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Open Access Article
1 - Analysis the indicators of circular business model in Iran steel industry
mahsa varasteh hasanali aghajaniIssue 11 , Vol. 3 , Winter 2023According to recent research, by 2050, humans will need three planets with the characteristics of Earth to supply the natural resources required by the existing linear economy. Moving towards a circular economy model is an example of fundamental changes that require new MoreAccording to recent research, by 2050, humans will need three planets with the characteristics of Earth to supply the natural resources required by the existing linear economy. Moving towards a circular economy model is an example of fundamental changes that require new ways of thinking and doing business. After oil and natural gas, the steel industry is the second largest industry in the world in terms of economic value and turnover. Considering the managerial and organizational problems and the lack of an effective and coherent structure to plan and follow up on scrap related issues in the country, the purpose of this research is to investigate the connections and analysis of indicators of the circular business model of the steel industry, which consists of strategies, actions and output. are formed with an emphasis on providing a practical solution in the policies and decisions of managers in the direction of the circular economy approach. In this research, the DEMATEL technique was used to analyze relationships. The statistical population of this research is the experts, experts and steel industrialists, according to their experience, skills, and expertise, the purposeful sampling method was used. The results showed that the most effective indicators of the circular business model are strategies and actions, and the most effective are outputs and consequences. Manuscript profile -
Open Access Article
2 - Identifying the cause and effect circles of investing in the sports industry by determining the effect of economic growth
Elnaz Sadeghi dizaj Mohammad Rahim Najafzadeh Jafar Barghi Moghadam َAli Reza Bafandeh ZendehIssue 11 , Vol. 3 , Winter 2023One of the most important indicators of real development and progress of countries is sports. Considering the gap of a comprehensive model in the organizations of the country and consequently the sports industry, in order to use the potential of investment and planning MoreOne of the most important indicators of real development and progress of countries is sports. Considering the gap of a comprehensive model in the organizations of the country and consequently the sports industry, in order to use the potential of investment and planning to achieve economic growth, there is a need for investigation and research. Therefore, the purpose of this research was to identify the cause and effect circles of investment in the sports industry by determining the effect of economic growth based on the dynamics of the system. And they were used for the analysis based on the systemic approach and the interactions between the components and subsystems of investment in the sports industry. The participants of the research were managers and experts in the field of sports industry, 20 of whom were purposefully selected as samples. Data analysis was done using Vansim software. The results of this research show that the investment system in the sports industry has the main subsystems of commercialization, privatization, infrastructure development, sports tourism and gaps in the market. In fact, these five subsystems are under the policies of the investment system in the sports industry; In other words, the policies of the investment sector in the sports industry act as the input of these subsystems. Also, the cause and effect circles obtained from the multiple subsystems of investment in the sports industry, draw the influencing variables and how they interact with each other and provide as a basis for the solution. Manuscript profile
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Open Access Article
1 - The Effect of Content Quality of Social Networks on Brand Awareness and Purchase Intention with Filling the Online and Offline Gap Perspective
Mohammad Reza Kousheshi Mohammad FaryabiIssue 1 , Vol. 1 , Summer 2021The aim of this study is to investigate the effect of content quality of social networks on brand awareness and purchaseintention of consumers. This research is one of the applied researches in terms of purpose. Data is collected through a Survey research and survey and MoreThe aim of this study is to investigate the effect of content quality of social networks on brand awareness and purchaseintention of consumers. This research is one of the applied researches in terms of purpose. Data is collected through a Survey research and survey and it is a Descriptive research in terms of method. In this study, 503 social network instagram users in Tabriz participated through fulfilling the survey. Voluntary response samplings are used in selecting the Statistical sample. The validity of questionnaire using contextual and convergent and divergent validity and stability of questionnaire depending on Cronbach Alpha and compound stability have been confirmed. Research theories were tested by using structural transaction modeling and maximum rectification method with AMOS software Findings of the study indicate that high quality of presented content results in increased brand awareness, hedonic motivation and customer engagement. Also, increased brand interactivity leads to increased utilitarian motivation those results in increased customer engagement. Brand awareness has a positive effect on customer perceived value and also, customer perceived value on purchase intention. Results of the study indicate that instagram consumers’offline purchase intention affected positively by two paths. Online activities of brands that is the first path of content quality, increases the hedonic motivation and the second path, is brand interactivity that results in increased utilitarian motivation. Both paths have a positive effect on customer engagement, brand awareness, perceived value and users’ offline purchase intention. Manuscript profile -
Open Access Article
2 - The Impact of Strategic Deviance on Corporate Cash Holdings
Younes Badavar Nahandi Shahla Abbaszadeh Elmira ShahamifarIssue 6 , Vol. 2 , Autumn 2022Today, the amount of cash assets held by companies and its affecting factors are the important issues that have been considered in the financial literature. Therefore, the purpose of this study is to determine the effect of strategic deviation on the level and value of MoreToday, the amount of cash assets held by companies and its affecting factors are the important issues that have been considered in the financial literature. Therefore, the purpose of this study is to determine the effect of strategic deviation on the level and value of cash holdings. This research is an applied research in terms of purpose, causal research in terms of methodology, and is post- event in terms of research time. Research hypotheses were analyzed using a sample of 120 companies accepted in Tehran Stock Exchange during 2014-2020 and using multi-variable regression model based on panel data techniques using Stata and Excel softwares. The results show that the strategic deviation has a significant and negative effect on cash holding, but it does not affect the value of cash holding in the market. It can be concluded that amount of deviation in the operations of a company compared to industry can be caused by incentive trading and it does not affect the value of holding cash fund of the company in the general. Manuscript profile -
Open Access Article
3 - Synthesis research in productivity studies of educational organizations
Mirmohsen Alavinamvar Behnam talabi sadegh maleki avarsinIssue 2 , Vol. 1 , Winter 2021The purpose of this article is to systematically study and present a meta-combination of theoretical models and research conducted in the field of productivity of educational organizations in Iran and foreign countries. The research has been done with a qualitative appr MoreThe purpose of this article is to systematically study and present a meta-combination of theoretical models and research conducted in the field of productivity of educational organizations in Iran and foreign countries. The research has been done with a qualitative approach of the type of synthesis research with meta-combined method. The statistical population of the research includes 10 dissertations and 40 articles related to the subject of productivity. 6 dissertations and 10 articles were selected as a sample by non-random purposeful method.To collect the data of the present study, books, articles and dissertations and semi-structured interviews with productivity experts were used. The result was a combination of identifying 198 repetitive variables and finally creating a conceptual framework in the field of organizational productivity around the five main axes of education, research, culture, student and credits and facilities in both quantitative and qualitative dimensions. These axes play an essential role in the productivity of organizations and can be a basis for researchers in the field of organizational productivity.Keywords: Meta- synthesis, productivity, educational, research, cultural, student, credits and facilities Manuscript profile -
Open Access Article
4 - categorizing brand value index in the automotive industry of Iran
mahsa karbalaei hassan hossein vazifehdoost karim hamdiIssue 5 , Vol. 2 , Summer 2022The present study was conducted with the aim of grouping brand value index in the automotive industry of Iran. This research is applied in terms of purpose and exploratory survey in terms of approach. The statistical population was a group of automobile sector experts w MoreThe present study was conducted with the aim of grouping brand value index in the automotive industry of Iran. This research is applied in terms of purpose and exploratory survey in terms of approach. The statistical population was a group of automobile sector experts who were fully acquainted with the issues of brand value in Tehran. Based on this and using the purposive sampling method, 35 people were selected. In the process of identifying the brand value index, an unstructured interview tool was used in the grouping stages of the brand value indicators. In this research, in different phases, different methods and software were used. In the grouping indicators, descriptive and inferential analysis methods such as mean, Kolmogorov-Smirnov test, one-sample t-test, and factor analysis were used to perform calculations, Excel and SPSS software. Finally, the results of the study led to the identification of seven dimensions (distinction, awareness, belonging, trust, quality, loyalty, and social responsibility) and 24 sub-indicators. Manuscript profile -
Open Access Article
5 - Analysis the indicators of circular business model in Iran steel industry
mahsa varasteh hasanali aghajaniIssue 11 , Vol. 3 , Winter 2023According to recent research, by 2050, humans will need three planets with the characteristics of Earth to supply the natural resources required by the existing linear economy. Moving towards a circular economy model is an example of fundamental changes that require new MoreAccording to recent research, by 2050, humans will need three planets with the characteristics of Earth to supply the natural resources required by the existing linear economy. Moving towards a circular economy model is an example of fundamental changes that require new ways of thinking and doing business. After oil and natural gas, the steel industry is the second largest industry in the world in terms of economic value and turnover. Considering the managerial and organizational problems and the lack of an effective and coherent structure to plan and follow up on scrap related issues in the country, the purpose of this research is to investigate the connections and analysis of indicators of the circular business model of the steel industry, which consists of strategies, actions and output. are formed with an emphasis on providing a practical solution in the policies and decisions of managers in the direction of the circular economy approach. In this research, the DEMATEL technique was used to analyze relationships. The statistical population of this research is the experts, experts and steel industrialists, according to their experience, skills, and expertise, the purposeful sampling method was used. The results showed that the most effective indicators of the circular business model are strategies and actions, and the most effective are outputs and consequences. Manuscript profile -
Open Access Article
6 - Localization of Enterprise Architecture model for Islamic Azad University
masume saraiy omidali hosseinzade asadalah khadiviIssue 2 , Vol. 1 , Winter 2021Abstract:Increasing competitive advantage in universities requires the integration and coherence of processes and the optimal use of all hidden resources and assets, and ultimately the application of a comprehensive approach such as Enterprise Architecture. The aim of t MoreAbstract:Increasing competitive advantage in universities requires the integration and coherence of processes and the optimal use of all hidden resources and assets, and ultimately the application of a comprehensive approach such as Enterprise Architecture. The aim of this study was to localize the Enterprise Architecturemodel for the university using the TOGF framework in a descriptive survey method, and to collect data in a mixed style (qualitative and quantitative) using the Delphi method with a sample size of 30 people and snowball sampling using the theory method. Background and Delphi data were collected using a researcher-made tool (Cronbach's alpha, 0.913) and for data analysis by synthesis research and open coding and for statistical analysis of structural equation modeling, SPSS 26 software, Smart PLS 3.2 was used. The results show that the localized Enterprise Architecture for the university has three key variables: business architecture, technology architecture and information systems architecture, and the overall good fit index of the model (SRMR) with the value 023 / 0 less than 0.08 indicates the suitability of the model.Keywords: TOGF Framework, Academic Enterprise Architecture Business Architecture, Technology Architecture, and Information Systems Architecture Manuscript profile -
Open Access Article
7 - The Impact of Dynamic Supply Chain on the Performance of Pharmaceutical Companies
Majid Motamedi Mohammad Hossein Darvish Motevalli Ahad NorouzzadehIssue 2 , Vol. 1 , Winter 2021In today's world, drug supply chain management becomes more complex and requires the involvement of various stakeholders such as drug manufacturers, wholesalers, distributors, customers and regulators. The aim of this study was to investigate the effect of dynamic suppl MoreIn today's world, drug supply chain management becomes more complex and requires the involvement of various stakeholders such as drug manufacturers, wholesalers, distributors, customers and regulators. The aim of this study was to investigate the effect of dynamic supply chain on performance through the mediating role of supply chain disruption orientation and resilience in drug companies. The present study was conducted with a structural equation modeling approach. The statistical population of the study includes managers in the field of supply chain in drug manufacturing companies. A sample of 357 people was selected. The data collection tool is the standard questionnaire of Yu et al. (2019). The collected data were analyzed using SmartPls software. The results showed that dynamic supply chain has a significant effect on supply chain disruption orientation and resilience. Also, the effect of supply chain disruption orientation and resilience on performance and also the effect of supply chain disruption orientation on supply chain resilience were confirmed. Finally, it was found that dynamic supply chain affects the performance of companies through the mediating role of supply chain disruption orientation and resilience. Manuscript profile -
Open Access Article
8 - Analysis the role of project risk management on performance with the mediating role of intellectual capital
mohammad mehdi movahedi nohshin hafezizadehIssue 7 , Vol. 2 , Autumn 2023The purpose of this research is to investigate the impact of risk management on the organization's performance with regard to the mediating role of intellectual capital. The current research is applied and descriptive in terms of purpose. In terms of data collection, it MoreThe purpose of this research is to investigate the impact of risk management on the organization's performance with regard to the mediating role of intellectual capital. The current research is applied and descriptive in terms of purpose. In terms of data collection, it is also considered field. The data collection tool in this research is a questionnaire that contains 21 questions to measure all research variables. The validity of the questionnaire was confirmed by the opinions of professors and experts and factor analysis, and its reliability was checked and confirmed using Cronbach's alpha. The statistical population of the current research is the headquarters staff of Saipa Tehran. Using Cochran's formula, 140 people were examined as the final sample of the research. In order to test the hypotheses, the method of structural equation modeling has been used. Also, the research results were analyzed using SPSS and smatrpls software. The results of the hypothesis test showed that risk management has an effect on the organization's performance and intellectual capital. Intellectual capital also has an impact on the performance of the organization. The mediating role of intellectual capital was also confirmed regarding the impact of relationships. Manuscript profile -
Open Access Article
9 - Identifying and prioritizing the factors affecting the capabilities of technological platforms
Seyed Rasoul Hoseini Tooraj Sadeghi Ali Hoseinzadeh Sahel FarrokhianIssue 6 , Vol. 2 , Autumn 2022Today, the continuous production of new products and the rapid return of large investment costs have determined the efficiency of companies. Therefore, adopting product production strategies based on the platform and utilizing its capabilities will be very important. Th MoreToday, the continuous production of new products and the rapid return of large investment costs have determined the efficiency of companies. Therefore, adopting product production strategies based on the platform and utilizing its capabilities will be very important. The present study aims to design and explain the model of technological platform capabilities in the cosmetics industry and prioritize the factors involved in this model. The present study is exploratory in nature; In terms of the purpose of applied research; In terms of data collection method, a descriptive survey is a mixed (qualitative-quantitative) research based on the nature of the data. The statistical population of the study is university professors in the field of business and business as well as senior managers in the field of cosmetics. In this regard, based on expert interviews with experts and the application of data foundation theory, 16 main components and 71 categories in the field of technological platform capabilities in the cosmetics industry were identified. In the next step, the necessary validation was performed using the fuzzy Delphi method (FDM) and it was found that all components of the research have sufficient validity. Finally, the criteria and sub-criteria were ranked using the BWM technique. Which shows that the axial dimension is the most important among the dimensions and also each of the research components and their sub-criteria were prioritized. Manuscript profile -
Open Access Article
10 - Designing a Consumer Motivation Pattern for Online Group Shopping Using Structural-Interpretive Modeling
mojtaba ramazani reza nasrollahi saeidlo davood lafz froshan keivan aliverdi nasabIssue 3 , Vol. 1 , Winter 2022Online group shopping has become an important and fast selling channel providing the products and services provided, however it has been done thoroughly to examine the different types of online group shopping note. With the aim of this research, there has been the desig MoreOnline group shopping has become an important and fast selling channel providing the products and services provided, however it has been done thoroughly to examine the different types of online group shopping note. With the aim of this research, there has been the design of a model of consumer motivation to buy online group using modeling-interpretive construction. Descriptive research method and statistical sample of research in the section of identifying consumer motivations for online group shopping includes 217 users of group shopping websites. In the second part, ten news people have been used to design the pattern and leveling. In order to collect statistical information, two questionnaires were used. The first questionnaire was used to identify online shopping groups and the second questionnaire was used to design a pattern and leveling based on the structural-interpretive modeling method. In order to analyze the data of the actual analysis and Cronbach's alpha coefficient to check the validity of the questionnaire, t-test was used to prescribe users for group online shopping and to design a pattern for buying a model made for modeling-interpretation. The results are in the court identification section, which out of a total of sixteen factors extracted from the research literature, ten factors in the title of consumer motivation to buy online group that you are looking for. Also, the results of structural-interpretive modeling showed that the quality of the website is in the seventh level and as an operating system causes. Manuscript profile
