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      • Open Access Article

        1 - The stady of relationship between perfectionism resiliency and job performance of Employees Transporration organization in Northern Khorasan Province.
        Zahra Nodehi Hashem Askarzadeh
        The purpose of this research is The study of relationship between emotional intelligence and organizational citizenship behavior of employees with regard to the role of mediator, justice and organizational commitment. This study is a kind of Applied, descripture and cor More
        The purpose of this research is The study of relationship between emotional intelligence and organizational citizenship behavior of employees with regard to the role of mediator, justice and organizational commitment. This study is a kind of Applied, descripture and correlational research. Thread the hypothesis in four sub-indices of organizational commitment, organizational justice, organizational citizenship behavior and emotional intelligence is expressed The population consists of all employees Office of Transportation and Terminals North Khorasan and its number is 178 people. The sample size according Kokaran was estimated 120 people and they were selected by stratified random sampling . for data collecting resaercher from Neoe standardized questionnaire for emotional intelligence and organizational citizenship behavior, justice and organizational commitment varieble. which has its validity was confirmed by professors and experts . its Reliability using Cronbach's alpha coefficient for emotional intelligence is ( 84%), organizational commitment ( 81%) and organizational justice is (80%), organizational citizenship behavior ( 83%) that shows the validity and reliability of the questionnaire. Data collected by pierson correlation test was used for analyzing the relationship betwin resaerch hypodesises and data collected by pierson correlation test was used by spss software (version20) The results indicated that there is a positive ( direct) and miningful relationship between emotional intelligence and organizational citizenship behavior of employees with regard to the role of mediator, justice and organizational commitment in the Office of Transportation and Terminals North Khorasan. Manuscript profile
      • Open Access Article

        2 - Effect of Organizational Citizenship Behavior on Evaluation Effectiveness Performance in Eslamshahr Branch of Islamic Azad University Employees
        Niloufar Mirsepasi Hajieh Rajabi Farjad Marzieh ebrahimian
        The role of the organizational citizenship behavior (OCB) is discussed in the performance assessment of employees; in this study .Five dimensions of OCB model are included: altruism, courtesy, wisdom, urban character and generosity. In this study, the organizational More
        The role of the organizational citizenship behavior (OCB) is discussed in the performance assessment of employees; in this study .Five dimensions of OCB model are included: altruism, courtesy, wisdom, urban character and generosity. In this study, the organizational citizenship behavior is considered as an independent variable, and performance of the employees is a dependent variable. The purpose of this study is to identify and express the relationship among five organizational citizenship behaviors and to assess the performance of employees of Islamic Azad University of Islamshahr branch. The method of the study is descriptive and correlational. The 180 participants involved in the study, consists of the employees from the Islamic Azad University, Islamshahr branch. The data is analyzed by Spss and hypothesises are tested by Kolmogorov - Smirnov test the results show that there are direct relationship between altruism and performance of the employee, also, there are significant relationship among conscience, performance, sacrifice with performance, urban character and finally between courtesy or respect and performance. In fact, according to original hypothesis there are significant relationship between every five dimensions included altruism, conscience, sacrifice, urban character and courtesy with performance of the employees. Manuscript profile
      • Open Access Article

        3 - Survey the Relationship between Employee Organizational Citizenship Behavior and Student Satisfaction (Case Study Area 13 Islamic Azad University)
        Rostam Gharehdaghi Sara Shaykhbaklo Khadijah Mosavian
        This study attempts to give important evidence about, the relationship between organizational citizenship behavior and  students satisfaction in Islamic Azad University in District 13, with the aim of  students satisfaction Promotion, according to organization More
        This study attempts to give important evidence about, the relationship between organizational citizenship behavior and  students satisfaction in Islamic Azad University in District 13, with the aim of  students satisfaction Promotion, according to organizational citizenship behavior(OCB)   in 2013 to present. To this end, 380 employees and 380 managers of employment and employment of students studying in Islamic Azad University, Region 13 cluster sampling method were selected as samples. A questionnaire was used to collect primary data. The results of the study showed that all of the indicators of organizational citizenship and significantly correlated with student satisfaction. All research hypotheses were confirmed. The results and statistical analysis revealed that the relationship between organizational citizenship behavior and student satisfaction has a direct and significant. Manuscript profile
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        4 - Explaining the role of organizational citizenship behavior on customer based brand equity
        Mohammad Mahmoudi Maymand Ata Harandi
        The organizational citizenship behavior, as the optional & intentional behaviors of employees, have considerable effect on the individual and organizational performance, placing the employees in a situation to perform some assignments beyond their occupational descr More
        The organizational citizenship behavior, as the optional & intentional behaviors of employees, have considerable effect on the individual and organizational performance, placing the employees in a situation to perform some assignments beyond their occupational description and functions, one the one part the brand making topic as well as brand management have various fans nowadays in marketing world to the extend that making a popular powerful brand in the market is the goal of may organizations. The effects of expressing organizational citizenship behavior on the brand value and its dimensions as well, from the point of view of the customers in innovation model are reviewed in the current article. The data required for this research haven been collected by "Padideh Shandiz Chain Restaurants" guild union employees polling in connection with organizational citizenship behavior and on the customers' available nonrandom sampling basis in brand value section and in the form of a questionnaire. Podskoff and his colleagues questionnaire was used for evaluation of citizenship behavior, and the researcher questionnaire, designed based on Kim, Tang, Hawley and Aker studies, was used for evaluation of the brand value. This research is applicatory with surveying nature, structural equations method and Pls software are used for data analysis. The concluded results express that all the dimensions of organizational citizenship behaviors have a positive meaningful effect on the brand value from the point of view of the customers. Manuscript profile
      • Open Access Article

        5 - Explaining the Role of Organizational Citizenship Behavior on Customer Based Brand Equity
        M. Mahmoudi Maymand A. Harandi
        The organizational citizenship behavior, as the optional & intentional behaviors of employees, have considerable effect on the individual and organizational performance, placing the employees in a situation to perform some assignments beyond their occupational descr More
        The organizational citizenship behavior, as the optional & intentional behaviors of employees, have considerable effect on the individual and organizational performance, placing the employees in a situation to perform some assignments beyond their occupational description and functions, one the one part the brand making topic as well as brand management have various fans nowadays in marketing world to the extend that making a popular powerful brand in the market is the goal of may organizations. The effects of expressing organizational citizenship behavior on the brand value and its dimensions as well, from the point of view of the customers in innovation model are reviewed in the current article. The data required for this research haven been collected by "Padideh Shandiz Chain Restaurants" guild union employees polling in connection with organizational citizenship behavior and on the customers' available nonrandom sampling basis in brand value section and in the form of a questionnaire. Podskoff and his colleagues questionnaire was used for evaluation of citizenship behavior, and the researcher questionnaire, designed based on Kim, Tang, Hawley and Aker studies, was used for evaluation of the brand value. This research is applicatory with surveying nature, structural equations method and Pls software are used for data analysis. The concluded results express that all the dimensions of organizational citizenship behaviors have a positive meaningful effect on the brand value from the point of view of the customers.  Manuscript profile
      • Open Access Article

        6 - بررسی مؤلفه‌های رهبری معنوی از دیدگاه دبیران بر اساس مدل رهبری معنوی فرای
        ولی مهدی نژاد مهسا پهلوان روی
      • Open Access Article

        7 - Imam Ali (AS)'s Altruistic mage in Thought of Attar and Rumi
        Bashir Ashrafi Qorban emi
        The present study, using a descriptive-analytical method, has examined the altruistic and self-sacrificing image of Imam Ali (as) in the thought of Attar and Rumi. The study of their works shows that the reason why modern humans favor their ideas derives from their emph More
        The present study, using a descriptive-analytical method, has examined the altruistic and self-sacrificing image of Imam Ali (as) in the thought of Attar and Rumi. The study of their works shows that the reason why modern humans favor their ideas derives from their emphasis on human dignity and value and its most important manifestation is to love and serve human being, altruism. In their works, in addition to the sincere eulogy of Imam Ali (AS) and the expression of his attributes, they both refer to the major events of his life, expressing the kind and sacrificial character of him that God says about him: "And some people sacrifice their lives to gain God's favor." They praised Imam Ali (as) as a great model of moral virtues, especially love, sincerity, altruism and self-sacrifice, and encouraged people to follow him. Because he, who according to Attar is "the mountain of sorrow and the door of knowledge and the center of religion", considers the first principle in associating with people as love, respect and friendship of others and addresses the Malik: "Fill your heart with people's affection and their friendship and favor". "In fact, his practical life has been full respect and trust in others." Rumi also called him "the pride of every prophet and every saint" and called him the master of all believing men and women, who always considered altruism as one of the important principles of his teachings and his heart was full of loving people and guiding them. Manuscript profile
      • Open Access Article

        8 - The comparison of altruistic behavior, empathetic sense and social responsibility among counselors women and men in Ahvaz city
        زهرا دشت بزرگی سحر صفرزاده
        This study investigated the comparison of altruistic behavior, empathetic sense and social responsibility among counselors women and men in Ahvaz city. The sample consisted of 204 subjects(106 women and 98 men) which were randomly selected out of the all students of thi More
        This study investigated the comparison of altruistic behavior, empathetic sense and social responsibility among counselors women and men in Ahvaz city. The sample consisted of 204 subjects(106 women and 98 men) which were randomly selected out of the all students of this university. For data collecting three questionnaire were used: altruism questionnaire, empathy scale and social responsibility. The research was of causal-comparative king and data analysis by multi-parameter variance method(MANOVA) in significant on P value less then ( P<0/001 ) showed: No significant difference between counselors women and men on altruistic behavior, empathetic sense and social responsibility. Manuscript profile
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        9 - بررسی روابط مؤلفه های رفتار شهروندی سازمانی با رویکرد دیماتل )مطالعه موردی(
        هوشنگ تقی زاده عبدالحسین شکری
      • Open Access Article

        10 - A Comparative Study of Iranian Airlines Company from the Perspective of Corporate Social Responsibility with Carroll's Approach
        Houshang Taghizadeh Gholamreza Sultani Fesghandis Abdolhossein Shokri
        Organizationsreact against their opposing beneficiary groups through determining and defining good and bad.They act in such a way that they are considered tobe beneficent from the viewpoint ofcustomers, governmental institutions and organizations, share-holders, and the More
        Organizationsreact against their opposing beneficiary groups through determining and defining good and bad.They act in such a way that they are considered tobe beneficent from the viewpoint ofcustomers, governmental institutions and organizations, share-holders, and the whole society. Observing these factors is referred to as social responsibility. The aim of this study is to compare Iranian airlines from the perspective of corporate social responsibility. The method of this research is descriptive and the statistical population consists of all the Iranian airlines (eight companies). Regarding the small size of the statistical population and the aim of research, the whole statistical population has been investigated. In order to collect the necessary data, a researcher-made questionnaire has been used. The validity of the questionnaire has been confirmed by content validity and its reliability has been calculated by using Cronbach alpha. In designing the questionnaire, the dimensions of social responsibility based on Carroll’s approach have been used. For the analysis of the data, the methods of Vikor and Shannon entropy have been utilized. The results indicate the rank of each one of these airlines, regarding the amount of attention to social responsibility. Manuscript profile
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        11 - نوع‌دوستی جوانان در سطح دوستان (مطالعه موردی شهر مشهد)
        هما زنجانی مژگان عظیمی بهاره موفقی
        پژوهش حاضر با هدف بررسی دگرخواهی در میان جوانان شهر مشهد، و به روش نظریه‏ی زمینه‏ای انجام شده است. اطلاعات از طریق مصاحبه‏ی عمیق با ده نفر از جوانان 28-18 ساله شهر مشهد(5 مرد و 5 زن) جمع آوری و با استفاده از کدگذاری نظری تحلیل شده است. جوانان در مصاحبه‏ها دلایل دگرخواهی More
        پژوهش حاضر با هدف بررسی دگرخواهی در میان جوانان شهر مشهد، و به روش نظریه‏ی زمینه‏ای انجام شده است. اطلاعات از طریق مصاحبه‏ی عمیق با ده نفر از جوانان 28-18 ساله شهر مشهد(5 مرد و 5 زن) جمع آوری و با استفاده از کدگذاری نظری تحلیل شده است. جوانان در مصاحبه‏ها دلایل دگرخواهی را توصیف کرده‏اند. با توجه به شرایط علی، مداخله‏گر، زمینه‏ای، پیامدهای دگرخواهی و کنش‏های دگرخواهانه‏ی جوانان می‏توان گفت جوانان به دلیل عواطف انسانی‏ ومبادله اجتماعی (تحلیل هزینه-پاداش) و نیز به واسطه ارزش‏ها و باورهایی که در آنها درونی شده، در موقعیت‏های بحرانی، اقدام به کنش‏های دگرخواهوانه نسبت به دوستان خود می‏کنند که نتیجه این وضعیت رضایت آنان از خودشان و تقویت انسجام اجتماعی در روابط با دوستان شان می‏باشد. Manuscript profile
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        12 - The Relationship between Urban Culture and Social Interaction in Urban Spaces in the City of Malayer
        azam khatibi Abolfazl Nikzad
        The urban culture, due to density, heterogeneity, and relative lack of close personal relations, has made human relationships very unclear, superficial and transient. For this reason, the main purpose of this study is to investigate the relationship between the urban cu More
        The urban culture, due to density, heterogeneity, and relative lack of close personal relations, has made human relationships very unclear, superficial and transient. For this reason, the main purpose of this study is to investigate the relationship between the urban culture and social interactions in urban spaces in Malayer. It is a survey-analytical research. On the basis of Cochran formula, using a multistage sampling method, 385 individuals were selected as the sample, therefore the unit of analysis was the individual. The data gathering tool was a standardized questionnaire with a reliability of 0.826. Pearson correlation coefficient and multivariate regression were used for data analysis. The findings showed that there was a direct and significant relationship between urban culture and social interactions. But this relationship differs between the components of urban culture (altruism, law-abiding, responsibility, individualism, attention to the environment, alienation) and social interactions. Responsibility had the strongest and law-abiding had the weakest relationship to social interactions and the relationship between altruism and social interactions was negative. According to Beta values, responsibility (0.382) had the greatest effect and altruism (-0.095) had a negative and least effect on social interactions. The final results showed that there was a significant relationship between urban culture and social interactions and the power of determinacy and predicting value of urban culture on social interactions is very strong (0.646). With proper planning, education and cultural investment, social interactions in urban spaces can be optimally directed and with a redefinition of modern urban culture and Iranian identity, we can witness the rise of altruism and law-abiding in urban interactions. Manuscript profile
      • Open Access Article

        13 - Factors affecting cause-related marketing (CRM) in sports producers
        Aidin Hajibaklo Seyed Emad Hosseini Jamshid Sayarnejad
        This research was formed with the aim of investigating the factors affecting charitable marketing in sports products. Based on this, this research was done using a descriptive-analytical method. The statistical population was 450 sports producers. Research samples based More
        This research was formed with the aim of investigating the factors affecting charitable marketing in sports products. Based on this, this research was done using a descriptive-analytical method. The statistical population was 450 sports producers. Research samples based on Cochran's formula calculations consisted of 250 people who were selected in a stratified and random manner. The data collection tool was a researcher-made questionnaire.The validity of the questionnaire was confirmed by the formal method and its reliability was confirmed by Cronbach's alpha test at the rate of 0.901. Data were evaluated with spss and pls software. The results of this research showed that social factors, environmental factors, cultural-ethical factors and management factors have a positive and significant effect on charitable marketing.The most important management factor of charitable marketing in sports productions is the responsibility factor.The most important social factor is social responsibility.The most important environmental factor is market conditions and the most important cultural factor is altruism. In general, charity marketing is a good idea for sports products and can be used as a popular strategy to promote sales or improve brand image. Manuscript profile
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        14 - Altruism from the perspective of the Prophet Paul and Imam Ali (as) in social relations
        Bashir Ashrafi gorban almi zahrah hosinie hamied zahra ebrahimi
        Altruism is especially important in social relations in the two religions of Islam and Christianity, so that from the point of view of Imam Ali (AS) and Paul the Apostle, two of the pillars of these two religions, its weakening causes the collapse of human relations. Si More
        Altruism is especially important in social relations in the two religions of Islam and Christianity, so that from the point of view of Imam Ali (AS) and Paul the Apostle, two of the pillars of these two religions, its weakening causes the collapse of human relations. Since in Islam and especially in the eyes of Imam Ali, people are the family of God and in Christianity and in the eyes of the Apostle Paul, they are considered to be members of the body of Christ, loving them is actually loving God himself, he advises hospitable Christians. take care of the sick and bereaved and be generous to those in need. Instead of working to meet their own needs and wants, they should look at all Christians and be eager to share their income with others. Among the examples of altruism in Imam Ali's view are self-sacrifice, kindness, helping the needy, hospitality, and forgiveness. It is realized through friendship with people. One of the commandments of the Imam is to pay attention to the moral conscience in relationships with others. In this regard, they say; O my son, put your ego as the measure between yourself and others.The present research shows by a comparative analytical method, if love for people, which is a sign of love for God, dominates the soul of a person, it will make a servant and hardworking person who never neglects to serve others. Manuscript profile
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        15 - The Concept of "Radical Creation" in Shāhnāmeh and Masnavi Manavi
        reza sarikhani Ghadamali Sarami abdolhosein Farzad
        One of the key issues in epic and mystical literature, especially in Shāhnāmeh and Masnavi Manavi, is the manifestations of altruism. These two works show that the different views on the origin of creation refer to different images of man and the "radical creation" in S More
        One of the key issues in epic and mystical literature, especially in Shāhnāmeh and Masnavi Manavi, is the manifestations of altruism. These two works show that the different views on the origin of creation refer to different images of man and the "radical creation" in Shāhnāmeh and Masnavi Manavi by using analytical-descriptive method. According to the concept, the universe and man emerged from the fusion of hidden forces in a "root". The findings of the research show that the ultimate goal of life of people who consider themselves as creatures of love is kindness and connection. In their poems, Ferdowsi and Rumi depict this love and try to get a new Iranian concept of creation, a concept whose essence is "popular" and "universal". The attribute of being "popular" gives meaning and life to the individual and the society, without destroying their personality; and the attribute of being "universal" fosters diversity and harmony for all. Manuscript profile
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        16 - ارزیابی نقش عقاید و نوع دوستی مصرف کننده در رفتار خریدسبز با اثر میانجی هنجار ذهنی
        Shahla Sohrabi Akbar Houshyar