• List of Articles Maxqda

      • Open Access Article

        1 - Identifying the Components of Entrepreneurship Ecosystem: A Study of National, International and Policies of Payam Special Economic Zone Nader
        nader sanagoo motlagh Moeteza Mousa Khani kamal sakhdari hamed rahmani
        Purpose: the aim of the present study is to identify the concept of entrepreneurial ecosystem and finally, identify its components in Payam Special Economic Zone. Method: in the present study, the content and open, axial and selective coding were analyzed to identify th More
        Purpose: the aim of the present study is to identify the concept of entrepreneurial ecosystem and finally, identify its components in Payam Special Economic Zone. Method: in the present study, the content and open, axial and selective coding were analyzed to identify the dimensions and components of the ecosystem based on the studies and policies of Patam Special Economic Zone. Internal studies were conducted by searching the scientific databases of Academy Jihad, Civilicia, Normags and Irandoc, and 33 second-hand data were identified and analyzed. Regarding the external indices they were scanned through Scopus.in 2008, when the first article with a keyword  “ Entrepreneurship Ecosystem “ was presented in this index, 110 articles there were identified until 2018, and according to the number of citations above 10, 13 articles were identified and regarding the mentioned policies of the regulations of Ministry (Ministry of Information Technology and communications) about start-ups, general policies announced by the supreme leader, general policies of the resistance economy, Minister’s order to the regional director, the Constitution of the region were analyzed. Findings: It can be said that the present study is the first review study on the entrepreneurial ecosystem among national researchers and the results obtained from this research also show that the entrepreneurial ecosystem has a growing position, especially in recent years, among national and international researchers. The findings of the internal research represent that more than 70% of the studies were quantitative and servey type and most of them were analyzed based on Eisenberg (2011) model or global entrepreneurship indicators and most of the articles published with this keyword belonged to the Journal of Entrepreneurship Development, but the findings of foreign research showed other emphases. First, the articles presented with the reference number of more than 100 articles are included in review articles type and more than 70 percent of the reviewed articles including this keyword are qualitative. These articles themselves have followed their own special framework and theory. In this study, in addition to the above studies an attempt has been made to present a picture of policies and the role of the political environment, especially the effects of government policies on the mentioned study which is the special economic zone. Conclusion: The findings from the content analysis also depicted the identification of 107 initial contents which were finally categorized into four dimensions and 12 components. The output of the four-dimensional ecosystem software includes networking (consisting of university components, government institutions, politics) infrastructures (including culture components, support, education, physical and communication infrastructure and environmental features), commercialization (including market components and financial affairs) and self-creation dimension (including components of personal characteristics and human capital) were identified. Key  Manuscript profile
      • Open Access Article

        2 - Identifying the components of information literacy development in the primary course of the education system using content analysis and technique application technique (DEMATEL)
        ZAHRA ABBASZADEH amir hosain mahmoudi fereshteh kordestani mehdi shariyatmadari
        Despite the importance of information and information literacy as a modern science in the world, its various dimensions and components are still not well understood. Therefore, the main purpose of this article is to identify the dimensions and components of information More
        Despite the importance of information and information literacy as a modern science in the world, its various dimensions and components are still not well understood. Therefore, the main purpose of this article is to identify the dimensions and components of information literacy in the education system and identify effective and influential components. Among primary school teachers. In addition to the documentary study, the content analysis technique with MAXQDA12 software has been used to identify the factors and components. In addition, semi-structured interviews with university experts in 1398 were conducted in the form of open, central and selective codes, and to determine the effective and effective components of the test and evaluation decision (DEMATEL) has been used. According to semi-structured interviews, 233 open codes and 67 pivotal codes were extracted for information literacy, which ultimately identified 8 dimensions and 21 main components for information literacy. Then, according to the matrix questionnaire of interpretive structural equations, the dimension of identifying information access methods, the ability to search and access information and identify information needs from influential factors and the ability to organize and use information and relate it to previous knowledge, comparative ability Evaluation of information obtained from various sources, adherence to belief values, formulation of information retrieval strategies and information retrieval were identified as effective factors. Manuscript profile
      • Open Access Article

        3 - Investigating the Factors Affecting Iran's Tourism Industry Through Sustainable Development Approach
        Masomeh Lal Sazegar Asadollah Mehrara Mohammad Reza Bagherzadeh Seyed Mehdi Alvani
      • Open Access Article

        4 - Identifying the Effective Factors of Oral Electronic Marketing on Brand Equity
        Azadeh Darvish Fereshteh Lotfizadeh Kambiz Hiedarzadeh Rahim Mohtaram
      • Open Access Article

        5 - Categorization of new product development using content analysis
        Hasan Dehghan Dehnavi Mohammad Nasirian
        Many manufacturers are confronted with the challenge of successfully implementing their new product development process. This challenge is generally normal, but there is no definite answer. Because every industrial cluster, every market, every production system, every s More
        Many manufacturers are confronted with the challenge of successfully implementing their new product development process. This challenge is generally normal, but there is no definite answer. Because every industrial cluster, every market, every production system, every society and every level has its own particular conditions. Therefore, a specific pattern should be considered for each production set, and perhaps for each unique company. These patterns can be similar in nature and type of elements, but they are completely different in terms of the quality of elements and function. For this purpose, in this paper, the results of identifying the components of new product development, especially in the food industry of Fars province, are presented. This research is a qualitative research of content analysis that initially extracted the measures in the process of development of the new product through comprehensive literature review and then was evaluated and corrected based on the opinion of 11 experts in the form of semi-directed interviews.Then, in a six-step process, content analysis was analyzed using the MAXQDA software using a categorization approach. The results show that the four main factors affecting the development of new products in the food industry are: technical development, conceptual development, market development and resource development. These four components are derived from 13 sub-components, 34 selective codes and finally 73 primary codes. Accordingly, it is recommended that any kind of product development in the food industry of the province, taking into account all aspects of this complex, is made. Manuscript profile
      • Open Access Article

        6 - Presenting consumer behavior model in Iranian shopping centers
        Mahmoud Samadi Mahmoud |Noraee Mohammad Mehdi Mozafari Babak Haji Karimi
        در مراکز خرید به عنوان یک عامل کلیدی در فرآیند اجتماعی امروز مورد استفاده قرار میگیرند، بدین ترتیب شناسایی پارامتر هایی که می تواند در ورود مشتریان به مراکز موثر باشد از اهمیت بالایی برخوردار است، ممکن است این عوامل موجب خرید در مراحل اولیه نشود اما باعث میشود مصرف کنند More
        در مراکز خرید به عنوان یک عامل کلیدی در فرآیند اجتماعی امروز مورد استفاده قرار میگیرند، بدین ترتیب شناسایی پارامتر هایی که می تواند در ورود مشتریان به مراکز موثر باشد از اهمیت بالایی برخوردار است، ممکن است این عوامل موجب خرید در مراحل اولیه نشود اما باعث میشود مصرف کنندگان ترغیب به بازدید مجدد از مراکز شده و درنهایت این بازدید های پی در پی منجر به خرید کالا یا خدمت خواهد شد. روش تحقیق این پژوهش از نوع اکتشافی و توصیفی می باشد که از طریق مصاحبه با خبرگان (استادان دانشگاه، محققان، مشاوران و مدیران مراکز خرید) به شناسایی متغییر ها و زیر بخش های آنها منجر شد. بعد از شناسایی متغییر ها و کد بندی با استفاده از روش گرند تئوری و نرم افزار Maxqda مدل مفهومی استخراج شد نتایج نشان داد که رفتار مصرف کنندگان در مراکز خرید کشور ایران تحت تاثیر 10 عامل می باشد که عبارتند از زیبایی گرایی، گریز، جریان، سیاحت، ایجاد نقش، جامعه گرایی، راحتی، مسئولیت اجتماعی، هویت برند و مصونیت که 7 عامل اول در مقاله خانم آرپیتا خاره(2011) و ایل ادلی (2006) شناسایی شده بود و علاوه بر آن 3 عامل مسئولیت اجتماعی ، هویت برند و مصونیت که خاص مراکز خرید ایران می باشند مورد شناسایی قرار گرفت. Manuscript profile
      • Open Access Article

        7 - Designing Grounded Model of Enterprise Architecture Based on Information Technology Governance
        Rohollah Dadashniya kasmani Jalal Haghighat Monfared Sayyid Gholam Hassan Tabatabaee
        The enterprise architecture with a general and comprehensive description of the Information Technology (IT) functions in the organization, attempts to reduce the complexity of using this technology and increase the efficiency that meet to the requirements and achievemen More
        The enterprise architecture with a general and comprehensive description of the Information Technology (IT) functions in the organization, attempts to reduce the complexity of using this technology and increase the efficiency that meet to the requirements and achievement of organizational goals. On the other hand, IT governance includes all effective efforts to direct and control the use of information technology in the organization. The existence of different frameworks of enterprise architecture, standards and their patterns with different approaches in the field of enterprise architecture and IT governance led to researcher to use comprehensive and compatible approach for the ETKA organization, Develop a paradigmatic model of enterprise Architecture model based on information technology governance using Grounded theory method. Data collection was done through observation and documenting techniques as well as unstructured and semi-structured interviews with 14 experts in IT governance and management. Data analysis in three stages of coding by Strauss and Corbin method using MAXQDA software resulted in 780 concepts and 48 subcategories. After selecting the core category and its regular relationship with other categories in axes comprising of causal, contextual, intervening conditions, strategies, and consequences as well. Therefore, the paradigm model of the research is developed. Manuscript profile
      • Open Access Article

        8 - بررسی راهکارهایی جهت افزایش مشارکت کشاورزان در تشکل‌های آب‌بران استان لرستان
        فاطمه سپهوند سعید غلامرضایی مهدی رحیمیان
        یکی از روش‌های مدیریت مشارکتی در منابع آب، تشکل‌های آب‌بران (WUAs) است که  لازمه موفقیت آن، مشارکت کشاورزان می‌باشد. هدف از این مقاله شناسایی راهکارهای افزایش مشارکت کشاورزان در WUAs استان لرستان است. پژوهش حاضر یک تحقیق ترکیبی(کیفی- کمی) و با رویکرد اکتشافی است و More
        یکی از روش‌های مدیریت مشارکتی در منابع آب، تشکل‌های آب‌بران (WUAs) است که  لازمه موفقیت آن، مشارکت کشاورزان می‌باشد. هدف از این مقاله شناسایی راهکارهای افزایش مشارکت کشاورزان در WUAs استان لرستان است. پژوهش حاضر یک تحقیق ترکیبی(کیفی- کمی) و با رویکرد اکتشافی است و از لحاظ هدف کاربردی است. این پژوهش شامل دو بخش می‌باشد. بخش کیفی این مطالعه با گراندد تئوری انجام شد و جامعه موردمطالعه شامل 14 نفر از مسئولین و کارشناسان مرتبط بودند که برای انتخاب مصاحبه‌شوندگان از روش نمونه‌گیری هدفمند گلوله‌برفی استفاده شد و مصاحبه نیم‌ساختارمند شکل گرفت و در نهایت اطلاعات کسب‌شده در این بخش به‌منظور دسته‌بندی مصاحبه‌ها کشف مقولات توسط نرم‌افزارMAXQDA12 استفاده‌شده است. در بخش کمی پژوهش، جامعه آماری همه اعضای WUAs در استان لرستان (1990 = N) بودند که با فرمول کوکران ۱۳۳ کشاورزان انتخاب شدند. راه‌حل‌های پیشنهادی توسط کارشناسان در قالب یک پرسشنامه به اعضای WUAs ارائه شد. برای تحلیل این قسمت از تحقیق از آمار توصیفی استفاده‌شده است. نتایج نشان داد که مواردی مانند بی‌اعتمادی اعضا نسبت به مدیران و نسبت به هم، اختلاف‌نظر برای مدیریت تشکل‌های آب‌بران، و غیره در میان اعضای قابل‌مشاهده است. در این راستا کاهش تنش بین کشاورزان، مکانیزمهای تشویقی جهت مشارکت کشاورزان در تشکل‌های آب‌بران و زمینه‌سازی جهت توافق‌سازی کشاورزان در مدیریت  این نهادها پیشنهاد می‌گردد. Manuscript profile
      • Open Access Article

        9 - Identification of effective factors on green marketing using the grounded theory method in the hotel industry
        Majid Alizadeh Sina Nematizadeh Hasan Esmaeilpour
        Green marketing has paid the attention of organizations due to the increase in environmental concerns and the pressure of interested parties for an attractive strategy.The aim of this research is to identify the factors affecting green marketing in the hotel industry.Th More
        Green marketing has paid the attention of organizations due to the increase in environmental concerns and the pressure of interested parties for an attractive strategy.The aim of this research is to identify the factors affecting green marketing in the hotel industry.The research method is qualitative.The statistical population of the research was 10 university and hotel experts.Data were collected through in-depth semi-structured interviews and literature review.Data analysis was done based on the grounded theory approach, which includes open, axial and selective coding. The validity of the questionnaire was measured and confirmed by experts and its reliability through Cronbach's alpha.Convergent validity of AVE is adequate for all research constructs.Finally,by communicating between the categories, the research paradigm model was presented,including 18 factors affecting green marketing and 69 concepts.The value of the Kappa coefficient is equal to 0.696, which indicates the validity of the agreement level of the model.The factor of green product (green hotel) was determined as the main phenomenon.The results of the research show the effect of green product,behavioral response of customers,ecological literacy,trust and green marketing mix on corporate image,motivation and improvement of hotel performance.Also,the category of trust was identified as an intervening factor and the most important factor affecting green marketing. Manuscript profile
      • Open Access Article

        10 - The Acquisition Model of Advanced IT Technology based on the Grounded Theory
        mehdi karimipour Amir bayat tork Amir Najafi
        The High technologies have long been considered as one of the basic elements of production and development and have always been changing with the growth of human knowledge and has always been one of the most vital components of commercial, industrial and service organiz More
        The High technologies have long been considered as one of the basic elements of production and development and have always been changing with the growth of human knowledge and has always been one of the most vital components of commercial, industrial and service organizations and a strategic factor for economic development of countries. Acquiring high technologies is a very important process for organizations that are interested in technical innovations because these types of technologies have affected the performance of the organization and play an important role in achieving the goals of the organization. Given the importance and role of technology, especially advanced technologies in creating a competitive advantage for organizations, one of the basic issues regarding such technologies is how to achieve them. This qualitative research, by adopting a management approach and analyzing the risks of acquiring technology, seeks to provide a model for achieving advanced technologies for the information technology industry using data theory. To collect information, 15 semi-structured interviews with organizational and academic experts were conducted. Sampling was theoretical sampling and was performed using targeted technique and snowball. Data analysis in the open coding process was performed with the help of MAXQDA10 software. The proposed model was obtained with a self-emergence approach and the research results are narrated. Manuscript profile
      • Open Access Article

        11 - Designing and Explaining the Content and Strategic Elements of the Strategic Thinking Competency Model (Case Study: the National Iranian Gas Company)
        mirzahasan hosseini Mohammad Mahmoodi Meymand Mohammad Taghi Amini nima rahmani
        Strategic thinking studies have been developed over the past two decades mainly in two branches of psychology and management. Late researchers have proposed a hybrid approach that has led to the development of an organizational competency. To this end, the purpose of th More
        Strategic thinking studies have been developed over the past two decades mainly in two branches of psychology and management. Late researchers have proposed a hybrid approach that has led to the development of an organizational competency. To this end, the purpose of this study was to develop a process model of strategic thinking as an organizational competency and in terms of two dimensions of content and strategy for managers of Gas Company, as its content and strategic elements, based on environmental requirements and the underlying factors. This research was carried out within the framework of a qualitative approach that was explained through the Grounded Theory and coding of the meta-synthesis of elements and components of the competence of strategic thinking. To this end, data was collected using a targeted sampling method and semi-structured interviews with experts as well as a snapshot of documents. Then, concepts and effective categories were extracted through theoretical coding with a systematic approach, as well as meta-synthesis questionnaires. Consequently, a general proposition that expresses the conceptual and generalized relationships between the components of the model of competence of strategic thinking is presented. The findings showed that the content dimension (central category) of strategic thinking, which was named as insight, includes five divergent ways of thinking that aim to produce creative and effective strategic options. And thinking strategies, which include six convergent and goal-oriented ways of thinking, select effective strategic options with an analytical approach. Also, the content dimension of strategic thinking (insight) is necessary in response to environmental requirements and through thinking strategies, develops organizational capabilities in accordance with environmental requirements. Manuscript profile