List of articles (by subject) Business Strategy
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Open Access Article
1 - Business Intelligence Technology in Research Organizations (Case Study of Academic Institutes in Tehran)
Mohammad Milad Ahmadi Sasan ZareBusiness Intelligence (BI) covers the tasks of collecting, processing, and analyzing large volumes of data. This includes internal systems and external resources, utilizing advanced high-speed analytics and forecasting tools enabling organizations to achieve organizatio MoreBusiness Intelligence (BI) covers the tasks of collecting, processing, and analyzing large volumes of data. This includes internal systems and external resources, utilizing advanced high-speed analytics and forecasting tools enabling organizations to achieve organizational goals in a timely manner affording immediate decision-making. The main purpose of BI is to help companies improve their performance in the turbulent environment of business and enhance their competitive advantage in this immense data age. Research organizations need integrated information technologies such as business intelligence, perhaps more so than commercial companies need, given the highly competitive environment and increasing progress of various disciplines. The development of such a system, like other organizational information systems, requires the adoption of technology by its users. Various models, including behavioral models, have identified the acceptance factors of information technologies. The purpose of this study is the Interpretive Structural Modeling of factors affecting the adoption of business intelligence technology in research organizations. ISM is a systematic and interpretive process as it is formed based on group judgment and is structured and complemented by common relationships, and finally, depicts the overall structure of several complex elements in a graph model. The sample used in this study was experts of academic research institutes in Tehran. According to the findings, 20 main acceptance factors were modeled in four levels based on interactions between the categories of individual, organizational, and technological criteria. Manuscript profile -
Open Access Article
2 - Identifying Component Themes of the Consumer Products` Brand Personality in Contemporary Iranian Market (A Qualitative Approach)
Mahmood Mohammadian Aliakbar Afjeh Maghsoud Amiri Mehrzad KariNowadays, marketing professionals are increasingly aware of the importance of brands in the success of organizations, as it can be an asset with utmost importance for a lasting competitive advantage. Indeed, what is called a brand is something far more than a name. The MoreNowadays, marketing professionals are increasingly aware of the importance of brands in the success of organizations, as it can be an asset with utmost importance for a lasting competitive advantage. Indeed, what is called a brand is something far more than a name. The brand and its affiliates pave the way for human communication. Brand personification is done in this respect. Although BP can be defined separately from human personality, it is not entirely independent of it. Therefore, in this study, the indicators of the component themes of consumer BP present in Iran’s market are clearly demonstrated.The present study, which falls into the category of developmental research in terms of objective, is carried out qualitatively. As a developmental research, this study uses a sample of 29 students of management whom were selected by non-probability sampling (purposive and judgemental). The main research tool was an open-ended questionnaire, completed and collected by semi-structured interviews.The findings consist of 74 indicators that were extracted and compiled from the literature review, theoretical foundations, research background (such as Aaker, 1997 and Geuns et al. 2008) and semi-structured interviews using NVivo software, which could be divided into eight positive and negative dimensions. Furthermore, some of the 74 indicators or personality traits identified for Iranian consumer brands include beautiful, personable, hardworking, always friendly, strong and capable, skilled, attractive, creative, efficient, competent, competitive, friendly to little ones, old friend, funny, dysfunctional, uncommitted, insincere, unfriendly (unkind), bully, tyrant, naughty, narcissistic that actually constitutes the personality themes of consumer brands in Iran’s commodity market. Manuscript profile -
Open Access Article
3 - Fuzzy Compromise Approach for Solving Interval-Valued Fractional Multi-Objective Multi-Product Solid Transportation Problems
Hamiden KhalifaIn this paper, a fractional multi- objective multi- product solid transportation problem with interval costs, supply, demand, and conveyances is investigated based on fuzzy programming approach. To minimize the problem, the order relations that represent the decision ma MoreIn this paper, a fractional multi- objective multi- product solid transportation problem with interval costs, supply, demand, and conveyances is investigated based on fuzzy programming approach. To minimize the problem, the order relations that represent the decision maker's (DM) performance between interval costs, supply, demand and conveyances are defined by the right limit, and the left limit. Through the deterministic problem is obtained, a fuzzy programming approach is applied by defining membership functions. A linear membership function is being used for obtaining optimal compromise solution. Finally, a numerical example is given to the utility of the approach. Manuscript profile -
Open Access Article
4 - A Process Model for Implementing Cause-Related Marketing in the Banking System of Iran and Its Outcomes
Ali Valipour Mahmoud Noraei Kamyar KavoshPurpose: The purpose of the current study is to identify the aspects of cause-related marketing in the banking system and determine the outcomes of implementing cause-related marketing. Design, methodology, and approach: The research methodology is qualitative with in-d MorePurpose: The purpose of the current study is to identify the aspects of cause-related marketing in the banking system and determine the outcomes of implementing cause-related marketing. Design, methodology, and approach: The research methodology is qualitative with in-depth interviews with 16 senior managers of Bank Keshavarzi. Data were analyzed using open coding, axial coding, selective coding, and the software named MaxQDA12pro. Findings: The results revealed that the aspects of cause-related marketing were affected by internal and external factors as well as their categories. Research limitations and implications: The emergence of a new marketing concept for audiences has made it difficult to carry out the research. The qualitative research approach was mainly implemented in the working field of the experts of Bank Keshavarzi, with the resulting model created from their opinions.Practical implications: Banks must implement different strategies for different groups. Implementing cause-related marketing results in social, economic, marketing, and environmental outcomes for banks and the country, each of which affecting the banking activities. Social implications: If cause-related marketing penetrates into consumer attitudes and behaviors, it will be a marketing tool required to improve organizational reputation, develop a brand image of the company, raise customer satisfaction and loyalty, increase sales, and in the meantime benefit the community. Originality and value: This qualitative research helps companies that consider new consumers understand their needs and demands, share their values with them, and remain in the current competitive environment. Hence, cause-related marketing can be a safe and distinguished tool in their success. Manuscript profile -
Open Access Article
5 - The Mechanism of Volatility Spillover and Noise Trading Among Financial Markets and The Oil Market: Evidence from Iran
Sharareh Taheri Abdolmajid Abdolbaghi Ataabadi Mohammad Hossein Arman Majid Vaziri SarashkFinancial markets are currently experiencing sharp volatility. Studying how the returns and volatility in one market affect other markets has always been one issue that helps investors and policymakers to make optimal decisions. Given the importance of volatility spillo MoreFinancial markets are currently experiencing sharp volatility. Studying how the returns and volatility in one market affect other markets has always been one issue that helps investors and policymakers to make optimal decisions. Given the importance of volatility spillovers in the Iranian financial market, this study aimed to investigate the mechanisms behind the volatility spillovers in the foreign exchange, gold, and stock markets to the oil market in Iran. This descriptive study was conducted using the daily and monthly data from the oil, foreign exchange, gold, and capital markets from 2010 to 2019 and to analyze the data, ARCH and GARCH models have been used. The results of this study showed that the abnormal volatility of the foreign exchange and gold in the previous day positively affects the abnormal volatility of the oil market today, this indicates that money flows in the currency market, spilling over the fluctuations into the oil market. hey also found that the abnormal volatility of the capital market in the previous day negative affects the abnormal volatility of the oil market today, indicating that if money flows in the capital market, which indicates the flow of money in the capital market from yesterday, increasing the transfer of emotions to the current capital market but does not spillover into the oil market and volatility is not transferred into the oil market. Overall, the findings of this study confirmed the positive impact of the foreign exchange and gold markets on the abnormal volatility in the oil market in the short term (daily) and long term (monthly), but did not confirm the positive impact of the capital market on the abnormal volatility in the oil market. Manuscript profile -
Open Access Article
6 - Technology Assessment Model with Dynamic Capabilities Approach in Small and Medium Enterprises
Mohsen Peyvasteh Feridooni Tahmoores Sohrabi Nosratoollah ShadnoushIn the technology-driven industries like automotive industry, the success of the companies depends on their ability to provide new and continuous innovations to the market. In this regard, technological capabilities lead to a competitive advantage. The purpose of this s MoreIn the technology-driven industries like automotive industry, the success of the companies depends on their ability to provide new and continuous innovations to the market. In this regard, technological capabilities lead to a competitive advantage. The purpose of this study is to identify the effective factors in the technology assessment based on the dynamic capabilities of small and medium automotive supply chains. In this study, by using the principal components analysis (PCA) method, the identification of the important factors according to the views of automotive industry experts has been addressed. The results show that from the perspective of dynamic capabilities, Absorbency and learning, Innovative capability and integration capabilities are the most effective factors. In terms of technology assessment, Processes and organizational structure and level of technology development are the most important factors identified in order to assess the technology of these companies. In addition, in this study, due to the effective factors, a new technology assessment model with dynamic capabilities approach has been proposed and a relevant questionnaire has been developed. The results of reliability analysis show that the proposed questionnaire has an appropriate accuracy and reliability in technology assessment of small and medium automotive supply chain companies. Manuscript profile -
Open Access Article
7 - Designing the Causal Sensory Impulses Model in Creating a Positive Brand Image (Case Study: Dairy Industry)
Abdolkarim Tazesh Esmaeil Hassanpour Qorughchi Vahi Reza Mirabi Mohammad Hossein RanjbarThe aim of this research is designing the Causal Impulse Model to create a positive brand image in the dairy industry. The present research is applicable in terms of purpose, descriptive-exploratory in terms of research type, gauging in terms of collecting the data, qua MoreThe aim of this research is designing the Causal Impulse Model to create a positive brand image in the dairy industry. The present research is applicable in terms of purpose, descriptive-exploratory in terms of research type, gauging in terms of collecting the data, quantitative- qualitative in terms of the kind of data, and sectional in terms of time horizons (data gathering time).Communication Method based on asking respondents has been used as the method of this research. Measurement tools in this research are interviews and questionnaires. This research includes interviewing experts and a questionnaire for assessing the views of consumers and experts who are ranked according to the Likert Scale. As this study consists of two stages, it has two statistical populations. The first statistical population includes experts, therefore, the managers of dairy producing companies were selected and we did semi-structured interviews with them. The second statistical population consists of customers of dairy products. To determine the sample size of consumers, the Cochran Formula was used. Finally, 373 questionnaires were analyzed. Also, Structural Equation Method and PLS software were used to study the causal relationship between variables. The results of the test of the model showed that the olfactory and tactile senses have a positive and meaningful effect on the positive image of the brand. The number of T for the olfactory sense on the brand image was 2.704 and for the tactile sense on the positive image of the brand it was 4.668. Also, the Effect Rate or the Path Coefficient were respectively 0.139 and 0.24. There was no meaningful effect for other sensory impulses. Manuscript profile -
Open Access Article
8 - Business Environment: Designing and Explaining the New Environmental Hostility Model in Small and Medium Enterprises
Bijan Rezaei Sohrab Delangizan Atieh KhodaeiThis study aims to explain and elaborate a new model for the business environmental hostility in small and medium enterprises in the science and technology park in Kermanshah (Iran). The research method is a mixed method. Content analysis was used in the qualitative par MoreThis study aims to explain and elaborate a new model for the business environmental hostility in small and medium enterprises in the science and technology park in Kermanshah (Iran). The research method is a mixed method. Content analysis was used in the qualitative part, and a confirmatory factor analysis was used in the quantitative section. In the qualitative section for the environmental hostility dimension of the environmental turbulence, two components of competitive turbulence and regulatory turbulence, as well as seven sub-components were identified and validated. As a consequence, the conceptual model was extracted. This study proposed a conceptual model of business environmental hostility and the researcher-made questionnaire of environmental hostility confirmed with high validity and reliability. The model was verified based on the small and medium-sized enterprises in Kermanshah (Iran), and it is suggested that this new environmental hostility model can be used in practice to improve managing the small and medium-sized enterprises. Manuscript profile -
Open Access Article
9 - Online Mean Shift Detection in Multivariate Quality Control using Boosted Decision Tree learning
Abbas Asadi Yaghoub FarjamiThe rapid development of communication technologies and information and online computers and their usage in processes of the industrial production have facilitated simultaneous monitoring of multiple variables (characteristics) in a process. In this work, we applied boo MoreThe rapid development of communication technologies and information and online computers and their usage in processes of the industrial production have facilitated simultaneous monitoring of multiple variables (characteristics) in a process. In this work, we applied boosted decision tree ( DT_boost) and Monte Carlo simulation to propose an efficient method for detecting in-control and out-of-control states in multivariate control processes.In this work, four classifiers (methods) - χ_¯X^2, χ_(X_new)^2, DT_(χ^2 ), T_c– are used for detecting the process control states. Then, with converting detection results these four classifiers, the boosted decision tree is made and provides the ultimate result as the in-control or the out-of-control states. To show how the proposed model works and the superiority of this method over χ_¯X^2, χ_(X_new)^2, DT_(χ^2 ), andT_cmethods, we run it on a standardized trivariate normal process. To compare and evaluate the performance of classifiers, we used ARL functions and the evaluation measures including Accuracy (ACC), Sensitivity (TPR), Specificity (SPC), and Precision (PPV).The findings not only showed the superiority of the proposed method over the tradition Chi-square but also confirmed former results on the efficiency of decision tree for rapid detecting of mean shifts in multivariate processes in which data are gathered automatically. Manuscript profile -
Open Access Article
10 - Typology of Iranian Consumers based on Values System and Lifestyles: A Clustering Method
Zahra Saneian seyed mohammad Tabatabai-NasabIn recent decades, lifestyle has been one of the most important concepts in marketing, and management studies. Hence, this study aimed to identify the values and lifestyles of Iranian consumers. According to Cochran’s formula, 1580 people were selected as the stat MoreIn recent decades, lifestyle has been one of the most important concepts in marketing, and management studies. Hence, this study aimed to identify the values and lifestyles of Iranian consumers. According to Cochran’s formula, 1580 people were selected as the statistical sample. Eighteen values were identified by examining the theoretical foundations and interviewing 77 Iranian citizens. The data collected by Likert-scale questionnaire were evaluated using R software, clustering method. Considering the importance of Iranian values, three clusters were identified: “normal lifestyle,” “phlegmatic lifestyle,” and “ideal lifestyle.” This study is one of the first attempts to create a general typology of Iranian consumers based on values and lifestyle and focusing on cultural, ideological and belief differences of Iranian consumers. Researchers are suggested to take advantage of the lifestyles identified in this research in order to identify and deeply understand the consumption behaviors specific to each style in different markets. Manuscript profile -
Open Access Article
11 - Identifying the Factors Affecting Government Support for Iranian Automotive Industry
Rasoul Neyshabouri Parviz Saeidi Hosein Didekhani Mohammad Reza HoseiniThis study aims to identify the factors affecting government support for Iranian automotive industry. Initially, based on the research literature, a set of factors was identified and designed as an analytic network process model. To investigate the analytic network mode MoreThis study aims to identify the factors affecting government support for Iranian automotive industry. Initially, based on the research literature, a set of factors was identified and designed as an analytic network process model. To investigate the analytic network model using the Delphi method, the opinion of 25 experts associated with government support for the automotive industry was used to answer the designed questionnaire for pairwise comparison. These experts were chosen through snowball sampling. The research result demonstrated that in experts’ opinion, various types of government support are needed to desirably expand this industry. According to the result of this study, a list of priorities has been provided below: 1) Specific support; 2) management information support and advisors; 3) financial support; and finally, 4) legal support. With respect to the result of binary comparison, the sub-criteria of reduced tax exemption for automakers, economic incentives, joint venture and provision of global marketing services have had the greatest weight respectively in the sub-criteria of financial support, specific support, legal support and management information support and advisors. Manuscript profile -
Open Access Article
12 - Modeling the Effect of Packaging on Canned Goods Purchasing Decisions among Job Subcultures
Dariush Zarei Hosein Vazifehdust Vahidreza MirabiMarket saturation, increased competition, change in tastes and needs of customers have made Iranian companies, especially canned industries, face various challenges in relation to consumers. Under such conditions, cannery companies with the ability for proper use of ava MoreMarket saturation, increased competition, change in tastes and needs of customers have made Iranian companies, especially canned industries, face various challenges in relation to consumers. Under such conditions, cannery companies with the ability for proper use of available facilities and equipment such as design and development of new products, supplying high-quality and economic products and appropriate packaging can overcome these challenges and guarantee their survival. Now, it’s time for experts and marketers to pay special attention to importance of packaging and its effect of purchasing decision of consumers and as a result, increased profitability of companies and re-evaluation of their attitude. Although companies have found that they should pay attention to physical aspect and attractiveness of packaging of products for this purpose, it could be observed that majority of them have not used scientific methods in this way. Applied method in this study is applied-developmental method in terms of purpose and the study is a mixed exploratory research in terms of nature. The results obtained from the study show that two identified indices including functional (informational) and visual (aesthetics) features could be effective factors on purchasing decision of consumers. Finally, the study has suggested considering the two indices to improve effectiveness in decision making among job subcultures. Manuscript profile -
Open Access Article
13 - Explaining an Organizational Agility Development Model
Mohammadvali Rashidi Moslem Cherabin Ahmad Akbari Ali MaghoolNowadays, organizational agility is a subject that its study has a significant impact on the growth and improvement of organizations. The present research is carried out in order to design and explain an organizational agility development model for the North Khorasan pr MoreNowadays, organizational agility is a subject that its study has a significant impact on the growth and improvement of organizations. The present research is carried out in order to design and explain an organizational agility development model for the North Khorasan province's organization of education. Present research in terms of purpose is applied and in terms of methodology is descriptive-exploratory. According to the theoretical hypotheses explained in the research, organizational, strategic, human, and technological factors were identified in this research as the factors explaining the organizational agility development model for the North Khorasan province's organization of education. In order to explain the research model, a standard questionnaire, developed by Sharifi and Zhang (2001), was used. The Cochran formula was used to determine the sample size and the sampling method was stratified random sampling. To analyze data, descriptive and inferential statistics methods were used so that in the inferential part, confirmatory and exploratory factor analysis tests using SPSS and LISREL were used. The results obtained from the statistical analysis at the descriptive level demonstrated that average of organizational agility, human, organizational and strategic factors are greater than the average level and average of technological factors is at the average level. At the inferential level, which used confirmatory factor analysis, the results indicated that organizational, human, strategic, and technological factors are influential on the organizational agility development. Thus, this study develops an organizational agility model based on the aforementioned factors Manuscript profile -
Open Access Article
14 - Presentation of Structural Equation Modeling the Role of Human Resource Strategies on the Development of Job Performance
Abbas Sabet Saeed. RazeghiAbstract. The purpose of this research was to provide a "Structural Equations Modeling Template" for the role of Human resources (HR) strategies on occupational performance development of military personnel. The current study is an applied research in terms of purpose, MoreAbstract. The purpose of this research was to provide a "Structural Equations Modeling Template" for the role of Human resources (HR) strategies on occupational performance development of military personnel. The current study is an applied research in terms of purpose, and a descriptive-analytical sample in terms of research method. The statistical population of this research included all employees working for police command of Fars province. By Cochron formula, the sample size was assigned 318 people. The sampling method was "Random Classification". The standard questionnaire was used for data collection. By applying SMART PLS software, the research hypothesizes were made based on structural equations modeling & factor analysis .Findings showed that, there is a positive and significant relation between human resources development strategies and occupational performance of employees. Meanwhile, the HR development strategy with path coefficient equal to 0.41 , and employees' recruitment strategy with coefficient equal to 0.18 have the greatest and the least impact on employees' occupational performance, respectively. The research findings showed importance of human resources strategies in evaluating occupational performance of employees. Therefore, HR strategies should be considered in police command policies of Fars province. Manuscript profile -
Open Access Article
15 - A Developed Model for Purchase Intention of Foreign Food Products: An Empirical Study in the Iranian Context
Maryam Zarif Sagheb Seyed Kamran Nourbakhsh Mirfeiz FallahshamsThe aim of this study is to develop a conceptual model for purchase intention of foreign food products in the Iranian context. Based on an in-depth review of past literature, the sub-factors related to customer’s purchase intention were extracted. Then, explorator MoreThe aim of this study is to develop a conceptual model for purchase intention of foreign food products in the Iranian context. Based on an in-depth review of past literature, the sub-factors related to customer’s purchase intention were extracted. Then, exploratory factor analysis and confirmatory factor analysis were applied to identify and confirm the factors affecting purchase intention of foreign food products. The obtained results illustrate the thirteen factors as follows: “corporate social responsibility”, “customer knowledge and awareness”, “perceived risk”, “retailer’s commercial image”, “customer’s personality characteristics”, “social identity”, “product features”, “attitude”, “country-of origin”, “perceived value”, “subjective norm”, “loyalty”, and “perceived behavioral control”. The proposed model could contribute to international food companies and retailers to understand customers’ expectations and to gain more market share in Iran. Designing a conceptual model for purchase intention of foreign food products in Iran based on a comprehensive set of the effective factors, developing the theoretical literature in the field of the factors affecting customer’s purchase intention, and presenting valuable results for academicians, marketing managers, and retailers. Manuscript profile -
Open Access Article
16 - Ranking the Information Technology dimensions using Sustainable Development Criteria
Zahra Ghahremani Abbas Saleh ArdestaniThe purpose of this research was to rank Information Technology (IT) dimensions using sustainable development criteria. The present research belongs to the category of applied research in terms of objective and descriptive survey in terms of data collection. To this end MoreThe purpose of this research was to rank Information Technology (IT) dimensions using sustainable development criteria. The present research belongs to the category of applied research in terms of objective and descriptive survey in terms of data collection. To this end, the six dimensions of IT have been ranked according to three areas of sustainable development. Ratings were done using Gray Relational Analysis (GRA) through the GRAY RELATION software. It is worth noting that the statistical population included all managers of executive organizations in the northwest provinces of Iran. The result of using the GRA methodology to rank the IT components through sustainable development dimensions has ranked the six dimensions in terms of scores obtained as follows service quality, information quality, system satisfaction, perceived benefits, system quality, and IT usage. Manuscript profile -
Open Access Article
17 - Application of Adaptive Neuro-Based Fuzzy Inference System to Evaluate the Resilience of E-learning in Education Systems, During the Covid-19 Pandemic
Mohammadhossein Sadathosseini Khajouei Nazanin PilevariEducation systems in the world are enduring COVID-19 induced perturbations and consequences. Given the growing use of E-learning during COVID-19 epidemic and expansion of Internet-based infrastructure, the need for a resilient approach to e-learning systems is deeply fe MoreEducation systems in the world are enduring COVID-19 induced perturbations and consequences. Given the growing use of E-learning during COVID-19 epidemic and expansion of Internet-based infrastructure, the need for a resilient approach to e-learning systems is deeply felt. This paper aims to address the issue of how to provide a model for evaluating the resilience of E-learning in Iranian virtual universities during the outbreak of coronavirus employing an Adaptive Neuro-Based Fuzzy Inference System (ANFIS). In the present paper, 5 substantial factors including individual, assessment and support, content, agility, and technology were identified as inputs, and e-learning resilience was considered as single output. Moreover, ANFIS was employed to model the resilience of E-learning systems. Findings revealed almost medium to low degree of resilience for the e-learning system established in Iran’s virtual university. Statistical analysis demonstrated that there was no meaningful difference between experts’ opinions and our proposed procedure for E-learning resilience measurement. The proposed model showed significant sensitivity to changes in agility. Therefore, agility should be considered as the first priority in achieving the desired level of resilience for the e-learning systems of the Iranian virtual university. Manuscript profile -
Open Access Article
18 - Designing a Native Model for Assessment of the Effectiveness of Advertising
Soheila Shamsadini Farhad Hanifi Vahid Reza MirabiThe purpose of this research was to identify and rank the factors influencing the design of the native model for assessing the effectiveness of the advertisement. Firstly, according to the research literature, the criteria and sub-criteria influencing the effectiveness MoreThe purpose of this research was to identify and rank the factors influencing the design of the native model for assessing the effectiveness of the advertisement. Firstly, according to the research literature, the criteria and sub-criteria influencing the effectiveness of advertising have been extracted, then the Delphi triple stages were used that the panel included 20 professors and marketing experts and 30 experts from the banking industry as well as clients It is used to extract the final indexes. Then, using the Fuzzy AHP method, the ranking of the criteria is considered. The extracted criteria are: demographic characteristics, individual feelings and attitudes of the audience, apparent features of the message, message content, market characteristics, cultural, economic, design and nature of the service, advertising methods. The results of the ranking of the results showed that the methods of advertisement, the design and nature of the service, the apparent features of the message, the emotions and attitudes of the audience, the demographic characteristics, the content of the message, the economic, market characteristics, cultural, respectively ranked first to ninth dedicated. Manuscript profile -
Open Access Article
19 - Investigating the Effect of Commercial and Operational Factors on Competitiveness Improvement of Shahid Beheshti Port in Chabahar in Attracting Shipping Lines
Mohammad Saeid Arbabi Hossein Vazifehdoust Karim HamdiThe present study was performed to investigate the effect of commercial and operational factors on competitiveness improvement of Shahid Beheshti Port (SBP) in Chabahar in attracting shipping lines. The research method is applied in terms of purpose. Initially, the rese MoreThe present study was performed to investigate the effect of commercial and operational factors on competitiveness improvement of Shahid Beheshti Port (SBP) in Chabahar in attracting shipping lines. The research method is applied in terms of purpose. Initially, the researcher conducted the qualitative phase to identify important variables, create a typology, or make new theories. To reach the saturation stage, 15 people were interviewed. Then, after identifying emerging classifications using qualitative data, a questionnaire was developed through the Delphi technique, and thus, the quantitative phase began. To test its items, patterning of the structural equation model was used via Lisrel software. Findings showed that commercial factors affecting SBP competitiveness improvement included financial capital and customer capital, port costs and tax burden, market efficiency and market performance. In addition, technical-developmental infrastructures, technological infrastructures, warehousing activities, loading and unloading operations, customs activities and services, communication and distribution networks, trust and safety in port activities, and port logistics features were the operational factors affecting this competitiveness. It was discovered that existence of abundant capacities and potentials in various transportation departments of SBP, quantitative and qualitative increase of equipment, as well as the development of new capacities in infrastructure and fleet of railways, roads, offshore and port loading/unloading equipment have relatively improved levels of loading/unloading in SBP, which can be attributed to successful execution of measures taken to develop competitiveness in SBP. Manuscript profile -
Open Access Article
20 - The Effect of Service Recovery on Customers’ Secondary Satisfaction in Banking Industry by Considering the Roles of Emotions
Wala Mirani Kambiz Heydarzadeh Mohammad Bemani MoghadamIn recent years, a significant factor for success of service industry is the rate of meeting customers’ expectation and after service recovery satisfaction especially in banking system. The aim of this study is to fill the existing gaps in the marketing literature MoreIn recent years, a significant factor for success of service industry is the rate of meeting customers’ expectation and after service recovery satisfaction especially in banking system. The aim of this study is to fill the existing gaps in the marketing literature by providing a comprehensive model to examine the impacts of perceived justice on secondary satisfaction through the mediating role of positive and negative emotions. Further, this study is an attempt to explore the factors which have effects on post recovery satisfaction based on the perceived justice theory in Iranian banking system. The total numbers of respondents were 384 customers of bank who had experienced at least one time service failure. The hypotheses of this research were tested and analyzed by structural equation modeling and LISREL and PLS software. The findings suggest that the increase of distributive justice, procedural justice and interactional justice enhances post-recovery satisfaction as well as increases positive emotions and decreases negative ones. In addition, as well as positive emotions raises, the secondary satisfaction will grow while increase of negative emotions will result in reduction of secondary satisfaction. Manuscript profile -
Open Access Article
21 - Designing a Model of Knowledge Management Based on Intellectual Capital With a Comparative Approach
Abbas Babaeinejad Masoud Poorkiyani Saeed Sayadi Ayub SheikhiThe main purpose of this research is preparing a suitable management and intelligence sample based on an intellectual capital or comparative approach. The present research is a correlation descriptive type which has been done by a survey method. In this research for gat MoreThe main purpose of this research is preparing a suitable management and intelligence sample based on an intellectual capital or comparative approach. The present research is a correlation descriptive type which has been done by a survey method. In this research for gathering the required data , two self-constructed questionnaires have been used the intellectual capital and knowledge management have been used. In order to ascertain reliability , the content analysis method has been used (specialists opinion). The findings of the research showed that the model for ascertaining and rendering an ideal sample of knowledge management based on intellectual capital shall have a favorite value. Manuscript profile -
Open Access Article
22 - Investigating the Role of Non-Financial Information Analysis and Risk- Return Analysis along with Financial Information in Increasing the Efficiency of the Stock Portfolio of Banks
Alishir Taheri Morteza Shafiee Fariborz Evazzadeh FathThe purpose of this study was to investigate the role of non-financial information analysis and risk-return analysis along with financial information in increasing the selected banks and financial institutions of Tehran Stock Exchange portfolio efficiency. To evaluate t MoreThe purpose of this study was to investigate the role of non-financial information analysis and risk-return analysis along with financial information in increasing the selected banks and financial institutions of Tehran Stock Exchange portfolio efficiency. To evaluate the efficiency of the portfolio, the Treynor's ratio was used and attempted to determine the Treynor's ratio of the selected optimal portfolio based on each accounting and financial information, non-financial information and risk-return analysis, and then the significant differences between the ratios were compared. also, intellectual capital, agency theory and management ability data were used as non-financial information. The 9 optimized Portfolio that were selected by any one or more of the data from financial, non-financial, and risk-return analysis and calculated Treynor's ratio for each select were used. To achieve the goal of the research, 19 banks and financial institution of Tehran stock exchange were selected as sample and analyzed. The results showed that the use of non-financial and risk-return analysis information will increase the calculated efficiency of banks portfolio using the Treynor's ratio. All of hypotheses were approved, this means that there is significant difference between mean Treynor's ratio of stock combination based on risk-return information and accounting information, agency theory, management ability and accounting information and intellectual capital. Manuscript profile -
Open Access Article
23 - Identifying Components of the Ethical Marketing System Based on Islamic-Iranian Approach
Fatemeh Noorshargh Hasan Esmailpour Hossein Safarzadeh Behrooz GhasemiThe present study is conducted to identify the components of the establishment of an ethical marketing system based on the Islamic-Iranian approach with emphasis on the food industry. In terms of its purpose and in terms of its nature, it is a descriptive analytic type, MoreThe present study is conducted to identify the components of the establishment of an ethical marketing system based on the Islamic-Iranian approach with emphasis on the food industry. In terms of its purpose and in terms of its nature, it is a descriptive analytic type, and collects statistical data using a library methodology for research literature and Delphi method based on an expert opinion survey. In order to achieve the purpose, through an applied approach and through a survey method, a researcher-made questionnaire based on the components of the establishment of an ethical marketing system based on the Islamic-Iranian approach compiled. Then, through the Delphi technique, which is a reliance on thought and use of expert knowledge and views and after three stages, the agreement and consensus of the Delphi group have reported on the components for the establishment of the ethical marketing system based on Islamic-Iranian approach. In order to consider the scientific and technical aspects, 30 experts in marketing system (marketing professors and experts in food industry marketing) were determined. Data analysis has been done with a mixed approach based on deep and structured studies and through content analysis. The results showed that social norms, organizational norms, green norms, individual norms, 4 ps norms and religious norms are among the requirements of establishing an ethical marketing system based on the Islamic-Iranian approach with emphasis on food industry. Manuscript profile -
Open Access Article
24 - Identifying and Ranking the Components and Dimensions of E-Commerce Using the Meta-Synthesis Approach
Mehrdad Rahimian Farshid Namamian Fakhraddin Maroofi Alireza MoradiThe present study seeks to identify and prioritize the components and dimensions of e-commerce and categorize them as a comprehensive model by using the meta-synthesis method. In this research, total of 58 articles in the field of E-commerce was identified and examined MoreThe present study seeks to identify and prioritize the components and dimensions of e-commerce and categorize them as a comprehensive model by using the meta-synthesis method. In this research, total of 58 articles in the field of E-commerce was identified and examined in the first step. Latin articles were in the period of 1996 to 2017 and Persian articles were related to the period of 2001 to 2017. Finally, after three stages of the evaluation of articles, 29 articles remained. Then, based on the results of the meta-synthesis method and the use of open coding, three main fields and a number of subfields were found for the e-commerce variable. Also, at this stage, the initial data was also introduced in the form of a new subset and added to the comprehensive model by using the indexing, conceptualization and categorization method. The main fields of e-commerce included customer trust and satisfaction in e-commerce, the development and application of e-commerce and the success of e-commerce. Each of these main fields has a number of subfields. Suggestions are presented in accordance with the comprehensive model identified. The e-commerce model can be a good tool for decision making managers and decision-makers, and should be used as a basis for future research. Manuscript profile -
Open Access Article
25 - The Causal Model of Corporate Identity,Security Leadership, and Work Ethics
Elham Ghobadi Meimanat TabbodiThis research is based on the investigation of the relations between corporate identity, security leadership, and work ethics among the Shiraz University’s staffs. This research is practical and the data collection was done with descriptive correlative method. The MoreThis research is based on the investigation of the relations between corporate identity, security leadership, and work ethics among the Shiraz University’s staffs. This research is practical and the data collection was done with descriptive correlative method. The statistical populations are the Shiraz University’s staffs and their numbers are 982. The sample size is 288 and they are chosen randomly according to the Morgan table. Three questionnaires are used in this research while their justifiability and reliability are confirmed: Aniti (corporate identity), Kumb (security leadership) and Gregory C Petty (work ethics). The descriptive and inference statistical variable are used in data analysis: frequency, percentage, mean, standard deviation in descriptive statistics and Pearson correlation coefficient in statistical inference. The results show the significant effect of corporate identity and security leadership on the work ethics. The corporate identity, security leadership and works ethics have the significant effect on their own components, as well. The overall results indicate that the corporate identity and security leadership affect the works ethics. Manuscript profile -
Open Access Article
26 - The Effect of Brand Identity on Brand Performance and Employees, Job Satisfaction with the Intermediating Role of Organizational Confidence
Mohammad-Reza Rabiee MandejinThe purpose of this study was to do an empirical study on the service sector to investigate the effect of brand identity on brand performance and employees’ job satisfaction with the intermediating role of organizational confidence, using Buil et al. (2015) model. MoreThe purpose of this study was to do an empirical study on the service sector to investigate the effect of brand identity on brand performance and employees’ job satisfaction with the intermediating role of organizational confidence, using Buil et al. (2015) model. In this model, the effect of brand identity on brand performance and employees’ job satisfaction is investigated both directly and indirectly through the organizational confidence. A sample of 273 individuals was selected randomly from employees of Pasargad bank branches in Tehran. The data collection instrument was a standard questionnaire with 26 questions whose validity and reliability were confirmed; it was distributed among the statistical population. Data were analyzed using descriptive statistics and inferential statistics. At the level of descriptive statistics, indices such as frequency and frequency percentage were used. The correlation methods, structural equation modeling, and path analysis were used on the level of inferential statistics; LISREL and SPSS software were used for this purpose. The results of the analysis showed the direct and positive impact of brand identity on brand performance, organizational confidence, and job satisfaction. In general, the ability of Pasargad Bank to improve the brand performance, increase the organizational confidence and satisfy its employees, is directly and indirectly related to the brand identity (p <0.05). Manuscript profile -
Open Access Article
27 - The Causal Model of Authentic Leadership on Psychological Well-being and Job Satisfaction
Farzaneh Karlou Akbar Afarinesh Tayebeh ZargarThis study aimed to investigate the impact of authentic leadership on psychological well-being and job satisfaction with mediating role of psychological capital among employees at Ministry of Sports and Youths. This was causal-applied study. The population consisted of MoreThis study aimed to investigate the impact of authentic leadership on psychological well-being and job satisfaction with mediating role of psychological capital among employees at Ministry of Sports and Youths. This was causal-applied study. The population consisted of all employees and managers at Ministry of Sports and Youth in 2018 (N= 831). The research tools included Avolio et al. Authentic Leadership Questionnaire, Luthans’s Psychological Capital Scale, Minnesota’s Job Satisfaction Standard Questionnaire, and Ryff's Psychological Well-being questionnaire. The collected data were analyzed using partial least square (Smart PLS) and SPSS. Also, Sobel test and VAF were used to measure the impact and t–value of psychological capital. The findings showed that the authentic leadership impacted directly and indirectly on psychological well-being and job satisfaction of staff at Ministry of Sports and Youth with mediating role of psychological capital. Manuscript profile -
Open Access Article
28 - The Causal Model of Environmental and Internal Factors of the University on the Process of Technology Transfer to Industrial Centers
Mohsen Soleimani Akbar Alem Tabriz Sohrab Khalili ShavariniThis research has been conducted with the aim of developing a model for explaining the technology transfer process at entrepreneurship university. The research methodology is inductive and relies on the grounded theory. First, the background of research is presented in MoreThis research has been conducted with the aim of developing a model for explaining the technology transfer process at entrepreneurship university. The research methodology is inductive and relies on the grounded theory. First, the background of research is presented in the field of technology studies, technology transfer process, entrepreneurship university, technology transfer process at the University of the Entrepreneurs, then has been interviewed with 9 technology management experts. Then, with the foundation's data approach, the nature of the technology transfer process in the Entrepreneurship University and its formation are identified and the position of each of its constituent elements has been presented in the form of a conceptual model. The extracted model includes factors such as environmental factors of the university, internal factors of the university, the management structure and technology transfer strategy, transactions, and features of the company is in the campus of entrepreneurship university. Manuscript profile -
Open Access Article
29 - Designing a Model and Evaluating its Suitability for the Entrepreneurial University
Masumeh Safarian Navakhi Adel Zahed Babelan Mehdi Moeini Kia Ali Rezaei SharifIntroduction: around the world, the science system of many countries is being transformed and changed in response to increasing social and economic need for knowledge and technology. The theory of the entrepreneurial university is one of the models proposed for reflecti MoreIntroduction: around the world, the science system of many countries is being transformed and changed in response to increasing social and economic need for knowledge and technology. The theory of the entrepreneurial university is one of the models proposed for reflecting the new and transformed image of the university characterized by a broader interaction between the universities and the community. The universities in developed countries have shifted towards entrepreneurship. In knowledge-based economy, along with educational and research responsibilities, universities also have a third mission, which involves more extensive engagement in the process of innovation and development of technology. Accordingly, new university-based networks are being developed and considering their capabilities as the source for producing and distributing knowledge, universities are becoming more entrepreneurial in order to play their critical role in industrial innovation and technology development, leading to new jobs and increased well-being. Manuscript profile -
Open Access Article
30 - Analysis on Relationship among Competency and Succession Planning in Telecommunication Infrastructure Company of Iran (TICIR)
Narges Hosseini Masoud Pourkiyani Ayob SheikhiThe present study is intended to examine relationship among competency and succession planning in Telecommunication Infrastructure Company of Iran (TICIR). This study was carried out as an applied research in terms of objective and it was assumed as a descriptive survey MoreThe present study is intended to examine relationship among competency and succession planning in Telecommunication Infrastructure Company of Iran (TICIR). This study was carried out as an applied research in terms of objective and it was assumed as a descriptive survey by taking approach toward interpretative structural modeling. The statistical population of this study comprised of two groups of experts and directors (Directors general, chairmen of offices, responsible experts and experts of TICIR Company). To determine sample size for first statistical population, 20 of experts were elected using non-randomized and selective sampling method and in order to specify sample size for second statistical population 340 participants were chosen including directors general, deputies of directors general, chairmen of offices, responsible experts and other experts of TICIR Company. The result from succession planning model showed that the variable of succession planning reached to a level higher than satisfactory rate therefore all of the related elements were placed higher than satisfactory level except variable of commitment that was at good level. Similarly, variable of competency was also placed at the level higher than satisfactory rate in this study. Therefore, all of these variables reached to the level higher than satisfactory rate Manuscript profile -
Open Access Article
31 - Exploring and Explaining Employees' Maturity Based on Quality of Work Life in Order to Present an Appropriate Model in the State Section of Iran
Maryam Oladi Hamdallah Manzari Tavakoli Saeed Sayadi Sanjar Salajeghe Ayub SheikhiThe present study aimed to explore and explain maturity of employee based on quality of work life. This work used Delphi survey through a researcher- made questionnaire to collect data. Confirmatory factor analysis and descriptive statistic are used to survey the data. MoreThe present study aimed to explore and explain maturity of employee based on quality of work life. This work used Delphi survey through a researcher- made questionnaire to collect data. Confirmatory factor analysis and descriptive statistic are used to survey the data. In comparison with the present standards, both factors have a good statue. For components 'quality of working life' and ' maturity of employees', confirmatory factor analysis was used based on which the goodness of fit index for quality of working life, mental, emotional, career. Findings of the multiple regression model suggest that all the dimensions and factors except for mental maturity have a significant relationship with quality of working life. Manuscript profile -
Open Access Article
32 - Organizational Factors Affecting the Growth and Success of Academic Spin-offs
Gholamreza Nasiri Parviz Saeedi Hossein Didehkhani Samereh ShojaeiThe present study aimed to identify the organizational factors affecting the growth and success of academic spin-offs. The research was conducted based on a mixed method design and the study population consisted of experts of incubation centers and spin-offs. The partic MoreThe present study aimed to identify the organizational factors affecting the growth and success of academic spin-offs. The research was conducted based on a mixed method design and the study population consisted of experts of incubation centers and spin-offs. The participants were selected using purposive sampling in the qualitative part and random stratified sampling in the quantitative part. Data coding was employed to analyze qualitative data and exploratory and confirmatory factor analysis were used to analyze quantitative data. The qualitative results indicated that 26 organizational factors affected the growth and success of academic spin-offs. The quantitative results showed that “business planning to convert ideas into products” and “applicability of academic research” predict the highest and the lowest variance of the dependent variable, respectively. Manuscript profile -
Open Access Article
33 - Service Process Modeling through Simulation and Scenario Development for Insurance Analysis
Reza Shakerin Abbas Toloie EshlaghyInsurance companies are among the service organizations, which maintain close relationships with their clients by providing insurance services. Clients are the most important resource for service companies. And profitability of insurance companies undoubtedly hinges on MoreInsurance companies are among the service organizations, which maintain close relationships with their clients by providing insurance services. Clients are the most important resource for service companies. And profitability of insurance companies undoubtedly hinges on clear analysis of client satisfaction and improved productivity of service providers. An important factor of client satisfaction with insurance services in insurance companies is short policy issuance lead time. Insurance companies have rarely paid enough attention to this problem; therefore, this paper aims to provide a strategy for improving policy issuance lead time by simulating the existing system and observing simulation results. After a software model was developed, the discrete-event simulation (DES) results were analyzed. Then model validation tests were conducted. After a valid simulated model was developed, it was decided to design system improvement scenarios. According to the results, policy issuance lead time decreased by changing each of these parameters: the number of operators issuing insurance policies, client referral time to a specialist, specialized test response time, and insurance representative referral time to a policy issuance center. As a result, the service process improved, and productivity increased. This indicates the effectiveness of the DES technique and expansion of operations research methods in the service industry. Manuscript profile -
Open Access Article
34 - Providing a Comprehensive Branding Pattern for Organic Product with a Sensory Marketing Approach
Bentolhoda Kohanzahedani Esmaeil Hassanpour Qorughchi Vahid Reza MirabiToday, the world faces a major problem called population growth, one of the consequences of which is food shortages. Therefore, organic farming is considered as one of the most effective approaches to responding to the challenges facing human beings in realizing sustain MoreToday, the world faces a major problem called population growth, one of the consequences of which is food shortages. Therefore, organic farming is considered as one of the most effective approaches to responding to the challenges facing human beings in realizing sustainable development. The purpose of this research is to provide a comprehensive model of branding for sensory marketing based on an interview with 20 experienced experts and marketing proficient, aspects of model and variables related to the use of MAXQDA software has been identified. Finally, based on the detected final criteria, the model is presented based on the data theory method. The results of open coding of the collected qualitative data using the interviewing tool showed that 86 open codes were identified among 331 concepts. Finally, 86 initial codes in the form of 18 categories of brand value, trust, brand awareness, marketing, brand image, knowledge and vision of production and development, risk, performance, cultural factors of consumption, financial factors, process, competitive advantage, socio-ecological responsibility, role of Government organizations, customer requirements, brand identity, customer loyalty, product attributes, are identified. Manuscript profile -
Open Access Article
35 - The Causal Model of Brand Personality,Risk Aversion and Customer Loyalty
Mehdi Rostami Hamid Foroghi Pour Reza SaboonchiThe purpose of this research was to explain the relationship between the personality of brands with risk aversion and customer loyalty. This research was applied in terms of purpose, descriptive correlation one in terms of information gathering and based on structural e MoreThe purpose of this research was to explain the relationship between the personality of brands with risk aversion and customer loyalty. This research was applied in terms of purpose, descriptive correlation one in terms of information gathering and based on structural equation modeling. The statistical population consisted of all customers with credible brands (5 famous and high-income brands such as Adidas, Nike, Puma, Al-Sport, and Asx) in East Azarbaijan province. With regard to the unlimited statistical population, 384 people were selected as the statistical sample based on Morgan's table. The brand personality standard questionnaire (Jones et al., 2009), Customer loyalty Anismawa (2007), and a researcher-made risk aversion questionnaire were used to collect data. The validity of the questionnaires, in addition to the supervisor's approval, was confirmed by 10 supervised faculty members and the reliability of the questionnaire was 0.849, 0.867 and 0.957, respectively, using the Cronbach's alpha coefficient. The validity of the questionnaire structure was also confirmed by factor analysis. Data were analyzed using SPSS and Amos software. The results of structural equations showed that the brand personality has a direct and positive effect on risk aversion (factor = 0.359), attitudinal loyalty (factor = 0.575), behavioral loyalty of customers (factor = 0.548). Also, the model's indices show the fitness of the research communication model. Manuscript profile -
Open Access Article
36 - Independent Organization Model Based on Managers' Economic and Organizational Policies
Ali Karami Masoumali Salimian Mehran Mokhtari Ghorbanali Agha AhmadiThe costs of credit and accountability are good incentives for the Central Bank to increase independence. Independence of power and attention to economic policymaking in monetary decision-making can have a positive effect on the level of economic organization independen MoreThe costs of credit and accountability are good incentives for the Central Bank to increase independence. Independence of power and attention to economic policymaking in monetary decision-making can have a positive effect on the level of economic organization independence. The independent organization of the Central Bank has provided a plan for controlling inflation due to the importance of independent and appropriate banking policies in strengthening manufacturing firms. In this study, the sources of balanced power, paying attention to the upstream laws in macroeconomic decisions of economic elites and experts in banking field, and paying attention to organizational values in terms of independent decisions of economic elites, as well as the excellence of the organization in monetary and exchange rate policies have shown the consistency of the components of balanced power resources. Manuscript profile -
Open Access Article
37 - Credit Risk Measurement of Trusted Customers Using Logistic Regression and Neural Networks
Gholamreza Khojasteh Saeed Daei Karimzadeh Hossein Sharifi RananiThe issue of credit risk and deferred bank claims is one of the sensitive issues of banking industry, which can be considered as the main cause of bank failures. In recent years, the economic slowdown accompanied by inflation in Iran has led to an increase in deferred b MoreThe issue of credit risk and deferred bank claims is one of the sensitive issues of banking industry, which can be considered as the main cause of bank failures. In recent years, the economic slowdown accompanied by inflation in Iran has led to an increase in deferred bank claims that could put the country's banking system in serious trouble. Accordingly, the current paper presents a prediction model for credit risk of real customers of Qavamin Bank Branch in Shiraz, using a combined approach of logistic regression and neural network. Therefore, the necessary examinations were carried out on a sample of 351 individuals from the real customers of the bank in the period 2011-2012. According to the information available, 17 variables were extracted including financial and non-financial variables for classifying customers into well-balanced s and ill-balanced s. Among the variables, five effective variables on credit risk were selected using the parent forward stepwise selection technique, which was used to train neural networks with three neurons in the hidden layer. the optimum cutting point was selected based on the performance curve of the system and the results of the neural network output on the test data show that the accuracy of the combined model in the classifier of well-balanced customers is .89 and in the category of ill-balanced customers is .83 that is better than the results of logistic regression and in general, it is possible to estimate the accuracy of prediction. Manuscript profile -
Open Access Article
38 - Identification and Explanation of Dimensions of an Entrepreneur-Training Organization and its Impact on the Organization’s Policies
Abdollah Makhmali Aflatoun Amiri Sanjar Salajegheh Ayob SheikhiToday, organizational entrepreneurship is considered as an effective factor in growth, creativity and dynamicity of organizations in order for their promotion and survival. Therefore, the present study aims to identify and explain the dimensions of an entrepreneur-train MoreToday, organizational entrepreneurship is considered as an effective factor in growth, creativity and dynamicity of organizations in order for their promotion and survival. Therefore, the present study aims to identify and explain the dimensions of an entrepreneur-training organization and its impact on the organization’s policies. The research method, due to sequence of qualitative and quantitative methods, is a sequential mixed method. In the qualitative section, the statistical population of this study is consisted of experts and elite in the field of management having experience in administrative system. Using a targeted sampling method and snowball method, 15 experts of the mentioned statistical population were identified and semi-structured interviews were conducted with them. In the quantitative section, the statistical population of this study is consisted of heads of trade unions of Khorasan Razavi’s chambers of business who are 850 people. The sample size has been calculated to be 265 people using Cochran formula, and simple random sampling method has been used for collecting the data. The collected data has been analyzed using structural equation modeling technique and Amos software. Finally, four dimensions of innovation, creativity, risk taking and independence have been identified as the dimensions of entrepreneur-training organization and the impact of each of these dimensions on the organization’s policies has been confirmed. Manuscript profile -
Open Access Article
39 - The Causal Model of Export Entrepreneurship and Export Market Orientation on Export Performance: a Case Study of Food and Agricultural Products Export Companies
Ali Kazemi Alireza Rousta Abdullah Na'amiThe aim of this study is to define and introduce the variable of export entrepreneurship and factors affecting it in a global export-centric model. However, we seek to find the effect of the variables of export entrepreneurship and export market orientation‎ on expo MoreThe aim of this study is to define and introduce the variable of export entrepreneurship and factors affecting it in a global export-centric model. However, we seek to find the effect of the variables of export entrepreneurship and export market orientation‎ on export performance. To test the research hypotheses, a sample of 296 people employed in food and agricultural products company located in Tehran Province has been used, whose information has been obtained. Data has been collected using standard questionnaire and the obtained information has been analyzed by SPSS and Smart PLS software. The research findings demonstrate that resources and the intensity of competition have a positive effect on export entrepreneurship, but the impact of market distance on export entrepreneurship has not been confirmed. The results indicate the positive impact of export market orientation and export entrepreneurship on the export performance of sample companies. However, the moderating impact of the degree of globalization on the relationship between export market orientation and export performance has been confirmed. Manuscript profile -
Open Access Article
40 - Designing a Comprehensive Human Resources Model Based on ISO34000 Standard
Shirin Danaei Shandiz Davod Ghoroneh Moslem Charabin Ahmad AkbariThe aim of this study is to present a comprehensive human resources model based on ISO34000 standard at Khorasan Razavi Electricity Distribution Company. This study is mixed, sequential exploratory, and applied. The qualitative population was the experienced and scienti MoreThe aim of this study is to present a comprehensive human resources model based on ISO34000 standard at Khorasan Razavi Electricity Distribution Company. This study is mixed, sequential exploratory, and applied. The qualitative population was the experienced and scientific experts. The quantitative population was 153 managers, deputies and experts responsible for the electricity company selected with convenient random sampling method and a researcher made tool on human resources and based on ISO34000 standard in 2018-2019. In the qualitative section, open coding was used to analyze the texts to develop human resources indices based on ISO34000 standard. The results show four main components have a positive and direct impact on human resources. Manuscript profile -
Open Access Article
41 - Providing a Model of the Enterprise Market Capabilities with an Emphasis on Organizational Entrepreneurship
Fatemehsadat Hosseini Astaraei Samereh shojaie Parviz Saeidi Mahmood Reza MostaghimiThe aim of this study was to provide a model of the enterprise market capabilities with an emphasis on organizational innovation and entrepreneurship. This is a mixed (combining qualitative-quantitative) research in terms of methodology. As well as, because this study i MoreThe aim of this study was to provide a model of the enterprise market capabilities with an emphasis on organizational innovation and entrepreneurship. This is a mixed (combining qualitative-quantitative) research in terms of methodology. As well as, because this study intends to design the model, it is an exploratory research. An In-depth interview (12 experts) in the qualitative section and a questionnaire in the qualitative section were used. To analyze the data, SPSS and Smart PLS software were employed. The designed model revealed that the indices of the model of enterprise market capabilities with an organizational entrepreneurship approach can be classified into four categories of factors related to services & products, factors related to customers, as well as factors related to sales and factors related to marketing. The rating findings of the factors showed that sales and marketing are at the highest levels, and products & services and customers are in the next priorities, respectively. Manuscript profile -
Open Access Article
42 - An Appropriate Framework in the Area of Organization Knowledge Management of Civil Projects Using a Dynamic Model
Saeed Farokhizadeh Seyed Mohammad Seyedhosseini Seyed Azim Hosseini Mostafa Nazeri Hasan JavanshirThe world economic image has been changing. It has been a long time since the sole important resources of an organization were financial and physical. In the newly-emerged global economy, knowledge and information are accounted as the most significant resources in order MoreThe world economic image has been changing. It has been a long time since the sole important resources of an organization were financial and physical. In the newly-emerged global economy, knowledge and information are accounted as the most significant resources in order to produce value. Obviously, as the demand for knowledge to reach success is increasing day by day, maintenance and enhancement of an organizations’ inner knowledge possesses a high degree of importance. This knowledge is used by the individuals inside the organizations. In other words, human resource plays a vital role in an organization’s knowledge management. Additionally, due to the complexity of working conditions and advent of fierce competitions, a sheer number of organizations have moved towards project-oriented activities in an attempt to detract from the costs and to boost flexibility. Accomplishment of project-oriented activities is met in the form of a matrix organizational structure and therefor, upon completing any project, the human resource will immediately become involved in the next project or are even likely to leave the organization. Hence, maintenance of their knowledge and experience and transferring them to the next projects tend to be a matter of discussion. Manuscript profile -
Open Access Article
43 - Comparative Comparison of Strategic Thinking in the Management and Planning of Universities Inside and Outside the Country
Mahya Papari Yadollah Mehralizadeh Seyed Masoud Seyyedi Mohammad Hossein pourIn the light of various studies carried out in various socio-economic areas, scientific and cultural development has been introduced as a prerequisite and fundamental factor for sustainable development of the societies. Obviously, universities, as a "scientific and inte MoreIn the light of various studies carried out in various socio-economic areas, scientific and cultural development has been introduced as a prerequisite and fundamental factor for sustainable development of the societies. Obviously, universities, as a "scientific and intellectual command center of the society" have a fundamental and unique role and function. In order to achieve this, the most significant and fundamental problem or challenge of universities is the lack of a comprehensive and long-term plan that can clarify the prospects for university development, providing a reasonable and reliable framework for different types of activities such as educational, research, technology and support-staff activities. Since the strategic thinking in the management and planning of universities can be used as a solution to the challenges of the present age and to the strategic requirements of higher education institutions both inside and outside the country, so: The present study aims to "compare comparative strategic thinking in the management and planning of universities inside and outside the country "with the aim of identifying the main and subcomponents of management and strategic planning. This research is a comparative study in the field of university management.The research data have been analyzed to extract the main and subcomponents of strategic management using "factor analysis". The research findings showed that there are 6 main components and 6 sub-components in the comparative comparison of the strategic thinking in the strategic management and planning of universities inside and outside the country. Manuscript profile -
Open Access Article
44 - Design of a Regional Entrepreneurship Ecosystem Model in Iran
Ibrahim Jafari Sangari Seyyed Mehdi Alvani Morteza Mousakhani Ali Davari Mohsen KhoonsiavashEntrepreneurial ecosystem is a geographic framework that indicates that a person is supported by which factors for becoming a businessman. Effective factors on this issue include social, cultural, political and economic structures that should be considered in the contex MoreEntrepreneurial ecosystem is a geographic framework that indicates that a person is supported by which factors for becoming a businessman. Effective factors on this issue include social, cultural, political and economic structures that should be considered in the context of different regions. In our research, we are going to identify not only international and national factors affecting entrepreneurship but also factors that will affect on the entrepreneurship of the region. The statistical sample includes 100 entrepreneurship development policymakers, entrepreneurs, and owners of knowledge-based companies. The data gathering tool of the interview was based on a closed questionnaire and the validity and reliability of this research were confirmed after the assessment. Based on the findings of this study from the descriptive aspect, this conceptual model has been appropriate for experts and entrepreneurs. Analysis of the main goals of the research shows that there are a number of factors on the region that the ecosystems of entrepreneurship are affected by them, which include geographic, demographic, institutional factors, and regional infrastructure. Manuscript profile -
Open Access Article
45 - Brand Attachment in Consumer- Brand Relationship
Nahid Reihani Mohamad- Ali Abdolvand kambiz Heidarzadeh Mohsen KhounsiavashIn this research, researchers deal with the study of the antecedents and consequences model of the brand attachment in the form of CBR. In this study, consumer-brand relationships are divided into two kinds: communal and exchange ones. The statistical society totally co MoreIn this research, researchers deal with the study of the antecedents and consequences model of the brand attachment in the form of CBR. In this study, consumer-brand relationships are divided into two kinds: communal and exchange ones. The statistical society totally consists of 864 students of the marketing in Tehran City. The available relationships in the model are separately examined by using the structural equations modelling (AMOS 5.0) within each group in order to test the model and hypothesis. The results of the research show that the variables including brand experience, brand love, commitment, trust, in the communal group play a more effective role than the others in producing the brand attachment, also the variables such as brand reliability, brand satisfaction in the exchange group are among the fundamental ones for developing the brand attachment. This study is the first attempt to identify the importance of relationships aspects in young adult consumer. The current study extends branding literature by shedding lights on the roles of communal/exchange relationships factors in brand management, which also help brand managers. Manuscript profile -
Open Access Article
46 - The Impact of Reverse Logistics Capabilities on Firm Performance with Mediating Role of Business Strategy
Abdolnabi Najafizadeh Fazlollah KazemiThis research aims to study the impact of reverse logistics capabilities on firm performance with mediating role of business strategy (Case Study: Dena Tire Company). This is a survey type and applied form research. Also, this research entity is descriptive-correlation, MoreThis research aims to study the impact of reverse logistics capabilities on firm performance with mediating role of business strategy (Case Study: Dena Tire Company). This is a survey type and applied form research. Also, this research entity is descriptive-correlation, based on data collection method. Current research sample includes all 310 top and inter-mediate and operational managers of Shiraz Dena Tire Company. In this research, Cochran model was used to compute required sample (95% meaningfulness level). Thus, for such a sample, this research needs 171 participants. In this research, samples were selected and participated based on simple random sampling. The research materials include research-made questionnaire including 35 examples, so that, answers were based on Likert 5 options range. SPSS and SMART PLS statistical software was used for data analysis and research hypothesis test. It must mention that; main hypothesis test method was direction analysis. Results showed that logistic data management (closed loop capability, integration capability, cooperation capability, institutional incentive and conformity capability) has meaningful impact on organizational performance in Dena Tire Company. Manuscript profile -
Open Access Article
47 - Indicators for Adopting Management Accounting Innovations in Times of Economic Crisis
Somayeh Naeemi Hassan Yazdifar Hossein ShafieiGiven the existing economic situation, the role of management accounting in Iranian economic enterprises has been quite evident in the last two decades. Considering the economic crises, it is necessary to examine the indicators of adoption of management accounting innov MoreGiven the existing economic situation, the role of management accounting in Iranian economic enterprises has been quite evident in the last two decades. Considering the economic crises, it is necessary to examine the indicators of adoption of management accounting innovations in times of economic crisis. Therefore, the present study aimed to identify the indicators of adoption of management accounting innovations in times of economic crisis and to present a model for its structural equations. The research was conducted in two parts: qualitative and quantitative. In the qualitative section, data analysis was performed by Delphi method and using interviews with 10 experts, including managers and deputies of the management accounting department of accepted companies and university professors. The analysis was conducted three parts: open coding, axial coding and selective coding and finally Delphi method. Based on the results obtained in the qualitative section, 103 sub-components and 6 main components were identified. The main components are: 1) economic crises; 2) economic indicators; 3) organizational culture; 4) information and communication technology; 5) Management indicators and 6) Crisis control indicators. In the quantitative section, using the indicators identified in the qualitative section, a questionnaire was designed and provided to a statistical sample including 180 people, managers and deputies of the management accounting department. Finally, the questionnaires were analyzed by PLS structural equation modelling. The results showed that economic indicators ,organizational culture, information and communication technology , and crisis control indicators as indicators of adoption of management accounting innovations in times of crisis. Manuscript profile -
Open Access Article
48 - Structuring Effective Factors on Maturity of Technology Using the ISM Method
Lily Ghalamsiah Mohammad-Ali Afshar-Kazemie Mohammad Seyedhosseini Taghi TorabiDue to the dynamic nature of technology, capabilities related to production technologies that have been created for manufacturing new and unique products are constantly changing. Therefore it is essential to monitor the processes and techniques used to understand whethe MoreDue to the dynamic nature of technology, capabilities related to production technologies that have been created for manufacturing new and unique products are constantly changing. Therefore it is essential to monitor the processes and techniques used to understand whether the production of a product fits future circumstances. Leaders of organizations must decide when to switch to a new technology, to maintain and increase competitive advantages. In such conditions, evaluating the maturity of the considered technologies is essential. This article with a conclusive view at various factors affecting the maturity of technology, examines the structuring of the factors affecting the aforementioned maturity. This model is based on Interpretive Structural Modelling (ISM) methodology. The ISM approach enables groups and individuals to identify complex relationships among a multitude of elements in a complex decision-making situation; and it works as a tool for organizing and directing complexities of relationships between variables. This technique starts with identifying variables that are related to the issue, then the contextual relations between the variables are determined using the knowledge and experience of the experts; finally, the multilevel structural model is formed. Manuscript profile -
Open Access Article
49 - Using Multi Criteria Decision Making Methods for Evaluation the Entrepreneurship and Innovation Indicators
Mehdi karimi Farshid Namamian Farhad Vafaei Alireza MoradiThis paper offered a procedure for ranking the entrepreneurial and innovative indicators using Multi Criteria Decision Making (MCDM), taking into account three individual,organizational and cultural dimensions simultaneously in decision making procedure. Henceforward, b MoreThis paper offered a procedure for ranking the entrepreneurial and innovative indicators using Multi Criteria Decision Making (MCDM), taking into account three individual,organizational and cultural dimensions simultaneously in decision making procedure. Henceforward, by using the Meta synthesis framework, the form of group classification of indicators from afinding’s combination was suggested and recognized. After that, the entrepreneurship and innovation specialists' sight were congregated based on Meta-analysis. Then, the indicators were arranged using Analytical Network Process (ANP) and the Decision-Making Trial and Assessment Laboratory (DEMATEL). The outcomes foundfrom Meta-analysis and MCDM methods were used as input and output data, respectively, to describe the methodology of evaluating and prioritizing entrepreneurial and innovative criteria in smart international companies. Manuscript profile -
Open Access Article
50 - Designing Optimal Banking Model Based on Customer Service
Seyed Ebrahim Hosseini Tooraj Sadeghi Ali Hosseinzadeh Mehdi ZirakToday, businesses need to manage their customer experience to succeed. Therefore, they must first have a clear understanding of the meaning of the customer experience. Customer experience management is a process-focused strategy around the needs of each customer that se MoreToday, businesses need to manage their customer experience to succeed. Therefore, they must first have a clear understanding of the meaning of the customer experience. Customer experience management is a process-focused strategy around the needs of each customer that seeks to find a win-win strategy for both parties. The banking industry that provides financial services to customers requires special attention to the customer. Banking experiences for managers in this area are challenging because they are influenced by some elements that are within the control of managers and employees, as well as some elements that are beyond the control of managers. The purpose of this study was to design a desirable model of banking services based on customer experience. The data were collected from the bank branches by applying the data-based theory and performing in-depth interviews using the protocol based on multiple targeted sampling (Snowball Sampling). Moreover, using the open coding, axial coding and selective coding using ATLAS.ti software, the categories and themes are identified. The results show that bank interior design, brand equity, verbal advertising and bank staff skills have an effect on the loyalty, return and customer satisfaction. Manuscript profile -
Open Access Article
51 - Decent Work: Introducing the Obstacles Ahead
Hossein Askaripoor Geluyake Gholamreza Bordbar Mehdi Sabokro Ali Morovati Sharif AbadiOur main aim was to identify and prioritize the obstacles to the implementation of decent work in the industry. The current research was applied in terms of purpose. It was also descriptive survey in terms of collecting data. Due to the large extent of industry sector a MoreOur main aim was to identify and prioritize the obstacles to the implementation of decent work in the industry. The current research was applied in terms of purpose. It was also descriptive survey in terms of collecting data. Due to the large extent of industry sector actors, only one side of the main actors' triangle in the industrial sector in Yazd province was selected as the statistical sample.This side of triangle included the heads of unions and workers’ representatives in the industry sector. Thus the data was collected purposefully from this sample. To collect data, in the first step, obstacles to the decent work and its components were identified based on library studies and in-depth initial interviews. In the second step, though, using the Delphi-Fuzzy method and the opinion of some of the experts in the industry sector, the identified obstacles in the first step were analyzed and summarized. In the third step, a questionnaire was designed for ranking the identified obstacles based on the Fuzzy Best-Worst Method. The questionnaire was distributed among a sample of 130 members, of which 80 questionnaires were returned. The final findings of the current study indicated that from the workers’ point of view, the shortcoming in upstream laws, lack of a trust in dialogues, allocating welfare budget to unrelated areas, government-owned industries and lack of trust in other members (workers, employers, and government), were the most difficult obstacles in the implementation of decent work. Manuscript profile -
Open Access Article
52 - The Comparison of Applying a Designed Model to Measure Credit Risk Between Melli and Mellat Banks
Ardeshir Salari Hamidreza Vakilifard Ghodrat-Allah TalebniaThe main purpose of this paper is providing a model to calculate the credit risk of Melli bank clients and implement it at Mellat Bank. Therefore, the present study uses a multi-layered neural network method. The statistical population of this research is all real and l MoreThe main purpose of this paper is providing a model to calculate the credit risk of Melli bank clients and implement it at Mellat Bank. Therefore, the present study uses a multi-layered neural network method. The statistical population of this research is all real and legal clients of Melli and Mellat banks. Sampling method used in this research is a simple random sampling method. Friedman test was used to calculate the required number of samples in a random sampling method from Cochran formula (1977) and Friedman test was used to rank the factors affecting the credit risk. Friedman test was also performed using data from a completed questionnaire of active experts at the Melli Bank. Based on the results obtained from Friedman test, five important factors in the credit risk of real clients of the Melli Bank of Iran, type of occupation, guarantee value, loan amount, having return checks, the balance average, and the value of the guarantee, the amount of the loan, the average of the balance, having returned checks and deferred loans are the most important factors affecting the credit risk of legal clients, which have been used as inputs in the neural network model. The results of credit risk prediction using the neural network showed that the designed model has a high ability to predict the credit risk of real and legal clients of the Melli bank, while it did not have this ability for the Mellat bank. Manuscript profile -
Open Access Article
53 - A System Dynamics Approach to Designing Technological Innovation Management Model in Downstream Petrochemical Industries
Hamid Doulabi Abbas khamseh Taghi TorabiSpecial attention to the relative advantages of the economy is the best way toward economic development in every country. Owing to its considerable natural oil and gas resources, Iran has a high potential for the development of these industries. In the value chain proce MoreSpecial attention to the relative advantages of the economy is the best way toward economic development in every country. Owing to its considerable natural oil and gas resources, Iran has a high potential for the development of these industries. In the value chain process of these God-given resources, a wide diversity of final downstream petrochemical products has a significant charm and scope for technological innovation and development. In the absence of a systematic perspective, all the planning and costs in this field will fail. Therefore, the purpose of this study is to design and analyze the dynamic model of technological innovation management in petrochemical downstream industries in Iran. A questionnaire was designed by analyzing the research literature and the opinions of the experts; then, the factors were investigated using verification factor analysis and structural equations with Smart PLS; the final 26 indicators were categorized in four domains including firm, industry, national, and international. Next, using system thinking and Vensim PLE 6.4, the technology innovation management structure was designed in the downstream industries. The behavior of key variables was also predicted for a 7-year time horizon. Finally, it was used to formulate the technology innovation management scenario. Manuscript profile -
Open Access Article
54 - IT - Business Strategic Alignment and Organizational Agility: The Moderating Role of Environmental Uncertainty
Sepideh Heydari Mehrdad Hosseini Shakib Abbas KhamsehThis study investigates the effect of IT-business strategic alignment on organizational agility by considering the effects of IT flexibility and IT capability on strategic alignment. Also this study investigates the moderating role of environmental uncertainty on the re MoreThis study investigates the effect of IT-business strategic alignment on organizational agility by considering the effects of IT flexibility and IT capability on strategic alignment. Also this study investigates the moderating role of environmental uncertainty on the relationship between strategic alignment and organizational agility. This research is an applied research based on purpose and descriptive-survey in terms of data collection. The statistical population consists of 330 people who work in Telecommunication Company. In this research, library method and researcher-made questionnaire were used for data collection. Its validity was confirmed by content related validity and using confirmatory factor analysis. Also Cronbach's alpha coefficient was used for its reliability. AMOS software was used to examine the relationships between the structures that formed the research hypotheses. For analyzing the moderator, Hierarchical regression analysis was used by SPSS. Finally, the results stated that IT capability and IT flexibility have a significant impact on IT-Business strategic alignment and IT-business strategic alignment has a significant impact on organizational agility, but hypothesis 4, which related to the moderating role of environmental uncertainty on the relationship between strategic alignment and organizational agility, was not confirmed. Manuscript profile -
Open Access Article
55 - Presenting an Entrepreneurial Brand Building Model to Knowledge-Based Firms
Shiva Shabani Ali Badizadeh Hamid Reza Saeedniya Kambiz HiedarzadehAccording to the matter of knowledge-based businesses development in economic development and job creation of the state, it is so important to identify effective strategies and factors in developing entrepreneurship, supporting commercializing and branding of knowledge- MoreAccording to the matter of knowledge-based businesses development in economic development and job creation of the state, it is so important to identify effective strategies and factors in developing entrepreneurship, supporting commercializing and branding of knowledge-based businesses and the environment in which these businesses fare formed. The purpose of the present research is offering an entrepreneurial branding model to knowledge-based firms. This is a qualitative research with the grounded theory approach. In this research, 20 experts of marketing, branding fields and managing directors of knowledge-based firms were studied through semi structured interviews by using purposive sampling method. Interviews were continued up to reach theoretical saturation point and after analyzing extracted codes in triple coding stages, 165 primary conceptual propositions were identified from open coding, 5 categorical propositions from axial coding and 23 main factors from selective coding and then the final model were extracted. In paradigm model of grounded theory, the pivotal phenomenon of the research has been considered the entrepreneurial branding process in the knowledge-based firms of the state and the casual, demographic and intervening conditions of this phenomenon were identified after fulfilling research stages. It was also offered the results and consequences of branding in these types of institutes in the model. Manuscript profile -
Open Access Article
56 - Identifying the Factors Affecting the Selection of B2B Online Market Entry Strategies Using Soft System Methodology (Case Study: IT Industry knowledge-based companies)
Mohsen karami Abbas Ali Rastgar Adel Azar Davood Feiz Mohammad Rahim EsfidaniThe Internet is changing the transaction pattern of B2B markets. One of the major concerns of IT knowledge-based companies is how to take advantage of B2B online markets. These companies believe that the only possible strategy for entering these markets is to launch ind MoreThe Internet is changing the transaction pattern of B2B markets. One of the major concerns of IT knowledge-based companies is how to take advantage of B2B online markets. These companies believe that the only possible strategy for entering these markets is to launch independent websites, and they are usually reluctant to enter these markets due to the requirements such as financial resources and skilled human resources. The literature showed that there were different strategies for entering these markets. This study aimed to identify the factors influencing the selection of B2B online market entry strategies in IT knowledge-based companies but given the complexity of choosing the right strategy, it is a complex and unstructured issue, with various stakeholders, both internal and external, involved. Therefore, due to this complexity and the strong role of the human factor in it, the methodology of soft systems methodology has been used. The results showed that the factors contributing to the selection of B2B online market entry strategies in IT knowledge-based companies included entry time, external beneficiaries' characteristics and needs, corporate resources, corporate control strategy, corporate IT capabilities, external beneficiaries' IT knowledge and motivation, and product. Manuscript profile -
Open Access Article
57 - Designing and Identifying the Variables of the Pricing Model for the Company’s Brand Value in Merger and Acquisition Strategies
Hamid Kheilnejad Fariz Taherikia Seyyed Mahdi Jalali Bita TabrizianStrong brands bring numerous benefits for both the companies and their customers such as decreasing purchasing risk and searching cost and increasing the likelihood of repurchasing. It is not presented an applied model for determining the price of this asset in Iran, es MoreStrong brands bring numerous benefits for both the companies and their customers such as decreasing purchasing risk and searching cost and increasing the likelihood of repurchasing. It is not presented an applied model for determining the price of this asset in Iran, especially in terms of merger and acquisition. The purpose of this study is to develop a model for pricing brand value in Iran’s capital supply companies in terms of marketing strategies of merger and acquisition. The current study is qualitative research which is done by conducting grounded theory in MAXQDA software. Needed data were gathered from interviews and panel sessions with all the 21 pricing experts in capital supply companies during the year 2018, and were analyzed to extract the variables of the model of brand pricing to Rial. After that, open codes were categorized into 5 main categories and 2 sub-categories titled as: communication and performance environmental factors, marketing, brand, performance (financial and non-financial), and corporate audit reports. Research findings; in addition, has developed an operational brand pricing model for Iran’s semi-public economy that is unprecedented in other studies. Manuscript profile -
Open Access Article
58 - Presentation of Human Resource Architecture Model (Combined Approach
Saied Mirpour Ebadollah Ahmadi Reza Zareie Mojgan AmirianzadehThe purpose of this study is to present a model of human resource architecture in Iranian Customs. This research is in the category of exploratory mixed research. In the qualitative phase, the statistical population was academic experts in HR, managers and assistants in MoreThe purpose of this study is to present a model of human resource architecture in Iranian Customs. This research is in the category of exploratory mixed research. In the qualitative phase, the statistical population was academic experts in HR, managers and assistants in the field of Customs of Southern Iran. Purposeful sampling was continued until theoretical saturation. The sample size was 19 individuals. Semi-structured individual and in-person interviews were conducted. Based on the opinions following the implementation of the texts related to HR architectures, themes and coding, describing the basic elements, characteristics, system, achievements, advanced performance activities, and maintenance activities of HR were extracted. In the quantitative phase, the statistical population of this study consisted of all staff Customs of Southern Iran Who Were used based on theoretical foundations of structural equations minimum sample size of 210 stratified by random sampling based on Morgan Table. To collect the data, a researcher-made questionnaire of HR architecture (2019) was used. The content validity of the questionnaire was assessed by experts according to a predefined format and its reliability was confirmed by Cronbach's alpha 0.971. The following results were obtained to analyze the research findings using structural equations by LISREL software.All the relationships between HR architecture and Dimensions are very strong, because all standard coefficients are completely obtained by No. 1 Finally, it can be said that the strongest relationship between theDimensions and variables of HR architecture is the relationship between the achievement Dimension and HR architecture . Manuscript profile -
Open Access Article
59 - A Systematic Review of Banking Business Models with an Approach to Sustainable Development
Masood Mohammadkhani Ali Divandari Mohammad Talebi Mojtaba AmiriModern banks have shifted their function as purely administrative, economic and industrial entities into socio-political institutions that must be sensitive to the surrounding environment. This function has always been neglected. This study was conducted based on primar MoreModern banks have shifted their function as purely administrative, economic and industrial entities into socio-political institutions that must be sensitive to the surrounding environment. This function has always been neglected. This study was conducted based on primary, secondary, and tertiary data and reviews the full text of 75 studies selected from more than 245 studies. The selected elected papers and studies addressed the following issues: (1) business models, (2) banking business models, (3) sustainability and sustainable development, and (4) business models adopting a sustainable development approach. Investigations on banking business models show that most studies have focused on the categorization of banking activities at the multi-bank level, and finally, using clustering techniques, have provided some general categorization for business models. Manuscript profile -
Open Access Article
60 - Marketing Strategy Evaluation by Integrating Dynamic Systems Modeling and Network Data Envelopment Analysis
Mojtaba Kaveh Saeid Saeida Ardekani Seyed Mohammad TabatabaeenasabNowadays, the service industries play an essential role in the economic development of countries, and among the various fields of insurance, life insurance is of particular importance because it covers its cover directly to humans. Increased competition in the insurance MoreNowadays, the service industries play an essential role in the economic development of countries, and among the various fields of insurance, life insurance is of particular importance because it covers its cover directly to humans. Increased competition in the insurance industry has led managers to seek marketing strategies that, in addition to increasing insurance sales, reduce costs and gain competitive advantage. Therefore, the purpose of this study was to develop appropriate marketing strategies in the form of scenario-based strategic planning in the life insurance market of Mellat Insurance Company. For this purpose, system dynamics and network data envelopment analysis tools have been used. In order to formulate marketing strategies, the causal-loop diagram and then the flow-stock diagram were simulated for scenario-based strategic planning. Then the operation was performed for different scenarios and the simulated results were put as input to the data envelopment analysis model and based on the obtained results, the best and most efficient scenario was selected. It should be noted that in this study, different scenarios play the role of marketing models and strategies, and their performance has been analyzed. Manuscript profile -
Open Access Article
61 - Designing the Model of Factors Affecting the Customer Based Brand Equity on Brand Performance in the Cosmetics Market
Abolghasem Gholamreza Tehrani Houshang Asadollah Serajoddin Mohebbi Shahriar AziziOver the past few years, many organizations have come to believe that the brand of their products and services is one of their most valuable assets. Therefore, it must be said that the brand is an asset that has a significant part of the value of the property of institu MoreOver the past few years, many organizations have come to believe that the brand of their products and services is one of their most valuable assets. Therefore, it must be said that the brand is an asset that has a significant part of the value of the property of institutions and organizations. In this research, the building brand equity (BBE) from the customer's perspective and brand market performance (BMP) have been investigated and identified, selected, eventually reached the operational stage, and then evaluated how the impacts and their relationship with each other resulted in the presentation of a model that the model has been tested in the cosmetics industry in Tehran. The statistical population of this study was all customers of cosmetic products in Tehran city in 2018 who were selected by random cluster sampling method. A sample of 550 customers from ten brands, which has about 80% of the market share, was selected. In this research, the obtained data were collected through a questionnaire as well as secondary information and then tested using structural equation modeling and focal correlation analysis. Finally, all proposed structures of the research were confirmed after analyzing the factor. According to the path analysis conducted at the customer level, only two hypotheses were not approved. At the brand level, all four hypotheses were confirmed by the focal correlation analysis. Based on the findings of the research, the proposed model was confirmed by the researcher and practical and research suggestions were submitted for managers and researchers. Manuscript profile -
Open Access Article
62 - Designing, Evaluating and Prioritizing Sepah Bank's Marketing Strategies in the Banking Industry
Hoossein Adelkhani Farideh Haghshenas KashaniIncreasing competition is one of the characteristics for the market environment in the last few decades. As competition intensifies, decision making and policy making become more complicated for survival or victory in the market, and managers are noticing that short-ter MoreIncreasing competition is one of the characteristics for the market environment in the last few decades. As competition intensifies, decision making and policy making become more complicated for survival or victory in the market, and managers are noticing that short-term plans and incoherent efforts is not enough to solve complex organizational issues. Nowadays, the organizational space, working methods, individual’s relationships, communication-information systems and the adapting unpredictable requirements of the future years must be considered for programming. In this research, 30 Sepah Bank’s marketing strategies explained by experts were evaluated by customers and staff with two separated questionnaires in two stages. The results show that the views of customers and employees are different on the prioritization of strategies. Manuscript profile -
Open Access Article
63 - Designing the Attitude toward Advertising Model through Mobile Social Networks
Atefeh Shekari Seyed Najmoddin Mosavi Abdolkhalegh Gholami Chenarestan OlyaThe aim of this research is to help advance a better understanding of digital advertising innovation adoption, consumer acceptance of customized advertising, and the influence of customized advertising on product purchase intent via a mobile social network. To this end, MoreThe aim of this research is to help advance a better understanding of digital advertising innovation adoption, consumer acceptance of customized advertising, and the influence of customized advertising on product purchase intent via a mobile social network. To this end, two types of questionnaires, including an open questionnaire filled up by 16 experts and university professors was designed to identify the indicators and sub-indicators of advertising acceptance determinants through mobile-based cyberspace networks. The other questionnaire was a 5-point Likert questionnaire designed based on the identified indicators of the open questionnaire, which was filled by 234 cyber-space users who were chosen using simple random sampling method in order to verify the identified factors. The results of the study led to the identification of seven main indicators namely revenue generating, legalization, Awareness at social levels, Family and friends, Advertiser owners, monitoring and Advertising quality and the identification of 44 sub-indicators for seven three main determinants. Manuscript profile -
Open Access Article
64 - Designing and Explaining the Impact Pattern of Online Advertising on Actual Purchasing (Case Study: Atieh Saba Holding)
Roohalah Negahdari Nia Ali Pirzad Seyyed Najm- Al-Din MousaviThe purpose of this study is to design and explain the impact pattern of online advertising on actual purchasing (Case Study: Atieh Saba Holding). The study is qualitative based on the objective and data collection process. The population of the study were all marketing MoreThe purpose of this study is to design and explain the impact pattern of online advertising on actual purchasing (Case Study: Atieh Saba Holding). The study is qualitative based on the objective and data collection process. The population of the study were all marketing and sales experts at Atieh Saba Holding, and among these experts, 10 were selected as the sample. In this study, data were collected through interview. The study is applied as it investigates the impact of online advertising on actual purchasing. After analyzing the open and structured interviews, the similar and related concepts were grouped into one category through comparative process and open coding, axial coding, and selective coding were employed to analyze the responses. The results of experts' responses showed that indicators such as print media and television advertising, social media, search engine advertising, banner ads, advertising websites, online text ads, advertising panels, online video ads, mobile ads, email ads, and online video ads have an impact on actual purchasing. Manuscript profile -
Open Access Article
65 - Identification and Prioritization of Effective Organizational Structure Components (Case Study of Regional Electric Companies of Iran)
Omid Karavand Vahid Chenari Ghanbar AmirnejadThe present research identifies and prioritizes the effective organizational structure components using content (theme) analysis and Delphi technique and hierarchical analysis (Case Study of Regional Electric Companies of Iran). The present study is applied based on pur MoreThe present research identifies and prioritizes the effective organizational structure components using content (theme) analysis and Delphi technique and hierarchical analysis (Case Study of Regional Electric Companies of Iran). The present study is applied based on purpose and is exploratory-survey based on the nature and method of data collection. The statistical population of this study includes 36 experts selected from Iranian regional electricity companies. They were identified through targeted sampling. To analyze the research data, statistical software MAXQDA2012, SPSS and EXPERT CHOICE were used. Using these statistical software, in order to test research questions, Kendall test have been investigated. In the qualitative phase, we analyzed and interpreted (coding) of concepts expressed by the experts of the regional electricity companies of Iran, including open, axial and selective coding. The Delphi method was then used to localize and screen the indices obtained. In the content (theme) analysis phase, 20 factors were identified and after gathering the experts 'responses in Delphi periods, the members' concordance was assessed through SPSS software and by calculating the Kendall's coefficient of concordance for the questionnaires, and the investigation and concordance among the experts was obtained 81.9%. The results showed that 15 components were agreed upon by the experts. In the final step, the components were prioritized using the hierarchical analysis approach. The results of the hierarchical analysis showed that among the criteria, the complexity criterion was of the highest importance. The next priorities from the experts' point of view are the inhibitor or developer factors and the technology criterion. Manuscript profile -
Open Access Article
66 - The Role of Multisensory Environmental Stimuli in Enhancing Hyper Customers in Store Experience
Seyed Pouya Ghazi Mirsaeid Mohammad Ali AbdalvandIn recent years, by population expansion and consequently expansion in service industries, competition has grown in retailing industry more than ever. Retailers can overcome competition in retailing industry by creating attractive, enjoyable, and even more exciting stor MoreIn recent years, by population expansion and consequently expansion in service industries, competition has grown in retailing industry more than ever. Retailers can overcome competition in retailing industry by creating attractive, enjoyable, and even more exciting store environment. The purpose of this study is to help marketers, managers and retailers to create an enjoyable and memorable experience for their customers by employing the right multi-sensory environmental stimuli. This study is descriptive in terms of aim, and is applied in terms of path, survey research and of the correlative type.The sample size of this study was 384 customers of chain stores which were selected by simple random sampling method. In analysing the data, inferential statistics topics including structural equation modelling that includes confirmatory factor analysis and path analysis was used. Manuscript profile -
Open Access Article
67 - Optimal Strategies of Increasing Business Alignment, in Social Security Organization, with Quality Function Deployment (QFD) Approach
Ramona Mohammadi Mohammad Reza MotadelConsidering the importance of the concept of strategic alignment of information technology (IT) in today economic organizations, this study attempted to extract the organization's IT strategies in order to increase the degree of strategic alignment and consequently the MoreConsidering the importance of the concept of strategic alignment of information technology (IT) in today economic organizations, this study attempted to extract the organization's IT strategies in order to increase the degree of strategic alignment and consequently the optimal strategies in the field of marketing and service delivery for social security organization. Using QFD technique and hierarchical analysis, the results of the study showed that among the IT strategies collected, three strategies of introducing the application of new technologies to operation department employees of the organization, standardizing software problem solving methods in the organization, and increase the organization users' sense of responsibility for IT costs were the top three priorities of IT strategy in the Social Security Organization to increase strategic alignment. Also based on the other results of the study, three strategies of forming a specialist team for emerging technologies, increasing the share of not-in-person services and enhancing the quality of information in the organization's electronic port are among the most desirable marketing strategies, and three strategies for improving the quality of electronic services, create a unity of working procedure among the employees and review and updating of services delivery processes, have been among three most desirable strategies of the organization in the field of service delivery. Manuscript profile -
Open Access Article
68 - Social Entrepreneurship Development Model in the Higher Education System
Fatemeh Mostafazadeh Jalal Haghighat MonfaredPurpose of this study is to provide a structured model for the development of social entrepreneurship in the higher education system of humanities post-graduate. According to the research purpose, theoretical framework was established with three main dimensions includin MorePurpose of this study is to provide a structured model for the development of social entrepreneurship in the higher education system of humanities post-graduate. According to the research purpose, theoretical framework was established with three main dimensions including needs and incentives, features and measures and the consequences of social entrepreneurship development. This model has been led to interview protocol. Then researcher done 10 interviews with experts by telephone, Skype and face-to-face methods. These interviews were then coding and recoding and the concepts and categories were extracted. Then, the relationships between the categories were adjusted based on the model derived from the literature. Then with using the confirmatory factor analysis and ISM and SEM techniques, the dimensions and components of the designed model were confirmed and structured. Manuscript profile -
Open Access Article
69 - Supplier’s Selection Based on Lean-Green Production Indicators by Goal Programming, Fuzzy DEMATEL and Fuzzy Quality Function Development
Raheleh Abbasi Bastami Reza Ehtesham Rasi Sadegh AbediOne of the most important parts of the green supply chain management (GSCM) is the green supplier. The green supplier selection process has a vague nature. Therefore, specific approaches, such as fuzzy, are necessary during their evaluation. On the other hand, the choic MoreOne of the most important parts of the green supply chain management (GSCM) is the green supplier. The green supplier selection process has a vague nature. Therefore, specific approaches, such as fuzzy, are necessary during their evaluation. On the other hand, the choice of a coherent and integrated strategy is vital to achieve lean and green production. Accordingly, the present study aimed to select suppliers based on lean green production indicators by goal programming, fuzzy DEMATEL and quality performance expansion. The statistical population of this study consisted of personnel (managers, assistants and experts) with 16 managers and assistants and 46 experts. In this research, the Cochran formula (including error percentage of 5%) was used to determine the number of statistical samples. Accordingly, 53 experts from Pars Khodro Company participated as a sample (by simple random sampling method). In order to analyze the data, fuzzy DEMATEL methods, expansion of fuzzy performance quality and goal programming were used. According to the findings of the present study, continuous improvement to achieve lean green indicators is the main element of the production system at Pars Khodro Company. The important aspect of determining how much damage would be bestowed on the best supplier, so that it would be possible to determine the least amount of damage in sum, was reviewed in this section. In other words, the lowest possible losses are based on the suffering of the current losses, the supplier and in which level of losses it has the most optimal status. Manuscript profile -
Open Access Article
70 - Influence Strategies and Social Mechanisms in Promoting Manufacturer Flexibility
Yasir MunirThis study explores the use of influence strategies and social mechanisms by the manufacturer to achieve supplier flexibility. Major components of marketing research of previous studies related to influence strategies and measures flexibility in the supply chain context MoreThis study explores the use of influence strategies and social mechanisms by the manufacturer to achieve supplier flexibility. Major components of marketing research of previous studies related to influence strategies and measures flexibility in the supply chain context are used. This empirical study utilized 300 survey samples from senior management at Small Medium Enterprises (SME)s. Results show that using influence strategies has positive effects on supplier mix flexibility. Furthermore, the effects of trust on shared vision is positive on manufacturer flexibility. Manuscript profile -
Open Access Article
71 - The Relationship between Strategy of Work-life Quality and sustainable competitive advantage: A survey study on in Yemeni manufacturing industries.
Maged Mohammed Abdullah Barahma Mohammad Disomimba Kalsom Ali Mohammed Al-AwlaqiThe current strategies of increasing work-life quality are being given special attention by both public and private organizations. These quality strategies have arisen because of the highly competitive environment. Also, a safe and healthy work environment that provides MoreThe current strategies of increasing work-life quality are being given special attention by both public and private organizations. These quality strategies have arisen because of the highly competitive environment. Also, a safe and healthy work environment that provides the opportunities for employees to enhance their loyalty, affiliation and love towards their work and organization is required in order to achieve the current and future aspirations of the organization. Accordingly, this study aims to explore the direct relationship between the variables: the strategy of work-life quality, strategic agility and sustainable competitive advantage, to identify their indirect relationships with their own dimensions. In order to achieve this, a questionnaire was distributed to both heads of companies and their deputies in large and medium Yemeni manufacturing companies, using a random sampling technique to reach 227 companies out of 554 by distributing 454 questionnaires for the selected population. Cronbach’s Alpha coefficient and exploratory statistics were carried out to identify the quality of measurements used to examine the proposed theoretical method using SEM. The results of the study are that there is a direct relationship between the variables. Additionally, there is an indirect relationship between the independent variable (strategy of work-life quality) and the dependent variable (sustainable competitive advantage) using strategic agility as a mediator in Yemeni large and medium manufacturing companies. These findings ensure the validity of the proposed theoretical model. In addition, it fills the knowledge gap regarding this issue and the findings highlight the competitive challenges that Yemeni companies must be aware of. Manuscript profile -
Open Access Article
72 - Z-Cognitive Map: An Integrated Cognitive Maps and Z-Numbers Approach under Cognitive Information
Mostafa Izadi Rassoul Noorossana Hamidreza Izadbakhsh Saber Saati Mohammad KhalilzadehUsually, in real-world engineering problems, there are different types of uncertainties about the studied variables, which can be due to the specific variables under investigation or interaction between them. Fuzzy cognitive maps, which addresses the cause-effect relati MoreUsually, in real-world engineering problems, there are different types of uncertainties about the studied variables, which can be due to the specific variables under investigation or interaction between them. Fuzzy cognitive maps, which addresses the cause-effect relation between variables, is one of the most common models for better understanding of the problems, especially when the quantitative data are not available or the nature of the problem is qualitative. One of the significant issues of automatic construction of fuzzy cognitive maps is that it does not consider the experts' uncertainties because of their cognitive attitudes such as age, experience, etc., which affects the quality and validity of modeling of the complex problems. Therefore, in this paper, a Z-Cognitive maps approach is proposed based on the distance-based automatic construction approach and Z-numbers to capture uncertainty and ambiguity of experts' opinions on the variables and causality relationships. The suggested approach can act as decision support for cognitive maps problems considering the experts' cognitive information, which is tested by a numerical example. Manuscript profile -
Open Access Article
73 - A Comprehensive Model for the Assignment of Unfinished Development Projects with their Economic Approach: Qualitative Study
Hassan Ali Mohammadi Mohammad Ghasemi Kaveh Khalili Damghani Gholamreza HashemzadehThe purpose of this study is to provide a comprehensive model for the assignment of unfinished construction projects with their economicization approach. This research was conducted qualitatively with the data theory of the foundation. For this purpose, a researcher wit MoreThe purpose of this study is to provide a comprehensive model for the assignment of unfinished construction projects with their economicization approach. This research was conducted qualitatively with the data theory of the foundation. For this purpose, a researcher with 26 experts and specialists in the fields of Management and Planning Organization, the Majlis Research Center and the provincial civil affairs department coordination that purposive sampling (snowball) were interviewed. The text of the interviews was uploaded in MAXQDA10 software and then open coded using the software. After extracting the codes, the main categories were extracted using axial coding. Then, by discovering the relationship between the central categories, and then by performing selective coding and identifying the central category, the desired model based on data theory is presented as a paradigm. The results of data analysis in the form of a template are: Underlying conditions (classification of unfinished construction projects, their economization and assignment of unfinished construction projects), causal conditions (the first step is to control and limit the approval of new projects, the next step is to classify and present a schedule, economic For all incomplete development projects and transfers based on the existing legal instruments of transfers and participation), intervention conditions (lack of proper use of the capacities of existing laws and failure to specify the general policy law of the forty-fourth principle in the transfer of projects, lack of Effective entry of the Privatization Organization due to the difficulties of assigning development projects to companies, lack of accurate information on development projects of state-owned companies and provincial projects, between the systemic nature of the issue and the unclear method of pricing projects), strategies (codification of legal prerequisites, preparation of regulations and systems related to the transfer, preparation of a list of the most probable cases of transferable projects, coordination of responsible bodies due to the inter-institutional nature of the issue and determination of prices through auctions, negotiations, etc. Depending on the application of each method) and the outcome (creating sufficient motivation for managers, operators and current stakeholders of projects and projects by creating a method of returning the saved resources from investment with the participation of the private sector, aggregation and refinement A set of relevant and effective regulations and the availability of all laws and regulations governing private sector investment in development projects, the dissemination of information on all projects in the electronic system and public access to all investable applications as well as contract terms and all subsequent contract developments. The entire duration of the construction, operation or transfer, full transparency of the transfer process to reduce rent-seeking behaviors and pave the way for private sector activity). Manuscript profile -
Open Access Article
74 - Systematic Structuring of the Business Domain of Local Mobile Apps Stores Using Soft Systems Methodology (SSM)
Mohammad-Ali Valafar Naser Hamidi Mahmoud Alborzi SeyedJavad IranbanDue to the global competitive environment in the mobile app market, traditional problem-solving methods in examining the problem of accepting stores offering these digital products have ignored the important role of human factors and therefore this weakness necessitates MoreDue to the global competitive environment in the mobile app market, traditional problem-solving methods in examining the problem of accepting stores offering these digital products have ignored the important role of human factors and therefore this weakness necessitates research on relevant policies by governing bodies from another perspective based on a soft systems thinking approach. This problem has structural complexities, and many stakeholders have different views on it. Therefore, using the methodological approach of soft systems can be a solution for this purpose. This research was applied, exploratory, and qualitative, and the statistical population consisted of 10 experts in the telecom industry, whose selection was made by purposeful judgment. Data collection tools were conducted in in-depth semi-structured interviews. The research findings lead to a conceptual and structured model for improving change, learning and helping to improve macro policies in this area. Manuscript profile -
Open Access Article
75 - Designing an Intelligence Model for Auditing Professional Ethics in Knowledge Contents Production
Ebrahim Nazari Faorkhi Alireza Pourebrahimi Mohammad Nazari FarokhiOne of the main concerns of scholars is the observance of intellectual property rights in the production of knowledge content. Data and knowledge derived from the results of research need to be produced based on ethical issues in order to provide context for solving pro MoreOne of the main concerns of scholars is the observance of intellectual property rights in the production of knowledge content. Data and knowledge derived from the results of research need to be produced based on ethical issues in order to provide context for solving problems through innovation, scientific accuracy and relevance on the basis of ethical principles. In this research, the intelligent knowledge audit model was designed for Islamic Azad University. The present research is applied and in the first stage due to the recognition of the dimensions of the model, is exploratory, in the second phase, the comparative study of the selected models, and in the third stage is analytical. The data gathering tool were a researcher-made questionnaire and interview. In the present research, a questionnaire was distributed through a sample of 205 professors and PhD candidates in the field of information technology management. The questionnaire was analyzed using structural equation modeling, and the conformity between the independent variables and the dependent variable was presented. In the following, a comparative study of the selected models was performed and after analyzing the interviews with the experts, the final model was designed. As a result, the use of structural and semantic analysis methods in sequence can lead to the prevention of repetitive content. This is heavily needed in order to achieve a systematic ethical responsibility. Manuscript profile -
Open Access Article
76 - Investigating the Relationship between Organizational Culture, Total Quality Management and Performance
Mahtab Harooni Saeed. RazeghiThis study explored the relationship between organizational culture, total quality management (TQM), and performance in auto parts manufacturing companies in Isfahan, Iran. The study was a correlational survey following applied purposes. The statistical population inclu MoreThis study explored the relationship between organizational culture, total quality management (TQM), and performance in auto parts manufacturing companies in Isfahan, Iran. The study was a correlational survey following applied purposes. The statistical population included all members in such sections as management, quality control, sales, research and development, and human resources of 21 auto parts manufacturers found in Isfahan, Iran. A total number of 95 questionnaires were distributed, and based on the Morgan table, 76 individuals were selected as the participants in this research. The questionnaire consisted of 66 questions measuring the research variables although it did not record demographic information. To investigate the hypotheses of the research, inferential statistics procedures were processed in Smart-PLS software. The results of data analysis revealed that the culture dominating these industrial units was characterized by “adhocracy culture” and “clan culture”, as a result of which the companies prioritized flexibility over control. Among the TQM dimensions, “activity focus” showed the highest degree of development, whereas “customer focus” was the least developed factor. Furthermore, the results obtained from the structural equation model demonstrated that TQM mediated the relationship between organizational culture and performance, while TQM had a significant relationship with performance, and the overall power of organizational culture left a positive effect on performance. Manuscript profile -
Open Access Article
77 - Design of Strategic Management Model in Technical and Vocational Training
Zabihollah Rahimi Moslem Salehi Mojgan Amirianzadeh Ebadollah AhmadiThe present research aims to design strategic management model in technical and vocational training. The research has qualitative design and for data analysis and classification, thematic Analysis Method (Thematic Network) was applied. The statistical population of the MoreThe present research aims to design strategic management model in technical and vocational training. The research has qualitative design and for data analysis and classification, thematic Analysis Method (Thematic Network) was applied. The statistical population of the study consisted of experts of the Iran Technical and Vocational Training Organization. The number of 13 participants were selected by purposive method based on experience and expertise criteria. For data collection, the structured and semi-structured interview were used. The data collection process was performed using theoretical saturation technique until it reached the iteration and saturation stage. For data validation, triangulation method was used. Content validity index (CVI) and Content Validity Ratio (CVR) were used to decision making and assess the consensus of experts and to evaluate the reliability, Holstein coefficient was considered. At the end of the thematic analysis process, the conceptual model of research was designed based on the themes extracted and the theoretical foundations of the research. Results showed that number of eight inclusive themes, including strategic goals, external environment analysis, internal environment analysis, strategic analysis, educational goals, technical and vocational training plans, implementation of technical and professional training and evaluation plans, as well as 33 organizing themes and 160 basic themes were recognized for the strategic management model in technical and vocational training. According to results, this model can provide promisingly a suitable framework for strategic management execution in skill training. Manuscript profile -
Open Access Article
78 - Coordinating the Two-Echelon Supply Chain of Perishable Products with Uncertain Demand: A Game-Theoretic Approach
Mohammad Hossein Shakerizadeh Shirazi Ahmad Jafarnejad Chaghoushi Hannan Amoozad Mahdiraji Hossein SafariThis study examines the ability of contracts as one of the supply chain coordination mechanisms under competitive conditions. In this study, a two-tier supply chain model with two manufacturers and two retailers is considered to develop a competitive structure when dema MoreThis study examines the ability of contracts as one of the supply chain coordination mechanisms under competitive conditions. In this study, a two-tier supply chain model with two manufacturers and two retailers is considered to develop a competitive structure when demands are uncertain. The supply chain demand is random and depends on the price of the products. Moreover, the products manufactured by market manufacturers are replaceable. Therefore, the main competitive factor is the order decisions, and due to the nature of the demand, deciding on pricing and ordering is necessary. Each retailer is faced with the issue of determining the prices of goods from two manufacturers, which consequently forms a competitive ground between retailers. Therefore, the two-tiered supply chain model is based on the contract price and is optimized, followed by coordinated analysis. The result of the study shows that to maintain the structure of the supply chain, the manufacturer can increase its wholesale price to the extent that the retailer has zero profit. The lowest price of wholesalers is equal to the cost of production, and the wholesale price can be increased to the point where the retailer's profit is zero. Manuscript profile -
Open Access Article
79 - Futurology of Multi-Criteria Decision Making Techniques Using Philosophical Assumptions of Paradigms in Scenario Writing
Mehdi Roghani Mahmoud Modiri Kiamars Fathi Hafshjani AbuTurab AlirezaeiThere are many opportunities and threats in the decision-making environment for managers, and an organization must use research and information systems to change, monitor, and anticipate this environment. Futurism reflects how tomorrow reality gives birth to tomorrow's MoreThere are many opportunities and threats in the decision-making environment for managers, and an organization must use research and information systems to change, monitor, and anticipate this environment. Futurism reflects how tomorrow reality gives birth to tomorrow's reality is. The purpose of this research; Analyzing the role of futures studies in the existing patterns of critical factors of multi-criteria decision-making techniques in operations research using the philosophical assumptions of the classical and critical paradigms and finally determining the appropriate strategy based on these components, to increase success and life expectancy. The present study intends to formulate exploratory scenarios of this knowledge by using the critical uncertainty approach. To develop credible scenarios of knowledge of decision techniques, the opinions of 15 experts in this field were collected using the fuzzy Delphi approach and through the critical uncertainty questionnaire. After extracting the most important uncertainties, plausible scenarios of decision-making techniques were determined with the help of experts. According to the results obtained from the opinion of experts from the critical uncertainty questionnaire, four research uncertainties were identified, identified and the scenario design criteria were used. Each of the four cases, which includes low attention to social issues versus high attention to social issues, low attention to ethical models versus high attention to ethical models, low attention to soft approaches versus high attention to soft approaches, Low attention to complex issues versus high attention to complex issues indicates a specific dual situation in the future. Each of these dual situations indicates uncertainty about the future of multi-criteria decision making. Based on these uncertainties, three scenarios were identified. These scenarios include Achilles heel, phoenix, and heel. Also, semi-structured interviews with the theme analysis approach were used, and the philosophy of past and future approaches in this field was reviewed and critiqued. Manuscript profile -
Open Access Article
80 - Providing a Mathematical Model of Selecting a Production Supplier in the Supply Chain with the Approach of Bee Algorithm and Comparison with Genetic Algorithm
Tajaddin Eram Nasser Fegh-hi Farahmand Yaghoub Alavi MatinSelecting suitable suppliers and assigning orders to them, is one of the most important strategic supply chain management activities. Therefore, first, in this research, a mathematical model for choosing the supplier in the supply chain in the framework of the operation MoreSelecting suitable suppliers and assigning orders to them, is one of the most important strategic supply chain management activities. Therefore, first, in this research, a mathematical model for choosing the supplier in the supply chain in the framework of the operational research methods was proposed. Linear programming model with consideration of purchase costs and transportation costs with the meta-heuristic bee algorithm approach using MATLAB software was solved and analyzed. Therefore, the research method is applied in terms of purpose, and in terms of method is a descriptive mathematical type that was implemented in the form of a library and field studies. Information gathering tools, such as documentation tools, interviews with experts and production managers were used in relation to production. According to the nature of the research, which is modeling and solving by the algorithm, to determine the sample size were selected by cluster sampling method and random sampling method. Then to validate the mathematical model, lingo and Winqsb software was used, the solution obtained by both software, which is the optimal answer and optimal objective function, indicates the validity of the mathematical model. Manuscript profile -
Open Access Article
81 - A Hybrid Approach in Designing and Validating a Green Quality Management Model in the Food Industry
Davood Tarvirdizadeh Shahram Mirzaeidaryani Mohammadreza Nahidi AmirKhiz Mohammad Pasbani Morteza Honarmand AzimiIn recent years, global reports on the irreparable damage of human economic activities to the environment, the need for efficient management systems capable of reducing pollutants and waste management and the optimal use of non-renewable resources, more than any other a MoreIn recent years, global reports on the irreparable damage of human economic activities to the environment, the need for efficient management systems capable of reducing pollutants and waste management and the optimal use of non-renewable resources, more than any other another time is needed. Therefore, in order to achieve this, a study was presented with the aim of designing and validating a model for green quality management in the food industry. The present study is an exploratory combination that through qualitative strategies with library study methods and grounded theory, a conceptual model is obtained and then through a quantitative strategy of structural equations with Smart PLS approach, the conceptual model of the research is tested and its goodness is calculated. Is. In the qualitative section, after extensive study in the theoretical literature on the subject and taking notes, as well as through theoretical and purposeful sampling with a selection of 24 experts and officials, a semi-structured interview was conducted. In the quantitative part, according to the Vinzy rule, 192 managers and experts of the food industry have been selected as a sample and the data have been collected using a researcher-made questionnaire. According to the findings of the qualitative section and after coding, finally 5 main categories and 19 sub-categories were extracted that green management of human resources from causal conditions and green management thinking as underlying conditions, technology management and environmental management system as intervening conditions. Green management innovation was selected as a strategy and also green supply chain as a consequence of green quality management model. The results show that the conceptual model designed with grounded theory approach was approved by experts and the GOF criterion was used to validate the model, which is higher than the level of fit classification based on the theory of Wetzel’s et al. (2009) which indicates that has it. Manuscript profile -
Open Access Article
82 - Dynamic Programming for Multi-Crew Scheduling of the Emergency Repair of Network
Mehrdad Niyazi Javad BehnamianOne of the most necessary operations in humanitarian logistics is the distribution of relief goods to the population in disaster areas. When a disaster occurs, some parts of the distribution infrastructure may be damaged and consequently make it impossible to reach all MoreOne of the most necessary operations in humanitarian logistics is the distribution of relief goods to the population in disaster areas. When a disaster occurs, some parts of the distribution infrastructure may be damaged and consequently make it impossible to reach all the demand nodes and delivering the relief goods. In this study, we focus on the planning of infrastructure recovery efforts in post-disaster response. The problem is the scheduling of the emergency repair of a network that has been damaged by a disaster. The objective is to maximize network accessibility for all demand nodes in order to deliver relief goods to them. We adopt a dynamic programming algorithm to solve the problem when more than one crew group is available. Our numerical analysis of the solution shows the performance of the algorithm. We, also, compare our results with some similar studies to indicate the differences between one and multi-crew scheduling. Manuscript profile -
Open Access Article
83 - PRFM Model Developed for the Separation of Enterprise Customers Based on the Distribution Companies of Various Goods and Services
Mohammad Mahdi Hajmohamad Narges Rahimi Behzad SasanizadehIn this study, a new model of combining variables affecting the classification of customers is introduced which is based on a distribution system of goods and services. Given the problems that the RFM model has in various distribution systems, a new model for resolving MoreIn this study, a new model of combining variables affecting the classification of customers is introduced which is based on a distribution system of goods and services. Given the problems that the RFM model has in various distribution systems, a new model for resolving these problems is presented. The core of this model is the older RFM. The new model that has been proposed as PRFM, consists of four dimensions: Profit margins (P), time period from customer's last purchase (R), Frequency of transactions (F) and the Monetary Value (M). Adding variable (P) makes a huge change in customer clustering and classification systems and makes it more optimized for future planning. For review and approval, the model was implemented in one of the largest and most diversified distribution companies in Iran. Using Ward's clustering, the optimal number of clusters was prepared and entered by hierarchical clustering and based on Euclidian distance customers are clustered and separated. One of the most important results of this study is introducing a new model and resolving the problems of the old RFM model in determining customer's value. Manuscript profile -
Open Access Article
84 - CO-Active Neuro- Fuzzy Inference System Application in Supply Chain Sustainability Assessment Based on Economic, Social, Environmental, and Governance Pillars
Mahsa Alahyari Nazanin PilevariThe main aim of this study is proposing an assessment model for evaluating the supply chain sustainability across the automotive sector. In this study, through reviewing the sustainability indicators in the economic, social, environmental, and governance pillars, the fu MoreThe main aim of this study is proposing an assessment model for evaluating the supply chain sustainability across the automotive sector. In this study, through reviewing the sustainability indicators in the economic, social, environmental, and governance pillars, the fuzzy Delphi is applied. Then, survey method is used to implement the model designed in CANFIS to evaluate the sustainability indicators. In this research, the proposed model was used for evaluating the sustainability in four pillars which is more inclusive than previous research. To improve the sustainability, it must be evaluated and measured so that after the improvement measures, the results are determined through measurement. According to the findings, it was concluded that the model designed in CANFIS was a reliable tool for assessing the sustainability. Manuscript profile -
Open Access Article
85 - Evaluation of Failure Causes in Employing Hospital Information Systems
Hossein Sayyadi Tooranloo Sepideh Saghafi Arezoo Sadat AyatollahToday, the information systems play a critical role in business for each organization. Like other organizations, hospitals use information systems for data collection, data storage, data processing and the like to have long-term and short-term achievements. Despite the MoreToday, the information systems play a critical role in business for each organization. Like other organizations, hospitals use information systems for data collection, data storage, data processing and the like to have long-term and short-term achievements. Despite the very benefits of implementing HIS and its costly implementation, the HIS project sometimes fails. The importance of the HIS failure and preventive practices in this regard have led researchers investigate the causes of failure for information systems in hospitals. In this paper, an FMEA-based model is presented in an intuitionisticfuzzy environment to evaluate the HIS failure factors. For this purpose, Data required to implement the proposed model were collected in 5 hospital, in Kerman (Iran). Based on research studies and survey of hospital academic experts, a total number of 27 failure modes were determined for the implementation HIS. The results of the proposed approach indicated that 8 factors are of paramount importance in terms of HIS failure causes: Individuals' lack of skill/knowledge, lack of integration between system and organizational activities, unrealistic planning, lack of IT management or weak project team (information system), improper software development, lack of managerial skills, misdiagnosis of roles and responsibilities, inconsistency between corporate culture and change requirements (compatibility). Manuscript profile -
Open Access Article
86 - The Effects of Information System Integration on Financial Performance Mediated by Cost Performance and Quality Performance: An SEM-based Analysis
Mostafa Sadeghnia Mohammad Hosein SetayeshThis study investigated the effects of information system (IS) integration on financial performance in Tehran Stock Exchange with an emphasis on the mediating role of cost performance and quality performance. This survey was carried out in 2018 by distributing 300 quest MoreThis study investigated the effects of information system (IS) integration on financial performance in Tehran Stock Exchange with an emphasis on the mediating role of cost performance and quality performance. This survey was carried out in 2018 by distributing 300 questionnaires among all CEOs, financial administrative vice-presidents, accounting managers, and accountants of manufacturing companies listedin the Tehran Stock Exchange. A total of 250 questionnaires were returned, and the data were analyzed in SmartPLS using structural equation modeling (SEM).The results confirmed the significant positive relationships of flexibility, completeness, and knowledge sharing with IS integration. In addition, IS integration affected corporate financial performance both directly and through the mediating variables of cost performance and quality performance. In other words, any increase in each of these three variables led to an improvement in corporate financial performance. Manuscript profile -
Open Access Article
87 - A Paradigmatic Model on the Role of Electronic Marketing Capabilities in Promoting Iranian Carpet Export Capacity
Zahra Naeini Peikani Shahnaz Nayebzadeh Sayyed Hasan HataminasabThe purpose of this study is to investigate the role of e-commerce marketing capabilities in enhancing Iranian carpet export capabilities via a paradigmatic model. In fact, the present study seeks to identify various factors that may influence the role of electronic mar MoreThe purpose of this study is to investigate the role of e-commerce marketing capabilities in enhancing Iranian carpet export capabilities via a paradigmatic model. In fact, the present study seeks to identify various factors that may influence the role of electronic marketing capabilities in promoting Iranian carpet export capacity. The identified strategies obtained from the paradigmatic model in this study are ranked in order to develop an understanding of the strength of their effects on the outcomes of e-marketing at the international level. In terms of research philosophy, the present study is based on interpretive paradigm and is considered an applied-developmental research in terms of research orientation. The data were collected using semi-structured interviews and a standardized questionnaire. The study population consisted of experts and managers of the carpet industry in Iran, who were selected using purposive sampling. Data analysis was carried out using theme analysis approach in MAXQDA software, and quantitative data were analyzed using interpretive structural modeling in Excel software. The main finding of the present study is to introduce a paradigmatic model of the role of e-commerce marketing capabilities in promoting Iranian carpet export capability. This model identifies and introduces contextual, causal, strategic, and intervening factors as well as the implications of developing e-marketing capabilities with the primary concern of promoting the country's carpet export capabilities. In addition, in the quantitative phase of the study, thirteen strategies affecting two categories of short-term and long-term outcomes were ranked based on the strength of their impact on outcomes. Manuscript profile -
Open Access Article
88 - A System Model for Technological Capabilities Assessment in High-Speed Train Industries
Robaheh Zolaikhaei Reza RadfarThe purpose of this study is to provide a model with a dynamic system method to investigate the factors affecting the technological capabilities enhancement in the high-tech industries of high-speed train of the rail transportation system. For this purpose, after review MoreThe purpose of this study is to provide a model with a dynamic system method to investigate the factors affecting the technological capabilities enhancement in the high-tech industries of high-speed train of the rail transportation system. For this purpose, after reviewing the literature and conducting several meetings with experts in the rail transportation industry, a conceptual and qualitative structure of the subsystems and how they relate in this area were obtained. Then, in order to identify the effective dynamics in upgrading technological capabilities in high-tech industries in high-speed rail transportation, causal loops were drawn and the model was simulated with VENSIM software. Then, using a simulation model, the technology development process was modeled based on the developed structure. Finally, in order to consider the uncertainty space, based on the expert’s opinions, two scenarios of optimism and pessimism were considered. Based on the obtained results, variables such as having a suitable vision for technology development, recognizing basic technological priorities, ability to use and control technology effectively in main and support processes, ability to learn from one technology to another, ability to identify, evaluate, negotiate and finalize the terms of technology acquisition and support facilities, the ability to identify customers, announce auction prices and negotiate terms of sale, the ability to plan, monitor and control research and development projects and having a proper system for evaluating technological projects, have great impact. Manuscript profile -
Open Access Article
89 - A Conceptual Model for Evaluation the Impact Factors Affecting Organizational Performance in Supply Chain
Ali Ehsani Hassan MehrmaneshIn today's competitive world, competition from the level of companies is drawn to the competition between their supply chain. The purpose of this study was to design and validate a suitable model for identifying and ranking effective factors and key indicators related t MoreIn today's competitive world, competition from the level of companies is drawn to the competition between their supply chain. The purpose of this study was to design and validate a suitable model for identifying and ranking effective factors and key indicators related to the performance of the organization in the supply chain of Saipa Company. The research method is objective and applied in terms of method, descriptive and correlation. The research tool was in the qualitative section, interview and in the quantitative section, a questionnaire. Data analysis in the qualitative section was used to identify the dimensions of the variables with the help of the industry's elite and through the analysis of the fuzzy Delphi, which ultimately resulted in 179 components in four factors: "Technology Capability", "Innovation Capability", "Competitive Advantage" and "Organizational Performance" is identified. Fuzzy hierarchy analysis was used to rank the identified factors. In the quantitative section, structural equations were used to fit the model. In this regard, after reviewing theoretical literature and drawing up the original model, the research questionnaire was distributed along with the dimensions of 350 experts and managers of the Saipa group and supply chain. The reliability of the questionnaire was confirmed by factor load method, Cronbach's Alpha and composite reliability coefficient (CR) and its validity was confirmed by convergent validity (AVE) and divergent validity. To evaluate the structural model, three coefficients of determination (R2), index (Q2) and statistics (GOF) have been used. The dimensions of each of the variables and the prioritization of the dimensions of the variables were determined. The results were analyzed using Structural Equation Modeling (SEM) and Software (SPLS) and the relationship between the factors was obtained and the proposed model was confirmed using factor analysis and structural equation modeling techniques. According to the results of the verifiable analysis of this research model, it was found that the performance of the organization depends on the dimensions of "Innovation Capability", "Technology Capability" and "Competitive Advantage" in the supply chain, and has a positive and significant effect. Manuscript profile -
Open Access Article
90 - A Goal Programming Linear Model for Simultaneous Project Scheduling and Resource Leveling - a Huge Civil Project as a Case Study
Yousef RabbaniWe have a huge civic project, includes several sub-projects, which are divided into activities. This project is a project to rehabilitate 550,000 hectares of agricultural land in the provinces of Khuzestan and Ilam. The project has been divided according to the plots of MoreWe have a huge civic project, includes several sub-projects, which are divided into activities. This project is a project to rehabilitate 550,000 hectares of agricultural land in the provinces of Khuzestan and Ilam. The project has been divided according to the plots of land. The Jehad in Tehran is managing the projects. They need project scheduling as well as resource levelling and "lot-sizing". Levelling and lot sizing are the most important issues in utilizing the limited resources. For determining the scope and the size of those sub-projects as well as their parallel activities, so far, many models have been proposed. However, the models are weak either in higher resource utilization or in solving numerically the problems. In this paper, our effort has been concentrated on developing scheduling, resource levelling, and lot sizing model, based on balancing utilization of resources, so that the real size civil project could be solved within an acceptable duration time. This paper proposes a goal programming linear model for simultaneous project scheduling and resource levelling. This model determines the best schedule of sub-activities (optimal "lot size" of each sub-activity) to reach the minimum amount of diversion of resources consumed from the number of resources available for the entire periods of the planning horizon. In fact, if the best "lot sizes" have been taken, then minimum fluctuation of the active resources is reached. The proposed model has been used to schedule a project with 87 activities. This project has been scheduled and, accordingly, the optimal volume (the "lot size") of sub-activities have been determined for each activity at any period of time. In this way, only 4 resources out of a total of 32 resources are in shortage. In contrast, the scheduling of this project, using the CPM, results in a shortage of 13 resources. Manuscript profile -
Open Access Article
91 - A New Credit Risk System Using Hybrid ELECTRE TRI and NSGA-II Methods
Amir Modjtahedi Amir DaneshvarELECTRE TRI is the most applicable and developed outranking based classification method in the field of MCDA. By including a large number of parameters, it provides a huge amount of information on criteria which enriches decision making process, although calculation of MoreELECTRE TRI is the most applicable and developed outranking based classification method in the field of MCDA. By including a large number of parameters, it provides a huge amount of information on criteria which enriches decision making process, although calculation of these large number of parameters is very time consuming and difficult task. To tackle this problem, this paper proposes a new method called NSGA-ELECTRE, by which the NSGA- algorithm learns ELECTRE TRI and elicits its parameters through an evolutionary process. The proposed method contributes to the literature by utilizing a pair of conflicting objective functions including Type I errors and Type II errors instead of using a single criterion named “classification accuracy” which used frequently in the related works. The proposed bi-objective method is applied to six known credit risk datasets. The NRGA model is used as a benchmark for validation. Computational results indicate outstanding performance of the NSGA-ELECTRE method. Manuscript profile -
Open Access Article
92 - Open Banking Innovation Model by Digital Transformations Based on Adaptive Neuro Fuzzy Inference System (ANFIS)
Mohammadali Mirfallah Lialestani Abbas khamsehGiven the emergence of digital transformation from Industry 4 and the rapid dissemination of technological innovations as well as their impact as a strong driving force in new banking businesses, efforts should be made to identify the dimensions of this core factor as r MoreGiven the emergence of digital transformation from Industry 4 and the rapid dissemination of technological innovations as well as their impact as a strong driving force in new banking businesses, efforts should be made to identify the dimensions of this core factor as rapidly as possible. Providing a comprehensive overview of all aspects of the model. The purpose of this article is to provide insights into the state of the art of digital transformation in the banking industry and suggest ways for future research. Existing literature, especially research for 2019 and 2020, has enhanced our understanding of the specific aspects of digital transformation in future banking, and we are now grasping a clearer picture of nature, how, and the consequences of these in the years ahead. However, all its dimensions are not yet clear. In this article, by review of 218 articles in the WOS database, and the analysis has utilized the data-driven tools,165 questionnaire and 90 specialized interviews with experts, extracted factors of the research, and using SMART PLS statistical software, ANFIS and MATLAB software for analysis. The paper, therefore, tends to understand Open Banking Innovation based on the digital transformation area and its dimensions in its previously known domains. Manuscript profile -
Open Access Article
93 - Dynamic System Analysis of R&D Based on Localization Capabilities in the Commercial Auto Industry
Soraya Lashgari Sadegh Abedi Seyedjavad IranbanAccording to published reports on the level of internalization of commercial vehicles, it shows that most carmakers pursue a minimal domestic manufacturing policy and less have a policy of increasing domestic manufacturing on their agenda. The most important research ga MoreAccording to published reports on the level of internalization of commercial vehicles, it shows that most carmakers pursue a minimal domestic manufacturing policy and less have a policy of increasing domestic manufacturing on their agenda. The most important research gaps are need to study R&D activities in the form of a dynamic system in the automotive industry based on the three variables of supply network capabilities, product innovation and process. The purpose of this study is to provide a dynamic model to investigate the behavior of a commercial vehicle R&D system. The present study is applied in terms of purpose. The basis of the system analysis is previous research as well as information obtained from interviews with automotive industry experts. For this purpose, first the variables affecting the cycle of R&D activities are studied and modeling is presented using the dynamics approach. Also, various policies on the performance of the development research cycle based on the time of knowledge acquisition and product introduction have been simulated and analyzed. The results of system performance simulation show that the weak share of research and development budget along with low and limited market share and lack of proper investment makes the research and development capability at an unfavorable level during the next 10 years. Therefore, it is suggested that the necessary measures in this regard be taken in the fields of product sales marketing along with appropriate investment in research and development. Manuscript profile -
Open Access Article
94 - Design and Implementation of Organizational Architecture in Organizations in Charge of Combating Smuggling of Goods and Currency with the Aim of Improving the Management of Organizational Networks
Abdolreza Yari Mohammadali Keramati Ahmadreza Etemadi Abdollah KouloubandiIn the current situation, one of the concerns in the fight against smuggling of goods and currency is the improvement of the inter-organizational network. The purpose of this research is to design and implement organizational architecture to improve the management of or MoreIn the current situation, one of the concerns in the fight against smuggling of goods and currency is the improvement of the inter-organizational network. The purpose of this research is to design and implement organizational architecture to improve the management of organizational networks with SWOT approach, in this area using the artificial neural network toolbox and fuzzy logic in Matlab. This research is applied-modeling in terms of purpose. The statistical population includes expert professors and experts of organizations in charge of combating smuggling of goods and currency. After distributing 100 questionnaires, the sample size of this study is equal to 96 experts who were selected by a combination of two methods of non-probabilistic purposive sampling and snowball sampling. The results show that using the intelligent system, the status of "success of the organization's network management" can be examined numerically and more accurately: In terms of ideal importance, if; The "Network Management Based on EA Application Layer" status is good, ie exactly 0.813, and "Network management based on EA data source layer" is good, ie exactly 0.824, and "Network Management Based on EA Central Component Layer" is good, ie exactly 0.819, and "Network Management Based on EA Data Preparation Layer" is good, ie exactly 0.812, and "Network management based on EA service quality layer" in good condition, ie exactly 0.815;Then; The status of "successful implementation of the organization's network management" is at the top level (fifth level), ie exactly 0.952.According to the membership functions of language variables by experts, the value of 4.76 within the 5-value range in the range defined for the "excellent" language variable, ie the success status of the organization's network management, has been calculated exactly 0.952. Manuscript profile -
Open Access Article
95 - Identifying the Challenges and Discussing about Current Situation of the Iranian Pharmaceutical Industry Based on a Systematic Analysis of Experts Opinion
Abdollah Jassbi Mostafa Jafari Mohammad Mahdavi Mazdeh Mansour MalekiDomestic pharmaceutical industry, as one of the strategic high-technology industries, has a significant impact on individuals’ health. Despite its success in providing maximum medicine domestically, the industry, with its more than 110 active manufacturing compani MoreDomestic pharmaceutical industry, as one of the strategic high-technology industries, has a significant impact on individuals’ health. Despite its success in providing maximum medicine domestically, the industry, with its more than 110 active manufacturing companies in the form of semi-governmental holdings, private companies, and agile knowledge-based companies, faces challenges at the policy and operational levels. The challenges, situations, and some strengths of the industry would be identified in the present study using the scientific research method. To identify and review the challenges and status and also to explain the improvement strategies, in-depth interviews with 8 experts in the pharmaceutical industry in senior management positions in the manufacturing industry, regulators, and related syndicates planned and qualitative content analysis method using MAXQDA 2020 software platform applied to identify the challenges, situations, and strengths of the industry. According to the qualitative content analysis, challenges related to inappropriate policy-making, limited financial resources, and inappropriate pricing policies in the industry have been identified as the most important obstacles versus industry development, and on the other hand, the maximum supply of medicine in the country, appropriate knowledge base and desirable quality of some products are listed as strengths of the industry. Efforts to reform macro policies and industry strategies at the policy and regulatory levels, including private sector development, commitment to quality improvement, and the development of new pricing methods, are among the most important future solutions to cope with the challenges of the industry. Manuscript profile -
Open Access Article
96 - Designing the Model of International Networking Capability
Mohamadreza Hallajyosefi Samad Aali Naser Sanoubar Hakame Niki EsfahlanThe aim of this paper is to develop the model of international networking. Based on purpose, this is a basic research. This study used a systematic review method to gather data for identifying, collecting and analyzing the different dimensions and components and the pro MoreThe aim of this paper is to develop the model of international networking. Based on purpose, this is a basic research. This study used a systematic review method to gather data for identifying, collecting and analyzing the different dimensions and components and the propositions related to international networking. The statistical population is all the research in the area of international networking, which covered by the Scopus database in the period of "open start date (not specified the start date) until the end of January 2021". The search date in this database is January 30, 2021. This research used keywords related to international networking terms in the "Title" and in the subject area of "Business, Management, and Accounting" and document type, limited to "Article" to identify the research on international networking. This search yielded 112 articles. In the following step, after reviewing the abstract of the above-mentioned articles and, applying other indicators, 47 articles remained. This research coded the components and dimensions of international networking in these articles, and classified them into three categories of antecedents, processes and consequences, and, finally, identified the gaps of the previous research on the concept of international networking as well as provided research suggestions for future researchers. Manuscript profile -
Open Access Article
97 - Identifying and Prioritizing Supply Chain Sustainability Indicators for Perishable Products Via Grounded Theory and Fuzzy Hierarchical Analysis Approach
Shahab Heidari Belgheis Bavarsad Majid Nili Ahmad Abadi Saber Mullah Alizadeh ZavardehiSupply chain coordination from supplier selection stages to customer delivery is among the issues creating the most challenges for supply chain management, especially for short-lived and perishable foodstuffs. The current study aims to identify and rank the factors invo MoreSupply chain coordination from supplier selection stages to customer delivery is among the issues creating the most challenges for supply chain management, especially for short-lived and perishable foodstuffs. The current study aims to identify and rank the factors involved in sustainable supply chain in the dairy industry. In this qualitative research, by reviewing the theoretical literature and surveying specialists and experts, the factors affecting supply chain sustainability and the sustainable supply chain dimensions (i.e., economic, social, and environmental) were identified. The determined factors were then ranked. To this end, the analytic hierarchy process (AHP) was used as a decision-making technique and the targeted snowball sampling method was used for sampling. In the qualitative stage, factors were extracted from open interviews with 15 academic experts active in the field of sustainable development and experts in the dairy industry. The social dimension with a weight of 0.493 was recognized as the most important dimension of the sustainable supply chain according to the researchers and experts in the dairy industry. After that, the economic dimension with a weight of 0.314 was in the second rank, and finally, the environmental dimension with a weight of 0.193 was third in rank. Manuscript profile -
Open Access Article
98 - Prioritize Development of Corporate Social Responsibility in Food Industry Based on the Taxonomy Method
Vahide Hajihassani Hassan Rangriz Babak HajikarimiThe purpose of this study is to prioritize the development of social responsibility in the food industry based on the taxonomy method. The method of this research is qualitative-quantitative, which in the qualitative stage of the research, using in-depth interviews with MoreThe purpose of this study is to prioritize the development of social responsibility in the food industry based on the taxonomy method. The method of this research is qualitative-quantitative, which in the qualitative stage of the research, using in-depth interviews with food industry experts, Experts were identified by purposeful sampling and snowball sampling, and due to the adequacy of the data, a total of 13 experts were interviewed. The model was fitted using a questionnaire based on structural equations with Smart PLS software based on base theory and in a quantitative stage of research. In this study, 149 questionnaires were collected from a number of companies active in the food industry in Tehran and Zanjan provinces. In the second phase of the research, those food industry experts in the selected provinces were considered as cluster sampling classified as community. The required number of samples was determined based on the sample adequacy method. The model was fitted and the model was approved and finally using taxonomy method, degree development of food industry responsibility was achieved. According to the results of the research, Zarmakaron Company was able to occupy the first rank among nine companies. Manuscript profile -
Open Access Article
99 - Designing Cell Production Arrangement Scenarios with the Approach of Artificial Neural Networks
Mahdi Ahmadipanah Kamyar Chalaki Roya ShakeriThe arrangement of machines and how to move them is one of the most important issues in factories and production units, which always imposes a lot of costs on the collections. Although the arrangement of machines is done once over a long period of time, its effects are MoreThe arrangement of machines and how to move them is one of the most important issues in factories and production units, which always imposes a lot of costs on the collections. Although the arrangement of machines is done once over a long period of time, its effects are very widespread. Accordingly, it is necessary to pay more attention to the matter of arrangement. Today, cellular production is also one of the widespread production methods at the industrial level, which requires this precision. The current research aims to produce new arrangements by using artificial neural networks. The way of working is that by using the data related to the number of production parts, the production time of each part, and the group of parts under investigation, as well as the costs of the devices, this clustering is done in 3 modes of 4, 6, and 9. Performing this type of clustering has higher accuracy and speed than other methods, and the results may be somewhat different in each scenario and with each clustering time, which increases flexibility in selection. Manuscript profile -
Open Access Article
100 - The Impact of Organizational Entrepreneurship on Improving Competitive Advantage with Mediating Role of Innovation in Start-up Digital Industries
Mohammad Hossein Sirafi Nafis Feriz Taheri Kia Behnaz KhoshtinatThe present study aimed to investigate the impact of organizational entrepreneurship on improving competitive advantage with the mediating role of innovation. The present study was applied in terms of aim, descriptive-survey in terms of data collection method, and quant MoreThe present study aimed to investigate the impact of organizational entrepreneurship on improving competitive advantage with the mediating role of innovation. The present study was applied in terms of aim, descriptive-survey in terms of data collection method, and quantitative in terms of type of data collected. The statistical population of the study included 75 executive managers of companies operating in the start-up digital industry. Using a convenience random sampling method and Cochran's formula, 63 people were considered as the sample size. Data were analyzed using Smart PLS software. The results obtained from path coefficients and significant coefficients showed that organizational entrepreneurship and competitive advantage have a significant and positive effect on the innovation of start-up digital industries. It was also concluded that organizational entrepreneurship has a positive and significant impact on competitive advantage. It was also found that competitive advantage could mediate the relationship between organizational entrepreneurship and innovation. Manuscript profile -
Open Access Article
101 - Modeling Optimal Capital Structure Via System Dynamics Approach
Hamid Abdoli Reza Tehrani Amen KhadivarSeveral theories have been presented about the corporate capital structure; some researchers believe that the structure of capital and firm value depend on each other. Moreover, others believe that the firm value is not influenced by any changes in the structure of capi MoreSeveral theories have been presented about the corporate capital structure; some researchers believe that the structure of capital and firm value depend on each other. Moreover, others believe that the firm value is not influenced by any changes in the structure of capital, and with the change in the structure of capital, the value of the firm remains constant. The present research studies the historical theories of capital structure and presents the classification of existing theories in terms of the optimal capital structure. This classification is subdivided into two categories: the presence of an optimal capital structure and the absence of an optimal capital structure. With the historical review of theories of capital structure and the presence of an optimal capital structure or the lack of an optimal capital structure, it seems that none has been a complete model and so far, no one has been able to provide an optimal capital structure. In this research, from the system dynamics approach and using VENSIM software, the capital structure and share price of the company have been studied and the results of model simulation with real data are to ensure the correct performance of the model behavior. And the results show that financing through debt in the capital structure of the company has a significant effect on the debt cost rate and capital cost rate and does not have a significant effect on stock prices. Finally, the share price shows little sensitivity to the company's financial structure. Manuscript profile -
Open Access Article
102 - An Appropriate Corporate Governance Model at Iran Insurance Company
Shamsollah Salami Mohammad Reza Bagherzadeh Asadollah Mehrara Mehrdad MataniInsurance Corporate Governance Code 93 was communicated to the insurance industry of Iran in 2017. However, as the only Iranian governmental insurance organization, Iran Insurance Company has a different corporate governance structure in the insurance industry of Iran. MoreInsurance Corporate Governance Code 93 was communicated to the insurance industry of Iran in 2017. However, as the only Iranian governmental insurance organization, Iran Insurance Company has a different corporate governance structure in the insurance industry of Iran. The present study aims to propose a good corporate governance model at Iran Insurance Company. This study is applied research in terms of objectives and descriptive-survey research based on a combined methodology in terms of data collection. Semi-structured interviews were performed with fifteen experts. The final model was proposed through thematic analysis and the Delphi model with five components, including board effectiveness, transparency and disclosure, ownership institution, beneficiary management, and monitoring. The model was examined by delivering questionnaires to a total of 201 senior and middle-level managers and agency directors at Iran Insurance Company. The Kolmogorov–Smirnov test was utilized to determine data distribution, while the Kaiser-Meyer-Olkin (KMO) test and Bartlett’s test were used to examine measurement sample suitability. Also, the partial least square (PLS) method was employed for modeling in Smart PLS. The components were ranked through the Shannon entropy approach. The results demonstrated that board effectiveness had the largest importance among other components. The board structure and composition showed the highest weight. Among the components of board effectiveness, the separation of the chairman and CEO had the highest importance. Manuscript profile -
Open Access Article
103 - Designing a Marketing Pattern for Retailers of Consumer Goods on Fast Moving Consumer Goods and its Effect on Consumer Behavior
Mostafa Ebrahimi Ismail Hassanpour Ghoroghchi Vahidreza Mirabi Serajodin MohebiToday, due to the globalization of organizations and product diversity, product sales competition has become more important in the marketing of fast-moving consumer goods. Different strategies can be used to differentiate goods in retail stores. The importance of retail MoreToday, due to the globalization of organizations and product diversity, product sales competition has become more important in the marketing of fast-moving consumer goods. Different strategies can be used to differentiate goods in retail stores. The importance of retailers of fast-moving consumer goods and its effect on consumer behavior prompted the researcher to investigate this issue. It should be noted that due to the prevailing culture in Iran (unlike abroad), Iranian retailers take responsibility for marketing their goods in stores. As a result, designing a marketing pattern for retailers of fast-moving consumer goods can have a significant effect on the prosperity of this market segment. In this research, through qualitative research method and interview, we designed the marketing model of retailers of fast-moving consumer goods and its effect on consumer behavior. First, by reviewing the theoretical literature and using the content analysis method from two ways, manually and using Max QDE software to the four main themes "Consumer factors in marketing, marketer tasks, store management and behavior "Consumer" achieved and the marketing model of retailers of fast-moving consumer goods and its effect on consumer behavior was designed based on theoretical studies and interviews with 10 retailers. Finally, suggestions were made to reduce the gap and achieve the desired situation. Manuscript profile -
Open Access Article
104 - Determining the Evolution Level of Logistics Systems in Large Industries
Arsalan Kazemi Habibollah Javanmard Nazanin PilevariTo improve the operation level of the companies tailored to industry 4.0 it is necessary to develop logistics system. In order to develop the logistics level, the first step is to measure the growth and evolution of all logistics process. For measuring the evolution and MoreTo improve the operation level of the companies tailored to industry 4.0 it is necessary to develop logistics system. In order to develop the logistics level, the first step is to measure the growth and evolution of all logistics process. For measuring the evolution and growth of the logistics system (LS), the processes and components of the logistics system and then the evolution level should be determined, at the end their level of evolution should be measured for each firms. The purpose of this paper is to determine the evolution level of the LS in the large industries of Iran. The research method is descriptive - applied and Data were gathered in two steps. First utilizing interviews with logistics experts for identifying the logistics process and components. Second step was data collection by check list in local visits and direct observation in firms. Checklist was completed in group sessions with the help of managers and experts in each firm. Using the mean of the logistics components and degree of adoptive (DOA) technique, evolution of LS was measured in industries. Results shown that firms with heavy products have little progress in the evolution of logistics compared to other firms and also the firms that have automatic production system will growth in logistic evolution better than others especially in intra-logistics and material handling. The method and result of this paper can be seen as a roadmap for managers and organizations and they will plan development and evolution of logistics processes. Manuscript profile -
Open Access Article
105 - Identifying Barriers to the Development of Shared Businesses
Seyedhabib Moosavi Rashedi Vahid Makizadeh Esmaeil Hasanpour QorughchiEvery company should think about producing new goods, the pAdvances in communication technology have led to changes in business practices. Shared businesses are a new way of presenting products through a platform in the virtual environment. In this business, people's as MoreEvery company should think about producing new goods, the pAdvances in communication technology have led to changes in business practices. Shared businesses are a new way of presenting products through a platform in the virtual environment. In this business, people's assets are shared on a peer-to-peer basis. In addition to generating revenue, this business has created employment, increased productivity, reduce energy consumption and environmental pollution in the world. This study tries to investigate the barriers to the development of shared businesses in Tehran. The research method in this study is qualitative and the data collection tool is a semi-structured interview. The informed statistical population includes 30 university lecturers, elites, graduates, entrepreneurs and manufacturers. The subjects of the recorded interviews were extracted by the lecturers of the Business Management Department and analyzed using the network themes method in MAXQDA software. Findings show that 64 barriers have been identified as the basic themes and after reviewing the opinions of experts, these barriers have been classified into 6 main themes. These barriers are: trust barriers, technology barriers, knowledge and information barriers, economic barriers, political barriers and managerial barriers. Manuscript profile -
Open Access Article
106 - Presenting a Model of Product Development Process Management in Gas Refining Company
Hooman Keshavarzi Seyedjavad Iranban Moqaddaseh MohammadianEvery company should think about producing new goods, the production of alternative goods is necessary in order to stabilize the level of sales or new sales; Customers also want new products, and if the company neglects to do so, competitors will certainly do so. Theref MoreEvery company should think about producing new goods, the production of alternative goods is necessary in order to stabilize the level of sales or new sales; Customers also want new products, and if the company neglects to do so, competitors will certainly do so. Therefore, the present article seeks to provide a model appropriate to the conditions of gas refining companies for product development. In this study, the qualitative research method has been used as a grand theory; Using theoretical sampling and theoretical saturation, 20 experts of gas refining companies (Parsian, South Pars, Fajr Jam) were interviewed. Based on the basic theory, the data were analyzed in three stages of coding (open, axial and selective) using MAXQDA software. In the open coding phase, the data were labeled conceptually and then those that were common to each other were named into a category; the obtained categories were 43 categories. In the central coding stage, logical relationships were found between the categories and the obtained categories were included in the open coding under more general categories; finally, in the selective coding stage, all categories were summarized in one main category. The main category of the research was named "Interfering factors in new product development". The final result of this research, according to the researcher's attention and reflection on the details of the process of each of the three refining companies, is to provide an existing common model for all three companies and also to provide a common desired model for all three companies.In the open coding phase, the data was labeled conceptually and then those that were common to each other were named into a category; The obtained categories were 43 categories. In the central coding stage, logical relationships were found between the categories and the obtained categories were included in the open coding under more general categories; Finally, in the selective coding stage, all categories were summarized in one main category. The main category of the research was named "Interfering factors in new product development".The final result of this research, according to the researcher's attention and reflection on the details of the process of each of the three refining companies studied, providing a common model for all three companies and also providing a common model for all three companies. Manuscript profile -
Open Access Article
107 - Designing a Customer Experience Management Model in the Field of Car Relief Services (The Mixed Methods Research)
Mahmoud Eghbali Hamid Saeedi Hamid reza SaeedniaThe purpose of this study is to propose the model of designing a customer experience management model in the field of car relief services. In this study, the researcher used a mixed method. In this research, the researcher has used a combined approach. For this purpose, MoreThe purpose of this study is to propose the model of designing a customer experience management model in the field of car relief services. In this study, the researcher used a mixed method. In this research, the researcher has used a combined approach. For this purpose, in the first study, to identify the components of customer experience management components from Grounded Theory approach, and in the second study, the model test was used using quantitative method. Protocol and in-depth interview with twenty senior managers were the first tools for gathering data, and in a quantitative method, required data were collected from 330 customers of Iran Khodro and analyzed by PLS software. The researcher conducted 20 interviews, theoretically saturated, and finally extracted 152 open source codes. Based on the theoretical literature, the researcher conducted axial and selective coding and presented the results in six main dimensions and thirty-three sub dimensions. The researcher includes six main dimensions brand satisfaction, customer experience, brand dependence, strategy, brand trust, customer support of the purchase and thirty-two sub-dimensions. The results also showed that customers' mental conflict in products with high and low involvment conflict leads to trust and loyalty to the brand, because loyalty to the brand is emotional and cognitive in nature Manuscript profile -
Open Access Article
108 - Developing a Dynamic Model for the Impact of Servicescape on Customer Experience in the Hotel Industry
Somayyeh NasarAmini jeloudarlou Samad Aali Mohamad Faryabi Alireza Bafandeh zendehThe purpose of this research is to Developing a dynamic model for the impact of Servicescape on customer experience in the hotel industry. The present study is a mixed research method. In the qualitative part, the strategy is qualitative content analysis and in the quan MoreThe purpose of this research is to Developing a dynamic model for the impact of Servicescape on customer experience in the hotel industry. The present study is a mixed research method. In the qualitative part, the strategy is qualitative content analysis and in the quantitative part, it is applied in terms of purpose and descriptive-survey in terms of research method. To gather information in the qualitative section a collection of articles, books and thesis has been used systematically and in the quantitative part, a standard questionnaire was used to collect information. 700 loyal customers of five-star hotels in Northwest of Iran were selected for the study. A clustered sampling method was used to select statistical sample. In qualitative part, To analyze the data of this research, special content analysis processes including open coding,, axial coding were used to emerge concepts and categories. In the quantitative part, the research hypotheses were tested using structural equation modeling technique. The results of the research showed that the substantive staging and communicative staging have a positive impact on the customer experience and the effect of communicative staging on customer experience at different stages of the relationship life cycle is different. Manuscript profile -
Open Access Article
109 - Barriers to the Implementation and Use of Internet Banking in the Keshavarzi Bank
Morteza Gholamian Hossein Hakimpour Azar Kafashpour Mehdi MahmoudzadehThe aim of this study was to identify barriers to the implementation and use of Internet banking in Keshavarzi Bank. Due to the fact that qualitative data was first collected through study and interviews with experts, at different stages, different tools were used to co MoreThe aim of this study was to identify barriers to the implementation and use of Internet banking in Keshavarzi Bank. Due to the fact that qualitative data was first collected through study and interviews with experts, at different stages, different tools were used to collect the required data. In the first stage, data was collected through interviews with experts and systematic review. In the second stage, a questionnaire related to the content analysis method was evaluated. The statistical population of the study was 20 experts with master's and doctoral degrees and high work experience in banking management who were selected based on purposive sampling. The results show that, after reviewing the background and interviewing with 20 experts, 20 open source codes were identified by using theme analysis. The results of qualitative content analysis showed that 20 open source codes were important enough. Convergent validity was performed and the fit of the model was confirmed. However, it was found that the most important priorities were the inequality of the Internet banking system in the country's banking network, unpreparedness of the national information network, technological infrastructure problems used in websites, negative customer experience and their low trust, and fake and misleading sites. Banks should regularly update and retain their customers' communication gateway systems such as mailbox and digital and online space, to make customers more willing to receive Internet banking services in the future. Manuscript profile -
Open Access Article
110 - Designing a Model of Human Resource Mentoring System Based on a Mixed Approach, With the Aim of Increasing Productivity
Somayeh Sabet Mehrdad Goodarzvand Chegini Hamidreza Rezaei Klidbari Morad Rezaei DizgahIn recent decades, mentoring has been hailed as an important human resource management strategy, a career tool, and a learning activity in the workplace, and has played an important role in enhancing the positive outcomes of a high-performance work system. Therefore, th MoreIn recent decades, mentoring has been hailed as an important human resource management strategy, a career tool, and a learning activity in the workplace, and has played an important role in enhancing the positive outcomes of a high-performance work system. Therefore, the purpose of this study is to provide a model of mentoring system in the Ministry of Interior based on a mixed approach. First, based on the data theory of the foundation, 12 experts were interviewed. Sampling was done purposefully with a network of experts and continued until the theoretical saturation was reached. According to the research model, causal, pivotal, contextual, interventionist, strategic and consequences variables were identified. The results showed that mentoring will have consequences such as increasing knowledge sharing, organizational performance excellence, productivity, job satisfaction, psychological well-being, client satisfaction, increasing public trust in the organization, increasing trust in government and improving political understanding. For quantitative validation of the model and study of component relationships, the structural equation modeling approach was used using the partial least squares method using smart-PLS software. The statistical sample of this department was 237 managers and experts of the Ministry of Interior. The results of the quantitative step showed that the relationships in the model with appropriate impact coefficients were confirmed. Manuscript profile -
Open Access Article
111 - Identifying Indicators and Components of Knowledge Capital and Human Resource Strategies in the Iranian Higher Education System
Aliakbar Jaafari Karamollah Daneshfard: Asadollah MehraraThe present study aimed to identify the indicators and components of knowledge capital and human resource strategies in the Iranian higher education system. Participants in the present study were managers and deputies of human resources in the higher education system an MoreThe present study aimed to identify the indicators and components of knowledge capital and human resource strategies in the Iranian higher education system. Participants in the present study were managers and deputies of human resources in the higher education system and university professors.Sampling was performed in a purposeful and theoretical manner. Theoretical saturation of the samples was obtained after interviewing 10 people. The number of samples was not determined before performing the study and the sampling process continued until some kind of information saturation was obtained, i.e. no new information was extracted from the data during the interview. The instrument of the present study was semi-structured interviews whose validity and reliability were confirmed by confirmatory factor analysis and Cronbach's alpha test. Three coding steps were used to analyze the data. Using open coding, model categories were identified. Then, in the axial coding stage, the link between these categories was determined in the form of a coding paradigm. In the selective coding process, the conceptual model was determined in the form of three dimensions and including 14 components as follows: knowledge process capability (knowledge application, knowledge transfer, knowledge integration, knowledge production), human resource strategies (recruitment, human resource development, employee performance, service compensation, working relations), and knowledge capital (human capital, structural capital, innovative capital, social capital, and process capital) were identified.According to the findings of this study, suggestions are presented so that the officials, decision-makers, and educational planners in the higher education system be familiar with the dimensions, components, and mechanisms of knowledge acquisition and human resource strategies in the higher education system and take necessary executive measures while planning and making the necessary policies. Manuscript profile -
Open Access Article
112 - Identification and Prioritization of Organizational Intelligence Criteria in Production Cooperatives of Iran
Tahereh Yadegari Taheri Younos Vakil Alroaia Farshd Faezi Razi Seyyedabdollah HeydariyehNowadays, organizational intelligence is very important in acquiring necessary information for making suitable decisions and gaining competitive benefits in active environments for generative corporations. So, the present study aims to identify and prioritize organizati MoreNowadays, organizational intelligence is very important in acquiring necessary information for making suitable decisions and gaining competitive benefits in active environments for generative corporations. So, the present study aims to identify and prioritize organizational intelligent criteria in the production cooperatives of Iran. In methodology,this is an applied (developmental) study objectively and a mixed (quantitative-qualitative) survey regarding the nature of data. The present study is a Grounded theory its nature and methodology in the qualitative section, while it is a descriptive-exploratory study in the quantitative section. The study population consists of experts including the managers of the Ministry of Cooperatives, Labor, and Social Welfare, who were 12 respondents selected using the non-probability purposive and snowball sampling techniques. The dimensions of organizational intelligence, including intelligent enablers, organizational intelligent capabilities, intelligent development contexts, and intelligent governance with 18 criteria were identified using the grounded method. Finally, the cause and effect relationships between the dimensions and criteria were determined by the Analytical Network Process method based on the fuzzy DEMATEL. According to DEMATEL findings, the “intelligent governance” and “intelligent development contexts” dimensions are the cause, while the “intelligent enablers” and “organizational intelligent capabilities” constitute the effect. The “customer relationship management”, “organizational learning”, and “human intelligence” criteria have respectively the most weight and priority in the organizational intelligence of production cooperatives in Iran. Manuscript profile -
Open Access Article
113 - Factors Influencing the Formation of Organic Services Marketing in Tourism Industry
Hamidreza Dehghani Samad Aali Alireza BafandehzendehThis study aims to investigate the factors influencing the formation of organic services marketing in the tourism industry. According to the research conducted by the researcher, organic services are a new definition in the service industry. Organic services should repr MoreThis study aims to investigate the factors influencing the formation of organic services marketing in the tourism industry. According to the research conducted by the researcher, organic services are a new definition in the service industry. Organic services should represent high quality and health, just as organic products do. This research was conducted using a mixed qualitative and quantitative approach. The grounded theory was used in the qualitative part, through which the concepts and categories were identified in three stages of open, axial, and selective coding. Data were collected using in-depth and semi-structured interviews. The snowball sampling was used, reaching saturation with a total of 13 experts in the ecotourism and nature tourism industry. Five subcategories of influencing factors on the axial phenomenon were obtained from the qualitative method. The axial phenomenon had four subcategories itself. The results obtained from the qualitative part were examined using the quantitative method of structural equations. All five causal factors (climatic attractiveness and novelty, abundance of traditional and rural houses, experience of silence and peace, enjoyment and experience of health tourism, and people companionship and synergy of tourism) affected the axial phenomenon of the tourism industry significantly and positively. Manuscript profile -
Open Access Article
114 - The Analysis of Mobile Phone Consumers’ Behavior by Combining System Dynamics (SD) and Agent-based Modelling (ABM)
Navid Nadimi Abbas Toloie EshlaghyThe purpose of this paper is to prepare a hybrid simulation model of system dynamics (SD) - agent-based modeling (ABM) to investigate the mobile service consumers’ behavior in the country. By using the suggested in this article, first the necessity to analysis con MoreThe purpose of this paper is to prepare a hybrid simulation model of system dynamics (SD) - agent-based modeling (ABM) to investigate the mobile service consumers’ behavior in the country. By using the suggested in this article, first the necessity to analysis consumers’ behavior is explained and then the effective factors on mobile ecosystem which influence the consumers’ behavior are explained.For each factor affecting on the ecosystem, related simulations were performed and then by combining system dynamics modeling - agent -based modeling, the behavior of mobile service consumers in the first operator of the country (Hamrahe Aval Company) was examined and finally the income affected by that behavior is analyzed.Results indicated that if no funds by the operator are allocated to the development of native applications and digital platform, after 2 years, the number of active customers of the operator will decrease because of the activities of cultural organizations. By the operator entering into the field of native application production and digital transformation, consumers tended to use more data services instead of voice calls, but because of different data and voice tariffs, the operator's income will not change much in the next 2 years. With the increase of marketing and advertising activities, despite the greater consumer inclination to use data, the main income of the operator decreases, which also needs more attention of policymakers in this area. Manuscript profile -
Open Access Article
115 - Simulating the Maintenance Performance on the Attractiveness of Data Center Services: A System Dynamics Approach
Mohammedreza Bahrami Gholamreza HashemzadehNowadays, information-making is growing rapidly due to the developments in technology; thus, it is critical to maintain information and establish integrated systems for storage and office automation in any organization; thereby, the establishment of datacenters has beco MoreNowadays, information-making is growing rapidly due to the developments in technology; thus, it is critical to maintain information and establish integrated systems for storage and office automation in any organization; thereby, the establishment of datacenters has become a requirement for them. Despite offering models related to some parts of the data centers, there are still ambiguities in identifying the influential and key variables. This study aimed at offering a dynamic model for the parts related to the attractiveness of data center services by using Vensim software. Five reinforcing loops and seven balancing loops were extracted through studying the review of literature; then, the relevant stock and flow variables have been defined. Afterwards, the model is presented in the form of cause and effect model and the stock-flow model. Also, various scenarios have been studied, including increasing the training capacity and attractiveness, imposing an overload on the network and switch failure, upgrading the bandwidth carrying capacity, reducing the maximum maintenance. According to the results and sensitivity analysis done in this research, it can be said that the attractiveness of services, the acquired skills, and the maximum feasible maintenance along with the bandwidth carrying capacity, storage, and processing power of the data centers is so vital in determining the performance level of data centers and the attractiveness of services. Manuscript profile -
Open Access Article
116 - The Effect of Competitive Advantage Strategies on Customer Loyalty: Mediated role of Brand Identification and Brand Awareness (Case study: Parsian Insurance customers)
Samira Falahatgar Mousa Rezvani Chamanzamin Mohammad TaleghaniThe purpose of this study is to investigate the effect of competitive advantage strategies on customer loyalty with the mediating role of customers brand identification and brand awareness in the insurance industry. The study methodology is descriptive-correlational and MoreThe purpose of this study is to investigate the effect of competitive advantage strategies on customer loyalty with the mediating role of customers brand identification and brand awareness in the insurance industry. The study methodology is descriptive-correlational and the statistical population were Parsian Insurance brand customers in Rasht, Lahijan and Bandar Anzali cities. By the use of Morgan table, the sample size were 384 people which finally we selected 389 people by the use of random sampling method. The main dimensions of the research questionnaires were competitive strategies of differentiation, cost leadership, brand identification, brand awareness and customer loyalty. In order to analysis the data we used SPSS 22 and Smart PLS 2 software. The results indicated that differentiation strategies has meaningful and significant effect on customer loyalty and also the mediating roles of brand identity in the relationship between differentiation and customer loyalty and also in the relationship between cost leadership and customer loyalty were confirmed, but the relationship between cost leadership on customers loyalty and the mediating role of brand awareness in the relationship between differentiation on customer loyalty and cost leadership on customer loyalty were not confirmed. Manuscript profile -
Open Access Article
117 - A New Dynamic Nursing Workforce Planning Considering Skills Required at the Different Organizational Hierarchy: An Optimal Control Method
Shila Monazam Ebrahimpour Fariborz Rahimnia Alireza pooya Mohammad Mahdi Farahi Morteza PakdamanAs a vital practice in human resources management, workforce planning determines that the organization is needed how many workforces, when, and which position. Workforce planning is not formed in a vacuity, and job variables such as skill, ability, and knowledge affect MoreAs a vital practice in human resources management, workforce planning determines that the organization is needed how many workforces, when, and which position. Workforce planning is not formed in a vacuity, and job variables such as skill, ability, and knowledge affect the planning. This study examines workforce planning in the health sector concerning the workforce's flows such as recruitment, promotion, degradation, fired, retention, and termination of the contract according to the skill audit and the role of performance appraisal results in this program. For this purpose, a dynamic model has been applied that can provide optimal answers to the number of workforces required and the workforce's flows at any time during the planning periods. This model has been implemented in a hospital ward with two levels of hierarchy: nurses, supervisors, and nursing directors. The results show that the designed system can converge the existing values to the optimal values by noting delays by the optimal control model. Manuscript profile -
Open Access Article
118 - Identification and Prioritization of Measures to Reduce the Failure of Safety Policies Based on the Technique of FMEA
ehsan shahsavari goqeri mohamad zyaadini mostafa hadavinajad hamid taboliSafety policies are implemented in the organizations to reduce occupational accidents and prevent waste of resources. Numerous measures will reduce the failure to implement occupational safety policies. In this research, these factors are identified and ranked.This rese MoreSafety policies are implemented in the organizations to reduce occupational accidents and prevent waste of resources. Numerous measures will reduce the failure to implement occupational safety policies. In this research, these factors are identified and ranked.This research is applied and adopts survey as its strategy. The research population consists of 15 Safety managers in Kerman province who are selected through non-random and purposive sampling. Data collection tools are interviews and questionnaires and FMEA technique and integrated approach of AHP and fuzzy TOPSIS are used to analyze the data. Based on the findings, important and effective measures to reduce the failure of safety policies implementation include reducing the change of managers and requiring new managers to implement safety policies, developing scientific programs in accordance with the organization's capabilities.According to the research findings, it is necessary for organizations to pay more attention to creating and strengthening the structure of safety units by carefully planning and changing the approach of managers. Manuscript profile -
Open Access Article
119 - Examining the Forex Market Based on Chaos Theory
Elahe Hadizadeh Mohammad Taleghani Soghra Barari NokashtiThe Forex market is known as the strongest and richest financial market in the world that has been operating continuously. This market is formed based on the exchange rates of different countries, as well as the prices of oil and gold. The price of currency pairs in the MoreThe Forex market is known as the strongest and richest financial market in the world that has been operating continuously. This market is formed based on the exchange rates of different countries, as well as the prices of oil and gold. The price of currency pairs in the Forex market as the largest market for financial transactions has always been of great importance. The purpose of this article is to study the Forex market based on chaos theory. Its statistical population includes three currency pairs Euro / Dollar, Pound / Dollar and Dollar / Yen. The period of prices of the surveyed currency pairs is from January 2017 to December 2021 and its time range includes daily prices. The results showed that after fitting the model and performing the BDS test, on the GARCH model residues in different dimensions and ε of all 6 groups, which are IID residues and there is no dependence on them. The results of Lyapunov's maximalism test showed that for all dimensions, and all time intervals (n), the value of Lyapunov's exponent is a positive and small number, indicating that the time series of the triple currency pair follows a chaotic process. Manuscript profile -
Open Access Article
120 - Designing an Integrated Model of Mathematical Planning and IoT with Emphasis on Cost-Time-Routing Optimization of Intercity Transportation Systems
Shahrzad Babaie Mohammad Seyedhosseini Mohammadreza MotadelThe issue of transportation, which today as a socio-political phenomenon plays a very sensitive and important role in the quality and socio-economic structure of a society, forms the basis of modern urban life and the needs of human movement. In this research, our goal MoreThe issue of transportation, which today as a socio-political phenomenon plays a very sensitive and important role in the quality and socio-economic structure of a society, forms the basis of modern urban life and the needs of human movement. In this research, our goal is to design a system dynamics model in the form of combined transport system to try to reduce costs, time and increase customer satisfaction by taking into account the uncertainty in the combined transport system, especially uncertainty in demand. Considering the productivity required by both of passengers and urban management, the importance of the issue and its impact on other sectors, as well as the lack of sufficient research in this field, in this study, the design of intra-city transportation system will be studied. The purpose of this planning is to determine the location of stations for public transportation as well as to determine the best route to reach the next station. Initially, the IoT system is used to collect and analyze historical data.Then the effective parameters and input values of the mathematical programming model are determined. The implementation of the model determines the appropriate outcomes for the decision variables. In other words, this leads to determining the optimal stations and the appropriate route to transport passengers between stations so that travel time and cost are minimized. In addition to material profitability, this includes passenger satisfaction, increased willingness to use public transport, reduced traffic, and reduced environmental impact, increased reliability of public transport and more accurate forecast of vehicle arrival at the station. Manuscript profile -
Open Access Article
121 - Innovation Capability Based on Clustering and Ranking Approach (Case Study: Food and Beverage Industries of Urmia Metropolis)
Khadijeh Bahrami Houshang Taghizadeh Morteza Honarmand AzimiInnovation capability refers to a complete set of characteristics of the organization that facilitates innovation strategies, and the food industry plays a pivotal role in the processing of agricultural raw materials and food supply. The aim of the present study was to MoreInnovation capability refers to a complete set of characteristics of the organization that facilitates innovation strategies, and the food industry plays a pivotal role in the processing of agricultural raw materials and food supply. The aim of the present study was to Identify and Analyze of the dimensions of innovation capability, clustering and ranking indexes in Urmia food industries. The sample size of the statistical population encompassing 221 companies was equal to 143 according to Cochran's formula. Obtaining required information was based on field study method. In the applied part of the study, exploratory factor analysis, clustering with K-MEANS algorithm and cluster ranking based on AHP technique were used. The results of the exploratory factor analysis showed that the relationship of each item with the factors classified into three categories was properly expressed. Companies with similar features but different from other clusters were put into 8 clusters. Finally, according to the weights of study variables, "human", "operability" and "structural” factors ranked first, second and last respectively. Manuscript profile -
Open Access Article
122 - Developing a Strategic Model of Public Relations Promotion with an Emphasis on Media Literacy System
Hossein Arab Mehrdad Matani Mojtaba Tabari Ali FallahMedia literacy is a topic that is concerned with the audience's power of understanding of the way in which media works and how they make sense thereof, and seeks to make this analysis a habit and a task for the audience. In this regard, present research provides a model MoreMedia literacy is a topic that is concerned with the audience's power of understanding of the way in which media works and how they make sense thereof, and seeks to make this analysis a habit and a task for the audience. In this regard, present research provides a model for promotion of public relations with an emphasis on media literacy among managers and employees of Mazandaran Gas Company. In this paper, the data were sorted out through three stages after introduction of the concept media literacy using the qualitative method of grounded theory and holding 15 in-depth, semi-structured interviews with the academics and experts of the field, and following a content analysis. Based on the findings, the model is made up of five components: 1. The elements promoting media literacy at three macro (i.e. formulation of educational rubrics, changing educational methods, culture building with media literacy potential, adopting a problem-oriented approach, creating a national Internet, coherence and consistency in policy making and planning, and media content monitoring), intermediate (i.e. group interaction with colleagues and management training), and micro (i.e. technological knowledge, cognitive knowledge, media knowledge, and content production); 2. Decisive factors (categories of macro, intermediate, and macro level factors); 3. Interfering factors (including government intervention, lack of legislation or regulations); 4. Strategies (including policy and planning strategies, educational strategies, and culture- and discourse building strategies; 5. Consequences (i.e. economic, social, cultural, political, technological, communication, environmental, and individual-behavioral consequences). Manuscript profile -
Open Access Article
123 - A New Model to Analyze the Efficiency of a Multilevel Drug Supply Network for Hospitals
Mohammadhossein Darvish Motevalli Maryam EbrahimiIt is of special importance to procure medicines as strategic commodities. The purpose of this study is to manage a drug supply network using a non-radial data envelopment analysis (DEA) model. This study is conducted in private hospitals in Tehran. In this regard, a dr MoreIt is of special importance to procure medicines as strategic commodities. The purpose of this study is to manage a drug supply network using a non-radial data envelopment analysis (DEA) model. This study is conducted in private hospitals in Tehran. In this regard, a drug supply chain at three levels of suppliers, distributors, and consumers (pharmacies and hospitals) is examined. Indicators and limitations of the network are identified and then the appropriate model is formulated using mathematical equations on the basis of a non-radial DEA model. In order to validate the proposed model, data related to 30 hospitals during 2019 and 2020 is evaluated. According to this model, 5 hospitals had efficient supply networks and 25 hospitals had deficient supply networks. The proposed new model is able to evaluate the multilevel supply network and intermediate components in hospitals. The problems of the drug supply network are due to the increase in demands for the time period under consideration and the existence of inconsistencies in the drug supply chain in hospitals, which has led to an increase in inefficient hospitals. Manuscript profile -
Open Access Article
124 - Modeling of Overdue Receivables in the City Bank Using Factor-based Simulation (Northwestern Provinces of the Country)
davoud norouzi alireza bafandeh zendeh morteza honarmand azimiThe core goal of this study was to simulate the share and predict the current and non-current receivables in Shahr Bank using an agent-based approach. To this end, we employed the data related to the examined features in 11 bank branches aimed at determining the degree MoreThe core goal of this study was to simulate the share and predict the current and non-current receivables in Shahr Bank using an agent-based approach. To this end, we employed the data related to the examined features in 11 bank branches aimed at determining the degree of importance of each of the factors affecting the repayment behavior of borrowers using the C5.0 algorithm, the decision tree method, and the simulation process in NetLogo software. We utilized the comparison of the repayment status of a sample of 100 customers over the past year (12 months ago) and at present aimed at assessing the simulated model. The estimation results of the simulation model, as well as the real findings, suggested that the number of type 1 customers (with active repayment status) has decreased during the last 12 months and the number of type 2 customers (with past due repayment status) has enhanced. If the economic recession conditions continue the same way, and considering the low effect of the recession conditions on the businesses of the bank''s customers in the next four years, then, the ratio of the bank''s current customers will decrease from about 89% to about 81%, while the ratio of the past-due customers of the bank will increase to more than double to about 13%. In the next step, we tried to simulate the future situation of the ratio and the share of the current bank customers'' claims in the next 4 years. Manuscript profile -
Open Access Article
125 - Designing a Career Path Model Based on the Knowledge Management Model in Start-Ups
Davood Sharafizadeh Ebrahim Abbasi Javad MehrabiThe issue of proper career path development is important according to the knowledge management model for employees in many risky businesses in the country, especially since the outbreak of coronavirus and international sanctions against our country, so this study aims t MoreThe issue of proper career path development is important according to the knowledge management model for employees in many risky businesses in the country, especially since the outbreak of coronavirus and international sanctions against our country, so this study aims to design a model of progress. The career path was based on the knowledge management model in start-up businesses. The statistical population studied in this study consists of 877 people working in new businesses. Statistical sample size 269 people were selected through random sampling method. For statistical analysis, SPSS software version 20 and pls3 were used and the alpha level was considered 05p 05 0.05. The results showed that the value of t in all paths between the research factors is equal to and greater than 2.58. As a result, there is a significant relationship between the main factors and their sub-factors in the conceptual-analytical model of the research and also the results showed that the fit of the general research model is appropriate and strong. In general, it can be said that between the first step of the career path with the second step of the career path, between the second step of the career path with the third step of the career path and between the third step of the career path with the fourth step of the career path of employees There is a direct and significant relationship between start-up business employees in the conceptual-analytical model of career path. Manuscript profile -
Open Access Article
126 - Evaluation and Prediction of International Marketing Management Factors for Wind Renewable Energy Equipment
Reza Mohatdi Abdollah Naami Alireza Rousta Ebrahim AlbonaiemiCountries have made significant investments in the last decade to reach the international market of renewable energy. Studies potentially have indicated a beneficial renewable energy market. Accordingly, firms must alter their business model to enter the global market. MoreCountries have made significant investments in the last decade to reach the international market of renewable energy. Studies potentially have indicated a beneficial renewable energy market. Accordingly, firms must alter their business model to enter the global market. This research aims to discover strategic factors in international marketing management for new renewable energy products. The community of this research includes experienced managers and experts in the field of renewable wind energy. The analysis is applied in terms of purpose and is of the qualitative-quantitative method. In this study, structural equation modeling and Smart PLS software have been utilized for data analysis. The results indicate that 11 strategic factors could influence the international marketing management for new wind renewable energy products, and their effect is at a significant level. Finally, the research model was analyzed using fuzzy inference system (FIS) and Matlab software. Manuscript profile -
Open Access Article
127 - Designing the Evaluation Model for Sustainable Technology in the Textile Industry
Morteza Ebrahimi Mohsen Rasouliyan Hossein Panahiyan Hassan GhodratiTextiles as a forerunner in the industrialization of many current developed countries to the post-industrial stage has fundamental role. Due to the occurrence of many problems in the Iranian textile industry, this industry has faced many hardships. The objective of this MoreTextiles as a forerunner in the industrialization of many current developed countries to the post-industrial stage has fundamental role. Due to the occurrence of many problems in the Iranian textile industry, this industry has faced many hardships. The objective of this article is to develop an evaluation model for sustainable technology in the textile industry. The present research method is applied, in terms of (quantitative-qualitative) mix method. The qualitative sector is consists of the statistical population of elite in the textile industry, which semi-structured interviews were carried out with 10 experts in the textile industry. Their ideas were refined in two stages using the Fuzzy Delphi method and according to the library studies and expert ideas, the evaluating components of technology were identified and a researcher-made questionnaire was developed in the Likert spectrum. Its validity was measured using confirmatory factor analysis and reliability with combined method. The quantitative sector is consist of the statistical population includes all engineers, managers and university professors of the textile industry, of which 200 people were randomly selected as the sample size. Based on the results of the qualitative and quantitative sectors, the technology evaluating model has been drawn including 10 dimensions of economic, cultural, environmental, marketing, legal, organizational, political, technical, managerial and marketing. Obstacles and influential factors in evaluating technology are stated here with their consequences. Manuscript profile -
Open Access Article
128 - The Parameters Affecting the Mathematical Programming Model of the Appropriate Transportation System
Shahrzad Babaie Mohammad Seyedhosseini Mohammadreza MotadelDue to the importance of public transportation, which has become today an important urban problem with special conditions, this study was conducted aimed at determining the parameters affecting the mathematical programming model of the appropriate transportation system. MoreDue to the importance of public transportation, which has become today an important urban problem with special conditions, this study was conducted aimed at determining the parameters affecting the mathematical programming model of the appropriate transportation system. The study was performed by modeling method, and the problem was solved in three different sizes (small, medium and large) to show the efficiency of the model and the proposed solution methods. Some common test problems in the literature were selected and the required characteristics of the problem under study were defined for them as needed, since there are no sample test problems in the literature to examine the performance of the developed algorithms. The results indicated that some of the most important parameters affecting the designed mathematical model were movement risks, fatigue and drowsiness while driving, demands at the source node, demands at the destination node, number of vehicles across the network, the time interval between requests, and the time interval between two consecutive requests. The mentioned parameters were so effective that little changes in parameters such as demands at the source node, demands at the destination node, and the number of vehicles across the network significantly increased time and decreased profitability. the company has a significant effect on the debt cost rate and capital cost rate and does not have a significant effect on stock prices. Finally, the share price shows little sensitivity to the company's financial structure. Manuscript profile -
Open Access Article
129 - Illustration of the Position of Knowledge-Based Management in Iranian Organizations
Davar Dermina Gholamhassan Shirdel Sayedjavad IranbanThere is a degree of ambiguity, contradiction and complexity in the management capability and knowledge achievements of the organization, which needs to be designed and presented in a conceptual framework in a simple framework in order to reduce uncertainty in the manag MoreThere is a degree of ambiguity, contradiction and complexity in the management capability and knowledge achievements of the organization, which needs to be designed and presented in a conceptual framework in a simple framework in order to reduce uncertainty in the management of the organization. The purpose of this study is to provide a systematic perspective on the knowledge-centered organization, continuity of survival and avoidance of organizational decline and on the other hand to create an understanding of the relationship between knowledge-based management and life and organizational decline in five organizations integrating in the banking industry. In this study, data were collected using a questionnaire from 150 managers, experts of five banks and financial and credit institutions (about to merge). In this study, two issues have been examined; First, using the method of performance importance analysis, the position of organizations in the two areas of knowledge-oriented and capital-based were examined. Two banks are in the position of innovative organization and two other banks are in the area of illusion, and one bank is on the border of excellence and illusion. Finally, with the structural modeling method based on the partial least squares approach, the interrelationship between knowledge-based leadership with innovation, excellence, illusion control and organizational decline of the defined hypotheses have been tested that these variables reinforce each other. And the effect of independent variables on dependent variables is strong. Manuscript profile -
Open Access Article
130 - Predicting Banks' Financial Distress by Data Envelopment Analysis Model and CAMELS Indicators
Abass Paidar Morteza Shafiee Fariborz Avazzadeh Hashem ValipourDue to their inherent nature in the economy, banks have a fundamental and significant responsibility for capital formation. Therefore, evaluating their performance can help decision makers find the optimal solution and prevent financial distress. The purpose of this stu MoreDue to their inherent nature in the economy, banks have a fundamental and significant responsibility for capital formation. Therefore, evaluating their performance can help decision makers find the optimal solution and prevent financial distress. The purpose of this study is to evaluate the performance and forecast financial distress of banks listed on the Tehran Stock Exchange, based on CAMELS indicators and ِData Envelopment Analysis model. First, using the data of 17 banks in the fiscal year 2018, 5 levels of determining the health of banks, in the form of differences between the performance of these banks in terms of capital adequacy, quality of assets, quality of management, Earning and liquidity and sensitivity to market risk, It was found. And the studied banks were divided into two groups: healthy and helpless, based on CAMELS indices. Then, according to the effects of financial distress on banks, financial distress was predicted by Data Envelopment Analysis model slacks-based on measure of efficiency (SBM) and with a different approach. The results show that 61% of the predictions were correct by DEA technique and 39% of them were incorrect. Also, the results of this study showed that CAMELS financial ratios can be a good assessor for banks' financial distress. Manuscript profile -
Open Access Article
131 - Designing and Validating a New Integrated Digital Marketing Model
Farzad Malek shirabadi Mehdi Karimi zand Mohammad Reza Kabaran Zad GhadimThis research aims to design an integrated model for digital marketing based on marketing intelligence and validate the model in the ISACO Company. The research uses a mixed-methods descriptive survey design. In the qualitative phase, the model and nine theoretical hypo MoreThis research aims to design an integrated model for digital marketing based on marketing intelligence and validate the model in the ISACO Company. The research uses a mixed-methods descriptive survey design. In the qualitative phase, the model and nine theoretical hypotheses were proposed using grounded theory and a semi-structured questionnaire. Fourteen academic experts and managers in the area of marketing and sales were interviewed until theoretical saturation was achieved. Then, the model and proposed hypotheses were validated using the quantitative method of structural equation modeling. A questionnaire rated by the Likert scale was distributed among 340 active employees in the relevant areas to the research topic with at least a Bachelor’s degree chosen by the convenience sampling method in the ISACO Company and affiliated companies. The structural model and hypotheses related to causal factors, core category, contextual factors, strategies, and consequences (except the moderating role of environmental factors) were validated by the research findings. Manuscript profile -
Open Access Article
132 - Trading Strategies Based on Trading Systems: Evidence from the Performance of Technical Indicators
Sirous Keshavarz Majid Vaziri Sereshk Abdolmajid Abdolbaghi Mohamadhossein ArmanThis study examines trading strategies based on trading systems by analyzing the performance of 11 technical indicators. The data used for analysis were financial data of all firms listed on the Teh-ran Stock Exchange in the period from 2010 to 2020. Excluding the firms MoreThis study examines trading strategies based on trading systems by analyzing the performance of 11 technical indicators. The data used for analysis were financial data of all firms listed on the Teh-ran Stock Exchange in the period from 2010 to 2020. Excluding the firms whose data were not available for the period under study, 135 firms were selected as the research sample. The results showed that the signals containing three indicators of moving average, exponential moving average, and relative strength over a weekly up to six-month period to buy or sell stocks (as a strategy) could be used more confidently compared to other indicators to achieve higher returns and profitability. As a result, investors can use the signals that these three indicators in weekly (EMA) and monthly (MA, RSI) periods and the quarterly (MA) and six-month (RSI, EMA) periods to determine buying and selling strategies with the lowest investment risks. It is also recommended that investors use a combination of these three indicators to invest, and extend their investment period over a longer period of time to bear less risk, and more returns. Manuscript profile -
Open Access Article
133 - Modeling the Communication Technology Industry's Innovation Ecosystem using an Adaptive Neuro Fuzzy Inference System
Pooya Namaayande Behrouz ZareiInformation and communication technology (ICT) has provided a platform for the supply of innovative products and services. Therefore, the innovation ecosystem of communication technology (CT) has more searchable aspects separated from information technology (IT). This r MoreInformation and communication technology (ICT) has provided a platform for the supply of innovative products and services. Therefore, the innovation ecosystem of communication technology (CT) has more searchable aspects separated from information technology (IT). This research aimed to provide insights into the state-of-the-art innovation ecosystem of the communication technology industry and suggests attitudes for future research. In this article, by review of more than 40 articles and chapters about the innovation ecosystem, the analysis has utilized data-driven tools, 173 questionnaires, and 20 specialized interviews with experts. The extracted factors of the research were analyzed using SPSS and AMOS software, and the research model was analyzed using the Adaptive Neuro-Fuzzy Inference System (ANFIS) in MATLAB software. The results show that the financial and economic factor has the most impact and the national and regional factor has the least importance in the innovation ecosystem model. The financial and economic factor is significantly different from other factors in terms of degree of importance. Manuscript profile -
Open Access Article
134 - Mining a Set of Rules for Determining the Waiting Time for Selling Residential Units
Farshid Abdi Shaghayegh AbolmakaremBeing aware of the waiting time for selling residential units is one of the important issues in the housing sector for the majority of people, especially investors. There are several factors affecting the waiting time for selling residential units. Determining the influ MoreBeing aware of the waiting time for selling residential units is one of the important issues in the housing sector for the majority of people, especially investors. There are several factors affecting the waiting time for selling residential units. Determining the influential factors on the time period of selling real estates can lead to an informed decision making by real estate consultants, sellers as well as those seeking to buy real estates. Using a real estate database in Iran, the present paper proposes a two-module procedure. The first module deals with implementation of association rule mining. Using the well-known association rule mining techniques namely FP-Growth, several association rules have been extracted which indicate the effective factors on the waiting time for selling residential units. Generated association rules have been evaluated based on metrics such as support, confidence and lift and finally the best rules are selected. The main objective of the second module is to develop a fuzzy inference system which can determine the factors influencing the waiting time for selling residential units from historical data, so that the model can be used to estimate the time it to sell the property for a real estate agency. Several IF-THEN rules are extracted from this module. Extracted rules can be used by real estate agencies as well as buyers and sellers of residential units to make better decisions in their investments. In conclusion section, a number of suggestions for future studies are presented. For example, machine learning algorithms such as neural networks, decision trees, etc. can also be used to predict the duration of residential units’ sale.The main objective of the second module is to develop a fuzzy inference system which can learn about the factors that influence the waiting time for selling residential units from historical data, so that the model can be used to estimate the time it takes to sell the property for a real estate agency. Several IF-THEN rules are extracted from this module. Extracted rules can be used by real estate agencies as well as buyers and sellers of residential units to make better decisions in their investments. Manuscript profile -
Open Access Article
135 - The Effect of Advertising on Expectations and Perception of the Brand with Emphasis on the Mediating Role of Customer Experience Management in the Insurance Industry
Esmaeil Kiyomarsi Hamid Reza Saeednia Zahra Alipour DarvishiThis study aims to investigate the effect of advertising on expectations and perception of the brand with emphasis on the mediating role of customer experience management in the insurance industry. The present study is an applied research in terms of purpose. In terms o MoreThis study aims to investigate the effect of advertising on expectations and perception of the brand with emphasis on the mediating role of customer experience management in the insurance industry. The present study is an applied research in terms of purpose. In terms of data collection method, it is a descriptive correlation and because the data were collected at a specific time, it is cross-sectional. Also, the main data for testing research hypotheses were collected in the field using a questionnaire. The statistical population of the present study consisted of customers of the insurance industry in Tehran. In order to determine the sample size, the principles of sample size in multivariate regression analysis were used to determine the sample size in structural equation modeling. The sample size was 385. The reliability and validity of the questionnaire were confirmed using face validity and reliability using confirmatory factor analysis, Cronbach's alpha coefficient and combined reliability. SPSS and LISREL software were used to analyze and test the research hypotheses. Findings from this study showed that advertising has a positive and significant effect on perception, brand expectation and customer experience management. Customer experience management also has a positive and significant effect on brand perception and expectation. Other findings of this study pointed to the positive and significant effect of the mediating role of customer experience management variable in the relationship between advertising and perception and expectations of the brand. Considering the findings of this study, advertising had the greatest effect on the customer experience. Also, the mediating effect of customer experience management variable in the relationship between advertising and brand perception was greater than the direct effect of advertising on brand perception. Manuscript profile -
Open Access Article
136 - Determining and Modeling the Factors Affecting the Promotion of Customer Satisfaction of Electricity Distribution Companies
Mohammadreza Moradi Adel Salavati Reza ShafeiThe electricity industry is one of the most important and vital development of countries, as the electricity access index is one of the main components of assessing the degree of industrial competitiveness. In Iran, the electricity industry has a relatively long history MoreThe electricity industry is one of the most important and vital development of countries, as the electricity access index is one of the main components of assessing the degree of industrial competitiveness. In Iran, the electricity industry has a relatively long history and more than a century and now with a production capacity of about 80,000 MW and with the support of more than a thousand large, medium and small enterprises and localization of equipment and technical and engineering services, it is one of the leading industries in the country. According to this issue, the purpose of this study is to determine and model the factors affecting the promotion of customer satisfaction of electricity distribution companies. The method of the present study is a special type of qualitative research tradition called data theory. The sample size is determined based on the theoretical adequacy method and includes 16 expert managers of power distribution companies in 9 provinces of the country who have been selected based on the selection method and snowball, data collection tools are text, first a set of primary topics was collected during the coding process and categories were extracted from their entrails. Then, in the axial coding stage, the link between these categories was shown in the form of a coding paradigm. Manuscript profile -
Open Access Article
137 - Special Conditions Designing a Development Model for Optimizing the Production of Gasoline Products in the Oil Refinery in Spring and Summer
Babak Dashtkar Saber Khandanalamdari Neda FarahbakhshThe purpose of this research is to design a model for the development of optimization of gasoline production in the oil refinery. The research method is experimental, which uses nonlinear programming. The statistical population is the set of sections and pressures of st MoreThe purpose of this research is to design a model for the development of optimization of gasoline production in the oil refinery. The research method is experimental, which uses nonlinear programming. The statistical population is the set of sections and pressures of steam, benzene, octane in four different time periods for the production of gasoline products in accordance with the standards of the National Petroleum Products Distribution Company. Version 24.1.2 resolved. The results of determining the amount of slices for mixing in two time periods, the amount of steam pressure, octane and benzene to produce the final gasoline product for each of the nine slices in each time period are shown.. An increase in the amount of benzene in the gasoline product than the standard level causes an increase in the amount of air pollution. On the other hand, reducing the octane number will increase the knocking of car engines and will lead to a decrease in engine efficiency. Exceeding the standard gasoline steam pressure reduces the volume of gasoline consumed by customers and as a result creates customer dissatisfaction. Manuscript profile -
Open Access Article
138 - Studying the Effective Factors in Brand Value Creation from the Perspective of Customers, Organizations and Stakeholders (Case study: Iranian Textile Industry)
Parviz Alilou Hamid Reza Saeednia Ali Badi ZadehThe purpose of this study is to design a model to explain the indicators of brand value creation in the Iranian textile industry, to identify the dimensions, components and the indicators of brand value, measuring the dimensions, components and indicators of brand value MoreThe purpose of this study is to design a model to explain the indicators of brand value creation in the Iranian textile industry, to identify the dimensions, components and the indicators of brand value, measuring the dimensions, components and indicators of brand value. The research method in this study is descriptive-exploratory using ground data theory (grounded theory). The study population is the Iranian textile industry. The final research model includes the three main dimensions of customer, organization and government. The results obtained from the correlation of factors also showed that value from the customer's point of view, value from the organization's point of view and value from the government's point of view have the most role and effect in brand value development, respectively. Factors showed issues related to import and export, cost management, insurance and tax issues, administrative bureaucracy, human resources, technology, customer emotional factors and performance expectations factors are considered to be of higher rank and importance for brand value creation from the evaluators' point of view, respectively. Manuscript profile -
Open Access Article
139 - Designing a Positioning Model for State Banks' Services and its Validation from the Perspective of External Customers
Zohreh Kian Mehr Hossein Hakimpour Mahdi Mahmoodzadeh Vashan Mohammad MohammadiState banks must find a way to adopt a different strategy from other banks in providing customer service. An important and key way to create a competitive position is to differentiate services from other competitors that create a good image of the bank and its services MoreState banks must find a way to adopt a different strategy from other banks in providing customer service. An important and key way to create a competitive position is to differentiate services from other competitors that create a good image of the bank and its services in the minds of customers. A topic that has been addressed in the present study is the necessity for state banks, like other companies and businesses, to follow a suitable model in order to achieve a suitable position in the banking industry. In this regard, the purpose of this study is to design a model for positioning the services of state-owned banks and its validation. The data for qualitative stage were obtained from Keshavarzi, Melli, and Maskan branches' managers of Khorasan Razavi province and university professors in the field of management. The quantitative sample were also the customers of aforementioned banks, that due to their large number, 384 people from each bank were selected as a sample size by simple random method and Cochran's formula. In order to collect data in the qualitative part, Deleted part, the interview was used and in the quantitative part, a researcher-made questionnaire was used, which obtained validity with expert opinions and reliability with Cronbach's alpha of 0.77. In order to analyze the data in the qualitative part, grounded theory and the method of Strauss and Corbin and Maxquda software were used, and in the quantitative part, the structural equation technique and PLS2 software were used. The results showed that the model presented in 6 dimensions of causal factors,contextual, intervening, pivotal, strategies an consequences has a good fit. Manuscript profile -
Open Access Article
140 - Exploring The Effect of Personality and Demographic Characteristics on the Risk-Taking Behavior of Investors
rasoul goshtasbi maharlooi Mohammad Khodaei Valahzaqrd Abdollahi Kiwani . Seyed Mohammad Ali SaeediPersonality is one of the most important study structures in organizational behavior that can play an important role in predicting human behavior. To describe the differences in personality, emotional, and social behavior, researchers have proposed the theory of five pe MorePersonality is one of the most important study structures in organizational behavior that can play an important role in predicting human behavior. To describe the differences in personality, emotional, and social behavior, researchers have proposed the theory of five personality factors, known as the Big Five. One of the decisions investors make is to allocate wealth to financial and non-financial assets. The importance of this decision is especially evident in financial assets due to their nature and the need for more knowledge and expertise in this field because the mistakes of investors in this regard can create many risks and challenges for them. The main purpose of this study is to explain the effect of personality traits and demographic features on the risk-taking behavior of investors in the Tehran Stock Exchange. The present research is applied research in terms of goals and descriptive-survey research from the method view. The statistical sample of this research includes 358 investors of the Tehran Stock Exchange during 2019 and 2020. Research data were collected based on Sivarjan's (2018) questionnaire. The results of data analysis using the structural equation modeling method indicate that personality traits including neuroticism, extraversion, openness, agreeableness, and conscientiousness have a positive and significant effect on risk-taking behavior. Still, demographic characteristics including gender, age, marital status, and education do not have a significant effect on risk-taking behavior. Manuscript profile -
Open Access Article
141 - Designing a Strategic Model for International Marketing of Iranian Handmade Carpets
Mojtaba Faizollahi Mahmoud Ahmadi Sharif Mehran Keshtkar HarankiThe purpose of this study is to design a strategic model for international marketing of Iranian handmade carpets - a combined approach. The present study, in terms of its basic applied purpose, in terms of nature, survey research and in terms of paradigm, combined-explo MoreThe purpose of this study is to design a strategic model for international marketing of Iranian handmade carpets - a combined approach. The present study, in terms of its basic applied purpose, in terms of nature, survey research and in terms of paradigm, combined-exploratory research, sampling in the qualitative part of the research was done purposefully and in the quantitative part was done by simple random sampling. In the qualitative stage with 12 experts, who were mainly academic experts in the field of international marketing and senior managers of companies exporting Iranian handmade carpets, the interviews continued until theoretical saturation was achieved, and the sample of the quantitative section consisted of 196 people selected according to the Cochran's formula and the research tool in the qualitative section has been identified using the exploratory method of strategic components of international marketing of Iranian handmade carpets and the factors affecting it and in a small part it was evaluated through descriptive-survey research. The sampling method in the qualitative part was purposeful and in the quantitative part was simple random. The research tool in the qualitative part of exploratory interview was semi-structured and in a small part, for the strategic evaluation of international marketing of Iranian handmade carpets, a researcher-made questionnaire was used, which was designed based on the themes obtained in the qualitative stage. In the qualitative part, the analysis of the interviews was performed using the content analysis method. The validity and reliability of the components were examined and Cronbach's alpha of all the above components was 0.7 and during it; the most important basic, organizing and comprehensive themes on the components of the factors affecting the international marketing strategy of Iranian handmade carpets were assessed. Quantitatively, through structural equation methods, the accuracy of the research model was confirmed and it turned out that the selection of concepts, dimensions and indicators had a high accuracy in the handmade carpet industry and it can provide a suitable framework for compiling a vision document for the handmade carpet industry. Manuscript profile -
Open Access Article
142 - Comprehensive Systematic Model of Fraud and Decisions in Financial Management: A Structural Equation Modeling Approach
Seyed Yousef Ahadi Serkani maryam atarasadi Mohsen Amini khouzaniThis scientific research aims to investigate the role of reinforcing or limiting the factors affecting fraud-based behavior in companies with opportunistic tendencies on companies' financial decisions. Opportunistic tendencies provide the context for directing many fina MoreThis scientific research aims to investigate the role of reinforcing or limiting the factors affecting fraud-based behavior in companies with opportunistic tendencies on companies' financial decisions. Opportunistic tendencies provide the context for directing many financial decisions to protect the interests of particular groups. On the other hand, the intervention of some internal and external factors limits the possibility of taking advantage of such opportunities or provides the conditions for their use. Studying the subject of fraud and its effects on financial management is crucial, notably with a systematic approach, implying this study's applied objective. Based on the provided comprehensive model, According to the comprehensive model, the present study is intended to explain the current situation in relation to the role and importance of three categories of trust factors, audit quality and political communication on the process of influencing fraudulent behavior on financial decisions such as profit management, risk management, capital structure and The ownership structure of companies has been discussed with the aim of controlling the effective factors in this field. This research is applied in terms of objective. It draws upon a descriptive and survey methodology. The statistical population contains managers, financial experts, and professionals from companies listed on Tehran Stock Exchange. A sample of 348 individuals was selected, and the collected data was analyzed using Structural Equation Modelling (SEM) and the PLS-Smart software package. Findings suggest that fraud significantly affects financial decisions, demonstrating the significant role of trust in mediating between fraud and financial decisions. The Sobel test confirms this role. The research also confirms that the mediating role of political relations and auditing quality in the relationship between fraud and financial decisions is significant in this model. Manuscript profile -
Open Access Article
143 - Presenting a Gray Marketing Model Using the Role of Influencers in Social Media
Anvar Yousefi Mehdi Hadad ZadehThe purpose of this study is to present a gray marketing model using the role of influencers in social media. This research has been collected in terms of practical purpose and in terms of data collection method, quantitative-qualitative, it means using a questionnaire MoreThe purpose of this study is to present a gray marketing model using the role of influencers in social media. This research has been collected in terms of practical purpose and in terms of data collection method, quantitative-qualitative, it means using a questionnaire and interview. The face validity of the questionnaire was confirmed by experienced professors. The reliability of the questionnaire was also assessed using Cronbach's alpha method. The statistical population of the study consists of two sections: food consumers and faculty members, experts who had the most information in the field of gray marketing and the role of virtual influencers. 384 were selected from the first population after determining the sample size using Cochran's formula. From the second community, 14 people were selected and their opinions were qualitatively analyzed. In quantitative data analysis, the structural equation approach was used and in qualitative data analysis, Grounded theory approach method and in-depth interview were used. Findings of this study were extracted in the qualitative part of the variables of causal factors, contextual factors, intervening factors, and outcomes and the findings of the quantitative section showed that the coefficient of variable path of parallel factors and parallel imports is 0.906 and also t-statistic is 11.328 and the coefficient of variable path of parallel factors and parallel imports is 0.992 and t-statistic is 13.476. The coefficient of variable path of interfering factors and parallel import is 0.591 and t-statistic is 8.017. Also, the coefficient of the variable of consequences and parallel imports is 0.755 and also the t-statistic is 9.705. Finally, the variable path coefficient of strategies and parallel imports is 0.673 and the t-statistic is 8.627. Manuscript profile -
Open Access Article
144 - Presenting a Model of Film Marketing Process in Iran and Describing the Model (Case Study: Social Drama Genre)
Mona Turkman Esmaeil Hassanpour Ghoroghchi Serajeddin MohebiThe main purpose of this research is to present a model of film marketing process in Iran. The present research is developmental-applied in terms of purpose and is a kind of exploratory mixed research in terms of nature. The statistical population in the quality departm MoreThe main purpose of this research is to present a model of film marketing process in Iran. The present research is developmental-applied in terms of purpose and is a kind of exploratory mixed research in terms of nature. The statistical population in the quality department is specialists in the field of work and academia, marketing and film industry. The number of samples was obtained by the available method and the sample size was obtained by theoretical similarity. Specialists were identified by purposive sampling and snowball sampling, which according to the adequacy of the data, a total of 30 specialists were interviewed. The statistical population in the quantitative section is 294 producers, directors and media experts. In the qualitative part, the interview was used as a data collection tool and in the quantitative part, a 34-item questionnaire was used. The research method in the qualitative part was the qualitative content analysis method in the MAXQDA software and in the quantitative part the researcher used the SPSS software and the structural equation approach. Based on the results of the qualitative study, nine hypotheses were proposed. The hypotheses were tested by distributing a researcher-made questionnaire and extracting the data and then the confirmatory factor analysis test. The results of the confirmatory factor analysis test and the dimension measurement model of the variables showed that all variables are in a significant state. And in the section of structural equations, it was proved that all the relations designed in the qualitative section are approved and all the components of the model have significant relations with each other. Manuscript profile -
Open Access Article
145 - Influencer Behavior in Social Media Marketing: Developing and Validating a New Model
Habibollah Majidian Mahdi Mahmoudzadeh Vashan Hossein HakimpourThis research was aimed at develop and validate an influencer behavior model in social media marketing. The statistical population in the qualitative section consisted of Academic and organizational experts including social media marketing experts. A sample of qualitati MoreThis research was aimed at develop and validate an influencer behavior model in social media marketing. The statistical population in the qualitative section consisted of Academic and organizational experts including social media marketing experts. A sample of qualitative sample was used for purposeful sampling and in a small part of the compilation sampling. The data collection tool was interviewed in the qualitative section and in the quantitative section the questionnaire was used. Data were analyzed using confirmatory statistical analysis. The results identified 17 components and 90 indicators that 4 components of influencing the behavior of influencers in social media marketing. Finally, the research model consisting of influential and influential factors was presented and its degree of appropriateness was appropriate. Manuscript profile -
Open Access Article
146 - Prioritizing the Dimensions, Components and Indicators of the Intellectual Capital Model in State Banks with the Competency Approach of Managers
Abouzar Hatami Ghoushchi Karamolah Daneshfard Abbas Toloui Ashlaghi Fereydon Rahnamay RoodposhtiCompetency management and development are vital tools to increase competition in organizations and the goal of the competency-based approach is to "determine the competencies needed by top people in key positions across the organization, efforts to close competency gaps MoreCompetency management and development are vital tools to increase competition in organizations and the goal of the competency-based approach is to "determine the competencies needed by top people in key positions across the organization, efforts to close competency gaps through effective selection and training and ensuring that good performance is recognized and rewarded." Now, considering the increasing role of state banks as the most important financial and economic institution in the construction of the country, the present study seeks to provide an intellectual capital model with a competency approach of managers in state banks and intends to enumerate the dimensions of the main and important competencies of the managers of state- banks to help senior executives of state banks identify the right people, with the advent of the information technology revolution, the global economic paradigm changed dramatically after the 1990s. In today's economy, knowledge, as the most important asset, has replaced financial and physical capital. Intellectual assets are non-competitive assets. Unlike physical assets that can only be used to do a particular task at a particular time, intellectual assets can be used simultaneously for several specific purposes. This ability is one of the most important criteria for the superiority of intellectual assets over physical assets.This research seeks to provide an intellectual capital model with a competency approach of managers in state banks. Based on the findings, intellectual capital can be influenced by the factors of customer capital, social capital, structural and human capital, knowledge capital, foreign capital, domestic capital, spiritual capital, technical capital and communication capital. The components and indicators related to each of the mentioned dimensions have been discussed separately in the previous pages. Based on in-depth semi-structured interviews with experts, it can be concluded that: human capital, structural capital and social capital as the first to third priorities are the dimensions of the intellectual capital model of state-owned banks with the competency approach of managers. Manuscript profile -
Open Access Article
147 - A Stock Market Prediction Model Based on Deep Learning Networks
seyyedeh mozhgan Beheshti Masalegou Mohammad-Ali Afshar-Kazemie jalal haghighat monfared Ali RezaeianAccurate stock market prediction can assist in an efficient portfolio and risk management. However, accurately predicting stock price trends still is an elusive goal, not only because the stock market is affected by policies, market environment, and market sentiment, bu MoreAccurate stock market prediction can assist in an efficient portfolio and risk management. However, accurately predicting stock price trends still is an elusive goal, not only because the stock market is affected by policies, market environment, and market sentiment, but also because stock price data is inherently complex, noisy, and nonlinear. Recently, the rapid development of deep learning can make the classifiers more robust, which can be used to solve nonlinear problems. This study proposes a hybrid framework using Long Short-Term Memory, Autoencoder, and Deep Neural Networks (LSTM-AE-DNNs). Specifically, LSTM-AE is responsible for extracting relevant features, and in order to predict price movement, the features are fed into two deep learning models based on a recurrent neural network (RNN) and multilayer perceptron (MLP). The dataset used for this is Dow Jones daily stock for 2008-2018, which was used in this article. Besides, to further assess the prediction performance of the proposed model, original stock features are fed to the single RNN and MLP models. The results showed that the proposed model gives the more accurate and best results compared to another. In particular, LSTM-AE+RNN shows a better performance than the LSTM-AE+MLP. In addition, hybrid models show better performance compared to a single DNN fed with the all-stock features directly. Manuscript profile -
Open Access Article
148 - Assessing the Out-Of-Home Advertising Model of Consumer Products (Case study of food industry in Fars province)
Abdulaziz Shourangiz Hassan Biabani Mohammad Hossein RanjbarThe purpose of this study is evaluate the out-of-home advertising model of consumer products in the food industry of Fars province. The model under test was designed using the grounded theory method through interviews with 20 marketing and advertising experts. Structura MoreThe purpose of this study is evaluate the out-of-home advertising model of consumer products in the food industry of Fars province. The model under test was designed using the grounded theory method through interviews with 20 marketing and advertising experts. Structural equation analysis has been used to analyze the data and according to the proposed model in relation to the effect of latent variables. Data were collected by distributing a questionnaire among the marketing and sales staff of Fars food industry companies. The statistical population of this study includes the employees of the marketing and sales department of Fars food industry companies. Due to the unlimited number of statistical population, a cluster model was used to select the sample. For this purpose, 246 people were selected and evaluated in a targeted manner, but in the end, 227 completed and returned questionnaires were statistically analyzed. According to the results, the two important models of model fit (RMSEA) and (CMIN / DF) and other indicators are in an acceptable range, which can be said that the model has a good fit. Also, the research results showed that Out-Of-Home advertising can It should lead to customer loyalty, credibility, mental engagement, intention to buy and increase sales. Manuscript profile -
Open Access Article
149 - Construction and Validation of Dimensions and Components of the Organizational Anomie Scale in Order to Provide a Native Model in Government Hospitals
soodeh rafierad hasan ali aghajani Ghorbanali Agha ahmadi maryam rahmatyOrganizational anomie (OA) is defined as the lack of law, as well as violations or weaknesses in the implementation of laws and norms in the organization, which can have detrimental effects on the performance of the organization and its members. The main focus of this s MoreOrganizational anomie (OA) is defined as the lack of law, as well as violations or weaknesses in the implementation of laws and norms in the organization, which can have detrimental effects on the performance of the organization and its members. The main focus of this study is to establish and validate an organizational anomie scale that can be employed to implement and operate this tool in field studies. The present research is applied-exploratory in terms of purpose and descriptive-survey in terms of method. To conduct this research, issues related to organizational anomie using factor analysis approach and content analysis method of scientific texts as well as from the perspective of qualified and experienced thinkers and experts and a researcher-made questionnaire on organizational anomie in COVID-19 pandemic are analyzed. it placed. Completed by experts and managers. The reliability coefficient of the test was calculated to be 0.85 using Cronbach's alpha test. Exploratory factor analysis of organizational questions revealed that the components of this questionnaire may explain more than 78.512 % of the desired variance. After one rotation of Varimax factors, the correlation between each item with each component was determined in the best situation and accordingly, twelve components were selected and extracted with the most weight: conflicting goals of the individual and organization, weakness in communication, standard selection ,ambiguity in goals, level of trustworthiness, negative attitude of employees towards themselves, feeling useless, understanding justice, weak control, common norms, organizational indifference, lack of socialization. According to the research findings, it can be concluded that organizational anomie is a multidimensional concept with many dimensions and components and cannot be studied with limited dimensions and components. Manuscript profile -
Open Access Article
150 - Validation of the Pattern of Brand Marketing Efforts on Social Media with Customers in the Dermato-Cosmetic Industry
Yones Kafilaleh Hossein Bodaghi Khajeh Noubar Alireza Motemani Aliakbar PeyvastehThe purpose of the current study is to validate the pattern of brand marketing efforts on social media with customers in the dermo-cosmetic industry.In terms of method and time frame of data collection this study is considered cross-sectional research. The statistical p MoreThe purpose of the current study is to validate the pattern of brand marketing efforts on social media with customers in the dermo-cosmetic industry.In terms of method and time frame of data collection this study is considered cross-sectional research. The statistical population involved the dermoc-osmetics industry clients of Serita brand. The sample size was 384 people and the employed sampling method was simple randomization method. To validate the pattern of brand marketing efforts on social media, the researcher made use of the partial least squares method alongside with Smart PLS software. The data collection tool was a questionnaire that was validated by structural validity, convergent validity and divergent validity. The reliability of the questionnaire was judged by employing Cronbach's alpha and combined reliability. The outcome indicated that the creating informative content and social content are considered to be the fundamental factors of the model that affects client trust. Client confidence brings about. Client engagement and encourages attractive page design. Accordingly, interacting with clients and designing attractive pages touches word-of-mouth advertising and eventually leads to the efficacy of social marketing efforts. Manuscript profile -
Open Access Article
151 - Design and Fitting of E-Commerce Implementation Model in Knowledge-Based Companies Active in the Field of Information and Communication Technology
Ali Hakimzadeh Mohammad Ghasemi Namaghi Ali HosseinzadehThe purpose of this study was to design and fit an e-commerce implementation model in knowledge-based companies active in the field of information and communication technology in Tehran province. In this research, the research policy of data foundation theory was used. MoreThe purpose of this study was to design and fit an e-commerce implementation model in knowledge-based companies active in the field of information and communication technology in Tehran province. In this research, the research policy of data foundation theory was used. The statistical population of the qualitative section consists of experts familiar with the subject of research (university professors and experts in the field of study). In order to determine the sample size, a purposeful method was used and until the new concepts were not enumerated, the interview process continued until the 15th person. The statistical population of a small part is all employees of knowledge-based companies active in the field of information and communication technology in Tehran that according to surveys, approximately 21,000 people work in these companies which 378 people were selected as the sample size by racemose or random classification and Morgan table. In this research, two questionnaires have been used to collect the data needed to measure the studied variables. Experts' opinions were used to evaluate the validity of the questionnaire and Cronbach's alpha reliability of 0.87 was obtained. To analyze the data, the grounded theory approach and structural equations have been used and the software is PLS. Findings showed that 81 sub-components constitute the dimensions of the model and the results of model fit also showed that the research model is valid for implementation and according to the analysis, it was found that at the 95% confidence level, all paths are significant, and as a result, the six main dimensions and subcomponents related to the model are approved. Manuscript profile -
Open Access Article
152 - Four-Stage Supply Chain Design for Perishable Products and Evaluate it by Considering the Triple Dimensions of Sustainability
Shahryar Marzban Morteza Shafiee Mohammad Reza MozaffariThis study will seek to provide the best and most efficient ordering policies for different levels of the perishable food supply chain in order to maximize the overall profit of the chain, and minimize social and environmental damage. Our supply chain includes a four-le MoreThis study will seek to provide the best and most efficient ordering policies for different levels of the perishable food supply chain in order to maximize the overall profit of the chain, and minimize social and environmental damage. Our supply chain includes a four-level supply chain of suppliers, manufacturers, distributors and retailers. In addition to the components of perishable products, the dimensions of sustainable development have been fully investigated and taken into account in the entire chain. In this study, due to the main nature of perishable materials, the statistical population includes 9 dairy companies and 9 meat and protein companies, which in total 18 dairy, meat and protein companies in Fars province, Iran, were studied. Network Data Envelopment Analysis (DEA) was used to analyze the data and WinQsb was used to model and solve it. According to the results, the average efficiency of the supply chain of production and distribution of perishable products in the financial year studied by the research in the suppliers sector was equal to 0.9634. This average was equal to 0.9899 in the producers sector, 0.9903 in the distributors sector and 0.9707 in the retailers sector. Therefore, the average efficiency in the study shows that the most inefficiency problems of the studied companies are related to the supplier sector. Also, the overall average efficiency is equal to 0.9950. Manuscript profile -
Open Access Article
153 - Multi-Objective Mathematical Model for Locating Flow Optimization Facilities in Supply Chain of Deteriorating Products
Hamidreza Mohammadi Reza Ehtesham RasiManaging supply chain operations in a reliable manner is a significant concern for decision-makers in competitive industries. In recent years consumers and legislation have been pushing companies to design their activities in such a way as to reduce negative environment MoreManaging supply chain operations in a reliable manner is a significant concern for decision-makers in competitive industries. In recent years consumers and legislation have been pushing companies to design their activities in such a way as to reduce negative environmental impacts more and more. It is therefore important to examine the optimization of total supply chain costs and environmental impacts together. However, because of the recycling of deteriorated products, the environmental impacts of deteriorating items are more significant than those of non-deteriorating ones. The subject of supply chain of deteriorating products, simultaneously considering costs and environment has gained attention in the academia and from the industry. Particularly for deteriorating and seasonal products, such as fresh produce, the issues of timely supply and disposal of the deteriorated products are of high concerns. The objective of this paper is to develop multi objective mathematical model and to propose a new replenishment policy in a centralized supply chain for deteriorating products. In this model, the manufacturer produces a new product and delivers it to a distant market, and then the distributor buys the product and sells it to the end consumers. This study presents a new mathematical model of the location-routing problem (LRP) of facilities in supply chain network (SCN) for deteriorating products through taking environmental considerations, cost, delivery time and customer satisfaction into account across the entire network and customer satisfaction. In order to solve the model, the combination of the two red deer algorithm (RDA) and annealing simulation (AS) was proposed. We then perform the network optimization in SCN and provide some managerial insights. Finally, more promising directions are suggested for future research. Manuscript profile -
Open Access Article
154 - Designing a Strategic Model for Pricing Industrial Products with an Approach Activity-Based Costing Based on the Data Theorizing Method of the Foundation
Mehran Gholami Mohammad HakakToday, one of the most important concerns of organizations is to face changing environments in valuing their products. Therefore, manufacturers show different behaviors in the face of uncertainty about the future price of their products. Therefore, in the present study, MoreToday, one of the most important concerns of organizations is to face changing environments in valuing their products. Therefore, manufacturers show different behaviors in the face of uncertainty about the future price of their products. Therefore, in the present study, the researcher, using the data theorizing method of the Foundation, seeks to provide a strategic pricing model for industrial products with the FABC approach. Based on theoretical sampling and snowball sampling method, after collecting data through in-depth and semi-structured interviews with 16 university experts and steel industry experts, the text of the interviews was initially coded and extracted. Concepts of designing and explaining the strategic pricing model of products in industrial tools were analyzed by research data and categories. Findings show that considering the causal, contextual and intervening factors affecting the pricing of industrial products with a fuzzy activity based costing approach, the adoption of proposed strategies in the resulting model leads to increased productivity and power Competitive manufacturing companies. Manuscript profile -
Open Access Article
155 - Leveling of Effective Factors on Ethical Culture in the Audit Organization, with ISM Method
fatemeh Firoozi nia Davood kia Kojouri Behzad Farrokhseresht Razieh AlikhaniAbstract:"Organizational culture" is a shared and relatively stable pattern of basic values, beliefs, and convictions in an organization. Considering the importance of organizational ethical culture in the country, and especially in public and private organizations, als MoreAbstract:"Organizational culture" is a shared and relatively stable pattern of basic values, beliefs, and convictions in an organization. Considering the importance of organizational ethical culture in the country, and especially in public and private organizations, also considering the role of culture as a guarantee of stability in this organization. This descriptive-analytical research aims at identifying and leveling the factors affecting the organizational ethical culture in the audit firm by applying The Pairwise comparisons ISM method was performed.Method:For this purpose, by using the studies and research done in the past and also benefiting from the opinions of fifteen university professors and employees of the auditing organization, the factors affecting the organizational culture were investigated and after the final approval, 9 factors were selected. In the next steps, these factors are used in the research with the interpretive structural modeling technique and with the method of ISM pairwise comparisons and EXCEL software.Findings:Finally, among the investigated factors on "organizational ethical culture", five general levels were classified. The "Working pressure" was selected as the first level. At the second level, the parameters of "performance measurement system", "power structures", and "incentive and punishment systems" were confirmed. The third level also includes "management of educational programs" and "organizational norms". The fourth level is dedicated to "Employee Behaviors". Finally, the fifth level, the most influential parameter of "Organizational Ethical Culture", was declared to be trusted. Manuscript profile -
Open Access Article
156 - Determining the Dimensions of Electronic Customer Relationship Management (E-CRM) in Gharzolhasaneh Mehr Iran Bank
Mohamad Ali Tadayon Reza Ebrahimzade Dastgerdi Alborz Gheitani Mehrdad SadeghiThis study is aimed at determining the dimensions of electronic customer relationship management (eCRM) of Gharzolhasaneh Mehr Iran Bank. The qualitative research method was thematic analysis using an exploratory inductive approach in which 4 main dimensions (comprehens MoreThis study is aimed at determining the dimensions of electronic customer relationship management (eCRM) of Gharzolhasaneh Mehr Iran Bank. The qualitative research method was thematic analysis using an exploratory inductive approach in which 4 main dimensions (comprehensive themes), 13 components (organizing themes), and 116 indicators (basic themes) were presented. Then the experts agreed on these items and finally, 104 indicators (basic themes) were approved. Content validity (0.42) was confirmed, reliability was 0.95 through the Holesti method. 4 business dimensions (branding, marketing, customer strategy, and advertising components); Administrative dimension (organizational) (organizational structure, value creation strategy, and organizational culture components); Communication dimension (information components, information technology, interaction, and support), and also management dimension (financial management, knowledge and learning management components) were identified and approved. This model can be used as a basis for planning to enhance and improve the quality of the eCRM system for use in Gharz al-Hasna Bank. Manuscript profile -
Open Access Article
157 - Presenting a Model for the Role of Disclosure Quality in the Relationship between Innovation and Financial Performance
Sayed Davoud Hoseini Rad Mostafa Ghasemi Abdolreza MohseniThis study aims to present a model for the role of disclosure quality in the relationship between innovation and financial performance. The present study seeks to determine whether disclosure quality improve the relationship between innovation and financial performance MoreThis study aims to present a model for the role of disclosure quality in the relationship between innovation and financial performance. The present study seeks to determine whether disclosure quality improve the relationship between innovation and financial performance or not? This study is a correlation study. Data is analyzed using structural equation modeling. The statistical population comprised of companies listed on the Tehran Stock Exchange. Y exerting the systematic elimination 140 companies were selected from 2015 to 2022. Result of the first hypothesis showed a significant and positive relationship between Innovation criteria and financial performance indices. This means that innovation improves financial performance. The results of the second hypothesis showed a significant and positive relationship between innovation criteria and disclosure quality indices. This means that innovation enhances the quality of disclosure. The third hypothesis's results showed a significant and positive relationship between financial performance criteria and disclosure quality indices. This means that financial performance improves disclosure quality. The results of the fourth hypothesis showed that disclosure quality indicators have a moderating role between Innovation criteria and financial performance indicators. This means that disclosure quality causes innovation to improve financial performance in the Tehran Stock Exchange and provide these companies with better disclosure quality. Manuscript profile -
Open Access Article
158 - Modeling Open R&D Ecosystem Via System Dynamics Approach A Case Study: Nanotechnology
Pourya Abbasi Reza RadfarToday, business environments are fast changing and Nanotechnology-driven firms are opening up their organizational boundaries to tap into an external source for R&D activities. To reform the structure of the R&D activities in order to be successful, firms face c MoreToday, business environments are fast changing and Nanotechnology-driven firms are opening up their organizational boundaries to tap into an external source for R&D activities. To reform the structure of the R&D activities in order to be successful, firms face challenges in finding a proper place in the R&D ecosystem. Therefore, this research examines the open R&D ecosystem through these key questions. Which components can form an open R&D ecosystem and how do interactions behave in a dynamic model? This research is done in 3 stages; the first stage is data collection based on the Fuzzy questionnaire, then the data analysis through the Fuzzy-DEMATEL method, and finally modeling the dynamics of the open R&D ecosystem.. This research is applied in terms of purpose and descriptive survey information in terms of collecting information. The findings suggest that Nano-tech in Iran relies on two main components that affect each other: technological innovation performance and ecosystems. the result shows that inside the ecosystem, the most share of activities is related to the human resources and governance sub-ecosystems. In addition, scientific works under the concept of technological innovation performance have the greatest impact from sub-ecosystems, and the balance between performance and ecosystem is a possibility for Nano-firms to do more R&D activities. Overall, this study provides a better understanding of open R&D by suggesting that further opening of the R&D ecosystem is necessary for nanotechnology. Manuscript profile -
Open Access Article
159 - Subjectivity Reduction of Qualitative Approach in Information Security Risk Analysis
Alireza TamjidYamcholo Abbas Toloie EshlaghyQualitative information security risk assessments are somewhat subjective and the high degree of subjectivity associated with the perception of risk means that management is often skeptical of risk analysis results, and is unwilling to make important decisions based on MoreQualitative information security risk assessments are somewhat subjective and the high degree of subjectivity associated with the perception of risk means that management is often skeptical of risk analysis results, and is unwilling to make important decisions based on that. Besides, the process of information security risk assessment is quite complex and rife with uncertainty and without taken into account the uncertainty of information security risk assessment the results can be misleading. Therefore, in this paper, the Fuzzy Multi Criteria Group Decision Making (FMCGDM) model is proposed to address the above-mentioned problems. The focus group method used to identify risk parameters and the Delphi method is used to construct a hierarchy for risk parameters. The findings of this research would be useful for the information security department to become more capable in analyzing the InfoSec risks and reducing the consequences of subjective assessment. A case study involving an actual information security risk management project was presented to illustrate the use of the proposed model. Computational results demonstrated the efficiency and effectiveness of the presented model that can assist InfoSec risk analyst to better evaluate InfoSec risk. Manuscript profile -
Open Access Article
160 - A Model for Identification of Factors Affecting Services Intelligent Supply Chains: A Meta-Synthesis Approach
Seyed Mohammad Rahchamani Seyed Heydariyeh Seyed Mohammad ZargarIntelligence is an essential factor in supply chain. It prepares the ground for effective and timely communication and facilitates information sharing among supply chain components in both production and service sectors. Hence, the present study seeks to identify the co MoreIntelligence is an essential factor in supply chain. It prepares the ground for effective and timely communication and facilitates information sharing among supply chain components in both production and service sectors. Hence, the present study seeks to identify the components of services intelligent supply chain and categorize them as a comprehensive model by using the meta-synthesis approach. In this research, total of 437 articles in the field of services intelligent supply chain was identified and examined at first step. Articles were in the period of 1980 to 2022. Finally, after evaluation of articles, 53 articles remained. Then, based on the process of the meta-synthesis and the use of coding method, four main fields and a number of sub-fields were found for the services intelligent supply chain variable. Initial codes introduced in the software for conceptualization and categorization. The main fields of services intelligent supply chain included intelligence dimensions, intelligence conditions, intelligence strategies and intelligence consequences. Each of these main fields has a number of sub-fields. The result of the study shows that in order to implement the services intelligent supply chain, several dimensions and components are considered, concepts such as real-time online information flow, intelligent fund flow, intelligent services flow, process management and technology infrastructure play an important role. Suggestions are presented in accordance with the comprehensive model identified. Also, the conceptual model designed can be useful as a basis for future research in the direction of practical manual in the effective use of the services intelligent supply chain. Manuscript profile -
Open Access Article
161 - Identifying the Effective Factors of Oral Electronic Marketing on Brand Equity
Azadeh Darvish Fereshteh Lotfizadeh Kambiz Hiedarzadeh Rahim MohtaramThe main challenging issues for e-commerce operators are building trust in customers to make purchases and gaining a suitable position in the minds of consumers to repeat purchases. Therefore, this research aims to identify the effective factors of word of oral electron MoreThe main challenging issues for e-commerce operators are building trust in customers to make purchases and gaining a suitable position in the minds of consumers to repeat purchases. Therefore, this research aims to identify the effective factors of word of oral electronic marketing on brand equity. For this purpose, the researcher tried to use the grounded qualitative research method (Glaserian grounded theory) and, with the help of MAXQDA software, to identify and present the dimensions, components, and indicators of oral electronic marketing effective on "brand equity" from the analysis of theoretical bases, upstream documents, and interviews with experts. This research is in the category of applied-developmental research, and in terms of method, strategy, and nature, it is part of exploratory qualitative research, whose philosophy is based on the interpretative-constructive paradigm. It has a single time horizon, collects data from both documentary and field methods, and its tool is recording in the documentary (library) section and interviews in the field section. The statistical population of this research is experts in the fields of human resources management, marketing, and branding; managers and vice-presidents; and employees of e-commerce companies. Based on research findings, oral electronic marketing has two dimensions: technical and technological factors and individual factors, and the dimension of technical and technological factors includes the components of electronic marketing tools and situational features, message features, and the dimension of human factors includes the components of individual factors and interpersonal factors. The special value of the brand also has two dimensions of consumer perception and consumer behavior. The dimension of consumer perception includes the components of brand association, perceived quality, and brand awareness, and the dimension of consumer behavior includes the components of brand loyalty, customer relationships, and brand consistency. Manuscript profile -
Open Access Article
162 - Dentifying and explaining a model for improving DNA genetic codes (Case study: Isfahan Tokafulad Holding Companies)
sara Etemadi Ali Shirvani Zahra DarvishOrganizational DNA expresses a method of investigation, thinking, reflection and thought about organizations, which examines the patterns of organizations, management practices, leadership style and other concepts related to the organization. Organizational DNA uses ver MoreOrganizational DNA expresses a method of investigation, thinking, reflection and thought about organizations, which examines the patterns of organizations, management practices, leadership style and other concepts related to the organization. Organizational DNA uses very diverse approaches to understand and recognize the organization, instead of organizational models and forms, by examining issues such as teamwork, decision-making, and development and improvement of human resources as separate or at least independent variables. In this research, by using the theoretical framework and using quantitative and qualitative methods, it has been done to identify the dominant DNA in Tocafulad Holding companies and determine the relationship model of hidden components using covariance analysis. The statistical population includes 435 employees of Isfahan Tokafulad companies and 6 company experts who used a mixed or mixed design to conduct the research. The technique of structural equations has been used to improve the model and evaluate the components and indicators to check and identify the model. In order to answer the research question, the steps are: 1) presentation of the conceptual model of the relationship between the corporate DNA and the investigated components, 2) quantitative evaluation of the components and indicators of the model, 3) determining the mutual influence of the hidden variables and the obvious variables of the model and 4) the relationship Between the apparent variables of the components with each other and the verification of the initial conceptual model has been carried out and then the model has been improved and finally the dominant DNA has been determined. The research showed that semantic DNA with a factor load of 0.93 is the dominant DNA in 4 out of 6 companies under investigation. It was also found that planning and payment system are the least important and change processes are the most important in line with the improvement model. In the improved model based on covariance analysis, the mutual effects of payment system and planning with mission, leadership style with teamwork, performance management with decision-making, interpersonal relations with change processes and change processes with work group should be considered. Manuscript profile -
Open Access Article
163 - Interrelations Among Business Model Components and their Role in a Business Model System
Hadid Heidari MohammadReza KabaranzadGhadim Ahmad AslizadehAbstractBusinesses are the heart of every economic and social system. However, some of them are faces with failure due to the lack of a proper business model or having an inappropriate one. For designing a business model or innovating it, different elements should be ta MoreAbstractBusinesses are the heart of every economic and social system. However, some of them are faces with failure due to the lack of a proper business model or having an inappropriate one. For designing a business model or innovating it, different elements should be taken into account. Not only considering these elements is crucial, but also their role in the system and detecting the interrelations between them are of outmost importance. With this regard, the aim of this article is investigating the possible effects and impacts of each element on others in a Business Model and categorizing them based on their importance and their net contribution in the selected model. For this purpose, Decision Making Trial and Evaluation Laboratory (DEMATEL) method is hired. The business model investigated in this article is the one introduced by krumeich and consisted of 20elements. Although all the elements are interdependent, based on the findings of this research, Resource Model is the most effectual component as well as being the most important element in the system. Furthermore, Cost Model is the highest impact receiver due to the highest amount of impacts receives from other elements. The results of this research are depicted in the form of tables and graphs. Manuscript profile -
Open Access Article
164 - Validation of Urban Branding Model in order to Develop the Tourism Industry of Guilan Province
samaneh Akhavan Foumani homa doroudi fereshte lotfizadeSome cities have unique and special features that have created a strong image of them in the minds of people elsewhere; But there are many cities that, despite their special features, have not been successful in this area. The purpose of this research is to validate the MoreSome cities have unique and special features that have created a strong image of them in the minds of people elsewhere; But there are many cities that, despite their special features, have not been successful in this area. The purpose of this research is to validate the urban brand model in order to develop the tourism industry in Gilan province. The statistical population of the study includes managers and experts of Guilan Cultural Heritage and Tourism Organization and employees working in tourism services offices of Guilan Province. Using a researcher-made questionnaire, 201 of them by Simple random sampling method were selected. Structural equation modeling using LISREL software was used to validate the model. The results of model validation showed that There is no significant relationship between contextual factors and strategies. But there is a significant relationship between other relationships in the model and the relationship between them was confirmed. Manuscript profile -
Open Access Article
165 - Portfolio Optimization and the Momentum- Contrarian Strategy (MCS)- Based Performance: Evidence from Tehran Stock Exchange
Homayun Soltanzadeh Reza Keykhaei Abdolmajid Abdolbaghi Ataabadi Mohammad Hosein ArmanThis study was conducted to determine the stock portfolio with the best return and low-risk investments using momentum-contrarian strategies (MCSs). The momentum-Contrarian strategy is one of the well-known models to construct the portfolio which suggests buying the sto MoreThis study was conducted to determine the stock portfolio with the best return and low-risk investments using momentum-contrarian strategies (MCSs). The momentum-Contrarian strategy is one of the well-known models to construct the portfolio which suggests buying the stocks with the best performance (the winner stocks) and selling the stocks with the worst performance (the loser stocks). The optimal values of the portfolio's objective function and the weight of all assets in the portfolio that are not necessarily the same are calculated by defining a nonlinear multivariate optimization model combined with momentum-contrarian strategies (MCSs). The return information of companies listed on the Tehran Stock Exchange from 2014 to 2019 was used to select the best optimal portfolio. The results confirmed the stability in the profitability of the contrarian optimal portfolio with minimum risk compared to other optimal portfolios. Furthermore, through MATLAB software the optimal weight of assets in the optimal portfolio is calculated based on statistical data. Manuscript profile -
Open Access Article
166 - Future Study of Marketing in the Banking Industry with a focus on Blockchain Technology
Majid Ahmadi Alireza Rousta Mohammad Hasan Maleki Farzad AsayeshThe aim of the current research is to identify the futures of marketing in the banking industry with a focus on blockchain technology. The current research is applied in terms of direction and has a mixed methodology due to the use of qualitative and quantitative method MoreThe aim of the current research is to identify the futures of marketing in the banking industry with a focus on blockchain technology. The current research is applied in terms of direction and has a mixed methodology due to the use of qualitative and quantitative methods together. The theoretical population of the research was experts in banking marketing and digital financial technologies, especially blockchain, and the sampling method was done in a judgmental method. The sample size in this study was equal to 15 people. For data analysis, meta synthesis methods, Binominal's statistical test, developed Copras and root definitions tool were used. The tools of data collection in this research were interviews and questionnaires (expert evaluation and priority evaluation questionnaires). 47 drivers were extracted from meta synthesis and these drivers were classified into nine main drivers. The drivers of the research were screened in two stages using theory-based inference screening and Binominal's test, and 12 drivers were considered for prioritization using the Copras technique. The remaining drivers were evaluated using the Copras technique and three criteria of importance, degree of certainty and experts' expertise. The findings showed that the drivers of marketing researchers' interest in digital financial technologies and blockchain and the development of decentralized banking had the highest priority and were selected for scenario planning. Based on these two drivers, four scenarios of crypto bank, conservative banking, pioneer banking and traditional banking were developed. The research proposals were proposed based on the important drivers and the desired scenario (crypto bank). Manuscript profile -
Open Access Article
167 - A Model of Evaluating the Agile of Health care Institute using a Stable Balanced Score Card (Case study: selected Hospitals in Guilan province)
Faegheh Saharkhiz Roshandel jalal haghighat monfared Hossein AdabOrganizations face many challenges in the current unpredictable and changing business in which superiority in competition is one of their main goals. In this trend, the field of production has moved towards a paradigm called "Agile Production". If an organization wants MoreOrganizations face many challenges in the current unpredictable and changing business in which superiority in competition is one of their main goals. In this trend, the field of production has moved towards a paradigm called "Agile Production". If an organization wants to be agile, it must shorten the workflow of the process and provide the conditions for saving time.If a hospital is agile, it can respond when faced with internal and external changes and compete with other hospitals and provide appropriate and fast services to patients. Today, hospitals are currently trying to continuously evaluate their performance due to the increasing advancement of technology. A method in evaluating the performance of the organization is the Balanced Score Card (BSC) approach. In this, indicators measure the desired goals in the organization in four aspects of Internal process, Growth and Learning, Financial and Customer. In this approach, important aspects of sustainable development are ignored , therefore, the new method of Sustainable Balanced Score Card (SBSC) is used to evaluate the performance, which takes into account the environmental index.This study aimed to determine the factors that can be important for evaluating agility in the hospital and then classify them based on the perspectives of SBSC. In the next step, using a questionnaire and statistical hypothesis test, the effectiveness of these factors was confirmed. Then, the importance of each perspective in the field of agility was determined by hierarchical analysis, and this model was presented using the scoring method.Accordingly, the "Economic" index had the highest priority and the "Environmental" index had the lowest priority. Due to the high importance of the Economic index, suggestions were made, the most important of which is the use of long-term loans for the promotion and development of hospitals, effective cooperation, and the use of various insurance services of insurance organizations, considering inventory and tools. , Equipment, essential devices in the warehouse for greater efficiency.Regarding the innovation of this research, we can refer to the evaluation of agility from the perspective of the scorecard by considering the criterion of stability in the hospital. Manuscript profile -
Open Access Article
168 - Designing a People Capability Maturity Model Among Faculty Members (Case study: Islamic Azad University of Fars Province
maryam mahdavi nader sheikh al-Islami narges hasanmoradi Narjes ShokriPeople capability maturity model (PCMM) is a framework to help develop the level of maturity and improve the field of human resources of organizations. The present study is conducted with the aim of designing and validating an indigenous PCMM for managers among faculty MorePeople capability maturity model (PCMM) is a framework to help develop the level of maturity and improve the field of human resources of organizations. The present study is conducted with the aim of designing and validating an indigenous PCMM for managers among faculty members of the Islamic Azad University of Fars Province. First, the initial indicators are extracted through literature review, then the interview questions are designed and approved by 3 experts. After that, semi-structured interviews are conducted with 17 faculty members who, in addition to having executive records over 5 years, also are assistant professors and above. The sampling method is purposeful snowball. Data analysis is done based on Strauss and Corbin grounded theory model in 6 paradigms of causal conditions, main phenomenon, intervening conditions, context, strategies and consequences. The results of data analysis obtained during 3 open, axial and selective coding processes lead to the extraction of 29 indicators and 98 components. Then, using the obtained variables, a questionnaire is designed and distributed among faculty members, and data are collected and indicators are ranked using confirmatory factor analysis, based on which an indigenous model is presented. Validity and fitting of the model is measured through structural equations using PLS software. The results of validation show that the model has a high validity. According to the discussions and conclusions, one of the research suggestions in increasing the maturity and capability of faculty members can be holding perpetual training courses for managers, which should be implemented by teachers who have a brilliant record in human resource management. Manuscript profile -
Open Access Article
169 - Designing an Optimal Model Using Artificial Neural Networks to Predict Non-Linear Time Series (case study: Tehran Stock Exchange Index)
Bahman Ashrafijoo Nasser Fegh-hi Farahmand Yaghoub Alavi Matin kamaleddin rahmaniInvesting in stocks is fraught with long risks that make it tough to manage and predict the choices out there to the investor. Artificial Neural Network (ANN) is a popular method which also incorporates technical analysis for making predictions in financial markets. The MoreInvesting in stocks is fraught with long risks that make it tough to manage and predict the choices out there to the investor. Artificial Neural Network (ANN) is a popular method which also incorporates technical analysis for making predictions in financial markets. The purpose of this work is an applied study which is conducted using description based on testing as method. The discussion is established on analytical-computational methods. In this research, the documents and statistics of the Tehran Stock Exchange are used to obtain the desired variables. Descriptive statistics and inferential statistics, as well as Perceptron multi-layer neural networks are utilized to analyze the data of this research. The results of this research show the confirmation of the high prediction accuracy of the Tehran Stock Exchange index compared to other estimation methods by the presented model, which has the ability to predict the total index with less than 1.7% error. Manuscript profile -
Open Access Article
170 - An Integrated Approach for Evaluation Applications of Building Information Modeling Based on Rough Number
Alireza Aminrad Mohammad Miehosseini Mohammad Ehsanifar Ehsanullah ZeighamiRecently, Building Information Modeling (BIM) has emerged as a new technology in the construction industry, which is gradually gaining popularity among stakeholders. Despite the importance of BIM, the literature review shows a gap in the evaluation of BIM applications i MoreRecently, Building Information Modeling (BIM) has emerged as a new technology in the construction industry, which is gradually gaining popularity among stakeholders. Despite the importance of BIM, the literature review shows a gap in the evaluation of BIM applications in Iran. Therefore, the aim of the current research is to evaluate the applications of BIM in construction projects. Since the evaluation of the most appropriate option is a multi-criteria decision-making problem. Therefore, decision makers use preferences that are uncertain in evaluating options. Rough's theory, which is efficient in such conditions, is used. First, by using the concept of Rough's theory to transform the preferences of experts and the combined method of Analysis Hierarchy Process (AHP) and VIKOR, is used for evaluation. The results show that the proposed decision method is effective improved objectivity in BIM application evaluation under subjective condition. Manuscript profile -
Open Access Article
171 - Identifying and Validating the Factors Affecting Online Social Media Marketing about Consumer Buying Behavior
Reyhaneh Toudeh Bahambari Hossein Hakim pour Mehdi Mahmoudzadeh Vashan Hamid RezaeifarOnline social media is an important innovation that has attracted individuals and companies. The purpose of this study is to "develop an online social media marketing model about consumer buying behavior". This utilizes a mixed-method (qualitative and quantitative). Thi MoreOnline social media is an important innovation that has attracted individuals and companies. The purpose of this study is to "develop an online social media marketing model about consumer buying behavior". This utilizes a mixed-method (qualitative and quantitative). This study uses the research literature to extract the indicators, then, finalizes them by the Delphi technique in three different rounds. The study develops the qualitative model of the research based on the opinions of 20 experts as well as the application of Interpretive Structural Modelling (ISM) and MICMAC analysis. In the quantitative part, the study uses the Partial Least Squares (PLS) technique to implement SEM, validate, and test the predictive relevance of the initial model. This study applies Cohen's formula and determines 460 individuals as sample. The sampling method is non-probability. Furthermore, the statistical population of the study consists of online social media users from all over Iran. In this study, 9 key factors have been identified, modeled and analyzed. According to the MICMAC analysis results, perceived security (with the highest driving power) is identified as the driving indicator, and value co-creation (with the highest dependence) is identified as the result or target indicator. The ISM based model is validated using SEM and 15 hypotheses were checked using SEM-PLS technique, also all hypotheses except the second hypothesis were confirmed. Finally The findings confirmed Goodness of Fitness and ideal predictive relevance of the model. Manuscript profile -
Open Access Article
172 - Proposing a Customer Experience Management Model Based on the Grounded Theory Approach in Aviation Industry (Case study: Taban Airline)
Mohammad Sadeghi Far Azar Kaffashpoor Abdollah NaamiThe aim of present study is to achieve a comprehensive framework in the area of customer experience management in Taban Airline to improve business results. The statistical population was the managers and senior experts of Taban Airline. A sample of 16 people was select MoreThe aim of present study is to achieve a comprehensive framework in the area of customer experience management in Taban Airline to improve business results. The statistical population was the managers and senior experts of Taban Airline. A sample of 16 people was selected by using a purposeful snowball sampling method and in-depth and a semi-structured interview was performed with them. Data analysis was performed using a 3-step coding method in Nvivo software. Finally, a comprehensive model of customer experience management was presented. A total number of 601 open codes were extracted. After methodological modifications, they turned to 182 open codes or concepts, and in the next step, namely ladder of abstraction, they turned to 38 sub-categories and in the final step, they turned to 14 main categories. Finally present the paradigmatic categories and components form the comprehensive Customer Experience Management (CXM) model. Manuscript profile -
Open Access Article
173 - Designing a Pattern the Innovative Brand in order to Improve the Competitiveness of Iran's Petrochemical Industries Using Modeling ISM
hamed anvaripour farshid namamian Fakhraddin Maroofi Naqhdehi Farhad VafayiThe main purpose of this study is structural-interpretive modeling of industrial brand competitiveness in the petrochemical industry. This research is a qualitative-quantitative mixed exploratory research. The statistical population in the qualitative part of the resear MoreThe main purpose of this study is structural-interpretive modeling of industrial brand competitiveness in the petrochemical industry. This research is a qualitative-quantitative mixed exploratory research. The statistical population in the qualitative part of the research includes faculty members and experts in the field of industrial management, marketing and industrial brand, professors familiar with the subject of research and managers and deputies with experience in petrochemical companies in the country using 16 snowball sampling method were chosen. In a small part, the statistical community includes personnel (managers, deputies and experts) of the marketing and sales department of petrochemical companies in the country. For sampling, due to the small size of the statistical population and the irreversibility of the questionnaires has been used the whole number and the whole population has been considered as a sample in a small part (N = 255). The research tool in the qualitative part of the interview is semi-structured and in the quantitative part the researcher has made a questionnaire. For data analysis in the qualitative part, fuzzy Delphi theme and technique analysis has been used and in the quantitative part, ISM technique has been used for data analysis. In the qualitative part of the research, a total of 14 variables were identified as factors affecting the competitiveness of the industrial brand. Manuscript profile -
Open Access Article
174 - Designing a Model for Implementing the Fourth Generation Industry to Achieve Sustainable Development Goals in the Automotive Industry (Case Study: Iran KhodroCompany(
Amir Ardehi Habibollah Javanmard Nazanin PilevariThe automotive industry, as a job-creating and infrastructure industry, needs an executive model for success in the domestic and international markets. In this regard, the present study has been conducted with the aim of designing a model for implementing the fourth gen MoreThe automotive industry, as a job-creating and infrastructure industry, needs an executive model for success in the domestic and international markets. In this regard, the present study has been conducted with the aim of designing a model for implementing the fourth generation industry to achieve sustainable development goals in Iran Khodro Company. The study is an applied-developmental study in terms of purpose and cross-sectional survey research. Also, in this study, a mixed research method (qualitative-quantitative) was used. Content analysis method and MaxQDA software were used for data analysis in the qualitative section. Then, using Interpretive Structural Modeling (ISM) with MICMAC software, the initial pattern was drawn. In the quantitative section, one-sample t-test and SPSS software were used to measure the current situation. The research findings showed that the Collection and Analysis of Big Data affects the Simulation and Automatic Robots. These factors affect horizontally and vertically integration systems and thus lead to the Internet of Industrial Things, Augmented Reality and Cyber Security. Further, through the Cloud Computing system, Additive Manufacturing is affected and this Additive Manufacturing leads to Sustainable Development. Manuscript profile -
Open Access Article
175 - Analyzing the Drivers of Bullwhip Effect in Pharmaceutical Industry’s Supply Chain
Parvaneh Tavakkol Bijan Nahavandi Mahdi HomayounfarThe purpose of this study is to evaluate the drivers of bullwhip effect in supply chain of the pharmaceutical industry. This research is descriptive in terms of method and applied in terms of purpose. Conducting the research, first, based on the reviewing the literature MoreThe purpose of this study is to evaluate the drivers of bullwhip effect in supply chain of the pharmaceutical industry. This research is descriptive in terms of method and applied in terms of purpose. Conducting the research, first, based on the reviewing the literature on bullwhip effect in the supply chain, affecting drivers were extracted and were sent to 15 experts in form of a questionnaire. Then, using the fuzzy Delphi method, the final affecting criteria on bullwhip effect in the supply chain of the pharmaceutical industry were identified. Finally, in order to examine the relationships between the 13 basic drivers, another questionnaire was designed and asked the experts to fill it, where based on their answers and using DEMATEL and fuzzy cognitive map methods, critical drivers were determined. FCMapper software was used to conduct fuzzy cognitive map method and MATLAB was used for the DEMATEL method. In terms of centrality index in fuzzy cognitive map method, structured inventory control process, delivery time, inventory storage of chain elements, inventory policy and product return rate are 5 criteria of critical importance. In addition, the indicators of the number of echelons, forecasting (method) error and up-to-date demand forecast are in the eleventh to thirteenth ranks. Based on the results of DEMATEL method, inventory policy, price fluctuations, inventory storage of chain elements, structured inventory control process, differences with the desired inventory and information transparency were identified as the main drivers of bullwhip effect in the supply chain of the pharmaceutical industry. Manuscript profile -
Open Access Article
176 - Designing and Explaining the Digital Marketing Model with the Approach of Customer Experience Management (CEM)
Hiva Zadegan Mohammad Aghaei Mohammad Rahim Esfidani Tahmoures Hasangholipour Manouchehr AnsariThis article deals with developing a model of digital marketing with a focus on customer experience and with the aim of optimizing the customer management process, increasing the quality and length of the customer journey (increasing loyalty), and improving the conseque MoreThis article deals with developing a model of digital marketing with a focus on customer experience and with the aim of optimizing the customer management process, increasing the quality and length of the customer journey (increasing loyalty), and improving the consequences of the marketing process in companies, and seeks to answer this question. What is the digital marketing model with the customer experience management approach and what components does it include? The research method is mixed (qualitative-quantitative) and since a model for this issue is not available in past research, the first part of the research explores model extraction through qualitative methods (here, foundation data analysis) and to determine Relationships within the model quantitatively explain the model using quantitative methods (here structural equations). The method of collecting information in the qualitative part, in addition to conducting library studies, in the form of in-depth interviews with experts in the fields of information technology, marketing, and commerce, information technology policy, and actually business managers and stores that provide services and products through channels and digital tools in this section, the statistical sample limit was carried out by the snowball method (saturation to the end of the problem) and the quantitative part of the research and explanation of the model was through data collection with questionnaire tools and closed interviews from the customers of several digital businesses, which was done with the method 385 people were randomly selected and available using Cochran's formula. In the end, the main conditions, background conditions, intervening conditions, phenomena, strategies, and consequences affecting the digital marketing model with the customer experience management approach were extracted and the relationships between them were determined. Manuscript profile -
Open Access Article
177 - Development of Product Space Theory for Systemic Analysis of Industries in Kermanshah Province
Shadi Ghiasi heirsh soltanpanah Adel Fatemi Abdolnaser ShojaeiPlanning for economic sections and industrial activities at a regional level requires a proper understanding of a region’s potentials. The present study applies product space theory, network science, and information on Iranian provincial production structure to ou MorePlanning for economic sections and industrial activities at a regional level requires a proper understanding of a region’s potentials. The present study applies product space theory, network science, and information on Iranian provincial production structure to outline a roadmap for industrial development of Kermanshah. Analysis of mean value added and population of Iranian provinces in 2014 to 2018 indicated that of the 32 activities examined, Kermanshah has a revealed comparative advantage in five areas (agriculture and horticulture, traditional husbandry, apiculture, sericulture, and hunting) and other agricultural areas, forestry, and chemicals, with latent comparative advantage in 11 areas, and no advantage in 16 areas. Next, greedy, majority, high degree, and low degree strategies were combined with Borda’s and Copeland’s approaches to identify 11 activities for activation prioritized as follows: poultry, fishing, food, base metal, machinery & equipment, wood industry, other non-metal minerals, pharmaceuticals, metals, appliances, and rubber and plastic products. Manuscript profile -
Open Access Article
178 - Designing a Structural Model Based Using Smart Technologies in Improving the Ethics and Administrative Health of Customs Employees
Ebrahim Karimikia Habib Zare AhmadAbadi Ali Morovati Sharif Abadi Seyyed Heidar MirFakhreddiniThis research, in line with the strategy of the World Customs Organization, order to provide a structural model for improving the ethics and administrative health of employees based on the use of information technology in customs affairs with a combined approach of fund MoreThis research, in line with the strategy of the World Customs Organization, order to provide a structural model for improving the ethics and administrative health of employees based on the use of information technology in customs affairs with a combined approach of fundamental theory and interpretive structural modeling to understand how information technology affects ethics and Administrative health and investigating the power of influence and the degree of dependence of the variables of ethics and administrative health of employees in the form of drawing a comprehensive structuring model. In the implementation of this research, a mixed method was used in the qualitative part of the foundation's data theory according to the research needs and structured interviews were used to collect data. To collect data in a qualitative method, with the help of Maxqda software, research findings through the opinions of 13 experts in three stages of open-centered and selective coding in the form of 6 categories affecting the ethics and administrative health of employees in the form of the Strauss paradigm model and Corbin and it was expressed theoretically. After building the theory, in the quantitative stage, interpretive structural modeling has been used in order to understand the relationship between the variables and the leveling of the promotion of ethics and administrative health of Iran Customs. The results of the research show that the variable "use of smart technologies" is the first level variable in the promotion of ethics and health, and the variables "Analysis of the situation of manpower and customs processes, ethical characteristics of employees and laws and management of information technology and human resources" is the second level variable. And the variables of "conditions and structure of the organization and the requirements and infrastructure of information technology" are the variables of the third level. Manuscript profile -
Open Access Article
179 - Parallel Machine Scheduling with Controllable Processing Time Considering Energy Cost and Machine Failure Prediction
Yousef Rabbani Ali Qorbani Reza Kamran RadPredicting unexpected incidents and energy consumption decline is one of the current problems in the industry. The extant study addressed parallel machine scheduling by consideration of failures and energy consumption decline. Moreover, the present paper aimed at minimi MorePredicting unexpected incidents and energy consumption decline is one of the current problems in the industry. The extant study addressed parallel machine scheduling by consideration of failures and energy consumption decline. Moreover, the present paper aimed at minimizing early and late delivery penalties, and enhancing tasks. This research designed a mathematical model for this problem that considered processing times, delivery time, rotation speed and torque, failure time, and machine availability after repair and maintenance. Failure times have been predicated on using machine learning algorithms. The results indicated that the proposed model can be suitably solved for the size of 10 jobs or tasks and five machines. This research addresses the problem in two parts: the first part predicts failures, and the second part includes the sequence of parallel machine scheduling operations. After the previous data were received in the first step, machine failure was predicted by using machine learning algorithms, and a set of rules were obtained to correct the process. The obtained rules were used in the model to improve the machining process. In the second step, scheduling mode was used to determine operations sequence by consideration of these failures and machinery unavailability to achieve the optimal sequence. Moreover, it is supposed to reduce energy consumption and failures. This study used the Light GBM algorithm and achieved 85% precision in failure prediction. The rules obtained from this algorithm contributed to cost reduction. Manuscript profile -
Open Access Article
180 - Identifying the Dimensions and Components of the Organizational Health of Managers at Azad University Branches of Gilan: A Mixed Method Study
Seyedeh Zahra Hosseini Dronkolaei Saeed Golamniya Fomani Babak HosseinzadehManagers are the most valuable asset for every organization. Organizational health is the term given to a business's capacity to adapt in a constantly evolving world. It refers to “the ability of an organization to cope with change and continue to function with a MoreManagers are the most valuable asset for every organization. Organizational health is the term given to a business's capacity to adapt in a constantly evolving world. It refers to “the ability of an organization to cope with change and continue to function with a high-performance workplace culture.” And these days, the organizational environment is always shifting. This study aimed to investigate the dimensions and components of managers’ organizational health at the Azad University Branches of Gilan. The results showed that organizational health has 2 dimensions included "structural and managerial". The structural dimension has 5 components including "organizational atmosphere, organization structure, scientific emphasis, monitoring and evaluation, and organizational justice". The managerial dimension has 5 components including "ethics, goal setting, resource support, effective leadership, and consideration". The effect of all dimensions and components on organizational health was confirmed, and the management dimension with a factor loading of (0.960) has the first rank and the structural dimension with a factor load of (0.947) has the last rank. The results of the Kolmogorov-Smirnov test showed that organizational health variables "structural and managerial" have a normal distribution (p> 0.05). The results of the KMO & Bartlett test indicate that these assumptions are confirmed (p> 0.05). The findings of the study also showed that the presented model has a good fit. Organizational health is a vital aspect of many jobs, including educational jobs, in which managers are required to comply with their employees and subordinates. On the other hand, organizational health will create a pleasant environment for the workplace and increase the spirit of creativity to achieve organizational goals. Manuscript profile -
Open Access Article
181 - Taking the Future-Oriented Analyzing the Functions of Native Search Engine in the Process of Innovation and Commercialization
sahar kousari Alireza YariThis article seeks to explain the functions of the development of the native Search Engine in the process of commercialization of services and the growth of businesses in the country by using the concept of innovation system and using a functional approach. To achieve t MoreThis article seeks to explain the functions of the development of the native Search Engine in the process of commercialization of services and the growth of businesses in the country by using the concept of innovation system and using a functional approach. To achieve this goal, a qualitative survey research method was used. The research community included academic and non-academic faculty members working on the native Search Engine project, and 17 of them were selected as a sample. The tool used in this research was a questionnaire, and comparative content analysis was used to analyze the data. To validate the obtained results, the focus group method was used, and for this purpose, 10 experts and specialists in the field of development of local producers were selected in the focus group. The findings of the research showed that the government has played a key role as the main driver in the formation of institutionalization and legalization functions, guiding and direction research and innovation, and providing and allocating resources in the first step of the road map of native search engine development. In the second step, the creation and dissemination of knowledge functions (supply side function), and in the third step, the functions of market formation and entrepreneurship have been activated in the direction of commercialization of native Search Engine (demand side function). The main problem of search engine development is the interaction among different functions. Manuscript profile -
Open Access Article
182 - Virtual reality (VR) alongside Social Media Marketing Activities (SMMAs) as a solution for Management Information Systems (MIS)
Yazdan Shirmohammadi Parisa abiyaran Mike PetersThe impact of social media and cyberspace in promoting tourism destinations, especially when businesses are heavily affected by management Information system (MIS), is undeniable. The primary purpose of this study is to investigate the effect of Virtual reality (VR) alo MoreThe impact of social media and cyberspace in promoting tourism destinations, especially when businesses are heavily affected by management Information system (MIS), is undeniable. The primary purpose of this study is to investigate the effect of Virtual reality (VR) alongside Social Media Marketing Activities (SMMAs) through the state flow, subjective well-being, and continued use in future visits. Data were collected from a total number of 384 visitors through a non-probability convenience sampling method. In this study, the use of SMMAs in the context of MIS has been investigated. The results showed that VR and MIS are essential digital marketing instruments. Also, VR under the action of MIS play an essential role in revisiting tourist destinations. Manuscript profile -
Open Access Article
183 - Designing New Strategic Reference Points for Elucidating Lock-In Marketing Strategy Using Thematic Analysis
samira bekr Hormoz Mehrani Seddighe Tootian Masoud Qorban HosseiniBackground: Market strategy design involves the analysis of market position, identification of market opportunities, and understanding the strengths and weaknesses of an organization. It aims to create favorable competitive conditions by defining different market segmen MoreBackground: Market strategy design involves the analysis of market position, identification of market opportunities, and understanding the strengths and weaknesses of an organization. It aims to create favorable competitive conditions by defining different market segments. In recent years, researchers have made efforts to develop models that can effectively determine ideal marketing strategies and promote their alignment and synergy at the organizational level.Objective: This study aims to design a comprehensive marketing strategy development and alignment model, which has been relatively understudied in academic research.Method: The present research builds upon the Strategic Reference Points (SRP, S) theory and utilizes thematic analysis to formulate a new framework and strategic reference points for an industry-specific marketing strategy. It also addresses the coordination between marketing strategies at both the business and corporate levels, employing the Delta model.Findings: A thematic network analysis was conducted based on interviews with industry experts. The research findings identified key dimensions of strategic reference points and provided theoretical and operational definitions of the power industry concept. These dimensions, namely "customer engagement" and "switching costs," were incorporated into the final model design. Leveraging the Delta model, the study resulted in the formulation of the Lock-in marketing strategy model. The research findings and the proposed model offer valuable insights and practical strategies to overcome current industry challenges, enhance agility, and facilitate effective decision-making in the field. Manuscript profile -
Open Access Article
184 - Managing Perishable Goods Supply Chain Disruptions during the Covid-19 Pandemic (Systematic Approach)
Mozhde Nikounam Nezami abbas toloie ashlaghi sayed javad IranbanThe current article examines the trends and performance of research on the types of effects of the COVID-19 epidemic and the different management strategies of perishable goods supply chain disruptions during 2 years (2020-2022) using bibliometric and network analysis b MoreThe current article examines the trends and performance of research on the types of effects of the COVID-19 epidemic and the different management strategies of perishable goods supply chain disruptions during 2 years (2020-2022) using bibliometric and network analysis based on the data set from the Scopus database using VOSviewer software. The analysis designates that Kumar A. has been the most influential author in perishable goods supply chain research during the COVID-19 pandemic, and India has contributed the most in this field. The most repeated keywords were resilience, food supply, and perishable food supply chain. Citation analysis indicated that resilience and sustainability are the mainstream of research in articles with high citations. The network analysis also disclosed that resilience and sustainability are the key themes in the clusters. Furthermore, strategies for managing disruption during the COVID-19 pandemic were extracted from the highly-cited articles, which are presented in this article. Manuscript profile -
Open Access Article
185 - Research on Institutional Quality Conditions and the Export of Intermediate Goods by Developing Countries
gholamreza rezaee farzad karimiThe present study aimed to investigate the effects of institutional quality on the export ofintermediate goods 3 by developing countries according to good, moderate, and bad institutionalquality conditions. The institutional variable included the World Bank’s aver MoreThe present study aimed to investigate the effects of institutional quality on the export ofintermediate goods 3 by developing countries according to good, moderate, and bad institutionalquality conditions. The institutional variable included the World Bank’s average goodgovernance index. The estimation of the model was carried out using panel data for 1997-2021on a sample of 131 developing countries by the application of the Estimated Generalized LeastSquares (EGLS) method. The results show that the institutional quality has an impact on bilateralexports of developing countries only among the pairs of countries with similar conditions ofmoderate institutional quality. Thus, the governments of developing countries having moderategovernance conditions need to prioritize development and extensive reforms concerninginstitutional development to increase their exports of intermediate goods.JFL Classification: F14, O14, O24, Q58 Manuscript profile -
Open Access Article
186 - A grounded theory approach to developing a partnership quality model in service outsourcing
reza shojaey Khani Naser arash shahin nader Ale EbrahimPartnership quality has been known as one of the foremost critical determinants of outsourcing victory. Since the relationship is dynamic, it is important to understand both sides of the partner. The purpose of this study is design a model for the partnership quality in MorePartnership quality has been known as one of the foremost critical determinants of outsourcing victory. Since the relationship is dynamic, it is important to understand both sides of the partner. The purpose of this study is design a model for the partnership quality in outsourcing services with focus on both sides. In order to achieve this goal, mixed method (qualitative-quantitative) and grounded theory approach have been used. In the qualitative section, in order to identify the categories of the contextual model of partnership quality, a semistructured interview has been used in the service provider and client section by theoretical sampling method. The statistical population in the qualitative section included all managers and heads and expert contractors in 90 contracts during the 3 years. The total number of statistical population in the qualitative section was 176 people. In the qualitative section, grounded theory and MAXQDA software are used for analysis. Then, through the coding process in three sections, open, central and selective data of qualitative section were organized. In the quantitative research section, the statistical population included district heads, deputies, officials, supervisors on the one hand, and all their contractors and representatives on the other. The total number of statistical population in the quantitative section was 623 people. In the quantitative research section, in order to test the obtained pattern, the required data were collected by a designed questionnaire. To analyses the data collected, the partial least squares (PLS) method was used. According to the results of this research, the most important operational strategies are, empowerment, standardization and technology improvement to achieve the partnership quality in outsourcing services. Manuscript profile -
Open Access Article
187 - Review of Affective Factors on Performance Measurement in Supply Chain Management System (Case Study: IKCo, Iran)
Javad Navaei Mohammad Reza Kabaranzad-GhadimThis research try to deal with Review the performance measurement in supply chain management (Case Study: IKCO, Iran) and the main question of the research has raised as following: what are the affective factors on performance measurement in supply chain management and MoreThis research try to deal with Review the performance measurement in supply chain management (Case Study: IKCO, Iran) and the main question of the research has raised as following: what are the affective factors on performance measurement in supply chain management and how will their prioritization be based on Friedman's Test? The methodology of this research is a kind of applicable descriptive – survey. Statistical population of this research is 63 related managers, top experts and experts of IKCO. After choosing the sample size, validity of questionnaire was appraised by using Cronbach's alpha coefficient that it was efficient and useful. For examining the normality of data distribution of statistical group, Kolmogorov – Smirnoff test was used. Obtained results from examination of conceptual model of research and testing of its hypotheses showed that the distribution of data in statistical group is abnormal. Ranking of examined main factors in conceptual model was conducted on Friedman test. Then for examination of level of main effective factors t-test was used. Manuscript profile -
Open Access Article
188 - Using Genetic Algorithm to Robust Multi Objective Optimization of Maintenance Scheduling Considering Engineering Insurance
Somayeh Molaei Mir Mahdi Seyed Esfahani Akbar EsfahanipourEfficient and on-time maintenance plays a crucial role inreducing cost and increasing the market share of an industrial unit. Preventivemaintenance is a broad term that encompasses a set of activitiesaimed at improving the overall reliability and availability of a syste MoreEfficient and on-time maintenance plays a crucial role inreducing cost and increasing the market share of an industrial unit. Preventivemaintenance is a broad term that encompasses a set of activitiesaimed at improving the overall reliability and availability of a systembefore machinery breakdown. The previous studies have addressed thescheduling of preventive maintenance. These studies have computed thetime and the type of preventive maintenance by modeling the total costrelated to it. Todays the engineering insurance is an appropriate anddurable protection for reducing the risks related to the industrial machinery.This kind of insurance covers a part of maintenance costs. Previousresearches did not consider the effect of engineering insuranceon maintenance scheduling while it affects the total cost function of maintenance scheduling seriously. Given the above-mentioned remarks,this paper introduces for the first time a new scheduling of preventivemaintenance with considering total cost and total reliability of the systemin which the effect of engineering insurance has been taken intoaccount. Due to the uncertainty in the input parameters, which arevery common in application, the paper proposed the application of robustdesign approaches. To solve this multi objective model, first it hasbeen transformed into a single objective model by using global criterionand the resultant model is solved through genetic algorithm. Theresults show the magnitude effect of engineering insurance on maintenancescheduling. Therefore, neglecting the importance of engineeringinsurance leads to an inefficient scheduling maintenance. Manuscript profile -
Open Access Article
189 - Offering a New Algorithm to Improve the Answer-Search Algorithm in Quadratic Assignment Problem
Kiyana SalehiLayout design problem is one of the useful field of study used to increase the efficiency of sources in organizations. In order to achieve an appropriate layout design, it is necessary to define and solve the related nonlinear programming problems. Therefore, using comp MoreLayout design problem is one of the useful field of study used to increase the efficiency of sources in organizations. In order to achieve an appropriate layout design, it is necessary to define and solve the related nonlinear programming problems. Therefore, using computer in solving the related problems is important in the view of the researchers of this area of study. However, the designs produced by a computer to solve big problems require more time, so, this paper suggests an algorithm that can be useful in better performance of the known algorithms such as Branch and Bound. Manuscript profile -
Open Access Article
190 - Measuring Customer Acquisition Value: A Comprehensive Approach to Customer Equity
Monireh Hosseini Farnoush FirouziIn information technology era, databases are known asone of the most valuable resources for organizations, especially usedin database marketing. Customer Equity is a key concept in DatabaseMarketing which integrates customer acquisition, retention and development.From t MoreIn information technology era, databases are known asone of the most valuable resources for organizations, especially usedin database marketing. Customer Equity is a key concept in DatabaseMarketing which integrates customer acquisition, retention and development.From the perspective of customer equity, customers are theprimary source of both current and future cash-flows. Customer equitymodels emerge as powerful tools to maximize the return on marketinginvestments, and to guide the allocation of the marketing budget. Becauseof the importance of customer acquisition as a key dimensionof customer equity, this paper focused on the measurement of customeracquisition value. By studying different research papers on customer acquisitionand comparing them, we address the gaps especially in quantifyingthe customer equity and propose some suggestions for more comprehensiveassessment of acquisition value. Manuscript profile -
Open Access Article
191 - Make Decision for Selection Enterprise Resource Planning(ERP) by Defines Key Performance Indicators (KPIs) and Analytic Network Process (ANP)
Seyed Mohammad-Ali Khatami Firouzabadi Maryam Valizadeh Khalil SajjadiBanks are one of the financial firms that different decisions are always minor system. An example of automation systems for human resources, finance, internal controls and so named. That is why banks are looking for a comprehensive system to integrate its activities are MoreBanks are one of the financial firms that different decisions are always minor system. An example of automation systems for human resources, finance, internal controls and so named. That is why banks are looking for a comprehensive system to integrate its activities are concentrated. So the Enterprise Resource Planning system (ERP) is one of the important applications of information technology in organizations, especially the banking industry of the country. There are a lot of providers of ERP software package inside and out so it is important to select suitable ones which cover all needs and aspects of our organization. We need to build a complete network of all factors involved in the decision and use right method to identify factors into the network. We have used Analytic Network Process to make decision and Balanced Score card to identify effective factors .we have connected the two methods together by using questionnaires to the experts and professionals in bank and implementing experts of this software package in Iranian companies. We have applied SPSS and Super Decision software to solve proposed model and make valid research results. As a result, an ERP software package of SAP Company is proposed as the most appropriate one for Bank. Manuscript profile -
Open Access Article
192 - Modified Super Efficiency in Presence of Infeasibility: A Nonradial Approach
Farhad Hosseinzadeh Lotfi G.L. Jahanshahloo Z. Moghaddas M. Vaez-ghasemiAs regards of supper efficiency models which increased thediscrimination power of the standard DEA models, still infeasibility mayoccure. In literature there exists some models overcome this difficulty.In this paper a new procedure has been mooted in order to remove thi MoreAs regards of supper efficiency models which increased thediscrimination power of the standard DEA models, still infeasibility mayoccure. In literature there exists some models overcome this difficulty.In this paper a new procedure has been mooted in order to remove thisshortcoming in a way that both input savings and output surplus arebeing considered. This procedure deals with nonradial changes for bothinputs and outputs at the same time. The great feature of this model isits simplicity and that correspondence linear counter part can be easilywritten. Manuscript profile -
Open Access Article
193 - An Economical Acceptance-Sampling Plan Based on Binomial Distribution with Imperfect Inspection
Mohammad-Saber Fallahnezhad Jamileh Darbeh Mahdi NakhaeinejadOne of the most useful and effective methods with an extensive application in companies with the purpose of examining the quality of the raw material in addition to final products, is acceptance sampling plans. The inspection process is assumed to be free of errors in m MoreOne of the most useful and effective methods with an extensive application in companies with the purpose of examining the quality of the raw material in addition to final products, is acceptance sampling plans. The inspection process is assumed to be free of errors in most of the acceptance sampling plans. However, this assumption may not be true. In this research, an optimization model for acceptance sampling plan is developed based on Bayesian inferences in the presence of inspection errors. An economical model is designed which involves two types of inspection errors and investigates the impact of these errors on the acceptance-sampling plan. Furthermore, the sensitivity analysis is carried out to analyze the behavior of optimal solution. The numerical studies indicate that increasing the inspection error leads to decrease the sample size and acceptance number. Manuscript profile -
Open Access Article
194 - A Heuristic Algorithm for Solving Single Machine Scheduling Problem with Periodic Maintenance
Amir Ebrahimi Zade Mohammad Bagher Fakhrzad Mohsen HasaninezhadAbstract. In this paper, the scheduling problem with nonresumable jobs and maintenance process is considered in order to minimize the makespan under two alternative strategies. The first strategy is to implement the maintenance process on the machine after a predetermin MoreAbstract. In this paper, the scheduling problem with nonresumable jobs and maintenance process is considered in order to minimize the makespan under two alternative strategies. The first strategy is to implement the maintenance process on the machine after a predetermined time period and the second one is to consider the maximum number of jobs that can be done with an especial tool. We propose a new mathematical formulation for the aforementioned problem and regarding the problem is included in the NP-Hard class of problems, in the second part of the paper, we propose a heuristic algorithm in order to solve the problem in a reasonable time. Also we compare the performance of the proposed algorithm with existing methods in the literature. Computational results showed that the proposed algorithm is able to attain optimum solutions in most cases and also corroborate its better performance than the existing heuristic methods in the literature. Manuscript profile -
Open Access Article
195 - Make Decision for Selection Enterprise Resource Planning by Defines Key Performance Indicators (KPIs) and Analytic Network Process (ANP)
Mohammad Khatami Firouzabadi Maryam Valizadeh Khalil SajjadiThe purpose of all service institutions, including banks is to provide appropriate services for the customers' satisfaction. In fact, the key to the success of these organizations relates to the customer-orientation and focus on the quality of services. Since the organi MoreThe purpose of all service institutions, including banks is to provide appropriate services for the customers' satisfaction. In fact, the key to the success of these organizations relates to the customer-orientation and focus on the quality of services. Since the organizations providing financial service, especially banks operate in an environment with indistinct products, their quality services are known as the first competitive weapon. Therefore, due to the importance of quality in service industries and its significant effects on customer satisfaction, the question arises: how the quality of service can be evaluated? This case study also sought to assess the quality of banking services using failure mode and effect analysis (FMEA) techniques in Fuzzy environment in one of the branches of Melli Bank of Rafsanjan. In FMEA Technique the risk priority number (RPN) index was used for rating the failure items, which is the Multiplication of three risk factors: occurrence of failure, severity of failure and detectability of failure. In FMEA technique, the weights of risk factors weight are not taken into account such that the same weight value is assumed for each of those factors. To overcome this weakness, much research has been performed, recently. This paper uses of Wang and colleagues model in a Fuzzy Environment. The results illustrate that one of the most significant failure items is Lack of a good place to park the customers’ car. Banks are one of the financial firms that different decisions are always minor system. An example of automation systems for human resources, finance, internal controls and so named. That is why banks are looking for a comprehensive system to integrate its activities are concentrated. So the Enterprise Resource Planning system (ERP) is one of the important applications of information technology in organizations, especially the banking industry of the country. There are a lot of providers of ERP software package inside and out so it is important to select suitable ones which cover all needs and aspects of our organization. We need to build a complete network of all factors involved in the decision and use right method to identify factors into the network. We have used Analytic Network Process to make decision and Balanced Score card to identify effective factors .we have connected the two methods together by using questionnaires to the experts and professionals in bank and implementing experts of this software package in Iranian companies. We have applied SPSS and Super Decision software to solve proposed model and make valid research results. As a result, an ERP software package of SAP Company is proposed as the most appropriate one for Bank. Manuscript profile -
Open Access Article
196 - A Genetic Algorithm with Modified Crossover Operator for a Two-Agent Scheduling Problem
Maziyar Yazdani Fariborz JolaiThe problem of scheduling with multi agent has been studiedfor more than one decade and significant advances have been madeover the years. However, most work has paid more attention to the conditionthat machines are available during planning horizon. Motivatedby the obs MoreThe problem of scheduling with multi agent has been studiedfor more than one decade and significant advances have been madeover the years. However, most work has paid more attention to the conditionthat machines are available during planning horizon. Motivatedby the observations, this paper studies a two-agent scheduling modelwith multiple availability constraint. Each agent aims at minimizing afunction which depends only on the completion times of its jobs. Theproblem is to find a schedule that minimizes the objective function ofone agent, subject to the objective function of the other agent does notexceed a given threshold Q. some new dominance properties for thisproblem percent and next, using these properties, we develop a geneticalgorithm with modified crossover for the problem. Computational resultsare also presented to determine the performance of the proposedgenetic algorithms. Manuscript profile -
Open Access Article
197 - The Effect of Organizational Culture on Organizational Performance with Role of Mediator Intellectual Capital
Amin Khademi Morteza Saberi-HekamiThe current study was aimed at investigating The effect of organizational culture on organizational performance with role of mediator intellectual capital of Bandar Abbas Tax Organization via descriptive-correlative analysis. The population under study was consisted of MoreThe current study was aimed at investigating The effect of organizational culture on organizational performance with role of mediator intellectual capital of Bandar Abbas Tax Organization via descriptive-correlative analysis. The population under study was consisted of the 215 employees of Bandarabbas Tax Organization. Using simple random sampling, a number of 138 persons were selected as the sample population in the study. To collect data, the researcher used the three intellectual capital, employee’s performance and organizational culture questionnaires. The validity of the questionnaires was confirmed by the experts in the field. The reliability of the questionnaire was measured using Cronbach alpha. It showed that the reliability of intellectual capital was 0.88, and organizational culture reliability was 0.84 and employee’s performance reliability was 0.81. To analysis the data the researcher used descriptive method of investigation as well as inferential methods (such as Univariate regression, Structural Equation Modeling). SPSS and AMOS software is used. The results indicated that organizational culture and all of component- Involvement, Compatibility, Adaptability, Mission - effect on organizational performance and intellectual capital of Bandar Abbas Tax Organization. The results of the study showed that their intellectual capital and its components - human capital, structural capital, and customer capital- positive effect on the performance of Bandar Abbas Tax Organization. The Structural Equation Modeling results of the study showed that organizational culture effect on the organizational performance with role of mediator intellectual capital of Bandar Abbas Tax Organization. Manuscript profile -
Open Access Article
198 - Designing and Verifying Ethical Leadership Model in Organization
Ali Hamidizadeh Naser Senobar Hasan Zaree Matin Roghaiieh Fathi LivariToday, in analyzing public organization, it is necessary to address ethics and ethical values and organizational leaders should be unconditionally committed to accepted ethical principles in order to convince their staff to achieve a joint goal. Present paper aims at de MoreToday, in analyzing public organization, it is necessary to address ethics and ethical values and organizational leaders should be unconditionally committed to accepted ethical principles in order to convince their staff to achieve a joint goal. Present paper aims at designing and clarifying ethical leadership model in Eastern Azerbaijan IRIB. This study is conducted by a mixed technique. Research quality section sampling is conducted by snowball and interview techniques by which 10 persons were selected for interview form senior managers of Eastern Azerbaijan IRIB managers or management instructors. In research quantity section, of 320 personnel at Eastern Azerbaijan IRIB, 230 ones were selected by using Cochran formulation and random sampling method. Research qualitative data was analyzed by Theme Analysis Technique and qualitative data by Smart PLS software package. In quantitative section, content validity and reliability is confirmed by computing Cronbach’s alpha ratio. In qualitative section, validity is confirmed by external auditing strategy and reliability is confirmed by two encoders. Research results led to the identification of 54 ethical leadership features in two dimensions and five components; the dimensions include personal and contextual ones while components are personality, behavioral, spiritual, managerial and social. Manuscript profile -
Open Access Article
199 - A Model of Direct and Indirect Effects of Fuzzy-Front-End on New Product Development
Javad Iranban Zahra NematiAt early stages of new product development, the effort tooptimize is low and effects on the whole innovation process are high.Therefore, a deeper understanding of Fuzzy Front End and its successcan help firms to be more successful in developing new products. Wepresented MoreAt early stages of new product development, the effort tooptimize is low and effects on the whole innovation process are high.Therefore, a deeper understanding of Fuzzy Front End and its successcan help firms to be more successful in developing new products. Wepresented and tested a conceptual model of relationships among keyvariable sre lated to the Fuzzy Front End,execution phase of new productdevelopment projects and success of these project sat this study.Necessary information has been gathered from 28oil and gas companiesin south of Iran. For the most part of study,received informationsupport assumed relationship and claimed importance of Fuzzy FrontEnd was confirmed. The results show importance of all sections involvementin new product development process to better communication andproject success are achieved. This process can bespread by the initialplanning for any new product development projects. The positive effectso freducing the technical and market un certainty during the FuzzyFront End phase were discovered that it was measured by the deviationof the specifications and quality of communication. The Results ofstudy indicate signifi can trole of reduction of technical uncertainty inefficiency of new product development projects and the importance of early planning to develop a mutual under standing and improve communicationin the final stages of new product development process, thesupport. Manuscript profile -
Open Access Article
200 - Agent-Based Model Developed to Assess Supply Chain Agility (Case Study: Institute of Higher Education, Science and Research Branch of Tehran)
Shahrzad Tayyaran Abbass Toloie-Eshlaghy Reza Radfar Ali Reza PurebrahimiAgility of the supply chain is one of the main challenges in organizations which acting in a dynamic and complex environment, which they have to be able to answer to customers quickly. But the agility of supply chain is influenced by different agents. Using the model ba MoreAgility of the supply chain is one of the main challenges in organizations which acting in a dynamic and complex environment, which they have to be able to answer to customers quickly. But the agility of supply chain is influenced by different agents. Using the model based on agent, this study has tried to simulate the agility of supply chain in an institute of higher education. There are three impressive elements are used in this model called as: smooth, offender and fault case, which those are also categorized in two groups impressive and impressible. There is a model is designed by using NETLOGO software which examines the impression and impressibility on each other. After executing the model at the case studied university at point of Time-769, the organization’s improvement will be possible in the best estate. All offender elements are reduced at this point. Manuscript profile -
Open Access Article
201 - Identifying and Ranking Technology-Telecommunications Context of Information Security anagement System in E-Government Using Fuzzy AHP Approach
Sana Javid Nour Mohammad YaghoubiIn recent years, many security threats have entered into the organizations’ information and changed the organizational performance resulting in their exorbitant costs. This question is of particular importanceabout government agencies that use information and Inte MoreIn recent years, many security threats have entered into the organizations’ information and changed the organizational performance resulting in their exorbitant costs. This question is of particular importanceabout government agencies that use information and Internet systems. This issue enabled the top managers of organizations to implement a security system and minimize these costs. Using Information Security management system is considered as a tool to promote information security and information systems. According to research conducted, four contexts of legal, technical communication, organizational-managerial, and cultural and social have been detected in the effective establishment of information security management system in electronic government. The aim of the present study is to identify and rank the subcriteria of technical- communications for the effective establishment of information security management system in electronic government. For this purpose, by reviewing the literature, a list of important criteria wasdeveloped and the sub-criteria of technical-communications for the effective establishment of information security management system were identified and classified into six general areas by conducting interviews with experts and completing a questionnaire. Then a census and paired comparison questionnaire of experts were carried out and the criteria were weighted and ranked with the analysis of data through fuzzy AHP approach. Manuscript profile -
Open Access Article
202 - An Economic Design of Combined Double Sampling and Variable Sample Size X ̅ Control Chart
Saeed Khaki Niloufar Ghanbari Mir Mahdi Seyed EsfehaniIn recent years several studies have shown that control charts with adaptive schemes or double sampling plans detect both small and moderate shifts in the process mean more quickly than the traditional Shewhart chart. In the classical double sampling chart, the differen MoreIn recent years several studies have shown that control charts with adaptive schemes or double sampling plans detect both small and moderate shifts in the process mean more quickly than the traditional Shewhart chart. In the classical double sampling chart, the difference between two points were placed in the central region of first stage was not considered. In this study, a new control chart is proposed by combination of double sampling chart and variable sample size chart (called DSVSS chart), that can successfully reduce the detection time of small mean shift. Before a DSVSS chart is used, its design parameters should be determined, hence economic design model of DSVSS chart is constructed. Markov chain approach is used to compute the statistical properties of the chart that are essential to our cost function. Then, the Genetic Algorithms (GA) are used to solve the optimal designs of DSVSS chart. Finally, a numerical example is provided to illustrate the use of this model. Manuscript profile -
Open Access Article
203 - Empowering Leadership, Uncertainty Avoidance, Trust and Employee Creativity
Hamideh Ranjbar Ali Daraei MonfaredThis study was conducted in 2016 aimed to investigate the relationship between empowering leadership, uncertainty avoidance, trust, and employee creativity with regard to interaction effects and mediating mechanism. The population consists of 205 employees from the Noma MoreThis study was conducted in 2016 aimed to investigate the relationship between empowering leadership, uncertainty avoidance, trust, and employee creativity with regard to interaction effects and mediating mechanism. The population consists of 205 employees from the Nomadic affairs of Fars Province. In accordance with the Cochran formula, the sample size of 134 was calculated that were participated in the simple random sampling method. The questionnaires of uncertainty avoidance (Dorfman & Howell, 1988), empowering leadership (Arnold and colleagues, 2000), trust (McAllister 1995), creativity (Zhou & George, 2001) and creative self-efficacy (Tierney & Farmer, 2002) were used in order to measure the variables. The reliability of the questionnaire was confirmed by Cronbach's alpha and its validity was confirmed by content validity ratio (CVR) and structural and convergent validity methods. The research hypotheses were tested using structural equation modeling technique. The findings showed empowering leadership has a significant effect on creative self-efficacy. There was significant effect of creative self-efficacy on creativity. The mediating mechanism of creative self-efficacy was significant in relationship between empowering leadership and creativity. Also, the role of the moderator of confidence and uncertainty avoidance was significant between empowering leadership and creative self-efficiency. Manuscript profile -
Open Access Article
204 - Providing a Model for Financing the Buyer and Supplier in the Supply Chain of Mehrvarzan Healthcare Products Distributor
Hassan SoltaniThe present study aims to provide a model for financing buyer-supplier in Mehrvarzan healthcare Company. The statistical population of the study includes 300 employees of the company. According to Morgan table, 168 people are selected as the statistical sample. Availabl MoreThe present study aims to provide a model for financing buyer-supplier in Mehrvarzan healthcare Company. The statistical population of the study includes 300 employees of the company. According to Morgan table, 168 people are selected as the statistical sample. Available non-random sampling method has been used. For collecting the required information, the standard buyer-supplier financing questionnaire of Tate et al. (2010) has been used. Data analysis is performed using Amos software with the help of one-sample t-test, correlation coefficient and regression. The results of the research show that there is a positive and significant relationship between all aspects of financing strategy, buyer-supplier financing, and buyer-supplier information sharing with financing performance, which indicates the direct and indirect impact of corporate financing strategy, buyer-supplier information sharing on buyer-supplier financing function. Manuscript profile -
Open Access Article
205 - High-Speed Train Technology Transfer Dynamic System Model
Hojjat Ashouri Seyyed-Mohammad SeyyedhosseiniNowadays Iran’s position on the international corridors, the loss of Iran's roads accidents and the emergence of environmental and energy issues, have made the development of transportation in Iran a prerequisite. The purpose of this research is to identify the ef MoreNowadays Iran’s position on the international corridors, the loss of Iran's roads accidents and the emergence of environmental and energy issues, have made the development of transportation in Iran a prerequisite. The purpose of this research is to identify the effective factors on the he high speed train technology transfer and provide t its framework. Data collection has been done with library and field studies. After these stages, from 73 extracted indicators, 54 main indicators were selected by the experts of the rail transportation technology field. According to these indices, the research questionnaire was designed and distributed. Finally, after completion of the questionnaires by 37 experts in the technology transfer field, the collected data were analysed using structural equations and PLS Smart software and the research model was fitted. The 49 indicators were accepted in 3 factors and 8 dimensions for the designed model. Also the results indicate that in the selecting and acquiring technology factor,the technology selection ranked first, the technology acquisition ranked second and technology recognition ranked third and in the Deployment factor, the technology adaptation and localization,the technology absorption and analysis and technology exploitation dimensions were ranked first to third respectively and in the maintaining factor, the technology development and improvement and technology diffusion dimensions ranked first and second respectively. Manuscript profile -
Open Access Article
206 - Quality Function Deployment Method for Selection of Effective Management Tools on Setting EFQM Model
Seyed Masoud Seyedi Maryam Yeganeh Seyed Amin Nazem Sadat ArsenjaniUsing the effective management tools that are relevant tothe organization’s needs for excellence has become so important for thecompanies to improve their performances and then increase customersatisfaction and gain market shares. Quality function deployment is an MoreUsing the effective management tools that are relevant tothe organization’s needs for excellence has become so important for thecompanies to improve their performances and then increase customersatisfaction and gain market shares. Quality function deployment is anefficient and powerful tool in design, development, and planning of products.The main function of quality function deployment is conversion ofVOC (voice of customer) to technical characteristics (here organizationsupposed as customer). This study propose a 9-step HOE(House Of Excellence)model, which is basically a QFD model, and present the useof symmetrical triangular fuzzy numbers(STFNs) to reflect the vaguenessin 30 experts’ linguistic assessments. The model of this research has been tested by means of a real case (Joundy Shapoor Company),finding the relationship between 15 categories of management tools withfive EFQM enabler criteria based on the quality function deploymentapproach to determine for Joundy Shapoor Company the effective managementtools to reach excellence. And also the test of the hypothesis ofthis research has been done by using spearman correlation coefficient. Manuscript profile -
Open Access Article
207 - Model in Order to Make Effective Decisions in Selecting Advertising Media by Goal Programming(GP)
Morteza Rahmani Nikooie Zahra Asgari BshkanyIn recent years according to the growing companies andproducts supplied, and competition between them has intensified. Productsand diversity, one of the main concerns of commercial institutions.Therefore, selecting the media to introduce and is important therelationship MoreIn recent years according to the growing companies andproducts supplied, and competition between them has intensified. Productsand diversity, one of the main concerns of commercial institutions.Therefore, selecting the media to introduce and is important therelationship between customers’ products. Given the multiplicity of mediain promoting and marketing the products, they are the optimalchoice and allocation of funds to each of their hard work and decisionshas difficult in this field. The main objective of this study provide amodel for allocating advertising budgets of a variety of media includingtelevision, newspapers, radio and organizational approach is to reducespending. The model by goal linear programming, with respect to thethree ideals is provided, so that the ideal first indication of a total of 15ads in TV media, cause the 4 ads in newspaper pages (located on thefront page) and finally cause the third 30 advertising radio is consideredThus, the efficiency of the model of data a manufacturing company areused in the field of ceramic tiles. Finally model has been implementedby Operational Research software LINGO 11. The results of this studyindicate that it is the realization of the goals of the first and second and third goals, 4 deviation of less than the limits defined and the model isto be realized. Manuscript profile -
Open Access Article
208 - Designing and implementation of a fuzzy-dynamic model to evaluate system’s risk and reliability
Majid VaziriSarashk Sohrab KhanMohammadi Mahmood Alborzi Seyed Mohammad Seyed HoseiniThe purpose of this article is to permit the system safetyand reliability analysts to evaluate the criticality or risk associated withitem failure modes. The factors considered in traditional failure modeand effect analysis (FMEA) for risk assessment are frequency of oc MoreThe purpose of this article is to permit the system safetyand reliability analysts to evaluate the criticality or risk associated withitem failure modes. The factors considered in traditional failure modeand effect analysis (FMEA) for risk assessment are frequency of occurrence(O), severity (S) and detectability (D) of an item failure mode.Because of the subjective, qualitative and dynamic nature of the informationand to make the analysis more consistent and logical, an approachusing fuzzy logic and system dynamics methodology is proposed. In the proposed approach, severity is replaced by dependency parameterthen, these parameters are represented as members of a fuzzy setfuzzified by using appropriate membership functions and are evaluatedin fuzzy inference engine, which makes use of well-defined rule base andfuzzy logic operations to determine the value of parameters related tosystem’s transfer functions. The fuzzy conclusion is then defuzzified toget transfer function for risk and failure rate. The applicability of theproposed approach is investigated with the help of an illustrative casestudy from the automotive industry. The results provide an alternatesolution to that obtained by the traditional method. The suggested assessmentmodel was developed using toolbox platform of MATLAB 6.5R.13. Manuscript profile -
Open Access Article
209 - The Improvement of System Reliability Optimization Model and Finding an Optimal Solution
Seyed-Jafar Sadjadi Saeed JafariWhen a production facility is designed, there are various parameters affecting the number machines such as production capacity and reliability. It is often a tedious task to optimize different objectives simultaneously. The other issue is the uncertainty in many design MoreWhen a production facility is designed, there are various parameters affecting the number machines such as production capacity and reliability. It is often a tedious task to optimize different objectives simultaneously. The other issue is the uncertainty in many design parameters which makes it difficult to reach a desirable solution. In this paper, we present a new mathematical model with two objectives. The primary objective function is considered to be the production capacity and the secondary objective function is total reliability. The proposed model is formulated on different units of production which are connected together in serial form and for each unit, we may have various machines. The resulted model is formulated using recent advances of robust optimization and solution procedure is analyzed with some numerical examples. Manuscript profile -
Open Access Article
210 - A Model for Factors Affecting on Online Purchase Intention Raja Company Case Study
Soheila Sardar Donighi Ehsan Nour MohammadiThe rapid growth of Internet technology development hasenabled consumers to search for product information and purchase productsor services from Internet. As such, it is vital to examine the factorsthat effect on the customer online purchase intention. So, the main purp MoreThe rapid growth of Internet technology development hasenabled consumers to search for product information and purchase productsor services from Internet. As such, it is vital to examine the factorsthat effect on the customer online purchase intention. So, the main purposeof this study is to accomplish this duty. Data has been gatheredfrom 309 Raja’s travelers and analyzed by SPSS software in terms ofDescriptive and Inference statistics. The results indicate that perceivedquality of web site, by means of trust in web site, has effect on onlinepurchase intention(p-value<%5). In second hypothesis, online purchaseintention has been affected by attitude toward online purchasing (pvalue<%5). But in the third hypothesis, results show that gender hasno effect on online purchase intention (p-value<%5). The implicationsof this investigation help to Raja managers to facilitate and improvethe online purchase. Manuscript profile -
Open Access Article
211 - Requirements Engineering Model in Designing Complex Systems
Farhad Zivari Khorsand Rassoul Noorossana Jafar Gheidar KheljaniThis research tends to development of the requirements elicitation methodology with regard to operational nature and hierarchical analysis for complex systems and also, regarding available technologies. This methodology applies Analytic Hierarchy Process(AHP)and Analyti MoreThis research tends to development of the requirements elicitation methodology with regard to operational nature and hierarchical analysis for complex systems and also, regarding available technologies. This methodology applies Analytic Hierarchy Process(AHP)and Analytic Network Process(ANP) to ensure traceability of planned qualitative and quantitative data from requirements to available technologies in hierarchical model. Studies show that about 22% of project failures in complex systems relate to incomplete requirements and variation in requirements. This methodology tends to increase knowledge and decrease uncertainties through leading design team in a structured process. Based on previous methods, a new methodology developed to remove the above-said complexity or challenges, performing to hierarchically decrease requirements i.e expectations of the stakeholders, i.e accessible technologies in developing system. A category of requirements is created to classify the information gathered during the problem definition. This research applies to aerial systems as systems with high complexity for methodology validation. Manuscript profile -
Open Access Article
212 - Performance Evaluation in Bank Branch with Two-Stage DEA Model
Hilda Saleh M. Rostamy MalkhalifehData Envelopment Analysis (DEA) has been applied inmany studies in the banking sector. Conventional DEA models considerthe system as a single-process black box. There are however a number ofso-called network DEA approach that consider the system as composedby distinct p MoreData Envelopment Analysis (DEA) has been applied inmany studies in the banking sector. Conventional DEA models considerthe system as a single-process black box. There are however a number ofso-called network DEA approach that consider the system as composedby distinct processes or stages, each one with its own inputs and outputsand with intermediate flows among the stages. In this paper some ofthese approaches that have been applied to banking sector are reviewedand in particular applications of two-stage DEA to Iranian bankingbranches are presented and discussed. The conclusions of this researchare that two-stage DEA models have a greater discrimination powerthan conventional, single-process DEA and since they allow a more finegrainedanalysis their results are generally more valid and useful. Themain drawback is the need for more detailed data (i.e. at the processlevel) and the greater complexity of the resulting models, especially ifthere are inputs or outputs that are shared among the processes. Manuscript profile -
Open Access Article
213 - Factors Affecting Customer Satisfaction, Quality Banking Services to Iran, Using the Servqual Model (Case Study: Resalat Bank of Kermanshah Province)
Peyman Akbari Abedin DarabiAbstract. The key to life is entitled to keep customers satisfied. Customer satisfaction is undoubtedly one of the most strategic subjects in recent decades. As the global economy, it is said, are clients who are determining the survival of the company. Since this resea MoreAbstract. The key to life is entitled to keep customers satisfied. Customer satisfaction is undoubtedly one of the most strategic subjects in recent decades. As the global economy, it is said, are clients who are determining the survival of the company. Since this research is to assess customer satisfaction, quality banking services to Iran Case Study: Kermanshah Province Resalat Bank‘s, according to the SERVQUAL model pays respect to the purpose of the research, applied research survey. The sample consists of 384 bank customers, which were selected using simple random sampling. The results showed that, of the five Servqual model (appearances, empathy, trust, accountability and assurance), the Resalat Banks of service quality on customer satisfaction, impact. Manuscript profile -
Open Access Article
214 - Project Manager Competency Model Based on ANP Method in Construction Projects
Ali Maleki Kaveh-Mohammad CyrusMost developed countries have already accepted ‘Competency’ as the major factor in making management more competitive, therefore they have discovered the importance of Qualification Models and their application to cause human resources growth. Consequently, MoreMost developed countries have already accepted ‘Competency’ as the major factor in making management more competitive, therefore they have discovered the importance of Qualification Models and their application to cause human resources growth. Consequently, their aim is to improve the qualification of their human resources, and to reach this end, considering different ways of assessing competence takes precedence. Correct choice of assessment depends on enough resources, factual support, suitable time and of course high level of coincidence of results in assessment with business aims, so it is possible to say that in order to design a robust model of assessing qualification, we are confronted with a process of decision- making with multiple limitations or a problem of MCDM. In this research, we have used ANP method as one of the new MCDM methods to assess qualification because this method raises the possibility to coordinate the effects of correlation and their reactions and simultaneously takes some systematic correlations under a close scrutiny. In this essay, by the help of these methods, we have presented a model that according to it the most significant qualifications of a construction manager has been classified and the most fundamental of them has been detected in order to find the best manager Manuscript profile -
Open Access Article
215 - A Novel Model in Optimal Decision Making to Investment in the Industry with Regard to the Role of Unique Value-Added to Optimizing the Total Expected Cost Index
Javad Khamisabadi Mahmud Majd Mohsen Naghedi Baradaran Mohammad Reza MotamedThe main aim of this study, introduce a model todetermine the optimal values of the index value to minimize thetotal expected cost index and also the best decision making inselecting the industry and the region for investment by investors.For this purpose, the technique MoreThe main aim of this study, introduce a model todetermine the optimal values of the index value to minimize thetotal expected cost index and also the best decision making inselecting the industry and the region for investment by investors.For this purpose, the technique of linear programming to determinethe optimal values of the index value is used. Finally, FuzzyTOPSIS technique to prioritize alternatives to determine theoptimal industry and region to investment is used. Furthermore, acase study that includes two regions and two industries ispresented to show applicability and performance of the proposedmodel. The results show that fourth alternative (region2 andindustry 2) is the best decision to investment. Manuscript profile -
Open Access Article
216 - Modelling and Ranking the Antecedents of Brand Hate among Customers of Home Appliance
Mohammad Reza Dalvand Vahid Reza Mirabi Mohammad Hosein Ranjbar Serajodin MohebiThe main purposes of this study are identification, modeling and ranking of factors influencing the brand hate. To do this, mixed approaches of qualitative and quantitative have used. In the qualitative approach, the grounded theory method has considered. Hence, the opi MoreThe main purposes of this study are identification, modeling and ranking of factors influencing the brand hate. To do this, mixed approaches of qualitative and quantitative have used. In the qualitative approach, the grounded theory method has considered. Hence, the opinions of 18 sale managers in the field of home appliance, as experts, collected and analyzed. The results of analyzing in 3 steps of grounded theory with MAXQDA software revealed that 14 variables affect the brand hate which are placed in 3 groups of casual condition, external factors and main variables. The results of this section was approved by 10 indicators of Strauss and Corbin. In the next section, for understanding the importance and rank of each variables in brand hate, TOPSIS method has used. The results of this section showed that among main variables, experimental avoidance; among casual condition, marketing and advertisement and among external factors, competition had highest importance. Manuscript profile -
Open Access Article
217 - A Study on Effective Factors on New Product Development with an Emphasis on Fuzzy Hierarchical Analysis Approach
Javad Iranban Sanaz DavodzadehNowadays the new product and its importance are consideredas an essential strategy for staying in business. Though the hi-techindustry has focused on value innovation and improving the qualityof the new product development (NPD) process to drive new productperformance, MoreNowadays the new product and its importance are consideredas an essential strategy for staying in business. Though the hi-techindustry has focused on value innovation and improving the qualityof the new product development (NPD) process to drive new productperformance, new product success has not changed dramaticallyover the years. This study presents a novel approach based on structuralequation modeling (SEM) and fuzzy analytical hierarchy processmodel (FAHP) to explore how value innovation and quality of new productprocess affect NPD performance.The survey contained industrial companies which are located in Farsprovince. The sample contains 98 people who were selected by randomcluster sampling. The research was done using descriptive and appliedmethod. Totally, 16 indicators have been collected and were classifiedin 3 groups of value innovation, quality and NPD performance. Resultsdemonstrate that value innovation directly affects NPD performanceand the quality of NPD processes has a nonlinear effect on NPD performance. Manuscript profile -
Open Access Article
218 - Project Manager Competency Model based on ANP Method in Construction Projects
Ali Maleki Maleki Kaveh Mohammad CyrusMost developed countries have already accepted‘’ Competency’’ as the major factor in making management more competitive, therefore they have discovered the importance of Qualification Models and their application to cause human resources growth. MoreMost developed countries have already accepted‘’ Competency’’ as the major factor in making management more competitive, therefore they have discovered the importance of Qualification Models and their application to cause human resources growth. Consequently, their aim is to improve the qualification of their human resources, and to reach this end, considering different ways of assessing competence takes precedence. Correct choice of assessment depends on enough resources, factual support, suitable time and of course high level of coincidence of results in assessment with business aims, so it is possible to say that in order to design a robust model of assessing qualification, we are confronted with a process of decision- making with multiple limitations or a problem of MCDM. In this research, we have used ANP method as one of the new MCDM methods to assess qualification because this method raises the possibility to coordinate the effects of correlation and their reactions and simultaneously takes some systematic correlations under a close scrutiny. In this essay, by the help of these methods, we have presented a model that according to it the most significant qualifications of a construction manager has been classified and the most fundamental of them has been detected in order to find the best manager Manuscript profile -
Open Access Article
219 - The Infoneuroanalysis Relationship Between the Fields of Study of 1st Grade Secondary Schools Principals with their Leadership Style
Fatemeh Mohammadi Fatemeh Zare ZareThis study was aimed to investigate the infoneuroanalysis relationship between the fields of study of 1st grade secondary schools principals with their leadership styles in district 3 of Shiraz. This study has an applied purpose in terms of methodology and used a descri MoreThis study was aimed to investigate the infoneuroanalysis relationship between the fields of study of 1st grade secondary schools principals with their leadership styles in district 3 of Shiraz. This study has an applied purpose in terms of methodology and used a descriptive correlational design. The statistical population consisted of 63 1st grade secondary schools principals in the Shiraz’s 3rd districtin the academic year of 2016-17. Among them, 56 principals were selected as sample through Morgan table using simple randomized and convenience sampling methods. In order to collect data on theoretical principles and literature, library resources such as articles, books, and the Internet were used. The research instrument was a researcher-made leadership style questionnaire which its validity was confirmed by the experts. Its reliability was calculated to be 0.77% using Cronbach's alpha. Pearson correlation coefficient was used for data analysis. According to the results, there is a significant relationship between the infoneuroanalysis (brain data analysis) and the field of study with the leadership style. Manuscript profile -
Open Access Article
220 - Evaluation Criteria for Selecting Suppliers in the Field of Research With Fuzzy Multi-Criteria Approach
Hamidreza Feili Sina Namazi Jamshid Karimi Mohammad-Javad SadeghiAbstract. Today, there is no specific method or criterion for selecting contractors in the researches’ field. Usually this selection is regarded as a matter of taste and as a result, there is no coordinated approach in the mentioned domain. Sometimes, after signin MoreAbstract. Today, there is no specific method or criterion for selecting contractors in the researches’ field. Usually this selection is regarded as a matter of taste and as a result, there is no coordinated approach in the mentioned domain. Sometimes, after signing the contract, the inappropriate selection became clear. The managers are in direct need of a pattern for selecting the contractors. In the present research, the evaluation indexes of knowledge developers such as universities, knowledge-based companies, and research centers have been studied. For clarifying the process of the selection and by the help of the fuzzy TOPSIS method, we have considered four indexes as the general ones: 1) the price 2) the quality 3) the delivery time and 4) the work experiences. Finally, for better understanding, we have brought an example with 5 candidates and 5 determiners. Manuscript profile -
Open Access Article
221 - The Impact of Business Intelligence on Marketing Performance with Moderating Role of Environmental Turbulence
Ali Bazaee Hassan KarimianIn today's complex, dynamic and constantly changing environment, companies need to design and take systems and methods that can help them adapt themselves to the changeable and dynamic situation of competitive markets, and therefore improving marketing performance and g MoreIn today's complex, dynamic and constantly changing environment, companies need to design and take systems and methods that can help them adapt themselves to the changeable and dynamic situation of competitive markets, and therefore improving marketing performance and generally the company’s performance. In this regard, business intelligence systems as a new method and tool can be considered as an important factor to provide business companies with all the necessary information they need for achieving better marketing performance and mainly furthering the goals of the company. This study aimed to evaluate the influence of business intelligence on marketing performance of pharmaceutical and petrochemical companies considering the role of modifying environmental turbulence by identifying and introducing the most important and effective factors in commercial companies’ marketing performance. The objective of this study is practical and the implementation is cross-sectional and field study has been used for collecting data. The statistical population is senior executives or sales and marketing managers of 122 pharmaceutical and petrochemical companies in the country. To evaluate it in these companies, a questionnaire consisting of 25 questions was prepared. To evaluate the reliability of the measuring tool, 30 people of the statistical population were asked to complete the questionnaire as a pilot and coefficient of Cronbach's alpha and reliability were estimated by examining factor loadings. The results of analysis show that business intelligence (technological and organizational business intelligence) has a positive effect on companies’ marketing performance, and environmental turbulence also modify this relationship. The results indicate companies that use the business intelligence system for receiving, analyzing and using data to make decisions, have been able to achieve success in the perfectly competitive environment. Manuscript profile -
Open Access Article
222 - Ranking the Methods of Technology Cross-Border Acquisition, Combining TOPSIS and ANP Approaches for Model Development
Mehrdad Hoseini Shakib Somayeh Sahebi Arash RadmehrSimultaneous with the industries increasing growth, thecompanies must acquire the new technologies to achieve the core competency,survival and improvement and also effectiveness in market. Choosingthe suitable acquisition mode of required technology is one of thecritica MoreSimultaneous with the industries increasing growth, thecompanies must acquire the new technologies to achieve the core competency,survival and improvement and also effectiveness in market. Choosingthe suitable acquisition mode of required technology is one of thecritical strategic decisions in the field of technology management. Dueto the importance of technology acquisition, the main objective of thisstudy is to select an appropriate method of technology acquisition in carpart industry by multi-dimensional factors of environmental, technological,capability and market. Hence, after extracting the factors fromsurveying the related literature and conforming the first kind of questionnaireby the cronbach’s alpha, the elements was ranked by TOPSISmethod to reduce the criteria and to choose the appropriate affectingelements in technology acquisition modes. In the next step regarding toANP method second questioners spread between the experts in the carpart industry in Iran and the modes were prioritized and the appliedrecommendations have been suggested. Manuscript profile -
Open Access Article
223 - Investigating the Impact of Organizational Culture on Innovation with Regard to the Mediating Role of Knowledge Sharing
Fatemeh Kowsari Amin DarushThe present study aims to investigate the relationship between organizational culture, knowledge sharing and innovation. The research population consists of all knowledge workers in the South Oil Products Refining and Distribution Company, from which 190 people were sel MoreThe present study aims to investigate the relationship between organizational culture, knowledge sharing and innovation. The research population consists of all knowledge workers in the South Oil Products Refining and Distribution Company, from which 190 people were selected as samples using the non-random targeted sampling method. The research data was collected by distributing questionnaires among samples. After collecting data, the distribution of the data related to the variables was examined using the Kolmogorov–Smirnov test; then, the Pearson’s correlation coefficient and structural equation modeling were used to test the research hypotheses. The results of this study show that there is a significant relationship between variables of organizational culture, knowledge sharing and organizational innovation. Also, the results of examining the components of organizational culture demonstrated that adhocracy and clan cultures have positive effects on other variables while hierarchy and market cultures negatively affect the dependent variables. On the other hand, it Manuscript profile -
Open Access Article
224 - Quality of Life, Workaholism and Psychological Capital in Hospital Staff
Nadereh Sohrabi-ShegheftiThis study analyzes the relationships among quality of life, workaholism and psychological capital. The sample of the study consists of 212 registered employees of Shahid Dr. Beheshtei Hospital in Shiraz. Subjects have been selected using convenience sampling. World Hea MoreThis study analyzes the relationships among quality of life, workaholism and psychological capital. The sample of the study consists of 212 registered employees of Shahid Dr. Beheshtei Hospital in Shiraz. Subjects have been selected using convenience sampling. World Health Organization Quality of life Questionnaire, Luthans psychological capital questionnaire and workaholism analysis questionnaire (Samani and Ahmadi) have been used in the present study. The research shows that there is a significant relationship between psychological capital and quality of life components while workaholism is not related to quality of life components. It is concluded that workaholism cannot predict quality of life components whereas psychological capital components predict quality of life components significantly. Manuscript profile -
Open Access Article
225 - Profitability and Effectiveness by Means Two Stage DEA Model in Iranian Bank
Morteza ShafieeThe purpose of this paper is to provide a frameworkfor evaluating the overall performance of bank branches in terms ofprofitability efficiency and effectiveness. Ioannis E.Tsolas (2010) introduced“Modeling Bank Branch Profitability and Effectiveness by MeansDEA&rd MoreThe purpose of this paper is to provide a frameworkfor evaluating the overall performance of bank branches in terms ofprofitability efficiency and effectiveness. Ioannis E.Tsolas (2010) introduced“Modeling Bank Branch Profitability and Effectiveness by MeansDEA”. But this study has several problems regarding modeling and theresults it claims to be withstanding. In 2010 Kumer and Gulati introduceda model for performance evaluation. But this study also has aproblem with regard to modeling. We can say that the model introducedin Tsolas, Kumer and Gulati‘s studies was already introduced byHo and Zhu (2004) and Ho (2007). This paper tries to take a close lookat these problems and offer a solution to modify it in a more practicalmodel. First, we analyze the Ho and Zhu (2004) Ho (2007), Tsolas(2010), Kumer and Gulati‘s (2010) model and prove them to be incorrect.Then we apply a modified two stage model proposed by Chen,Liang and Zhu (2009) in bank branches in Iran. This study aggregatesprofitability efficiency and effectiveness into overall performance. In Hoand Zhu (2004) Ho (2007), Tsolas (2010), Kumer and Gulati‘s (2010)studies, they assume that profitability efficiency and effectiveness areindependent, and with that assumption, they design a two stage DEAmodel. We show that this assumption is wrong, and we cannot designa two stage DEA model with this assumption. There are some relationsbetween profitability efficiency and effectiveness which are very important.Without considering these relations we cannot obtain a superiorinsight about the overall performance. Finally, we show that the resultsof the modified model are proved to be more accurate than those ofTsolas, Kumer and Gulati‘s model. This study shows the importance ofprofitability efficiency and effectiveness in overall performance of bankbranches in Iran. Manuscript profile -
Open Access Article
226 - Identification and Prioritizing Demand Chain Factors Based on Factor Analysis and TOPSIS
Rahim Moein Ali Rajabzadeh GhatariThe aim of this study was to represent effective componentsin demand chain which help organizations attain high performance levelsthrough identification of these components and determining theirdegree of importance. The following questions were major ideas of thisstudy: MoreThe aim of this study was to represent effective componentsin demand chain which help organizations attain high performance levelsthrough identification of these components and determining theirdegree of importance. The following questions were major ideas of thisstudy: what are the most effective components in demand chain? Andhow are they effective on organizational performance? To this end,marketing components were used in nominal form. Data analysis wasconducted via inferential statistics and TOPSIS technique as well asfactor analysis. Given to the results, first 39 effective components ondemand chain were identified and then it was determined that threecomponents of price, products/services and process are effective in demandchain through factor analysis approach. It showed that demandprediction and diagnosis of consumers’ needs and demands, consideringpopulation status of customers as well as attracting customer satisfaction,price of products, price of market competitors, seasonal pricesand especial discounts, paying attention to the shape and appearanceof products, after-sale services, quality and design of products, brandname, complementary products, product diversity, interests and preferencesof consumers, innovation, and utilization of modern techniquesin packaging can be the factors effective on the performance of demandchain in organizations. Manuscript profile -
Open Access Article
227 - Benchmarking Marketing Productivity Using Data Envelopment Analysis: a Modified Approach
Farhad Hosseinzadeh Zohreh MoghaddasAbstract. Data envelopment analysis (DEA) is now widely utilized as a method for assessing relative efficiency of a set of decision making units (DMUs). Along as evaluating relative efficiency DEA models are capable of to be improved for finding benchmark for inefficien MoreAbstract. Data envelopment analysis (DEA) is now widely utilized as a method for assessing relative efficiency of a set of decision making units (DMUs). Along as evaluating relative efficiency DEA models are capable of to be improved for finding benchmark for inefficient units which can help managers for better making decision. Thus it is important to obtain accurate results from DEA models. In this paper the SBM model has been enhanced by incorporating two constraints. One of these constraints has been considered to deal with non-discretionary inputs that can affect production. The other helps to find acceptable targets where there exists variable that has an integer value. Also, with an example it has been shown how the proposed model works. Manuscript profile -
Open Access Article
228 - The Improvement of System Reliability Optimization Model and Finding an Optimal Solution
Seyed Jafar Sadjadi Saeed JafariWhen a production facility is designed, there are various parameters affecting the number machines such as production capacity and reliability. It is often a tedious task to optimize different objectives simultaneously. The other issue is the uncertainty in many design MoreWhen a production facility is designed, there are various parameters affecting the number machines such as production capacity and reliability. It is often a tedious task to optimize different objectives simultaneously. The other issue is the uncertainty in many design parameters which makes it difficult to reach a desirable solution. In this paper, we present a new mathematical model with two objectives. The primary objective function is considered to be the production capacity and the secondary objective function is total reliability. The proposed model is formulated on different units of production which are connected together in serial form and for each unit, we may have various machines. The resulted model is formulated using recent advances of robust optimization and solution procedure is analyzed with some numerical examples. Manuscript profile -
Open Access Article
229 - Neural Network Approach for Herbal Medicine Market Segmentation
Azita Sherej-Sharifi Gasem-Ali BazaieeMarket segmentation is the start point of executing targeted marketing strategy. This study aims to determine fit dimensions and appropriate specifications for the segmentation of herbal medicines market in order to provide production and market departments with fit str MoreMarket segmentation is the start point of executing targeted marketing strategy. This study aims to determine fit dimensions and appropriate specifications for the segmentation of herbal medicines market in order to provide production and market departments with fit strategies by identifying the profile of the market customers and recognizing their differences in the identified indices. This is an applied study in terms of objective and a survey-analytical cross-sectional study in terms of method. Data was collected using interview and questionnaire in the qualitative and quantitative sections, respectively. The population of study consists of the end users of different herbal medicines in Iran. Regarding the unlimited population of study, sample size was limited to 460 users selected from active pharmacies located in different regions of Tehran based on stratified sampling method. Neural network technique was used to analyze data and to determine the number of segments. According to the results by running neural network algorithm in different clusters, the best fit market segmentation is practiced by 5 clusters. Each cluster differs with others; therefore a fit strategy for each cluster should be formulated and executed in order to simultaneously attribute value to both customers and market. Manuscript profile -
Open Access Article
230 - Business and Manufacturing Strategies: a Model for Alignment (Case Study: Iranian Automative Industry)
Mehrdad Hoseini shakibProduction and operation strategy is one of the functionallevel strategies of the organization, which needs to be linked to businessstrategy and other functional strategies. Current literature dividesproduction and operation into two main branches: manufacturing andserv MoreProduction and operation strategy is one of the functionallevel strategies of the organization, which needs to be linked to businessstrategy and other functional strategies. Current literature dividesproduction and operation into two main branches: manufacturing andservice. The role and importance of manufacturing strategy in the successfulperformance of organizations was initially emphasized by WickhamSkinner’s work in 1969. In the following years, various studieshave been conducted in this field, which could be divided into two mainstreams: (i) Content studies, which includes research on the reason andpurpose of the subject (i.e. why manufacturing strategy?); (ii) Processstudies that deal with the methodology of formulating manufacturingstrategy (i.e. the know-how of planning manufacturing strategy). Inthis paper, after a literature review on various researches on manufacturingstrategy, including its relation to strategies at corporate andbusiness levels and various models for its formulation, a model has beendeveloped and introduced to empower the linkage between manufacturingstrategy from one hand and Business and corporate strategy fromthe other hand. The developed model then Combined to a decision Tableand align the manufacturing strategy with Business Strategy. Tovalidate the model developed by the researcher, it was introduced toexperts in the automotive industry of Iran, who supported the modeldescriptively and analytically. Manuscript profile -
Open Access Article
231 - The Relationship Between Infomorphology of Graduate Students of Educational Sciences and their Learning Style
Azar BehiThe present study has aimed to review the relationship between infomorphology of graduate students of educational sciences in the Islamic Azad University of Shiraz and their learning style. This study is an applied research in terms of its objectives and it is a descrip MoreThe present study has aimed to review the relationship between infomorphology of graduate students of educational sciences in the Islamic Azad University of Shiraz and their learning style. This study is an applied research in terms of its objectives and it is a descriptive – correlational research in terms of the process of the study. The statistical population of this study consists of graduate students majoring in educational management and educational technology in the Islamic Azad University of Shiraz in the academic year of 2016-2017 (200 students). 132 students were selected as the sample size through Morgan’s table using accessible and simple randomized sampling method. Library sources such as articles, required books and internet have been used in order to collect the information associated with the theoretical principles and literature of the research. The tools used in this research were two questionnaires: an infomorphology questionnaire and a researcher-made learning style questionnaire. Validity of the questionnaires was confirmed by the professors specializing in relevant fields of study. A 0.78 reliability was calculated for the questionnaires using Cronbach’s alpha. To analyze the research data, the Pearson correlation coefficient was used. The findings of this study suggested that there is a positive and significant relationship between the infomorphology of graduate students and their learning style. Manuscript profile -
Open Access Article
232 - Organizational Silence and Occupational Burnout with Job Performance
Vares Paksirat Abdolmohammad TaheriThis study is aimed to investigate the relationship between organizational silence and occupational burnout with job performance among teachers of Yasouj Organization of Education in 2015. Survey–Descriptive research is as correlation. So among 2100 teachers, 325 MoreThis study is aimed to investigate the relationship between organizational silence and occupational burnout with job performance among teachers of Yasouj Organization of Education in 2015. Survey–Descriptive research is as correlation. So among 2100 teachers, 325 teachers were randomly selected as sample size due to Morgan Table. Some questionnaires were distributed and include the Burdas’s Organizational Silence , Maslach’s Occupational Burnout and Paterson’s Job Performance with stability of 0.90, 0.86 and 0.94 respectively on testing idea. Results showed that there is inversely significant relationship between organizational silence and occupational burnout. A direct relationship was observed between occupational burnout and job performance. Totally, the more the organizational silence among teachers, the more the occupational burnout and the less job performance and vice versa. Manuscript profile -
Open Access Article
233 - Predicting Customer Churn Using CLV in Insurance Industry
Vahid Dust Mohammadi Amir Albadvi Babak TeymorpurToday, increased level of customer awareness caused themto access to the other suppliers easily and they can get their servicesfrom the competitors with similar or even better quality and same price.Therefore, focusing on customers and preventing them to leave, has been MoreToday, increased level of customer awareness caused themto access to the other suppliers easily and they can get their servicesfrom the competitors with similar or even better quality and same price.Therefore, focusing on customers and preventing them to leave, has beenthe most important strategy for any company. Researches have shownthat retaining former customers is cheaper than attracting new ones. Inthe proposed model in this article we first identified important factorscausing customers in insurance industry, to have a specific behavior byusing a k-means clustering algorithm, and then we tried to predict thefuture behavior of them by a logistic regression. Our model accuracy is98%. Manuscript profile -
Open Access Article
234 - The Relationship between Diversification Strategy, Capital Structure and Profitability in Companies Listed in the Stock Exchange by Combining the Data Line and VAR Methods
Seyedeh-Mahsa Mousavi Hanjani Seyed-Javad IranbanThe present study investigates the relationship between diversification strategy, capital structure and profitability in companies listed in the stock exchange through a combination of data panel and VAR methods. The present research was conducted for companies admitted MoreThe present study investigates the relationship between diversification strategy, capital structure and profitability in companies listed in the stock exchange through a combination of data panel and VAR methods. The present research was conducted for companies admitted to the Tehran Stock Exchange from 1387 to 1395 and 78 companies were selected as case study. Stationary and static tests were used to check the rationality of the behavior of variables. After assuring the rational behavior of variables over time and carrying out the correlation test, Chow (Flemmer) and Hausman tests were performed to determine the probability of collinearity in the regression model, and finally these tests were examined in the regression model using panel data with fixed effects. To ensure that the data panel model is evaluated, the residual was normalized and waste graph survey was performed. The research findings showed that the diversification strategy, capital structure and profitability in the companies accepted in the stock exchange has have a significant relationship. Also, the results of this study showed that diversification strategy has a significant effect on profitability. Manuscript profile -
Open Access Article
235 - Fuzzy Multivariate Process Capability Index for Measuring Process Capability
Saeed Fayyaz Majid Ebrahimi Ali Gholi Nejad DevinAbstract. In the case of process capability index several methods are identified. In this paper ,a new process capability index using fuzzy number and fuzzy probability concept, in order to remove the weakness of other famous method is suggested. After introduction of f MoreAbstract. In the case of process capability index several methods are identified. In this paper ,a new process capability index using fuzzy number and fuzzy probability concept, in order to remove the weakness of other famous method is suggested. After introduction of fuzzy index in univariate case, fuzzy multivariate process capability index is investigated. Finally, this new method is compared to three well-known methods in literature review, with numerical example. Manuscript profile -
Open Access Article
236 - Introduction A New Approach in Engineering Economics
Hossein jafari Mohsen jafariEngineering economy set of mathematical techniques for economic evaluation of investment projects that present value and internal rate of return method are among the most important of these methods. Managers and investors have many reasons to using internal rate of retu MoreEngineering economy set of mathematical techniques for economic evaluation of investment projects that present value and internal rate of return method are among the most important of these methods. Managers and investors have many reasons to using internal rate of return greater willingness shown. This is while the serious problems associated with using internal rate of return method. In recent years, several articles have been published in order to fix the way in which we can approach the Magni in 2010. The aim of this paper is to simplify and facilitate the model is, in other words, by eliminating some of the most simple and straightforward algorithm to calculate the rate of return Magni way we present period. Manuscript profile -
Open Access Article
237 - Analysis of Marketing Strategy Impact on Organizational Performance in the Iran Banking Industry Case Study: Maskan Bank of Kermanshah Province
Peyman Akbari Hamid-Reza JalilianAbstract. At the same success in today's competitive world, we need appropriate marketing strategy, and from the other hand, the main objective of any financial organization, improve performance assessment of performance, one of the best ways to improve performance in o MoreAbstract. At the same success in today's competitive world, we need appropriate marketing strategy, and from the other hand, the main objective of any financial organization, improve performance assessment of performance, one of the best ways to improve performance in organizations. The purpose of this study was to analyze the impact of marketing strategy, organizational performance in the banking industry of Iran, Case Study: Maskan Bank is in Kermanshah. The population of this study consisted of 180 employees of the organization, randomly, for example, for the second half of 2014, were selected. This cross-sectional survey study, the correlation type. To collect data, a questionnaire was designed. Validity (professors), and reliability (Cronbach's alpha: 0.77 and 0.76), and suggests that, good reliability and validity of measurement tools, enjoy. The results of the research, software, SPSS, and using inferential statistics (linear regression) showed that marketing strategy, its impact on organizational performance. Manuscript profile -
Open Access Article
238 - Providing a Pattern to Prioritize the Branches of Service Firms
Mohsen Miri Manouchehr Omidvari Ahmad SadeghiThe purpose of this note is to show how some of the mainresults existing in the insurance service quality utilizing SERVQUALscale and ANP model can be effectively used in scientifically rankingstrategies instead of the traditional models, which is unfortunately morepopu MoreThe purpose of this note is to show how some of the mainresults existing in the insurance service quality utilizing SERVQUALscale and ANP model can be effectively used in scientifically rankingstrategies instead of the traditional models, which is unfortunately morepopular in ranking the branches of insurance companies. This approachis used to show how the ranking decisions changes as a function ofservice quality utilizing ANP model. This study evaluated the qualityof services of DANA insurance company branches to measure policyholders’ views toward current level and expected level of quality. Thestandard questionnaire “SERVQUAL”, emphasizing on measuring thegap between the level of current and Expected quality was used and the proposed algorithm utilized the analytic network process (ANP),which allows measurement of the dependency among the quality dimensions,to rank the branches. The results showed difference betweenpolicy holders’ expectations and current level of quality of services inall dimensions of quality. The most outstanding gap was for responsivenessdimension and the least one was for empathy and also according tothe ANP limit super matrix it was revealed that there was a significantdifference between the proposed ranking approach and the traditionalone. Manuscript profile -
Open Access Article
239 - Studying the Relationship Between Knowledge Management Effectiveness and Administrative Innovation Among Shiraz Manufacturing Firms
Seyed Masoud Seyedi Nima Shahidi Siroos HadadniaThe purpose of this study was to examine the direct effectof knowledge management effectiveness on administrative innovation.Knowledge management effectiveness is conceptualised as comprisingof knowledge acquisition effectiveness, knowledge sharing effectiveness,and kno MoreThe purpose of this study was to examine the direct effectof knowledge management effectiveness on administrative innovation.Knowledge management effectiveness is conceptualised as comprisingof knowledge acquisition effectiveness, knowledge sharing effectiveness,and knowledge application effectiveness. Three hypothesised relationshipswere tested using a sample of 85 manufacturing firms in Shirazindustrial zone. The results derived from the regression analyses showedthat of the three dimensions of knowledge management effectiveness(knowledge acquisition effectiveness, knowledge sharing effectiveness,and knowledge application effectiveness), only knowledge acquisitioneffectiveness was found to have a significant positive effect on administrativeinnovation. Manuscript profile -
Open Access Article
240 - Green Sport Marketing Mix on Sportswear Consumers Purchasing Behavior
Mohammad Khorsandi-Fard Reza IsmaeelzadehThe present study aimed to investigate the impact of green marketing mix on sport wear consumer shopping behavior. Population for the study was professional athletes, Semi-Pro and Club consumers sport wear that due to extensive of operations community according to the M MoreThe present study aimed to investigate the impact of green marketing mix on sport wear consumer shopping behavior. Population for the study was professional athletes, Semi-Pro and Club consumers sport wear that due to extensive of operations community according to the Morgan table 386 people was conclude as the sample. Research tool was a sport green marketing questionnaire whit four items that is green produce, green price, green place and green promotion and that its validity by ten professors of management and marketing and sports management were approved. The reliability of the instrument was calculated by using Cronbach alpha test was 0.92. To analyze the data, the Kolmogorov Smirnov test, Pearson correlation and regression analysis were used. The results showed significant correlation and impact of green marketing mix and its components on the shopping behavior of sportswear consumers. According to the findings recommended the manufacturers of sports products to make green marketing mix in their agenda and increase sales and market share by using green marketing strategy. Manuscript profile -
Open Access Article
241 - The Impact of Perceived Organizational Support Through the Mediating Role of Psychological Contract Violation on Work Outcomes
Hassan Alamdari Marzieh HeidariPerceived organizational support has been raised as work backbone of employee in the organization and the psychological contracts are also a set of promises that top managers give to support their employees. Therefore, violation of this contract not only involves depriv MorePerceived organizational support has been raised as work backbone of employee in the organization and the psychological contracts are also a set of promises that top managers give to support their employees. Therefore, violation of this contract not only involves depriving organizational support, but also reduces the employee's belongings. The main purpose of this paper was to examine the impact of perceived organizational support through the mediating role of psychological contract violation on work outcomes in employee of the Social Security Organization of Fars province. The population by 963 people and a statistical sample 275 people in 31 different classes including various branches of the Department of Social Security was classified using random sampling method. Data collection tool also were 25 item questionnaire for organizational support and violation of the psychological contract by Paillé (2015) and Ahmad and Nawaz (2015) so that its content validity was confirmed and its reliability was estimated as 77%. The descriptive compilation of tables in SPSS 23 software was used to analyze the data in descriptive level and the structural equation modeling using Smart PLS2 software was used in inferential statistics level. The results finally revealed that the perceived organizational support through the mediating role of psychological contract violation on work outcomes in employee of the Social Security Organization of Fars province was affected. Also, the perceived organizational support and psychological contract violation and organizational support has affected on psychological contract violation of employee of the Social Security Organization of Fars province. Manuscript profile -
Open Access Article
242 - The Effect of Using Information Technology Management on the Car-Parts Manufacturers’ Entrepreneurship in Tabriz
Hoshangh Taghizadeh Babak AliariEntrepreneurship is the process of value setting by providinga unique set of sources for making effective use of opportunities;thus, caring about it seems to be a must. The present paper aims toinvestigate the effect of information technology management on managers&rsqu MoreEntrepreneurship is the process of value setting by providinga unique set of sources for making effective use of opportunities;thus, caring about it seems to be a must. The present paper aims toinvestigate the effect of information technology management on managers’entrepreneurship in Tabriz car-parts manufacturing industry. Tothis end, four hypotheses were tested in the study. The population ofthe study includes all the managers of car-manufacturing companies inTabriz. Sample selection was made using the Morgan Table, whereby118 people were selected through random sampling. The data collectioninstrument was a questionnaire, whose validity and reliability hadalready been determined. Data analysis was carried out by using K-Stest as well as pairwise comparison test. The results showed that informationtechnology management, electronic business, management informationsystems, and automation significantly affect the organizationalentrepreneurship. Manuscript profile -
Open Access Article
243 - Performance Evaluation of IT Industries Using SERVQUAL, DEA and FMCDM
Alireza Alinezhad Ramin HakimianIn developed countries, improvement has been made in service providing industries along with the improvements made in quality assurance and management skills and systems in the domain of manufacturing industries. Unfortunately, in developing countries, primary needs hav MoreIn developed countries, improvement has been made in service providing industries along with the improvements made in quality assurance and management skills and systems in the domain of manufacturing industries. Unfortunately, in developing countries, primary needs have led these countries to focus their attention illogically and solely on production and they disregard the quality of services. That is why this research aims at investigating service improvement in the domain of Information Technology. Nowadays, the role played by information technology and communication in economic growth is evident to everyone. Because of access to Internet, communication and information technology is considered one of the major elements in providing services and has improved the efficiency of this industry. Meanwhile, focusing on service quality is an efficient approach that results in customer orientation in an organization and is believed by our domestic organizations and companies to be an efficient method to satisfy customers’ demands and has been applied so many times. Presenting a compound approach, this research uses SERVQUAL as a tool for quality engineering of services, and multiple criteria decision making for ranking service providing branches, and data envelopment analysis for making improvement and benchmarking and it is an attempt to overcome these weaknesses and develop quality models in regard with service providing so that the current gap can be filled. Manuscript profile -
Open Access Article
244 - The Impact of Perceived Organizational Support through the Mediating Role of Psychological Contract Violation on Work Outcomes
Hassan Alamdari Marzieh Heidari. Perceived organizational support has been raised as work backbone of employee in the organization and the psychological contracts are also a set of promises that top managers give to support their employees. Therefore, violation of this contract not only involves depr More. Perceived organizational support has been raised as work backbone of employee in the organization and the psychological contracts are also a set of promises that top managers give to support their employees. Therefore, violation of this contract not only involves depriving organizational support, but also reduces the employee's belongings. The main purpose of this paper was to examine the impact of perceived organizational support through the mediating role of psychological contract violation on work outcomes in employee of the Social Security Organization of Fars province. The population by 963 people and a statistical sample 275 people in 31 different classes including various branches of the Department of Social Security was classified using random sampling method. Data collection tool also were 25 item questionnaire for organizational support and violation of the psychological contract by Paillé (2015) and Ahmad and Nawaz (2015) so that its content validity was confirmed and its reliability was estimated as 77%. The descriptive compilation of tables in SPSS 23 software was used to analyze the data in descriptive level and the structural equation modeling using Smart PLS2 software was used in inferential statistics level. The results finally revealed that the perceived organizational support through the mediating role of psychological contract violation on work outcomes in employee of the Social Security Organization of Fars province was affected. Also, the perceived organizational support and psychological contract violation and organizational support has affected on psychological contract violation of employee of the Social Security Organization of Fars province. Manuscript profile -
Open Access Article
245 - The Role of Human Capital of Management Team on Performance in Iranian Academic Spin-Offs
Mehdi Shahsavari Jalal Haghighat-MonfaredAbstract. Academic spin-offs are recognized as the main means of technology transfer, contribute to the commercialization of the results of academic research, leading to society wealth creation. Academic spin-offs start with some major disadvantages related to their lia MoreAbstract. Academic spin-offs are recognized as the main means of technology transfer, contribute to the commercialization of the results of academic research, leading to society wealth creation. Academic spin-offs start with some major disadvantages related to their liability of newness, smallness and their university origination. It is been argued that academic spin-off need to strengthen their team management human capital to reach to sustainable return. This paper follows resource-based view and entrepreneurship literature to investigate the role of human capital of management team in terms of experience and in terms of as entrepreneurial behavior on the performance of Iranian academic spin-offs. The effect of human capital on the performance of academic spin-offs is studied using data derived from a survey of 79 firms operating in different sectors; agriculture, industry and services sectors. It is found that entrepreneurial experience leads to financial performance while entrepreneurial orientation leads to innovative performance in Iranian academic spin-offs. The paper has some managerial implications and suggestions for future research. Manuscript profile -
Open Access Article
246 - Effective Factors on the Distribution of Income from Religious Orientation (Case Study: Shahid Moshhad)
Rostam Saberifar Mahnaz EsmaeilyThe purpose of this study was to determine the cost of pilgrimage trips in Iran, a sample of the Mashhad metropolis, and a descriptive and analytical survey method in post-event research. Required data were collected using documentary and field methods by means of a che MoreThe purpose of this study was to determine the cost of pilgrimage trips in Iran, a sample of the Mashhad metropolis, and a descriptive and analytical survey method in post-event research. Required data were collected using documentary and field methods by means of a check-up tool and a questionnaire. The questionnaire was evaluated and verified using form and content methods. After determining its accuracy and accuracy, it was applied in practice. For analyzing the collected data, descriptive and inferential statistical methods, especially multivariate regression, were used with SPSS software. The findings of the study showed that the economic and social conditions of the household are the main factors affecting the distribution of pilgrimage tourists entering the city of Mashhad and the amount of education, income and number of households have more impact. Give Also, every pilgrim's household entering the city of Mashhad considers its monthly income for traveling to this city. According to the Kolmogorov-Smirnov test, the tourist expenses and household income are normalized. Based on this, the proposed strategy The regulation of tourism policies is based on the average household cost. Manuscript profile -
Open Access Article
247 - Investigate Factors Affecting on the Performance of Agricultural Machinery Companies Based on Taxonomy Algorithm
Vahide HajihassaniTaxonomy(general), the practice and science of classification of things or concepts, including the principles that underlie such classification. Economic taxonomy, a system of classification for economic activity. The main objective of the study was to find whether fina MoreTaxonomy(general), the practice and science of classification of things or concepts, including the principles that underlie such classification. Economic taxonomy, a system of classification for economic activity. The main objective of the study was to find whether financial ratios affect the performance of the Agricultural Machinery companies in Iran. A firm performance evaluation and its comparison with other companies can help the investors to reach the investment goals. The study is based on secondary data collected from financial reports which is accepted in Tehran Stock Exchange for the period of one year from 1389-1390.This research did by using data of 5 accepted in Tehran stock Exchange Agricultural Machinery companies and the size sample is equal to the size society. In this research, the method is measuring descriptive method and based on and practical applicable goals. In this research used Taxonomy algorithm for performance evaluation companies. From our study can conclude that Eshtad Iran company has the first ranking indicates that some criteria such,, liquidity, activity and financial leverage are affect performance of the Agricultural Machinery companies in Iran. Manuscript profile -
Open Access Article
248 - Prioritizing Service Organizations Based on Classified Service Quality Dimensions by MADM and mportance-Performance Analysis
Reza Dabestani Arash Shahin Hadi Shirouyehzad Mohammad SaljoughianCurrent study aims to prioritize four-star hotels through atwo-step procedure: firstly, classifying service quality dimensions (SQDs)based on Importance-Performance Analysis and secondly prioritizinghotels based on classified SQDs analysing the results. To reach that ai MoreCurrent study aims to prioritize four-star hotels through atwo-step procedure: firstly, classifying service quality dimensions (SQDs)based on Importance-Performance Analysis and secondly prioritizinghotels based on classified SQDs analysing the results. To reach that aim,the customers of three 4-star hotels were considered and asked to statethe quality of the service they expected to receive prior to its deliveryas well as their feelings toward it after they received the service. Then,Importance-Performance Analysis was used to classify SQDs. Finally, we exploited TOPSIS and Shannon Entropy to prioritize Hotels.The method taken in this paper, which first categorizes SQDs, israther noble. Findings revealed that among the 12 dimensions of servicequality, Competence, Tangibles and Price are the most crucial factors,and hence should receive more attention in hospitality industry. The resultsof this research may provide insightful hints to the hotel managersabout those aspects of service that form their customers’ perception ofservice quality.The findings can also help the practitioners to assign resources appropriatelyand offer a more competitive service to the customers throughpaying attention to those factors of service which are of critical importancein this industry. Manuscript profile -
Open Access Article
249 - An Approach to Selecting a Suitable Supplier
Hojjatollah HamidiSupplier performance measurement has attracted much attentionfrom researchers. In the supply chain concept, supplier performancemeasurement results reveal the effects of methods and potentialopportunities for selection improvement. Performance measurement isan indispens MoreSupplier performance measurement has attracted much attentionfrom researchers. In the supply chain concept, supplier performancemeasurement results reveal the effects of methods and potentialopportunities for selection improvement. Performance measurement isan indispensable management tool. This paper presents a fuzzy decisionmaking approach to supplier selection problem. Many quantitativeand qualitative factors such as quality, and flexibility and delivery performancemust be considered to determine suitable suppliers. In thispaper, linguistic values are used to assess the weights for these factors.Evaluations have been carried out to assess particularly the effectsof suitable suppliers on the supply chain service. An approach to improvesuitable supplier performance in an unsuitable environment hasbeen analyzed. Manuscript profile -
Open Access Article
250 - Influence of Knowledge Management on the Customer Relationship Management with Meditative Role of Satisfaction and Customer Loyalty
Ali Ghasemi-Kia Mohammad MohebbyIn present study, effects of knowledge management on the customer relationship management is studied. Study technique is descriptive and survey. To test the study hypotheses firstly a questionnaire with 30 items was designed and applied to 80 managers survivor and direc MoreIn present study, effects of knowledge management on the customer relationship management is studied. Study technique is descriptive and survey. To test the study hypotheses firstly a questionnaire with 30 items was designed and applied to 80 managers survivor and directors of various parts of Hormozgan oil company. Then achieved information's were categorized in excel and their statistical properties were studied. Then study architecture model was adapted using smartPLS software to examine the relationship between the variables. In the fitness stage, 4 items were deleted due to lack of suitable relationship with the study variables and then the final model was extracted. Relevance and reliability of the construction and model was examined and after assuring the accuracy and reliability of test tool, study hypotheses were examined. Results of this study indicates that knowledge management with mediatory role of customer loyalty has a significant relationship with customer relationship. Manuscript profile -
Open Access Article
251 - Identify Dynamic Capabilities of Knowledge Management and Knowledge Management Process Capabilities; and Prioritizing Dynamic Capabilities by FUZZY AHP
Mozhgan DehghaniAbstract. The main purpose of this paper is investigation and identification the concept of dynamic capabilities and clarifying the relationship between these capabilities with the knowledge management process capabilities. As expected, the results showed a positive rel MoreAbstract. The main purpose of this paper is investigation and identification the concept of dynamic capabilities and clarifying the relationship between these capabilities with the knowledge management process capabilities. As expected, the results showed a positive relationship between these two concepts. This paper includes three main sections. In first section, we identify the concept of process capabilities of knowledge management and dynamic capabilities and then examining different levels of these capabilities. In the second section, we explain that there is a close relationship between these two capabilities in such a way that they can be interdependent, and finally in the third section, dynamic capabilities have been prioritized based on their level of importance in gaining sustainable competitive advantage and increasing organizational performance. For this purpose, Method Fuzzy Analytic Hierarchy Process is applied to examine the variables. Three variables Knowledge generation, Knowledge exploitation and knowledge recombination have been considered as main indicators. In order to prioritize the criteria in terms of importance and the role they play in the organization, a questionnaire distributed and collected among senior managers of knowledge management field has been used. Manuscript profile -
Open Access Article
252 - Empowering Leadership, Uncertainty Avoidance, Trust, and Employee Creativity
Hamideh Ranjbar Ali Daraei MonfaredThis study was conducted in 2016 aimed to investigate the relationship between empowering leadership, uncertainty avoidance, trust, and employee creativity with regard to interaction effects and mediating mechanism. The population consists of 205 employees from the Noma MoreThis study was conducted in 2016 aimed to investigate the relationship between empowering leadership, uncertainty avoidance, trust, and employee creativity with regard to interaction effects and mediating mechanism. The population consists of 205 employees from the Nomadic affairs of Fars Province. In accordance with the Cochran formula, the sample size of 134 was calculated that were participated in the simple random sampling method. The questionnaires of uncertainty avoidance (Dorfman & Howell, 1988), empowering leadership (Arnold and colleagues, 2000), trust (McAllister 1995), creativity (Zhou & George, 2001) and creative self-efficacy (Tierney & Farmer, 2002) were used in order to measure the variables. The reliability of the questionnaire was confirmed by Cronbach's alpha and its validity was confirmed by content validity ratio (CVR) and structural and convergent validity methods. The research hypotheses were tested using structural equation modeling technique. The findings showed empowering leadership has a significant effect on creative self-efficacy. There was significant effect of creative self-efficacy on creativity. The mediating mechanism of creative self-efficacy was significant in relationship between empowering leadership and creativity. Also, the role of the moderator of confidence and uncertainty avoidance was significant between empowering leadership and creative self-efficiency. This study was conducted in 2016 aimed to investigate the relationship between empowering leadership, uncertainty avoidance, trust, and employee creativity with regard to interaction effects and mediating mechanism. The population consists of 205 employees from the Nomadic affairs of Fars Province. In accordance with the Cochran formula, the sample size of 134 was calculated that were participated in the simple random sampling method. The questionnaires of uncertainty avoidance (Dorfman & Howell, 1988), empowering leadership (Arnold and colleagues, 2000), trust (McAllister 1995), creativity (Zhou & George, 2001) and creative self-efficacy (Tierney & Farmer, 2002) were used in order to measure the variables. The reliability of the questionnaire was confirmed by Cronbach's alpha and its validity was confirmed by content validity ratio (CVR) and structural and convergent validity methods. The research hypotheses were tested using structural equation modeling technique. The findings showed empowering leadership has a significant effect on creative self-efficacy. There was significant effect of creative self-efficacy on creativity. The mediating mechanism of creative self-efficacy was significant in relationship between empowering leadership and creativity. Also, the role of the moderator of confidence and uncertainty avoidance was significant between empowering leadership and creative self-efficiency. Manuscript profile -
Open Access Article
253 - Stochastic Facilities location Model by Using Stochastic Programming
Ali Gholinezhad Devin Saeed Fayyaz Reza SadeghiFinding the location for plans like factories or warehousesfor any organization is an important and strategic decision. Costs oftransportation which are the main part of the price of the goods, is thefunction of the location of these projects. to find the optimum locati MoreFinding the location for plans like factories or warehousesfor any organization is an important and strategic decision. Costs oftransportation which are the main part of the price of the goods, is thefunction of the location of these projects. to find the optimum locationof these projects, there have been various methods proposed which areusually defined (not random). In reality and in dealing with real worldconditions, taking into account influential and effective parameters leadsto unexpected results. In this research, while introducing these definedalgorithms, it been tried to random location model based on the existingmodels. Regarding this, by studying the models taken in randomlocation we tried to propose an efficient and effective model. For thispurpose, by using randomized planning and randomized constrainedplanning, we turn random model to defined model, which is solvable byusing the last algorithm or standard planning methods. Manuscript profile -
Open Access Article
254 - Electronic Services (IT) in the Banking and Financial Institutions
Mohammad Hadi Khorashadi-ZadehThis research investigates the methods for improving the quality of IT services (electronic services) in the Melli Banks branches in Mashhad province, where QFD and ANP models were operated. To this concern, three-dimensional, usability, service interaction and informat MoreThis research investigates the methods for improving the quality of IT services (electronic services) in the Melli Banks branches in Mashhad province, where QFD and ANP models were operated. To this concern, three-dimensional, usability, service interaction and information quality to improve IT service quality were examined. The results of the analysis of the opinion of Melli Bank Customers indicate that three dimensions considered in this study to improve the quality of IT services are effective. The results suggest that there are differences between the effects of these three dimensions and two dimensions of information quality and usability are more important than the service interactions. Then, the strategies to improve IT services and the weights of fuzzy ANP technique, were evaluated based on the house technical quality is identified. Based on the results of the evaluation of recovery strategies, practical suggestions were offered. Manuscript profile -
Open Access Article
255 - The Mediating Role of Kaizen in the Relationship between Total Quality Management and Organization’s Performance
Hassan Soltani Elham AmanatThe present study aims to investigate the mediating role of Kaizen in the relationship between total quality management and organization’s performance. The research method is descriptive-survey and the statistical population of the research is the employees of the MoreThe present study aims to investigate the mediating role of Kaizen in the relationship between total quality management and organization’s performance. The research method is descriptive-survey and the statistical population of the research is the employees of the district of five Shiraz gas transmission operations, which is equal to 138 people. According to the Cochran formula, 102 senior managers, middle and operational managers, as well as directors and active staff of the area have been considered as the sample of the study. Data collection tool is the standard questionnaire of Ang and et al (2016). Its content validity has been approved and its reliability has been approved using Cronbach's alpha. Data analysis has been done using SPSS software and structural equation modeling. The results of this study show that there is a significant relationship between Kaizen principles and organizational performance. There is a significant relationship between total quality management and Kaizen principles. Finally, there is a significant relationship between total quality management and organizational performance with the mediating role of Kaizen. Manuscript profile -
Open Access Article
256 - Capability Indices for Rayleigh Process
Davoud Dariae Bahram Sadeghpour GildehMonitoring, control and improvement of quality are important for companies. Process capability indices (PCIs) are tools widely used by the industries to determine the quality of their products and the performance of their manufacturing processes. Classic versions of the MoreMonitoring, control and improvement of quality are important for companies. Process capability indices (PCIs) are tools widely used by the industries to determine the quality of their products and the performance of their manufacturing processes. Classic versions of these indices were constructed for processes whose quality characteristics have a normal distribution. But, many of these characteristics do not follow this distribution. In such a case, the classic PCIs must be modified to take into account the non-normality, because the effect of this non-normality can lead to misinterpretation of the process capability and ill-advised business decisions. A non-normal model is the Rayleigh distribution which is very useful. This paper proposes a Clements’s method to estimate the PCIs for Rayleigh processes. Finally, an example to evaluate its performance is presented. Manuscript profile -
Open Access Article
257 - The Effect of Information Technology on the Quality of Accounting Information
Mohammad Hadi Khorashadi Zadeh Amin Karkon Hamid GolnariThis study aimed to investigate the impact of information technology on the quality of accounting information was made in 2014. A survey of 425 executives of listed companies in Tehran Stock Exchange, using the Cochran formula simple random sampling method, 84 managers MoreThis study aimed to investigate the impact of information technology on the quality of accounting information was made in 2014. A survey of 425 executives of listed companies in Tehran Stock Exchange, using the Cochran formula simple random sampling method, 84 managers of these companies as the sample size was considered. Methods of data collection based on questionnaire information technology some of the questions of the impact of information technology was standardized questionnaires and the questions were designed according to existing components. After the distribution and collection of questionnaires, data analysis and hypothesis testing using structural equation modeling Smart PLS2 and software measurement model and the structure was conducted in two parts. In the first part of the questionnaire technical characteristics including reliability, validity, convergent and divergent validity for PLS has been checked and in the second part, application no significant coefficients were used to examine the research hypotheses. The results showed that IT and its dimensions (timeliness, relevance, accuracy, adequacy, and the actual transfer rate) affect the quality of accounting information of listed companies in Tehran Stock Exchange influence. Manuscript profile -
Open Access Article
258 - Designing and Fuzzification a Comprehensive Expert System of Higher Education Institutions Performance Evaluation Based on Balanced Score Card & Fuzzy Multi-Criteria Decision Making
Fatemeh Aghababaie Saeed Ayat Sara AghababaieHigher education plays a very vital role in developing human resources as well as economic ones in every country. In so doing, the act of evaluation would help the decision makers as well as managers to spot the weaknesses to use the required provisions to work more eff MoreHigher education plays a very vital role in developing human resources as well as economic ones in every country. In so doing, the act of evaluation would help the decision makers as well as managers to spot the weaknesses to use the required provisions to work more effectively. The present study with a different approach toward the designing a comprehensive evaluation expert system using Fuzzy Logic technique regarding evaluating the performance of Higher Education Institutes conducted as a case study on Azad University of Najaf Abad. Appropriate criteria for evaluation were selected through balanced score card as a comprehensive methodology of evaluation. Then, based on four perspectives of Balanced Score Card, criteria were categorized on priority and the level of importance employing Fuzzy multi-Criteria decision making. Then, drawn upon the results of the previous step, a performance evaluation fuzzy expert system based on the criteria’s weights was designed using the tool box of Fuzzy Logic in MATLAB software. Manuscript profile -
Open Access Article
259 - Study of Relationship Among Personal Characteristics with Job Burnout and Personnel’s Deviant Behaviors
Mehdi RoghaniAbstract The purpose of this research is the study of relationship among personal characteristics with job burnout and deviantbehaviors of personnel’s of National Iranian Gas Company’s (NIGC)first region in which statistical populationincludes 100 personnel& MoreAbstract The purpose of this research is the study of relationship among personal characteristics with job burnout and deviantbehaviors of personnel’s of National Iranian Gas Company’s (NIGC)first region in which statistical populationincludes 100 personnel’s ofthis company that is done in the year 1392. 80 personnel are consideredas research sample according to Cochran Sampling Selection Table inorder to run questionnaire. Research instruments include job burnoutquestionnaire (Measles and Jackson, 1981), Neo personal characteristicsquestionnaire (McCrea and Costa, 1985), a 60-question form and an 8-question deviant behaviors questionnaire (Bent and Robinson, 2000)which has adequate validity and stability. Data gathered from questionnairesare studied through Prison’s Correlation Coefficient Test andregression analysis, simultaneously. Results show that there is a significantrelation among mental suffering with depersonalization, emotionalexhaustion, individual failure and deviant behaviors (P < 0.01). Inaddition, there exist another significant relation between emotional exhaustionand deviant behaviors (P < 0.01). In addition, the results ofregression analysis shows that mental suffering is the best factor forpredicting deviant behavior and job burnout (P < 0.01). Manuscript profile -
Open Access Article
260 - Supply Chain Risk Assessment Using Analytic Network Processes Case Study: Zagros Petrochemical Company Located in South Pars Economic Zone
Andisheh Honarvar Mohammad Ali Soukhakian Ali HonarvarConsidering the increase in the dynamics of logistics, salesmarkets and hence the uncertainty associated with planning, companiesshould be capable of make informed decisions under risk. The keycharacteristic of risks involved in supply chain is that the risks extendbeyo MoreConsidering the increase in the dynamics of logistics, salesmarkets and hence the uncertainty associated with planning, companiesshould be capable of make informed decisions under risk. The keycharacteristic of risks involved in supply chain is that the risks extendbeyond the corporate boundaries. Furthermore, these extended boundariescan, in themselves, provide the source for the supply chain risks.The present research aims to identify the supply chain risks of ZagrosPetrochemical Company, to prioritize the risks , and to make recommendationsto managers to confront them. To achieve these objectives,Analytic Network Processes (ANP) are employed. The nature of theresearch method is applied survey. The data for this research were collectedusing questionnaires distributed among managers. It is concludedthat boycott are the most important risk involved in the supply chainof Zagros Petrochemical Company. Manuscript profile -
Open Access Article
261 - The Success of the Strategic Plan of Imam Reza(AS) Hospital - Mashhad
Sudabeh Latifian Hadi KarimiFull attention to hospital efficiency as the largest and most cost-effective unit of the health system is of particular importance. Therefore, the purpose of this study is to evaluate the success of the strategic plan of the Imam Reza center of Educational, Research and MoreFull attention to hospital efficiency as the largest and most cost-effective unit of the health system is of particular importance. Therefore, the purpose of this study is to evaluate the success of the strategic plan of the Imam Reza center of Educational, Research and Therapy using the method of data analysis. This is an analytical descriptive study. In the beginning, the strategic plan of the organization was evaluated and its success rate in achieving the strategic objectives was measured on the basis of the Balanced Score Card. According to the research objectives, based on the analysis of the success rate of Imam Reza Hospital in Mashhad, the organization's strategic plan, Reports and documentation in the organization have been used to analyze the performance of the organization on the horizons desired for implementation of the programs. Rate of Achieving strategic goals in improving employee productivity - Improving the support process - Improving the status of the hospital information system - Improving the physical environment, each program being individually designed to 43.92 - 41.07- 44.66-62.34 and in the area of development of health services, and Establishment of the system for assessing service satisfaction is 26.68 - 61.25 and in the area of upgrading the management of equipment supply and distribution of 41% and in the field of development of educational activities is zero percent. However, achieve the strategic objectives of The study center proportion to the percentage of the base and desirable percentage is considered, is desirable, But a strategy that is based on accurate knowledge and understanding of the environment is based strategic thinking and It is also necessary commitment to implement the right strategies and implement appropriate monitoring and evaluation system can be upgraded strategic management in organizations have to follow. Manuscript profile -
Open Access Article
262 - The Analysis of Intensive Distribution Approach
Ali HosseinpourDistribution is a tool for creating a competitive advantage. In choosing the distribution method, costs should be taken into account. In this research I will explain distribution channels that include intensive distribution, selective distribution and exclusive distribu MoreDistribution is a tool for creating a competitive advantage. In choosing the distribution method, costs should be taken into account. In this research I will explain distribution channels that include intensive distribution, selective distribution and exclusive distribution. Exactly, the intensive distribution as the one of the main distribution channels will be explained. Also the advantages and disadvantages of each channel of distribution and their usages and the condition that they are used will be clarified. Manuscript profile -
Open Access Article
263 - Investigation the Effect of Knowledge Management on Organizational Agility
Houshang TaghizadehAbstract. The purpose of the present article is to determine the effect of knowledge management on organizational agility through the use of structural equations modeling in auto-parts manufacturing companies. For this purpose, along with the review of concepts such as MoreAbstract. The purpose of the present article is to determine the effect of knowledge management on organizational agility through the use of structural equations modeling in auto-parts manufacturing companies. For this purpose, along with the review of concepts such as organizational agility and knowledge management, the dimensions and capabilities of knowledge management and organizational agility have been identified with regard to the research literature. The statistical population consists of all the managers of large and small auto-parts manufacturing companies of East Azerbaijan Province. The sample size of 132 persons has been obtained through the use of sampling formula in limited populations. In order to collect data, we have used a questionnaire, the validity of which has been confirmed by content validity and the reliability of which has been confirmed through the use of Cronbach's Alpha coefficient. Structural equations modeling has been applied in order to analyze the research data. The results indicate that knowledge management affects organizational agility as well as organizational agility capabilities. Manuscript profile -
Open Access Article
264 - The Effect of Emotional Intelligence on Work-Family Conflict Among Employees in Manufacturing Environment Using Structural Equation Modeling
Muhammad Kazem Bighami Farshid Abdi Mohsen Seyyed AliakbarThis paper examines the relation between emotional intelligenceand work-family conflict in manufacturing environment. A questionnairesurvey was carried out to explore this relation at carpet factoriesin Kashan, Iran. A 28-item questionnaire which consist of emotionalint MoreThis paper examines the relation between emotional intelligenceand work-family conflict in manufacturing environment. A questionnairesurvey was carried out to explore this relation at carpet factoriesin Kashan, Iran. A 28-item questionnaire which consist of emotionalintelligence and work-family conflict parts was carried out to investigatethe relation between these variables. Some basic socio-demographicquestions were included too. Questionnaires were distributed among375 employees working at different carpet factories in Kashan and 190questionnaires were analyzed.It was found that emotional intelligenceand work-family conflict and some of their dimensions are significantly related to each other and the behavioral model of these relations wasfitted. Manuscript profile -
Open Access Article
265 - An Uncertain Time Horizon Inventory Management Model with Partial Backlogging Considering Deterioration Cost
Sara Nodoust Aboulfazl MirzazadehA new mathematical model for the optimal production isformulated for the inventory management system under time-varyingand stochastic inflation environment for deteriorating items. The timehorizon is finite and demand rate is dependent to the inflation. In thereal situa MoreA new mathematical model for the optimal production isformulated for the inventory management system under time-varyingand stochastic inflation environment for deteriorating items. The timehorizon is finite and demand rate is dependent to the inflation. In thereal situation, some but not all customers will wait for backlogged itemsduring a shortage period, such as for fashionable commodities or hightechproducts with the short product life cycle. The longer the waitingtime is, the smaller the backlogging rate would be. According tosuch phenomenon, taking the backlogging rate into account is necessary.Thus, the model incorporates partial backlogging. The total systemcost including deterioration cost, production cost, inventory holdingcost, backordering cost, lost sale cost and ordering cost is formulated asan optimal control problem. The numerical example has been providedfor evaluation and validation of the theoretical results. Manuscript profile -
Open Access Article
266 - The Mediating Role of Quality Services in the Relationship between Internal Marketing and Customer Satisfaction
Farideh AhmadiThis study was conducted in 2016 with the aim of studying the mediating role of quality services in the relationship between state marketing and customer satisfaction. The population of this study includes all staff and customers of Melli Bank of Shiraz; that among thes MoreThis study was conducted in 2016 with the aim of studying the mediating role of quality services in the relationship between state marketing and customer satisfaction. The population of this study includes all staff and customers of Melli Bank of Shiraz; that among these, 150 people were selected by simple random sampling method. Reliability was confirmed by Cronbach's alpha and composite reliability, and validity of the technical content validity, construct validity - convergent and divergent. Using structural equation modeling technique, the research hypotheses were tested. First, the quality of measurement and structural models were investigated, the results showed that both models are a favorable fitness. This finding showed that the use of internal marketing has a significant impact on improving the quality of service. The impact of service quality improvement organization has a significant impact on increasing customer satisfaction. Also, the impact of direct, indirect and overall of internal marketing has a significant impact on increasing customer satisfaction. Manuscript profile -
Open Access Article
267 - A 360 Degree Performance Appraisal Model for Documents Digitizing Firms
Amir Hossein Koofigar Mahshid Ghaziasgar Mahdi KarbasianPerformance appraisal is a process that people can comparetheir perceptions of working with major manufacturers’ perceptions.However, when assessment is done from different sources thatare related with self-assessment, called performance appraisal 360 degree.Given MorePerformance appraisal is a process that people can comparetheir perceptions of working with major manufacturers’ perceptions.However, when assessment is done from different sources thatare related with self-assessment, called performance appraisal 360 degree.Given the importance of Performance appraisal by 360 degreefeedback in organizations, a model has been provided for 360 degreeperformance appraisal of firms that digitize documents. The model wasconfirmed 40 experts by questionnaire method, Also reliability of thequestionnaire was confirmed by Cronbach’s Alpha. The model was implementedin a similar firm. By determining of expectations and criteriaof performance evaluation of each sector the other sectors, The final 17different performance evaluation forms were developed that will be completedby its members and customers to performance evaluation of theother employees. The results of data and review it and recommendationswere provided, improve the productivity of the organization. Manuscript profile -
Open Access Article
268 - Staff Scheduling by a Genetic Algorithm
Ahmad Reza Tahanian Maryam KhaleghiThis paper describes a Genetic Algorithms approach to amanpower-scheduling problem arising at a Petrochemical Company. AlthoughGenetic Algorithms have been successfully used for similar problemsin the past, they always had to overcome the limitations of theclassical Gen MoreThis paper describes a Genetic Algorithms approach to amanpower-scheduling problem arising at a Petrochemical Company. AlthoughGenetic Algorithms have been successfully used for similar problemsin the past, they always had to overcome the limitations of theclassical Genetic Algorithms paradigm in handling the conflict betweenobjectives and constraints. The approach taken here is to use an indirectcoding based on permutations of the personnel’s, and a heuristicdecoder that builds schedules from these permutations. Computationalexperiments based on 52 weeks of live data are used to evaluate three differentdecoders with varying levels of intelligence, and four well-knowncrossover operators. The results reveal that the proposed algorithm isable to find high quality solutions and is both faster and more flexiblethan a recently published Taboo Search approach Manuscript profile -
Open Access Article
269 - Guerilla Marketing Approach on Consumer’s Purchase Intention with Presence of Mediator Variable of Satisfaction
Artimes Mahdavi Meymand Fazlullah KazemiKnowing consumer attitudes in the field of consumer behavior is a strategic capability. Therefore, the purpose of this study was to investigate the effect of non-traditional promotional tools with guerrilla marketing approach on consumer purchase intention with the medi MoreKnowing consumer attitudes in the field of consumer behavior is a strategic capability. Therefore, the purpose of this study was to investigate the effect of non-traditional promotional tools with guerrilla marketing approach on consumer purchase intention with the mediator variable of customer satisfaction in Hooshmand Khorshid Bahrevar Company in Bushehr Province. For this purpose, a questionnaire was distributed among 175 individuals from the statistical population of the study which included all the users (owner, electrician, observer, etc.) of smart TIS buildings in Bushehr province from October 2013 to July 2016. The research method was descriptive correlational. In order to answer the questions and to investigate the research hypotheses with Smart-PLS software, structural equation analysis and path analysis using partial least squares (PLS) were used. The results showed that experiential marketing, service guarantee, and company reputation have positive and significant effects on customer satisfaction. The results showed that word of mouth marketing has no significant effect on customer satisfaction. The results also confirm the positive and significant effect of experiential marketing on word of mouth marketing. Finally, the results of the research showed that customer satisfaction increases customer’s purchase intention. Manuscript profile -
Open Access Article
270 - Evaluating Cost Efficiency in Fuzzy Environment by Using Expected Value
Ali Payan Mohsen HekmatniaToday, one of the most fundamental issues within the field of industrial and nonindustrial activities is evaluate the costs performance of the units which are associated with industrial and nonindustrial activities. Data envelopment analysis (DEA) is a nonparametric met MoreToday, one of the most fundamental issues within the field of industrial and nonindustrial activities is evaluate the costs performance of the units which are associated with industrial and nonindustrial activities. Data envelopment analysis (DEA) is a nonparametric method for evaluating performance. Fuzzy sets theory is a powerful tool for mentioning ambiguous situations. Traditional DEA models cannot work with fuzzy data therefor there is a need for a method which can evaluate this type of activities. Yet, in fuzzy data envelopment analysis, there isn’t a powerful method which can evaluate cost efficiency in fuzzy environment. In this paper, a new methods for obtaining cost efficiency measurement with data set of fuzzy numbers in various conditions (variable return to scale and constant return to scale) is suggested. These consist of situations where prices are fuzzy numbers and unknown exactly at each decision making unit (DMU). All offered methods are applied in an assessment project and results are mentioned. Manuscript profile -
Open Access Article
271 - Dynamic Facility Location with Stochastic Demand
Ali Gholinejad Devin Katayun Abedzade Ghuchani Reza Sadeghi Hamidreza KooshaDetermination of facilities, such as factories or warehouses, location and availability conditions is one of the important and strategic decisions for an organization to make. Transportation costs that form a major part of goods price are dependent to this decision maki MoreDetermination of facilities, such as factories or warehouses, location and availability conditions is one of the important and strategic decisions for an organization to make. Transportation costs that form a major part of goods price are dependent to this decision making. There are verity of methods have been presented to achieve the optimal locations of these facilities which are generally deterministic. In real world accurate estimation of the effective parameters on this optimal location for single or multiple time periods is difficult and merely impossible.In this research, we try to achieve an efficient model with consideration of uncertainty demand over different time periods on the basis of previously presented models that we call stochastic dynamic facilities location problem. In order to do so we use stochastic constrain programming which convert the stochastic model to a deterministic one. According to this conversion we can use the cutting edge standard algorithm and methods of programing to solve the model. Next we implement the presented model for a case study and solve the problem with MATLAB software and examine the efficiency of model. Implementation the presented model and analyzing the results cause better management and better control of changing facility status Manuscript profile -
Open Access Article
272 - Representing the Pattern of Relationship between Personality Traits and Investment Patterns in the Stock Market
Somayeh Salmani Danglani Parviz Saeedi Hossein Ali Bahramzadeh Farshid PourshahabiThis study aims at determining the personality traits and investment patterns in the stock market and presenting the pattern with a behavioral finance approach. This is an applied, descriptive- survey, and cross-sectional study. The statistical population includes real MoreThis study aims at determining the personality traits and investment patterns in the stock market and presenting the pattern with a behavioral finance approach. This is an applied, descriptive- survey, and cross-sectional study. The statistical population includes real investors in the Tehran Stock Exchange. The required information was collected using questionnaire and was analyzed using SPSS and AMOS software. Exploratory and confirmatory factor analysis were used to investigate research questions and the results showed that, the components neuroticism, extroversion, flexibility, agreement, motivator and Self- confidence determine personality traits. Components demographic traits of the investor, type of investment, investment objective, investment time, investment efficiency, and traits of shares determine investment patterns. And components risk-taking capabilities, heuristic factors, emotional factors, psychological effects, complaint behaviors, and personal and social values, determine behavioral- finance patterns among true investors in the tehran stock exchange. Investigating the relationships between the research variables indicated that personality traits have a significant effect on behavioral- finance components. Manuscript profile -
Open Access Article
273 - The Effect of Human Resource Empowerment on Organizational Effectiveness
Noushin Qaderi-Sadi Abdolmohammad TaheriThe present study aimed to assess the effects of human resource empowerment on the organizational effectiveness. The nature of the study was descriptive-survey research method with functional purpose of correlation. The study population consisted of 700 staff of Fars El MoreThe present study aimed to assess the effects of human resource empowerment on the organizational effectiveness. The nature of the study was descriptive-survey research method with functional purpose of correlation. The study population consisted of 700 staff of Fars Electricity Distribution Company, among whom 155 were determined by Cochran, who were selected by cluster randomization considering the coefficient. Measurement tools in this study included: Spritzer and Mishra empowerment questionnaire (1997), and Parsons organizational effectiveness questionnaire (1998). Despite the standardization, validity and reliability of the tools were re-evaluated that resulted in coefficients of 0.95, and 0.89, respectively. Inferential statistics, used to test the hypothesis, showed that empowerment (sense of competence, self-determination, impact, meaning, and trust) of employees have a significant relationship with their organizational effectiveness. And, empowerment predicted organizational effectiveness. The findings also showed that the most important role among empowerment dimensions in predicting effectiveness is associated with components of competence, trust and effectiveness. Manuscript profile -
Open Access Article
274 - Model Evaluation and Ranking of How to Optimize the Transport of Container Shipping Companies Using TOPSIS Technique
Hamed Shakerian Morteza Rahmanee NikooeiToday, along with enhancement of social well-being andeconomic development, demand for transportation is growing increasingly.Many countries are seeking for providing transportation servicesat a reasonable price. Therefore, optimization of carrying goods on nationalor i MoreToday, along with enhancement of social well-being andeconomic development, demand for transportation is growing increasingly.Many countries are seeking for providing transportation servicesat a reasonable price. Therefore, optimization of carrying goods on nationalor international roads is highly important in terms of costs andtransportation indicator, so that the goods are shipped at minimumcosts and maximum profit for the forwarding agencies. For this purpose,the limitations should be identified. In this paper, considering critical indicatorsand various modes of transportation, we attempt to choose andrank the best option with respect to pre-defined criteria imposing leastcosts. The indicators and criteria determined in this research for selectingthe best mode of container loading are those introduced by transportexperts (sima marine shipping company) based on the their importancefor the company. These indicators include forwarding charges, volumeof containers and quantity of portable containers (20ft and 40ft), which are not equally important and each has been given a weight by company’sexperts, the total of which equals one. To use the weights ina logical manner, shannon entropy technique was applied. Our aim inthis research is selection of the best option for carrying the containersunder conditions which the demand for the goods to be shipped overweighsthe capacity of the ship, known as critical point in loading thecontainers. To achieve this aim, for ranking containerized shipping amulti-criteria decision analysis method called topsis is used to rank moptions against n criteria. Manuscript profile -
Open Access Article
275 - Models of Dynamic Resource Allocation
M. R. Mozaffari Z. Sinaei Nasab J. GeramiIn DEA to obtain an efficient representation in CCR andBCC models for each DMU only one linear plan would be solved; however,it is possible in centralized resource allocation (CRA) to solve allthe DMUs by one linear planning. In this paper, models of centralizedresource MoreIn DEA to obtain an efficient representation in CCR andBCC models for each DMU only one linear plan would be solved; however,it is possible in centralized resource allocation (CRA) to solve allthe DMUs by one linear planning. In this paper, models of centralizedresource allocation in input-oriented and in dynamic case will be offeredand by using dynamic SBM, the representation of DMUs in each timeperiod and in general and based on CRA in input oriented case will beobtained. After that, the theorems of the offered models will be shownand at least, an applicable example will be represented. Manuscript profile -
Open Access Article
276 - Stability of the Classification of Returns to Scale FDH Models in the Presence of Undesirable Data
Leila Jalaei Dariush AkbarianThis paper deals with the estimation of returns to scale (RTS) in free disposal hull (FDH) models for undesirable data and provides some stability intervals for preserving the RTS classification. It has been shown that the proposed stability intervals can be obtained vi MoreThis paper deals with the estimation of returns to scale (RTS) in free disposal hull (FDH) models for undesirable data and provides some stability intervals for preserving the RTS classification. It has been shown that the proposed stability intervals can be obtained via a polynomial-time algorithm based on the calculation of certain ratios of inputs and outputs, without solving any mathematical programming problem. The results of the study have been proved via some lemmas and theorems for undesirable data and have been illustrated by numerical example. Manuscript profile -
Open Access Article
277 - Provide a Framework for Identifying and Prioritize the Factors Affecting the Human Resources Effectiveness with ANP Approach
Parisa Aghababaie-Poor Mehrdad Hosseini-Shakib Abbas KhamsehAbstract. This study aims to identify and prioritize the factors affect the effectiveness of human resources at Islamic Azad University of Karaj. The research is descriptive-survey method because researchers use a questionnaire, content validity and the experts’ p MoreAbstract. This study aims to identify and prioritize the factors affect the effectiveness of human resources at Islamic Azad University of Karaj. The research is descriptive-survey method because researchers use a questionnaire, content validity and the experts’ point of views are used to assess the validity of questionnaire and Cronbach's alpha was used to assess the reliability. To measure the content validity, the questionnaire consists of 11 items was distributed among 20 experts. After confirming the validity, for the approval of the conceptual model, the questionnaire of structure model is used that this questionnaire was distributed among 40 experts in Islamic Azad University of Karaj. Then, ANP questionnaire was distributed among the 24 experts to prioritize factors and variables affect the effectiveness of human resources. According to the results of economic factor as the most important factor affects the effectiveness of human resources in Islamic Azad University of Karaj, and organizational, personal, environmental and management factors are ranked second to fifth. Manuscript profile -
Open Access Article
278 - Introduce a Solution for Optimizing Interactive Genetic Algorithm to Increase Productivity
Maryam Sadri Marjan Sohrabfar Mona Ashghali FarahaniThe Unequal Area Facility Layout Problem (UA-FLP)made using different methods to measure the quantity used. The plantfeatures UA-FLP enhance productivity and can reduce between “20%”to “50%” of total operating costs. In this regard, an Interactiv MoreThe Unequal Area Facility Layout Problem (UA-FLP)made using different methods to measure the quantity used. The plantfeatures UA-FLP enhance productivity and can reduce between “20%”to “50%” of total operating costs. In this regard, an Interactive GeneticAlgorithm (IGA) is presented that allows the Decision Maker (DM) tointeract with the algorithm. In this method, the DM is to find the bestand most appropriate solution. DM to avoid overloading, populationclassified into clusters and each cluster represents only one element isevaluated directly by the DM. But the problem is that the DM processto achieve the best result must pass many generations and it causes highexhaustion DM. The algorithm presented in this paper will reduce thewear on the DM. A memory of the best solutions chosen by the DM iskept as a reference. An interactive genetic algorithm is presented ableto take advantage of the DM. Manuscript profile -
Open Access Article
279 - A Study on Productivity Model of Supply Chain in Industrial Units by System Dynamic Approach
Farideh Bornaee Bojd Keyvan Shahgholian Bagher KordIn this decade, due to the current competitive environment,reputation of industrial brands is markedly dependent upon theperformance of their supply chain. Therefore, it is necessary to examinethe factors affecting their supply chain so as to increase the competitivenes MoreIn this decade, due to the current competitive environment,reputation of industrial brands is markedly dependent upon theperformance of their supply chain. Therefore, it is necessary to examinethe factors affecting their supply chain so as to increase the competitivenessof their chain. Productivity is among the most important factorsin the advancement of industry and its evaluation requires the identificationof its important criteria. Thus, using interviews with expertsand industry executives and applying basic concepts of system dynamics,it was endeavored in this research to identify the effective factorsin the productivity of supply chain including 27 variables and then suggesta model to evaluate the productivity of supply chain in industrialunits. Once the model was implemented and analyzed by the simulationsoftware Vensim, the responses were graded and the desired results werepresented from among them. Manuscript profile -
Open Access Article
280 - Application of Genetic Algorithm in Development of Bankruptcy Predication Theory Case Study: Companies Listed on Tehran Stock Exchange
Mohsen Hajiamiri Mohammad Reza Shahraki Seyyed Masoud BarakatiThe bankruptcy prediction models have long been proposedas a key subject in finance. The present study, therefore, makes aneffort to examine the corporate bankruptcy prediction through employmentof the genetic algorithm model. Furthermore, it attempts to evaluatethe str MoreThe bankruptcy prediction models have long been proposedas a key subject in finance. The present study, therefore, makes aneffort to examine the corporate bankruptcy prediction through employmentof the genetic algorithm model. Furthermore, it attempts to evaluatethe strategies to overcome the drawbacks of ordinary methods forbankruptcy prediction through application of genetic algorithms. Thesample under investigation in this research includes 70 pairs of bankruptand non-bankrupt companies during 2001-2011. Having examined theobtained data from financial statements of the companies under study,5 financial independent variables were identified so as to be used in themodel. The results indicated that employment of genetic algorithm in predicting financial bankruptcy is highly effective, to the extent it managedto correctly predict the financial bankruptcy of companies twoyears before the base year, one year before the base year and the baseyear at accuracies of 96.44, 97.94 and 95.53, respectively. Manuscript profile -
Open Access Article
281 - Requirements Engineering Model in Designing Complex Systems
Farhad Zivari- Khorsand Rassoul Noorossana Jafar Gheidar-KheljaniThis research tends to development of the requirements elicitation methodology with regard to operational nature and hierarchical analysis for complex systems and also, regarding available technologies. This methodology applies Analytic Hierarchy Process(AHP)and Analyti MoreThis research tends to development of the requirements elicitation methodology with regard to operational nature and hierarchical analysis for complex systems and also, regarding available technologies. This methodology applies Analytic Hierarchy Process(AHP)and Analytic Network Process(ANP) to ensure traceability of planned qualitative and quantitative data from requirements to available technologies in hierarchical model. Studies show that about 22% of project failures in complex systems relate to incomplete requirements and variation in requirements. This methodology tends to increase knowledge and decrease uncertainties through leading design team in a structured process. Based on previous methods, a new methodology developed to remove the above-said complexity or challenges, performing to hierarchically decrease requirements i.e expectations of the stakeholders, i.e accessible technologies in developing system. A category of requirements is created to classify the information gathered during the problem definition. This research applies to aerial systems as systems with high complexity for methodology validation. Manuscript profile -
Open Access Article
282 - Identification and Evaluation of the Risks of Information and Communication Technology Projects
Maryam Teimoorirad Ali Reza AziziA few minutes of risk management on even the smallestproject gets a good return for the effort. We just need to scale risk management,so the payback is proportional to the cost. In this era, becauseof the quick technological changes, globalization and the developmentof MoreA few minutes of risk management on even the smallestproject gets a good return for the effort. We just need to scale risk management,so the payback is proportional to the cost. In this era, becauseof the quick technological changes, globalization and the developmentof enterprises activities, possessing of an efficient information systemis necessary to attain a competitive advantage. This article shows theimportance of risk management. Using risk recognition methods, theeffective risks of the projects of information and communication technologyin Fars Telecommunication Company are determined and qualifiedby Failure Mode Effect Analysis (FMEA) algorithm. For this purpose,based on FMEA model these factors” occurrence, intensity and indication”indices have been considered. After providing the guide table forassigning numbers between one and ten for these factors, the expertsassign a number to each risk factor and then the model categorizes therisks according to their priority numbers. Another method of evaluatingthe risks is Topsis from Multiple Attribute Decision Making (MADM)model which help us to categorize the risks. In some cases the resultsfrom FMEA and TOPSIS models have some differences. For improvingvalidity of the research, the non-parametric correlation test have beendone, the result shows that there is a high correlation between FMEAand TOPSIS models. Manuscript profile -
Open Access Article
283 - The Effects of Earning Management on Corporate Cash Holdings: Empirical Evidence From Iran
Seyed Ali Mohammad Taghavi Ali JavanmardHolding cash is a matter of managerial discretion. Theaim of this paper is to contrast the effect of Accruals Quality on cashholding for a sample of 120 firms listed in the Tehran Stock Exchangeduring 2001-2011.The results show that firms with good accruals quality hold MoreHolding cash is a matter of managerial discretion. Theaim of this paper is to contrast the effect of Accruals Quality on cashholding for a sample of 120 firms listed in the Tehran Stock Exchangeduring 2001-2011.The results show that firms with good accruals quality hold lower cashlevels than firms with poor accruals quality. This result conform thefindings of Teruel & Solano (2009), which state that the quality of accountinginformation may reduce the negative effects of informationasymmetries and adverse selection costs, allowing firms to reduce theirlevel of corporate cash holdings. The results also show that cash holdingsdecrease when firms increase their use of bank debt and in case ofinvestment in other liquid assets. In contrast with this, larger firms andthose in financial distress hold higher levels of cash. On the other handthere is not any relationship between growth options, long term leverage,opportunity costs, leverage, dividends and the capacity of firms togenerate cash flow and levels of cash holding. Manuscript profile -
Open Access Article
284 - A Practical Common Weight Scalarizing Function Approach for Technology Selection
Mousa Amini Alireza AlinezhadAbstract. A practical common weight scalarizing function methodology with an improved discriminating power for technology selection is introduced. The proposed scalarizing function methodology enables the evaluation of the relative efficiency of decision-making units (D MoreAbstract. A practical common weight scalarizing function methodology with an improved discriminating power for technology selection is introduced. The proposed scalarizing function methodology enables the evaluation of the relative efficiency of decision-making units (DMUs) with respect to multiple outputs and a single exact input with common weights. Its robustness and discriminating power are illustrated via a previously reported robot evaluation problem by comparing the ranking obtained by the proposed scalarizing function framework with that obtained by the DEA classic model (CCR model) and Minimax method (Karsak & Ahiska,2005). Because the number of efficient DMUs is reduced so discriminating power of our approach is higher than previous approaches and because Spearman’s rank correlation between the ranks obtained from our approach and Minimax approach is high therefore robustness of our approach is justified. Manuscript profile -
Open Access Article
285 - A Study of Our Share in Complete Growth and Development of World with an Approach to Understanding of Anti-Marketing Importance
Esrafil ShiraziIf we imagine economics as a science for providing subsistence and public welfare ,the world economic future must be based on a balanced , equal and symmetric model, not on atheistic and money tar divisions of a promotion seeker and jobber minority. Friedman Monetarism MoreIf we imagine economics as a science for providing subsistence and public welfare ,the world economic future must be based on a balanced , equal and symmetric model, not on atheistic and money tar divisions of a promotion seeker and jobber minority. Friedman Monetarism will lose its contingent credibility, and concentration on natural economics will be replaced by monopolist and unbridled imbalanced liberalism which takes technology as a tool for domination of capitalists and owners of production machines on consumers. Promotion seeker monopolists by wastefully stealing of nature, have distorted life safety of world inhabitants. Present research studies the connection of wisdom and mass growth of self-awareness with the possibility of sublimation of nations and world development in negation of myths and inductive patterns of consumer market and the results of research have found the development of world in negation of balance and deletion of Monetarism and creation of balance and equality between production, demand and nature. After expressing the literature of topic , present research have studied the necessity of wisdom and growth of mass self-awareness with the possibility of sublimation of nations and the connection between myths and inductive patterns of consumerist markets with growth and development of world from economic scientists and researchers view. Research topics are west modernization, Monetarism, our share in global development in this prioritization , social justice, public welfare and natural economic by the use of experts view as a correspondent. In analyzing results, we used Fuzzy topics. In this regard a survey has been done by four economist expert. Research results show that the necessity of wisdom and mass self-awareness with the possibility of sublimation of nations is the first degree of importance, then is the negation of teachings that promote consumerism and finally, deletion of today Monetarism and creation of balance and equality between production, demand and nature is inevitable. Manuscript profile -
Open Access Article
286 - Evaluation and Comparison of Capital Structure of the Quasi-State-Owned Firms with Non-State-Owned Companies in Tehran Stock Exchange
Saeid Zanganeh Mostafa AhmadzadehThe purpose of this study was to investigate the effect of thequasi-state ownership of the stock exchange in the ratio of short-termand long-term Yhay Circle is one of the string str in this study usingdata from 51 companies accepted has been used in the Tehran StockExc MoreThe purpose of this study was to investigate the effect of thequasi-state ownership of the stock exchange in the ratio of short-termand long-term Yhay Circle is one of the string str in this study usingdata from 51 companies accepted has been used in the Tehran StockExchange. methods of statistical analysis in this study, the correlationof the Q Rgr million via software using the Excel, spss18, eviews6 Testthe hypothesis that the results of the study show that the ownership ofthe state like the whole structure was on the short-term of the effect ofthe total Yi does not have. But the relative size of the Company andthe owner of the B-like state and leaving net income and cash flow ratio,has a meaningful relationships. Manuscript profile -
Open Access Article
287 - The Effect of Application of Information Technology on Organizational Agility Using the Fuzzy Method (Case Study of the Informatics Services Corporation)
Hamidreza Navaie Jalal Haghighat Monfared Reza RadfarAgility has an undeniable effect on organization success inthe present changing markets, and information technology (IT) is a majorfacilitating factor in business activities of organizations nowadays,as about more than a half of present organizations capitals is based o MoreAgility has an undeniable effect on organization success inthe present changing markets, and information technology (IT) is a majorfacilitating factor in business activities of organizations nowadays,as about more than a half of present organizations capitals is based onIT. Therefore, assessment of the IT application level and organizationalagility, and study of the effect of application of IT on organizationalagility will enable organizations to identify solutions to maximize theirinvestments and utilization of IT in order to achieve agility or improveorganizational agility and gain competitive advantages. According toprevious studies, no codified and well-known method has been presentedto determine the effect of IT on organizational agility. For instance, anorganization may be able to adapt to changes of business environmentusing IT, but may lack agility due to enormous costs it bears. Hence, application of IT brings about agility to an organization where it notonly is effective for keeping up with changes [14], but also is cost effectiveto have a greater share of the market. The present study was aimedto evaluate the effect of application of IT on organizational agility. Tothis end, components and indexes were first identified to measure applicationof IT application and organizational agility levels through deskstudies and using expert opinions. Next, two questionnaires were preparedwhose validity was confirmed by the experts and whose reliabilitywas confirmed by calculating the Cronbach’s alpha. Since the organizationunder study was the Informatics Services Corporation (ISC), a50-member statistical sample was selected from a statistical populationof about 70 members, the questionnaires were distributed among theparticipants, and 41 of them were used finally. The level of applicationof IT to ISC was “tested” and its agility was calculated to be agile usingfuzzy logics. Secondary fuzzy hypotheses were formulated using theobtained levels and the hypotheses were examined through the fuzzyhypothesis test and fuzzy deduction test. The primary and secondaryhypotheses were studied and proved in the next step. Finally, the effectof application of IT on organizational agility of ISC was assessed to behigh. Manuscript profile -
Open Access Article
288 - Supervision and Evaluation Role in Higher Education Effectiveness
Seyed Ahmad HashemiEducational supervision and evaluation is a mechanismwhich seeks to improve and correct learning process in all aspects andwill lay the foundation for continuous improvement in education quality.The nature of supervision and evaluation is related to all the factorsand i MoreEducational supervision and evaluation is a mechanismwhich seeks to improve and correct learning process in all aspects andwill lay the foundation for continuous improvement in education quality.The nature of supervision and evaluation is related to all the factorsand individuals involved in educational system and deals with the supervisionof physical situations and the improvement of contents, methods,etc. Therefore, developing the view of effective use of all factorsin appropriate evaluation in higher educational system leads to longtermachievement and will gradually create revolution in higher education.This demands applying a correction, supervision, and evaluationprocess. In this literature, with regard to the importance of supervisionand evaluation and its effects on education and educational supervisionbalance, we seek the role of supervision and evaluation and its effectivenesson higher education using an analytical and descriptive method. Manuscript profile -
Open Access Article
289 - An Examination of the Impact of WorkConsciousness on Organizational Identity and Health
Saeed Pakdel Mousa Rahimi Shirin Khodadoostan- ShahrakiWork consciousness plays an important role in creating the structure, behavior and function of the organization; under its shadow, structural factors of the organization are formed and it has an impact on behavioral factors (content, culture, values, perception and moti MoreWork consciousness plays an important role in creating the structure, behavior and function of the organization; under its shadow, structural factors of the organization are formed and it has an impact on behavioral factors (content, culture, values, perception and motivation). This study tries to investigate the relation between work consciousness and organizational identity and health. The method of the study is descriptive, and regarding the relation between the variables, co relational. The population of the study consists of 135 people working for, Zollanvari Carpets Cooperative Company located at Shiraz Industrial Town. The PLS software was then used to analyze the data. The results of the study indicate that while work consciousness does not have an effect on organizational identity, both work consciousness and organizational identity influence organizational health. Manuscript profile -
Open Access Article
290 - Optimum Process Adjustment Under Inspection Errors with Considering the Cycle Time of Production and Two Markets for the Sale of Goods
Somayeh AyeenThis paper is devoted to the study of determining optimal process mean in system production with the two markets for the sale of goods. In this paper, we developed an absorbing Markov chain model in production systems where all items are inspected %100 for conformance w MoreThis paper is devoted to the study of determining optimal process mean in system production with the two markets for the sale of goods. In this paper, we developed an absorbing Markov chain model in production systems where all items are inspected %100 for conformance with their specification limits. When the value of the quality characteristic of an item falls below a lower limit, the item is scrapped. If it falls above an upper limit, the item is reworked (reprocessed). Products items conformance with specification limits sold in a primary market or a secondary market. Flow of material through the production system can be modeled in an absorbing Markov chain. We included cycle time of production line in model. Also effects of inspection errors are investigated. Numerical examples are given to demonstrate the application of the proposed model. Manuscript profile -
Open Access Article
291 - Estimation of Project Performance Using Earned Value Management and Fuzzy Regression
Mohammad Mahdi Asgari Dehabadi Mostafa Salari Ali Reza MirzaeiEarned Value Management is a critical project managementmethodology that evaluates project performance from cost andschedule viewpoints. The novel theoretical framework presented in thispaper estimates future performance of project regarding the past relativeinformation MoreEarned Value Management is a critical project managementmethodology that evaluates project performance from cost andschedule viewpoints. The novel theoretical framework presented in thispaper estimates future performance of project regarding the past relativeinformation. It benefits from fuzzy regression (FR) models in estimationprocess in order to deal with the vagueness and impreciseness ofreal data. Furthermore, fuzzy-based estimation is evaluated using linguisticterms to interpret different possible condition of projects. Theproposed model can greatly assists project managers to assess prospectiveperformance of project and alerts them in taking of necessaryactions. Finally, one illustrative case associated with a constructionproject has been provided to illustrate the applicability of theoreticalmodel in real situations. Manuscript profile -
Open Access Article
292 - The Effect of Supply Chain Integration on Operational Efficiency and Value Creation
Seyed-Javad IranbanSupply chain integration represents the extent based on which a producer strategically cooperates with its supply chain partners and collaboratively manages inter-organizational and intra-organizational processes. The current research has been conducted to examine the e MoreSupply chain integration represents the extent based on which a producer strategically cooperates with its supply chain partners and collaboratively manages inter-organizational and intra-organizational processes. The current research has been conducted to examine the effect of supply chain integration on operational efficiency and value creation. In order to do this, Annan’s et al. (2016) standard questionnaire was used to measure the research variables. The research method was descriptive correlational. In order to answer the research questions and investigate the research hypotheses, structural equations and path analysis by means of the partial least squares method (PLS) were used with Smart-PLS software. The obtained results indicate that there is a positive and significant relationship between the inter-firm networking resources and dysfunctional competitions on the supply-chain integration. The results also approve the positive and significant effect of supply chain integration on customer value creation and the company’s operational efficiency. Manuscript profile -
Open Access Article
293 - The Effect of Enterprise Resource Planning (ERP) on the Control Activities, Case Study: Steel Company
Hashem Valipour Mohammad Hossein FathehIn the recent years, using organizational integrated systemshas been foremost in organizational projects all over the world. Inthis respect the most significant available mean is Enterprise ResourcePlanning (ERP). Competitive business environments, necessity of interand MoreIn the recent years, using organizational integrated systemshas been foremost in organizational projects all over the world. Inthis respect the most significant available mean is Enterprise ResourcePlanning (ERP). Competitive business environments, necessity of interand intra organizational integration and unity, and poor internal controlare the key reasons of developing Enterprise Resource Planning (ERP).This paper aims to study the relation between ERP and one of thecomponents of internal control (under the COSO), control activities,and to help the auditors to reduce time and costs of auditing relatedto the test of controls. It finally results in increasing the reliability offinancial reporting and reasonable assurance regarding the achievementof an organization’s objectives. The higher the reliability and assurance,the easier it will be for the management to make decisions andplan to reach short-term and long-term goals of the organization.Thisresearch mostly tries to focus on the financial parts of an organizationand contains two main hypotheses. The first hypothesis tries to see theeffectiveness of ERP implementation in an organization, and the second one measures these effects on 4 different financial segments, includingmanagement accounting, cost accounting, public accounting and financialaccounting.This study has been conducted as a case study and bydistribution of the questionnaire in four areas of Esfahan Steel Company.In this paper we have used the T-test and ANOVA to analyze thedata. According to the conducted tests, it seems clear that the ERPhave influenced on control activities in all those 4 parts. However, theimpacts are different in each segment. Manuscript profile -
Open Access Article
294 - Assessment of VSM Scenarios by Simulation of Logistics Systems in Petrochemical Company
Mohsen ParhizgarBelieve that VSM involves the concurrent improve of processes, organizations, and their supporting information systems to achieve radical improvement in time, cost, quality, and customer’s regard for the company’s products and services. Nowadays, simulation MoreBelieve that VSM involves the concurrent improve of processes, organizations, and their supporting information systems to achieve radical improvement in time, cost, quality, and customer’s regard for the company’s products and services. Nowadays, simulation is the most important way to do VSM and improving logistics processes. A time study was performed by measuring the time duration per process and identifying different time drivers from direct observation, interviews and time templates. These results were then consolidated in to a generalized framework (simulated process) that was used to optimize material handling time and cost in logistics processes. In this paper, the process of loading, unloading and movement of the containers, in the firm has been studied. The aim of this study is to determine the maximum efficiency of process and movement equipment’s and also to minimized the cost and time for this purpose. Simulation and VSM processes have been used to study this system regarding the complexities of the logistics processes. At the end by designing and implementing of model in ARENA software, the results of implemented simulation, by study of alternatives have been analyzed. Finally, current optimization leads to increase efficiency inthe firm’s logistics and reduction of approximately 12% of the logistics costs and 35% of process cycle time. Manuscript profile -
Open Access Article
295 - Testing the Conceptual Model on the Causal Relationship of Motivation and Consumption Intention
Habib Mohammadpour Yaghini Farshad Tojari Mohammad-Ali AslankhaniThis study aimed to test the conceptual model on the causal relationship of motivation and consumption intention. To this end, 390 spectators who were present at the stadium, were randomly selected using stratified random sampling. They voluntarily completed Funk’ MoreThis study aimed to test the conceptual model on the causal relationship of motivation and consumption intention. To this end, 390 spectators who were present at the stadium, were randomly selected using stratified random sampling. They voluntarily completed Funk’s Motivation Scale and spectators’ consumption intention questionnaire. Structural Equation findings indicted a significantly positive relationship between the motivation and the consumption intentions among the spectators of Iran’s Premier Football League. There is a positive relationship between motivation and the components of consumption intention, including re-attendance, recommendation to others, purchase of team goods, and media consumption. The indices confirmed the optimal fit of the model. According to the results of the study, the authorities holding the Premier League matches as well as the clubs are recommended to have a detailed planning to enhance the motivation of the spectators as it had the greatest impact on re-attendance. Manuscript profile -
Open Access Article
296 - Prioritization of the Effective Factors in Service Quality and Customers Satisfaction Using Grey Relational Analysis (GRA) Method
Seyyed Javad Iranban Somayeh MohammadiDue to the importance of “service quality and customerssatisfaction” subject, this study seeks to investigate and prioritize thefactors which are effective on service quality and customers satisfactionusing Grey Relational Analysis (GRA) Method. In the case MoreDue to the importance of “service quality and customerssatisfaction” subject, this study seeks to investigate and prioritize thefactors which are effective on service quality and customers satisfactionusing Grey Relational Analysis (GRA) Method. In the case of statisticalpopulations with large sizes, none of the other methods can competewith GRA from the viewpoint of calculation accuracy. The statisticalpopulation of this study involves SADERAT BANK branches of Shirazcity. The effective factors in service quality and customers satisfactionare investigated and prioritized by taking account of customersexpectations and perceptions. In order for this, 108 questionnaires wererandomly distributed among customers and results showed that amongthe aspects of service quality indicator “communion” and “tangible andphysical evidence” respectively have the highest and the lowest priorityfrom the viewpoint of customers expectations and perceptions. Thebiggest difference between customers expectations and perceptions isobserved for “tangible and physical evidence” aspect. Among the indicatorfactors of customers satisfaction “customers compliments management”indicator has the highest priority, while “service receiving cost”and “service quality” indicators have the lowest priority, respectively from the viewpoint of customers expectations and customers perceptions.Among all criteria, “paying higher deposit interest rate” and “establishmentof friendly relationships with customers” have the highestpriority, respectively from the viewpoint of customers expectations andcustomers perceptions, while the criterion “customers sense of safety intheir relationships with bank” has the greatest importance and weightamong all criteria. Manuscript profile -
Open Access Article
297 - A Presentation of the Strategic Entrepreneurial Marketing Model in the Construction Industry
Shahram Kouseh Gharravi Saeid Saffarian HamedaniThe objective of the present study is to provide a strategic entrepreneurial marketing model in the construction industry in the construction companies of the north of the country using the Grounded theory. The present study is a qualitative research which uses Grounded MoreThe objective of the present study is to provide a strategic entrepreneurial marketing model in the construction industry in the construction companies of the north of the country using the Grounded theory. The present study is a qualitative research which uses Grounded theory by focusing on deep and semi-structured interview and providing an entrepreneurial strategic marketing strategy. In this study, 30 interviews were conducted on university and construction industry experts in construction companies of the north of the country to reach a consensus that was carried out using snowball sampling. Data were analyzed by open, axial and selective coding and the case studies were presented. In the current study, instead of testing the theory and confirming or rejecting it, it was presented limited to reality. The collected data were analyzed using Nvivo software and the components were identified. The results indicated that the causal conditions affecting strategic entrepreneurial marketing include communication capabilities, organizational capability, organizational strategy, management support and organization and organizational systems. The intervening condition include relationship orientation, environmental capability, and corporate governance, and ground conditions include system thinking, application of technology and organizational culture. Furthermore, the proposed strategies include intellectual capital management, strategic alignment and knowledge elevation to improve strategic and tactical performance of the company as a result of strategic entrepreneurial marketing. Manuscript profile -
Open Access Article
298 - A Comprehensive Model for Identifying and Explaining Factors Affecting Burnout
Mohamad-Ali Faghih Nia Hossein-Ali Bahram ZadehThisstudy provided a comprehensive model for identifying and explaining factors affecting burnout of faculty members. In this study, a descriptive-exploratory method with in-depth interviews were used. It was an applied, quantitative and non-experimental research. The i MoreThisstudy provided a comprehensive model for identifying and explaining factors affecting burnout of faculty members. In this study, a descriptive-exploratory method with in-depth interviews were used. It was an applied, quantitative and non-experimental research. The instrument was a researcher-made questionnaire whose items were identified based on the review of secondary sources as well as semi-structured and structured interviews. Structural equation modeling was used to analyze findings. The results showed that all identified factors included emotional exhaustion, decrease in success, depersonalization, organizational factors, demographic factors, individual factors, organizational indifference, quality of working life, organizational commitment, occupational performance and flattening had an effect on burnout. The results showed that among the identified factors, emotional exhaustion had the most effect on the burnout of faculty members. Manuscript profile -
Open Access Article
299 - Investigating the Physical Security Dimensions Affecting Volleyball Stadiums Security
Seyed Hasan Harati Farideh Ashraf Ganjouei Abdolreza Amirtash Zinat NikaeenThe present study aimed at investigating the physical security dimensions affecting the security of volleyball stadiums in Iran. The study employed a descriptive-exploratory research method conducted on 115 managers and officials in volleyball stadiums, presidents and e MoreThe present study aimed at investigating the physical security dimensions affecting the security of volleyball stadiums in Iran. The study employed a descriptive-exploratory research method conducted on 115 managers and officials in volleyball stadiums, presidents and experts of Provincial Volleyball Boards as well as experts in the field of sports facilities and events as well as sports violence and aggression. They answered a 20-itme Physical Security Assessment Questionnaire extracted from the adjusted Stadium Security Questionnaire (Faraji, 2014). The collected data were analyzed using exploratory and confirmatory factor analysis. The research findings indicated that physical security is one of the main factors affecting the security of volleyball stadiums in Iran. Control of toxic and chemical substances (0.91), internal control (0.90), peripheral environment control (0.70) and court entrance control (0.59) were considered as the most important factors of physical security on the security of volleyball stadiums (P <0.05). It seems that the strict implementation of the security inspection protocol for spectators, the adoption of appropriate security measures in the external environment of volleyball stadiums, the reform of the ticket sales system, and the use of new methods for distributing and selling tickets to control the court entrances can prevent spectators’ violent behaviors and increase their satisfaction. As a result, the security of volleyball stadiums can be fulfilled. Manuscript profile -
Open Access Article
300 - Identification and Ranking the Potential Fields of Investment in Advanced Technologies in Golestan Province
Hosein Didekhani Rouhollah SameieThe current study aims to identify and rank the potential field of investment in the advanced technologies in Golestan Province. This is an applied and developmental research and the method for data gathering is descriptive and survey. The target society (decision-makin MoreThe current study aims to identify and rank the potential field of investment in the advanced technologies in Golestan Province. This is an applied and developmental research and the method for data gathering is descriptive and survey. The target society (decision-making team) includes all the industry elites of Golestan Province including ‘Ministry of Industry, Mine and Trade’, ‘The Industrial Towns Company’, ‘Standard Organization’, ‘Department of Environment’, and the deputy governors of Golestan Province. They were 15 people in total. A questionnaire was used to collect the data of the research. In order to analyze the data of descriptive statistics frequency distribution tables, frequency percentage, mean and charts were used. Also, in order to answer the research questions Analytical Hierarchy Process (AHP) and the different types of software like Excel, SPSS, and Expert Choice were used. The findings imply that “Biology-related elements” and “Nano-related industries” stand in the first and second ranks of investment in advanced technologies of Golestan Province respectively. Manuscript profile