List of articles (by subject) Commercial Management

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  1 - The effect of the cultural functions of the national media on the strengthening of the family institution
  Seyed Hamid Reza Montazeripour Gita Ali Abadi
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  2 - The effect of Managerial Social Capital on Bankruptcy Risk with an emphasis on Passive Institutional Owners (Case Study: Companies Listed on the Tehran Stock Exchange)
  Mohammadreza Abbasi Astamal Parya Azimi
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  3 - Investigating the effect of online platform features(perceived ease of use, perceived usefulness and entertainment) on brand loyalty considering the mediating role of customer satisfaction (case study: Snap application users)
  Saeed Landaran Esfahani Hadi Nosuhi Dehnavi
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  4 - Investigating the effect of brand equity on brand competitiveness with the mediating role of customer life cycle (case study:tejarat bank branches in Islamshahr)
  Mostafa Maneshi farzad Asayesh
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  5 - Designing to determine the income pattern of the 22 districts of Tehran Municipality, the system on the creation and expansion of sustainable resources with investment and participation
  mahmood ahmadi sharif abolghasem yousef soltanieh
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  6 - Designing a model for the quality dimensions of marketing management consulting services with classical grounded theory
  YAGHOUB SALIMPOUR Naser Azad Abdollah Naami Leila Karimian
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  7 - The effect of digital marketing on purchase intention: Moderating effect of brand equity )Case study: Clients of Farsad Machine Company "manufacturer of wood industry machinery("
  Mahmoud Ahmadi Sharif jahed sadani
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  8 - Examining Economic Hardship and Cosmopolitanism on Animosity and Consumer Purchase Intention (Case Study: Products of Pars Khazar Company)
  Esmaeil Akbari Shabkhoslati Elham Faridchehr Majid Ahmadi
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  9 - Examining the effect of service quality on repeat visits, repurchase intention and word of mouth advertising with regard to the mediating role of customer trust and satisfaction in online shopping of health and cosmetic products (case study: Mahland
  fahameh farahbakhsh
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  10 - Evaluating the Impact of Moral Obligation, Received Controls and Belonging to Material Ownership on Sustainable Consumption Behavior
  Alireza Vahidifar Elham Faridchehr Majid Ahmadi
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  11 - Investigating the role of social media in customer satisfaction with the moderating role of promotional advertising case study: Customers of Iranian men’s suit brand clothing stores in Tehran
  Nader Naghizadehkhouei Negar Motamedi Hamidreza Vazirigohar
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  12 - Investigating the impact of public libraries on social development
  Robab AzizKhani Fereshteh Sepehr Zohreh Mir Hoseini Saeid Ghafari
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  13 - Investigation the impact of social media, acquiring knowledge from it and the moderating role of social media's strategic capability on brand innovation studied by electronic equipment manufacturing companies in Shams Abad Industrial Park
  Seyedeh Ronak Khoshravesh Astaneh Mahmud Ahmadi Sharif
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  14 - The effect of corporate social responsibility on business model innovation with the mediating role of organizational legitimacy
  Mojkan Tahernejad darioush jamsidi Abdolali Jalali
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  15 - The effect of service quality components and customer's perceived value through the trust created in home service providers (personal delivery) on customer satisfaction (Snap Picks case study)
  firoozeh hajialiakbari
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  16 - Design evaluating model of Nostalgic behavior on brand heritage, brand attitude and product authenticity, preference for nostalgic products (case study: Nostalgic shopping center in Tehran)
  Elham Faridchehr soraya Fathollahi Nader Qaribnavaz Vahid Reza Mirabi
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  17 - The relationship between real activity-based earnings management and tax strategies with an emphasis on the role of agency costs
  Rana Jalilpour Parniya Yunus Badavranhandi Shahla Abbaszadeh
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  18 - Examining the role of philanthropic behavior and working capital management on the relationship between corporate governance factors and sales growth
  MohammadAli Razi Mohsen Amini Khozani mohammad norouzi
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  19 - Investigating the Impact of E-Commerce and Research and Development Costs on the Economic Development of Selected Middle Eastern Countries
  Saman Athari Teymour Mohammadi
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  20 - Sociological study of the impact of social capital on the implementation of electronic banking (Study case: Ansar banks in Kerman city)
  kamal javanmard
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  21 - The relationship between Abnormal Investment and Performance in Different Stages of the Life Cycle of Companies (Case Study: Companies Listed on the Tehran Stock Exchange)
  Mohammadreza Abbasi Astamal Yalda Hasannpour
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  22 - The impact of organizational agility and the relationship between e-commerce capabilities and company performance
  Firoozeh Ghasem
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  23 - The effect of digital content marketing on purchasing behavior and electronic verbal recommendation communication of users in social networks
  manijeh Haghighinasab Zohreh Damirchi maedeh ghasemi
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  24 - Investigating the effect of electronic word of mouth practices on the mobile banking adoption intention due to the role of trust and costomer involvement (Case study: Bank Mellat customers in Tehran)
  مسعود صمدزاده Setareh Akhavan
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  25 - Audit committee power and audit seeking: The moderating role of CEO narcissism
  Zinat keramati moez
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  26 - Investigating the impact of online marketing capabilities on international performance, with the mediating role of market-oriented orientation and market leader orientation in small and medium-sized e-commerce companies (case study: small and medium
  هادی ابوالفتحی Seyedeh Sakine Montazeri
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  27 - The Impact of Selected Marketing Mix on the Purchase Intention of Customers with Mediating Effect of Brand Equity (Case Study: Hacoupian Clothing Company)
  Seyed Ahmad Mortazavi Nir Ehsan Ahadmotlaghi
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  28 - Characteristics of the board of directors, Risk taking and Operational Risk of the company
  zakiyeh khosravanimehr
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  29 - Investigating the impact of the audit committee on the relationship between the quality of financial reporting and the creation of value for shareholders
  Mehran Masoomikian Arezoo Yegane