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  • Panahi Vanani.Mandana The Survey of Effect of Pleasurable Services and Trust on Loyalty [ Vol.1, Issue 1 - Autumn Year 1397]
  • Peshman.Razieh Proposing and Analyzing a Model for the Influence of Ethical Sales Behavior on Customers Loyalty with a Case Study in Parsian Insurance Company. [ Vol.1, Issue 1 - Autumn Year 1397]
  • Poorashraf.Yassan Allah Studying the relationship between brand and consumer (case study: electrical home appliance) [ Vol.1, Issue 1 - Autumn Year 1397]
  • Poorashraf.Yassan Allah A model for customers switching from National Bank by applying structured equations (Case Study: National Bank branches in Ilam province) [ Vol.1, Issue 1 - Autumn Year 1397]
  • Pourreza.Mohammad The Role of Cognitive Age in Status Consumption of Educated, Middle-Aged Iranian Consumers [ Vol.1, Issue 1 - Autumn Year 1397]