Investigating Strategies for Users’ Attraction (Internal and External Factors) in Public Libraries of Tabriz.

Subject Areas : Journal of Knowledge Studies

Rahimah Abutalebi Sardroudi ¹ , Zohreh Mirhosseini ²

1 - Senior expert in information science and epistemology Payam Noor Qom University, employee of the public libraries of the country.
2 - Associate Professor of Islamic Azad University, North Tehran Branch, PhD in Information Science.

Received: 2022-12-10 Accepted : 2024-03-10 Published : 2023-06-19

Keywords: internal organization’s factors, external organization’s factors, users’ attraction, public library- Tabriz,

Abstract :

  Objective: This study investigates effect of the user attraction (libraries internal and external factors) in Tabriz public libraries. Methodology: This is a practical research using survey method for collecting data. Research data gathered with questionnaire. Users have been selected according to the stratified sampling method and ۳۸۰ questionnaire distributed within them. Data analyzed by SPSS software and utilized Pearson and T test for this aim. Results: The results show that there is strong relation between organization’s external factors (environmental and family factors) and organization’s internal factors (information services, suitable acquisition and update resources, librarianship treatment, equipment and facilities). The results show that these don’t verify relation between user curriculum and their attraction to the library. Conclusion: According to the users’ opinions and visions, there is an acceptable level within users’ attraction and 5 components of this research (environmental, family, information services, acquisition and update resources, librarianship treatment, equipment and facilities), but user curriculum don’t influence user attraction to the library.