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  • shahroodi.kambiz Investigating and analyzing the marketing components of social networks in gaining a competitive advantage for start-up travel service companies, considering the upcoming opportunities and threats. [ Vol.3, Issue 1 - Spring Year 1404]
  • Shahvari.Nastaran Examining the usefulness and credibility of the information source and its effect on the consumer's purchase intention with emphasis on the role of eWOM advertising [ Vol.3, Issue 1 - Spring Year 1404]
  • Shamsi.Ghobad Examining the usefulness and credibility of the information source and its effect on the consumer's purchase intention with emphasis on the role of eWOM advertising [ Vol.3, Issue 1 - Spring Year 1404]