List of Articles Purchase Intention Open Access Article Abstract Page Full-Text 1 - Identification and Ranking the Components and indicators of Future Purchase Intention of High-Involvement Products Using Fuzzy Delphi Logic (Case Study: LG’s Brand Products in Iran) Iliya Amini Nezhad Hossein Vazifeh Doost Afsaneh Zamani Moghadam Open Access Article Abstract Page Full-Text 2 - The effect of Consumer’s received value, effectiveness and risk on Purchase Intention of Green Products (case study: Islamic Azad University,Science and Research Brand student’s) عادله سمیعی زفرقندی shahnaz nayebzadeh hassan dehnavi Open Access Article Abstract Page Full-Text 3 - Investigating the influence of customer equity framework on purchase intention of leasing companie’s customer fereshteh sadeghi azar haris Ahmad Rahchamani Open Access Article Abstract Page Full-Text 4 - Investigating the impact of advertising in social networks on the purchase intention of teenage customers in the restaurant industry (the study of adolescents aged 14 to 17 years old in Tehran schools) Mahsa Ebrahimi Ehsan Abedi Open Access Article Abstract Page Full-Text 5 - Investigating the Influence of Customer Equity Framework on Purchase Intention of Leasing Companies’ Customers A. Rahchamani F. Sadeghi Azarharis Open Access Article Abstract Page Full-Text 6 - Entropy Method to Analyze the Impact of Eco-Friendly Consumer Attitudes on Green Brand Intention: Apple Brand Consumers Maryam Ghiasabadi Farahani Peyman Ghafari Ashtiani Majid Shadmand Open Access Article Abstract Page Full-Text 7 - A Model for Factors Affecting on Online Purchase Intention Raja Company Case Study Soheila Sardar Donighi Ehsan Nour Mohammadi Open Access Article Abstract Page Full-Text 8 - Guerilla Marketing Approach on Consumer’s Purchase Intention with Presence of Mediator Variable of Satisfaction Artimes Mahdavi Meymand Fazlullah Kazemi Open Access Article Abstract Page Full-Text 9 - Investigating the effect of ease, usefulness and perceived risk, trust and social effects on the intention to use mobile banking among the customers of Melli Mubarakeh Bank Fatemeh Nasirzadeh Masoud Godarzi Open Access Article Abstract Page Full-Text 10 - Application of the Theory of Planned Behavior to examine consumer’s green purchase intention Hessam ZandHessami Shima Parvinchi Open Access Article Abstract Page Full-Text 11 - Survey and ranking the most important factors desire of domestic consumer's in choosing foreign alternative products Hossein Norouzi Roghayeh Ahmadi Open Access Article Abstract Page Full-Text 12 - Investigation of Customer Purchase Intention towards Car Battery On-Site Delivery Services Hairul Rizad Md Sapry Nurfaziq Nordin Abd Rahman Ahmad Shathees Baskaran 10.22094/joie.2022.1962052.1970 Open Access Article Abstract Page Full-Text 13 - The relationship between the store image and service quality perceived value and the customers purchase intention Reyhaneh khizab Mohammadreza Hosseini Zeynab Montazeri Open Access Article Abstract Page Full-Text 14 - Presenting a co-creation model in the face of added reality on perceived risk, perceived trust and customer purchase intention Nosratallah Shadnoush Mohammad ali Keramati Maesumeh Ghafuri Open Access Article Abstract Page Full-Text 15 - طراحی الگوی تمایل به خرید محصولات ارگانیک مشتریان با تاکید بر رسانه های اجتماعی مبتنی بر رویکرد داده بنیاد شایان بصیر محمدرضا آزاده دل مریم اوشک سرایی Open Access Article Abstract Page Full-Text 16 - the impact of advertising personalization and interaction on the advertising value and purchase intention at DJ Kala Company Majid Ahmadi shahla sohrabi sara tahzibi Open Access Article Abstract Page Full-Text 17 - The effect of cultural identification, attractiveness, trustworthiness, and fulfillment of online shopping websites on the repeat purchase intention and the effective relationship of product and service attractiveness Morteza Baghaei Shahrivar kambiz heidarzadeh mohamadali abdolvand Open Access Article Abstract Page Full-Text 18 - Effective management of media mix, purchase intention and brand equity in business advertising campaigns Farnood Hasani Ataollah Abtahi Hamid Reza Hosseini Dana Mohammad Soltanifar Mohsen Ghadami Open Access Article Abstract Page Full-Text 19 - Examining Economic Hardship and Cosmopolitanism on Animosity and Consumer Purchase Intention (Case Study: Products of Pars Khazar Company) Esmaeil Akbari Shabkhoslati Elham Faridchehr Majid Ahmadi Open Access Article Abstract Page Full-Text 20 - Examining the effect of service quality on repeat visits, repurchase intention and word of mouth advertising with regard to the mediating role of customer trust and satisfaction in online shopping of health and cosmetic products (case study: Mahland fahameh farahbakhsh Open Access Article Abstract Page Full-Text 21 - Examining the Sponsor's Attitude Model on Purchase Intention in Iran's Premier Football League with the Mediating Role of Event Sponsor Fit علی احمدی Akbar Afarinesh Khaki Taybeh Zargar Open Access Article Abstract Page Full-Text 22 - Examining the Sponsor's Attitude Model on Purchase Intention in Iran's Premier Football League with the Mediating Role of Event Sponsor Fit علی احمدی Akbar Afarinesh Khaki Taybeh Zargar
