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  • sadeghi azar haris.fereshteh Investigating the Influence of Customer Equity Framework on Purchase Intention of Leasing Companies’ Customers [ Vol.10, Issue 2 - Summer Year 1394]
  • Salehi.Sayed Alireza The Influencing Factors on Consumer Choice Behavior Regarding Green Products Based on Theory of Consumption Values [ Vol.10, Issue 1 - Spring Year 1394]
  • Sarmadsaeedy.Soheil Identification and Classification Tools Integrated Marketing Communications (IMC) in Food Industry by Using of the AHP-FUZZY Technique (Dina Food Industry) [ Vol.10, Issue 4 - Winter Year 1394]
  • SHAHABI.ALI Analyzing the Effect of Internet Advertising on Iran’s Industrial Market, Using Fuzzy Dematel Method and a Systemic Approach [ Vol.10, Issue 3 - Autumn Year 1394]
  • shekarchizadeh.ahmad An Investigation of Influential Factors in Choosing Brands of Washing Products by Female Isfahanis Customers [ Vol.10, Issue 2 - Summer Year 1394]
  • shekari.somayeh The Effect of Relationship Marketing on Purchase Intention the Moderating Effects of Word-of-Mouth [ Vol.10, Issue 3 - Autumn Year 1394]