List of articles (by subject) Management
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Open Access Article
1 - The Factors Affecting the Job Promotion of Women in Managerial Positions
Mahboubeh Soleimanpour Omran Zohreh ShiraziThe main purpose of the present study was to investigate and identify the factors affecting the job promotion of women in management positions in the organization. The statistical population of the study subsumed all women in North Khorasan province administration offic MoreThe main purpose of the present study was to investigate and identify the factors affecting the job promotion of women in management positions in the organization. The statistical population of the study subsumed all women in North Khorasan province administration office and subsidiary organs which included 150 individuals. Due to the limited number of women employees in the provincial and subsidiary organs,all the members of the population were taken as sample. Research was designed as a correlation type. The data were collected through a questionnaire with 30 questions that was made of six sub scale (cognitive factors, normative factors, regulatory factors, form factors, cultural factors and promotion). Its reliability was obtained by Cronbach's alfa (0.94). The results showed that cognitive factors, normative factors, regulatory factors, form factors, cultural factors, the promotion of women in managerial positions had a positive significant relationship. Considering that each of the four factors identified in the promotion of women in the organization were associated with knowledge and planning, it is possible to improve the path of women's development to high levels of management. Manuscript profile -
Open Access Article
2 - The Relationship Between Social Capital And Social Support With Entrepreneurship In Female Employees In National South Oil Company (NLSOC)
Yasamin Safarzadeh Shamsalsadat ZahediThe aim of the present study was to investigate the relationship between social capital and social support with entrepreneurship in female employees in National South Oil Company (NLSOC). The sample included 154 subjects who were selected based on stratified random samp MoreThe aim of the present study was to investigate the relationship between social capital and social support with entrepreneurship in female employees in National South Oil Company (NLSOC). The sample included 154 subjects who were selected based on stratified random sampling. The research was designed as correlative one. For the measurement of the variables, Nahapiet and Ghoshal (1998) Social Capital Questionnaire, and Nakouei et al (2014) Social Support Questionnaire and Kuratko and Goldsby (1993) Entrepreneurship Questionnaire were used. To analyze data; Pearson correlation coefficient and multivariable regression (P < 0/0001) were employed as statistical methods. The results revealed that there was significant positive relationship between social capital and social support with entrepreneurship in Female employees in National South Oil Company (0/0001). The analysis also regression showed that social support and emotional support were significant predictive variables concerned to entrepreneurship. Manuscript profile -
Open Access Article
3 - The Role Of Her Excellency Zeinab (SA) To Manage The Political- Religious Crisis In Captivity Period
Valiollah Naghipoorfar Mohammad Alizadeh Mohammad Javad Yavari sSartakhtiThis article with the aim to explain the role of Her Excellency Zeinab (SA) in Ashura movement and its crisis management, attempted to introduce a model of success for Muslim woman in the social and political arena. The biography case study of Her Excellency Zeinab (SA) MoreThis article with the aim to explain the role of Her Excellency Zeinab (SA) in Ashura movement and its crisis management, attempted to introduce a model of success for Muslim woman in the social and political arena. The biography case study of Her Excellency Zeinab (SA) as a woman from the prophet family during the captivity, because of the uniqueness of the event and the formation of new crisis in advancing the history of Shi'ism, along with a focusing on political and religious aspect is very important and could be a model for Muslim women. In this regard, referring to reliable sources, the required information was collected and by using descriptive-analytical way the extracted data was analyzed. Diagnosis of the crisis and its fields, underlying beliefs of crisis management, impressive characteristic features and managerial actions before, during, and after the crisis, were the four components of crisis management in the life of Her Excellency Zeinab (SA) that in this research were found and the result was that she could manage this crisis through the above four components, and turn it into an opportunity to expand Shiite political thought. Manuscript profile -
Open Access Article
4 - The Review of Association Of Ethical Climate With Business Performance Of Women: Mediating Role Of Ethical Behavior
Parvaneh Gelard Maryam Hosseiny Amer Dehghan NajmabadiOne of the effective factors in the women's business is the ethical climate. The studies indicated that the female entrepreneurs was attracted towards moral issues in their own organizations. Regarding the importance of ethics in the women's business success, this study MoreOne of the effective factors in the women's business is the ethical climate. The studies indicated that the female entrepreneurs was attracted towards moral issues in their own organizations. Regarding the importance of ethics in the women's business success, this study investigated the association of the ethical climate with the women's business performance and ethical behavior as a mediator. The statistical population of the study included 148 Iranian female business owners who attended the 13th Women's Entrepreneurship Development Conference. Using Cochran's formulas and simple random sampling, the sample size consisted 106 women from the above mentioned participants. The data was collected by implementing Cullen Ethical Climate Questionnaire (1988), Gorgievski Women's Business Performance Questionnaire (2011) and Baker, Hunt & Andrews Ethical Behavior questionnaire (2006). The data analysis was conducted by the Structural Equation Modeling (SEM) using the Partial Least Squares and the PLS Smart statistical software. The findings showed that there was a positive, significant association between the ethical climate and the business performance of women. There were significant relationships between the altruistic, independent, normative and juridical climates and the business performance of Iranian women. While there was not any association between legal and instrumental climates and the business performance of women. Finally, the Ethical Climate had a significant relationship with the performance of the women's businesses through the mediator of ethical behavior. Manuscript profile -
Open Access Article
5 - The Role of Iranian Female Influencers Concerning Betrayals, Coolness and the Aims of Brands on Social Medias
Moahammad Bashokouh Ajirloo Vahideh Ebrahimi KharajoThe purpose of this study was to investigate the role of Iranian women influencers concerning betrayals, coolness and the aims of commercial brands on social medias. The statistical population of the study included all Iranian female influencers in the social medias. Th MoreThe purpose of this study was to investigate the role of Iranian women influencers concerning betrayals, coolness and the aims of commercial brands on social medias. The statistical population of the study included all Iranian female influencers in the social medias. The sample subsumed all Iranian female influencers who were active in Instagram. The research was designed as descriptive- analytical. To collect data library method was implemented. After reviewing the data, the results indicated that the female influencers on social medias had positive impact on their web-pages audiences specially the young women. They were recognized as favorite and professional individuals. The betrayals and coolness of the female influencers had also effects on the trans-social relationships, attitude and confidence to the brands. The betrayals of the female influencers caused negative attitude towards the brands. Therefore, they consider the necessity of being present in different social medias, knowing the culture and literatures of every social media user to produce contents with respect to that and to establish friendly relation with the audiences. The cool female influencers with their attractive appearances were also able to have more effects on the consumers’ perceptions and caused positive attitude in their followers toward the brands. The female influencers tried to improve their knowledge so they could be able to imply the related reliable techniques to advertise their brands. And ultimately to build a mentality in their followers so to be knowns as noble, alive, attractive, extraordinary, with high position and desirable. Manuscript profile -
Open Access Article
6 - Female Employees’ Perspectives on Quality of Work Life (Case Study: Kish Island Civil, Water, Services Firm)
Mohammad Reza Saadi Hasan Budlaie Alireza Kooshki Jahromi Mohammadhosein Kenarroodi Mahsa ShojaeeThe objective of the present research was to identify the components affecting the work life quality of female employees of Kish Island Civil, Water, Services Company and the factors affecting these components. The population of the study were female employees of Kish I MoreThe objective of the present research was to identify the components affecting the work life quality of female employees of Kish Island Civil, Water, Services Company and the factors affecting these components. The population of the study were female employees of Kish Island Civil, Water, Services Company. The research sample was 24 individuals whom were selected via a semi-structured interview. The research design was qualitative and its analysis was performed by thematic analysis. Research findings included nine effective factors on improving the quality of work life of women such as: quality of work environment, communication in the organization, human dignity, family-oriented facilities offering and policies, career factors, attention to organizational factors, solving organizational problems, forging staff promotion and organizational progress. The results also indicated that special attention to the mental health of employed women, their welfare, fun and fun events, sport classes, consultations with recreation and tourism sites to consider a discount for the employees, organizing women's sports events, solving employee insurance problems were the factors which organization could do to ensure the safety, health and welfare of the staff. Manuscript profile -
Open Access Article
7 - Identifying the Factors Affecting the Perceived Benefits of Social Commerce For Female Online Retail Customers
Monire Ghahreman Shahraki Soheila Zarinjoi Alvar Narges EbrahimiThe present study aimed to identify the factors affecting the perceived benefits of social commerce for female online retail customers. The study population was all scientific works related to the principles and dimensions of perceived benefits of social commerce of fem MoreThe present study aimed to identify the factors affecting the perceived benefits of social commerce for female online retail customers. The study population was all scientific works related to the principles and dimensions of perceived benefits of social commerce of female online retail customers which included 50 retrieval domestic and foreign scientific articles from 2000 to 2021. 30 articles of the mentioned articles were selected as sample. The research was designed as descriptive analytic one. To collect data library method was utilized. By referring to the translated and authored books the necessary note taking on index cards was done and the articles which had the most content concordance and similarity; concerning the subject, key words and the model were reviewed. Finally, the findings showed that the most important factors affecting the perceived benefits were categorized in seven dimensions which included; motivation, willingness to contribute to social business information, social business participation behavior, dimensions of social business, variables and underlying factors of trust and sharing behavior, factors of social and individual interaction and finally gender. Manuscript profile -
Open Access Article
8 - Consumption Behavior of Arab Women in Eid Al-Fitr Shopping Ritual
Rezvan Bahmaei Maryam Darvishi Jaber Mohammad MoosaeeThe research aimed to study the Arab women’s behavior of consumption on the shopping of Eid al-Fitr ritual by phenomenological methodology. The statistical population consisted of all the Arab women living in Khouzestan province. The sample included 13 Arab women, MoreThe research aimed to study the Arab women’s behavior of consumption on the shopping of Eid al-Fitr ritual by phenomenological methodology. The statistical population consisted of all the Arab women living in Khouzestan province. The sample included 13 Arab women, which were saturated by the interviews. The research design was qualitative with the Van Mannen method on the interpretive paradigm basis. The data were analyzed using the phenomenological strategy via semi-structured interviews. The analysis was carried out after the sample saturation and exploration of main and secondary themes. The results ended to four main themes including: “meaning and concept of the phenomenon of Eid al-Fitr and the shopping of Eid al-Fitr in the family, role, and process of shopping for Eid al-Fitr in families, necessities and challenges of shopping for Eid al-Fitr and effects and consequences of shopping for Eid al-Fitr in families. "The most important conclusion of the study was semantic and identities overlap for the Eid al-Fitr phenomenon and shopping before Eid al-Fitr among the studied population. The indicative essence of the overlap included in the religious approach, to complying the religious duty and also ritual concept and being a tradition along with the ethnic ceremony. Manuscript profile -
Open Access Article
9 - The Role of Pink Marketing Mixed Elements in Women's Cosmetic Purchase Decision
Ghasem Zarei Vahideh Ebrahimi KharajoThe aim of the present study was to investigate the role of mixed elements of pink marketing in the purchase decision of women's cosmetics. The research population included all Iranian women who buy cosmetics. The research sample was female customers of online cosmetics MoreThe aim of the present study was to investigate the role of mixed elements of pink marketing in the purchase decision of women's cosmetics. The research population included all Iranian women who buy cosmetics. The research sample was female customers of online cosmetics stores. The research method was descriptive-analytical. Library method was used to collect data. After studying and reviewing the findings, the results indicated that pink marketing was an activity that was done either for or by women and it included a group of activities called marketing mix elements, which were formulated according to the needs, desires and psychology of women to influence women's attitudes and behaviors. Pink marketing was very important for the organizations that use it. Because it had an impact on the purchasing decisions of women who constituted a huge group of buyers. Pink marketing was not only limited to women as customers, but also to them as marketers when they influence the purchasing decisions of customers. Pink marketing was not limited to the use of pink in products, but included any product directed at women and could be any other color. Also, one of the most basic mixed components of the pink marketing that affected women's purchase decisions were direct, indirect and electronic distribution channels and sites. Advertisements also affected women because in pink advertisements attention was paid to the women emotional aspect and feelings. Pink price and pink distribution of products at the right time and place were among the factors that influenced women. Manuscript profile -
Open Access Article
10 - The Role of Organizational and Personal Resilience in Women's Digital Business and Entrepreneurship Culture
Moahammad Bashokouh Ajirloo Niksa Jabari KordlarThe aim of this research was to study the role of organizational and personal resilience in women's digital business and entrepreneurship culture. The research universe included all studied and texts related to digital business and entrepreneurship culture. The sample e MoreThe aim of this research was to study the role of organizational and personal resilience in women's digital business and entrepreneurship culture. The research universe included all studied and texts related to digital business and entrepreneurship culture. The sample encased the topics and texts contents related to women’s digital business and entrepreneurship culture. The research was designed as a descriptive and analytical type. To collect data a library method via note taking on index cards was implemented. Then the data was analyzed through content analysis procedure. The results revealed that resilience was an important feature in the personality and character of the entrepreneur and was considered as a fundamental aspect in the entrepreneurial process. Resilience drive the organization towards achieving successful results and it could help companies manage adversity. Organizational resilience was especially important for small businesses and startups. Also, at the level of personal resilience, researchers referred to it as cognitive and behavioral characteristics. Resilient individuals had an optimistic, passionate and energizing outlook on life and were interested in new experiences. From a psychological point of view, resilient people were those who were able to withstand stress and deal with pressure. Also, the findings indicated that entrepreneurship played an important role in strengthening business culture, economic prosperity and improving national welfare. The development of technology provided a series of opportunities for women entrepreneurs to explore and expand their business operations. The communication technology development led to the birth of social media networks that enable female entrepreneurs to innovate in marketing practices. Manuscript profile