List of Articles اثربخشی تبلیغ Open Access Article Abstract Page Full-Text 1 - Representing a Model For Effectiveness Appraisal of Cultural Environmental Advertisment in Isfahan City Based on Mixe-Method Approach دیبا Hashemi Feharaki Reza Ebrahimzadeh Akbar Etebarian Alborz Ghitani 10.30495/mediastudies.2022.60970.1389 Open Access Article Abstract Page Full-Text 2 - Designing an Effective Model of Localized Advertisements in Social Networks with a Qualitative Content Analysis Approach Zoleikha Dehghani Reza Ebrahimzadeh Mehrdad Sadeghi Mehraban Hadi peykani 10.30495/mediastudies.2023.66163.1438 Open Access Article Abstract Page Full-Text 3 - Identifying and analyzing variables affecting the advertising effectiveness in the healthcare system mohammad hosein riahi shahnaz nayebzadeh abolfazl davodi roknabadi 10.30495/jhm.2023.72897.11126 Open Access Article Abstract Page Full-Text 4 - Impact of the Culture and Content of Humorous Advertisement the Intention is to Buy a Product in the Framework of Customer Perceptions and Perceptions Seyed Mohammad baqery azita Gholipour Godarzei Open Access Article Abstract Page Full-Text 5 - An Investigation of Iran’s National Gas Company Advertisements’ Effectiveness in Optimizing Consumption A. A. Farhangi M. Firooziyan A. Moosavian Open Access Article Abstract Page Full-Text 6 - Intangible Advertising of Brand and Its Effect on Consumer’s Choice K. Heydarzadeh M. Behboudi A. Ghodsi khah M. Monsefi A. Maneshi Open Access Article Abstract Page Full-Text 7 - Analyzing the effectiveness of Isfahan municipality's cultural environmental advertising in order to provide a model Diba hashemi fesharaki Reza Ebrahimzadeh akbar etebarian Alborz Ghitani 10.30495/jcm.2022.65724.1582 Open Access Article Abstract Page Full-Text 8 - A Model of the Causal Relationships of the Effectiveness of Advertising for Exporting Non-oil Products of East Azerbaijan Province to CIS Countries Mojtaba Ramazani Open Access Article Abstract Page Full-Text 9 - ارائه الگویی از روابط علت و معلولی اثربخشی تبلیغات برای صادرات محصولات غیرنفتی استان آذربایجان شرقی به کشورهایCIS مجتبی رمضانی طاهر روشندل اربطانی طهمورث حسنقلی پور حبیب ابراهیم پور Open Access Article Abstract Page Full-Text 10 - The Impact of Gestalt Visual Principles on Consumer Perception in Digital Marketing Bahman Narouei Hossein Hakimpour Mehdi Mehdi Mahmoodzadeh Vashan Mohammad Mohammadi Open Access Article Abstract Page Full-Text 11 - The effect of the media on improving the attitude of the clients and their tendency towards IR-MCI services shayan basir mohammad reza azadehdel Maryam Ooshaksaraie Open Access Article Abstract Page Full-Text 12 - Evaluation of Research Outputs Focused on the Effectiveness of Advertisements in the Health Field Mohammadhosein Riahi Shahnaz Nayebzadeh Abolfazl Davodi Roknabadi 10.30495/msds.2023.1970979.1093 Open Access Article Abstract Page Full-Text 13 - Explaining and Prioritizing Effective Advertising Factors Using Fuzzy Hierarchy (FAHP) soheila shamsadini Farhad Hanifi vahid reza mirabi Open Access Article Abstract Page Full-Text 14 - تأثیر نگرش به اطلاعات ارائه شده در تبلیغات سرزبانی الکترونیکی و نگرش نسبت به وبسایت بر اثربخشی تبلیغات سرزبانی الکترونیکی(موردمطالعه:صنعت خرده فروشی-آنلاین) آرش استواری مهران آقایی محسن محمدی Open Access Article Abstract Page Full-Text 15 - A model to evaluate refah bank of television advertising effectiveness with the structural equation modeling approach in community korosh saeidi Ali akbar farhangi Mohammad Soltanifar