List of Articles Perceived Value Open Access Article Abstract Page Full-Text 1 - The effect of travelers' recommendations on word-of-mouth advertising and reuse intention with the mediating role of safety and perceived value and the moderating role of education majid pabarjaei zanjani احمد راه چمنی Open Access Article Abstract Page Full-Text 2 - The Effects of Brand Equity on Perceived Value and the Repurchase Intention in Majid Brand Sports Goods Customers Mahboub Sheikhalizadeh Parisa Anguri 10.30495/jism.2023.75564.1079 Open Access Article Abstract Page Full-Text 3 - Investigation of financial inclusion and financial literacy's Role in Perceived Investment Value in Tehran Stock Exchange maryam mirzaei zahra Shiraziyan Open Access Article Abstract Page Full-Text 4 - Causal structure model of service quality and perceived value on repurchase intention mediated by customer satisfaction (the case of pharmacies in Tehran) Soheila Sardar Open Access Article Abstract Page Full-Text 5 - Satisfaction towards Customer Loyalty in Auto-Mobile Industry of Pakistan A. U. Haq Open Access Article Abstract Page Full-Text 6 - Investigation of the Shopping Environment's Perceptions on Consumption Emotions, the Perceived Values and Tourist's Behavioral Intentions کامبیز حیدرزاده آرزو جوان بخت Open Access Article Abstract Page Full-Text 7 - The influencing factors on consumer choice behavior regarding green products based on theory of Consumption Values مهناز کاظمی سید علیرضا سید صالحی Open Access Article Abstract Page Full-Text 8 - The effect of Consumer’s received value, effectiveness and risk on Purchase Intention of Green Products (case study: Islamic Azad University,Science and Research Brand student’s) عادله سمیعی زفرقندی shahnaz nayebzadeh hassan dehnavi Open Access Article Abstract Page Full-Text 9 - Investigating the effect of marketing mix of services on perceived values, customer satisfaction and behavioral intentions in the restaurant nadereh sadat najafi zadeh Ali Akbar Mirzaee Open Access Article Abstract Page Full-Text 10 - Effect of psychological contract violation on positive word of mouth intention in online shopping (case study: customers of digikala) niloufar ashrafi Kambiz Heidarzadeh Open Access Article Abstract Page Full-Text 11 - The mediating role of brand equity in the relationship between perceived value and customer life value in the banking industry bahram seyedin hossein budaghi khaje nobar mojtaba ramezani Open Access Article Abstract Page Full-Text 12 - The Relationship between Sensory Marketing and the Loyalty of Private Sports Club Customers, the Mediated Role of Perceived Value and Location dependency ali akbar zohrevand Majid Soleimani sirous ahmadi Open Access Article Abstract Page Full-Text 13 - The Effect of Communication Effectiveness on Customer Satisfaction with the Mediating Role of Perceived Value, Perceived Quality and Customer Trust (Case Study: Customers of Bank Shahr in Qazvin Province) vahideh alipoor mohammad Bashokouh Ajirlo atefeh mehri bazghaleh anis mehri bazghaleh 10.30495/jomm.2022.66113.1921 Open Access Article Abstract Page Full-Text 14 - Investigate the Effect of Social Media Personalization on Perceived Brand Value and Brand Loyalty with the Mediating Role of Brand Interaction and Consumer (Case Study: Snap Company) Maria Hoseinzade Shirzili farzad asayesh Mohammad Reza Ghorbanian Open Access Article Abstract Page Full-Text 15 - Investigation of the Shopping Environment's Perceptions on Consumption Emotions, the Perceived Values and Tourist's Behavioral Intentions K. Heidarzadeh A. Javanbakht Open Access Article Abstract Page Full-Text 16 - The Influencing Factors on Consumer Choice Behavior Regarding Green Products Based on Theory of Consumption Values S. A. Seyed Salehi M. Kazemi Open Access Article Abstract Page Full-Text 17 - Evaluate the Effect of Marketing Mix on Perceived Value, Destination Image and Loyalty of Tourists for Sustainable Tourism Development (Case Study: Astara Coastal City) mohammad rahimi Mohammad Alizadeh 10.30495/jisds.2007.21260 Open Access Article Abstract Page Full-Text 18 - Evaluate the Effect of Marketing Mix on Perceived Value, Destination Image and Loyalty of Tourists for Sustainable Tourism Development (Case Study: Astara Coastal City) محمد علیزاده محمد رحیمی سعیده اسماعیلی سونیا ازهری Open Access Article Abstract Page Full-Text 19 - Factors Affecting Farmers’ Satisfaction with New Irrigation Systems in Behbehan Township Davoud Rouzaneh Masoud Yazdanpanah Masoumeh Forouzani Arman Bakhshi jahromi Open Access Article Abstract Page Full-Text 20 - the relationship between the Football Fans Association and loyalty behavior with the mediating role of personal and social ceremonies and the perceived customer value Kazem Cheragh Birjandi Reza Roshandel 10.30495/kmsj.2023.1972730.1053 Open Access Article Abstract Page Full-Text 21 - The explanation and prediction of the student’s school performance on the basis of explanation of the internal motivational factors with structured functional model at high school rural of Sanandaj. yahya yarahmadi hasan asadzadeh hasan ahadi shekouh banijamali Open Access Article Abstract Page Full-Text 22 - The Relationships between Customer Perceived Value with Customer Performance Zahra Ahmadi Alvar Yasan Allah Pourashraf Open Access Article Abstract Page Full-Text 23 - The study of the relationship between social responsibility and perceived value and customer satisfaction the of sports clubs in Hashtrood city Farzaneh Sadeghi Hamid Janani Open Access Article Abstract Page Full-Text 24 - Examining the structural relationships of destination image, perceived value, tourist satisfaction and loyalty (Case Study: Tabriz city) jafar bahari banafsheh farahani Shahla Bahari Marjan Bazleh Hamed Bahari Open Access Article Abstract Page Full-Text 25 - Effects of Services Quality, Perceived Value and Hedonic Affection on Behavioral Intentions of the Customers A Ibrahimi S. H. Mansouri Open Access Article Abstract Page Full-Text 26 - تاثیر ارزش کاربردی کالا بر ارزش ادراک شده مشتری (مطالعه موردی: فروشگاههای شهروند شهر تهران) فرزانه کاشفی حسین بدیعی روح الله رضازاده Open Access Article Abstract Page Full-Text 27 - The relationship between the store image and service quality perceived value and the customers purchase intention Reyhaneh khizab Mohammadreza Hosseini Zeynab Montazeri Open Access Article Abstract Page Full-Text 28 - The role of service quality and perceived value on repurchase intention and customer satisfaction in Internet businesses leila Andervazh zahra sokaini Open Access Article Abstract Page Full-Text 29 - Evaluate the effect of marketing mix on the perceived value, destination image and loyalty of Tourists (Case Study: Khalkhal City) nasrollah molaeihashjin saeideh esmaili mohammad alizadeh samaneh eskandari Open Access Article Abstract Page Full-Text 30 - Investigating the Effect of the Consumer's Perceived Value of Sustainable Marketing Features on the Willingness to Participate in Packaging Container Recycling Saeid Landaran Isfahani Abdolaziz Jamshidi Elham Razzaghi Saied Amirhosiein Afzal 10.30495/msds.2023.1980038.1121 Open Access Article Abstract Page Full-Text 31 - A structural model of the mediating role of perceived value in the relationship between electronic trust and electronic service quality with customers' repurchase intention (case study: Bank Mellat) Hamidreza Nemati Seyedhadi seyedfazli Open Access Article Abstract Page Full-Text 32 - Impact of service access and perception of service quality on perceived value, satisfaction and loyalty in sports centers رضا نیک بخش naser nazari Open Access Article Abstract Page Full-Text 33 - Explaining customer engagement to createing value in the banking industry of Iran based on perceived value سید محمد کامل حسینی صمد عالی 10.30495/fed.2022.691505 Open Access Article Abstract Page Full-Text 34 - Present and test the model of factors affecting the adoption of e-banking based on Grounded theory (Case Study: Maskan Bank of IRAN) ali omidi Vahid reza mirabi Edris Mahmudi Open Access Article Abstract Page Full-Text 35 - Investigation Effect Perceived Value on Word-of-Mouth With the Role Mediation Customer Satisfaction (Case of : Consumers of Pars Khazar Home Appliances Products) Ebrahim Khademi Vahid Mirzaei Open Access Article Abstract Page Full-Text 36 - The Impact of Perceived Value of Tourism Events on Loyalty to Tourist Destinations (A Case of Zanjan) sanaz salmanmohajer Firuzeh Hajialiakbari
