Influence of Knowledge Management on the Customer Relationship Management with Meditative Role of Satisfaction and Customer Loyalty

Ghasemi-Kia, Ali; Mohebby, Mohammad

Journal of System Management

Issue 1 Vol. 4 Winter 2018

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Manuscript ID : 537210 Visit : 108 Page: 57 - 70

Article Type: Original Research

Influence of Knowledge Management on the Customer Relationship Management with Meditative Role of Satisfaction and Customer Loyalty

Subject Areas : Business Strategy

Ali Ghasemi-Kia ¹ (Department of Business Management, Qeshm Branch,Islamic Azad University, Qeshm, Iran)
Mohammad Mohebby ² (Department of Business Management, Qeshm Branch,Islamic Azad University, Qeshm, Iran)

Received: 2017-04-06 Accepted : 2018-01-06 Published : 2018-01-01

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Influence of Knowledge Management on the Customer Relationship Management with Meditative Role of Satisfaction and Customer Loyalty

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