List of Articles رسانههای اجتماعی Open Access Article Abstract Page Full-Text 1 - The impact of digital content marketing on brand awareness through social media and customer engagement mousa rahimi sirous keshavarz behnaz salehipour shirazi Open Access Article Abstract Page Full-Text 2 - The impact of social media marketing on customer participation in value creation in the Shoe and Leather Industry (case study: Novin charm Company) sirous keshavarz mousa rahimi Fatemeh Amjadi Open Access Article Abstract Page Full-Text 3 - Designing and Validating an Effective Social Media Marketing Model in the Tehran Dairy Industry maryam abdoli Hosein Bodaghi Khajenobar Reza Rostamzadeh Farzin Modares Khiyabani 10.30495/mediastudies.2022.60291.1381 Open Access Article Abstract Page Full-Text 4 - Investigating the Role of Social Media Marketing On the Promotion of Electronic Word-Of-Mouth Advertising of Tourist Destinations (Case Study: Tehran Province) ANAHITA MOHAMMADI Mohammad siadatan Mahdi Karoubi 10.30495/mediastudies.2023.74651.1534 Open Access Article Abstract Page Full-Text 5 - The Study of Virtual Life Dimensions of First and Second High School Students; the Analysis of Access, Attitudes to Social Media, Learning, and Online Interactions hadi khaniki fateme noorirad mina yamini firouz 10.30495/mediastudies.2023.69418.1481 Open Access Article Abstract Page Full-Text 6 - Effects of social media marketing on online customer behavior Saderat Bank of Bushehr City Jahangir Dashti Ali Akbar Mirzaee Open Access Article Abstract Page Full-Text 7 - Presenting a Quantitative Model of the Use of Social Media Influencers in the Behavior of Luxury Cosmetics Industry Consumers Seyed Aref Asgharzadeh Shiadeh mehd Rouholamini Shiba Masoumi Azadeh Kiapour Open Access Article Abstract Page Full-Text 8 - The Effectiveness of Social Media Marketing Model with Combined Approach (Case Study: Tehran Milk Industry Experts and Policymakers) maryam abdoli 10.30495/jisds.2007.21292 Open Access Article Abstract Page Full-Text 9 - Investigating the impact of advertising on the behavioral patterns of tourists in social networks yazdan shirmohammadi Farzane Abedi Open Access Article Abstract Page Full-Text 10 - Analysis of Green Food Products Advertising Visual Themes of Knowledge-Based Companies in Social Media Farzad Zahedi Bodaghi Khajeh Noubar Hossein Morteza Mahmoudzadeh Sohrab Yazdani 10.30495/jest.2022.60864.5390 Open Access Article Abstract Page Full-Text 11 - Investigate the Antecedents and Consequences of Brand Love with the Approach of Contrasting Social Media Marketing Activities and Customers’ Lived Experience (Study case: Alifard Company, Sanich Industrial Group) farinoosh lazar Reza Kiani Open Access Article Abstract Page Full-Text 12 - Predicting quality of life, responsibility and expected social behavior based on the use of social networks and media in youth( Prevalence of the Fourth Corona Peak) Sepideh Soltani Beiragh Mehrnaz Azadyekta Sedigheh Heydari Open Access Article Abstract Page Full-Text 13 - The role of social media marketing activities in the development of customer equity Mani Arman Mohabbat Javidfar Open Access Article Abstract Page Full-Text 14 - Comparative study of the criminal policy of disseminating false information in virtual media seyyed nasrollah ebrahimi amirreza mahmoudi Seyedeh mahshid Miri balajorshari 10.30495/jcld.2022.692452 Open Access Article Abstract Page Full-Text 15 - Investigating the Factors Affecting the Social Cohesion of Andimeshk (Case Study; Citizens of Andimeshk in 2016-2017) Shahla Sohrabi samire مهرداد نوابخش Zahra Hazrati someeh Open Access Article Abstract Page Full-Text 16 - Investigating the Role of Social Media Marketing and Experience for Loyalty Intention and Participation Intention, Considering the Mediating Role of Relationship Quality (Case Study: BaniMode Online Cosmetics Store) Zahra Alahverdi Saeid Landaran Esfahani 10.30495/msds.2022.1955946.1047 Open Access Article Abstract Page Full-Text 17 - Improving Agility through Social Media with the Mediating Role of Psychological Conditions Furod Neamati Marzieh Heydari 10.30495/msds.2022.1957246.1049 Open Access Article Abstract Page Full-Text 18 - بررسی تاثیر ویژگیهای تبلیغاتی رسانههای اجتماعی بر قصد خرید مشتری (مطالعه موردی: کاربران شرکت ایرانسل در شهر تهران) رزین بزازیان قدیم ناصر آزاد Open Access Article Abstract Page Full-Text 19 - Identifying the motives of electronic recommendation advertising in social media and improving the organization's financial approach Rosha Makvandi Hossein Safarzadeh Hassan Esmaeilpour Mansoureh Aligholi 10.30495/fed.2023.705600 Open Access Article Abstract Page Full-Text 20 - Investigating the role of social media marketing on value creation and its effect on customer behavior in public health centers in Tehran Anahita Rahmati AREZOO Ahmadi Danyali Open Access Article Abstract Page Full-Text 21 - Development and explanation of dimensions of social media marketing persuasive messages on customers' purchase intention fatemeh khajehfini, Mohammad Reza Hamidizadeh Abdollah Naami Fataneh Alizadeh Meshkani Open Access Article Abstract Page Full-Text 22 - Investigation the impact of social media, acquiring knowledge from it and the moderating role of social media's strategic capability on brand innovation studied by electronic equipment manufacturing companies in Shams Abad Industrial Park Seyedeh Ronak Khoshravesh Astaneh Mahmud Ahmadi Sharif Open Access Article Abstract Page Full-Text 23 - The Impact of Social Media Marketing Activities on the Brand Loyalty, Considering the Mediation Effect of Materialism and Conspicuous Consumption Behavior Mohammadhossein Daneshvar Seyedhadi Eslamian shiraz Mina Alyari Gargari