List of Articles

• Open Access Article
  • Abstract Page
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  1 - Explanation the Model of Iranian Oil Products Export Performance
  zahra mahdavi mohammad ali abdolvand K. Heidarzadeh m. khoun siavash
• Open Access Article
  • Abstract Page
  • Full-Text
  
  2 - Investigating the Relationship between Financing Constraints and Competition in the Product Market and Customer Focus in Automotive Companies Listed On the Tehran Stock Exchange
  Seyyed Alireza Mosavi mitra ghasemi panah
• Open Access Article
  • Abstract Page
  • Full-Text
  
  3 - The Role of Innovation Strategies in Strengthening the Products and Services Commercialization in Small to Medium Enterprises (SMEs)
  Akbar Mohammadi Behnam Rezaei Asiabar sahar babaei
• Open Access Article
  • Abstract Page
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  4 - Investigating the Role of Entrepreneurial Marketing on Innovative Performance: The Effect of Human Capital Mediation (Case Study: Small and Medium-sized Knowledge-Based Companies, Tehran University Science and Technology Park)
  Hamid Kakaei Amer Dehghan Mahsa Fotoohi zadeh Alireza Asadzadeh Firoozabadi
• Open Access Article
  • Abstract Page
  • Full-Text
  
  5 - Design and Development of a Native Model of Viral Advertising for Online Retailers Using the Grounded Theory
  Monir sadat Mirahmadi yazdan shirmohammadi Seyed Mahdi Jalali
• Open Access Article
  • Abstract Page
  • Full-Text
  
  6 - Developing a Comprehensive Model of Marketing of Recreational Sports: A Technology-Based Approach
  javad fesanghari Rasool Norouzi Seyed Hossini Marjan Saffari Hashem Kozechian
• Open Access Article
  • Abstract Page
  • Full-Text
  
  7 - Investigate the Effect of Social Media Personalization on Perceived Brand Value and Brand Loyalty with the Mediating Role of Brand Interaction and Consumer (Case Study: Snap Company)
  Maria Hoseinzade Shirzili farzad asayesh Mohammad Reza Ghorbanian