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  • Nias.Abdoul Hosien The Attractiveness of Personalized Services for Mobile Users and Its Effect on the Service Providers Switching Behavior of the Customers [ Vol.6, Issue 1 - Spring Year 1390]
  • Nikoomaram.Hashem Effects of Soft-sell and Hard-sell Advertising Appeals on Consumer’s Purchase Intention [ Vol.6, Issue 3 - Autumn Year 1390]
  • noorbakhsh.seyed kamran Evaluation of the Effective Factors on Relational Marketing in Mature Buyer – seller Relationships in Bahman Diesel Company [ Vol.6, Issue 4 - Winter Year 1390]