List of Articles Customer experience Open Access Article Abstract Page Full-Text 1 - Investigating the role of attitude and co-creation in the effect of dimensions of customer experience records on the intention to repurchase from an online store (case study: sports products) Donya Bavi Gholamreza Kenar kordi 10.30495/jism.2023.73290.1037 Open Access Article Abstract Page Full-Text 2 - Investigating the Influential Factors on Customer Experience Management on Bank Indicators (Case Study of Maskan Bank of Kermanshah City) Ebrahim Heshmati Hamidreza Saeednia ali Badie Zadeh Open Access Article Abstract Page Full-Text 3 - Presentation of Conceptual Model of Customer Experience Management of Brand Relation Based on Foundation Data Theory ۰Keyvan ۰Ghayemalaee Hassan Esmailpour Hamidreza Saeednia Farideh Haghshenas Open Access Article Abstract Page Full-Text 4 - The Impact of Applying Brand Positioning and Customer Experience on Loyalty (Case Study: Hamrahe Aval) Ramezan Noori Babian Mohammad Aghayee Nader Qaribnavaz Vahid Nasehifar Open Access Article Abstract Page Full-Text 5 - Retaining Customers with the Experience of Using Mobile Phones in Omni channels: The Moderating Effects of Product Information Overload and the Attractiveness of Alternative Products ERPHAN DADASHZADEH HORMOZ MEHRANI KARIM HAMDI HAMDI 10.30495/jomm.2023.69529.1974 Open Access Article Abstract Page Full-Text 6 - The Role of Store’s Fitting Room (Clothes Changing Room) at Tehran Shopping Centers on Recall Shopping Experiences: Mixed Method Approach kobra najafi Kambiz Heidarzadeh Mohsen Khonsiavash 10.30495/jomm.2023.69534.1975 Open Access Article Abstract Page Full-Text 7 - Presenting the Customer Experience Management Model in Real Estate Marketing with a Mixed Approach Reza kochakpour nesfi H. R. Saeednia Hamid Saeedi rahim mohtaram Open Access Article Abstract Page Full-Text 8 - The Exploration of Verbal and Visual Characteristics of products in online stores Babak Rashidi Ashtiani S. H. Khodadad Hoseini Beytollah Akbari Moghaddam Open Access Article Abstract Page Full-Text 9 - Measuring the Qualitative Visual Streetscapes Experience of People Using the Customer Experience Management (CEM) Method; Case Study: Karim Khan Zand Street, Shiraz Mojtaba Rafieian Fatemeh Shams Open Access Article Abstract Page Full-Text 10 - Investigating the Impact of Factors Affecting the Acceptance of Financial Technology by Bank Customers (Case Study of Pasargad Bank) Seyedeh shima Eftekhari sinjani alireza rousta Abdullah Naami Open Access Article Abstract Page Full-Text 11 - Designing a marketing model in the community based on customer experience in nature tourism in Mazandaran province golnar shojaei Mahboubeh Naderi Doust Open Access Article Abstract Page Full-Text 12 - Render Pattern in Order to Recognition Role of Customers Experiment in Purchase Understanding Behavior in Discount Chainstores. Eshagh Ghorchi beygi Golnar Shojaei Baghini Open Access Article Abstract Page Full-Text 13 - Designing a marketing model in the community based on customer experience in nature tourism in Mazandaran province Mahboubeh Naderidoust Golnar Shojaei Baghini Open Access Article Abstract Page Full-Text 14 - Designing a Customer Experience Management Model in the Field of Car Relief Services (The Mixed Methods Research) Mahmoud Eghbali Hamid Saeedi Hamid reza Saeednia 10.30495/jsm.2021.1943010.1545 Open Access Article Abstract Page Full-Text 15 - Developing a Dynamic Model for the Impact of Servicescape on Customer Experience in the Hotel Industry Somayyeh NasarAmini jeloudarlou Samad Aali Mohamad Faryabi Alireza Bafandeh zendeh 10.30495/jsm.2021.1940878.1525 Open Access Article Abstract Page Full-Text 16 - Customer Experience Management: Scientometric Analysis to Record the Past and Illustrate the Future pegah Hoodi Tahmours Hasangholi Pouryasouri 10.30495/jsm.2023.1979015.1763 Open Access Article Abstract Page Full-Text 17 - The Effect of Advertising on Expectations and Perception of the Brand with Emphasis on the Mediating Role of Customer Experience Management in the Insurance Industry Esmaeil Kiyomarsi Hamid Reza Saeednia Zahra Alipour Darvishi 10.30495/jsm.2021.1943472.1562 Open Access Article Abstract Page Full-Text 18 - Proposing a Customer Experience Management Model Based on the Grounded Theory Approach in Aviation Industry (Case study: Taban Airline) Mohammad Sadeghi Far Azar Kaffashpoor Abdollah Naami 10.30495/jsm.2022.1945579.1576 Open Access Article Abstract Page Full-Text 19 - Designing and Explaining the Digital Marketing Model with the Approach of Customer Experience Management (CEM) Hiva Zadegan Mohammad Aghaei Mohammad Rahim Esfidani Tahmoures Hasangholipour Manouchehr Ansari 10.30495/jsm.2023.1973844.1721 Open Access Article Abstract Page Full-Text 20 - Investigating the role of purchase regret and customer experience on customers' behavioral intention with the mediating role of competitive advantage of sports products Reza Mortazi Azadeh Seyedalinejad Mohamad Jalilvand 10.30495/kmsj.2023.1986028.1119 Open Access Article Abstract Page Full-Text 21 - Investigating the Impact of Word of Mouth Advertising on Customer Experience Management in the Dental Equipment Industry Using Fuzzy Analytic Hierarchy Process Shaghayegh Shakiba Tabar Sina Nematizadeh Hamidreza Saeednia 10.22094/joie.2022.1945838.1916 Open Access Article Abstract Page Full-Text 22 - Presenting a Model of Customer Experience Management in Mobile Banking Industry for Commercial Banks Customers in Dubai Maryam Abadi Hamidreza Saeednia Abbas Khorshidi 10.22094/joie.2021.678825 Open Access Article Abstract Page Full-Text 23 - The Diamond Model of Digital Marketing Capabilities in Chain Stores with an Approach to Improving Productivity Tahmooreth Hasanqolipouriasori Maryam Osati Mohammad Aghaei Masoud Keimasi 10.30495/qjopm.2023.1961564.3394 Open Access Article Abstract Page Full-Text 24 - The effect of customer experience management on word-of-mouth advertising with the mediating role of customer relationship management in Mashhad bodybuilding clubs seyed mohammad hosein hoseini ravesh amir moghaddam Open Access Article Abstract Page Full-Text 25 - Improving the customer experience through the implementation of a co-creation approach with the customer with action research method ali tayyebi rahani محمد رضا حسینی مهدی عزیزی Open Access Article Abstract Page Full-Text 26 - Investigating the Role of Social Media Marketing and Experience for Loyalty Intention and Participation Intention, Considering the Mediating Role of Relationship Quality (Case Study: BaniMode Online Cosmetics Store) Zahra Alahverdi Saeid Landaran Esfahani 10.30495/msds.2022.1955946.1047 Open Access Article Abstract Page Full-Text 27 - Identifying and Analyzing the Factors Affecting Consumer Experience by MicMac (Case Study: Iran Electronic Retailers) Faezeh Hedayat Nazari Zohreh Dehdashti Shahrokh sina Nematizadeh Open Access Article Abstract Page Full-Text 28 - The role of sensory marketing in the improvement of customer experience and the intention of purchase from a store (case of study: Ofogh Kourosh chain stores) Reza Kazemi majid fattahi Niloofar Imankhan Open Access Article Abstract Page Full-Text 29 - Effect of customer experience on revisit intention to FMCG industries with consideration of loyalty, hedonic values and brand equity. faezeh mohammadi sina nematizadeh seyed abbas heydari hossein safarzadeh Open Access Article Abstract Page Full-Text 30 - Validation of value creation pattern with customers in the banking industry-Case study: Bank Mellat Amir Ali Koushki Fataneh Alizadeh meshgani Nasser Fegh-hi Farahmand Open Access Article Abstract Page Full-Text 31 - Providing a tool to study the factors affecting customer portfolio management (CPM) in the insurance industry ali akbar jafri kambiz shahroodi seyed mahmoud shabgoo monsef narges delafrooz Open Access Article Abstract Page Full-Text 32 - Designing and explaining the customer experience management model in creating value and revenue in the virtual tourism industry in the metaverse environment (with the method of data-based theory) dorna abdollahi ماندان مومنی Masoumeh Latifi Benmaran Open Access Article Abstract Page Full-Text 33 - Investigating Antecedents and Consequences of Customer Experience in Using Mobile Banking Applications Nastaran Haghjooye Javanmard ابوالقاسم ابراهیمى Open Access Article Abstract Page Full-Text 34 - Customer Experience Management in Maritime Transport Industry Hoda Zadvan bahram kheiri بهروز قاسمی Open Access Article Abstract Page Full-Text 35 - Identifying service quality dimensions in the digital platforms ecosystem and the influence on intention to use Based on customer experience Asieh Nazemi Masoumeh Hoseinzade Shahri
