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  • Vol. 5
  • Issue2 Vol.5
  • 2
    Issue 2 Vol. 5 Summer 2025

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  • List of Articles


      • Open Access Article
        • Abstract Page
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        1 - Evaluating the Link Between Artificial Intelligence and Psychological Dimensions in Digital Marketing: Analyzing the Effects of Artificial Intelligence, Materialism, and Self-Esteem on Word-of-Mouth Advertising.
        Fateme Jabbari majid ahmadi
      • Open Access Article
        • Abstract Page
        • Full-Text

        2 - Investigate the Share of Sports Expenses in the Management of the Spending Portfolio of Students' Families in Doroud City
      • Open Access Article
        • Abstract Page
        • Full-Text

        3 - The Impact of Political Intelligence on the Performance of Sports Federation Managers: The Mediating Role of Political Skill
        زینب نفر
      • Open Access Article
        • Abstract Page
        • Full-Text

        4 - Gamification in Marketing, Increasing Engagement, Interaction, and Customer Retention in Telecommunications Companies
        Ali Mojtabaei Majid Fattahi
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