Presenting a Model of Customer Experience Management in Mobile Banking Industry for Commercial Banks Customers in Dubai
Subject Areas : Design of ExperimentMaryam Abadi 1 , Hamidreza Saeednia 2 , Abbas Khorshidi 3
1 - Department of Business Administration, U.A.E Branch, Islamic Azad University, Dubai, United Arab Emirates
2 - Department of Business Management, North Tehran Branch, Islamic Azad University, Tehran, Iran.
3 - Department of Educational Management, School of Management, Islamic Azad University, Islamshahr Branch, Tehran, Iran.
Keywords:
Abstract :
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