List of Articles
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Open Access Article
1 - Digital banking business model based on electronic marketing
Ali Zamani Parviz Saeidi Elahe Masoumi -
Open Access Article
2 - Designing and Evaluation of an Interactive Marketing Model for Customer Retention and Loyalty
Ali Hajiaghabozorgi mahmood ahmadi sharif peyman Ghafari Ashtiani -
Open Access Article
3 - The key role of social media is in building trust and shaping the repurchase intention of customers
Seyedvahid Hosseinipour Mohammad Reza Bagherzadeh Masoud Yousefzadeh Mehrdad Matani Seyed Ahmad Jafari Kolarijani -
Open Access Article
4 - Evaluation of e-business management strategies based on interpretive structural modeling
yousef Ramezani Neda Zarin Negar Mohsen Najafi Ali Khiyabini Tanha -
Open Access Article
5 - Identifying factors affecting the development of Iran's indirect garment exports with a mixed approach
Farshad Aalidaeii Mostafa Hashemi Tilehnouei hossine vazifeh dust -
Open Access Article
6 - Designing the cognitive bias pattern for insurance industry marketing managers through digitization.
Seyed Fakhredin Alavi Farid Asgari Behzad Shahrabi Babak Haj Karimi -
Open Access Article
7 - Brand attitude and purchase intention of domestic and foreign brands: The role of cosmopolitanism in emerging markets
Elnaz Toumari ّFarokh Ghuchani Masoumeh Jafari -
Open Access Article
8 - Designing and explaining human capital policies to achieve sustainable social development (Study case of Qutb 8 Medical Sciences Universities of the country)
Hadi Fazeli Moghadam Hamdollah Manzari Tavakoli Sanjar Salajeghe Zahra Anjomshoae