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  • Vol. 7
  • Issue1 Vol.7
  • 1
    Issue 1 Vol. 7 Spring 2012

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  • List of Articles


      • Open Access Article
        • Abstract Page
        • Full-Text

        1 - The Survey Emotional Impact of Positive and Negative Word of Mouth on Potential Customers
        P. Ghafari Ashtiani Z. Mahram
      • Open Access Article
        • Abstract Page
        • Full-Text

        2 - Mining the Retail Banking Customers Characteristics Using Data Mining Techniques
        J. Nazemi P. Jafari H. Hashemi
      • Open Access Article
        • Abstract Page
        • Full-Text

        3 - Assessment Refah and Shahrvand Chain Stores’ Customers Loyalty (Case Study: Tehran Stores)
        R. Ahmadi M. Donyaei K. Navabizand
      • Open Access Article
        • Abstract Page
        • Full-Text

        4 - The Internet Banking Services (IBS) in the Youth Market (Case Study: Eghtesad Novin Bank)
        A. Tajzadeh S. Naysari Tabrizi
      • Open Access Article
        • Abstract Page
        • Full-Text

        5 - Designing Structural Equation Model of Competitiveness in Level of Departments of Insurance Companies in Tehran
        M. R. Abbasi H. RahimiKoloor
      • Open Access Article
        • Abstract Page
        • Full-Text

        6 - Investigation of the Effects of Corporation Ability Association and Brand Awareness on Repurchase Intention and Mediator Roles of Quality Perception and Brand Resonance in Consumer Decision Marketing Process
        A. R. Kia
      • Open Access Article
        • Abstract Page
        • Full-Text

        7 - Entry to New Markets with Using Influence Economical Mobile Government Services in Tourism Industry (Case Study: Kish Free Zone)
        R. Radfar A. R. Poorebrahimi M. Najafi Asadollahi
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