List of Articles Gamification Open Access Article Abstract Page Full-Text 1 - Investigating the effect of gamification on customer interaction and shopping in online stores zohre mostofifar Open Access Article Abstract Page Full-Text 2 - Understanding of Marketing Factors and Their Impact on the Attraction and Maintenance of Internet Business Customers (Case Study: Digi Commodity) Mahmood Mohamadi Open Access Article Abstract Page Full-Text 3 - Role of Gamification in Doing Homework by Iranian EFL Learners Mehrnoosh Panahandeh Azizeh Chalak Open Access Article Abstract Page Full-Text 4 - The effect of learning tourist attractions through gamification (case study: Tabriz city primary school children) Yazdan Shirmohammadi Iraj Choobdar Amene Kamali Sarvestani 10.30495/ee.2023.1980374.1158 Open Access Article Abstract Page Full-Text 5 - Mechaverse: The Iran’s first metaverse of mechanical engineering Mohammad Hossein Davarpour Open Access Article Abstract Page Full-Text 6 - The effect of gamification on brand loyalty of educational institutions:A case study of Ghalamchi educational brand Ali Parvar Amir Rahimpour Open Access Article Abstract Page Full-Text 7 - A comparative study of the skills of the diversification game with the competences of the managers mohammad hosein roozbeh Morteza Mousakhani Hamed Rahmani Open Access Article Abstract Page Full-Text 8 - Prioritize and Assess the Importance of Variables that Determine the Effectiveness of Gamification with Application in Online Education mohsen rahbari neda soleymani mohammad soltanifar ataollah abtahi afsane zamanie moghaddam Open Access Article Abstract Page Full-Text 9 - Designing a Comprehensive Model for Evaluating the Effectiveness of Gamification Projects in Online Environment mohsen rahbari neda soleymani mohammad soltanifar ataollah abtahi afsane zamanie moghaddam Open Access Article Abstract Page Full-Text 10 - Effects of Gamification on Self-confidence and Academic Enthusiasm of Primary School Students Zeinab Karami Baharak Shirzad kebria Saeid Broomandfar 10.30495/mlseo.2023.708717 Open Access Article Abstract Page Full-Text 11 - Media Entrepreneurship in Industrial Organizations: Customer Clubs as Audience Engagement Platforms Amir Khalafi Datis Khajeheian Ali Badizadeh Open Access Article Abstract Page Full-Text 12 - Policy to Increase Customer Loyalty: A New Secret to Unlocking The Impact of Gamification on New Loyalty Programs (Case Study of Travel Agencies on Alborz Province) ٍEsmaeel Rostamzadeh Ganji nahid mahmudpur saeid mahammad zade