Current Issue Issue 3 Vol 3 Autumn 2024 Submit Your Paper Published Issues Vol. 3 ✓ Issue 3 - Autumn 2024 ✓ Issue 2 - Summer 2024 ✓ Issue 1 - Spring 2024 Vol. 2 ✓ Issue 4 - Winter 2024 ✓ Issue 3 - Autumn 2023 ✓ Issue 2 - Summer 2023 ✓ Issue 1 - Spring 2023 Vol. 1 ✓ Issue 3 - Winter 2023 ✓ Issue 2 - Autumn 2022 ✓ Issue 1 - Summer 2022 Menu • About Journal • Aims and Scope • Authors Guide • Publication Ethics Contact Journal Browse • Current Issue • By Issue • Author Index • By Subject • By Author
List of Articles Peiman Valipour Open Access Article Abstract Page Full-Text 1 - The Role of Brand Attractiveness in Customer Acceptance of the Brand (A case study in Borujerd textile brand sales branches) Peiman Valipour Maryam Sayari Open Access Article Abstract Page Full-Text 2 - The effect of social media activities on the brand equity of Borujerd textile sleep goods with a combined method Peiman Valipour Parvin Rahmanpour Open Access Article Abstract Page Full-Text 3 - The formation of customer loyalty from brand awareness and perceived quality through special value Borujerd Textile Factories sleepwear brand S. Alameh Hosaini Peiman Valipour Open Access Article Abstract Page Full-Text 4 - Creating Brand Equity by Evaluating Social Media Marketing Strategies (Case Study: Borujerd Textile Brand) Fariba Rahmati Peiman Valipour