List of Articles consumer buying behavior Open Access Article Abstract Page Full-Text 1 - The effect of Consumer’s received value, effectiveness and risk on Purchase Intention of Green Products (case study: Islamic Azad University,Science and Research Brand student’s) عادله سمیعی زفرقندی shahnaz nayebzadeh hassan dehnavi Open Access Article Abstract Page Full-Text 2 - Effects of Brand Performance on Consumer Buying Behavior through Variables Mediating Brand Trust and Brand Image and Brand Equity and Brand Loyalty Abbas Ghaedamini Harouni Mehrdad Sadeghi de cheshmeh Siamak Korang Beheshti Majed Maharani Barzani Open Access Article Abstract Page Full-Text 3 - Designing a beauty and fashion consumer buying behavior model using digital marketing (with emphasis on Foundation data theory) Somayeh Hozouri mohamad ali Abdolvand Kambiz Heidarzadeh Mohsen Khunsiavash Open Access Article Abstract Page Full-Text 4 - The Influence of Hedonic Values on Consumer Behaviors K. Heidarzadeh E. Hasani Parsa Open Access Article Abstract Page Full-Text 5 - Identifying and Validating the Factors Affecting Online Social Media Marketing about Consumer Buying Behavior Reyhaneh Toudeh Bahambari Hossein Hakim pour Mehdi Mahmoudzadeh Vashan Hamid Rezaeifar 10.30495/jsm.2022.1957940.1642 Open Access Article Abstract Page Full-Text 6 - Fear caused by the epidemic covid-19 and consumer buying behavior in the different Iranian generation groups mahshad ameli bita yazdani Mehri Mahdikhani Open Access Article Abstract Page Full-Text 7 - Fear caused by the epidemic covid-19 and consumer buying behavior in the different Iranian generation groups Mahshad Ameli Bita Yazdani Mehri Mahdikhani