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  • List of Articles


      • Open Access Article

        1 - Evaluation and analysis of the geotourism capabilities of Garmi city using long-term and ecological models
        mousa abedini Behrouz SHeikhmohamad AmirHesam Pasban
        Geotourism or tourism has stated new ways to explain and explain the geosciences and know the natural resources of each region, which in addition to the educational and scientific role, causes the development of tourism in the region. Garmi city is one of the few region More
        Geotourism or tourism has stated new ways to explain and explain the geosciences and know the natural resources of each region, which in addition to the educational and scientific role, causes the development of tourism in the region. Garmi city is one of the few regions that has three important tourism potentials: the potential of natural resources, the potential of historical monuments, and the potential of cultural factors, which with the investment and attention of the authorities to these potentials, can create employment and tourism industry in this city, and the correct application of this The potentials can cause the growth of Garami city. In this research, the geotourism capabilities of Garmi city have been investigated and evaluated using the Prolong model and the ecological model, which work methods of both models are qualitative. Based on the Pralong model and the results of this model in this research, Gilarlu Lake has the highest average tourism rating (0.51) due to its high scientific and economic-social quality and has the highest geo-tourism potential. . and Belenlu lagoon (0.30) have the lowest tourism rate among the geomorphological places in the study area in terms of the average rate of tourism. From the comparison of external beauty grade, scientific grade, Manuscript profile
      • Open Access Article

        2 - Designing an explanatory model of tourism ethics using grounded theory
        Ardalan Sadeghhasani Narges Delafrooz Ali Gholipour Soleimani Kambiz Shahroodi
        Modern tourism has added to social anomalies by violating ethical practices and has caused many ethical problems to human societies. Therefore, the purpose of this research is to design an explanatory model of tourism ethics in Gilan province, as one of the most visited More
        Modern tourism has added to social anomalies by violating ethical practices and has caused many ethical problems to human societies. Therefore, the purpose of this research is to design an explanatory model of tourism ethics in Gilan province, as one of the most visited tourist destinations in the country, using qualitative research methods and systematic grounded theory. According to the research objectives, the population of participants includes university professors, officials, experts and policy makers of the tourism industry who have at least a master's degree and 5 years of executive work experience in various sectors of the tourism industry. The selection of these samples was done using purposive sampling method and semi-structured interviews with 7 general questions were continued until the realization of saturation in interview 12. Data analysis in three stages of open, axial and selective coding led to the extraction of 71 concepts, 19 sub-categories and finally 6 main categories from the integration and classification of concepts. Based on the proposed model, tourist's ethical behavior as a core category; social responsibility of the tourism destination as a causal condition; the values of the host society as context conditions; business ethics as interferer condition; tourism management and policies are considered as a strategy, and finally, ethical tourism is considered as a result of the implementation of strategies. Manuscript profile
      • Open Access Article

        3 - Designing a financial model in the hotel industry of Yazd province with the integrated approach of interpretive structural modeling and structural equations
        faeze sadat mirfakhraddini farzaneh jandaghi ardekani milad ebrahimi
        Since the influence of financial indicators in the hotel industry is undeniable, in this research, first, using the interpretive structural approach, a stratified model was designed for financial indicators, and then, using the structural equation approach, the relation More
        Since the influence of financial indicators in the hotel industry is undeniable, in this research, first, using the interpretive structural approach, a stratified model was designed for financial indicators, and then, using the structural equation approach, the relationships between the indicators were measured and investigated. The obtained results show that the eight factors identified in this field were placed in three levels. Based on the model obtained in this research, the economic factor which includes GDP indicators, economic growth, employment rate, etc. and looks at this industry from the perspective of macroeconomics is the most influential indicator in the hotel industry and as the initiating factor has been investigated. Also, according to the mechanism of the economic factor and its related definitions, this factor will be able to develop the performance and increase the efficiency of hotels in both financial and operational sectors. The economic factor will be able to implement the integration and integration of financial issues in the hotels in the best way and by creating coordination between the second level factors that include liquidity, debt, efficiency and risk indicators, provide the right context to gain profitability in hotels. By achieving the second level in the research model, hotels will be able to achieve profitability, which can provide the necessary background for the overall movement of the hotel towards increasing efficiency and, as a result, improving the financial conditions of hotels. Manuscript profile
      • Open Access Article

        4 - The integrated management model of coastal tourism (case study: the beaches of Bandar Abbas)
        Maryam Darvishi Rahim Sarvar Abas Malek Hoseini Heidare Lotfi
        The tourism industry is growing rapidly in the world today within the framework of certain spatial patterns. One of them is tourism on the sea coast. Sea and coast have a great opportunity for tourism development and coastal tourism is considered as one of the most impo More
        The tourism industry is growing rapidly in the world today within the framework of certain spatial patterns. One of them is tourism on the sea coast. Sea and coast have a great opportunity for tourism development and coastal tourism is considered as one of the most important models of economic development and employment creation. In this type of tourism, tourists travel to coastal areas to see beaches and use coastal facilities. Therefore, the main goal of the current research is to provide an integrated management model of coastal tourism, the case study of the beaches of Bandar Abbas city. The mixed research method is qualitative-quantitative. The statistical population of the current research in two quantitative and qualitative parts includes experts in the field of tourism and all tourists who traveled to Bandar Abbas city between April 1400 and Shahrivar 1400 and were considered tourism, in this research using random sampling and volume calculation a sample of 325 people were selected as subjects. In the following, using the factor analysis model, in which the factors were: structural (factorial factor 0.43), behavioral (factorial factor 0.62), environmental (factorial factor 0.38), the indicators of the integrated coastal tourism management model, the studied beaches the city of Bandar Abbas was determined. Among the 54 items, considering that all the factor loadings were above 0.6, therefore none of the factors were eliminated, all three components, under the title of factors of the integrated coastal tourism management model,. Manuscript profile
      • Open Access Article

        5 - The effect of negative experiences from online food delivery platforms on the desire to avoid and the desire to retaliate in the tourism industry (Tehran city case study)
        yazdan Shirmohammadi Davood Kargarzadeh
        Today, the use of online food delivery platforms has increased during the pandemic and so have complaints and negative reviews, which are available online for all to see. Therefore, the main problem of the current study is the effect of the stimuli of negative brand exp More
        Today, the use of online food delivery platforms has increased during the pandemic and so have complaints and negative reviews, which are available online for all to see. Therefore, the main problem of the current study is the effect of the stimuli of negative brand experiences on the desire to avoid and the desire to retaliate through betrayal and hatred of the brand, taking into account the moderating variable of brand love in food distribution platforms in the tourism industry of Tehran. This research is applied in terms of purpose and descriptive-correlation in terms of method. The statistical population is all managers, experts and employees of food distribution platforms in the tourism industry of Tehran. Using the partial least squares method, a sample size of 170 people was obtained. The data collection tool was a standard questionnaire whose face validity was confirmed using the opinion of management professors and construct validity using factor analysis and reliability of variables using Cronbach's alpha. Data analysis was done with SPSS22 and SmartPLS4 software. It was shown that negative experiences have a positive and significant effect on brand betrayal and brand hatred. The positive and significant effect of brand betrayal and brand hatred on the mutual result was also confirmed. Finally, it was shown that negative experiences with the moderation of brand love also have a negative and significant effect on brand betrayal and brand hatred. Manuscript profile
      • Open Access Article

        6 - Evaluating the Geotourism Potential of Geosites in the Babel Road Basin Using the M GAM Model
        sayyad Asghari Saraskanrood Parastoo Khoshkhoo Javad Madani
        Today, geotourism and geosites are an important solution for economic development and one of the important ways of generating income for different regions and countries, which has been less addressed and therefore remains abandoned and unknown. Accordingly, considering More
        Today, geotourism and geosites are an important solution for economic development and one of the important ways of generating income for different regions and countries, which has been less addressed and therefore remains abandoned and unknown. Accordingly, considering the importance of the issue, In the present study, Babolrud basin was investigated due to the presence of many geosites and geotourist potentials. In order to know and study its tourist areas, in this research, 8 geosites are included (Babolsar Suspension Bridge, Babolsar Cable Bridge, Babolsar Rubber Dam (Arabkhel), Haft Tirkan Waterfalls). , Sajjadroud, Guru spa, Terez waterfall, Sanbalroud earthen dam) have been investigated and evaluated. According to what was said, the current research is practical and of a descriptive-survey type, in which the method of data collection was document and survey using a questionnaire of experts and tourists; Also, to analyze the data, M-GAM model and statistical tests using SPSS.26 have been used, and the findings show that according to the overall average and the resulting ranking, the geosite of Sanbalroud earthen dam is ranked first in terms of geotourism potential. After that, there are Terez waterfall, Grove waterfall and suspension bridge, and the cable bridge with a score of 74.87 has been assigned the last rank in terms of geosite characteristics for the development of geotourism in Babalrood basin, and the final results have shown that there is a lot of room for improving geotourism. In these places, especially in terms of tourism value Manuscript profile
      • Open Access Article

        7 - Evaluating the geotourism capabilities of Hemgan Island using GIS
        behroz sadeyn Mohammad Ebrahim Afifi
        Introduction : One of the fundamental research for planning and development is to get knowledge on natural features of regions and awareness of their potential. Methods : In this regard, geomorphology as a science deals with landforms and features in terms of identity, More
        Introduction : One of the fundamental research for planning and development is to get knowledge on natural features of regions and awareness of their potential. Methods : In this regard, geomorphology as a science deals with landforms and features in terms of identity, material type and effective process in their evolution. It plays a fundamental role in development plans. In this thesis, the Hengam Island as an Iranian islands in the Persian Gulf which is truncated cone-shaped island located in the South coast was studied. The present research aims to assess geomorphological phenomena for Hengam Island and its role in the development tourism of this island. The study is based on field experiences and objective observations, library research and data available were analyzed in descriptive – analytic manner using software GIS 10.01. The data used in this study included maps for topography, geological, Land capability, physiography, vegetation, depth and classes, geomorphology and aspect.Conclusion : Study area has great functionality for use The landscape and with the privileges of the island High natural potential in the tourism industry The need for more accurate planning and provision of facilities.Results : The results show that morphological topography in study area both in shape and position as well as in terms of its appearance is very important so that it can have positive effects in establishing infrastructure facilities and developing geo-tourism industry in area. Manuscript profile
      • Open Access Article

        8 - Explaining the social resilience of the touristic villages of Rasht county against Covid-19
        shiva ganjian Nasrollah MolaeiHashjin Atoosa Bigdeli
        The present study was conducted with the aim of explaining the social resilience of the touristic villages of Rasht County against Covid-19. The current research is applied according to its purpose and descriptive-analytical according to its method and nature. To collec More
        The present study was conducted with the aim of explaining the social resilience of the touristic villages of Rasht County against Covid-19. The current research is applied according to its purpose and descriptive-analytical according to its method and nature. To collect information from documentary-library and field methods and direct observation methods and from tools such as; Questionnaires and interviews have been used. In order to analyze the data and information, SPSS software, GIS and Mamdani and Dimtel fuzzy models were used. Based on the data analysis, the social resilience of touristic villages against the Covid-19 disease was lower than average, so that the indicators (sense of belonging to the place and participation) with a positive EI value were determined as effective indicators. And the indicators (awareness and public and institutional trust) were determined as indicators with a negative EI value as influential indicators, and among the influential indicators, respectively: participation and sense of belonging to the place the most and They have assigned the least amount of influence on the longevity of people in the tourism sector. Further, the results showed that the central and Khokhbijar Districts of their social resilience against Corona are somewhat low, Khammam their resilience against Corona is low, LeshtNasha, KochSefahan and Sangar their resilience against Corona is very low. Manuscript profile