List of Articles

• Open Access Article
  • Abstract Page
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  1 - The Impact of Social Media Advertising Features on Costumer Purchase Intention
  Amirreza Ahmadnejad Masti kambiz heidarzadeh hanzaee fereshteh lotfizadeh
  10.30495/jomm.2022.19511
• Open Access Article
  • Abstract Page
  • Full-Text
  
  2 - Providing the Sales Model of New Products of the Country's tire Industry through Relational Marketing Methods
  masoud safizadeh afsaneh zamanimoghadam Abbas Toloei Ashlaghi
  10.30495/jomm.2022.19517
• Open Access Article
  • Abstract Page
  • Full-Text
  
  3 - The Effect of Affiliate Marketing on Purchase Intention of Customers: Investigation of the Mediator Role of Customer Trust and the Moderator Role of Customer Involvement and Customer Perceptions. (Case Study: Food Industry)
  Maedeh Masoumi Asadollah Kordenaeij Asghar Moshabaki
  10.30495/jomm.2022.63707.1877
• Open Access Article
  • Abstract Page
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  4 - Investigating the impact of social media advertising features on the intention to buy young customers in the electronics industry (case study: digikala)
  abbasali hajikarimi Fatemeh Karimi Jafari shahin yazdani
  10.30495/jomm.2022.63424.1874
• Open Access Article
  • Abstract Page
  • Full-Text
  
  5 - Influential variables on changing consumer attitudes based on cognitive dissonance approach
  fatemeh ashouri Naser Azad Abdullah naami mahmoud modiri
  10.30495/jomm.2022.63056.1866
• Open Access Article
  • Abstract Page
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  6 - The Effect of Social Customer Relationship Management on Financial Performance with the Mediating Role of Customer Commitment and Customer Satisfaction (Case Study of a Private Bank in Khuzestan Province)
  sajad Rabiheh ali Rezaian
  10.30495/jomm.2022.60251.1808
• Open Access Article
  • Abstract Page
  • Full-Text
  
  7 - Provide a Model for Customer Relationship Management (CRM) In Discount Chain Stores Through The Use of the Internet of Things and Big Data
  Mohammadreza Rostami Eshagh ghoorchibeygi
  10.30495/jomm.2022.19513