The Causal Model of Corporate Identity,Security Leadership, and Work Ethics

Subject Areas : Business Strategy

Elham  Ghobadi ¹ (Department of Educational Management, Shiraz branch, Islamic Azad University, Shiraz, Iran)
Meimanat  Tabbodi ² (Department of Educational Management, Shiraz branch, Islamic Azad University, Shiraz, Iran)

Received: 2019-02-04 Accepted : 2019-07-23 Published : 2019-07-01

Keywords: Security leadership, Corporate Identity, Work Ethics,

Abstract :

This research is based on the investigation of the relations between corporate identity, security leadership, and work ethics among the Shiraz University’s staffs. This research is practical and the data collection was done with descriptive correlative method. The statistical populations are the Shiraz University’s staffs and their numbers are 982. The sample size is 288 and they are chosen randomly according to the Morgan table. Three questionnaires are used in this research while their justifiability and reliability are confirmed: Aniti (corporate identity), Kumb (security leadership) and Gregory C Petty (work ethics). The descriptive and inference statistical variable are used in data analysis: frequency, percentage, mean, standard deviation in descriptive statistics and Pearson correlation coefficient in statistical inference. The results show the significant effect of corporate identity and security leadership on the work ethics. The corporate identity, security leadership and works ethics have the significant effect on their own components, as well. The overall results indicate that the corporate identity and security leadership affect the works ethics.

References:

Adineh, N (1390). The Relationship between Ethic, Reliability and Corporate identity in Bank Melli, Thesis, Faculty of Accounting and Management, Allameh Tabataba'i University.

Ahmadi, K., Fatemi, A., & Lotfi, O (1395). The Analysis of Security leadership, Ethic and Reliability in the Organization, Ethic in Science and Technology, 77(2), 11

Alamgir, M., & Nasir Uddin, M. (2017). The Mediating Role of Corporate Image on the Relationship between Corporate Social Responsibility and Firm Performance: An Empirical Study. International Journal of Business and Development Studies, 9(1), 91-111. ‏

Balmer, J. M. (2001). Corporate identity, corporate branding and corporate marketing-Seeing through the fog. European journal of marketing, 35(3/4), 248-291.

Esmaili,M., & Rahimieqdam, S. (1395). The Role of Ethical Value in Improvement of Staff Performance and Sprituality in Workplace. Ethic in Science and Technology. 105(2), 11

Hasani, M., & Shohoodi, M (1392)., The Relationship between relationship between security leadership and mental security regarding Addiction to Work: Staff’s view in Urmia University, Executive Management Journal, 10, 85-106

Khoshbakht, M., & Khaefelahi, A., & Ahmadi, S (1391). Identification and Priority of Factors in Human Resource Management and Staff’s Performance. Rahvar, 1, 31-56

Mare, A. (2017). Maintaining an Ethical Corporate Image in the 2010s.‏

Mohammadi, H (1388). The Factors in Improvement of Human Resource, Taavon , 204(20), 205(20), 1-19 

Mohammad Nejad Federdi, M., & Hamidi Zade,A., & Babashahi, J (1395). The Effect of Employer’s Mark on Staff’s Maintanance: Corporate Identity, Satisfaction, and Commitment as a mediator,  Management and Development, 96, 47-70

Qalavandi, H., Ahmadian, Z (1395). The Relationship between Security leadership and Ethic, Ethic in Science and Technology, 3, 39-48.

Shams, Q., Khalijian, S (1392). The Effect of Security leadership on Staffs’ Mental Security: Mediator Role of Leadership,36 33-54

Rahimnia, F., & Nikkhah Farkhani, Z (1390). The Effect of Ethic on Corporate identity and Inclination of Seller toward Resignation. Ethic in Science and Technology, 4, 10-20

Tavasoli, Q., & Najar Nahavandi, M. (1387). The Experimental Study of Ethic with Emphasis on Gender. Woman Study, 6(3), 39-60.