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• Sadeghi.Mehrdad The effect of bank and customer relationship value on customer citizenship behavior based on quality and power of impermanent relationship variables (Case study: Saderat Bank of Isfahan) [ Vol.14, Issue 1 - Spring Year 1398]
• Sadeghi.Mehrdad The effect of Outdoor Advertising with the mediating role of Brand Equity on brand image from the viewpoints of Isfahan Sporting Goods customers (Case study: Darafsh sportswear brand) [ Vol.14, Issue 3 - Autumn Year 1398]
• Sadeghi.Mehrdad The effect of bank and customer relationship value on customer citizenship behavior based on quality and power of impermanent relationship variables (Case study: Saderat Bank of Isfahan) [ Vol.14, Issue 1 - Spring Year 1398]
• seyedin.bahram The mediating role of brand equity in the relationship between perceived value and customer life value in the banking industry [ Vol.14, Issue 2 - Summer Year 1398]