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Open Access Article
1 - Identifying service quality dimensions in the digital platforms ecosystem and the influence on intention to use Based on customer experience
Asieh Nazemi * ، Masoumeh Hoseinzade ShahriIssue 1 , Vol. 1 , Spring 2024 -
Open Access Article
2 - Investigating Antecedents and Consequences of Customer Experience in Using Mobile Banking Applications
Nastaran Haghjooye Javanmard ، ابوالقاسم ابراهیمى *Issue 1 , Vol. 1 , Spring 2024 -
Open Access Article
3 - Analysis of factors affecting the acceptance of supply chain financing technology in Iran using structural equations: Emphasis on the quality of support and security
حسین ممبینی * ، milad khodadadi kondori ، Mahdi Madanchi ZajIssue 1 , Vol. 1 , Spring 2024 -
Open Access Article
4 - Examining Factors Influencing Consumers' Willingness to Purchase and Stated Purchasing Behavior Towards Organic Food with the Moderating Role of Purchase Frequency
Mahdi Panirian ، Seyyed Reza Jalalzadeh * ، Abbas Ali Haji Karimi SariIssue 1 , Vol. 1 , Spring 2024 -
Open Access Article
5 - Investigating the impact of business, information technology and marketing strategies on world-class organization performance; Study case: Golrang Company
Maryam Zeini faghlu ، Hasan Farsijani *Issue 1 , Vol. 1 , Spring 2024 -
Open Access Article
6 - Investigating the Effect of Strategic Orientations and Performance Regarding the Mediating Role of Marketing Abilities (Case Study: Tejarat Bank Branches in Kerman)
علیرضا ابراهیمی *Issue 1 , Vol. 1 , Spring 2024
Most Viewed Articles
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Open Access Article
1 - Identifying service quality dimensions in the digital platforms ecosystem and the influence on intention to use Based on customer experience
Asieh Nazemi * ، Masoumeh Hoseinzade ShahriIssue 1 , Vol. 1 , Spring 2024 -
Open Access Article
2 - Examining Factors Influencing Consumers' Willingness to Purchase and Stated Purchasing Behavior Towards Organic Food with the Moderating Role of Purchase Frequency
Mahdi Panirian ، Seyyed Reza Jalalzadeh * ، Abbas Ali Haji Karimi SariIssue 1 , Vol. 1 , Spring 2024 -
Open Access Article
3 - Investigating Antecedents and Consequences of Customer Experience in Using Mobile Banking Applications
Nastaran Haghjooye Javanmard ، ابوالقاسم ابراهیمى *Issue 1 , Vol. 1 , Spring 2024 -
Open Access Article
4 - Investigating the Effect of Strategic Orientations and Performance Regarding the Mediating Role of Marketing Abilities (Case Study: Tejarat Bank Branches in Kerman)
علیرضا ابراهیمی *Issue 1 , Vol. 1 , Spring 2024 -
Open Access Article
5 - Analysis of factors affecting the acceptance of supply chain financing technology in Iran using structural equations: Emphasis on the quality of support and security
حسین ممبینی * ، milad khodadadi kondori ، Mahdi Madanchi ZajIssue 1 , Vol. 1 , Spring 2024 -
Open Access Article
6 - Investigating the impact of business, information technology and marketing strategies on world-class organization performance; Study case: Golrang Company
Maryam Zeini faghlu ، Hasan Farsijani *Issue 1 , Vol. 1 , Spring 2024