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• ghaffari.mohammad Investigating the Effect of Cognitive Distortion on the Brand d Image (Case Study: the Customers of System Group Company) [ Vol.12, Issue 3 - Autumn Year 1396]
• ghale noei.Mohammad Karim The Effect of Perceptions of Fair Price on Samsung Consumer Shopping (Case Study: Citizens of Arak) [ Vol.12, Issue 3 - Autumn Year 1396]
• ghodrati.aniseh Evaluation of the Effect of Marketing Mix on Private Label Brand Value (Case Study: Dairy Products) [ Vol.12, Issue 3 - Autumn Year 1396]
• Gholami.Abdolkhalegh Comparative study of the brand's prominence effect on purchase decision in Iranian and foreign home appliances with Grounded Theory Approach [ Vol.12, Issue 3 - Autumn Year 1396]