Objective: This study aims to "study the behavior of Open Access among faculty members of universities of Ahvaz base on Ajzen and Fishbein model" is done. Methods: The method of causal modeling or structural equation model. A sample of 298 faculty members of universities in Ahvaz of public universities, Azad and Payamnour universities. Data were collected using a questionnaire based on the Ajzen model. The confirmatory factor analysis and structural equation modeling to assess the structural model was used based on the Diagram of LISREL software. Results: The results of the structural equation model is the relationships established in the form of beliefs and attitudes of behavior, attitude and behavioral intention and behavior, subjective norms normative beliefs, subjective norms with intention, intention, and behavior, beliefs controlled by controlling the behavior guidance By controlling behavior directed by intention and behavior, beliefs, behaviors and beliefs controlled, behavioral beliefs and normative beliefs, normative beliefs and beliefs controlled. The poor fit of the model was assessed at the beginning but after some relation to proposed changes to the software achieved a good fit. Compared to the Ajzen model, 4 relationships have been found. Conclusion: Planned Behavior Pattern is a reliable model for planning and guiding the behaviors of audiences, students, and faculty members toward the use of electronic database services.
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