questionnaire was used for evaluation of citizenship behavior, and the researcher questionnaire, designed based on Kim, Tang, Hawley and Aker studies, was used for evaluation of the brand value. This research is applicatory with surveying nature, structural equations method and Pls software are used for data analysis. The concluded results express that all the dimensions of organizational citizenship behaviors have a positive meaningful effect on the brand value from the point of view of the customers.&nbsp; Manuscript profile
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        33 - Effects on Consumer-Based Brand Equity: Evaluation of Factors
        A. H. Ebrahimi B. kheiry S. Yadegari
        Brand Equity in International brand variety will be evaluated annually by a&nbsp;reliable global organization, but assessment from customers&rsquo; points of view&nbsp;is very important and considerable. As companies&rsquo; eventual success and&nbsp;survival depends on More
        Brand Equity in International brand variety will be evaluated annually by a&nbsp;reliable global organization, but assessment from customers&rsquo; points of view&nbsp;is very important and considerable. As companies&rsquo; eventual success and&nbsp;survival depends on customers, therefore brand equity role is higher than&nbsp;physical assets, which indicates the importance of the subject.&nbsp;The Gil et al. Model is used by Aaker and You researches, which have&nbsp;experience in Spain, and for the first time, family variables have been&nbsp;examined in this experience.&nbsp;The cultural, community, psychological, and environmental differences&nbsp;of the different countries are considered in this study. It estimates effective&nbsp;elements on brand equity based on customers&rsquo; opinions that include price&nbsp;factors, advertising, and family promotion through evaluating brand equity&nbsp;dimension on customer&rsquo;s realization from brand associations, loyalty, and&nbsp;quality.&nbsp;Our survey is based on simple random sampling procedure from Refah&nbsp;Chain Stores&rsquo; consumers in Tehran. Spiermn Unification ratio method in&nbsp;theory experiment and &hellip;s Analyze path for the consideration of direct and&nbsp;indirect influence on brand equity is employed in this survey.&nbsp;The results of this study indicate that price, family, advertising, and&nbsp;distribution have indirect influence on brand equity. Familiarity with the&nbsp;brand and perceived quality have direct impact on loyalty and brand equity&nbsp;as well.&nbsp;Finally, family has been recognized as the most influential element in&nbsp;increasing brand equity. Manuscript profile
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        34 - Investigation of cultural solution for sustaining Guilan environment (Experts vision
        Amena ebrahimi Reza Masoumi Rad Fatemeh Bratlou
        Environmental issues have been recognized as one of the main human threats in 21th century. Most of the environmental issues are due of human behavior and these behaviors aren&rsquo;t done in vacuum and are affected by different kinds of contextual determinants, so that More
        Environmental issues have been recognized as one of the main human threats in 21th century. Most of the environmental issues are due of human behavior and these behaviors aren&rsquo;t done in vacuum and are affected by different kinds of contextual determinants, so that considering awareness, knowledge, being responsible sense and also way of individual confrontation to environments is important in studying of cultural solutions sustaining of environment. Introducing of cultural solutions of Guilan figures for sustaining of environment is the main aim of the essay. Aim of current research is functional, its method of gathering data and information is respectively description-survey and field study. Organizations running cultural policies in Guilan and their operation are related to sustain Guilan environment are Statistical population of research. Based on nonprobability sampling were selected and interviewed 17 experts and trustees of Guilan environmental issues. Finding show that developing level of environmental awareness, knowledge and insight of society and also requirement to commitment to environmental standards and indexes in laws and regulations, development programs and land use planning are the main cultural solutions for sustaining of environment. Other findings show that Guilan environmental situation has been deteriorated rather than last three decades. Manuscript profile
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        35 - Factors affecting the preservation and revival of cultural values ​​in the historical context of Islamic buildings (A case study of Tehran buildings)
        safaseyedeh mousavi Faezeh Hosseinzadeh
        In this study, the identification of factors affecting the preservation and revival of cultural values ​​in the historical context and Islamic buildings of Tehran was investigated. Based on this, we first tried to identify the factors related to these factors. Another p More
        In this study, the identification of factors affecting the preservation and revival of cultural values ​​in the historical context and Islamic buildings of Tehran was investigated. Based on this, we first tried to identify the factors related to these factors. Another purpose of the study was to determine the relationship between these variables in experts and experts of the Cultural Heritage Organization, which was extracted using theoretical topics and literature on the subject of indicators and then by conducting questionnaires and collecting information, the relationship between variables was examined. Comprehensive knowledge of social factors in preserving and reviving historical monuments and Islamic buildings in order to fully understand the culture and identity of the society in which the historical monuments are located. Such cognition can reveal different dimensions of the worldview of human beings in historical periods.The research method was descriptive and survey type and a questionnaire including demographic information and questions of main variables was used to collect information. The content validity of these questionnaires was confirmed using the opinions of experts in this field and the opinions of respected professors. In addition to the acceptable level, the reliability of the instrument was obtained after initial implementation on a sample of 37 people using Cronbach's alpha. The statistical population of the study included all experts and experts of the Cultural Heritage Organization from which 88 people were selected as the sample and the sampling method of the present study is reported to be simple random. Manuscript profile
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        36 - Assessing military cultural competence in Isfahan military service centers
        maryam talaei saeid sharifi morteza talaei
        The present study was conducted with survey method aimed at evaluating military cultural competence and analyzing cultural knowledge and ability to provide services in military centers in Isfahan. The statistical population of this study was all the providers of various More
        The present study was conducted with survey method aimed at evaluating military cultural competence and analyzing cultural knowledge and ability to provide services in military centers in Isfahan. The statistical population of this study was all the providers of various types of services to devotees, military forces and their families. Among these, a sample of 122 people was considered as a sample using Cochran sampling formula and community variance calculation, after the distribution as available, 0.94 questionnaires were returned. The data collection tool was a 26-item questionnaire for assessing military cultural competence of Nedegaard &amp; Zwilling (2017). This scale was developed based on Bandura's Self-efficacy Model by Meyer, Hall-Clark, Hamaoka, &amp; Peterson (2015) and measured in two levels for assessing knowledge and awareness and cultural self-efficacy. The reliability of scale and its subscales were more than 0.7. T-test and regression analyzing was used for the data in Akaike information criterion. The results of analysis showed that the military cultural qualifications of service providers except dimensions of knowledge and attitudes in other dimensions were higher than the average level. The highest correlation was found between the dimensions of military cultural competence between self-efficacy and cultural ability (0.679), the most effective factor in determining military cultural competencies with cultural knowledge is (0.279). The results of demographic variables show that the less experienced the experience of individuals with devotees and military personnel, their military cultural competence decreases. Also, spiritual services have the greatest impact on increasing the military cultural qualifications of service providers. Manuscript profile
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        37 - Study the Relationship Between Emotional Intelligence and Organizational Citizenship Behavior (Case Study:Khuzestan Water and Power Organization Employees
        مریم جلیلیان بهمن حاجی پور محمد حسین پور
        Introduction and Objective: During recent decades, "emotional intelligence" has received increasingly interest from organizational managers and theorists. As a result, many studies have been conducted on understanding the effective factors on emotional intelligence as w More
        Introduction and Objective: During recent decades, "emotional intelligence" has received increasingly interest from organizational managers and theorists. As a result, many studies have been conducted on understanding the effective factors on emotional intelligence as well &nbsp;as the consequences of influence of this concept on attitudes, behaviors and performance of employees in the workplace and within the organization. This study was conducted to investigate the relationships between Emotional Intelligence and Organizational Citizenship behavior in Khuzestan Water and Power Organization. Method: Regarding the research objective, it is an applied research and It is considered as a "descriptive - correlation " research based on data collection methodology.Using random sampling, 140 employees in 4 units of the mentioned organization were selected and data were collected.Data were analyzed using Pearson correlation and regression technique by SPSS 19 software. Findings: There was a significant positive correlation between emotional intelligence and organizational citizenship behavior. Also there was significant relationship between the dimensions of emotional intelligence and organizational citizenship behavior (p&lt;0.05). Conclusions: emotional intelligenceincluding Self-awareness, Social-awareness, Self-management and Relationship Management, positively explains theorganizational citizenship behavior. Thus, all the research hypotheses were confirmed. Manuscript profile
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        38 - Relationship between Emotional Intelligence and Managers' Performance in Iran’s Ministry of Economic Affairs and Finance
        Sousan Alaei Maryam Moazeni
        Introduction and Goal: Performance of an organization depends on the organization's human resources and especially its management. One of the most important factors which affect the performance of managers is the concept of emotional intelligence (EQ). The main goal of More
        Introduction and Goal: Performance of an organization depends on the organization's human resources and especially its management. One of the most important factors which affect the performance of managers is the concept of emotional intelligence (EQ). The main goal of this research is to study the relationship between EQ and the performance of all director generals and their assistants in ministry of Economic Affairs and Finance. Methodology: The research method is descriptive, co-relational and applied from objective viewpoint. The statistical society includes all director generals and their assistants (24 director generals and 30 general assistants). In order to assess the performance of managers and directors for each manager, 4 persons of their employees who totally include 216 persons, were considered as research sample. To examine the EQ of managers, the standard questionnaire of Brad berry and Grivers, and to assess the performance of managers, the standard questionnaire of R.A Brown Company was used. For data analysis, descriptive and inferential statistical techniques, including multivariate regression were used. Findings: The data analyses show that there is a positive relationship between managers&rsquo; EQ and their performance. Among the dimensions of EQ, the maximum effect relates to empathy, and self-stimulating and finally the social skills; but self-control and self- awareness had no significant relation to performance in this research. Results: Confirming the relationship between emotional intelligence and performance indicates that strengthening the managers&rsquo; emotional intelligence will enhance their performance and organizational productivity. &nbsp; Manuscript profile
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        39 - The role of communication skills of managers in the work environment
        somayeh sadat mahdavi Seyyed Vahids Aghili norooz hashemzehi aliakbar farhangi
        Communication skills are the most vital skills at each level and every business firm. The purpose of this paper is to investigate the role of communication skills of managers in the work environment from the employee perspective.Theoretical discussions are based on theo More
        Communication skills are the most vital skills at each level and every business firm. The purpose of this paper is to investigate the role of communication skills of managers in the work environment from the employee perspective.Theoretical discussions are based on theories of communication, sociology and management. The dimensions of communication skills are self-awareness, social support, empathy and listening. Effective dimensions in the work environment include flexibility, respect for justice, the beauty of the service space, respect for the views of the lender and the consideration of human capital. The statistical population is the managers of the enterprises that have licenses and the number of their employees is more than ten. To measure the communication skills of the manager, their employees are questioned. The sample numbers from 30 business firms filled out 150 of their employees. Quantitative research method, probabilistic sampling method, data gathering tool through questionnaire in year 97, and data analysis method have been used for structural analysis for data analysis. According to the results of the research, the dimensions of communication skills (self-discovery, social support, empathy, and listening) have an impact on the efficiency of the work environment, which is expected to be verified in a larger sample of the same community. Manuscript profile
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        40 - The Relationship between the national media news and the political awareness of women
        seyed ali rahmanzadeh
        In this article, in order to understand the relationship between the news media national political awareness of women different approaches and models discussed and then the study of women, of the opinions presented are used. The method used in this study is applicable, More
        In this article, in order to understand the relationship between the news media national political awareness of women different approaches and models discussed and then the study of women, of the opinions presented are used. The method used in this study is applicable, the type of data and the method of collecting quantitative data, descriptive and correlational. The study sample consisted of women 20 to 65 years Region 2 in Tehran. In this study, sampling, simple random, and the validity and reliability of the questionnaire using Cronbach's alpha test expert opinion and also tested and approved. Then, based on the conceptual model, questions and hypotheses, using a questionnaire derived items in the sample was questioned. The data, collected by the type of information and data, descriptive and inferential methods were used. First, by using descriptive statistics including frequency tables and percentages, measures of central tendency and deviation calculation such as mean, median, standard deviation, variance, and so on to evaluate the status of the samples were studied, and then use the appropriate statistical tests the calculation of correlation results were extrapolated from the sample population. Finally, using multiple regression final model, the relationship between factors is calculated. Manuscript profile
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        41 - The Study of Relationship between Socio-Economic Status and Awareness level of Citizenship Rights Among Dezful’s University Students
        داریوش رضاپور اسحق ارجمند سیاه پوش
        The main purpose of this study is to investigate the relationship between socio-economic status and the level of knowledge and awareness of citizenship rights in five areas of civil, political, socio-economic, gender and cultural rights among students of Dezful universi More
        The main purpose of this study is to investigate the relationship between socio-economic status and the level of knowledge and awareness of citizenship rights in five areas of civil, political, socio-economic, gender and cultural rights among students of Dezful universities in the academic year of 1997-98. The research method was survey and using Krejcie and Morgan table, the sample size of 400 people was determined. The sampling method was random quota and a questionnaire was used to collect data. In addition to descriptive statistics, Spearman correlation coefficient, t-test, analysis of variance, multivariate regression and path analysis were performed using SPSS software. The results show that there is a significant relationship between socio-economic status and knowledge of citizenship rights. Among them, the level of education and gender had the greatest impact and there was no significant relationship between age, employment status and income with the level of awareness of citizenship rights. Manuscript profile
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        42 - An analysis of the role and position of education in promoting tourism literacy
        issa khajvand ahmadi
        The present study is of qualitative-developmental type and in this regard, the textual content of the books and the method of textual content analysis (meta-combination) have been studied. The results of the research show that the highest level of education and awarenes More
        The present study is of qualitative-developmental type and in this regard, the textual content of the books and the method of textual content analysis (meta-combination) have been studied. The results of the research show that the highest level of education and awareness in the field of tourism is in the primary school and the lowest level is related to the first secondary school. In terms of content, out of a total of 41 topics in the course resources, more than 40% (equivalent to 17 titles) are related to this issue, followed by attention to nature and nature tourism with 24% (10 titles) in the second place. has it. After these two concepts, topics related to the introduction of the importance of travel and attractions related to religious and pilgrimage tourism with 8 titles (about 20%), historical-cultural tourism about 10% (4 titles) and international travel and tourism with about 5% (2 titles) are in the next ranks. In addition, based on the findings of the TOPSIS analysis method, the first CL secondary school of 0.793 has been selected as the top priority in promoting tourism literacy. Also, after that, the second secondary course (with CL equal to 0.492) is the second priority, then the second primary course (with CL equal to 0.206) is the third priority, and finally the first elementary course is the last priority. Manuscript profile
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        43 - Examining the Role of culture and social development in Promoting Women's Awareness toward Political Issues
        seyyed morteza bani fatemeh مهرداد &rlm;نوابخش عبدالرضا &rlm;ادهمی
        The present study examines the role of culture and social development as social network in promoting women's awareness toward political issues. In recent years, the spread of internet penetration rate in the country and membership in virtual networks has grown dramatica More
        The present study examines the role of culture and social development as social network in promoting women's awareness toward political issues. In recent years, the spread of internet penetration rate in the country and membership in virtual networks has grown dramatically through mobile phones. Despite the epidemic of social networks, the presence of women in these networks and the impact of these networks on their lives is important from a sociological point of view. While reviewing on the conceptual space and some theories related to women's connection and communication technology, this research has made critical theories as a point of self-reliance and has attempted to examine how women are exposed to social networks. The research method is survey and its statistical population is all women resident in Tehran city. The sample size was 458 women who were selected through multi-stage sampling. The variables that measured their impact on women's political awareness were as follows: social and economic origin of the family, membership and activity in social networks, education and ethnicity, and age groups. Manuscript profile
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        44 - Assessing the Teenagers’ Level of Awareness toward the Main Residues of psychedelic Pills (Case of Study: High School Students of Tehran, District 9)
        Gholamreza Latifi Maryam Jamshidi
      • Open Access Article

        45 - Investigating the Relationship between the Use of National Media News and Women's Political Awareness (Case of Study: Women Aged 20 to 65 in Tehran 2nd District)
        Maryam Vaqef Seyed Ali Rahmanzadeh
        In this article, in order to understand the relationship between the news media national political awareness of women different approaches and models discussed and then the study of women, of the opinions presented are used. The method used in this study is applicable, More
        In this article, in order to understand the relationship between the news media national political awareness of women different approaches and models discussed and then the study of women, of the opinions presented are used. The method used in this study is applicable, the type of data and the method of collecting quantitative data, descriptive and correlational. The study sample consisted of women 20 to 65 years Region 2 in Tehran. In this study, sampling, simple random, and the validity and reliability of the questionnaire using Cronbach's alpha test expert opinion and also tested and approved. Then, based on the conceptual model, questions and hypotheses, using a questionnaire derived items in the sample was questioned. The data, collected by the type of information and data, descriptive and inferential methods were used. First, by using descriptive statistics including frequency tables and percentages, measures of central tendency and deviation calculation such as mean, median, standard deviation, variance, and so on to evaluate the status of the samples were studied, and then use the appropriate statistical tests the calculation of correlation results were extrapolated from the sample population. Finally, using multiple regression final model, the relationship between factors is calculated. Manuscript profile
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        46 - The Investigation of Fertility Increase and Effective Factors on it among the Kord Clan in Andimeshk
        Mehdi Adibi Sedeh Eshagh Arjmand Siahpoush Zahra Darvishzadeh
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        47 - The Effective Factors on Students Tendencies toward Universities’ Cultural Programs (A Comparison between Islamic Azad University, East Tehran branch and Shahid Beheshti University)
        Norouz Hashem Zehi Behrouz Mirza Azar Rashtiani
      • Open Access Article

        48 - The Investigation of the Relationship between Mothers’ Self-Awareness with her Personality Type and Socio-economic Base in First Pregnancy
        Mastoureh Sedaghat Golnareh Gurbanova
      • Open Access Article

        49 - The Study of Relationship between Socio-Economic Status and Awareness Level of Citizenship Rights among Dezful’s University Students
        Dariush Rezapour Eshaq Arjmand Siahpoush
        The main purpose of this study is to investigate the relationship between socio-economic status and the level of knowledge and awareness of citizenship rights in five areas of civil, political, socio-economic, gender and cultural rights among students of Dezful universi More
        The main purpose of this study is to investigate the relationship between socio-economic status and the level of knowledge and awareness of citizenship rights in five areas of civil, political, socio-economic, gender and cultural rights among students of Dezful universities in the academic year of 2018-2019. The research method was survey and using Krejcie and Morgan table, the sample size of 400 people was determined. The sampling method was random quota and a questionnaire was used to collect data. In addition to descriptive statistics, Spearman correlation coefficient, t-test, analysis of variance, multivariate regression and path analysis were performed using SPSS software. The results show that there is a significant relationship between socio-economic status and knowledge of citizenship rights. Among them, the level of education and gender had the greatest impact and there was no significant relationship between age, employment status and income with the level of awareness of citizenship rights. Manuscript profile
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        50 - Social alienation of youth in Tehran city
        Mansour Vosoughi Mohsen Sari
      • Open Access Article

        51 - Structural Modeling of Independence Factors of Separatist Regions and Their Impact on Promotion of Movements
        Delshad khezri zahra pishghahi Ezzatolla Ezzati
        Abstract The world&rsquo;s political map has under gone many changes since 1648 when, under the Treaty of Westphalia, great European powers officially recognized each state&rsquo;s sovereignty over its own territory. In the twenty-first century, geopolitical thoughts an More
        Abstract The world&rsquo;s political map has under gone many changes since 1648 when, under the Treaty of Westphalia, great European powers officially recognized each state&rsquo;s sovereignty over its own territory. In the twenty-first century, geopolitical thoughts and developments will be centered around ethnicities and nationalities, as we are already witnessing the growth of independence-seeking movements in separatist regions of different geopolitical areas. The present study aimed to investigate and propose an operational model for the factors influencing the independence of separatist regions and its impact on self-awareness and the rise of separatist movements. The present research was a descriptive-analytical survey in which the data were collected through desk and field studies and then were analyzed using path analysis in LISREL. The results showed that political 80/48, military-security 78/34, and territorial factors 74/62, geo-economics 60/07, geopolitics 55/12, geoculture 50/76, and hydro-politics 47/38, respectively, had the most significant relationship with the independence of separatist regions. There was also a significant relationship between the independence of such regions and self-awareness and the rise of separatist movements.The results of model fit indices, indicated that the proposed model was well fitted with the sample data and was closely related to theoretical assumptions. Manuscript profile
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        52 - Providing a model to explain brand equity tourism destinations (Case study: Shiraz city)
        jafar bahari shahla bahari مرجان بذله hamed bahari
        The aim of this study is to provide a model for explaining brand equity tourism destinations in Shiraz. This research, in terms of purpose is functional and based on data collection, is descriptive survey. Also, It has been used structural equation modeling through the More
        The aim of this study is to provide a model for explaining brand equity tourism destinations in Shiraz. This research, in terms of purpose is functional and based on data collection, is descriptive survey. Also, It has been used structural equation modeling through the SMART PLS software to analyze data. Statistical population of this research all are domestic tourists that in the summer of 2015 Have come to Shiraz city.Given that the population size is unknown from Cochran formula is used in order to determine the sample size that number is obtained 384. Provided results showing that destination brand awareness has significant positive effects on destination brand image, destination perceived quality and destination brand loyalty. destination brand image has significant direct positive impacts on destination perceived quality and destination brand loyalty. destination perceived quality has direct positive influence on destination brand loyalty. And also it was shown that destination perceived quality is the largest coefficient value and its impact on destination brand loyalty is higher than other variables. Manuscript profile
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        53 - Investigating the relationship between providing cultural services of Tehran Municipality, District 8, and raising the level of awareness of citizenship rights
        Jafar Amirabadi Tahereh Hasoumi
        The concept of civil rights is necessity of human society and all governments strive to comply with it. One of the most important things that make a country desirable to its citizens is cultural services. In this regard, providing cultural services is one of the ways to More
        The concept of civil rights is necessity of human society and all governments strive to comply with it. One of the most important things that make a country desirable to its citizens is cultural services. In this regard, providing cultural services is one of the ways to increase citizens' awareness of their citizenship rights. The aim of the present study was to identify the relationship between the provision of cultural services of Tehran District 8 Municipality on raising the level of citizens' awareness of citizenship rights, which in terms of purpose is applied and in terms of information collection is field and survey. The statistical population consists of all citizens and employees of the municipality of District 8 of Tehran active in the cultural services sector. In this study, stratified random sampling method was used. Therefore, the sample size was 388 based on Morgan and Krejcie table. Two standard and researcher-made questionnaires were used to collect the required information. Two methods of descriptive and inferential statistical tests are used by SPSS software. To evaluate the overall status of the research variables from a statistically comprehensive point of view, t-sample test with hypothetical mean is used which showed that there is a significant difference (0.000) with 99% confidence and error level less than 0.001. With the difference of the statistical comprehensive mean is higher than the assumed mean (3). Finally, the results showed that the situation of municipal cultural services in District 8 of Tehran is above average and the situation of citizens' awareness of citizenship rights in the municipality of District 8 of Tehran is at an average level. Also, providing cultural services to Tehran Municipality, District 8, is related to raising the level of awareness of citizenship rights. &nbsp; Manuscript profile
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        54 - The evaluation of the effect of environmental programs of Tv on the Promotion of environmental awareness and attitude of students
        Mahdieh Rezaei Seyed Mohammad Shobeiri Mohammad Reza Sarmadi Maryam Larijani
        Background and purpose: Educational function of the media has always been emphasized by experts in various fields, and formal and informal institutions have used their capacity. In the meantime, the medium of television as a medium of video and audio is important. The a More
        Background and purpose: Educational function of the media has always been emphasized by experts in various fields, and formal and informal institutions have used their capacity. In the meantime, the medium of television as a medium of video and audio is important. The aim of this study is to evaluate the effect of environmental programs of television on the promotion of environmental awareness and attitude of university students. Research method: The research method is practical, and the data collection tool isquasi-experimental with pre-test and post-test as well as control group. The studied population consists of 40 students from Payame Noor University, Markazi Province, who are selected by convenience sampling method and randomly classified into two experimental and control groups. The data collection tool includes a questionnaire, the content validity of which is quantitatively and qualitatively confirmed and the reliability is approved by Cronbach''s alpha method. The data are analyzed by descriptive and inferential statistics.Findings: According to the results of the statistical analysis, significant differences between pre-test and post-test were observed in both variables. Comparison of the mean pre-test and post-test demonstrated that the mean of the post-test was higher in both variables. The post-hoc test also showed that the mean of TV experimental group was higher than the mean of control group in both variables.Discussion and conclusion: According to the findings, TV programs have a significantly positive effect on the environmental awareness and attitude of the students, especially their environmental awareness, which showed a higher extent of effect. Manuscript profile
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        55 - A new approach in proper training of students for environmental awareness enhancement (Case Study: professional, dependent and related faculties science and research branch, is Islamic Azad University)
        Marzieh Faridian shal Mehran Farajollahi, Forouzan Zarabian, Fatemeh faridian shal
        Background and Objective: Current research is carried out with the aim of new approach in proper training of students To achieve more environmental awareness considering academic members opinions through case studies of professional, dependent, and related Faculties to More
        Background and Objective: Current research is carried out with the aim of new approach in proper training of students To achieve more environmental awareness considering academic members opinions through case studies of professional, dependent, and related Faculties to the environmental topic in science and research branch, Islamic Azad university(SRB-IAU). Material and Methodology: This investigation is an applied via purpose and descriptive survey via research method. Statistical society of this research is consisting of all of academic member 149 members in academic years 1399-1400 Faculty of Food Industry Science and Engineering, Faculty of Natural Resources and Environment and Faculty of Mechanics, Electrical Power and Computer of (SRB-IAU). Sample size is chosen 107 members using Morgan Table based on simple random sampling method. Data collection tools is a 30-item research-made questionnaire with Likert scale answer pack. Questionnaire reliability is obtained bused on Cronbach&rsquo;s alpha coefficient equal to 0/793. To Determine the validity of the questionnaire, expert person certification is used. Data is analysed using descriptive statistics (Percentage, Frequency, Average, Standard deviation) and inferential statics (Single variable t-Test, and Friedman test for determing the share of each factors in training and learning quality improvement with the help of SPSS software. Findings: Results indicate that students interest factors to their field of study, amount student participation in educational activities, teaching method of faculty members. Organising educational content, university equipment and facilities are effective more than avarage level in the proper education of students to achieve more environmental awareness. Discussion and Conclusion: To Train knowledgeable students on environmental issues, principled education must be applied in universities. This education should be surveyed through several point of view and it&rsquo;s quality must be improved continuously. In this study, maximum rank is belonging to student Participation in educational activities index and minimum rank is related to organising educational content index. Manuscript profile
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        56 - Evaluating Environmental Skill, Behavior and Awareness of Primary School Students, (Case Study: Andika City)
        Syedeh Sedighah Salehi Forouzan Farrokhian
        Background and Objective: Many of the environmental challenges of nations are due to inappropriate environmental behavior in the 21st century. Improving students' environmental skills as future decision makers and increasing their abilities and appropriate behavior with More
        Background and Objective: Many of the environmental challenges of nations are due to inappropriate environmental behavior in the 21st century. Improving students' environmental skills as future decision makers and increasing their abilities and appropriate behavior with the environment, requires knowledge and awareness associated with it, so this study aims to identify the level of environmental behavior, awareness and skills of primary school students. Method: The study method is descriptive and survey type and its statistical population consisted of elementary school students in Indika in 2017. Among them, a sample of 245 people was selected using cluster random sampling method and the required information was collected by a researcher-made questionnaire. The apparent validity of the questionnaire was confirmed by a panel of experts and its reliability was confirmed by calculating the Cronbach's alpha coefficient (for the variables of environmental skill, behavior and awareness, respectively 0.79, 0.70, 0.84). Findings: Findings showed that 73.5% of students have good environmental skills. 67% of students show strongly agree statement related to environment while 20% of them are agreed. Also, 72% of students are fully aware of environmental issues while 26% of them have a little aware. The results of correlation analysis revealed average of environmental behavior, awareness and skill of female students were more than male students and in terms of employment status of parents of students, the most awareness and environmental behavior belongs to those students whose father's job were farmers, and most of the skills were related to students whose father's job was an employee. The results of correlation analysis showed that there is a positive and significant relationship between environmental skills, behavior and awareness with the students' academic base. Discussion and Conclusion: Gender, parents' occupation and educational level have been effective in students' environmental skill, behavior and awareness. To improve pro-environmental behaviors, it is necessary to strengthen awareness resources to institutionalize the readiness and inclination to take practical action to protect the environment in the form of environmental skills. &nbsp; Manuscript profile
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        57 - Investigating the Effect of Environmental Awareness and Education on Improving the Pattern of Energy Consumption on Household Sector and its Relationship with the Age and Sex of Citizens (Case Study: District 6 of Tehran Municipality)
        mahsa nasrollahzadeh Maryam Farahani
        Background and Objective: Environmental education on energy resources is one of the best methods to improve the quality of the urban environment. Present study carried out to investigate the effect of environmental awareness and education on optimization of energy consu More
        Background and Objective: Environmental education on energy resources is one of the best methods to improve the quality of the urban environment. Present study carried out to investigate the effect of environmental awareness and education on optimization of energy consumption pattern on household sector and its relationship with age and gender of the citizens. Method: The present study was conducted in the fall of 2017. This study was the descriptive-survey method. The statistical population was the citizens of District 6 of Tehran Municipality. The sample size was calculated 390 people using Cochran's formula. The sampling method was randomized and data collection method was questionnaires. Research data processed using SPSS statistical software version 22, where analytical and descriptive statistics were analyzed. Findings: The average score of environmental knowledge of the citizens of Tehran Municipality No. 6 was 4.21 (out of 5). So, the studied samples have a moderate to high environmental attitude and behavior. There was no significant difference between environmental knowledge, attitudes and behavior of men and women in this region while the age variable showed a significant effect on the level of environmental knowledge, attitudes and behavior of citizens of Region 6. Discussion and Conclusions: There is a significant relationship between environmental knowledge and behavior and environmental attitudes and behavior. It is recommended to perform effective regional education methods for improving the attitude and environmental behavior of the residents of this region. &nbsp; Manuscript profile
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        58 - Evaluation of Environmental Education Effectiveness on Environmental Attitude and Awareness of Students
        Afsaneh Asgaripor Mohammad Javad Amiri Samaneh Rahimi
        Background and Objective: Many environmental threats are the consequences of human behaviors and just the change in human behavior can reduce this environmental problem. The environmental education is one of the best ways to change these bad behaviors toward the environ More
        Background and Objective: Many environmental threats are the consequences of human behaviors and just the change in human behavior can reduce this environmental problem. The environmental education is one of the best ways to change these bad behaviors toward the environment. The aim of this study is to evaluate the effectiveness of environmental education on attitudes and increasing environmental awareness of preschool boys of Malayer city. Method: First 22 students were selected and assigned to experimental and control groups, respectively. After environmental education, the test of both groups and statistical analysis was performed both tests to evaluate the effectiveness of environmental education. Findings: The results of t-test with 1% error showed significant difference between pre-test and post-test in both groups (control group and exam group) in awareness of the environment (t= -15/79&nbsp;&nbsp; sig= 0/00) and environmental attitudes (t= -17/80&nbsp;&nbsp; sig= 0/00). Discussion and Conclusion: Therefore final results are insisted that age-appropriate environmental education have vital role in improving the environmental attitude and knowledge. So this training can be considered as a preventive strategy of environmental degradation. Manuscript profile
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        59 - Impact of environmental orientations on green marketing in the hotel industry (Case: Shiraz hotels)
        mohammad bashokouh ajirlou Yavar Babaei Golsoum Akbariarbatan sajad ferdowsi
        Background and objective: The green marketing approach has been welcomed in many organizations and marketers are trying to apply environmental issues in the marketing process. This indicates the importance of social responsibilities in the marketing process of organizat More
        Background and objective: The green marketing approach has been welcomed in many organizations and marketers are trying to apply environmental issues in the marketing process. This indicates the importance of social responsibilities in the marketing process of organizations. In this regard, the present study investigates the impact of environmental orientations on green marketing in the hotel industry.Material and Methodology: The present study is a descriptive-analytical research in terms of nature and method. The statistical population of the study includes managers and employees of hotels in Shiraz. The number of statistical samples is 200 people. In order to analyze the data, the technique of structural equation modeling based on variance has been used.Findings: The research findings showed that the environmental orientations of hotels with an effect of 0.812 are effective on green marketing, and this variable explains 65% of all green marketing changes. Also, the impact of environmental orientations on each of the three dimensions of green marketing (strategic, tactical and internal) and the impact of environmental orientations (internal and external) on green marketing were confirmed.Discussion and Conclusion: Based on the findings and relationships between research variables, it can be said that the effective implementation of green marketing activities depends on the environmental orientations of employees and managers; Therefore, in order to have a proper green marketing approach, hotel managers must train the idea of being green and green behavior among the staff and adjust the hotel processes and activities based on these principles. Manuscript profile
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        60 - Evaluating the Effects of Altruistic Value, Environmental Awareness, and Social Media on Green Purchasing Behavior with the Mediating Role of Normative Goal and Environmental Concern
        Fereshteh Mohammadsalehi alireza rousta Majid Ahmadi
        Background &amp; Objective: Concerns about environmental degradation have increased in the past few decades. In response to these concerns, consumers help preserve the environment by adopting green purchasing behavior and using green products. Environmental issues and e More
        Background &amp; Objective: Concerns about environmental degradation have increased in the past few decades. In response to these concerns, consumers help preserve the environment by adopting green purchasing behavior and using green products. Environmental issues and environmental protection are one of the most important criteria that consumers should consider when purchasing. The aim of the research is to evaluate the effects of altruistic value, environmental awareness and social media on green purchasing behavior with the mediating role of normative goal and environmental concern. Material and Methodology: &nbsp;This study is considered as an applied research in terms of purpose and survey-descriptive research in terms data collection method. The statistical population of the research is the customers of organic food products in Tehran in 2022. Also, 415 questionnaires were distributed using available sampling method and 387 questionnaires were collected. The reliability of the questionnaire was evaluated by evaluating Cronbach's alpha coefficient, which was 0.919. Validity of the research tool has been confirmed by performing confirmatory factor analysis technique. Structural equation modeling has also been used to analyze the information. Findings: According to the results of research hypotheses, the perceived effectiveness of the customer, social media, environmental awareness, and altruistic value have a significant effect on the normative goal and environmental concern. Also, the role of normative goal and environmental concern on green purchasing behavior has been shown. Discussion and conclusion: From the point of view of customers, the most influential factor on the environmental attitude is the altruistic value variable with the statistic of 13/363 and the least effective factor on the normative goal is the environmental awareness variable with a statistic of 3.521. Manuscript profile
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        61 - The Analysis of the Environmental Awareness of Trustee Managements and the Solution Provided in Protection of Green Turtles (Cheloniamydas) and Egg Laying Nests of the Coastal Areas of Chabahar
        Samaneh dalirboostansaraei Maryam larijani Mahmood sinaei
        Background and Objective: Green turtle species (Cheloniamydas) is included in the IUCN organization&rsquo;s category of protected species. In the issue of preserving the environment and especially the protection of this endangered species, there is more beneficial inves More
        Background and Objective: Green turtle species (Cheloniamydas) is included in the IUCN organization&rsquo;s category of protected species. In the issue of preserving the environment and especially the protection of this endangered species, there is more beneficial investment than educating enhancing public awareness and making a wake conscience in society about the nature and existence of such sources. In the current research the level of environmental awareness of trustee managements considering their importance including fisheries experts, natural resources and the environment of the Chabahar in the protection of the green turtle(Cheloniamydas) have been reviewed. Methods: The research method is descriptive- inferential statistics and the information has been collected to form field. The community consists of 108 numbers of experts in fishery, natural resources and environment offices as trustee management environment were chosen. The research tool was self-made questionnaire that its validity confirmed by group of professors and its sustainability according to Cronbach's alpha coefficient 78% was calculated. Questionnaires data analysis using SPSS software is done in two forms of descriptive and inferential. Result: the results show the awareness of trustee management in five fields including eco-biology and the importance of green turtle species, all kinds of threats for the green turtle, the necessity and urgency of green turtle conservation and it&rsquo;s environmental status ,the role of individuals in protection of turtles and the desire to contribute in training and protection programs and the necessity of holding educational programs is high but the awareness of fishery and natural resources experts in macro-environment politics is very low. Conclusion: The formulation of appropriate laws and regulations in the field of the protection of endangered species and the optimal implementation of the existing rules of the integrated coastal zone management (ICZM) in the level of knowledge an awareness in the field of the protection of the green turtle (Chelonia mydas) are essential. According to experts in the field creating and supporting the public organizations (NGO) in the town are preferred. Manuscript profile
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        62 - Evaluation of awareness, attitude and action of Amirkabir University of Technology students on general aspects of environment
        Mohammad Reza Alavi Moghadam Reza Maknoon Ata Babazadeh naseri Mohammad Reza Khanmohammadi Hzeveh Yunos Eftekhari Yegane
        The aim of this study was to evaluate awareness, attitude and action of Amirkabir University of Technology (AUT) students on general aspects of environment. A questionnaire was designed and 75 students were asked to fill it. The results of this research showed that envi More
        The aim of this study was to evaluate awareness, attitude and action of Amirkabir University of Technology (AUT) students on general aspects of environment. A questionnaire was designed and 75 students were asked to fill it. The results of this research showed that environmental issues are the last option of the students in compared with the other issues. The obtained results also showed that knowledge of the mechanical engineering department students on general aspects of environment were relatively higher. It is nessecary to improve level of general environmental knowledge of university students in Iran. For example, a course of &ldquo;environmental science and technology&rdquo; is suggested to be set as a part of every academic curriculum. Manuscript profile
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        63 - A Study of Agricultural Students' Awareness, Attitude and Behavior toward Sustainable Development
        Masoud Rezaei Mahdi Khodaei Motlagh
        Context and Purpose: The aim of this research was to investigate agricultural students' awareness, attitude and behavior toward sustainable development at Arak University. Methodology: Survey method was applied in this research. The statistical population of this study More
        Context and Purpose: The aim of this research was to investigate agricultural students' awareness, attitude and behavior toward sustainable development at Arak University. Methodology: Survey method was applied in this research. The statistical population of this study was agricultural students at Arak University from which 101 students were selected using simple randomized sampling. A questionnaire was developed to gather data. Validity and reliability of the research instrument were confirmed based on the evaluation of experts and Cronbach&rsquo;s Alpha coefficient (environmental behavior=0.78, environmental awareness=0.71 and attitude toward environment=0.79) respectively. Findings: The findings indicated that 77.2% of the students had a high level, 20.8% had a medium level and 2% had a low level of awareness toward sustainable development. Furthermore, 33.7% of the students had a strong, 36.6% had a moderate, and 29.7% had a weak attitude toward sustainable development. The results of correlation analysis revealed that there was a significantly positive relationship between these sets: awareness and attitude, awareness and behavior, and attitude and behavior toward sustainable development. The relationship between students' attitudes and behavior toward sustainable development with G.P.A. were also significant. Stepwise regression analysis indicated that attitude and gender predict 57% of variation in the agricultural students' behavior toward sustainable development. Conclusion: environmental education and changing students' attitude toward environment are prerequisites for achieving sustainable development.&nbsp; &nbsp; &nbsp; Manuscript profile
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        64 - Research on the Degree of Awareness of High School Students about Environmental Protection (a case study in city of Tehran)
        Mahdi Mirdamadi Abbasali Bagheri varkaneh Somayyeh Smaeili
        Environment and natural resources as a pavement of sustainable development, is considered as a supportive factor for natural life and cultural heritage of the human society. The increasing growth of population has caused the necessity for job substitution services. Limi More
        Environment and natural resources as a pavement of sustainable development, is considered as a supportive factor for natural life and cultural heritage of the human society. The increasing growth of population has caused the necessity for job substitution services. Limited resources and lack of capable pattern for development have caused a lot of pressure on environment and restoring natural resources. Destruction of environment and natural resources has attracted the attention of planners and policy makers as a global problem. The trend of environmental destruction and natural resources of our own country is not an exception from this rule. Education is recognized as a profitable investment in development process, especially sustainable development and establishing changes and reforms in order to prevent the destruction of the environment and restoring natural resources. One of the important accelerating factors is public training especially educating students. This process only would take place if the training and education is compatible with the right conditions. For this purpose, this research has been delivered on high school level students of the city of Tehran to find out their knowledge and awareness about the environment and protecting it. Population of this study is about 470,000 students. This is an applied research with the Descriptive-Correlation method. A questionnaire was used to collect information and data. Data is analyzed by using SSPS software. The results obtained from Spearman Correlation coefficient between independent parameters of age, parents education, listening to the radio programs, watching the television programs, having access to forest and green spaces, studying books about environment. With the related parameter of students&rsquo; awareness about environment indicated that, there is a significant relationship between mentioned parameters. The obtained results of individual effects of independent parameters on related parameter through the tests of Keruscal-Walis and Man White Nee, indicated that the independent parameters method of acquiring information, using of magazines, participation in related activities, participation in educational classes and membership in environmental organizations, have direct effects on students&rsquo; awareness about the environment. However, the parameters of genders, educational achievement, educational field, deferent student organizations and being a member or not having a membership in students&rsquo; organizations have no effects students awareness about the environment. The obtained results of total effect of independent parameters on dependent parameter of students interest on environment through multiple regression indicated that the parameters of studying environmental books and journals have had positive effects on students awareness about environment. Manuscript profile
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        65 - The effect of environmental education on awareness, attitude and pro-environmental behavior in 2nd grade high school female students (Case study: District 4 of Ahvaz city)
        Farzaneh valipour chahardahcheric Forouzan Farrokhian
        Abstract Background and objective: Increasing environmental issues and crises in the world have highlighted the importance of discussions on environment and environmental issues.Since awareness-rising requires training and environmental training is the most fundamental More
        Abstract Background and objective: Increasing environmental issues and crises in the world have highlighted the importance of discussions on environment and environmental issues.Since awareness-rising requires training and environmental training is the most fundamental way for environmental protection. The present study attempts to investigate the effect of environmental training on changing the students&rsquo; environmental attitude and environmental knowledge about environmental protection. Method: The used methodology was quasi-experimental and the statistical population included all the 2nd-grade high school female students in District 4 of Ahvaz. The study sample consisted of 180 individuals who were selected based on random cluster sampling. The data collection instrument was a questionnaire and data analysis was performed using SPSS 21 software. Findings: Results obtained from comparison of three levels of attitude, behavior and knowledge in the experimental and control groups showed that there was no significant difference between averages points in the two groups before educational intervention. However a signification difference was observed in the students&rsquo; knowledge (P=0/021), attitude (P=0/042) and behavior (P&lt;0/001) after educational intervention. Discussion and conclusion: The results show that theoretical and practical educations have a positive effect on attitude, knowledge and behavior of students towards environmental protection. Therefore, it seems that appropriate education of 2nd-geade high school students not only raises their awareness of environmental protection and efficient use of natural resources and the environment, but also paves the way for employing them as experts in the future to reduce environmental problems and crises. Manuscript profile
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        66 - The Possibility of Using E-Learning Based on Two Factors: Environmental Awareness and Interest in High School Students of Tehran
        Zahra Zahedi Seyed Mohamad Shobeiri Davoud karimzadgan Mehran Frajolahi Mahdi Ehsan ZadehPahlavan
        Introduction: E-learning has become one of the most convenient ways of learning. On the other hand, environmental issues are of the most important subjects that must be taught to students. This study examined the possibility of using e-learning based on two factors: env More
        Introduction: E-learning has become one of the most convenient ways of learning. On the other hand, environmental issues are of the most important subjects that must be taught to students. This study examined the possibility of using e-learning based on two factors: environmental awareness and interest in high school students of Tehran. Material and Methods: The population of research consists all of the students of Tehran&rsquo;s high schools during 2009-2010 educational years. As there are 19 educational zones in Tehran, 3 zones were selected by stratified- random sampling. Then in each zone one boy&rsquo;s and one girl&rsquo;s school was selected randomly. Six schools were selected with sample size of 382 students in total.&nbsp; Questionnaires&rsquo; design was based on the goal of the research. The questionnaire included household information and questions related to their interest in the use of e-learning and interest and environmental awareness in high school students of Tehran. Reliability of the questionaries&rsquo; examined by Cronbache`s alpha and result was 0.78 which indicate that reliable questionaries&rsquo; is designed. Result and Discussion: Results achieved by 99% of confidence level and it can be claimed that: 1-&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; It is highly possible to use e-Learning for environmental subjects for high school students of Tehran. 2-&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Tehran&rsquo;s high school student&rsquo;s level of interest on environmental issues is moderate to high. 3-&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Tehran&rsquo;s high school student&rsquo;s level of awareness on environmental issues is low to moderate. Manuscript profile
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        67 - Analysis of the Knowledge and Biological Performance of Farmers Living in Rural Areas (Case Study: Orumiyeh Township)
        Jamshid Einali Nasrin Kazemi Mehdi cheraghi Ali Reza rabet
        Background and Objective: Agriculture, as an economic activity in nature, has had a major impact on biodiversity and natural landscapes. In this context, environmental awareness is a broad concept that includes not only knowledge about the environment, but also refers t More
        Background and Objective: Agriculture, as an economic activity in nature, has had a major impact on biodiversity and natural landscapes. In this context, environmental awareness is a broad concept that includes not only knowledge about the environment, but also refers to the attitudes, values and skills required to solve the environmental problems. Biological information of farmers involves their awareness about the environmental problems, the factors contributing to development of these problems and the measures that theycan do to improve the situation which determines their biological performance. Method: This descriptive-analytical study attempts to investigate the farmers' knowledge and biological performance in the southern Barandouz Chai village located at the central part of Orumiyeh Township. One-sample-t-test and correlation were used to analyze the data. Results: The biological knowledge of the studied farmers was at a level higher than average, and their biological performance was at a level lower than average, showing a strong correlation between their knowledge and biological performance. Conclusion: The lower level of biological performance compared to biological awareness in the studied farmers is due to the fact that they have to use fertilizers and pestidides to fight with pests though they are aware of the problems created by them. Moreover, despite having the knowledge of some aspects of modern irrigation methods, the farmers were not able to use them because of the existing difficulties and financial constraints. Manuscript profile
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        68 - Identification of the Factors Influencing Awareness of High School Teachers about Environmental Protection
        Bahman Khosravipour Zahra Salarvand Feyzollah Monavarifard
        Background and Objective: Education along with other educational systems can introduce the main environmental concepts to various social groups. In the meantime, teachers as one of the main components of training process, play a key role in environmental education. Th More
        Background and Objective: Education along with other educational systems can introduce the main environmental concepts to various social groups. In the meantime, teachers as one of the main components of training process, play a key role in environmental education. Therefore, the purpose of this study was to identify the factors influencing awareness of high school teachers about environmental protection. Method: Statistical population of this research consisted of high school teacher of Dorud (N=150). A random sampling method was used to collect data. 100 persons were selected as sample using Morgan Table. The main tool to collect data was a researcher-made questionnaire. A panel of experts approved content validity of the questionnaire and its reliability were confirmed by calculating Cronbach's alpha coefficient (&alpha; &ge; 0/80). Descriptive analysis performed by using SPSS V20. Findings: Results showed that television, leaflet, magazines, book and newspaper have the highest importance in contributing to awareness of teachers about the environment. Results of factor analysis showed that three factors of mass, interpersonal and scholastic sources of notification explained 54.94% of variance in the variables used for factor analysis. Conclusion: Mass, interpersonal and scholastic sources of notification have a unique role in awareness of high school teachers about environmental protection. Since human environmental behavior is influenced by environmental awareness, it is necessary to increase environmental awareness of teachers by these communication mechanisms in order to protect the environment. Manuscript profile
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        69 - The Role of Awareness and Knowing the Environment in Creating Sustainable Ecotourism (Case Study: Ilam County)
        Pakzad Azadkhani
        Nowadays, environmental awareness and attention to the role of a good environment and the growth of ecotourism have been increasing in order to improve the quality and quantity of life of nature and people. Lots of factors play a role in successful implementing the plan More
        Nowadays, environmental awareness and attention to the role of a good environment and the growth of ecotourism have been increasing in order to improve the quality and quantity of life of nature and people. Lots of factors play a role in successful implementing the plans of good clean environment and conserving the natural resources. One of these factors is human resources. Due to the impacts of people on their surroundings, in general, one of the most important actions to solve the environmental problems and to sustainable ecotourism and natural resources is to improve the public culture which it itself requires a good education about the environment. Hence, the aim of this paper is to investigate the role of awareness and knowing the environment in creating sustainable. The population includes the people of Ilam County that 383 of them were chosen as the sample by Simple Random Sampling according to Determining Sample Krejcie-Morgan Table and they were given the questionnaires which were researcher-made and their reliability and validity were confirmed by the use of Confirmatory Factor Analysis. To analyze the data, the test of correlation and one way T-test were done in LISREL. The results of hypotheses show that there is a positive meaningful relation between the environmental awareness and education and the creating sustainable in the people of Ilam County. Moreover, there is a positive meaningful relation between the amount of using social media and people&rsquo;s behaviors towards the creating sustainable. &nbsp; Manuscript profile
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        70 - Investigating the impact of environmental education on improvement of students' environmental awareness (case study: Karaj city high schools)
        mohammad mehdi zarrabi soodabeh mafkheri mahya ahmadian neda zarkesh
        Background and Objective: Environmental education is the most basic method in protecting the environment, the purpose of which is to find the most appropriate and best system and method of presenting materials and implementing a structure that is the basis for improving More
        Background and Objective: Environmental education is the most basic method in protecting the environment, the purpose of which is to find the most appropriate and best system and method of presenting materials and implementing a structure that is the basis for improving environmental awareness at the community level. In the current research, the effect of education in improving students' awareness about the importance of environmental issues has been investigated. Material and Methodology: The current research is applied in a descriptive, correlational and relational manner and its implementation method is carried out in the field using a questionnaire and data analysis using SPSS software. For the purpose of investigation, 150 questionnaires were collected by random cluster sampling among the students of the pre-eleventh grade in Karaj city and 150 of the eleventh grade students. Findings: The results of the Spearman correlation coefficient are as follows: Students of the 11th grade who have had a human and Environmental book as part of their courses, their awareness about the environment has increased. Discussion and Conclusions: Also, the higher the education level of the students' fathers, the more the students' awareness of the environment has increased. The results of the correlation coefficient between two variables of mother's education and students' awareness about the environment indicate that there is a significant relationship between the two variables at the 5% error rate. In other words, the higher the level of mother's education, the more students' awareness is about the environment. Manuscript profile
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        71 - Analysis of the Zanjan citizens' awareness of environmental challenges and strategies for institutionalization of environmental correct behaviors
        Parisa Najafloo Jafar Yaghoubi
        The purpose of this study was analyzing citizen's awareness of environmental challenges and strategies for institutionalization of environmental correct behaviors in Zanjan city.The population of this descriptive &ndash; correlation studyconsists of experts who work in More
        The purpose of this study was analyzing citizen's awareness of environmental challenges and strategies for institutionalization of environmental correct behaviors in Zanjan city.The population of this descriptive &ndash; correlation studyconsists of experts who work in the Departments of Environment and Natural Resources in Zanjan (N= 130). The volume of sample size was estimated using Cochran's formula (n=60). Samples were selected using stratified random sampling method. The questionnaire used for collecting data. The validity of questionnaire was confirmed by the comments of academic members. The reliability was determined by pilot test and calculating Cronbach alpha coefficient (0.78-0.81). Data were analyzed by using SPSS version 20 software. The descriptive results of the study showed that the most citizens' awareness of environmental challenges are: Air pollution, pollution from the use of old cars and containers cannot be recycled. Lowest citizens' awareness of environmental challenges are: The importance of protecting the ozone layer, the reduction of groundwater and soil erosion and its influence. Also the overall awareness of citizens in the near-low and 51.7 percent of respondents stated that citizens' awareness of the environmental challenges is too weak. Using exploratory factor analysis strategies for institutionalization of environmental true behaviors were summarized into seven factors including: education in all of parts of society, organizational development and improvement of policy, empowering employees the relevant organizations, motivation, new strategies, culture and contributions related institutions. These factors explained 74.14% of strategies for institutionalization of environmental correct behavior. &nbsp; Manuscript profile
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        72 - The Evaluation of Eenvironmental Education and Environmental Protection Practices of Female High School Students in Ilam
        Pakzad Azadkhani Masoumeh Saadatnejhad Jafar Sharafkhani
        Education about environment as a lifelong process that an important partofit has been done in the school environment and has an undeniable role in improving environmental issues. Hence, review of environmental education and its impact on environmental protection is impo More
        Education about environment as a lifelong process that an important partofit has been done in the school environment and has an undeniable role in improving environmental issues. Hence, review of environmental education and its impact on environmental protection is important. Therefore, the aim of this paper is to investigate the role of education about environment on conservative behaviors of environment among the girl students in Ilam City. The method is analytical-descriptive. 360 of students were chosen as the sample and they were given the standard questionnaires by Stratified Sampling Method. The population includes all the girl high school students of Ilam City which 360 of them were chosen as the sample. The data was gathered from the libraries and by field study. Validity of the questionnaire was confirmed by teachers and experts and its reliability was 0.855 by Cronbach's alpha which shows high reliability. To analyze the data, one-sample T-test, correlation and regression (Anova) were done in SPSS software. The findings reveal that the awareness of students about general and special affaires of environment is low. The positive modern attitude toward the environment and environmental education was rejected in regression equation and only the environmental literacy had a positive effect on environmental behavior. On the whole, according to the counted coefficient of determination, these three variables play a role just 25 percent in having an environmental behavior and the rest refers to the factors not covered in this research Due to limitations issue. Manuscript profile
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        73 - A Comparative Study of Myth and Mysticism in the Attar's Seven Cities of Love with Bidel Dehlavi's Lyric Poems
        Masoumeh Pazoki Khodabakhsh Asadollahi Alireza Nikouei Tawfiq Hashempour Sobhani
        From the first periods of gradual growth and intellectual maturity of human beings, human beings have always been in search of the foundations and resources of some sciences in various fields, especially in the field of humanities. In the same process, he may have thoug More
        From the first periods of gradual growth and intellectual maturity of human beings, human beings have always been in search of the foundations and resources of some sciences in various fields, especially in the field of humanities. In the same process, he may have thought of discovering the mysteries related to the convergence of these sciences. Undoubtedly, the origins of most of the humanities have commonalities, but in order to expand their scope, it seems that the origin of their formation must be different. Categories such as myth and mysticism, although seemingly different in approach, but both are prominent manifestations of Iranian identity in various positions, especially in the symbolic dimension of language, interpretability, narrative, artistic approach, closeness to religious texts, they have convergence and harmony and this commonality and convergence shows itself more in the field of poetry and literature. Therefore, many poets, including Hafez, have not been unaware of this point. Manuscript profile
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        74 - Comparison of Mystical Journey of Maqāmah in Islamic Mysticism and Taoism
        Soosan Rafie Raad Mohammad Ali Yousefi Reza Asadpoor
        Mystical journey is the movement from the point of origin to the destination. In mystical behavior (journey), the destination and end point is annihilation in monotheism. Mystical journey, which is a spiritual and heartfelt one to reach the essence of spiritual perfecti More
        Mystical journey is the movement from the point of origin to the destination. In mystical behavior (journey), the destination and end point is annihilation in monotheism. Mystical journey, which is a spiritual and heartfelt one to reach the essence of spiritual perfection, is depicted in mystical thoughts in the form of Maqāmah. The method of this article is descriptive &ndash; analytical and comparative the library resources of mystical behavior in Islamic mysticism and Taoism are applied and discussed comparatively to answer the question: &ldquo;what are commonalities and differences in the structure of Maqāmah in Islamic mysticism and Taoist mysticism? The findings show that in both Islamic mysticism, Sufism, and Taoist mysticism, the wayfarer has achieved intuition, knowledge, and awareness by leaving behind the stages and Maqāmah of cultivating sensual contaminants, and finally reaches conciousness in mystical poverty and annihilation and its equivalent in Taoism, in the enlightenment and intuition of the Tao. The main differences are the Shari'a-oriented viewpoint of the Muslim wayfarer who seeks worship and gain the pleasure of his Lord by emphasizing the kindness. since mystic journey of Taoism lacks such concepts. Manuscript profile
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        75 - A Comparative Study of Patriotism in the Poems of Iqbal Lahouri and Khalil Mataran
        Safiollah Kord Abdulmalek Kord
        Iqbal Lahouri and Khalil Mataran are from Pakistan and Lebanon. These two poets have written poems about patriotism that call people away from boundless patriotism but also to unity and solidarity under one flag to get rid of oppression and to help all of them. In this More
        Iqbal Lahouri and Khalil Mataran are from Pakistan and Lebanon. These two poets have written poems about patriotism that call people away from boundless patriotism but also to unity and solidarity under one flag to get rid of oppression and to help all of them. In this analytical-descriptive study, by examining the divan of two poets, we want to reach an agreement between these two poets. Iqbal says that if all people turn to a beloved Hejazi and follow him, love for the homeland will not only lead to the place where people live and will turn into love in a large society that includes all Muslims. This study has tried to help people in understanding the content mentioned by the poets by collecting and integrating the content so that the mission of the poets can be done well and also the people of community can use it. Manuscript profile
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        76 - .Designing the model of citizenship literacy components in education
        Seyed Ali Saadati Mahboobeh Soleiman Poor Omran roya afrasiabi
        Purpose: This research was conducted with the purpose of designing a model of citizenship literacy components in education. Method: This research is applied in terms of the type of purpose, and in terms of the research method, it is mixed. In the qualitative phase, the More
        Purpose: This research was conducted with the purpose of designing a model of citizenship literacy components in education. Method: This research is applied in terms of the type of purpose, and in terms of the research method, it is mixed. In the qualitative phase, the dimensions and components of citizenship literacy were collected by in-depth study of sources (including scientific books and related articles) and interviews with experts. Statistical sample in the qualitative section, considering the saturation law, 30 education experts in North Khorasan province were selected as a statistical sample. In the quantitative part of the sampling method, it was stratified random which was selected from different groups of education and training, managers, teachers of education and training and faculty members in North Khorasan province, whose number is 12652 people, the sample size is 375 according to Cochran's formula. people were calculated. In the data analysis, the method of structural equation modeling was used by Lisrel software, and at the same time, multiple regression analysis, correlation coefficient and factor analysis were used to do this, SPSS24 and AMOS16 software were used. Findings: The findings showed that the requirements of citizenship, awareness, belonging and participation are the components of citizenship literacy and the investigated model has a good fit. Conclusion: From the obtained results, it can be concluded that the components of citizenship literacy can be useful in improving the state of education. Manuscript profile
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        77 - A Study of the Relationship between Stratification Components and Students’ Awareness and Political Participation (A Case Study: Students of Shahid Chamrān University in Ahwāz)
        Mohammad Reza Alipour Reza Parizad
        The purpose of the present study is to review the relationship between stratification components and students&rsquo; awareness and political participation emphasizing on the students of Shahid Chamrān University in Ahwāz. The research method is descriptive-analytic and More
        The purpose of the present study is to review the relationship between stratification components and students&rsquo; awareness and political participation emphasizing on the students of Shahid Chamrān University in Ahwāz. The research method is descriptive-analytic and the results showed that in the qualitative part, seven traditional and modern components for stratification were recognized by the research experts through content analysis. According to the results, those who have a more active political participation are from higher social stratification. In other words, those who are raised in families with high political participation and awareness, get more involved in political activities. The hypothesis testing results revealed that components of social stratification have a significantly positive impact on the students&rsquo; political awareness and participation. Besides, there is a significant relationship between independent variables (education, social status, power, and wealth) and dependent variables (familiarity with political characters, acquaintance with the duties of internal and international political institutions and organizations, and political participation). The correlation coefficient results showed that the relationship between the students&rsquo; economic-social status and their political participation is 0.741 which is significantly positive. Moreover, the correlation between their economic-social status and political awareness is calculated to be 0.618 which is positive as well. Manuscript profile
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        78 - Studying the skills of critical thinking, self-awareness, empathy, decision making and communication in the stories by Farhad Hassanzadeh
        Jahangir Safari Sajad Najafibehzadi
        The thinking skills of self-awareness, empathy, decision-making and communication play an important role in the lives of children and adolescents. Child and adolescent writers can enhance these skills in children through the world of fiction and novels. Kids need to lea More
        The thinking skills of self-awareness, empathy, decision-making and communication play an important role in the lives of children and adolescents. Child and adolescent writers can enhance these skills in children through the world of fiction and novels. Kids need to learn some skills to enter the community and life. Skills that prepare children to face life's challenges and problems. The purpose of this study was to investigate and analyze the skills of self-awareness, decision-making, empathy and critical thinking in fiction works by Farhad Hassanzadeh. The research method is qualitative and quantitative analysis of the content of the works. The results of this study showed that among the skills studied, empathy and self-awareness skills had the most application among other skills. Among the components of self-awareness skills, the component of recognizing weaknesses and strengths and among the components of empathy skill, components of respect for others and friendliness have the most application. Another point is the lack of attention to components such as tolerance of individuals and attention to their values, critical thinking, and recognition of rights and responsibilities. Manuscript profile
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        79 - Investigating the Mythological and Symbolic Concepts of the Tree in Marzbannameh
        Cobra jalilimoakher hamidreza farzi ebrahim poordargahi
        From the very beginning of creation, the tree has somehow been linked to human life and has played an important role in the myths, rituals and beliefs of the people; Because of the relationship between literature and mythology, the tree has also been reflected in litera More
        From the very beginning of creation, the tree has somehow been linked to human life and has played an important role in the myths, rituals and beliefs of the people; Because of the relationship between literature and mythology, the tree has also been reflected in literary texts;Marzbanameh is one of the Persian literary texts in which the tree has a wide reflection. In this paper, the mythological and symbolic concepts of the tree in Marzbanameh are studied. The authors hypothesized that the tree in Marzbanameh stories had a mythological, religious function in addition to its literary function.Based on the aforementioned idea and by analyzing the content of the stories, this hypothesis has been verified. It must be explained that ten mythological attributes of the tree Marzbanameh can be observed, such as the cosmic tree, Illumination (awareness), healing, the relationship between the tree and the fairy, relationship with the snake, the role of the tree in determining the fate, the shelter role of the tree, the relationship of the tree with the genealogy, the worship of the tree, the speaking tree. The widespread application of the mythological concepts of the tree in Marzbanameh reinforces the hypothesis that the book was written in the Sasanian era and in the time of Anushirvan. In addition, the tree's sacredness and respect for humans and its presence in their lives have been due to humans' need for the tree as a food and medicine source. The research method is descriptive-analytical in terms of library work space. Manuscript profile
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        80 - Investigating the effect of managers' emotional intelligence on liquidity risk
        Nazanin Yadegari Ali Lalbar
        AbstractCash is one of the important and vital resources of any economic unit. Controlling risks related to cash or liquidity risk, due to its high importance for the survival of the business unit, should always be considered by the management in financial decisions. Th More
        AbstractCash is one of the important and vital resources of any economic unit. Controlling risks related to cash or liquidity risk, due to its high importance for the survival of the business unit, should always be considered by the management in financial decisions. The purpose of this research was to investigate the effect of managers' emotional intelligence on liquidity risk. This research is a correlational descriptive research in terms of its purpose. The research community includes all the companies admitted to the Tehran Stock Exchange in 2022 and the managers of these companies. In order to analyze the data, first the pre-tests of Jarek Bara, DK Folder unit root, White's test, Durbin-Watson and Pearson's correlation coefficient were performed and then to test the research hypotheses, the multiple regression test was used with the help of Eviuz software. According to the data analysis, the results indicated that managers' emotional intelligence, managers' self-awareness, managers' self-regulation, managers' self-motivation, managers' empathy and managers' social skills have an effect on companies' liquidity risk. Manuscript profile
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        81 - Investigating Cognitive Factors Influencing the Use of Digital Currency Economic Stakeholders in Tehran City
        leila khanlari fatemeh samadi massomeh jafari
        Digital currency is defined as a currency or Internet-based exchange intermediary that has features similar to physical money, In the present study, the factors affecting the use of digital currency among economic actors in Tehran were investigated. The present study is More
        Digital currency is defined as a currency or Internet-based exchange intermediary that has features similar to physical money, In the present study, the factors affecting the use of digital currency among economic actors in Tehran were investigated. The present study is applied research in terms of purpose and to examine the relationships between variables among descriptive-survey research. The statistical population of the present study was economic activists in Tehran in the field of cryptocurrencies, currency and gold. The questionnaire was distributed by stratified sampling method. According to Morgan's table and the infinity of community members, 384 people were selected as sample people. The gold sector and 92 economic activists were selected in the currency sector. In the present study, a questionnaire was used to collect data, the validity and reliability of which were assessed. SPSS and lisrel software were used for statistical tests. The results of the research model test showed that Knowledge about digital currency has a significant effect on the perception of the ease of use of digital currency and the perception of the usefulness of digital currency. Perception of the ease of use of digital currency and the usefulness of digital currency use has a significant effect on the tendency to use digital currency. Social impacts and perceived trust have a significant effect on the tendency to use digital currency. However, the impact of awareness of digital currency on the tendency to use digital currency was not approved. Manuscript profile
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        82 - The Relationship Between Perspective,Knowledge and Sources of Information About The Addiction, With a Tendency to Drug Abuse, From Azad Khorasgan Students' Point of View
        فریده قائمی سید محمدرضا صمصام شریعت کیمیا آصف‌وزیری دلارام بلوچی
        The aim of this research was to investigate the relationship between perspective, knowledge and sources of information about the addiction, With tendency to drug abuse in khorasgan students. This type of descriptive study is correlation and the samples included studen More
        The aim of this research was to investigate the relationship between perspective, knowledge and sources of information about the addiction, With tendency to drug abuse in khorasgan students. This type of descriptive study is correlation and the samples included students whom where selected randomly The research tool was researcher made questionnaire and its validity was calculated by the use of crunbach Alfa the data were analyzed and the results showed that there is a significant positive relationship between perspeetives to addiction as a curable disease with the rate at using drug (P < ). Manuscript profile
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        83 - The effect of communication skills training on flexibility, self-responsibility and professional commitment of Arak dental students in relation to patients
        Atieh Hatami Khosro Ramezani Alireza Maredpour
        Communication skills are among the basic skills for living in the present age. Due to their job position, physicians must have sufficient skills to communicate properly with patients to enjoy comfort, satisfaction and health. The purpose of this study was the effect of More
        Communication skills are among the basic skills for living in the present age. Due to their job position, physicians must have sufficient skills to communicate properly with patients to enjoy comfort, satisfaction and health. The purpose of this study was the effect of communication skills training on flexibility, self-responsibility and professional commitment of Arak dental students in relation to patients. This study was a quasi-experimental pre-test and post-test with a control group. The statistical population included all dental students of Arak State University of Medical Sciences in 2019, who were selected by available sampling method of 24 people and randomly divided into experimental groups (n=12) and control (n= 12). After selecting the sample and performing a pre-test on both groups, the solution-based treatment program was performed on the experimental group during 11 sessions of 90 minutes (2 sessions per week) and no intervention was performed on the control group. Research instruments included the 20-item Cognitive Flexibility Questionnaire by Dennis and Vanderwall (2010), and the 16-item Responsibility Questionnaire by Salkovskis et al., (2010) And the Clikeman &amp; Henning (2020) 15-item Professional Commitment Questionnaire. To analyze the data from statistical methods of multivariate analysis of covariance and analysis of covariance was used. The results showed that there was a significant difference between the mean scores of flexibility post-test and self-responsibility knowledge of experimental and control students. Based on the results, it can be said that communication skills training has an impact on students' flexibility and self-responsibility. Therefore, the intervention method of communication skills training, due to strengthening the mental ability to control unpleasant and inflexible thoughts, causes mental flexibility and avoidance of automatic thoughts and irrational cognitive distortions in the individual. And performing student-professional duties strengthens them positively. Manuscript profile
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        84 - The Effect of Critical Thinking Skills on Reading English Novels
        Ashraf Haji Maibodi
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        85 - Investigating Competitive Forces of Emotions versus Intellects in English Academic Performance of Iranian University Students
        Marjan Vosoughi Seyedeh Susan Marandi
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        86 - The Role of Perceived Teacher's Support and Motivational Orientation in Prediction of Metacognitive Awareness of Reading Strategies in Learning English
        Zohreh Kazemi Ali Zarehmoghadam Hasan Emami
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        87 - Pragmatic awareness of Suggestions: From (Im)Polite Mannerism to Attitudinal Appropriateness
        Hamid Allami Nasim Boustani
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        88 - How Linguistically Anxious Are Chinese EFL Students ? A case study of some migrant students in Xijiao School, Ningbo, China
        Zhang Jianmin Ma Chen
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        89 - Shedding Light on Ecological Critical Language Awareness Construct: A Questionnaire Development and Validation Study in the Iranian EFL Context
        Ghazaleh Cheraghpour Samvati Parviz Maftoon Mojgan Rashtchi
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        90 - The Role of “Instruction” in the Development of Intercultural Communication among Iranian Language Teachers
        Vahid Ghorbai Hamidreza Dowlatabadi
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        91 - The impact of leisure curriculum on leisure skills of the male secondary school students in Mashhad
        Abdolhamid Kam Maghsood Amin Khandaghi Ali Mashhadi
        Because of the importance of adulthood and the vast amount of leisure time during this period, the leisure curriculum has been highly noticed. Since leisure activities are of the necessities of students' life, this research was conducted to study about the effect of lei More
        Because of the importance of adulthood and the vast amount of leisure time during this period, the leisure curriculum has been highly noticed. Since leisure activities are of the necessities of students' life, this research was conducted to study about the effect of leisure curriculum on Leisure Skills.The research method was quasi-experimental and one group pretest -posttest design was used. The statistical population was composed of 2996 male secondary school students in Mashhad who had participated in recreation programs during the summer. The sample size consisted of 268 student were selected by Kukran formula. Cluster random sampling was used, too. To collect the data, a questionnaire (including126 questions) was utilized to measure the skills of leisure time including self-awareness, leisure awareness, decision making, social skills and the self-regulatory. The validity of the instrument was obtained through content validity and its reliability was measured by Cronbach's alpha as 0/76. For data analysis, t-test was used. The results indicated that leisure curriculum significantly increased the students' leisure skills (p&gt;0.000). in other words, leisure curriculum has a great impact on students' leisure skills. Manuscript profile
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        92 - The study of the effect of the cell phone in learning on motivation, self-awareness, and educational developments of students in Arabic course
        mojtaba rezaei rad ebrahim fallah
        How mobile learning can effect on student's motivation, self-awareness, and educational developments in Arabic course is what being study in this essay. Quasi-experimental method, using pre test and post test within the control group, has been used in this study. Statis More
        How mobile learning can effect on student's motivation, self-awareness, and educational developments in Arabic course is what being study in this essay. Quasi-experimental method, using pre test and post test within the control group, has been used in this study. Statistical population was consisted of students from Sari Islamic Azad University in 2011. Based on clustering sampling method, tow classes with 69 students were selected and considering random clustering method, students were classified into experimental (39) and control (36) groups. Hermes achievement motivation test, Rajkumar Saraswat self-awareness questionnaire and researcher- made test on Arabic course were the study tools. The validity of the researcher- made test was confirmed by experts in the field and the reliability was calculated by test-retest as 0.85.co-varience analysis, therefore, was used so as to test the research hypothesis.The findings showed that the mean scores of experimental group were in higher level than of the control group, indicating that the cell phone has a great effect on increasing student's motivation, self-awareness, and educational achievement in Arabic course. Manuscript profile
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        93 - The Rate of Awareness and Attitudes of IAU Student’s of Toyserkan on AIDS and Influential Factors on It
        Zahra Ghodsi Saied Goodarzi Nasrin Mesgari
            Abstract   AIDS, oneof the most dangerous contagious diseases, has currently affected many people unfortunately,  %90 of them are from developing countries. Considering the outbreak of AIDS mostly in the young and the declaration of the public assembly of the UN, fo More
            Abstract   AIDS, oneof the most dangerous contagious diseases, has currently affected many people unfortunately,  %90 of them are from developing countries. Considering the outbreak of AIDS mostly in the young and the declaration of the public assembly of the UN, for achieving a %25 decrease in its outbreak by 2010 , this study aims at investigating the student's degree of awareness and attitude in Toyserkan Azad University on AIDS and influential factors on it. The students were selected thorough rank sampling and were studied by field-finding method. The means of data collection was questionnaire consisting of closed-answer questions. The distribution and data were described and the data analysis was conducted using T-test, Regression-Analysis, and one-way Variance-Analysis. The results show the positive relationship between awareness and the type of attitude, meaningful relationship between gender, field of study, semester and the degree of awareness, and the meaningful relationship between field of study and the attitude toward AIDS. Based on the findings of the present study, it is recommended that they enrich instruction on the AIDS in the universities and inform the students aiming at changing the type of attitude and plan and perform programs that improve the hygiene related to AIDS, and especially present its outbreak.     Manuscript profile
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        94 - The study of the effect of Gorge poliya’s problem- solving methods on reinforcing the students’ self-awareness and their improvements in math, considering the 5th grade primary school students
        hossein momeni mahmouei asadol lah zangoei mohamad reza dehghani
        This paper is to study about the influence of teaching problem-solving methods on the students&rsquo; self- awareness and their improvement in mathematics, considering the 5th grade primary school students. Reinforcing the students&rsquo; self-awareness and their develo More
        This paper is to study about the influence of teaching problem-solving methods on the students&rsquo; self- awareness and their improvement in mathematics, considering the 5th grade primary school students. Reinforcing the students&rsquo; self-awareness and their development in math are the top two elements being discussed in this research. The sample of students being chosen is from a rural complex on the suburb of Torbat-e-Heidarie town. Once one control group and an experimental one (each consisting of 15 members) were selected, the experimental group was taught about methods of problem-solving during five 45-minute sessions. Then, both a pre-test (including 18 questions on math) and a post-test (including 18 questions on math and 80 questions on self-awareness) were given. The questions of two tests had the same level of difficulty. Having been analyzed by co- variance, the scores of the pre and post tests indicated that there was significant relationship between the pre and post tests. The mean score, in the post-test, has increased remarkably, comparing with the pre-test, in the experimental group whereas, such an improvement has not been noticed among those of the control group. What being concluded from the mean scores in pre and post tests in the experimental group is that math problem-solving methods can have a great effect on reinforcing the students&rsquo; self-awareness as well as their improvement in math. Manuscript profile
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        95 - The Relationship between Meta-Cognitive and Achievement in Special Texts in English Course of the University Students
        فروغ تن‌ساز محترم نعمت‌طاووسی
          This study aimed to assess the effects of meta-cognition on educational achievement of the Azad university students in special texts in English language. After the final examination, 32 students with the higher grades and 32 students with the lower grades from the 128 More
          This study aimed to assess the effects of meta-cognition on educational achievement of the Azad university students in special texts in English language. After the final examination, 32 students with the higher grades and 32 students with the lower grades from the 128 students of the 4 classes were chosen and their meta-cognitive skills were compared. In this research, meta-cognitive skills were considered as independent variables, academic achievement as the dependent variable and sex as the control variable. The result showed a significant difference between strong and weak group according to the meta-cognitive levels. In addition, the sub-scales scores (awareness, cognitive strategy, planning and self-control) were significantly different in two group. Manuscript profile
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        96 - Developing a Curriculum Model for Breeding Second Level Primary School Students Self- awareness
        naeges sajadiyan mohamad reza yousefzade Ahmad Salahshoori farhad Seraji
        This research approach was mixed (qualitative, quantitative). In the qualitative part, inferential method (progressive) was&nbsp; used .By using Franken's method of analysis (normative realist proposition), the basics of self-awareness were deduced. By using the semi-st More
        This research approach was mixed (qualitative, quantitative). In the qualitative part, inferential method (progressive) was&nbsp; used .By using Franken's method of analysis (normative realist proposition), the basics of self-awareness were deduced. By using the semi-structured interview method, types of self-awareness and the nature and characteristics of the basic elements of the curriculum (purpose, content, teaching method and evaluation method) were extracted. The validity of qualitative data was determined using confirmability and reliability To analyze qualitative data, open, axial and selective coding method was used. In the quantitative section, the CVR method was used to determine the validity of the model. The results showed that the self-awareness basics include the connection between the soul and the body, evolution and exaltation of the soul, otherness, telescoping, thinking and self-awareness: physical, emotional, social, spiritual, intellectual. Curriculum elements including goals: improving physical knowledge, improving emotional behaviors, knowing others, improving spiritual knowledge, feelings, social communication, critical thinking. Method: questioning dialogue, role playing, small groups, brainstorming, problem solving. Evaluation: Self-evaluation, peer evaluation, and parent evaluation were concluded as essential elements of the self-awareness curriculum model in the second year of elementary school. Following these findings, the quality of the four elements was examined and approved by experts. As a result, effective paying attention to the self-awareness foundations, component, types and curriculum elements can help to improve the Second Level Primary School Students Self- awareness. The validity of the final model from the point of view of experts (philosophy of education, educational psychology and curriculum planning) was 0.82. Effective attention to the basics, components, types and nature of the elements of the self-awareness curriculum in the curriculum of the second year of elementary school can help to improve the self-awareness of students. Manuscript profile
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        97 - Developing a performance aware cloud infrastructure in e-learning system
        nafiseh fareghzadeh Nasser Modiri
        Introduction: The sharing of resources and the dynamics of workloads in e-learning systems cause competition between users and loss of efficiency. Awareness of efficiency as a key solution can protect workloads from each other's negative effects. Currently, the lack of More
        Introduction: The sharing of resources and the dynamics of workloads in e-learning systems cause competition between users and loss of efficiency. Awareness of efficiency as a key solution can protect workloads from each other's negative effects. Currently, the lack of such an infrastructure causes fluctuations in efficiency and unfavorable service quality in these systems. The purpose of the current research is to take steps to compensate for the aforementioned shortcomings and one of the most important achievements is the development of an efficient cloud infrastructure in electronic education systems. Unlike existing approaches, the proposed infrastructure does not depend on a specific execution mechanism and independently of the service level and actors, it monitors the performance of the entire cloud stack in an integrated and dynamic manner. Method: The proposed approach displays e-learning systems based on sets of departments and operational units, components, operational dependencies, and required functional connections. The description of operational units and their duties and functions are as follows: shared knowledge repository, recovery and synchronization unit, audit and monitoring unit, inference and notification unit, control and execution unit. Findings: The results of the implementation and evaluation of different scenarios show the superiority of the proposed infrastructure and the improvement of performance criteria. Discussion: The proposed infrastructure uses performance values and criteria as raw data for dynamic control and performance management. Therefore, this operational framework can be used for different efficiency measures. The proposed approach is able to support performance optimization and management of its requirements for a multi-tenant environment. The approach of the present research, considering the aspects of awareness of efficiency in electronic education systems, can be used as an effort to create a general roadmap and a perspective to achieve awareness of efficiency in basic cloud services Manuscript profile
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        98 - Evaluation of awareness of dental students and general dentists of Isfahan city about orthodontic treatments
        Sana Ansari sousan Sadeghian Nasim Esnaashari Sourena Abrishamkar
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        99 - Malamatiah in Hazin Lahijis Sonnets
        Ali Akbar Afrasiabpour Masood Rahgozar
        Among the mystics and Sufis a group emerged whose major objective was to combat the hypocrisy and pretense in a society where achieving high positions had caused a lot of people to hustle. These actions were carried out in public even though they were blamed and did the More
        Among the mystics and Sufis a group emerged whose major objective was to combat the hypocrisy and pretense in a society where achieving high positions had caused a lot of people to hustle. These actions were carried out in public even though they were blamed and did their praying sincerely..AndHe was unaware of the moment of remembrance. Those groups of Persian Sufi poetry and literature which are abundant and have spoken to about this procedure and the disposition of their mental states have to reset.And some of your poets have taken this approach and have attempted to develop such thinking and his poetry and prose writings have a beautiful way to remove them, we can mention Sheikh Mohammad Ali Hazain Lahiji. Importantly, the doleful in their theological lyrics lean towards this group has been revealed and the curtain of the inner essence of their thinking has taken a very significance and can be useful in a lot of historical research. Manuscript profile
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        100 - A Comparative Study of Self-knowledge and Self-awareness From the Perspective of Ibn Al- Arabi and Jung
        Fatemeh Mahmudi Hadi Vakili Mohammadtaghi Fa&rsquo;aali
        The issue of self-knowledge has a special place in the humanities, especially mysticism and psychology. The conventional interpretation of knowledge of self in mysticism is self-knowledge, and in psychology, especially analytical psychology, is self-awareness. It seems More
        The issue of self-knowledge has a special place in the humanities, especially mysticism and psychology. The conventional interpretation of knowledge of self in mysticism is self-knowledge, and in psychology, especially analytical psychology, is self-awareness. It seems that, the apparent differences between the two terms, the two concepts can be examined from a comparative perspective. In this paper Ibn al-Arabi is selected as representing Islamic mysticism and Jung as representing analytical psychology. Ibn al-Arabi uses concepts such as the cultivation of the self, contemplation and thought for self-knowledge, and Jung examines self-awareness through research in the unconscious, the analysis of dreams and meditation. These two perspectives are similar in some ways, such as the recognition of the self as well as the recognition of the self and the possibility of self-knowledge through inner consciousness. At the same time, Jung regards the analysis of dreams as one of the ways of self-awareness, but unlike Ibn al-Arabi for self-knowledge of self-cultivation, cognizability and uncognizability are possible. In sum, Ibn al-Arabi's mystical tradition has come close to contemporary psychological perspectives on his understanding. This article is based on library studies and comparative method. Manuscript profile
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        101 - بررسی صلاحیت بین فرهنگی معلمان زبان انگلیسی و سطح حساسیت بین فرهنگی: داستان تجربه معلمان
        Sina Khalili Mohammad Mohammadi
        چکیدهشایستگی ارتباطی بین فرهنگی (ICC) و حساسیت بین فرهنگی (IS) توجه تعدادی از محققان در زمینه آموزش و یادگیری زبان های خارجی را به خود جلب کرده است. مانند بسیاری از مطالعات دیگر که تاکنون انجام شده است، مطالعه حاضر سعی دارد سطوح ICC (شایستگی ارتباط بین فرهنگی) و IS (حسا More
        چکیدهشایستگی ارتباطی بین فرهنگی (ICC) و حساسیت بین فرهنگی (IS) توجه تعدادی از محققان در زمینه آموزش و یادگیری زبان های خارجی را به خود جلب کرده است. مانند بسیاری از مطالعات دیگر که تاکنون انجام شده است، مطالعه حاضر سعی دارد سطوح ICC (شایستگی ارتباط بین فرهنگی) و IS (حساسیت بین فرهنگی) معلمان زبان انگلیسی (با تجارب کوتاه مدت و بلندمدت تدریس) را بررسی کرده و و آنها را در عمل از طریق اجرای دو پرسشنامه برای کشف ادراکات یا باورهای معلمان زبان انگلیسی زبان ایرانی در درک ICC و حساسیت بین فرهنگی اندازه گیری کند. به منظور دستیابی به اهداف فوق، از طریق یک طرح کمی و توصیفی؛ نمونه ای متشکل از 170 معلم زبان انگلیسی با سابقه تدریس کوتاه مدت (N=82) و بلندمدت (N=88) از موسسات و دبیرستان های مختلف زبان استان آذربایجان غربی برای تکمیل دو پرسشنامه ICC و IS انتخاب شدند. نتایج تحلیل کمی داده ها نشان داد که هر دو گروه از معلمان زبان انگلیسی ایرانی به ICC و IS توجه ویژه ای دارند. همچنین مشخص شد که دو گروه معلمان (با سابقه تدریس کوتاه مدت و سابقه تدریس طولانی مدت) از نظر سطوح ICC و IS تفاوت معنی داری ندارند. به بیان دیگر، اگرچه همه معلمان زبان انگلیسی از مفاهیم ICC و IS و اهمیت آنها در شیوه های تدریس خود آگاه بودند، اما به مفهوم فرهنگ توجه داشتند. کاربردهای آموزشی این مطالعه مورد بحث قرار خواهد گرفت. Manuscript profile
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        102 - Evaluation effective social Indicators on urban environment for the residents of Bandar Lange city
        Zohreh Fani Sadaf Sahraeian sajad saeedi
        Unbridled expansion of urban centers has increased environmental concerns for citizens. One of the solutions and methods to prevent the destruction of the urban environment is to increase the awareness, attitude and behavior of citizens towards naturalistic dimensions. More
        Unbridled expansion of urban centers has increased environmental concerns for citizens. One of the solutions and methods to prevent the destruction of the urban environment is to increase the awareness, attitude and behavior of citizens towards naturalistic dimensions. The current research was conducted with the aim of investigating the social indicators effective in the emergence of environmental awareness, behavior and attitudes of the citizens of Bandarlenge city. The information is descriptive-analytical, using the Cochran sampling method, 374 people from the statistical population of Bandarlenge city have been selected as the research sample. Based on previous studies, the variables of this research included the components of environmental behavior (a set of people's actions towards environmental issues), environmental attitude (a set of beliefs and related to the environment) and environmental awareness (knowledge and literacy related to the environment). And the data collection was done by questionnaire method and the data was analyzed using spss software. In order to investigate the relationship between gender and the level of knowledge, attitude and behavior of people, the Mann-Whitney test was used, and the Kruskal-Wallis test was used to investigate the relationship between the level of education and the mentioned items. The most respondents in terms of gender are women in the age group of 25 to 40, and the most respondents in terms of education are people with bachelor's and master's degrees. The current research showed that despite the existence of proper awareness about the environment, the majority of people have a poor behavior in relation to the environment. Also, environmental awareness cannot guarantee the emergence of appropriate behavior and attitude of people because other conditions such as structural factors, individual ability, experience and habits are also influential in the formation of environmental behaviorsExtended AbstractIntroduction:&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Concerns about the environment and the destructive effects that threaten it are increasing, and the unrestrained expansion of urban centers has caused an increase in environmental concerns for citizens, and this issue has become a global issue that has caused the preservation of And environmental protection is considered essential. One of the solutions to prevent damage to the environment and its destruction is to change human behavior in a direction that pays more attention to preserving and expanding nature. In this regard, awareness of environmental issues and individual naturalistic attitude of each person is usually considered a prerequisite for environmental concerns. The first condition is what causes social participation in the environment and how to obtain this awareness and attitude is very important. The current research was conducted with the aim of investigating the social indicators effective in the emergence of environmental awareness, behavior and attitudes of the citizens of Bandarlenge city.Methodology:&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; The present study was conducted in Bandarlenge city by descriptive-analytical method. The statistical population includes people in the age range of 15 to 65 years, with a population of 13,330 people and a history of more than 3 years of residence in Bandarlenge city. And by using Cochran's sampling method, with an error level of 5%, 374 people from this statistical population have been selected as the sample size of the research. Collecting data using a four-part questionnaire (individual characteristics, awareness, attitude, behavior) which was reviewed and collected through articles and library sources. Sampling is based on a random method. Mann-Whitney and Kruskal-Wallis statistical tests were used in the data analysis in SPSS software.Results and discussion:&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; According to the obtained information, it was found that the most respondents in terms of gender are women in the age group of 25 to 40, and the most respondents in terms of education are people with bachelor's and master's degrees. Also, the people of Bandarlenge city get most of their environmental information from mass media, especially television and radio, especially illiterate, low-educated, old and middle-aged people, and they get the least amount of information from environmental organizations. To check the environmental knowledge of women and men, the Mann-Whitney statistical test was used. Given that the significance level is higher than 0.05, the null hypothesis is confirmed in all three parts of environmental awareness, attitude and behavior, the significance level is higher than 0.05. and based on this, the obtained results show that men and women did not have significant differences in environmental awareness, attitude and behavior. Of course, in the knowledge section, the average score of women was slightly higher, in the attitude section, the average score of men was slightly higher, and in the behavior section, the average score of women was higher than men. For the difference in environmental awareness, attitude and behavior of citizens in different educational levels, the statistical method used to compare the four groups of sub-diploma, diploma and post-diploma, bachelor and post-graduate, Ph.D. is Cross-Cal-Wallis test. In the awareness section, considering that the level of significance was not significantly different from each other; The average is slightly higher in bachelor's and master's degrees. In the attitude section, considering that the level of significance did not have a significant difference with each other and the average was slightly higher in the bachelor's and master's degrees. In the behavior section, considering that the level of significance did not have a significant difference with each other; And the average was slightly higher in the sub-diploma level. The awareness of 15-18 year olds due to their young age and not having the necessary and sufficient education in the educational levels did not answer properly because the questions are challenging and require training in these fields; In the case of illiterates and primary education, this issue has been observed more strongly; But regarding post-diploma education and above, especially those who had units related to the environment in their academic and university units, they answered the questions of awareness correctly, so it can be concluded that awareness and knowledge about the environment is necessary and this awareness depends on individuals. They have knowledge of men in this field. It should be mentioned that questions related to awareness are questions that require environmental literacy. According to the findings, the attitude and behavior of the people of Bandarlenge city is estimated to be good, but there are some other important points, such as, it is true that some people (primary education and even illiterate) have less environmental literacy. But they have acted completely differently in the emergence of environmentalist behavior and attitude. In other words, it can be said that the elderly and illiterate people, compared to the educated and younger ones, had a better performance in preserving, maintaining, restoring and creating a better environment in the city, as well as being more enthusiastic and active and even using new methods in creating the city environment.Conclusion:&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; The present study showed that despite the awareness and appropriate attitude of the citizens of Bandarlenge towards the environmental situation, it has not led to environmental protection behaviors. Also, environmental awareness cannot guarantee the emergence of appropriate behavior and attitude of people because other conditions such as structural factors, individual ability, experience and habits are also influential in the formation of environmental behaviors and according to the information obtained, it was found that those who They have higher education, they do not necessarily have environmental attitude and behavior. It was also found that the elderly perform better in relation to the environment, which they knew due to their long years of experience and the information obtained from mass media, especially television and radio. Also, this performance was observed in students who worked much more and patiently to preserve the environment and considered maintaining and expanding a healthy environment as a priority. In order to improve the status of social indicators affecting the environmental conditions of Bandarlenge city and similar cities in the country, it is suggested to create a platform for residents to communicate and interact with each other and finally to interact with managers and planners and establish two-way communication between people and decision makers, as well as for Creating awareness and knowledge of the environment, which are effective factors on responsible behavior, should be done through public education for the use of mass communication tools and environmental conferences, which will provide grounds for compiling articles, proposals, compositions and scientific initiatives of students in the society. Manuscript profile
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        103 - EFL Teachers’ Awareness, Perceptions, and Practices of Implementing Active Learning Methods
        Tesfanesh Telore Abebe Damtew
        This study was mainly aimed at assessing English language teachers’ awareness, perceptions, and practices of implementing active learning methods at Kambata Tembaro zone, Ethiopia. A descriptive survey method in a mixed approach was used to collect, analyze, and interpr More
        This study was mainly aimed at assessing English language teachers’ awareness, perceptions, and practices of implementing active learning methods at Kambata Tembaro zone, Ethiopia. A descriptive survey method in a mixed approach was used to collect, analyze, and interpret data for the study. Instruments such as classroom observation, questionnaires, and focus group discussions were employed to collect valid data for the study. Both quantitative and qualitative methods were employed to analyze and present the data. Thus, data gathered via classroom observation and questionnaire were quantitatively analyzed by using SPSS, and data gathered via focus group discussion were qualitatively analyzed through narrations. The findings of the study revealed that teachers are not adequately aware of active learning methods. The findings of the study also revealed that teachers view/perceive active learning methods negatively. Likewise, the study ensured that the implementation of active learning methods in the zone was almost nonexistent. The researchers suggested that the teachers should take capacity-building pieces of training on a short and long-term basis. Manuscript profile
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        104 - Investigating Iranian EFL Learners' Attitudes towards the Role of Culture and Intercultural Awareness
        Sousan Sattar Boroujeni
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        105 - The Effect of Portfolio Assessment on the Development of Metadiscourse Markers Awareness in EFL Learners' Oral Performance
        tooba mardani
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        106 - The Effect of Competitive Advantage Strategies on Customer Loyalty: Mediated role of Brand Identification and Brand Awareness (Case study: Parsian Insurance customers)
        Samira Falahatgar Mousa Rezvani Chamanzamin Mohammad Taleghani
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        107 - Studying the Level of Women Knowledge on Their Citizenship Duties And Rights
        Sohiela Naseri Eshrat Khoshbakht
        The main aim of this research was studying the level of awareness of female teachers in the city of Ilam in relation to their citizenship duties and rights. This study was a survey type and data gathering tools were questioners which had an acceptable validity and relia More
        The main aim of this research was studying the level of awareness of female teachers in the city of Ilam in relation to their citizenship duties and rights. This study was a survey type and data gathering tools were questioners which had an acceptable validity and reliability. The population included all (875 individuals) three educational levels female teachers (elementary, middle and high), of which 266 subjects were selected randomly as sample by using cluster multi-phase and stratified sampling procedures. For data analysis Pearson correlation coefficient and multiple regression analysis were used. The results showed that the civil commitment of teachers and socio-economic status respectively were significant predictors for awareness of the rights and duties of citizens. Manuscript profile
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        108 - Study of Female Teachers knowledge on Environmental Issues
        Nafiseh Salehy Azita Koushafar
        Women via food, water, household waste and energy management at home could create very&nbsp;positive results to maintain the environment. The purpose of environmental education was to&nbsp;increase awareness and or the ability to recognize and describe the environmental More
        Women via food, water, household waste and energy management at home could create very&nbsp;positive results to maintain the environment. The purpose of environmental education was to&nbsp;increase awareness and or the ability to recognize and describe the environmental issues so the&nbsp;people can acquire skills or to develop methods to solve environmental problems. The aim of this&nbsp;study was to estimate the environmental education objectives, assess the level of knowledge of&nbsp;teachers in secondary schools in the Ahvaz region 4 in relation to environmental issues in 1393&nbsp;.100 questionnaires containing 17 items were distributed in 4 schools in Ahwaz region. Collected&nbsp;data were analyzed with descriptive methods. The results showed the necessity of environmental&nbsp;education in the community and lack of environmental information. The sample teachers stated&nbsp;lack of environmental responsibility and ignorance, and ignorance of the people were as causes&nbsp;of environmental issues worsening. A large number of teachers remarked that direct education&nbsp;to students and educational workshops were to be considering as effective methods. The most&nbsp;important environmental problems in the country according to the respondents was the lack of&nbsp;environmental responsibility, the current energy crisis, air pollution and waste disposal. Such&nbsp;estimation reflected the low teachers ' knowledge of environmental problems. Because problems&nbsp;such as degradation and depletion of natural resources, global warming and population growth are&nbsp;far more important than the broader principles of waste disposal. Therefore, it is recommended that&nbsp;the Ministry of Education should consider a series of scientifc studies and environmental planning&nbsp;related to the environment in course content in different ways. Manuscript profile
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        109 - Predicting divorce tendency based on need to love and survival, sexual awareness and sexual perfectionism in couples divorce applicant
        Faizollah Rahimi Hamid Atashpour Mohsen Golparvar
        The aim of present research was predicting divorce tendency based on need to love and survival, sexual awareness and sexual perfectionism in couples divorce applicant. This study was cross-sectional from type of correlation. The Research population was couples divorce a More
        The aim of present research was predicting divorce tendency based on need to love and survival, sexual awareness and sexual perfectionism in couples divorce applicant. This study was cross-sectional from type of correlation. The Research population was couples divorce applicant of Isfahan city in 2018-19 years. The research sample was 670 people who were selected by available sampling method. To collect data used from subscales of love and survival from basic psychological needs scale (Salari &amp; Sahebi, 2004), sexual awareness scale (Snell &amp; et al, 1991), subscale of sexual perfectionism from relationship beliefs inventory (Edelson &amp; Epstein, 1982) and researcher-made divorce tendency questionnaire. To analyze the data used from methods of Pearson correlation and multiple regression with enter model in SPSS software version 22. The findings showed that the need to love and sexual awareness had a negative and significant relationship with the tendency to divorce and sexual perfectionism had a positive and significant relationship with the tendency to divorce (P0/05). Also, need to love, sexual awareness and sexual perfectionism significantly were able to predict 13/3% of the changes in tendency to divorce in couples divorce applicant (P Manuscript profile
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        110 - The effect of moral intelligence components based on Islamic education approach with mediated by social capital on students' self-awareness
        Sayyed Hadi Delbari Vahid Fallah Saeed Saffarian Hamedani
        The aim of this research was determine the effect of moral intelligence components based on Islamic education approach with mediated by social capital on students' self-awareness. This study was all high school students of Tehran city in 2019-20 academic years with numb More
        The aim of this research was determine the effect of moral intelligence components based on Islamic education approach with mediated by social capital on students' self-awareness. This study was all high school students of Tehran city in 2019-20 academic years with number of 3512 people. The sample size according to Krejcie and Morgan table was estimated 346 people who were selected by multistep cluster sampling method. Data were collected with using the researcher-made questionnaires of moral intelligence and self-awareness based on Islamic education approach and the standard questionnaire of social capital (Pajak, 2006) and analyzed by structural equation modeling in SPSS and LISREL software. The findings showed that all moral intelligence components including honesty, responsibility, forgiveness, compassion, moral values and communication skills had a direct and significant effect on social capital and self-awareness and social capital had a direct and significant effect on self-awareness. Also, all moral intelligence components with mediated by social capital had an indirect and significant effect on students' self-awareness (p &lt; /p&gt; Manuscript profile
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        111 - Effectiveness of teaching self-awareness on imposter syndrome in gifted highschool girl's students in Ahvaz
        soheila koushafar parvin ehtesham zade
        Abstract: The purpose of this research was effectiveness of teaching self-awareness on imposter syndrome in gifted highschool girl&#39;s&nbsp;students in Ahvaz. In this study by using a purposive sampling ,30 students who were gifted and high score in imposter placed More
        Abstract: The purpose of this research was effectiveness of teaching self-awareness on imposter syndrome in gifted highschool girl&#39;s&nbsp;students in Ahvaz. In this study by using a purposive sampling ,30 students who were gifted and high score in imposter placed into experimental group and control group by random assignment.Method of study was experimental and the type&nbsp;was pretest and posttest.The instrument was imposter questionnaire.At the first pretests were completed by both two groups, then accomplished self-awareness training for experimental group.Finally both of groups, completed posttests.For the analysis of data used of MONCOVA and ANCOVA.Results showed that &nbsp;training of self-awareness affected on decreasing of imposter Manuscript profile
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        112 - Presenting the sustainable functional development model of Tehran Municipal Sports Organization based on green merits
        Davar Khaksar Boldagi Majid Soleimani Adel Afkar
        The current research was designed and implemented with the aim of presenting a sustainable functional development model of Tehran Municipal Sports Organization based on green competencies with a mixed approach. The current research was mixed in terms of practical purpos More
        The current research was designed and implemented with the aim of presenting a sustainable functional development model of Tehran Municipal Sports Organization based on green competencies with a mixed approach. The current research was mixed in terms of practical purpose, in terms of descriptive-survey data collection method and based on the research approach. The statistical population of the present research in the qualitative part included university professors familiar with green management, green competence, and organizational performance (they have conducted at least two studies in this field). Purposive sampling method was used to select the interviewees. This sampling continued until theoretical saturation was reached and finally 16 people were selected as a sample. Also, the statistical population in the quantitative part of the research included all the employees of the Tehran Municipal Sports Organization, whose number is 2610, and the statistical sample was considered to be 335 based on Morgan's table and available. The tools used in this research the interview was a questionnaire extracted from the interview and a standard questionnaire. Open, axial and selective coding was used to examine the data of the qualitative part, and the structural equation modeling method was used in the quantitative part. The results of the present study showed that the sustainable functional development of the Tehran Municipal Sports Organization based on green competencies is significant (T value greater than 1.96). Manuscript profile
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        113 - Investigating the relationship between self-awareness and creativity and critical thinking of sixth grade elementary school female students in Pishva
        Fariba Hoseina Esmaeil Saedi por
        aim: The aim of this study was to investigate the relationship between self-awareness and creativity and critical thinking in sixth grade elementary school female students in Pishva.Method: The research was applied in terms of purpose and correlational in terms of the t More
        aim: The aim of this study was to investigate the relationship between self-awareness and creativity and critical thinking in sixth grade elementary school female students in Pishva.Method: The research was applied in terms of purpose and correlational in terms of the type of research and descriptive-survey method. statistical population consisted of 391 students in sixth grade elementary school girls in Pishva that 193 students were selected as a sample by cluster random sampling method. Cooper's self-awareness, Abedi's creativity and California critical thinking questionnaires were provided to students. After collecting the questionnaires, the data were analyzed by correlation method and SPSS software.Results: The results showed that there is a significant positive relationship between self-awareness and creativity and critical thinking in sixth grade elementary school girls in Pishva and also there is a positive and significant relationship between creativity and critical thinking.Conclusion: According to the results of this study, it can be said that high levels of self-awareness are directly related to high levels of creativity and critical thinking. Manuscript profile
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        114 - Standardization of the Third Edition of the Wadkock-Johnson Student Volunteering Scales in Elementary School Students in Islamshahr
        Ali Vosoughi Colnteri Kambiz Kamkari Mehrnaz Azadyekta
        Purpose: In this research, "Standardization of the third edition of the Wadkock-Johnson Student Volunteering Scales in elementary school students in Islamshahr" was studied.. Methoed:&nbsp; The original questioning method has been developed to determine whether the thir More
        Purpose: In this research, "Standardization of the third edition of the Wadkock-Johnson Student Volunteering Scales in elementary school students in Islamshahr" was studied.. Methoed:&nbsp; The original questioning method has been developed to determine whether the third edition of the Woodshow-Johnson Student Volunteering Scales in elementary school students in Islamshahr has internal consistency, stability coefficient, criterion validity, and desirable structure validity. The present research is in the field of psychometric planning. The present research community consists of all students of Eslamshahr primary schools. In this research, 720 students (from the first to the sixth and from each base of 30) were selected as the sample, following a randomized random sampling method. In this research, the third edition of the third edition of the Woodcock Johnson Cognitive Test series has been used as a tool that has a desirable validity and validity. Findings: The results of this study showed that by examining the internal consistency (using Alpha Cranbach method and two semiring tests with Spearman-Brown correction), stability by means of test-retest method revealed that the tool consisted of internal consistency of questions and desirable stability (higher Of 0.95). Also, the tool with the fifth version of the Stanford-Bineh Hoe Scale in elementary school students in Eslamshahr has a similarity of validity. Conclusion: Finally, the factor analysis revealed that this tool explains the factors of the seven factors of the Kotl-Horn-Carroll theory (CHC) in elementary school students in the city of Islamshahr. Manuscript profile
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        115 - Conceptualization and Design of a Digital Content Marketing Model Using Structural Equation Approach
        Kamran Feizi Hormoz Mehrani Hossein Vazifehdust Ehsan Sadeh
        Conceptualization and Design of a Digital Content Marketing Model Using Structural Equation Approach Abstract Content marketing refers to the importance of valuable and relevant content in the marketing process. On the other hand, the growth and development of media More
        Conceptualization and Design of a Digital Content Marketing Model Using Structural Equation Approach Abstract Content marketing refers to the importance of valuable and relevant content in the marketing process. On the other hand, the growth and development of media and digital tools and the growing trend of their use have doubled the importance of paying attention to digital marketing tools and caused the emergence of a new topic called digital content marketing. The research presented the fit of the digital content marketing model to the economic, social, political, and cultural conditions of Iran. This research is practical in terms of purpose, and the researcher has used a quantitative method. The sampling method was a simple random method, according to Cochran&#039;s formula. The sample included 384 users of Digikala&#039;s Instagram page, which initially defined hypotheses and collected the necessary information through a 5-point Likert questionnaire. To measure the results of the research, the method of measuring structural validity and the method of modeling structural equations were used to test the hypotheses of the research, and with the help of SmartPLS.3 software, factor analysis of the dimensions of the research was also performed. After conducting the necessary analysis, it was found that there is a significant relationship between the variables discovered in the digital content marketing model, and the existing assumptions were confirmed. This result shows that the obtained model can be used in digital content marketing. Manuscript profile
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        116 - Cognitive analysis of self-awareness of a healthy personality based on Viktor Frankl's theory: a case study of the novels of Savushun and Anna Karenina
        Fatemeh Yahoseini Moosavi Soheyla mousavisirjani Afsaneh lotfiazimi
        &nbsp;A healthy personality always seeks to find a purpose to give meaning to his life. In Viktor Frankl's theory of meaning therapy, the meaningfulness of a healthy human life is described in the light of the following characteristics: freedom of will and awakening, se More
        &nbsp;A healthy personality always seeks to find a purpose to give meaning to his life. In Viktor Frankl's theory of meaning therapy, the meaningfulness of a healthy human life is described in the light of the following characteristics: freedom of will and awakening, sense of responsibility, will directed towards meaning, love, wise tolerance of suffering, search for meaning, the answer to conscience and religious belief. Self-awareness, which means that a person is aware of himself, is one of the important components in Frankel's theory of meaning therapy. In meaning therapy, a person who is searching for meaning is faced with being responsible and aware. Novels such as Savushun Simin Daneshvar and Anna Karenina by Leo Tolstoy can examine the self-awareness of a healthy character and can be analyzed from a psychological point of view. In this research, by using the descriptive-analytical method, the psychological investigation of the novels of Savushun and Anna Karenina was done with an emphasis on Frankel's theory. And the question has been answered whether the characters of these novels have the characteristics of a healthy person according to Frankel or not. The findings of the research show that Yusuf (the main character of the novel) is a self-aware person in Savushun And self-awareness directly causes characteristics such as awakening, love, self-sufficiency, and responsible to appear in him. Zari (another main character of the novel) also comes to self-awareness after the events that happen to her, and the characteristics of a healthy personality appear in her. In Anna Karenina, Levin comes to self-knowledge as a result of events in his life together, and the traits of a healthy personality are manifested in him. Based on this and according to the basic issue of this research, it seems that the characteristics of the heroes of the novel are compatible with what Frankel defined (except for self-sufficiency). Of course, self-sufficiency can be considered a sub-component of responding to the call of conscience according to Frankel. Manuscript profile
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        117 - An investigation into three different techniques to raise critical cultural awareness
        Leila Amiri Kordestani Massood Yazdanimoghaddam Parviz Maftoon
        This study attempted to explore to what extent each of the three techniques of culture narratives, culture capsules and culture training activities significantly affect the critical cultural awareness of Iranian EFL learners by comparing their means from pretest to post More
        This study attempted to explore to what extent each of the three techniques of culture narratives, culture capsules and culture training activities significantly affect the critical cultural awareness of Iranian EFL learners by comparing their means from pretest to post-test questionnaire after ten-session treatment. Furthermore, it investigated whether there are any differences in the effectiveness of these techniques. Regarding the participants, the testing group was 154 undergraduate English language translation students, including both male and female students, forming three experimental groups. This investigation used the quasi-experimental pretest-posttest design. The sampling method was convenience sampling. The homogeneity test and a pre-post critical cultural awareness questionnaire were used to collect data. The collected data were analyzed through Repeated Measures ANOVA and Simple Effect Analysis. Based on the obtained results, there were significant differences between the pretest and the post-test, which means that by applying the techniques mentioned above, the critical cultural awareness of learners increased. Also, there were significant differences between the three groups&rsquo; overall means on pre-post critical cultural awareness questionnaires. Considering the three groups, culture narratives, culture capsule and culture training activities, the former outperforms the others. Furthermore, between culture training activities and culture capsule groups, the culture training activities group performed better than the culture capsule group. Manuscript profile
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        118 - The Effect of Phonological Awareness Skills Instruction on Reading Speed and Comprehension of Second Grade Elementary Dyslexic Students
        asghar latifi Abolghasem Yaghobi
        Reading properly and understanding what is read, is always a concern which in the case of failure in this area, the person will face a failure in reading. So, dyslexia is a progressive problem that hurts other educational fields. There for this research was carried out More
        Reading properly and understanding what is read, is always a concern which in the case of failure in this area, the person will face a failure in reading. So, dyslexia is a progressive problem that hurts other educational fields. There for this research was carried out aiming to determine the effect of teaching the skills of phonological knowledge on the deficient reading student speed of reading and understanding the texts. The design of the study was half experimental consisting pre &ndash;test and post- test with a control group. The statistical society of the study included the entire deficient reading students at the second grade of elementary school in learning Disorder centers of Hamedan city in 1392-1393.from among of them Twenty students were chosen and they were randomly divided into two groups; an experimental group and a control group. Then , in ten forty &ndash; five &ndash; minute sessions, the phonological knowledge was taught to the experimental groups. To gather data these experiments were used : reading recognition test , deficient reading check list , phonological knowledge assignments , and Raven test. The consequences of this study showed that teaching phonology can improve the students' skill of phonological knowledge and in crease their reading speed and their power of understanding the texts. Manuscript profile
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        119 - A study of the relationship between managers’ self-knowledge and their applying conflict management styles in high schools in Bojnord
        mahnaz nistani baratali monfaredi
        The main responsibility of managers is to maintain an environment in which people can work together and achieve the predetermined goals. To do this, managers should study the effect of their habits and tendencies on other so that they can omit the ones that may have a n More
        The main responsibility of managers is to maintain an environment in which people can work together and achieve the predetermined goals. To do this, managers should study the effect of their habits and tendencies on other so that they can omit the ones that may have a negative effect on people. Therefore, they should learn self-knowledge and have control over themselves(Knatez et. al , 1384). Knowing oneself has always been sought by human beings. The identification of needs, values, humane objectives and most important of all self-respect is important. To get to self-realization, which is our ultimate goal, the satisfaction of basic needs such as self-respect is necessary. At the same time, self-respect is one of the components of self-knowledge(Alipour, 1375) On the other hand, one of the issues arising out of human relationships is that of conflict. A manager&rsquo;s responsibility is conflict management. Conflict, if effectively controlled, can reveal hidden organizational issues, improve the quality of decision making and leads to innovation within the organization. The present study investigates the relationship between managers&rsquo; self-knowledge and their applying conflict management styles in high schools in Bojnord. The statistical population are the high school managers and the sampling technique is randomized. The study is of survey type. It is a descriptive, correlational study. To gather data, Raj Kumar Sarsovat self-knowledge questionnaire and Rahim&rsquo;s methods of dealing with conflict were employed. To analyze the data, descriptive statistics(frequency and percentive) and inferential statistics(chi-square) were employed. Cronbach alpha formula was used to determine the reliability of the questionnaire. The results showed that there is a significant relationship between managers&rsquo; self-knowledge and their applying conflict management styles at 99% confidence. There was also a relationship between self-knowledge and each of conflict management styles(cooperation, solution, competition, avoidance) at 95% percent of certainty. We found that those managers who use cooperation, solution styles have more self-awareness Manuscript profile
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        120 - The recognition of inner-organizational factors in teachers’ participation in action research as a challenge in education
        habiballah najafi محمد Golizadeh
        The present study investigates inhibitive inner organizational factors in teacher-researcher plan. Teacher-researcher and action research is an innovation in educational system. Action research is a new approach to operational improvement, innovation, change and develop More
        The present study investigates inhibitive inner organizational factors in teacher-researcher plan. Teacher-researcher and action research is an innovation in educational system. Action research is a new approach to operational improvement, innovation, change and development in school and society actions. 384 teachers were selected using a stratified sampling method. They answered a questionnaire. The results showed that lack of knowledge is the most important inhibitive factor in their participation. Not enough facilities and resources, manager&rsquo;s attitudes and actions, lack of time, unequal attention to all school grades, not considering the gender, and preference for decisions that are not based on research are among other factors that cause barrier in participation in action research. Manuscript profile
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        121 - The role of emotional intelligence components of managers in employees performance improvement in Mazandaran universities
        maryam hafezian fariba adli
        Given that effective managers are always looking for ways to improve the performance of their employees and organizations They develop emotional intelligence components to become effective managers and their favorable impact on the performance of employees and organizat More
        Given that effective managers are always looking for ways to improve the performance of their employees and organizations They develop emotional intelligence components to become effective managers and their favorable impact on the performance of employees and organizations.Regarding to the importance of emotional intelligence and its Role in changing performance, this study searched for the relation between managers emotional intelligence and staff's performance in MazandaranUniversity in medical science. Study procedure is correlative- explanatory in which 80 subject from Managers and 340 subject among staffs , participated in this study measurement instruments were two questionnaires. Emotional intelligence questionnaire provided by Brad berry and Grewz (2005). The performance Questionnaire made by Researcher. Data analysed by Using SPSS software consisted of descriptive statistics, t-statistic one- group test, t difference between two groups, Pearson correlation coefficient and step by step Regression analysis. study findings showed that there is a significant relation between managers emotional intelligence and staffs performance components. In other words,The higher managers emotional intelligence, resulted to better staff's performance. &nbsp; Manuscript profile
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        122 - Surveying the awareness Level of elementary teachers on educational principles in order to providing a good pattern for promoting their awareness Level on education principles in kurdestan Province.
        فردین Abdilahi علی SHariatmadari عزت االله Naderi
        The current study aims to Surveying the awareness Level ofelementary teachers on educational principles in order to providing agood pattern for promoting their awareness Level on educationprinciples in kurdestan Province .The research method employed inthis study in fie More
        The current study aims to Surveying the awareness Level ofelementary teachers on educational principles in order to providing agood pattern for promoting their awareness Level on educationprinciples in kurdestan Province .The research method employed inthis study in field research and the statistical population includes allthe teachers who have been teaching in the elementary schools of theKurdistan province in the academic year of 2009 &ndash; 2010. Thestatistical sample consists of 370 teachers who have been collectedthrough multi-stage and random clustering sampling. In the currentstudy, the data are collected through a questionnaire (comprised of 40four-choice questions). The data are analyzed at two levels:descriptive level (by frequency distribution tables, frequencypercentage, mean, etc.) and analytical level (through q-square, Z and Ttests).The most prominent findings of the research indicate that thelevel of elementary school teachers' cognizance of educationalprinciples is lower than average and there is no meaningful differencebetween the scores in terms of gender variable, but a meaningfuldifference is observed between the scores in terms of academicdegree, service record and major of study. Manuscript profile
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        123 - Explanation of Tax Fraud in Iran from a Political and Sociological Perspective (Case study Tehran City)
        mohammad seid Iraj Saei Arasi Ehsan Rahmani Khalili
        This research is based on a case study in Tehran about tax fraud in Iran from a political and sociological perspective. It is assumed that relative deprivation feeling, public awareness, public participation, and religious adherence affect tax fraud in Iran. The researc More
        This research is based on a case study in Tehran about tax fraud in Iran from a political and sociological perspective. It is assumed that relative deprivation feeling, public awareness, public participation, and religious adherence affect tax fraud in Iran. The research goal was achieved through applied research, and data was collected through descriptive and correlational methods. The collected data was analyzed by SPSS software in two parts: descriptive and correlational. The obtained findings show that there was a significant correlation between public awareness and tax fraud. However, there was no significant correlation between social trust and public participation with tax fraud. Also, discoveries showed that the variables of public awareness, a religious adherence, and relative deprivation feeling can predict tax fraud to the extent of 6%. Manuscript profile
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        124 - The Effect of Portfolio Assessment on the Development of Metacognitive Awareness in EFL Learners' Translating in the Academic Context
        tooba mardani
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        125 - Analysis of the Impact of Social Intelligence on Social Entrepreneurship
        Ali Shaemi Barzaki Hadi Teimouri Maryam Abdi
        Social entrepreneurship has become a major issue in entrepreneurship today. The purpose of this study is to analyze the effect of social intelligence on social entrepreneurship which is have been a case study in selected charities of Isfahan city. This research is appli More
        Social entrepreneurship has become a major issue in entrepreneurship today. The purpose of this study is to analyze the effect of social intelligence on social entrepreneurship which is have been a case study in selected charities of Isfahan city. This research is applied in terms of its purpose and in terms of its nature and method, is descriptive-survey. The statistical population of this study was 70 employees of selected charities in Isfahan. which were selected by census method. The data collection tool was a questionnaire containing 55 questions to measure the variables of the research that Content validity and structure were verified and its reliability was confirmed. The total Cronbach alpha value of the entire questionnaire was 0.96 which the reliability of the questionnaire was approved.Data analysis was done using SPSS and Smart-PLS software and structural equation modeling. Research results show that social intelligence and its dimensions such as social skills, social awareness and social information processing have a positive and significant effect on social entrepreneurship. Manuscript profile
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        126 - Factorial Structure and Internal Consistency of Authentic Leadership
        Siroos Ghanbari Khalil Zandi Hamed Seifpanahi
        The purpose of this study was to validation of Authentic Leadership Questionnaire (ALQ). The research method was descriptive. The population of the administrative staff of the five government agencies located in the city of Sanandaj official sites, including gas, electr More
        The purpose of this study was to validation of Authentic Leadership Questionnaire (ALQ). The research method was descriptive. The population of the administrative staff of the five government agencies located in the city of Sanandaj official sites, including gas, electrical distribution company, Social Security Organization, Imam Khomeini Relief foundation, and the organization of Registration of a deeds and properties Kurdistan`s. with regard the ratio of employees in any organization, a sample of 131 subjects were selected by classified random sampling. Data gathering tool was Authentic Leadership Questionnaire. Analysis was performed using confirmatory factor analysis, Cronbach's alpha coefficients and one sample t-test. The results showed that the Construct validity and in tornal consistency of the Authentic Leadership questionnaire was confirmed. The results also showed that Authentic Leadership status in the organizations studied was an above average. &nbsp; Manuscript profile
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        127 - A Study on the Role and the Effect of Staff's Individual Factors on the Quality knowledge Sharing
        Mohammad Soleymani Jafar Barzegar Qarabag Jafar Sadeq Feyzi Yosef Pashazadeh
        Knowledge sharing is an important step in knowledge management whereby knowledge is exchanged among individuals. During this process explicit or tacit knowledge can be passed from one to another with the possibility of creating new knowledge.&nbsp; Excellent knowledge s More
        Knowledge sharing is an important step in knowledge management whereby knowledge is exchanged among individuals. During this process explicit or tacit knowledge can be passed from one to another with the possibility of creating new knowledge.&nbsp; Excellent knowledge sharing leads to development and improved service quality in organizations. However, to obtain the competitive advantages in public organizations, providing quality services to the society members must be strongly considered. Many effective factors contributing to knowledge sharing have been already identified in previous studies. However they focused on technological and organizational aspects rather than individual aspects of knowledge sharing. Therefore, we studied the individual aspects involved in the quality of knowledge sharing. The correlation between awareness, motivation, personality and trust in knowledge sharing was studied. Our results showed a direct and significant correlation between each of above -mentioned individual factor with quality of knowledge sharing (Correlation coefficient: 0.826, 0.796, 0.722 and 0.245 respectively, P&lt;0.01) confirming our hypothesis. Manuscript profile
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        128 - Behaviour of Individuals towards E-Waste Management in India
        Somvir Arya Ajay Gupta Arvind Bhardwaj
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        129 - Effect of training self-awareness skills on academic achievement and identity styles of female secondary school students
        رئوفه السادات خالقی مریم حافظیان
        This study aimed to assess the effectiveness of self-awareness skill training on self-educational handicapping and identity styles in secondary high school female students of Sari. The research method was experimental with pretest-posttest design with control and experi More
        This study aimed to assess the effectiveness of self-awareness skill training on self-educational handicapping and identity styles in secondary high school female students of Sari. The research method was experimental with pretest-posttest design with control and experimental groups. The study population included all high school female students in the city of Sari in the academic year 2015 up. The required sample random cluster sampling were multi selected and incapable in their tests of academic burnout and identity styles were tested ago. The experimental group received an educational intervention on students and then the students in both groups were tested after. To collect data, questionnaires were used by Jones and Roddalt (1982) self-management questionnaire and Bersonsky Identity Style Questionnaire (ISI) questionnaire (1982). After verifying the validity of this questionnaire, the reliability of each questionnaire was 0.85 and 0.85, respectively. To analyze the data, descriptive statistics including dispersion indices and mean and Inferential statistics including covariance analysis were performed using SPSS20 software. The findings in the covariance analysis confirmed the first hypothesis and did not confirm the second hypothesis. The results showed that self-knowledge skills training has a significant effect on academic self-efficacy, but does not affect identity styles. Manuscript profile
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        130 - Investigating the Effectiveness of Self-awareness Training on Aggressive Behavior and Social Adjustment of Adolescent Girls
        Maryam Kadkhodaee Parisa Khedri
        The present study was conducted with the aim of determining the effectiveness of self-awareness training on aggressive behavior and social adjustment of adolescent girls. The research method was semi-experimental with a pre-test and post-test design with a control group More
        The present study was conducted with the aim of determining the effectiveness of self-awareness training on aggressive behavior and social adjustment of adolescent girls. The research method was semi-experimental with a pre-test and post-test design with a control group. The statistical population was female secondary school students of the 2nd district of Tehran who were studying in the academic year of 2018-2019. The research sample consisted of 40 people who were selected by the available sampling method and according to the study entry and exit criteria. The experimental group received self-awareness intervention during ten weekly 60-minute sessions. The tools used in this research included aggression questionnaires by Buss and Perry (1992) and social adjustment by Sinha and Singh (1993). The data was analyzed by analysis of covariance using SPSS software version 26. The findings showed that there was a significant difference between the experimental and control groups in terms of aggressive behavior and social adjustment (p&lt;0.05). Therefore, self-awareness can be suggested as an effective method to reduce aggressive behavior and increase social adaptation in female students to schools and medical and educational centers. Manuscript profile
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        131 - The relationship between meta cognitive awareness from study strategies and intellectual beliefs with academic achievement
        Masoumeh Bagherpur Hasan Abdollahzadeh
        The aim of the current research is to study the relationship between meta cognitive awareness from study strategies and intellectual beliefs with academic achievement of students of Islamic Azad University, Bandar Gaz branch. The numbers of 280 samples were selected usi More
        The aim of the current research is to study the relationship between meta cognitive awareness from study strategies and intellectual beliefs with academic achievement of students of Islamic Azad University, Bandar Gaz branch. The numbers of 280 samples were selected using stratified random sampling. The data collection tools were Meta cognition Questionnaire from study strategies of Mokhtari And Richard and Babaei&rsquo;s intellectual beliefs. The Pearson correlation test and linear regression techniques (stepwise) was used. According to results Meta cognitive awareness of study strategies (global study, support study, problem solving study) and incremental intellectual beliefs and academic achievement are related. There is relationship between academic achievement and entity intelligence beliefs. The regression analysis of predictive variables, incremental intellectual beliefs and problem-solving study strategy can predict their academic achievement. Manuscript profile
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        132 - Comparing the effectiveness of mindfulness training and cognitive therapy training based on mindfulness on adolescent girls' self-balance
        Zahra Rafasanjani Akbarabadi Marjan Hossienzadeh Taghvai Esmat Danesh Adis Kraskian Mojmanaree Arezoo Tarimoradi
        The purpose of this research was to compare the effectiveness of Mushfaq's mindfulness group training and cognitive therapy group training based on mindfulness on the self-balance of adolescent girls. In terms of the purpose, the current research is a part of applied re More
        The purpose of this research was to compare the effectiveness of Mushfaq's mindfulness group training and cognitive therapy group training based on mindfulness on the self-balance of adolescent girls. In terms of the purpose, the current research is a part of applied research and in terms of method, it is a semi-experimental study with a pre-test-post-test design and a control group. he research population consisted of all female students in the 10th and 11th grades of the second secondary school in Karaj in 2019-2020, and 45 of them were selected as a sample. The instrument of the current research included Hardin's (2002) integrated inconsistency index. The group training intervention of Mendan Mushfaq was carried out during 8 sessions of 1.5 hours and the group training intervention of cognitive therapy based on mindfulness was carried out during 10 sessions of 1.5 hours; But the control group did not receive any intervention. The findings showed that the group training of the compassionate mind and cognitive therapy based on mindfulness is effective on the self-balance of adolescent girls. Also, the findings showed that there was a significant difference between the effectiveness of the two interventions of the Mushfaq Mind group training and the mindfulness-based cognitive therapy group training in self-balance. Manuscript profile
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        133 - Relationship Between Ecological Awareness and Paddy -Field Knowledge of Women in Bandar- E Anzali With Sustainable Agriculture Critea
        H. Chaharsougi-Amin S.M. Mirdamadi
        The purpose of this study was to analyse the relationship between ecological awareness and rice-field knowledge of paddy field women in Bandar- E Anzali and sustainable agriculture criteria observation extent. The research method used descriptive-analytic that is perfor More
        The purpose of this study was to analyse the relationship between ecological awareness and rice-field knowledge of paddy field women in Bandar- E Anzali and sustainable agriculture criteria observation extent. The research method used descriptive-analytic that is performed relative &ndash; causal method. The population included paddy field women, over 25 years old in two region. In this research, 275 women were selected with systematic sampling method. Instruments reliability was estimated by calculating Cronbach's alpha coefficient by SPSS/win. The descriptive findings showed that the research's paddy field women have good knowledge regarding ecological awareness and rice-field. Also, they are observing sustainability criteria in farming approximately. The analytic finding showed that there exists significant difference (%1) between the mean of observing sustainability criteria in farming, level of education, kind of ownership to field-rice and kind of used seed. Also, there exists positive significant correlation (p=%99) between age, past record paddy field, the measure of social participation, paddy field annual income, ecological awareness and paddy field knowledge and observing sustainability criteria in agriculture. But there exists negative significant correlation (p=%99) between the measure of paddy field participation and number of member household and observing sustainability criteria in farming. The measure of rice production and paddy field annual income as independent variable have maximum role and rate in analyzing of dependent variable.&nbsp; Manuscript profile
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        134 - Influential factors on Social Security among citizens of Tabriz
        Khadijeh Jafari Sajad Mesgarzadeh Mohammad Mirzakhani
        This article concentrates on the identifying some influential factors related to Social Security among citizens of Tabriz metropolitan in 2016. This study is a cross-sectional survey and using multi-stage cluster sampling method 400 cases selected as the sample size. Po More
        This article concentrates on the identifying some influential factors related to Social Security among citizens of Tabriz metropolitan in 2016. This study is a cross-sectional survey and using multi-stage cluster sampling method 400 cases selected as the sample size. Population of the study was the citizen's between 18-64 years old and the Likert scale were used for data gathering. In order to investigate the reliability and construct validity of the scales, Cronbach's alpha coefficient and confirmatory factor analysis were used respectively. This article used Pearson correlation for bivariate analysis, and structural equation model (SEM) for multivariate analysis. The statistical packages used in this study are SPSS20 and Lisrel 8.8 software. The findings suggest that, 1. the level of social security in different aspects (objective and subjective) among the citizens is moderate, 2. there is a meaningful relationship between social security and residential 3. The model showed that internal factors such as awareness, life satisfaction and Citizenship responsibility compared to external and physical factors, such as police presence and its function, have a more significant effect on creating social security among citizens of Tabriz 4. It was also found that media plays an important role in increasing social security in the community. Manuscript profile
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        135 - Studying the relationship between cultural capital and political participation of Tabriz Islamic Azad university students
        Rasoul Hamidi Heris Firouz Rad
        This study aims to investigate the relationship between cultural capital and political participation of Tabriz Islamic Azad university students in 1393. The study population is 18,540 people and Cochran formula is used for determining the sample size that is 376 people. More
        This study aims to investigate the relationship between cultural capital and political participation of Tabriz Islamic Azad university students in 1393. The study population is 18,540 people and Cochran formula is used for determining the sample size that is 376 people. The research method is survey and data were collected through a questionnaire. To assess the reliability of the measuring instrument, Cronbach's alpha was used. Statistical methods include Pearson correlation, t-test and F test. The results show that, there is a&nbsp; meaningful relationship between cultural capital and the following variables : political participation (with significance level of 0/001), political awareness (with significance level of 0/001), rate of participation in political gatherings (with significance level of 0/001), the reference group (friends) being political (with significance level of 0/003), the rate of participation in elections (with significance level of 0/001) and level of membership in associations and political parties (with significance level of 0/001). But there is not a significant relationship between cultural capital and taking political positions (with significance level of 0.28). In addition there isn&rsquo;t a significant relationship between age and gender and students&rsquo; political participation. Also, there is a significant difference between students&rsquo; political participation and marital status (with significance level of 0/009). The political participation of Tabriz Azad University students with a significance level of (0.001) is higher than average, and their cultural capital with the level of significance of (0.187), is moderate. Manuscript profile
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        136 - A Qualitative Study of Adolescent Sexual Education and its Contextual Factors with Emphasis on Interpersonal Relations with Case study: High school adolescent girls and boys residing in Tehran
        Sarvenaz T orbati Somayeh Tajik Esmaeili Nika Khosravi
        Sex education is adopting methods for creating healthy sexualcharacteristics and behaviors and at the same time removing inappropriatesexual characteristics and behaviors from human existence. In otherwords, sex education offers a series of essential psychological, phys More
        Sex education is adopting methods for creating healthy sexualcharacteristics and behaviors and at the same time removing inappropriatesexual characteristics and behaviors from human existence. In otherwords, sex education offers a series of essential psychological, physical,and religious information regarding the sexual field related to anindividual, as well as providing information and awareness to theindividual in order to become more familiar with the characteristics of theopposite sex. The present study aimed to investigate sex education ofadolescents in Tehran and its underlying factors with emphasis oninterpersonal relationships with parents. To this end, qualitative researchmethod and interviewing technique were used for data collection. Thegrounded theory approach was employed to analyze the data. Theobtained data resulted in forming categories such as awareness ofreligious issues related to sex education, parents&rsquo; awareness of sexualissues and its physical and psychological effects, parents&rsquo; appropriatebehaviors in family, parents&rsquo; awareness of and dominance on somecommunication skills for better connections with children, sex educationin the form of school education, parents&rsquo; education and socialization,correct transfer of sexual norms and guidelines to children, existence ofan emotional connection in family, supervision of school activities forchildren and adolescents, and cooperation with parents in this field. Theseconcepts were categorized into three themes: family, educational orextramarital and social factors. Finally, based on the results, one of themain reasons for influencing sexual education in this study is theawareness among families and at the top among parents. Manuscript profile
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        137 - Evaluation of public awareness of AIDS in Germi (Moghan) and its relation with socioeconomic factors
        Noureddin Hosseinpoor Samad Sabbagh
        &nbsp;&nbsp;&nbsp; This study was a cross-sectional study to determine the level of awareness of people in Germi (Mugan) about AIDS. In this study, using Cochran formula a sample size of 378 subjects was selected by stratified sampling method. Data were gathered by a q More
        &nbsp;&nbsp;&nbsp; This study was a cross-sectional study to determine the level of awareness of people in Germi (Mugan) about AIDS. In this study, using Cochran formula a sample size of 378 subjects was selected by stratified sampling method. Data were gathered by a questionnaire and were analyzed using SPSS version 20 based on statistical methods in accordance with the hypotheses, including the Pearson correlation coefficient, t-test and F-test and multiple regression. Research findings suggest that there is a direct relationship between social capital, age, and the awareness of AIDS. There is an inverse and significant relationship between religiosity and awareness of HIV and finally there is direct and significant relationship between sex, marital status and economic status of people with AIDS awareness. The results showed that 25.9% of awareness of AIDS is in high level, 61.9% moderate, and 12.2% is in low level. The highest level of awareness is about the transmission of AIDS with 56.6% and lowest about the signs and symptoms of AIDS with 7.1%. Manuscript profile
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        138 - The prioritization of media use for brand awareness in the insurance industryMahsa Veysi
        Mahsa Veisi Neda Suleimani
        This study aimed to evaluate the prioritization of media use for brand awareness in the insurance industry. Regarding the purpose of the study, it was an applied and survey research.At the first phase of the study to identify the criteria, the study population was consi More
        This study aimed to evaluate the prioritization of media use for brand awareness in the insurance industry. Regarding the purpose of the study, it was an applied and survey research.At the first phase of the study to identify the criteria, the study population was consisted of the insurers of the insurance companies of Tehran, and at the second phase, the experts' views were used to prioritize the criteria. The results of the pair-wise comparison of the main criteria showed that the media consumption (0.164) was in the first priority. The updated media (0.140) was in the second priority. The assurance (0.121) was in the third priority. The ability to transfer content (0.119) was in the fourth priority. The content media and media distinctiveness were in the subsequent priorities. Of these weights, ARAS-G method was used to determine the best media. Seven media including television advertising, radio, and billboards across the city, newspapers and magazines, internet, friends and relatives were evaluated based on the twenty-eight criteria. Finally, it was revealed that friends and relatives (social networks and word of mouth advertising) (0.998) has the highest priority. Television advertising was on the second place and the third priority was cyberspace and internet.&nbsp; Manuscript profile
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        139 - بررسی ادراک معلم زبان انگلیسی زبان ایرانی از آگاهی فرهنگی انتقادی
        مصطفی غفّاری داوود کوهی مرتضی اصل رسولی
        این پژوهش تلاشی برای بررسی ادراک معلمان ایرانی دوره متوسطه از آگاهی فرهنگی انتقادی بود (CCA). شرکت کنندگان در این پژوهش 307 نفر از معلمان دبیرستان های مختلف شهر قزوین بودند. تمامی شرکت کنندگان پرسشنامه آگاهی فرهنگی انتقادی را تکمیل کردند. سپس داده‌ها وارد نرم‌افزار SPSS More
        این پژوهش تلاشی برای بررسی ادراک معلمان ایرانی دوره متوسطه از آگاهی فرهنگی انتقادی بود (CCA). شرکت کنندگان در این پژوهش 307 نفر از معلمان دبیرستان های مختلف شهر قزوین بودند. تمامی شرکت کنندگان پرسشنامه آگاهی فرهنگی انتقادی را تکمیل کردند. سپس داده‌ها وارد نرم‌افزار SPSS شده و تحت آنالیز مؤلفه‌های اصلی قرار گرفتند. سه عامل استخراج و به‌ عنوان آگاهی فرهنگی انتقادی در برنامه‌های آموزش زبان انگلیسی ، آگاهی فرهنگی انتقادی در مواد و کتاب‌های درسی آموزش زبان انگلیسی و آگاهی فرهنگی انتقادی در اصطلاح عمومی نام‌گذاری شدند که پاسخ های شرکت کنندگان بر اساس عوامل مورد تجزیه و تحلیل قرار گرفت. نتایج نشان داد که ادراک آگاهی انتقادی معلمان نسبت به کتب درسی و مواد آموزشی زبان انگلیسی بالاترین عامل است. نتایج تجزیه و تحلیل گویه‌ها نشان داد که معلمان نشان می‌دهند که همه فرهنگ‌ها باید در کتاب‌ها و مواد آموزشی زبان انگلیسی از وضعیت یکسانی برخوردار باشند. نتیجه گیری شد که آگاهی فرهنگی معلمان در خصوص ادغام فرهنگ با جریان اصلی تدریس باید افزایش یابد و در کلاس های خود به فرهنگ توجه بیشتری داشته باشند. یکی از کاربردهای مهم برای زبان انگلیسی به عنوان معلمان یادگیری زبان خارجی و همچنین طراحان برنامه درسی این است که یک برنامه درسی بین فرهنگی می تواند زبان آموزان را قادر سازد تا درک بهتری از مطالب مورد نظر داشته باشند. Manuscript profile
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        140 - تاثیر بالابردن میزان آگاهی از طریق آموزش راهکارهای فراشناختی (طرح ریزی کردن و خود مدیریت کردن) بر روی مهارت خواندن فراگیران ایرانی انگلیسی برای اهداف خاص
        سعیده آهنگری فاطمه محسنی
        مطالعه حاضر به بررسی تاثیر بالابردن میزان آگاهی از طریق آموزش راهکارهای فراشناختی (طرح ریزی کردن و خود مدیریت کردن) بر روی مهارت خواندن فراگیران ایرانی انگلیسی برای اهداف خاص پرداخت. شرکت کنندگان این تحقیق که دانشجویان مهندسی عمران دانشگاه آزاد اسلامی بویین زهرا بودند ب More
        مطالعه حاضر به بررسی تاثیر بالابردن میزان آگاهی از طریق آموزش راهکارهای فراشناختی (طرح ریزی کردن و خود مدیریت کردن) بر روی مهارت خواندن فراگیران ایرانی انگلیسی برای اهداف خاص پرداخت. شرکت کنندگان این تحقیق که دانشجویان مهندسی عمران دانشگاه آزاد اسلامی بویین زهرا بودند به دو گروه آزمایشی و یک گروه کنترل تقسیم شدند. هر یک از گروه ها شامل 21 دانشجو بود. در مرحله اول یک آزمون مهارت خواندن به عنوان پیش آزمون به هر سه گروه داده شد. در مرحله دوم دانشجویان در دو گروه آزمایشی در پنج جلسه از آموزش طرح ریزی کردن و خود مدیریت کردن براساس روش &nbsp;CALLAبهره مند شدند در صورتیکه دانشجویان در گروه کنترل آموزشی ندیدند. در مرحله سوم پس از کامل شدن دوره آموزش یک آزمون مهارت خواندن به عنوان پس آزمون به آنها داده شد. براساس تحلیل داده ها دانشجویان در دو گروه آموزشی عملکرد بهتری نسبت به دانشجویان در گروه کنترل از خود نشان دادند. بنابراین نتیجه گیری می شود که آموزش راهکارهای فراشناختی (طرح ریزی کردن و خود مدیریت کردن) تاثیر و نقش بسزایی در مهارت خواندن دانشجویان داشت.&nbsp; Manuscript profile
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        141 - بررسی دانش فرازبانی در میان دانشجویان تک زبانه و دو زبانه رشته ی زبان انگلیسی
        سیما مدیر خامنه
        پژو هش حاضر به بررسی دانش فرازبانی 85 نفر از دانشجویان رشته ی زبان انگلیسی در گروه زبان انگلیسی دانشگاه ارومیه می پردازد که طی آن تفاوتهای احتمالی بین 38 نفر دانشجوی&nbsp; تک&nbsp; زبانه ( فارسی) و 47 نفر دانشجوی دو زبانه ( ترکی و فارسی) از بعد دانش فرازبانی توسط آزمونه More
        پژو هش حاضر به بررسی دانش فرازبانی 85 نفر از دانشجویان رشته ی زبان انگلیسی در گروه زبان انگلیسی دانشگاه ارومیه می پردازد که طی آن تفاوتهای احتمالی بین 38 نفر دانشجوی&nbsp; تک&nbsp; زبانه ( فارسی) و 47 نفر دانشجوی دو زبانه ( ترکی و فارسی) از بعد دانش فرازبانی توسط آزمونهای ساختارهای نادرست و ترجمه مورد بررسی قرار گرفته اند. در این پژوهش فرض بر این است که دو زبانه ها به واسطه ی تجربه ی یادگیری یک زبان از قبل در زمینه ی&nbsp; دانش فرازبانی پیشرفت چشمگیری می کنند.تجزیه و تحلیل آماری ( t-test) داده ها نشان داد که بین دو گروه زبان آموز از بعد دانش فرازبانی (ساختارهای نادرست و ترجمه)&nbsp; تفاوت معنی داری وجود دارد. به عبارت دیگر دو زبانه ها در این آزمونها بهتر عمل کردند. بنابر این یافته های این پژوهش می توانند حاکی از این باشند که در یادگیری زبان تمرکز تحلیلی دوزبانه ها در مقایسه با تک زبانه ها با سرعت بیشتری پیشرفت می کند. و این امر به نوبه ی خود زبان آموز را در یادگیری زبانهای دیگر کمک می کند. نتایج این تحقیق در ارتباط با یادگیری و آموزش&nbsp; زبان&nbsp; دوم &nbsp;مورد&nbsp; بحث&nbsp; و&nbsp; بررسی&nbsp; قرار گرفته اند. &nbsp; Manuscript profile
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        142 - تاثیر کلاس مجازی و حقیقی بر توسعه کاربردشناسی بین زبانی: میکروبلاگینگ در مقایسه با آموزش سنتی کنشهای گفتاری به فراگیران ایرانی انگلیسی به عنوان زبان خارجی
        فاطمه داورزنی حسین طالب زاده
        علی رغم این واقعیت که به نظر می رسد یادگیری در دنیای مجازی تآثیر قابل ملاحظه ای در تقویت توانایی های زبان آموزان در حوزه ی مهارت ها و تبحرها دارد، این پدیده توجه قابل ملاحظه ای در بهبود آموزش کاربرد زبان در محیط آموزشی ایرانی دریافت نکرده است. مطالعه ی حاضر مبادرت به پژ More
        علی رغم این واقعیت که به نظر می رسد یادگیری در دنیای مجازی تآثیر قابل ملاحظه ای در تقویت توانایی های زبان آموزان در حوزه ی مهارت ها و تبحرها دارد، این پدیده توجه قابل ملاحظه ای در بهبود آموزش کاربرد زبان در محیط آموزشی ایرانی دریافت نکرده است. مطالعه ی حاضر مبادرت به پژوهش درباره ی تآثیر آموزش مجازی و واقعی تدریس کنش های گفتاری بر آگاهی زبان آموزان ایرانی از کاربردهای زبان نمود. بدین منظور 57 نفر زبان آموز مونث زبان انگلیسی از طریق یک تست هم سطح سازی، انتخاب شدند. شرکت کننده ها به دو گروه آزمایشی آموزش مجازی و واقعی در کلاس تقسیم شدند. ایشان از سه مرحله ی پیش آزمون، مداخله میانی و پس آزمون عبور کردند و اطلاعات برای مطالعه ی حاضر از طریق سه امتحان جمع آوری شد. یافته ها نشان داد که آموزش کنش های زبانی به هر دو طریق مجازی و واقعی کلاس درس برای تقویت آگاهی زبان آموزان ایرانی که انگلیسی را به عنوان یک زبان خارجی در محیط ایرانی یاد می گیرند،از کاربردهای زبان، کارآمد بود. درعین حال، تدریس کنش گفتارها از طریق آموزش کلاسی مفیدتر بود، و بهتر توانست آگاهی زبان آموزان ایرانی از کارکرد زبان را بهبود بخشد. یافته های این تحقیق می تواند، برای معلمان زبان انگلیسی،زبان آموزان انگلیسی به عنوان یک زبان خارجی و تهیه کنندگان مواد آموزشی در حوزه ی زبان انگلیسی به عنوان یک زبان خارجی در محیط ایرانی استفاده شود. Manuscript profile
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        143 - بهبود عملکرد داستانگویی شفاهی زبان آموزان سطح متوسط ایرانی از نظر صحت دستوری، روانی وپیچیدگی با ا یجاد آگاهی معنایی از طریق فیلدهای معنای
        بهزاد محمودی سعیده اهنگری مهناز سعیدی
        تاثیرات تکنیکهای ایجاد آگاهی معنایی بر عملکرد فراگیران زبان&nbsp; بوسیله محققان زیادی مورد مطالعه قرار گرفته است. تحقیق حاضر به بررسی اثرات ایجاد انگیزش آگاهی معنایی از طریق فیلدهای معنایی بر عملکرد وظیفه محور شفاهی در زبان آموزان سطح متوسط ایرانی می پردازد. افرتد شرکت More
        تاثیرات تکنیکهای ایجاد آگاهی معنایی بر عملکرد فراگیران زبان&nbsp; بوسیله محققان زیادی مورد مطالعه قرار گرفته است. تحقیق حاضر به بررسی اثرات ایجاد انگیزش آگاهی معنایی از طریق فیلدهای معنایی بر عملکرد وظیفه محور شفاهی در زبان آموزان سطح متوسط ایرانی می پردازد. افرتد شرکت کننده در این تحقیق شامل 40 زبان آموز سطح متوسط می باشد که همگنی اولیه آنها از لحاظ مهارت زبانی از طریق یک آزمون زبان عمومی سنجیده شد. سپس شرکت کنندگان به صورت تصادفی در دو گروه آزمایش و کنترل قرار گرفتند که هر گروه شامل 20 نفر زبان آموز می شد. سپس یک پیش آزمون که متشکل از یک داستان کوتاه تصویری بود به عمل آمد. زبان آموزان باید داستان کوتاه را بر اساس مجموعه تصاویرارایه شده به صورت شفاهی بازگو می کردند. مدت تحقیق 17 جلسه تدریس بود که در هر جلسه، شرکنندگان درگروه آزمایش، تکنیک مربوط به آگاهی معنایی را دریافت می کردند. آگاهی نحوی از طریق تکنیک&nbsp; " فیلدهای معنایی" اعمال می شد. درست بعد از سپری شدن زمان آزمایش، آزمونی به عمل آمد که متشکل از یک داستان تصویری برای بیان شفاهی بود. دقت شد تا سطح دشواری داستان منطبق با سطح زبان در زبان آموزان باشد. نتایج تجزیه و تحلیل آماری نشان داد که شرکت کنندگان در گروه آزمایش نسبت به گروه کنترل در بیان شفاهی وظیفه محور داستان از نظر مهارت زبانی عمکرد بهتری داشتند. نتایج این تحقیق می تواند راه را برای تحقیقات آینده در حوزه انگیزش آگاهی زبانی در زبان آموزان باز نموده و برای زبان آموزان، معلمین و مولفین کتابهای درسی مثمرثمر باشد. Manuscript profile
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        144 - مطالعه تطبیقی در زمینه آگاهی معلمان زبان انگلیسی ایرانی ازاستاندارد های اخلاق در پژوهش: نقش جنسیت و تجربه در تدریس
        فریده صمدی خلیل مطلب زاده حمید اشرف غلامحسن خواجوی
        این مطالعه با هدف بررسی نقش جنسیت و تجربه در تدریس در آگاهی معلمان زبان انگلیسی ایرانی از استاندارد های اخلاقی در تحقیق انجام شده است. 272 معلم ایرانی زبان انگلیسی بر اساس نمونه گیری آسان انتخاب شدند و از طریق پرسشنامه دانش معلمان زبان انگلیسی ایرانی در مورد استانداردها More
        این مطالعه با هدف بررسی نقش جنسیت و تجربه در تدریس در آگاهی معلمان زبان انگلیسی ایرانی از استاندارد های اخلاقی در تحقیق انجام شده است. 272 معلم ایرانی زبان انگلیسی بر اساس نمونه گیری آسان انتخاب شدند و از طریق پرسشنامه دانش معلمان زبان انگلیسی ایرانی در مورد استانداردهای اخلاقی در تحقیق ارزیابی شدند. پس از جمع آوری پرسشنامه ها ، داده ها توسط نرم افزار اماری "اس پی اس اس"&nbsp; مورد تجزیه و تحلیل قرار گرفت. از آزمون "تی" مستقل برای ارزیابی اینکه آیا دانش معلمان از اخلاق در تحقیقات به طور قابل توجهی بین دو جنس متفاوت است استفاده شد. علاوه بر این ، همبستگی پیرسون برای یافتن رابطه بین تجربه در تدریس و عامل فوق الذکر انجام شد. یافته ها رابطه مثبت و معناداری بین هر پنج زیرساخت اخلاق و&nbsp; تجربه را نشان داد. علاوه بر این ، یافته ها نشان داد که در میزان دانش معلمان&nbsp; از اخلاق پژوهشی و زیرساخت های آن بین معلمان زن و مرد تفاوت معناداری وجود دارد. میانگین نمره معلمان زن در تمام زیرساخت ها از معلمان مرد بیشتر است. این مطالعه ممکن است تنها پژوهشی باشد که در ایران&nbsp; دانش معلمان&nbsp; را در مورد عواملی که بر آگاهی آنها از اصول اخلاقی در تحقیق &nbsp;تأثیر می گذارد را مورد بررسی قرار داده است. Manuscript profile
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        145 - آگاهی فرازبانی و صحت دستوری نوشتار دانشجویان کارشناسی ارشد: معلم کانون درمقابل فراگیرکانون
        Zohreh Seifoori
        حرکت آونگ آموزش زبان به سوی فرآیندهای آگاهانه آموزشی نقش مهم آگاهی فرازبانی را مورد تاکید قرار می دهد. پژوهش شبه تجربی حاضربا هدف مقایسه میزان تاثیر آگاهی فرازبانی فعالیتهای جهت داده شده توسط معلم و فعالیتهای انجام شده توسط زبان آموزان بر صحت دستوری نوشتار دانشجویان کار More
        حرکت آونگ آموزش زبان به سوی فرآیندهای آگاهانه آموزشی نقش مهم آگاهی فرازبانی را مورد تاکید قرار می دهد. پژوهش شبه تجربی حاضربا هدف مقایسه میزان تاثیر آگاهی فرازبانی فعالیتهای جهت داده شده توسط معلم و فعالیتهای انجام شده توسط زبان آموزان بر صحت دستوری نوشتار دانشجویان کارشناسی ارشد آموزش زبان انگلیسی طراحی گردید. شصت آزمودنی در سه کلاس نگارش پیشرفته به صورت تصادفی به یک گروه شاهد و دو گروه تحقیق نامگذاری شدند و در کلیه کلاسها آموزش فرآیند-محور بر اساس مطالب آموزشی یکسان به اجرا در آمد. در گروه تحقیق اول که گروه آگاهی فرازبانی معلم کانونبود مجموعه ایی از تمرینات صورت-محور گردآوری شده توسط معلم به عنوان تکلیف تعیین و بصورت هفتگی توسط دانشجویان انجام و در کلاس بررسی می شد. در گروه تحقیق دوم، گروه فراگیرکانون،&nbsp; این تمرینات تنها به عنوان تکالیف جانبی خودآموزی به دانشجویان ارائه گردید درحالی که گروه کنترل هیچگونه تمرین دستوری اضافی انجام ندادند. تحلیل آماری نتایج پس آزمون نوشتاری در پایان دوره آموزشی شش هفته ایی نشانگر میزان بالاتر صحت دستوری در نوشتار گروههای تحقیق در مقایسه با گروه کنترل و برتری گروه&nbsp; معلم کانون نسبت به گروه فراگیر کانون بود. نتایج این پژوهش اهمیت آگاهی فرازبانی در بافتهای زبان دوم را از یکسو و نقش اساسی معلم در جهت دادن به این آگاهی از سوی دیگر مورد تاکید قرار می دهد و کاربردهای&nbsp; آموزشی آن مورد بحث قرار خواهد گرفت.&nbsp; Manuscript profile
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        146 - راستی ازمایی مجموعه کتب خواندن Cover to Cover از نقطه نظر تناسب فرهنگی محتوی با ارزش های فرهنگی جامعه ایرانی
        مرجان وثوقی
        تحقیق حاضر کوششی در جهت یافتن مولفه های فرهنگی پنهان در مجموعه کتب درسی cover to cover از انتشارات اکسفورد می باشد که هم اکنون در برخی دانشگاه های ایران در درس زبان عمومی تدریس می شود. برای انجام تحقیق حاضر از دو شیوه استفاده شد: 1) بررسی کیفی متون خواندنی مجموعه سه جلد More
        تحقیق حاضر کوششی در جهت یافتن مولفه های فرهنگی پنهان در مجموعه کتب درسی cover to cover از انتشارات اکسفورد می باشد که هم اکنون در برخی دانشگاه های ایران در درس زبان عمومی تدریس می شود. برای انجام تحقیق حاضر از دو شیوه استفاده شد: 1) بررسی کیفی متون خواندنی مجموعه سه جلدی این کتاب با استفاده از تحلیل محتوایی متون ان بر اساس اصالت سنجی متون از جهت گنجاندن ارزش های فرهنگی غربی. در این مرحله بررسی بر روی شش متن ( از هر جلد دو متن) به شکل انتخاب تصادفی صورت گرفت. 2) در مرحله دوم از روش مصابه با "گروه هدف" از تجربیات مدرسینی که از این مجموعه کتب در کلاس های درسی خود استفاده کرده بودند بهره گرفته شد. در نهایت بررسی دو مرحله ای نشان از عدم تطابق مفاهیم فرهنگی پنهان موجود در این مجموعه با محیط های فرهنگی و ملی ایرانی داشت. در پایان پیشنهادات نویسنده در راستای ارتقای وضعیت موجود با استناد به افزایش قدرت و آگاهی فرهنگی به مدد اموزش های تحلیلی برای گویندگان غیر بومی زبان بررسی شدند. Manuscript profile
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        147 - تاثیر آگاهی ساختواژی بر توانایی آوا نویسی متون شنیداری انگلیسی دانش آموزان پیش دانشگاهی ایرانی
        محمد نبی کریمی عامر قیطوری
        آگاهی&nbsp;ساختواژی، در معنای&nbsp;درک &nbsp;ساختار کلمه، جنبه های&nbsp;مختلف&nbsp;کنش&nbsp;در زبان دوم از&nbsp;جمله&nbsp;درک مطلب،&nbsp;املا و غیره&nbsp;را تحت تاثیر قرار میدهد. با این وجود&nbsp;، این مفهوم در&nbsp;رابطه با&nbsp;مهارت شنیداری در &nbsp;زبان دوم &nbsp;کم More
        آگاهی&nbsp;ساختواژی، در معنای&nbsp;درک &nbsp;ساختار کلمه، جنبه های&nbsp;مختلف&nbsp;کنش&nbsp;در زبان دوم از&nbsp;جمله&nbsp;درک مطلب،&nbsp;املا و غیره&nbsp;را تحت تاثیر قرار میدهد. با این وجود&nbsp;، این مفهوم در&nbsp;رابطه با&nbsp;مهارت شنیداری در &nbsp;زبان دوم &nbsp;کمتر مورد بررسی قرار گرفته است.&nbsp;بر این&nbsp;اساس،&nbsp;مطالعه&nbsp;حاضر به دنبال بررسی تاثیر آگاهی&nbsp;&nbsp;ساختواژی بر توانایی&nbsp;آوا نویسی&nbsp;متون شنیداری انگلیسی &nbsp;دانش آموزان &nbsp;پیش دانشگاهی&nbsp;ایرانی&nbsp;است. برای این منظور، تعداد&nbsp;۴۰&nbsp;دانش آموز&nbsp;در این پژوهش &nbsp;شرکت داشتند که به&nbsp;دو&nbsp;گروه&nbsp;کنترل&nbsp;و تجربی&nbsp;تقسیم شدند.&nbsp;۳&nbsp;متن شنیداری به عنوان پیش آزمون به شرکت کنندگان داده شد. نمرات&nbsp;شرکت کنندگان در پیش آزمون که از طریق T-TEST &nbsp; مورد آزمون قرار گرفت&nbsp;هیچ تفاوتی در&nbsp;توانایی آنان&nbsp;برای آوانویسی متون نشان نداد.&nbsp;سپس&nbsp;گروه تجربی&nbsp;به مدت ۵ جلسه در مورد تحقق ساختواژی کلمات انگلیسی آموزش دریافت کردند&nbsp; و &nbsp;بعد از آن&nbsp; ۳ متن شنیداری دیگر&nbsp;&nbsp;به عنوان&nbsp;پس&nbsp;آزمون به&nbsp;هر دو گروه&nbsp;&nbsp;داده شد. نتایج آزمون T-TEST مستقل تفاوت معنا داری را بین دو گروه شرکت کننده نشان داد.&nbsp;نتایج حاکی از&nbsp;این است که آگاهی&nbsp;&nbsp;ساختواژی می تواند&nbsp;توانایی آوانویسی متون شنیداری انگلیسی توسط دانش آموزان را به طور معنا داری&nbsp;تحت&nbsp;تاثیر قرار دهد. پژوهش حاضر با پیشنهاداتی در رابطه&nbsp;با گنجاندن&nbsp;&nbsp;آگاهی&nbsp;ساختواژی در برنامه های&nbsp;آموزش زبان دوم خاتمه می یابد. &nbsp; Manuscript profile
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        148 - وفاداری به سنتها یا رویارویی با چالشها: بررسی جایگاه عناصر فراگفتمانی در کتب آموزشی نوشتار آکادمیک
        داوود کوهی
        ارتباط تنگاتنگ سنت پژوهشی فراگفتمان با فلسفه ی "آموزش زبان انگلیسی با اهداف ویژه"، انتظارات اجتناب ناپذیری در مورد نحوه ی استفاده از این عناصر در آموزش نگارش آکادمیک ایجاد نموده است. در پرتو چنین انتظاراتی، تحقیق حاضر به بررسی جایگاه و نمودهای عینی این عناصر در فعالیتها More
        ارتباط تنگاتنگ سنت پژوهشی فراگفتمان با فلسفه ی "آموزش زبان انگلیسی با اهداف ویژه"، انتظارات اجتناب ناپذیری در مورد نحوه ی استفاده از این عناصر در آموزش نگارش آکادمیک ایجاد نموده است. در پرتو چنین انتظاراتی، تحقیق حاضر به بررسی جایگاه و نمودهای عینی این عناصر در فعالیتهای آموزشی 35 کتاب آموزش نوشتار آکادمیک منتشر شده در طول سه دهه گذشته پرداخته است. نتایج این ارزیابی که بر اساس الگوی فراگفتمان پیشنهاد شده توسط هایلند 2005 a انجام گرفت نشان میدهد که علیرغم ناکافی بودن (به لحاظ کمی) توجه به این عناصر از سوی مولفان کتب آموزشی، فرایند عملیاتی شدن مفاهیم انتزاعی حوزه ی نظری و تبدیل این مفاهیم به ویژگیهای ملموس و عینی مورد استفاده در متون در وضعیت مطلوبی قرار دارد و سنت پژوهشی حوزه ی فراگفتمان آکادمیک به عملیاتی شدن موثر این مفهموم جهت تامین نیازهای عملی آموزش کمک فراوانی کرده است. مولف مقاله حاضر معتقد است که معرفی مفهوم فراگفتمان و عملیاتی نمودن آن برای اهداف آموزشی باعث تغییر نگرش در میان مولفان متون آکادمیک نسبت به اهمیت معنای بین فردی در چنین متونی خواهد شد و به زدوده شدن سوء تفاهم ناشی از حاکمیت نگرشهای اثبات گرا کمک خواهد کرد. Manuscript profile
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        149 - A Survey on the knowledge of Shiraz confectioneries staff about food hygiene and their practices
        A. Masihi Nezhad M. Bonyadian M. Motamedifar
        Most food outbreaks occur by food contact workers who contaminate products during preparation and handling. Workers' knowledge and practices play a major role in food safety in food establishments. This study aimed to survey the awareness of Shiraz confectionery workers More
        Most food outbreaks occur by food contact workers who contaminate products during preparation and handling. Workers' knowledge and practices play a major role in food safety in food establishments. This study aimed to survey the awareness of Shiraz confectionery workers about food hygiene and their practices. A cross-sectional study was performed to select confectioneries randomly. A self-made questionnaire was designed to determine the knowledge and practices of workers about food hygiene (including demographic characteristics, knowledge, 6 points), and practices, 60 points). 130 people from 27 confectioneries participated in the study. Most of the participants were male and had diploma, and with an average age of 35 years old. Data analysis showed that 39.2, 37.7, and 23.1% of workers had low, medium, and high awareness, and 0%, 7.7%, and 92.3% applicated poor, moderate, and good hygiene practices. The workers' knowledge about food hygiene was not satisfactory. However, they had good practices, generally. They did not know the protocol of cream defrosting and fruits disinfection and did not apply proper hygienic practices while defrosting frozen cream and storing raw material and pastries products. Women, the elderly, and educated and experienced workers were more aware of food hygiene (p&lt; 0.05), but these variables did not affect their practices. Shiraz confectioneries workers have not enough knowledge about food hygiene, and their hygiene practices were incomplete. It is recommended to revise the method of food hygiene courses for the confectionery workers. Manuscript profile
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        150 - The Effectiveness of Mobile App-based Teaching of Phonological Awareness on Behavior Regulation and Metacognition Skills and Reading Performance Improvement in Dyslexic Children
        zeinab khanjani matine nayebi touraj hashemi
        The present research aims to investigate the effectiveness of mobile app-based teaching of phonological awareness on reading performance improvement and behavior regulation and metacognition skills in children with a specific learning disorder (SLD) with reading as a sp More
        The present research aims to investigate the effectiveness of mobile app-based teaching of phonological awareness on reading performance improvement and behavior regulation and metacognition skills in children with a specific learning disorder (SLD) with reading as a specifier. An experimental single-subject research method is applied. Accordingly, three dyslexic children were purposively selected from the research-eligible children, and Wechsler (WISC-IV; Wechsler, 2003) and Reading and Dyslexia (NAMA) (Karami-Nouri, Moradi; 2005) tests were conducted by the students, while the BRiEF executive function questionnaire (BRiEF; Guy, Gioia, Isquith, Kenworthy; 2002) was filled by the children's parents. The research findings were evaluated using visual inspection of the graphs, the improvement percentage, and the effect size. The results indicate that mobile app-based teaching of phonological awareness improves reading performance and enhance metacognition and behavior regulation skills in female children with SLD with reading as a specifier. The research contribution includes the introduction of a phonological awareness-oriented teaching app derived from subtests of the phonological awareness test, which can be beneficial as a supplementary instrument in a part of the reading disorder's restorative-therapeutic process to improve the reading ability and metacognition and behavior regulation skills of children with reading disorder. Manuscript profile
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        151 - A study of the relationship between emotional intelligence and the educational group managers’ transformational leadership styles in 13th region of Islamic Azad University
        Sadeg Maleki Avarsin Davood Hosseini Nasab Mohammad Vafajou
        &nbsp; &nbsp; &nbsp;&nbsp;The objective of the study was to determine the relationship between emotional intelligence and the educational group managers&rsquo; transformational leadership styles in 13th region of Islamic Azad University. The research method was survey-c More
        &nbsp; &nbsp; &nbsp;&nbsp;The objective of the study was to determine the relationship between emotional intelligence and the educational group managers&rsquo; transformational leadership styles in 13th region of Islamic Azad University. The research method was survey-correlation. The statistical population was all the educational group managers (320 people) in 2010-2011. Using Morgan table the sample was 175 people. The sampling method was simple random sampling. To gather the data two standard questionnaires namely: emotional intelligence (Siberia Sharing), and transformational leadership styles (multifactorial) were used. To analyze the data Pearson&rsquo;s correlation coefficient, and multiple regression were used. The results showed that there was a significant difference between emotional intelligence and its components (self-awareness, self-regulation, self- motivated, social- awareness, and social skills) with transformational leadership. The multiple regression analysis showed that among the emotional intelligence dimensions, self- awareness, self-regulation, and social-awareness were suitable predictors in determining the transformational leadership style. Manuscript profile
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        152 - A study of the relationship between learning styles and academic achievement with mediating of meta cognitive awareness among the university students
        Samara Saghi Golamreza Chalibanlou Amin Fazel Mehdi Mohammadi
        The main objective of the study was to investigate the relationship between learning styles and academic achievement with mediating of meta cognitive awareness among the university students&rsquo;. The statistical population included 355 students&rsquo; of Arsanjan Isla More
        The main objective of the study was to investigate the relationship between learning styles and academic achievement with mediating of meta cognitive awareness among the university students&rsquo;. The statistical population included 355 students&rsquo; of Arsanjan Islamic Azad university, out of which 227 students&rsquo; were chosen as the sample size through cluster sampling method. To gather the data two standard questionnaires namely: (Kolb) learning styles questionnaire (MSI), and Meta cognitive awareness inventory (MAI). The data analyzed through multivariate regression and path analysis. The good of fitness was checked by LISREL. The results showed that the activating, objective experience and abstract conceptualization styles could predict academic achievement. Among the meta&nbsp; cognative strategies, the situational, planning, informational and assessment methods could predict academic achievement. Altogether the GFI, CFI &amp; NNFI indices showed relative goodness of fit of proposed model. Manuscript profile
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        153 - Surveying the awareness Level of elementary teachers on educational principles in order to providing a good pattern for promoting their awareness Level on education principles in kurdestan Province
        Fardin Abdollahi Ali Shariatmadari Ezatollah Naderi
        The current study aims to Surveying the awareness Level of elementary teachers on educational principles in order to providing a good pattern for promoting their awareness Level on education principles in kurdestan Province .The research method employed in this study in More
        The current study aims to Surveying the awareness Level of elementary teachers on educational principles in order to providing a good pattern for promoting their awareness Level on education principles in kurdestan Province .The research method employed in this study in field research and the statistical population includes all the teachers who have been teaching in the elementary schools of the Kurdistan province in the academic year of 2009 &ndash; 2010. The statistical sample consists of 370 teachers who have been collected through multi-stage and random clustering sampling. In the current study, the data are collected through a questionnaire (comprised of 40 four-choice questions). The data are analyzed at two levels: descriptive level (by frequency distribution tables, frequency percentage, mean, etc.) and analytical level (through q-square, Z and T tests).The most prominent findings of the research indicate that the level of elementary school teachers' cognizance of educational principles is lower than average and there is no meaningful difference between the scores in terms of gender variable, but a meaningful difference is observed between the scores in terms of academic degree, service record and major of study.&nbsp; Manuscript profile
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        154 - Evaluating Emotional Quota: A DEA-Based Approach (Case Study: Yadegar Emam, Shahr-e Rey Islamic Azad University)
        Fatemeh Moradi Mahnaz Maghbouli
        For many years, it was believed that Intelligence Quota (IQ) was the benchmark showing how successful one is. However, recent researches have revealed that IQ is not the only factor in one's success but also, other criteria called as Emotional Quota (EQ) has taken its p More
        For many years, it was believed that Intelligence Quota (IQ) was the benchmark showing how successful one is. However, recent researches have revealed that IQ is not the only factor in one's success but also, other criteria called as Emotional Quota (EQ) has taken its place in many researches. Since the inception of this structure, psychologists mainly paid attention on its cognitive aspects, such as memory and problem solving. Soon, they realized that non-cognitive aspects like emotional and social factors played a key role as well. To study the importance of this issue, a random sample of 81 Electronic and Mechanic engineering graduates from Islamic Azad University, Yadegar Emam Branch, were selected. They were handed out a questioner on EQ derived from Travis-Bradberry book. The collected data evaluated applying Data Enveloping Analysis (DEA) models. In order to rank and distinguish the students&rsquo; performance, super efficiency models were employed.&nbsp; The results show that the Electronic graduates scored some higher rank. Top of all, the study conflicts the selected four factors in evaluating EQ and reveals that the relationship- management factor has the most effect and self-management factor can take the least influence in this evaluation. Manuscript profile
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        155 - The Influence of the Emotional Intelligence of Academic staff Members on their Educational Performance: Individual Competencies Approach
        Mahmoud Nouraee
        In the recent years, the widespread interest in the relationship between emotional intelligence and performance has led to the development of a substantial body of literature. In spite of this ongoing attention, the subject of emotional intelligence and performance is s More
        In the recent years, the widespread interest in the relationship between emotional intelligence and performance has led to the development of a substantial body of literature. In spite of this ongoing attention, the subject of emotional intelligence and performance is still in a contradictory and controversial phase. Thus, a need remains for the development and testing of hypotheses relating the different dimensions of the emotional intelligence to performance. The goal of this research was to extend prior work on individual competencies and performance and investigate the possible relationship between academic staff members&rsquo; competencies (self awareness and self management) and their educational performance and to determine the role of their working life quality as an intervening variable. The results based on 930 questionnaire responses collected from 72 universities in a field study indicate that the extent of educational performance is positively and significantly associated with their self awareness and self management. Besides, the quality of the university working life interferes with the relationship between these variables.&nbsp; Manuscript profile
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        156 - A Study of the Relationship between Emotional Intelligence and Managerial Performance in Bahman Industrial Group
        Soleyman Iranzadeh Asadollah Khadivi Maryam Mashatzadegan
        The purpose of this study is to determine the relationship between emotional intelligence and managerial performance in Bahman Industrial Group. The research method is correlation, and the statistical population includes all the managers of Bahman Industrial Group, tota More
        The purpose of this study is to determine the relationship between emotional intelligence and managerial performance in Bahman Industrial Group. The research method is correlation, and the statistical population includes all the managers of Bahman Industrial Group, totaling 60 managers. The research sample consists of 52 individuals, selected based on Morgan Table and stratified random sampling method. The data for emotional intelligence were collected by Danial Golman's standard questionnaire, and to evaluate managers' performance, the average of the scores of the periodic evaluation system of Bahman Industrial Group managers' performance in two consecutive periods was used. The supervising professors and advisors' views were utilized to confirm the validity of the questionnaire. Also, the reliability of the questionnaire was calculated 95 percent through the use of Cronbach's Alpha. The results indicated that there is a significant relationship between emotional intelligence and its components-self-awareness, self-management, social awareness, and social skills-with managers' performance. Also, the components social skills, self-management, and social awareness directly explain managers' performance. &nbsp; Manuscript profile
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        157 - The Effect of Green Marketing on Shopping Intention with a Focus on Corporate Image: The Case of Shuttle Company Customers
        Seyed Mahmoud Hashemi Davoud Mohammadi Alaviche
        The purpose of the current study was to explore the extent to which green marketing might affect customers&rsquo; shopping intentions and corporate image at Shuttle Company. The research sample comprised 384 customers who were randomly selected from among the customers More
        The purpose of the current study was to explore the extent to which green marketing might affect customers&rsquo; shopping intentions and corporate image at Shuttle Company. The research sample comprised 384 customers who were randomly selected from among the customers based on Morgan table. A researcher-made questionnaire was administered to the participants to collect the research data that were further analyzed using SPSS 22 version and SMART PLS software and Confirmatory Factor Analysis (CFA) and Structural Equation Modelling (SEM). The results verified the significant positive effect of green marketing awareness on social responsibility, product image and corporate credibility. Moreover, the findings indicated that social responsibility, product image and corporate credibility could in turn significantly and positively influence customers&rsquo; shopping intention. The findings offer implications for the managers of the firms focused on green marketing and are concerned with consumers&rsquo; shopping intentions.&nbsp;&nbsp; Manuscript profile
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        158 - The Effect of Public Awareness and Social Cohesion on the Social Participation of Women (Case study: Female Students from Azad University, Science and Research Branch, Tehran)
        Ghorbanali Aghaahmady Narges Mollaei Mahnaz Rahmati
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        159 - Investigating the Factors Affecting the Women's Political Participation (aged 20-40 years) in 2015 (Case Study: City of Sanandaj)
        Seyed Voria Shaikhzakariaee Omid Mohammadi
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        160 - The Study of the Factors Affecting Awareness of Youth's Citizenship Rights (Case Study: Bandar Abbas City)
        Ahmad Noor Hajinia Ali Seyfzadeh
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        161 - Factors Affecting the Amount of Dowry for Young Married Couples in Qom
        Leyla Yazdan Panah Nayereh Omidi Hossein Hosseinitabar Karimi
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        162 - Analysis of the concepts of environmental ethics and culture Case Study: Islamabad Gharb City
        Saeed Maleki safieh damanbagh
        Culture and environmental ethics are human ideal behavior towards their living environment Including the natural, social and culture environment. Islamabad Gharb City also faces numerous environmental problems. Some of them is due to the lack of environmental culture an More
        Culture and environmental ethics are human ideal behavior towards their living environment Including the natural, social and culture environment. Islamabad Gharb City also faces numerous environmental problems. Some of them is due to the lack of environmental culture and ethics of the citizens of the city. According to this is necessary analysis of the concepts of culture and environmental ethics from the perspective of citizens. The purpose of this study is Practical. Analytical research method is the descriptive-analysis. Information and data needed were collected in two ways documenting and survey. The Statistical Society are residents of Islamabad Gharb and the sample size are 322 residents of this city based on Cochran's formula. SPSS software is used to analyze the information obtained. Research findings show that there is direct and significant linear relationship between components environmental attitude and environmental value with the component of environmental behavior of citizens. As well as between environmental knowledge and environmental behavior of citizens direct and insignificant linear relationship but no significant relationship between the two components can be search the mediator variables. As well as to identify and awareness of the impact research components on environmental protection used the regression model. Based on the results of this test all components are also significant and improving their status affects in optimal protection of the environment. In the following some suggestions are presented. Manuscript profile
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        163 - Measurement and spatial analysis of the components of urban resilience Case Study: Izeh City
        Saeed maleki sareh rezaie es,haghvandi
        Urban resonance is a way to strengthen communities by using their capacities, and different definitions, approaches, indicators, and measurement patterns have been developed. Accordingly, due to the rapid growth of urbanization and the consequent damage to it, it is nec More
        Urban resonance is a way to strengthen communities by using their capacities, and different definitions, approaches, indicators, and measurement patterns have been developed. Accordingly, due to the rapid growth of urbanization and the consequent damage to it, it is necessary to deal systematically with this phenomenon. The main objective of this research is to measure and analyze the spatial components of city resilience in the city of Izeh in terms of physical. In this regard, the present study, after identifying the principles of resilience in the city, has investigated the spatial analysis and spatial analysis of resiliency components of Izeh city using FAHP in GIS. To achieve this, in accordance with the purpose of the research, the information layer of the materials (including: brick and wood-block cement-clay and wood-all brick or stone and brick-all wood-brick, iron-clay and mud) Includes: metal and concrete) and type of building (including: apartment-non-apartment and tent, cupboard, slab, slum, etc.). The present research is applied-developmental and descriptive-analytic approach. The results indicate that most of the area is in very low resilience that does not meet the criteria for urban planning Manuscript profile
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        164 - New Strategic View on Brand: The Effect of Congruity, Reliability and Attachment on Customer Loyalty
        mojtaba khansabbakh shahnaz nayebzadeh reihane sadat bakhshayesh
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        165 - An Analysis of the Components of Social Capital in Different Urban Areas, Case Study of Borazjan city
        ahmad ghasemi majid shams Gholamreza Amini Nezhad
        In recent years, Social capital has been one of the most important variables that explains the level of development and welfare of communities and local development at various levels and has been considered to policymakers and planners. Considering the importance of thi More
        In recent years, Social capital has been one of the most important variables that explains the level of development and welfare of communities and local development at various levels and has been considered to policymakers and planners. Considering the importance of this subject, this research, which is taken from the doctorate thesis, was studies social capital in different areas of Borazjan city in Bushehr province. The methodology of this research is descriptive-analytic in nature and base on necessity of documentary and field studies has been used. In this regard, 383 questionnaires were prepared based on the Cochran formula and completed in 6 selected areas of the city and completed for the purpose. Finding the reliability coefficient of the questionnaire, Cronbach's alpha coefficient is 0.85, indicates an acceptable reliability. According to the results of t test, two independent samples t test and Loon test, the amount of social capital in Borazjan urban areas is significant at 0.05. In the context of gender, based on the difference in social capital between women and men. Social capital in the dimension of cohesion and then social awareness is significant between the mean of men and women in the level of 0.05. Manuscript profile
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        166 - Evaluating worn tissue repair-experts’ awareness of environmental issues
        Seyed Mohammad Shobeiri Seyedeh Zahra ShamsiPapkiadeh Nahid ghorbani
        The center of the political, economic and cultural buildings in Iran is Tehran, where almost the entire city is on a fault and is at risk. Other problems such as&nbsp; over-population, vehicles, worn tissue, etc.&nbsp; cause environmental pollution and unsustainable cit More
        The center of the political, economic and cultural buildings in Iran is Tehran, where almost the entire city is on a fault and is at risk. Other problems such as&nbsp; over-population, vehicles, worn tissue, etc.&nbsp; cause environmental pollution and unsustainable city residents ; therefore,&nbsp; city managers are too much&nbsp; worried. That has led them to think and provide strategies to solve problems, particularly in the context of environmental problems caused by the wear in the metropolis. This study aimed to evaluate the improvement of environmental awareness in Tehran of those who were&nbsp; worn tissue repair experts. Applied research and descriptive research methods have been deployed. The awareness of the seven aspects of the environment&nbsp; of these experts were attempted and the results are shown in this research. The concepts of environmental awareness of environmental experts were shown to have been satisfactory, but in other aspects they were recognized as unaware. Experts were found in various aspects to differ by gender. Knowledge also&nbsp; plays a significant role in the perception of these experts. &nbsp; Manuscript profile
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        167 - Critical Cultural Awareness in Iranian ELT Coursrbooksd: Coursebook Realizations and Ideals
        Mostafa Ghaffari داوود کوهی مرتضی اصل رسولی
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        168 - Intercultural competence, Intercultural sensitivity, and Language Pedagogy: Perspectives of Iranian Novice and Experienced EFL Teachers
        Sina Khalili Mohammad Mohammadi
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        169 - Impact of Cognitive Intervention Instruction on the Phonological Awareness of Dyslexic Students at Primary Schools
        Saadi Garavand طیبه خوشبخت اکبر عزیزی فر شهرام ولیدی
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        170 - Phonological Awareness Impact on Articulatory Accuracy of the Spanish Liquid [r] in Japanese FL Learners of Spanish
        Oscar Campos
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        171 - Identifying Style Awareness, Indirect Strategy Use and Preferences of Turkish Student Teachers of English
        Muhlise Cosgun &Ouml;GEYİK
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        172 - Investigating English Teachers' Awareness of Pedagogical Competence and its Effect on Students' Language Learning
        Ghasem Aghajanzadeh Kiasi Parviz Maftoon Parviz Birjandi
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        173 - EFL Learners’ Writing Progress through Collocation Awareness-raising Approach: An analytic assessment
        Elaheh Hamed Mahvelati
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        174 - Effect of Awareness of Teacher Education Philosophy on EFL Teachers’ Professional Skill: A Post-method Perspectivization
        Ghasemali Azadi Akbar Afghari Bahram Hadian
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        175 - Metacognitive Strategy Awareness and Listening Anxiety: The role of gender and proficiency level among Iranian EFL learners
        Narjes Golzadeh Marjan Moiinvaziri
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        176 - The Effect of Metacognitive Instruction through Dialogic Interaction on the Reading Comprehension Performance and the Metacognitive Awareness of Iranian EFL Learners
        Hamed barjesteh Freshteh Jafari
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        177 - Iranian Male and Female EFL learners’ Metacognitive Awareness of Reading Strategies: Links to Their Reading Comprehension Performance
        Sepideh Mohammadi Bazargani Zohreh Seifoori Nasrin Hadidi Tamjid
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        178 - The Effect of Components of Social Media Marketing Activities Through Brand Value on Customer Responsibility in the Tourism Industry Case Study of Zanjan Province
        Firozeh hajialiakbari narges moosavi
        The overall objective of this research is to investigate The Effect of Components of Social Media Marketing Activities Through Brand equity on Customer Response in tourism Industry. This research, in terms of purpose, is an applied research and is a descriptive-analytic More
        The overall objective of this research is to investigate The Effect of Components of Social Media Marketing Activities Through Brand equity on Customer Response in tourism Industry. This research, in terms of purpose, is an applied research and is a descriptive-analytical method of causal type in a survey method. The statistical population of this research is tourists who visit Zanjan province. Due to lack of access to accurate information about statistical population, An unlimited society is considered and the sample size was 384. The sampling method in this research is simple random sampling. In this study, standard questionnaires were used by Seo and park (2018). The validity of it was based on face validity and KMO method more than (0.5) and its reliability was confirmed by Cronbach's alpha (0.965), and gathered data. Descriptive statistics were used to analyze the data using SPSS software. First, for normal variables, the results of which were calculated using the Kolmogorov-Smirnov method, each of the data was normal. With 95% accuracy, the results showed social media marketing activities has positive effect on brand equity (brand awareness and brand image) although social media marketing activities has positive effect on costumer response ( E-WOM and loyalty) through brand equity. At the end, according to the results of the research, practical proposals are presented. Manuscript profile
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        179 - Explaining the Role of Social Participation Components of Local Residents in Reducing the Negative Effects of Rural Tourism (A case study of villages in the central part of Fereydoun County)
        ahmad momeni elnaz asherigafshe behnaz ghasemirad
        Tourism is a community-based industry, and the participation of residents is crucial for its success and long-term sustainability. This research aims to explore the role of social participation components of local residents in reducing the negative consequences of rural More
        Tourism is a community-based industry, and the participation of residents is crucial for its success and long-term sustainability. This research aims to explore the role of social participation components of local residents in reducing the negative consequences of rural tourism in the central part of Faridan. The research is of an applied type, and in terms of research method, it is a descriptive-survey type based on a questionnaire. The statistical population of the research includes the residents of villages in the central part of Faridan, which according to the last census of 2015, is equal to 14,050 people and 4,673 households. Using Cochran's formula, a sample size of 375 people was sampled. A researcher-made questionnaire was used as the measuring instrument and the face validity was verified by a panel of experts. Its reliability was calculated based on Cronbach's alpha formula, ranging between 0.963 and 0.776 for different components. The questionnaire was randomly distributed among the residents based on the distribution of the village population. The findings suggest a positive and significant relationship between all the effective components of the research (social participation) and the socio-cultural variable. In the regression test, it was found that the educational level had a more significant effect compared to other variables in improving rural tourism. Therefore, increasing participation through social capital can lead to the improvement of tourism and the reduction of the social consequences of tourism in the villages of the studied region. Manuscript profile
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        180 - Examining the Factors Affecting the Particular Value of the Destination Brand for Health Tourism (A Case Study of Atieh Hospital in Hamedan)
        fg ghm mohammad azim khodayari
        Considering the cultural and social characteristics of tourism destinations, the researchers of the present study tried to measure the brand equity (brand power) of a tourist destination from the perspective of health tourists based on the Kunkink Model (2007) which is More
        Considering the cultural and social characteristics of tourism destinations, the researchers of the present study tried to measure the brand equity (brand power) of a tourist destination from the perspective of health tourists based on the Kunkink Model (2007) which is taken from the Aker Model, in which both behavioral and perceptual dimensions have been considered. Therefore, the present study intends to review the Aker Model in Iran and investigate its application in the health tourism destination of Hamadan. Based on the main purpose of this study, the effect of brand image, brand awareness, perceived quality and brand loyalty (i.e., brand equity) as the independent variables on the particular value of the Atieh hospital brand in Hamadan which is the dependent variable was investigated. The results of the study showed that in terms of importance, the perceived quality was the most important factor of impact.&nbsp; Manuscript profile
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        181 - The formation of customer loyalty from brand awareness and perceived quality through special value Borujerd Textile Factories sleepwear brand
        S. Alameh Hosaini Peiman Valipour
        The current research aims to form customer loyalty from brand awareness and perceived quality through special value The brand of sleeping goods is done by Borujerd textile factories. The research population is 412 customers of the sleep goods of Borujerd textile factori More
        The current research aims to form customer loyalty from brand awareness and perceived quality through special value The brand of sleeping goods is done by Borujerd textile factories. The research population is 412 customers of the sleep goods of Borujerd textile factories. Sampling has been done from all store branches in Iran. The number of samples is random. The sample size was obtained by Cochran's 199 formula. The data collection tool in this study is a standard questionnaire that has been provided to the statistical community. The results of the calculations are given in this research. The present study is of applied type. Calculations were done in SPSS and PLS software. The findings of the research indicate that brand equity has a 70% impact on the brand awareness of Borujerd textile factories' sleep goods. Also, brand equity has a 71% impact on customer loyalty of Borujerd textile factories' sleep goods. And finally, brand equity has an effect on quality. It is understood that the sleeping goods of Borujerd textile factories have been effective by 57%. Manuscript profile
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        182 - گزارش موردی: میزان آگاهی، نگرش و رفتار دندان‌پزشکان و بیماران نسبت به اثر درمانی قطره گیاهی "دنتول"
        پروانه نژاد سبزی فاطمه نادری بهرام رسولیان بهروز عزت پور
        مقدمه و هدف: در سال&shy;های اخیر طب تکمیلی جهت مهار درد و عفونت دندان، قطره گیاهی دنتول را به بازار عرضه کرده است. با توجه به مصرف بی&shy;رویه مُسکن&shy;های شیمیایی و عوارض جانبی آن&shy;ها، موضوع سلامت فرد و توسعه آن در جامعه، و میزان آگاهی، نگرش و رفتار مثبت افراد جامع More
        مقدمه و هدف: در سال&shy;های اخیر طب تکمیلی جهت مهار درد و عفونت دندان، قطره گیاهی دنتول را به بازار عرضه کرده است. با توجه به مصرف بی&shy;رویه مُسکن&shy;های شیمیایی و عوارض جانبی آن&shy;ها، موضوع سلامت فرد و توسعه آن در جامعه، و میزان آگاهی، نگرش و رفتار مثبت افراد جامعه و هم&shy;چنین دندان&shy;پزشکان به&shy;عنوان متولیان این امر، نسبت به مصرف قطره گیاهی دنتول و میزان تقاضای آن&shy;ها جهت مصرف و تجویز این دارو بسیار حائز اهمیت است.مواد و روش&shy;ها: پژوهش از نوع مطالعه مقطعی به روش پیمایشی با استفاده از پرسش&shy;نامه بوده است. اعتبار و پایایی پرسش&shy;نامه بر اساس اعتبارسنجی محتوایی و آزمون مجدد و آلفای کرونباخ سنجیده شد. روش نمونه&shy;گیری در جامعه آماری اول (مردم ساکن شهر خرم آباد) خوشه&shy;ای چند مرحله&shy;ای و در جامعه آماری دوم (دندان&shy;پزشکان سطح شهر) به دلیل محدودیت سرشماری انجام گرفت. از روش&shy;های آماری توصیفی ( توزیع فراوانی و درصد) و روش&shy;های آماری تحلیلی ( آزمون کای&shy;اسکوئر، ضرایب همبستگی و غیره) استفاده گردید.نتایج و بحث: در نمونه&shy;های به&shy;دست آمده از مردم شهر خرم&shy;آباد نتایج نشان داد، آگاهی مردم نسبت به قطره گیاهی دنتول کم بوده (8 /59 درصد) و همین امر سبب شده که اکثر آن&shy;ها نگرش خاصی نسبت به این قطره نداشته باشند (1/74 درصد). بیشتر آن&shy;ها از داروهای مسکن شیمیایی برای تسکین درد استفاده نموده&shy;اند (5/75 درصد)، هم&shy;چنین دندان&shy;پزشکان برای درمان درد (1/71 درصد) بیماران خود بیشتر داروهای شیمیایی تجویز کرده&shy;اند و 1/87 درصد آنان هرگز این قطره گیاهی را برای درمان عفونت دندان تجویز نکرده&shy;اند. طبق یافته&shy;های این مطالعه، سطح آگاهی مردم نسبت به این قطره پایین بوده و درصد ناچیزی از این افراد جهت کنترل درد دندان از قطره دنتول استفاده می&shy;نماید. هم&shy;چنین در جامعه دندانپزشکان با سطح آگاهی متوسط و نگرش مثبت&shy;تر نسبت به این قطره، میزان تجویز آن جهت کنترل درد و عفونت دندان بسیار ناچیز بود.توصیه کاربردی/ صنعتی: اطلاع&shy;رسانی و تبلیغات در سطح جامعه و ترویج مصرف داروهای طبیعی جهت معرفی و ارتقاء سطح آگاهی دندان&shy;پزشکان و مردم از اهمیت ویژه&shy;ای برخوردار است. Manuscript profile
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        183 - The Effect of Container Metaphor Awareness on Learning Phrasal Verbs by Iranian Intermediate EFL Learners
        شیما طاهری زهرا زارعی
        Learning and comprehending phrasal verbs (PVs) is necessary for English writing and speaking especially for the EFL learners who like to speak like proficient speakers. This study used an experimental design to focus on the effect of ‘container metaphor awareness’, as a More
        Learning and comprehending phrasal verbs (PVs) is necessary for English writing and speaking especially for the EFL learners who like to speak like proficient speakers. This study used an experimental design to focus on the effect of ‘container metaphor awareness’, as a recently developed technique with the focus on two particles (out and in), on learning phrasal verbs by Iranian intermediate EFL learners. To this end, two groups of Iranian intermediate EFL learners were selected. They were homogeneous regarding their knowledge of English PVs. A pretest of phrasal verbs containing in and out particles was given to both groups. During a 5-week instruction, the PVs were taught to the control group with the traditional method through definition, examples, and sometimes translation and they were asked to memorize the PVs and their meanings. Meanwhile, PVs were presented to the experimental group by using images within videos prepared by the instructor to make their meanings concrete. After the instructional sessions, a posttest of target PVs was given to the participants of both groups in order to investigate their performance. The obtained results revealed that the experimental group significantly outperformed the control group. The findings of the study showed that teaching PVs based on container metaphor awareness could be more conducive to the learning and retention of PVs than the traditional method. Therefore, the application of container metaphor in teaching PVs can create an innovative method for teaching PVs in EFL contexts and facilitate PVs learning for EFL learners of English. Manuscript profile
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        184 - تأثیر آگاهی از ساختار متن بر مهارت خواندن آموزندگان زبان خارجه در ایران
        عزیزه چالاک نسیم صدر
        هدف از این تحقیق تعیین تأثیر آموزش ساختار متن، به عنوان یک استراتژی، بر مهارت خواندن آمو زندگان زبان خارجه ایرانی در مقایسه با روش سنتی آموزش مهارت خواندن بود . چهل آموزنده ایرانی با سطح زبان پیشرفته، 23 مرد و 17 زن ، در این مطالعه شرکت کردند . آن ها به دو گروه تقسیم شد More
        هدف از این تحقیق تعیین تأثیر آموزش ساختار متن، به عنوان یک استراتژی، بر مهارت خواندن آمو زندگان زبان خارجه ایرانی در مقایسه با روش سنتی آموزش مهارت خواندن بود . چهل آموزنده ایرانی با سطح زبان پیشرفته، 23 مرد و 17 زن ، در این مطالعه شرکت کردند . آن ها به دو گروه تقسیم شدند : 20 نفر در گروه شاهد و 20 نفر در گروه آزمایش . برای انتخاب دانش آموزان پیشر فته که از نظر سطح زبان و دانش ساختار متن دارای اختلاف معنی دار آماری نباشند، هر دو گروه پیش از شروع برنامه به ترتیب توسط تست تعیین سطح آکسفورد، تست آگاهی از ساختار متن و تست خواندن آزمون تافل مورد ارزیابی قرار گرفتند . سپس در طی چهار هفته هر دو گروه مهارت خ واندن زبان خارجه را توسط چهار متن یکسان آموزش دیدند . دانش آموزان در گروه شاهد به طور سنتی آموزش دیدند در حالیکه دان ش آموزان در گروه آزمایش خواندن را توسط آموزش ساختار متن فرا گرفتند . در آخر هفته چهارم دانش آموزان هر دو گروه برای تعیین تأثیر برنامه آموزشی م ورد ارزیابی قرار گرفتند . نتایج این مطالعه نشان داد که با وجودی که هر دو گروه پیشرفت معن ی داری از نظر آماری داشتند، دانش آموزان در گروه آزمایش عملکرد بهتری از خود نشان دادند. Manuscript profile
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        185 - Network Situational Awareness and Quantitative Threat Assessment Based on Multi Sensor Information Fusion
        Amin Sardeh Moghadam Behzad Moshiri Ali Payandeh
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        186 - Analysis of the role of tourism on promotion of environmental knowledge and awareness of the villagers, case study: the touristic route of Savar- Tutakhaneh
        Alireza Soleimani Ali majnoony Ahmad Aftab
        The purpose of this research is developmental with a descriptive and survey nature and it is an analytical and casual-comparative research. The research population consisted of all residents in Touristic villages of Bonab (Savar and Tutakhaneh Villages) which was more s More
        The purpose of this research is developmental with a descriptive and survey nature and it is an analytical and casual-comparative research. The research population consisted of all residents in Touristic villages of Bonab (Savar and Tutakhaneh Villages) which was more similar to the tourstic villages of Savar and Tavakkane in terms of social and environmental characteristics. Using the random sampling method based on Cochran formula, the sample size for this study obtained 234 persons and for equality of test results, 234 persons of the villagers living in non-touristic villages (Algoo and Rovesht e Koochak villages) were chosen as control group. Data analysis is done using Kolmogorov Smirnov, Pearson and T tests. Validity of the questionnaire was confirmed by a panel of experts. Pilot study was done in the same region with a population of 45 questionnaires and using the data obtained and Cronbach's alpha special formula in SPSS software, the reliability of the questionnaire obtained 0/89. T-test results in relation to environmental awareness of these two groups&rsquo; shows that the relation among the variables of protection of flora and fauna coverage, soil conservation, lack of noise, using organic farming methods, the need to reduce fossil fuel production, the need for systematic waste disposal and the use of non-renewable waste with the dependent variable (tourism) is significant. Finally, according to the findings of the study, practical suggestions on making best use of the capabilities of the tourism industry in order to protect of the environment are provided Manuscript profile
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        187 - Social capital and rural participation in spatial developments of rural settlements with the mediating role of perceived effects of plans and programs; (Case study: Esfandeh District)
        naser Shafiei Sabet faezeh Ebrahimipour
        The present study analyzes the effects of social capital and rural participation in the spatial developments of rural settlements with the mediating role of perceived effects of plans and programs in Esfandeh. This research has investigated the effective and influential More
        The present study analyzes the effects of social capital and rural participation in the spatial developments of rural settlements with the mediating role of perceived effects of plans and programs in Esfandeh. This research has investigated the effective and influential variables in this regard by quantitative and descriptive-analytical method and by questionnaire tools. The results of the research indicate that there is a positive and significant relationship between 4 variables of social capital from 6 variables and rural participation with four mediating variables of environmental-ecological, social, economic and physical-infrastructural effects perceived from the plans and programs. Also, the relationship between the social capital of the villagers on participation in projects and programs is significant due to environmental effects and the amount of this indirect effect is 0.11. . However, the social capital of the villagers does not affect the participation in plans and programs due to economic effects and the value of this indirect effect is 0.77. The social capital of the villagers affects the participation in the projects and the value of this direct effect is 0.39. Manuscript profile
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        188 - Analysis of factors affecting brand equity in rural tourism destinations (Case study: Qalat tourism target village in Shiraz)
        Ali Rahimi mohammad reza rezvani Mohammadamin Khorasani
        Introduction: Branding a tourism destination has many benefits for that destination; But it should be noted that branding is not the end of the road and you should always measure its strength, that is strengthened and weakened by the brand equity;Purpose of research: Th More
        Introduction: Branding a tourism destination has many benefits for that destination; But it should be noted that branding is not the end of the road and you should always measure its strength, that is strengthened and weakened by the brand equity;Purpose of research: The purpose of this study is to evaluate and prioritize the factors affecting the brand equity of Qalat village; Methodology: Data collection was done by library and survey and the statistical population of the study was tourists of Qalat village. The statistical sample was determined using Cochran's formula and the sampling was random; Finally, the collected data were analyzed by structural equation modeling method and in Smart-PLS software;Geographical area of research: The geographical area of this research is Qalat village in Shiraz city;Results and discussion: Findings showed that all dimensions of image, awareness, perceived quality and brand loyalty have a positive and significant effect on the brand equity of Qalat village; Most important component is brand awareness and brand loyalty, perceived brand quality and brand image are after awareness.Conclusion: Due to the high impact of Qalat village brand awareness on the brand equity of the village brand, the emphasis of the village's tourism staff on strengthening information, introducing unknown village attractions and discovering prominent elements of the village, (which has the capacity to become a symbol of village tourism) is necessary; Qalat village has potential and actual attractions in various cultural, social and natural fields, which, if properly managed, will promote the brand and sustainability of tourism in this village. Qalat village has potential and actual attractions in various cultural, social and natural fields, which, if properly managed, will promote the brand and sustainability of tourism in this village. Manuscript profile
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        189 - Measure citizen satisfaction with the performance of the investments and contributions (Case Study: District 6 of Tehran )
        abolfazl meshkini mansoor rezaali rashid yousefi zeinab valizadeh
        Identifying the needs of the people and the knowledge of their demands have a decisive role in determining the managerial priorities and effective urban management system. Comprehensive and sustainable management of city will be fulfilled when the citizens are satisfied More
        Identifying the needs of the people and the knowledge of their demands have a decisive role in determining the managerial priorities and effective urban management system. Comprehensive and sustainable management of city will be fulfilled when the citizens are satisfied with the performance of the municipality. Because the citizens' satisfaction with the performance of the organizations is a major factor in continuous improvement process in order to increase efficiency and quality of urban management. Individual&rsquo;s satisfaction with the organization depends on his perception of the performance of that organization, citizens&rsquo; awareness and various factors. In this study, the citizens&rsquo; satisfaction with the performance of investment organization and public participation in the 6th district of Tehran and its affecting factors are investigated with descriptive - analytical research method. Data were collected through questionnaires with a sample of 384 people and analyzed using suitable tests in SPSS software. The results show that the citizens' satisfaction with investment organization and public participation are not in a good condition. According to the results, there is a positive and significant relationship between variables of citizens&rsquo; awareness and age with citizens&rsquo; satisfaction, but the relationship between literacy and satisfaction is significant and negative, in other words, increased literacy rate, decreases satisfaction. According to the results, there is a significant relationship between gender and satisfaction, and women&rsquo;s correlation with satisfaction variable is more than men. Citizens' awareness of their rights and obligations is low. About 70 percent of citizens consider the media's role in promoting citizen participation an effective strategy. There is a positive significant relationship between the citizens&rsquo; awareness and the dependent variable of education, higher education level increases knowledge proportionally. Manuscript profile
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        190 - Knowledge Level of Rice Farmers Regarding Cultivation Practices In Mahanawiyah district, AL-Qadisiya Province, Iraq
        Bassim Kshash
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        191 - Effects of Awareness of Fertilizer Subsidy on the Yield of Crops among Rural Farmers in Ghana
        Fariya Abubakari Farida Abubakari
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        192 - Assessment of Awareness and Adaptation to Climate Change among Rainfed Farmers in Um Alqora Locality, Gezira State, Sudan
        Ahmed M. Abdel Rahman Mohamed E. Hamid
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        193 - Assessment of the Levels of Awareness and Use of Agricultural Insurance Scheme among the Rural Farmers in Kogi State, Nigeria
        Stephen Jimoh Ibitoye
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        194 - Investigating the Social and Cultural Factors Affecting Women's Participation in the Implementation of Cultural Policies
        Mehraban Hadipaykani Mahboobeh Sadeqzadeh tabrizi
        This research aims to investigate social and cultural factors affecting women's participation in implementing cultural policies in Isfahan. Research hypotheses have been developed with emphasis on the theoretical support of the research and the research method is a quan More
        This research aims to investigate social and cultural factors affecting women's participation in implementing cultural policies in Isfahan. Research hypotheses have been developed with emphasis on the theoretical support of the research and the research method is a quantitative survey type. The statistical population of the research is women of Isfahan, which according to Cochran formula 384 were selected as sample size. The findings of the two-variable regression analysis in this study showed that women's access to modern technologies, women's awareness of citizenship rights, women's knowledge and education level, and the extent of women's responsibility for their participation in implementing cultural policies has a direct and significant effect However, women's political alienation has a reciprocal and significant impact on their participation in implementing cultural policies. Manuscript profile
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        195 - Conceptualization of social capital components based on virtual social network
        fatemeh paknahad Mohammad Javad Taghipourian BEHZAD FAROKHSERESHT masomali salimian
        The aim of this study was to identify the components of social capital based on virtual social networks. The present study is a qualitative research in terms of design. Potential participants in the research are virtual managers and public sector employees. Key and foll More
        The aim of this study was to identify the components of social capital based on virtual social networks. The present study is a qualitative research in terms of design. Potential participants in the research are virtual managers and public sector employees. Key and following the saturation technique, 20 senior managers and employees with executive and research background in the field related to research were selected. To collect data, semi-structured interview tools were used and the researcher using software MAXQDA and coding (open source and central code), social capital based on virtual social network in 8 dimensions called trust (24 options), partnership and cooperation (13 options), cohesion and solidarity (19 options), awareness Social (32 options), cognitive (23 options), structural (32 options), communication (50 options) and social support (4 options) and a qualitative model was designed. So far, research on identifying components of social capital based on networks Virtual socialization has not been done in the public sector. The findings of this study can help managers of organizations to raise the level Social capital in the context of cyberspace to help and ultimately improve the performance of the organization. Manuscript profile
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        196 - The study of the relationship between social capital and the tendency toward national identity amang citizens aged 18 years and above the city of kermanshah
        Younes kakavand
        Identity is one of the important issues facing humanity today, so that the issue of self-discovery is of great importance to different people. In general, identity is what makes a person different from one another.Regarding the importance of the subject in this research More
        Identity is one of the important issues facing humanity today, so that the issue of self-discovery is of great importance to different people. In general, identity is what makes a person different from one another.Regarding the importance of the subject in this research, using the field method, survey technique and the questionnaire's research tool, we seek to answer the main question: what is the relationship between different dimensions of social capital and national identity? The statistical population of this research is Kermanshah That is, 384 citizens of 18 years old up to this city have been examined as sample size.In order to answer the main question of this research, we have investigated and analyzed various dimensions of social capital such as social trust, social cohesion, social participation, social interaction and social consciousness as independent variables and its relation with national identity as dependent variable. The results of the research indicate that the rate of national identity tendency among the citizens of Kermanshah is too moderate and there is a significant direct and direct relationship between all the independent variables of the research with the dependent variable Manuscript profile
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        197 - Investigating the Role of Mass Media in Political Development of the Society.
        مهرداد متانی
        The use of mass media to achieve political development is the prerequisite. The purpose of this research The Role of mass media in the political development The statistical society of this research includes of All students and faculty members of Mazandaran Which uses a More
        The use of mass media to achieve political development is the prerequisite. The purpose of this research The Role of mass media in the political development The statistical society of this research includes of All students and faculty members of Mazandaran Which uses a Kerjeisi &amp; Morgan sample size table, were 372 students and 171 faculty members were selected by random sampling Applied research method is used in this survey. A researcher-made questionnaire was user to collect the required data.. In order to validate the instrument, appropriate questions related to each variable were extracted from valid sources and finally approved by authorities. In order to calculate the reliability of the questionnaire, Cronbach&rsquo;s alpha was calculated to be 88% Since the distribution of the data was normal, parametric statistical tests were used to testify the hypotheses. and reliability with Cronbach's alpha was 88%. and to test hypotheses with regard to the normal single-sample t-test was used data. Results showed that the mass media can be through public participation, and provide Mshrvyt‌Bkhshy and acceptance-of the political development of effective civil liberty. Results also indicate that free and independent media system prevails the media could better perform their duties at the political development. Another conclusion from these results is That the effectiveness of any of the political development in the media, including television, the Internet, satellite television, press and radio are. Manuscript profile
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        198 - Study and correlated with socioeconomic and demographic situation of immigrant women's reproductive behavior: A Case Study of Afghan women immigrants living in the Parsian and Lamerd
        رضا نوبخت علی قاسمی اردهایی محمدرضا برومندزاده
        Despite the long-term presence of Afghan refugees in Iran, attributes and behaviors of the demographic, economic, social and considered them less known. The aim of this study was to identify behaviors, demographic, social and economic migrants in the southern regions an More
        Despite the long-term presence of Afghan refugees in Iran, attributes and behaviors of the demographic, economic, social and considered them less known. The aim of this study was to identify behaviors, demographic, social and economic migrants in the southern regions and less developed Afghanistan Iran. Afghan refugees in Iran of significant population (4.1 million) and long-term record of their presence in society, the need to study in the field of recognizing the different characteristics of this group of immigrants stresses. So the two regions in the provinces of Fars and Hormozgan (Parsian and Lamerd) selected from 115 women 15 to 49, the information collected and analyzed. The findings suggest that immigrant women's reproductive and fertility of origin and destination are significant differences in the level of the target provinces. Among the social variables explained only education gives women of reproductive differences. A significant correlation between length of stay, there was no family relationship of spouses and children. Low levels of awareness and early marriage leads to a lack of social mobility of immigrant women. These two factors lead to higher fertility levels were to immigrant women than women. &nbsp;It seems that there are areas of cultural and religious, such as early marriage, particularly for girls, called sons of immigrants in the city studied the determinants of reproductive behavior in the coming years and their fertility at a higher level than natives place. Manuscript profile
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        199 - Determinants of Smallholder Farmers' Access to Agricultural Extension Channels and their Effects on Awareness and Compliance with Good Agricultural Practices in Kenya
        James Mwangi Preston Chitere James Kariuki
        Although it is mandatory for smallholder farmers to comply with Good Agricultural Practices (GAPs) to participate in French bean farming for export, they lack uniformity in their farming practices. Available literature doesn't show whether farmers&rsquo; compliance with More
        Although it is mandatory for smallholder farmers to comply with Good Agricultural Practices (GAPs) to participate in French bean farming for export, they lack uniformity in their farming practices. Available literature doesn't show whether farmers&rsquo; compliance with GAPs is affected by their choices of extension channels and their social status characteristics. A field survey was conducted among 115 farmers who were sampled systematically, and the data was collected by the use of questionnaires. The data were analyzed descriptively and by Chi-square, Pearson's correlation, and regression models to establish the association between social status characteristics of farmers versus extension channels accessed, and its influence on awareness and compliance with GAPs. The study found that farmers' level of access to extension channels had a significant influence on their level of awareness and compliance with GAPs. Field extension workers were the most effective channel of extension. Moreover, gender, asset scores, farm acreage under French beans and income from the sale of French beans were among the social characteristics with significant influence on the type and number of extension channels accessed by smallholder farmers. This study recommends that the dissemination of agricultural innovation messages to smallholder farmers should be guided by studying their social characteristics and paying attention to women and resource-poor farmers. innovation messages should be tailored along available channels of extension to enhance access by a diverse calibre of farmers. Manuscript profile
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        200 - Perceptions of Constraints Affecting Adoption of Women-in-Agriculture Programme Technologies in the Niger Delta, Nigeria
        A. Akpabio Iniobong A. Etim Nsikak Abasi Sunday Okon
        The study focused on constraints affecting the adoption of innovative agricultural technologies disseminated by the Women-in-Agriculture (WIA) unit of the Akwa Ibom Agricultural Development Programme (AKADEP) to its women clientele. The study also ascertained the awaren More
        The study focused on constraints affecting the adoption of innovative agricultural technologies disseminated by the Women-in-Agriculture (WIA) unit of the Akwa Ibom Agricultural Development Programme (AKADEP) to its women clientele. The study also ascertained the awareness and adoption levels of such introduced technologies. Findings revealed that respondents were aware of 61.9% of introduced technologies, while only 33.3% were fully adopted. The study also identified seven factors responsible for the non-adoption of women farmers&rsquo; related technologies. The three highest ranking constraining factors were revealed as; high cost of inputs, low income level of women farmers and lack of regular contact with WIA extension agents. Reasons have been proffered for the relatively low technologies&rsquo; adoption levels. Recommendations have also been made to enhance the technology adoption level. These include the necessity to introduce only socio- economically and culturally compatible technologies to WIA clientele, a wholesale focus on follow-up activities after initial group based technology introduction activities, and the attachment of a credit scheme to the WIA program. Manuscript profile
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        201 - Assessment of Small Scale Farmers’ Skills Regarding Integrated Pest Management (IPM) in District Sargodha Pakistan
        Ejaz Ashraf Abu Bakar Muhammad Raza Samiullah Muhammad Younis
        Asurvey study was conducted to assess the knowledge/awareness level in IPM technology among farmers. Four villages were randomly selected from Sargodha district for data collection. Thirteen farmers from each village were selected randomly and sample size was 52 respond More
        Asurvey study was conducted to assess the knowledge/awareness level in IPM technology among farmers. Four villages were randomly selected from Sargodha district for data collection. Thirteen farmers from each village were selected randomly and sample size was 52 respondents. More than 92% of respondents have no advisory services either from public or private sector. The findings imply that respondents need knowledge for all levels of competence in IPM technology. They need to get high-level of competence for application of this technology in the field. In addition, they have little exposure to long-term training opportunities due to low education level for applications of this technology. More than 77% of respondents think that government agricultural policies and no access to information sources regarding integrated pest management at grass-root level are main constraints. The findings from correlation and regression analyses indicate that age and knowledge/awareness level are negatively correlated. It may be concluded that elder respondents have less adaptability to new ideas and techniques as compared to young respondents. However, training and information, education, and experience play a significant role in enhancing the knowledge/awareness level of respondents in IPM technology. Manuscript profile
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        202 - The Role of Social Capital in Empowering the Employees of the Environment Organization (Case Study: Ahvaz County)
        Bahman khosravipour Fatemeh masoudizadeh Ameneh savari Mombeni
        The purpose of this study was to investigate the role of social capital in empowering employees of the Ahvaz Environment Organization. The statistical population of the study included all employees of this organization (N = 70) which was used due to the limited number o More
        The purpose of this study was to investigate the role of social capital in empowering employees of the Ahvaz Environment Organization. The statistical population of the study included all employees of this organization (N = 70) which was used due to the limited number of employees. This descriptive-correlational study was performed using a survey technique and the data collection tool was a questionnaire whose reliability was measured using Cronbach's alpha coefficient and its rate for empowerment and social capital were 0.85 and 0.91, respectively. The validity of the content was also confirmed by consulting the faculty members of the Department of Agricultural Extension and Education of Khuzestan University of Agricultural Sciences and Natural Resources. Findings showed that all components of social capital including social trust, social cohesion, social participation and social awareness among the employees of the Environment Organization were moderate and the level of employee empowerment was moderate. The results of correlation coefficient showed that the components considered for measuring social capital had a positive and significant correlation with empowerment. The results of regression coefficient showed the ability to explain 39.9% of variance by social participation and social awareness variables. Manuscript profile
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        203 - Gender reading of perceptual-cognitive wayfinding ability with emphasis on emotional intelligence in the case study of Sajjad neighborhood of Mashhad
        shima abedi toktam hanaee
        Thinking is the basic pillar in the process of perception in the urban environment, considering that the wayfinding behavior in the urban space is influenced by the information received from the environment, so a correct understanding of the information received from th More
        Thinking is the basic pillar in the process of perception in the urban environment, considering that the wayfinding behavior in the urban space is influenced by the information received from the environment, so a correct understanding of the information received from the environment makes wayfinding easier. Different people use different strategies for wayfinding in the urban space according to their physiological conditions. Emotion is one of the influential factors in the field of psychology and can be related to factors such as self-awareness, self-management, social awareness, relationship management and wayfinding. Considering that thinking is essential in the perception process, then one of the components of emotional intelligence is also the facilitation of thinking, so the purpose of this research is to present a gender reading of the perceptual-cognitive ability of wayfinding with an emphasis on emotional intelligence. Therefore, the purpose of this research is to investigate the wayfinding behavior of women and men with an emphasis on emotional intelligence in Sajjad neighborhood. The research method in the present study is descriptive-analytical, and in this regard, field observations, questionnaires, and site visits were used to collect data. Based on the size of the community in Sajjad neighborhood, using Cochran's formula, the sample size was calculated to be 296 people, and the questionnaire was completed in the form of targeted sampling among overweight men. Data analysis for the effect of emotional intelligence on wayfinding has been done with inferential statistics tests in spss software, and Lone's test and Anova one-way variance test, t test have been analyzed. The results indicate that the wayfinding behavior of women and men is different and there is a direct relationship between emotional intelligence and routing of women and men. Women have higher self-awareness than men when it comes to wayfinding, and they also have more emotional ability and interpersonal sensitivity than men while performing this behavior in the environment. Men have stronger feelings than women in the process of wayfinding and determining the management path in the urban environment, and they have more self-confidence during this process. Men are more optimistic than women in the urban environment. Women use route and sign knowledge in wayfinding. Men use route knowledge. Manuscript profile
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        204 - Evaluation of Awareness and use University of Medical Sciences Librarians of full-text database available in the home page of the Central Library of the university in 1390
        Shohreh Seyyed Hosseini Mohammad javad alemokhtar Fatemeh Anari
        Purpose: This research aimed to investigate the awareness and the usage of Isfahan University of Medical Sciences librarians who used the existing full-text databases in the homepage of the central library website. This study tried to find the problems and barriers whic More
        Purpose: This research aimed to investigate the awareness and the usage of Isfahan University of Medical Sciences librarians who used the existing full-text databases in the homepage of the central library website. This study tried to find the problems and barriers which resulted in the difficulties in using these databases as well as providing some new approaches to disseminate more and more information to the end users by librarians. Methodology: Survey method, with applied approach, was used as a research method. The population was all employed librarians of Isfahan University of Medical Sciences libraries. Researcher-made questionnaire was used as a data-collecting tool and SPSS 16.0 used to analyze data. Central and scatter index statistics has been used to answer the research questions. Findings: The findings showed that the average scores of the librarians&rsquo; familiarity with full text electronic databases was 51.52 (Std Deviation=26.4). T-test indicates that there was not any significant difference between the awareness score and the sexuality as well as the usability score and the sexuality; but there was a significant difference between the awareness score and the rate of the usability of full text databases. Also the spearman correlation showed that there was a direct significant difference between the education levels of the librarians and their awareness, familiarity and usability scores. In this case, Elsevier had the highest rank among English databases. Conclusion: The results showed that the rate of the awareness and the usage of the existing full-text databases by Isfahan University of Medical Sciences was more than average. It can be seen that the librarians&rsquo; sexuality didn&rsquo;t have any impact on their awareness and usages but there was a significant difference between their academic disciplines and their usages and awareness. The highest rate of the awareness and usages belonged to the domestic databases. It can be concluded that there was a positive relationship between the periods of awareness of librarians toward these databases and their usages. Manuscript profile
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        205 - Investigating the role of empowering the components of education and supporting women's freedom of action on the development of social security (Case study of Baluch women in Sistan and Baluchestan province)
        Mahnour Raeisi Malektaj Khosravi
        &nbsp;The purpose of this study is to investigate the effect of empowering the two components of education and supporting the freedom of action of Baluch women on social security in Sistan and Baluchestan province. The present research has been done by descriptive surve More
        &nbsp;The purpose of this study is to investigate the effect of empowering the two components of education and supporting the freedom of action of Baluch women on social security in Sistan and Baluchestan province. The present research has been done by descriptive survey method. The data collection tool was a questionnaire and the statistical population of the present study consisted of 380 women in the province. After collecting data and analyzing the data, it was found that empowerment of Baloch women has an impact on social security in Sistan and Baluchestan province and it can be said that about 83% of changes in dependent variable, social security is expressed by independent variable, empowerment of Baloch women. . It was also found that the support of Baluch women has an impact on social security in Sistan and Baluchestan province and the rate of this impact was set at about 76%. And the awareness and education of Baloch women has a positive effect on social security in Sistan and Baluchestan province. The rate of this effect was about 72%. Freedom of action for Baluch women has an impact on social security in Sistan and Baluchestan province, which was about 80%. The results show that empowering Baloch women by increasing their education and awareness and developing their freedom of action in various social participations, will ensure social security in Sistan and Baluchestan province. Some components in the value and cultural system of the Baloch people can act positively in empowering Baloch women instead of being an obstacle.&nbsp; Manuscript profile
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        206 - Investigating Emotional Intelligence Relationship and Social capital among Researchers Working in IRIB Research Center
        طاهره Feizi سعید Abedini
        Nowadays,besides humane,financial and economic capital,another factor has been propounded in organizations which is called "social capital".social capital provides an appropriate enviroment for human resume productivity.On the other hand ,social capital has a significan More
        Nowadays,besides humane,financial and economic capital,another factor has been propounded in organizations which is called "social capital".social capital provides an appropriate enviroment for human resume productivity.On the other hand ,social capital has a significant role in making it possible to use other forms of organizational capitals.Social capital is a set of existing norms in social systems that increases the level of coopeation among members of society and reduces the relationships costs(Fokuyama 1999). Emotional intelligence may play a basic role in work environment (Mckee et al. 2002).Daniel Goleman (1998) defines emotional intelligence as self-awareness,self-managment,self-motivation,social-awareness and social-management. Given that social capital is linked to the relationships among individuals and emotional intelligence has a crucial impact on forming these relationships.This research has attempted examining the impact of the five dimensions of emotional intelligence as independent variables on social capital aspects(namely trust,communication networks,common goals,and language)as dependent variables among the researchers and managers of IRIB research center. this research is a descriptive survey in which the relationships among independent and dependent variables have been examined considering the data collected through questionnaires.Descriptive and inferential statistics have also been applied in order to conduct analysis and provide a model.the results show that there is a direct relationship between emotional intelligence and social capital.therefore,it is possible to increase the level of social capital in the organizations by considering emotional intelligence indicator at the beginning of recruitment and instructing it through the work. Manuscript profile
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        207 - آموزش بازتابی و مهارت های تمرینی: همبستگی بین بازتاب معلمان زبان انگلیسی و تمرین دانش آموزان
        Farzaneh Abazari Behzad Ghonsooly Shahram Afraz
        یادگیری و پیشرفت زبان به مهارت هایی که معلمان تمرین می کنند و وجود قابلیت های تخصصی مانند بازتاب معلمان مرتبط است. هدف مطالعه حاضر بررسی میزان مشارکت معلمان زبان انگلیسی در آموزش انعکاسی و بررسی سطح آگاهی فزاینده معلمان از آموزش انعکاسی است که منجر به پیشرفت زبانی دانش‌ More
        یادگیری و پیشرفت زبان به مهارت هایی که معلمان تمرین می کنند و وجود قابلیت های تخصصی مانند بازتاب معلمان مرتبط است. هدف مطالعه حاضر بررسی میزان مشارکت معلمان زبان انگلیسی در آموزش انعکاسی و بررسی سطح آگاهی فزاینده معلمان از آموزش انعکاسی است که منجر به پیشرفت زبانی دانش‌آموزان می‌شود. داده‌ها با ابزارهای زیر جمع‌آوری شد: الف) آزمون تافل که از 350 دانش‌آموز ایرانی EFL بعمل آمد، ب) یاد داشتهای انعکاسی 120 معلم زبان انگلیسی، ج) پرسشنامه آموزشی انعکاسی. برای مرحله کیفی، 120 نفر از معلمان زن و مرد زبان انگلیسی از دو مؤسسه زبان در کرمان، به روش نمونه‌گیری در دسترس انتخاب و به‌ طور تصادفی در دو گروه آزمایش و گواه قرار داده شدند. پس از اتمام آزمایش، پرسشنامه آموزش انعکاسی به عنوان پس آزمون در اختیار دو گروه قرار گرفت تا تأثیر آزمایش مشخص شود. نتایج آزمون t نشان داد که گروه آزمایش در بهره گیری از مؤلفه های تدریس انعکاسی از گروه کنترل پیشی گرفت. این یافته سؤالات برانگیزنده ای را در مورد آموزش انعکاسی و مهارت های تدریس مطرح می کند. Manuscript profile
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        208 - آموزش بازتابی و مهارت های تمرینی: همبستگی بین بازتاب معلمان زبان انگلیسی و تمرین دانش آموزان
        Farzaneh Abazari Behzad Ghonsooly Shahram Afraz
        یادگیری و پیشرفت زبان به مهارت هایی که معلمان تمرین می کنند و وجود قابلیت های متخصص مانند بازتاب معلمان مرتبط است. هدف از مطالعه حاضر، جستجوی میزان مشارکت معلمان زبان انگلیسی در آموزش انعکاسی و آزمون سطح آگاهی معلمان در حال رشد از آموزش انعکاسی است که منجر به پیشرفت زبا More
        یادگیری و پیشرفت زبان به مهارت هایی که معلمان تمرین می کنند و وجود قابلیت های متخصص مانند بازتاب معلمان مرتبط است. هدف از مطالعه حاضر، جستجوی میزان مشارکت معلمان زبان انگلیسی در آموزش انعکاسی و آزمون سطح آگاهی معلمان در حال رشد از آموزش انعکاسی است که منجر به پیشرفت زبانی دانش‌آموزان می‌شود. داده‌ها با ابزارهای زیر جمع‌آوری شد: الف) آزمون تافل که از 350 دانش‌آموز ایرانی انگلیسی اجرا شد، ب) مجلات تأملی نوشته شده توسط 120 معلم زبان انگلیسی و ج) پرسشنامه آموزشی انعکاسی. در مرحله کیفی، 120 نفر از معلمان زن و مرد زبان انگلیسی از دو مؤسسه زبان کرمان به روش نمونه‌گیری در دسترس انتخاب و به‌طور تصادفی در دو گروه آزمایش و گواه گمارده شدند. پس از اتمام درمان، پرسشنامه آموزشی انعکاسی به عنوان پس آزمون در اختیار دو گروه قرار گرفت تا تأثیر درمان مورد آزمایش قرار گیرد. نتایج آزمون t نشان داد که گروه آزمایش در بهره گیری از مؤلفه های تدریس انعکاسی از گروه کنترل پیشی گرفت. این یافته سؤالات تحریک آمیزی را در مورد آموزش تأملی و مهارت های تدریس مطرح می کند. Manuscript profile
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        209 - Cognitive Style, Awareness, and Learners’ Intake and Production of Grammatical Structures
        Parviz Maftoon Ghafour Rezaie
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        210 - The Effect of Task Repetition on Pragmatic Awareness of Iranian EFL Learners
        Abdollah Baradaran Fatemeh Hashemifar
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        211 - Investigating the Relationship among Gender, Critical Thinking and Meta-Cognitive Awareness Listening Strategies
        Bahram Mowlaie Azar Einy Samarein
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        212 - The Effect of Textual Enhancement Types on EFL Learners’ Grammatical Awareness of Simple and Complex Structures
        Lida Javadi Bahram Bagheri
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        213 - تاثیر دانش منظور شناسی بر ترجمه لطیفه در کلاس ترجمه زبان انگلیسی
        Aliasghar Kargar Rahman Sahragard
        تحقیق حاضر به بررسی تاثیر آگاهی از اطلاعات فرا منظور شناسی در سطح تئوری بر کیفیت ترجمه لطیفه های انگلیسی به فارسی در میان دانشجویان رشته ترجمه زبان انگلیسی پرداخته است. بدین منظور، تعداد 50دانشجوی سال سوم ترجمه در دو کلاس ترجمه شفاهی به صورت تصادفی به دو گروه آزمایش و ش More
        تحقیق حاضر به بررسی تاثیر آگاهی از اطلاعات فرا منظور شناسی در سطح تئوری بر کیفیت ترجمه لطیفه های انگلیسی به فارسی در میان دانشجویان رشته ترجمه زبان انگلیسی پرداخته است. بدین منظور، تعداد 50دانشجوی سال سوم ترجمه در دو کلاس ترجمه شفاهی به صورت تصادفی به دو گروه آزمایش و شاهد تقسیم شدند. گروه آزمایش اطلاعاتی را درمورد کاربرد اصول مکالمه گرایس در ارتباط با نظریه تناقض-رفع تناقض در لطیفه آموختند. مطابق این نظریه ها، آنها یاد گرفتند که ایجاد تناقض در ساختار لطیفه ممکن است از تخطی اصول مکالمه ای گرایس ناشی شود. برای این که محصول نهایی ترجمه قابل قبول تر باشد، نظریه عمومی لطیفه گفتاری نیز به طور مختصر و قابل فهمی بازگو شد. از طرف دیگر، گروه شاهد به برنامه معمول کلاسی خود در ترجمه شفاهی ادامه دادند. هر دو گروه در پیش و پس آزمون های ترجمه لطیفه شرکت کردند. تجزیه و تحلیل آماری با استفاده از آزمون های تی مستقل حاکی از تفاوت معنادار در میانگین نمرات و کیفیت ترجمه بود. با این وجود، دانشجویان گروه آزمایش نتوانسته بودند به درستی اصولی را که در لطیفه ها نقض شده بود تشخیص دهند. از آنجایی که یافته های این تحقیق موید تاثیر آموزش نظریات یاد شده بر کیفیت ترجمه بود، می توانند در برنامه تربیت مترجم قرار گیرند.&nbsp;&nbsp;&nbsp; Manuscript profile
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        214 - The Efficacy of Multi-Component Instruction on Children with Special Learning Disorder in Spelling: A Single-Case Experimental Design Study
        Hamidreza Hassanabadi Razieh Tayyebi Parvin Kadivar
        &nbsp; Dyslexia is a disorder that affects reading and spelling, but in fact, poor spelling is often described as the hallmark of dyslexia. Unfortunately, researchers have focused mainly on reading interventions and equal emphasis on timely interventions on spelling has More
        &nbsp; Dyslexia is a disorder that affects reading and spelling, but in fact, poor spelling is often described as the hallmark of dyslexia. Unfortunately, researchers have focused mainly on reading interventions and equal emphasis on timely interventions on spelling has been neglected. The purpose of this study was to investigate the efficacy of a multi-component spelling instruction in 4 students with specific learning disorder in spelling in an ABA design. Intervention was presented in 12 sessions and data were analyzed using visual analysis and quantitative methods by R software. Non-overlap of all pair's analysis (NAP) confirmed a significant increase in the spelling performance of 4 participants compared to baseline. In addition, findings did not show a significant reduction in participants' performance between the intervention phase and the maintenance phase (A2). Findings of this study seem promising to provide a multicomponent approach to treatment of multi-component deficits in specific learning disorders. &nbsp; &nbsp; Manuscript profile
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        215 - The Effectiveness of Phonological Awareness Training on Visuospatial Working Memory of Students with Written Expression Disorder
        Masoume Pourmohamadreza-Tajrishi Sahar Pahlavan Neshan Faezeh Golkar
        &nbsp; T his&nbsp;study aimed to determine the effectiveness of Phonological Awareness Training (PAT) on visuospatial working memory of 3rd grade students with written expression disorder. The study design was quasi-experimental with a pretest, posttest, and con More
        &nbsp; T his&nbsp;study aimed to determine the effectiveness of Phonological Awareness Training (PAT) on visuospatial working memory of 3rd grade students with written expression disorder. The study design was quasi-experimental with a pretest, posttest, and control group. Thirty students were randomly selected and evaluated by the Writing Expression Test (Fallahchai, 1379), Wechsler Intelligence Scale for Children (Wechsler, 2000), and the Visuospatial Working Memory Test (Cornoldi &amp; Viecchi, 2004). They were randomly assigned to experimental and control groups (each consisted of 15 individuals). The experimental group participated in 13 sessions and was trained by the phonological awareness program but control group participated in the regular school program. All subjects were evaluated after the 13th session and two months later. The data were analyzed using analysis of covariance and repeated measurement analysis of variance. The findings showed that 32% of variation in improvement of visuospatial working memory of the experimental group has been due to the phonological awareness intervention and lasted after two months (P&lt;0.001). Based on the results the Phonological Awareness Training leads to&nbsp;&nbsp;JIP Aug 2019 SS.docx JIP Aug 2019 SS.docxpromoted visuospatial working memory of experimental group, and its effects lasted for two months. Therefore, the implementation of the Phonological Awareness Training is worthwhile for promoting the visuospatial working memory of the students with written expression disorder. &nbsp; Manuscript profile
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        216 - predicting self-awareness dimensions from personality traits among gifted students
        Madineh Rafat Panah Diba Seif
        the purpose of the present study was to predict the dimensions of self-awareness from personality traits in gifted students. Two hundred and thirty nine gifted students (120 girls, 119 boys) were selected from two high schools using purposive sampling. The participants More
        the purpose of the present study was to predict the dimensions of self-awareness from personality traits in gifted students. Two hundred and thirty nine gifted students (120 girls, 119 boys) were selected from two high schools using purposive sampling. The participants completed the Big Five Personality Questionnaire (BFPQ; Goldberg, 1999)and the Self-Consciousness Scale (SCS; Realo &amp; Allik, 1998).The results indicated significant correlations between personality traits (openness to experience, conscientious, agreeableness, extraversion, and neuroticism) and dimensions of self-awareness (private self-awareness, public selfawareness, and social anxiety). The multiple regression analysis indicated that openness to experience and conscientiousness predicted private self-awareness, and agreeableness and neuroticism predicted public self-awareness positively. Also, neuroticism predicted social anxiety positively, and extraversion predicted social anxiety negatively. Manuscript profile
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        217 - A Critical Examination of the Structure of "Intention" from Donald Davidson and Mulla Sadra’s Viewpoint
        Fatemeh Sadat Ketabchi Keramat Varzdar
        The basic issue of this research is to examine and analyze the definition of "intention" in the philosophy of Davidson and Mulla Sadra, and its purpose is to distinguish "intentional action" from "unintentional". Clarifying the nature of this action and its precise defi More
        The basic issue of this research is to examine and analyze the definition of "intention" in the philosophy of Davidson and Mulla Sadra, and its purpose is to distinguish "intentional action" from "unintentional". Clarifying the nature of this action and its precise definition is important in practical wisdom and some sciences such as jurisprudence, law, and ethics; because the subject of these sciences is intentional action. Davidson does not consider "intention" to be an independent mental state and reduces it to "the causality of belief and desire in performing an action"; therefore, an action is an intention if and only if it is the effect of the desire and belief of the agent. Mulla Sadra is also reductionist about "intention", but unlike Davidson, he considers an intentional action as an action resulting from "the will and the Second-order awareness of the agent for the purpose of the action". The results of this research, which were obtained based on the descriptive-analytical method and through the analysis of the logical requirements of the concept of "intention", show that Davidson's definition, due to facing problems such as "non-reduction of desire to will" and "deviant causal chain"; does not prevent others. As a result, Mulla Sadra&rsquo;s definition of "intention" and "intentional action" is more defensible than his definition. Manuscript profile
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        218 - The role of the media on the level of political-social awareness of the fourth generation of the revolution (a case study (youths of Shiraz)
        Alireza Biyabannavard Sarvestani Fatemeh Bagheri
        This article is written with the aim of investigating the role of the media in the awareness of the Iranian people regarding the political, social and cultural conditions after the revolution. The method used in this research is survey. The statistical population of thi More
        This article is written with the aim of investigating the role of the media in the awareness of the Iranian people regarding the political, social and cultural conditions after the revolution. The method used in this research is survey. The statistical population of this research is 18-29-year-old youth of Shiraz city in 1401, and 360 of these youths were randomly surveyed in different parts of Shiraz city. The results of this research show that the subjects use virtual space at a high level and virtual space plays a big role in their awareness of the political, social and cultural conditions of Iran. The radio and television of the Islamic Republic of Iran is also used at an average level, and the level of people's trust in the news and information of the radio and television is at an average level. Manuscript profile
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        219 - Designing a model for improving the mental image, awareness and recognition of the Post Bank of Iran brand in attracting customers
        Ahmad Shamsi Alireza Shirvani mashaallah valikhani
        The banking system is part of the economic system in which the collection and attraction of various deposits and its allocation to meet the financial needs of various economic activities is one of its objectives. Therefore, banks play a very important role in economic s More
        The banking system is part of the economic system in which the collection and attraction of various deposits and its allocation to meet the financial needs of various economic activities is one of its objectives. Therefore, banks play a very important role in economic systems by having a major part of the working capital. In this research, the pattern of improving the mental image, knowledge and understanding of Post Bank of Iran brand in customer attraction, which is obtained using the grounded theory approach based on three stages of open coding and axial coding and selective coding, through structural equation modeling and software. LISREL was tested and fitted. Since the research was conducted qualitatively, all managers or senior managers in Post Bank of Iran were the research community and the sample of experts was selected non-randomly and then 20 in-depth interviews were conducted to ccategories. this process was to identify 13 main categories that formed the conceptual model of the research the paradigm model the results of the research confirmed the fit of the conceptual model and a comprehensive model was presented to design a model for improving the mental image, in attracting customers and making investments and other services. Manuscript profile
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        220 - The effectiveness of self-awareness skill training on self-esteem and emotional self-regulation in children
        masoomeh rafiei sima ghodrati
        The purpose of this study was to investigate the effectiveness of self-awareness training on self-esteem and emotional self-regulation in 7-9-year-old female students of the first, second, and third grades of non-profit schools in Tehran. This study was a semi-experimen More
        The purpose of this study was to investigate the effectiveness of self-awareness training on self-esteem and emotional self-regulation in 7-9-year-old female students of the first, second, and third grades of non-profit schools in Tehran. This study was a semi-experimental type with a pre-test-post-test design with a control group. From among the statistical population of first, second and third grade students of non-profit girls' schools in Tehran, 30 students were selected using the multi-stage cluster sampling method and randomly replaced in two experimental and control groups. To measure the level of self-esteem and emotional self-regulation of students, Cooper Smith's Self-Esteem Questionnaire and Ziman et al.'s Child Emotion Management Questionnaire were used, respectively. The students of the experimental group participated in the self-awareness program during 10 sessions of 90 minutes (3 sessions per week). There was no intervention for the control group. Data were analyzed using multivariate analysis of covariance. The results showed that self-awareness skill training has significantly increased self-esteem and emotional self-regulation in students. Also, based on the results obtained in the research, it was found that the activities carried out in the research have helped children to try to control their emotions and express their emotions in the correct way when faced with the behavior of others that they do not like. Express yourself. Manuscript profile
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        221 - The Effectiveness of Mindfulness – based Cognitive Therapy (MBCT) on Emotional Regulation and Self Awareness of Teenage Girls
        Mavash Izadi Mohammad Ehsan Taghizadeh
        The purpose of this study is to determine the effectiveness of the mindfulness &ndash; based cognitive therapy (MBCT) on emotional regulation and self &ndash; awareness of teenage girls in district 2 of Tehran. This research was done in a quasi &ndash; experimental mann More
        The purpose of this study is to determine the effectiveness of the mindfulness &ndash; based cognitive therapy (MBCT) on emotional regulation and self &ndash; awareness of teenage girls in district 2 of Tehran. This research was done in a quasi &ndash; experimental manner with a pretest and post test and a control group in the function of intervention. Among 30 teenage girls aged 13 to 17 (divided in to 15 girls in experimental groups and 15 in control groups) who had already referred to Mental Rehabilitation Center of Tehran Province, District 2 during 2018 -2019. Data collection tools were the application of Cognitive Emotion Regulation Questionnaire of Garnowski et al (2001) and the Fenigstein et al self-awareness questionnaire (1975).&nbsp; The findings of this research rejected the initial hypothesis i.e. the mindfulness based cognitive therapy does not have an impact on emotional regulation and self-awareness of teenage girls. It should be mentioned that the acquired results are only applicable for the present sample group i.e. the teenage girls and due to the type of statistical population the research findings may change. For example, the results of this experiment might be quite different for people with special diseases and addiction. Also age and environmental conditions (especially in the present time with the pandemic conditions of Covid 19) along with other factors such as sex and mental conditions might create completely different results. These are the factors categorized as interfering factors that are not considered as the objectives of this study.&nbsp;&nbsp;&nbsp; Manuscript profile
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        222 - The study of women's awareness of their legal and social rights and social factors associated with it (study among married women city Meshkinshahr)
        Zahra Abdollahi jalil haghi
        This study aims to identify the women's awareness of their legal and social rights and social factors have been associated with it. To rely upon the theories as well as studies of topics of study hypothesis was developed that govern the relationships between predictor v More
        This study aims to identify the women's awareness of their legal and social rights and social factors have been associated with it. To rely upon the theories as well as studies of topics of study hypothesis was developed that govern the relationships between predictor variables and criterion is. The study population included all married women Meshkinshahr city-based sample of 385 people, as the final sample is calculated. Using multi-stage cluster survey method and sampling, as well as stratified random sampling method, the sample selection and the required information was collected using a questionnaire. Data analysis was performed using Spss Nrmafzaramary. Results show that the average level of knowledge of the legal and social rights of married women studied, is 44/80. Of the average, 30% of respondents had a low awareness, 44/7% and 25/2% average knowledge of a greater awareness of their legal and social rights. According to the results of the bivariate analysis, age, location, employment status, education, social participation, cultural capital, acceptance of gender stereotypes, the media and communicate with friends and their knowledge about legal and social rights have shown statistically significant. According to the results of the bivariate analysis, about legal and social rights have shown statistically significant. Manuscript profile
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        223 - Sociological Explanation of Citizenship Culture (Case Study: Citizens 15 Years Above in Eqlid City)
        esfandiar ghafarinasab mohammad ali ghaseminejad seyyed ebrahim mosavat seyyed mahdi habibi farashbandi
        Citizenship is One of the Most Important Concepts and Ideas that has been Concerned by Sociologists in the Last Decades. Citizenship is One of Important Indicators of Progress and Development in the Developing Countries. One of the Dimension of Citizenship is the Cultur More
        Citizenship is One of the Most Important Concepts and Ideas that has been Concerned by Sociologists in the Last Decades. Citizenship is One of Important Indicators of Progress and Development in the Developing Countries. One of the Dimension of Citizenship is the Culture of Citizenship. Estabilishment and Extention of Citizenship can be seen as a Serious Way of Solving the Social Problems in the Developing Countries.In this Study We Examine the Culture of Citizenship among the Citizens of Eghlid City. We Used Survey as a Method and also Questionaaire as an Instrument for Collecting Data .Statistical Population in this Research is Ccitizens Over 15 Years Old and the Numbers of Sample is about 400 Citizens in the Eghlid City. We Selected Sample by Using a Manner that Called Multi-Stage cluster Sampling. Finding Shows that the Culture of Citizenship among Citizens is about Over Mean. The Examining of hypothesis show that variables such as Gender, Partial Status , the Degree of Religious Commitment, social identity, the Extent of Using Media and Political Awareness have a Significant Relationship with the Culture of Citizenship. In the Regression Coefficient four Variables were Entered that in the Sum, This four Variables were Could Predicted 22.5 Percent of the Variations of dependent variable. Manuscript profile
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        224 - Investigating the Impact of Citizenship Awareness on Social Cohesion in Tehran at Local Level.
        yasaman towhidian Mehrdad Navabakhsh hossein agha jani mera
        In Tehran, despite the variety of social identities available at the local level. There is a relative social solidarity that in some areas threatens this coherence. The purpose of this research is to "investigate the impat of Awareness on social solidarity in the neighb More
        In Tehran, despite the variety of social identities available at the local level. There is a relative social solidarity that in some areas threatens this coherence. The purpose of this research is to "investigate the impat of Awareness on social solidarity in the neighborhoods". In theoretical foundations, related theories are used and, at the end of the research theoretical model is designed. This research was carried out using field studies and survey method. The statistical population of all people over 15 years old in Tehran was 730 as a statistical sample. The data gathering tool was a researcher-made questionnaire and distributed among respondents after validation and reliability. After data collection, data were analyzed based on inferential statistics and using spss software. The results show that awareness of citizenship rights It has a significant effect on social solidarity. And according to regression in the form of path analysis The goodness of fit of the theoretical model was investigated. In the most powerful effects of social solidarity The direct effect on political rights variables can be as high as 0.23 Legal rights amount to 0. 160 Participation rights at 0/234 and Social rights 0. 172 Impact on social covariate dependent variable, weight 0.337. Manuscript profile
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        225 - Investigating the social and economic effects of implementing the national smart card in Ardabil province
        sydisa karimpoorkulore samad abedini
        The present research was conducted with the aim to Investigating the social and economic effects of implementing the national smart card in Ardabil province. Theoretical framework of this research is based on theories of sociological realm of communications such as info More
        The present research was conducted with the aim to Investigating the social and economic effects of implementing the national smart card in Ardabil province. Theoretical framework of this research is based on theories of sociological realm of communications such as informational society of Herbert Shiler, information and urban change of Manuel Castels, and informational society of Daniel Bel. This research has been done by survey method using questionnaire and SWOT technique. The statistical universe in the survey part consisted of Ardebil citizens from among whom 386 individuals were selected as sample size, while in SWOT part the statistical universe consisted of the registration of personal status organization (general department in Ardebil and other branches in other cities of the province). Six departments who had started giving smart national cards were randomly selected from among twelve departments of the province and questionnaires were given to them. Fifty senior managers of that organization in Ardebil province attempted to identify the weaknesses, opportunities, threats, and strengths of national smart card plan in the province and the following results were obtained: the strengths consisted of the presence of a central organization dedicated to identity cases in the country, and location of personal information in the form of data base inside the card. Weaknesses consisted of lack of post code on the cards, and low quality of pictures on the cards. In the part of opportunities, the increase in social security resulted from the regulation of personal information, and creating necessary background for electronic government were remarkable. And finally in the part of threats, the possibility of misuse of the cards because of location of some cities of the province in the border regions, and In the second place, by taking another person's card and logging in to their user account, its possible that actions were taken against her, were identified as noteable cases. Manuscript profile
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        226 - Investigating the active presence of women in non-governmental organizations and its impact on awareness and bioculture (Case study: Women members of non-governmental organizations in Lorestan province)
        tahereh shahivandi esmaeel jahanbakhsh shapoor bbehyan
        This study examines the active presence of women in non-governmental organizations and its effect on their awareness and bioculture. The data collection method was a survey through a questionnaire. Using the Cochran formula, 333 female members were questioned in Loresta More
        This study examines the active presence of women in non-governmental organizations and its effect on their awareness and bioculture. The data collection method was a survey through a questionnaire. Using the Cochran formula, 333 female members were questioned in Lorestan province's nongovernmental organizations. According to the test of related hypotheses, the research findings show: Many socio-cultural activities of women have been voluntary from the past to the present, and women have not been forced to work outside the home. On the other hand, cooperation and learning are the hallmarks of these activities, and the roles that women play in relation to modern volunteering activities, including effective participation in these organizations, are flexible and appropriate to their biosocio-cultural. Thus, in this way, they are not completely detached from their family plans and do not lose the integrity of facing "themselves". In other words, they not only can, but also achieve their desired presence in the maintenance and management of society. But also able to face more awareness and satisfaction with their traditional and religious roles.&nbsp; Manuscript profile
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        227 - Investigating the cultural exchanges caused by the influence of Telegram and Instagram social networks On the level of political awareness of students
        Abdolazim Pouryosefigabiyeh shahla kazemi pour eraj saiearasi
        Today's societies with a huge change in technology, have undergone endless changes in people's lives. Many lives have been affected by the influence of these networks and the political dimension in societies and citizens' political awareness is different. The purpose of More
        Today's societies with a huge change in technology, have undergone endless changes in people's lives. Many lives have been affected by the influence of these networks and the political dimension in societies and citizens' political awareness is different. The purpose of this study is to identify and rank influencers. Social networks and the study of cultural exchanges due to the influence of Telegram and Instagram social networks on the level of students' political awareness. Students' political analysis and comparison of their influence on political awareness The survey method has been used. Findings from qualitative analysis of the research show 5 dimensions of interactivity, structural characteristics, practical characteristics, audience and policy in the field of cultural exchange management Influenced by social networks are effective. No significant difference has been reported between the two Telegram and Instagram networks in political awareness. The popularity of Telegram and Instagram in Iran is undeniable and there is no competition with domestic applications. Learning these two tools with its trans-temporal and trans-spatial characteristics has a great role in the political awareness of people, especially students who know how to use these tools. Manuscript profile
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        228 - Investigating the Relationship between the Level of Teachers' Self-awareness and the Academic Achievement Motivation of First Secondary Students in Chalous
        Zeynab Azimi farzaneh farzei
        Teachers, experts and practitioners in the field of education have realized that the success of students in life is more than passing course units and acquiring academic knowledge and upgrading the degree. Education should also include social and emotional skills to ena More
        Teachers, experts and practitioners in the field of education have realized that the success of students in life is more than passing course units and acquiring academic knowledge and upgrading the degree. Education should also include social and emotional skills to enable learners to effectively face the challenges ahead in life. Among the factors that predict the success of students to a large extent are socio-psychological abilities and competencies. The purpose of this research is to investigate the relationship between the level of self-awareness of teachers and the motivation for the academic progress of students of the first secondary school in Chalous in the academic year of 2018-2019. Based on Morgan's Table, 114 individuals were selected as the sample by using simple random sampling. In addition to descriptive statistics, inferential correlational statistics were used. The results showed that there is a a positive and significant correlation between teachers&rsquo; self-awareness and the academic progress of the first secondary students. Finally, it is suggested that different dimensions of teachers' self-awareness should receive the attention and emphasis of the officials. Manuscript profile
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        229 - The mediating role of metacognitive awareness in the relationship between school effectiveness and students' academic optimism
        mahsa mahmoudi mashaii maedeh ebrahimi zahed zahra sadri mohammadreza zaeri behroz abbas najafipour tabestanagh
        The aim of the present study was to determine the mediating role of metacognitive awareness in the relationship between school effectiveness and students' academic optimism. The method of the research was descriptive correlational. The statistical population included al More
        The aim of the present study was to determine the mediating role of metacognitive awareness in the relationship between school effectiveness and students' academic optimism. The method of the research was descriptive correlational. The statistical population included all students of the 11th grade of the second period of secondary school in Zanjan in the academic year of 2022-2023 totaling to 5600 people, of which 300 people were recruited based on Morgan&rsquo;s table after consulting with university professors. The research tools for data collection were three school effectiveness questionnaires of Hoy (2009), Techanen-Moran (2013) academic optimism and Mokhtari and Richard (2002) metacognitive self-awareness. Structural models with partial least squares approach were used for data analysis. The results of the analysis showed that the direct effects of school effectiveness on academic optimism (t=4.96, p=0.000) and metacognitive self-awareness (t=4.38, p=0.02), and metacognitive awareness on academic optimism (t=9.96, p = 0.000) were significant. Also, the indirect effect of school effectiveness on academic optimism with the mediation of metacognitive self-awareness was also significant (t=9.37, p=0.001). Finally, the proposed model has a good fit. Manuscript profile
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        230 - The Relation between Customer-Orientation and Brand-equity(Case study: Anata Company)
        sahar kheyri
        The purpose of this study is to examine the relation between customer-orientation and brand-equity in Anata manufacturing company. This study is a Correlation survey and is applied type. The chosen population were all the nutrition exporters (N=163) located in Tabriz. C More
        The purpose of this study is to examine the relation between customer-orientation and brand-equity in Anata manufacturing company. This study is a Correlation survey and is applied type. The chosen population were all the nutrition exporters (N=163) located in Tabriz. Census method used for data collecting and for this purpose a questionnaire was distributed. For the test of the reliability, Cronbach&rsquo;s alpha coefficient for the customer-orientation and brand-equity questionnaires calculated as 0.932 and 0.918 respectively. Pearson correlation test was used for data analysis. According to the results, there are significant and positive relation between the customer-orientation and brand-equity, brand awareness, perceived quality of brand, but there is no significant relation between customer orientation, brand-loyalty and brand associate. Manuscript profile
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        231 - The Impact of Advertising on Brand Equity(Case Study: Chocolate Mamufacturing Companies of East Azerbaijan)
        roghayyeh khorrami hossein boodaghi
        Companies are using development of barnd&nbsp; program as a way to introduce their products. Brand development can be the underlying cause for organizations which willing to move in other areas. By producing and providing goods and services under the same brand, they ca More
        Companies are using development of barnd&nbsp; program as a way to introduce their products. Brand development can be the underlying cause for organizations which willing to move in other areas. By producing and providing goods and services under the same brand, they can be developed and thereby can reduce risk and spread their brand image .The aim of this study is to evaluate the impact of advertising on brand equity. This research can be categorisezed as a survey study and applicable in nature. A questionnaire used to collect data which its validity was confirmed. The questionnaires were distributed among the participants and then, were analyzed through&nbsp; SPSS and PLS. Results indicated the confirmation of all the research hypothesis&nbsp; and significant impact of advertising on brand equity and its dimensions, including brand awareness, brand association, perceived quality, brand loyalty, brand and other assets such as reputation. Manuscript profile
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        232 - The Effect of Word of Mouth Advertising on Customer Preferences
        siyamak farrokhi ali Yavari jafar beikzad
        The aim of current research investigation is to investigate the effect of Word of mouth advertising on customer preferences in the industry flour milling companies in East Azerbaijan province respectively. The population of this research is to supply, all buyers to stor More
        The aim of current research investigation is to investigate the effect of Word of mouth advertising on customer preferences in the industry flour milling companies in East Azerbaijan province respectively. The population of this research is to supply, all buyers to store flour in the province during December 1395, have been referred. Unlimited because of the number of the population, sample of 196 individuals was selected. Collect data, questionnaires. To analyze the data collected, SEM was used for collected data analysis using SPss &amp; Lisrel software's. Findings of the study indicated positive and significant effect of word of mouth on customer&rsquo;s preferences, Brand associations and brand awareness, positive and significant effect of brand awareness on customer&rsquo;s preferences. Moreover, in this study the intermediary role of the brand awareness confirmed in the relationship between word of mouth and the customers&rsquo; preference in choosing and buying flour brand in East Azerbaijan. Manuscript profile
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        233 - The Significance of Erudition and Awareness Among the Men of Culture and History in the Kalileh and Demneh with the Emphasis on Cultural Assets
        Vahid Amiri Yassi Kand Ali Dehghan Hamid Reza farzi
        Abstract &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; One of the fundamental factors in envisaged cultural resources is the rate of the people's willingness in scientific problems. From the cultural resources of view, approaching to knowledge, extension of awareness and More
        Abstract &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; One of the fundamental factors in envisaged cultural resources is the rate of the people's willingness in scientific problems. From the cultural resources of view, approaching to knowledge, extension of awareness and endeavor to promote the level of knowledge and the acquisition of science are of the components which show the tendency of people to accumulate cultural assets. Based the theoretical approaches of cultural resource, Pierre Bourdieu, the most common cultural approaches written in the Kalileh and Demneh, the men's tendency to science and knowledge and their emphasis on erudition about which we are discussing in this paper. The collection of information was on the library method and the surveying was of the kind of the qualitative and analytic study of the theme. The results of the research indicate that the tendency of the acquisition of the wisdom and knowledge and the necessity of learning in increasing knowledge is one of the most significant indexes. Of the outstanding samples was eagerness of Kasra Anushervan, the Sassanid king to acquire the science. In most historical sources, Anushervan was introduced as a cultural man, and the Kalileh and Demneh was transferred to Iran by his struggle. That's why the importance of science and knowledge, in him, is a manifestation of cultural asset. We can also allude to the science stance among the scholars such as Borzuyeh Tabib, Ibne Mogaffa, and Nasrollah Monshi which originated from the accumulation cultural assets and derived from their cultural approach and excellent speculation. Manuscript profile
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        234 - Sociological Explanation of the Factors Affecting the Type of Divorce among Female Clients of the Comprehensive Welfare Family Care Center in Kerman City
        Kamal Javanmard ali reza asanatkhah
        Today, divorce is considered as one of the most important social harms. In this research, an attempt has been made to identify the cultural and social factors that are effective on the type of divorce among women who refer to the welfare counseling center, using the fac More
        Today, divorce is considered as one of the most important social harms. In this research, an attempt has been made to identify the cultural and social factors that are effective on the type of divorce among women who refer to the welfare counseling center, using the factor analysis technique; Also, the relationship between the research variables and the type of divorce should be studied. The research method is a survey type using interviews and questionnaires And the statistical population of this study is made up of 347 female clients of Kerman Comprehensive Family Welfare Center who visited this center in 2021, who were selected by available sampling method. Data analysis was done using spss26 software. In the factor analysis, six factors have been discovered as factors affecting the type of divorce in women, including: age differences of couples at the time of marriage, housing conditions, cultural and educational differences, marriage history and sexual satisfaction, parental satisfaction before marriage, and history of drug use. and alcohol in the wife. The extraction results show that&nbsp; The first reason for couples' divorce is their age difference and their previous marriage history; The second factor is the housing situation of the couple with the type of housing ownership (property, rental, mortgage); The third factor, cultural differences and education levels of couples at the time of marriage; The fourth factor is their previous marriage history and the level of satisfaction of the wife in sexual relations; The fifth factor, the satisfaction of the parents of both parties (man and woman) before their marriage and the history of drug and alcohol consumption in the spouse, has been the sixth factor affecting divorce. Manuscript profile
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        235 - Examining the knowledge, attitude and performance of health educators of Karaj schools in the field of food hygiene of primary school students of District 3
        rohangiz naghavi mahtab salimi mojghan neinavaie
        The purpose of this research was to investigate the knowledge, attitude and performance of health educators of Karaj schools in the field of food hygiene of primary school students in the 3rd district of Karaj. The research method was a descriptive survey. The statistic More
        The purpose of this research was to investigate the knowledge, attitude and performance of health educators of Karaj schools in the field of food hygiene of primary school students in the 3rd district of Karaj. The research method was a descriptive survey. The statistical population of the study included all 236 primary school health educators in the 3rd district of Karaj, using the Cochran formula, 144 people were selected as a sample using the available random sampling method. The data collection tool was a researcher-made questionnaire of knowledge, attitude and performance towards food hygiene, which had acceptable content validity and Cronbach's alpha reliability. The collected data were analyzed using descriptive statistics and sample t-test. The results showed that the awareness level of health educators was (2.38), the attitude of health educators was (3.13) and the performance of health educators was (2.79), which indicates the desired level. Also, the results showed that the level of knowledge, attitude and performance of health educators was (2.77), which indicates the average to low level of health educators. Therefore, in the first step, experts and officials should pay attention to identifying the strengths and weaknesses of school health educators' attitudes, and in the second step, raise the educators' attitudes to a higher level by planning and taking strategic measures, including holding specialized in-service courses. Manuscript profile
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        236 - Revisiting the Role of Language Teachers’ Metalinguistic Knowledge in Classroom
        Azam Pourmohammadi Kharrati firooz sadighi Mohhamadjavad Riasati
        One area that has not gotten much attention in the professional literature on teaching second languages is the function of teacher metalinguistic knowledge in the classroom. Because it has historically been associated with formal grammar teaching, metalinguistic knowled More
        One area that has not gotten much attention in the professional literature on teaching second languages is the function of teacher metalinguistic knowledge in the classroom. Because it has historically been associated with formal grammar teaching, metalinguistic knowledge has been disregarded or even abandoned as an essential part of pedagogical practice in many L2 classrooms. Nonetheless, new studies have shown how important it is to give form and meaning equal weight when teaching languages. This essay reviews studies on the value of teachers’ metalinguistic knowledge and how it relates to learners' improvement of language comprehension and proficiency. It also takes into account a number of potential benefits of possessing and using metalinguistic knowledge in L2 teaching especially teaching grammar in English as a Foreign Language (EFL) classrooms. It is concluded based on this discussion that teachers' metalinguistic knowledge deserves a place in L2 classrooms. The study offers some implications for teachers and teacher educators, too. Manuscript profile
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        237 - Explaining the Concept of Spiritual Intelligence and its Impact on the Professional Ethics of Sistan and Baluchestan University Staff
        Noormohammad Yaghubi Nafise Rastegar Hamid Alizade
        The purpose of this study is to explain the concept of spiritual intelligence and its impact on professional ethics of Sistan and Baluchestan University staff. The method used in this study is descriptive-correlation. The statistical population of the study consisted of More
        The purpose of this study is to explain the concept of spiritual intelligence and its impact on professional ethics of Sistan and Baluchestan University staff. The method used in this study is descriptive-correlation. The statistical population of the study consisted of all 550 staff of Sistan and Baluchestan University. Using Cochran formula, 225 of them were selected by stratified random sampling. The measuring tool used in this study was King's Spiritual Intelligence Questionnaire consisting of four components of forgiveness, patience, spiritual experiences and transcendent self-knowledge and the standard questionnaire of professional ethics of Hoodood et al., Armito et al. And Abbasi. Structural equation modeling and SPSS software were used for data analysis. The findings of the present study show that the effect of transcendental self-awareness, forgiveness and patience on the professional ethics of Sistan and Baluchestan University staff is confirmed and only the component of spiritual experiences has no significant effect on the professional ethics of staff. Therefore, it can be argued that organizations can see increased success for their organization by emphasizing the spiritual intelligence of their employees and creating units to set up and implement a code of professional ethics within the organization. Manuscript profile
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        238 - Identifying and prioritizing effective factors on emotion management based on dominant personality types in Islamic Azad University
        Mirmajid Ghozati Roohallah Samiei Abdolaziz Paghghe
        In this research, in order to deeply investigate and understand more about the issue in this field, as well as to know the dimensions, components and indicators that make up them, in addition to theoretical foundations, semi-structured interviews have been used for bett More
        In this research, in order to deeply investigate and understand more about the issue in this field, as well as to know the dimensions, components and indicators that make up them, in addition to theoretical foundations, semi-structured interviews have been used for better understanding, then quantitative approaches have been used to confirm the results. Quality was used.Results: In the qualitative part, first, the effective factors on emotion management were identified using the method of literature review, content analysis, and interviews with experts, and then the obtained factors were screened using the fuzzy Delphi method. Then the obtained factors were classified into four categories of contextual, cognitive-social, structural and behavioral factors using exploratory factor analysis. The data obtained from the questionnaire was analyzed using the structural-interpretive modeling technique and drawn on 4 levels in an interactive network, which led to "contextual" factors at the highest level and cognitive-social factors and structural factors at the second level. Their behavioral factors were placed at the first level. Also, in the quantitative part, the goodness of fit index (GOF) value was 0.767. Considering that three values of 0.01, 0.25, and 0.36 are introduced as weak, medium, and strong values for GoF, this indicator is extremely strong. Therefore, it can be said that the model has a very good fit, that is, the model extracted from the qualitative data has a good fit with the data collected from the participants in this research.Conclusion: The personality type of people affects their behavior and type of orientation. so that some of them tend towards gradual changes and some towards transformational changes. Also, the presence of personality and psychological problems can have a significant impact on motivation, performance and work spirit. Manuscript profile
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        239 - The effect of entrepreneurial management training on the entrepreneurial awareness of Chamran campus students Farhangian University with the mediating role of education effectiveness
        amirreza alizadeh majd mahboubeh Porgoo arefeh davoodi
        Every society seeks to prepare the ground for the growth and development of entrepreneurial activities and direct a significant part of its funds in this direction. One of these capitals that can be considered as a competitive advantage in the entrepreneurial economy is More
        Every society seeks to prepare the ground for the growth and development of entrepreneurial activities and direct a significant part of its funds in this direction. One of these capitals that can be considered as a competitive advantage in the entrepreneurial economy is human power. For this reason, part of the educational programs in an entrepreneur-oriented economy is aimed at developing individual capabilities for entrepreneurial movements. The purpose of this research is to investigate the effect of entrepreneurial management training on the entrepreneurial awareness of Chamran campus students of Farhangian University with the mediating role of training effectiveness. This research is applied in terms of purpose and descriptive-correlation in terms of nature and method. The statistical population of the research consists of 104 elementary education undergraduate students who participated in the online entrepreneurship training course.Sampling was done through a simple random method and the sample size of 84 people was determined using Morgan's table. A questionnaire was used to collect data. Structural equation method and SmartPLS software were used to check research hypotheses. The obtained results show that entrepreneurial management training has a positive and significant effect on entrepreneurial consciousness and the effect of training. Also, the mediating role of the effectiveness of education in the influence of entrepreneurial management education on entrepreneurial consciousness was accepted and it was shown that the university provides entrepreneurial management education along with scientific education and sometimes technical skills of the field in question, this causes students who have entrepreneurial characteristics from their family They have brought with them and they have also seen entrepreneurial management training, and they want to start a business.Entrepreneurial awareness increases economic growth, increases productivity, and creates new technology, goods and services, and better export performance, and offers to help those students who have not received entrepreneurship training, and on the other hand, these suggestions lead to the strengthening of trained students. Manuscript profile
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        240 - Prediction of social capital upon emotional intelligence factors
        Hasan GHaribi Zoliykha KHolizadeh
        &nbsp; Abstract: &nbsp; The aim of the present research was to prediction student&rsquo;s social capital upon their emotional intelligence factors. The research sample consisted of 400 students were selected by multilevel sampling from 11 reign Islamic Azad university. More
        &nbsp; Abstract: &nbsp; The aim of the present research was to prediction student&rsquo;s social capital upon their emotional intelligence factors. The research sample consisted of 400 students were selected by multilevel sampling from 11 reign Islamic Azad university. Syberia-shring emotional intelligence and Social capital questionnaire was used. Results of data regression analyses showed that: Emotional intelligence factors (Self-motivation, Self-awareness, Self-control, Social-consciousness, Social-skill), can predict social capital factors (General confidence, formal-civil participation, religious participation, role of contract sealing, friendly-neighborhood relationship, friendly-family relationship and organize confidence). Emotional intelligence predicted changes of social capital factors significantly. multiple regression stepwise analyses showed that among emotional intelligence factors, four of them (Social-skill, Social-consciousness, Self-motivation and Self-awareness) are enable to explanation social capital factors significantly. In general result shwed that among the emotional intelligence factors, Social-skill factor make enable to explanation social capital changes. &nbsp; Manuscript profile
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        241 - Studying the relationship between cultural intelligence and metacognitive awareness and intelligence beliefs with academic Performance
        Masomeh Bagherpur Taher Mahboobi Kamal Mahboobi
        &nbsp; &nbsp; Abstract The aim of this study was to investigate the relationship between cultural intelligence and intelligence beliefs with metacognitive awareness and academic performance of students of Islamic Azad University Gaz. The research method was descriptive More
        &nbsp; &nbsp; Abstract The aim of this study was to investigate the relationship between cultural intelligence and intelligence beliefs with metacognitive awareness and academic performance of students of Islamic Azad University Gaz. The research method was descriptive and correlational type. A number of the 145 students were selected by simple random sampling. Instruments included a questionnaire Aung cultural intelligence, autonomy and Richard questionnaire metacognitive awareness of reading strategies and beliefs Babaei is intelligence. Data using Pearson correlation and multiple regressions were analyzed. The results showed that between the cognitive and cultural intelligence and academic performance and significant relationship between the behavioral and motivational solidarity there is no cultural intelligence and academic performance. The overall study, study, problem-solving, study support and there is a significant relationship between academic performance. There is a significant relationship between academic performance and increase intelligence beliefs and beliefs correlation between IQ and academic performance there is no substance. Based on regression analysis of predictors, believe incremental intelligence and academic performance is statistically the strongest relationships. Manuscript profile
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        242 - The Role of Beliefs and Metacognitive Awareness in the Strategic Reading Behavior of ESL Learners
        Fatemeh Khonamri
        &nbsp; Abstract&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&n More
        &nbsp; Abstract&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; In the present study, the relationship between ESL advanced students&rsquo; beliefs, metacognition and their strategic reading performance was examined. The study was divided into two phases. In the first phase of the study, three questionnaires were used to investigate the relationship between metacognitive awareness and learners&rsquo; beliefs. In the second phase, learners&rsquo; strategic reading behavior was explored through think-aloud protocol analysis, retrospective questions and interviews. Through correlational analyses conducted with the entire sample, it was clear that significant positive correlations exist between BALLI and BAR (r =.393).&nbsp; The one-way Anova analyses indicated that the belief variables (BALLI and BAR) accounted for a greater portion of total MQ variance (mean square =.141). The result of the second phase of the study indicated that though the metacognitive knowledge was shown to play no significant role in the strategic reading behavior of the subjects, it proved useful in facilitating the reading performance of the readers. In short, the findings of the study suggest an interaction between beliefs, metacognitive knowledge and strategic reading behavior o f learners. This may mean that in reading instruction, a consideration of these variables can lead to better reading performances. Manuscript profile
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        243 - Effective social factors on Islamic Azad University students orientation toward social media
        Shima akbari Nazanin Malekian
        &nbsp; Abstract &nbsp; The purpose of this article is to find the effective social factors influence on Islamic Azad university of Iran&rsquo;s east Tehran branch (Ghiyamdasht) student&rsquo;s orientation to social medias. &nbsp;Theoretical framework of this study is ba More
        &nbsp; Abstract &nbsp; The purpose of this article is to find the effective social factors influence on Islamic Azad university of Iran&rsquo;s east Tehran branch (Ghiyamdasht) student&rsquo;s orientation to social medias. &nbsp;Theoretical framework of this study is based on Habermas Theory, Wellman Theory and Tikno-Donho&rsquo;s Knowledge Cap Theory. The research methodology is survey research and the data collection tool is self-made questionnaire according to Likert scale with open questions. 364 students of Ghiyamdasht university have been surveyed. The sampling method used is stratified sampling and in the end the simple random sampling. Gathered descriptive and inferential data analyzed with the Spearman-Pearson regression method. The result revealed that between orientation to social media and social capital(r=0.28), trust to media(r=0.16), feeling of intimacy(r=0.41) and internet awareness(r=0.38). Between the use of social medias and age(r= -0.19), feeling of intimacy(r=0.42), awareness(r=0.25), trust to social media(r=0.16) and social capital(r=0.30) and there is meaningful correlation, but there is no correlation between responsive social status and tendency to social medias (sig=0.26). Among the factors tested, feeling of intimacy in social media has the most effect on Ghiyamdasht students orientation to social medias like (Line, Viber, Instagram, &hellip;). &nbsp; Manuscript profile
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        244 - Psychometric Properties of the Sexual Self-awareness Scale in Iranian Society
        Mahboubeh Nasiri Simin Bashardost
        The purpose of this &nbsp; study was to investigate the psychometric properties of sexual self-awareness &nbsp; questionnaire in Iranian society by applying &nbsp; confirmatory factor analysis. &nbsp; In this research, samples of 315 (180 females) and (135 males) of &nb More
        The purpose of this &nbsp; study was to investigate the psychometric properties of sexual self-awareness &nbsp; questionnaire in Iranian society by applying &nbsp; confirmatory factor analysis. &nbsp; In this research, samples of 315 (180 females) and (135 males) of &nbsp; married students studying at the University of Science and Research were &nbsp; selected by cluster sampling method. In order to investigate the confirmatory &nbsp; factor structure, we used the method of estimating the least amount of &nbsp; weighted squares and for measuring the adequacy of model fit with the data, ، RMSEA، CFI، AGFI، GFI، 2c، /df2c و 2Dc were used. Cronbach's alpha &nbsp; coefficient was more than 0.70 in terms of sexual self-awareness and was satisfactory. &nbsp; The factor structure of this scale was also confirmed by confirmatory factor &nbsp; analysis. Correlation coefficients between the components of the self-awareness &nbsp; questionnaire were positive and significant at 0.01 level. The mean of &nbsp; correlation coefficients between components was equal to 0.317. This finding indicates the optimal &nbsp; internal correlation of sex-self-knowledge questionnaire .Based on the &nbsp; results of this study, the level of sexual self-knowledge for measuring this &nbsp; structure in Iranian samples is sufficiently reliable and reliable. Manuscript profile
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        245 - Survey on validity and reliability of Emotion awareness questionnaire in primary school students of Tehran
        Atefeh Gholamreza Hayedeh saberi
        One of the indicators of behavioral problems in children and &nbsp; adolescents is the emotional intelligence. The most important component of &nbsp; emotional intelligence is emotional awareness. One of the novel tools for &nbsp; measuring emotional awareness in childr More
        One of the indicators of behavioral problems in children and &nbsp; adolescents is the emotional intelligence. The most important component of &nbsp; emotional intelligence is emotional awareness. One of the novel tools for &nbsp; measuring emotional awareness in children and adolescents is Rieffe emotional &nbsp; self-awareness questionnaire. The aim of this study is to determine the &nbsp; validity and reliability of this questionnaire. For evaluating the &nbsp; reliability of this questionnaire, internal consistency, Cronbach's alpha, &nbsp; was used. For checking the validity of the questionnaire, Face Validity and &nbsp; confirmatory factor analysis based on structural equation modeling were used. &nbsp; The results showed that this questionnaire with 30 questions in three &nbsp; measures has not been sufficient reliability (Cronbach's alpha coefficient &nbsp; less than 6.0) and with eliminating a question of each subscale, validity &nbsp; condition was provided. As a result, recommended the modified version with 27 &nbsp; questions, that fits Iranian children and adolescents, to be used for future &nbsp; studies. Manuscript profile
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        246 - Comparison of Emotional Regulation and Self-awareness between Normal and Delinquent Adolescents
        Nahid Bahreini Asghar Aghaei
        Emotional regulation is the process of changing individuals emotions to adapt and adjust to their environment. One of the factors that affects &ldquo;emotional regulation&rdquo; is &ldquo;self-awareness&rdquo;. &ldquo;Self-awareness&rdquo; is the accurate identification More
        Emotional regulation is the process of changing individuals emotions to adapt and adjust to their environment. One of the factors that affects &ldquo;emotional regulation&rdquo; is &ldquo;self-awareness&rdquo;. &ldquo;Self-awareness&rdquo; is the accurate identification of the situation by knowing and controlling of your feelings, thoughts, motivations and behaviors. Some studies shows the weakness of &ldquo;emotion regulation&rdquo; and &ldquo;self-awareness&rdquo; skills of delinquent adolescents. Regarding the fact that lack of skills in these two variables may be associated with mental disorders, such as conduct disorder, and delinquency, the aim of this study was the comparison of &ldquo;emotion regulation&rdquo; and &ldquo;self- awareness&rdquo; between normal adolescents and delinquent adolescents of the correctional center in the city of Isfahan. To do this, in a causal-comparative study, 130 delinquent adolescents and 130 normal adolescents were selected using available sampling research method and these two variables were evaluated. The results of multivariate analysis of variance showed the significant lower scores of &ldquo;cognitive assessment&rdquo;, also &ldquo;personal and general self-awareness&rdquo; of delinquent adolescents compared with normal adolescents, However higher scores in terms of &ldquo;expression inhibition. As a result findings confirmed the differences of &ldquo;emotional regulation&rdquo; and &ldquo;self-awareness&rdquo; between normal and delinquent adolescents. Manuscript profile
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        247 - The four factor approach in psychotherapy: Foundations and Achievements
        Shahram Vaziri Farah Lotfi Kashani
        In this article we've shown that successful treatment should take into consideration the four factor approach; relationship therapy, creating hope and treatment expectation, raising awareness and disciplined behavior, at the same time. The Four factor above, is a common More
        In this article we've shown that successful treatment should take into consideration the four factor approach; relationship therapy, creating hope and treatment expectation, raising awareness and disciplined behavior, at the same time. The Four factor above, is a common and systematic process that is not specific for any particular approach. Separating the four factor of therapeutic relationship, creating hope and treatment expectation, raising awareness and disciplined behavior (emotion, thought and function) does not mean to see them separately and believe in the independence of each one of them or&nbsp;&nbsp; the independence of mind from the brain. This four factors are multiplex issues that needs planning, in the psychotherapy process. One of the most powerful therapeutic agents is the therapeutic relationship. Raising awareness, means to alert the client of the important point of ruminations that has happened in the past, and prediction of the the future based on escape from awareness. We believe that it is necessary for the person to be faced with the escape from the awareness in the process of psychotherapy, one should also be aware of the interpretations and explanations that is done to keep this escape from awareness and their rumination. We raise hopes and expectation of treatment by effecting on the individual&rsquo;s assumptions in one&rsquo;s bias to the environment and interpretation of events based on their bias. By the disciplined behavior in three areas of emotion, thought and function we can process through re-regulation of one&rsquo;s behavior. Manuscript profile
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        248 - EFL teachers’ pragmatic awareness and classroom practices influenced by an in-service training course of meta-pragmatics
        Behnood Samani Mehrdad Amiri Naser Ghafouri
        The present study focused on the effect of an in-service meta-pragmatics training course on Iranian English as a Foreign Language (EFL) teachers’ pragmatic awareness and classroom pragmatic practices. A mixed methods design was used to achieve the objectives of the stud More
        The present study focused on the effect of an in-service meta-pragmatics training course on Iranian English as a Foreign Language (EFL) teachers’ pragmatic awareness and classroom pragmatic practices. A mixed methods design was used to achieve the objectives of the study. In the quantitative phase of the study, 300 EFL teachers were selected through convenience sampling and filled out the Pragmatic Awareness Questionnaire. In the qualitative phase, 60 of those teachers participated in a pragmatic training course. They were divided into experimental and control groups and underwent the processes of pretesting, intervention, and post-testing. Furthermore, 30 of these teachers were observed in terms of their teaching inter-language pragmatics both before and after the training course of meta-pragmatics. The results of the multivariate ANOVA (MANOVA) revealed that EFL teacher’s pragmatic awareness was relatively low. In addition, the findings unveiled a statistically significant difference between the EFL teachers’ meta-pragmatic awareness and their practices in terms of the 'language teacher' component. Moreover, the findings showed a statistically significant improvement in the EFL teachers’ pragmatic practices regarding teaching pragmatic features after receiving the instructions. The results of this study have some implications for stakeholders, namely EFL teacher trainers, EFL teachers, and EFL students. Manuscript profile
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        249 - The Relationship between High School Learners’ Learning Styles and Their Reading Comprehension Performance
        Hamed Badpa
        The study involved a total of 70 participants who were selected from Besharat High School in Chabahar. To determine their English proficiency level, the participants were administered a Longman placement test at the beginning of the study. The Brindley Questionnaire (1 More
        The study involved a total of 70 participants who were selected from Besharat High School in Chabahar. To determine their English proficiency level, the participants were administered a Longman placement test at the beginning of the study. The Brindley Questionnaire (1984), version 1, was utilized to identify how the students preferred to receive information. Additionally, version 2 of the questionnaire, which was designed for teachers, was used to assess their awareness of their students' preferred learning styles. Reading tests were also conducted to establish a connection between students' learning styles and their reading performance. The statistical analysis revealed that learners' learning styles could be categorized into three sections: ways of learning, working styles, and vocabulary learning. Furthermore, the analysis indicated that teachers were indeed aware of their students' preferred learning styles. The results of the study demonstrated a positive medium level of correlation (0.402) between students' learning styles in ways of learning and their reading performance, as well as a high level of correlation (0.916) between students' learning styles in vocabulary learning and their reading performance. In summary, the findings suggest that teachers' awareness of students' learning preferences can significantly impact their learning and reading skills. These findings hold great potential for EFL teachers, EFL learners, syllabus designers, and supervisors. Manuscript profile
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        250 - Designing and presenting the framework of the special program for schools (BOM) based on the theory of situational cognition1
        agdas Bagestani Admin نشریه محمد  نوریان
        Purpose: The purpose of the current research is to explain the components of the special program for schools (BOM) based on the theory of situational cognition. Method: In terms of purpose, it is applied and mixed (quantitative-qualitative). The method in the qualitati More
        Purpose: The purpose of the current research is to explain the components of the special program for schools (BOM) based on the theory of situational cognition. Method: In terms of purpose, it is applied and mixed (quantitative-qualitative). The method in the qualitative part was of documentary type using research synthesis and in the quantitative part descriptive-survey. All valid articles related to curriculum and situational awareness were collected and analyzed; Then, with the help of the expert community, it was validated and the fit of the model was obtained. Findings: Based on the findings of this research and in a combined synthesis, 10 themes and 4 elements (components) common and approved by most curriculum theorists (purpose, content and educational resources, teaching methods, learning and evaluation) were extracted. By identifying the characteristics of the elements of the special school program (BOM) and the structural concepts of the relationship between these components, it was explained by relying on the theory of situational cognition. Conclusion: According to the solutions of the Fundamental Transformation of Education document, reducing the concentration and implementation of the special school program, the flexible curriculum framework with emphasis on the conceptualization of creativity and performance, the combination of assessment and learning, the combination and multidimensionality of feedback from the environment and social life and It provides cultural characteristics and environmental considerations for education and factors such as learning experiences on environmental interactions, context, context and culture, immersion in relationship and activity, cognitive ability, focus on the context and attention to individual differences in teaching and valid position in It emphasizes. Manuscript profile