List of Articles ارتباط با مشتری Open Access Article Abstract Page Full-Text 1 - Identifying and prioritizing success factors in E-CRM using OPA (Case study: Parsian Insurance) Mahnaz Zarei Mahbubeh Shojayi Open Access Article Abstract Page Full-Text 2 - Meta-analysis of customer communication relationships with the satisfaction of users of sports facilities kazem mehri mehrdad Rahimain alireza taherpour Open Access Article Abstract Page Full-Text 3 - Providing a model for the market of selling new goods by one-to-one marketing method AFSANEH ZAMANI MOGHADAM Open Access Article Abstract Page Full-Text 4 - Developing and validating a marketing model for private higher education institutions: an integrated study Roya Babaee Kasmaee Mohammd Ali Nadi Open Access Article Abstract Page Full-Text 5 - Provide Customer Relationship Management Model for Social Media-Based Businesses Hossein Daneshmehr reza radfar Kambiz Heidarzadeh Hanzaee Open Access Article Abstract Page Full-Text 6 - Identifying effective strategic factors in the field of sales performance and the role of social media marketing with a future research approach farid gharavi Hosein Vazifehdust Karimkarim Hamdi Open Access Article Abstract Page Full-Text 7 - The evaluation of relationship between customer value and customer relationship management performance K. Heidarzadeh A. Zendehdel Ali Hossin Soltani Open Access Article Abstract Page Full-Text 8 - Study and Effectiveness of Marketing Mix (Service) on Customer Relationship Management (Especial Ref. to Insurance Industry ) V. R. Mirabi Open Access Article Abstract Page Full-Text 9 - The use of organizational capabilities to increase customer value (case study: marketing managers and experts of Sepah bank) Hosein Vazifehdoust Maryam Abdoli Open Access Article Abstract Page Full-Text 10 - A Model to Evaluate "CRM" Using Communicative Approach Between viewpoints of Subscribers, Journalist and Editors In All the Specialized Non-Governmental Journals in Tehran-Iran Baharak Nateghipour Open Access Article Abstract Page Full-Text 11 - سنجش مدیریت ارتباط با مشتری مبتنی بر رویکرد ارتباطی در بین مشترکان نشریه های تخصصی غیر دولتی شهر تهران علی اکبر فرهنگی طهمورث حسنقلی پور بهارک ناطقی پور Open Access Article Abstract Page Full-Text 12 - The effect of relationship marketing on loyalty with the mediating role of wushu weapons customer relationship management Somayeh Mirani 10.30495/jism.2022.22117 Open Access Article Abstract Page Full-Text 13 - Presentation of a Two Stages Model Based on Data Mining for Evaluation of Common Customers of Bank and Insurance Companies Hamidreza Amir hasankhani abbass toloie Alireza poorebrahimi reza radfar Open Access Article Abstract Page Full-Text 14 - بررسی مدیریت ارتباط با مشتری الکترونیک و پیامدهای آن در نظام بانکی کشور و ارائه مدل بومی مینا عبدالعلی پور حسین بوداقی خواجه نوبر پروانه گلرد رضا رستم زاده 10.30495/jae.2023.71674.1471 Open Access Article Abstract Page Full-Text 15 - A Fuzzy Logic Approach to Evaluation of Customer Satisfaction Hodjat Hamidi Open Access Article Abstract Page Full-Text 16 - Investigating the Effect of Marketing Research on Marketing Proximity Through the Use of Intermediary Variables: The Relationship between the Company and Customers and the Sales Staff homa doroudi sanaz moradi Open Access Article Abstract Page Full-Text 17 - Determination of the main factors influencing the Failure of customer relationship management projects (CRM) (Case Study: Customer Relationship Management Process Implementation Group Department of Mathematics and Computer Science, Amirkabir University of Technology) احد بنار مریم خالقی بایگی امین حبیبی راد Open Access Article Abstract Page Full-Text 18 - Identification Effect Factors on Customer Relationship Management in Retail Banking Mohammad ail abdolvand mehrnosh najafi Open Access Article Abstract Page Full-Text 19 - Identification Effect Factors on Corporate Banking Effectiveness with the Role of Customer Relationship Management as mediation Role “Mixed Method” Mohammad ail abdolvand mehdi baniasadi Open Access Article Abstract Page Full-Text 20 - The Relationship between Customer Relationship Management, Service Quality and Satisfaction in Service Organizations (The Case of Nursing Homes) keyhan kia Vahid Reza Mirabi Amin Mozafari Open Access Article Abstract Page Full-Text 21 - Ranking Factors Influencing the Performance of CRM in Banking Industry Using GAHP Approach Khodakaram Salimifard Masoumeh Mohammadi Open Access Article Abstract Page Full-Text 22 - Identifying the Factors Affecting Marketing Success at One of the Branches of Tejarat Bank Using Data Mining Techniques mehdi ghazanfari aghdas badiee fatemeh moslehi Open Access Article Abstract Page Full-Text 23 - Review the effect of social media content on purchase intention according to mediating role normative social and informational influence and customer’s relationship (Novin leather’s customers through social network of Instagram) zahra feyzi peyman ghafariashtiani Open Access Article Abstract Page Full-Text 24 - Provide a Model for Customer Relationship Management (CRM) In Discount Chain Stores Through The Use of the Internet of Things and Big Data Mohammadreza Rostami Eshagh ghoorchibeygi 10.30495/jomm.2022.19513 Open Access Article Abstract Page Full-Text 25 - Providing the Sales Model of New Products of the Country's tire Industry through Relational Marketing Methods masoud safizadeh afsaneh zamanimoghadam Abbas Toloei Ashlaghi 10.30495/jomm.2022.19517 Open Access Article Abstract Page Full-Text 26 - The Effect of Social Customer Relationship Management on Financial Performance with the Mediating Role of Customer Commitment and Customer Satisfaction (Case Study of a Private Bank in Khuzestan Province) sajad Rabiheh ali Rezaian 10.30495/jomm.2022.60251.1808 Open Access Article Abstract Page Full-Text 27 - A Technology Acceptance Improvement Model for Effective Electronic Customer Relationship Management (Case study: Departments of Tejarat Bank in Yazd) S. M. Zanjirchi A. R. Konjkave Monfared S. H. Hataminasab A. Noori H. Sattarzade Open Access Article Abstract Page Full-Text 28 - Mining the Retail Banking Customers Characteristics Using Data Mining Techniques J. Nazemi P. Jafari H. Hashemi Open Access Article Abstract Page Full-Text 29 - A Fuzzy Logic Approach to Evaluation of Customer Satisfaction H. Hamidi Open Access Article Abstract Page Full-Text 30 - A Study on the Critical Success Factors in Customers Relationship Management (Case Study: Saman Insurance Company) N. Tazari M. Bolourian Tehrani Open Access Article Abstract Page Full-Text 31 - Study Relationship between Usage Marketing Metrics from Innovation View and Achievement of Objective for Customer Relationship Management Based on Gartner’s Model in Isfahan Sepah Bank M. R. Dalvi M. Kadkhodayi Open Access Article Abstract Page Full-Text 32 - The Strategy Formulation for Customer Relationship Management System with Balance Score Card Approach (CRM SCORE CARD) in Sapco Company J. Haghighat Monfared E. Saraeenia Open Access Article Abstract Page Full-Text 33 - Determination of the Main Factors Influencing the Failure of Customer Relationship Management Projects (CRM) (Case Study: Customer Relationship Management Process Implementation Group Department of Mathematics and Computer Science, Amirkabir University of Technology) M. Khaleghy Baygy A. Banar A. Habibi Rad Open Access Article Abstract Page Full-Text 34 - A Study of Socio-Cultural Development of Organizations Relying on Redesigning Customer Relationship Management Model in Media Centers of Iranian Organizations (Case Study: Kargaran Welfare Bank) Kamran Kianimanesh Aliakbar Farhangi Seyed Jamaleddin Tabibi Open Access Article Abstract Page Full-Text 35 - Presenting a model for establishing a customer relationship management system in Iranian sports clubs using GIS Alireza Pashaei khamne Farshad Emami seydemad hosseini akram Khajepour 10.30495/sarzamin.2022.21184 Open Access Article Abstract Page Full-Text 36 - The effect of innovative behavior on organizational performance by explaining the mediating role of customer relationship management and competitive advantage in the customers of Snowa refrigerator in Arak city. maziyar kohzadichegeni mohamad taherirozbahani 10.30495/ums.2023.21833 Open Access Article Abstract Page Full-Text 37 - Online customer relationship management tactics and Customer Green patronage intention: The mediating role of perceived green risk Leila Andervazh omid ZamanPour iman ghasemi hamedani 10.30495/jest.2022.51296.5012 Open Access Article Abstract Page Full-Text 38 - Predicting Customer Churn in the Insurance Industry: Identifying the Influential Factors samaneh soltani Lifshagerd Kambiz Shahroodi Ebrahim Chirani Open Access Article Abstract Page Full-Text 39 - Identify the dimensions and macro components of the innovative model of promoting customer relationship management based on business intelligence and examine the relationships between them Nasrin Akhgari Mehran Keshtkar Mahmoud Ahmadi Sharif Open Access Article Abstract Page Full-Text 40 - Proposing Strategies to Obtain Customer Satisfaction in the Interaction Between Customer Performance and production Performance as a Competitive Advantage,a TQM Approach Afsaneh Rahimi AliReza Irajpour Open Access Article Abstract Page Full-Text 41 - The utilization of customer relationship management system for assessment of the level of customer loyalty and its impact on brand image (Case Study: Davan Sanaat Company in Shiraz) Mina Akhbariazad Mehrnaz Amiri davani Open Access Article Abstract Page Full-Text 42 - A Comparative Analysis of Customer Relationship Management (CRM) in Three Iranian Banks Based on Swift Approach mohsen alvandi mohammad karimi Open Access Article Abstract Page Full-Text 43 - Presenting an integrated model of Implementation of customer Relationship Management Concept in Bank Mellat Javad Mehrabi Mehdi Babai Ahari Maryam Taati Open Access Article Abstract Page Full-Text 44 - Recognizing and Describing the Desirable Model of Workplace Spirituality, Customer Relationship Management and Quality of Work Life Hojat Shahrokhi Masoud Pourkiani Saeed Sayadi Sanjar Salajegheh Ayoob Sheikhy Open Access Article Abstract Page Full-Text 45 - Influence of Customer Knowledge Management in Improvement Relationship with Industrial Customers (Car Parts Maker Based in the Industrial City of Qazvin) Mohammad Ali Valipour Esmaeil Malek Akhlagh Roghaeh Pourhassan Open Access Article Abstract Page Full-Text 46 - Pattern of customer relationship management strategies in customer journey with a mixed approach(Case Study: Hypermia Chain Stores) Fatemeh karimvand Neda Soleymani mahmood Elmi 10.30495/jss.2020.1912888.1246 Open Access Article Abstract Page Full-Text 47 - The relationship between customer relationship management (CRM) and organizational effectiveness from the perspective of the bank Mellat staff Asgar Rahmatnejad Mehran Samadi Open Access Article Abstract Page Full-Text 48 - The Study of the Effects of Knowledge Management (KM) on Customer Relationship Management (CRM) in Refah Bank (case study: Kurdistan Province) Adel Salavati Parviz Kafcheh Kayvan Salehpoor Open Access Article Abstract Page Full-Text 49 - Saderat Bank customer classification using decision tree Based on customer value Hosein Beyorani Mahram Azimi Open Access Article Abstract Page Full-Text 50 - Evaluating Customer Relationship Management Effectiveness Based on Fuzzy Inference System Houshang Taghizadeh Open Access Article Abstract Page Full-Text 51 - نقش مدیریت ارتباط با مشتری الکترونیک در رفتارهای بازاریابی و عوامل محیطی سبز نظاره کرد پرویز سعیدی روح اله سمیعی سامره شجاعی Open Access Article Abstract Page Full-Text 52 - The Effect of E-Commerce on CRM in the Banking Industry (Case Study: The Western District of Pasargad Bank in Tehran) Vadood Javan Amani, Hamid Akbari Open Access Article Abstract Page Full-Text 53 - The effect of customer experience management on word-of-mouth advertising with the mediating role of customer relationship management in Mashhad bodybuilding clubs seyed mohammad hosein hoseini ravesh amir moghaddam Open Access Article Abstract Page Full-Text 54 - Investigating the impact of establishing business intelligence and flexibility on the success of the organization with the mediating role of customer relationship management farzad asayesh Reza Baloo Open Access Article Abstract Page Full-Text 55 - Investigating electronic customer relationship management in marketing behaviors with regard to the mediating role of social responsibility in Golestan Gas Company Nezareh Kord parviz saeidi Roohalla Samiee Samereh Shojaee Open Access Article Abstract Page Full-Text 56 - Factors Affecting Customer Loyalty: Study on the Role of Customer Relationship Management Quality as mediation and Brand image as moderator Ehsan Safaei Seyed Morteza Ghayour Baghbani Morteza Rojui Toktam Pishfang Open Access Article Abstract Page Full-Text 57 - Investigating the effect of customer relationship management on customer retention based on the mediating role of service quality (case study: Torb company) Kamran Yeganegi Zahra Neshati Maryam Ebrahimi Open Access Article Abstract Page Full-Text 58 - عوامل موثر بر عملکرد مدیریت ارتباط با مشتری، مبتنی بر رفتار مشتریان محمد طالقانی فروزش فلاح حسن پور Open Access Article Abstract Page Full-Text 59 - بررسی و استقرار سیستم مدیریت ارتباط با مشتری در ایجاد مزیتی رقابتی پایدار برای شرکتهای IT در شرکتهای IT زنجان مهرداد علیپور محمد حلاج محمدی موسی اجاقلو Open Access Article Abstract Page Full-Text 60 - Investigating the Impact of Success Factors on Sustainable Electronic Customer Relationship Management on the Performance of an Insurance Company in the Context of Covid-19 Epidemic Mohammad Abbasian Saied Sehhat 10.30495/msds.2021.1939959.1011 Open Access Article Abstract Page Full-Text 61 - Modeling e-Customer Relationship Management, Case Study: Banking Systems Kamran Yeganegi Maryam Ebrahimi 10.30495/msds.2022.1949842.1032 Open Access Article Abstract Page Full-Text 62 - Prioritization of Effective Factors on Electronic Customer Relationship Management in Golestan Gas Company Nezareh Kord Parviz Saeidi Roohalla Samiee Samereh Shojaee 10.30495/msds.2023.1980510.1122 Open Access Article Abstract Page Full-Text 63 - Structural equations the effect of customer relationship management on the performance of the public libraries of South Khorasan province HamidReza Mahmoodi Nazila Mehrabi Open Access Article Abstract Page Full-Text 64 - Analysis of macro processes of supply chain management of Persian books in libraries of Tehran University of Medical Sciences and Health Services Nadjla Hariri Mina Esmaeili Golsefid Open Access Article Abstract Page Full-Text 65 - بررسی عوامل موثر بر بهبود عملکرد مدیریت ارتباط با مشتری در شرکتهای وارد کننده سیستمهای صوتی و تصویری امیر عدیلی Open Access Article Abstract Page Full-Text 66 - ارائه مدل کمی توسعه کسب و کارهای نوین مبتنی بر رویکرد رفتار محله محور در کلان شهر تهران سید محمود هاشمی احسان یزدانی Open Access Article Abstract Page Full-Text 67 - ارائه الگوی ارتباط با مشتری مبتنی بر نقاط تماس در سفر مشتری با رویکرد کیفی فراترکیب فاطمه کریم وند ندا سلیمانی محمود علمی Open Access Article Abstract Page Full-Text 68 - Customer relationship management BAHMAN khanalizadeh Open Access Article Abstract Page Full-Text 69 - Designing a marketing model in Iran's industry, mining and trade organization with a theme analysis approach Elnaz Noori hamid kakaei Marjan DamanKeshideh Open Access Article Abstract Page Full-Text 70 - The Impact of CRM (Customer Relationship Management) and RM (Relationship Marketing) on the Business Performance of Tehran Ansar Bank Branches Hormoz Mehrani Mansoure Sadeghi Open Access Article Abstract Page Full-Text 71 - رویکرد دادهکاوی در بخشبندی بازار مشتریان به منظور اتخاذ استراتژیهای کارا (مطالعه موردی صنعت مخابرات) محمد ولایتی فرهاد حسین زاده لطفی محمدرضا شهریاری فریدون رهنمای رود پشتی Open Access Article Abstract Page Full-Text 72 - Measuring the quality of customer relationship management for the development of digital marketing strategies in Shahr Bank Mohammad Reza Javid Sina Nematizadeh Behrouz Ghasemi 10.30495/fed.2023.702195 Open Access Article Abstract Page Full-Text 73 - delivery a model for new home business development on the basis of neighborhood oriented approach in the in Tehran Metropolis Ehsan Yazdani Sayyed Mahmud Hashemi Abdullah Naami Open Access Article Abstract Page Full-Text 74 - Modeling and Designing a Two-Objective Supply Chain Network based on Customer Relationship Management: A Case Study Mohsen Etemad Navid Nezafati Mohammad Reza Fathi Open Access Article Abstract Page Full-Text 75 - Investigating relationship between CRM customer relationship and the quality of services provided in the bank with the mediating role of the citizen's citizenship behavior javid rakhshani zohreh madani somayeh saebnia Open Access Article Abstract Page Full-Text 76 - Scientific Observation of the Development of Customer Relationship Management Strategy: A Case Study of Scientmetrics Hadi Hosseinimanesh Shahnaz Nayebzadeh Seyyed Hassan Hataminasab Mozhde Rabbani Open Access Article Abstract Page Full-Text 77 - بررسی تأثیر مدل سیستمهای مدیریت ارتباط با مشتری وحیدرضا میرابی بهرام خیری ساناز رضایی Open Access Article Abstract Page Full-Text 78 - عوامل مشتریگرایی و مدیریت روابط مشتری زهرا علیپور درویش حمیدرضا سعیدنیا عطیه نوری زاده قصری Open Access Article Abstract Page Full-Text 79 - Providing a tool to study the factors affecting customer portfolio management (CPM) in the insurance industry ali akbar jafri kambiz shahroodi seyed mahmoud shabgoo monsef narges delafrooz Open Access Article Abstract Page Full-Text 80 - Designing a Model for the Sale of New Goods through One-to-One Marketing Method (Case Study: Country Tire Industry) Masaud Safizade Afsaneh ZamaniMoghadam Abbas Toloie Ashlaghi, 10.30495/mlseo.2022.691016 Open Access Article Abstract Page Full-Text 81 - The Impact of Organizational Culture, Organizational Strategy and Technological Innovation on the Effectiveness of Electronic Customer Relationship Management Systems. zeynab soltani nima Jafari navimipour Open Access Article Abstract Page Full-Text 82 - The Effect of Marketing Mix to Attract Loyal Customer، s to Help Customer Relationship Management System (CRM) (Case study: Kosar Credit Financial Institution) Rasoul Salmasi Jafar Sadegh Feizi Open Access Article Abstract Page Full-Text 83 - The CRM and ERP Impact on Value (Performance) Organizations Taking into Account of Mediator Integrated System and Process (Case Study: Mehvarsazan Iran Khodro Company) Mohammad Mahmoudi meymand Fatemeh Shabannezhad Open Access Article Abstract Page Full-Text 84 - The effect of organizational resource planning systems on supply chain management kamran yeganegi sepideh Safar khani Iraj Movafagh Open Access Article Abstract Page Full-Text 85 - Designing and Validating a Model for Integrating Customer Knowledge Management and Customer Relationship Management with a Competitive Advantage Approach in the Iranian Banking Industry Saba Heydari Fariz TaheriKia Niloofar Imankhan Open Access Article Abstract Page Full-Text 86 - The Impact of Trust, Privacy and Service Quality on the Success of e-Customer Relationship Management in Fitness Clubs with Mediating Loyalty mohssen mahmodi hamid foroghipoor mohammad nikravan najaf aghaei Open Access Article Abstract Page Full-Text 87 - Analyzing the Challenges of Integrating Artificial Intelligence and Customer Relationship Managemen ُShirvan Keivani mojtaba heydari reza rostamzadeh Open Access Article Abstract Page Full-Text 88 - Decoding the impact of sustainable customer relationship management on sustainable competitive advantage with the mediating role of perceived relationship quality and moderating role of relational capital Sina Tayebi Rasool Rezaei Open Access Article Abstract Page Full-Text 89 - Customer relationship management as a systematic strategy for deploying service-oriented universities soghra afkaneh parivash jafari Open Access Article Abstract Page Full-Text 90 - Providing a paradigm model of customer interaction with an emphasis on electronic management of customer relations (a study of banks-affiliated universities) Seyed Mohammad Azimi Kiumars Aria Seyed Mehdi Jalali Open Access Article Abstract Page Full-Text 91 - طراحی الگوی مدیریت ارتباط با مشتری در شبکههای اجتماعی مجازی مبتنی بر بازاریابی سببی ali reza salehi hossine vazifeh dust parviz saeedi Abdolaziz Paghghe Open Access Article Abstract Page Full-Text 92 - Use of social media technology and its relationship with company performance with the mediating role of strategic customer relationship management capabilities Akbar Valizadeh Oghani Nazli Rahimzadeh Open Access Article Abstract Page Full-Text 93 - The use of dynamic system in the analysis of customer relationship management model somayeh hosseini MohammadReza Motadel Abbas Toloie Eshlaghy