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  • co-creation
    • List of Articles co-creation

      • Open Access Article
        • Abstract Page
        • Full-Text

        1 - Investigating the role of attitude and co-creation in the effect of dimensions of customer experience records on the intention to repurchase from an online store (case study: sports products)
        Donya Bavi Gholamreza Kenar kordi
        10.30495/jism.2023.73290.1037
      • Open Access Article
        • Abstract Page
        • Full-Text

        2 - The Effects of Value Co-Creation on the Effectiveness of Digital Health Platforms: A Dynamic Process Model
        mohsen radpour seyed hassan hataminasab shahnaz nayebzadeh
      • Open Access Article
        • Abstract Page
        • Full-Text

        3 - Branding co-creation through customers participation in digital media
        Ali Akbar Khademi Ali Boromandnasab Hanieh Farazandeh
      • Open Access Article
        • Abstract Page
        • Full-Text

        4 - Designing a model for value co-creating in the banking industry with a competitive advantage creation approach (Mixed method)
        mohammad javad karimzade hamideh reshadatjoo Fataneh ALIZADEHMESHGANI
      • Open Access Article
        • Abstract Page
        • Full-Text

        5 - The effect of co-creation in the face of augmented reality on perceived risk, perceived trust
        Masoomeh Ghafoori Nosrat Shadnoosh Muhammad Ali Karamati
      • Open Access Article
        • Abstract Page
        • Full-Text

        6 - The effect of co-creation experience on green behavior with the mediating role of quality of life and moderating green attitude in the tourism industry of Mazandaran province
        mohammad bashokouh ajirlo, iman ghasemi hamedani
        10.30495/jest.2021.55807.5189
      • Open Access Article
        • Abstract Page
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        7 - Presenting a co-creation model in the face of added reality on perceived risk, perceived trust and customer purchase intention
        Nosratallah Shadnoush Mohammad ali Keramati Maesumeh Ghafuri
      • Open Access Article
        • Abstract Page
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        8 - Designing a Value Co-Creation Model for the Medical Tourism Industry in Guilan Province
        Maryam Hassanzadeh Narges Delafrooz Ali Gholipour Soleimani Kambiz Shahroudi
      • Open Access Article
        • Abstract Page
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        9 - عامل‌های اثرگذار بر هم‌ارزش‌آفرینی دانشجویان جهت نهادینه‌سازی پایداری در ساختار دانشگاهی (مورد مطالعه: دانشگاه‌های کشاورزی و منابع طبیعی ایران)
        فیض اله منوری فرد مسعود برادران بهمن خسروی پور
      • Open Access Article
        • Abstract Page
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        10 - A Strategic Model for the Development of Medical Tourism with an Emphasis on the Co_Creation of the Organization Value and the Customer: The Case of Guilan Province
        Maryam  Hassanzadeh
      • Open Access Article
        • Abstract Page
        • Full-Text

        11 - Improving the customer experience through the implementation of a co-creation approach with the customer with action research method
        ali tayyebi rahani محمد رضا حسینی مهدی عزیزی
      • Open Access Article
        • Abstract Page
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        12 - Presenting a co-creation model of brand value with customers in the dairy industry with a future research approach
        hossein shakibi Seyyed Mahmoud shabgou Monsef Ali GHolipour soleimani
      • Open Access Article
        • Abstract Page
        • Full-Text

        13 - Designing a digital marketing model in the field of capital market : A qualitative study Case study: Brokerage companies
        Mostafa Hoseinzadeh shadan vahabzadeh Monshi Hamed Abasi nami HOrmoz Mehrani Abolfazl Shahrabadi
      • Open Access Article
        • Abstract Page
        • Full-Text

        14 - Developing Brand Value Co-Creation Model in Football
        bahador haghighi hossein eydi keyvan shabanimoghadam
      • Open Access Article
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        • Full-Text

        15 - Designing a value co-creation model with a green human resources approach in medical sciences universities in the north of the country
        Musareza zanganeh Mahmoud Reza Mostaghimi علیرضا مزیدی
        https://doi.org/10.71769/jgm.2025.1103645
      • Open Access Article
        • Abstract Page
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        16 - Consequences of Value Co-creation Strategy in Educational Services
        Fatemeh Zargaran Khouzani Hossein Rahmanseresht seyed mohammad sobhani fatemeh fakhri
        10.30495/jedu.2022.25429.5059
      • Open Access Article
        • Abstract Page
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        17 - Improving the value co-creation model in virtual learning environments with emphasis on ethical behavior and cooperative behavior
        Seyed Nuredin Mahmoudi donya gandomkar
        10.30495/jedu.2024.32041.6423
      • Open Access Article
        • Abstract Page
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        18 - Identifying Factors of Value Co-creation and Brand Effectiveness of Iran's Knowledge-Based Sports Companies
        Ali Reza  Amini Mohammad Reza  Moradi Rasul  Nazari
        10.71648/jmobs.2024.1193354

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