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  • Vol. 13
  • Issue1 Vol.13
  • 1
    Issue 1 Vol. 13 Spring 2017

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  • List of Articles


      • Open Access Article
        • Abstract Page
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        1 - Investigating the Influential Factors on Customer Experience Management on Bank Indicators (Case Study of Maskan Bank of Kermanshah City)
        Ebrahim Heshmati Hamidreza Saeednia ali Badie Zadeh
      • Open Access Article
        • Abstract Page
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        2 - Examining the impact of website quality, customer emotion and satisfaction on e-customers' loyalty on travel booking websites
        bagher Abbas pour nadereh sadat najafi zadeh Ali Akbar Mirzaee
      • Open Access Article
        • Abstract Page
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        3 - The role of social factors organizational to the exchange of tacit knowledge and marketing effectiveness of Sport Brand
        Elham Moshkelgosha rasool nazari reza Fardipoor
      • Open Access Article
        • Abstract Page
        • Full-Text

        4 - Place brand value and citizen's brand attachment; analyzing the role of mediator of place satisfaction
        mehdi khademi fereshte amirkhani Hanieh Fathi
      • Open Access Article
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        5 - Effects of social media marketing on online customer behavior Saderat Bank of Bushehr City
        Jahangir Dashti Ali Akbar Mirzaee
      • Open Access Article
        • Abstract Page
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        6 - The relationship between relationship commitment and conflict resolution with the satisfaction of sporting goods customers
        Yuosef rostampoor Jafar bargi moghaddam Hussein Sharafi
      • Open Access Article
        • Abstract Page
        • Full-Text

        7 - Identifying the Factors Affecting Marketing Success at One of the Branches of Tejarat Bank Using Data Mining Techniques
        mehdi ghazanfari aghdas badiee fatemeh moslehi
      • Open Access Article
        • Abstract Page
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        8 - The Impact of Young Brand Identity on Brand Loyalty by Mediating Customer Satisfaction in the Mobile Industry
        Maryam Ghamari Poor Zahra Amir Hoseini
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