Richard Florida- a theorist in the field of creative city- believes, the cities are modern containers of creativity and have always been driving wheels for motivating, concentrating and directing human creative energy. Hence, this study aimed to measure the "Creativity
More
Richard Florida- a theorist in the field of creative city- believes, the cities are modern containers of creativity and have always been driving wheels for motivating, concentrating and directing human creative energy. Hence, this study aimed to measure the "Creativity Level of Qazvin City" in Iran by using a descriptive-analytical method. To this end, secondary data and questionnaires were used to collect information from the citizens. Then, the TOPSIS and AHP models and SPSS software were employed to analyze the creative city indices for Qazvin's triple region through adopting three hypotheses. Finally, of thee hypotheses, two hypotheses were confirmed and one hypothesis was rejected. Therefore, it can be said that Qazvin city has the required potential to move towards the creative city, although this trend has been slipping since 2013, but with regard to the creativity capacity of Qazvin, it is suggested that, field strengthening should be taken action which has a greater global luck.
Manuscript profile
