List of Articles Digital Marketing

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  1 - Model for inbound and outbound marketing in digital marketing
  Razieh Kokabi Kambiz Heidarzadeh bahram kheiri
  10.30495/jmfr.2022.20719
• Open Access Article
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  2 - Designing a digital marketing model in new businesses based on the needs of the retail market
  Mohammad Mehdi Sadr Hashemi Ebrahim Albonaiemi Mohammad Khoda Moradi
  10.30495/jmfr.2022.66347.2654
• Open Access Article
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  3 - Implementation of digital marketing policy in the field of social networks With a data foundation approach
  nadia mohseni ali norozi mobarake abdalah naami mohamad reza kashefi neyshabori
  10.30495/ijpa.2022.67552.10900
• Open Access Article
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  4 - Provide a model for digital marketing improvement policy in the retail industry with emphasis on the post-Corona era
  Ziba Hosseini Alireza Rousta Farzad Asayesh Nader Gharibnavaz
  10.30495/ijpa.2022.66523.10852
• Open Access Article
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  5 - Designing and Validating an Effective Social Media Marketing Model in the Tehran Dairy Industry
  maryam abdoli Hosein Bodaghi Khajenobar Reza Rostamzadeh Farzin Modares Khiyabani
  10.30495/mediastudies.2022.60291.1381
• Open Access Article
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  6 - Designing a Digital Marketing Model in the Brand of Online Business Companies
  Benyamin Mosayebi Amidabadi ozhan karimi Shahram Hashemnia
  10.30495/jomm.2023.70819.1990
• Open Access Article
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  7 - Intellectual Paradigm and Draw a Scientific Map of International Research in the Field of Digital Marketing Tools in the Fashion and Clothing Industry
  mona koshki Shahnaz Nayebzadeh Abolfazl Davodirokabadi Karim Hamadi
  10.30495/jomm.2023.69546.1976
• Open Access Article
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  8 - Presenting a Model for Sustainable Marketing Development Using Digital Marketing
  Mohammad Bashokouh Mohmmad Bahadorinejad navid shafiei
  10.30495/jomm.2023.71947.2021
• Open Access Article
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  9 - Developing a digital marketing strategy model for Iranian successful startups based on the Grounded Theory
  Sepideh Moradi ziba Javad Abbasi Reza Radfar Mohammad Ali Abdolvand
  10.30495/jomm.2023.74537.2072
• Open Access Article
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  10 - Designing a beauty and fashion consumer buying behavior model using digital marketing (with emphasis on Foundation data theory)
  Somayeh Hozouri mohamad ali Abdolvand Kambiz Heidarzadeh Mohsen Khunsiavash
• Open Access Article
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  11 - Identifying and Ranking Digital Marketing Factors in the Banking Industry: with an Emphasis on Financial and Investment Services (using Grounded Theory)
  Elmira Emsia Javad Janmohammadi
• Open Access Article
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  12 - Provide intelligent classification model based on perceptron artificial neural network (MLP) and hierarchical analysis (AHP) in digital marketing services to prioritize liquidity and investment risk
  Alireza Ashouri Roudposhti Hormoz Mehrani Karim Hamdi
• Open Access Article
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  13 - Designing and Validating a New Integrated Digital Marketing Model
  Farzad Malek shirabadi Mehdi Karimi zand Mohammad Reza Kabaran Zad Ghadim
  10.30495/jsm.2022.1944114.1565
• Open Access Article
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  14 - Designing and Explaining the Digital Marketing Model with the Approach of Customer Experience Management (CEM)
  Hiva Zadegan Mohammad Aghaei Mohammad Rahim Esfidani Tahmoures Hasangholipour Manouchehr Ansari
  10.30495/jsm.2023.1973844.1721
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  15 - Presenting a customer knowledge management model with a digital marketing approach using the hybrid method
  Mahmoud Jafari Dehkordi Mahmoud Ahmadi Sharif Mehran Keshtkar
• Open Access Article
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  16 - The Diamond Model of Digital Marketing Capabilities in Chain Stores with an Approach to Improving Productivity
  Tahmooreth Hasanqolipouriasori Maryam Osati Mohammad Aghaei Masoud Keimasi
  10.30495/qjopm.2023.1961564.3394
• Open Access Article
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  17 - The Impact of Gestalt Visual Principles on Consumer Perception in Digital Marketing
  Bahman Narouei Hossein Hakimpour Mehdi Mehdi Mahmoodzadeh Vashan Mohammad Mohammadi
• Open Access Article
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  18 - Understand the digital marketing environment with KPIs and web analytics in the healthcare environment.
  Neda Kavosi
• Open Access Article
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  19 - Providing of customer attraction model in digital marketing based on visual stimuli with a classical Grounded Theory (GT) Approach
  Bahman Narouei Hossein Hakimpour Mehdi Mehdi Mahmoodzadeh Vashan Mohammad Mohammadi
• Open Access Article
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  20 - The effect of digital advertising strategy on attitude and intention to purchase financial products and services
  MAYA mojarradardakani
• Open Access Article
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  21 - Designing a digital marketing communications model in the telecom industry with a mixed exploratory approach (case study: Iran Mobile Communications Company)
  saeed aghasi
• Open Access Article
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  22 - Developing a conceptual framework for the use of digital marketing in the capital market based on theories of planned behavior and technology acceptance Case study: stock brokerage companies in Tehran
  Mostafa Hosseinzadeh Shadan Vahabzadeh Munshi Hamed Abbasi Nami Hormoz Mehrani Abolfazl Shahrabadi
  10.30495/fed.2023.698846
• Open Access Article
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  23 - Measuring the quality of customer relationship management for the development of digital marketing strategies in Shahr Bank
  Mohammad Reza Javid Sina Nematizadeh Behrouz Ghasemi
  10.30495/fed.2023.702195
• Open Access Article
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  24 - Introverted and extroverted marketing model in digital marketing based on Grounded theory
  razieh kokabi Kambiz heidarzadeh Bahram kheiri
• Open Access Article
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  25 - The Effect Of Digital Marketing On Brand Loyalty With The Required Intermediary Role Of The Product (Case Study: Manizan Dairy Products Company, Kermanshah)
  seyed reza mousavi fard seyed reza hasani
• Open Access Article
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  26 - Digital Marketing Validation Based on Marketing Intelligence in Isaco
  Farzad Malek Shir Abadi Mehdi Karimi Zand MohammadReza Kabaranzadeh Ghadim
• Open Access Article
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  27 - Presenting the digital marketing development model in the trade-business sector based on the analysis of obstacles and inhibiting factors of industrial companies
  Mahmoud Maleki Vir majid fattahi Reza Uosefi Saeidabadi
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  28 - The effects of digital marketing on Iranian apparel startups (examining antecedents and consequences)
  Nafiseh Balaghat nia Hossein Shirazi Mohammad Ghaffari Hossein Janatifar
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  29 - Designing a digital marketing model in the field of capital market : A qualitative study Case study: Brokerage companies
  Mostafa Hoseinzadeh shadan vahabzadeh Monshi Hamed Abasi nami HOrmoz Mehrani Abolfazl Shahrabadi
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  30 - Provide a Strategic Model based on Machine Learning Approach to Automatically Opinion Assessment and Explore Product Information in Digital Marketing
  Alireza AshouriRoudposhti hormoz mehrani Karim Hamdi
• Open Access Article
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  31 - Investigating the Components of Digital Marketing from the Perspective of Tourism Industry Development (Case Study: Kish Island Hotels)
  zahra tahmasebpour ALIAKBAR FARHANGI Abdollah Naami FARZAD ASAYESH
• Open Access Article
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  32 - Designing a beauty and fashion consumer buying behavior model using digital marketing Based on a hybrid approach
  Somayeh Hozouri mohamadali abdolvand Kambiz  Heidarzadeh Mohsen  Khounsiavash
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  33 - Digital‏ Marketing‏ Model‏ in‏ Small‏ and‏ Medium‏ Industries‏ in‏ Iran‏ by‏ the‏ Meta-Synthesis‏ Method
  Leila Beigloo حکیمه نیکی Nasrin Jazani Mahmood Alborzi
• Open Access Article
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  34 - Providing a model for aligning organizational strategies with digital developments in the petrochemical industry
  abdolasoul galegirizadeh mohammadali keramati Safiyeh Mehrinejhad Hossein Moeinzad
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  35 - Identifying and prioritizing digital content marketing criteria in the fashion industry
  Maryam Roostazadeh Sheikhyousefi Sayyed Mohammad Reza Davoodi Saeed Aghasi Alireza Shirvani
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  36 - The effect of digital marketing on purchase intention: Moderating effect of brand equity )Case study: Clients of Farsad Machine Company "manufacturer of wood industry machinery("
  Mahmoud Ahmadi Sharif jahed sadani
• Open Access Article
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  37 - Investigating the effective factors on agile digital marketing in the banking industry using cognitive mapping
  jalal salehi Ali Hoseinzadeh hadi bastam
  10.30495/jom.2023.699423
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  38 - A digital marketing model based on electronic advertising
  Ehsan Saliminia Musa Rezvani Chaman Zamin Marzyeh Zendehdel
• Open Access Article
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  39 - The Effect of Digital Marketing Adoption on the Sustainable Growth of Agricultural Industries: Empirical Evidence from Iran
  Jahanbakhsh Rahimi Bagmalek Mohsen Moosaei
  10.71505/ijasrt.2024.1128094
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  40 - Providing a framework for customer knowledge management with a digital marketing approach in the banking system emphasis on customer satisfaction
  Mahmoud Jafari Dehkordi Mahmood Ahmadi Sharif Mehran Keshtkar Haranki
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  41 - Identifying and validating causal factors affecting innovative business based on digital marketing capabilities
  Mohsen Shahriari Nasab Hossein  Hakimpour Mahdi Mahmoudzadeh Hamid Rezaeifar
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  42 - Investigating the impact of the Covid-19 pandemic and the intensity of competition on business performance with the mediating role of digital marketing
  kamran yeganegi sina shahreza gamasaee
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  43 - A Personalized Digital Marketing Model for Customers Through a Recommendation Engine with a Thematic Analysis Approach
  Mohamad Javad Piran Reza Radfar Sina Nematizadeh Mohammad Ali Afshar Kazemi
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  44 - The Appropriate Model of E-commerce in The Agricultural Sector
  Jafar Azizi
  10.71857/jaem.2025.1188063
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  45 - Presenting a Digital Marketing Model and Its Impact on Social Media for the Development of Foreign Trade
  Younos Vakil Alroaia Lila Fathi Farideh Haghshenas Kashani Seyyed Abdollah  Heydariyeh
  10.82134/sjsm.2025.1189481
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  46 - a model for developing digital marketing capabilities in B2B markets
  farnaz raeisizadeh Masoumeh Hosseinzadeh shahri Maryam Nematollahi Sarvestani
  10.82134/sjsm.2025.1192893
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  47 - Investigating the effect of digital marketing value on customer engagement during the purchase path in the B2B industry (companies) with the mediating role of receiving content on time
  Yalda Chaleshgar Dariyoush  Jamshidi
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  48 - Providing a Digital Marketing Model for Real Estate Development from the Perspective of Builders
  Masood Malehmir Ahmad Askari Darioush Jamshidi
  10.71572/msds.2025.1207608
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  49 - the effect of Digital marketing on consumer buying behavior Among the customers of Ofogh Kourosh stores of Shiraz City
  hadi bagheri Sirous  Hadadnia
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  50 - impact of digital transformation and digital marketing on brand promotion, positioning, and e-commerce
  Mohammad Reza Golchi امیر دانشور Abbas Asadi