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• Haghighi.Mohammad Comparative study of the brand's prominence effect on purchase decision in Iranian and foreign home appliances with Grounded Theory Approach [ Vol.12, Issue 3 - Autumn Year 1396]
• haji hoseini.effat The impact of marketing activities on service brand equity: The mediating role of evoked experience [ Vol.12, Issue 4 - Winter Year 1396]
• hakimi.iman The Effect of Consumer Perceived Values on Brand Love and Its Consequences: Explaining the Mediating Role of Brand Identity [ Vol.12, Issue 4 - Winter Year 1396]
• Heidarzadeh Hanzaee.Kambiz Empirical Study about the Effect of Stress on Compulsive Buying With Moderating Role of Gender [ Vol.12, Issue 2 - Summer Year 1396]
• Heidarzadeh Hanzaee.Kambiz Effect of psychological contract violation on positive word of mouth intention in online shopping (case study: customers of digikala) [ Vol.12, Issue 4 - Winter Year 1396]
• Heidarzadeh.kambiz Empirical Study about the Effect of Stress on Compulsive Buying With Moderating Role of Gender [ Vol.12, Issue 2 - Summer Year 1396]
• Hozouri.somayeh Identification and ranking of effective factors in project marketing on buyer-seller relationships in the trading Market [ Vol.12, Issue 4 - Winter Year 1396]