List of Articles behavioral intention Open Access Article Abstract Page Full-Text 1 - Investigating The Effect of Brand Credibility on Customer Loyalty in the Iranian Banking Industry K. Heidarzadeh F. Ghafari S. Farzaneh Open Access Article Abstract Page Full-Text 2 - A survey on the relationship between trust and electronic banking acceptance by customers of Sepah Bank branches in Golestan province هرمز مهرانی منصوره صادقی Open Access Article Abstract Page Full-Text 3 - Investigation of the Shopping Environment's Perceptions on Consumption Emotions, the Perceived Values and Tourist's Behavioral Intentions کامبیز حیدرزاده آرزو جوان بخت Open Access Article Abstract Page Full-Text 4 - Investigation of factors influencing innovation and knowledge-based trust in accepting mobile banking farideh haghshenaskashani Afshin Rahnama ali dorosti Open Access Article Abstract Page Full-Text 5 - Developing a Model for Software-as-a-Service Adoption E. Haji Ahmadi B. Kheiry Open Access Article Abstract Page Full-Text 6 - Investigation of the Shopping Environment's Perceptions on Consumption Emotions, the Perceived Values and Tourist's Behavioral Intentions K. Heidarzadeh A. Javanbakht Open Access Article Abstract Page Full-Text 7 - Investigation of Factors Influencing Innovation and Knowledge-based Trust in Accepting Mobile Banking F. Haghshenas Kashani A. Rahnama A. Dorosti Open Access Article Abstract Page Full-Text 8 - Investigating the Impact of Country of Origin on Customer Behavior: Investigation of the Moderating Roles of Product Involvement and Product Familiarity on Product Evaluation and Customer Behavioral Intentions F. Najafi B. Kheiri Open Access Article Abstract Page Full-Text 9 - The Role of Emotional Satisfaction in Customers’ Behavioral Intentions Regarding Service Quality in the Hotel Industry M. Haghighi H. R. Saeednia Gh. Kianosh Ghavim Open Access Article Abstract Page Full-Text 10 - Determining the Relationship between Store Image, Customer Satisfaction, Behavioral Intention and Short Distance (Case Study in Shahvand Chain Super Market of Tehran) H. Javanmard S. Hoseini Open Access Article Abstract Page Full-Text 11 - Consideration of Price Perception and Quality Perception on Behavioral Intention in Private and State Banks in Iran K. Hamdi S. S. Al Hosseini Open Access Article Abstract Page Full-Text 12 - Analysis of Factors Affecting the Behavioral Intentions of Organic Crops Technology from the Viewpoint of Agricultural Experts of East Azarbaijan Province yahya safi sis milad joodi damirchi Mozhdeh Maleki Open Access Article Abstract Page Full-Text 13 - Analysis of the influencing factors on the behavioral intention of farmers in the acceptance of Arta tobacco Abdolhalim Kor Reza Movahedi Hamid Balali 10.30495/jaeer.2023.73562.10970 Open Access Article Abstract Page Full-Text 14 - Explaining the Role of Communication Channels on Adaptation of Farmers towards Drought: The Case of Central part of Marvdasht Township Masoumeh Forouzani Omid M. Ghoochani Milad Taqipou Mojtaba Dehghanpour Open Access Article Abstract Page Full-Text 15 - Accepting Financial Transactions using Blockchain Technology and Cryptocurrency: A Customer Perspective Approach Masumeh Taheri Tolu Narges Yazdanian Hoda Hemmati HAMIDREZA KORDLOUIE Open Access Article Abstract Page Full-Text 16 - عوامل موثر بر پذیرش و استفاده از VADANA توسط دانشجویان دانشگاه آزاد اسلامی زاهدان در زمان همهگیری COVID-19: کاربرد مدل UTAUT Mehdi Haseli Songhor Mahdiya Afrashteh Samira Afrashteh Nahid Afrashteh 10.30495/jntell.2023.1990987.1072 Open Access Article Abstract Page Full-Text 17 - The Impact of Virtual Reality Technology on Creating the Attitude and Understanding of Customers Towards the Property and Service Provider in the Real Estate Consulting Division soraya Khanzadeh Ghalati Mousa Rahimi sirous keshavarz 10.30495/jsm.2023.1975237.1731 Open Access Article Abstract Page Full-Text 18 - The effect of motivational marketing on behavioral intentions through the attitude of football fans according to the moderating role of altruism Mohammad saivan Nouri navid mahtab 10.30495/kmsj.2023.1980992.1092 Open Access Article Abstract Page Full-Text 19 - Investigating the role of purchase regret and customer experience on customers' behavioral intention with the mediating role of competitive advantage of sports products Reza Mortazi Azadeh Seyedalinejad Mohamad Jalilvand 10.30495/kmsj.2023.1986028.1119 Open Access Article Abstract Page Full-Text 20 - The moderating role of open innovation in the impact of website appeale on customers' behavioral intentions Arezoo Hosseinzadeh Hamid Khodadad Hosseini Adel Azar Open Access Article Abstract Page Full-Text 21 - Investigating the relationship between green human resource management and creativity and green behavioral intention with regard to the role of green values Mozhdeh Nsirzadeh Gholamreza Memarzadeh Tehran Ghanbar Amirnejad Foad Makvandi Siroos Korahi Moghadam Open Access Article Abstract Page Full-Text 22 - Presenting Customer Behavior Model on Acceptance and Use of E-Banking Services by Developing and Analyzing UTAUT Theory Yasaman Modabbernia Hossein Vazifehdust, Mohamad ali Abdolvand Open Access Article Abstract Page Full-Text 23 - Comparative Study of the Impact of Service Quality, Corporate Image and Customer Satisfaction on Behavioral Intentions Narges Delafrooz Ali GholipourSoleimani Armin Goli Open Access Article Abstract Page Full-Text 24 - Study of Influencing Factor on Sustainable Behavior Javad Abbasi Atefeh Reaei Open Access Article Abstract Page Full-Text 25 - Effects of Services Quality, Perceived Value and Hedonic Affection on Behavioral Intentions of the Customers A Ibrahimi S. H. Mansouri Open Access Article Abstract Page Full-Text 26 - Study of Experiential Marketing on After-purchase Behaviors in Food Products H. R. Saeednia A. Goudarzi Open Access Article Abstract Page Full-Text 27 - Providing a Model for Measuring Tourist Satisfaction with the Services of Local Food Restaurants (A Case Study of Local Food Restaurants in Tehran) Iman Chashmfasa Open Access Article Abstract Page Full-Text 28 - Role of emotional intelligence on Behavioral Intentions of Customers in Stores mohammad Hassanzadeh Mohammad Haghighi Ali Salehi Open Access Article Abstract Page Full-Text 29 - Determinants of Farmers’ Participation in Horticulture-based Extension Programs in Iran: Application of the Theory of Planned Behavior Morteza Akbari Farahnaz Rostami Abdolmotaleb Rezaei 10.5455/ijamd.159883 Open Access Article Abstract Page Full-Text 30 - The Acceptance and use of Latin on-line databases among faculty members of Kermanshah universities based on Unified Theory of Acceptance and use of Technology (UTAUT) negin hoseini Mehrdokht Vazirpour Keshmiri Mozaffar Cheshmeh Sohrabi Open Access Article Abstract Page Full-Text 31 - Identifying the antecedents affecting the behavioral intentions of fans of Iran Premier League based on cognitive theory ahmad esmaili Nasrollah Mohammadi Farshad Emami Open Access Article Abstract Page Full-Text 32 - Understanding Online Store Service Quality Antecedents and Their Impact on Customer Satisfaction and Behavioral Intentions in Iran Seyed Mojtaba Moussavi Neghabi Morteza Anoosheh Masoud Qorbankhani DOI: 10.30495/SJSM.2024.1105489 Open Access Article Abstract Page Full-Text 33 - Planned Model Efficacy on Auditing Quality with Emphasis on Female Auditors’ Behavior Norms and Cultural Identity Bahareh Azami Hamzeh Mohammadi Khoshoui Rahman Saedi 10.61186/iau.1122090 Open Access Article Abstract Page Full-Text 34 - Identifying the Antecedents Affecting the Behavioral Intentions of Fans of Iran Premier League Based on Cognitive Theory ahmad esmaili Nasrollah Mohammadi فرشاد امامی Open Access Article Abstract Page Full-Text 35 - Investigating the mediating role of self-efficacy in the relationship between digital literacy and teachers' behavioral intention to use AI in education غفار کریمیان پور Shahla Hosseini edris dashti somayeh jafari nadoshan