List of Articles Loyalty

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  1 - The mediating role of student satisfaction in the relationship between service quality and loyalty of graduate students of the University of Isfahan
  Marzieh Heydari Zainab Abolhosseini Zainab Tavakoli Safia  Maleki
• Open Access Article
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  2 - Investigating the Effect of Brand Trust on Customer Loyalty with Regard to the Mediating Role of Brand Value and Moderating Respect and Love for the Brand Among Customers of the Mashhad Leather Brand in Tehran
  مهرداد رحیمیان hiro eisavei
• Open Access Article
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  3 - Investigating the relationship between business ethics, organizational loyalty, and employee productivity, a case study: Employees of Eghtesad Novin Bank, Fars Province
  Amanolla Rahpeima
• Open Access Article
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  4 - The role of service quality in the relationship between standardization and customization of products with customer satisfaction and loyalty "A case study of companies operating in Rasht Industrial City"
  morteza hazrati
• Open Access Article
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  5 - Investigating the model associated with purchase value and purchase motivation and its consequences with a futuristic approach in discount retailing in Tehran
  Mohammad Jani Karim Hamdi Hosein Vazifehdust Vahid Reza Mirabi
• Open Access Article
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  6 - Future studies on customer experience management and its effective factors based on brand loyalty
  Azadeh Boostani Hamidreza Saeedniya Hamid Saeedi Rahim Mohtaram
• Open Access Article
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  7 - Evaluation of The Relationship Between Customer Loyalty And Relationship Selling in Industrial Markets
  K. Heidarzadeh M. R. Ramezanighomi
• Open Access Article
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  8 - Examing the Importance of Brand Equity for Customer Loyalty in the Food and Beverage Industries in Iran
  M. Bamenimoghadam K. Hidarzadeh H. Mehrzadi
• Open Access Article
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  9 - The evaluation of relationship between customer value and customer relationship management performance
  K. Heidarzadeh A. Zendehdel Ali Hossin Soltani
• Open Access Article
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  10 - Investigating The Effect of Brand Credibility on Customer Loyalty in the Iranian Banking Industry
  K. Heidarzadeh F. Ghafari S. Farzaneh
• Open Access Article
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  11 - Analysing the Market Orientation’s Effects on Economic Performance in Insurance Companies
  M. A. Abdolvand, K. Heidarzadeh H. Manafi
• Open Access Article
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  12 - The effects of sustainable marketing activities on brand loyalty in dairy products with the intermediary effect of brand image, trust and customer satisfaction
  naser azad mahtab alsadat mousavi fard
• Open Access Article
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  13 - Brand equity and brand image with customer loyalty in pharmaceutical companies
  atiyeh moradi Hossein vazifehdust
• Open Access Article
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  14 - Investigating the relationship between self-congruity and brand attachment with the moderating role of the need for uniqueness on brand loyalty (case study: mobile customers in Isfahan)
  Alireza Naalchi Kashi Elnaz Parvizinia
• Open Access Article
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  15 - The Impact of Extraversion on Employee Loyalty with Mediating Role of Social and Career Adaptability in Saveh Chocolate Factory Mfg. Co. (PJS)
  Mohammad Abdulshah Amir Hakaki Ali Asghar Zarei Mehran Mohammadnia Hossein Saberian
• Open Access Article
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  16 - A Sociological Explanation of Social Honesty Effect on Political Participation (Case of Study: Residents in Gorgan in 2016)
  Aboutaleb Jafarabadi Majid Kaffashi
• Open Access Article
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  17 - The Effect of Brand Equity on Purchase intention With Mediating Role of Brand Attitude
  Ehsaneh Nejad Mohammad Nameghi Abas Asadi zahra khakrizi Mohammad Ali Berangi,
• Open Access Article
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  18 - Study of the Relationship between Medical Staff Behavior with Patient Loyalty in the Educational Hospital Tehran
  faranak rahbari ali komeili Leila Nazarimanesh
• Open Access Article
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  19 - Relationship between Corporate Reputation and Customer Loyalty on Nigerian Food and Beverages Industry: PLS Approach
  A. H. Gorondutse H. Hilman M. Nasidi
• Open Access Article
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  20 - Impact of Consumer Social Responsibility and Brand Social Responsibility Image on Brand Loyalty
  H. Mishra P. Sinha S. Singh S. Koul
• Open Access Article
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  21 - Satisfaction towards Customer Loyalty in Auto-Mobile Industry of Pakistan
  A. U. Haq
• Open Access Article
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  22 - The role of Corporate Responsibility on Customer Loyalty in banking sector
  Mohammad Javad Taghipourian Mahsa Mashayekhbakhsh Azadeh Mohammadpour sepideh Ataei
• Open Access Article
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  23 - Emotional marketing, dynamic capabilities and organizational profitability
  Mojtaba Poursalimi anoosh omidi
• Open Access Article
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  24 - The Effect of Insurer Personality Characteristics on Brand Personality and Brand Loyalty (Case Study: Iranian Insurance Companies in Langrood County)
  faranak khodayari Sedigheh Tootian Esfahani Roghayeh Tajbar Parashkoohi
• Open Access Article
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  25 - Studying the relationship between brand and consumer (case study: electrical home appliance)
  fatemeh motahari nejad سعید صمدی زینب طولابی یاسان الله پوراشرف
• Open Access Article
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  26 - The effect of social media on brand community markers, value creation practice, bran trust and brand loyalty (case study: comparison between Apple (Iphone) and Samsung’s (Galaxcy) mobile)
  مریم کناره فرد سید علیرضا موسوی
• Open Access Article
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  27 - The Survey of Effect of Pleasurable Services and Trust on Loyalty
  Mandana Panahi Vanani reza sha'abani
• Open Access Article
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  28 - Investigation The Role Of Relationship Marketing , Experiential Marketing and Cause Marketing in Customer Loyalty
  اکبر شیدائی حبشی Alireza Fazlzadeh Mohammad Faryabi
• Open Access Article
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  29 - Effect of failed service quality on customer loyalty in banking industry
  mehrnaz nejati ahmad rahchamani
• Open Access Article
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  30 - Study of the Effect Satisfaction and Trust on Customers Loyalty in Service Organizations (Case Study: Branches of Melli Bank in City of Arak)
  محمد امین جمشیدیان
• Open Access Article
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  31 - Proposing and Analyzing a Model for the Influence of Ethical Sales Behavior on Customers Loyalty with a Case Study in Parsian Insurance Company.
  Razieh Peshman حمزه کاظمی مهیاری
• Open Access Article
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  32 - Influence of relationship marketing investment on customer's gratitude and loyalty in retailers (Case Study: Hakopian Chain Store Customers)
  nadereh sadat najafi zadeh afsaneh tabzar
• Open Access Article
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  33 - Double jeopardy Effect Strategies, market share Conformity with the bran and behavioral and attitudinal loyalty Football and volleyball fans
  Fatemeh Fatahi Rasool Nazari
• Open Access Article
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  34 - The Effect of Consumer Perceived Values on Brand Love and Its Consequences: Explaining the Mediating Role of Brand Identity
  iman hakimi
• Open Access Article
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  35 - The effect of brand equity to attract new customers and retain existing customers (the case of food products Calais)
  hosein vazifehdust behrooz gholipoor hamed abbasi
• Open Access Article
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  36 - The Effect of Brand Personality and Brand Image on Word of Mouth
  Marjan Daneshian  Shahnaz Nayebzadeh  Mahmoud Moien Addin Akram Eghbali
• Open Access Article
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  37 - Examining the impact of website quality, customer emotion and satisfaction on e-customers' loyalty on travel booking websites
  bagher Abbas pour nadereh sadat najafi zadeh Ali Akbar Mirzaee
• Open Access Article
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  38 - The Impact of Young Brand Identity on Brand Loyalty by Mediating Customer Satisfaction in the Mobile Industry
  Maryam Ghamari Poor Zahra Amir Hoseini
• Open Access Article
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  39 - Investigating the Role of Consumer Psychological Motives on Customer Engagement, Attachment and Brand Loyalty (Case Study: Me Hypermarket Chain Stores in Tehran)
  Ali Akbar Khademi Abbas Golshani Hanieh Farazandeh
• Open Access Article
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  40 - The Impact of Brand Image, Ethical Behavior and Service Quality on Patient Loyalty Considering the Mediating Role of Patient Satisfaction (Case Study: Tehran Ophthalmology Private Centers)
  amirhossein samadzadeh Mohammad ail abdolvand mohsen KhunSiavash
• Open Access Article
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  41 - Branding co-creation through customers participation in digital media
  Ali Akbar Khademi Ali Boromandnasab Hanieh Farazandeh
• Open Access Article
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  42 - Implications of Cause-Related Marketing in the Banking System and its Impact on Customer Loyalty to Banks
  Ali Valipour Mahmoud Noraei Kamyar Kavosh
• Open Access Article
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  43 - The Impact of Applying Brand Positioning and Customer Experience on Loyalty (Case Study: Hamrahe Aval)
  Ramezan Noori Babian Mohammad Aghayee Nader Qaribnavaz Vahid Nasehifar
• Open Access Article
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  44 - The Relationship between Sensory Marketing and the Loyalty of Private Sports Club Customers, the Mediated Role of Perceived Value and Location dependency
  ali akbar zohrevand Majid Soleimani sirous ahmadi
• Open Access Article
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  45 - Effects of Brand Performance on Consumer Buying Behavior through Variables Mediating Brand Trust and Brand Image and Brand Equity and Brand Loyalty
  Abbas Ghaedamini Harouni Mehrdad Sadeghi de cheshmeh Siamak Korang Beheshti Majed Maharani Barzani
• Open Access Article
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  46 - The influence of personal values on customer loyalty in agricultural bank of Tehran
  MOHAMMAD ALI Abdolvand leila Andervazh zahra atf iman ghasemi hamedani
• Open Access Article
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  47 - The Impact of Fashion Innovativeness (FI) on Consumer-based Brand Equity
  Sayed mohammad Shamszadeh alavi
• Open Access Article
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  48 - Investigate the Effect of Social Media Personalization on Perceived Brand Value and Brand Loyalty with the Mediating Role of Brand Interaction and Consumer (Case Study: Snap Company)
  Maria Hoseinzade Shirzili farzad asayesh Mohammad Reza Ghorbanian
• Open Access Article
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  49 - Brand equity modeling in Sepah Bank (A New Approach to Delphi-Fuzzy Type 2 Electro-Type 3 Techniques and Structural Equations)
  KUMARS MOHSENIMEHR hossain budaghi khaje nobar
  10.30495/jomm.2023.68874.1964
• Open Access Article
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  50 - Investigation of the Effect of Country of Origin Image on Brand Equity (Case Study: Iran khodro Diesel Company- Chorus Minibus)
  K. Heidarzadeh M. Hashemi
• Open Access Article
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  51 - Investigation the effect of Market Orientation, Innovation and Customer Loyalty on Business Performance (Case Study: Pol Clothing Group)
  M. R. Pakdel Sh. Nayebzadeh H. Dehghan Dehnavi
• Open Access Article
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  52 - The Impact of Interpersonal Relationships on Customer Satisfaction and Loyalty to The Service Provider
  K. Heidarzadeh D. Hoseini Firouzabadi
• Open Access Article
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  53 - The Study of Effective Factors on Cosmetic Impulse Buying
  P. Ghaffari Ashtiyani B. Akbari
• Open Access Article
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  54 - Investigating Factors Influencing Tejarat bank's Customer Loyalty
  M. A. Abdolvand K. Abdoli
• Open Access Article
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  55 - Investigation the Effects of Consumer Shopping Value on Satisfaction, Loyalty, Word of Mouth and Share of Purchase
  M. A. Abdolvand M. Jani
• Open Access Article
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  56 - Study of the Effect of Satisfaction and Trust on Customers Loyalty in Service Organizations (Case Study: Branches of Melli Bank in City of Arak)
  M. A. Jamshidian
• Open Access Article
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  57 - Investigating the Effect of Gender on Parsian Bank Customer’s Loyalty Base on Relationship Marketing Approach
  K. Heidarzadeh H. R. Saeeidniya M. Baniasdi
• Open Access Article
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  58 - Proposing and Analyzing a Model for the Influence of Ethical Sales Behavior on Customers Loyalty with a Case Study in Parsian Insurance Company
  R. Pezhman H. Kazemi Mahyari
• Open Access Article
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  59 - The Effect of Social Media on Brand Community Markers, Value Creation Practice, Brand Trust and Brand Loyalty (Case Study: Comparison between Apple (Iphone) and Samsung’s (Galaxy) Mobile)
  S. A. Mousavi M. Kenarehfard
• Open Access Article
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  60 - Assessing the Relationship between Loyalty Program Attributes, Store Satisfaction and Store Loyalty
  P. Ghafari Ashtiani A. R. Eskandary Mehrabady
• Open Access Article
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  61 - Investigation of the Effects of Brand Image and Perceived Public Relation Activities on Customers Loyalty
  K. Heidarzadeh F. Torabi
• Open Access Article
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  62 - Exploring the Role of Quality Attributes for Traditional Food Products (With PDO) on Consumer Behavi
  H. Vazifehdoust V. R. Mirabi M. Mohammadi
• Open Access Article
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  63 - Assessment Refah and Shahrvand Chain Stores’ Customers Loyalty (Case Study: Tehran Stores)
  R. Ahmadi M. Donyaei K. Navabizand
• Open Access Article
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  64 - Studying Effective Elements in Brand Equity From the Consumer's Perspective (Based on Aaker's Model)
  M. Mohamadian R. Shafiha
• Open Access Article
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  65 - Staff Role in Encouraging Customer Citizenship Behaviors (Subject of the Study: Tejarat Bank, Top Branches in Tehran)
  K. Hamdi N. Karami
• Open Access Article
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  66 - Media Mix Elements Affecting Service Brand Equity (Case Study: Sina Bank)
  A. A. Farhangi R. Abedini
• Open Access Article
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  67 - Consumer Emotional Attachments to the Brand: Prerequisites and Outcomes
  B. Kheiry M. Samei Nasr M. Azimpour Khujin
• Open Access Article
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  68 - The Impact of Brand Credibility on Customers’ Loyalty from the Appliances Buyers Perspective
  S. Ghorbani Ghavidel S. M. Shabgo Monsef
• Open Access Article
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  69 - The Impact of Contextual Factors, Brand Loyalty and Brand Switching on Purchase Decisions Young Consumers
  H. Safarzadeh B. Kheiry R. Agha Seyed Agha
• Open Access Article
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  70 - Investigation the Effects of Cognitive and Affective Evaluations on Behavioral Intentions
  M. A. Abdolvand P. Parakhodi Moghaddam
• Open Access Article
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  71 - An Analysis the Impact of Corporate Social Responsibility on Customer Loyalty (Pasargad Bank in Ahwaz)
  A. Mojoodi A. Darzian Azizi P. Ghasemi
• Open Access Article
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  72 - Structural Equation Modeling Approach in Explaining the Effect of Experience, Trust and Brand Loyalty on Brand Equity
  M. Dehghani Soltani E. Mohammadi Y. Pour Ashraf K. Sayeh Miri E. Ghahri Shirinabadi
• Open Access Article
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  73 - Explaining the Role of Organizational Citizenship Behavior on Customer Based Brand Equity
  M. Mahmoudi Maymand A. Harandi
• Open Access Article
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  74 - Investigation the Role of Relationship Marketing, Experiential Marketing and Cause Marketing in Customer Loyalty
  A. Sheidaei habashi A. R. Fazlzadeh M. Faryabi
• Open Access Article
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  75 - Determinants of Brand Equity: Offering a Model to Chocolate Industry
  H. Vazifehdust H. Emari
• Open Access Article
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  76 - Studying the Relationship between Brand and Consumer (Case Study: Electrical Home Appliance)
  F. Motaharinejad S. Samadi Z. Tolabi Y. Pour Ashraf
• Open Access Article
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  77 - Survey of Customer Satisfaction in San Suan Product Planning by Kano Model
  H. Vazifehdust S. Farokhian
• Open Access Article
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  78 - Effects on Consumer-Based Brand Equity: Evaluation of Factors
  A. H. Ebrahimi B. kheiry S. Yadegari
• Open Access Article
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  79 - The Influence of Product Involvement on Brand Loyalty
  H. R. Saeidnia S. Jamalinejad
• Open Access Article
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  80 - Investigating the Effects of Brand Credibility on Customer Loyalty in Public and Private Banks
  M. Hassanzadeh A. Ghadiri
• Open Access Article
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  81 - Structural Equation Model in relation to Organizational Culture, Flexibility of Working Hours and Staff Loyalty with Mediating Role of Organizational Commitment
  maryam hafezian javad golpasand
• Open Access Article
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  82 - Designing a contingent professional ethics model, a step towards organizational citizenship behavior
  seyed behrad Razavi Alehashem hassan payervand Mohammad Mirzaei
  10.30495/jcm.2023.74149.1680
• Open Access Article
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  83 - Study of Social Factors Influencing Customer Shopping Experience as a Predictor of Store Loyalty: Moderating Role of Physical Evidence
  Kamal Ghalandari Karim Hamdi Maryam Khalili Araghi
  10.30495/jisds.2021.19453
• Open Access Article
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  84 - The Impact of Service Quality on Customer Satisfaction, Customer Loyalty and Brand Image in the hotel industry (Case study: five star hotels Tabriz City)
  jafar bahari شهلا بهاری مرجان بذله حامد بهاری
• Open Access Article
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  85 - Designing a Customer Loyalty Model in the Hotel Industry with a Sports Tourism Planning Approach (Case Study of Hotels in Mazandaran Province)
  Ali Jersarai Morteza Dosti Pasha Seyed Hossein Alavi Farshad amami
• Open Access Article
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  86 - Providing a model to explain brand equity tourism destinations (Case study: Shiraz city)
  jafar bahari shahla bahari مرجان بذله hamed bahari
• Open Access Article
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  87 - Analysis of the role of tourism services and infrastructure on tourists' loyalty to tourism destinations (Case in point: Yasuj city)
  farzane bagherpour najfabad Saeed Amanpour
  10.30495/sarzamin.2023.21797
• Open Access Article
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  88 - Shareholder behavior, suppression of managers' opportunistic behavior and capital market efficiency based on Baron and Kenny's regression method
  Asieh ahmadi niyasani sina Kheradyar Mojtaba Maleki Choubari
• Open Access Article
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  89 - Numerical Solutions of Two-dimensional Linear and Nonlinear Volterra integral equations: Homotopy Perturbation method and differential transform method
  Najmeh dastani
• Open Access Article
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  90 - On the relative efficiency in general network structures
  Fatemeh Boloori Jafar Pourmahmoud
• Open Access Article
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  91 - Kimia among Women Re-reading Kimia-Khatun to Find Historical and Gender Biases
  Ataollah Koopal Niloufar Khosravi
• Open Access Article
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  92 - Investigating the financial of investors in online commerce in the field of Tehran Exchange
  seyed moslem mosavi maryam emami mibodi
  10.30486/fbra.2022.1966820.1152
• Open Access Article
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  93 - The effect of perceived adherence to psychological contract on citizenship performance among employees of a industrial company: Mediating role of organizational loyalty
  Amir Hemmat panah Ali Mehdad Zahra Farsi
  10.30486/jsrp.2018.540474
• Open Access Article
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  94 - The Relationship between Workplace Spirituality and Work Engagement with the Mediating Role of Organizational Loyalty (Case study: Elementary School Teachers of Khash City)
  pari ghamshadzahi naser nastiezaie
  10.30486/jsrp.2019.582023.1631
• Open Access Article
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  95 - model of the relationship between virtue and organizational loyalty with psychological well being and job engagement (case Model of the relationship between virtue and organizational loyalty with psychological well-being and job engagement (case study: isfahan highschool teachers)
  banafsheh turkian fariba karimi
  10.30486/jsrp.2019.549182.
• Open Access Article
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  96 - The model of variables affecting brand love and commitment and its impact on brand loyalty, willingness to pay more and word of mouth in smart phone users
  hadi seyedfazli Vahidreza mirabi karim hamdi
  10.30486/jsrp.2021.1920916.2814
• Open Access Article
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  97 - The Effect of Competitive Advantage Strategies on Customer Loyalty: Mediated role of Brand Identification and Brand Awareness (Case study: Parsian Insurance customers)
  Samira Falahatgar Mousa Rezvani Chamanzamin Mohammad Taleghani
  10.30495/jsm.2021.1943132.1550
• Open Access Article
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  98 - Assessing the Out-Of-Home Advertising Model of Consumer Products (Case study of food industry in Fars province)
  Abdulaziz Shourangiz Hassan Biabani Mohammad Hossein Ranjbar
  10.30495/jsm.2021.1943122.1549
• Open Access Article
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  99 - Unraveling the Link between Website Quality and Customer Trust, Satisfaction, and Loyalty: A Meta-analysis
  Fatemeh Sadat   Enjavi Hosseini Ghasem Bakhshandeh Maryam Darvishi
• Open Access Article
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  100 - Influence of Knowledge Management on the Customer Relationship Management with Meditative Role of Satisfaction and Customer Loyalty
  Ali Ghasemi-Kia Mohammad Mohebby
• Open Access Article
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  101 - Evaluating and Recognizing the Effective Factors of Electronic Faithfulness in Companies Offering Electronic Services Using AHP Fuzzy Logic
  Mahmood Khorasany Kiasari Leila Abdullah Zadeh Ramhormozi Fatemeh Rahmani
• Open Access Article
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  102 - The evaluation of the effect of social responsibility on learners' satisfaction and loyalty for providing a model (A case study of Sama schools of Islamic Azad University)
  Abbas Bagheri parastoo Godarzi Masoumeh Rabibi
• Open Access Article
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  103 - Causal Model of the Relationship Between Work Ethic and Organizational Loyalty and the Mediating Role of Organizational Commitment of Principals of Midandawab Schools
  Ghive Joudy Shahabad Sadegh Maleki Avarsin Zarin Dneshvar Haris
• Open Access Article
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  104 - Relationship between perceived organizational justice and organizational citizenship behaviors: mediating role of organizational loyalty
  Ali Mahdad عاطفه خوشنامی
• Open Access Article
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  105 - The moderating role of open innovation in the impact of website appeale on customers' behavioral intentions
  Arezoo Hosseinzadeh Hamid Khodadad Hosseini Adel Azar
• Open Access Article
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  106 - The effect of gamification on brand loyalty of educational institutions:A case study of Ghalamchi educational brand
  Ali Parvar Amir Rahimpour
• Open Access Article
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  107 - The utilization of customer relationship management system for assessment of the level of customer loyalty and its impact on brand image (Case Study: Davan Sanaat Company in Shiraz)
  Mina Akhbariazad Mehrnaz Amiri davani
• Open Access Article
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  108 - A Survey of the relationship between E-Service qualities and customer loyalty in Mellat Bank
  Syyad Mehdi Alvani Masoud Said Panah
• Open Access Article
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  109 - Customer Relationship Satisfaction
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  110 - A Study of Factors Affecting the Brand Equity of University (Case Study: Qazvin Islamic Azad University)
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  111 - Designing and testing a model for banks marketing social capital development with qualitative phenomenological approach and its role in customer loyalty
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  112 - Investigating the Impact of Social Responsiveness on Customer Loyalty by Mediating Satisfaction, Trust
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  113 - Evaluation the effect of implementing clientele reverence plan in the loyalty level of bank customers
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• Open Access Article
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  114 - The Influence of Social Media on Brand Commitment and Brand Loyalty
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  115 - The Impact of Brand Image on Employee Loyalty
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  116 - The effect of employees’ customer orientation and service orientation on service quality, satisfaction and loyalty of Hyperstar customers
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  117 - The Relation of Competitive Intelligence and Strategic Marketing Relationship with Karafarin Bank Customers’ Loyalty
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  118 - explaining of organization loyalty based on human dignity with mediating self-steem.in East- Azerbaijan prisons
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  119 - Investigating the Effect of the Processing Capacity of Accounting Information Systems on the Organizational Performance of Bonab Shahin Steel Complex
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  120 - Examine the mediating role of Perceived quality in the impact of Quality relationship with the customer on customer loyalty in the hotel industry (Case Study: five star hotels Tabriz)
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  121 - Examining the structural relationships of destination image, perceived value, tourist satisfaction and loyalty (Case Study: Tabriz city)
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  122 - The effect of external service quality on customer’s loyalty in hotel’s industry supply chain (Case Study: Parsian Hotels)
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  123 - تأثیر ادراک مصرف‌کنندگان از کشور مبدا برند بر ارزش ویژه‌ی برند محصولات
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  124 - New Strategic View on Brand: The Effect of Congruity, Reliability and Attachment on Customer Loyalty
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  125 - Investigating the effect of service quality and satisfaction on hotel customers' loyalty in Kurdistan province
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  126 - Evaluation of brand equity in the tourist destination From the perspective domestic tourists (Case Study: Tabriz city)
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  127 - Indicators of satisfaction and loyalty of incoming tourists to Sarein city in terms of attractions
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  128 - The Effect of Culture on Brand Loyalty Mediated by the Role of Brand Performance and Brand Identity (A Case Study of Five-star Hotels in Mashhad)
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  129 - Examining the Factors Affecting the Particular Value of the Destination Brand for Health Tourism (A Case Study of Atieh Hospital in Hamedan)
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  130 - The Impact of Sensory Marketing on Customer Loyalty in The Iranian Clothing Brand Industry: With an Emphasis on the Sensory Marketing Mix
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  131 - Meta-Analysis of the Relationship between Brand Equity and Loyalty of Iranian Athletes
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  132 - The impact of corporate reputation and service quality on customer loyalty
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  133 - Examining the impact of social responsibilities of the bank on employee performance and customer satisfaction and loyalty
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  134 - Analysis of factors affecting brand equity in rural tourism destinations (Case study: Qalat tourism target village in Shiraz)
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  135 - The Study of the Relationship between the Quality of Social Services on Eigenvalue of Brand Name from the Perspective of the Consumer Society in Shirvan Hotel Industry
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  136 - Presenting the model of organizational loyalty in the central organization of Islamic Azad University
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  137 - The effect of sales force reputation on the dimensions of experiential value-added and customer behavior (Case study: Rossen Therapy Co.)
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  138 - The Role of Participatory Online Redistribution Platforms to Buy Second-Hand Goods on Brand Loyalty (Case Study of Divar and Sheypoor Platforms in Iran)
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  141 - Design and presentation of brand personality marketing model to enhance customer loyalty
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  142 - Investigating the Factors Affecting the Use of Mobile Banking by Customers (Case Study: Data of Branches of National Bank of Mazandaran Province)
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  144 - Providing a model to identify factors affecting customer loyalty in the insurance industry (Case study: Pasargad Insurance, Mashhad)
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  148 - Investigating the role of Social Responsibility, Service Quality, and Corporate Identity of Organizations and Customers on Customer Satisfaction and Loyalty (Case Study: Pasargad Bank)
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  151 - The Effect of Brand Evidence, Brand Attitude, Brand Hearsay on Brand Loyalty. Case Study (Leather Companies in the City of Tabriz)
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  153 - Investigating the Effect of Perceived Service Quality on Customer Loyalty Mediated by Customer Satisfaction and Corporate Image with Regard to the Role of Moderating the switching costs (Case Study: Sina Bank Branches in Mashhad)
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  155 - The Effect of Team Identity on Student loyalty Through Motivation
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  157 - Impact of Product Quality and Perceived Risk on Loyalty through Purchase Decisions on Hygiene Products in Surabaya: COVID-19 Perspective
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