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Open Access Article
1 - Investigating the possibility of biasing recommendation algorithms from users' rating behavior in online social networks
Mehdi Safarpour Seyed Hadi Yaghobian Karamollah BagheriFard razieh malekhoseini Samad NejatianAs online social networks become more widely used, there is a growing focus on the role of recommender algorithms within these platforms. It is important to assess the accuracy of these algorithms in providing suitable recommendations. Our research demonstrates that the MoreAs online social networks become more widely used, there is a growing focus on the role of recommender algorithms within these platforms. It is important to assess the accuracy of these algorithms in providing suitable recommendations. Our research demonstrates that the presence of individuals and acquaintances within social networks influences user behavior in ways that are largely psychological. Many user actions on a post are influenced by their respect or closeness to the post's owner. This article explores how the predictability of user behavior towards posts from friends and acquaintances highlights the impact of emotional connections stemming from stable social relationships on post acceptance. It also raises concerns about the potential for incorrect recommendations in algorithms based on collaborative filtering due to data bias caused by these factors. Manuscript profile -
Open Access Article
2 - Analysis of Users’ Opinions about Reasons for Divorce
Fatemeh Eghrari Solout Mehdi Hosseinzadeh -
Open Access Article
3 - Investigating the effectiveness of Instagram vertical video ads on the interactive behavior of online users in the medical equipment industry (Medical Iran)
fataneh alizadeh meshkani Parima Khanbabaei morteza honarmand azimi naser azad naser feghhi farahmandThe vertical mobile screen format has replaced the horizontal format to become the default for producing and consuming mobile videos. As the use of vertical video increases, an important yet unanswered question is how mobile users will respond to the format. The current MoreThe vertical mobile screen format has replaced the horizontal format to become the default for producing and consuming mobile videos. As the use of vertical video increases, an important yet unanswered question is how mobile users will respond to the format. The current study was conducted with the aim of investigating the effectiveness of Instagram vertical video advertisements on the interactive behavior of online users.The research method was descriptive-survey. The statistical population of the research were online users of a medical equipment page on Instagram. The sampling method was a period of one month. The research tools were two standard questionnaires: Ghasemi's Advertising Effectiveness Questionnaire (2013) and User Interaction Questionnaire by Vinrin and Operana (2021). The software used for data analysis was SPSS26.Data analysis showed that: 1- Vertical video advertising message has a positive and significant relationship with user participation. 2- The audience's perception of vertical video ads has a positive and significant relationship with the active participation of users. 3- The audience's awareness of vertical video ads has a positive and significant relationship with the engagement of users 4- The moderating effect of gender and age was not significant in the relationship between vertical video ads and employees' cooperative behavior.The results showed that, it can be claimed that vertical video advertising is effective in attracting the attention of the audience and will lead to their participation. Therefore, paying attention to this new approach in the field of online business can increase the effectiveness of advertisin Manuscript profile -
Open Access Article
4 - Female Users' Experiences of Identification with Cosmetic Surgery in Instagram Content
Mina Jelvan Abbas ZamaniThe present study was conducted with the aim of explaining the experiences of female users of identifying with cosmetic surgery in Instagram content. The research method was a qualitative type of phenomenology. For this purpose, based on the qualitative research process MoreThe present study was conducted with the aim of explaining the experiences of female users of identifying with cosmetic surgery in Instagram content. The research method was a qualitative type of phenomenology. For this purpose, based on the qualitative research process and selected methods, from the field of research, which was all women who performed cosmetic surgery or cosmetic surgery through the Instagram program, a number of them were selected as the final sample based on heterogeneous targeted sampling. There were 7 people whose information was collected using semi-structured interviews and the interviews were continued until information saturation. In the following, the findings were analyzed using the 7-step method of Claysey. From the total findings of this research, a number of 186 related sentences and phrases were extracted, and after removing duplicate codes, 92 conceptual codes were obtained. First, the codes were converted into simple concepts and then they were categorized into 9 categories with the same concept and 2 main propositions, which included environmental factors with 5 sub-concepts, background factors with 4 sub-concepts. The findings indicated that women who underwent cosmetic surgery through Instagram had successful and unsuccessful experiences, which were the result of research and searching on Instagram, consultation with friends and clinic consultants, family supervision, and finally their own personal opinions. And of course the influencing factors were the family's situation and opinions, economic situation and interest in changing body and being modern Manuscript profile -
Open Access Article
5 - A Survey of the virtual social networking's Role on the Various Aspects of Satisfaction from the Viewpoint of Internet Users in Tehran
Hossein Molaei NoshahrThe study entitled "Survey respondents view the virtual social networking (Facebook) and their satisfaction with variousaspects " took place, is an attempt to clarify the scope of the contact angles very dark social network research in Iran. For thispurpose, 149 cluster MoreThe study entitled "Survey respondents view the virtual social networking (Facebook) and their satisfaction with variousaspects " took place, is an attempt to clarify the scope of the contact angles very dark social network research in Iran. For thispurpose, 149 cluster sampling method from Tehran five geographic regions (North, South, West, East and Central) wereselected and answered the questionnaire . Head results between the views of respondents and satisfaction of news,information, and knowledge, and social use of social media trust there are significant differences. In addition, the resultsshow Head: Between gender and satisfaction Facebook aspects of news, information and awareness, social use, but there isno significant difference between gender and satisfaction Facebook dimension of trust in the media, social difference. Manuscript profile -
Open Access Article
6 - Urban Park Design in Iran: Investigation of Factors Affecting Users’ Psychological Benefits
Mehraneh Rayatidamavandi Brian Swank Mohsen Faizi -
Open Access Article
7 - Prioritizing Factors Influencing the Formation of E-Loyalty in Users of the Tehran Stock Exchange
Amir Farshad Houshmandi Rad Hamideh Dabbagi -
Open Access Article
8 - Prediction of Message Diffusion: A Deep Learning Approach on Social Networks
husnyeh safearyan Mohammad Jafar Tarokh Mohammad Ali Afshar Kazemi -
Open Access Article
9 - A Framework for Evaluating Cloud Computing User’s Satisfaction in Information Technology Management
Nazanin Pilevari Abbas Eshlaghy Maryam Sanaei -
Open Access Article
10 - Visualizing Financial Statements and Improving Users' perception of Intellectual Capital in Companies
Nassim Shahmoradi Hashem Nikoomaram Bahman Banimahd Feridoon Rahnamay RoodposhtiPresentation and transfer concepts in accounting, in most cases are based on numbers. While to obtain and extract some concepts such as intellectual capital, more calculation is needed. In this study, it has been tried to use the power of visualization as a cognitive me MorePresentation and transfer concepts in accounting, in most cases are based on numbers. While to obtain and extract some concepts such as intellectual capital, more calculation is needed. In this study, it has been tried to use the power of visualization as a cognitive means for the disclosure of intellectual capital concepts in financial statements. To this aim, using Davison's view some images were designed that were related to the concepts and were added to the associated reports in of a company in order to be experimentally tested among the MA students of accounting in 1394. To evaluate, confirmatory factor analysis was used. To test the research hypotheses two independent samples t-test were conducted. The obtained results confirm the high efficiency method used in improving the respondents perception of intellectual capital. Manuscript profile -
Open Access Article
11 - Desining and Organizing of Parks in Urban Environmont: Acase Stdady of "8Th Shahriva" Park in the Semnan Sity
اکرم الملوک لاهیجانیان شادی شیعه بیکیThe aims of this research were studying landscape and environment beautification plans in urban parks for citizens, studying existing abnormalities and irregularities in parks, resulted from non appropriate design of park spaces, providing appropriate conditions in Park MoreThe aims of this research were studying landscape and environment beautification plans in urban parks for citizens, studying existing abnormalities and irregularities in parks, resulted from non appropriate design of park spaces, providing appropriate conditions in Park 8 Shahrivar for users, providing suitable criteria to qualitatively improve Semnan parks. Statistic society of this research, based on census of 2006, is included all citizens of Semnan amounted to 126780 persons and the studied sample is 170 persons of this society. This research has 2 hypotheses in mind: the hypothesis 1” landscape and environment beautification plans in urban parks can attract and increase users’ numbers” confirmed by calculating percentage abundance and Pierson test calculation and considerable different between questions. Hypothesis 2 “access to beautiful and green environment can increase citizens’ life qualitatively and increase the society output” confirmed by calculating percentage abundance and Pierson test calculation and considerable different between questions. Manuscript profile -
Open Access Article
12 - Factors affecting the possibility of developing Research and Development units in water users cooperatives in Lake UrmiaA case study of managers of East Azerbaijan province
Javad Mahmoodi Karamjavan masoud akbari asbaghthe present study aims to identify the status and prioritization of effective factors in the development and establishment of R&D units in East Azarbaijan water users Co-operatives. Questionnaire was used as the main tool for data collection and spss statistical sof Morethe present study aims to identify the status and prioritization of effective factors in the development and establishment of R&D units in East Azarbaijan water users Co-operatives. Questionnaire was used as the main tool for data collection and spss statistical software used for data analysis. The statistical population of the research includes 317 managers of water users cooperatives in the province, of which 175 people were selected as a statistical sample based on the Morgan table using a simple random method and quota. The results showed that the cooperative managers did not have a positive attitude towards development and creation of R&D units. Stepwise multiple regression results showed that four variables (income satisfaction, decision-making rate, managers' awareness of the benefits of R&D units, and marital status) accounted for about 81.6% of the variance in the factors affecting the rate. Explain the development of R&D units, as well as the findings of the research lacking confidence in the usefulness of R&D departments in cooperatives, the lack of managers' awareness of the benefits of R&D units, and the lack of coordination between relevant R&D Manuscript profile -
Open Access Article
13 - Factors Affecting on Achievement of Water User Associations (Irrigation Network of Qazvin Plain)
Iraj Rashvand mehdi Mirdamadi Farhad LashgararaNowadays, the water issue become one of the major crises in the world and has proven its key role in making life better for the world. The purpose of this study was to investigate the factors affecting the success of watersheds in Qazvin plain irrigation network. The st MoreNowadays, the water issue become one of the major crises in the world and has proven its key role in making life better for the world. The purpose of this study was to investigate the factors affecting the success of watersheds in Qazvin plain irrigation network. The statistical population of this study was 160 members of the hydropower organization (farmers) of Qazvin plain. A simple random sampling method was used and the Cochran formula was used to determine the statistical sample size of 90 utilization. The data gathering tool was a standard questionnaire which its validity was confirmed by experts and its reliability was determined by Cronbach's alpha coefficient for different parts of the questionnaire aboveα =./72 obtained. The results of correlation analysis show that there is a positive and significant relationship between educational level variables and land ownership with the success rate of water supply system. On the other hand, there is a negative and significant relationship between the history of membership in the water supply organization and their assessment of the success rate of the water supply organization at a 99% confidence level. The results of a multiple regression analysis indicated that the variables of social and managerial characteristics can predict 54 percent of the variability in the success rate of the water supply organization Manuscript profile -
Open Access Article
14 - Identification of the relationship between librarians' job satisfaction and public library endusers' satisfaction: the case of Zanjan public libraries
Mahnaz Karimzadeh Fatemeh Zandian Mohammad HasanzadehPurpose: The objective of this applied study is to identify the relationship between librarians' job satisfaction and users' satisfaction of public libraries in Zanjan province. Methodology: This survey was carried out by a researcher-made questionnaire. All 123 librari MorePurpose: The objective of this applied study is to identify the relationship between librarians' job satisfaction and users' satisfaction of public libraries in Zanjan province. Methodology: This survey was carried out by a researcher-made questionnaire. All 123 librarians were examined. Multistage cluster sampling method was chosen to sample from fifty thousand users, so 384 questionnaires were distributed. Statistical analysis methods such as Pearson, Spearman, etc were used and the data were analyzed by SPSS software. Findings: The results showed that the level of librarians' job satisfaction in the aspect of the relationship between governance and supervision, social status, extracurricular activities and wages and salary, with job satisfaction approved with 99 percents confidence. In the aspect of organizational culture and the relationship between librarians' job satisfaction and users' satisfaction, the hypothesis did not approved. So librarians' job satisfaction is at a low level in relation to the five components of this study (organizational culture, governance and supervision, training and extracurricular activities, content and status of jobs, wages and salary system) and the librarians' job satisfaction has little or no effect on the users satisfaction. Conclusions: Librarians' job satisfaction is at a low level in relation to the five components of this study and the librarians' job satisfaction has little or no effect on the library users' satisfaction. Manuscript profile -
Open Access Article
15 - Investigation on readiness of Iranian university libraries to provide electronic public services
Mohammad Hassanzadeh Samaneh KarimiPorpuse: The aim of this study is investigation on readiness of Iranian university libraries to provide electronic public services. According to the research gap regarding the use of information and communication technology to provide public services in these centers in MorePorpuse: The aim of this study is investigation on readiness of Iranian university libraries to provide electronic public services. According to the research gap regarding the use of information and communication technology to provide public services in these centers indicate the necessity of this study. Method: Research method is survey, and the population is university libraries under the Ministry of Science, Research and Technology and ones of the Ministry of Health and Medical Education census and University Library of Azad provincial capitals, which have been studied, purposeful sampling. This cross - functional survey has used four questionnaires that are researcher made. Results: With regarding public services provided from any library in the three categories (reference, information and loan) results showed that the acquaintance of users, administrators and academic librarians ' electronic public services " has been at a low level (2/98) and attitudes towards these groups to provide these services generally has been moderate (3/78). Acquaintance of and attitudes towards the provision of reference services by these groups in academic libraries had more electronic public services. Conclusions: Non of Iranian university libraries provide high level electronic public services. Academic libraries in future planning applications for electronic public services are in average range (3/91). Manuscript profile -
Open Access Article
16 - Recognition of the ways of improving services peripheral in the province of Isfahans’ public libraries from the viewpoints of users based on IFLA and UNESCO guidelines
Ebrahim Mollaee Ahmad Shabani Roghayeh Rezaei AderyaniPurpose:The aim of this research is to study the ways of improving services peripheralin the province of Isfahans' public libraries from the viewpoints of users based on IFLA and UNESCO guidelines. Methodology: The research method is survey and the data was coll MorePurpose:The aim of this research is to study the ways of improving services peripheralin the province of Isfahans' public libraries from the viewpoints of users based on IFLA and UNESCO guidelines. Methodology: The research method is survey and the data was collected by the inventory based on IFLA and UNESCO guidelines. The population included all the members of the public libraries located in five regions of Isfahan province. Using the cluster sampling, population of 459 individuals were selected. Findings: The findings showed library outside services, storytelling classes and the formation of study groups to improve province’s public libraries services peripheral are effective. Conclusion: The findings will inform library administrators and librarians under investigation the status of services peripheral and the extent of users' needs and their satisfaction with the service. This could also be a model for the other public libraries to enhance their quality and quantity of services peripheral and their satisfaction with the users. Manuscript profile -
Open Access Article
17 - Measurement of library Anxiety among Students of Literature and Humanities College in Qom University according to the Bostick's Library Anxiety Scale
Davood Asgharpour Mehrabani Mohammad SajediPurpose: This research examined library anxiety among students of Literature and Humanities college in Qom University and compared it in the following categories: Gender, education level (graduate and post-graduate), major (LIS and non-LIS) and the use and the lack of l MorePurpose: This research examined library anxiety among students of Literature and Humanities college in Qom University and compared it in the following categories: Gender, education level (graduate and post-graduate), major (LIS and non-LIS) and the use and the lack of library use prior to entering the university. Method: The sample included 225 students.The research instrument was a refined version of the Bostick's original library anxiety scale including 35 statements. Frequency distribution and independent t-test were used in order to analyze the data. Findings: Findings indicated that the total mean of library anxiety in the researched group was 88.76. The results of the independent t-test showed that library anxiety scores were higher in women than men students and in the non-LIS major students were significantly higher than in LIS. However, the mean anxiety scores were not significantly different in students who had benefitted the library prior to entering the university and those who had not. There was no significant difference in the varios educational levels. Furthermore, this significance was only associated with physical barriers and no significant difference was reported in other factors affecting the library anxiety. Conclusion: Studying library anxiety is important because the students need to use the library for selecting research subjects, and gathering data for doing their studies and conducting their dissertations. Library anxiety can have negative effect on their educational performance and quantity and quality of their scientific productions. Manuscript profile -
Open Access Article
18 - Evaluation of e- books from the view- points of graduate students and librarians, case study: Islamic Azad University, Science & Research Branch in Tehran
Zahra Abdollahi Hamed Alipour HafeziPurpose: The main objectives of this study is to examine the views of librarians and graduate students of Tehran Islamic Azad University, Science and Research Branch, about e-books. Methods: The provided methodology in this study is descriptive- analytic survey. Regard MorePurpose: The main objectives of this study is to examine the views of librarians and graduate students of Tehran Islamic Azad University, Science and Research Branch, about e-books. Methods: The provided methodology in this study is descriptive- analytic survey. Regarding the magnitude of research society, the sampling method was employed in this research and also the classification random sampling method was adopted in order to determine the number of samples. Totally, 357 out of 15000 graduate students, as well as the whole of 40 librarians working at the University participated in the study. The data was explained by questionnaires and Excel software, then the statistical estimations, such as abundance percentage was conducted. Findings: The results indicate that some of the most important evaluation criteria of e-books from the viewpoints of graduate students of Tehran Islamic Azad University, Science and Research Branch are book content search capability from the views of 352 persons (93.87 percent), capability of advanced search from the views of 351 persons (93.61 percent). Also, according to results some of the most important evaluation criteria of e-books in viewpoints of librarians of the university are suitability to library facilities from the views of 40 persons (100 percent), interests of members to use of e-books from the views of 40 persons (100 percent), and the clarity of bibliographic information in order to organize the resources from the views of 38 persons (95 percent). Results: All of the considered electronic criteria of books, whether in search capability or structure, from the viewpoints of the students and librarians, include high significance and the society surveyed are acquainted with these kinds of books. Also, it is observable that all of the criteria are accepted (more than 75 percents) in selecting the majority of the society. Manuscript profile -
Open Access Article
19 - Evaluation of acquaintance of members of Tabriz Central Library with Library Management Software and the concepts of its searching systems
Adeleh AsadiPurpose: This research evaluates the level of acquaintance of members of Tabriz Central Library with its facilities and services for needs assessment of library users training course. Methodology: It is an analytical descriptive research. For gathering the data, 6 open MorePurpose: This research evaluates the level of acquaintance of members of Tabriz Central Library with its facilities and services for needs assessment of library users training course. Methodology: It is an analytical descriptive research. For gathering the data, 6 open questions and 33 close questions had been asked in a form of a questionnaire. A sample of 361 active member of Tabriz Central Library answered the questionnaire. Findings: The first hypothesis is evaluation of hypotheses about the existence of significant differences between the levels of familiarity with the library software on the members, with 95 percent confidence were confirmed. The second hypothesis that is about having significant difference between the users with high and low range referring to the library and level of familiarity with the library software with 95 percent confidence was confirmed. The third hypothesis that is about having significant difference between the users with high and low range of book check in the level of familiarity with the library software with 95 percent confidence was confirmed. Conclusion: Results showed that half of the library users are familiar with the library software concepts and facilities. According to these results it is needed to train the users for appropriate use of the library software. Manuscript profile -
Open Access Article
20 - Surveying the Users’ Preferences of Urban Public Entrance Spaces with Emphasis on Environmental Criteria Case Study: )Traditional Gardens around the Eastern entrance of Qazvin)
Maryam Qasemi tabar mohammad reza khatibiBackground and Objectives: Planning regardless of the different dimensions of the urban entrances, has caused the aggregation incompatible land uses, scattered and worthless buildings, widespread and soulless streets in the main city entrance axes. Since the urban entra MoreBackground and Objectives: Planning regardless of the different dimensions of the urban entrances, has caused the aggregation incompatible land uses, scattered and worthless buildings, widespread and soulless streets in the main city entrance axes. Since the urban entrance is the first urban space that people deal with and creates the first image of a city among residents and newcomers; therefore, attention to the user preferences of the urban entrance spaces and its qualities with emphasis on environmental criteria is very important and needs to be regulated. Considering the capacity of the traditional gardens around the eastern entrance of Qazvin and the visual significance of the city entrance axis, this research, is specifically looking at the effects of environmental criteria on the users’ selection and preference of the city entrance axis. This research is applied in terms of purpose and in terms of descriptive-analytical nature with matter of survey.Material and Methodology: In this present study, 30 expert questionnaires were distributed in urban organizations and finally, by using Analytical Hierarchy Process (AHP), overall criteria and sub-criteria were weighted and prioritized.Findings: The results show that the most important criteria in terms of urban experts in order to increase the users’ preferences from the urban entrance spaces is related to Readability criterion. Subsequently, the Vitality, Sense of invitation, Individuation, and Environmental Health criteria are respectively in the users’ preferences of the urban entrance spaces.Discussion and Conclusion: The status of each qualitative criteria of user preferences from entrance space in traditional gardens of the eastern entrance of the Qazvin has been surveyed and finally, some suggestions have been made to improve the quality of entrance through entrance sequences. Manuscript profile -
Open Access Article
21 - Comparison of the efficacy cognitive behavioral therapy and acceptance and commitment therapy on signs in stimulants substance users (Methamphetamine)
Ali Rahimi Nadereh Sohrabi Azarmidokht Rezayei Serus SarvghadThe purpose of this Study was to compare the effectiveness of cognitive-behavioral therapy and acceptance and commitment therapy on signs of stimulants substance users (Methamphetamine). The statistical population of this study were all male substance users (methampheta MoreThe purpose of this Study was to compare the effectiveness of cognitive-behavioral therapy and acceptance and commitment therapy on signs of stimulants substance users (Methamphetamine). The statistical population of this study were all male substance users (methamphetamin) who were refered to treatment centers in Shiraz . Participant in this study were 28 methamphetamine users selected in a purposive sampling method who were assigned to three groups randomly: two test groups an one control group, one test group received intervention based on group cognitive-behavioral therapy -matrix-model; the other test group received intervention according to group therapy based on acceptance and commitment. Twenty four sessions of 45-minute therapy were given to test groups; whereas control group received no intervention. Assigned Tool involved: Signs Substance Use Questionnaire. (Ghodradi, 1389). All participants responded to before and after the intervention, and 3 months follow up. was use analysis of covariance test and Tukey post hoc test . The results search showed the between effectiveness of cognitive-behavioral group therapy and control group 2- the between effectiveness of group therapy based on acceptance and commitment control group 3- between efficacy cognitive behavioral group therapy and acceptance and commitment group therapy was significant difference on the reducing signs in substance user at post-test and follow up (p<0/001). Manuscript profile -
Open Access Article
22 - Comparison of the effectiveness of schema therapy and mindfulness on cognitive regulation of emotion adaptive strategies in psychoactive drug users
samira seyedasiaban gholamreza manshaei parviz askariThe aim of this study was to compare the effectiveness of schema therapy and mindfulness on cognitive regulation of emotion adaptive strategies in psychoactive drug users. The study was a Quasi-experimental research with pre-test and post-test with control group and a f MoreThe aim of this study was to compare the effectiveness of schema therapy and mindfulness on cognitive regulation of emotion adaptive strategies in psychoactive drug users. The study was a Quasi-experimental research with pre-test and post-test with control group and a follow-up period of three months. The population consisted of patients who were used go to outpatient addiction treatment center affiliated with Welfare Organization in Ahvaz in 2014. From among this population, 60 were selected using accessibility sampling and were randomly divided into two experimental groups, schema therapy and mindfulness, and one control group. One experimental group received schema therapy for 10 sessions and each session lasted one hour and the second experimental group received mindfulness- based therapy for 8 sessions and sessiont lasted for 45-minute. The subjects were evaluated with Garnefski (2002) Cognitive Regulation of Emotion Questionnaire before the initiation of treatment,the end of therapy sessions and the follow-up stages 3 months after treatment. The control group had no treatment at all. using Compare couple test(LSD) results showed that the use of Schema Therapy and Mindfulness is effective in psychoactive drug abuse. In other words, both the experimental group compared to the control group was significantly increased post-test and follow-up in adaptive strategies cognitive regulation of emotion at the level of (p<0/05) show gave.The effects of schema group therapy were much greater than a greater than mindfulness. Accordingly, it can be concluded that the prevention of psychoactive drug users, focus schema therapy and mindfulness based on cognitive regulation of emotion adaptive strategies effective. Manuscript profile -
Open Access Article
23 - Hypersexual behaviors, problematic pornography use and mental health in an Iranian online sample: A structural equation model and results of cluster and discriminant function analysis
Seyed Ghasem Seyed Hashemi Majid Mahmoud Aliloo Shalaleh Hosseinnezhad Behnaz Hosseinzadeh Khanmiri Masoumeh Esmaeili ShahnaThe purpose of this study was to determine the structural relationships, cluster and discriminant function analysis of hypersexual behaviors, problematic pornography use and mental health in an Iranian online sample. The research design was descriptive-correlational and MoreThe purpose of this study was to determine the structural relationships, cluster and discriminant function analysis of hypersexual behaviors, problematic pornography use and mental health in an Iranian online sample. The research design was descriptive-correlational and the statistical population included all people active in social networking sites in during 2019 year. Sample size, 408 people were selected via convenience sampling. Data collection by online survey questionnaire of Mental Health Inventory (Veit & Ware, 1983), Problematic Pornography Consumption Scale (Bőthe et al., 2018), and Hypersexual Behavior Inventory (Reid et al., 2011), and data were analyzed using Pearson correlation coefficient, structural equation modeling, cluster and discriminant function analysis. The suggested model consists of suitable fitness with the data (RMSEA = 0.05, GFI = 0.96, CFI = 0.98, AGFI = 0.93; χ2/df = 2.29), and all relationships except the path of psychological well-being to the problematic pornography use were significant (β = -0.07, p = 0.306). Also, the results of cluster analysis based on hypersexual behavior and problematic pornography use in two clusters (high and low psychological distress) were significant (P <0.001). Discriminant analysis results showed that hypersexual behavior and problematic pornography use had the highest power in distinguish between two groups of people with high and low psychological distress (P<0.001), and 65.9% of people were correctly detected by this function. Individuals with high psychological distress had the highest mean values in all components of hypersexual behavior and problematic pornography use (n = 61, 63.5%). Manuscript profile -
Open Access Article
24 - Barriers to the Implementation and Use of Internet Banking in the Keshavarzi Bank
Morteza Gholamian Hossein Hakimpour Azar Kafashpour Mehdi Mahmoudzadeh -
Open Access Article
25 - Which factor has more influence on musculoskeletal disorders of computer users? Physical activity or Office ergonomics
shahrzad masoumiIntroduction: Today, with the advancement of technology, computer users are more prone to musculoskeletal disorders than other employees in any organization. The existence of a relationship between musculoskeletal disorders, especially low back pain, and sitting posture MoreIntroduction: Today, with the advancement of technology, computer users are more prone to musculoskeletal disorders than other employees in any organization. The existence of a relationship between musculoskeletal disorders, especially low back pain, and sitting posture in workplace has been confirmed. Therefore, the aim of this study was to investigate the relationship between physical activity level and office ergonomics with the prevalence of musculoskeletal disorders in female computer users of Islamic Azad University of Rasht.Methods: The present study was a descriptive-analytical cross-sectional study with the cooperation of 39 female employees of the Islamic Azad University of Rasht. The data collection tool in this study was questionnaire. Beck Physical Activity Questionnaire (BPAQ), Rapid Administrative Stress Assessment (ROSA) and Nordic Questionnaire were used to assess the variables of physical activity level; office ergonomics and the prevalence of musculoskeletal disorders. Data were analyzed using SPSS version 24 and Chi-square statistical tests.Results: The results showed that there was no significant relationship between physical activity and musculoskeletal disorders, but a significant relationship was observed between the ergonomics of the subjects workplace environment and musculoskeletal disorders. Subjects who scored in alert areas and ergonomic intervention needs on ROSA assessment, reported musculoskeletal disorders.Discussion: generally, the results of the present study showed that physical activity does not prevent the occurrence of musculoskeletal disorders in computer users, but ergonomic situation in the workplace, plays a major role in the prevalence of these disorders. Manuscript profile -
Open Access Article
26 - Beyond Green : A Comprehensive Approach to Urban green space Quality and tastes of users in Tehran
farzaneh azadi kianoush Suzanchi mahdi haghighatbin mahdi khansefidThe research tackles the pressing quality crisis in urban areas, particularly in green spaces. Landscape architects argue that the current approach lacks a comprehensive perspective, prompting the study to explore "landscape" from both objective and subjective MoreThe research tackles the pressing quality crisis in urban areas, particularly in green spaces. Landscape architects argue that the current approach lacks a comprehensive perspective, prompting the study to explore "landscape" from both objective and subjective angles. Systematically adopting visual and mental perspectives, the research aims to enhance urban space quality, emphasizing landscapes' dual nature beyond mere greenery. The primary goal of the study is to establish indicators for understanding and measuring landscape quality, drawing on the perceptions of local users of urban green spaces. This approach stresses the significance of considering both citizen perspectives and specialists in the field, treating urban spaces as landscapes. The research seeks to bridge the gap between the current and desired quality, ultimately improving the presence and usage of urban green spaces. The methodology involves a literature review for identifying qualitative indicators and exploring the relationship between them, along with a T-test to examine urban dwellers' preferences. In addition to these foundational aspects, the research findings reveal a pronounced quality imbalance between the two studied regions in Tehran (17 and 2). The observed disparities underscore significant differences in the tastes of urban dwellers and reveal a notable gap between these preferences and specialist beliefs, suggesting a potential avenue for achieving balance by concentrating on mediatory indicators. The study provides valuable insights for prioritizing key indicators based on user perspectives to enhance the quality of urban green spaces . Manuscript profile -
Open Access Article
27 - A Knowledge Management Approach to Discovering Influential Users in Social Media
Hosniyeh Safi Arian Mohammad Jafar Tarokh -
Open Access Article
28 - Investigating the Effectiveness Constructs on Digital Technologies Adoption in Banking Systems
Fatemeh Mohamadebrahimzade Sepasgozar Yousef Ramezani sharifeh sargolzaei Samad MohamadebrahimSepasgozarNew technologies have made it possible to make fundamental changes to the banking system and financial processes. Banks use new technologies based on their own circumstances, including the level of training and readiness of customers. In the meantime, the lack of a clea MoreNew technologies have made it possible to make fundamental changes to the banking system and financial processes. Banks use new technologies based on their own circumstances, including the level of training and readiness of customers. In the meantime, the lack of a clear understanding of the level of adoption of bank customers from digital services is a key issue for the banking industry. Recent research does not measure the view of both users of technology that includes bank customers. One of the major challenges facing banks today is the accurate understanding of factors affecting user behavior. Therefore, this paper has been conducted with the aim of investigating the factors affecting the intention to use the customer in the banking system. The research model is based on technology acceptance model and theory of planned behavior. This is an applied research. Data were collected through a survey of 200 questionnaires distributed among users at the Mehr Bank Branches of North Khorasan Province. Reliability and validity of the questionnaire were analyzed by SPSS and Amos softwares. The results of the analysis show that the effect of perceived ease of use and perceived usefulness of the confirmation attitude and the effect of attitude and perceived usefulness of the intention to use in the customer is direct and significant and the effect of behavioral control on the intention to use, is significant and inverse. But the effect of subjective norms on intention to use is not confirmed. Manuscript profile -
Open Access Article
29 - Discovering a Way to Analyze Customer Emotions on Social Media for use in Advertising Systems
leila khajehvand Abbas Toloie Eshlaghy Morteza MosakhaniRecently,social networks have attracted special attention. In various social networks, users are constantly expressing their public as well as private opinions on various topics. Twitter is one of these social networks that has become very popular in the last decade. Th MoreRecently,social networks have attracted special attention. In various social networks, users are constantly expressing their public as well as private opinions on various topics. Twitter is one of these social networks that has become very popular in the last decade. This social network provides organizations with a fast and effective way to analyze customers' feelings, views, and criticisms of market success. Emotional analysis is a process in which people's opinions, feelings, and attitudes about a particular subject are extracted. There has been a lot of research on emotion analysis based on user comments, documents and articles. Analysis of what is being said is very different from Twitter data, because Twitter tweets are limited to 280 characters and force users to express their feelings concisely. The best results in emotion classification are obtained from machine learning techniques such as simple Bayes and support vector machine. In this research, a method for analyzing emotions in social networks is presented. In this regard, we have tried to improve the classification of text by Bayesian method to some extent by focusing on the stages of data preprocessing and feature selection.users' feelings are analyzed. The classification problem has been formulated and solved using the latest achievements in the field of machine learning. . To evaluate the proposed method in this dissertation is from the Twitter data set scenario. The proposed method is compared with other classification methods. Has shown the best performance. Manuscript profile -
Open Access Article
30 - The study of the role of transactional interactions on the consumer's immediate consumer buying behavior in the studied social trade
Ghazal Laluha Abdolreza MiriToday, cyberspace activities and capabilities are recognized as an integral part of enhancing the quality of life. This has made identifying and analyzing the performance of individuals in the business interactions of this space an important part of marketing studies. T MoreToday, cyberspace activities and capabilities are recognized as an integral part of enhancing the quality of life. This has made identifying and analyzing the performance of individuals in the business interactions of this space an important part of marketing studies. The purpose of this study was to investigate the role of internet shopping sites in daily life. Behaviors that arise in the form of a tendency to shop without planning online or to insist on shopping online without planning. One of the new cognitive responses addressed in this study is trans-social interactive behaviors. This applied research with a descriptive-correlation approach has investigated these behaviors. The statistical population of this study is customers of DigiKala online store (Alborz province). Data were collected by a questionnaire and analyzed in two parts: descriptive and inferential. The results show that enhancing product appeal through shape and color enhances people's enjoyment of the product. Similarity among users also has a positive impact on the formation of users' social interactions in the social business environment. Therefore, the closer buyers are to each other in terms of age, ethical characteristics, level of education, and income, the more and more societal interactions occur between them. Based on these results, Internet product and service vendors can better market share by classifying the market according to its characteristics. Manuscript profile -
Open Access Article
31 - Sociological look at the death of languages
Narmineh MoeinianLanguages have been born, flourished, lived, and disappeared. But nowadays they are dying with unprecedented speed. Every year 10 languages are disappeared all around the world and linguists predicted that if this situation continues, 90% of languages will be disa MoreLanguages have been born, flourished, lived, and disappeared. But nowadays they are dying with unprecedented speed. Every year 10 languages are disappeared all around the world and linguists predicted that if this situation continues, 90% of languages will be disappeared. Since cultures depend on languages, flourish with languages and continue with them, so each culture will be disappeared with death of each language, too. On the other hand, each language prepares social, economic, and ecological situation for its speakers and also provides them a special worldview. Therefore, death of language implies death of all the necessary opportunities for social and cultural life. In this article it is tried to study the death of language as cultural problem and its reasons. The methodology is documentary and the thoughts and theories of linguistics and researchers of anthropology and sociology are used and also, the recent century changes (about death of languages) in the whole countries that faced with this problem have been considered. The result shows that different psychological, geographical, economical, political, and social factors affect the death of languages. These factors include some micro reasons such as preserving the mother tongue and some macro reasons such as decreasing number of native speakers, natural phenomenon, globalization, colonialism, and role of national states. So solving this problem needs attempts and changes in both macro and micro levels. Manuscript profile -
Open Access Article
32 - A Comparative Study of Social Adjustment and Academic Achievement in Internet-User and Internet-Non-User Students
Mehrangiz Peyvastegar Souri MoharramzadehThe aim of this study was to compare social adjustment and academic achievement in two groups of students: users and non-users of the internet. The research method was sectional-comparative. The population of the study was all 16-17-year-old internet-user and internet-n MoreThe aim of this study was to compare social adjustment and academic achievement in two groups of students: users and non-users of the internet. The research method was sectional-comparative. The population of the study was all 16-17-year-old internet-user and internet-non-user high school students in 2014. The subjects of the research were 400 male and female high school students in Tehran. Non-user students were selected through stratified sampling method and users were selected using matching sampling (same range of age, gender and socioeconomic status). The instruments used in this study were the adjustment inventory for high school students (AISS) and a researcher-made questionnaire for assessing demographic characteristics. To measure the students’ academic achievement, their averages of the first and second semesters were compared. Data analysis was conducted using the t test and one way analysis (ANOVA). The results showed that there were significant differences between the two groups in academic achievement. This means that user students achieved higher marks in school. But, no significant difference was observed between the groups in social adjustment. Also results of ANOVA showed the effect of computer use on academic achievement is the same in both male and female students and in both group increase academic achievement. These findings have important implications for planners and educational administrators about teaching students how to use the Internet. Manuscript profile -
Open Access Article
33 - The Role of Social Networks in the Middle East Developments with Emphasis on Facebook
Ebrahim AnoshehNowadays the communication and interaction of individuals have to a great extent expanded to cyber space. The sphere of these interactions and communication are something more than exchange of emails, chat rooms or web log writings. At present the cyber social networks MoreNowadays the communication and interaction of individuals have to a great extent expanded to cyber space. The sphere of these interactions and communication are something more than exchange of emails, chat rooms or web log writings. At present the cyber social networks are doing these interactions in a more comprehensive and broader ways. The cyber social networks with their exclusive abilities and potentials like informing, awaking, strengthening the expansion of relations between individuals, the power to mobilize in different spheres (social, cultural and political) play an important and undeniable role. The aim of the present article is examining and evaluating the role of cyber social networks in recent developments of the Middle East and North Africa. How far the cyber social networks, particularly Facebook have been able to influence shaping, continuation and success of recent Middle East countries developments? Manuscript profile -
Open Access Article
34 - Comparative Analysis of Agricultural Credit Users and Non -Credit Users among Cassava Farmers in Ohafia Local Governmnet Area of Abia State, South East, Nigeria
A, Henri-Ukoha J. S, Orebiyi J. I, Lemchi U. C, Ibekwe S. U. O, Onyeagocha G.N, Ben-chendo -
Open Access Article
35 - The Role of Social Networks in Quality of Life (The Case of Virtual Social Network Users Aged 20 To 49 in Tehran)
معصومه دوله رضا اسماعیلی امیرمسعود امیرمظاهریIn recent decades, human life, strongly influenced by modern communications, is this fact not only affects human social life, but has penetrated into the most private aspects of his life. The virtual social networking as part of the media and modern communications, allo MoreIn recent decades, human life, strongly influenced by modern communications, is this fact not only affects human social life, but has penetrated into the most private aspects of his life. The virtual social networking as part of the media and modern communications, allowing users because they have that on the one hand Interests, thoughts and share their activities with others, on the other hand the grid on the understanding and for people of their lives in all areas, including culture and values affect. This study aimed to investigate the role of virtual social networks in the quality of life of 20 to 29-year-old social network is virtual in Tehran in 1395. The research objective of a functional review, extensive in scope, in terms of the scope and reason in terms of time, is a cross-sectional study. The field research methods using survey techniques, and tools for data collection questionnaire. A sample using the software SPSS Sample Power 700 is estimated. Descriptive results show that 80/9 percent of users have stated the use of virtual social networks down an average of (2 hours) is estimated and the average was 7.98% of average and above-average quality of life has been. Hypothesis test results indicate that the use of virtual social networks in the quality of life for users in Tehran (sig = 0/977) and social capital (sig = 0/257) was rejected, but the hypothesis of the role of social capital in quality of life (sig = 0.000) was confirmed. Independent variables in the use of virtual social networks and social capital as much as 19 percent have the ability to account for changes in quality of life. Manuscript profile -
Open Access Article
36 - ارزیابی ساز و کارهای بهبود و ساماندهی تعاونیهای آببران در شهرستان اسفراین به روش AHP
زهرا حسین پور محمدحسین منهاج محمد کاوسی کلاشمینهادینه کردن تعاونیهای آببران یکی از سازوکارهای مدیریت مشارکتی آبیاری است که بسترساز مشارکت کشاورزان در غلبه بر مشکل کم آبی در رسیدن به اهداف مدیریت پایدار آب کشاورزی به شیوهای اثربخش خواهد بود. هدف کلی تحقیق حاضر، شناسایی زمینه-های بهبود تشکلهای آببران و اولویتب Moreنهادینه کردن تعاونیهای آببران یکی از سازوکارهای مدیریت مشارکتی آبیاری است که بسترساز مشارکت کشاورزان در غلبه بر مشکل کم آبی در رسیدن به اهداف مدیریت پایدار آب کشاورزی به شیوهای اثربخش خواهد بود. هدف کلی تحقیق حاضر، شناسایی زمینه-های بهبود تشکلهای آببران و اولویتبندی مولفههای موثر در توسعه و تقویت تشکلها میباشد. جامعه آماری تحقیق را، کارشناسان صاحب نظر و اعضای هیأت مدیره تعاونی و همچنین کشاورزان نمونهای که عضو تعاونی آببران درسال 1394 میباشند (40 نفر)، تشکیل میدهد که انتخاب افراد مورد مصاحبه به صورت سرشماری (تمام شماری)، انجام گرفت. پس از مصاحبه و تکمیل پرسشنامهها، برای رتبهبندی ساز و کارهای بهبود و ساماندهی تعاونیهای آببران، از روش تحلیل سلسله مراتبی (نرم افزار اکسپرت چویس 11) استفاده گردید. براساس وزن نهایی معیارها، به ترتیب ساز و کارهای حمایتی(0/266)، مدیریت آب کشاورزی(0/261)، اقتصادی(0/183)، آموزشی و ترویجی(0/123)، قانونی(0/090) و نگرش اعضای تعاونی آببران(0/076) قرار گرفتند.با توجه به این که سازوکارهای حمایتی، مدیریت آب کشاورزی و اقتصادی به عنوان مهمترین سازوکارهای بهبود تعاونی آببران هستند، از اینرو پیشنهاد میگردد سازمان جهاد کشاورزی با همکاری بانک کشاورزی تسهیلات و اعتبارات بانکی با بهره خیلی کم در جهت تبدیل آبیاری سنتی به آبیاری تحت فشار در اختیار بهرهبرداران قرار دهد. Manuscript profile -
Open Access Article
37 - عوامل موثر بر رضایت کشاورزان از عملکرد تشکلهای آببران شبکه آبیاری گتوند در استان خوزستان
آیت الله کرمی حمید ییلاق چغاخورهدف از این مقاله ارزیابی رضایت کشاورزان از خدمات ارائه شده توسط تشکل­های آب­بران و تعیین عوامل مؤثر بر رضایت کشاورزان از آنهاست. گزینش 124 عضو کشاورز تشکل­های آب­بران شبکه آبیاری گتوند با روش نمونه­گیری طبقه­ای صورت گرفت. داده­های پژوهش با پر Moreهدف از این مقاله ارزیابی رضایت کشاورزان از خدمات ارائه شده توسط تشکل­های آب­بران و تعیین عوامل مؤثر بر رضایت کشاورزان از آنهاست. گزینش 124 عضو کشاورز تشکل­های آب­بران شبکه آبیاری گتوند با روش نمونه­گیری طبقه­ای صورت گرفت. داده­های پژوهش با پرسشنامه محقق ساخته گردآوری شد. روایی پرسشنامه با روایی محتوا تایید و پایایی کلی آن با آلفای کرونباخ 73/0 برآورد گردید. عملکرد تشکل­های آب­بران با داده­ها توصیفی مورد تجزیه و تحلیل قرار گرفتند. در بررسی رابطه بین ویژگی­های فیزیکی، اجتماعی و اقتصادی با محیط و بستر منطقه و رضایت کشاورزان از رگرسیون لجستیک ترتیبی بهره گرفته شد. نتایج نشان داد که گرچه تشکل­های آب­بران در بهره­برداری، نگهداری و تعمیر و مدیریت شبکه عملکرد متوسط داشتند ولیکن در جمع­آوری آب­بها عملکرد آنها موفقی بوده است. وضعیت تعمیر و نگهداری و تعمیر در شبکه آبیاری گتوند یک عامل بسیار ضروری در رضایت کشاورزان از تشکل­های آب­بران است و وضعیت آن وابسته به استحکام روابط این تشکل­ها با مقامات دولتی می­باشد. بنابراین توصیه می­شود مدیریت تعمیر و نگهداری و تعمیرات به تشکل­های آب­بران منتقل شود. Manuscript profile -
Open Access Article
38 - طراحی الگوی تمایل به خرید محصولات ارگانیک مشتریان با تاکید بر رسانه های اجتماعی مبتنی بر رویکرد داده بنیاد
شایان بصیر محمدرضا آزاده دل مریم اوشک سراییهدف این پژوهش طراحی الگوی تمایل به خرید کاربران همراه اول در صنعت ارگانیک بوده است. این پژوهش از نوع پژوهش­های کیفی بوده که با استفاده از رویکرد مبتنی بر نظریـه داده بنیـاد انجـام شـده است. جامعه آماری این پژوهش شامل اساتید دانشگاه، افراد متخصص و خبرگانی در حوزه محص Moreهدف این پژوهش طراحی الگوی تمایل به خرید کاربران همراه اول در صنعت ارگانیک بوده است. این پژوهش از نوع پژوهش­های کیفی بوده که با استفاده از رویکرد مبتنی بر نظریـه داده بنیـاد انجـام شـده است. جامعه آماری این پژوهش شامل اساتید دانشگاه، افراد متخصص و خبرگانی در حوزه محصولات ارگانیک، بازاریابی و فروش بودند که حداقل 15 سال سابقه در حوزه کاری خود داشتند که بر مبنای روش نمونه گیری هدفمند در مجموع تعداد 15 نفر بـه عنـوان نمونه انتخـاب شـدند. داده­ها با روش مصاحبه با روش هدایت کلیات و به صورت نیمه ساختار یافته گردآوری شد. در تمامی مراحل از نرم افزار MAXQDA بهره برده شد. برای به دسـت آوردن اعتبار و روایی داده­ها از دو روش بازبینی مشارکت کنندگان و مرور خبرگان غیـر شـرکت کننـده در پژوهش استفاده شد و اعتبار داده­ها و یافته­ها پس از دریافت نظرات اصلاحی و اعمال آن­ها در مدل یا الگوی نهایی پژوهش تائید شد. داده­ها به روش های معمول در مراحل تحلیل مطابق فنون پیشنهادی اشتراوس و کوربین تحلیل شد. و بـا توجـه بـه شـرایط علّـی، شرایط زمینه­ای و پدیده محوری، راهبردها و پیامدهایی تدوین و مدل نهایی بر اساس آن ارائه شد. نتیجه اصلی این مطالعه کیفی این بود که هر دو رسانه سنتی و مدرن در قصد خرید مشتریان موثرند. با این حال، نقش رسانه های سنتی همچنان بیشتر است. این طرح با هدف افزایش استفاده از پلتفرمهای استاندارد در رسانههای اجتماعی در میان بخشهای مختلف مشتریان، بهویژه در میان جمعیت جوانتر انجام گردید. Manuscript profile -
Open Access Article
39 - Securing social media: interaction with celebrities as a strategy for preventing dysfunctional behavior of online users
Amirhossein Zarandouz Zahra Alipour darvishi Zohreh Dehdashti Shahrokh Mohammd HaghighiAbstract Background and purpose: In recent years, social media have made profound changes in the behavior of users. Along with the normal behavior in this type of media, misbehavior is happening and the management of such behavior has become a challenge. Therefore, the MoreAbstract Background and purpose: In recent years, social media have made profound changes in the behavior of users. Along with the normal behavior in this type of media, misbehavior is happening and the management of such behavior has become a challenge. Therefore, the aim of this research is how governance systems can use the capacity of the famous to manage this space. Research method: This research was conducted with the foundation data approach. A semi-structured interview was conducted with 13 social media experts until theoretical saturation. Maxwell's 5-factor framework was used for the validity and reliability of the measurement tool. Findings: The coding process was done in 5 sections and 8 main categories. The category of antecedents includes sociological and psychological factors, post-futures include individual, interpersonal and social factors, context includes social media, and conditions include interaction with people, and conditions include environmental considerations. Conclusion: The results indicate that the most important propositions in controlling misbehavior by namesakes are educational interaction, increasing the threshold of tolerance, public security, social capital, and national cohesion, which need to be paid attention to it. Manuscript profile -
Open Access Article
40 - Presenting the Dimensions and Components of Information-Search and Retrieval Behavior by multilingual web users
masoomeh moazami nadjla hariri atefeh zarei fahimeh BabalhavaejiObjective: To present the dimensions and components of the behavior of search and retrieve information by multilingual users in the web environment. Method: The present study was a qualitative data type in terms of purpose applied and content analysis research met MoreObjective: To present the dimensions and components of the behavior of search and retrieve information by multilingual users in the web environment. Method: The present study was a qualitative data type in terms of purpose applied and content analysis research method. Participants in this study were based on the rule and principle of theoretical saturation, including 35 PhD students and experts who used the web to search. They were selected by purposive and theoretical sampling methods. Data collection tool using Camtasia Studio 7 software recorded user behavior from World Wide Science database and also loud thinking technique was used. Finally, the experience and feelings of users were asked using interviews. Data were analyzed using MAXQDA software. Its validation was done by the participants using the verification method. Results: Qualitative analysis of the nature of information retrieval behavior by multilingual individuals consists of 5 as well as 22 components. Among the components, failure of retrieval operations, definition of activity, staying on the main page of the site and using translation tools can be considered as belonging to the category of high frequency user behavior. Conclusion: Finally, by using logical operators, cancellation of recovery, lack of background knowledge, lack of understanding of the activity and formulation of recovery strategies by choosing easy recovery (multiple filter) belong to the category of user behavior with low frequency. Manuscript profile -
Open Access Article
41 - Investigating Strategies for Users’ Attraction (Internal and External Factors) in Public Libraries of Tabriz.
Rahimah Abutalebi Sardroudi Zohreh Mirhosseini Objective: This study investigates effect of the user attraction (libraries internal and external factors) in Tabriz public libraries. Methodology: This is a practical research using survey method for collecting data. Research data gathered with questionnaire. More Objective: This study investigates effect of the user attraction (libraries internal and external factors) in Tabriz public libraries. Methodology: This is a practical research using survey method for collecting data. Research data gathered with questionnaire. Users have been selected according to the stratified sampling method and ۳۸۰ questionnaire distributed within them. Data analyzed by SPSS software and utilized Pearson and T test for this aim. Results: The results show that there is strong relation between organization’s external factors (environmental and family factors) and organization’s internal factors (information services, suitable acquisition and update resources, librarianship treatment, equipment and facilities). The results show that these don’t verify relation between user curriculum and their attraction to the library. Conclusion: According to the users’ opinions and visions, there is an acceptable level within users’ attraction and 5 components of this research (environmental, family, information services, acquisition and update resources, librarianship treatment, equipment and facilities), but user curriculum don’t influence user attraction to the library. Manuscript profile -
Open Access Article
42 - Role and place of Islamic Republic of Iran Broadcasting libraries in promoting users' information literacy
tayebeh afzali shokoh tafreshiPurpose: This research has been done with the aim of determining the role of informal instructions of the Islamic Republic of Iran Broadcasting (IRIB) libraries on the promotion of the user's information literacy. Methodology: To do this, the survey method was us MorePurpose: This research has been done with the aim of determining the role of informal instructions of the Islamic Republic of Iran Broadcasting (IRIB) libraries on the promotion of the user's information literacy. Methodology: To do this, the survey method was used. The population of this investigation has been 400 users who selected as sample size using stratified random sampling. Findings: According to the findings, the level of information literacy of 43% of users was high and moderate and 57% of them were at least and less level. Based on the 36.9% of the users' view points, the library is very effective in teaching information retrieval skills. On the other hand, 63.1% of users have told that the library has been very efficient in obtaining information retrieval skills. The results of the research indicates that "the self-learning" (trial and error) (51.4%) was the most important factor in increasing the users' ability on having availability to the information literacy skills. 84% of the users with the high information literacy have known the effectiveness of the library in responding to the information requirements. In addition, the most important instructional priority for the users' information literacy is the familiarity with the electronic references (73%). At last, the most important obstacle hindering the availability to the information in the library is the lack of any relationship with the other scientific centers (64.3%). Conclusion: The results of this investigation indicate that the users with the high information literacy used frequently the library for their information requirements. Also, according to the users' viewpoints for junior college students, the library is more effective on acquiring information retrieval skills. Manuscript profile -
Open Access Article
43 - In-person services and users’ satisfaction: The case of Agricultural Scientific Information and Documentation Center
javad bashiri abas gilvari Tayyebeh Shahmirzadi Fardin KoulaianPurpose: This research aims to study users’ satisfaction of in-person services in Agricultural Scientific Information and Documentation Center (ASIDC). Awareness of user's issues about information services, technical equipments, printing and electronic information MorePurpose: This research aims to study users’ satisfaction of in-person services in Agricultural Scientific Information and Documentation Center (ASIDC). Awareness of user's issues about information services, technical equipments, printing and electronic information resources and librarians behaviors are the others aims of the research. Methodology: The Databases Searching methods, References and Acquisition Desk Services in this research were surveyed. The study was implemented through a descriptive survey. Research data were collected from 287 questionnaires and analyzed by SPSS. Findings: Among the presence services of ASIDC, the study of scientific resources with 35.9%; and research with 31.3% were the main reason for using the information and the newspaper and email with 07% were less reason. The search strategy service in databases with 41.5% used the most and other services (final research reports and thesis section) with 2.43% were the less. Among the scientific resources the book with 55.4% has most use and audio visual resources with.07% have the less. Conclusion: Users were most satisfied with 93.2% for search service in databases and less were 71.4% for (final research reports and thesis section). In general, 82.2% of users were satisfied with the information services provided in ASIDC. Manuscript profile -
Open Access Article
44 - Quality assessment of the public libraries services of Ramsar and Tonekabon by using LibQual from the viewpoint of users
Samaneh Ahmad Moazam mohammad hasanzadeh Sudabeh Shapouri Purpose: This study examines the Quality assessment of the public libraries services in public libraries of Ramsar and Tonekabon cities by using LibQual tools from the viewpoint of users. Methodology: In this survey, for collecting data we use LibQual questionn More Purpose: This study examines the Quality assessment of the public libraries services in public libraries of Ramsar and Tonekabon cities by using LibQual tools from the viewpoint of users. Methodology: In this survey, for collecting data we use LibQual questionnaires. This questionnaire is standard tool that assess quality service from the viewpoint of users. The statistical sample of this survey is 410 users of public libraries of Ramsar and Tonekabon cities (in study period) and the questionnaires were distributed between them. 382questionnaires were returned and after omitting incomplete questionnaires 365 questionnaires were analyzed. Findings: Findings indicate that the level of service received by users Is more than the minimum level they expect in some more items from the minimum level is expected,but Most of them have not met their expectations.The findings showed that the libraries in the information control are weaker than the other dimensions so that their minimum expectations are also not met in using their resources. their resources are not met minimum Conclusion: In addition To quality assessment of the studied libraries in two cities, there has been also meta-analysis of studies in the field of quality of services in public libraries that have been done in other cities. Manuscript profile -
Open Access Article
45 - Assessment of service quality at public libraries in Hamadan city based on LibQual
azameh ansari Seyed Aliakbar Familrouhani Mahmood MoradiPurpose: The present research aims to investigate the service quality of public libraries in Hamadan based on LibQual model. Methodology: This is an applied study conducted as a survey. The study population included all the members of Hamedan public libraries. A LibQual MorePurpose: The present research aims to investigate the service quality of public libraries in Hamadan based on LibQual model. Methodology: This is an applied study conducted as a survey. The study population included all the members of Hamedan public libraries. A LibQual questionnaire is used for data gathering. 375 members formed the sample of the study using Cochran's formulas. Data were analyzed using t test with SPSS software. Findings: Findings indicate that the gap between the minimum level of users’ expectation of library’s services and the one they received among three items, staffs, sources and space in order is 7.11, 7.55, 2.97 and the gap between the maximum level of users’ expectation of library’s services and the one they received among three items, staffs, sources and space in order is -14.16, -50.6, -9.29. Conclusion: The users’ average mark of the quality of libraries’ services is higher than their minimum expectations but there is a meaningful gap between user’s maximum expectations and exact and real level of the libraries’ services. Manuscript profile -
Open Access Article
46 - Comparison of the viewpoints of the users and the librarians of Tehran public libraries attached to the foundation of public libraries about the quality of the services
Shokouh Tafreshi Minou MolaviObjectives: The objective of this study is to do a survey among library users and librarians regarding to the library’s services in first grade public libraries of Tehran. Methodology: The data gathering for this study is based on LIBQUAL’s questionnaire. T MoreObjectives: The objective of this study is to do a survey among library users and librarians regarding to the library’s services in first grade public libraries of Tehran. Methodology: The data gathering for this study is based on LIBQUAL’s questionnaire. The study conducted among 89 librarians and 40556 library’s users, which 381 person randomly selected. Findings: findings has been shown that the three important libqual’s criteria (service effect, information control, library as a place) have Meaningful differences among librarians and library’s users and none of them have reached the acceptable criteria. In addition, the study shown that the quality of the service is satisfactory in light of the current situation. The female librarians, whom they participated in this survey in compare with their male fellows, believe that user expect is more than the current library’s situation. Also study indicates that service’s effect is more important, than the other libqual’s criteria. Conclusion: Comparison among the ideas of librarians and users about the current library services has shown that librarians have higher satisfaction than users. Manuscript profile -
Open Access Article
47 - The effect of users and non-users’ views on the results of the LibQual tool's scores in Islamic Republic of Iran National Library
Fariborz Khosravi ali delaee milan Ali Dalaei MilanPurpose: This exploratory study considered the problem of evaluating quality in academic libraries. The purpose was to assessing the effect of user and non-user's views on the results of the LibQual tool's scores and, also, measuring the satisfaction of clients using se MorePurpose: This exploratory study considered the problem of evaluating quality in academic libraries. The purpose was to assessing the effect of user and non-user's views on the results of the LibQual tool's scores and, also, measuring the satisfaction of clients using services of the Islamic Republic of Iran National Library. Methodology: This applied research was conducted with analytical methodology. Statistical population of the study were all referred to the National Library (400 were selected as sample). For statistical data analysis, Excel and SPSS software were used and to test questions and assumptions, T test was used for both groups. Findings: There was significant difference between attitudes of users and non-users, in measuring library service quality with LibQual. Results also showed that the mean scores of service quality at "perceived", "desired", and "minimum" levels, were 5.7865, 8.3125, and 6.7365, respectively; by definition, satisfaction level was equal to superiority gap, which was -2.526 that shows customers are unsatisfied with the services of the National Library. Conclusion: When the LibQual for measuring the quality of library focuses solely on its findings, the results cannot be achieved. Because users are not homogeneous in using and familiar with the library and its services, so comments from real users can be extracted. Manuscript profile -
Open Access Article
48 - Comparative study on communication skills of Bushehr academic librarians
Shohreh SeyyedHosseini Abdolrasoul Khosravi Reza BasirianJahromiPurpose: This comparative study aims to investigate the communication skills of Bushehr academic librarians from the users and librarians’ viewpoint. Methodology: Survey-descriptive method was used to conduct this study. Population included all academic librarian MorePurpose: This comparative study aims to investigate the communication skills of Bushehr academic librarians from the users and librarians’ viewpoint. Methodology: Survey-descriptive method was used to conduct this study. Population included all academic librarians in Bushehr municipality – both in Ministry of Science, Research and Technology and Ministry of Health and Medical Education- who adopted as an enumerative population and the users (4340 students in Persian Gulf University and 2799 students in Bushehr University of Medical Sciences) who selected as a random sampling. Required data were gathered by Queendom questionnaire and analyzed by SPSS 16.0. Findings: The results showed that the communication skills of academic librarians are more than average. In addition, there is not any significant difference between communication skills parameters and demographic characteristics. Conclusion: According to the results, the high level of communication skills of librarians could lead to better services, and improving the level of the service quality Manuscript profile -
Open Access Article
49 - Survey on the rate of the usage of Judges of Tehran from electronic and printed sources of the Libraries of the Judiciary
azam Ghorbanifar mosa majidyObjective: The Purpose of this Survey is to analyze the rate of the usage of Judges from electronic and printed sources in Tehran Judiciary Libraries. It is intending to find the reasons and effective factors of Judges usage in these Libraries. MoreObjective: The Purpose of this Survey is to analyze the rate of the usage of Judges from electronic and printed sources in Tehran Judiciary Libraries. It is intending to find the reasons and effective factors of Judges usage in these Libraries. Methodology: The method used is a kind of descriptive through gathering device of data, questionnaire is used, and 220 Tehran Judges have been surveyed . The analysis of data was done by statistical software spss. Findings: Judges use the libraries significantly (R =0.05) to increase and improve the quality of their jobs and knowledge . 30.5% of them use books and 31.4% use magazines only once a month. Results indicates that They don’t use thesis and electronic sources , they also use law data bases very little. 61.4% of them gain their needful information by referring to the books available in offices . Using internet, purchasing book, subscribing special low journal are other ways of having access to the information. The main reasons of the shortage of printed and electronic sources are inaccessibility ,the lack of time and lake of knowledge about resources. Consequently, there is a relation between the rate of the usage of Judges and improving the quality of their jobs. So the hypothesis of research is approved. Conclusion: based on the findings in this Survey, Judges need to use libraries more in order to improve the quality of their jobs . using books and journals are in the first place among the statistical community, but unfortunately using Electronic sources are not in an ideal situation. shortage of Libraries, lack of hardware and soft ware equipments , not being informed enough by available libraries and also lack of time are the main reasons .To improve this situation some suggestions have been offered. Manuscript profile -
Open Access Article
50 - Improving peripheral services in Isfahan public libraries from the views of users based on demographic factors
Ebrahim Mollaee Ahmad Shabani Roghayeh Rezaei AderyaniPurpose: This research aimedatimproving peripheral services in public libraries of Isfahan province from the views of users based on demographic factors. Methodology: The research method is descriptive survey. The research data were collected by a questionnaire devel MorePurpose: This research aimedatimproving peripheral services in public libraries of Isfahan province from the views of users based on demographic factors. Methodology: The research method is descriptive survey. The research data were collected by a questionnaire developed based on IFLA and UNESCO guidelines. The population included all the members (210000) of the public libraries located in five regions of the province. A population size of 459 individuals was selected using a cluster sampling. Findings: Among the demographic characteristics, gender differences have been observed between mean components scores improved public library services in the province were no significant. The only difference observed between marital status scores were significant component library outreach services. Based on age and education level and employment status of each component in the improvement of public library service were significant. Based on years of using the library services of library services in library outside services of library services and storytelling events there is a significant difference among public libraries in Isfahan. Conclusion: Men and women share similar opinions expressed relative to the research questions. With regard to demographic factors, education level, users at all levels of school expressed positive comments regarding the three components of peripheral services. Manuscript profile -
Open Access Article
51 - Investigating the criteria for evaluating the Academic electronic journals from the view points of faculty members of Alzahra University
nasrin shahbazi Fereshteh Sepehr Ashraf Alsadat BozorgiObjective: The aim of the present research is to Investigate the criteria for evaluate the Academic electronic journals from the view points of faculty members of Alzahra University. Methodology: Research method is analytical-survey. Gathering factors, criteria and indi MoreObjective: The aim of the present research is to Investigate the criteria for evaluate the Academic electronic journals from the view points of faculty members of Alzahra University. Methodology: Research method is analytical-survey. Gathering factors, criteria and indicators library study has been used in order to design the questionnaire to measure the importance of them. Research community is all of faculty members formally and at Alzahra University. Sampling method is comparative stratified random and 175 person participated in research totally as sample. A questionnaire as research tools was used.The questionnaire’s findings were analyzed by SPSS software (version 19) and Cronbach alpha coefficients were calculated, (0/85), which indicated good reliability of the research instrument Findings: Findings indicate that over 70% of teachers believe 71 of 74 indicators are much and very much important. It means that the majority of indicators from their perspective are verifiable. Browse as the most important criteria and searching in title as the most important indicator. On the other hand, the findings showed that between existence of help criteria and the graphical environment, Multimedia, Different access levels and Providing information services a strong significant relationship the engineering exists and science teacher the most familiar teachers to the concept of electronic journals. Conclution: Results indicate there is significant difference among prioritization criteria, need to browse, user-friendly, links, search capabilities and the graphical environment. Manuscript profile -
Open Access Article
52 - Internet users and depression
Sholeh Namazi S. Mohammad Mosavi Arash SeidabadiA random selection of 184 University and Azad University of Bandarabbas city were divided into two groups: users and non-users of the internet and their level of depression were measured by having them complete the Beck Depression Inventory. Results sho MoreA random selection of 184 University and Azad University of Bandarabbas city were divided into two groups: users and non-users of the internet and their level of depression were measured by having them complete the Beck Depression Inventory. Results showed that the frequency of using the Internet has no significant relationship with the depression. But, the type of Internet use was related to the level of depression, depression being significantly higher among chat room users than among those who had scientific and technical use of the internet. Manuscript profile -
Open Access Article
53 - The effect of cyberspace in reducing the tendency of Iranian users towards national identity and the need for adopt a Favorable media policy
Majid Abbaszadeh MarzbaliCyberspace as an emerging reality with its functions and shaping cross-border interactions, has been able to affect various aspects of human life, one of the most important of which is the field of national identity. The argument here is that borderless communication in MoreCyberspace as an emerging reality with its functions and shaping cross-border interactions, has been able to affect various aspects of human life, one of the most important of which is the field of national identity. The argument here is that borderless communication in cyberspace has led to changes in people's attitudes toward their national identity, and has therefore left many societies in the throes of a national identity crisis. The main point here is that cyberspace has also influenced the tendencies towards national identity in Iran, so that as a result of this influence, many Iranians have been exposed to fundamental questions about their national identity. In other words, the expansion of cyberspace and Increasing its use in Iran has been able to reduce the tendency of many Iranian users to their national identity. This situation has made it necessary for the State of the Islamic Republic to adopt appropriate policies in various fields in order to meet this challenge, which is one of the most important areas, the field of media. The present study believes that the State of the Islamic Republic, by reforming its approaches and policies in relation to broadcasting organization and cyberspace, can help strengthen the tendency of members of Iranian society to their national identity and prevent a national identity crisis in the country. It should be noted that the method of this article is descriptive-analytical. Manuscript profile
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