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Open Access Article
1 - The Impact of Data Visualization in Management Accounting Reports on Managers Decision-making
Sonya Zaree Elaheh BarzegarManagers are confronted with increasing information overload and growing pressure foreffective and efficient decision making. The visualisation of data represents a way to overcome this dilemma and to improve management decision quality. The purpose of this paper is to MoreManagers are confronted with increasing information overload and growing pressure foreffective and efficient decision making. The visualisation of data represents a way to overcome this dilemma and to improve management decision quality. The purpose of this paper is to transfer insights from visualisation research to the managerial accounting context and clarify the impact of visualisation on management accounting reports and decision making. In order to answer the research question, three hypotheses are tackled. Study sample includes experienced managers and accounting students. The empirical results show that supplementary graphs improve decision quality, especially within the manager sample but do not affect decision confidence in a performance evaluation task. Based on results, managers perform poorly when only provided with tables, and they achieve the overall best score when provided with both tables and graphs. Furthermore, the findings showed that managers were more confident in their decisions than students, irrespective of the information presentation Manuscript profile -
Open Access Article
2 - Comparative Study of Text and Pictures of Walters's Shahnameh (W602)
Nahid Jafari Dehkordi Sara Faraji Ebrahim TorkzadehWalters's Shahnameh (W602) is one of the Safavid era's pictorial versions which contains scenes of battle and feast as well as romantic stories and heroes' advantures such as Bijan & Manijeh and Bijan's trouble by falling down to a borehole. The beauty and gracefuln MoreWalters's Shahnameh (W602) is one of the Safavid era's pictorial versions which contains scenes of battle and feast as well as romantic stories and heroes' advantures such as Bijan & Manijeh and Bijan's trouble by falling down to a borehole. The beauty and gracefulness of the pictures, made the author to analyze the depiction and coherence based on descriptive – analytical method and answer the following questions: a) How much was the effect of the context on artist's work? b) How much is the artist allowed to apply his personal taste? The authors assume that the artist of this version and othe authors do not rely on the context and present their art dependently (of the text). The surveys show that there are 10 commonalities and 14 differences out of 24 general characteristics. Manuscript profile -
Open Access Article
3 - تصویر سازی درآینه فقه
سید حسن عابدیاین کلخوران مهری قاسمیموضع قرآن در قبال تصویر سازی، بر منع و تحریم نیست. به طوری که قدرت حضرت عیسی (ع) بر ساختن پرنده گلین و دمیدن جان در او را به عنوان معجزه ونشانه نبوت و ساختن تمثال برای حضرت سلیمان را به عنوان نعمتی بر بندگان صالح معرفی می کند. ولیکن در روایات معصومین علیهم السلام وبه پی Moreموضع قرآن در قبال تصویر سازی، بر منع و تحریم نیست. به طوری که قدرت حضرت عیسی (ع) بر ساختن پرنده گلین و دمیدن جان در او را به عنوان معجزه ونشانه نبوت و ساختن تمثال برای حضرت سلیمان را به عنوان نعمتی بر بندگان صالح معرفی می کند. ولیکن در روایات معصومین علیهم السلام وبه پیروی از آنها در فتاوای فقهاء بطور پراکنده( مبسوط، مقنعه، نهایه،شرح ارشاد ، مسالک الافهام، مکاسب محرمه و...)، تصاویر و مجسمه هایی که مردم آنها را برای عبادت و تکریم استفاده می کنند،حرام شده است به استناد اینکه حرمت ایجاد چیزی مستلزم حرمت آن چیز حدوثاً و بقاءً است.روایاتی هم، دال بر این است که خداوند هر صنعتی که در آن فساد محض باشد و مصلحتی عائد نشود را حرام کرده است.والّا اگر بهره ای مثل تزیین و سایر اغراض عقلایی از آن تصاویر ببرند حلال و مشروع می باشد ، رویکردها و اغراض عقلایی، هنری به ویژه درعلوم پزشکی،استفاده ازتصاویراندام های انسان جایگاه ویژه ای دارد و بدون تصاویر و اطلس ها،مولاژها، تدریس و یادگیری دروس دچار مشکلات عدیده ای خواهند شد، خلاف شریعت نمی باشد، بلکه در برخی موارد لازم و ضروری می باشد. Manuscript profile -
Open Access Article
4 - Investigating and analyzing the rhetorical functions of the Qur'anic words in the orfi shirazi's sonnet
reza refaee ghadimi mashhad khalil parviniThe Holy Qur'an, as the holiest Islamic text, has always been the source of Persian poet. The purpose of this research is to investigate the effect of the Holy Quran on imaginaton in the Orfi Shirazi's Sonnet, a pioneer Indian poetry Style in the 10th century Hijri. The MoreThe Holy Qur'an, as the holiest Islamic text, has always been the source of Persian poet. The purpose of this research is to investigate the effect of the Holy Quran on imaginaton in the Orfi Shirazi's Sonnet, a pioneer Indian poetry Style in the 10th century Hijri. The main claim of the present research is that Orfi has been used the Qur'anic words in the creation of narrow imaganation and exquisite images, and The Quranic words, in many cases, can be aesthetically and imaginatively analyzed. To prove this claim, and study the position of the Qur'an in the orfi poetry, his sonnets have been investigated in the context of the influence of the Qur'an on production of image in the field of two expression and oratory sciences. And The various types of borrowing of this poet from the Holy Quran in the creation of poetic images , Has been analyzed. The results of this research show that the most common use of the Holy Qur'an in creating images taking in narrow imagination exaggerated, as well as in the construction of metaphors. Manuscript profile -
Open Access Article
5 - اثربخشی آرام‌سازی عضلانی همراه تصویرسازی ذهنی بر استرس ادراک شده و تاب‌آوری زنان باردار با تمایل به زایمان طبیعی
اشرف منفردنیا احد آهنگر -
Open Access Article
6 - The Effect of Imago Therapy on Marital Intimacy among Couples
Marjansadat fatemi ahmad karbalaei alireza kakavandThis research aimed to study the effect of imago therapy on increasing the levels of marital intimacy. It followed a quasi experimental design with a post test-pretest and a control group. The population consisted of all referring couples to Green Path Clinic in distric MoreThis research aimed to study the effect of imago therapy on increasing the levels of marital intimacy. It followed a quasi experimental design with a post test-pretest and a control group. The population consisted of all referring couples to Green Path Clinic in district 3 of Tehran. From among them 30 couples, who were low in marital intimacy according to Bagarozzi questionnaire (Bagarozzi, 2001), were sampled and randomly assigned to two experimental and a control groups. For six 45-minute sessions they were taught imago therapy. Using ANCOVA the data showed that imago therapy training motivates the levels of marital intimacy as well as sentimental (romantic), psychological, sexual, intellectual and spiritual intimacies to enhance (P<0.01) and (P<0.05). It can be concluded, then, that since imago therapy training draws upon decent communication patterns and minimizes destructive models of communication it can increase intimacy in marriage. Manuscript profile -
Open Access Article
7 - The Purpose of this Study Was Examination of Effectiveness of Logotherapy by Group Method on Increase of Life Expectancy and Health of Female Teenager Major Thalassemia Patients of Ahwaz City
اسدالله ویسیThe purpose of this study was examination of effectiveness of logotherapy by group method on increase of life expectancy and health of female teenager major thalassemia patients of Ahwaz city. Statistical community of this research consists of the whole major thalassem MoreThe purpose of this study was examination of effectiveness of logotherapy by group method on increase of life expectancy and health of female teenager major thalassemia patients of Ahwaz city. Statistical community of this research consists of the whole major thalassemia female patients 15 to 18 years old referring to Abouzar hospital in 1388 spring. Pre-test practiced for 110 Persons of clientele and among them 46 persons which obtained the lowest score in GHQ28 Public health test which is b score and the lowest score in Millers life expectancy which is a standard deviation under average. were selected as statistical samples and then sample persons were replaced randomly in two "23 persons groups" as experiment and control groups. Measurement tool of this study was Miller's life expectancy and general health questioner (GHQ28) test and research plan was type of pre-test and post-test with control group and a follow up session.After that, during 10 "one hour sessions", logotherapy techniques were educated to experiment group, and then the post-test was practiced to the both groups (experiment and control). And in the next step, after one month Miller's life expectancy and general health GHQ28 test (follow up test) was practiced again to measurement of presented educations permanence. Statistical method of variance analysis, were used for analyzing the data. The results of the study showed that logotherapy education can increase the life expectancy and general health in major thalassemia patients (P < 0.0001)Also, Permanence measurement of the research (P < 0.0001) showed the same result. Manuscript profile -
Open Access Article
8 - Comparison of the effectiveness of couple therapy based on forgiveness and Hendrix's Imago relationship therapy on marital forgiveness and positive feeling for the spouse
Mehrana Askary Mahnaz Mehrabi Zadh Honarmand zahra dashtbozorgi parviz askaryThe purpose of this study was to compare the efficacy of couple therapy based on forgiveness and communication imaging on marital past and positive feelings toward spouse in women with poor marital status. The research design was quasi-experimental with pre-test and pos MoreThe purpose of this study was to compare the efficacy of couple therapy based on forgiveness and communication imaging on marital past and positive feelings toward spouse in women with poor marital status. The research design was quasi-experimental with pre-test and post-test with control group. The sample size was 75 women who were selected by convenience sampling. Of these, 25 were assigned to experimental group based on forgiveness, 25 to experimental group, and 25 to control group randomly assigned. The research tools used were the Trait Forgiveness Questionnaire (Barry et al., 2005) and the Positive Feelings Questionnaire (Ellier & Trekowitz, 1978). The experimental group received 8 sessions of 90-minute training and the experimental group received 9 minutes of forgiveness-based couple therapy. Multivariate and univariate analysis of covariance was used for data analysis. Results showed that both post-test approaches had a significant effect on marital forgiveness and positive feelings toward spouse and led to a significant increase in forgiveness and positive feelings toward spouse (P <0.005). Also, there was no significant difference between the two methods of intervention in influencing the dependent variables. According to the findings, each of these approaches is one of the most effective and successful interventions in the field of couple therapy. Manuscript profile -
Open Access Article
9 - The effect of three different types of mental exercises and modeling of selfâefficacy on the novice female college students
طاهره باقرپور رمضان جهانیانImagery and modeling are similar cognitive processes that by using vicarious experiences provide effective information on self–efficacy. However, some imagery studies have shown a model of correct performance before beginning of the imagery to ensure that subjects MoreImagery and modeling are similar cognitive processes that by using vicarious experiences provide effective information on self–efficacy. However, some imagery studies have shown a model of correct performance before beginning of the imagery to ensure that subjects are imagining the skill correctly. Thus, the effect of these two factors have interfered with each other. In a study that these factors were separated, the imagery type was not controlled. Therefore, the purpose of the present study was the comparison of the effect of modeling, internal imagery and external imagery on self-efficacy of a volleyball simple serve using a pretest–posttest randomized–groups design. 48 novice female students with average imagery ability were randomly selected and matched in four groups based on self–efficacy (control, modeling, internal and external imagery). Self-efficacy questionnaire has been used in pre and post test in this research. Data from the result of self–efficacy were analyzed at pretest and posttest by 4*4 ANOVA with repeated measures of test factor and paired t-test. The results indicated that, respectively the self–efficacy of modeling group, internal imagery and external imagery were significantly better than control group in posttest , but there were not significant differences between self–efficacy at modeling, internal and external imagery groups in pretest and posttest (p > 0.005). These findings suggested that self–efficacy is the effective factor in the rate of motor learning and the received information by modeling is more effective on self–efficacy than internal and external imagery. Manuscript profile -
Open Access Article
10 - The Role of Pottery in the Reflection of the Mysticism of Hazin-e-Lahiji
Khatereh Esmaeilzadeh Ramin sadeghinazhad Maryam MohammadzadehMysticism in one of the main pillars of persian literature and mystical literature is one of its basic branches; hence poets, whether those who were literally mystic or those who were pretending to mysticism, have used mystical terms in their poems. The main feature of MoreMysticism in one of the main pillars of persian literature and mystical literature is one of its basic branches; hence poets, whether those who were literally mystic or those who were pretending to mysticism, have used mystical terms in their poems. The main feature of Indian style is the illustration. One of the palpable and accessible element in public life of the most people that poet can do illustration with it, is pottery. Hazin-e-Lahiji by using potteries and tying it with mystical terms has created dynamic imagery and critical- social contents in order to engourage the audionces to turn to love, truth, reproach the ascetic to quit the hypocrisy, discord and finally enlighten the people that shows the hight importance of pottery in reflecting the mysticism of Hakim Lahiji. The high frequency of this images and contents in Lahiji's Divan is big enough to known as a characteristic of his personal style. Manuscript profile -
Open Access Article
11 - A Study of Western Vocabulary and Terms in the Illustration and Thematic Creation of the Poetry of the Constitutional Era "Case Study of Iraj Mirza's Poems"
Ali Ghaempanah Tajabadi Maryam Gholamreza Beigi Majid Hajizadeh AskariLoss is a dynamic and living phenomenon that changes over time and in its extent, many changes occur. One of its most important features is borrowing from other languages. In the constitutional period, this issue was done in the poems of poets such as Iraj Mirza, due to MoreLoss is a dynamic and living phenomenon that changes over time and in its extent, many changes occur. One of its most important features is borrowing from other languages. In the constitutional period, this issue was done in the poems of poets such as Iraj Mirza, due to factors such as the prevalence of printing industry in Iran, familiarity of Iranians with European literature, translation and publication of European works, etc. Is. In this research, the authors have used a descriptive-analytical method and with the help of library tools to "study Western words and expressions in the illustration and thematic creation of Iraj Mirza's poems". The findings of the study indicate that Iraj used Western words in his poems and the frequency of French words in his poems in relation to administrative terms is the most Western words and social and political terms, military, Western tools. In everyday life, modern, cultural, literary, and scientific places are next in order. In this regard, the poet, more in a humorous way, has used novel and expressive industries in order to be able to acquaint people better with the situation of his time. Manuscript profile -
Open Access Article
12 - Investigating Western borrowings in the imagery and theme-creation of constitutional era poetry "A case study of the poems of Malek al-Shaarai Bahar"
Ali Ghaempanah Tajabadi Maryam Gholamreza Beigi Majid Hajizadeh AskariThe constitutional era is one of the ups and downs of Iran's history, in which the results of the industrial progress of the West reached the third world countries and Iran. Therefore, researching and examining the poems of poets of this period will lead to more familia MoreThe constitutional era is one of the ups and downs of Iran's history, in which the results of the industrial progress of the West reached the third world countries and Iran. Therefore, researching and examining the poems of poets of this period will lead to more familiarity with the political, economic and social conditions of that era. In this research, an attempt has been made to "investigate Western vocabulary and terms in the depiction and theme-creation of the poetry of the constitutional era by means of a descriptive-analytical method and with library tools, relying on the divan of Malik al-Shaarai Bahar's poems." The findings of the research show that Bahar used imagery and thematization to express political, cultural and social themes due to familiarity with the past texts of the Persian language. In the thematic section, Bahar has used western loanwords more than other poets of his time, and in the illustration section, irony array has been used the most and he has created an image with the help of expression techniques with western words. The importance of using loan words in Diwan Bahar is that it expresses the atmosphere of cultural, political, social and economic relations between Iran and the countries of France, England and Russia. The high frequency of borrowing French words expresses political and social issues and the use of Russian words is mostly due to economic and industrial relations. Manuscript profile -
Open Access Article
13 - بررسی قابلیت‌های تصویری آثار رمزی شیخ اشراق سهروردی با رویکرد به داستان آواز پر جبرئیل
علیرضا شهرکی بهروز رومیانی hassan shahrestani abbas mohammadi -
Open Access Article
14 - Analysis of imagery in poetry wisdom Anonymous
morteza razzagh pur reza sadeghi shahpar akram mossaffaMixing and blending it with the mystical and philosophical explanations of poetic language and artistic, different angles and perspectives to evaluate this kind of provides. The use of abstract concepts and difficult legal and philosophical works of mystical poetry in v MoreMixing and blending it with the mystical and philosophical explanations of poetic language and artistic, different angles and perspectives to evaluate this kind of provides. The use of abstract concepts and difficult legal and philosophical works of mystical poetry in various ways and methods of allegorical tales, stories and sermons on moral education has been used. As the Sufi poet Sanai time and time wise, so his work can be examined from a mystical, philosophical and literary review. Anonymous works because Hdyqh, including works of mystical poetry of Rumi, he is a poet according to the subject of legal and philosophical concepts and terminology that is used. He was also instrumental in influencing the abundance of imagery of benefit. This article on how to use imagery and style fantasy elements such as simile, metaphor, allegory, allusion may, paradoxes, visualization, analogy, and the third term is evaluated. Manuscript profile -
Open Access Article
15 - The Effect Mental Imagery and Relaxation on Rate of Anxiety, Depression and Hopefulness in Women Suffering from Breast Cancer of Ahwaz Golestan Hopsital
A. R. Haidari پرویز Askary حشمت الله Darvishi The target of the present research was to of , depression and hopefulness according to medicine therapy , medicine with mental imagery and relaxation in women suffering from breast cancer of Ahwaz Golestan Hospital.For this  More The target of the present research was to of , depression and hopefulness according to medicine therapy , medicine with mental imagery and relaxation in women suffering from breast cancer of Ahwaz Golestan Hospital.For this purpose, the subjects were 40 women who suffering from breast cancer patients that were selected by random sampling and were divided into two 20 person groups of experimental and control. The measurement instrument of this research are Cattel Anxiety Questionnaire (CAQ), Beck Depression Inventory (BDI), Miller Hopefulness scale (MHS) that pretest was performed for both groups. Then, the experimental group underwent training ways and techniques of mental imagery and relaxation for one month(4 week), and 4 session per week for 45 minutes moorings and afternoons. After applying intervention, the two groups were tested again. For analyzing the data calculation of mean, standard deviation, multivariate analysis of variance(MANOVA) were used. Results indicated that mental imagery and relaxation are effective I mitigation of anxiety, depression and interment of hopefulness in women suffering from cancer of breast. Manuscript profile -
Open Access Article
16 - Effectiveness of imagery on depression, social anxiety and sleep quality of students
Reyhaneh Moghaddasi Mohsen Gholparvar Hosein HasanabadiThe imagery can improve the very psychological characteristics, therefore this research aimed to determine the effectiveness of imagery on depression, social anxiety and sleep quality of students. Present research was a semi-experimental with a pre-test and post-test de MoreThe imagery can improve the very psychological characteristics, therefore this research aimed to determine the effectiveness of imagery on depression, social anxiety and sleep quality of students. Present research was a semi-experimental with a pre-test and post-test design and with an experimental and control groups. Research population was included students referring to the counseling center of Ferdoosi University of Mashhad in 2015-16 academic years. Research sample was 40 people which selected by available sampling method and randomly assigned to experimental and control groups. The experimental group trained 12 sessions of 30 minutes by imagery and the control group doesn’t receive any training. Research instruments were the questionnaires of depression, social anxiety and sleep quality which completed by students in the pre-test and post-test stages. Data was analyzed with multivariate analysis of covariance method. The findings showed that there were a significant difference between the experimental and control groups in variables of depression, social anxiety and sleep quality. In the other words imagery led to improve the depression, social anxiety and sleep quality of students (P<0/001). The results indicate the importance of imagery on the improve depression, social anxiety and sleep quality of students. Manuscript profile -
Open Access Article
17 - Look at the imagery and emotion in the poems align with Salman Harati
ghasem mehravar giglou fateme modarresiSalman Harati (1338 -1365) committed one of the poets of the contemporary style of literature in the field of Islamic Revolution and is stable. Salman poetic language is the language of poetry, simple and insignificant. Salman plain language and strong, able to create b MoreSalman Harati (1338 -1365) committed one of the poets of the contemporary style of literature in the field of Islamic Revolution and is stable. Salman poetic language is the language of poetry, simple and insignificant. Salman plain language and strong, able to create beautiful images be. Is intended to present a descriptive - analytical imaging and align it with the emotion in the poems of Salman Harati to discuss and scrutinize. Outcome research suggests that the link between the poet's creative emotion, image and imagination. And logic-based interactive communication, which implies that the referential function, making out, and the poetic function is restored. Salman singing poems in various arts of poetic imagery, including metaphor, personification, metonymy, simile, synaethesia, irony, and the paradox …Has used. In the arts of Image, such as simile, metaphor, personification and synaethesia more with the emotion and sense of fun and irony and paradox of religious belief with social affection Salman Harati are consistent Manuscript profile -
Open Access Article
18 - تصویرسازی و عناصر صورخیال در غزل نئوکلاسیک (با تکیه و تأکید بر اشعار محمدعلی بهمنی)
حمیدرضا قانونی -
Open Access Article
19 - جلوه‌های طبیعت در آثار شهریار
بهمن علامی اسماعیل صابری -
Open Access Article
20 - طراحی مدل تصویرسازی با رویکرد مدیریت زیست محیطی در سازمان تامین اجتماعی
سعید مازندرانی ترانه عنایتی کیومرث نیازآذری -
Open Access Article
21 - Sociological analysis of the Reflection of Kurdish Folk Musical Instruments in Divan-e- Ghaneh
Samira Kanani Mohammad Irani Nouroddin YousofiMusic is an fundamental part of the culture of any nation, and it can be clearly stated that civilized and ancient nations enjoy music in their historical and cultural background. This cultural phenomenon has always been considered by poets due to the deep connection be MoreMusic is an fundamental part of the culture of any nation, and it can be clearly stated that civilized and ancient nations enjoy music in their historical and cultural background. This cultural phenomenon has always been considered by poets due to the deep connection between poetry and music, and in their words, they have referred to music and its instruments. Kurdish language poets have also paid special attention to music and its instruments for nationalistic and literary purposes; they have referred to folk music and its instruments in different ways. Ghaneh, a famous Kurdish poet, is one of them. His divan is a rich source for the study of anthropology and popular culture. This article tries to study the function of musical instruments in Divan-e-Ghaneh in an analytical-descriptive approach based on the library method to explain the reflection of these musical instruments on the local music and folklore of the poet's region. The findings show that Ghaneh paid special attention to local musical instruments to enrich his poem. The poet has used Kurdish musical instruments, which are often local instruments, for various purposes such as making literary images, expressing social and nationalistic concepts, complaining about the world, describing various matters, mere references, and so on. Manuscript profile -
Open Access Article
22 - بررسی اثربخشی ترکیب اطلاعات ،ایجاد استنتاج، وتصویرسازی بر پیشرفت زبان تخصصی دانشجویان کارشناسی حسابداری
سمیه شیخ پور آهن دانی رامین رحیمیاین تحقیق به بررسی اثربخشی ترکیب اطلاعات ،ایجاد استنتاج، وتصویرسازی بر پیشرفت زبان تخصصی دانشجویان کارشناسی حسابداری پرداخته است. 90 دانشجوی رشته حسابداری در ایران در این تحقیق مشارکت داشتند که به 3 گروه همگون شامل، 30 نفردر گروه آزمایشی(A)، 30 نفردر گروه مقایسه (B) و 3 Moreاین تحقیق به بررسی اثربخشی ترکیب اطلاعات ،ایجاد استنتاج، وتصویرسازی بر پیشرفت زبان تخصصی دانشجویان کارشناسی حسابداری پرداخته است. 90 دانشجوی رشته حسابداری در ایران در این تحقیق مشارکت داشتند که به 3 گروه همگون شامل، 30 نفردر گروه آزمایشی(A)، 30 نفردر گروه مقایسه (B) و 30 نفردر گروه مقایسه (C) بر اساس تست QPT تقسیم شدند. پیش آزمون به عمل آمده نشان داد که 3 گروه تفاوت چشمگیری در درک مطلب متون تخصصی نداشتند. درگروه آزمایشی(A) متون تخصصی با کمک روش ترکیب اطلاعات، در گروه مقایسه (B) به کمک ایجاد استنتاج ودر در گروه مقایسه (C) به کمک تصویرسازی تدرس شد. در پایان پس آزمون به عمل آمد ونتیجه بدست آمده نشان داد که هر سه استراتژی در ارتقا سطح درک مطلب متون تخصصی تاثیر داشتند ولی ترکیب اطلاعات تاثیر بیشترو تصویرسازی کمترین تاثیر را داشته است. Manuscript profile -
Open Access Article
23 - رابطه مدیریت تصویرسازی و رفتار شهروندی سازمانی با نقش تعدیل‌گری عزت‌نفس سازمانی (موردمطالعه: آموزش‌وپرورش تبادکان مشهد)
فرانک سروی رقیه حسن‌زاده -
Open Access Article
24 - Presenting the organizational image influence model with the human capital approach in Iran's tourism industry
Azadeh Felinia Davood Kia Kojouri Mohammad Javad TaghipourianThis article aims of presenting a model of imagery with the approach of human capital in the Iranian tourism industry is aimed at presenting a pattern of imagery. This research is a developmental and descriptive-non-comprehensive type of research. In the qualitative sec MoreThis article aims of presenting a model of imagery with the approach of human capital in the Iranian tourism industry is aimed at presenting a pattern of imagery. This research is a developmental and descriptive-non-comprehensive type of research. In the qualitative section, two library and field methods were used to collect data. In the first step, 25 internal and external sources were examined. The textual content analysis of these documents continued to saturation and finally 129 indicators were extracted using textual content analysis as effective factors. Using 15 academic experts in the tourism industry and with the Delphi qualitative technique, 47 were identified as the ultimate in the organizational imaging approach with the human capital approach and in 7 categories of economic, branding, brand quality, regional tourism potential, activities Advertising, job -focused visualization and macro management were incorporated. In the slightly section, with the aim of the ahead of the research; To respond to the exploratory factor analysis questionnaire, 440 experts of the tourism industry were selected as the study community and 205 questionnaires were distributed among the respondents using Cochran formula and then analyzed the research data using the Anp-Dematel technique done. The results showed that the "economic" criterion is the most influential criterion and is the top priority among the criteria. Also, the sub-criterion of "currency acquisition" was placed in the first priority among the sub-criteria. Manuscript profile -
Open Access Article
25 - The Mythological Readings of the Moon in Badr Shakir al-Sayyab's Poems
bahrali rezaii Mohsen Seifi In the depiction of the social and political situation, contemporary poets utilize natural phenomena, such as the moon, which serves as both a poetic symbol and a mythological emblem. This usage plays a significant role. Therefore, it becomes imperative to purpose More In the depiction of the social and political situation, contemporary poets utilize natural phenomena, such as the moon, which serves as both a poetic symbol and a mythological emblem. This usage plays a significant role. Therefore, it becomes imperative to purposefully interpret the mythological portrayals that are rooted in collective unconscious and archetypes inherent within the poet. Based on this, the portrayal of the moon in a poet's poetry reflects his/her style of thinking. This study aims to explore the visual implications of the mythological narrative surrounding the moon in Badr Shakir al-Sayyab's poems, employing a descriptive-analytical approach. The term 'qamar' (moon) appears 83 times, 'badr' (the full moon) 3 times, and 'hilal' (the crescent moon) 5 times in his poetry. Based on the results, we can conclude that the portrayal of socio-political issues through the moon symbol signifies a protest against the governing system within Iraqi society. This issue is illustrated in Sayyab's utilization of the myth of the moon and the archetypal analysis of the animus (masculine manifestation) and anima. The archetypal portrayal of animus embodies wisdom and guidance, while the archetypal manifestation of anima represents immortality and passion. Manuscript profile -
Open Access Article
26 - The Role of Cultural Diplomacy in Japan's Nation Branding
Seyed Davood Aghaee MILAD ADIB SERESHKIWith the expansion of information technology, the increase of communication between societies, and the growth of awareness of events in other parts of the world, governments have increased their soft power as a supplement to hard power in their macro policies, so buildi MoreWith the expansion of information technology, the increase of communication between societies, and the growth of awareness of events in other parts of the world, governments have increased their soft power as a supplement to hard power in their macro policies, so building a reliable national brand has become important for the governments of the world. It is because they have well understood that the better image they create of themselves and their countries in the minds of the people of other countries, the more successful they will be in advancing their goals and interests. Cultural diplomacy is one of the tools for exercising soft power in the hands of countries beyond the borders and one of the main pillars of public diplomacy in order to influence the target sosieties. Japan is one of the countries with high soft power and is the only non-Western country among the top ten countries in international rankings. In this article, by describing the components of cultural diplomacy and using the three main indicators of countries' soft power ranking, the construction of this country's national brand and its weaknesses and strengths are explained. The research hypothesis is that culture, which is one of the important dimensions in nation branding, is Japan's strong point and has improved the international image of this country. Manuscript profile -
Open Access Article
27 - Images and images in contemporary Persian poetry, criticism and structural analysis of allegory in the images of Nader Naderpour's poetry
Zahra Firoozian Mohammad-Ali Sharifian Mohammad Ghaderi MogaddamImage (mental image) and allegory are important terms in rhetoric. Nader Naderpour, a pictorialist poet, has various methods for illustration. The use of allegory in the images of his poetry has a special place; But so far no comprehensive research and independent work MoreImage (mental image) and allegory are important terms in rhetoric. Nader Naderpour, a pictorialist poet, has various methods for illustration. The use of allegory in the images of his poetry has a special place; But so far no comprehensive research and independent work has emerged in this field and it is important; His poems should be examined from this point of view. The purpose of this research is to criticize and analyze the structure of allegory in the images of Naderpour's poetry, which evaluates allegory in the creation of images with a descriptive-analytical method of library and surveying. The author has also used first-hand books and articles to gain better knowledge about the main topic of this research. short parables that have been noticed in Naderpour's poems; Simile is an allegory and allegories that are formed by symbols, myths, allusions, archetypes, and popular beliefs. The result of this research shows; This poet artistically and innovatively uses the forms of short and extensive allegory in his illustration. The effects of short allegory in illustration are more than wide allegory. Allegories are a means to show Naderpour's imaginary images, which appear in the form of a beautiful body in the poem and embellish the poet's words. This achievement is very impressive in the final collections. Manuscript profile
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