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  • Vol. 3
  • Issue1 Vol.3
  • 1
    Issue 1 Vol. 3 Spring 2008

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  • List of Articles


      • Open Access Article
        • Abstract Page
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        1 - The Impact of Interpersonal Relationships on Customer Satisfaction and Loyalty to The Service Provider
        K. Heidarzadeh D. Hoseini Firouzabadi
      • Open Access Article
        • Abstract Page
        • Full-Text

        2 - Recognizing and Ranking Consumers' Purchasing Criteria for Mid-Range Priced Passenger Cars in Tehran, Using Fuzzy AHP
        M. A. Abdolvand S. Fereidounfar
      • Open Access Article
        • Abstract Page
        • Full-Text

        3 - Studying Effective Elements in Brand Equity From the Consumer's Perspective (Based on Aaker's Model)
        M. Mohamadian R. Shafiha
      • Open Access Article
        • Abstract Page
        • Full-Text

        4 - Exploring and Evaluating the Relationship between Brand and Country of Origin Knowledge and Country of Origin Image
        B. Kheiry
      • Open Access Article
        • Abstract Page
        • Full-Text

        5 - Customer Satisfaction Measurement: Through Multi-Criteria Analysis Model (MUSA)
        M. Haghighinasab B. Abedin
      • Open Access Article
        • Abstract Page
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        6 - Evaluation of the International Traffic Management Role in the Telecommunication Company of Iran and a Proposed Model for Optimizing Management Capabilities
        B. Kafi M. Abdolkarimi
      • Open Access Article
        • Abstract Page
        • Full-Text

        7 - Customer Satisfaction Evaluation about Electronic Banking Services in IRAN
        T. Sadeghi
      • Open Access Article
        • Abstract Page
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        8 - An Investigation of Service Quality in Public and Private Banks Using Five Dimensions SERVQUAL Model
        H. R. Saeidnia S. M. Eshrafi
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