List of Articles customer Open Access Article Abstract Page Full-Text 1 - The impact of digital content marketing on brand awareness through social media and customer engagement mousa rahimi sirous keshavarz behnaz salehipour shirazi Open Access Article Abstract Page Full-Text 2 - The impact of social media marketing on customer participation in value creation in the Shoe and Leather Industry (case study: Novin charm Company) sirous keshavarz mousa rahimi Fatemeh Amjadi Open Access Article Abstract Page Full-Text 3 - A comparative study of the opinions of clients and managers of non-governmental employment agencies regarding the relationship between service marketing factors and customer attraction Fereydon omidi Open Access Article Abstract Page Full-Text 4 - The Effect of Relationship Marketing On Customer Retention through Customer Engagement Considering Customer Citizenship Behavior Reza Pourmohammad morad rezaei dizgah Open Access Article Abstract Page Full-Text 5 - Identifying and prioritizing success factors in E-CRM using OPA (Case study: Parsian Insurance) Mahnaz Zarei Mahbubeh Shojayi Open Access Article Abstract Page Full-Text 6 - The role of service quality in the relationship between standardization and customization of products with customer satisfaction and loyalty "A case study of companies operating in Rasht Industrial City" morteza hazrati Open Access Article Abstract Page Full-Text 7 - Meta-analysis of customer communication relationships with the satisfaction of users of sports facilities kazem mehri mehrdad Rahimain alireza taherpour Open Access Article Abstract Page Full-Text 8 - Providing a model for the market of selling new goods by one-to-one marketing method AFSANEH ZAMANI MOGHADAM Open Access Article Abstract Page Full-Text 9 - Developing and validating a marketing model for private higher education institutions: an integrated study Roya Babaee Kasmaee Mohammd Ali Nadi Open Access Article Abstract Page Full-Text 10 - Identifying effective strategic factors in the field of sales performance and the role of social media marketing with a future research approach farid gharavi Hosein Vazifehdust Karimkarim Hamdi Open Access Article Abstract Page Full-Text 11 - Identification and ranking measures affecting electronic shopping in Iran Tahmoures Hassangholipour Seyed-Mohammad Hashemi-Njad Mohammad Javad Azizan Mohsen Seyghali Open Access Article Abstract Page Full-Text 12 - Identification and ranking measures affecting electronic shopping in Iran Tahmoures Hassangholipour Seyed-Mohammad Hashemi-Njad Mohammad Javad Azizan Mohsen Seyghali Open Access Article Abstract Page Full-Text 13 - The Effects of Brand Equity on Perceived Value and the Repurchase Intention in Majid Brand Sports Goods Customers Mahboub Sheikhalizadeh Parisa Anguri 10.30495/jism.2023.75564.1079 Open Access Article Abstract Page Full-Text 14 - A Comparative Study of Dental Clinic Management in Selected Countries: Providing a Solution for Iran Amir Hossein Masrouri Irvan Masoudi asl seyed jamaledin tabibi Open Access Article Abstract Page Full-Text 15 - Use of Relationship Marketing Programs in Building Customer – Salesperson and Customer–Firm Relationships: Differential Influences on Financial Outcomes Askar Asgarpour Ahmad Rahchamani Open Access Article Abstract Page Full-Text 16 - Identifying the in-store non-verbal cues affecting the buying behavior of customers in the home appliance industry Maryam Jaberi Karim Hamdi Farhad Hosseinzadeh lotfi Open Access Article Abstract Page Full-Text 17 - The Analysis Moderating Role of Job Satisfaction and Organizational Commitment in Relation Between Internal marketing and Customer Orientation Stuff (Case Study: Pharmaceutical and Food Distribution Co.) Peyman Akbari Reza Rostami Akbar Veismoradi Abdolalmajid Mohammadi Najaf Abadi Open Access Article Abstract Page Full-Text 18 - Effect of failed service quality on customer loyalty in banking industry mehrnaz nejati ahmad rahchamani Open Access Article Abstract Page Full-Text 19 - Media mix elements affecting service brand equity case study: bank sina Razieh Abedini ali farhangi Open Access Article Abstract Page Full-Text 20 - Presentation of value-making model in the banking services industry (Case Study: National Bank of Fars Province) Seyyed Alireza Mosavi Open Access Article Abstract Page Full-Text 21 - Examining the impact of website quality, customer emotion and satisfaction on e-customers' loyalty on travel booking websites bagher Abbas pour nadereh sadat najafi zadeh Ali Akbar Mirzaee Open Access Article Abstract Page Full-Text 22 - Effects of social media marketing on online customer behavior Saderat Bank of Bushehr City Jahangir Dashti Ali Akbar Mirzaee Open Access Article Abstract Page Full-Text 23 - The Impact of external marketing capabilities and the mental involvement of customers on the company's performance with the mediating role of product innovation and flexible strategy Mostafa Hosseinzadeh shadan vahabzade hormoz mehrani Open Access Article Abstract Page Full-Text 24 - The Effect of Affiliate Marketing on Purchase Intention of Customers: Investigation of the Mediator Role of Customer Trust and the Moderator Role of Customer Involvement and Customer Perceptions. (Case Study: Food Industry) Maedeh Masoumi Asadollah Kordenaeij Asghar Moshabaki 10.30495/jomm.2022.63707.1877 Open Access Article Abstract Page Full-Text 25 - The Effect of Social Customer Relationship Management on Financial Performance with the Mediating Role of Customer Commitment and Customer Satisfaction (Case Study of a Private Bank in Khuzestan Province) sajad Rabiheh ali Rezaian 10.30495/jomm.2022.60251.1808 Open Access Article Abstract Page Full-Text 26 - Studying the Effect of the High Level of Mental Involvement of the Customer in the Marketing Process of Influential People on the Desire to Travel to the Destination, the Attitude Towards the Brand and the Desire to Buy samin zahabi abas asadi khodayari behnaz 10.30495/jomm.2022.69502.1972 Open Access Article Abstract Page Full-Text 27 - The Effect of Customers' Negative Emotions on Negative Electronic Word of Mouth Advertising With the Mediating Role of Revenge and Desire to Improve (Case Study: Digikala Company) faranak khodayari Shadan Vahabzadeh Salumeh Rajablu 10.30495/jomm.2022.68062.1946 Open Access Article Abstract Page Full-Text 28 - Designing a Retail Space Model and Self-Concept, Customer Consumerism with a Grounded Theory Approach beyza ghasemi mehd Rouholamini Ali sorayaei 10.30495/jomm.2023.71246.2003 Open Access Article Abstract Page Full-Text 29 - The Exploration of Verbal and Visual Characteristics of products in online stores Babak Rashidi Ashtiani S. H. Khodadad Hoseini Beytollah Akbari Moghaddam Open Access Article Abstract Page Full-Text 30 - Media Mix Elements Affecting Service Brand Equity (Case Study: Sina Bank) A. A. Farhangi R. Abedini Open Access Article Abstract Page Full-Text 31 - Surveying Factors Influencing Customers Loyalty in Private Banks Based on Fast Response Organization`s Model A. Zamani Moghaddam K. Lahiji Open Access Article Abstract Page Full-Text 32 - A Study on the Critical Success Factors in Customers Relationship Management (Case Study: Saman Insurance Company) N. Tazari M. Bolourian Tehrani Open Access Article Abstract Page Full-Text 33 - Scale Survey of Internal Marketing and Effect on Quality Development of Service in Afshar Hospital S. M. Younesifar A. Sanayeei A. Shahin Open Access Article Abstract Page Full-Text 34 - Imposed Stipulations in the Contracts of Car Industry Mohamad Mostafa Doagooee Zeynab Mohamadi Open Access Article Abstract Page Full-Text 35 - New modeling for Evaluating the Performance of Iranian Stock Exchange Firms by Emphasizing the Localization Approach PAYAM PIRAYESH SHIRAZI reza sotudeh mahdi faghani Open Access Article Abstract Page Full-Text 36 - Identifying Policy antecedents and Consequences in Medea of the Islamic Republic of Iran based on modern strategic management najmin dehghan tooran poshti mohamadreza mayeli mohamad mahdi esmaeli محمدعلی kh Open Access Article Abstract Page Full-Text 37 - The Effect of Cultural Differences with Customers on the Service Provider's Adaptability Regarding the Moderating Role of Metacognitive Cultural Intelligence; an Experimental Approach Kambiz Heidarzadeh Hanzaee 10.30495/jcm.2023.74121.1679 Open Access Article Abstract Page Full-Text 38 - Investigating the Cultural and Social Development of Organizations Based on Re-Designing Customer Relationship Management Model at Media Centers of Iranian Organizations aliakbar farhangi S.jamal tabibi kamran kianimanesh 10.30495/jisds.2007.21266 Open Access Article Abstract Page Full-Text 39 - a model with the dimensions of the effective factors and the results of bank quality relationship with company customers. hamidreza nemati Karim Hamdi seyed abbas heydari mohammad hasan behzadi 10.30495/jisds.2007.21288 Open Access Article Abstract Page Full-Text 40 - Study of Social Factors Influencing Customer Shopping Experience as a Predictor of Store Loyalty: Moderating Role of Physical Evidence Kamal Ghalandari Karim Hamdi Maryam Khalili Araghi 10.30495/jisds.2021.19453 Open Access Article Abstract Page Full-Text 41 - A Study of Socio-Cultural Development of Organizations Relying on Redesigning Customer Relationship Management Model in Media Centers of Iranian Organizations (Case Study: Kargaran Welfare Bank) Kamran Kianimanesh Aliakbar Farhangi Seyed Jamaleddin Tabibi Open Access Article Abstract Page Full-Text 42 - Designing a Model with the Dimensions of Effective factors and Quality Results of the Bank's Relationship with Corporate Customers Hamidreza Ne'mati Karim Hamdi Seyed Abbas Heydari Mohammad Hassan Behzadi Open Access Article Abstract Page Full-Text 43 - presentation of the quality results of the bank relationship with corporate customers (case study: bank bank) hamidreza nemati karim hamdi Open Access Article Abstract Page Full-Text 44 - Online customer relationship management tactics and Customer Green patronage intention: The mediating role of perceived green risk Leila Andervazh omid ZamanPour iman ghasemi hamedani 10.30495/jest.2022.51296.5012 Open Access Article Abstract Page Full-Text 45 - Modeling Customers Credit Rating Based on Life Cycle and Financial Ratios: Approach of Discriminant Analysis abdolreza valiolahi vahidreza mirabi mohmmad hosein ranjbar Open Access Article Abstract Page Full-Text 46 - Investigate the Antecedents and Consequences of Brand Love with the Approach of Contrasting Social Media Marketing Activities and Customers’ Lived Experience (Study case: Alifard Company, Sanich Industrial Group) farinoosh lazar Reza Kiani Open Access Article Abstract Page Full-Text 47 - Investigating the role of Internet of Things technology as an environmentally friendly technology in expanding and improving businesses based on customer value Leila Rahiminasab Hosein Vazifehdoost karim Hamdi Open Access Article Abstract Page Full-Text 48 - Designing a marketing model in the community based on customer experience in nature tourism in Mazandaran province golnar shojaei Mahboubeh Naderi Doust Open Access Article Abstract Page Full-Text 49 - Peak Shaving of Industrial Customers through Combined Installation of Photovoltaic Power Plant and Energy Storage System Moslem Farhangnia Fariborz Haghighatdar-Fesharaki 10.30486/teeges.2024.2000052.1107 Open Access Article Abstract Page Full-Text 50 - Presenting the smart pattern of credit risk of the real banks’ customers using machine learning algorithm. Hojjat Tajik Ghodratollah Talebnia Hamid Reza Vakili Fard Faegh Ahmadi 10.22034/amfa.2022.1950520.1689 Open Access Article Abstract Page Full-Text 51 - Determining the Dimensions of Electronic Customer Relationship Management (E-CRM) in Gharzolhasaneh Mehr Iran Bank Mohamad Ali Tadayon Reza Ebrahimzade Dastgerdi Alborz Gheitani Mehrdad Sadeghi 10.30495/jsm.2021.1943167.1553 Open Access Article Abstract Page Full-Text 52 - Human Resource Practices and Organizational Effectiveness with the Mediating Role of Internal Customer Satisfaction nader sheikh al-Islami Open Access Article Abstract Page Full-Text 53 - The Impact of E-Satisfaction on E-Loyalty Moderated by Customer Perceived Risk and Skill (Case of Mashhad’s Mellat bank) Seyed Mojtaba Moussavi Neghabi Yousef Ramezani Bahare JabarZade Nouri Open Access Article Abstract Page Full-Text 54 - Factors Affecting Customer Satisfaction, Quality Banking Services to Iran, Using the Servqual Model (Case Study: Resalat Bank of Kermanshah Province) Peyman Akbari Abedin Darabi Open Access Article Abstract Page Full-Text 55 - Identifying the Factors Affecting the Perceived Benefits of Social Commerce For Female Online Retail Customers Monire Ghahreman Shahraki Soheila Zarinjoi Alvar Narges Ebrahimi Open Access Article Abstract Page Full-Text 56 - Identifying and examining the cause-effect relationships of the effective criteria of procurement time, cost and customer satisfaction in Omni-Chanel distribution network using DEMATEL Seyed Ghiasuddin Taheri Mehrzad Navabakhsh Hamid Tohidi Davood Mohammaditabar Open Access Article Abstract Page Full-Text 57 - A Data Mining Method for Satisfaction and Confidence of the Bank Customers Parisa Allahverdizadeh Saeid Taghavi Afshord Open Access Article Abstract Page Full-Text 58 - Proposing Strategies to Obtain Customer Satisfaction in the Interaction Between Customer Performance and production Performance as a Competitive Advantage,a TQM Approach Afsaneh Rahimi AliReza Irajpour Open Access Article Abstract Page Full-Text 59 - Customer Social Interactions in Digital Media & its Impact on Discovering Corporate Entrepreneurship Opportunities Ali Ghavami Asghar Sarrafizadeh Ali Badizadeh Akbar Alem Tabriz Open Access Article Abstract Page Full-Text 60 - Investigating the Impact of Innovation on Customer Participation and Citizenship Behaviors fariba bakhshi Alireza Shahraki 10.22094/jdem.2023.705864 Open Access Article Abstract Page Full-Text 61 - Explaining the role of the concept of touch in the buying behavior of customers of physical and online stores meisam aminzadeh vahedi Seyed Hamid khodadad Hosseini Beitollah Akbari Moghadam Open Access Article Abstract Page Full-Text 62 - A Comparative Analysis of Customer Relationship Management (CRM) in Three Iranian Banks Based on Swift Approach mohsen alvandi mohammad karimi Open Access Article Abstract Page Full-Text 63 - Influence of Customer Knowledge Management in Improvement Relationship with Industrial Customers (Car Parts Maker Based in the Industrial City of Qazvin) Mohammad Ali Valipour Esmaeil Malek Akhlagh Roghaeh Pourhassan Open Access Article Abstract Page Full-Text 64 - The role of social media marketing activities in the development of customer equity Mani Arman Mohabbat Javidfar Open Access Article Abstract Page Full-Text 65 - The relationship between the Advertising media and brand equity from the Sports customer perspective in Tabriz Nasrin Alizadeh Pasdar Hamid Janani Open Access Article Abstract Page Full-Text 66 - The Diamond Model of Digital Marketing Capabilities in Chain Stores with an Approach to Improving Productivity Tahmooreth Hasanqolipouriasori Maryam Osati Mohammad Aghaei Masoud Keimasi 10.30495/qjopm.2023.1961564.3394 Open Access Article Abstract Page Full-Text 67 - Examine the mediating role of Perceived quality in the impact of Quality relationship with the customer on customer loyalty in the hotel industry (Case Study: five star hotels Tabriz) jafar bahari Banafsheh Farahani Shahla Bahari Marjan Bazleh Hamed Bahari Open Access Article Abstract Page Full-Text 68 - الگوی کاربرد روش QFD و ماتریس QSPM جهت کسب انواع دانش مشتریان در مدیریت دانش مشتری (در حوزه صنعت خودروسازی) کامران جمالی فیروزآبادی غزاله اکباتانی Open Access Article Abstract Page Full-Text 69 - Analyzing the efficiency of managers by using Kano Model: Case Study of Education and Training Department Managers-Tehran Region 1 S. Azizi M. Shafiey Roudposhti Open Access Article Abstract Page Full-Text 70 - Effect of Customer to Customer Interactions on Satisfaction, Loyalty and Word of Mouth Advertisements of Customers (Case Study of Semnan Traveling and Tourism Agencies) N. Imankhan S. Eekani M. Fakharyan Open Access Article Abstract Page Full-Text 71 - A Green Closed-loop Supply Chain with Allocating Retailer to Probabilistic Customers by Considering Electric Converter of CO2 to O2 in Vehicles Omid Keramatlou Nikbakhsh Javadian Hosein Dideh Khani Mohammad Amirkhan Open Access Article Abstract Page Full-Text 72 - Customer Behavior Analysis of the Bank Industry: Grounded Theory Approach Mostafa Esfandiari niloufar imankhan Open Access Article Abstract Page Full-Text 73 - Investigating electronic customer relationship management in marketing behaviors with regard to the mediating role of social responsibility in Golestan Gas Company Nezareh Kord parviz saeidi Roohalla Samiee Samereh Shojaee Open Access Article Abstract Page Full-Text 74 - Factors Affecting Customer Loyalty: Study on the Role of Customer Relationship Management Quality as mediation and Brand image as moderator Ehsan Safaei Seyed Morteza Ghayour Baghbani Morteza Rojui Toktam Pishfang Open Access Article Abstract Page Full-Text 75 - Customer Clustering via Combined TOPSIS-Fuzzy -K-MEANS Method to Design an Efficient Customer Relationship System: A Real-life Case Study in the Copper Industry Hossein Mohammadi Dolat-Abadi Amirsadra Sadat https://doi.org/10.71808/fomj.2024.1002655 Open Access Article Abstract Page Full-Text 76 - Determining the Key Indicators affecting Electronic Customer Relationship Management (e-CRM) Using an integration of balanced scorecard and fuzzy screening techniques (Case Study: Companies Covered by Parsian Data-Processors Group) Abbas Shahnavazi Mehran Nemati Gonbaghi Seyedeh Faezeh Teymouri Bahman Ghasemi dakdare Open Access Article Abstract Page Full-Text 77 - Examining the impact of social responsibilities of the bank on employee performance and customer satisfaction and loyalty علی حمیدی زاده رسول ثانوی فرد مهسا اسدالله 10.30495/jmemiau.2022.576451.1140 Open Access Article Abstract Page Full-Text 78 - Modeling factors influencing the confusion of female customers in choosing retail stores Soheila ZarinJoy alvar Maryam Nooraei Abadeh 10.30495/jmemiau.2023.708709 Open Access Article Abstract Page Full-Text 79 - Designing a Model Providing Services to Key Customers Based on RFM Model Using K-Means Clustering Method Ali Sorayaie Amir Yousefizad Open Access Article Abstract Page Full-Text 80 - Park-Bazaars, Step in Urban Sustainable Development (Case Study: City of Langeroud) akbar motamedimehr abozar Motidoost Open Access Article Abstract Page Full-Text 81 - Improving the customer experience through the implementation of a co-creation approach with the customer with action research method ali tayyebi rahani محمد رضا حسینی مهدی عزیزی Open Access Article Abstract Page Full-Text 82 - Analyzing the Conditions and Contexts Affecting the Institutionalized Branding of Saderat Bank from Media Advertisements using the Contextual Theory Method Akram Salari SeyedAlireza Afshani Shadi Zabet Open Access Article Abstract Page Full-Text 83 - Investigating the Impact of Success Factors on Sustainable Electronic Customer Relationship Management on the Performance of an Insurance Company in the Context of Covid-19 Epidemic Mohammad Abbasian Saied Sehhat 10.30495/msds.2021.1939959.1011 Open Access Article Abstract Page Full-Text 84 - Modeling e-Customer Relationship Management, Case Study: Banking Systems Kamran Yeganegi Maryam Ebrahimi 10.30495/msds.2022.1949842.1032 Open Access Article Abstract Page Full-Text 85 - Prioritization of Effective Factors on Electronic Customer Relationship Management in Golestan Gas Company Nezareh Kord Parviz Saeidi Roohalla Samiee Samereh Shojaee 10.30495/msds.2023.1980510.1122 Open Access Article Abstract Page Full-Text 86 - Segmenting and Determining the Profile of Customers of Ahvaz Agricultural Bank Branches using a Self-Organizing Neural Network Algorithm Maryam Darvishi Open Access Article Abstract Page Full-Text 87 - Customer Behavior Mining Framework (CBMF) using clustering and classification techniques Farshid Abdi Shaghayegh Abolmakarem Open Access Article Abstract Page Full-Text 88 - Two phase genetic algorithm for vehicle routing and scheduling problem with cross-docking and time windows considering customer satisfaction Ali Baniamerian Mahdi Bashiri Fahime Zabihi Open Access Article Abstract Page Full-Text 89 - Customer relationship management BAHMAN khanalizadeh Open Access Article Abstract Page Full-Text 90 - Study of Impact Factors of Relationship Marketing in Loyalty Customers in Kerman Balan Agency B. Alishiri M.A.F. Bonabi H. Abdollahi Open Access Article Abstract Page Full-Text 91 - Explaining customer engagement to createing value in the banking industry of Iran based on perceived value سید محمد کامل حسینی صمد عالی 10.30495/fed.2022.691505 Open Access Article Abstract Page Full-Text 92 - Measuring the quality of customer relationship management for the development of digital marketing strategies in Shahr Bank Mohammad Reza Javid Sina Nematizadeh Behrouz Ghasemi 10.30495/fed.2023.702195 Open Access Article Abstract Page Full-Text 93 - The role of sensory marketing in the improvement of customer experience and the intention of purchase from a store (case of study: Ofogh Kourosh chain stores) Reza Kazemi majid fattahi Niloofar Imankhan Open Access Article Abstract Page Full-Text 94 - Investigating relationship between CRM customer relationship and the quality of services provided in the bank with the mediating role of the citizen's citizenship behavior javid rakhshani zohreh madani somayeh saebnia Open Access Article Abstract Page Full-Text 95 - Scientific Observation of the Development of Customer Relationship Management Strategy: A Case Study of Scientmetrics Hadi Hosseinimanesh Shahnaz Nayebzadeh Seyyed Hassan Hataminasab Mozhde Rabbani Open Access Article Abstract Page Full-Text 96 - Examining the psychological factors affecting impulse buying behavior in sports hosein hasanpoor farshad tejari zinat nikaein Open Access Article Abstract Page Full-Text 97 - A Machine Learning Approach to Detect Energy Fraud in Smart Distribution Network Mahdi Emadaleslami Mahmoud-Reza Haghifam 10.30495/ijsee.2021.683248 Open Access Article Abstract Page Full-Text 98 - A New Real-Time Pricing Scheme Considering Smart Building Energy Management System Mohammad-Hossein Shariatkhah Mahmoud-Reza Haghifam Mohammad-Kazem Sheikh-El-Eslami Open Access Article Abstract Page Full-Text 99 - Validation of value creation pattern with customers in the banking industry-Case study: Bank Mellat Amir Ali Koushki Fataneh Alizadeh meshgani Nasser Fegh-hi Farahmand Open Access Article Abstract Page Full-Text 100 - Designing an Inference System Based on Hierarchical Fuzzy Rules for Validating Bank Clients. masome tadris hasani Maghsoud Amiri Open Access Article Abstract Page Full-Text 101 - The Use of Delphi-Fuzzy and Fuzzy-DEMATEL Approach to Identify and Evaluate Effective Factors on Credit Risk of Real Bank Melli Customers in Iran Masoud Rezaei Aghmashhadi Gholamreza Mahfoozi Farzad Rahimzadeh Open Access Article Abstract Page Full-Text 102 - Application of Fuzzy Delphi Integrated Approach / Multiple Logistic Regression in Identifying and Assessing the Credit Risk of Real Bank Mellat Customers sirous Azizollahi Mahdi Madanchi Zaj ghasem Mohseni Mehrdad Hosseini Shakib Open Access Article Abstract Page Full-Text 103 - Perishable Inventory Model with Retrial Demands, Negative Customers and Multiple Working Vacations Vijaya Laxmi Pikkala Soujanya M.L. Open Access Article Abstract Page Full-Text 104 - The Impact of Organizational Culture, Organizational Strategy and Technological Innovation on the Effectiveness of Electronic Customer Relationship Management Systems. zeynab soltani nima Jafari navimipour Open Access Article Abstract Page Full-Text 105 - The Effect of Marketing Mix to Attract Loyal Customer، s to Help Customer Relationship Management System (CRM) (Case study: Kosar Credit Financial Institution) Rasoul Salmasi Jafar Sadegh Feizi Open Access Article Abstract Page Full-Text 106 - The Relationship between Religion with Literacy and Economic Behavior with the Mediating Role of Moral Attitudes Customers of Sports Stores Malihe Rasti Iman Safaei Open Access Article Abstract Page Full-Text 107 - The Relationship between Marketing Mix Elements and the Purchasing Behaviour of Sports Club Customers Mohammad Davalli Open Access Article Abstract Page Full-Text 108 - Customer response to amoral behavior of retailers (Case Study: Retailers in Tehran) vahid gholizadeh mohamad rahim esfidani Iman Ahmadi Open Access Article Abstract Page Full-Text 109 - Providing a Strategy to Improve the Quality of Customer Services in the Supply Chain Alireza Agha gholizade sayar Mehdi Izadyar Reza Gharaeepour Fatemeh Eskandar Open Access Article Abstract Page Full-Text 110 - The Role of Customer Knowledge Management in Creating Competitive Advantage in Small and Medium Enterprises; (Case Study: Companies in Industrial City of Khorramabad) eliza azadbakht naser khani Open Access Article Abstract Page Full-Text 111 - The Application of Combined Fuzzy Clustering Model and Neural Networks to Measure Valuably of Bank Customers Raheleh Nasiri Sharifi Maryam Rastgarpour Open Access Article Abstract Page Full-Text 112 - The Developing a Structural Modeling of a Customer Loyalty in Sports Services Based on Relationship Marketing sajad moemeni gholamreza shabanibahar majid kiyani parvin mohammadi Open Access Article Abstract Page Full-Text 113 - The Impact of Trust, Privacy and Service Quality on the Success of e-Customer Relationship Management in Fitness Clubs with Mediating Loyalty mohssen mahmodi hamid foroghipoor mohammad nikravan najaf aghaei Open Access Article Abstract Page Full-Text 114 - presenting a predictive model of default risk of corporate clients of mellat bank , qualitative approach ( strauss and corbin ) Alireza Sephidpoushkhameneh yaghob pourkarim Rasoul Baradaran Hassanzadeh Mahdi Zeynali Open Access Article Abstract Page Full-Text 115 - Optimal control of customer dynamics using machine learning method with polynomial kernel seyed Hamid Emadi Abolfazl Sadeghian مژده ربانی Hasan Dehghan Dehnavi Open Access Article Abstract Page Full-Text 116 - Understanding Online Store Service Quality Antecedents and Their Impact on Customer Satisfaction and Behavioral Intentions in Iran Seyed Mojtaba Moussavi Neghabi Morteza Anoosheh Masoud Qorbankhani DOI: 10.30495/SJSM.2024.1105489 Open Access Article Abstract Page Full-Text 117 - Analysis of neuromarketing and its effect on the activity of brain waves of sports goods customers Abas Nghizadeh Baghi فرزاد نوبخت نسرین عزیزیان کهن Akbar مهدوی Alireza Esfandiyari Open Access Article Abstract Page Full-Text 118 - Relationship between strategic orientation and loyal customers emphasizing marketing capability Mahdi Abdolazimi Heris hosseyn rahimi kalvar fatemeh hosenzadeh jenagurd Open Access Article Abstract Page Full-Text 119 - Investigating the factors influencing the adoption of e-commerce in small and medium-sized companies using the push-pull framework Seyyed Reza Jalalzadeh Seyyed Mohammad Shahab Sadrosadat Mahsa Lotfiyan Moghadam DOI: 10.30495/SJSM.2024.1106947 Open Access Article Abstract Page Full-Text 120 - Investigating the effective variables of R&D (research and development) and providing executive solutions to improve the learning performance and innovation of the National Iranian Gas Company Tavakol Moharrami Alireza Irajpour Morteza Mosakhani Open Access Article Abstract Page Full-Text 121 - interactive marketing model based on the national system of innovation in industrial tools Ali Hajiaghabozorgi Mahmoud Ahmadi sharif Peyman Ghafari Ashtiani Open Access Article Abstract Page Full-Text 122 - Providing a paradigm model of customer interaction with an emphasis on electronic management of customer relations (a study of banks-affiliated universities) Seyed Mohammad Azimi Kiumars Aria Seyed Mehdi Jalali Open Access Article Abstract Page Full-Text 123 - Investigating the impact of supply chain correlation and customer orientation on sustainable management innovations with the variable role of information sharing moderator in new businesses (case study: industrial towns of Zanjan province) Iman kheirkhah Alborz Hajikhani Rahele Jamshid Loo Seyyed Mehdi Moafi Madani Open Access Article Abstract Page Full-Text 124 - Investigating Antecedents and Consequences of Customer Experience in Using Mobile Banking Applications Nastaran Haghjooye Javanmard ابوالقاسم ابراهیمى Open Access Article Abstract Page Full-Text 125 - The impact of social media with the help of artificial intelligence on customer engagement in the automotive industry Nastaran Ghahremanzadeh سید عبدالله حیدریه Younos Vakil Alroaia Open Access Article Abstract Page Full-Text 126 - Policy to Increase Customer Loyalty: A New Secret to Unlocking The Impact of Gamification on New Loyalty Programs (Case Study of Travel Agencies on Alborz Province) ٍEsmaeel Rostamzadeh Ganji nahid mahmudpur saeid mahammad zade Open Access Article Abstract Page Full-Text 127 - Identifying Factors Affecting Customer Loyalty of Sports Entertainment Service Companies Mahdi Zarif Hassan Fahim Hossein Peymanyzad Mohamadreza Esmaelzadeh Open Access Article Abstract Page Full-Text 128 - Customer Experience Management in Maritime Transport Industry Hoda Zadvan bahram kheiri بهروز قاسمی Open Access Article Abstract Page Full-Text 129 - Providing a Customer Experience Management (CEM) Model in Omnichannel Banking (Case Study of Bank Day) Hamed Einipoor Hossein Shirazi meysam shafiei roodposhti Farideh Haghshenas Kashani Open Access Article Abstract Page Full-Text 130 - Investigating and analysis of the impact of service quality and trust on customer loyalty in e-commerce Alinaghi Rezaie سامان فروتنی Mohsen Katebi Jahromi علیرضا کاتبی جهرمی Open Access Article Abstract Page Full-Text 131 - Identifying service quality dimensions in the digital platforms ecosystem and the influence on intention to use Based on customer experience Asieh Nazemi Masoumeh Hoseinzade Shahri Open Access Article Abstract Page Full-Text 132 - Use of social media technology and its relationship with company performance with the mediating role of strategic customer relationship management capabilities Akbar Valizadeh Oghani Nazli Rahimzadeh Open Access Article Abstract Page Full-Text 133 - Determine of relationship between aesthetic dimensions and customer orientation of swimming pools in Golestan province reza rezaeeshirazi Abdolsamad babaei Open Access Article Abstract Page Full-Text 134 - Evaluating the Performance of the Raw Material Providers based on the Customer-based LARG (CLARG) Paradigm: A Machine Learning-based Method Fardin Rezaei Zeynali Somayeh Hatami Ramin Talebi Khameneh Mohssen Ghanavati-Nejad 10.22094/QJIE.2024.1128784 Open Access Article Abstract Page Full-Text 135 - Investigating the Factors Affecting the Electronic Well-Being of Female Customers on Purchasing from Electronic Brand Store during pandemic crises Yazdan Shirmohammadi Morad Baradarn Esmail Nasiri amene kamali sarvestani 10.30495/jzvj.2024.31013.3903 Open Access Article Abstract Page Full-Text 136 - Dimensions and parameters affecting the quality of higher education Service quality by Internal and externalcustomers Somayeh Bahmei Taraneh Enayati Open Access Article Abstract Page Full-Text 137 - Presenting and explaining the sensory branding model to change consumer behavior in the industrial markets of disinfectants: a qualitative approach Hossein Farsiani Hormoz Mehrani mohsen mohammadian saravi Hamidreza Saeednia